COCINA OCULTA

Cuadro rapido de Punto de Equilibrio Operacional mensual bajo 6 escenarios de ordenes diarias
(solo ingresar los datos en color azul)
VENTAS (antes de impuestos)
Promedio de ordenes por dia 25 40 60 80 100 120
Valor promedio de cada orden $25,000.00
Promedio ventas diarias $625,000 $1,000,000 $1,500,000 $2,000,000 $2,500,000 $3,000,000
Total ventas por mes $18,750,000 $30,000,000 $45,000,000 $60,000,000 $75,000,000 $90,000,000

GASTOS VARIABLES
Costo de insumos (incluido empaques) 30% $5,625,000 $9,000,000 $13,500,000 $18,000,000 $22,500,000 $27,000,000
Comision apps 18% $3,375,000 $5,400,000 $8,100,000 $10,800,000 $13,500,000 $16,200,000
Regalias 0% $0 $0 $0 $0 $0 $0
Gastos financieros $0 $0 $0 $0 $0 $0 $0
Total Gastos variables $9,000,000 $14,400,000 $21,600,000 $28,800,000 $36,000,000 $43,200,000
% de ventas 48.00% 48.00% 48.00% 48.00% 48.00% 48.00%

GASTOS FIJOS
Costo de Marketing $1,000,000 $1,000,000 $1,000,000 $1,000,000 $1,000,000 $1,000,000 $1,000,000
Software $300,000 $300,000 $300,000 $300,000 $300,000 $300,000 $300,000
Arriendo $1,800,000 $1,800,000 $1,800,000 $1,800,000 $1,800,000 $1,800,000 $1,800,000
Servicios publicos $500,000 $500,000 $500,000 $500,000 $500,000 $500,000 $500,000
Nomina (prestaciones incluidas) $3,000,000 $3,000,000 $3,000,000 $3,000,000 $3,000,000 $3,000,000 $3,000,000
Otros servicios $500,000 $500,000 $500,000 $500,000 $500,000 $500,000 $500,000
Total Gastos fijos $7,100,000 $7,100,000 $7,100,000 $7,100,000 $7,100,000 $7,100,000
% de ventas 37.87% 23.67% 15.78% 11.83% 9.47% 7.89%

TOTAL GASTOS OPERATIVOS $16,100,000 $21,500,000 $28,700,000 $35,900,000 $43,100,000 $50,300,000

% de ventas 85.87% 71.67% 63.78% 59.83% 57.47% 55.89%

UTILIDAD OPERACIONAL $2,650,000 $8,500,000 $16,300,000 $24,100,000 $31,900,000 $39,700,000

% de ventas 14.1% 28.3% 36.2% 40.2% 42.5% 44.1%