AP08-EV04.

Dialogo en inglés: Informe de Presupuesto

INSTRUCTOR
Jorge Eliecer Molina

APRENDIZ
Ana Español Olivera

Tecnología en Gestión De Mercados

Ficha 2348268

2022

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 1. Escriba los principales conceptos descritos en la sección “Let’s read”,
luego traduzca estos conceptos a español, a manera de glosario.

-Balance Sheet:
It reflects the structure of a company and has information regarding a company’s assets,
liabilities and available capital. This information is presented at
The end of a reporting period or on an annual basis.
-Hoja de balance:
Refleja la estructura de una empresa y tiene información sobre los activos, pasivos y
capital disponible de una empresa esta información se presenta al final del periodo de
presentación de informes o anualmente.

-Cash Flow Statement:

It indicates cash Flow changes (inflows and outflows) over a particular period of time.
-Estado de flujo de efectivo:
Indica los cambios de flujo de caja (entradas y salidas) durante un periodo de tiempo
particular.

-Creditors:
Need an assurance that loans granted to a business and interests on those loans Will be
paid on time.
-Acreedores:
Necesita una garantía de que los préstamos otorgados a una empresa e intereses sobre
esos préstamos se pagaran a tiempo.

-Financial analysts:
Use information to provide services to clients (investors, credit agencies).
-Analistas financieros:
Utilizar información para proporcionar servicios a clientes (inversores), agencias de
créditos.

-Financial indicator or ratio:

Is a relative magnitude of two numbers selected from the financial statements of a
company. As the financial statements themselves, it is used by administrators or project
stakeholders to interpret and evaluate financial performance.
-Indicador financiero o razón:
Es una magnitud relativa de dos números seleccionados de los estados financieros de
una empresa. Como los estados financieros en sí mismos, los administradores o partes
interesadas del proyecto lo utilizan para interpretar y evaluar el desempeño financiero.

-Government Institutions:
Use information to allocate resources for statistical purposes.
-Instituciones Gubernamentales:
Utilizan información para asignar recursos con fines estadísticos.

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-Income statement:
It reflects the results of a company’s operation in terms of incomes, expenses, profits and
losses over a year or particular period of time of a Project.
-Estado de Resultados:
Refleja los resultados de la operación de una compañía en términos de ingresos, gastos,
ganancias y pérdidas durante un año o un periodo de tiempo particular de un proyecto.

Managmente: Responsible for day to day business management. Need information on

financial situation of business, i.e. current and expected situation in the future.
Gestionador: responsable de la gestión del día a día. Necesita información sobre la
situación financiera del negocio, es decir, actual y esperada situación en el futuro.

Price: In general it’s the value given in exchage for transfer of ownership as it’s the
essence of comercial transactions. Three main parties take part in the process: the buyer,
the seller and the competition. Price is the first and more relevant component of the classic
“4 Ps” of marketing (Price, product, placement and promotion).
Precio: general es el valor dado a cambio de transferencia de la propiedad ya que es la
esencia de las transacciones comerciales. Participan en el proceso de tres partes
principales: el comprador, el vendedor y la competencia. El precio es el primer y más
importante componente del clásico “4 Ps” del marketing (Precio, producto, ubicación y
promoción).

Sale Budget: A sles Budget is a must for all companies, even for the smallest businesses,
because it is the basis for making accurate financial decisions and a good planning
process.
Presupuesto: un presupuesto de venta es necesidad para todas las empresas, incluso
para las empresas más pequeñas, porque es la base para hacer decisiones financieras
precisas y un buen proceso de planificación.

Share holder: Use information to assess performance of the management.

Titular de acción: utilizar la información para evaluar el desempeño de la gestión.

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 2. En el documento “Let’s write”, organice las palabras y agréguelas en las
oraciones incompletas. Escriba en el documento las palabras organizadas
y pegue la captura de pantalla donde se indique que termino el ejercicio
exitosamente.

Financial statement Provides information on a business current financial situation,

performance and changes in its financial position to a wide range of users, in order to
support and guide managemennt decisión making.

Sales forecasting Are used by administrators or Project stakeholders to interpret and

evaluate
financial performance.

Price Is the first and more relevant component of the classic “4 ps” of marketing.

Sales Budge Is the first input a Company needs to estimate incomes, costs, expenses
and generally, all the elements that make un the financial statements. Of the classic “4
Ps” of marketing.

Financial indicator Is a procedure a lot of companies use to set their goals and
organize their operation plans.

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3. En el documento “Vocabulary”, escuche cuidadosamente cada definición
al inicio de cada punto. Luego, escriba la mejor opción que defina dicho
concepto. Al finalizar, tome una captura de pantalla con los ejercicios
correctamente desarrollados y agréguelos al documento.

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 4. Basado en la información contenida en el material de formación “Sales
forecast and financial indicators”, elabore un dialogo cuyo tema sea una
reunión de los directivos de una empresa planean el informe de
presupuesto. El dialogo debe tener por lo menos tres personajes y cada
personaje debe tener por lo menos 7 intervenciones.

Sales Manager: Good day, this day we are gathered here to plan the budget report for
this year 2023 of our company

Share Holder: I am eager to hold this meeting and catch up on how the company is doing.

trade partner: I also find this meeting very necessary to know how we will continue
moving forward and organizing.

Sales Manager: In this meeting we will discuss issues in order, such as the sales budget,
the pricing strategy, financial statements and the financial indicators of the company.

Share Holder: With respect to the sales budget, I see that we have grown and as such
we can project ourselves to work harder to continue growing and take advantage of our
boom.

Trade Partner: I agree, I think that more should be invested in labor to improve production
and that the price can be raised a little to the products, since they are positioned.

Sales Manager: If gentlemen that wanted to inform you, we will expand our services in
Barranquilla Atlantic and its surroundings and with respect to the price adjustment, this
will be established with an increase of 5%.

Share Holder: I am pleased with this news and see how our business grows and positions
itself in the market more and more, as I was reviewing in the statement of cash flows.

Trade Partner: I also knew this by reading your company's financial indicator, which is
very healthy and I congratulate you on your great work.

Sales Manager: This is how gentlemen the last balance sheet reflects this and we can
celebrate our achievements that we are reaping day by day.

Share Holder: I was surprised, since last semester we had seen positive growth in the
sales forecast, but I did not expect so much.

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Trade Partner: This is the financial indicator last semester showed us a substantial
improvement, but how good they were exceeded.

Sales Manager: Just like the cash flow statement, which sees more positively than we
had budgeted.

Share holder: As we have a good financial and budgetary report, we can start with the
report to enter the new product in the Barranquilla market.

Trade partner: I will put myself in the task of entering more personnel for the demand that
we will implement with the new positions.

Sales manager: I will have a meeting with the staff in charge of all the areas involved.

Share holder: I will start looking for the new stores and places where we are going to
include, I will do a market study to its surroundings and with the competition.

Trade partner: in addition to the personnel and labor, I will also look with the advertising
staff as we are going to address the squares.

Sales manager: we already have the functions and the points to follow, we will conclude
our meeting, thank you all very much.

Share holder: The next meeting we will have all our reports concluded thanks.

Trade partner: Thank you, and we started with the report and the investigation. Until the
next meeting.