Anatomofisiología

de la percepción
Bases biológicas en psicología
RECEPTORES

01 02
Mecanoreceptores Fotoreceptores

03 04
Termorreptores Quimiorreptores
Anatomofisiología

Percepción táctil

Percepción gustativa

Percepción auditiva
Percepción olfativa

Percepción visual
 Percepción
auditiva
El proceso de audición consiste en la transformación
de las ondas sonoras en señales nerviosas.
Dependiendo de la forma en la que llegan, podemos
hablar de dos tipos de conducción de ondas sonoras:
 Percepción gutativa
La información recogida por los botones gustativos viaja por los
nervios hasta la corteza cerebral, a nivel de la circunvolución
posrolándica, igual que las sensaciones cutáneas de la cara.
Percepción Las sustancias químicas entran por las fosas nasales,
cuyo techo se encuentra tapizado por la mucosa olfa-
toria o pituitaria, que contiene cerca de 20 millones de

olfativa
células olfatorias especializadas. En estas células hay
receptores para los distintos aromas .
 Percepción somatosensorial
Los receptores cutáneos, a diferencia del resto de órganos de los
sentidos, son terminaciones especializadas modificadas de los nervios
sensitivos.
 01
ESTIMULACIÓN
SENSORIAL
Espacios especificos
Otras técnicas
LIST OF
REFERENCES
500

● Here you can write your references

400 ● Here you can write your references
● Here you can write your references
300
● Here you can write your references
● Here you can write your references
200
● Here you can write your references
● Here you can write your references
100
● Here you can write your references

0
 THEM US
Mercury is the closest planet to the Venus has a beautiful name and is
Sun and the smallest one in the the second planet from the Sun.
Solar System It’s terribly hot
SWOT
ANALYSIS

S W O T
STRENGTHS WEAKNESS OPPORTUNI THREATS
Mars is a cold place, Saturn isES
the ringed Jupiter isTY
the biggest Venus has a beautiful
not hot planet planet name
AWESOME
WORDS
Because key words are great for catching your audience’s attention
PRODUCT
OVERVIEW

MERCURY VENUS
Mercury is the closest planet to the Venus has a beautiful name and is
Sun and the smallest one the second planet from the Sun
OUR PLANS

MARS JUPITER SATURN

Despite being red, Mars is It’s the biggest planet in Saturn is a gas giant,
a cold place, not hot the composed mostly of
Solar System hydrogen

BASIC PRO PREMIUM

A PICTURE IS
WORTH A
THOUSAND
WORDS
PRODUCT DEMO
Venus has a beautiful name and is
the second planet from the Sun
 CASE
500
STUDY

400
CHALLENG RESULTS SOLUTION
Mars is a E
cold place, Saturn is the ringed Venus has a lovely
300 not hot planet name

200

100 STUDY STATISTICS PREVISIONS

Neptune is the farthest Mercury is the Jupiter is the biggest
planet smallest planet planet
0
TRACTION
150,000 140,000
Gross revenues in 2020 Average user savings

12,000
Registered users

MARS JUPITE VENUS 15,000

R on it, follow the link, change the
If you want to modify this graph, click Total app downloads
data and replace it
INVESTMENTS

25% MARS
Mars is a cold place,
not hot

43.8% SATURN
This is the ringed
planet

31.2% NEPTUNE
Neptune is the farthest If you want to modify this graph, click on it, follow the link, change the
planet data and replace it
THIS IS A MAP

1,454 MARS
Mars is a cold place,
not hot

7,541 SATURN
This is the ringed
planet

3,523 NEPTUNE
Neptune is the farthest
planet
REVIEWS 0 750 1000 1250 1500

HELENA JAMES JOHN JENNA DOE

“Despite being red, Mars is PATTERSON
“It’s the biggest planet in “Saturn is a gas giant,
a cold place, not hot” the composed mostly of
Solar System” hydrogen”
AWARDS

MARS
Mars is a cold place,
not hot

SATURN
This is the ringed
planet

NEPTUNE
Neptune is the farthest
planet
3 2 1
500

400

300

200
415,324
Big numbers catch your audience’s attention

100

20 40 50 60
MARKET SIZE

10% 15% 20% 25%

MARS NEPTUNE JUPITER SATURN

Mars is a cold place, Neptune is the farthest It’s the biggest planet It is the ringed planet
not hot planet

0 100 200 300 400 500 600

TARGET
GENDER

70% 30% 50.00

Average send per customer

AGE INTERESTS

50%
50% 74%

80%
25-35 36-45
COMPETITO
RS

MARS JUPITER SATURN

Despite being red, Mars is a It’s the biggest planet in the Saturn is a gas giant,
cold place, not hot Solar System composed mostly of
hydrogen
THIS IS A TABLE

PHASE 1 PHASE 2 PHASE 3

JUPITER

SATURN

MARS

0 100 200 300 400 500 600

BUSINESS MODEL

MARKETING TRAINING
Saturn is the ringed Neptune is the farthest
planet planet

ASSESSMENT TECHNOLOG
Jupiter is the biggest Y
Mars is a cold place,
planet not hot
TIMING

01 02 03 04
MARS SATURN JUPITER NEPTUNE
Mars is a cold place, This is the ringed It’s the biggest planet Neptune is the farthest
not hot planet planet
PREDICTED GROWTH

20,000
MERCURY
Expected revenue for each year since
it is created

100
JUPITER
If you want to modify this graph, click on it, follow the link, change the Increase in new employees each year
data and replace it
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PHOTOS
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