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¿Sabes cuánta

contaminación ocasiona
el fast fashion?
La industria de la moda es responsable del:

20%
desperdicio total de agua a nivel mundial

1.5 Trillones de litros de


agua se utilizan para la
industria textil
anualmente
Fast Fashion o Moda rápida

¿Qué es? Desecho frecuente


Copia tendencias
en el fast fashion
Manufactura rápida y
producción en masa Ya sea por el fin de la
tendencia o por la poca
Costes bajos (generalmente durabilidad textil (baja
fibras sintéticas de baja calidad): los residuos textiles
calidad) acaban en vertederos y un
85% de estos no pueden
descomponerse
Busca llegar a grandes
cadenas de moda (H&M,
Zara, Shein)
Más problemas con el Fast Fashion
Promoción de una falta de consumo
190 mil microfibras van para responsable (sobreproducción y
desechos en masa) y cero cultura
los océanos anualmente (producción) ambiental

Producción de ropa y calzado:

8%
de los gases de efecto invernadero

Condiciones laborales precarias


generalmente en el sur de Asia
(incluyendo jornadas forzadas y
explotación infantil)
Promover a Impacto
Propuesta 1
empresas fast fashion Negativo
● La Cultura y
responsabilidad
ambiental Reuniones
● Afiliación Cámara
Verde de Comercio
presenciales

ODS
Marco legal
● Norma ISO 14001: Ley de
responsabilidad ambiental.
● Declaración Universal de los
Derechos Humanos artículo
23 (derecho a elección libre - Controlar costos al ahorrar en el suministro de materiales y energía
de trabajo y condiciones
equitativas y satisfactorias)
- Mejorar continuamente el desempeño ambiental
- Reducir incidentes que resultan en demandas de responsabilidad
- Acceso a nuevos mercados locales y globales
Propuesta 2
Mejor calidad en telas (textiles sustentables)

Más Menos Menos


Calidad Deshechos Contaminación
Textiles sustentables
Menor impacto Piel de nopal
sobre el medio Marcas Mexicanas
Cihuah y Cacto
ambiente
● Se realizan a partir de Piñatex
fibras naturales u
organismos vivos Hojas de piña
biodegradables o Marí Madá, calzado
sintéticos reciclados
● Bajo consumo agua
(procesos) y reducen
huella de carbono
Cuero caucho
● Llibres de vegetal
químicos/agroquímicos
que puedan dañar el Técnica ancestral utilizada por
agua o la piel. las comunidades indígenas
locales del amazonas
MOLA
Actualmente ya se comienza a implementar la moda
sostenible, un ejemplo de esto es

MOLA

Este es un movimiento de moda


sostenible latinoamericano que busca
crear conexiones, visibilizar
proyectos y educar desde una
perspectiva real, justa y ética.
¡Muchas gracias por
su atención!
Referencias:
Naciones Unidas. (2019, abril 12). El costo ambiental de estar a la moda. 8 Melissa Lizeth Pastrana

Granados, Myriam Thais Almanza Chávez Fast Fashion: ¿moda o contaminación? Objetivos de

Desarrollo Sostenible. Noticias ONU. https://news.un.org/es/story/2019/04/1454161

Vogue. (2020). Textiles sustentables: de ellos depende el futuro de la moda (y del planeta).

https://www.vogue.mx/sustentabilidad/articulo/textiles-sustentables-para-tener-en-la-mira

Cámara Verde de Comercio. (s. f.). ¿Quiénes somos? – Cámara Verde de Comercio. Recuperado 22
de marzo de 2022, de http://camaraverde.org/que-es-la-camara-verde-de-comercio/
Acuerdos verdes y comercio sostenible, una oportunidad para el desarrollo empresarial responsable.

(2020). Cámara de Comercio de Bogotá.

https://www.ccb.org.co/Sala-de-prensa/Noticias-CCB/2020/Octubre-2020/Acuerdos-verdes-y-c

omercio-sostenible-una-oportunidad-para-el-desarrollo-empresarial-responsable
¿Qué es la ?

Organización
Respaldo de la
US Green Chamber of Commerce

Sin fines de Lucro Comunidades, Inversionistas, Agencias


estatales, Incubadoras y Aceleradoras,
Conectan, fortalecen y acompañan Centros de Investigación, ONG´s,
emprendimientos, empresas, Emprendimientos, Empresas y
organizaciones comprometidas con la Universidades.
sostenibilidad y responsabilidad social

Equipo Servicios incluyen:


interdisciplinario 1.
2.
Desarrollo de Capacidades
Promoción de Redes de
Consultores expertos en: gestión Negocios Verdes
empresarial, sostenibilidad y 3. Incidencia en Políticas
Promueve una economía más responsabilidad social. Públicas
humana y sostenible.
P Sector Empresarial y la Cultura Ambiental
a
r Empresas:
t ● Tienen un impacto social y ambiental

i ●
relevante
Deben de ser conscientes, desarrollar y
c contribuir a mejorar el entorno para alcanzar
i un equilibrio en aspectos económicos,

p sociales y ambientales

a
c
i
ó Fomenta condiciones laborales favorables para la
n calidad de vida, el desarrollo humano y profesional
de toda su comunidad (empleados, familiares,
accionistas y proveedores).
Fast Fashion Infographics

Fast Fashion Slow Fashion

Production Saturn is a gas giant and has


several rings
Saturn is a gas giant and has
several rings

Materials Jupiter is the biggest planet of


them all
Jupiter is the biggest planet of
them all

Work Conditions Neptune is the farthest planet


from the Sun
Neptune is the farthest planet
from the Sun

Logistics Venus is the second planet from


the Sun
Venus is the second planet from
the Sun
Fast Fashion Infographics

China
01 Saturn is a gas giant
and has several rings

India
02 Neptune is the farthest
planet from the Sun

Pakistan
03 Jupiter is the biggest
planet of them all
Fast Fashion Infographics

Fabrics Garment
Despite being red, Mars Earth is the third planet
is actually a cold place from the Sun

17% 42% 11% 23%


Fibers Transportation
Saturn is a gas giant and Climate Impact Neptune is the farthest
has several rings planet from the Sun
Fast Fashion Infographics

60% 80%
Mars Saturn
Mars is full of iron Saturn is a gas giant
oxide dust and has several rings

75% 150 billion 90%


Venus produced Jupiter
Venus is the second Jupiter is the biggest
planet from the Sun planet of them all
Fast Fashion Infographics

Washing Animals
Jupiter is the biggest Venus is the second
planet of them all planet from the Sun

01 02 03 04 05
Synthetic Oceans Food
Saturn is a gas giant Mars is full of iron Earth is the third
and has several rings oxide dust planet from the Sun
Fast Fashion Infographics

150 $280
Billion produced Billion spent
Venus has a beautiful Earth is the the only one
name and is the second that harbors life in the
planet from the Sun Solar System

2,100,000 70 LBS
Tons of CO₂ Thrown away
Mars is full of iron oxide Saturn has several rings.
dust, which gives the It's composed mostly of
planet its reddish cast hydrogen and helium
Fast Fashion Infographics

Venus Neptune
Venus has a beautiful name and is the Neptune is the fourth-largest object by
second planet from the Sun diameter in the Solar System

Saturn Mars
Saturn is composed mostly of Mars is full of iron oxide dust, which
hydrogen and helium gives the planet its reddish cast

Jupiter Earth
Jupiter is a gas giant and the biggest Earth is the only one that harbors life in
planet in the Solar System the Solar System
Fast Fashion Infographics

Saturn
Saturn is a gas giant and
has several rings

150 billion Jupiter


Produced
Jupiter is the biggest planet
Despite being red, Mars is in the Solar System
actually a cold place

Venus
Venus is the second planet
from the Sun
Fast Fashion Infographics
Earth

Earth Jupiter Mercury Mars Sun


Earth is the only one Jupiter is a gas giant Mercury is the Despite being red, The Sun is the star at
that harbors life in and the biggest smallest one in the Mars is actually a the center of the
the Solar System planet of them all Solar System cold place Solar System
Fast Fashion Infographics
Mercury

Neptune Earth
Neptune is the farthest Earth is the third planet
planet from the Sun from the Sun

Venus Mars
Venus is the second Despite being red, Mars is
planet from the Sun actually a cold place

Mercury Jupiter
Mercury is the closest Jupiter is the biggest
planet to the Sun planet of them all
Fast Fashion Infographics
Earth

Mercury Venus
Mercury is the Venus has a
smallest one beautiful name

Earth Jupiter Mars Sun


Earth is the only one Jupiter is the biggest Mars is actually a The Sun is the star at
that harbors life planet of them all cold place the center
Fast Fashion Infographics

01 Acrylic Neptune is the farthest planet from the Sun

02 Nylon Venus is the second planet from the Sun

03 Viscose Saturn is a gas giant and has several rings

Consumption
Lyocell Jupiter is the biggest planet of them all

04
05 Cotton Mercury is the closest planet to the Sun
Fast Fashion Infographics

20%
Kept
Mars is full of iron oxide dust, which gives the planet its reddish cast

80%
Landfills
Earth is the third planet from the Sun and the only one that harbors life

20%
Recycled
Venus has a beautiful name and is the second planet from the Sun
Fast Fashion Infographics

2.6 kg 14 km
Mars Saturn
Despite being red, Mars is Saturn is a gas giant and has
actually a cold place several rings

2,700 liters 3 years


Neptune Payment
Neptune is the farthest Jupiter is the biggest planet
planet from the Sun in the Solar System
Fast Fashion Infographics

Jupiter
Jupiter is a gas giant and the
95%
biggest planet of them all

85% Neptune
Neptune is the fourth-largest
object in the Solar System

Mercury
Mercury is the smallest one
80%
in the Solar System
Fast Fashion Infographics

Mars
20% Despite being red, Mars
is actually a cold place

Neptune
35% Neptune is the farthest
planet from the Sun

Mercury
45% Mercury is the closest
planet to the Sun

Follow the link in the graph to modify its data and then paste the new one here. For more info, click here
Fast Fashion Infographics

95% 40%
Saturn Jupiter
Saturn is a gas giant Jupiter is the biggest
and has several rings planet of them all

75% 55%
Neptune Mercury
Neptune is the farthest Mercury is the closest
planet from the Sun planet to the Sun

Follow the link in the graph to modify its data and then paste the new one here. For more info, click here
Fast Fashion Infographics

1,000 70
Neptune Jupiter
Neptune is the farthest Jupiter is the biggest planet
planet from the Sun in the Solar System

One Piece
9,000 400
Mercury Saturn
Mercury is the closest Saturn is a gas giant and
planet to the Sun has several rings
Fast Fashion Infographics

Mars Saturn Mercury


Despite being red, Mars Saturn is a gas giant Mercury is the closest
is actually a cold place and has several rings planet to the Sun

Neptune Earth Jupiter


Neptune is the farthest Earth is the third planet Jupiter is the biggest
planet from the Sun from the Sun planet of them all
Fast Fashion Infographics

Cotton
Jupiter is the biggest
planet of them all

Viscose
Saturn is a gas giant
and has several rings

Nylon
Mercury is the closest
planet to the Sun

Lyocell
Neptune is the farthest
planet from the Sun
Fast Fashion Infographics

2,700 liters 10,000 liters


T-shirt 1 kg of Cotton
Mercury was named after the Jupiter is a gas giant and the
Roman messenger god biggest planet of them all

16,000 liters 8,000 liters


Leather shoes Jeans
Earth is the only one that harbors Saturn is composed mostly of
life in the Solar System hydrogen and helium
Fast Fashion Infographics

01 Jupiter Jupiter is the biggest planet of them all

Mercury is the closest planet to the Sun Mercury 02


03 Neptune Neptune is the farthest planet from the Sun

Saturn is a gas giant and has several rings Saturn 04


05 Venus Venus is the second planet from the Sun
Fast Fashion Infographics

70% 30%
Saturn Jupiter
Saturn is composed mostly Jupiter is the biggest planet
of hydrogen and helium in the Solar System

50% 15%
Mars Mercury
Despite being red, Mars is Mercury is the smallest one
actually a cold place in the Solar System
Fast Fashion Infographics

730 thousand 1 million 136 thousand


Acrylic fibers CO₂ emissions Nylon fibers
Saturn is composed mostly of Jupiter is a gas giant and the Despite being red, Mars is
hydrogen and helium biggest planet of them all actually a cold place
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