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Case Study - Unit 4
Case Study - Unit 4
Globalization in the economy has led companies to decide to grow and expand in the middle.
Because of this, the board of directors has decided to invest in new and innovative products that
meet the needs of people and access a new market. Each member of the committee should
choose three products from the list, arguing the advantages and disadvantages of each one, in the
end he should select a single product.
INTRODUCTION
la descripción de los productos escogidos en los cuales se debería invertir, incluyendo las
ventajas y desventajas que estos traen a la compañía, por lo tanto, los productos seleccionados
son los siguientes:
The description of the chosen products in which one should invest, including the advantages and
disadvantages that these bring to the company, therefore, the selected products are the following:
FINDINGS
the first is a good option because it is a new and innovative product in the city. This
product meets the needs of families, especially young people, since it allows them to
have their technological devices at hand when they are loading.
the second is the best option because it offers the advantage that they only occupy
space when they are used, that is, only when there are bicycles to park.
Finally, we have a product that is not very innovative because in several countries of
the world it is already used. but, this is a product friendly to the environment, this
would be an advantage for the company because now people protect the
environment in which they live.
CONCLUSION
los productos son buenos e innovadores, cualquiera que escoja satisface las necesidades y el
acceso a un mercado nuevo.
the products are good and innovative, whichever one you choose satisfies the needs and access to
a new market.
RECOMMENDATION
Teniendo en cuenta las ventajas y desventajas de cada producto, para mí el mejor producto es el
primero, " An outlet that is also an extensión cable " porque considero que tendría más acogida
por las personas dado que proporciona una mejor conectividad de los aparatos tecnológicos y
un fácil acceso al mercado.
Taking into account the advantages and disadvantages of each product, for me the best product is
the first, "An outlet that is also an extension cord" because I think it would have more welcome by
the people since it provides better connectivity of the technological devices and easy access to the
market.
Deisy Guaitarilla
Innovation development committee
April 24, 2018.