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MAKING DECISIONS (MEETINGS)

VOCABULARY
brandstreching
buy the rights to a
product
conglomerate
fortune
license
manufacturer
output
outsell the competition
retain ownership
royalties
supply
current turnover
bestselling brand
profit margins
brand awareness
key factor
combined earnings
commercial success
front-page news
film series
hike prices
raise prices
freeze prices
cut prices
slash prices
soaring prices
rising prices
stable prices
falling prices
plunging prices
record profit
huge profit
reasonable profit
modest profit
crippling losses
heavy losses
moderate losses
slight losses
growing market
declining market
niche market
mass market
break into the market
be forced out of the
market
competitive market
dominate the market
enter the market

MAKING DECISIONS
extensin de la marca
comprar los derechos para un producto
conglomerado
fortuna
licencia
fabricante
produccin
vender ms que la competencia
conservar la propiedad
derechos de autor
suministro
el volumen de negocios actual
marca ms vendida
mrgenes de beneficio
conocimiento de la marca
factor clave
ganancias combinadas
xito comercial
noticia de primera pgina
serie de pelculas
Alzar rpidamente los precios (verbo)
Subir los precios (verbo)
Mantener los precios (verbo)
Bajar los precios (verbo)
Tirar los precios (verbo)
Precios que se disparan (adjetivo)
Precios en aumento (adjetivo)
Precios estables (adjetivo)
Precios en descenso (adjetivo)
Precios que se hunden (adjetivo)
Beneficio rcord (adjetivo)
Enorme beneficio (adjetivo)
Beneficio razonable (adjetivo)
Modesta ganancia (adjetivo)
Prdidas catastrficas (adjetivo)
Grandes prdidas (adjetivo)
Prdidas moderadas (adjetivo)
Ligeras prdidas (adjetivo)
mercado creciente
mercado en retroceso
nicho de mercado
mercado de masas
entrar en el mercado
ser forzado a salir del mercado
mercado competitivo
dominar el mercado
entrar en el mercado

flood the market


market share
market leadership
market research
market challenger
market saturation
market supply
market demand
market forces

inundar el mercado
cuota de mercado
liderazgo de mercado
investigacin de mercado
retador de mercado
saturacin de mercado
oferta del mercado
la demanda del mercado
las fuerzas del mercado

Were here to decide


One option would be to
The most important thing is
The advantage of doing
Have a look at these figures.
Above all, we must be sure
What weve agreed, then, is to start
Another alternative is to offer
On the other hand,
Our aim is to find out if there is ..
As you can see,
So, thats it were going ahead with the project
Ok, lets go down to business.
Can I just stop you there for a moment?
I totally disagree.
Perhaps I didnt make myself clear.
What do you think?
With respect, you dont quite seem to understand.
I agree with you up to a point.
If I could just finish what I was saying
OK, lets move on.
Im afraid thats completely out of the question.
Perhaps we can come back to this later.
Maybe we should take a short break.
Does anyone have any suggestions?
Can I just come in here?

Sorry, I dont quite see what you mean.


I think thats as far as we can go today.
Well have to break off here, Im afraid.

CONDITIONALS
Condition
Present

Result
Present

1st

Present

2nd

Past

3rd

Past
Perfect

Future
Will
Can
May
Conditiona
l
Would
Could
Might
Would
have
Could
have
+
participle

Use
Habits,
generalizations
Real, certain

Example
If you heat water it boils.

Hypothetical
(present)

If I were rich I would travel


round the world.

Hypothetical
(past)
Regret

If I had studied more I would


have passed the exam.

I WISH + PAST or PAST PERFECT


I wish I had more free time.
I wish I didnt have some many problems.
I wish I had fed my dog.

MIX CONDITIONALS
Condition past + Present consequence
If I had fed my dog it would be alive.
If I were rich I could have buy this car.

If we employ more workers


well need a bigger office.

PRESENTING
VOCABULARY
rise
fall
fluctuate
peak
bottom out
recover
level of
Make a point
Stress a point
Quote figures
Compare figures
Address questions
Raise questions
Describe a graph
Refer to a graph
Tell jokes
Crack jokes
Field an issue
Deal with an issue
Slump
climb
Slide
Stabilize
Destabilize
Rebound
Peak
Increase
Recover
Fall
Rise
Soar
Decline
boom
Start of
Move on
Go back to
Turn to
Say something about
Disgress
Sum up
Point out
So and so

PRESENTING
subir
caer
fluctuar
pico
tocar fondo
recuperar
estabilizarse
Decir algo importante
Recalcar un punto
Citar cifras
Comparar las cifras
Formular preguntas
Plantear preguntas
Describir un grfico
Referirse a un grfico
Contar bromas
Contar bromas
?
Hacer frente a un problema
Bajar catastrficamente
escalada
Deslizarse
Estabilizar
Desestabilizar
Rebote
Pico
Incrementar
Recuperar
Descenso
Aumento
Subir muy alto
Disminuir
auge
Comenzar
Continuar
Regresar
Cambiar a
Decir algo sobre
Decir algo no relacionado con lo que se
est hablando en el momento
Resumir
Remarcar, enfatizar
fulanito

To start off, then,


To move on to my next point
To go back to what I was saying

To turn now to a different matter


To say a bit more about that,
To give you an example of what I mean
To disgress for a moment,
To sum up, then,
Have a look at this
As you can see
Id like to point out
The figures clearly show
To give you the background to this.
So, what does it mean in terms of
As so and so said.

MAKING CONTACTS
VOCABULARY
Travel on business
Do business
Socialize with
Take part in
Give presentations
Give a talk on
Set up
Be in talks with
Lay of /fire/be sacked
Bring out
Think of leaving a job
Transfer to
Head office
Be under threat
Hostile takeover
Do a deal with
Bid for
Close down
Distributor
Supplier
Head quarters
Reach an agreement
downsizing
Merger
Throw of
Workers
Mingle

MAKING CONTACTS
Viaje de negocios
Hacer negocios
socializar con
Participar en
dar presentaciones
Dar una charla sobre
Establecer
En conversaciones con
Despedir
Lanzar un nuevo producto
Pensar en dejar un trabajo
Trasladar a
Oficina central
Estar bajo amenaza
adquisicin hostil
Hacer un trato con
Licitar
Cerrar definitivamente
Distribuidor
Proveedor
oficinas centrales
alcanzar un acuerdo
reduccin de personal
unin de dos compaas
Deshacerse de
Trabajadores
Hablar en corrillos

WHOS WHO?
Whos that guy/woman over there...

standing by the entrance /by herself?

with the long dark hair /the loud voice?


in the corner /the blue suit /in the bar?
at the bar /at the table in the corner?
talking to the waiter/those people?

Oh, thats Pepe- He

is in financial services.
works for Airbus.
is staying at the Hilton.
is giving a talk on globalization.

What do you do, by the way?


So, who do you work for?
And what do you do there?
Where are you based?
How is business?
What line of business are you in?
Is this your first visit to Paris?
Have we met somewhere before?
Can I get you a drink?
Can I get you anything from the buffet?
Try one of these theyre delicious.
Sorry, cheese doesnt agree to me.
Do you know may people here?
Who do you know here?
Let me introduce you someone.
Isnt this weather awful?
Where are you staying?
How was the conference?
How are you enjoying the conference?
Its been nice talking to you.
Its been a pleasure talking to you.
I should just go and say hello to someone.
If youll excuse me a moment, I have to make a call.
If youll excuse me a moment, Ill be right back.

MAKING CALLS
VOCABULARY
Set up
Be in talks with
Lay of
Bring out
Think of
Transfer to
Be under threat
Do a deal with
Bid for
Close down
Give a talk on
Talk to
Travel on business
Do business
Socialize with
Take part in
Give presentations
Give up
End up
Look up
Make a mistake
Get on /Get along
Get the sack
Be sacked /fired
Be made redundant
Doesnt agree to me
Mingle
Throw of
Reach an agreement
Put of
Shout at
Pick up
Hang up
Take a nap
Put through to
Hold
By myself
On my own
Spell out
Get back to me
Speak up

MAKING CALLS
Establecer una empresa
Estar en conversaciones con
Despedir
Lanzar un Nuevo product
Pensar en
Trasladar a
Estar bajo amenaza
Llegar a un acuerdo
Licitar
Cerrar definitivamente
Dar una charla sobre
Hablar con
Viajar por negocios
Hacer negocios
Socializar con
Participar en
Dar presentaciones
Rendirse
Terminar siendo o haciendo algo
Buscar informacin sobre algo
Cometer un error
Llevarse bien
Ser despedido (informal, enfadado)
Ser despedido (informal, enfadado)
Ser despedido (muy formal)
No me sienta bien
Hablar de corrillo en corrillo
Deshacerse de
Alcanzar un acuerdo
Posponer
Gritar a alguien
Descolgar telfono
Colgar telfono
Tomar una siesta
Pasar la llamada a
Esperar
Por mi mismo
Por mi cuenta
Deletrear despacio
Llamar de nuevo
Hablar ms alto

Hello, this is Mariola, Can I help you?


Good morning/Good afternoon, Susan [your name] speaking.
XY Company [Company name], this is Susan [your name] speaking, how can
I help you?
May I/Could I speak with Mrs. Swanson, please?.

Id like to speak with Mrs. Swanson, please.


Im trying to contact Mrs. Swanson.
May I get your name, please?
May I say whos calling?
With whom am I speaking?
Whos calling, please?
Im calling to ask about
Im calling in regards to
Im phoning to tell you about
Can you please hold a moment?
One moment, please.
Hold the line, please.
Please hold.
Thank you for holding. Ill put you through now.
Im sorry, but he/she is not available right now.
Im sorry, his/her line is busy.
Could you call back later?
He/she is in a meeting at the moment.
Im sorry, I dont understand. Could you repeat that, please?
Im sorry, I cant hear you very well. Could you speak up a little, please?
Could you spell that, please?
Would you like to leave a message?
May I leave a message, please?
Could you give him/her a message?
Could you tell him/her that I called?
Could you ask him/her to call me back, please?
Whats your name, please?
Whats your number, please?
When is a good time to call back?
Thank you very much for your help.
Thanks for the information.
Thank you for calling/your call.

Good-bye/Bye.
Take care.
Have a nice day!

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