Documentos de Académico
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What is an event? I f we ask our Academy, an event is both an unusual programmed happening
and an unexpected fact that could happen. Hence, an event shows two verbal tenses: the simple past
that describes it as an occurrence that happened, and the future perfect that simply places it before
other future occurrence. Faithfully to this definition we could assert, without fear of error, that from
May 23rd to May 25th, an event happened and will have happened.
Zinc Shower was an event: a programmed happening where several entrepreneurs have showered
both investors and those who follow the innovation clue with extraordinary ideas. Fields such as
technology, cultural tourism, book editing, music, design, performing arts, cinema, fashion,
advertising or gastronomy have been traversed by the diagonal of the crowd as funding operations,
self-management and collaborative production. Although its talks and workshops have covered the
topic of the crowd from the description of its evidence to its ontological justification, all the
participants have contributed someway towards its relational excuse. Special mention should be
made of the awarded projects: Urban Rooster; Ussens, Bscame en, Placeband, Moobeat, Chef
360, Play4test and Talents United have had the honour of being lauded to the trace of the event
thanks to their projective power. It is something that, of course, invites us to track them.
Furthermore, Zinc Shower will have also been an event because something unexpected could take
place. A French philosopher used to say that the happening of a novelty will have already been
when it is identified. Therefore, an event could only happen when a second occurrence confirms it
as an event. Maybe, who knows, in a short time, some of these entrepreneurs could say that Zinc
Shower will have been their event.