Reporte Tecnologias Emergentes - Octubre

Emerging Technologies
Trend Report for Cámara de Comercio de Bogotá
Smart Art AR Fitting Discreetly Augmented Augmented Customization
Sep 30, 2019 - Copyright © Trend Hunter Inc. This report is for internal use within your company. Please do not distribute, publish or present outside your
team. Brought to you by Trend Hunter, the world's most popular, largest trend network, fueled by more than 100,000 contributors and 2 billion views of
data. We help creative innovators like you Find Better Ideas, Faster™
CASOS DE USO
Estas son cinco razones por las que los principales innovadores confían
en nosotros:
1. INSPIRAMOS nuevos productos, servicios y

campañas
2. PREDECIMOS, monitoreamos y validamos la

percepción del consumidor
3. HACEMOS SEGUIMIENTO de la competencia, las

amenazas y las oportunidades
4. ACELERAMOS la innovación y facilitamos el cambio
5. AHORRAMOS tiempo, esfuerzo y dinero

¿CÓMO SACARLE PROVECHO AL
INFORME?
Si está viendo este archivo en modo de presentación, cada ejemplo está enlazado a un artículo
completo, imágenes y, en algunos casos, videos. Conozca más al respecto en el apéndice.
Implicación para el negocio:

Cada Consumer Insight está escrita en términos
de sus implicaciones en múltiples industrias.
Ejemplos con hipervínculos:

Cada uno de los ejemplos de microtendencias
está enlazado a artículos completos e
imágenes.
Demografía y desempeño:
Es posible filtrar mejor los ejemplos y las
Consumer Insights con base en sus necesidades
haciendo ajustes por edad, sexo y región
geográfica.
Patrones y megatendencias:
Comprenda estas Consumer Insights dentro del
contexto de las 18 megatendencias que están
moldeando el mundo, además de los 6 patrones
de oportunidades que le ayudarán a descubrir
ideas innovadoras más rápidamente.
Enlaces en línea:
Cada Consumer Insight contiene un enlace a una
versión en línea, en la cual podrá encontrar hasta
100 ejemplos, imágenes y videos adicionales.
Derechos de autor ©.
Todos los derechos reservados.
Características especiales y definiciones
Estas son algunas sugerencias útiles para comprender nuestros Consumer Insights. No olvide que
cada imagen está enlazada a un artículo completo, estadísticas y artículos adicionales en línea.
Colores
Estilo de vida
Moda
Arte y diseño
Tecnología
Cultura Pop
Mercadeo
Negocios
Lujo
Ecológico
Diseño Puntuación Tipos de contenido

Implicaciones: Puntuación general: Consumer Insights:
Nos esforzamos por descubrir ideas que tengan Todas las puntuaciones son percentiles (6,9 = percentil 69) y en general son el promedio de Clústeres de oportunidad
implicaciones en múltiples industrias. Quizá se la popularidad, actividad e innovación. de alto nivel.
encuentre observando un calzado hecho a la medida,
Popularidad: Listas en clúster:
pero ¿en qué forma esa personalización impacta su
mundo? Recopilaciones completas de
El atractivo general, determinado por la elección de un artículo por parte de las personas,
ideas relacionadas, con el
Ejemplos con hipervínculos: entre otras opciones en la misma categoría y clústeres, normalizado por la fecha de fin de hacerle seguimiento
Si está viendo este archivo en modo de presentación, publicación. a las ideas innovadoras.
puede hacer clic en cualquier ejemplo para abrir un Actividad: Ejemplos específicos:
artículo completo con más conceptos relacionados.
La cantidad de personas que interactúan con un artículo, incluso si se desplazan por las Microtendencias
Enlace abierto: cuidadosamente
imágenes. Por ejemplo, algo como un cupcake de tocino tal vez no sea popular, pero
El enlace principal de cada página lo llevará al podría ser lo suficientemente llamativo para compartirlo en las redes. seleccionadas, de modo que no
artículo completo. Si no ha iniciado sesión, será tenga que invertir demasiado
dirigido al sitio web sin costo; si inició sesión, será Innovación:
tiempo buscando.
dirigido a su PRO dashboard. La novedad relativa de un artículo, que tiene más relevancia en categorías como
Tecnología, a diferencia de Estilo de vida.
Demografía:
La audiencia objetivo de acuerdo con el investigador y no con las estadísticas del sitio.
CONTEXTO > EQUIPO > EVALUACIÓN Y NECESIDADES > PRESENTACIONES Y TALLERES > FUTURE FESTIVAL > INVESTIGACIÓN PERSONALIZADA > HERRAMIENTAS
Todas las tendencias tienen una puntuación en tiempo real basada en las
elecciones de nuestro grupo focal de 130.000.000 personas
Estadísticas del mobiliario de comercio electrónico dirigido a millennials
Puntuación Tendencia: Esta semana, y viral Concepto: Amazon Rivet Conjunto de comparación: 33 artículos similares, incluidos:
Investigación: 2.000 clics en 5 días Relacionados: 90 ejemplos / 69 fotos sillas apilables multifuncionales, mobiliario urbano para
9,9 Interés: 3,9 minutos Segmento: Neutro, 0-0 ahorrar espacio, y mobiliario multifuncional para millennials.
Informes relacionados: Informe sobre millennials, Informe sobre decoración, Informe sobre bebés, Informe sobre alcobas, Informe sobre la generación Y
POPULARIDAD
PUNTUACIÓN Contenido Investigación
ACTIVIDAD personalizada
9,9 PRO
INNOVACIÓN
Comentarios / Reacciones [+/-]
150.000.000
Personas=Grupo focal gigante
CONTEXTO > EQUIPO > EVALUACIÓN Y NECESIDADES > PRESENTACIONES Y TALLERES > FUTURE FESTIVAL > INVESTIGACIÓN PERSONALIZADA > HERRAMIENTAS
Cada idea publicada se clasifica en las categorías usando tres criterios demográficos
Desglose demográfico de Trend Hunter
EDAD REGIÓN SEXO
De izquierda a derecha: Esta es una medida de los mercados a los El anterior desglose representa una
Entre 0 y 2 años que está dirigida una tendencia específica. tendencia de género neutro, pero se
Entre 3 y 12 años Son seleccionados por el editor de un inclina ligeramente hacia los
Entre 12 y 18 años artículo, y no se generan con base en la consumidores hombres. Algunas
Entre 18 y 35 años ubicación de los lectores de tendencias pueden indicar un gran
Entre 35 y 55 años TrendHunter.com. Las regiones disponibles interés de hombres o de mujeres,
55 años en adelante son: América del Norte, Europa, Asia, África pero muchas se encuentran dentro
y América del Sur. de este rango medio.
MARCO DE MEGATENDENCIAS
Todo está relacionado con nuestro marco de megatendencias, lo que le permite
comprender mejor las variaciones importantes y cómo proponer nuevas ideas
ACELERACIÓN Prosumerismo CICLICIDAD Nostalgia

1. Perfeccionar una sola cosa En la actualidad, los consumidores 1. Retro + Nostalgia Los buenos recuerdos alimentan el
2. Ícono prospectivo esperan herramientas y servicios 2. Generacional deseo de revivir el pasado,
3. Característica exagerada profesionales, desde la generación 3. Económico + Por temporada especialmente si se trata de los años de
4. Solución reinventada por parte de los usuarios hasta la 4. Ciclos repetitivos formación.
cultura maker.
Catalización Inteligencia artificial Naturalidad Juventud

Las marcas asumieron la Estamos entrando en una nueva era El deseo de contar con productos Detrás de la jovialidad se esconde el
función de acelerar el transformadora, marcada por un sostenibles y que contengan hecho de que las generaciones no están
desarrollo personal de los crecimiento exponencial de los datos, la ingredientes locales, orgánicos, listas para crecer, entre ellos los
consumidores. robótica y la inteligencia. reciclables y conocidos. Boomers que desean una vida más
activa y enriquecida.
REDUCCIÓN Emprendimiento REDIRECCIÓN Tribalismo

1. Especialización 1. Reenfocar Es más fácil que se formen
2. Menos capas + Eficiencia instantáneo 2. Revertir grupos leales en torno a
3. Crowdsourcing Los nuevos servicios hacen que 3. Sorprender intereses, causas e incluso
4. Suscripción conceptualizar, financiar, lanzar y 4. Gamificar marcas específicas.
comercializar nuevas empresas sea
más fácil que nunca.
Depuración Simplicidad Gamificación Experiencia

Ofertas, servicios, suscripciones En un mundo acelerado y La aplicación de las dinámicas En un mundo lleno de “cosas”, la
y recomendaciones atiborrado sobresale la simplicidad; de los juegos a los problemas experiencia se convierte en una
hiperseleccionadas que el resultado son negocios del mundo real crea un mundo prioridad de la vida y un bien más
simplifican la vida con cosas enfocados y diseño simple. más competitivo e interesante. importante que el dinero.
mejores.
CONVERGENCIA Multisensaciones DIVERGENCIA Autenticidad

1. Combinación + Estratificación Las experiencias interactivas, 1. Personalizar + Adaptar Las redes sociales y la resistencia
2. Agregar valor tecnológicas, de realidad aumentada y 2. Status + Pertenencia ante la publicidad tradicional han
3. Alianza de marcas + Alineación realidad virtual aumentan nuestras 3. Estilo + Convertir en tendencia creado un deseo de autenticidad y
4. Físico + Digital expectativas en los campos del 4. Rebelión generacional realidad.
entretenimiento, la comercialización e
incluso la alimentación.
Cocreación Hibridación Personalización Muchos a muchos

Las marcas, productos, servicios y Las fronteras se vuelven cada vez Las tecnologías de producción en La proliferación en masa de vendedores
clientes crean en conjunto cada más borrosas a medida que los pequeñas cantidades y los medios de y creadores de medios de comunicación
vez más un mundo modelos de negocios, productos y comunicación más personalizados ha reorientado el mundo hacia una
interdependiente. servicios se combinan para crear crean expectativas de economía de muchos a muchos.
conceptos y experiencias únicas. personalización.
“Trend Hunter es un gran recurso porque permite simplificar el caos. En este mundo, hay muchas cosas y
oímos hablar mucho sobre tendencias; pero Trend Hunter nos ayuda a hacerlo más simple y tangible.”
- Gerente de mercadeo y percepción del consumidor
i. Consumer Insights
High-Level Patterns & Examples
Consumer Insights are the crown jewel of Trend Hunter. They are premium, subscriber-only articles based on
clusters of specific examples. Each insight is identified using our crowdsourced, crowd-filtered methodology. We
use a combination of algorithms, consumer data and editorial curation to identify patterns of ideas that score
highly among our audience. Consumer Insights are intended to teach you about creativity in other industries, so
that you can bring unique, high-level creativity to your own brand. Competitive advantage comes not from
closely benchmarking yourself to the developments of your competitor, but by looking for inspiration that can
revolutionize your industry.
Copyright ©.
All Rights Reserved.
AR Unboxing
The act of "unboxing" something is made more interesting with augmented reality
Implications - The process of unpacking a delivery isn't typically an interesting one, and so brands are aiming to create more interactive
unboxing experiences with the help of augmented reality. By gamifiying this process, brands are looking to prioritize the enhancement of
customer experience, even after the path-to-purchase and delivery.
Gamified Pizza Boxes Playful Cardboard-Repurposing Apps

This Scannable Pizza Hut Box Shares an IKEA Toybox Uses AR to Bring Used Cardboard
Augmented Reality Beanbag Game Boxes to Life
AR Shipping Apps
AR Unboxing Experiences The Updated eBay Mobile App Includes AR
adidas' Deerupt Sneaker Can Be Discovered Online with a Virtual Reveal Tools for Simplified Shipping
SCORE POPULARITY PATTERNS MEGATRENDS 4 FEATURED, 36 EXAMPLES
6.4 ACTIVITY
FRESHNESS
69,947 Total Clicks
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AR Unboxing
The act of "unboxing" something is made more interesting with augmented reality
How could your brand enhance

customer experience even after the
purchase and delivery of its
product/service?
CONSUMER INSIGHT #1 - WORKSHOP QUESTION

Virtual Celebration
Brands harness virtual tech to let consumers enjoy holiday celebrations online
Implications - The integration of virtual and augmented reality into various holiday seasons can now be seen across a variety of platforms. These
products and services enhance consumer engagement by fostering deep connections with them, in an industry that is often already highly
personal and meaningful to them.
AR Holiday Tree Apps Social Media Egg Hunts

AKQA's 'Tree of Lights' App Enhances Any Cadbury Set Up an Interactive Easter Egg Hunt
Space with an Augmented Tree on Facebook 360
AR Get-Well Cards
Charitable VR Christmas Pop-Ups Honda's 'The Ultimate Get-Well Card' Uses AR
Marks and Spencer Created an Immersive Experience with a Shelter to Cheer Children in the Hospital
4.0 ACTIVITY
FRESHNESS
57,567 Total Clicks
Hunt.to/375450
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Virtual Celebration
Brands harness virtual tech to let consumers enjoy holiday celebrations online
How can your brand deepen

consumer engagement in a way that
incorporates virtual tech?

Discreetly Augmented
Augmented reality is inconspicuously integrated into eyewear
Implications - With many consumers associating virtual reality technology with bulky headsets, augmented reality is instead being incorporated
into glasses in understated ways. This shift enables consumers to continuously and unobtrusively interact with AR technologies throughout the
day. These products highlight the consumer interest in such technology being more seamlessly integrated into their lifestyle.
Minimalist Skeletal Smart Glasses Active Lifestyle AR Glasses

These Conceptual Apple Glasses Follow the This AR Glasses Concept is Designed with
Brands Aesthetic Athletes in Mind
Foldable Mixed-Reality Glasses

Discreetly Connected Eyewear The Compact Nreal Light Glasses are Easy to
Bose Frames are Packed with Speakers, AR and More Wear and Use
8.2 ACTIVITY
FRESHNESS
45,777 Total Clicks
Hunt.to/410670
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Discreetly Augmented
Augmented reality is inconspicuously integrated into eyewear
Consider how your brand could be

more seamlessly integrated into the
daily life of your customers.

Augmented Customization
Brands customize AR experiences in order to better connect with consumers
Implications - The adoption of AR in retail, eCommerce and even healthcare is not uncommon, and brands are now enhancing customer
experience further with the adoption of personalized augmented reality experiences. By using the technology to create moments specific to the
people viewing them, brands and institutions are able to enhance loyalty and consumer trust.
Personalized AR Avatar Platforms AR Fitting Room Software

'Fable' Lets Users Create Custom Avatars for Avametric Specializes in App Development and
Use in AR Virtual E-Commerce Services
AR-Powered Personalized Packages

AR Fashion Flagships Hermes Adds a Heart-Warming Customization
The Chanel Paris Store Supports Personalized Shopping Experiences with AR Feature to Its Delivery
7.3 ACTIVITY
FRESHNESS
123,022 Total Clicks
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Augmented Customization
Brands customize AR experiences in order to better connect with consumers
How could your brand adopt

personalized AR experiences in your
customer's purchase journey?

Augmented Luxe
Luxury fashion houses incorporate mixed-reality experiences into their promos
Implications - The use of augmented and virtual reality in the promotional exhibits of designer brands is on the rise, allowing for distinct mixed-
reality experiences for customers. This shift comes as luxury fashion houses recognize the need to better adapt to contemporary purchase
habits, in order to attract Millennial and Gen Z consumers.
Mixed-Reality Fashion Shows Augmented Reality Catwalks

Central Saint Martins Created a 5G-Powered ASOS' 'Virtual Catwalk' Presents Products on
London Fashion Week Show Augmented Reality Models
AR Fashion Presentations
Collaborative Clothing-Free Pop-Ups Moschino x H&M Created an Immersive
Snapchat and LEGO Wear Boast an Augmented Reality Store Experience with the Magic Leap One
7.9 ACTIVITY
FRESHNESS
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Augmented Luxe
Luxury fashion houses incorporate mixed-reality experiences into their promos
How could your brand incorporate

mixed-reality technologies into its
promotions?

VR Hospitality
VR in the hospitality space is transforming guest experiences
Implications - Brands in the hospitality space, particularly hotel brands, are incorporating Virtual Reality programs and benefits into their
offerings in order to enhance guests' experience. The use of VR technology in this way enables hospitality brands to accelerate the already-
immersive nature of traveling.
Immersive Tech Casinos VR Event Planning Tools

The Orleans Hotel and Casino's Virtual Zone is AllSeated's Virtual Reality Tool Helps to
Interactive Visualize Venue Spaces
Cellar-Exploring VR Experiences Underwater 360 VR Experiences

Artful AR Hotel Rooms Perrier-Jouët's 'Eden' VR Experience Barceló Hotels Arranges an Immersive Tour in
LIFEWTR and Marriott Hotels Created a Customized Experience for Guests Transports Guests Underground the Canary Islands
6.4 ACTIVITY
FRESHNESS
60,408 Total Clicks
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VR Hospitality
VR in the hospitality space is transforming guest experiences
How could your brand enhance its

product/service or campaigns
through the use of VR?

Tokenized Auto
The automotive industry is partnering with cryptocurrency projects
Implications - Traditional luxury car brands are collaborating with new-age cryptocurrency projects through IoT reward programs and supercar-investing platforms. This hybridization in
technology is providing Boomer and Gen X luxury vehicle owners access to digital assets, while concurrently providing Millennial and Gen Z crypto users accessibility to high-end vehicles.
These emerging partnerships reveal the growing collaboration potential in the cryptocurrency industry across a range of industries.
Cryptocurrency Concierge Services Tokenized Exotic Car Platforms

The White Company Offers the Crypto-Rich a The Bitcar Cryptocurrency Lets You Profit From
Host of Luxury Items Exotic Car Ownership
Cryptocurrency-Earning Cars
Living Space-Outfitted Vehicles Jaguar Land Rover Drivers Can Earn Payment
The 'Icona Nucleus' Concept Car Offers a Glimpse of the Future by Sharing Driving Data
5.7 ACTIVITY
FRESHNESS
29,363 Total Clicks
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Tokenized Auto
The automotive industry is partnering with cryptocurrency projects
How could your brand align itself

with more future-focused
partnerships?

Digital Verification
Digital age verification uses technology to create ease of access
Implications - As the digital transformation permeates throughout society, traditionally manual processes like age verification is seeing a digital
revolution. Digital age verification powered by technologies such as blockchain and facial recognition allows brands to give consumers greater
access to age-restricted items. This shift sets the stage for elevated customer experiences as it allows those selling age-restricted products to
enter the direct-to-consumer market.
Age-Restricted Vending Machines Digital ID Apps

The Blockchain-Based Civic Pay Platform The Deltic Group and Yoti are Streamling the
Verifies Identity & Age Entry Process to Bars and Clubs
Facial Recognition Checkout Stations

Blockchain Beer Dispensers Self-Service Tills Can Now Confirm a
Civic Has Debuted the World’s First 'Cryptobeer' Vending machine Customer's ID with Yoti
6.9 ACTIVITY
FRESHNESS
78,111 Total Clicks
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Digital Verification
Digital age verification uses technology to create ease of access
Brainstorm what an offering that

leverages digital age-verification
would look like.

VR Education
Educational platforms merge with the virtual reality space
Implications - Brands within the Virtual Reality space are taking advantage of the interactive nature of the technology by enhancing its ability to
educate people in a variety of different fields. Whether related to training or skill-building, the adoption of VR in the educational space caters to
contemporary lifestyles and routines.
Educational VR Laptops VR-Based Barista Training Programs

The Zspace Laptop Hopes to Help Kids Think Costa Coffee Taps Virtual Reality to Educate Its
with More Flexibility New Staff
Concussion Education Programs

VR Cooking Toys The TeachAids CrashCourse VR Program
'4D Chef' Shares Interactive Recipes in Augmented and Virtual Reality Educates High School Students
6.3 ACTIVITY
FRESHNESS
35,465 Total Clicks
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VR Education
Educational platforms merge with the virtual reality space
In what areas could your brand

employ educational VR?

Culinary Blockchain
Blockchain technology is incorporated into the culinary industry
Implications - Whether giving consumers product information or empowering ecological initiatives, Blockchain technology is on the rise in the
food industry. Such use of this technology reveals its potential outside of transactions alone, and into unlikely spaces that require transparency
and enhancement.
Blockchain Whisky Bottles Cryptocurrency-Inspired Coffees

Ailsa Bay Scotch's Packaging Lets Customers Bitcoin Coffee Makes Products Targeted
Track the Product's Journey Towards Crypto Traders
Transparency-Focused Chicken Blockchain Food Waste Solutions

Blockchain Produce Packaging Products INS Ecosystem Hopes to Reduce 130 Million
Walmart and IBM are Fighting for Transparency in the Food Industry Carrefour is Encouraging Transparency with Pounds of Food Waste
Blockchain
6.8 ACTIVITY
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Culinary Blockchain
Blockchain technology is incorporated into the culinary industry
How could your brand adopt

Blockchain technology?

Augmented Preview
AR technology is used to preview a wide variety of products and services
Implications - The use of augmented reality in the process of previewing the various services and products consumers are looking to purchase is
on the rise, allowing potential customers to test brands' offerings without having to immediately commit. AR technology in this realm is
significant for its establishment of trust between the brand and the consumer, due to its function as a low-pressure sales tactic.
AR Music Apps AR Tent-Previewing Experiences

'Firstage' Encourages Music Discovery Through Mountain Hard Wear's AR Tech Simplifies
Augmented Reality Performances Shopping for Outdoor Gear
AR Pet Bed Previews AR Dental Software

AR Toy Previews 'Treat A Dog' Implemented Shopify AR to Help 'Janus Health AR' Helps Patients Better
Argos Launched Augmented Reality LEGO Models Via Its App Pet Parents with Buying a Dog Bed Visualize a New Smile
5.3 ACTIVITY
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Augmented Preview
AR technology is used to preview a wide variety of products and services
Conceptualize AR technology that

would allow customers to preview
your brand's product/service.

Galactic AR
AR is used to create immersive experiences of outer space
Implications - Augmented reality is being used to make the exploration of outer space attainable and educational for consumers. The use of AR
enables brands to better meet the growing consumer expectations for information and experiences to be accessible. Such experiences highlight
how mixed-reality technology is being increasingly leveraged across a variety of industries to create interactive experiences that better engage
consumers.
Earth-Experiencing AR Models AR Reading Adventures

This AR Earth Model by AstroReality Promotes Wonderscope's Clio's Cosmic Quest Immerses
Exploration & Learning Kids in Outer Space
Accurate Historical Augmented

Immersive AR Stage Experiences Reality
Coachella Captures Attendees with a Tech-Powered Feature Time Has Created an Apollo 11 AR Depiction
7.0 ACTIVITY
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Galactic AR
AR is used to create immersive experiences of outer space
How could your brand leverage

immersive technology like AR to
create an immersive and
educational experience for its
customers?

Accelerated Therapy
Virtual reality's use in physical therapy is on the rise
Implications - VR technology is now being adopted into physical therapy, with companies and health care providers creating personalized
programs that those in need can take part in at home. This form of virtual therapy aims to enhance mobility and relieve pain like its in-person
program counterparts do, with the added benefit of accessibility and the increased likelihood of commitment due to its entertainment-based
methods.
Therapeutic VR Gaming VR Pain Relief Research

Catapult Games is Looking to Expand Its Dr. Maureen Simmonds Works to Relieve Pain
Offerings to Aid Physical Therapy Through Virtual Reality
Revolutionary Fertility Health

Gamified VR Therapy Exercises Services
Verapy Merges Virtual Reality Technology with Rehabilitation Kindbody Aims to Improve the Fertility Clinic
Experience
4.2 ACTIVITY
FRESHNESS
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Accelerated Therapy
Virtual reality's use in physical therapy is on the rise
Where do you see virtual reality

impacting your brand or industry?

Multisensory Sport
High-tech multimedia elements are added to sport activities for enhancement
Implications - As technology continues to elevate various products and services, we’re seeing it evolve within categories like sports as well, adding both efficiency experiential aspects. More
than just mobile applications, those in the sports field are utilizing augmented reality, analytical information and voice assistance to elevate equipment as well as the athletic activity itself.
Such multi-sensory inclusions speak to the growing desire for multimedia engagement even within more traditional physical activities.
Advanced Analytical Soccer Team-Specific AR Basketball Games

Wearables The 'NBA AR' App Lets Users Practice Their
Catapult's PLAYERTEK Takes 2.25 Million Data Shot Anywhere
Points Per Match
AR Courtside Experiences Connected Mini Golf Courses

Connected Multimedia Swim Goggles The NBA AR App Lets Fans Step Right up to the Google's Mini Golf Pop-Up Demonstrated Its
The 'SeeSea' AR Swimming Goggles Help You Play Games and More NBA Finals Connected Systems
5.6 ACTIVITY
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Multisensory Sport
High-tech multimedia elements are added to sport activities for enhancement
Think of your most traditional

service or product. How could you
elevate that with the use of
multimedia technology?

AR Fitting
Fitting rooms in retail spaces offer virtual and augmented functions
Implications - Some brick-and-mortar retail spaces no longer require that customers test out clothes before they purchase, as mirrors, VR and
AR tech are allowing for shoppers to see what the items would look like on them without having to actually try them on. Such tools allow for
brands to offer enhance the purchase journey via novelty and personalization.
AR Fitting Room Mirrors Futuristic Fitting Room Concepts

Amazon's Augmented Reality Mirror Patent JogoRoom Embodies an Ominchannel Retail
Transforms the Try-On Experience Approach
In-Store Try-On Touchscreens Interactive Fitting Room Mirrors

AR Fitting Room Features China's 'Moda Polso' Saves Consumers the Mirow's Interactive Fitting Room Aims to Help
The FXMirror by FXGear Helps Users Virtually Try on Garments Hassle of Trying on Clothes Brands Boost Sales
7.2 ACTIVITY
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AR Fitting
Fitting rooms in retail spaces offer virtual and augmented functions
Conceptualize an AR/VR tool that

your brand could use in an app, in-
store, or in its product/service.

Smart Art
The incorporation of learning and augmented tech into art is on the rise
Implications - The incorporation of learning and augmented reality tech into the world of art and exhibition is allowing for new and more
interactive forms of customer engagement within the art industry. The incorporation of smart technologies into this world appeals to the tech-
smart Millennial and Gen Z generations.
Hypothesized Tech-Accented AR Art Museum Exhibits

Architecture A Boston Museum is Showing Stolen Pieces in
The Royal Academy of Art's Invisible Its 'Hacking the Heist' Exhibit
Landscapes is Curious
Immersive AR Museum Experiences

Artificial Intelligence-Centric Exhibits CapitolaVR Boasts a Unique Experience for
Sony Debuts Its Product-Inspired 'Affinity in Autonomy' Mauritshuis Museum Goers
8.1 ACTIVITY
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Smart Art
The incorporation of learning and augmented tech into art is on the rise
Conceptualize an app for your brand

that would incorporate smart or AR
features.

Augmented Design
Augmented reality is used to test a variety of design-related concepts
Implications - The popularity of augmented reality within the entertainment space is vast, however the technology is now increasingly
incorporated into functional apps that allow for the testing of design concepts before consumers purchase or move forward with them. These
apps strengthen consumer loyalty for the fact that they offer consumers the perception of choice and customization, rather than pressuring
them to purchase the products being sold.
AR Nail Polish Apps AR Home-Buying Apps

'Wanna Nail' Lets Users Try Nail Polish Using Sotheby's is Using Its Curate App to Help
Augmented Reality Buyers Envision Ideal Homes
AR Photo Frame
Apps
AR Home
Showroom Apps
AR Carry-On Apps
Playful AR Clothing Apps KLM's Official App Includes an Augmented
The Gymboree 'Made You Smile' App Brings Shirt Graphics to Life with AR Reality Feature for Checking Bag Size
5.7 ACTIVITY
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51,227 Total Clicks
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Augmented Design
Augmented reality is used to test a variety of design-related concepts
Conceptualize an augmented reality

app that could help test and
improve consumer's path to
purchase.

Branded Quest
Revamped scavenger hunts let consumers participate in immersive brand adventures
Implications - Consumers desiring out-of-home experiences turn to brand-made games like scavenger hunts to connect more deeply with
companies. Including up-leveled scavenger hunts to find physical objects, or augmented reality-based app games, consumers are reliving
nostalgic games from their childhood in a modern setting. This unique marketing strategy can play an effective role in a brand’s overall image
and engage consumers for extended periods of time.
Immersive Drink Branded Activations Augmented Reality Scavenger Hunts

Gatorade's SXSW Activation Features AR Tech Verizon's Virtual Hunt Will Reward 256 Players
and Secret Rooms with an iPhone 8
Gold-Plated
Condiment Jars
Cannabis
Scavenger
Hunts
Toy Car Scavenger Hunts

Augmented Reality Scavenger Hunts Hyundai's Scavenger Hunt Features Hidden
Verizon Runs a Snapchat Contest, Relying on AR and Geolocation Toys Throughout LA
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Branded Quest
Revamped scavenger hunts let consumers participate in immersive brand adventures
How can your brand play a role in

your consumer's leisure and play
time?

Socialized Blockchain
Blockchain tech is incorporated into community engagement platforms
Implications - Blockchain technologies are being used to enhance platforms designed for interactive community engagement, whether those
are interest or empowerment-based. These platforms utilize an emerging technology to market themselves, while catering to consumers who
are seeking a sense of community.
Social Blockchain Campaigns Blockchain Soccer Betting Games

Bacardi Blockparty Used Blockchain to Send The CryptoCup Game Lets Players Enter on the
Out Event Invitations Ethereum Blockchain
Sports Fan Cryptocurrencies Black Culture Tech Platforms

Blockchain Marriage Platforms Havas Blockchain Launched a Cryptocurrency- Pittsburgh Launches Blacture to Give Voice to
Björn Borg is Promoting Equality for All with 'Marriage Unblocked' Based Fan Loyalty Program an Understated Culture
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Socialized Blockchain
Blockchain tech is incorporated into community engagement platforms
How could your brand create a

Blockchain-powered community
space?

Blockchain Protection
This technology has implications in finance outside of cryptocurrency
Implications - Discussions around blockchain technology and its applications in finance tend to focus on cryptocurrency. Another increasingly
popular application, however, can be seen in blockchain's use as a mode of asset protection. This is especially popular among younger
consumers who have a more inherent understanding of new technologies, and highly value transparency across the board.
Blockchain Mortgage Financing Blockchain Gold-Trading Platforms

Platforms This Revolutionary Platform Manages Precious
Viva Network Wants to Offer Home Buyers the Metals Digitally
Better Rates
Counterfeit-Detecting Apps
Blockchain B2B Finance Platforms 'Peeke' Protects Brands and Consumers Using
'Tradeshift Pay' Improves Supply Chain Management Blockchain Technology
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Blockchain Protection
This technology has implications in finance outside of cryptocurrency
What is a new technology within

your industry that your company
could better leverage?

Consumercentric Automation
Use of smart tech becomes more about lifestyle than function
Implications - Social media has ushered the world into an age of consumercentricity where lifestyle reigns supreme. This lifestyle-focused approach has changed consumer expectations of
businesses across industries and is impacting the way they view technology. The question of how dense technologies such as blockchain or IoT will enter into people's everyday lives is
answered in more consumercentric applications that enhance natural consumer behavior, as opposed to serving pragmatic functionalities.
Editable Slogan Apparel Responsive Beer Labels

The dirstuff Smart T-Shirt Lets You Customize This Smart Beer Label Provides Tailored
the Style However You Want Interactions Based on One's Mood
Blockchain-Powered Travel Services

All-In-One Product Codes Cool Cousin Aims to Be the First Blockchain
GS1 is Using Machine Learning, Blockchain & the Cloud for Personalization P2P Travel Agency
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Consumercentric Automation
Use of smart tech becomes more about lifestyle than function
What is one part of your product or

service that could be simplified?

Compact Detection
Home fire detection products adopt streamlined functions and designs
Implications - Home fire detection appliances are now taking on compact designs and streamlined, targeted functions that ensure their
reliability, along with ease of use. With connected tech simultaneously simplifying some home functions and making others more complex, this
shift offers consumers the accessibility of compact design, with the benefits of IoT.
High-Precision Smoke Detectors Smart Smoke Detector Batteries

The French Brand NodOn Has Released The Roost Batter is Able to Transform Any
Communicative Smoke Detectors Smoke Alarm
Compact Miniature Smoke Detectors

Animal-Shaped Fire Detectors The Flow Mini Offers a Smoke Detection in a
'Flow Amsterdam' Offers Fire Detectors Suited to Children's Rooms Small Package
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Compact Detection
Home fire detection products adopt streamlined functions and designs
How can your brand benefit from

the enhanced functions of
connected tech, with the
accessibility of streamlined design?

Virtual Zoology
Zoos and national parks are turning to VR for more ethical viewing practices
Implications - Virtual reality is now being incorporated into the zoos and parks industry for more cruelty-free animal viewing. Whether actively preventing harm, or avoiding the consequences
of keeping animals in captivity, virtual applications in zoology will slowly result in a more ethical form of understanding wildlife for the average consumer. With more public information on the
downfalls of animal captivity and poaching, and as consumers increasingly seek out experiences that align with their personal values, this application of VR and smart technology serves to
assuage consumer guilt while still giving them the informative and immersive experiences they crave.
Anti-Poaching Sensors Immersive Coastline Simulators

This Animal Poaching Prevention Effort Uses 'BBC Earth: Life in VR' Immerses Viewers in the
IoT and LPWAN Technologies Californian Coast
VR Wildlife Games
Fishless Aquarium Attractions 'Virry VR: Wild Encounters' Puts Players Close
National Geographic's Encounter: Ocean Odyssey is Cruelty-Free to Wild Animals
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Virtual Zoology
Zoos and national parks are turning to VR for more ethical viewing practices
How can your brand incorporate

virtual or augmented reality in a
way that exceeds real-world
experiences?

ii. Specific Examples
Relevant Ideas & Case Studies
Micro-Trends are unique examples of innovation which have been featured on Trend Hunter. A micro-trend might
be a newly released product or service, but in many cases, the idea is something that has not been commercially
released. Our database includes several hundred thousand articles of micro-trends, spanning thousands of
topics, so make sure to filter your topics at: TrendHunter.com/dashboard-tool
Copyright ©.
Open-World VR Multiplayer Games
Facebook Horizon Will Be a Massive Custom VR Multiplayer Game
Facebook Horizon was recently announced and it will be a large,

virtual reality multiplayer game. Within the game, users will be able to
shape their environment, talk to friends, as well as explore the game.
The game will launch in 2020 beginning with beta testing, which is
currently available. Facebook Horizon was designed to be a VR
destination for users to visit.
The Horizon game will be played around the town square, with
experiences and gameplay built around the setting. Users will be able
to customize their in-game appearance, as well as create new areas
for the game, and design new activities for themselves and other
players.
Image Credit: Facebook
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Token-Hunting AR Games
'Find Unlimited' Challenges Players to Find Blockchain-Backed Tokens
Vodafone launched an augmented reality game called Find Unlimited

that tasks players with locating "vAtoms," or virtual tokens backed by
blockchain. The AR game unfolds across the city of London and gives
players the chance to win great prizes, including the brand-new
iPhone 11.
Between the hours of noon and 2PM, anyone can play Find Unlimited,
although Vodafone customers have an advantage as they are given a
head start at 11AM, plus clues for locating the prizes.
The game relies on the use of a smartphone, real-world locations, a

map and a phone's camera for spotting the virtual tokens. While
consumers have the chance to win prizes, Vodafone benefits from
collecting consumer data, as agreed to in the accepted privacy
agreement before players begin their hunt for the augmented reality
tokens.
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Virtual In-Car Entertainment
Porsche & Holoride are Immersing Passengers in Virtual Reality
Porsche and Holoride are looking to the future of in-car entertainment

systems with a partnership that will introduce vehicle-synced virtual
reality experiences and VR headsets for passengers—meaning that
when as a car turns a corner, the passenger experiencing VR will also
see and feel a change in direction. When wearing a headset, a
passenger will be able to see 2D and 3D content in an immersive
format, ranging from documentaries and underwater adventures to
futuristic city visualizations. Discovery is also getting involved and will
provide 2D content for the in-car VR experiences.
The partners are exploring the possibilities of not just virtual reality
entertainment but also edutainment, productivity and relaxation.
Holoride is aiming to bring this new form of entertainment via

commercially available VR headsets to market by 2021.
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Multiplayer VR Worlds
Facebook Horizon is an Ever-Expanding Social Virtual Reality World
Facebook Horizon was recently introduced as an ever-expanding

virtual reality world that invites people to have social experiences and
create the world around them—and no skills are required to do so.
The social world is launching on Oculus Quest and the Rift Platform in
2020, offering a new place for people to play games, socialize, watch
movies together, build communities and more.
The imaginative world invites people into a town square to meet and
mingle with other players after they have created their own avatar in
the style of Facebook's VRChat. Through "telepods," users will be able
to transport themselves to fantastical worlds for adventure and
exploration. To help Facebook Horizon users make the most of their
time in the VR world, Horizon Locals are available to offer guidance
and assistance.
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Augmented Reality Furniture Apps
IKEA's Augmented Reality App Now Has a Multi-Placement Feature
Swedish furniture giant IKEA is renowned for being a leader in the

industry and set itself apart with its augmented reality furniture app
that now includes the 'Multi-Placement' feature. The app itself lets
consumers virtually place pieces of its furniture inside different rooms
of your home, but its new update will now let users place several
pieces of IKEA furniture inside a room instead of just one.
The update also includes a 'Room Set' feature that offers an entire
collection of furniture in an easy-to-use tab. Moreover, users can
make use of the inspirational feed on the app titled 'For You Feed.'
The new features are perfect for consumers who have recently moved
or those seeking to redecorate a room with all new furniture.
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Virtual Reality Entertainment Spaces
Red Deer Boasts an Immersive Experience, Dubbed 'Otherworld'
Architectural practice Red Deer realizes a neon-lit concept for a virtual

reality entertainment space in east London. The activation fused the
power of technology and its role in modern entertainment with the
artistic influences of James Turrell who specializes in light design.
The concept is dubbed 'The Otherworld,' introducing an element of

mystery and allure. The experience boasts a total of 14 immersive VR
rooms, as well as a bar and a poke kitchen. The virtual reality
entertainment space is described as a "neon jungle" and if the
technology does not impress visitors, the aesthetic surely will as James
Turrell taps "the altered perception of architecture through a
combination of artificial and natural lighting," thus bringing a bridging
quality to the experience in general.
Photo Credits: Mariell Lind Hansen
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Social Exploration Games
Half + Half is a Virtual Social Hub Set in Cartoon-Style Environments
Half + Half by developer Normal is a whimsical exploration game that

invites players to uncover the beauty of its unique environments
alongside other players. The game offers five different multiplayer
modes—although there is also a mode for solo exploration—that help
to connect players with activities like hide and seek, swimming, flying,
dancing or playing a round of "human Tetris."
The setting that the game provides is described as "warm, rich and
organic," providing a comfortable backdrop for hours of play. The
game, which was developed after four years of multiplayer research,
has just been released on the Oculus Quest and Rift platforms and
shares an unconventional way for people to connect with other
players in a virtual reality world.
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Blockchain-Powered Smartphones
Pundi X BOB Executes Data on the Function X Blockchain Ecosystem
Blockchain developer Pundi X is revealing the Blok on Blok (Pundi X

BOB) as the world's first fully blockchain-powered smartphone.
According to the company, every piece of data is executed on the
Function X blockchain ecosystem, meaning that no centralized service
providers will be able to keep users’ data while using their services.
The innovative new smartphone was recently unveiled at IFA 2019

and boasts a hybrid model that allows users to switch between the
protected blockchain mode and an Android mode. This smartphone
promises to be particularly appealing to consumers who are
passionate about having control over their own data and privacy. The
device will also appeal to those who will appreciate its customizable
modular design, which may be augmented with the MOD Assembly
Kit.
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Digital Blockchain Dresses
The Fabricant Introduced & Auctioned the First-Ever Blockchain Dress
Dutch start-up The Fabricant created the first-of-its-kind blockchain

dress and the first-ever piece of digital couture to be auctioned on the
blockchain. The 'Iridescence' dress was created with 2D garment
pattern-cutting, 3D design and rendering software in collaboration
with artist Johanna Jaskowska of Beauty 3000 and Dapper Labs, the
creator of CryptoKitties.
The haute couture clothing piece gave buyers the chance to try and
wear the dress digitally and have it custom-made. The dress recently
sold in an online auction for $9,500, helping to introduce the next
generation of fashion where "there’s no such thing as factories, supply
chains and sample sizes. There are no delivery trucks to wait for, no
clothes to launder and no closets to de-clutter... It’s sustainable by its
very nature," according to The Fabricant.
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Crypto Soccer Engagement Platforms
Atlético de Madrid and Chiliz Create Blockchain-Based Platform
Spanish soccer club Atlético de Madrid works in collaboration with

sports and entertainment blockchain firm Chiliz on a special fan
engaging platform known as 'Socios.com.' It gives Atlético de Madrid
the opportunity to distribute fans cryptocurrency fan tokens that go
towards supporting their favorite teams.
In a statement, Chiliz explains that "Socios.com is a first-of-its-kind

blockchain-based mobile app for sports and entertainment fans. As
the Club’s Official Fan Token partner, Socios.com will help Atlético de
Madrid stay closer to its global fanbase of millions of fans, through
Atlético de Madrid Fan Tokens, digital assets that allow fans to engage
in certain polls and rewards them for their participation.“ Each fan
token is prived at €2 and will be available during the 2010/2020
season. Tokens can also be collected for free on the app using the
'Token Hunt' geolocation augmented reality feature.
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Artistic VR Albums
Björk's Vulnicura Virtual Reality Album Shares Live-Action 360-Degree Videos
Björk's Vulnicura was released in 2015 and now a Vulnicura Virtual

Reality Album is available for fans to truly immerse themselves in the
singer-songwriter's music. The content included in the virtual reality
album explores the immersive music videos that were shown as part
of the Björk Digital Exhibition, and now anyone with a compatible VR
headset is able to enjoy the live-action 360 videos and real-time
rendered experiences in the comfort of home.
On Oculus Rift, Valve Index and HTC Vive systems, songs like Notget,
Family, Stonemilker and others can be experienced as never before
through dynamic visual elements.
To engage with their audiences in new ways, a number of musicians

are experimenting with VR as a means of storytelling and engaging
even more of the senses.
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Simplistically Designed VR Headsets
The 'Panoramic VR' Headset Has a 220-Degree Viewing Angle
The conceptual 'Panoramic VR' headset has been designed by BDCI for
Samsung C.lab as a futuristic technology solution that has been
visually streamlined to address stylistic needs. Featuring a 220-degree
viewing angle, the headset is devoid of crevasses and unnecessary
lines that can complicate the finished look of the unit. This enables it
to be a refined multimedia solution that is in line with the preferences
of consumers who are seeking out high-end technology products.
The conceptual 'Panoramic VR' headset has been designed with

customization in mind to let wearers seamlessly fit it to their head
without the need for unsightly straps. The final look is a demure
device that doesn't create any visual distractions to keep users looking
chic as they immerse themselves in virtual reality simulations.
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Free Corporate Blockchain Tools
Kadena Will Offer Its Private Blockchain Service on Azure
Kadena will launch its private blockchain service in the Azure

marketplace. The company's CEO Will Martino spoke on the
company's announcement, "Our private chain is designed for
enterprise use. It’s designed for being high performance is designed
for integrating with traditional back ends."
The CEO also indicates that Kadena is a blockchain that is able to

provide both public and private blockchain services.
The free private blockchain service will allow different organizations to

use the technology and get better at implementing it. The crypto tool
is able to provide up to 2000 transactions during a second that spans 4
nodes. Offering the technology to companies for free will allow it to
use and experiment with it, ultimately growing Kadena's popularity as
a blockchain that is aimed for corporate use.
Image Credit: Kadena
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Blockchain-Based Digital Payment Companies
The Ripio Credit Network is a Start-Up from Argentina
Ripio Credit Network is a start-up that began operating out of

Argentina and has now succeeded in "enabling anyone to provide
loans and access credit globally."
The business brings together the financial world, including creditors,

fintech companies, financial institutions, Decentrlized Finance service
providers, and more. It does so through the implementation of a
blockchain-based business model that is "frictionless, transparent, and
borderless." This is guaranteed through the reduction of fees and the
elimination of entry barriers, as well as the availability of a "non-
custodial storage of all funds."
Ripio Credit Network's business relies on a cutting-edge decentralized

application that is secure. The company has entered a partnership
with MercadoLibre -- which is an e-commerce giant in Latin America,
to facilitate the efficient transfer of funds between all participating
parties. The company also boasts opportunities for the use of
blockchain in the region.
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Single-Use Customized Cosmetics
CosBall is Disrupting the Cosmetics Industry with Blockchain Tech
CosBall is an industry-disrupting customized cosmetic innovation from

Korea that aims to share high-quality, fully customized products at a
fair price. With the power of blockchain technology, CosBall is on a
mission to create the largest analytical database for skin types that the
world has ever seen, which will enable it to create highly personalized
solutions for individuals.
CosBall also relies on consumers using skin-analyzing tools and a

mobile app so that they can get a tailored set of CosBall cosmetics that
match the unique needs of their skin. Each single-use CosBall is
disposable but also eco-friendly and biodegradable.
Rather than investing money in marketing, advertising and one-size-

fits-all care products, CosBall is focusing on highly customized
formulas and savings that can be passed on to consumers.
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NFC-Enabled Cryptocurrency Toys
CryptoKaiju's Cryptokitty Figures are Traceable on the Blockchain
CryptoKitties launched as one of the world's first blockchain games,

helping to offer an experiential introduction to digital currency
through the purchase, collection, breeding and sales of virtual cats.
Now, CryptoKaiju has launched NFC-enabled Cryptokitty toys with
unique identities that can be traced on the blockchain.
The limited run of vinyl figures, available in CryptoKitties' Cymric tiger

style and two colors, boasts tamper-proof NFC tags at their feet with
serial numbers. With an NFC-enabled mobile device, a collector is able
to quickly access the details about their unique CryptoKitty figurine.
Users will be able to discover the toy's birth date, gender, color,
physical traits and personality, which may be described as intelligent
or creative. For the sake of exclusivity, only a limited number of the
CryptoKitties are being released, and some traits are much rarer than
others.
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Decentralized Web Boards
Elk is a Blockchain Dev Board For Crpytos
Elk is a blockchain dev board that will be able to support blockchain as

well as decentralized web technology. The design combines Ardunio
with decentralized network technology. This means that owners of the
blockchain dev board could access a number of different cryptos like
Ethereum, IPFS, and more, all with only a modest amount of coding.
Elk is able to do this by using it refers to as, "Decent IoT" -- meaning
IoT that is decentralized to provide control and privacy.
Those producing Elk have launched a crowdfunding initiative on

Kickstarter in order to launch their prototype and begin shipping
models in the spring of 2020. Individual units of Elk will have a $59
price point for those who support the Kickstarter campaign, and a $69
price point for regular customers.
Image Credit: Elk
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Virtual Reality Massage Centers
The World's First VR Massage Center is Now Open in Los Angeles
Esqapes, the world's first virtual reality massage center has opened its
doors in Los Angeles. Esqapes combines total relaxation with virtual
reality to truly transport guests to magical places such as a tropical
retreat, a beach at sunset, a magical garden, a cabin surrounded by
snow, a desert spa and more.
Guests put on a VR headset and sit in a state-of-the-art massage chair

and are immersed in a new type of high-tech relaxation. Esqapes also
adds in environmental effects, such as fragrances and breezes, to
enhance the unique experience. Each Esqapes environment is
designed to tantalize a guest's senses and help them shed the stresses
of daily life. They are living, breathing worlds that guests will have
completely to themselves. A new era in relaxation is now available at
Esqapes -- a location set to draw in tech-obsessed visitors seeking a
memorable and immersive experience.
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Virtual Reality Online Experiences
Firefox Released Its VR Web Browser to Oculus Quest Devices
Mozilla recently released its Firefox Reality VR web browser to the

Oculus Quest. Many of the features on the VR web browser are the
same as other versions of the Reality browser. The software will be
rolled out to users of the headsets for free and can be used in 10
different languages. The browser will be privacy-focused, due to the
fact that Enhanced Tracking Protection will be automatically turned
on.
Mozilla's Reality browser was previously compatible with a number of

different VR headsets, including the HTC Vive Focus Plus, the Lenovo
Mirage as well as other VR models. However, the new compatibility
with the Oculus Quest will allow the browser to extend its reach to
more users.
Oculus Quest VR headsets do come with a default browser, but now

users will have the ability to choose from different browser options on
the device.
Image Credit: Mozilla
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Virtual Reality Feedback Bracelets
Facebook's Reality Labs Has Developed a VR Bangle
Facebook has developed a VR bangle prototype that provides haptic

feedback by squeezing and vibrating a user's writs. The prototype was
created by a Facebook subsidiary company, Reality Labs, and the
device is titled Tasbi. The squeezes and vibrations coming from the
device are intended to make the user feel sensations related to the
game they are playing.
Users would wear the VR bangle on both wrists, this allows users to
receive feedback and push-buttons. There are no buttons on the
device, however, it is said to be able to provide the user with the
sensation that they are pushing a real button. Facebook has indicated
that it will publish a research paper on the Tasbi device which will
outline its capabilities.
Image Credit: Upload VR
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Haptic Virtual Reality Wearable Tech
Valkyrie is Developing a VR Suit for Commercial Use
Valkyrie has been in development for its VR suit and has created a
prototype. The design features exposed wires and wearable tech that
provides haptic feedback.
Many VR designs focus on providing immersive gaming experiences to

customers, however, Valkarie takes a different approach. The
company designed its own VR suit for professional use, which would
work towards bolstering efficiency. Industrial applications for the suite
could also include training for dangerous or highly complex jobs. This
would allow companies to train employees with far less risk.
The VR suit implements electrical impulses that interact with muscles.

This interaction stimulates the user in order to simulate resistance and
touch sensation. The suit is in development and the prototype has the
nickname the 'Iron MAn v. 1.'
Image Credit: Valkyrie
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AR World-Building Games
Minecraft Earth Introduces a New Way to Play with Augmented Reality
In the last few years, augmented reality games have captured the
hearts of Millennials and Gen Z alike and now, Minecraft fans are able
to experience their favorite game in an entirely new way with
Minecraft Earth. This new mobile gaming app introduces an AR
version of the familiar desktop game that challenges players to build
structures and battle mobs in their very own real-world surroundings.
Currently, Minecraft Earth is only available in limited locations,

including London and Seattle, as it is extremely location-based,
allowing players to virtually build on top of their neighborhood. With
the new augmented reality game, Minecraft Earth players are able to
collaborate with other players for mini-adventures and construction of
their very own blocky, towering masterpieces.
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Tech-Based Fashion Marketplaces
Primpy is Disrupting Fashion E-Commerce with Blockchain
Primpy, the tech-based fashion marketplace, is introducing its own

ecosystem to "change the way we'll experience fashion e-commerce in
the future" and specifically address issues that have arisen with in-
store and online settings, as well as influencers. Primpy is on a mission
to support all shoppers with powerful resources and give small sellers
visibility.
The Primpy platform exists as a closed-loop system where consumers

can feel confident about purchasing goods that are completely
genuine. With blockchain built into the system, Primpy is challenging
the fake product market and the fashion industry as a whole, which
seems fast-moving but is slow to adopt new strategies to support the
newest wave of brands and the way customers prefer to purchase
from them.
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Hyperreal VR Experiences
Pure Realism Transforms Real 3D Settings into Digital Realities
Pure Realism is a VR agency based out of Sudbury, Ontario, which

specializes in the creation of real-world 3D and virtual content.
As a scalable company, it aims to provide virtual solutions to issues

that may arise in different industries. Whether that means generating
original training content for employers who are looking to streamline
their onboarding processes, or creating meeting rooms that can
transplant remote participants into a setting that makes them feel like
they’re all in gathered in one space.
The agency is able to capture 3D environments that can then be

translated to VR experiences are at a much higher caliber than other
options that are currently available on the market. To do this, Pure
Realism uses a unique process that it specially developed to capture
rich and immersive environments that are then distilled down to suit
the virtual medium and viewed.
While there’s plenty of content out there that aims to simulate real
environments, many lack the dedication [continued online]
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Virtual Pet Dragons
Dragon Federation Brings Dragon Eggs to Life with an Interactive App
Dragon Federation wants to give everyone the opportunity to have a

pet dragon and was funded within eight hours on Kickstarter. The
company offers physical dragon eggs with an accompanying mobile
app to track the baby pet dragon in his/her progress, help the pet
dragon imprint and hatch and help users interact with your pet dragon
once it hatches.
The Dragon Federation Expedition Team “discovered” clutches of eggs

throughout the Rocky Mountains. The dragon eggs on Kickstarter are
from the Mountain Skál species, which are multi-colored with plate-
like overlapping armor scales, spines and blunt, rapid retractable
talons. In addition to the physical egg, owners will receive the Dragon
Federation app -- available on Apple and Android platforms. A team of
six developers, designers and programmers came together to build
the AR and VR experience for the virtual pet dragon. In the [continued
online]
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Computer-Made Virtual Male Influencers
Liam Nikuro is Japan's First Virtual Social Media Persona
While many have long suspected that influencers on social media edit
themselves, Liam Nikuro takes it to another level as Japans first virtual
male influencer. Liam is the third virtual social media personality to
launch, but arguably the most realistic.
The virtual profile was created by 1sec Inc., a company that specializes
in combining reality with a digital world. According to the press
release, "Liam is powered by computer processing, 3DCG technology
that are used to project virtual three-dimensional objects onto flat
surfaces, creating images with a sense of depth." 1sec Inc. created the
almost too perfect-looking influencer to have a believable personality
as well. Liam is allegedly from Los Angles and works as a music
producer, with an interest in makeup, entertainment, and fashion.
With virtual influencers on the rise, it could change the way

companies market to consumers, with customized digital personalities
targeted at consumers.
Image Credit: Liam_Nikuro/Instagram
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Augmented Reality Cosmetic Apps
Users Can Try on Cosmetics in AR With Amazon Live Mode
Amazon Live Mode is now available in the US and Japan for Android
users. This stems from L'Oreal's purchase of a cosmetic focused
augmented reality app called ModiFace. Since this purchase, L'Oreal
has developed functions for trying on the virtual makeup. The app will
now be available on Amazon, where users can try on different
cosmetics, this can be done so in a live video or selfie format. Amazon
Live Mode will be available on iOs latter this year.
This is not the first AI cosmetic focused app to be developed by a

major company. Target has previously created an app to match a
person with a specific shade, using its shade matching algorithm. As
well Neutrogena has created a 3D face scanning app in order to create
sheet masks with a better fit.
Image Credit: Amazon
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AR Wholesale Retailer Apps
The Overstock Mobile App Makes Discount Shopping More Immersive
The Overstock Mobile App is the online retailer's immersive platform

which aims to streamline users' overall shopping experience.
Specializing in wholesale brand name products that are discounted for
maximum savings, Overstock makes finding deals a breeze and
recently enhanced its app with augmented reality features.
The app's augmented reality features allow users to imagine items

they wish to purchase within their home, making it convenient for
those looking to test furniture or home decor. Additionally, users can
access exclusive in-app discounts and are also offered daily coupons
and info on upcoming sales.
Moreover, the Overstock Mobile App includes a streamlined checkout

feature -- allowing users to check out with virtual Apple Pay and
Google Pay payments, while also featuring in-app messaging for better
communication with customer service reps.
Image Credit: Digital Trends
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Branded Angular VR Headsets
The Conceptual 'Surface VR' Headset Imagines a New Microsoft Product
The conceptual 'Surface VR' has been designed as a new Microsoft

product that imagines what a potential product in the brand's
signature lineup of Surface products might look like. Created by Max
Dahl, the virtual reality headset follows the angular aesthetic of the
other devices in the Microsoft product lineup and is outfitted with two
cameras on the front. This could allow for augmented reality (AR)
functionalities for professionals, medical students and the like to take
advantage of when getting work done.
The conceptual 'Surface VR' headset has an intuitive user interface

that consists of a built-in trackpad and buttons on both the left and
right temples. This is focused on providing a more enhanced user
experience by eliminating the needs for separate controllers.
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3D Visualization Workstation Systems
The Looking Glass Pro is a Business-Focused Solution
The Looking Glass Pro has been developed by the Looking Glass
Factory as an enterprise-ready solution that will enable professionals
to easily interact with digital renderings. Boasting an all-in-one design,
the system acts as a 3D visualization workstation and will provide
business users with the ability to work with holographic applications.
Powered by an Intel NUC computer, the display doesn't require users
to wear an augmented reality (AR) or virtual reality (VR) headset for
enhanced ease of use.
The Looking Glass Pro has a 15.6-inch touchscreen display to let users
interact with the interface and easily work their way around a
rendering or 360-degree video. The unit is priced at $6,000 with
special pre-order pricing of $5,500 available until June 2 and will be
debuted at the Appliance & Electronics World Expo 2019 in Santa
Clara, California from May 29 to May 31.
Image Credit: Looking Glass Factory
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Extensive Virtual Reality Zones
Sparky's VR Zone is a Gaming Experience in Mushrif Mall Abu Dhabi
Al Hokair Group and Immotion Group collaborate on a special virtual

reality zone that will captivate both young and old. Set in the family
entertainment center in Mushrif Mall Abu Dhabi, the state-of-the-art
experience will include a number of interaction points.
'Sparky's VR Zone' is the name of the activation. It features "fully

immersive VR and gaming experiences." The virtual reality zone will
feature Immotion's latest product -- 'Swimming with Humpbacks,'
which provides a rare and intimate glimpse of the life of the giant
humpback whale.
This collaboration is an attempt to bring the mall's family

entertainment center -- which also includes 4D cinemas, arcade
games, a Bowling alley and more, to the next level.
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Informative Connected Packaging
Carrefour and Nestle Utilize IBM's Food Trust Blockchain System
Brick-and-mortar retail is becoming digitized and innovations in

connected packaging bring more value to consumers as they select
products from the shelf. Realizing the mass embrace of smart
technology, French retailer Carrefour joins forces with Swiss food
company Nestle to deliver a convenience-focused and information-
backed experience to shoppers. The two companies tap into IBM's
Food Trust blockchain, revolutionizing the implementation of
connected packaging within the grocery store environment.
The partnership is manifested through special scannable QR codes on

Nestle's Mousline instant mashed potato products. The blockchain-
based packaging technology will take consumers through "the whole
story of [the product's] journey, from the factory to the Carrefour
grocery section." The connected packaging will reveal information of
interest, including when the product was packaged, where it was held,
the quality control parameters, as well as the farm from which the
potatoes came from.
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Blockchain-Themed Comic Books
Tokenville's Crypto Treasures Boasts Entertainment & Enlightenment
Crypto Treasures is an effort by decentralized entertainment platform

Tokenville who seeks to produce enjoyable and informative ways for
consumers to interact with or be introduced to blockchain technology.
The illustrations for the publications are entrusted to Vitaly Terletsky --
a renowned comic book author, and the narrative revolves around
"the so-called Myths of Crypto."
If one thinks about it, the entertaining value of Crypto Treasures

masks the labor needed to understand the concept. As the accessible
illustrations surely lead readers to a state where they understand
more about how the technology works, why it is beneficial and so on,
Tokenville's series also opens up room for collaborations. In addition,
the audience will be able to act in parallel with the storyline by
"purchasing mystic artifacts in the form of non-fungible ERC-721
tokens," as well as trade them. Future partnerships with brands like
CryptoKitties have been announced.
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Advanced Virtual Reality Lounges
Krypton VR Creates Gamified and Online Experiences for Groups
Krypton VR is a virtual reality lounge based in Chicago and it is the first

one in the city to invite visitors to experience the system. Some of the
virtual reality experiences include first-person shooting games, flying
to any part of the world, and more, creating a realistic experience.
It offers one hour sessions for different groups with the opportunity to
book the entire lounge for corporate events, parties, team building
purposes, and more. It is suitable for all ages and creates virtual
experiences for standing, moving around the room, or even seated.
There is a wide selection of solo games including fruit ninja, beat
saber, bowling, Disney movies, and multiplayer games including ping
pong, Pavlov VR shooter, and rush.
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Motion-Detecting VR Systems
The 'WalkOVR' Wearable Motion Capture System Works with Any Setup
Moving around in a virtual reality (VR) simulation is traditionally

achieved using handheld controllers which can make it harder for
users to suspend their disbelief, so the 'WalkOVR' wearable motion
tracking system has been created to solve this issue.
The system is compatible with virtually all of the VR headsets and

games presently on the market, and works to relay movements,
locations and more to the console in real-time. This enables users of
the system to run, walk, bend and strafe in place as they play to feel
more immersed in the content than ever.
The 'WalkOVR' wearable motion tracking system is engineered to fit in

seamlessly with your existing setup and can also work to reduce
motion sickness created by VR simulations.
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Beauty-Tech Showcase Exhibits
L’Oréal's 'Limitless Beauty' Shares Voice, AI & AR Innovations
At the upcoming Viva Technology Paris event, L’Oréal will be offering a

glimpse at the future of beauty with its 'Limitless Beauty' exhibit. The
exhibit is set to provide a look at some of the top tech innovations
from the beauty brand, including solutions that are powered by voice
technology, artificial intelligence and augmented reality.
On-site, visitors will be able to experience next-gen technology such as

the Virtual Hair Advisor, SkinConsult by Vichy and the Effaclar
Spotscan by La Roche-Posay. Limitless Beauty also offers experiences
like Limitless Personalization, which makes the most of Lancôme’s AI-
powered Shade Finder to recommend a makeup shade, My Little
Factory for creating customized foundation, plus Limitless Creativity,
Limitless Agility to learn about 3D printing and even a Giorgio Armani
lipstick vending machine.
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AI-Powered Public Speaking Apps
The 'Phonal' App Helps Users Overcome Fears of Public Speaking
Public speaking is a common fear for many consumers, so the 'Phonal'

app has been created as a solution for users to help them overcome
their reservations. Powered by artificial intelligence (AI), the app
works in virtual reality (VR) mode to immerse speakers in the
experience of speaking in front of a large crowd. The AI technology
will continuously monitor the person's tone of voice, speech quality,
pronunciation and clarity to help them see where improvements need
to be made before giving a real life speech.
The 'Phonal' app will also provide real-time suggestions to the user as
they practice to help them make changes on the fly. The service could
help users to completely overcome their fear of public speaking in a
way that suits their busy schedule.
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Virtual Casino Social Clubs
Perilous Orbit's Latest VR Project is an Immersive Casino Experience
Casino Social Club VR is a virtual casino experience launched by

gaming developer Perilous Orbit. The new project went live in the
summer of last year and immerses players into a realistic casino
setting that is brought to life through a virtual reality headset.
The Casino Social Club VR experience lets players unlock a range of

classic games including Texas Hold'Em Poker, Blackjack and more,
while boasting immersive environments that are designed to mimic a
real-life casino venue. While it is primarily available online, the
experience will soon also be accessible through Oculus Home and
Steam.
As online gambling continues to grow in popularity, virtual reality

gaming experiences are replacing a traditional trip to the casino. This
virtual reality environment recreates a lifelike casino setting and lets
players compete against other players or AI from the comfort of their
own home.
Image Credit: VR Focus
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Interactive Casino Driving Games
Didsbury Casino's Ultimate VR Driving Experience is Immersive
Didsbury Casino's VR Driving Experience is a new permanent addition

to the entertainment complex and immerses visitors into realistic road
settings with the help of a virtual reality headset.
The Project Cars 2 game is described as "the most advanced racing

game on the market, giving customers access to over 140 tracks in 60
locations." It is also equipped with high-definition visuals, adding to its
hyper-realistic feel and successfully mimics the sounds and
movements of a real vehicle.
Project Cars 2 lets gamers select the vehicle of their choice -- ranging
from classic sports cars to rare luxury vehicles -- and offers countless
hours of pure entertainment for those seeking a non-gambling activity
option while visiting Didsbury Casino's facilities.
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Multiplayer Music Apps
Childish Gambino's PHAROS AR Invites Users to Embark on a Virtual Journey
PHAROS AR is an augmented reality app that lets Android users to step

into Childish Gambino’s personal universe, enjoy music and even
share the experience with others. The free app invites users to "enter
the portal," explore an imaginative augmented reality world and
activate hidden glyphs. From there, app users are able to embark on a
journey through multiple worlds within an open space.
While the augmented reality experience can certainly be had on one's

own, the PHAROS AR app is built on Google’s ARCore, which makes
interactions with other players possible. Although the app is more
about a visual and audio experience than gaming, PHAROS AR offers a
creative way for people to rediscover familiar surroundings through
music.
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Farm-to-Table Blockchain Services
GoGo Chicken Offers Facial Recognition and GPS Tracking
Farm-to-table eating is undergoing a huge transformation with

companies like GoGo Chicken increasing consumer transparency with
the help of blockchain technology.
The company outfits its animals with GPS trackers, and once
purchased, consumers are able to track their animal's movements,
and view its profile and photos. The chickens used for this system are
free-range, offering the buyer peace of mind to know the animal has
plenty of space to roam freely. Consumers are even able to see what
food the chicken has been eating. What's most impressive, is that this
system utilizes facial recognition technology that enables the
consumer to view its chicken at any time using their smartphones.
The chickens involved in this program live on the free range farm for
four to six months.
Image credit: ULRICH BAUMGARTEN via Getty Images
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Back-to-School Cosmetic Collections
The Moschino x Sephora Collab Takes Cues from School Supplies
The first Moschino x Sephora collection launched a few years ago,

introducing fans to a variety of fun and youthful toy-themed cosmetics
and beauty tools. Now, Moschino and Sephora have collaborated yet
again to reveal their second collection of makeup products and
accessories, this time based on the theme of school supplies.
Some of the fun products that can be found in the collection include
liquid highlighters that are shaped just like colorful highlighter
markers, eraser-shaped makeup removers, makeup brushes that look
like pencils and nail polish that's packaged like liquid corrector. Those
who are searching for high-impact color need to look no further than
the Moschino + Sephora Laptop Palette, which boasts high-tech shade
names like Artificial Intelligence, Virtual Reality, Data, Refresh and
Shortcut.
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AR Makeup Discovery Apps
Guerlain's Virtual Try-On Visualizes Lipstick, Foundation & More
Fans of Guerlain can now experience a virtual try-on of the brand's

products thanks to a new experience powered by technology from
VOIR. The augmented reality experience gives people the chance to
try on a range of different makeup products in a matter of minutes,
without having to fuss with any mess.
With proprietary 3D rendering from VOIR, the experience gives

consumers a digital experience that parallels the way that they would
ordinarily test various makeup products in-store. Some of the
products that can be virtually trialed on one's face include Guerlain's
L'Essentiel foundation and Terracotta.
At the start of the month, Guerlain launched new shades for its Rouge
G Lipstick, which can already be virtually modeled by those with the
VOIR app or visiting a Guerlain retailer with an in-store iPad.
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Interpersonal VR Experiences
Talespin's Virtual Human Technology Improves Empathy & Communication
A growing number of businesses are adopting virtual reality to train

employees in a risk-free environment and while these simulations can
significantly improve a person's ability to perform various tasks, VR
training company Talespin's 'Virtual Human' addresses the need for
soft skills in the workplace. The company's Virtual Human technology
helps to support the development of valuable interpersonal skills by
strengthening empathy and communication.
Rather than taking the time to explain scenarios for employees to role-
play with one another as best they can, employers are able to
immerse people in a setting with AI-powered characters that look and
act like real people. The face-to-face interactions with Talespin's
Virtual Human as life-like as possible, ultimately helping employees to
communicate more effectively and compassionately with customers,
clients and their peers at work.
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AR Ad-Destroying Apps
Burger King's 'Burn That Ad' Rewards Users for Destroying Competitors' Ads
Rivalries that have existed between competing brands for many years
are now heating up with bold marketing tactics like Burger King
Brazil's 'Burn That Ad.' Within its app, Burger King is now giving people
the ability to burn the ads of competitors using augmented reality in
order to be rewarded with coupons. Users are able to scan ads and
collect digital content from other major burger chains, see the
advertisements virtually go up in flames before their eyes, then
receive a coupon for a complimentary Burger King Whopper.
With Burn That Ad, as well as taking its competitors down a peg and
subtly referencing the way it cooks its burgers over a flame grill,
Burger King is promoting its BK Express service, which lets customers
conveniently pre-order their food for pickup via a mobile device.
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Multiplayer VR Experiences
Magic Leap's Grordbattle is a Hyper-Realistic Action Game
At GDC 2019 this week, Magic Leap and Weta Workshop unveiled the
newest multiplayer prototype for the Magic Leap One virtual reality
device in the form of Grordbattle. Grordbattle is a multiplayer virtual
reality experience that's based upon Dr. Grordbort’s Invaders, an
action game that sees evil robots invade one's living room. In the
virtual environment, two to four players battle one another, with their
eye and mouth movements and voices mirrored by the avatar that
they choose.
At last year's Game Developers Conference, Magic Leap and Unity

entered a partnership to support Unity developers in creating spatial
computing experiences. Grordbattle stands out for its use of spatial
computing, which makes the digital components of the game feel as
though they are truly physically present.
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Canadian Virtual Reality Firms
CaVR Offers Virtual and Augmented Reality Services
CaVR is a Toronto-based production studio that specializes in both

virtual and augmented reality technologies -- the
company name stands for 'Canadian VR.' It creates experiences for a
plethora of purposes -- this ranges from trade show promotions,
showrooms, presentations, games, and more.
It encourages others to push their creative boundaries and reinforces

it with its own expertise. The in-house team is comprised of 3D
designers, developers, and marketing specialists ready to guide users
through the experience. The production team creates content
specifically for companies who are looking for branded reality
services. It aims to deliver narratives through a 360-degree platform,
encouraging others to communicate their own brand value through
the use of progressive technology.
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B2B Virtual Reality Experiences
Shadow Factory Blends Reality Production with Corporate Services
Shadow Factory is a company that specializes in virtual, mixed, and

augmented reality -- it stands out with its B2B approach with the
technology. It is a full-service production label that offers content
creation development, immersive technologies, app developments,
digital strategies, and post-production. It started in Hong Kong and
now has offices across New York, Toronto, Los Angeles, and Honolulu
as well.
The mission is to create a narrative through experiences, delivering

highly engaging activities through premium content development. It is
rooted in a deep background of digital enterprises and applications in
order to accurately construct strategies across multiple industries. The
wide span of expertise it boasts enables strong leverage of creating
interactive and immersive media solutions. Many organizations are
exploring this medium and Shadow Factory supplies these firms with
the tools and support necessary.
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Realistic 3D Virtual Homes
Invent Dev's Visualization Service Assists with the Pre-Sale of Homes
One of the many benefits of the evolving world of technology are

services like this 3D virtual home tool that would be incredibly useful
to developers who are eager to sell residencies ahead of their
structural completion. Invent Dev is an award-nominated company
that offers such an opportunity to builders.
There are a number of packages available to interested parties and

each exhibits a varying degree of immersion. The first available
offering is pretty standard — it equips developers with detailed
renderings of the exterior and interior of the space. Then the service is
gradually elevated through 360s tours, "dramatic flythrough videos,"
consumer-engaging touch screen experiences and finally — the crown
jewel of the 3D virtual home service, a fully immersive and interactive
virtual reality experience.
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VR Ninja Attractions
The VR Ninja Dojo in Tokyo Appeals to Tourists Coming to Japan
VR Ninja Dojo is an attraction that's opening soon in Tokyo, Japan that

targets foreign tourists with virtual reality activities and themed
experiences.
The experience center offers non-virtual facilities, including a ninja

experience room that gives people the chance to dress up like a ninja
and participate in training under a master ninja. Visitors will learn a
variety of fighting techniques with swords, ninja stars and ninjutsu, or
mystical ninja techniques.
With a virtual reality component, VR Ninja Dojo gives people the

chance to wear on a headset and put their newfound fighting skills to
the test in scenarios that will make them feel as though they are
entering a video game with treacherous enemies and timed
challenges.
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Real Estate Technology Platforms
Nobul Corporation Introduces Blockchain Services to Its Platform
Nobul Corporation offers real estate technology services that help

customers find the most suitable agent for them with their home
search -- this is based on each buyer's situation and needs using a
series of reviews and customizations. The company incorporated
blockchain technology with its existing online marketplace, creating an
architecture that manages and tracks contracts.
This process creates more transparent connectivity, making audibility

clearer as well. The overarching real estate transaction service is often
opaque from a traditional standpoint, so this service creates a better
sense of trust through the process. The new blockchain technology is
developed to record and manage four contracts that exist between
agents and sellers. This features Buyer Representation Agreements,
Listing Agreements, Broker-to-Broker Referrals, and the consumer
advocacy agreement. The
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Gift Shop VR Experiences
The DreamWorks Gift Shops Hosts VR Experiences With Walmart
Walmart works with DreamWorks Gift Shop to celebrate the launch of

the new DreamWorks' How to Train Your Dragon movie. The retail
label announces that it will set up virtual reality dragon-riding
experiences in the parking lots for a time span of five minutes.
The experience is developed by Spatial& and DreamWorks, making a

traditional retail experience feel like a theme park experience. The
installation starts off with a character greeting within an onboarding
tent before it moves into a VR world with motion chairs and headsets.
The ride is free and set up to led gifts into a themed gift shop directly
following the experience. The activation is meant to enable a
befriending experience with the characters, giving guests the chance
to create a deeper connection prompting them to purchase items in
the gift shop.
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Universal Payment Platforms
WeCashUp Offers an All-Encompassing Payment Service
WeCashUp is a universal payment platform that provides an all-

encompassing service for those looking to send and receive money
around the world. Ideal for cash-heavy industries in nations that still
mostly rely on paper transactions, this mobile platform covers all
currencies in one virtual space. The platform allows for cash, card,
mobile banking and cryptocurrency payments, giving users full
integration and a more streamlined process for accessing funds.
WeCashUp's Footprint feature allows for global transactions

worldwide, and is backed by a secure blockchain system that ensures
privacy. Additionally, this universal payment platform boasts low
service fees along with a speedy guarantee of instant and on-demand
transactions.
This payment platform takes just 15 minutes to set up, making it

convenient for those looking to streamline payments and money
received.
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Slick Hybrid Concept Vehicles
The Nissan IMQ is Set to Debut at the Geneva Auto Show
The Nissan IMQ is released under the auto manufacturer's Intelligent

Mobility campaign. Unlike its fully electric predecessors, the model is a
hybrid. It is powered by the company's e-Power technology and while
electric motors are the main means of acceleration, the Nissan IMQ is
charged through "a 1.5 L turbocharged gasoline engine which acts as a
generator."
The model has the potential to reach 335 horsepower, as well as 516
pound-feet of torque. The vehicle is equipped with tech-savvy, state-
of-the-art features which answer to the hyper-connected urban
environment.
The interior of the Nissan IMQ incorporates a 33-inch screen which is

the source of the manufacturer's Virtual Personal Assistant. In
addition, the model takes advantage of augmented reality through the
company's Invisible-to-Visible technology that displays outside
information within the car.
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Affordable Online Payment Processors
VoguePay is a User-Centric & Expanding Nigeria-Based Service
A Nigerian online payment processor is steadily growing in popularity

in Africa as it offers a secure, efficient and cost-effective way to
transfer money between individuals and across businesses. In its first
year, the start-up secured 17,000 users and that has quickly grown to
a portfolio with 100,000 small and medium-sized enterprises. Aside
from its easy-to-use interface and its affordability, a major selling
point of VoguePay is that it offers free integration for merchants.
The online payment processor ventures outside of the immediate

financial sphere as well, teaming up with the International Criminal
Police Organization to "developed a blockchain-based action and
information portal for crime control." Other projects for VoguePay
include the initiation of a digital banking platform and "a blockchain-
based financial history and credit rating system."
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Incredibly Efficient Payment Systems
Veem's Payment Solution Has Expanded to Over 90 Countries
Veem is an efficient payment system that is fairly easy to navigate and

requires minimal information for the secure transfer of money. It is
advertised as "the simplest way for your business to pay and get paid
globally" which doesn't seem far from the truth as the only assets one
needs are the e-mails of the sender and the recipient.
Individuals and businesses who opt-in for Veem can enjoy free
currency exchange, a small fee for keeping international payments
from the United States in USD, as well as a loyalty program that allows
for higher earning and saving rates. The efficient payment system is
especially convenient for smaller businesses that hope to unlock
"competitive FX rates and flexible pricing."
Veem's platform is made secure through the implementation of

blockchain technology.
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Next-Gen AR Headsets
The Microsoft HoloLens 2 Creates Comfortable Mixed-Reality Experiences
After years of showing off its original holographic headset, Microsoft is

now introducing the second-generation HoloLens in the form of the
Microsoft HoloLens 2. This next-gen headset offers even more
immersion than the first version, as it features more than double the
field of view to truly help people dive into mixed-reality experiences.
The HoloLens 2 also includes hand and eye tracking, as well as the
ability to interact naturally with the headset in other ways with voice
commands. As such, users are able to touch, grasp and move
holograms in intuitive ways, and enjoy the freedom to do so without
being tethered to wires or cumbersome packs.
The applications for the HoloLens 2 are virtually endless in the design,
architecture, education and healthcare industries and beyond.
By: Laura McQuarrie
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VR-Supported Workflows
This Virtual Reality Concept from HP Introduces "VR Snacking"
To enhance computer-aided design (CAD) workflows with the

immersive perspective and other benefits offered by VR, HP is
introducing a virtual reality concept that it calls "VR snacking."
Today, CAD plays an essential role in the development of everything

from handheld products to large-scale architecture projects and HP
sees a better way for designers to create in three dimensions, rather
than relying on visualizations produced by a 2D screen. To give
designers a better sense of depth and scale—without needing them to
fully immerse themselves in a virtual setting by strapping on a
headset—VR snacking introduces an 'Opera Glass' desktop mount that
can be used to quickly glance at one's virtual creation from all angles.
This virtual reality concept from HP's research and development

group, HP Labs, has the potential to support HP and serve its many
customers.
By: Laura McQuarrie
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Shoppable Virtual Maps
Fred Perry and Raf Simons' Collection is Presented with a Unique Map
To promote their collaborative SS19 collection, Raf Simons and Fred

Perry launched a virtual map that can be explored like Google Street
View for a glimpse of the world in which these fashions are imagined
to exist. Inside the suburban virtual reality environment, users are
able to meander through the map and catch glimpses of models
sporting the collaborative clothing pieces. In the same way that
people are often captured on Google Street View in mid-motion, the
models have facial features that are blurred out to create a sense of
anonymity.
By exploring the winding streets of the virtual map, users will come
across pieces from the Raf Simons and Fred Perry collection that can
be purchased on the spot.
By: Laura McQuarrie
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Interactive VR Cinemas
BIFF's VR Cinema Event Elevates Entertainment With Cutting-Edge Technology
Busan International Film Festival (BIFF) launched a VR cinema event

series that lets film fans experience the future of entertainment. The
family-friendly theater section consists of three parts -- "VR Movie, VR
Movie Live and VR Movie Experience."
While the VR Movie portion features a 40 minute long short film, VR

Movie Live is a 30 minute session which features a variety of short
films that are consumed after the other in one go. Lastly, VR Movie
Experience spotlights VR movies that are filled with interactive
elements involving the audience.
Taking the film watching experience to new heights, Busan

International Film Festival's VR Cinema event series showcases the
versatility of virtual reality software and its many uses in the
entertainment world. Going beyond visual effects to spotlight
audience involvement, this activation speaks to consumers' growing
desire for personalized entertainment thanks to VR's ability to "
provide each audience member with his or her own perspective."
By: Jana Pijak
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VR Safety Training
The Royal Mail Trains Its Postal Workers on the Dangers of Dog Attacks
From virtual reality entertainment to VR safety training, the computer-

generated environment has definitely become a practical tool for
industries. One of the latest successful uses of the technology is
displayed by the Royal Mail which utilized interactive, simulated
experiences to train its postal workers to avoid dog attacks.
VR safety training was beneficial in a number of ways to the company.

For one, it was cost-effective. Secondly, it was able to capture the
attention of people in the organization who "didn't take anti-dog
attack training seriously." While previously, the precautionary
measures were delivered via a video that rendered the receiver of
information passive, this contemporary VR safety training simulation
isolates and engages the individual. This contributes to information
retention rates and overall awareness.
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Movement-Tracking Headphone Applications
Waves' Nx is Perfect for Movies, Music and VR Gaming
Audio plugin company Waves created Nx to transform any listener's

headphones into a high-end 360 degree, 3-Dimensional, surround
sound system. This can be utilized with either a computer’s built-in
camera or Waves' very own Bluetooth Head Tracker unit that clips to
the top of any set of headphones. The software aims to simulate room
qualities by tracking even the user's smallest head movements to help
enhance the real listening experience.
The application’s purpose is personalized to each user and is intended

for movies, music, virtual reality and gaming. Nx is meant to be run on
a computer or mobile device.
Waves Nx retails for $9.99 USD for the Windows and Mac application
and is free for mobile. The Waves Nx Head Tracker smart device retails
for $99 USD.
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AR Art Gallery Lenses
Snapchat's Virtual Art Gallery Celebrates Black History Month
For Black History Month this year, Snapchat created a virtual art
gallery that can be accessed through a world lens. With this lens,
Snapchat users are able to explore 'For Us, By Us: Art Through the
Eyes of Black Millennials,' which is touted as "the first-ever augmented
reality museum dedicated to young black artists."
Throughout the month of February, users will be able to explore the

works of various young artists in an interactive digital gallery setting.
Like a traditional art gallery, each piece of art is paired with a title and
the name of the artist but the experience makes the most of the
digital format—when users get closer to each piece, it becomes
displayed across their entire screen.
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Virtual Reality Magazine Covers
Dove and Entertainment Weekly Unveil Technology-Centric Prints
Dove works in collaboration with marketing label Edelman and media

agency Mindshare to create a special virtual reality magazine cover
with Entertainment Weekly. The project is meant to promote Dove's
''An Hour With Her' film release that highlights anti-bullying issues. It
functions using a scannable and peelable cover, showcasing the
Debbie Allen-directed film. It stars two women who express their self-
esteem experiences after facing their bullies -- Chelsea found comfort
in the beauty label's Self-Esteem project and she speaks to a young
high-schooler, Caralyn on dealing with cyberbullying matters.
Dove's Marketing Director, Amy Stepanian states that the brand is

"telling the story of the power of mentorship and paying it forward to
the next generation. It’s still very much about the empowerment of
young women.” This film is technologically integrated with the online
'Life VR' app that enables readers to scan the magazine cover to view
the heartfelt film.
By: Amy Duong
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VR Valentine's Day Pop-Ups
Atrium Toronto is Set to Host a Romance-Inspired Pop-Up Shop
This year, Toronto will receive a VR Valentine's Day pop-up for a

limited time at Atrium, a mixed-use commercial center located in the
heart of the downtown core.
The 'VRalentine’s Day' pop-up will be open on February 13th and

14th, during which time guests will have the chance to compete
against their friends and test out a range of virtual reality games.
Those who compete will also have the chance to win a grand prize
from The Kitchen Table grocery store, which is also located within the
building.
The VR Valentine's Day pop-up will be open to the public, enabling all
couples and friends celebrating the romantic day within the city to
stop by. In partnership with 'pop-up go,' Atrium is set to host more
pop-ups within the mall throughout the year.
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Accessible Programming Course Platforms
'Duomly' Makes Programming Education Friendlier
The 'Duomly' eLearning platform is positioned as an accessible

solution for consumers who are looking to foray into the world of
programming education but who might feel weary or unsure about
doing so. The platform enables users to learn about the hottest areas
related to programming including the blockchain, machine learning
and web development. This eliminates the need to sign up for in-
person classes, which will also suit the lifestyle of more consumers
who are seeking to make the most of every moment in their day.
The 'Duomly' eLearning platform speaks to the need for decentralized

educational services as consumers seek to enhance their skills and
knowledge in a way that is modern, friendly and focused on optimized
learning.
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VR Slingshot Games
Angry Birds VR Gives Players a First-Person Perspective of the Popular Game
The Angry Birds mobile game has grown into a franchise that includes
multiple spin-off games, books, toys and even a movie—and now,
Resolution Games and Rovio Entertainment are introducing Angry
Birds VR: Isle of Pigs.
While players have come to know and love the original Angry Birds as
a side-scrolling 2D game, the virtual reality version of the game gives
players a whole new perspective on the action. With its first-person
perspective, Angry Birds VR: Isle of Pigs for Oculus Rift and HTC Vive
lets players shoot birds towards structures to retrieve stolen eggs
from the island's island’s exotic beaches, cliffs and snowy slopes. With
over 50 levels of gameplay, Angry Birds VR gives players the chance to
immerse themselves in the game like never before.
By: Laura McQuarrie
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AR Eyewear Try-Ons
Warby Parker's AR App Helps Shoppers Virtually Try on Glasses
Years ago, Warby Parker changed the way people shopped for glasses
with its Home Try-On program, which acknowledged that people want
to try on glasses before they make a purchase, no matter how
convenient a direct-to-consumer business' online store may be. Now,
Warby Parker has launched an augmented reality app that gives
consumers the change to virtually try on pairs of augmented reality
glasses without having to wait for a physical shipment to arrive.
This Virtual Try-On feature is powered by Apple’s ARKit and TrueDepth

camera technology on the latest iPhone X, XR and XS devices. With a
device in selfie mode, users are able to get a highly realistic sense of
what different styles look like on their face in real-time. Within the
app, users are able to save preferred styles or even make a purchase.
By: Laura McQuarrie
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Cryptocurrency-Themed Timepieces
Chronoswiss' 'Blockchain Series' Pays Tribute to Bitcoin & More
Tech Bureau Europe and renowned Swiss watchmaker Chronoswiss

teamed up to create a series of themed timepieces inspired by
cryptocurrency and a user-friendly shop for the five watch designs.
The Chronoswiss Blockchain Series includes a range of limited-edition
watches that pay tribute to Bitcoin ('The Currency,') Ethereum ('The
Contract,') Zaif ('The Exchange,') NEM ('The Harvest') and COMSA
('The Token,') with just 101 pieces available in each style.
When purchased, each watch's serial number and warranty period are
registered on the blockchain platform LuxTag, which is devoted to
combating counterfeits and theft. This unique collaboration puts a
modern spin on traditional watchmaking and makes the most of a
tagging solution that has the potential to be used for a range of other
valuable luxury goods and accessories.
By: Laura McQuarrie
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Secure Blockchain Mobile Phones
WISeKey's New WISePhone Offers Cryptocurrency Payment Methods
WISeKey is a company that focuses on digital information security,

identity management, and authentication based in Geneva, and it
recently introduced the 'WISePhone.' The WISePhone is the inaugural
secure blockchain mobile phone that is completely safe to use due to
OFCOM, the company's telecommunication service provider. OFCOM,
also known as the Swiss Federal Office of Communications, enables a
voice-encryption protection. The new mobile phone boasts hardware
and software developed completely by WISeKey.
Notably, this is the first smartphone that is fueled by the label's

cryptocurrency Blockchain system, WISeCoin. WISePhone's wallet is
protected by a hardware security module and SuisseID digital identity
that is certified by the Swiss Government and the European General
Data Protection Regulation. Additionally, it also offers a contactless
payment method due to the firm's 'Blockchain-as-a-Service'
technology.
By: Amy Duong
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Blockchain Smart City Concepts
Jeffrey Berns is Taking Over a Plot of the Nevada Desert for This
Jeffrey Berns has come to be known as a cryptocurrency millionaire

since he accumulated a fortune last year and now the wealthy
individual is planning on funding a Blockchain Smart City concept.
Securing a sizable parcel of the Nevada desert, Berns is envisioning a
cryptocurrency utopia, where the entire city is powered by the digital
currency. The plot spans 67,000 acres and the millionaire paid $170
million USD for it.
As the value of cryptocurrency is not tied to any particular authority,

therefore, the Blockchain Smart City will be an entirely "new kind of
business and residential community" that will provide new grounds for
technological development, greater degrees of privacy, along with
"efficiency, sustainability, transparency, and provenance."
For the design of the Blockchain Smart City, Berns is enlisting LA firms
Ehrlich Yanai Rhee Chaney Architects and Tom Wiscombe
Architecture.
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Secure Blockchain Phones
The HTC Exodus 1 Ensures a User's Crypto Fortune is Safe and Secure
The HTC Exodus 1 is the company's first blockchain phone and can
only be purchased with Bitcoin or Ethereum. According to HTC, this
new smartphone features full blockchain encryption and is dedicated
to security and decentralized applications. The HTC Exodus 1 also
functions as its own blockchain node.
This focus on the blockchain allows the HTC Exodus 1 to be an

incredibly secure place to store the keys to any cryptocurrency vault.
Known as the "secure enclave" by HTC, these keys are protected
separately from the rest of the phone and its Android OS. The phone
also features a Social Key Recovery mechanism, which allows users to
pick a few trustworthy contacts to hold a portion of a user's crypto
keys.
Image Credit: HTC
By: Justin Lam
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Blockchain Property Investment Platforms
'Briqchain' Lets Users Seamlessly Invest in Real Estate
Investing in real estate traditionally requires a sizable down payment,

but the 'Briqchain' platform aims to change this by allowing users to
make small, bite-size investments on their own terms.
The platform works by allowing users to purchase Briqs at a cost of 10

euros each that can then be used to invest in rental real estate that
will yield a 4% fixed yearly interest on the money that you invest. The
entire transaction takes place on the blockchain and will yield them
priority when they want to rent or buy a listing with their Briqs for a
modern approach to real estate.
The 'Briqchain' platform makes the process of real estate investment

more realistic for everyone and will likely come as welcome news to
the large number of consumers who might otherwise not be able to
afford to do so.
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Blockchain-Based Art Registries
The Blockchain Art Collective Assigns Artworks Secure Identities
The global art market is a multi-billion-dollar industry but it is fraught

with fakes and forgeries—the Blockchain Art Collective is out to assist
artists, collectors, dealers and others involved in the art world with its
blockchain-based registry of original art. As part of this system,
physical NFC tags are attached to the works themselves so that they
can be easily scanned and identified.
Each work of art is assigned "a unique, tamper-evident and secure

identity" so that anyone with the Blockchain Art Collective app can
view the publicly registered information on the piece. With this
system, greater trust is established between artists, institutions and
the public, helping to reduce counterfeits, enforce artist rights, offer
accessible records and more.
By: Laura McQuarrie
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iii. Clustered Lists
Additional related examples for exploration
Clustered lists are collections of specific related examples, making them perfect for finding further inspiration on
the topic we’ve explored in your report. Our team and software has created tens of thousands of clusters, which
you can track and filter at: TrendHunter.com/dashboard-tool
Copyright ©.
36 Virtual Reality Gifts
From High-Fashion VR Headsets to Kid-Friendly VR Cartoons
Many see virtual reality as the future of entertainment — in fact, many see it as the future for a swath of different industries — and the virtual reality gifts here are a
testament to that broadness. The gifts shown range both target demographics and industries, with both hardware and content designed to capitalize on the still-growing
tech area.
By: Joey Haar
AR Visualization Design Tools High-Fashion VR Headsets AR Smartphone Game Controllers Near-Death VR Experiences
The 'Archisketch' 3D Interior Design Mapping PDF haus Created a Virtual Reality Headpiece The Sharper Image Virtual Reality Alien Attack New York's 'VR World' Allows Users to Come
Tool is Simple to Use Concept for Givenchy Game is Interactive Back from the Digital Dead
VR Album Experiences Athlete Virtual Reality Cameras VR Hand Controller Devices Streamlined All-in-One VR Headsets
TOKiMONSTA Fans Can Experience the World The 'LucidCam' Could Help Improve Sports The 'Finch Hands' VR Controllers are Worn The '3rd Eye' VR Headset Cuts Down on Bulk
of 'Lune Rouge' in Virtual Reality Performance Rather Than Held for a Compact Design
SCORE POPULARITY 36 FEATURED, 549 EXAMPLES
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Continued 9 to 16
Scented VR Headset Addons Virtual Reality Jewelry Mirrors Virtual Reality Documentaries VR Horror Cinema Pop-Ups
VAQSO's Virtual Reality Headset Extra Emits Swarovski Hosted the Sparkle Pop-Up to WITHIN's 'LOOK BUT WITH LOVE' Looks at Five Veero and WeAreCinema are Hosting a
Experience-Enhancing Odors Connect with Millennials Different Lives 'Haunted Cinema' for Halloween
Eye-Strengthening VR Systems VR Haunted Houses Entertaining Virtual Reality Trilogies 180-Degree Video Cameras
Vivid Vision is Replacing More Traditional Toronto's House of VR is Creating an Blade Runner 2049: Memory Lab is a Free VR Google's Daydream is Creating the VR180 with
Forms of Vision Therapy Unforgettable Haunted House for Halloween Experience Lenovo, LG and YI Technology
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Continued 17 to 24
VR Stand-Up Shows Adaptable Virtual Reality Headsets Wind-Simulating VR Accessories Lightweight Crushproof VR Headsets
Freddy Quinne's 'Quite the Catch' is Set to Be The HMD Odyssey Headset Offers Heightened ZephVR is an Accessory That Adds Wind Effects The Model A by ANMLY VR Headset is
Filmed for Virtual Reality Movement-Sensing to a VR Experience Affordable and Universal
Multipurpose 360-Degree Cameras Haunting VR Elevators VR Horror Experiences Virtual DJ Turntables

The Insta360 ONE Operates in a Multitude of Fanta Created 'The 13th Floor' VR Experience 'IT: FLOAT' is a Frightening Virtual Reality EntroPi Games' 'Vinyl Reality' Simulates the
Different Ways for Halloween Cinematic Experience Music-Mixing Experience
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Continued 25 to 32
Shipwreck VR Simulators Anime VR Attractions Flight-Upgrading VR Headsets Shakespearean VR Experiences

'Titanic VR' Brings the Sunken Titanic to Life for Tokyo's VR Zone Shinjuku is Unveiling a VR KLM Airline Gave Virtual Reality Headsets to 'Theatre VR' Has People Enact Hamlet
Immersive Education Experience Based on Gundam Budget Airline Travelers Alongside Virtual Actors
Kid-Friendly VR Cartoons VR Travel Series Immersive Animation Experiences VR Keyboard Kits

'Morgan Lives in a Rocket House in VR' Offers 'Discovery TRVLR' Offers a Virtual Journey to Pixar's 'Coco VR' is Described as a "Next-Level The Logitech Bridge SDK for the HTC Vive
New Ways to Watch All Seven Continents Social Experience" Brings the Keyboard into VR Experiences
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Continued 33 to 36
Mini Racing Drones Standalone VR Headsets VR Comedy Series Sci-Fi VR Attractions

The Parrot Mambo FPV is Part and Parcel of a The 'Oculus Go' Operates Without Cables or a 'The Confessional' is a 360-Degree Webseries 'Star Wars: Secrets of the Empire' is a Group
Racing Network Mobile Phone Set in a Confessional Booth Hyper-Reality Experience
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13 Traceable Food Products
From Single-Origin Beef Products to Traceable Olive Oil Bottles
Knowing that consumers are interested in understanding exactly how their food is produced and the journey it takes to get to the shelf of a store, brands are
implementing traceable food packaging designs to encourage transparency and trust.
By: Laura McQuarrie
Traceable Infant Formulas Traceable Dairy Cheeses Traceable Olive Oil Bottles Turkish Spice Kits
QR Codes on FRISO Packages Share These New Applegate Cheeses are Made with Bellucci's Extra Virgin Olive Oil Pairs with a Sir Kensington's Launched a Single-Origin Set
Transparent "Grass-to-Glass" Journeys Milk from the Midwest Traceability App of Spices from Turkey
Provenance-Inspired Luxury Olive Oil Informative QR Chicken Packages Strongly Caffeinated Canned Coffees Savory Social Good Chocolates
Moroccan Extra Virgin Olive Oil a New Source Foster Farms' Packaging Features DORI, a QR The Jimmy’s Iced Coffee Flat White Extra Shot The New Tony’s Chocolonely Bars are Flavorful
for UK Code Virtual Assistant is Flavorful and Traceable
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13 Traceable Food Products
Continued 9 to 13
Ethical Conservation Chocolates Single-Origin Chocolate Baking Chips Traceable CPG Packaging Single-Origin Beef Products
Creo Chocolate's Single-Origin Bar Supports Nestlé Toll House's Premium Chocolate Digimarc and HP Created a Serialized Package 1 Source by Zephyr Foods Shares 100% Pure
Rainforest Life Elevates Home Baking Printing Solution American Black Angus Beef
Convenient QR-Code Seafood Packs

Blue Star Foods Introduces a Line of Grab-and-
Go Seafood Products
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13 Immersive Museum Experiences
From Extensive AR Art Offerings to VR Museum Exhibitions

The digital age has brought technology like augmented reality, artificial intelligence and virtual reality to the table and these tools have come to be utilized by art
institution to achieve high-impact, immersive museum and gallery experiences.
AI-Only Art Exhibitions Facial Recognition Tech Installations AR Art Gallery Apps AR Documentary Apps
The Nature Morte Gallery Showcases R Luke Dubois & Zach Lieberman's Piece is The MoMAR App Brings Jackson Pollock BBC's Civilisations Series is Paired with the
Exclusively AI-Generated Art Somewhat Dystopian Paintings to Life Interactive Civilisations AR App
Extensive AR Art Offerings Musician-Honoring AR Exhibits Artist-Inspired 3D Digital Avatars Haptic VR Art Experiences
Google's Virtual Vermeer Museum Showcases The New York Times is Presenting a David Marina Abramović Debuts a Mixed-Reality Art The Touching Masterpieces Campaign Allowed
Incredible Artwork Bowie Exhibit Through AR Installation The Blind To Experience Art
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13 Immersive Museum Experiences
Continued 9 to 13
VR Museum Exhibitions Recreated French Palaces VR Art Festival Exhibitions Deepfake Art Video Installations
The Smithsonian Offers a Virtual Experience on Virtually Versailles Brings the Iconic Chateau to The Art of Burning Man Smithsonian Exhibit Gillian Wearing's Has a Piece That Doubles as
a Social VR Platform a Singaporean Art Space Will be Physical and VR Art & Advertising
Deepfake Dalí Video Experience

The Dalí Museum Uses AI Tech to Bring the
Surrealist Back to Life
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Emerging Technologies

Trend Report for Cámara de Comercio de Bogotá

Smart Art AR Fitting Discreetly Augmented Augmented Customization

1. INSPIRAMOS nuevos productos, servicios y

2. PREDECIMOS, monitoreamos y validamos la

3. HACEMOS SEGUIMIENTO de la competencia, las

4. ACELERAMOS la innovación y facilitamos el cambio

5. AHORRAMOS tiempo, esfuerzo y dinero

Implicación para el negocio:

Ejemplos con hipervínculos:

Diseño Puntuación Tipos de contenido

Estadísticas del mobiliario de comercio electrónico dirigido a millennials

Comentarios / Reacciones [+/-]

Desglose demográfico de Trend Hunter

EDAD REGIÓN SEXO

ACELERACIÓN Prosumerismo CICLICIDAD Nostalgia

Catalización Inteligencia artificial Naturalidad Juventud

REDUCCIÓN Emprendimiento REDIRECCIÓN Tribalismo

Depuración Simplicidad Gamificación Experiencia

CONVERGENCIA Multisensaciones DIVERGENCIA Autenticidad

Cocreación Hibridación Personalización Muchos a muchos

Gamified Pizza Boxes Playful Cardboard-Repurposing Apps

SCORE POPULARITY PATTERNS MEGATRENDS 4 FEATURED, 36 EXAMPLES

How could your brand enhance

CONSUMER INSIGHT #1 - WORKSHOP QUESTION

AR Holiday Tree Apps Social Media Egg Hunts

SCORE POPULARITY PATTERNS MEGATRENDS 4 FEATURED, 34 EXAMPLES

How can your brand deepen

CONSUMER INSIGHT #2 - WORKSHOP QUESTION

Minimalist Skeletal Smart Glasses Active Lifestyle AR Glasses

Foldable Mixed-Reality Glasses

SCORE POPULARITY PATTERNS MEGATRENDS 4 FEATURED, 27 EXAMPLES

Consider how your brand could be

CONSUMER INSIGHT #3 - WORKSHOP QUESTION

Personalized AR Avatar Platforms AR Fitting Room Software

AR-Powered Personalized Packages

SCORE POPULARITY PATTERNS MEGATRENDS 4 FEATURED, 43 EXAMPLES

How could your brand adopt

CONSUMER INSIGHT #4 - WORKSHOP QUESTION

Mixed-Reality Fashion Shows Augmented Reality Catwalks

SCORE POPULARITY PATTERNS MEGATRENDS 4 FEATURED, 43 EXAMPLES

How could your brand incorporate

CONSUMER INSIGHT #5 - WORKSHOP QUESTION

Immersive Tech Casinos VR Event Planning Tools

Cellar-Exploring VR Experiences Underwater 360 VR Experiences

SCORE POPULARITY PATTERNS MEGATRENDS 5 FEATURED, 54 EXAMPLES

How could your brand enhance its

CONSUMER INSIGHT #6 - WORKSHOP QUESTION

Cryptocurrency Concierge Services Tokenized Exotic Car Platforms

SCORE POPULARITY PATTERNS MEGATRENDS 4 FEATURED, 36 EXAMPLES

How could your brand align itself

CONSUMER INSIGHT #7 - WORKSHOP QUESTION

Age-Restricted Vending Machines Digital ID Apps

Facial Recognition Checkout Stations

SCORE POPULARITY PATTERNS MEGATRENDS 4 FEATURED, 35 EXAMPLES

Brainstorm what an offering that

CONSUMER INSIGHT #8 - WORKSHOP QUESTION

Educational VR Laptops VR-Based Barista Training Programs

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CONSUMER INSIGHT #9 - WORKSHOP QUESTION

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