Documentos de Académico
Documentos de Profesional
Documentos de Cultura
Changing World
Chapter 2
Business Ethics and Social
Responsibility
McGraw-Hill/Irwin Copyright © 2009 by the McGraw-Hill Companies, Inc. All rights reserved.
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Ethisphere links ethics to profits
Publication that illuminates the
relationship between ethics and
profits.
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Business Ethics & Social Responsibility
Exec who allegedly made $270M off Enron to pay SEC $31.5M
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Business Ethics & Social Responsibility
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Business Ethics & Social Responsibility
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Business Ethics & Social Responsibility
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The Role of Ethics in Business
Concern about unethical business
practices continue –
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The Role of Ethics in Business
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The Role of Ethics in Business
Ethical Conduct
•Builds trust
•Promotes confidence
•Validates relationships
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Recognizing Ethical Issues in Business
Ethical issue –
an identifiable problem,
situation, or opportunity that requires
a person to choose from among several
actions that may be evaluated as right
or wrong, ethical or unethical.
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Recognizing Ethical Issues in Business
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Recognizing Ethical Issues in Business
Many business issues may seem straightforward and easy to resolve on the
surface, but are in reality very complex.
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Sources of Unethical Behavior in Organizations
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Sources of Unethical Behavior
“Bullies” behavior:
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Sources of Unethical Behavior in Organizations
Conflict of interest –
– the most common ethical issue identified
by employees.
– Advance personal interests over others’
interests
– Benefit self at the expense of the company
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Least Corrupt Countries
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Business Ethics
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Business Ethics
Honesty?
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Ethical Concerns
Communications
•False/misleading advertising
•Deceptive personal selling tactics
•Product safety and quality
•Unsubstantiated claims
•Product labeling
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Ethical Concerns
Business Relationships
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Ethical Concerns
Plagiarism
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Making Decisions About Ethical Issues
Questions to Consider in Determining Whether an
Action Is Ethical
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Improving Ethical Behavior in Business
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Improving Ethical Behavior in Business
Codes of Ethics –
Formalized rules and standards that describe
what a company expects of its employees.
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Improving Ethical Behavior in Business
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Codes of Ethics
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Codes of Ethics
Whistleblowing
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Business Ethics – Taking Responsibility
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Nature of Social Responsibility
4 Dimensions
1. Economic
2. Legal
3. Ethical
4. Voluntary (philanthropic)
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Pyramid of Social Responsibility
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Nature of Social Responsibility
Corporate Citizenship
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Nature of Social Responsibility
1. Intel Corporation
2. Eaton Corporation
3. Nike Inc.
4. Deere and Co.
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Nature of Social Responsibility
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Social Responsibility Issues
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Social Responsibility Issues
Employee Relations
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Social Responsibility Issues
Consumer Relations
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Social Responsibility Issues
Environmental Issues
• Animal rights
• Pollution
• Going Green
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Social Responsibility Issues
Community Relations
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