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 Harris Corporation has installed an interoperable Harris One
broadcast solution at NDTV to enable the play-out of NDTV's 24-hour
movie, music and entertainment channels.

 The ADC system fully automates the control and play-out of program
material for six of NDTV's 10 channels across two locations Mumbai
and Delhi. ADC is used to ingest the programs in Mumbai and to
manage the play list in Delhi for transmission. Programming is aired in
both English and Hindi, appealing not only to viewers in India but also
to expatriates living abroad. The NetVX video networking system
provides the international distribution feeds from NDTV into the U.K.
and U.S.
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 Time Warner Announces Agreement to Acquire NDTV Imagine.


Time Warner Inc. announced that its has approved the acquisition of
NDTV Imagine Limited (Imagine) from NDTV Networks Plc, an
indirect subsidiary of NDTV Limited.
 Imagine owns a leading Hindi general entertainment channel and
other entertainment assets in India. The acquisition will be made by
Turner Asia Pacific Ventures, Inc., a Time Warner company, and
Imagine will become a key part of Turner's operations in the Asia-
Pacific region.
  O   
  
 NDTV, India's leading media player has launched a branded shopping
site in partnership with eCommerce major Infibeam.com. As a part of
the alliance, Infibeam.com will power http://www.ndtvshopping.com/
offering a seamless experience for NDTV.com users. Infibeam.com will
also manage the hosting, fulfillment and customer service for the
online shopping website.
 The shopping site will carry the entire selection of categories including
Books, Media, Electronics,  J  
 along with
unique offerings such as    , international books J
magazines etc. Through the online store, customers will be able to buy
or gift products and have them shipped free of cost, to all locations in
India. NDTV's customers will also benefit from Infibeam's ongoing
focus in offering a wide selection at affordable pricing, with fastest
delivery and best customer service.
u"#%&` ' % 
 Indian media and entertainment industry stood at US$ 12.91 billion in
2009, up 1.4 percent over the previous year.
 The industry is slated to grow at a compounded annual growth rate
(CAGR) of 13 per cent by 2014 according to a report by the Federation of
Indian Chambers of Commerce and Industry (FICCI) and research firm
KPMG.
 The phenomenal exponential development witnessed in recent years in
media and entertainment has made these one of the most rapidly
performing sectors in our economy.
 The emergence of innumerable TV channels and private FM radio
operators has bridged distances and taken entertainment and
information to every nook and corners of the country.Government's
liberal economic policy paved way for dynamic local entrepreneurs to
spearhead this boom.
 Indiaǯs entertainment industry was singularly handicapped by lack of
investment but had tremendous opportunities for exports.
 Indian government has decided to promote investment in Venture
Capital Fund for the entertainment industry through suitable tax
incentives in consultation with the federal Finance ministry.
 Sector-specific Working Groups will be set up with representatives of
the federal ministry of Finance, the administrative ministries
concerned, state governments, financial institutions and the industry
to work towards a common goal by framing Action Plans to be
implemented within specified time frame.
 a Group consisting of representatives of the Department of Commerce,
Central Statistical Organisation, RBI, DGFT and DGCIJS would
consider all aspects of this issue and recommend to the government a
system for collection of data relating to services exports
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 Economic growth of the country in general and rising disposable income levels in
particular

 Gradually liberalising attitude of the Government

 Greater interface with international companies

 Privatisation and growth of the radio industry

 Advancement in technology

 Favourable regulatory initiatives

 Liberalized foreign investment regime


%  &

 The FDI limits in the various segments of entertainment and media


industry are highlighted below:

    

100% FDI under the automatic route is allowed in Advertising sector

100% FDI under the automatic route is allowed in Film Industry


including film financing, production, distribution, exhibition,
marketing and associated activities related to film industry.
 a  : Foreign investment, including FDI, NRI and PIO
investments and portfolio investments are permitted up to 49% for
Cable Networks under Government route.
 „   Foreign investment, including FDI, NRI and PIO
investments and portfolio investments are permitted up to 49% for
Direct to Home under Government route.
 „       a 



o FDI (including investment by FII) up to 49% would be permitted


under the Government route for setting up Up-linking HUB/
Teleports;

o FDI up to 100% would be allowed under the Government route for


Up linking a Non-News J Current Affairs TV Channel;

o FDI (including investment by FII) up to 26% would be permitted


under the Government route for Up-linking a News J Current Affairs
TV Channel.
u  '  ( 

 During the year 2008-09, 15 proposals for FDI in Indian entities in the news and current
affairs sector have been approved. Further, permission has been given for publication of
189 Indian editions of foreign speciality, technical and scientific magazines. Permission
has also been given for publication of 106 specialties, technical and scientific magazines
by Indian entities, who have taken FDI.

 As a further measure of policy liberalization, Government has allowed Indian edition of


foreign news magazines for facilitating wider readership at affordable prices. Also,
Government has recently announced facsimile edition of international newspapers.

 Government has reviewed the print advertisement policy and brought about changes
to support small and medium newspapers. As per the policy, advertisement support
has been increased from 10% to 15% for small newspapers and from 30% to 35% for
medium newspapers, in money terms. Minimum publication period requirement
drastically reduced from 36 months to 6 months for regional languages newspapers

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