CAPSTONE PRESENTATION

Department of Student Life

Fall 17
Andy Chen, Dowon Hwang, Eunisha Tucker, Jiovanni
Moore, Julia DePillo, Ladynel Loveras, Matthew Guan,
Rachel Chou, Samantha Jayne, Sara Reppenhagen
 What does it mean to be an intern of the Department of Student Life?

MISSION
Geneseo achieves its educational mission by combining a
rigorous curriculum with a rich co-curricular life. The student life
experience at Geneseo is intentionally educational, and fosters
widespread, substantive student engagement in carefully
designed, developmentally based programs and services.

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Positively
Geneseo
Rachel Chou & Dowon Hwang
Campaign to recognize and spread
the positive, motivational, and amazing
things occurring around campus
everyday!

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 Positively Geneseo: Marketing

TASKS WHAT I LEARNED

Updated social media platforms such as Effective Communication
Facebook and Instagram to promote Written, Verbal, Visual
awareness Time management
Developed and implemented promotions and Collaboration
advertisements Planning/Organizing
#PositiveoftheDay Strong Attention to Detail
Positive Sticky Notes
Created Positively Geneseo Highlight Book

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 Positively Geneseo: Programming

TASKS WHAT I LEARNED

Promotional events in the College Union Event planning

Tabling Time Management

Engaging students in interactive way Persistence

Planned Positively Geneseo Reception Teamwork and collaboration

Recognition of those who better our

community
Communicating with students and faculty.
Interviewing individuals and finding
answers
College Union
& Activities
Matthew Guan & Samantha Jayne
Create opportunities for student
engagement and awareness in
relation to their experiences in the
Geneseo community.

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 CU & A: Marketing

TASKS WHAT I LEARNED

Develop & implement Event Planning & Executing
advertisements to promote events
Consumer Behavior
via print, email, and social media.
Time Management
Utilize Facebook, Instagram, &
Creativity
Snapchat to measure campaign
success.
Trackable pre & post event
statistics.
Direct communication with
Department, campus partners, &
third-parties.

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 CU & A: Programming

TASKS WHAT I LEARNED

Arrange for weekly Mics and Leadership & Responsibility
Mochas event Time Management

Generate CU promotion of Blue Professional Communication

and White Friday Display & Promotion

Create events that will result in

student discussion and promote
campus culture

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Campus
Housing
Andy Chen & Jiovanni Moore
Organize events and activities to
make improve the quality of
residence housing on campus.

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 Campus Housing: Marketing

TASKS WHAT I LEARNED

Updated social media, created Time Management
flyers, and advertise for various Effective Marketing
events. Project Management
Assist in updating the housing Organizational Skills
website.
Implemented the best room and
story contest

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 Campus Housing: Programming

TASKS WHAT I LEARNED

Townhouse Tour Day
Implementation of Water
Fountains
Restructuring the Housing
Website
Attention to detail
Working as a team
Time Management

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Sustainability
Eunisha Tucker & Julia DePillo
A growing movement that works to
enhance the three pillars of Sustainability
on campus: social, economic, and
environmental.

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 Sustainability: Marketing

TASKS WHAT I LEARNED

Campus Sustainability Month Project Management
Update online calendar Marketing techniques
Create weekly flyers with highlighted events Teamwork
National Medication Take Back Day: Plants for Pills Effective Communication
Craft and distribute flyers
Social media promotion
Real Talk: How Microaggressions and Stereotypes
Impact our Communities
Craft and distribute flyers
Social media promotion

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 Sustainability: Marketing

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 Sustainability: Programming

TASKS WHAT I LEARNED

Implement a campaign for Teamwork/Collaboration Skills
Sustainability Month Organization skills
Plan and host a sustainability Time Management
event for the College Union each Email Etiquette
semester Event Planning
Collaborate with Sustainability Marketing Strategies
Coordinators to plan/host Hall or
Campus-wide events

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Student Organizations
Sara Reppenhagen & Ladynel Loveras
Working to create fun and exciting ways to recognize
student organizations and advisors for the hard work
they do for this campus!
 Student Organizations: Marketing

TASKS WHAT I LEARNED

Market Of the Month series Utilizing social media
Post on social media accounts Email Marketing
Market Officer Transition Program Collaboration
Inform students about organizations Time Management
they can join
Execute a Student Organization and
Advisor Recognition Reception

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 Student Organizations: Programming

TASKS WHAT I LEARNED

Organizing officer transition
program
Planning Student
Organization /Advisor
recogniztion banquet
Reaching out to
organization to participate
in officer transition initially
Communication skills with
various organizations
Time management
Tasks that go into planning
an event

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Thank you to Kristina, Tiffany, Chip, Meg, and Elliot
for working with us and helping us grow with this
internship!

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THANK
YOU Questions?

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