Agenda

PTCL Products
Packages
Customer loyalty
Retention

PTCL Freedom
Unlimited
Package
Single Play Freedom Package
Package Charges: Rs 599 per
month
Unlimited On Net Calls (Local
and distance)
No Line Rent
Mandatory for NTCs
Standard Off-Net, Mobile &
International Calling Charges
will apply
Also available on OPT in base
for
existing customers

100 Ufone Minutes

Double Play Freedom Package

Package Charges: Rs 250 per
month
Unlimited On Net Calls (Local
and distance)
No Line Rent
Mandatory for NTCs
Standard Off-Net, Mobile &
International Calling Charges
will apply
Also available on OPT in base
for existing customers
Same On-Net voice package
will also be applicable for Trip
Play and Quad play customers

100 Ufone Minutes

BROADBAND PACKAGES
Data Volume

Installation
Charges

1 Mbps Economy Package Rs. 625

10GB Data

Rs.2,100

2 Mbps Economy Package Rs. 775

15GB Data

Rs.2,100

4 MbpsStarter Package

Rs. 999

20 GB Data

Rs.2,100

1 Mbps

Rs. 1,325

Unlimited*(300GB) Rs.2,100

2 Mbps

Rs. 1,575

Unlimited*(300GB) Rs.2,100

4 Mbps

Rs. 1,775

Unlimited

Broadband Packages

Monthly
Charges

Rs.2,100

BROADBAND PACKAGES
Broadband Packages

Monthly
Charges

Data Volume

Installation
Charges

8 Mbps

Rs. 3,025

Unlimited

Rs.2,100

12 Mbps

Rs. 4,000

Unlimited

Rs.2,100

16 Mbps

Rs. 5,000

Unlimited

Rs.2,100

20 Mbps

Rs. 6,000

Unlimited

Rs.2,100

50 Mbps

Rs. 10,000

Unlimited

Rs.2,100

100 Mbps

Rs. 20,000

Unlimited

Rs.2,100

SMART TV STANDALONE
Enjoy TV service only without the
need of paying extra for broadband.
Digital Quality
offers an added advantage of
unlimited calls from PTCL landline to
landline and Vfone customers
Package Tariff:
This Package offer PTCL Smart TV
with unlimited on net calls (PTCLPTCL-Vfone) throughout the month
just in Rs. 699.
The STB and VOD charges would
remain same as that of Normal Smart
TV connection.

Landline / DSL Installation Charges.

New PSTN:

Rs. 1,500

New Double Play (PSTN+ Broadband):

Rs. 3,000

New Broadband over existing PSTN:

Rs. 2,100

Downgrade Charges :

Rs. 500

EVO Wingle 9.3Mbps

RS.2000 ONLY

EVO 9.3 Packages

Volume

PRICIN
G

Validity Billing Mode

5 GB
Starter
Package

Rs.
750

30
Days

Prepaid/Postpaid

10 GB

Rs.
1,000

30
Days

Prepaid/Postpaid

15 GB

Rs.
1,250

30
Days

Prepaid/Postpaid

25 GB

Rs.
1,500

30
Days

Prepaid/Postpaid

CharJi EVO
RS.2500
WINGLE
ONLY

CharJi EVO
CLOUD
RS.3500
ONLY

CharJi EVO Packages

Volume Validity Monthly Line-Rent

Billing Mode

15 GB*

30 Days Rs. 1,250

Prepay/Postpay

25 GB*

30 Days Rs. 1,500

Prepay/Postpay

40 GB*

30 Days Rs. 2,000

Prepay/Postpay

60 GB*

30 Days Rs. 2,500

Prepay/Postpay

EVO PSTN OFFER

VALID FOR ALL LANDLINE USERS . (SINGLE, DOUBLE & TRIPLE

PLAY)
Product

Monthly Line
Rent

Volume

Billing Mode

3G EVO Wingle

750

10 GB

PSTN

CharJi EVO
Wingle/ Cloud

1000

20 GB

PSTN

*Charji devices available on installments of Rs.500 per month

Limitless Packages
Product Line-Rent
EVO 9.3 Rs. 1,000

EVO Limitless
Volume
15 GB

Volumes After Promotion

(1st July, 2016)
10GB

EVO 9.3 Rs. 1,250

40 GB

25 GB

EVO 9.3 Rs. 1,699

60 GB

60 GB

EVO 9.3 Rs. 2,000

Unlimited*

100 GB

Rs. 1,500

50 GB

35 GB

Rs. 2,000

Unlimited*

100 GB

CharJi
EVO
CharJi
EVO

A welcome strategy
The organizations appreciation for the
initiation of a relationship.

Creating a delightful surprise, making a good

first impression
First touch: additional customer information
Reassure the buyers that they have made the
correct choices.

13

Guidelines for enhancing loyalty

14

Reasons for Lost Customers

Dissatisfaction
Relative Advantage
Conflict
Loss of Trust
Cease to need
Novelty Seeking

15

Relationship programs
Financial Incentives
Social Bonding
Structural-interaction

16

Financial Incentives
Increased customer loyalty to price,
incentives
Frequent flyer/reader/buyer/visitors Rewards.
Discounts, product upgrades, awards, prizes
Related products or providers expand the net

Relationships concentrate exclusive on

incentives tend to be weak.

17

Dealing with Complaints

Having the skill to interact with different types of
people. Trained in methods of interaction and in
different style of communication.
Be customer-centric. Let the customers know that
they have been understood.
Express regret
Resolve conflict
Accommodation, Compromise, Termination

Follow-up and prevent recurrence

Keep in touch and listen to customer
18

Resolve conflict
A disagreement in which the views of the
customer and the organization appear to
be incompatible.
Accommodation: a settlement that
emphasizes cooperative behavior.
Compromise: mutually acceptable middle
ground that is somewhat satisfactory to
both parties.
Termination
19

Thank
You