SWOT ANALYSIS

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Strengths
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Opportunities
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W
T

Weaknesses
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Threats
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SWOT ANALYSIS
Primary factors

Strengths

Advantages
Experience, knowledge
Unique caracteristics
Resources
Geographical advantage, location
Competence, capabilities
Quality, reputation

Opportunities
Strategic alliances, partnerships
Product development
Import, export
Innovation an technology development

Weaknesses
Disadvantages
Gap in experience, knowledge
Financial aspects
Reliability and trust
Loss of key staff
Geographical factors

Threats
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Loss af alliances and partners
Price infaltion/deflation
Strong competition
Competitors new products and innovation

SWOT ANALYSIS
Strengths

S
Strength

Strength

Strength

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Strength

Strength

Strength

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SWOT ANALYSIS
Weaknesses

W
Weaknesses

Weaknesses

Weaknesses

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Weaknesses

Weaknesses

Weaknesses

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SWOT ANALYSIS
Opportunities

O
Opportunities

Opportunities

Opportunities

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Opportunities

Opportunities

Opportunities

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SWOT ANALYSIS
Threats

T
Threats

Threats

Threats

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Threats

Threats

Threats

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SWOT ANALYSIS
Positive factors

Strengths

Opportunities

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Strengths

Opportunities

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Strengths

Opportunities

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SWOT ANALYSIS
Negative factors

W
Weaknesses
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Weaknesses
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Weaknesses
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Threats
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Threats
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SWOT ANALYSIS

Strengths

Weaknesses

Opportunities

Threats

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Strengths

Weaknesses

Opportunities

Threats

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SWOT ANALYSIS
Differentiating values

2009

Strengths

Weaknesses

Opportunities

Threats

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2010

Strengths

Weaknesses

Opportunities

Threats

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SWOT ANALYSIS
Strengths

Current strengths

Goals and project plan: strengths

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SWOT ANALYSIS
Weaknesses

Current weaknesses
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Goals and project plan:

weaknesses
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SWOT ANALYSIS
Opportunities

Current opportunities
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Goals and project plan:

Opportunities
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SWOT ANALYSIS
Threats

Current threats

Goals and project plan: threats

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SWOT ANALYSIS
Summary

SWOT summary
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