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power choose to
advance their way up
the ladder of society
with manipulation
through discourse.
A Venomous Cycle
The Vampire Within:
Sucking the Lives out of One’s
Peers
P: People use Ethos, a form of manipulation, to build up the
sense of loyalty that their peers witness in them.
I: Iago acts as a loyal friend and builds the trust that Othello has in him with
the rhetoric device of Ethos. The phrase “keep your friends close, but keep your
enemies closer” conveys a sense of manipulation. People tend to use their words
wisely to get their peers to believe that they are good friends and those who they
All the Right Friends In all
the Right Places
P : Pe o p le u se Lo g o s, a n o th e r fo rm o f m a n ip u la tio n , to
a p p e a lto th e re a so n in g o f th o se th e y co n ve rse w ith .
P: “But Iago, that malcontent manque , enacts also the second stage of this
dialectic: he is a de-centered self re-inscribed into a logic of reified
rationality--a replacement for the old centered traditions, but one that
proves even more destructive than the repressive systems it has usurped”
(Grady1 )
of the audience.
E:
“Ha! I like not that”(III.iii.34)
“Pricked to’t by foolish honesty and love, I will go on”(III.iii.409-410)
P: “All rhetorically oriented discourse is composed in light of those who
will hear or read that discourse. Or, in other words, rhetorical analysis
always takes into account how an audience shapes the composition of a
text or responds to it” (Burton 1)
“ To in su re th a t d iso rd e r a n d u n ce rta in ty co m e to O th e llo , Ia g o tre a ts
h im like a co n fu se d a n d d iso rd e re d ch ild , te llin g th e M o o r n o d ire ct lie s b u t
in fe rrin g th e w o rst th ro u g h ste a lth a n d in n u e n d o ” ( N a re y 1 ).
I: Using Pathos, individuals develop relationships with those around them and
Synthesis
All discourse is persuasive. Whether it be