In fashion industry, apart from a merchandiser in an
export house who else will be interested in costing a garment Retail merchants/ Managers Cost estimators Designers Production mangers Combination of number of individuals who are involved with a product line IN FASHION RETAIL A retail merchant / manager uses costing to determine Producibility of a design within an established price range The profit potential of a design Whether a design should be added to a line COSTING STAGES Stage 1 Preliminary / Precosting Stage 2 Prior to line adoption Stage 3 Post adoption / pre production Stage 4 Actual cost determination PRELIMINARY COSTING Early in the design development stage Checking of designers sketches Producibility Marketability in a price range Rough estimate based on Materials, labor Similar styles produced in the past Necessary even at this early stage Designers styling ideas for a range IMPORTANCE OF PRELIMINARY COSTING Preliminary costing helps in Weeding out designs that are too costly for the line before additional time and resources are invested Modifying the design which has potential but is too costly to produce Helps in saving sample cost at retailer end which can vary from $50 to $300
COST ESTIMATION FOR LINE ADOPTION Done just prior to line adoption More detailed than precosting Requires a breakdown of Garment components Assembly procedures Cost estimation at this stage determines the Estimated investment in materials Direct labor overhead Helps in decision making process of style decisions related to producibility at specific price point Costing at line adoption stage is based on Sample Standard data
DETAILED COSTING FOR POST ADOPTION PRODUCT DEVELOPMENT Provides as opportunity to pick up any costs missed during earlier stages Overlooked label Extra button Complex operation that could be simplified More accurate Tedious and time consuming Detailed costing is based on Specific production methods Machine type SPI Work place layout Material handling methods What about PMTS? Use of standard data (in-house) Use of PMTS to determine production cost DETAILED COSTING ENABLES Changes made To economize fabric and sewing time Might result in increase in cost Decision taken on plaid matching Increased seam allowances for quality Provides basis for establishing production budgets DETERMINING ACTUAL COSTS Calculated after data collection from production Might need rate adjustments Calculated productivity is too high Few construction require elaborate operations If the retailer owns the factory then rate adjustments are feasible In current scenario, rate adjustments happen only if buyer adds any extra trims, / operations What are we concerned with Calculation of variable and non variable costs of materials and labor required Overhead necessary to operate a firm General operating expense Three costing methods Direct costing Absorption costing Activity based costing (ABC) DIRECT COSTING Considers only the variable costs such as direct labor, material costs and sales commission to be product costs Non variable costs, both manufacturing and non manufacturing are treated as time period costs Price-cost taken = contribution Contribution has to cover non variable costs and profit Advantage: Easy to identify the individual styles and their level of contribution Disadvantage: Easy to miscalculate the margin and end up in loss ABSORPTION COSTING Considers all manufacturing costs, both variable and non variable as product costs that can be allocated to products Overhead is allocated with an application rate which is a percentage of direct labor cost Over head application rate is the ratio of total factory overhead and total direct labor costs for the factory Disadvantage: Arriving at the correct overhead application rate as it can easily distort the profit potential of a product
ACTIVITY BASED COSTING Activities creates costs and those that can be associated with certain products, customers or suppliers should be allocated accordingly All factory overhead, administrative overhead and any other resource used in support of a product are first assessed to activity centers such as design, merchandising, MIS, quality and distribution For example, if a ladies fashion style has taken more time in designing then designers time spent is taken into account for that style where as a regular shirt for which designer has not spent anytime will not be considered for costing