Coherence Session 3 Future of The Entrepreneur

L'entrepreneur aujourd'hui: évolution, défis
et opportunités
~~~~~~
Session 3
The Future of the Entrepreneur
October 24, 2009
Randy M. Ataide
Professor of Entrepreneurship
RandyAtaide@pointloma.edu
Cohérence partenaires pour le développement
Overview
1. The Political View
2. The Academic’s View
3. The Worldwide Web View
4. The Enterprise of the Future
5. Social Media
6. The Social Entrepreneur
The Political View
What do these two gentlemen have to say
about entrepreneurship?
The Political View - According to Obama
“It has been the risk-takers, the doers, the makers of things --
some celebrated but more often men and women obscure in
their labor, who have carried us up the long, rugged path
towards prosperity and freedom.“
“The answers to our problems don’t lie beyond our reach. They
exist in our laboratories and our universities; in our fields and
our factories; in the imaginations of our entrepreneurs and the
pride of the hardest working people on earth.”
“Are you studying business? Go start a company.”

The Political View - According to Sarkozy
“Alongside the work ethic, the enterprise spirit needs

to be the centerpiece of our economic values!”
“Merit and labour are values that should be

rewarded more and more. We must applaud and be
thankful to the France that gets up early.”
"We are going to put two billion euros for the

disposition of middle and small businesses to enforce
their equity capital.”
The Academic View
“Entrepreneurship will be the major academic

discipline for business education in the 21st century.”
Dr. Alan Grant, Provost, Babson College, 1998
“Entrepreneurship Studies—An Ascending Academic

Discipline in the 21st Century.”
Dr. Christine Volkmann, Higher Education in Europe
The Academic View
“A particular strength of the French approach is also

a strong focus of small and medium-sized
organizations. The "French touch" of
entrepreneurship research could make a distinctive
contribution to the international research
community and the mainstream debate.”
Lasch, Frank, and Yami, Said. Entrepreneurship
Theory & Practice, 2008.
The Worldwide Web View
Future of entrepreneurs – 15,500,000X

Future of entrepreneurship – 7,600,000X
Future of entrepreneurship in France – 960,000X
The Worldwide Web View
Future entrepreneur opportunities –206,000,000X!

The Enterprise of the Future
“Our findings--across industries, geographies and

organizations of different sizes—paint a
surprisingly similar view of the traits that we
believe will be needed for future success.”
The Enterprise of the Future, IBM Global Report, 2008
The Enterprise of the Future, IBM Global Report, 2008

Does the “Enterprise of the Future” need:
Rigidity or Flexibility?
Hierarchy or Fluidity?
Individualists or Collaborators?
Bureaucrats or Leaders?
Caution or Innovation?
It is abundantly clear that the “Enterprise of the

Future” needs entrepreneurs.
Social Media
A very important question for the entrepreneur-
Is Social Media a Fad?

http://www.youtube.com/watch?v=fVXKI506w-E
Social Media
*By 2010, Gen Y will surpass the Baby Boomers.
*96% of all Gen Y’s have joined a social network.
*Social Media has overtaken porn as the #1

activity on the web.
Social Media
*If Facebook were a country it would be #4 in size.
*The fastest growing segment on Facebook is 55-

65 year old females.
*2009 US Dept. of Education study concluded that

online learners performed better than their face-
to-face peers.
Social Media
*Email is over. In 2009 Boston College stopped

providing email addresses to incoming students.
*Wikipedia is likely as reliable as Encyclopedia

Britannica & 78% of its entries are non-English.
Social Media
Are you getting sick of Twitter yet?

Social Media
Twellow
CoTweet
twhirl
TweetDeck
ObjectiveMarketer
TwitterHawk
http://blog.guykawasaki.com/2009/06/sites-used-at-san-diego-
venture-group-speech.html#more
Social Media
Simply stated, entrepreneurs have previously

unimaginable tools available to them at little or no
cost.
This provides the contemporary entrepreneur

opportunities and advantages far beyond the
previous generation of entrepreneurs.
Social Media
“Word of Mouth” has become “World of Mouth.”
Social Entrepreneurs
But as amazing as all of these new social media
tools are for the entrepreneur, many of them are
not satisfied with simply starting great businesses.
Pierre Omidyar
Jeff Skoll
Charles Schwab Bill Gates
“The core psychology of a social entrepreneur is
someone who cannot come to rest, in a very deep
sense, until he or she has changed the pattern in an
area of social concern all across society. Social
entrepreneurs are married to a vision of, for example,
a better way of helping young people grow up or of
delivering global healthcare. They simply will not stop
because they cannot be happy until their vision
becomes the new pattern. They will persist for
decades.”
Bill Drayton, Founder, Ashoka
Social Media
Social entrepreneurship in its many forms, in
companies large and small, French and multi-
national, solving problems that governments and
organizations seem incapable of solving, is at the
heart of the future of entrepreneurship.
Entrepreneurs move beyond borders.
Entrepreneurs dream the biggest dreams.
Entrepreneurs build bridges while others build
walls.
Social Media
Entrepreneurs are you and I!

Coherence Session 3 Future of The Entrepreneur

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L'entrepreneur aujourd'hui: évolution, défis

“Are you studying business? Go start a company.”

“Alongside the work ethic, the enterprise spirit needs

“Merit and labour are values that should be

"We are going to put two billion euros for the

“Entrepreneurship will be the major academic

“Entrepreneurship Studies—An Ascending Academic

“A particular strength of the French approach is also

Future of entrepreneurs – 15,500,000X

Future entrepreneur opportunities –206,000,000X!

“Our findings--across industries, geographies and

The Enterprise of the Future, IBM Global Report, 2008

Does the “Enterprise of the Future” need:

It is abundantly clear that the “Enterprise of the

A very important question for the entrepreneur-

Is Social Media a Fad?

*96% of all Gen Y’s have joined a social network.

*Social Media has overtaken porn as the #1

*The fastest growing segment on Facebook is 55-

*2009 US Dept. of Education study concluded that

*Email is over. In 2009 Boston College stopped

*Wikipedia is likely as reliable as Encyclopedia

Are you getting sick of Twitter yet?

Simply stated, entrepreneurs have previously

This provides the contemporary entrepreneur

Entrepreneurs are you and I!

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