Reliance SmartOffice v/s Traditional PBX & PBX Bundling

Traditional PBX based solution v/s Reliance SmartOffice

Unmanaged Service Completely managed Service
Reliance Network

Smart Office

Reliance Network

DLC(RT) Analog Trunks / E1s

DLC(RT)

Extensions
(Plain Phones without display / feature keys)

Extensions
(with Caller ID & feature keys

Digital Extensions
KTS/PBX (Supported only by Costly PBX Models) Operator Voice mail, Call Billing, Power back up available as standard

Extra equipment. in your office

Operator

Additional hardware required for Call Billing, Power back up, Voice mail etc.

Traditional PBX based solution v/s Reliance SmartOffice

SmartOffice
Operations & management
Centralized Management by Reliance. Invest in dedicated trained resources to manage

PBX

24 x 7 Support
Default 24 x7 Support available. Peace of Mind 24 x 7 Support if available come at a high Premium. Additional 10-15% per annum for availing AMC & support services

Technology Obsolescence
The Best in technology always Reliance takes care of all Technology upgradation High risk for technology and platform Obsolescence New features are added with new releases only,
Which are priced extra

Traditional PBX based solution v/s Reliance SmartOffice

SmartOffice PBX

Total Cost of Ownership/ Investment Protection

Very low Total Cost of Ownership, moreover High initial investment in the PBX, with associated the investment risk always lies with Reliance. cost of manpower, space, power backup etc. "Pay as you use" Running cost for maintenance & AMC. Issues related to End of Supply & Sale

Time to deploy/ Ease of deployment

Quick deployment - In Weeks Deployment In Months

User Experience
Superior user experience with features like Caller ID, speakerphone, Phonebook, missed call indication and convenience of menu driven interface. The same experience in a PBX based solution is not available unless all the extensions are provided with High-end digital telephones which are exorbitantly Priced

SmartOffice trusted by Corporate across Industry

Harkishandas Hospital

a partial list..

Competition response to Reliance SmartOffice

Bundling of free PBX with E1s
A knee-jerk reaction to counter SmartOffice A short term measure with an Inferior solution Most of the Bundled PBXs the free Ones are local brands with limited features & functionalities.
MTNL provides Intellicon or Coral Airtel provides Coral

Brands like Avaya, Siemens etc are offered only for select cases
Matches only the CapEx savings benefit Doesnt overcome the traditional limitations of PBX based solution

Can Reliance provide E1 with Free PBX bundled?

Yes
Signed a MOU with Leading PBX vendors PBX will be provided on a Opex Model

Target Market - Customers who insist on a PBX due to policy reasons

More economical and ease of Operation

But
Lacks reliability for the Enterprise Customers

Multiple points of failure / responsibility

Shared ownership with the customer Doesnt overcome the traditional drawbacks of PBX

Superior experience for users

SmartOffice
Caller ID & PSTN Call waiting caller ID Speaker Phone Mobile Phone features
- Phone book, Missed calls, menu interface

PBX
Analog phones dont provide any features Similar experience possible only on Digital phones which are very costly

Value added features

SmartOffice: Integrated to a Central Managed network / ecosystem
Voice mail without port restrictions 10 party conferencing for every user

Accurate bills for every extension no extra equipment required

PBX: third party boxes connected to the main box

Voice mail with port restrictions for access, comes with additional investment on hardware & software.

3 / 8 party conferencing for Analog / Digital users

Call Billing - Approximate bills for every extension with extra PC & printer

Networking
SmartOffice:
Intra-City Networking has been available from the day 1 Soon it will be available Inter-City with All Office

Complete feature transparency, SDD etc.

PBX: Wishful thinking !!!

Technically possible on white papers but Costs a fortune in terms of money and efforts

Complete feature transparency is always a question mark.

PBX should be Qsig enabled, not all models support the same.

Service Assurance & Availability

SmartOffice
24x7 support available for the network - & hence the service (especially MACDs) Power back up provided by Reliance no extra equipment required 99.99% service availability guaranteed.

PBX
No 24x7 support available as a standard offer
Vendor Charges on an average 10-15% for 24x7 support. Power back up to be provided extra for the PBX

For higher configurations, Duplex Hot standby system required

Manageability
SmartOffice
Completely managed solution Visibility of network elements at NNOC for 24x7 monitoring & alarms - DLC cards, CPU & even batteries Online Change Requests (Move, Adds, Changes) - e.g. Class of Service change

PBX
Engineer visit required for any Change request No monitoring of equipment possible (PBX, Batteries)

Hidden costs ?
SmartOffice
Unlimited expansion without any Capex No AMC Competitive call rates, no hidden costs

Free PBX bundled with service

Any expansion requires additional Capex (not a part of free bundle) No value added features provided with PBX AMC to be paid by customer Call rates often inflated

The result
SmartOffice
High reliability, High availability solution

Integrated & Carrier-grade

Although Capital intensive for the Service provider, is a more robust solution for the customer

PBX
Moderate reliability

Patchy solution with Enterprise-grade boxes

Cheaper for the service provider but compromises robustness

Our Journey so far..

Servicing over 10000 Business Over 5000 SmartOffice Customer sites (over 100,000 + lines) Largest Multi-City SmartOffice in India with 12,000+ lines Services available in 30 Cities expanding to 200 Cities Wireless solutions available across 4000 towns