120

GROUP PROFILE

JAMSETJI TATA

DORAB JI TATA

SIR RATAN TATA

JRD TATA

NAVAL TATA

FOUNDATION 1868-1931
CONSOLIDATION 1932-89

EXPANSION 1990 onwards

1874 1902

Central India Spinning, Weaving and Manufacturing Company TAJ MAHAL PALACE AND TOWERS TISCO, TATA LIMITED IN LONDON TATA ELECTRIC COMPANIES INDIAN INSTITUE OF SCIENCE

1907
1910 1911

1912
1917

EIGHT HOUR WORKING DAYS

TATA OIL MILLS

The Tata group ventured into new areas and built on the foundations, in spite of the restraints imposed by a controlled economy.

1932 1939

1945
1952 1954 1962 1968

1917

The liberalization of the Indian economy unleashed a period of remarkable growth for the Tata group, in India and worldwide. Tata ventured in to mergers and acquisitions in the late 1990s.

2000

The new Tata Group corporate mark and logo are launched.

Tata Tea acquires the Tetley Group, UK. This is the first major acquisition of an international brand by an Indian business group.

Ethnocentric: Everything is centered on the domestic market. Polycentric: Several important foreign markets exist. Regiocentric: The market is composed of several large economic regions. Geocentric: The world is one large global market.

Ethnocentric

Polycentric

Geocentric

Approach

International operations are secondary

Centered on the domestic market Searching for identical segments in foreign markets

Each country is relatively independent

Each market is unique Taking into consideration differences in foreign markets Subsidiary in each country

The world is one common market

Vision

Global vision of the world Unifying differences in the world market

Priority

Planning center

National headquarters

World headquarters

Ethnocentric
Staff Citizens from the domestic market Centralized

Polycentric
Citizens from each market Decentralized

Geocentric
Most qualified

Management style

Integrated and Interactive Low-cost sources of supply World market share

Production

Domestic

Local

Performance measures

Domestic market share

Local market share

Structure

International division

Division for each zone

Matrix structure

Tata Steel acquires Singapore-based steel company NatSteel by subscribing to 100 per cent equity of its subsidiary, NatSteel Asia .

VSNL acquired Tyco Global Network, making it one of the world's largest providers of submarine cable bandwidth.
Tata Sons completes 60 years of Tata operations in the US.

The Taj takes over management of The Pierre, NY .

Taco acquires Wundsch Weidinger, Germany.

Tata Steel acquires stake in Carborough Down Coal Project, Queensland, Australia
VSNL acquires Bermuda Teleglobe International Holdings,

TCS acquires Sydney-based Financial Network Services (FNS)

Tata Motors passenger vehicle sales cross one-million mark

TCS acquires leading BPO firm Comicrom in Chile.

The Indian Hotels Company acquires hotel run by Starwood, Sydney.

Tata Steel acquires Millennium Steel, Thailand. Tata Chemicals acquires controlling stake in Brunner Mond Group, UK. Tata launched gold plus ,a new jewellery range.

Tata Credit Card launched Foundation stone for the Tata Medical Centre unveiled Kolkata TCS launches Indias largest e-governance initiative, MCA-21 Tata Steel ranked worlds best steel maker for the third time by World Steel Dynamics Tata Coffee acquires US-based Eight O'Clock Coffee in

Tatas join hands with Indigene Pharmaceuticals to build a global biopharmaceutical company Tata Sky satellite television service launched across the country

Tata Steel begins construction Ferrochrome plant in South Africa

of

R670

million

Tata Group acquires 30-per cent stake in Glacau VSNL rebrands SNO as Neotel in South Africa

In a giant leap, Tata Steel's acquisition of the AngloDutch steel major Corus had vaulted the former to the fifth position from 56th in global steel production capacity.

Knowing the not so known .. !!

Name of the Co. Area of operation Location

Roots Corporation(RCL) Hospitality(Ginger chain of hotels) HQ Mumbai Agartala, Ahmedabad, Bangalore, Bhubaneswar, Durgapur, Durg, Goa, Guwahati, Haridwar, Ludhiana, Mangalore, Mysore, Nasik, New Delhi, Pantnagar, Puducherry, Pune, Thiruvananthapuram and Vadodara.

Name of the Co. Area of operation

Taj Air -Aircraft charters (Serving top industry leaders, global CEOs and celebrity personalities from both India and abroad. )

-Maintenance of aircraft in Mumbai

-Authorized distributor of Piaggio Aeros aircraft P.180 Avanti II (in Nepal, Bhutan, Sri Lanka, Pakistan, Maldives and Mauritius) Location HQ Mumbai, Delhi offices in major cities all over the world.

Name of the Co.

Tata AIG General Insurance

Area of operation

-Provides Non-life insurance solutions for automobiles, homes, personal accident, travel, energy, marine, property and casualty as well as several specialized financial lines for corporate clients and individuals.

Co. profile Location

Tata Sons -74% AIG Inc-26% HQ, Mumbai

More than 40 branches in 35 cities in India.

Name of the Co. Area of operation

Tata BP Solar customized solar solutions for: -Homes, streets and communities. -The pumping of water for irrigation. -Heating of water for residential and commercial applications. -Road-safety aids. Tata Power+ BP Solar HQ, Bangalore Manufacturing Facilities Bangalore

Co. profile Location

Name of the Co. Area of operation

Tata Business Support Services (formerly E2E SerWiz Solutions) -Provides the best of BPO solutions -Focuses on select industry segments such as travel, healthcare, direct-to-home entertainment, utilities, telecommunications and government-to-citizen initiatives. Fully owned subsidiary of Tata Sons. HQ, Hyderabad Service- Centres in Pune, Hyderabad, and Mohali in India and Florida and Ohio in the US.

Co. profile Location

Established in 1939 at Mithapur in the Indian state of Gujarat. Second largest producer of soda ash in the world. Areas of business: Chemicals, Fertilizers', Food additives, Agri-services. Joint ventures, subsidiaries, associates:

Brunner Mond group: The UK-based company is Europe's second largest soda ash business; acquired in 2006. General Chemical Industrial Products Inc: US-based soda ash manufacturer; acquired in 2008.

 Khet Se Agriproduce India: A 50:50 joint venture set up in

2007 with Total Produce, Ireland, the third largest fruits and vegetable distribution company in the world, to start a fruits and vegetables distribution business in India.

Indo Maroc Phosphore SA: An equal partnership with Chambal Fertilisers and global phosphate major, OCP of Morocco; set up in 2005.

The Indian Hotels Company (IHCL) and its subsidiaries are collectively known as Taj Hotels Resorts and Palaces. The company opened its first property, the Taj Mahal Palace hotel, Bombay in 1903. Taj Hotels Resorts and Palaces comprises 64 hotels in 45 locations across India with an additional 15 international hotels. Joint ventures, subsidiaries, associates TajSats Air Catering: a joint venture with Singapore Airport Terminal Services, a subsidiary of Singapore Airlines. TajSats Air Catering is the largest airline catering service in South Asia.

Roots Corporation: A wholly-owned subsidiary that operates the Ginger chain of budget hotels in India. Areas of business : IHCL operates in the luxury, premium, mid-market and value segments of the market.

Landmark is one of the leading retailers of books and music in India. Established in 1987 as a book retailer in India, it became a part of Trent, the Tata company that runs the Westside retail chain, in 2005. Areas of business Landmark, with over 100,000 book titles, has a wide range of books across different segments. It also has an extensive range of regional publications and a comprehensive selection of music. Its other products include magazines, home accessories, gift items and toys.

Nelco is focused on system integration, automation and product management solutions for industrial controls, power electronics, defence electronics and VSAT networks. The company was established in 1940. Areas of business : Strategic electronics, Building management systems, Energy network management systems, Traction electronics, Drives, Tatanet network solutions

Joint ventures, subsidiaries, associates

Nelito Systems: A joint venture with Itochu, Japan. Tatanet Services: Operates the Tatanet VSAT network