A Summer Training Project Report On

PERSONAL BANKING
CONDUCTED AT AXIS BANK LTD.
KURUKSHETRA

In the partial fulfillment of the requirement for the degree of Master of Business Administration (2009-11) Submitted to: Dr. P.J.Philip Chairman DBA, NITK Submitted by: Saksham Kumar MBA (Final) (309361)

National Institute of Technology, Kurukshetra (Institution of National Importance)

CONTENTS
Preface Acknowledgement Certificate Chapter 1 Company Description About Axis Bank Promoters Board of Directors Vision 2015 and Core Values Objectives Careers Human Resources Online Donations Highlights 2009-10 Chapter 2 Personal Banking Accounts Deposits Loans Cards Credit cards Debit cards Prepaid cards Chapter 3 Chapter 4 Chapter - 5 Investments Insurance Payment transfers Other services

Conclusion Suggestions Bibliography

PREFACE
Management ideas without any action based on them mean nothing. That is why practical training is made essential part of managerial course pedagogical. Theoretical studies studied in the classrooms are not sufficient to understand the functioning climate and real problem coming in the way and it is of no use, until and unless it is applied into some practical aspects. It lays down the stress on the proper implementation of the technical knowledge into real practical aspect. So practical exposure too real practical of arrangement in various organizations. The topic of my Summer Training Project is Personal Banking of Axis Bank Ltd. In this, I have tried to study Products and Services offered by Axis Bank to their customers. This final project offered me an opportunity to make a study and analyse the system. It enables me to blend my theoretical knowledge acquired during the study with the practical training grieved in conducting this project report. The submission of this report is the part of the curriculum of the MBA course.

ACKNOWLEDGEMENT
I would like to thank the management of Axis Bank Ltd. for permitting me to do summer training in their prestigious organization. I will always be highly thankful to them for their valuable help and support. Working on this project has been a great pleasure and stimulating experience. I convey my deep gratitude and sincere thanks to Mr. Puneet Gupta( Deputy Manager) my project guide for sparing his valuable time for me and giving me information, advice and guidance to complete my project. His coordinated help made me to do my work in proper and effective manner. My special thanks to Mr. Amit Grover (Assistant Vice President & Branch Head) who always been a source of encouragement, inspiration and professional support. My project is a product of a team of people working behind the scenes. Last but not the least it is the grace of Almighty which has lead and guided me all the way in my life to make this work a fruitful one.

CERTIFICATE

This is to certify that Mr. Saksham Kumar has done his project as a partial fulfillment of his MBA programme under my guidance on Personal Banking. To the best of my knowledge, he has completed this project for the purpose of submission to the Institute as a part of his curriculum at NITK.

MR. AMIT GROVER Assistant Vice President & Branch Head Axis Bank Ltd, Kurukshetra.

CHAPTER 1 COMPANY DESCRIPTION ABOUT AXIS BANK

Axis Bank was the first of the new private banks to have begun operations in 1994, after the Government of India allowed new private banks to be established. The Bank was promoted jointly by the Administrator of the specified undertaking of the Unit Trust of India (UTI - I), Life Insurance Corporation of India (LIC) and General Insurance Corporation of India (GIC) and other four PSU insurance companies, i.e. National Insurance Company Ltd., The New India Assurance Company Ltd., The Oriental Insurance Company Ltd. and United India Insurance Company Ltd. The Bank today is capitalized to the extent of Rs. 407.44 crores with the public holding (other than promoters and GDRs) at 54.51%. The Bank's Registered Office is at Ahmedabad and its Central Office is located at Mumbai. The Bank has a very wide network of more than 1042 branches (including 56 Service Branches/CPCs as on 30th June 2010). The Bank has a network of over 4474 ATMs (as on 30th June 2010) providing 24 hrs a day banking convenience to its customers. This is one of the largest ATM networks in the country. The Bank has strengths in both retail and corporate banking and is committed to adopting the best industry practices internationally in order to achieve excellence.

Promoters Axis Bank Ltd. has been promoted by the largest and the best Financial Institution of the country, UTI. The Bank was set up with a capital of Rs. 115 crore, with UTI contributing Rs. 100 crore, LIC - Rs. 7.5 crore and GIC and its four subsidiaries contributing Rs. 1.5 crore each.

SUUTI - Shareholding 23.86% Erstwhile Unit Trust of India was set up as a body corporate under the UTI Act, 1963, with a view to encourage savings and investment. In December 2002, the UTI Act, 1963 was repealed with the passage of Unit Trust of India (Transfer of Undertaking and Repeal) Act, 2002 by the Parliament, paving the way for the bifurcation of UTI into 2 entities, UTI-I and UTI-II with effect from 1st February 2003. In accordance with the Act, the Undertaking specified as UTI I has been transferred and vested in the Administrator of the Specified Undertaking of the Unit Trust of India (SUUTI), who manages assured return schemes along with 6.75% US-64 Bonds, 6.60% ARS Bonds with a Unit Capital of over Rs. 14167.59 crores. The Government of India has appointed Shri K. N. Prithviraj as the Administrator of the Specified undertaking of UTI, to look after and administer the schemes under UTI - I, where Government has continuing obligations and commitments to the investors, which it will uphold.

BOARD OF DIRECTORS
The members of the Board are: Dr. Adarsh Kishore Smt. Shikha Sharma Shri M. M. Agrawal Shri J.R. Varma Dr. R.H. Patil Smt. Rama Bijapurkar Shri R.B.L. Vaish Shri M.V. Subbiah Shri K. N. Prithviraj Shri V. R. Kaundinya Shri S. B. Mathur Shri M. S. Sundara Rajan Shri S. K. Roongta Chairman Managing Director & CEO Deputy Managing Director Director Director Director Director Director Director Director Director Director Director

VISION 2015 AND CORE VALUES

VISION 2015:

To be the preferred financial solutions provider excelling in customer delivery through insight, empowered employees and smart use of technology

Core Values

Customer Centricity Ethics Transparency Teamwork Ownership

OBJECTIVES
As it is a marketing project employing tactics of selling the products/services, so below mentioned are some of the objectives of study:

1. 2.

To know about personal banking. To learn the tactics of communicating new product launch among customers.

3. 4.

To enhance deep knowledge regarding personal banking. To know how to find target customers,target segments,their age,family income as well as generating references from customers.

5.

To develop positive attitude about the brand .

CAREERS

Axis Bank prides itself as a young and vibrant organisation and recognises its employees as its greatest assets. Consequently, the employee satisfaction level in the Bank is, possibly, amongst the highest in the industry, and does not stem from the compensation package alone. Comprising of people drawn from different specialisation and divergent backgrounds, the employees merge into a highly homogeneous wrking group, catalysed by the informal and transparent HRD policies pursued by the Bank. In addition to an attractive compensation structure, we also offer leased housing facilities, medical and health insurance and loan options. The ideal address for achievers as well as those who love challenges, we offer opportunities in the following fields:

General and Branch Banking Specialised Financial Services (Treasury, Credit, Merchant Banking, etc.) Retail and Institutional Marketing Information Technology

HUMAN RESOURCES

The Human Resources (HR) agenda of the Bank aims to create a team of empowered employees oriented to realization of the Bank's Vision. During the year, the key HR issues that were addressed related to learning and skill development, management of performance, ensuring an enhanced work-life balance and attrition management. The employee engagement initiatives focused on providing opportunities to staff to seek aspirational roles through internal job postings and periodic job rotations, making the compensation structure more competitive, streamlining the performance-linked rewards and incentives, and generally sending a clear message of meritocracy. The Bank has also built training infrastructure, which seeks to upgrade skill levels across grades and functions through a combination of in-house and external programmes. The flagship in-house programmes include the Induction Programme for new entrants and Credit and Foreign Exchange Programmes for building up a pool of specialists in the respective domains. External Programmes encompass value-added programmes on Team Building and Leadership, Organizational Development, Management Development Programmes, People Management Programmes, all conducted by premier institutes like the IIMs, Administrative Staff College of India (ASCI) and ISB Hyderabad. Senior functionaries have also been deputed overseas to attend specialized programmes intended to keep them updated on developments in the world economy. The Bank also has a comprehensive elearning module conceptualized and developed in-house and administered through the intranet. Keeping pace with the growth in the diversity of products on the one hand and manpower on the other, the training man- days have increased from 57,317 last year to 65,378 during the year, registering a growth of 14%. The Bank's Performance Management System, where recognition is directly related to performance, has been further streamlined during the year with a view to encouraging dialogue on performance and developmental feedback between the appraisee and appraiser. Competency clusters were defined for employees at different levels of the hierarchy to promote desired behaviour and to facilitate an objective assessment. Sessions were conducted across the Bank to educate supervisors on the revised process. This apart, a 360-degree feedback process has been used for the first time as a part of leadership development process in the Bank. On the talent acquisition front, the Bank has emerged as a strong employer brand in the financial services sector and especially on the campuses of the premier business schools of the country. The strength of

the workforce at the year-end was 21,640 as compared to 20,624 in the previous year. We believe some of the other significant contributory factors for the emergence of the Axis Bank brand as a major player are a young workforce with an average age of 29 years, the Bank's policy of espousing the cause of affirmative action by being an equal opportunity employer and participation in various social initiatives like Teach for India. Through the fulfillment of its HR agenda, the Bank will continue to strive towards realisation of the ultimate goal of being the preferred financial service provider excelling in customer delivery through insight, empowered employees and smart use of technology.

DONATIONS

At Axis Bank we are committed to providing you, our valued customer, services that are close to your heart. We bring you our new service - Online Donations. Through this service, you can now donate to one of the following trusts. Please keep in mind that such donations will also help reduce your tax liability. SHIRDI SAI BABA

The Shirdi Saibaba Temple, located at Shirdi, Maharashtra, India attracts millions of devotees of all religions, castes and creed who come to pay homage to Shri Sai Baba. The temple is a beautiful shrine that was built over the Samadhi of Shri Sai Baba.

ACTIONAID INDIA

ActionAid has been working with poor people in India for the past 37 years, spread in 24 states and reaches over 8 million women, children, elderly and men. We work in the communities and provide them support to enable them to break the circle of poverty. Your support can change the life of a child and a community today.

CHAPTER 2 PERSONAL BANKING

A) ACCOUNTS

Earn more on your savings account With effect from April 1, 2010 payment of interest on savings bank accounts would be calculated on a daily product basis @ 3.5% p.a The Interest amount on a daily basis would be calculated based on the following formula (Day end balance /365) * 3.5% How does this change benefit you?

Higher interest pay out as compared to the earlier periods due to the change in the method of calculation. Thus ensuring that each hard earned rupee of yours earns interest for you.

Interest credits will be on quarterly rests thus ensuring that you earn more as compared to an interest being paid out on a half yearly basis.

Accounts: 1. Zero Balance Savings Account Save at Zero Saving Money is now easier Presenting, Axis Bank's Zero Balance Savings Account. At Axis Bank it has been our constant endeavor to create products specifically catering to your needs. The account while offering you a whole range of services also addresses your latent need of having an account without the hassle of maintaining an average quarterly balance. Features No Average Quarterly Balance requirement

Free International Debit Card with an Accidental Insurance cover up to Rs 2 lakhs* (charges for the primary holder are waived) Free mobile banking facility Access through more than 1000 branches and over 4055 ATMs (as on 31st March 2010) At-Par cheque facility with the clearing limit of Rs 50,000

24x7 Telebanking & Internet banking Free quarterly statements Free monthly e-statement Krishi Savings Account Kheti Ho Khushhali Ki

2.

Axis Bank offers a unique savings account which is easy to operate and allows you to transact immediately. This product has been specially designed keeping in mind the unique requirements of a farmer and true to its nature has been called the Krishi Savings Account. Some of the features of our new product are: Average Balance Requirement This account is offered with the requirement of maintaining the half-yearly average balance of Rs 1000 only. International Master Debit Card The Krishi Savings Account entitles you to an International Master Debit Card with which you can access your account anytime through the Axis Bank ATM network free of cost. This card comes with:

A cash withdrawal limit of Rs 25,000 per day

Free Accident Insurance cover of Rs 2 lacs Anywhere Banking Being a Krishi account holder, you are entitled to access our wide network of more than

1000 branches and 4055 ATMs across 440 cities. You can now easily carry out your transactions through any of the branches or ATMs. At Par Cheque Book Your Krishi Savings Account comes with the At-Par Cheque facility. This facility enables you to encash the cheques as local instruments at any of the 440 centres where the Bank has its presence, at no extra cost. Moreover, you can also issue cheques at other centers upto the limit of Rs 50,000. 3. EasyAccess Savings Account Banking made easy Want a savings account that transcends geographical boundaries?

Presenting, Axis Bank's EasyAccess Savings Account. The account is an endeavor by the Bank to understand the consumers' needs and redefine banking to suit your requirements for a truly comfortable banking experience. EasyAccess Savings Account gives you instant access to your money anywhere, anytime. Possessing a range of unmatched features, it has been devised to better suit the convenience of our eclectic client base. You can avail of all these services with a minimum quarterly average balance of Rs. 5,000 in metro or urban centers, Rs. 2,500 in semi urban centers and Rs. 1,000 in rural centers.

At-par cheque ATM Network Anywhere Banking Telebanking iConnect Mobile Banking Quarterly account statement Quarterly interest @ 3.5 % per annum Free monthly e-statement.

4.

Prime Savings Account

Want a customized savings account to suit your specific financial requirements? At Axis Bank, we have always strived to pace our products with the growing needs of our customers. The Prime Savings account has therefore been created with your specific financial requirements in mind. Wider accessibility As a Prime Savings account holder, you enjoy access to a wide network of over 1000 branches and one of the largest ATM networks (4055 ATMs as on 31st March 2009) in India giving you easy access to your account from almost any corner of the country. Greater convenience To simplify daily banking, your Prime Savings account comes with an international photo-

signature Debit Card. This unique card comes with withdrawal limit of Rs. 40,000 per day, facilitating transfer of funds, deposits of cash/cheques and payment of insurance premium (LIC). Your Debit Card also comes with a comprehensive insurance cover inclusive of zero lost card liability, purchase protection and personal accident insurance up to Rs. 2 lakhs. [To keep your personal accident insurance cover activated, you should have made a purchase transaction in 365 days prior to the day of the incident & should have maintained an average quarterly balance of Rs 5,000 (urban & metropolitan branches) or Rs 2,500 (rural & semi-urban branches) as the case may be in the two quarters before the date of the incident.]* More comfort Through our 24 hr Internet Banking and Tele Banking services, you can enjoy the ease of banking from home or office. Through these comprehensive services, you can access a range of facilities including online funds transfer, requests for a new chequebook, Financial Advisory Services (FAS), online shopping and information on mutual funds. Enhanced privileges The Prime Savings Account eases your banking experience by providing you a passbook and monthly statement of account to keep you updated on all your transactions and assist you better in managing your finances. Added speed Through the 'At Par' cheque facility, you have the unique advantage to encash your cheques as a local cheque at more than 330 centres where the bank has a presence at no extra cost. In addition the account enables you to issue cheques up to Rs. 1 lakh, which will be treated as 'At Par' across these locations. You can avail of all these services with a minimum average balance of Rs 25,000 in metro/urban/semi-urban centers and Rs 10,000 in rural centers.

5.

Corporate Salary Account

Our Corporate Salary Power Offering is designed to offer payroll solutions through in a 24

X 7 environment. We leverage on our extensive network of distribution channels spread across 586 centers through a network of more than 1000 branches and 4055 ATMs (as on 31st March, 2010) besides our superior service delivery model and product features, as a strong differentiator, to provide value to the end user. Benefit to Employers Efficient salary disbursal.

Web Upload - Transfer salaries/reimbursements directly from your current account with Axis Bank to your employee's accounts using I Connect from your office.

Single-instruction salary credit - Same day salary credits for all companies having Corporate Account with Axis Bank. Dedicated Relationship Manager at metro locations to understand the financial

requirements of your employees. Benefit to Employees No minimum balance criteria.

Unparalleled Access - Anywhere banking facility through our network of Branches, Atm and Internet banking facility. AT Par chequebooks payable locally at all Axis Bank locations. International Debit cum ATM cards with enhanced Cash withdrawal facility and other value add ons. Online Banking with funds transfer, online shopping and bill payment options. Depository services with free online trading accounts. Meal Cards on a master card platform. Employee Reimbursement accounts as a savings account variant. Preferential pricing on loan products and credit cards and other banking products & services*. Smart Privilege Account For the woman of today

6.

In today's busy world it's tough being a working woman. Right from shuttling between a job and family to taking care of her finances she has to be on her toes all the time. Keeping

this in mind, we at Axis Bank have designed a savings account best suited for the woman of today. With the Smart Privilege Account, you can manage your money and your life and as well as enjoy a host of lifestyle privileges. Furthermore Axis Bank's Smart Privilege Account ensures that you have enough time for all the important things in life.

Jewellery Insurance on Debit Card Zero Balance Minor Account Round-the-Clock access through ATMs: There could be an instance when at 3 am you could require cash. With our roundthe-clock access you can withdraw cash up to Rs. 40,000 per day, deposit cash/cheques, transfer funds, print a mini statement and pay insurance premiums (LIC), all through our ATM channel which is one of the largest ATM networks in the country.

Anywhere Banking:

Imagine being in an unknown city and still having complete access to all your transaction needs. As a customer of the bank, you are in control and not restricted to the branch. So even if you are travelling, you can access your account easily from any of the 700 plus Axis Bank offices spread over 400 cities across the country.

At-par cheque facility: Your cheque will be treated as a local cheque within the vast Axis Bank network of over 700 offices across 400 cities in India. Now no more running around to get a Demand Draft issued.

Monthly Account Statement Free monthly e-statement Additional discounts on loans iConnectTM: The Complete online banking experience: Its the age of Wi-Fi. All your banking needs should be on your fingertips, with our i-connect you can check your account status, transfer funds, place online request for a new cheque book and many more features without even having to visit an Axis Bank branch.

Financial Advisory Services: Our Financial Advisor will assist you with your financial planning and help you to earn maximum returns on your savings. Discount on Retail Purchases: Just live the feeling of walking into a store and getting amazing discounts not available to others. As you are a valued customer for us, we shall endeavour to provide you with discounts at various outlets, periodically. All you have to do is use your new Smart Privilege Debit Card and avail of discounts at these outlets. Details of such tie-ups will be sent to you on a regular basis. Smart Advantage 7. Priority Banking - Resident We present to you Axis Bank's Priority Banking Service. A service that would ensure not only the highest level of priority but also preferential treatment to select customers like you. Banking Privileges Priority Banking Lounge: As a Priority banking customer you will have access to an exclusive 'Priority Banking Lounge' at branches. This will allow you to conduct your financial transactions in utmost comfort and confidentiality through an exclusive Relationship Manager. Dedicated Relationship Manager: You will enjoy access to a dedicated Relationship Manager who will be your one point contact at branch for all your banking transactions thus ensuring that you would neither have to move from one counter to the other nor stand in queues to await your turn. Home Banking: Experience the convenience of our home banking facilities. Avail of free cash and cheque pick-up and delivery at your office or residence. Exclusive Priority Banking International Debit card: This card allows you free access to all VISA ATMs in India. The card also comes with

higher ATM withdrawal limits, higher POS transaction limits at merchant establishments, enhanced insurance cover and a host of special discounts and offers. You also get Preferential Interest Rates and lowered Processing Fees on select Retail Loans. Other Banking Privileges: Enjoy a host of banking privileges like free at-par cheques, demand drafts and pay orders, free passbook updates and monthly statements. You would also be entitled to two free minor accounts, one free outward remittance per quarter and free Mobile banking. Investment Privileges Avail of assistance in financial planning. Investment advice, market information reports, and invitations to investor meets are offered complimentary to you. Lifestyle Privileges However, it's not all about just financial services. We aim to provide a different Lifestyle experience through special offers on premium brands, movie privileges, special events and lots more - especially for our Priority Banking customers Gold Credit Card As an added privilege, Priority Banking customers may also apply for a Gold Standard Credit Card and Gold Standard Secured Credit Card without any additional fee, subject to the applicable terms and conditions. Priority Banking customers would also be eligible for a 50% reduction on the Issuance Fee of Gold Plus Credit Card and Gold Plus Secured Credit Card. Rs. 500 will be charged as the annual maintenance charge for Priority Banking customers, subject to the applicable terms and conditions. Eligibility Criteria You can sign up for Priority Banking service by agreeing to any one of the following

criteria Average quarterly balance (AQB) of Rs. 1 Lakh in your savings account ( this requirement is Rs. 75,000 if in case you have a salary account with Axis Bank) Average quarterly balance of Rs. 5 lakhs in combination of your savings and term deposits (Minimum AQB of Rs. 50,000 in the savings account)

Minimum Average Quarterly relationship (SB+TD) of Rs. 10 lakhs across members of the same family - Subject to a minimum average SB Balance of Rs. 80,000 being maintained in the SB accounts of the participating members and the remaining amount in Term Deposits Minimum average quarterly relationship of Rs. 5 Lakhs in Encash 24 (Flexi Deposits) account. Conditions Apply

Other/Correspondent Bank commission and fees will be charged wherever applicable. Axis Bank does not guarantee returns on any of the investments. Priority Banking is offered in select Branches/Cities only. Axis Bank is entitled in its absolute discretion to provide or refuse all loan, credit card and credit facilities. Any offering under Priority Banking will be subject to a formal application being received for the same and at the absolute discretion of the bank. All standard terms,conditions of the bank/RBI apply.

Priority Banking - Resident We present to you Axis Bank's Priority Banking Service. A service that would ensure not only the highest level of priority but also preferential treatment to select customers like you. Personalized Service

Banking Privileges Investment Privileges Lifestyle Privileges Banking Privileges Priority Banking Lounge:

Gold Credit Card Eligibility Criteria

As a Priority banking customer you will have access to an exclusive 'Priority Banking Lounge' at branches. This will allow you to conduct your financial transactions in utmost comfort and confidentiality through an exclusive Relationship Manager.

Dedicated Relationship Manager: You will enjoy access to a dedicated Relationship Manager who will be your one point contact at branch for all your banking transactions thus ensuring that you would neither have to move from one counter to the other nor stand in queues to await your turn. Home Banking: Experience the convenience of our home banking facilities. Avail of free cash and cheque pick-up and delivery at your office or residence. Exclusive Priority Banking International Debit card: This card allows you free access to all VISA ATMs in India. The card also comes with higher ATM withdrawal limits, higher POS transaction limits at merchant establishments, enhanced insurance cover and a host of special discounts and offers. You also get Preferential Interest Rates and lowered Processing Fees on select Retail Loans. Other Banking Privileges: Enjoy a host of banking privileges like free at-par cheques, demand drafts and pay orders, free passbook updates and monthly statements. You would also be entitled to two free minor accounts, one free outward remittance per quarter and free Mobile banking.

Investment Privileges Avail of assistance in financial planning. Investment advice, market information reports, and invitations to investor meets are offered complimentary to you. Lifestyle Privileges However, it's not all about just financial services. We aim to provide a different Lifestyle experience through special offers on premium brands, movie privileges, special events and lots more - especially for our Priority Banking customers

Gold Credit Card As an added privilege, Priority Banking customers may also apply for a Gold Standard Credit Card and Gold Standard Secured Credit Card without any additional fee, subject to the applicable terms and conditions. Priority Banking customers would also be eligible for a 50% reduction on the Issuance Fee of Gold Plus Credit Card and Gold Plus Secured Credit Card. Rs. 500 will be charged as the annual maintenance charge for Priority Banking customers, subject to the applicable terms and conditions. Eligibility Criteria You can sign up for Priority Banking service by agreeing to any one of the following criteria Average quarterly balance (AQB) of Rs. 1 Lakh in your savings account ( this requirement is Rs. 75,000 if in case you have a salary account with Axis Bank) Average quarterly balance of Rs. 5 lakhs in combination of your savings and term deposits (Minimum AQB of Rs. 50,000 in the savings account) Minimum Average Quarterly relationship (SB+TD) of Rs. 10 lakhs across members of the same family - Subject to a minimum average SB Balance of Rs. 80,000 being maintained in the SB accounts of the participating members and the remaining amount in Term Deposits Minimum average quarterly relationship of Rs. 5 Lakhs in Encash 24 (Flexi Deposits)

account. Conditions Apply

Other/Correspondent Bank commission and fees will be charged wherever applicable. Axis Bank does not guarantee returns on any of the investments. Priority Banking is offered in select Branches/Cities only. Axis Bank is entitled in its absolute discretion to provide or refuse all loan, credit card and credit facilities. Any offering under Priority Banking will be subject to a formal application being received for the same and at the absolute discretion of the bank. All standard terms,conditions of the bank/RBI apply.

8.

Demat Account

Axis Bank is a registered member (Depository Participant) of NSDL. In this system, physical security holdings are converted into electronic (or in other words, dematerialized) holdings. Axis Bank has been enrolled as a Depository Participant by the NSDL - India's first depository. You can avail of all the depository-related services by just opening an account with NSDL through Axis Bank. Transfer of shares and settlements Transfer and settlements have never been easy as it is under the depository system. All that is required is an instruction slip from you. If you are selling securities then it has to be a delivery instruction slip. If you are purchasing securities it has to be a receipt instruction slip or one time standing instructions for credit. Receipt of Corporate Benefits Even securities entitlements like bonus and rights can be credited to your demat account electronically. All you have to do is to choose the right option in the share application form. Cash benefits like dividends and interest will be forwarded to you directly and not through the depository. MICR code in Bank details in your demat account would ensure credit of cash corporate action to your respective bank

account. Dematerialisation of shares At your request we arrange to convert your physical holdings into electronic form. To do this you would be require to open a demat account with NSDL through us called "Beneficiary Owner Account" in the name and style in which the shares are held by you. After opening demat account, you can lodge the share certificates with us accompanied by a Dematerialisation Request Form (DRF), separate for each scrip. You are required to only make sure that NSDL has admitted that scrip for dematerialisation. You can get this verified at our branches offering demat services. Rematerilialisation You have the option to convert your electronic shares back to physical shares. Pledge-Hypothecation You can also avail loan against shares by pledging shares in your demat account. This process is also much faster than in the case of physical shares. Freezing or Locking of Accounts You can also keep your accounts frozen or locked for the span of time desired by you. No debits from your account will be made during this period. Speed-e facility With the introduction of settlement on T+2 basis, instruction for delivery of securities to broker's account is required immediately after sale of securities. Hence time available for submission of delivery instructions is limited. Axis Bank now permits submission of delivery instructions in electronic form using Internet based service called Speed-e. Physical delivery instructions need not be submitted in case you are submitting the instructions on Speed-e. Functioning of Speed-e Speed-e is an Internet based service offered by NSDL through which demat account holders (including brokers) can submit delivery instructions to us through Speed-e website http://speed-e.nsdl.com and also view the status of such instruction. i-Connect Depository Services You can access your holding and transaction statement of your demat account through internet services / website. Tele Depository Services - Dial-Your-Demat Access your Demat Account(s) through a telephone from any of the access centers. Just dial the Tele-Depository Services number and get all information about your account on Voice, Fax or even email. Dial-Your-Demat

is available 24 hours a day, 365 days a year. This service offers you a wide range of facilities such as: Balance inquiry Statement of Demat account by fax or phone or email Transaction details by fax or phone or email Holding details by fax or phone or email Overdue cum Holding details by fax or phone or email Rejection details by fax or phone or email Change of PIN Auto E-mailer Services You can register for auto e-mailer services for getting holding and transaction statement on the registered mail id at the frequency defined by you i.e. either daily/weekly/monthly.

9.

Senior Privilege

Because life begins at sixty Are you seeking a banking style that compliments your senior status? Axis Bank's Senior Citizen Savings Account has been designed keeping in mind the fact that a senior citizen's banking requirements are wholly different and require special consideration. Special Privilege - Senior Citizen ID Card A Privilege assures the care you deserve We have introduced Senior Citizen ID card for our Senior Privilege patrons. Let us briefly introduce the wide range of advantages it hold for you. Avail of Great benefits with Senior Citizen ID card ID card acts as an age proof. Enabling you to redeem every advantage that you are eligible for. This card will soon help you avail of certain never-before Senior-citizen benefits at

various stores, service providers and installation across the nation. Feel safe Everywhere Apart from provide you with the power to claim great benefits, card also act as emergency information medium. In case of emergencies, it provides the doctors and authorities with vital data like your blood group, allergies, illnesses, address and emergency contact details. This ensures that you are well looked after in any situation, no matter where you are. Always a Privilege It will help in strengthen the bond with us and to be of assistance to you at all the times, no matter what your need be. Whether its loan, a savings account or any financial services that you wish to avail of, we will make sure that we're always be there by your side. Banking Privileges Free At-Par Cheque book 10. Free International VISA Debit Cards for primary and joint account holders Free Monthly Statement of Accounts and Free Passbook Free Issuance of Pay Orders or Demand Drafts drawn on Axis Bank branches Free Inward Remittances Free Outward Remittances once a year Free monthly e-statement Faster credits to foreign cheques providing you prompt availability of funds remitted by your near and dear ones abroad Cheque pickup and Cash delivery services Anywhere Banking Telebanking Free Mobile Banking iConnect Customised Loan Offerings Complimentary Financial Planning Silver Health - Medical Insurance for Senior Citizens Power Salute

Salute to the defence forces

Are you looking for an account that fits with your life in the Defence Forces? Defence Salary Account from Axis Bank is a product designed keeping in mind how tough a life in the Defence Forces is. Not only does it come to you absolutely free, no minimum balance is required either. You can also access the entire Axis Bank network, including more than 896 branches and over 4055 ATMs (as on 31st December 2009) no matter where you are posted. With the complete gamut of banking services (including overdrafts, loans and zero-balance requirements) you can now rest assured about your family and all their financial needs. It's our way of showing our appreciation to your work. Banking Privileges: At-par Cheque Facility Your job involves constant transfers across the country. With the at-par cheque facility it will no longer be necessary to set up new bank accounts with each transfer. Additional Debit Card Along with a free International Debit Card, you also get a free card for the joint account holder. This means that your child or spouse also enjoy the same benefits of banking with Axis Bank. Financial Advisory Services Our solutions answer to the twin goals of meeting your requirements and to diversify and spread the risk of your investment portfolio, so you can look forward to a comfortable and worry-free life. We first understand your exact investment needs and then design the perfect investment plan for you. Your investment plan could include investments in:

Mutual Funds - Debt and Equity Bonds Axis Bank Fixed Deposits

11.

Trust/NGO Savings Account

Thoughtful banking for people who spend their lives thinking of others

Need special banking for special causes? Axis Bank's Trust Account is an effort to offer thoughtful banking for people who spend their lives thinking of others. It is a complete banking solution for Trusts, Associations, Societies, Government Bodies, Section 25 companies and NGOs, so that the organisations can devote all of their time to their noble motivations. Features A Savings Account for your Trust with a concessional Average Quarterly Balance A multi-city at-par cheque facility with no limit on clearing payments at centers across the country wherever we are present. Free Anywhere Banking across all our Branches and Extension Counters and over all our ATMs. Free Demand Drafts or Pay Orders as and when required by you to remit funds. Free collection of cheques at outstation locations. Free monthly e-statement Monthly Statement of Account delivered at your doorstep. Facility for collecting donations in your account through our network of Branches and Extension Counters across the country, as well as through iConnect - our Internet Banking facility.

Also, Axis Bank can offer the facility to donate funds to your Trust through our Internet Banking facility iConnect to its customers. An Axis Bank customer can donate any amount to your Trust through the Internet.

In such cases, the savings account of the customer gets debited and the savings account of your Trust gets credited with the amount of donation at the same time. At the end of every month, the Bank will provide an MIS giving details of the amount of donations and the name of donor. This will enable the Trust to issue receipts to the donors. Free Internet Banking facility that enables you to view the status of your account, transfer funds and carry out a number of banking activities from the comfort of your home or

office. Investment Advice: Our Financial Advisory Desk will provide portfolio management advice as well as help you undertake investments. Free Demat: To facilitate your investments, we offer a free Demat Account (charges due to NSDL must still be levied) to our esteemed account holders in the Trust or Society segment. Constituent Subsidiary General Ledger (SGL) account: The Constituent Subsidiary General Ledger (SGL) account through which investments in Govt. securities are carried out comes with a host of value-added services: Investment advice related to the customer's g-sec portfolio Offer of better rates on sale of government securities from the Bank's stock of securities Concessions in transaction and service charges. (However charges that have to be directly passed on to the Clearing Corporation of India as part of the Negotiated Dealing System for trading in g-secs cannot be waved - a fact, which will be communicated up front.)

Foreign Contribution (Regulation) Act [FCRA] accounts: The FCRA account enables approved organizations to receive foreign contributions for utilization in their activities in India. The Bank will provide assistance in the process of documentation and obtaining necessary approvals from Ministry of Home Affairs at New Delhi.

12.

Azaadi - No Frills Account

Basic banking with zero balance Do you seek freedom from the necessity of a minimum balance? Presenting, Axis Bank's Azaadi Account. A savings account that doesn't require a minimum balance. Experience a host of unparalleled features and heightened convenience with Azaadi Account. You qualify for Azaadi if

The sum total of all credits to your account does not exceed Rs 1 lac during the Financial year, You do not intend to maintain an account balance higher than Rs 50,000 at any given instant, and You are unable to furnish full documentation as required ordinarily for fulfilling of account opening norms Product Features Zero Balance Savings Account: No need to maintain a fixed, mandatory amount in your account. Instant Welcome Kit: Handed over to you at the time of account opening, the kit will consist of your account number, debit card, debit card PIN, internet banking PIN and phone banking PIN numbers. International Debit Card: Which gives you access to over 4055 ATMs across the country, enabling you to make deposits or withdraw cash at any time of the day or night. Phone Banking and Internet Banking: You can conveniently check your balance, transaction details, etc anytime from anywhere over telephone or using the Internet, for no extra charge. Free monthly e-statement 13. Resident Foreign Currency (Domestic) RFC(D) Account If you pay commissions for foreign currency every time you travel abroad, if you spend sleepless nights wondering how to keep your foreign currency safe, if the frequent fluctuations in forex market tantalize you, if you regularly issue cheques and drafts for payments abroad or if you are a bibliophile who makes foreign currency payments for books purchased online, its time you had an Resident Foreign Currency (Domestic) Account with Axis Bank. Resident Indians and Foreign Currency Holding foreign currency is no longer restricted to the NRIs. For the first time Reserve Bank of India has allowed Resident Indians to maintain foreign currency accounts without any ceiling to it. This step is considered as a continuation of RBIs gradual endevour towards achieving 'Full Capital Convertibility'. The Product Offerings A Resident Foreign Currency (Domestic) Account, RFC(D), with Axis Bank entitles you

to maintain non-interest bearing current account in four major currencies (USD, EURO, GBP and Japanese Yen). There will be no ceiling on the balances held in the account. Chequebooks denominated in USD or GBP or EURO or Yen will be issued on these accounts with 25 leaves. The cheques thereby branded as RFC (Domestic) Account will not be presented in clearing and will be payable only at the issuing branch. The min balance for such a current account will be USD 100 or GBP 60 or EURO 100 or Yen 20,000. There will be a penal charge of USD 5 or GBP 3 or EURO 5 or Japanese Yen 1,000 per quarter in case of failure to maintain the min balance requirements. The RFC(D) account holders will not be allowed any ATM facility as of now. However they can use 'iConnect' for enquiry purposes only. 14. Pension Savings Account

Are you a Pensioner seeking banking solutions tailored to your needs? Pension Savings Bank Account, from Axis Bank is specifically, designed for Pensioner's (Existing & Prospective) of Central Govt. Civil Ministries/ Departments & Defence Ministry keeping in mind the fact that a Pensioner's banking requirements are wholly different and require special consideration. Benefits Timely communication to the customer on receipt of the PPO No delays in commencement of pension disbursals - The Bank is handling the disbursement of Pension under a Centralised Pension Disbursement Module wherein the Pensioner records are credited centrally through its Centralised Pension Payment Hub (CCPH) at Mumbai. Timely issue of Form- 16A for tax deducted at source in the immediately previous financial year Timely revisions based on changes in rates of Pension or Dearness Allowance, done centrally from the CCPH Note The Bank is authorised by RBI and Central Pension Accounting Office (CPAO) for disbursement of Central Civil Pension through its 218 authorised branches across the country. The Bank is authorized by EPFO for disbursement of pension under the Employees

Pension Scheme, 1995 in all the branches. B) 1. DEPOSITS: Fixed Deposits

Safety, Security and Growth Axis Bank offers you simple reinvestment Fixed Deposits (at very competitive interest rates), which can be opened with a minimum investment of Rs 10,000. You can make additions to your deposit in multiples of Rs 1,000 each. The tenure of your deposit must be a minimum of 6 months. Deposit Schemes Reinvestment Deposits: In a reinvestment deposit, the interest accrued to your deposit at the end of each quarter is invested along with the principal. The tenure of your deposit must be a minimum of 6 months. At the end of the quarter, the interest and the principal are both rolled over, and the interest is calculated on the total sum. Income tax is deducted at source. Automatic Rollover: As a Fixed Deposit holder, you can avail of the facility for automatic rollovers on maturity (for both the principal and interest). You can select this option in the Account Opening Document (AOD). The options available are: Rollover only Principal: Only the principal amount will be rolled over. The interest will be either credited to your designated account or paid out. Rollover Principal and Interest accrued in Reinvestment Deposit: This will rollover both the deposit and the interest accrued for the same tenure at the interest rate applicable on the maturity date. On or before the maturity date, you can make the following changes in the rollover instructions of the deposit: Change in tenure

Change in maturity instructions Change in payment instructions Change in principal (only reduced amount)

Change rollover of Principal to rollover of Principal + Interest, or vice versa. Withdrawals All encashments or withdrawals of Fixed Deposits can only be made at the branch where the deposit was booked. Method of calculation of interest For deposits with tenure of 6 months & above, interest is calculated on a quarterly basis. Interest earned during the previous quarter is added to the Principal for calculation of interest. Interest on this amount is calculated every quarter. For deposits with tenure of below 6 months, interest is calculated at Simple Interest. Please note that the period of Fixed Deposit is considered in number of days. In the event the depositor chooses to receive the periodic interest payments on a quarterly basis, interested is calculated and paid on quarterly rests. On premature withdrawal of the deposit, interest shall be paid only for the period for which the deposit is maintained with the Bank and at the rate applicable for such period. Tax at source is deducted as per the Income Tax regulations prevalent from time to time.

2. Recurring Deposits Power of compounding Are you considering saving money a bit at a time? Axis Bank's Recurring Deposit scheme will allow you with an opportunity to build up your savings through regular monthly deposits of fixed sum over a fixed period of time. Features Recurring deposits are accepted in equal monthly installments of minimum Rs 1,000 and above in multiples of Rs 500 thereafter. The fixed number of installments for which a depositor can opt are 12, 24, 36, 39,

48, 60, 63, 72, 84, 96, 108 and 120 months. Transfer of Accounts - a recurring deposit account can be transferred from one office of the Bank to another branch. The amount of installment once fixed, cannot be changed . Installment for any calendar month is to be paid on or before the last working day of the month. Where there is delay in payment of installment, one can regularise the account by paying the defaulted installment together with a penalty (at present it is @ PLR plus 4 % for the period of delay).Fraction of a month will be treated as full month for the purpose of calculating the penalty. The total amount repayable to a depositor, inclusive of interest, depends on the amount of monthly installments and the period of deposit.

3.

Encash 24

The Encash 24 (Flexi Deposit) gives you the liquidity of a Savings Account coupled with high earnings of a Fixed Deposit. This is achieved by creating a Fixed Deposit linked to your Savings Account providing you the following unique facilities: Maximum Returns: Your money is no longer idle. As soon as the balance in your Savings Account crosses over Rs 25,000, the excess, in multiples of Rs 10,000 will be transferred automatically to a higher interest earning Fixed Deposit Account. The maturity of fixed or term deposits formed as a result of transfer of money from the Savings Bank account will be for a maximum period of 181 days and the interest will be calculated on simple interest rate basis. Maximum Liquidity: The money parked in Fixed Deposits as a result of the above mentioned sweep out from your Savings account can be easily accessed by issuing a cheque, withdrawing through ATM etc. This amount is automatically reverse swept from the most recently formed Fixed Deposit in units of Rs 5,000 to the Savings account whenever the balance in your Savings

account falls below Rs 25,000. The amount broken form your Fixed Deposit will earn interest rates at the applicable rate for the period that the deposit was held with the Bank. The remaining amount of Fixed Deposit will continue to earn the contracted rate of interest. Auto Renewal: On maturity of your linked Fixed Deposit, the Bank will automatically renew it for a maximum period of 181 days. How do I sign up for Encash 24? All you have to do is to open a Savings Account and sign up an ENCASH 24 declaration form. A minimum average quarterly balance of Rs 10,000 must be maintained in your Savings Account to avail the Encash 24 facility. Priority Banking customers wishing to avail of Encash 24 Facilities, need to maintain a minimum total relationship of Rs 5 lacs only, in their Encash 24 Account. As soon as the balance in the Priority Banking Savings Account crosses over Rs 1,00,000 the excess balance, in multiples of Rs 50,000 will be transferred automatically to the Fixed Deposit Account.

4.

Tax Saver Fixed Deposit

In the Finance Bill of 2006, the government had announced Tax benefits to Bank Term Deposits which are of over 5 year tenure u/s 80C of IT Act, 1961 vide Notification Number 203/2006 and SO1220 (E) dated 28/07/2006. The salient points of the scheme notification are; (a) Fixed tenure without premature withdrawal. (b) Year is defined as a financial year. (c) Amount limited to Rs. 100 minimum and Rs. 100,000 maximum. (d) Bank will issue a Fixed Deposit Receipt that shall be the basis of claiming tax benefit. (e) Term deposit under this scheme cannot be pledged to secure a loan. Benefits of tax break u/s 80C of IT Act Benefit Illustrator Example Assume that a customer invests Rs 100,000 in this scheme @ 8% p.a. in fixed deposit for

five years. He will get a benefit of Rs 30,600 at 30.6 % on the eligible investment of INR 100,000 assuming that he is in Rs 2,50000 lac to Rs 10,0000 lac tax bracket, thus his effective investment would be Rs 69,400. He would earn Rs 8000 (08 percent on 1 lac) as interest per annum, which would translate to a return of 11.5 percent on the effective investment of Rs 69,400. C) 1. LOANS: Home Loan

Quick and easy home loans Need help buying a home? Axis Bank's Power Home puts an end to your Real Estate troubles. Augment your reach and buy the house that you've set your heart on. Features of Power Home Loan Attractive interest rates Balance Transfer facility Doorstep service Nil Prepayment charges

#Special Benefits available for Priority Banking customers. To know more, contact your Priority Banking Relationship Manager today! 2. Car Loan

Quick and easy car loans Is your dream car still a dream? Axis Bank's Power Drive will help realize your dream. With some of the world's finest cars now available in India don't let the price tags discourage you. Power Drive will bridge that distance by financing a major part of the cost of your new car. So, you don't have to put the brakes on your ambition. Loan value calculated as per the on-road-price of the vehicle Attractive interest rates LTV of upto 85% of the on-road-price on selected models

Loans available for salaried and self employed individuals, proprietorships and partnership firms Special schemes for Axis Bank Salary accountholders No income proof schemes available Loans offered from Rs. 1 lac onwards Loans tenure from 1 year to 7 years.

*Special Benefits available for Priority Banking customers. To know more, contact your Priority Banking Relationship Manager today! 3. Personal Loan

Quick and easy personal loans Are you in need of some quick cash? Presenting Axis Bank's personal Loans. Go on your dream holiday, buy the latest lifestyle gizmo, gift your wife a lovely diamond ring, renovate your house or just squash a temporary cash crunch. Let us give you a helping hand. Our personal loans will meet all your personal requirements. Loans for salaried individuals of select companies Special loans for doctors, chartered accountants, engineers, architects, CS and ICWA Loans are available from Rs 1 lac to Rs 20 lacs Repayment tenures from 12 to 60 months Attractive interest rates A balance transfer facility available for those who want to retire any higher cost debt Loans available against repayment track record of any existing auto, personal or home loan Zero balance SB account facility for personal loan customers Simple procedure, minimal documentation and quick approval

*Special Benefits available for Priority Banking customers. To know more, contact your

Priority Banking Relationship Manager today! 4. Education Loan

Higher education within your reach Axis Bank's Study Power aims to provide financial support to deserving students for pursuing higher professional or technical education in India and abroad. The loan would be provided to students who have obtained admission to career-oriented courses eg, medicine, engineering, management etc., either at the graduate or post-graduate level. Quantum of Loan The quantum of finance under the scheme is capped at Rs 10.00 lacs for studies in India and Rs 20.00 lacs for studies abroad, which would cover tuition fees, hostel charges (if any), cost of books, etc. The minimum amount of loan would be Rs 50,000. Margin: No margin for loans upto Rs 4 lacs. For loans above Rs 4 lacs, 5% margin for studies within India and 15% for higher studies overseas. Role of the Guardian: The parent(s) or guardian of the student would be treated as a co-applicant of the loan. His or her role would be, necessarily, like the primary debtor. Security: Third party guarantee and/or collateral security may be asked for in appropriate cases. Additional Security: Assignment of LIC policy in favour of the Bank for the sum assured being at least 100% of the loan amount. The policy is kept alive during the currency of the loan. To ensure this, the annual premium may be included in the computation of the loan requirement, along with the tuition fees and other recurring charges. Further, the future income of the student needs to be assigned in favour of the Bank for meeting the installment obligations. Disbursement: The loan will be disbursed in full or in suitable installments taking into account the requirement of funds and/or fee schedule as assessed by the Bank directly to the

educational institution or vendor of books or equipment or instruments. 5. Consumer Power

Easy and affordable consumer loans Need to turn your house into a home? Axis Bank's Consumer Power scheme will help you acquire the consumer durables you need. Because we know it takes a lot more than four walls to make a home. A new TV, a washing machine, a refrigerator or an AC... the possibilities are endless. Terms You can apply for as little as Rs 25,000, or as much as Rs 2 lacs. The maximum loan amount cannot exceed 85% of the cost of the durable, or 12 times your net monthly salary (or equivalent of net annual income for self-employed persons), whichever is lower. You are charged a competitive interest rate, and you can choose to repay your loan in 12, 24 or 36 Equated Monthly Installments. If you are a salaried employee, your Equated Monthly Installments will be collected directly from your employer under the check-off facility. For others, post-dated cheques will be collected.

6.

Loan Against Shares Individuals are only eligible to apply Overdraft facility against single and combination of scrips Interest charged on actual amount utilised - no EMI or post dated cheques required Shares can be pledged from any Depository Partcipant across the country Special scheme for Axis Bank Priority and Wealth customers Asset Power (Loan Against Property)

7.

Your property now equals ready cash Need to generate some money off your assets? Apply for Axis Bank's Asset Power. We will give you a loan against your property. Be it commercial or residential. You can also apply for this loan if you need funds to acquire new property. A take-over of your existing loan with refinancing is also possible with

Asset Power. Features Attractive interest rates Balance Transfer facility available with additional finance Doorstep service You can avail the following four products under Asset Power Loan against property - Residential Loan against property - Commercial Loan for purchase of commercial property Take-over of existing loan with additional refinance (Balance Transfer) Lease Rental Discounting (LRD)

8.

Loan Against Security

Unlock your financial assets Overdraft against mutual funds Individuals are only eligible to apply Maximum limit upto 50% of valuation Overdraft facility against more than 300 schemes

Overdraft tenure of 12 months Loan or overdraft against NSC or KVP or LIC policy Option to either borrow lump sum or withdraw as and when required.

D) 1.

CARDS CREDIT CARDS Platinum Advantage Credit Card As Rare As You

You're about to discover some of the most treasured Platinum privileges that empower distinctive people like you. 2. Platinum Credit Card

As Rare As You Enjoy the world of exciting privileges and benefits with your Axis Bank Platinum card. 3. Easy Platinum/Gold Credit Card A Credit Card for every wallet! A Credit Card that's very Easy to get with minimal documentation and guaranteed approvals. With the Easy Credit Card, you get a host of benefits, attractive rewards and exciting offers every month! 4. Gold Credit Card Sheer Surprises coming your way Axis Bank presents an exclusive credit card for exclusive people - Gold Credit Card. With it you can access special features and avail the best benefits. 5. Silver Credit Card Sheer Surprises coming your way Presenting, Axis Bank's Silver Credit Card. Now, you can experience freedom like never before. Freedom from cash, long queues and all other hassles. 6. eShop Card Making your online shopping more secure Worried about revealing your credit card details on the Internet?

Axis Bank presents the eShop Card. A virtual credit card that allows you to shop online securely without divulging your credit card details. All you need is your Axis Bank Credit Card and an Internet connection! How? Just follow Register Register once with your Axis Bank Credit Card details. Accept the terms and conditions and add personal details to get your unique login and password. Generate Simply specify the amount you want to shop for with your eShop Card. It should be within the available limit on your Axis Bank Credit Card. 7. Corporate Credit Card An Expense Management Solution Axis Bank's Corporate Card offers the best travel and expense management solution to corporates with global acceptance and customized solutions powered by VISA. Axis Bank Corporate Card comes with two liability options: 1. Corporate Liability: Corporate Liability Corporate Cards are an effective way of managing travel policies and negotiating preferential terms with key suppliers. These cards are issued after credit assessment of the corporate; who in turn defines the limit on individual cards. The corporate bears the liability for the entire outstanding amount on the cards. The payment is made directly to the Bank once a month instead of multiple payments to individual employees/suppliers. Exposure risk of the Corporate is mitigated by the fact that the card is a charge card wherein the full payment is to be made at the end of each month with no revolve allowed on the outstanding. 2. Individual Liability: Individual Liability Cards based on the same lines as the personal Credit Cards are an effective way for the employees to keep their personal and official expenses separate while at the same time simplifying the these simple steps to start secure online shopping.

reimbursement process. Individual employees are assessed for assignment of credit limit on each card and are solely liable for the payment of spends done on the card. 8. Trust Chemists Credit Card WELL-BEING Packaged for your family Trust Chemists & Druggists Ltd. is the largest organized retail Pharmacy chain of Karnataka, with 36 air-conditioned outlets in Bangalore. It is conceptualized on the foundation of consumer needs - from medicines to preventive care, specified medications to community health camps. Trust Chemists Axis Bank Credit Card is the first ever co-branded card in the pharmacy category in India. It is exclusively designed for Trust customers and brings you a host of exclusive benefits. 9. Shriram Credit Card

The first credit card exclusively for transport operators Shriram Axis Bank Credit Card is a co-branded credit card launched by Axis Bank in association with Shriram Transport Finance Company Ltd (STFCL). It is the first credit card to be issued to transport operators in the country. The Shriram Axis Bank co-branded credit card is exclusively for the customers of STFCL having a good track record. This co-branded credit card will be very useful to the transport operator in meeting his day-to-day working capital requirements and provide him safety and convenience of plastic money. By using this co-branded credit card, the transport operator can withdraw cash from the ATM, buy fuel, tyres, oil, and batteries as well as make purchases at any VISA merchant outlet in the country. DEBIT CARDS 1. Priority Platinum Chip Debit Card The Priority Platinum Chip Debit Card is the first chip-based platinum debit card in the country. It not only provides you the added level of security through the embedded chip but

also provides you a host of other benefits. 2. Priority Debit Card The Priority Banking Debit Card is an International Visa Debit card meant exclusively for Priority Banking customers. It comes with a host of enhanced benefits, which include: Free usage at all Visa ATMs The Priority Banking debit card gives you free usage at all Visa ATMs in India, even at ATMs of other banks. Zero Fuel Surcharge On using your Gold Debit Card for fuel purchases, you get a full waiver of fuel surcharge that would be normally applicable otherwise. Note :- Starting October 1, 2009, no reward points will be awarded on fuel purchases. Instant Identification The aesthetically designed photo-signature debit card with the Priority Banking logo would identify you as our Priority Banking customer at any of our branches across India where the service is being offered. It would also help you avail of the various lifestyle privileges we offer from time to time. Higher Transaction Limits Especially for Priority Banking Debit cardholders, the daily ATM Cash Withdrawal Limit has been enhanced to Rs 50,000 per day at all Axis Bank ATMs. The daily POS limit is Rs 1,75,000 at Merchant Establishments, subject to the balances held in the account. No Issuance Charges No issuance or annual charges for the primary holder of the Debit Card. Free Add-on Card The joint holder of the Priority Banking Debit Card also gets a free Priority Banking Debit Card. For more than one card, there would be a nominal fee charged (as per tariff rates). Enhanced Insurance Coverage* The Axis Bank Priority Debit Card comes with special insurance features that protect you and your loved ones. Zero Lost Card Liability: As an Axis Bank Debit Card customer, you will be insured for risk of loss due to fraudulent use of a lost or stolen or missing debit card. All you need to do is communicate the loss of your card by calling our 24-hour customer service number.

Purchase Protection: All consumer durable goods purchased using the debit card are insured against fire, natural calamity, burglary and housebreaking upto 90 days from the date of purchase. You will be eligible for a combined lost card liability and purchase protection of upto Rs 2 lakh. Personal Accident Cover of up to Rs 5,00,000: In the unfortunate event of loss of life in a mishap, the customer's beneficiaries will receive the benefit of accident insurance of up to Rs 5 lakh. [To keep your personal accident insurance cover activated, you should have made a purchase transaction in 365 days prior to the day of the unfortunate incident and maintained an average quarterly balance of Rs 5,000 (urban & metropolitan branches) or Rs 2,500 (rural & semi-urban branches) as the case may be in the two quarters before the date of the incident. A report would also have to be made to Axis Bank within 60 days of a personal accident or 30 days of loss of card]* Exclusive Offers We regularly tie up with leading restaurants, shopping establishments, hotels, resorts etc, to bring you exclusive discounts and offers from time to time. These offers would be valid only when you utilize your Priority Banking Debit Card to make the payments. Rewards Program The Priority Banking Debit Card Rewards Program will allow you to earn reward points on your total POS spend at merchant outlets. The accumulated reward points can be redeemed for a selected gift like gift coupons from leading retailers, restaurants, international brands, leather products, cosmetics etc. You will earn 1 reward point for every Rs 100 of POS Usage on your Priority Banking Debit Card. You can start redeeming after you have accumulated 200 reward points. 3. Classic Debit Card Easy access to your account, no matter where you are Modern times necessitate that you need to have access to your money anytime and any where. The Axis Bank International Debit Card addresses this need. A deposit access program, the Debit Card redefines convenience. Apart from being an ATM (Automated Teller Machine) Card used for withdrawing cash, it also enables you to

shop and make cashless purchases. You can use the card to make payments at shops, department stores, restaurants, petrol pumps and many more outlets in India and overseas. The Axis Bank Debit Card is a VISA Electron Card and is accepted at VISA and VISA Plus ATMs worldwide and all merchant establishments using electronic terminals and displaying the VISA Electron sign. 4. Gold Debit Card Earn while you shop Axis Bank's Gold Debit Card is more than just a debit card. It comes with a host of enhanced benefits and exclusive reward program. Meant for valued Axis Bank customers, it is a result of our constant endeavour to understand your requirements and design products and services with you in mind.

5.

Gold Plus Debit Card Exclusive card for exclusive you

The Gold Plus Debit Card is an effort from Axis Bank to offer our customers the best value possible through a debit card. Available only to our most privileged Savings Bank account holders, the Gold Plus Debit Card mirrors your success and needs with a host of privileges, benefits and exclusive value deals. 6. Business Gold Debit Card Exclusive value deals for great business savings The Business Gold Debit Card is an effort from Axis Bank to offer our customers the very best deals possible through a debit card. Available only to our most privileged current account holders, the Business Gold Debit Card mirrors great business success and achievement with a host of enhanced benefits and exclusive value deals. The benefits of Axis Bank Business Gold Debit Card include: Instant identification Flexibility of usage

Worldwide reach Zero Fuel Surcharge Special offers and discounts on card usage Reward program Additional safety and enhanced insurance Enhanced limits for cash withdrawal

24-hour customer service PREPAID CARDS 1. Travel Currency Card Bon Voyage Axis Bank's Travel Currency Card aims to make traveling abroad a truly memorable experience. Available off the shelf at your nearest Axis Bank Branch and select FFMCs (Full Fledged Moneychangers), the Travel Currency Card is a secure, convenient and hassle free way to carry money and make payments when in foreign shores. With it you can attend to your business, enjoy the delightful tourist spots, dine out, and take in the breathtaking landscape and exotic culture of the country without worrying about money changers and converting your traveller's cheques into local currency. The Travel Currency Card gives you a 24-hour access to your money. Withdraw funds in the local currency from any Visa or Visa Plus ATM's (Automated Teller Machine) as well as pay for all your purchases in any country you visit, anywhere in the world. To get your Travel Currency Card please drop in at your nearest Axis Bank branch or extension counters. 2. Payroll Card Now disbursing salaries will be a simple and easy process for the companies using cumbersome instruments like cheque / cash. Axis Bank has tried to make the corporate payments easy by introducing the Payroll Card. The Axis Bank Payroll Card is a rupee denominated card for disbursing your employees salaries in a more simpler and systematic manner. Now no need to issue cheques or pay cash, a single loading instruction to the Bank is all you need for making your employee

payments. The Axis Bank Payroll Card is an innovative and extremely convenient way to disburse salaries to your employees. By facilitating cash withdrawal and point-of-sale transactions at merchant outlets, the Payroll Card eliminates the need for a separate salary account. 3. Corporate Gift Card

The perfect Gift for corporate gifting Choosing the perfect Gift has always been tough What would be the ideal gift for my employees?

Is this gift suitable for my Rewards and Recognition Program? What gift do I buy for gifting during Diwali/Christmas? Where do I buy the Gift?

With so many questions to address, gifting becomes a cumbersome exercise.

Nearly Perfect The Axis Bank Corporate Gift Card completely does away with all these concerns. Axis Bank Gift Card is a hassle-free, secure and convenient way to gift your employees, vendors or someone truly valuable to your organisation. Just load the Axis Bank Gift Card with any amount you want and you have a marvellous gift in your hands. Suitable for all occasions The Corporate Gift Card can be used by corporates for various purposes:

Gifting to employees, customers, channel partners, associates etc. Gifting during festivals Rewards and Recognition Programs

Promotional Campaigns Great Acceptance The Axis Bank Gift Card is a VISA Electron signature based card, which signifies the widest acceptance. It is accepted at over 400,000 VISA enables merchant outlets across the country. Procedure You just need to give an authorization/intimation letter to Axis Bank specifying the number of Gift Cards needed, the names of the beneficiaries and the amount on each of the cards. Axis bank would do the necessary loading of the cards and deliver the Gift card Kits

to your offices and obtain the acknowledgement from you. 4. Gift Card

The Perfect Gift Choosing the perfect Gift has always been tough. What could be the ideal Gift for him?

Will she like the gift? Does this suit her? Where do I buy him a gift? I am so busy; I don't have time to select a gift?

With so many questions to address, gifting doesn't remain fun anymore. Nearly Perfect The Axis Bank Gift Card completely does away with these concerns. Just load an equivalent amount onto the card and gift it to your loved ones. It lets your loved one select his own gift for himself. Suitable for all occasions The Axis Bank Gift Card is suitable for gifting for all purposes. So be it festivities like Diwali, Christmas or New Year or occasions like marriages, birthdays, anniversaries or special days like Mother's Day, Valentine's Day, etc, the Axis bank Gift Card is the Perfect Gift. Perfect in more than one ways Aesthetic Design - The Axis Bank Gift Card comes in a unique Gift Wrap shape thus making it more adorable as a gift. Denomination - Load any amount between Rs. 1000 upto a maximum limit of Rs. 50,000. Simple to Use - It works in the same way as a Debit Card for purchase transactions at merchant outlets including hotels, restaurants, shops, etc. Balance Enquiry - Axis bank provides the facility of Balance Enquiry on the Gift card through our Telebanking facility. Redemption of Unutilized Balance - Redeem any unutilized balance within three months of the expiry of the card form any of the Axis Bank branches. Great Acceptance The Axis Bank Gift Card is a VISA Electron signature based card, which signifies the widest acceptance. It is accepted at over 4,00,000 VISA enables merchant outlets across

the country.

5.

Rewards Card

Timeliness and convenience is of critical essence while making payments of salaries and commissions to the employees / agents who are the lifeline of any business. We at Axis Bank appreciate the efforts and understand that it is all about the optimum utilization of the resources with the utmost convenience. In keeping with our endeavor we take great pleasure in offering another innovative and effective business solution with our Rewards Card which will help you to create instant gratification for your employees/agents and at the same time save on time and cut on costs. The Axis Bank Rewards Card is a prepaid reloadable card which can be used for cash withdrawals at all Axis Bank ATMs as well as Visa enabled ATMs or making purchases at the numerous merchant outlets across India, thus making anytime, anywhere access of funds to your employees. Purpose Rewards Card can be used for the following varied payment needs:
o o o o o o

Salary Payouts for Low Ticket Salary Account Payment instrument for disbursement of benefits like Incentives Commission Rewards Bonus Reimbursements Other payments

Payment instrument for reimbursements and perquisites like

o o o o o o o

Medical Reimbursement Local Conveyance Entertainment Expenses Petrol Entitlement Mobile Phone Reimbursement Bills Credit Other perks Remittance Card Money at your doorstep

6.

Axis Bank's Remittance Card is meant for people who receive remittances from abroad. It aims to make the procedure of receiving money from your loved ones abroad easy and hassle free. Thereby rendering the age-old instruments like Demand Drafts and Pay Orders obsolete. This card is brought to you in association with www.Remit2India.com , a global online money transfer service of Times Online Money Limited. Funds remitted through www.Remit2India.com are directly loaded onto the Remittance Card, which you, as the beneficiary of the remitted funds, have access to anytime and anywhere. Axis Bank's Remittance Card is just like a normal debit card and can be used to withdraw funds at any Axis Bank ATM (Automated Teller Machine) or Visa ATM, or be used to make purchases at any Visa enabled merchant outlet. Other Advantages Axis Bank's Remittance Card comes to you free of cost and with a host of advantages. Some of them are: Free multi-city at-par chequebook on request Quarterly interest payment Withdraw up to Rs 40,000 every day from ATMs

 7.

Make purchases up to Rs 40,000 every day from merchant outlets Free insurance cover of Rs 50,000 on goods purchased using the card Get protected against fraudulent transactions from the moment the loss of the card is reported Pay your utility bills, recharge your prepaid mobile card at Axis Bank ATMs Enjoy exclusive Internet Banking, Mobile Banking and Telebanking services from Axis Bank Meal Card

We at Axis Bank have always strived hard to understand the different payment needs of corporates and come up with products to efficiently meet these needs. In continuation with our endeavours, we bring you the Axis Bank Meal Card, a Compensation and Benefits tool targeted at providing tax-free Meal allowances to your employees as provided by Section 115WB of the Income Tax Act of India. The Axis Bank Meal Card is a prepaid card designed to replace the inefficient paper voucher system in the market. It is a far more operationally efficient way to provide your employees with a meal allowance and eliminates the logistical hassles associated with the procurement, stock-keeping and distribution of paper-based Meal Vouchers. 8. Annuity Card

Axis Bank in association with Life Insurance Corporation of India presents the internationally accepted Co-branded Prepaid Annuity Card. The Annuity Card is a rupee denominated card for receiving the Annuities / Pensions from LIC of India. Now you need not wait in long queues for depositing your cheques and no more delays in getting the credits of your Annuities. You will also get your annuity reloaded on your card whenever it is due, so that you can access your annuity anytime, anywhere. What's more! The Annuity Card comes to you absolutely free of cost. The Annuity Card jointly offered to you by LIC and Axis Bank is an innovative and extremely convenient way to receive your regular Pension / Annuities. Apart from being an ATM Card that is used to withdraw cash, it also enables you to shop and make purchases, thus serving you the dual purpose, just like your normal Debit card.

E) 1.

INVESTMENTS Mohur Gold

Thought to be one of the first known metals, gold has been coveted throughout history for its beauty, scarcity, malleability, and uncanny resistance to rust and corrosion. Centuries ago, gold's unique combination of properties -- its sun-like color, its soft hardness and especially its imperviousness to decay -- imbued it with magical associations in the eyes of many. Because of these unique properties, gold has traditionally been the currency of choice for much of the world's population. Gold as investment The value of gold has transcended all national, political, and cultural borders, to become a desired asset. It in the form of coins and bars has attracted investments across various cultures for centuries. The advantages of investing in gold are:

Investment in Gold has given a average return of 26.98% in the last 3 years One time investment, which accumulates and gains value throughout its lifetime Not subject to any maintenance cost Investment cum utility commodity Low risk of losing invested capital Does not require regular monitoring Is very liquid- valued and traded every where

Mohur Gold Coins/Bars Axis Bank brings to you Mohur Gold coins/bars in the purest form!

Made in Switzerland, Mohur Gold coins/bars carry the Assay certification of being 24 carat, 99.99% pure! It comes to you in a specialized packaging that is tamper proof so that its purity is preserved. Available in 2 gms, 5 gms, 8 gms, 10 gms, 20 gms & 50 gms.Gold Bars of 5 gms denomination have Goddess Laxmi embossed on them. Mohur Gold Bars can be bought over the counter in over 850 branches of Axis

2.

Bank. Online Trading Investing and trading @ click of a mouse

Axis Bank in alliance with Geojit Financial Services now offers you an Online Trading Account. Trade from the comfort of your home or office either through the Internet or the Phone. This service provides you with an integrated Savings Bank Account, Demat Account and an Online Trading Account to give you a convenient and paper free trading experience. As an Axis Bank Online Trading Customer you would also have the flexibility to get an insight to a complete range of Corporate Information, Reuter News and Research Tools which would help you to take timely Investment decisions 3. Mutual Funds Invest smartly A Mutual Fund is a trust that pools the savings of a number of investors who share a common financial goal. The money thus collected is then invested in capital market instruments such as shares, debentures and other securities. The income earned through these investments and the capital appreciation realized are shared by its unit holders in proportion to the number of units owned by them. Thus a Mutual Fund is the most suitable investment for the common man as it offers an opportunity to invest in a diversified, professionally managed basket of securities at a relatively low cost.

Our Offering As Axis Bank Financial Advisory team, we adopt a strong research driven recommendation model to help you choose the best funds based on qualitative and quantitative parameters. Apart from this, a dedicated Relationship Manager can also be assigned to you to ensure that your investment requirements are taken care of, smoothly and efficiently. Our

advisors understand your profile and lead you through a structured financial planning process to devise financial solutions best suited to you. The advisors will also help you choose the right investment products in line with your investment goals. We offer a unique 'One Page Portfolio Snapshot' report across investment products to our customers investing in Mutual Funds. This report can be viewed through our Internet Banking module. 4. Demat Account

Axis Bank is a registered member (Depository Participant) of NSDL. In this system, physical security holdings are converted into electronic (or in other words, dematerialized) holdings. Axis Bank has been enrolled as a Depository Participant by the NSDL - India's first depository. You can avail of all the depository-related services by just opening an account with NSDL through Axis Bank. Transfer of shares and settlements Transfer and settlements have never been easy as it is under the depository system. All that is required is an instruction slip from you. If you are selling securities then it has to be a delivery instruction slip. If you are purchasing securities it has to be a receipt instruction slip or one time standing instructions for credit. Receipt of Corporate Benefits Even securities entitlements like bonus and rights can be credited to your demat account electronically. All you have to do is to choose the right option in the share application form. Cash benefits like dividends and interest will be forwarded to you directly and not through the depository. MICR code in Bank details in your demat account would ensure credit of cash corporate action to your respective bank account. Dematerialisation of shares At your request we arrange to convert your physical holdings into electronic form. To do this you would be require to open a demat account with NSDL through us called "Beneficiary Owner Account" in the name and style in which the shares are held by you. After opening demat account, you can lodge the share certificates with us accompanied by a Dematerialisation Request Form (DRF), separate for each scrip. You are required to only make sure that NSDL has admitted that scrip for dematerialisation. You can get this verified at our branches offering demat services.

Rematerilialisation You have the option to convert your electronic shares back to physical shares. Pledge-Hypothecation You can also avail loan against shares by pledging shares in your demat account. This process is also much faster than in the case of physical shares. Freezing or Locking of Accounts You can also keep your accounts frozen or locked for the span of time desired by you. No debits from your account will be made during this period. Speed-e facility With the introduction of settlement on T+2 basis, instruction for delivery of securities to broker's account is required immediately after sale of securities. Hence time available for submission of delivery instructions is limited. Axis Bank now permits submission of delivery instructions in electronic form using Internet based service called Speed-e. Physical delivery instructions need not be submitted in case you are submitting the instructions on Speed-e. Functioning of Speed-e Speed-e is an Internet based service offered by NSDL through which demat account holders (including brokers) can submit delivery instructions to us through Speed-e website http://speed-e.nsdl.com and also view the status of such instruction. i-Connect Depository Services You can access your holding and transaction statement of your demat account through internet services / website. Tele Depository Services - Dial-Your-Demat Access your Demat Account(s) through a telephone from any of the access centers. Just dial the Tele-Depository Services number and get all information about your account on Voice, Fax or even email. Dial-Your-Demat is available 24 hours a day, 365 days a year. This service offers you a wide range of facilities such as: Balance inquiry Statement of Demat account by fax or phone or email Transaction details by fax or phone or email Holding details by fax or phone or email

 Overdue cum Holding details by fax or phone or email Rejection details by fax or phone or email Change of PIN

Auto E-mailer Services You can register for auto e-mailer services for getting holding and transaction statement on the registered mail id at the frequency defined by you i.e. either daily/weekly/monthly.

F)

INSURANCES HEALTH INSURANCE

1.

Motor Insurance

Technology has made our daily life simpler in various ways. Motor vehicle is an invention which has made daily commuting easy. It is convenient, fast and saves our time. Though it is easy to own a vehicle it is expensive maintaining a motor vehicle especially in case of damage caused to your vehicle due to some unavoidable circumstances or accidents. Bajaj Allianz's Motor Vehicle Policy helps you in maintaining your vehicle in such situation. Coverage: Section 1 Undertake to reimburse the expenses incurred for repair or replacement of parts of the vehicle. To pay the market value of the vehicle in case of a total loss, provided that the originating cause of such damage is an accident, including theft. Section 2 Is compulsory. It covers the legal liability to third party personal injury and property damage arising out of an accident involving the insured vehicle. Disclaimer Insurance is the subject matter of solicitation. Axis Bank is the Certified Corporate Agent for Bajaj Allianz Gen. insurance Co. Ltd. and nothing contained on the Website shall constitute or be deemed to constitute an advice, an offer to purchase or an invitation or

solicitation to undertake any activity or enter into any transaction relating to the Gen. Insurance Products.

2.

Jewellery Insurance

Jewellery forms an integral part of our culture & our lives, be it any occasion or even a regular day. However, these valuables need to be safeguarded against various risks, which may not be covered under other policies. Jewellery Insurance safeguards this asset for you, securing it against all risks. The only product of its kind in the industry, Jewellery Insurance provides complete security for gold / jewellery, when it is worn by the policyholder in person or while being carried to the bank lockers. Absolute security & coverage is given against burglary & fire, in respect of items kept at home / bank locker. Result: Complete peace of mind. Benefits The policy offers the following benefits:

No list of items to be insured required* Worldwide coverage 24x7 All risks covered Protection against loss of jewellery due to Burglary or Fire while at home or being carried to the bank locker. A special provision of 5% cumulative bonus in the sum insured is provided on renewal, if no loss is reported in the expiring policy. Minimum documentation

*Upto certain limits 3. Safe Guard

Axis Bank and Bajaj Allianz General Insurance present you the 'Safe Guard' personal Accident Insurance cover. A unique policy that offers you insurance coverage at premiums that are extremely competitive and exclusively meant for Axis Bank customers.

Safe Guard offers insurance coverage in case of: Accidental death,

Accidental permanent total disability, Accidental permanent partial disability, Children's education bonus

This cover gives you a choice of Sum Assured, at extremely competitive annual premium rates, with easy auto-Debit facility to your Axis Bank savings account Note: This insurance does not cover the following: Military, paramilitary, police personal, alcoholics, person habitually under influence of drugs, political activists in violence prone areas, persons undergoing treatment for epilepsy, children below the age of five, plus other conditions explained in the policy. The insured must be a resident of India and aged below 65 years and below. HOME 1. Travel Companion Whether you travel for business or pleasure, international travel involves risk. Medical treatment abroad can be expensive and one never knows when one would require it. Having to spend for medical bills in foreign currency can be expensive proposition. There are other difficult situations also, that one might face like loss of passport or baggage. Bajaj Allianz's Travel Companion is specially designed to help you deal with such situations while overseas travel.

Coverage: Personal Accident Medical Expenses and Reparation Loss of checked baggage Delay in checked baggage Loss of Passport Personal Liability Cash Less Service Hospitalization Allowance Golfer's Hole-in-one

 Emergency Cash Advance 2. Student Companion This is exclusively for students traveling abroad for studies Coverage 3. Tuition School fees due to accident to sponsor Family members visit Critical Illness

A critical illness plan means you can insure yourself against the risk of serious illness in much the same way as you insure your car and your house. It will give you the same security of knowing that a guaranteed cash sum will be paid if the unexpected happens and you are diagnosed with a critical illness. Key Features: Very competitive premium rates.

Insured can opt for Sum Assured from Rs 1,00,000 to Rs 50,00,000

Premium paid is exempt under the Income Tax section 80 D Coverage: Cancer 4. Coronary Artery Bypass surgery First Heart Attack Kidney Failure Major organ Transplant Multiple Sclerosis Stroke Aorta Graft surgery Paralysis Primary Pulmonary Arterial Hypertension Business Advantage

You have built your business by investing so much hard work, time, energy and money. You could face heavy losses if your business premises are burgled or if machinery breaks

down. Therefore it's essential to safeguard your investment with an insurance cover that protects against losses due to unforeseen calamities. Advantages:

Complete risk cover for your business needs Cover against loss due to terrorism* Competitive rates Simple documentation Easy payment options

*Can be opted for an additional premium G) 1. PAYMENTS: Bill Pay

Free yourself Axis Bank's Bill Pay service enables you to make secure payments from the comfort of your home or office. So its time to say goodbye to late payment fines, long queues, lost bills, and commissions paid to local errand boys. Features Pay bills without stepping out of your home or office

Link multiple bills to your account View and Pay bills anytime, anywhere Fast, convenience and hassle-free Access to all major utility billers

Get updates for pending bills Payment Channels Bill payment is currently enabled through the Internet and the ATM.

Internet

Through the Internet, bills can be paid to almost all the major utility billers and LIC. To view the list of billers on the Internet, List of Billers on Internet. There are three types of bill payment options on the Internet: Biller Payments, Payee Payments, Personal Payee Payments. To learn more on these options, click Types of Bill Payments. Registration for bill payments through Internet can be done on the Internet itself. Your customer id is your login id for iConnect. Click herefor iConnect password request form. You can also pay your Visa Credit Card bill online using the Visa Money Transfer facility. For details, click here.

ATM Through the ATM, currently LIC, BSNL and MTNL bills can be registered and paid. To register for bill payment on the ATM, you need to fill the Registration Form for Bill Payment through ATM (click to download) and submit it at your nearest branch. Once successfully registered, your bill will appear for payment on the ATM from the next billing cycle. 2. Electronic Clearing Service

ECS is an electronic clearing system that facilitates paperless credit / debit transaction directly linked to your account and also provides for a faster method of effecting periodic and repetitive payments. Benefits of ECS (Debit) Through ECS (Debit), you can pay all your Utility bills (electricity/telephone/Mobile bills, credit cards, etc), Mutual Fund (SIP), Insurance Premium, Loan Installments, credit card payments, payments of donations and other bill payments. How will you gain from ECS? Non-issuance of multiple cheques Timely payment of bills /installments /premium without remembering the due dates No late payment charges For your convenience, Axis Bank has tied up with various service providers across the

country. All you need to do is to register for bill payments with your service provider, banks and financial institutions by providing details such as name, account number, name of the bank /branch, MICR code, etc.

Security & Safety of your money To protect your account from excess debits, you can select the top-limit for your account. If your bill amount exceeds the limit, the payment will be cleared by the Bank, only after obtaining your approval. 3. Tax e-Payments Axis Bank is authorised by Reserve Bank of India (RBI) and Govt. of India for collecting Income/ other Direct Taxes and Central Excise & Service Tax since August 2003 through its authorised Braches and through e-Payments. You can pay your Income / Other Direct Taxes, as well as Central Excise & Service Tax* through iConnect from your account online and get on-line acknowledgement of the payment by way of a Cyber Receipt, including Challan Identification Number (CIN) immediately after making the payment. The broad process for payment, which will be initiated at NSDL Website maintaining the Tax Information Network (TIN), is as under: In a new browser window enter the applicable URL, i.e.

https://onlineservices.tin.nsdl.com/etaxnew/tdsnontds.jsp for Income / other Direct Taxes or https://cbec.nsdl.com/EST/InputPageForEPaymentServlet for Central Excise & Service Tax. Fill up the Challan applicable for your payment with a valid PAN/TAN or 15 digits Assessee Code towards Income/ Other Direct Tax or Central Excise & Service Tax respectively, as the case may be. Select Axis Bank from the list of Banks. You will be directed to the Internet Banking Module (iConnect) of Axis Bank.

You have to log in by entering the User ID & Password issued by the Bank. If your credentials are valid, you can proceed to select the account from which you wish to pay tax. On successful completion of the transaction, you will be provided with a Cyber Receipt which you can print/save for your records. You can also re-generate the Cyber Receipt in case you forget to print/ save the same after the payment. 4. Direct Tax Payment

The Bank is authorised for Collection of Income or Other Direct Taxes on behalf of Central Board of Direct Taxes (CBDT) w.e.f 1 October, 2003. The assessees or taxpayers can pay Income or Other Direct Taxes as listed below at 214 authorised branches of Axis Bank across the country and also by online mode through 'e-Payment' Facility' in case they maintain Accounts with Axis Bank. Corporation Tax - Tax on Companies and Tax Deducted at Source from Companies Income Tax Interest Tax and Expenditure Tax Gift Tax Wealth Tax Fringe Benefit Tax (FBT) Securities Transaction Tax (STT) Banking Cash Transaction Tax (BCTT) Other Tax Deducted or collected at source (TDS or TCS) on salaries of employees, income from Fixed Deposits, Vendor Payments, Rent, Income from Game Shows or Lottery, etc. Any other Direct Tax including Advance Tax

5. Pension Disbursement Central Civil Pension Disbursement The Bank is authorised by RBI and Central Pension Accounting Office (CPAO) for

disbursement of Central Civil Pension through its 218 authorised branches across the country. The details towards availing Pension Disbursement Facility from Axis Bank is as under: For existing Pensioners of Central Govt. Departments and Ministries - This facility can be availed by opening a Pension Payment Savings Bank Account with any authorised Axis Bank Branch and thereafter following the necessary procedures prescribed by CPAO for change of Bank for Pension Account for receiving or drawing pension. For prospective Pensioners of Central Govt. Departments and Ministries - This facility can be availed by opening a Pension Payment Savings Bank Account with any authorised Axis Bank Branch and providing the Account details to the Pay and Accounts Office (PAO) of the concerned Department or Ministry prior to retirement. In case of existing Axis Bank customers, the details of the Saving Bank Account with the Bank need to be provided to the Pay and Accounts Office of the concerned Department or Ministry prior to retirement. Defence Pension Disbursement The Bank is authorised by RBI and Ministry of Defence for disbursement of Pension to Armed Force (Army, Navy and Air Force) personnel through its 151 authorised branches across the country. The details towards availing Pension Disbursement Facility from Axis Bank is as under: For existing Pensioners of Defence Departments and Ministries - This facility can be availed by opening a Pension Payment Savings Bank Account with any authorised Axis Bank Branch and thereafter following the necessary procedures prescribed by Ministry of Defence for change of Bank for Pension Account for receiving or drawing pension. For prospective Pensioners of Defence Departments and Ministries - This facility can be availed by opening a Pension Payment Savings Bank Account with any authorised Axis Bank Branch and providing the Account details to the concerned Pension Sanctioning Authority or Defence Unit prior to retirement. In case of existing Axis Bank customers, the details of the Saving Bank Account with the Bank need to be provided to the Pension Sanctioning Authorities (PSAs) of the concerned Defence Unit prior to retirement. Other Pension Disbursement The Bank has also received the authorisation from RBI and Ministry of Communications

and Information Technology for disbursement of Telecom Pension through its 192 authorised Branches across the country and which shall commence shortly.

H) 1.

OTHER SERVICES: Prepaid Mobile Recharge

Forget the road side vendor In today's age of 24 hours connectivity, do you still need to go to the roadside vendor every time your mobile runs out of talk time? And what happens when your roadside vendors does not stock up your operator's recharge coupons? With Axis Bank's mobile recharge facility, you no longer have to worry about losing your mobile connectivity anytime of the day or night. Axis Bank's prepaid mobile recharge facility enables you to recharge your mobile over the internet. Now all Axis Bank customers can use their Savings Bank Account to recharge their prepaid mobile phone instantly using iConnect. The process of recharging is hassle free and instantaneous. The facility can be used by all Internet Banking users who have registered for netsecure. 2. Locker

Unmatched protection for your valuables Looking for a safe storage place for your valuables? A Safe Deposit Locker with Axis Bank is the solution to your concern. Located at select branches in cities all over the country, our lockers ensure the safe keeping of your valuables. Advantages Wide Availability: As on May 31, 2010 lockers are available at 944 branches and extension counters.

Lockers available in various sizes. Direct debits for locker rentals from your account rid you of the hassles in writing out cheques.

Extended banking hours to operate lockers. Competitive rentals.

Locker: Sizes Axis Bank's Safe Deposit Lockers are available in the following sizes Locker Type A B C D E F G H H1 K L 3. Online Shopping Locker Size (in inches) 4 1/2 * 5 7/8 5 7/8 * 7 4 1/2 * 13 7 1/16 * 9 7/16 5 7/8 * 15 13/16 10 1/2 * 13 7 1/6 * 20 1/8 12 3/8 * 15 13/16 12 3/8 * 7 15 9/16 * 20 1/8 15 3/8 * 15 5/8

Safe and Secure Internet Payment Axis Bank offers you the convenience of shopping at many major Online stores from the comfort of your home or office. All you need is an internet enabled PC. You can choose & then get the items delivered at your doorstep. You can also avail of numerous online services, get to know about the current special offers/discounts and get a preview of the new items added on to the shelves by these online retailers/service providers. You can shop as much as you like and conveniently make instant payments by debiting your account through the secured payment channel, iConnect - Our internet banking platform. 4. IPOSmart

Now invest in IPOs without letting go of your funds! Your Axis Bank savings account now makes IPO application a seamless and hassle-free

process. Instead of moving out funds from your account for application to an IPO, the amount can now simply be blocked. Which means as long as the IPO shares are not allotted, the funds stay with you and you also gain interest on them. Plus you get the security of having the refunds directly unblocked and made available to you, in your account itself! The above service is being made available in accordance with the SEBI guidelines on ASBA (Applications Supported by Blocked Amount). Benefits Interest on funds which otherwise would have moved out of your account. No need to write cheques or make demand drafts. Convenient and transparent management of funds. Instant release / unblocking of funds after allotment / non-allotment of shares.

E-Statement Axis Bank offers the facility of E-Statement. E-Statement are secure and electronic way to receive statement of accounts from the Bank. Advantages Prompt delivery Person specific delivery No hassle of physical record maintenance Monthly statements on email id within a week of the following month Password protected for security

CHAPTER 3 CONCLUSION
Training period was very valuable experience from the entire study conducted. I have become well acquainted with the Bank and various process following by bank. The conclude, Axis Bank Ltd. Is doing well in deposits section (Saving, Demat, FD etc.) It has a good saving schemes for their customers. But it after coming out from little constraint Axis Bank Ltd. Becomes The Best that processing can be quick. With this feature, its saving schemes will in banking sector. Axis Bank Ltd. Should give sanctioning power to the branches so be equally well as Nationalized Banks.

CHAPTER - 4 SUGGESTIONS
AXIS BANK is good at almost all arenas ,besides this , some progressive measures can be adopted for proving itself the bestas SELLING ones products/services by convincing strangers is quite difficult so these measures can be helpful to AXIS BANK: Developing a learning culture through continuous learning process. More number of training and educational programmes should be included in Banks schedule. A wide publicity to be given about the organisation and its products through various means of communicating to keep growth moments.

CHAPTER 5 BIBLIOGRAPHY

WEBSITES www.google.com www.axisbank.com www.wikipedia.com Hand Book of Annual Report 2009-2010 of Axis Bank Ltd.