City of Salem Downtown Parking Survey Update Total Surveys completed 1,006

In November 2011, a 19 question survey was distributed to better understand the habits of current parking users; evaluate current resources versus current needs; and to better understand the different users of the downtown parking system. The survey was available for online completion between November 4, 2011-November 18, 2011. Over 1,000 surveys were completed. 1. How often do you visit downtown Salem? Daily (5 or more times per week) Often (1-4 times per week) Less Often (1-3 times per month) Rarely (less than 1 time per month) Never

37.6% 41.2% 17.1% 4.0% 0.2%

378 responses 414 172 40 2

2. Which best describes the purpose of your visits downtown? Shop/Dine 65.5%

Use Downtown Services Downtown Employee Downtown Resident Student Downtown Business Owner/Operator Another Purpose
3. When in downtown Salem, where do you usually park? Parking Garage On-Street Space Off-Street Lot Walk, Bike, Take Bus Seldom Park Another Location (comments)

24.8% 28.3% 2.7% 12.3% 6.8% 6.2%

28.7% 48.5% 10.3% 6.7% 5.8%

659 responses 249 285 27 124 68 62

289 responses 488 104 67 58

4. What is the main reason you park at your preferred location? Close to Destination 44.1% Parking Space Available 16.1% Free Parking 23.7% Follow Downtown Parking Signs 0.3% Refer to Downtown Parking Map 0.2% Another Reason (comments) 15.6% 5. Is your typical visit to Salem? 1 Hour or Less Between 1-2 Hours Between 2-3 Hours Between 3-4 Hours Longer than 4 Hours

444 responses 162 238 3 2 157

9.0% 35.3% 20.0% 6.5% 29.2%

91 responses 355 201 65 294

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6. What time of day do you most often visit downtown? Morning (7am-11am) Mid-day (11am-1pm) Afternoon (1pm-5pm) Evening (after 5pm) Various Times of Day All Day

5.8% 11.8% 20.1% 11.2% 27.7% 23.4%

58 responses 119 202 113 279 235

7. When parking in the downtown, what is the usual distance you walk from your vehicle to your final destination? 1 Block or Less 38.2% 384 responses 2 Blocks 36.5% 367 3 Blocks 15.6% 157 4 Blocks 4.0% 40 5 Blocks or More 5.8% 58 8. Have you noticed directional parking signage in downtown Salem? Yes 64.5% No 35.5% Do you find it easy to understand/follow the directional signage? Yes 60.8% No 39.2%

649 responses 357

9.

612 responses 394

10. Are you aware that most on-street parking spaces in downtown Salem are limited to 2-hours? Yes 91.5% 920 responses No 8.5% 86 11. Are you aware that all City-owned parking structures in downtown have free customer and visitor parking for longer stays? Yes 76.4% 769 responses No 23.6% 237 12. If you park at a City of Salem parking facility, which one do you use most often? Chemeketa 41.2% 414 responses Marion 27.8% 280 Liberty 10.9% 110 Riverfront 2.0% 20 Another City Facility (comments) 18.1% 182 13. If you do not currently utilize free parking in the City-owned facilities, what are the main reasons? On-Street Parking More Convenient 30.3% 228 responses Short Trips Accommodated by 2-Hour 14.6% 110 Not Close to Destination 20.6% 155 Not Familiar with Facilities 7.3% 55 Concerned About Personal Safety 5.6% 42
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Another Reason (comments)

21.5%

162

14. Are you aware Salem provides security staff who patrol throughout the downtown? Yes 62.3% 627 responses No 37.7% 379 15. Overall how satisfied are you with these areas? On a scale of 1-7, please rank 1(not satisfied) to 7(very satisfied).

1 Accessibility of spaces- 6 Availability of spaces- 5 City parking structure- 6 Directional signage for parking- 4 Downtown security- 4 80 105 61 98 80

2 76 118 67 92 81

3 107 137 109 130 112

4 159 167 192 229 247

5 205 179 196 166 171

6 210 173 203 126 161

7 163 119 138 75 89

Total Respondents 1000 998 966 916 941

16. 17.

Additional Comments? 377 What is your gender? Male Female Prefer Not to Disclose What is your age? 16-24 25-35 35-50 50-65 Over 65

38.9% 58.2% 3.0%

391 responses 585 30

18.

12.7% 18% 31.1% 31.6% 6.6%

128 responses 181 313 318 66

19. What is your home zip code? 97301 97302 97303 97304 97305 97306 97317 Another Zip Code

25.2% 23.1% 5.6% 13.8% 3.7% 12% 4% 12.6%

254 responses 232 56 139 37 121 40 127

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