PROJECT ON:

INTERNET ANIMATION MEDIA WEB DESIGNING

Submitted by: Puneet Kumar Kasnia

CONTENTS

1. INTERNET
History Present scenario Future scenario Is Internet A Boon Or A Bane

2. ANIMATION
Introduction To Animation Two Major Types: a) Cartoon Animation b) Computer Animation Other Techniques Criticism

3. MEDIA
Types Of Media New Media: The Perfect Tool For Social Change SWOT Analysis Recent Developments In Media & Entertainment Sector

4. WEB DESIGNING
Introduction To Web Designing History Present Market Of Web Designing Web 2.0 Designing?

INTERNET
It was all just about the operating systems and the programming languages when the computer era took a major leap in the 80s. . People were getting gaga over the heavy technology revolution thinking that this is the one thing that the world needed to get over the bounds of time and space, and as usual, they were wrong. It was not long after the computer revolution that a tide, a blizzard of communication, arrived. This technology now makes the computers look lifeless if they dont have it. Connecting the corners of the cobwebbed world even from its remotest corner is the 'Internet'. Internet can be defined as the wired or wireless mode of communication through which one can receive, transmit information that can be used for single or multiple operations.

HISTORY
This marvelous tool has quite a history that holds its roots in the cold war scenario. A need was realized to connect the top universities of the United States so that they can share all the research data without having too much of a time lag. This attempt was a result of Advanced Research Projects Agency (ARPA) which was formed at the end of 1950s just after the Russians had climbed the space era with the launch of Sputnik. After the ARPA got success in 1969, it didnt take the experts long to understand that how much potential can this interconnection tool have. In 1971 Ray Tomlinson made a system to send electronic mail. This was a big step in the making as these as opened gateways for remote computer accessing i.e. telnet. During all this time, rigorous paper work was being done in all the elite research institutions. From giving every computer an address to setting out the rules, everything was getting penned down. 1973 saw the preparations for the vital TCP/IP and Ethernet services. At the end of 1970s, Usenet groups had surfaced up. By the time the 80s had started, IBM came up with its PC based on Intel 8088 processor which was widely used by students and universities for it solved the purpose of easy computing. By 1982, the Defense Agencies made the TCP/IP compulsory and the term internet was coined. The domain name services arrived in the year 1984 which is also the time around which various internets based marked their debut. As the internet was coming out of its incubation period which was almost two and a half decades long, the world saw the first glitch that was not at all a part of planned strategy. A worm, or a rust the computers, attacked in 1988 and disabled over 10% of the computer systems all over the world. While most of the researchers regarded it as an opportunity to enhance computing as it was still in its juvenile phase, quite a number of computer companies became interested in dissecting the cores of the malware which resulted to the formation Computer Emergency Rescue Team (CERT). When the computer worm ended, World Wide Web came into existence. Discovered by Tim Berners-Lee, World Wide Web was seen as a service to connect documents in websites using hyperlinks. By the time the 90s arrived, the larvae had started coming out as more than 40million computers had been sold out, an antivirus had already been launched as well as the graphical user interface was quite in its evolution. Archie, the first internet search marked beginning of a new era in internet computing. Categorizing the websites was in its most dynamic phase as commercialized email websites were getting on day by day. It was during this time that the term spam was coined which referred to fake emails or

hoaxes. In 1992, internet browser called Mosaic came into existence. One of the very popular internet browsers, Netscape Navigator made its debut in 1994 which ultimately went to compete with Microsofts Internet Explorer. By this time the domain name registration had started to get exponential and was made commercial. In short the Internet Explosion had started to occur. Then now in the present we can see the giants such as Google, Yahoo, Bing and Ask.

PRESENT
After a brief and dynamic history now we will talk about the present scenario about the internet which is quite vigorous. Wherever the electronic world has progressed, internet has been accompanying it. In fact, major trends in electronic world are to support the latest internet demands. From large computers to ultra light laptops and now almost paper weighing tablets and mobiles, all inventions are credited to the internet for it has certainly created a databank as well as a service. The concept of hard disk drives is almost to a departure as cloud computing is on a role. Taking internet as the base, controlling various appliances such as television or the refrigerator is possible now. High speed internet services are available on mobile phones which fit into the palm of an average human. For efficient worldwide communication, high speed information highways are being set up by various governments and private information technology firms. Through video chats and conferences, the need to travel has reduced quite a lot and people from all spheres of their lives are reaping the best of the internet services. Operating Systems, which were once considered to be the whole soul of the computer, are losing their vitality as internet browsers are getting more into the advancement period with doing the entire important job irrespective of the fact that which operating system they are actually installed upon. Also, cloud computing, another important concept in the technological era of data exchange is totally having internet as its base. When one has access to the internet, he can access all his data stored on the cloud server and save considerable amount in finances and storage. No device is manufactured without keeping the internet necessity in mind. Technologies such as GPRS, EDGE, HSPDA, HSUPA, GPS have been made keeping internet the foundation.

FUTURE
Internet is one such tool or service that suddenly makes its way out of the papers and astonishes every one. It is the flow that drives various stock markets so that they can respond quickly; it is the technology that is responsible for generating trillion dollars every year with the revenue on an ever increasing streak. Websites, which are mere software applications, are earning a number of people their livelihood; it is the resource that makes companies establishes a wide market in a completely new area by just investing enough to establish an office and connect some high speed communication devices and an internet connection. It is soon to be witnessed by the world that using LED lighting, high speed wireless internet services can be made available to various devices that access internet wirelessly. Converting usual LED into wireless LAN will be using visible light communication technology will enable high speed data transmission which will make possible transfer of HD movies in a more robust and efficient way.

Above all these super technological developments that internet can provide, it is basically a few human thoughts of self conscience, belief and commitment that are going to shape the internet resources and their utilization.

INTERNET: A BOON OR A BANE

The Internet is a pool of information wherein you can find information on any topic. It is the best place to gain knowledge and information along with being in constant touch with your dear ones. It is also a multi-tool with applications on every aspect our lives. Despite many advantages and benefits, Internet is still considered to be the unsafe zone for the students as there are chances that they will become victims of crime.

Why Internet is a Boon?

1. Internet provides one of the greatest benefits when it is used to provide educational opportunities for students based on their abilities and interests. Any lesson can become more motivating, exciting, and memorable for a student when it is aided with audio-video information from the internet. Brain research shows that individuals remember events and facts in more detail for a longer period of time if there are emotions involved in the initial learning experience. Therefore the Internet can increase the emotional impact of lessons and make learning interesting, fun and meaningful to students.

2. When students gain experience learning for the pure joy of learning, their emotional interest, intrinsic motivation, and hunger for knowledge also increases.

3. The internet is a powerful resource for learning as well as an efficient means of communication. E-mail, chatting etc. have given a new way to discuss, impart and spread education through internet communication.

4. Its use in education provides a number of specific learning benefits like independent learning, development of research skills, access to resources etc.

5. The internet is a huge bank of learning material. It keeps on expanding the resources available to students beyond the standard print materials found in school libraries. It gives students access to the latest reports on government and non-government websites which include research material, scientific and artistic resources in museums and art galleries and other

organizations with information applicable to student learning. One of the main advantages of the internet is that it a time-efficient tool for teachers which has the possibility of curriculum development by incorporating internet-based activities into mainstream literacy programs and bringing diversity to their teaching strategies.

6. Searching for information on the internet can help to develop learning skills as it sharpens the ability to find relevant and reliable information. As various sites have particular views about issues, the skills of distinguishing fact from opinion and exploring subjectivity and objectivity are established and developed. Website publishing is a powerful means of generating enthusiasm for literacy units and income generation as well if executed properly.

7. It also facilitates inter-cultural understanding when students are given certain projects which require the study of other cultures of the world. It also enhances students? Literacy skills mainly through email messaging with their peers from other schools or even other countries.

8. The Internet also inculcates social values and norms as Internet itself is regulated by Norms which are known as Protocols. Learning these protocols and how to follow them gives an understanding of the rule-based society in which they live. This teaches them to treat others with respect and decency.

9. The internet also contributes to students? Broader understanding of information and communication technologies and its centrality to the information economy and society as a whole.

10. Career planning is another major benefit of Internet as one can search for information on courses, prospects etc. of his or her desired field of interest. It gives a an insight beforehand about his choice.

11. An online transaction for banking, shopping, and bill payments etc.by university students aids them in learning new and easy ways of doing their chores. It also enhances time management.

Why Internet is a Bane?

1. One of the most common problems of the Internet is its addiction. Some type of internet addiction is affecting a large number of the population. A small but growing number of Internet users are starting to visit their doctors for help with unhealthy attachments to cyberspace. Such individuals have s strong drive to compulsively use the Internet to check email, make blog entries or visit Web sites or chat rooms. And it can lead to significant problems on the personal and professional levels. Internet addiction might include an extreme fondness for pornography, online gambling and some non-essential Internet activities.

2. Most of teenagers spend every free moment on the computer. They play games on the net, chat online, instant message or just surf. Most of the time these activities are not productive. School work starts to suffer and end result is poor grade.

3. Excess usage of Internet is Unhealthy both for the mind and the body. Lack of concentration, loss of interest in other physical activities etc. result in a weak body and mind which might fall prey to various health problems.

4. Teenagers might indulge in illegal Internet activities like downloading illegal software hacking other Internet users computers or even company systems, to spreading viruses. Out of curiosity or for having fun some skilled kids might fall in wrong company and may start doing what they think is harmless of simply mischievous hacking or other activities that might put them at risk of violating the laws.

5. Risky chatting in chat rooms dedicated to teenagers another problem area. Pedophiles often frequent chat rooms where they know children and teens will spend much of their time. A real life meeting with such might lead to abduction, rape, torture or even murder

6. Internet has increasingly become a way to escape problems or relieve negative mood, which is not a good solution. Traditional methods of dealing with such problems are proper, effective and reliable way. Though the Internet is a treasure of information but not all of it is beneficial for the betterment of the society. Some information like a step-by-step tutorial on how to make a pipe bomb can lead to serious consequences both for the culprit and the public.

7. The Internet also exposes children with inaccurate information from unreliable sites and confuses students by exposing them to con world of Advertisers who have one aim and that is to sell their products. This leads to misinterpretation of facts and unwise judgments. Not everything on Internet is accurate or legit.

The answer to 'Whether Internet is Boon or Bane is Debatable' and just like all the other advancements in technology, we have to accept the two sides of the same coin. The Internet can and will be used for good or bad. The extent to which it is will be used and abused is upon us. Using the Internet is the norm for todays youth and it cannot be abolished. Rather there is a need to approach a middle path wherein awareness towards its harmful effects and it's productive potential is publicized in a constructive manner on a wide platform.

ANIMATION
Animation is a type of optical illusion. It involves the appearance of motion caused by displaying still images one after another. Often, animation is used for entertainment purposes. In addition to its use for entertainment, animation is considered a form of art. It is often displayed and celebrated in film festivals throughout the world. Also used for educational purposes, animation has a place in learning and instructional applications as well. Cartoon animation is often considered to be animation in its classic form. The animated cartoon made its debut in the early part of the 20th century and calls for the use of 24 different drawings per second. In traditional animated cartoons, frames are hand drawn. When animation is used for films or movies, each frame is produced on an individual basis. Frames can be produced using computers or photographs of images that are either drawn or painted. Frames can also be generated by altering a model unit in small ways and using a special camera to take pictures of the results. No matter what method is used, the film or movie that results fools the eye into seeing continuous movement. Computer animation The work of producing animated movies and cartoons can be intense and laborious; computer animation can make the process much faster. Computer technology is steadily improving, and professionals are able to create life-like characters using computers and special animation software. However, skilled animators are still necessary for producing quality animations. After all, computers are not yet capable of making artistic choices and bringing real passion to simple images. Computer animation encompasses a variety of techniques, the unifying factor being that the animation is created digitally on a computer. This animation takes less time than previous traditional animation. Further the two major techniques of computer animation are explained below:

2D ANIMATION
2D animation figures are created and/or edited on the computer using 2D bitmap graphics or created and edited using 2D vector graphics. This includes automated computerized versions of traditional animation techniques such as of, interpolated morphing, onion skinning and interpolated rot scoping. 2D animation has many applications, including analog computer animation, Flash animation and PowerPoint animation. Cinema graphs are still photographs in the form of an animated GIF file of which part is animated.

3D ANIMATION
3D animation is digitally modeled and manipulated by an animator. In order to manipulate a mesh, it is given a digital skeletal structure that can be used to control the mesh. This process is called rigging. Various other techniques can be applied, such as mathematical functions (ex. gravity, particle simulations), simulated fur or hair, effects such as fire and water and the use of motion capture to name but a few, these techniques fall under the category of 3D dynamics. Well-made 3D animations can be difficult to distinguish from live action and are commonly used as visual effects for recent movies. Toy

Story (1995, USA) is the first feature-length film to be created and rendered entirely using 3D graphics. 2D animation techniques tend to focus on image manipulation while 3D techniques usually build virtual worlds in which characters and objects move and interact. 3D animation can create images that seem real to the viewer.

ANIMATION TECHNIQUES
Photo realistic animation, is used primarily for animation that attempts to resemble real life. Using advanced rendering that makes detailed skin, plants, water, fire, clouds, etc. to mimic real life. Examples include Up (2009, USA), Kung-Fu Panda (2008, USA), Ice Age (2002, USA). Cell-shaded animation, is used to mimic traditional animation using CG software. Shading looked stark and less blending colors. Examples include, Skyland (2007, France), Appleseed (2007, Japan), The Legend of Zelda: Wind Waker (2002, Japan) Motion capture, is used when live action actors wear special suits that allow computers to copy their movements into CG characters. Examples include Polar Express (2004, USA), Beowulf (2007, USA), Disney's A Christmas Carol (2009, USA) Paint-on-glass animation: a technique for making animated films by manipulating slow drying oil paints on sheets of glass, for example by Aleksandra Petrov. Erasure animation: a technique using tradition 2D medium, photographed over time as the artist manipulates the image. For example, William Kentridge is famous for his charcoal erasure films, and Piotr Dumaa for his auteur technique of animating scratches on plaster. Pinscreen animation: makes use of a screen filled with movable pins, which can be moved in or out by pressing an object onto the screen. The screen is lit from the side so that the pins cast shadows. The technique has been used to create animated films with a range of textural effects difficult to achieve with traditional cell animation. Sand animation: sand is moved around on a back- or front-lighted piece of glass to create each frame for an animated film. This creates an interesting effect when animated because of the light contrast. Flip book: A flip book (sometimes, especially in British English, called a flick book) is a book with a series of pictures that vary gradually from one page to the next, so that when the pages are turned rapidly, the pictures appear to animate by simulating motion or some other change. Flip books are often illustrated books for children, but may also be geared towards adults and employ a series of photographs rather than drawings. Flip books are not always separate books, but may appear as an added feature in ordinary books or magazines, often in the page corners. Software packages and websites are also available that convert digital video files into custommade flip books.

CRITICISM
Animation is both time-consuming and costly to produce. For this reason, most of the animation made for television and film is produced by professorial studios. However, there are also many independent studios. In fact, there are many resources, such as lower-cost animation programs and distribution networks that make the work of the independent animator much easier than it was in the past.

MEDIA
The media refers to the different channels we use to communicate information in the everyday world. It may refer to a single medium used to communicate any data for any purpose. The word medium comes from the Latin word medius which means middle. The media industry has always adapted to meet the changing needs of advertisers and to incorporate new technologies into their service and product offerings. Over the last two decades this industry has changed at a breakneck pace that is no longer a series of adjustments but a wholesale evolution of the industry. New media have entered the arena while others have been forced to evolve to avoid becoming obsolete. These changes have been driven by advancements in technology, consumer media usage and the almighty dollar.

Media refers to: COMMUNICATION

a) b) c) d) e) f) g) h) Print Media Electronic Media Mass Media Advertising Media Multi-media Digital Media Broadcast Media New Media.

PRINT MEDIA
The Print Media include all newspapers, newsletters, booklets, pamphlets, magazines, and other printed publications, especially those that sell advertising space as a means of raising revenue. The print media in India is a long way from being dead if the official report on the state of the print publications is anything to go by. Most print media, with the exception of magazines, are local, although there are some national newspapers and trade publications that have become quite successful.

ELECTRONIC MEDIA
The Electronic media are media that utilize electronics or electromechanical energy for the end user (audience) to access the content. This is in contrast to static media with print media, which are most often created electronically, but dont require electronics to be accessed by the end user in the printed form. The primary electronic media sources familiar to the general public are better known as video recordings, audio recordings, multimedia presentations, slide presentations, CD-ROM and online content. Most new media are in the form of digital media. However, electronic media may be in either analog or digital format Although the term is usually associated with content recorded on a storage medium recordings are not required for live broadcasting and online networking. Any equipment used in the electronic communication process (e.g. television, radio, telephone, desktop computer, game console, handheld device) may also be considered.

MASS MEDIA
Mass media refers collectively to all media technologies which are intended to reach a large audience via mass communication. Broadcast media (also known as electronic media) transmit their information electronically and comprise of television, film and radio, movies, CDs, DVDs and some other gadgets like cameras or video consoles. Alternatively, print media uses a physical object as a means of sending their information, such as a newspaper, magazines, brochures, newsletters, books, leaflets and pamphlets. Photography can also be included under this subheading as it is a medium which communicated through visual representations. The term also refers to the organizations which control these technologies, such as television stations or publishing companies. Mobile phones, computers and Internet are sometimes referred to as New-age Media. Internet media is able to achieve mass media status in its own right, due to the many mass media services it provides, such as email, websites, blogging, Internet and TV. For this reason, many mass media outlets have a presence on the web, by such things as having TV ads which link to a website, or having games in their sites to entice gamers to visit their website. In this way, they can utilize the easy accessibility that the internet has, and the outreach that internet affords, as information can easily be broadcast to many different regions of the world simultaneously and costefficiently. Outdoor media is a form of mass media which comprises billboards, signs, placards placed inside and outside of commercial buildings/objects like shops/buses, flying billboards (signs in tow of airplanes), blimps, and skywriting. Public speaking and event organizing can also be considered as a form of mass media.

ADVERTISING MEDIA
Advertising is a form of communication used to encourage or persuade an audience (viewers, readers or listeners) to continue or take some new action. Most commonly, the desired result is to drive consumer behavior with respect to a commercial offering, although political and ideological advertising is also common. The purpose of advertising may also be to reassure employees or shareholders that a company is viable or successful. Advertising messages are usually paid for by sponsors and viewed via various traditional media; including mass media such as newspaper, magazines, television commercial, radio advertisement, outdoor advertising or direct mail; or new media such as websites and text messages.

MULTI-MEDIA
Multimedia may be broadly divided into linear and non-linear categories. Linear active content progresses without any navigational control for the viewer such as a cinema presentation. Non-linear content offers user interactivity to control progress as used with a video game or used in self-paced computer based training. Hypermedia is an example of non-linear content. Multimedia presentations can be live or recorded. A recorded presentation may allow interactivity via a navigation system. A live multimedia presentation may allow interactivity via an interaction with the presenter or performer. Multimedia is media and content that uses a combination of different content forms. The term is used in contrast to media which use only rudimentary computer display such as text-only, or traditional forms of printed or hand-produced material. Multimedia includes a combination of text, audio, still images, animation, video, or interactivity content forms.

Multimedia is usually recorded and played, displayed or accessed by information content processing devices, such as computerized and electronic devices, but can also be part of a live performance. Multimedia (as an adjective) also describes electronic media devices used to store and experience multimedia content. Multimedia is distinguished from mixed media in fine art; by including audio, for example, it has a broader scope. The term "rich media" is synonymous for interactive multimedia. Hypermedia can be considered one particular multimedia application.

DIGITAL MEDIA
As the traditional print media began adopting digital technologies for gains, little did it realize then that sooner or later the new media would be putting the traditional methods into oblivion. While the digital media is perfectly able to fulfill on the promises that it made, the fast paced technological changes in the new media, has totally transformed what actually appears today. Frankly, if we hold both ends, they appear like two separate entities, unless we are able to reconstruct the missing link. Digital media is a form of electronic media where data is stored in digital (as opposed to analog) form. It can refer to the technical aspect of storage and transmission (e.g. hard disk drives or computer networking) of information or to the "end product", such as digital video, augmented reality or digital art.

BROADCAST MEDIA
Broadcasting is a very large and significant segment of the mass media. Broadcasting is the distribution of audio and video content to a dispersed audience via any audio visual medium. Receiving parties may include the general public or a relatively large subset of thereof. It could also be for purposes of private recreation, non-commercial exchange of messages, experimentation, self-training, and emergency communication such as amateur (ham) radio and amateur television. Originally all broadcasting was composed of analog signals using analog transmission techniques and more recently broadcasters have switched to digital signals using digital transmission.

NEW MEDIA
New media is a new term meant to bring together the emergence of digital, computerized, or networked information and communication technologies operative as of now. Most of these techniques are digital and often bearing characteristics of being manipulative, networkable, dense, compressible, interactive and extensively impartial. The best examples of these are our websites, internet, computer multimedia, computer games and so on. New media today can simply be understood as a mix between existing older cultural conventions for data representation, access, and manipulation and newer conventions of data representations. The new media especially with the help of the internet is bound to make extreme changes in the way we are able to present news even surpassing constraints like space and time. The new media is capable and Will alter the meaning of geographic distance, as meaningless. Allow for huge increases in the volume of communications. Provide ultimate possibilities of increasing the speed of communications. Provide unending opportunities for interactive communication. Allow different and separate forms of communication to overlap and interconnect with one another.

NEW MEDIA: THE PERFECT TOOL FOR SOCIAL CHANGE

The rise of this new media has tremendously increased communication between the people all over the world and especially through the internet. The new media now available as a tool to all, without any kind of barriers, and equally serving the right and the wrong has immensely contributed towards a global social change engulfing us all; and at the pace with which it is growing, sooner than later, none of us would be left out. Newer orders, with fewer restrictions, better connectivity and faster communications will enable us come out with our best. The positive outcome as a result is far more appealing than the bleak picture that some of us may want to paint. Let the best of us come together, no matter from which corner of the world this belongs, after all we are one as mankind.

SWOT ANALYSIS

Strengths

Decoding the noise and chatter of user generated content which is of great relevance to a company and its brand. Encourages direct consumer interactions. Allows companies a real time view on consumer perceptions about their brands. Helps develop a marketing plan from consumer interactions and conversations.

Weaknesses

Limitations of technology, ultimately requires a human touch to it. Huge volumes of data to process from numerous sources and innumerous languages. Difficult to make a one stop technological solution. Its such a huge media space which is rather intimidating to a beginner. Ongoing disagreement between the data compilation over being comprehensive and insightful, which is rather difficult to achieve both successfully as yet.

Opportunities

Potential to become a hygiene factor for every company with more technology improvements making monitoring more effective. Monetization of social media. Many companies have profited from social media and many more to yet to venture. This medium offers immense opportunities.

Threats

There are no defined industry standards, will make it difficult to benchmark success and outcomes. Many new entrants/ board room level executives do not really understand the how to take advantage of user generated content.

RECENT DEVELOPMENTS IN MEDIA & ENTERTAINMENT SECTOR

Media and entertainment is one of the most booming and fastest growing sectors in the Indian industry. Its growth is being accelerated and fuelled by many developments taking place in the sector worldwide. Digital revolution, the growing popularity of mobile and broadband channels will fuel the tremendous growth and development potential in the media and entertainment sector worldwide. Internet is gaining momentum as a source of information and stream of revenue. All the recent developments have helped in opening new doors for human resources in the media and entertainment sector. In terms of employment, the animations and the special effects sector of this industry has become a major attraction for the jobseekers. Being a creative and a skill based industry, specialized courses for the same are also gaining popularity and attracting fresh talent. Similarly, telecom operators also offer lucrative options. New products, services and innovations have become an inseparable part of the industry. Looking at the bright prospects of Asia becoming the world leader in the industry, the Indian government has also taken some steps to boost growth of the media and entertainment sector. we make an attempt to look at some of the major developments taking place in the sector and helping it to grow: Digital Technologies Mobile entertainment Focus on youth Liberalization by the government CAS / DTH

WEB DESIGNING
Web design is an application used for websites on the internet. It is the collection of graphics and text that represent the content of the web page. The design may complement a content that has been prepared for business or individual purpose. A web design of a web page is mainly based on markup language (HTML) for structure, cascading style sheets (CSS) for presentation and JavaScript to add interactivity to develop pages that can be read by web browsers. Web designing incorporates the processes from conceptualization to execution of the electronic media with help of technologies via internet. The technologies adapted to design a website should be suitable for the display by a web browser. There are number of steps involved in the web designing process. All web designers may have a different method, but some key features that are need to be sure such as sitemap, architecture and content. Content is king and will be organized based on the best web usability format. But while website designing another important factor is kept in mind that is the target audience. There are some other important things: It should be consistent with the web content It should attract visitors It should be catchy enough to retain visitors It should be easily navigable It must aid in online marketing/promotional activities. Web pages are generally categorized as two types. These are: Static pages: only the web master of the site can update this kind of web page. The content or the layout of this type of web pages does not change by a request from the end user. Dynamic pages: this type of web pages is dependent on the input or requests made by the users. The clients or the end users can modify the content of the web pages. While designing a website, the design should be relevant with the page content. The web design should be such so that it becomes user friendly. The appearance of a website depends a great deal on the web designing.

History of Web Designing

The history of web design is not much old. The concept of web design is still new as it is not very long that the use of internet became popular. The wide use of internet in daily lives of people started only a few decades back. Since its inception, web design underwent a number of changes. It was in 1991, that Tim Berners-Lee introduced the first website. Gradually changes came in web designing. The use of the markup language also changed to be complex than before. This helped in incorporating tables and images on the pages. Initially the tables were used

to provide tabular information. But later tables were used to suit invisible layout devices. But soon the table-based layout was considered out-of-date with the introduction of CSS. Different new programs were adopted which changed the visual designs of web pages. With the help of HTML protocol web designs enriches as many images, audio, video and tables could be inserted in a page of a website. The web pages of a website are nowadays designed for various purposes whether for individual purposes or for commercial purposes. Government, education business and several companies design website to attract many viewers.

Present Market of the Web Design

Web designing has a good market all over the world. It has great potential to generate revenue and a web site helps to reach out the target audience via internet. With the internet boom not only the big businesses but even the small companies are keen to reach to the user with their web sites. It is very important to make a place for even a small business house to secure a position in the global market. Nowadays web design services are becoming affordable for the small companies. It is also becoming more approachable for them. The established companies are also grabbing their chances to design better web sites at cheap rates. But to survive in the web design market one has to have marketing expertise. It is very important to get noticed among the numerous other web sites. For that web sites need to be well optimized so that they get good ranking on the search engines.

What Is Web 2.0 Design?

Web 2.0 is a familiar term since 2004. This term was introduced for the first time in the O Reilly Media Web 2.0 conference. According to many, Web 2.0 is a new trend of web design. To others it is a new trend of web development. The introduction of Web 2.0 design has the hosted services on the net and also the popularity of the web-based communities. The blogs, social-networking sites and similar kind of websites have steadily development with Web 2.0. In the computer industry, Web 2.0 design has bought a kind of business revolution. Web 2.0 uses the web as platform. The technologies of Web 2.0 initiate innovation in the web design. Web 2.0 offers a lot more to the end users. Based on the technologies of Web 1.0, the new technologies have been introduced. The users can make more use of the data available on the site. The users can even keep and retrieve data from Web 2.0 sites. Participation by end users is a unique feature of using Web 2.0 design sites. Unlike the traditional websites, these sites allow more than just viewing the content. Previously, only the owners of the sites could maintain the web contents. Due to the interactive features of Web 2.0 design, it is often referred as participatory web. The rich content used with Web 2.0 design catches the eye of the visitors easily. The most essential attribute of it is users participation since it supports dynamic web content.