Event: NATPE 2009

NATPE 2009 Program Highlights

January 26, 2009

6:00 pm
Event
6th Annual Brandon Tartikoff Legacy Awards
Ballroom K
Sponsored by: NBC Universal
Broadcasting & Cable
Multichannel News
Named in honor of one of the medium's greatest programmers whose imprint on the television industry will be viewed forever, the
Brandon Tartikoff Legacy Awards recognize a select group of television professionals who exhibit extraordinary passion, leadership,
independence and vision in the process of creating television programming.

Tickets for this event available for $100.

Award Recipients: Anne Sweeney, Co-Chair, Disney Media Networks, President, Disney-ABC Television Group
Ben Silverman, Co-Chairman, NBC Entertainment and Universal Media Studios
Tyler Perry, Actor, Writer, Producer, Director,
Chuck Lorre, EP, Co-Creator and Showrunner of TWO AND A HALF MEN and THE BIG BANG
THEORY, Chuck Lorre Productions

January 27, 2009

8:45 am
Event
Keynote: Jon Feltheimer
Ballroom K
Under his leadership, Lionsgate has generated tremendous growth momentum, invested in a series of strategic and financially
accretive acquisitions, built a very healthy balance sheet and turned out Oscar winner CRASH, MONSTER'S BALL, 3:10 to YUMA,
Rambo, the Saw franchise and Tyler Perry's half-dozen movies. Having just signed a deal extending his tenure until March 2014, this
year’s keynote will speak to the state of the industry and specifically what to expect from Lionsgate on the heels of having generated
more than $450 million at the North American box office in the past year and plans to launch a multiplatform entertainment venture
with Paramount, MGM and Viacom in October 2009.
Speaker: Jon Feltheimer, CEO and Co-Chairman, Lionsgate

January 28, 2009

9:00 am
Event
Newsmaker Address: Avoiding the Demise of TV Advertising
Tom Rogers, CEO of TiVo, addresses the serious commercial avoidance issue that will create an overwhelming challenge to the
economics of the television industry. Analysts predict that there will soon be 50+ million DVRs, and with that the homes most
desirable to advertisers will be fast-forwarding through ads. There needs to be greater urgency and television must learn from the
lessons of the newspaper and music industries, which didn’t act quickly enough to prevent the internet from severely damaging their
business models. The TV advertising crisis is real, the stakes are high, and the time to address the issue is now.
Moderator: Brooks Barnes, Media Reporter, The New York Times
Speakers: Tom Rogers, CEO & President, TiVo Inc.

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5-6pm - Daily
Event
Happy Hour
Show Floor

NATPE takes you behind the velvet rope for an all-access EXTREME happy hour! From 5:00P to 6:00P on Tuesday and
Wednesday, the show floor becomes the backdrop of the hottest happy hour in town because you’re already invited!
Content. Commerce. Connections. Network and make it all happen at the NATPE daily Happy Hour. There’s no place
else you’d rather be!

SESSIONS IN DEVELOPMENT
Digital Briefings
On the front lines leading their companies into the digital and broadband age, decision-makers from technology and new media
companies will be on hand to provide cutting edge research, share formal overviews and conduct Q&A sessions. Will Richmond, a
20-year veteran of the broadband, cable TV, content and technology industries, will facilitate this track of briefings.
Host: Will Richmond, Editor/Publisher, VideoNuze

Legacy Talk Back: Ben Silverman

From WMA’s youngest division head to an NBC Universal helmer, he has transformed the television business model by connecting
advertisers and consumers through content in a more profound way. If there is such a thing as a midas touch in television, it’s
evident in his Golden Globe winning hit UGLY BETTY and Emmy winning NBC comedy THE OFFICE. He moved the Upfronts earlier
and brought brands into the entire fall schedule. Let him move you with the story of how he’s making television history. Melissa
Grego is on hand for this talk back with 2009 Tartikoff Legacy Award honoree Ben Silverman.
Speaker: Ben Silverman, Co-Chairman, NBC Entertainment and Universal Media Studios

Legacy Talk Back: Chuck Lorre

In the credits of some of television’s most enduring and popular sitcoms, honored with Emmys, a People's Choice, Golden Globe and
Peabody award, he single-handedly brought new vitality to the multi-camera sitcom format. This creator and executive producer of
the hit series TWO AND A HALF MEN and his exceptional contributions to entertainment will be further honored in 2009 with a star
on the Hollywood Walk of Fame. Joining a prestigious cast of trailblazers, he is one of our 2009 Tartikoff Legacy Award honorees.
Ben Grossman is on hand for this talk back with Chuck Lorre. See a legend. Hear his legacy.
Speaker: Chuck Lorre, EP, Co-Creator and Showrunner of TWO AND A HALF ME and THE BIG BANG THEORY, Chuck
Lorre Productions

True Lies – Cable Storytellers in the 21st Century

Remember when cable was HBO, ballgames and A FEW GOOD MEN running on an endless loop somewhere? From Showtime --
which has added more than 1 million subscribers in the past year, to more than 15 million total -- on down, ratings are surging all
along the cable dial, as is cable's palette of original programming. How did we get here? More importantly, what opportunities still
exist for scripted in the cable space? Join this panel of influential cable programming heads as they discuss the possibilities and
state of the cable business.
Moderator: Marc Berman, Senior Television Editor/Mr. Television, Mediaweek
Panelists: Jeff Wachtel, EVP, Original Programming, USA Network, Co-Head, Original Content, Universal Cable
Productions
Michael Wright, SVP Content Creation Group, Turner Entertainment Networks
Joann Alfano, EVP Entertainment, Lifetime Entertainment Services
Kate Juergens, EVP, Original Series Programming and Development, ABC Family
Tana Nugent Jamieson, SVP, Drama Programming, A&E Network

In Conversation with BermanBraun

 Event: NATPE 2009
When it comes to reaching audiences across multiple distribution platforms, Gail Berman and Lloyd Braun are at the leading edge of
the business. Berman, a former President of Paramount Pictures and Fox Television and Braun, former chairman of ABC
Entertainment Group, are credited with developing some of the most iconic hits of the past decade including AMERICAN IDOL, 24,
HOUSE, BUFFY THE VAMPIRE SLAYER, LOST, DESPERATE HOUSEWIVES, and GREY’S ANATOMY. Berman and Braun are
pleased to speak to this year’s NATPE attendees and discuss their views on the television business today, the role of content
suppliers in the digital world, and what we can expect from BermanBraun.
Moderator: Elizabeth Guider, Editor-in-Chief, The Hollywood Reporter
Speakers: Gail Berman, Owner, BermanBraun
Lloyd Braun, Owner, BermanBraun

International: No Longer an Ancillary Business

As U.S. cable channels continue to emerge, viewers and ratings are fragmented across an expanding TV landscape. For the first
time ever, a basic cable program won best drama at this year’s Emmy Awards. With audiences tuning into more than 100 channels,
perennial performers and respective revenues are dwindling, and the window for exploiting a domestic property is quickly
diminishing. ShineReveille International President Chris Grant and a group of leading TV executives explain how to maximize return
on your domestic properties by taking advantage of the international TV marketplace and discuss how international sales will not only
compensate for domestic shortcomings, but can also influence domestic success.
Moderator: Chris Grant, President, ShineReveille International, Managing Director, Head of Worldwide Distribution,
Reveille

Panelists: Howard Schultz, President, Lighthearted Entertainment

Sharon Tal, VP of Content Development, Fox International Channels (FIC)
Holly Pye, Head of Television, UK, William Morris Agency
Scot Cru, Executive in Charge, International, Mark Burnett Productions

How We Got Here: Reality from Candid Camera to Survivor (And Beyond)
Today we can barely recall the time before someone wasn’t vying to become a top model, designer, chef or singing sensation on a
weekly competition elimination show. What did we do before we watched bachelors find true love, Scott Baio work through
40-something angst and a house full of strangers try to live together in the real world? This panel explores and celebrates the history
of reality TV from the first smile for a concealed camera to the first person voted off the island.
Moderator: Bruce David Klein, President & EP, Atlas Media Corp.
Panelists: Mark Itkin, EVP, Worldwide Co-Head of Television, The William Morris Agency, LLC
John Langley, Creator/EP, Cops, Twentieth Television
Peter Funt, Producer and Host, CANDID CAMERA
Jonathan Murray, President, Bunim-Murray Productions
Mark Cronin, EP, 51 Minds Entertainment

Whose Reality Is It Anyway?

Are paranormal phenomenon, real housewives, and hidden camera pranksters, the future of Reality television? Take it from these
development and programming executives representing the leading Cable Networks, the future is now. As major broadcast networks
build on established reality programming, Cable Networks are free to explore new “Realities.” Is this an opportunity or a curse? And
just where and how do emerging platforms and creating content connect? Be a part of this conversation exploring the specifics of
creating from a foundation firmly established outside of the box.

Moderator: Greg Baumann, Editor, TelevisionWeek

Panelists: Marc Juris, EVP and General Manager, truTV/In Session
Tony DiSanto, EVP of Series Development and Programming, MTV
Lisa Berger, EVP, Original Programming and Series Development, E!

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Docu Storytelling in a Multi-Platform World
How is the documentary storytelling game changing and what does the future look like? Are we evolving to a two-tiered, segmented
audience when it comes to quality? Which players are on the right path and what are the ingredients for commercial and creative
success in this space? You’ve got questions and we’ve got the panel with answers. This all-star line-up of players in the non-fiction
storytelling space collectively shares how to conceive, finance, exhibit and produce non-fiction content that grabs audiences.
Moderator: Larry Aidem, President, Rainbow Ventures
Panelists: Jon Kamen, Chairman CEO, @radical.media
Morgan Spurlock, Writer/Producer/Director, SUPER SIZE ME, EP, 30 DAYS
Robert DeBitetto, President & General Manager, A&E Network and Bio Channel
Dmitry Shapiro, Founder and CIO, Veoh Networks, Inc.

Generation Next: Rethinking Our Response to Digitization and Shifting Consumer Behavior
Sponsored and Produced by: Deloitte Services
As consumer demand for personalized, portable and on-demand content intensifies, media companies are being forced to rethink
how they attract, engage and interact with increasingly diverse and fragmented audiences. How will shifting audience demographics
and behaviors alter the media landscape? How will power and influence shift in the media marketplace of the future? What can
executive teams do to better anticipate the trends, changes and roadblocks in such a fast-moving industry? Using findings from
Deloitte’s 2009 State of the Media Democracy survey to illuminate the varying media consumption behaviors and preferences of
different generations, this session will provide media executives with forward-looking tools to assess and refocus their marketing
strategies, programming investments and business priorities.
Presenter: Alma Derricks, Director, Media & Entertainment Strategy, Deloitte Consulting LLP

Digital Studios: Where's the $$$

As Web programming grows increasingly popular, a new crop of Internet-centric studios has surfaced. The executives of some of
these Web entertainment studios explain how their next-generation shops can satisfy both consumer and advertisers needs. As this
“trend” solidifies, these micro-studios will produce more of the shows consumers watch online, either independently or in tandem with
networks. Digital studios will generate many of the online dollars in the future.
Moderator: Daisy Whitney, New Media Reporter, TelevisionWeek

Panelists: Albie Hecht, CEO, Worldwide Biggies

Brent Weinstein, CEO, 60Frames Entertainment
Jordan Levin, Founding Partner and CEO, Generate
Sarah Szalavitz, Co-Founder & CEO, 7 Robot
Brent Friedman, EP & Creator, Gemini Division, SCI FI Channel

International Formats
If you’re watching a show in the US, chances are the original idea came from a similar internationally. Similarly, if you are in another
country, you’ll see a show that looks awfully familiar. Formats of shows from other countries is a growing trend that benefits both the
selling company and the purchasing company. Executives from the top distribution companies explain why international formats are
now a regular business exchange.
Moderator: Peter Bazalgette, Chairman, Endemol Entertainment UK
Panelists: David Goldberg, Chairman North America, Endemol USA
Chris Coelen, CEO, RDF Media USA & Pangea Management Group
Cecile Frot-Coutaz, CEO, FremantleMedia North America, Inc.
 Event: NATPE 2009
Syndication by the Numbers
Emerging business models and changing consumer technology add to the ever-present challenges and opportunities facing TV
stations. Maintaining the brand, staying connected to customers and growing in an ever expanding matrix of delivery fronts colors the
arena in which buyers, sellers and distributors do business. These three perspectives converge on this panel to hash out the
business of show.
Moderator: Paige Albiniak, Journalist, Broadcasting & Cable/Multichannel News

Panelists: Emerson Coleman, VP, Programming, Hearst-Argyle Television

Sean Compton, SVP, Programming & Entertainment, Tribune Broadcasting Company
Neal Sabin, EVP, Weigel Broadcasting
Ritch Colbert, Principal, Program Partners, Inc.
Ken Werner, President, Warner Bros. Domestic Television Distribution

Opportunity Knocks - Answer with the Perfect Pitch

Sponsored and Produced by: CABLEready Corporation
CableU and NATPE are giving producers a once-in-a-lifetime opportunity to pitch program ideas to leading industry executives.

In this session, producers of the top 3 entries into the CableU Emerging Producers Non-Fiction TV Competition will pitch their
programs directly to the CABLEready development team. They will receive feedback on the quality of their presentation and pitch,
as well as the salability of their show. At the end of the panel, the winner will be announced. This can’t-miss session will provide
independent producers insight into the pitching process and what works – and what doesn’t – when it comes to making that pitch of a
lifetime.
Moderator: Gary Lico, President & CEO, CABLEready
Panelists: Sabrina Toledo, VP, Sales and Marketing, CABLEready
Liz Levenson, Manager of Programming, CABLEready

New Ways to Create and Monetize Video for Multiple Screens

Sponsored and Produced by: Adobe
Creating, distributing and monetizing video across large, small and very small screens is a major challenge. In this session learn how
media companies are successfully using Adobe’s integrated tools to enable faster, more efficient workflow from planning to playback
with unmatched creative control, including support for tapeless workflows, speech to text conversion, and XMP metadata that flow
through to encoding, protection and streaming solutions for delivery to reach the widest possible audiences. We'll raffle a copy of
Adobe Production Premium CS4 software so bring your business card to enter!
Speaker: Deeje Cooley, Senior Evangelist, Dynamic Media Organization, Adobe Systems, Inc.

How Do We Fund the Future?

There’s no hiding from the fact that the television business costs more today than it did yesterday and definitely more than it did at
the turn of the century. As we move forward, the question remains – how will we fund tomorrow’s content? The truth is content
creators have to search for alternate sources of funding to alleviate the increasing costs of production. Moderated by President of
Entertainment for MAGNA Global, Bill Hilary, listen in as producers, aggregators and media specialists discuss the economy,
traditional funding models, cross-platform strategies, brand integration, venture capital and ownership issues, among other topics.
Moderator: Bill Hilary, President of Entertainment, MAGNA Global
Panelists: Charles Corwin, President, Original Media
Dave Howe, EVP & General Manager, SCI FI Channel
John Ferriter, Executive Vice President, Worldwide Head of Nonscripted Television, William Morris Agency
Peter Tortorici, CEO, GroupM Entertainment Worldwide
Michael Davies, President & CEO, Embassy Row

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TV Online: Is the Present The Future?
Challenges abound for content creators, broadcasters and advertisers all looking to capture and keep the attention of viewers. With
a shifting paradigm of TV measurement and a ever growing population of sophisticated, independent content creators, there is no
doubt the future of television is unfolding right before our eyes. The varying links of the media value chain are here to offer their
thoughts in what promises to be an insider’s preview of things to come.
Moderator: Andrew Wallenstein, Deputy Editor, The Hollywood Reporter
Panelists: Donna Speciale, President, Investment and Activation, MediaVest Worldwide
Curt Marvis, President, Digital Media, Lionsgate
Jordan Hoffner, Director of Content Partnerships, YouTube
Derek Baine, Associate Director and Senior Analyst, Kagan Media Appraisals and SNL Kagan

Sizzle Reel Simulations

A project can come to life and seal its own deal with a sizzle reel. One size may fit all but one reel does not. Vet producers take the
same show and produce a one-minute sizzle reel each for a different network. These pros flip the script presenting tricks of the trade
to court the first audience – those with the power to green light projects.
Moderator: Sean Perry, Partner, Endeavor Agency, Head of Alternative TV
Panelists: Craig Piligian, EP, Pilgrim Films and Television
Philip Gurin, President and CEO, The Gurin Company
Eric Schotz, President and CEO, LMNO Productions
Gary R. Benz, President/CEO, GRB Entertainment
Thom Beers, CEO and EP, Original Productions

Case Study: The New Content Paradigm

What do you get when you take a traditional network with a history of award-winning and groundbreaking shows, evolve and expand
it online via multiplatform business and development strategies that harness the power of branded integration and capitalize on
innovative partnerships with advertisers? Ka-ching. Come hear about the variables that comprise this equation for success.
Speaker: Cameron Death, VP of Digital Content, NBC Television Network

International Coproductions: Maximizing Markets and Impact

International co-productions open new markets for television programs. At times, co-productions can simply be a response to
budgetary and/or creative challenges, and at other times they just make for good ongoing partnerships. Join this panel of global
media experts as they discuss the benefits of international co-production.
Moderator: Marc Lorber, SVP, Production, MBL Productions

Panelists: Emiliano Calemzuk, President, Fox Television Studios

Fernando Szew, CEO, MarVista Entertainment
Jeff Lerner, SVP of Development and Current Programs, Sony Pictures Television International
Jan David Frouman, EVP, Group Content Acquisitions & Production, ProSiebenSat.1 Media AG

Producing Alternate Reality with Tim Kring

Theater on the Floor
The differences between an alternate reality and actual reality serve as symbols and metaphors for conflicts and issues in everyday
life. Oftentimes these parallels when effectively communicated can serve as launching pads for brand expansions. In fact, of all
television genres, alternate reality arguably translates the easiest into other mediums, which is crucial in an industry focused on
brand maximization and monetization. But, don’t take our word for it. Join moderator Brian Seth Hurst as he sits down with HEROES
creator Tim Kring and discusses the importance of alternate reality as a content destination.
Moderator: Brian Seth Hurst, CEO, The Opportunity Management Company, Second Vice Chair, Academy of Television
Arts & Sciences
Panelist: Tim Kring, Executive Producer/Creator, HEROES

Beyond the Entertainment Network: The Lifestyle Package

 Event: NATPE 2009
There was a day when phones, PCs, game systems, and music devices didn’t connect to the world. The TV is now, finally, becoming
part of that connected universe -- but what does that mean for our beloved boob tube? How might TV, and the business of TV,
evolve to take advantage of this sea change? Microsoft Mediaroom is building the underpinnings for that future and Shari Barnett
will discuss the place the connected TV is and can take in our lives.
Presenter: Shari Barnett, Director, Marketing, Microsoft

Brand Supremacy: How to Work with Advertisers and Rule TV 3.0

Produced in Association with: ITA - Interactive Television Alliance
Brands are enthusiastically pursuing opportunities ushered in by digital television and interactive media. Targeted distribution,
expanded reach, precise metrics, increased loyalty, contextual sponsorship and ecommerce are benefits of next gen television.
Savvy brands expand advertising— packaging TV/PC/mobile campaigns, sponsoring VOD showcases, creating original
programming. Panelists explain what advertisers need from program partners. How can brand interactivity better engage viewers
with traditional shows? What role do programmers play in brand generated shows? Where do brands fit into direct-to-web
distribution and user generated content? We’ll explore innovative revenue models made possible through interactivity and targeted
distribution across the Web, mobile, VOD, IPTV, game consoles and retail networks.

The Producers
The life of a producer is nothing if not the quintessential balancing act. More than superheroes, these multi-hat wearing beings are
called on to save the day from the trenches while facing financial challenges, navigating an ever-evolving landscape of new media
formats and distribution platforms with yet-to-solidify revenue streams. In light of this and more, they manage to remain independent.
How? Does having an agent help or hurt? What are their survival strategies? Step inside the life of an independent producer.
Panelists: Douglas Ross, President, Evolution Film & Tape, Inc.
Jane Lipsitz, EP, AMERICA'S NEXT PRODUCER, Magical Elves
Cris Abrego, Show Creator and Executive Producer, 51 Minds Entertainment
Tom Forman, CEO, Relativity Media

Challenging Times and the Media Economy: Some Modest Predictions

The media industry has both benefitted--and suffered from--enormous change over the last several years. In the context of
challenging macroeconomic factors, many analysts have written off traditional media and devalued digital media simultaneously.
Strauss Zelnick talks about where we've been over the past year, where we're going, and how it will affect what media executives
and investors think about--and do--every day.
Presenter: Strauss Zelnick, Partner, Zelnickmedia

The Future of Mobile DTV

Produced in Association with: OMVC (Open Mobile Video Coalition)
The Open Mobile Video Coalition (OMVC), a voluntary association of television broadcasters whose mission is to accelerate the
development of mobile digital television in the United States, leads a panel of broadcasters, consumer electronics manufacturers and
analysts to inform broadcast content creators and owners of the latest distribution platform – mobile. Panelists will shed light on the
money-making opportunities and revenue projections for delivering live, local and national full-motion mobile content on
next-generation mobile devices to consumers, beginning as early as 2009 before sky-rocketing in 2010 and 2011. Keeping you
ahead of the latest technological developments scheduled for the next three years, panelists will also reveal interactivity potential,
advanced features (DVR, VOD, etc.) and possible model options. Find out why industry insiders believe that mobile DTV is the new
new media!
Panelists: John Taylor, SVP Communications, LG Electronics
Charlie Nooney, Chairman & CEO, MobiTV
Srini Dharmaji, CEO, GoldSpot Media
Rick Ducey, Chief Strategy Officer, BIA Financial Network

Who Do You Think You Are?

In a landscape filled with formats that swing from cutthroat competition to tear jerking transformation, how do you break a new show

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that looks nothing like anything else on TV? Can Wall to Wall transfer their British reality hit to the US networks? Can NBC steal
cable’s clothes and make history a hit in primetime? Hear from the producers and the broadcasters the remarkable story behind the
latest and most exciting innovation in reality TV.
Speaker: Alex Graham, CEO, Wall to Wall

Finding Generation O: Oxygen Media Relaunches

Tapped as General Manager for Oxygen Media in January of 2008, Jason Klarman came onboard with marketing, digital and
business chops and a clear objective – transform an analog channel into a multiplatform, lifestyle brand. From the exuberant yellow
logo to the description of the “Generation O” target audience as “trenders”, “spenders” and “recommenders”; there is no doubt he’s
breathing fresh air into Oxygen. Since the highly anticipated launch of TORI & DEAN HOME SWEET HOLLYWOOD in June, the
industry is waiting to see how Oxygen Media’s re-branding unfolds. Klarman discusses the status, next steps and challenges for the
emerging identity of Oxygen.
Speaker: Jason Klarman, General Manager, Oxygen Media

Reinventing Television: The Future of TV Drama

Sponsored and Produced by: Capgemini
Changes happening in television are now a part of the bigger global chain—the usual cycles are dead. While the next step has yet
to be invented, the future of television is the audience, and the audience wants to get involved through online participation vehicles
like blogs, YouTube, and other social media. Great media minds together can act as a catalyst for global change in the TV industry.
Capgemini and MediaXchange recently interviewed a wide range of leading drama professionals from networks, studios and
production companies, and writing creatives to identify what is happening across the TV drama genre and where it’s going. The
result is a set of findings and recommendations on new audience targeting and innovative applications for drama on original and
cross-media platforms.

Big Ideas, Big Budgets, Big Risks

Taking the tried and true winners in the reality ratings game, spin them off, retool them, or add some celebrity flavor is a sure fire
strategy in a risk adverse environment. But how do the “big dogs” stay ahead of the pack and feed an audience always hungry for
new ideas? Let the broadcast networksâ?? strategists tell you where they are looking for a safe bet that delivers excitement and
viewers. This sure to be lively panel will discuss the international ideas that are crossing the pond as well as homegrown reality that
promises big numbers.
Speaker: Vicki Dummer, SVP, Alternative Series Programming, ABC, ABC Television Network

How Content's New "Equity" Producers Could Just Save TV...And Themselves
Sponsored and produced by: PricewaterhouseCoopers
David Kelley, Mark Burnett and Dove Soap? Partnerships between brands and content are taking place everyday. Learn from teams
that have 'been there, done that' as we speak to showrunners and advertisers on their recent collaborations. Can a brand carry TV
ratings? Alternatively, how are brands looking to create content?
Moderator: Michael Kelley, Partner, Advisory Entertainment and Media, PricewaterhouseCoopers

Lights, Camera, Lawsuit - Season 7

Sponsored by: Media/Professional Insurance
Come learn how to keep your content out of the courts and on the air. Lawsuits for libel, slander, invasion of privacy, commercial
misappropriation, copyright infringement and misappropriation of ideas abound. A panel of media law experts share their tips and
advice on how to avoid and limit media liability claims against producers, distributors and content buyers. Other topics open for
discussion in this workshop include fair use, clearance issues for music, talent, trademarks as well as protecting your intellectual and
literary properties, copyright registration, and distribution agreements.
Moderator: Russell Hickey, Claims Counsel, Media/Professional Insurance

Competing in the Digital Space

Produced by: The International Academy of Television Arts & Sciences
In the seemingly endless playground of digital space, does multi-platform distribution demand a multi-plan approach in order to
compete for dollars and demographics? This panel of leading international players outlines the next steps in distribution and
compares strategies that position them ahead of the curve in providing content that works in the global marketplace.
 Event: NATPE 2009
Panelists: Nadav Palti, CEO & President, Dori Media Group
Fernando del Granado, VP, Marketing, HBO Latin America Networks

India: It’s Not Just Bollywood

Sponsored by: ZEE TV USA, Inc.
With great change comes great opportunity, and the Indian television industry today, with its mix of size, growth and a rapidly
changing dynamic presents just that. And, as generation Y moves away from television and onto the internet and mobile phones in
the US, the Indian market is still television centric, with internet penetration still limited, meaning one of the most important content
business opportunities for India is still TV networks and programming. The question is, where are the niches that are open? Join this
panel with CEO of Zee TV USA, Subroto Bhattacharya, and learn about the opportunities.
Panelists: Andy Bird, Chairman, Walt Disney International
Subroto Bhattacharya, Territory Head, Americas, Zee TV USA, Inc.

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