Lance Jarl Johnson regon 97225 971-226-1864

11983 SW Lynnfield Lane a Portland, O lj11de63e@westpost.net

Summary As the CEO of a platinum level senior advisor of his own franchise of Am eriprise, I was blessed to wear many hats in this role. Not only was I a visionary within the financial service industry, I believed in making a difference in peopleas lives that expanded beyond their immediate circl es of influence, and carried throughout our local community. The thing I was mo st proud of, was teaching clients the fundamentals of finance that would direct them to pay off their debt at a substantially quick rate, showed them how save c onsistently 25% - 30% of their gross income thus allowing them to retire sooner, as well as teaching them how to pay only their fair share of taxes. This concep t also prepared them for the future increase in our nationas tax burden. It was these fundamentals that took ordinary middle class people and transformed them to high net worth individuals that most advisors would want in their client base , the difference was I built them one dollar at a time which allowed me to organ ically grow my practice more successfully than my peers. I feel that the import ant work I was doing would have a significant impact on this nation recapturing its financial responsibility one investor at a time. It was this passion that f ueled my desire and direction of my practice as the premiere leading financial a dvisor in my market group within Ameriprise. Experience March 1993 - Ameriprise Financial Advisor, Inc., d/b/a Johnson & Associates July 2010 Portland, Oregon Platinum Team Advisor, 1997 a" Present Diamond Ring Member, 2008 Circle of Success Member 2001 a" Present Master Advisor Award 1996 a" 2000 Million Dollar Round Table Qualifier 1996 - Present National Franchise Advisory Council, NFAC Member 2007 a" 2009 voted by peer ad visors to represent Senior Partnering Program (SPP) for Ameriprise: 2007 a" 2009, Rank #1 in nati on for two Sessions #1 producer in Oregon, 10 out of the last 12 years #5 producer in the market group, last 10 years #3 or better in client acquisition for the market Group for High Value Clients (HVCas) Top 120 advisors in the nation out of approximately 12,000 advisors #4 in the nation in financial planning, 2009 #1 sales in mortgages 2008 & 2009 since program was launched by Ameriprise Ban k, FSB. CEO of Johnson & Associates Responsible for all aspects of the Johnson & Associates (J&A), a financial plan ning & product distribution for this independent franchisee. Developed & systemized our practice to average 30 appointments per week while i ncorporating a paperless office. Brought in over 95 % of the groups production & income to Johnson & Associates. Grew my practiced to service and maintain over 900 client relationships with a 92% overall satisfaction score. Responsible for growing and maintaining four Associate Financial Advisors (AFAa s) while reviewing their compliance procedures. Groomed three full-time, fully licensed financial analysts for financial Planni ng and case analysis work for Johnson &Associates (J&A). Retained one full-time marketing specialists that improved our client acquisiti on to over 65 new clients a year. Solely designed & built one office building in Beaverton, Oregon near Nike, Col

umbia Sportswear, IBM, Maxim, Tektronics, Intel, and over 3,000 small businessa within a five mile radius. Partially own a 4,000 square foot office in Vancouve r, can occupy approximately 1,100 sq feet. Director & business developer of the Client Advisory review Board (CAB) for Joh nson & Associates and its associated clients. Marketing Johnson & Associates Developed a marketing menu of events in our Client Referral Program that led us to 50+ new high valued clients per year. Improved the Financial Employer Program (FEPas) to bring a more effective workp lace place financial planning experience. Implemented, systemized, and virtualized our marketing calendar to make our mar keting program run more efficiently. Develop & directed a 12-month educational curriculum for clients and their resp ective referrals. Developed a Business Networking Unit (BNU) group from a grass route program to a mainstream one stop financial servicing office. Created a Senior Partnering marketing & financial planning Program (SPP) that c onsulted several market groups throughout Ameriprise. Managing Johnson & Associates Johnson & Associates (J&A) developed four Associate Financial Advisoras (AFAas) in the past six years. Improved systems that decreased the training time for Client Service Specialist s (CSS) from 9 months to 3 months. Implemented a paperless office throughout Client Service, Financial Planning, a nd Operations departments. Worked with two full-time client service specialists to improve our Client Sati sfaction Score to 98% or better. Created a new advisor development program that took a repeatable client experie nce that could be taught to new advisors within one year. Coordinated with the managers of the marketing, client service, financial plann ing and operations departments of two business locations. Successfully converted to a digital process of client data system that allowed our office to run under a paperless process. Further implemented a human resource program for J&A, that added HSA medical pl an, 401K & Profit Sharing plan, 125 Cafeteria Plan. Development of the BNU Group (Business Networking Unit) Creator of the concept of one stop shop for clients within two locations around the Portland Metro Area. Built a team of professionals to service & network our respective clients in an environment that was informative & educational. Our team consisted of Account/CPA, Lawyer, Mortgage Broker, Real Estate Agent, Health Insurance Agent, Medicare Specialist, Commercial Real Estate Agent, Comme rcial Leasing agent, Chamber of Commerce. Establish a 12-month curriculum of education classes for clients and respective prospects within the team Members of the BNU. Head developer on marketing to Small Business Clients (SBCas) within the Beaver ton & Vancouver communities. Worked with local businesses within community to bring Financial Awareness and Responsibility (FARas) to the owners and workers of the business through Work Pl ace Financial Planning. Core Competency In any business entity there is a leader that posses certain skills that make th eir particular program stand a"out amongst others. In J&A, I lead the group by going up and beyond my competitors through exceptional hard work, and a profound dedication and commitment to clients reaching their financial goals. We always

made sure we were available to a client even on the weekends. I used a process that allowed my clients control over their decisions by giving them and helping them understand the pros and cons of their decisions. This process allowed them a better commitment & implementation of their goals and awarded J&A a greater t rusting bond with its customers that translated to an increased referral system as well as greater income to the team. When we added smart work to our hard wor k we really moved mountains in the financial industry. We used a paperless offi ce to cut costs and improve efficiency with financial planning and client servic e. We were able to implement a one stop shop program so that clients can take c are of multiple financial issues in a single visit to an office location. This saved money and time for each client that allowed us to implement more products and services to each customer. As the leader of J&A, I found ways to constantly improve our process and systems that just allowed us to see more clients per we ek. This approach allowed us more time with each client, which allowed us to ill ustrate more products with each visit, which allowed each client to accomplish m ore with each visit that included visiting with other professionals. The end re sult gave us a greater trust with each client, which translated to a greater com mitment to growing J&A to its full potential while constantly improving efficien cies. I loved everything about the complexities of this career. It was quite r ewarding to me over the past 18 years. Developing and Leading J&A allowed me to develop many core competencies, such as:

a Being very comfortable to communicate & marketing to mass affluent clients in the community a To design and market a business plan that would train, grow, and motivate a te am to implement the core ideas of the business. a Developing and implementing business marketing strategies by establishing an a nnual business plan for the J&A team. a Hire, train, evaluate and direct the activities of the client service team, fi nancial planning team, and marketing team. a Understanding the business balance between a growth model strategy and maintai ning cost efficiency within a business strategy. a Understanding the importance of good written & verbal presentation skills whil e constantly developing and improving those skills. a Understanding the importance and power of social networking within business co mmunity. a Good grasp of complex business strategies and importance of good negotiating s kills. a Understanding how important client satisfaction is to building a business. a Making sure our team went the extra mile for existing clientsa, this is what d istinguishes us from your competitors. a Constantly teaching, strategizing and improving the teamas ability to multi-ta sk their skills sets. a J&A challenged me every day to constantly improve my leadership, management, a dministrative, and supervisory skills. a Further developed my ability to cooperatively interact and communicate well wi th inter-departmental personnel. a Excellent organizational skills with a strict attention for detail. a My biggest contribution to J&A is the importance to constantly re-evaluate the direction and current strategy of the business looking for continual process im provements within the organization, the individual teams, and personnel. I woul d be considered a business strategist. a At J&A we made sure every team member improved their analytical & computer ski lls with the emphasis on Excel, PowerPoint, Word, and Data basis management syst ems.

Significant Life Events Sold half my business in August 2004 Took a sabbatical in 2005 for nine months to train for an Ironman Lost 50 lbs in 4 months a" Best shape of my career 2005- 2006 Still wrote $375,000 GDC while on a nine month Sabbatical in 2005 Doubled production in 2006 and again in 2007 to write approximately 1.2 million in GDC Wrote 1.1 million in GDC in 2008-2009 a 10% increase in sales when my peers dro pped 35% in sales Current Client Satisfaction score was 92% Bought and Sold 13 practices since 1993 Education Rochester Institute Technology, Rochester NY Bachelor of Science in Finance, March 1992 Concentration: Finance, Accounting Minor: Psychology Certified Retirement Planning Consultant, CRPC College of Financial Planning, February 2008 Licenses Series 7 Licensed, 66 & 63 state exams, Life & Health Insurance License State Licenses Licensed with 14 US states & territories: AZ,CA,FL,ID,IL,MI,MS,M O,NV,NM,OR,TX,VA,WA References Advisors Clients Stan P. Hymel, Ameriprise Financial Advisors, Inc. Joseph M. Grillo & Mary Or dal, Clients of J&A at Ameriprise 1700 NW Civic Drive, Suite 330, Gresham, Oregon 97030-3776 626 NE Jamie Drive , Hillsboro, Oregon 97124-2185 503-674-2300 Stanley.P.Hymel@ampf,com 503-502-8447 grillofam1@comcast.net Stephen M. Aaron, Ameriprise Financial Advisors, Inc. Gregory S. & Patricia I. Barron, Clients of J&A at Ameriprise 203 SE Park Plz Drive, Suite 110, Vancouver, Wa 98684-5882 19325 Blue Lake Lo op, Bend, Oregon 97702-1923 360-883-5861 Stephen.M.Aaron@ampf.com 541-617-0492 gbarron@bendcable.com Darren R. Ford, Ameriprise Financial Advisors, Inc. Stephen A. & Peggy S. Cohe n, Clients of J&A at Ameriprise 1700 NW Civic Drive, Suite 330, Gresham, Oregon 97030-3776 150 Genesis Street, Salem, Oregon 97306-6932 503-674-2300 Darren.R.Ford@ampf,com 503-371-6114 Stevenpeggy71@msn.com