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Anthropology of tourism
Alessandro Bazzanella
Agenda
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The framework: tourism as a major industry A definition of the item Why do humans need to travel? The push factors in tourism Genius loci, identity and pull factors The art of encounter: the host & guest relationship Some marketing implications
Creates employment opportunities for local people Many local facilities and infrastucture built to sustain tourism developement could lead to better education, health care, employment opportunities; Promotes cultural awareness and can help preserve local culture and traditions Income generated from tourism can be used to develop local infrastructure and services e.g. new roads and airports. Conservation of the local cultural heritage and the rebirth of its crafts, traditions, etc. Natural features that attract tourists can be protected using income from tourism
Anthropology is the scientific study of the origin and behavior of mankind, including the development of societies and cultures.
Anthropology of tourism is the discipline that studies human beings while they are travelling
Why is important?
We saw that tourism is a big and pervasive industry. To better plan tourism and to make it more sustainable and responsible, is important to understand the role of the human factor in tourism The human factor is very important. In any travelling experience the tourists establish many relations with many people. Lets try to analize the travelling experience of a tourist from the search of information about a place to the coming back to home. Its quite complex
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The travelling experience begins before the trip and finishes after
SEARCHING FOR INFOS BOOKING TRAVEL TO THE DESTINATION ACCOMODATION RESTAURANTS During a travel experience the guest interacts with many operators of tourism (travel agency, hotels, restaurants, guides, mobility, shopping, ) The satisfaction of guests depends on all the interactions he has during his trip Is a very complex problemwith a lot of actors involved This is the reason why the HUMAN FACTOR Is so important in tourism
Diapositiva 9 s1
stefano.andreotti; 11/05/2011
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Tourism paradoxes
Travellers destroy what they seek Tourists dontt love tourists Tourism destinations promise eden uncorrupted by tourists themselves Tourists escape from their everyday life to find the perfect copy of their reality (in the environmental bubbles) Tourists seek destinations with good connections and accessibility, but they dont like crowd at all
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Genius loci
For a destination is very important to recognize and empower its traditions, its identity, its unique way of life In other words: its important to discover and to enhance its genius loci Genius loci is a latin term meaning the genius of the place, in modern terms is the distinctive atmosphere or pervading spirit of a place. The genius loci is not static in time, but it changes
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GENIUS LOCI
History
Geography
Traditions
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Exercise: try to define the genius loci of the place you live in
Lets find no more than 5 terms that could define the genius loci of the place you live in I do it, too: The genius loci of my region, Trentino, is Austere, reliable, friendly, sincere, inspiring
Please post your terms on the wiki page dedicated to the course:
http://responsibletourismyac.wiki-site.com/index.php/Anthropology_of_Tourism
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Resident-visitor exchange
RESIDENTS
VISITORS
Some determinants of the social relations that are established between 'hosts' and 'guests'.
The number of tourists visiting a place in relationship to the size of the host population
The predominant object of the tourist gaze, whether it is a landscape, a townscape, an ethnic group, a lifestyle, historical artefacts, bases of recreation (golf, ski), or simply sand, sun and sea The organization of the industry that develops to service the mass gaze: whether-it is private or publicly owned and financed; whether it is locally owned or involves significant overseas interests; whether the capital involved is predominantly small- or large-scale; The effects of tourism upon the pre-existing agricultural and industrial activities. The economic and social differences between the visitors and the majority of the hosts. The degree to which the mass of visitors demand particular standards of accommodation and service,' that they should be enclosed in an environmental bubble to provide protection from many of the features of the host society. The degree to which the state in a given country actively seeks to promote tourist developments or alternatively endeavours to prevent them.
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Thank you very much!
Alessandro Bazzanella mail: alessandro.bazzanella@gmail.com skype: alessandro.bazzanella
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