(a)

Carry out secondary research on a business of your choice and explain the activities which the organization has carried out, or plans to carry out, in fulfilling its corporate social responsibility.

Corporate social responsibility (CSR ) is the integration of business operations and values, whereby the interests of all stakeholders including customers, employees , the community and the environment are reflected in the companys policies and actions. In other words, its when large companies, such as , Microsoft, Coca-Cola, give something back to the society or community to help make the city or town, a better place for the people who live in it. There are a lot of times when such large companies pollute the environment in different ways which has a negative effect on those people living around it. So Govenments have been pressured by voters t make sure that companies give back to the society if they want to do any business anywhere in the particular country. There are four main faces of Social responsibility. Firstly, Economic responsibility, which means that the social responsibility of an organization is to make profits and provide attractive returns on investment. Talking about Responsibility regarding Economically, the business must should produce goods and services that society wants at a price that perpetuates the business and satisfies its obligations to investors. Secondly, Legal responsibility which means that the social responsibility of an organization is to obey laws and public policy. Thirdly , Ethical or moral responsibility which means that the organization must obey and follow the rules of the letter of law. And finally, philanthropic responsibility which means that organization should be good corporate citizen and must always seek to improve the welfare of the society. If we look at one Microsoft Corporation, they are one of the largest company in the world. Microsoft corporation strongly supports European Union ( EU ) and member states efforts to promote further greater activity and good practice sharing on Corporate social responsibility as we have defined it Above earlier. Microsoft support for Corporate social responsibility is driven by the acknowledgment that . Corporate social responsibility ( CSR ) can contribute Europes goals of better employment and better jobes, moreover , fewer poor people by 2010 . It is recognized that Corporate Social responsibility involves voluntary integration of economic , social and environmental considerations into a companys operations. As jean Phillipe , Microsoft EMEA CEO , pointed out, the Microsoft is commited to integration Corporate Social responsibility principles into all aspects of their business activities and internal working practices.

With the Corporate mission, Microsofts global corporate citizenship or Corporate social responsibility initiative truly a commitment to being a responsible corporate citizen and industry partner , business parter, communities and governments to help advance social and economic well being and enable people around the world realize their full potential. In this spirit of having the responsibility to maximize the opportunities of the information society for all , Microsoft have indentified themselves focused Corporate social responsibility or Corporate citizenship in four main areas, which are , Education and Digital Inclusion , Internet Safety and Policy leadership , Responsible business Practices , Economic Opportunities . Education and Digital Inclusion enables people , communities and nations to gain access to the technology tools , skills and innovation which they need to realize their full potential. Internet Safety and Policy Leadership Plays the important role to partner with governments, industry and others to address key societal challenges of information and communities technology, such as spam , security , privacy and childrens online safety. Microsoft Also uses Responsible Business practices to ensure integrity and transparency in all of their business practices and to provide a better healthy and a much safer working environment for the employees. Economic Opportunity is used to partnership with governments and communities to help strengthen local economies growth , competitiveness and innovation. Moreover, Microsoft Corporation recognizes that the high level commitment from management in driving corporate citizenship forward is an essential component of its Strategy. And therefore Microsoft have created a team across the company composed of representatives from various departments and business groups at local , regional and national level around the world.

(b)