Emotional Revolution

be a Part of

Technopreneurship Strategy
Frans Thamura frans@meruvian.org 0855 7888 699

2004 2007 , Meruvian Foundation. All rights reserved. Proprietary and Confidential - Not to be Copied or Distributed.

The Internet is a New Medium

Emotional Revolution

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Time

Place

INT ERN ET
Form

2004 2007 , Meruvian Foundation. All rights reserved. Proprietary and Confidential - Not to be Copied or Distributed.

Internet Economy

Emotional Revolution

be a Part of

2004 2007 , Meruvian Foundation. All rights reserved. Proprietary and Confidential - Not to be Copied or Distributed.

eTransformation

Emotional Revolution
Market Integration (web-enabled transformation)

be a Part of

Value
Business Integration (reengineering) Systems Integration (automation)

Scope
2004 2007 , Meruvian Foundation. All rights reserved. Proprietary and Confidential - Not to be Copied or Distributed.

Where We ve Been?

Competitive Landscape Analysis

constructionclassified.com constructionjobstore.com nationalcontractors.com constructware.com** primecontract.com** bluelineonline.com** contractornet.com propertyadmin.net thebluebook.com buyermatch.com equiptrader.com improvenet.com contractor.com sitestuff.com** buildpoint.com bidcom.com** ebricks.com** buzzsaw.com fwdodge.com findmro.com fmdata.com elance.com imandi.com fmlink.com boma.org mro.com ifma.org

Emotional Revolution

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Facility Manager Functionality

Competitors

Partners

Differentiators

"Step-by-step" process guide Contractor Marketplace Obtain bids on posted jobs Contractor Credit/Legal History Obtain contractor references Contractor Evaluation Database/"Rate the Professional" Facility Manager Community On-line Discussion/Chat Facility Manager Newsletter/Hot Issues Synchronous "Ask an Expert" (Interactive Chat - Real Time) Asynchronous "Ask an Expert" (eMail, BBS, Discussion, etc.) Project Management Area/Software Building Maintenance eBilt eMail Calendaring Software Personal Address Book (eMail, websites, etc.) Group negotiating power for procurement - "Freemarkets" Budgeting On-line procurement of goods and services Weather Financial services Facility Manager Web Page With Personalized Information Current news, stock, sports, travel, and weather information Building Code Reference Database Contract Template Database RFP Template Database Reference Materials (publications, software, library, etc.) Continuing Education Project Calculator/Wizard Conferences & Seminars **Site Is Not Yet Functional or Requires User-Id That is Not Available Notes On Functionality Are Based Upon Statements Made On Promotional Portions Of Site.

2004 2007 , Meruvian Foundation. All rights reserved. Proprietary and Confidential - Not to be Copied or Distributed.

Page 5

SWOT Analysis

Emotional Revolution

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SWOT analysis of (Company Name)

Easy to Use Bad Design

Strengths

Weaknesses

Capitalize
Open Architecture Community

Neutralize

Opportunities

Threats

2004 2007 , Meruvian Foundation. All rights reserved. Proprietary and Confidential - Not to be Copied or Distributed.

Page 6

Branching diagram

Emotional Revolution
Home Page Search Engine

be a Part of

Comic

e-Card

Horoscope

Quiz

Special Interest

Club

News & Events

Chat

Comic Info

e-Card Category

Interesting Beliefs Chinese Horoscope Western Horoscope

Daily Quiz

Love & Romance Pop Psychology Cafe / Food

Member Registration Check Email

Current Event Up Coming Event Review

Interview

Weekly Quiz

Review

Winner List

Download

Workshop

Last Week Q&A

Movies

Online Exhibitions Profile

View Comic Comic Archive

Funny Experience

My Calender

Competition

2004 2007 , Meruvian Foundation. All rights reserved. Proprietary and Confidential - Not to be Copied or Distributed.

Marketing Strategy
4P (Product, Price, Place, Promotion) Marketing Mix (Segmenting, Targeting and Positioning) Differentiation

Emotional Revolution

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2004 2007 , Meruvian Foundation. All rights reserved. Proprietary and Confidential - Not to be Copied or Distributed.

Brand Leadership
Awareness Relevancy Trust Kharisma

Emotional Revolution

be a Part of

2004 2007 , Meruvian Foundation. All rights reserved. Proprietary and Confidential - Not to be Copied or Distributed.

Emotional Revolution

be a Part of

www.jtechnopreneur.com jtechnopreneurship@googlegroups.com

2004 2007 , Meruvian Foundation. All rights reserved. Proprietary and Confidential - Not to be Copied or Distributed.