1.

Title page
2. Certificate from the Guide to the effect that the candidate has worked satisfactorily.
3. Certificate from the Head of the Department indicating the bonafide performance.
4. Certificate from Company (if the project work is done for an organization)
5. Acknowledgements
6. Table of Contents
7. Executive Summary – should contain a brief explanation of the project.
8. Problem definition / Introduction to the concept
9. Industry profile
10. Company profile (if the project work is done for an organization)
11. Research Methodology
12. Objectives
13. Operational definitions
14. Data collection
15. Statistical Tools used for research
16. Sampling Technique – Sampling Unit, Sample Size and Sampling method.
17. Plan of Analysis
18. Limitations to the study
19. Data Analysis and interpretation
20. Summary of findings
21. Suggestions
22. Conclusions – Future Growth
23. Bibliography
24. Annexures
Certificate from the Guide

CERTIFICATE

This is to certify that Mr. Sanjay Debnath

(MBA/0283/09) from AMET University, Chennai
has successfully completed his Project on A Study
of Automotive industry and Logistics Growth in
India under my guidance. His performance during
this period was good.
Certificate from the Head of the Department indicating the bonafide
performance.

CERTIFICATE

This is to certify that Mr. Sanjay Debnath

(MBA/0283/09) from AMET University, Chennai
has successfully completed his Project on A Study
of Automotive industry and Logistics Growth in
India under my guidance. His performance during
this period was good.

J.P. THIYAGRAJAN
HOD (Management Studies)
AMET University
Chennai

PREFACE
Master of Business Administration is a course, which combine both theory and its
applications as its contents of study in the field of management. As part and parcel of this
course, every aspirant has to undergo an project as the part of their course. The purpose of
this project is to make the student of management to know and understand the real life
situations existing in the market or in an organization and to know the insight of the various
functions and to visualize things with what they have taught in classrooms.

This report is a continuation of that tradition. It is an attempt to present an account of

practical knowledge and observations gathered during analysis.

This report shows the evolution of auto industry and logistics growth an Indian Perspective.

Sanjay Debnath

Department of Management Studies

Academy of Maritime Education and Training

Chennai

Tamilnadu
 ACKNOWLEDGMENTS

I would like to express my sincere thanks to Mr and Mr. of AMET UNIVERSITY CHENNAI for guiding
me through the project, without her help it would have been difficult for me to complete this
project.
SNO CONTENT PAGE NO.

1 Executive Summary

2 Introduction to Automotive Industry

3 Automotive Industry in India

4 Supply Chain Of Automotive Industry

5 Trends in the Automotive Industry

6 Logistics Industry: Global and Indian

Perspectives
7 Logistics Industry In India

8 Logistics Growth in India

9 Automotive component Industry

10 Logistics — A gear for auto industry

to cut costs

11 Challenges Ahead

12 Suggestions
 External Customer
 Legislation (environment, safety,  Stagnating demand and price
others) pressure in established markets
 Raw Material and energy costs  Segmentation and polarization
 Exchange and interest rates (low cost vs. premium)
 Decreasing loyalty
Auto industry trend
Competition and challenges Industry

 Quickly entering every segment  Global overcapacity

 Moving targets – everyone  Complex alliances, partnerships,
optimizing or restructuring M&As
 Global game (for example,  Consolidation ecosystem
aggressive Asian companies, new (suppliers dealer groups)
entrants)