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DR.

GAUR HARI SINGHANIA INSTITUTE OF MANAGEMENT AND


RESEARCH
KANPUR– 208005

PGDBM: 2009-2011

SUMMER TRAINING REPORT

(ANAGRAM CAPITAL LTD.)


COMPARISON OF CORPORATE STOCK BROKERS

Submitted in partial fulfillment of the requirements of


Post Graduate Diploma in Business Management

by

Deepti Tripathi
2009-2011
1181

Dr. Gaur Hari Singhania Institute of Management & Research


Jaykaylon Colony,
Kamla Nagar, Kanpur-208005

1
DECLARATION

I hereby declare that the summer project entitled “Comparison of corporate brokers”,
carried out at Anagram Capital Ltd. has been submitted during the year 2010-2011 under the
valuable guidance and supervision of ‘Mrs. Indira Bhardwaj’, faculty Dr. Gaur Hari
Singhania Institute of Management and Research (GHS-IMR), Kanpur, in partial
fulfillment of the requirements of post graduate diploma in business management.

Further I extend my declaration that this report is my original work and has previously not
formed the basis for the award of any degree or diploma.

Place: Kanpur
Date: 10th July 10, 2010

Deepti Tripathi

2
ACKNOWLEDGEMENT

Preservation, inspiration and motivation have always played a key role in the success of any
venture. In the present world of competition and success, training is like a bridge between
theoretical and practical working; willingly I prepared this particular Project.

First of all I would like to thank the supreme power, the almighty god, who is the one who has
always guided me to work on the right path of my life.

My sincere thanks to Mr. Anand Jain (Branch Manager) and my special thanks to my
supervisor Mr. Sachin Srivastava (Business Development Manager), and other staff members
of Anagram Capital Limited for giving me their valuable inputs for the project.

My special thanks to Mr. Neeraj Ranjan (Business Development Manager) and Prof. Mr.
Santosh Jha (Relationship Manager) for constantly guiding, motivating and encouraging me. I
am also thankful to all the teaching and non teaching staff for their continuous support and
guidance.

Last but not least, my sincere thanks to my parents and my friend Neeti Mehrotra who directly
or indirectly helped me to bring this project into the final shape.

DEEPTI TRIPATHI

3
PREFACE

“A good broker system must be able to cope with an extremely complex and dynamic
environment.”

The microstructure of the stock market in which brokers work is highly dynamic and volatile.
Many stocks are available to be bought and sold, each exhibiting its own patterns and
characteristics that are highly unpredictable. With so many options and considerations that
need to be taken into account, it is an extremely arduous task for a broker to investigate
aspects of the stock market and consistently provide effective advice to their clients.

There is growing competition between brokerage firms in post reform India. For investor it is
always difficult to decide which brokerage firm to choose.

Research was carried out to find which brokerage house people prefer and to figure out what
people prefer while investing in stock market.

This research aims is to analysis Stock broker on the basis of their services, products, growth,
and their subsidiaries. Because Stockbrokers are one of the main participants in stock
exchanges worldwide, they often act as an agent for their clients, making trades on their
behalf. They also act as advisors, providing suggestions to their clients on what stocks to buy
and sell.

This study suggests that people are reluctant while investing in stock and commodity market
due to lack of knowledge.

Main purpose of investment is returns and liquidity, commodity market is less preferred by
investors due to lack of awareness.

The major findings of this study are that people are interested to invest in stock market but
they lack knowledge.

Through this report we were also able to understand, what are our Company’s (Anagram
Capital Limited) positive and strong points, on the basis of which we come to know what can
be the basis of pitching to a potential client.

4
TABLE OF CONTENTS

TOPICS PAGE NUMBERS


INDUSTRY STUDY 1- 5
INTRODUCTION TO COMPANY: 6
DIVISIONS 6
KEY STATISTICS 7
CHARGES 7
HIERARCHY 8
PRODUCT OFFERINGS 9

COMPETITORS 10
WORKING PHILOSOPHY 11
OTHER INFORMATION 11-12
COMPARISON OF CORPORATE 13
BROKERS
INTRODUCTION TO PROJECT: 14
KARVY 15
ICICI DIRECT 16
HDFC SECURITIES 17
INDIABULLS SECURITIES LTD. 18
GEOJIT BNP PARIBAS LTD. 19
INDIA INFOLINE SECURITIES (P) LTD. 20
ANGEL STOCK BROKING LTD. 21
KOTAK SECURITIES LTD. 22
SHAREKHAN 23
STATEMENT OF PROBLEM 24
OBJECTIVE OF RESEARCH 24
OBJECTIVE FOR DOING THE 24
PROJECT
RESEARCH METHODOLOGY 25
RESULTS ON THE BASIS OF 26
BROKERAGE
RESULTS ON THE BASIS OF 27
ACCOUNT OPENING CHARGES &
ANNUAL MANTAINANCE CHARGES
FINDINGS & ANALYSIS:-
USER QUESTIONNAIRE 28-38
NON-USER QUESTIONNAIRE 39-47
FINDINGS,SUGGESTIONS & 48
LIMITATIONS
CONCLUSION 49
APPENDIX:- 50
USER QUESTIONNAIRE 51-52
NON - USER QUESTIONNAIRE 53-54
ABBREVIATIONS 55

5
NIFTY AND SENSEX PAST READINGS 56
VARITIONS
BIBLIOGRAPHY & WEBLIOGRAPHY 57

INDUSTRY STUDY

NATIONAL STOCK EXCHANGE


The National Stock Exchange (NSE), located in Bombay, is India's first debt market. It was
set up in 1993 to encourage stock exchange reform through system modernization and
competition. It opened for trading in mid-1994. It was recently accorded recognition as a
stock exchange by the Department of Company Affairs. The instruments traded are, treasury
bills, government security and bonds issued by public sector companies.

The Organisation:
The National Stock Exchange of India Limited has genesis in the report of the High Powered
Study Group on Establishment of New Stock Exchanges, which recommended promotion of a
National Stock Exchange by financial institutions (FIs) to provide access to investors from all
across the country on an equal footing. Based on the recommendations, NSE was promoted
by leading Financial Institutions at the behest of the Government of India and was
incorporated in November 1992 as a tax-paying company unlike other stock exchanges in the
country.

Markets
Currently, NSE has the following major segments of the capital market:

• Equity
• Futures and Options

6
• Retail Debt Market
• Wholesale Debt Market
• Currency futures
• Mutual Fund
• Stocks lending & borrowing

Indices
NSE also set up as index services firm known as India Index Services & Products Limited
(IISL) and has launched several stock indices, including:

• S&P CNX Nifty(Standard & Poor's CRISIL NSE Index)


• CNX Nifty Junior
• CNX 100 (= S&P CNX Nifty + CNX Nifty Junior)
• S&P CNX 500 (= CNX 100 + 400 major players across 72 industries)
• CNX Midcap (introduced on 18 July 2005 replacing CNX Midcap 200)

BOMBAY STOCK EXCHANGE


The Bombay Stock Exchange is known as the oldest exchange in Asia. It traces its history to
the 1850s, when 4 Gujarati and 1 Parsi stockbroker would gather under banyan trees in front
of Mumbai's Town Hall. The location of these meetings changed many times, as the number
of brokers constantly increased. The group eventually moved to Dalal Street in 1874 and in
1875 became an official organization known as 'The Native Share & Stock Brokers
Association'. In 1956, the BSE became the first stock exchange to be recognized by the Indian
Government under the Securities Contracts Regulation Act. The Bombay Stock Exchange
developed the BSE Sensex in 1986, giving the BSE a means to measure overall performance
of the exchange. In 2000 the BSE used this index to open its derivatives market, trading
Sensex futures contracts. The development of Sensex options along with equity derivatives
followed in 2001 and 2002, expanding the BSE's trading platform. Historically an open outcry
floor trading exchange, the Bombay Stock Exchange switched to an electronic trading system
in 1995. It took the exchange only fifty days to make this transition. This automated, screen-
based trading platform called BSE On-line trading (BOLT) currently has a capacity of 80 lakh
orders per day. The BSE has also introduced the world's first centralized exchange-based
internet trading system, BSEWEBx.co.in to enable investors anywhere in the world to trade
on the BSE platform.

BSE indices
The launch of SENSEX in 1986 was later followed up in January 1989 by introduction of
BSE National Index (Base: 1983-84 = 100). It comprised 100 stocks listed at five major stock
exchanges in India - Mumbai, Calcutta, Delhi, Ahmedabad and Madras. The BSE National
Index was renamed BSE-100 Index from October 14, 1996 and since then, it is being

7
calculated taking into consideration only the prices of stocks listed at BSE. BSE launched the
dollar-linked version of BSE-100 index on May 22, 2006.

With a view to provide a better representation of the increasing number of listed companies,
larger market capitalization and the new industry sectors, BSE launched on 27th May, 1994
two new index series viz., the 'BSE-200' and the 'DOLLEX-200'. Since then, BSE has come a
long way in attuning itself to the varied needs of investors and market participants. In order to
fulfil the need for still broader, segment-specific and sector-specific indices, BSE has
continuously been increasing the range of its indices. BSE-500 Index and 5 sectoral indices
were launched in 1999. In 2001, BSE launched BSE-PSU Index, DOLLEX-30 and the
country's first free-float based index - the BSE TECk Index. Over the years, BSE shifted all
its indices to the free-float methodology (except BSE-PSU index).BSE disseminates
information on the Price-Earnings Ratio, the Price to Book Value Ratio and the Dividend
Yield Percentage on day-to-day basis of all its major indices.

DIFFERENCE BETWEEN NSE AND BSE

8
BSE NSE

Market capitalization of listed Rs. 4,670,227 crore Rs. 3,367,350 crore.


companies
Number of members 951 (Oct 2007) 1,009 as on March 2007
Number of listed companies 4,867 OCT(2007) 1,288 (March 2007)
Geographical spread Presence in 417 cities Presence in 1,486 cities
Website www.bseindia.com www.nse-india.com
Main Index BSE Sensex S & P CNX Nifty
Owner Bombay Stock Exchange National Stock Exchange of
India Limited
Key people Rajnikant Patel (CEO) R.H.Patil (Founder, MD)
Claim to fame Oldest stock exchange in Third largest stock exchange
Asia. in the world in terms of
volumes.
What is it? Indian Stock exchange Indian Stock exchange
Location Mumbai Mumbai
Established in 1875 1993
Name Bombay Stock Exchange National Stock Exchange
Index value ( 2009) 17,326.01
Number of trader workstations 15,151(Oct 2007)
Index value (As on 11th December 6,097
2007)
Top trading companies in volumes Reliance Industries Limited,
in main index (Till March 2007) Infosys Technologies
Limited, Satyam Computer
Services.
Top companies in terms of market Reliance Industries Limited,
capitalization in each index (Till Oil and Natural Gas
March 2007 Corporation, Bharti Airtel
Limited

COMPANIES LISTED IN NIFTY (As on 9/7/2010 at 4:02 p.m.)


ABB Ltd ACC Ltd

9
Ambuja cements BHEL
Axis bank ltd. Bharat petroleum corporation ltd.

Bharti Airtel ltd. Cairn India ltd.


Cipla ltd DLF ltd.
GAIL HCL tech ltd.

HDFC bank ltd. Hero Honda motors ltd.


Hindalco industries ltd. Hindustan Unilever ltd.

HDFC finance corporation ltd. ITC ltd.

ICICI bank ltd. Idea cellular ltd

Infosys tech ltd. Infrastructure development finance company


ltd.
Jaiprakash Associates ltd. Jindal steel and power ltd.

Kotak Mahindra bank ltd. Larsen and Tubro ltd


Mahindra and Mahindra ltd. Maruti Suzuki India ltd.
NTPC ltd. ONGC

Power grid corporation of India ltd PNB


Ranbaxy lab ltd. Reliance capital ltd

Reliance infrastructure ltd Reliance communications ltd.

Reliance industries ltd. Reliance power ltd.

Siemens ltd SBI

SAIL Sterlite industries ltd.


Sun pharmaceuticals industries ltd. Suzlon energy ltd.
TCS Tata motors ltd.
Tata power co. ltd. Tata steel ltd

Unitech ltd. Wipro ltd.

COMPANIES LISTED IN SENSEX


(As on 9/7/2010 at 4:02 p.m.)

HDFC DLF

10
ONGC Reliance Infrastructure ltd.

Sterlite Industries Ltd. Mahindra and Mahindra

Tata Motors Reliance Communications Ltd.

Wipro Tata Power

Tata Steel Reliance

NTPC Jaiprakash Associates Ltd.

Maruti Suzuki Jindal Steel

SBI Larsen and Tubro Ltd.

ICICI Bank Infosys

Bharti Airtel TCS

HDFC Bank Hindalco

BHEL Hero Honda

Cipla ACC

HUL ITC

INTRODUCTION TO THE COMPANY

ANAGRAM CAPITAL LIMITED

Anagram Capital Ltd.(Anagram) is amongst the leading retail broking houses in India. It is
engaged in offering comprehensive personal finance solutions since 1994. The company is a
part of the of the Rs 20 bn Lalbhai Group. The group companies in the capital and
commodities market area include Anagram Capital Ltd and Anagram Comtrade Ltd. Anagram
offers a wide range of services for the discerning equity investor, in addition to online account

11
access and real time trading, Insurance Services, Wealth Management Services, Mutual Fund
and Advisory Services

The firm has its roots in Western India especially Gujarat where it is the biggest player. But it has
expanded considerably.
Anagram is positioned amongst the top retail broking houses in the country. An achievement
indeed for a company that's been providing comprehensive personal finance solutions since
1994.Anagram Capital Ltd. (Anagram), promoted by Edelweiss Group. Anagram Stock
broking Ltd. and Anagram Comtrade Ltd. are the other group companies in the capital market
area.

Anagram is a member of all leading stock and commodities exchange in India -National Stock
Exchange (NSE), Bombay Stock Exchange (BSE), National Commodities Exchange of India
Ltd. (NCDEX) and multi Commodities Exchange Market of India (MCX) and a depository
participant with NSDL. Our current offerings include trading in cash and derivative segment
through our branches and sub-brokers high-speed anywhere trading through the net, Online
Depository Services, Commodities trading, PMS, Currency Future Trading, Distribution of
Mutual Funds, IPO’s and other financial products.

DIVISIONS

We have a nationwide presence with 135 plus branches, 1300 plus Sub Brokers & Business
Associates, 3000 plus terminals and a professionalized team of 1200 plus employees spread
across 200 plus cities. Our well - qualified staff will always be ready to fulfil your Stock
Broking needs or solve your queries over the telephone, or at the branches themselves.

Key Statistics about Anagram Capital Ltd.

Industry Financial Services


Type Privately Held
Status Operating
Company Size 1200 employees
Founded 1994
Website http://www.anagram.co.in

12
Manager 11%
Common Job Titles Branch Manager 10%
Dealer 10%
Relations Manager 10%

Charges of Anagram Capital Ltd.

Criteria Offers provided


Types of account 2
A/c opening fees(Trading + Demat) 1103+555
Intraday 0.03 paisa
Brokerage Delivery 0.3 paisa
AMC 555(lifetime) or 350 (p.a.)
Time taken in account opening 1 week
Intraday 3 times
Margin Delivery 7 times
Interest rate 18%
Sauda expiry T+5
Software ODIN

HIERARCHY

COUNTRY HEAD
(Ahmedabad)
AJAY SARAWGI

NORTH ZONAL HEAD


(Delhi)
ABHIJEET DIXIT

REGIONAL HEAD 13
(Lucknow)
ARUN PUNIA
BRANCH HEAD
(Kanpur)
ANAND JAIN

BUSINESS DEVELOPMENT BUSINESS DEVELOPMENT


MANAGER MANAGER
(Kanpur) (Kanpur)
SACHIN SRIVASTAVA NEERAJ RANJAN

RELATIONSHIP MANAGER
(Kanpur)
SANTOSH JHA & HEMANT
KALRA

PRODUCT OFFERINGS
Anagram has divided its product and service offering under three broad client
interface categories:-
“Retail Spectrum”, “Wealth Spectrum” and “Institutional Spectrum” as per following
details:-

Retail Spectrum Wealth Spectrum Institutional Spectrum

↓ ↓ ↓
Caters to a large number To provide customized To forge and build strong
of retail clients by offering wealth advisory services relationships with
all products under one to corporate and institutional
roof through our branch high net worth individuals clients

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network & online mode

 Equity &  Wealth Advisory


Commodity Services  Institutional Equity
Trading  Portfolio Broking
 Personal Financial Management  Investment
Services Services Banking
 Distribution of  International  Merchant Banking
mutual funds Equity  Transaction
 Distribution of  Priority Client Advisory Services
Insurance Equity Services
 Distribution of  Arts Initiative
savings products
 Personal Credit
 Personal loan
services
 Loans against
shares
 Online Investment

COMPETITORS

15
WORKING PHILOSOPHY

Anagram, our investment advice is completely unbiased as we do not indulge in any


proprietary trading which also results in no conflicts.

We believe in building relationships, and if our first priority in business is to reach out to
customers, the second is to keep them satisfied.

Our relationship management encompasses from providing the right investment strategies
based on need and risk stances to ensuring timely payouts, we offer a whole palette of
services that provide our customers convenience, comfort and maximum advantage.

16
OTHER INFORMATION ABOUT ANAGRAM

Edelweiss to acquire Anagram Capital:

Edelweiss has entered into an agreement to acquire Anagram Capital for Rs. 164 crore in an
all-cash transaction. With a nation-wide network of more than 137 branches and over 1,300
sub-brokers, Anagram has one of the widest geographical reach among retail broking firms.

The company has more than 1.80 lakh clients and estimated total revenue of Rs. 100 crore for
the nine months ended December 31, 2009. The company’s average daily equity trading
volume is about Rs. 800 crore. Edelweiss plans to operate Anagram as a 100 per cent
subsidiary with clear focus on continuity and building on the current business and people with
investments in research, products, training and technology.

This acquisition is in synch with Edelweiss’ plan to expand the retail broking business. The
acquisition of Anagram, with its reach and large, high quality and diversified client base, will
give impetus to Edelweiss’ retail broking and distribution businesses. We are also impressed
with Anagram’s professional management team and the consistent focus on client service and
risk management. I welcome all employees, Anagram’s clients and partners to the Edelweiss
family,” said Rashesh Shah, Chairman, Edelweiss Group, said. With a view to focusing on its
core business of textiles, Gujarat-based Lalbhai group on Wednesday exited its domestic
broking business by selling its firm, Anagram Capital, to Edelweiss Capital.

The Lalbhai group’s core business is textiles and it is a global leader in denim. It is also
diversifying into other businesses and since finance does not form a core business for the
group, it was decided to sell-off the business,” Anagram Capital’s CEO, Mayank Shah, told
PTI here. In the late-1990s, ICICI had acquired Anagram Finance, another Lalbhai group
company.

REGISTERATION DETAILS

Anagram Stock broking Limited


BSE Cash SEBI Regn. No.: INB011257152, BSE F&O SEBI
Regn. No.: INF010808537 PMS Regn. No.: INP000002031,
NSDL DP SEBI Regn. No.: IN-DP-NSDL-180-2000, Mutual
Fund: ARN 3068

Anagram Capital Limited

17
NSE Cash SEBI Regn. No.: INB230597630, NSE F&O SEBI
Regn. No.: INF230597630 NSE Currency Derivative SEBI
Regn. No: INE230597630

Anagram Comtrade Limited


MCX-10425; NCDEX-00205; NMCE- CL0126, National Spot
Exchange Limited – 11270

Registered Office
Anagram House, H. L. Commerce College - Stadium Road Near Commerce
Six Circle, Navrangpura, Ahmedabad 380 009

18
INTRODUCTION

MAJOR PLAYERS IN THE REGION

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 Karvy

 ICICI direct

 HDFC securities

 Indiabulls Securities Limited

 India Infoline Securities Private Limited

 Angel Stock broking Limited

 Kotak Securities Limited

 Sharekhan

 Geojit BNP Paribas Financial Services Limited

KARVY

20
KARVY is a premier integrated financial services provider, and ranked among the top five in
the country in all its business segments, services over 16 million individual investors in
various capacities, and provides investor services to over 300 corporate, comprising the who
is who of Corporate India. Karvy has a professional management team and ranks among the
best in technology, operations and research of various industrial segments.

PRODUCT AND SERVICES OF KARVY GROUP:-


Karvy comtrade. Karvy consultant ltd.

Karvy merchant banking Karvy global services ltd.

Criteria Offers provided


Types of account 2
A/c opening fees(Trading + Demat) 2520/-
Intraday 3 paisa
Brokerage Delivery 30 paisa
AMC 2000
Time taken in account opening 7-8 days
Intraday 5 times
Margin Delivery 10 times
Interest rate 18%
Sauda expiry T+3
Software GOTX

ICICI Direct

21
ICICI Web Trade Limited (IWTL) maintains www.icicidirect.com (herein after referred to as
the "Website") whereas IWTL is an affiliate of ICICI Bank Limited and the Website is owned
by ICICI Bank Limited. IWTL has launched and established an online trading service on the
Website.

PRODUCTS AND SERVICES OF ICICI DIRECT:-

1. Investing in Mutual funds


2. Personal Finance
3. Customer Service Features
4. IPO’s
5. Margin Trading
6. Margin PLUS Trading
7. Call Trade
8. Trading on NSE/BSE

Criteria Offers provided


Types of account 3
A/c opening fees(Trading + Demat) 975+ 250
Intraday 0.15%
Brokerage Delivery 0.75%
AMC 450/-
Time taken in account opening 1 week
Intraday 25 times
Margin Delivery 0 times
Interest rate None
Sauda expiry T+5
Software None

HDFC SECURITIES

22
HDFC security is the subsidiary of HDFC (Housing Development Financial Corporation).
www.hdfcsec.com would have an exclusive discretion to decide the customers who would be
entitled to its online investing services. www.hdfcsec.com also reserves the right to decide on
the criteria based on which customers would be chosen to participate in these services .The
present web site (www.hdfcsec.com) contains features of services that they offer/propose to
offer in due course. The launch of new services is subject to the clearance of the regulators.
i.e. SEBI, NSE and BSE.

PRODUCT OFFERED BY HDFC SECURITY:-

• Online trading for Resident & Non Resident Indians.


• Cash-n-Carry on both NSE and BSE.
• Day trading on both NSE and BSE.
• Trade on Futures & Options on the NSE.
• Online IPO's.
• Telephone-based Broking (Equity & Derivatives).

Criteria Offers provided


Types of account 2
A/c opening fees(Trading + Demat) 799/-
Intraday 0.15%
Brokerage Delivery 0.50%
AMC 561/-
Time taken in account opening 1 week
Intraday 3 times
Margin Delivery 10 times
Interest rate 18%
Sauda expiry T+7
Software Line market

INDIABULLS SECURITIES LIMITED

23
Indiabulls Securities Limited was incorporated as GPF Securities Private Limited on June 9,
1995. The name of the company was changed to Orbis Securities Private Limited on
December 15, 1995 to change the profile of the company and subsequently due to the
conversion of the company into a public limited company; the name was further changed to
Orbis Securities Limited on January 5, 2004. The name of the company was again changed to
Indiabulls Securities Limited on February 16, 2004 so as to capitalize on the brand image of
the term “Indiabulls” in the company name. ISL is a corporate member of capital market &
derivative segment of The National Stock Exchange of India Ltd. At present, ISL accounts for
approximately 3% of the total daily turnover of the Exchange with 32,359 client relationships
and 70 branches spread across the country as of April 30, 2004.

PRODUCT OFFERED BY INDIA BULLS:-

• Equity & Debt Stock Broking.


• Insurance & Mutual Fund Distribution.
• Commodity trading.
• Depository Services.
• Derivatives Broking Services.

Criteria Offers provided


Types of account 2
A/c opening fees(Trading + Demat) 500+250
Intraday 0.05% - 0.10%
Brokerage Delivery 0.25% - 0.50%
AMC None
Time taken in account opening 1 week
Intraday 3 times
Margin Delivery 12 times
Interest rate None
Sauda expiry T+5
Software Power indiabulls(750/-)

GEOJIT BNP PARIBAS FINANCIAL SERVICES LIMITED

24
Incorporated in 1987, Geojit BNP Paribas (Geojit) is one of the major stock brokers based in
India. Geojit is based in Kochi, Kerala and has the strong presence in Gulf. Geojit BNP
Paribas is cash equity and derivatives broker with extensive experience in Portfolio
Management Services and the distribution of financial products: mutual funds and life
insurance.

Geojit provides stock trading at NSE and BSE stock exchanges through a strong network of
around 500 branches and its state of art online trading portal. Geojit BNP Paribas is a stock
market listed company and its stock are traded at NSE (GEOJIT) and BSE (532285).

Over the years the name of the company got changed from Geojit Securities Ltd. to Geojit
Financial Services Ltd. (GFSL) and finally to Geojit BNP Paribas Financial Services LTD in
April 2009.

PRODUCT OFFERED BY GEOJIT BNP PARIBAS FINANCIAL SERVICES LTD.:-

• Online investment of Mutual Funds and IPO’s


• Life Insurance
• Derivatives & Equity Broking Services.
• Equity Research Services.
• Commodity trading

Criteria Offers provided


Types of account 2
A/c opening fees(Trading + Demat) 650/- + 50/-
Brokerage Intraday 0.01% to 0.03%.
Delivery 0.10% to 0.30%.
AMC 400/-
Lead time 1 week
Margin Intraday 7 times
Delivery 10 times
Interest rate 18%
Sauda expiry T+4
Software FLIP

INDIAINFOLINE SECURITY PRIVATE LTD.

25
India Infoline.com Securities Pvt. Ltd. is a wholly owned subsidiary of India Infoline.com Ltd
and is the stock broking arm of India Infoline.com. The subsidiary was formed to comply
with regulatory guidelines. www.5paisa.com is a focused website for online stock market
trading. 5paisa.com is a trade name owned by the India Infoline.com group. IILSPL has
applied for trading membership of the BSE under Securities and Exchange Board of India
(Stock Brokers and Sub-Brokers) Rules 1992.

IILSPL is in the business of providing broking services online via the Internet ("E-broking
Services") and has been permitted by the NSE by way of registration permission no:
NSEIL/CMO/INET/1103/2000 dated 03/July/2000, and will be applying for permission to the
BSE, to provide E-broking Services to its clients. IILSPL is a TRADING MEMBER of the
National Stock Exchange of India.

PRODUCT OFFERED BY IILSPL:-

 Stock market:-IILSPL deals in stock market by trading in equity and derivatives.


 Personal finance: - It Deals In Mutual Fund and Insurance.
 Online Trading: - It provides services in stock and commodity trading (through Internet).

Criteria Offers provided


Types of account 2
A/c opening fees(Trading + Demat) 555+300
Brokerage Intraday 0.05%

Delivery 0.5%
AMC 300/-
Lead time 1 week
Margin Intraday 3 times
Delivery 12 times

Interest rate 18%


Sauda expiry T+5
Software ODIN

ANGEL STOCK BROKING LTD.

26
Angel Group has emerged as one of the top 3 retail broking houses in India. Incorporated in
1987, it has memberships on BSE, NSE and the two leading commodity exchanges in India
i.e. NCDEX & MCX. Angel is also registered as a depository participant with CDSL.

PRODUCT OFFERED BY ANGEL STOCK BROKING LIMITED:-

Angel's retail stock broking house offering a gamut of retail centric services.

• Ebroking
• Investment Advisory
• Portfolio Management Services
• Wealth Management Services
• Commodities Trading

Criteria Offers provided


Types of account 2
A/c opening fees(Trading + Demat) 500/- +40/-
Brokerage Intraday 1 paisa
Delivery 10 paisa
AMC 300/-
Lead time 4-5 days
Margin Intraday 4 times
Delivery 10 times
Interest rate 18%
Sauda expiry Never
Software ODIN

KOTAK SECURITIES LIMITED

27
Kotak Securities Limited, a subsidiary of Kotak Mahindra Bank, is the stock broking and
distribution arm of the Kotak Mahindra Group. The company was set up in 1994. Kotak
Securities is a corporate member of both The Bombay Stock Exchange and The National
Stock Exchange of India Limited.

Its operations include stock broking and distribution of various financial products - including
private and secondary placement of debt and equity and mutual funds. Currently, Kotak
Securities is one of the largest broking houses in India with wide geographical reach.

PRODUCT OFFERED BY KOTAK SECURITIES LIMITED :-

• Institutional Equities
• Retail (equities and other financial products)
• Portfolio Management
• Depository Services.

Criteria Offers provided


Types of account 2
A/c opening fees(Trading + Demat) 750/-
Intraday 2 paisa
Brokerage Delivery 20 paisa
AMC 396/-
Time taken in account opening 1 week
Intraday 3 times
Margin Delivery 5 times
Interest rate 20%
Sauda expiry T+7
Software Keypro

SHAREKHAN

28
Sharekhan is online stock trading company of SSKI Group, provider of India-based
investment banking and corporate finance service. ShareKhan is one of the largest stock
broking houses in the country. S.S. Kantilal Ishwarlal Securities Limited (SSKI) has been
among India’s leading broking houses for more than a century.

Sharekhan's equity related services include trade execution on BSE, NSE, Derivatives,
commodities, depository services, online trading and investment advice. Trading is available
in BSE and NSE. Along with Sharekhan.com website, ShareKhan has around 510 offices
(share shops) in 170 cities around the country.

PRODUCT OFFERED BY SHAREKHAN:-


Share khan has one of the best states of art web portal providing fundamental and statistical
information across equity, mutual funds and IPOs. You can surf across 5,500 companies for
in-depth information, details about more than 1,500 mutual fund schemes and IPO data. You
can also access other market related details such as board meetings, result announcements, FII
transactions, buying/selling by mutual funds and much more.

Criteria Offers provided


Types of account 2
A/c opening fees(Trading + Demat) 750/-
Intraday 5 paisa
Brokerage Delivery 50 paisa
AMC NIL
Time taken in account opening 1week
Intraday 4times
Margin Delivery 6.7times
Interest rate 18%
Sauda expiry T+5
Software SPEEDTRADE

STATEMENT OF PROBLEM

29
To find out which stock broking firm provides better quality services at affordable and
negotiable rates.

OBJECTIVE OF RESEARCH:-

Any activity done without an objective in a mind cannot turn fruitful. An objective provides a
specific direction to an activity. Objectives may range from very general to very specific, but
they should be clear enough to point out with reasonable accuracy what researcher wants to
achieve through the study and how it will be helpful to the decision maker in solving the
problem.

Each research study has its own specific purpose. It is like to discover to Question through the
application of scientific procedure. But the main aim of our research to find out the
parameters that ACL should focus to become a leading stock broking firm.

OBJECTIVE FOR DOING THE PROJECT : -

1. To find out the awareness level of the consumers towards stock brokers in Kanpur city.

2. To study the market share of Anagram Capital Ltd in the Kanpur city.

3. To study about consumer awareness & satisfaction, about operational Services &
procedures of Anagram Capital Ltd.

4. To study about the difficulties faced by the clients/trades while trading with Anagram
Capital Ltd.

5. To identify the lacunae in the present system suggesting the measures improvement in
current Trading system.

RESEARCH METHODOLOGY

RESEARCH APPLIED:- Exploratory Research

30
ASSUMPTIONS:-
• No specific time was taken for filling the questionnaires by the respondents.
• For the study, gender and qualification of respondents have been ignored.

• The sample chosen represents the whole Kanpur population.


• The value of alpha has been taken 0.25 as the sample size is too small for the research.

SAMPLE DESIGN :-

• SIZE OF SAMPLE - 20 investors of Anagram Capital Ltd. and 50 investors of other


corporate broking firms.
• POPULATION- Complete Kanpur City.
• TOOL- Questionnaires, In-depth interview, Telephonic interview.
• SAMPLING TECHNIQUE- Non probability sampling technique (Judgemental
sampling).

SOURES OF DATA COLLECTION:-

1. Primary Data - The Primary Data is collected through Questionnaire which were filled by
the clients of Anagram Capital Ltd. and 50 clients of other corporate broking firms.

2. Secondary Data -Secondary data is collected by internet, magazines, newspapers and


books.

Survey Method: - Survey refers to the method of securing information concerning


phenomena under study from all or selected number of respondents of the concerned area. In
a survey the investigator examines those phenomena which exist in the universe independent
of his action.

I visited offices of few broking firms in order to collect the information required for the
completion of my project and also contacted some of them through their toll free number.

31
RESULTS ON THE BASIS OF BROKERAGE

CONCLUSION:-

According to the graph HDFC Securities charge maximum brokerage as compare to others
whereas Angel Stock broking Ltd. charges only 0.10 paisa on maximum investment.

RESULTS ON THE BASIS OF ACCOUNT OPENING

32
CHARGES & ANNUAL MANTAINANCE CHARGES

CONCLUSION:-

According to the graph KARVY charge maximum account opening and annual maintenance
charges as compare to others whereas Angel Stock broking Ltd. charges minimum to its
client.

FINDINGS & ANALYSIS

33
USER QUESTIONNAIRE

1-) What is your mode of saving?

MODE OF SAVING RESPONSE


Fixed Deposits 6
Insurance 5
Stock market 8
Mutual funds 4
Others 1

2-) What is the basic purpose of your investment?

BASIC PURPOSE OF INVEST MENT RESPONSE


Liquidity 3

34
Returns 6
Capital appreciation 6
Tax benefits 4
Risk covering 3
Others 0

35
3- ) Are you a trader or an investor?

CATEGORIES RESPONSE
Trader 9
Investor 11
TOTAL 20

4- ) How did you find out about our products and services?

36
MEDIUM RESPONSE
Media (television, newspaper, radio) 5
Internet 6
Word of mouth 8
Others 3

5- ) Rate the following elements of Anagram Capital Limited? (Tick box for each point)

37
Excellent Very Good Fair Poor TOTAL
good
Range of products and services 5 7 4 3 1 20
offered to meet your investment
needs
Quality of service 3 5 6 4 2 20

Knowledge of advisors 6 3 7 4 0 20
Customer relationship 4 2 5 8 1 20
Ability to resolve problems 7 4 1 5 3 20
Fees and brokerage charged 6 4 5 3 2 20
Overall satisfaction 7 5 2 4 2 20

SOLUTION:

COMMENT: The value of mean and mode as shown in the table above.
• Many of the respondents have rated the problem resolving ability, overall satisfaction
and brokerage charged by the company as excellent.
• The range of products being offered by the company is rated very good by many of the
respondents.
• The quality of service being provided and the advisory knowledge have been rated
good by the respondents.
• The customer relationship was rated fair by the respondents.

Frequency Table

38
range_of_prod ucts

6
Frequency

M ean =2.40
S td. D ev. =1.188
N =20
0
0.00 1.00 2.00 3.00 4.00 5.00 6.00
range_of_products

Analysis – Most of the people have rated the range of products and services being offered by
the company very good i.e. 35% and 5% of the respondents rated the service as poor.

quality_of_service

39
Cumulative
Frequency Percent Valid Percent Percent
Valid excellent 3 15.0 15.0 15.0
very good 5 25.0 25.0 40.0
good 6 30.0 30.0 70.0
fair 4 20.0 20.0 90.0
poor 2 10.0 10.0 100.0
Total 20 100.0 100.0

quality_of_service

4
Frequency

Mean =2.85
Std. Dev. =1.226
N =20
0
0.00 1.00 2.00 3.00 4.00 5.00 6.00
quality_of_service

Analysis- 30% rated the quality of service as very good and 10% as poor

advisors_knowledge

40
Cumulative
Frequency Percent Valid Percent Percent
Valid excellent 6 30.0 30.0 30.0
very good 3 15.0 15.0 45.0
good 7 35.0 35.0 80.0
fair 4 20.0 20.0 100.0
Total 20 100.0 100.0

advisors_knowledge

6
Frequency

Mean =2.45
Std. Dev. =1.146
N =20
0
0.00 1.00 2.00 3.00 4.00 5.00
advisors_knowledge

Analysis- 35% rated the quality of service as good and 0% as poor.

cust_relationship

41
Cumulative
Frequency Percent Valid Percent Percent
Valid excellent 4 20.0 20.0 20.0
very good 2 10.0 10.0 30.0
good 5 25.0 25.0 55.0
fair 8 40.0 40.0 95.0
poor 1 5.0 5.0 100.0
Total 20 100.0 100.0

cu st_relatio n sh ip

6
Frequency

M ean =3.00
S td. D ev. =1.257
N =20
0
0.00 1.00 2.00 3.00 4.00 5.00 6.00
cu st_relatio n sh ip

Analysis- Only 20% rated the quality of service as excellent and 5% as poor.

resolving_of_problems

42
Cumulative
Frequency Percent Valid Percent Percent
Valid excellent 7 35.0 35.0 35.0
very good 4 20.0 20.0 55.0
good 1 5.0 5.0 60.0
fair 5 25.0 25.0 85.0
poor 3 15.0 15.0 100.0
Total 20 100.0 100.0

resolving_of_problems

6
Frequency

Mean =2.65
Std. Dev. =1.565
N =20
0
0.00 1.00 2.00 3.00 4.00 5.00 6.00
resolving_of_problems

Analysis- 35% rated the quality of service as excellent and 15% as poor.

fees_brokerage_charged

43
Cumulative
Frequency Percent Valid Percent Percent
Valid excellent 6 30.0 30.0 30.0
very good 4 20.0 20.0 50.0
good 5 25.0 25.0 75.0
fair 3 15.0 15.0 90.0
poor 2 10.0 10.0 100.0
Total 20 100.0 100.0

fees_brokerage_charged

4
Frequency

Mean =2.55
Std. Dev. =1.356
N =20
0
0.00 1.00 2.00 3.00 4.00 5.00 6.00
fees_brokerage_charged
Analysis- 30% rated the quality of service as excellent and 10% as poor.

overall_satisfaction

44
Cumulative
Frequency Percent Valid Percent Percent
Valid excellent 7 35.0 35.0 35.0
very good 5 25.0 25.0 60.0
good 2 10.0 10.0 70.0
fair 4 20.0 20.0 90.0
poor 2 10.0 10.0 100.0
Total 20 100.0 100.0

overall_satisfaction

6
Frequency

Mean =2.45
Std. Dev. =1.432
N =20
0
0.00 1.00 2.00 3.00 4.00 5.00 6.00
overall_satisfaction

Analysis- 35% rated the quality of service as excellent and 10% as poor.

6-) Rate the online services offered by Anagram Capital Limited on the following points:
(Tick box for each point)

45
Excellent Very Good Fair Poor TOTAL
good
Ease in trading 7 3 4 2 4 20

User menus layout on screen 4 5 3 5 3 20

Easy navigation 3 4 6 5 2 20

Switching between equity and commodity 6 3 2 4 5 20


accounts

SOLUTION:

COMMENT: The value of mean and mode is shown in the table above.
• Many of the respondents have rated the ease in trading and switching between
accounts excellent.
• User menus and layouts have been rated very good by the respondents.
• The easy navigation has been rated good by many respondents.

46
ease_in_trading

Cumulative
Frequency Percent Valid Percent Percent
Valid excellent 7 35.0 35.0 35.0
very good 3 15.0 15.0 50.0
good 4 20.0 20.0 70.0
fair 2 10.0 10.0 80.0
poor 4 20.0 20.0 100.0
Total 20 100.0 100.0

ease_in_trading

6
Frequency

Mean =2.65
Std. Dev. =1.565
N =20
0
0.00 1.00 2.00 3.00 4.00 5.00 6.00
ease_in_trading

Analysis – Ease in trading is rated the excellent by most of the people i.e. 35%.

47
user_menus_layout

Cumulative
Frequency Percent Valid Percent Percent
Valid excellent 4 20.0 20.0 20.0
very good 5 25.0 25.0 45.0
good 3 15.0 15.0 60.0
fair 5 25.0 25.0 85.0
poor 3 15.0 15.0 100.0
Total 20 100.0 100.0

user_menus_layout

3
Frequency

Mean =2.90
Std. Dev. =1.41
N =20
0
0.00 1.00 2.00 3.00 4.00 5.00 6.00
user_menus_layout

Analysis- User menu layout on screen is rated the excellent by 20% of the people.

48
easy_navigation

Cumulative
Frequency Percent Valid Percent Percent
Valid excellent 3 15.0 15.0 15.0
very good 4 20.0 20.0 35.0
good 6 30.0 30.0 65.0
fair 5 25.0 25.0 90.0
poor 2 10.0 10.0 100.0
Total 20 100.0 100.0

easy_navigation

4
Frequency

M ean =2.95
S td. D ev. =1.234
N =20
0
0.00 1.00 2.00 3.00 4.00 5.00 6.00
easy_navigation

Analysis- 15% people rated the easy navigation of the website as excellent.

49
switching_between_accounts

Cumulative
Frequency Percent Valid Percent Percent
Valid excellent 6 30.0 30.0 30.0
very good 3 15.0 15.0 45.0
good 2 10.0 10.0 55.0
fair 4 20.0 20.0 75.0
poor 5 25.0 25.0 100.0
Total 20 100.0 100.0

switching_between_accounts

4
Frequency

Mean =2.95
Std. Dev. =1.638
N =20
0
0.00 1.00 2.00 3.00 4.00 5.00 6.00
switching_between_accounts

Analysis- 30% people rated the switching between accounts as excellent.

50
7- ) How likely are you to recommend ACL to someone you know?

CATEGORIES RESPONSE
Yes 12
No 8
TOTAL 20

NON-USER QUESTIONNAIRE

51
1- ) Are you a trader or an investor?

CATEGORIES RESPONSE
Trader 19
Investor 31
TOTAL 50

2- ) Your preferred medium of receiving research report and tips from your dealer?

MEDIUM RESPONSE
SMS facility 21

52
Instant messaging 8
e-mail 15
Others 6
TOTAL 50

3- ) Who is your current broker?

CURRENT BROKER RESPONSE


Karvy 5
Geojit BNP Paribas 2
Kotak securities Limited 3
Sharekhan 3

53
ICICI direct 6
Angel stock broking limited 11
India Infoline Security Private Limited 5
Indiabulls Securities Limited 5
HDFC securities 8
Others 2
TOTAL 50

4- ) Are you satisfied with your current broking firm?

54
SATISFACTION RESPONSE
CURRENT BROKER RESPONSE YES NO
Karvy 5 3 2
Geojit BNP Paribas 2 2 0
Kotak securities Limited 3 1 2
Sharekhan 3 2 1
ICICI direct 6 2 4
Angel stock broking limited 11 8 3
India Infoline Security Private Limited 5 2 3
Indiabulls Securities Limited 5 1 4
HDFC securities 8 4 4
Others 2 0 2
TOTAL 50 28 22

5- ) What is the reason for your satisfaction?

REASON FOR SATISFACTION RESPONSE


Services 8
Brokerage 12
Operating expenses 6

55
Others 2

TOTAL 28

6- ) Recalling logos of broking companies.

HYPOTHESIS:-

Ho= There is no relation between recalling of logos and age of people.

56
Ha= There is a relation between recalling of logos and age of people.

SOLUTION:-

Level of Significance = 0.25

Statistical Test = Cross tab

Karvy * age

57
Crosstab

age
20 to 40 years above 40 Total
karvy yes Count 10 5 15
% within karvy 66.7% 33.3% 100.0%
no Count 6 11 17
% within karvy 35.3% 64.7% 100.0%
dont know Count 10 8 18
% within karvy 55.6% 44.4% 100.0%
Total Count 26 24 50
% within karvy 52.0% 48.0% 100.0%

ANALYSIS: Out of 50 people 15 could recall the logo of Karvy and 17 could not and 18
people did not attempted it.

C h i - S q u a re T e s t s

M o n t e C a r lo S ig . ( 2 - s id e d ) M o n t e C a r lo S ig . ( 1 - s id e d )
A s y m p . S ig . 7 5 % C o n fid e n c e In t e r v a l 7 5 % C o n f id e n c e I n t e r v a l
V a lu e df ( 2 - s id e d ) S ig . L o w e r B o u nUdp p e r B o u n d S ig . L o w e r B o u nUdp p e r B o u n d
P e a r s o n C h i- S q u a r 3e . 2 8a5 2 .1 9 4 .1 2 0b .0 6 7 .1 7 3
L ik e lih o o d R a t io 3 .3 3 4 2 .1 8 9 .1 2 0b .0 6 7 .1 7 3
F is h e r 's E x a c t T e s t 3 . 2 0 8 .1 2 0b .0 6 7 .1 7 3
L in e a r - b y - L in e a r c b b
.2 9 1 1 .5 8 9 .5 6 0 .4 7 9 .6 4 1 .3 4 0 .2 6 3 .4 1 7
A s s o c ia tio n
N o f V a lid C a s e s 50
a . 0 c e lls ( .0 % ) h a v e e x p e c te d c o u n t le s s th a n 5 . T h e m in im u m e x p e c te d c o u n t is 7 . 2 0 .
b . B a s e d o n 5 0 s a m p le d ta b le s w ith s t a r t in g s e e d 1 6 4 4 6 5 0 1 5 5 .
c . T h e s t a n d a r d iz e d s ta t is tic is . 5 4 0 .

Symmetric Measures

Monte Carlo Sig.


75% Confidence Interval
Value Approx. Sig. Sig. Lower Bound Upper Bound
Nominal by Phi .256 .194 .120 c .067 .173
Nominal Cramer's V .256 .194 .120 c .067 .173
N of Valid Cases 50
a. Not assuming the null hypothesis.
b. Using the asymptotic standard error assuming the null hypothesis.
c. Based on 50 sampled tables with starting seed 1644650155.

Geojit * age

58
Crosstab

age
20 to 40 years above 40 Total
geojit yes Count 11 7 18
% within geojit 61.1% 38.9% 100.0%
no Count 7 8 15
% within geojit 46.7% 53.3% 100.0%
dont know Count 8 9 17
% within geojit 47.1% 52.9% 100.0%
Total Count 26 24 50
% within geojit 52.0% 48.0% 100.0%

ANALYSIS: Out of 50 people 18 could recall the logo of Geojit and 15 could not and 17
people did not attempt it.
C h i- S q u a re T e s t s

M o n t e C a r lo S ig . ( 2 - s id e d ) M o n t e C a r lo S ig . ( 1 - s id e d )
A s y m p . S ig . 7 5 % C o n f id e n c e I n t e r v a l 7 5 % C o n f id e n c e I n t e r v a l
V a lu e df ( 2 - s id e d ) S ig . L o w e r B o uUn pd p e r B o u n dS ig . L o w e r B o uUn pd p e r B o u n d
P e a r s o n C h i- S q u a .r9e3 a6 2 .6 2 6 . 6 4 b0 .5 6 2 .7 1 8
L ik e lih o o d R a t io . 9 4 2 2 .6 2 4 .6 4 0b .5 6 2 .7 1 8
F is h e r 's E x a c t T e s. t9 7 1 . 6 4 b0 .5 6 2 .7 1 8
L in e a r - b y - L in e a r c b b
.6 9 0 1 .4 0 6 .6 0 0 .5 2 0 .6 8 0 .3 4 0 .2 6 3 .4 1 7
A s s o c ia t io n
N o f V a lid C a s e s 5 0
a .0 c e lls ( . 0 % ) h a v e e x p e c t e d c o u n t le s s t h a n 5 . T h e m in im u m e x p e c t e d c o u n t is 7 . 2 0 .
b .B a s e d o n 5 0 s a m p le d t a b le s w it h s t a r t in g s e e d 1 6 4 4 6 5 0 1 5 5 .
c .T h e s t a n d a r d iz e d s t a t is t ic is . 8 3 1 .

Symmetric M easures

Monte Carlo Sig.


75% Confidence Interval
Value Approx. Sig. Sig. Lower Bound Upper Bound
Nom inal by Phi .137 .626 .640c .562 .718
Nom inal Cramer's V .137 .626 .640c .562 .718
N of Valid Cases 50
a. Not assuming the null hypothesis.
b. Using the asymptotic standard error assum ing the null hypothesis.
c. Based on 50 sampled tables with starting seed 1644650155.

Kotak * age

59
Crosstab

age
20 to 40 years above 40 Total
kotak yes Count 7 8 15
% within kotak 46.7% 53.3% 100.0%
no Count 14 9 23
% within kotak 60.9% 39.1% 100.0%
dont know Count 5 7 12
% within kotak 41.7% 58.3% 100.0%
Total Count 26 24 50
% within kotak 52.0% 48.0% 100.0%

ANALYSIS: Out of 50 people 15 could recall the logo of Kotak and 23 could not and 12
people did not attempted it.
C h i- S q u a re T e s ts

M o n t e C a r lo S ig . ( 2 - s id e d ) M o n t e C a r lo S ig . ( 1 - s id e d )
A s y m p . S ig . 7 5 % C o n f id e n c e I n t e r v a l 7 5 % C o n f id e n c e I n t e r v a l
V a lu e df ( 2 - s id e d ) S ig . L o w e r B o uUn pd p e r B o u n dS ig . L o w e r B o uUn pd p e r B o u n d
P e a r s o n C h i- S q u a1 r. e4 0a 9 2 .4 9 4 . 4 8 b0 .3 9 9 .5 6 1
L ik e lih o o d R a t io 1 . 4 1 7 2 .4 9 2 .4 8 0b .3 9 9 .5 6 1
F is h e r 's E x a c t T e 1s t. 4 3 1 .4 8 0b .3 9 9 .5 6 1
L in e a r - b y - L in e a r c b b
.0 2 8 1 .8 6 6 1 .0 0 0 .9 7 3 1 .0 0 0 .5 4 0 .4 5 9 .6 2 1
A s s o c ia t io n
N o f V a lid C a s e s 5 0
a .0 c e lls ( . 0 % ) h a v e e x p e c t e d c o u n t le s s t h a n 5 . T h e m in im u m e x p e c t e d c o u n t is 5 . 7 6 .
b .B a s e d o n 5 0 s a m p le d t a b le s w it h s t a r t in g s e e d 1 6 4 4 6 5 0 1 5 5 .
c .T h e s t a n d a r d iz e d s t a t is t ic is . 1 6 8 .

Symmetric M easu res

M onte Carlo Sig.


75% Confidence Interval
Value Approx. Sig. Sig. Lower Bound Upper Bound
Nom inal by Phi .168 .494 .480c .399 .561
Nom inal Cram er's V .168 .494 .480c .399 .561
N of Valid Cases 50
a. Not assum ing the null hypothesis.
b. Using the asym ptotic standard error assum ing the null hypothesis.
c. Based on 50 sam pled tables with starting seed 1644650155.

Sharekhan * age

60
Crosstab

age
20 to 40 years above 40 Total
sharekhan yes Count 12 14 26
% within sharekhan 46.2% 53.8% 100.0%
no Count 8 4 12
% within sharekhan 66.7% 33.3% 100.0%
dont know Count 6 6 12
% within sharekhan 50.0% 50.0% 100.0%
Total Count 26 24 50
% within sharekhan 52.0% 48.0% 100.0%

ANALYSIS: Out of 50 people 26 could recall the logo of Sarekhan and 12 could not and 12
people did not attempted it.
C h i- S q u a re T e s t s

M o n t e C a r lo S ig . ( 2 - s id e d ) M o n t e C a r lo S ig . ( 1 - s id e d )
A s y m p . S ig . 7 5 % C o n f id e n c e I n t e r v a l 7 5 % C o n f id e n c e I n t e r v a l
V a lu e df ( 2 - s id e d ) S ig . L o w e r B o u Un dp p e r B o u n dS ig . L o w e r B o u Un dp p e r B o u n d
P e a r s o n C h i- S q u a 1r e. 4 0a9 2 .4 9 4 . 6 0 b0 .5 2 0 .6 8 0
L ik e lih o o d R a t io 1 . 4 3 3 2 .4 8 8 .6 0 0b .5 2 0 .6 8 0
F is h e r 's E x a c t T e s1t . 4 1 4 . 6 0 b0 .5 2 0 .6 8 0
L in e a r - b y - L in e a r c b b
.1 8 9 1 .6 6 4 .8 4 0 .7 8 0 .9 0 0 .3 0 0 .2 2 5 .3 7 5
A s s o c ia t io n
N o f V a lid C a s e s 50
a .0 c e lls ( . 0 % ) h a v e e x p e c t e d c o u n t le s s t h a n 5 . T h e m in im u m e x p e c t e d c o u n t is 5 . 7 6 .
b .B a s e d o n 5 0 s a m p le d t a b le s w it h s t a r t in g s e e d 1 6 4 4 6 5 0 1 5 5 .
c . T h e s t a n d a r d iz e d s t a t is t ic is - . 4 3 4 .

Symmetric M easu res

M onte Carlo Sig.


75% Confidence Interval
Value Approx. Sig. Sig. Lower Bound Upper Bound
Nom inal by Phi .168 .494 .600c .520 .680
Nom inal Cram er's V .168 .494 .600c .520 .680
N of Valid Cases 50
a. Not assum ing the null hypothesis.
b. Using the asym ptotic standard error a ssum ing the null hypothesis.
c. Based on 50 sam p led ta bles with starting seed 1644650155.

Icici_direct * age

61
Crosstab

age
20 to 40 years above 40 Total
icici_direct yes Count 18 15 33
% within icici_direct 54.5% 45.5% 100.0%
no Count 4 4 8
% within icici_direct 50.0% 50.0% 100.0%
dont know Count 4 5 9
% within icici_direct 44.4% 55.6% 100.0%
Total Count 26 24 50
% within icici_direct 52.0% 48.0% 100.0%

ANALYSIS: Out of 50 people 33 could recall the logo of ICICI direct and 8 could not and 9
people did not attempted it.
C h i-S q u a re T e s t s

M o n t e C a r l o S ig . ( 2 - s i d eMd o) n t e C a r l o S i g . ( 1 - s id e d )
A s y m p . S ig . 7 5 % C o n f i d e n c e I n t e r v a 7l 5 % C o n f i d e n c e I n t e r v a l
V a lu e d f ( 2 - s id e d )S i g . L o w e r B oU upnpde r B o uSn igd . L o w e r B oU upnpde r B o u n d
P e a r s o n C h i - S q. 3u 0aa 4r e 2 . 8 5 9 . 9 4b 0 .9 0 1 .9 7 9
L i k e l i h o o d R a t i o. 3 0 4 2 .8 5 9 .9 4 0 b .9 0 1 .9 7 9
F is h e r ' s E x a c t T. 4e 1s 3t b
.9 4 0 .9 0 1 .9 7 9
L in e a r - b y - L in e a r c b b
.2 9 8 1 .5 8 5 .6 0 0 .5 2 0 .6 8 0 .4 2 0 .3 4 0 .5 0 0
A s s o c ia t io n
N o f V a l i d C a s e s5 0
a .4 c e l l s ( 6 6 . 7 % ) h a v e e x p e c t e d c o u n t le s s t h a n 5 . T h e m i n im u m e x p e c t e d c o u n t i s 3 . 8 4 .
b .B a s e d o n 5 0 s a m p l e d t a b le s w i t h s t a r t i n g s e e d 1 6 4 4 6 5 0 1 5 5 .
c .T h e s t a n d a r d i z e d s t a t i s t ic i s . 5 4 6 .

Symmetric M easu res

M onte Ca rlo Sig.


75% Confidence Interval
Value Approx. Sig. Sig. Lower Bound Upper Bou nd
Nom inal by Phi .078 .859 .940c .901 .979
Nom inal Cram er's V .078 .859 .940c .901 .979
N of Valid Cases 50
a. Not assum ing the null hypothesis.
b. Using the asym ptotic standa rd error a ssum in g the null hypothesis.
c. Based on 50 sam p led ta bles with starting seed 1644650155.

Angel * age

62
Crosstab

age
20 to 40 years above 40 Total
angel yes Count 13 11 24
% within angel 54.2% 45.8% 100.0%
no Count 5 7 12
% within angel 41.7% 58.3% 100.0%
dont know Count 8 6 14
% within angel 57.1% 42.9% 100.0%
Total Count 26 24 50
% within angel 52.0% 48.0% 100.0%

ANALYSIS: Out of 50 people 24 could recall the logo of Angel and 12 could not and 14
people did not attempted it.
C h i- S q u a re T e s t s

M o n t e C a r lo S ig . ( 2 - s id e d ) M o n t e C a r lo S ig . ( 1 - s id e d )
A s y m p . S ig . 7 5 % C o n fid e n c e In te r v a l 7 5 % C o n fid e n c e In t e r v a l
V a lu e df ( 2 - s id e d ) S ig . L o w e r B o u nU dp p e r B o u n d S ig . L o w e r B o u nU dp p e r B o u n d
P e a r s o n C h i- S q u a r e.7 0 a7 2 .7 0 2 .7 8 b0 .7 1 3 .8 4 7
L ik e lih o o d R a tio .7 0 8 2 .7 0 2 b
.7 8 0 .7 1 3 .8 4 7
F is h e r 's E x a c t T e s t .7 4 8 b
.7 8 0 .7 1 3 .8 4 7
L in e a r - b y - L in e a r c b b
.0 0 4 1 .9 4 7 1 .0 0 0 .9 7 3 1 .0 0 0 .4 2 0 .3 4 0 .5 0 0
A s s o c ia tio n
N o f V a lid C a s e s 50
a .0 c e lls ( . 0 % ) h a v e e x p e c t e d c o u n t le s s th a n 5 . T h e m in im u m e x p e c te d c o u n t is 5 . 7 6 .
b .B a s e d o n 5 0 s a m p le d ta b le s w ith s ta r tin g s e e d 1 6 4 4 6 5 0 1 5 5 .
c . T h e s t a n d a r d iz e d s ta tis tic is - .0 6 6 .

Symmetric Measures

Monte Carlo Sig.


75% Confidence Interval
Value Approx. Sig. Sig. Lower Bound Upper Bound
Nominal by Phi .119 .702 .780 c .713 .847
Nominal Cramer's V .119 .702 .780 c .713 .847
N of Valid Cases 50
a. Not assuming the null hypothesis.
b. Using the asymptotic standard error assuming the null hypothesis.
c. Based on 50 sampled tables with starting seed 1644650155.

IIFL * age

63
Crosstab

age
20 to 40 years above 40 Total
IIFL yes Count 15 11 26
% within IIFL 57.7% 42.3% 100.0%
no Count 6 3 9
% within IIFL 66.7% 33.3% 100.0%
dont know Count 5 10 15
% within IIFL 33.3% 66.7% 100.0%
Total Count 26 24 50
% within IIFL 52.0% 48.0% 100.0%

ANALYSIS: Out of 50 people 26 could recall the logo of IIFL and 9 could not and 15
people did not attempted it.
C h i- S q u a re T e s ts

M o n t e C a r lo S ig . ( 2 - s id e d ) M o n t e C a r lo S ig . ( 1 - s id e d )
A s y m p . S ig . 7 5 % C o n f id e n c e In t e r v a l 7 5 % C o n f id e n c e I n t e r v a l
V a lu e df ( 2 - s id e d ) S ig . L o w e r B o u Un dp p e r B o u n dS ig . L o w e r B o u Un dp p e r B o u n d
P e a r s o n C h i- S q u a3r .e2 0a7 2 .2 0 1 . 1 6 b0 .1 0 0 .2 2 0
L ik e lih o o d R a t io 3 . 2 5 6 2 .1 9 6 . 1 6 b0 .1 0 0 .2 2 0
F is h e r 's E x a c t T e s3t . 1 1 5 .1 6 0b .1 0 0 .2 2 0
L in e a r - b y - L in e a r c b b
1 .8 6 4 1 .1 7 2 .2 4 0 .1 7 1 .3 0 9 .1 8 0 .1 1 7 .2 4 3
A s s o c ia t io n
N o f V a lid C a s e s 50
a .2 c e lls ( 3 3 .3 % ) h a v e e x p e c t e d c o u n t le s s t h a n 5 . T h e m in im u m e x p e c t e d c o u n t is 4 . 3 2 .
b .B a s e d o n 5 0 s a m p le d t a b le s w ith s t a r t in g s e e d 1 6 4 4 6 5 0 1 5 5 .
c . T h e s t a n d a r d iz e d s ta t is t ic is 1 . 3 6 5 .

Symmetric Measures

Monte Carlo Sig.


75% Confidence Interval
Value Approx. Sig. Sig. Lower Bound Upper Bound
Nominal by Phi .253 .201 .160c .100 .220
Nominal Cramer's V .253 .201 .160c .100 .220
N of Valid Cases 50
a. Not assuming the null hypothesis.
b. Using the asymptotic standard error assuming the null hypothesis.
c. Based on 50 sampled tables with starting seed 1644650155.

Indiabulls * age

64
Crosstab

age
20 to 40 years above 40 Total
indiabulls yes Count 5 7 12
% within indiabulls 41.7% 58.3% 100.0%
no Count 13 10 23
% within indiabulls 56.5% 43.5% 100.0%
dont know Count 8 7 15
% within indiabulls 53.3% 46.7% 100.0%
Total Count 26 24 50
% within indiabulls 52.0% 48.0% 100.0%

ANALYSIS: Out of 50 people 12 could recall the logo of INDIABULLS and 23 could not
and 15 people did not attempted it.
C h i- S q u a re T e s t s

M o n t e C a r lo S ig . ( 2 - s id e d ) M o n t e C a r lo S ig . ( 1 - s id e d )
A s y m p . S ig . 7 5 % C o n f id e n c e I n t e r v a l 7 5 % C o n f id e n c e I n t e r v a l
V a lu e df ( 2 - s id e d ) S ig . L o w e r B o uUn pd p e r B o u n dS ig . L o w e r B o uUn pd p e r B o u n d
P e a r s o n C h i- S q u a .r7e1 a2 2 .7 0 0 . 7 2 b0 .6 4 7 .7 9 3
L ik e lih o o d R a t io . 7 1 4 2 .7 0 0 .7 2 0b .6 4 7 .7 9 3
F is h e r 's E x a c t T e s.t7 5 8 .7 2 0b .6 4 7 .7 9 3
L in e a r - b y - L in e a r c b b
.3 0 4 1 .5 8 2 .6 2 0 .5 4 1 .6 9 9 .3 6 0 .2 8 2 .4 3 8
A s s o c ia t io n
N o f V a lid C a s e s 5 0
a .0 c e lls ( . 0 % ) h a v e e x p e c t e d c o u n t le s s t h a n 5 . T h e m in im u m e x p e c t e d c o u n t is 5 . 7 6 .
b .B a s e d o n 5 0 s a m p le d t a b le s w it h s t a r t in g s e e d 1 6 4 4 6 5 0 1 5 5 .
c .T h e s t a n d a r d iz e d s t a t is t ic is - . 5 5 1 .

Symmetric Measures

Monte Carlo Sig.


75% Confidence Interval
Value Approx. Sig. Sig. Lower Bound Upper Bound
Nominal by Phi .119 .700 .720 c .647 .793
Nominal Cramer's V .119 .700 .720 c .647 .793
N of Valid Cases 50
a. Not assuming the null hypothesis.
b. Using the asymptotic standard error assuming the null hypothesis.
c. Based on 50 sampled tables with starting seed 1644650155.

HDFC * age

65
Crosstab

age
20 to 40 years above 40 Total
HDFC yes Count 8 4 12
% within HDFC 66.7% 33.3% 100.0%
no Count 10 15 25
% within HDFC 40.0% 60.0% 100.0%
dont know Count 8 5 13
% within HDFC 61.5% 38.5% 100.0%
Total Count 26 24 50
% within HDFC 52.0% 48.0% 100.0%

ANALYSIS: Out of 50 people 12 could recall the logo of Karvy and 25 could not and 13
people did not attempted it.
C h i-S q u a re T e s t s

M o n t e C a r lo S ig . ( 2 - s id e d ) M o n t e C a r lo S ig . ( 1 - s id e d )
A s y m p . S ig . 7 5 % C o n f id e n c e I n t e r v a l 7 5 % C o n f id e n c e In t e r v a l
V a lu e df ( 2 - s id e d ) S ig . L o w e r B o u Un dp p e r B o u n dS ig . L o w e r B o u Un dp p e r B o u n d
P e a r s o n C h i- S q u a 2r e. 9 5a0 2 .2 2 9 . 1 4 b0 .0 8 4 .1 9 6
L ik e lih o o d R a tio 2 . 9 8 5 2 .2 2 5 . 1 4 b0 .0 8 4 .1 9 6
F is h e r 's E x a c t T e s2t . 8 7 7 .1 4 0b .0 8 4 .1 9 6
L in e a r - b y - L in e a r c b b
.0 4 3 1 .8 3 7 .7 8 0 .7 1 3 .8 4 7 .4 4 0 .3 5 9 .5 2 1
A s s o c ia tio n
N o f V a lid C a s e s 50
a .0 c e lls ( . 0 % ) h a v e e x p e c t e d c o u n t le s s t h a n 5 . T h e m in im u m e x p e c t e d c o u n t is 5 . 7 6 .
b .B a s e d o n 5 0 s a m p le d ta b le s w it h s t a r t in g s e e d 1 6 4 4 6 5 0 1 5 5 .
c . T h e s t a n d a r d iz e d s t a t is t ic is . 2 0 6 .

Symmetric M easu res

M onte Carlo Sig.


75% Confidence Interval
Value Approx. Sig. Sig. Lower Bound Upper Bound
Nom inal by Phi .243 .229 .140c .084 .196
Nom inal Cram er's V .243 .229 .140c .084 .196
N of Valid Cases 50
a. Not assum ing the null hypothesis.
b. Using the asym ptotic standard error assum ing the null hypothesis.
c. Based on 50 sam pled tables with starting seed 1644650155.

Anagram * age

66
Crosstab

age
20 to 40 years above 40 Total
anagram yes Count 5 6 11
% within anagram 45.5% 54.5% 100.0%
no Count 16 9 25
% within anagram 64.0% 36.0% 100.0%
dont know Count 5 9 14
% within anagram 35.7% 64.3% 100.0%
Total Count 26 24 50
% within anagram 52.0% 48.0% 100.0%

ANALYSIS: Out of 50 people 11 could recall the logo of ANAGRAM and 25 could not and
14 people did not attempted it.

Symmetric Measures

Monte Carlo Sig.


75% Confidence Interval
Value Approx. Sig. Sig. Lower Bound Upper Bound
Nominal by Phi .250 .210 .140 c .084 .196
Nominal Cramer's V .250 .210 .140 c .084 .196
N of Valid Cases 50
a. Not assuming the null hypothesis.
b. Using the asymptotic standard error assuming the null hypothesis.
c. Based on 50 sampled tables with starting seed 1644650155.

67
COMPANY NAME Calculated Value Tabulated Value
(as per table shown above)
KARVY 3.285 2.773

GEOJIT BNP Paribas 0.936 2.773

KOTAK Securities 1.409 2.773

SHAREKHAN 1.409 2.773

ICICI direct 0.304 2.773

ANGEL STOCKBROKING LTD. 0.707 2.773

IIFL 3.207 2.773

INDIABULLS 0.712 2.773

HDFC Securities 2.950 2.773

ANAGRAM CAPITAL LTD. 3.19 2.773

CONCLUSION: -

Since, the tabulated value is more than the calculated value in most of the
companies therefore, the null hypothesis is accepted.

In case of Karvy, IIFL, HDFC and Anagram Capital Ltd. have tabulated values less
than calculated values.

So, we can conclude there is no relation between age and recalling of logos of
the companies.

7- ) Reasons why you chose other company and not Anagram Capital Limited?

68
RESPONSE
Ignorance 22
Negative publicity 4
Satisfied with current broker 20
Others 4
TOTAL 50

FINDINGS

69
 According to the survey most of the customers of “Anagram Capital Ltd” says that they
are satisfied with the operational services and procedures of the company but need to pay
attention on customer relationship.
 Main purposes of investments are capital appreciation.
 People pay more emphasis on brokerage than service provided by brokerage houses.
 Angel stock broking ltd. came out to be a leading company on the following points:
• Brokerage
• Fees charged
• Maximum customers
• Customer satisfaction
• Awareness

SUGGESTIONS TO ANAGRAM CAPITAL LIMITED


 Improvement in the account opening & contract notice procedure is required.
 There should be a limited number of clients under the relationship manger, so that he
can handle new as well as old customers properly.
 Some promotional activities are required for the awareness of the customer, seminars
should be held for providing information to prospective and present customers.
 The company officials should maintain healthy relationship with their clients

LIMITATIONS
 Size of the research may not be substantial.
 There was lack of time on the part of respondents.
 There may be biasness in information by market participant.
 Due to limitation of time a sample size of only 50 respondents were chosen.
 The sample for research was chosen only from a limited area.
 Some of the respondents may be biased in giving responses.
 Complete data was not available due to company privacy and secrecy.

70
CONCLUSION

On the basis of the study it is found that Angel Stock Broking Ltd is better services provider
than the other stockbrokers because of their timely research and personalized advice on what
stocks to buy and sell.

Apart from this Anagram Capital Ltd. is also an upcoming challenging competitor to Angel.
Though Anagram has not flourished as a leading company, but still has a long way to go and
can acquire a place in the lead in the forthcoming years.

As it has not been many years when Anagram has opened its branch office in Kanpur so still
the awareness is quite low, so Anagram should focus on more and more promotional activities
to gain high customer response. The company should also organize seminars and similar
activities to enhance the knowledge of prospective and existing customers, so that they feel
more comfortable while investing in the stock market.

71
APPENDIX

72
USER QUESTIONNAIRE
Dear Respondent,

The answers that you give are highly appreciated. Please provide the information that
is requested for. Confidentiality is guaranteed and no third party will have access to your
details.

Personal information

Name…………………………………… Address……………………………………………
Contact No.…………………………… E-Mail address…………………………………….

Sex – (a) Male (b) Female Marital status – (a) Married (b) Unmarried

Age – (a) 20-30 (b) 30-40 (c) 40-50 (d) 50-60 (e) Above 60 years

Income - (a) 100,000 or less (b) 100001 to 200000 (c) 200001 to 300000
(d) Above Rs.300000

Education - (a) Under graduate (b) Graduate (c) Post graduate (d) Others

Q1- What is your mode of saving?

a) Fixed Deposits b) Insurance c) Stock market d) Mutual funds e) Others

Q2- What is the basic purpose of your investment?


a) Liquidity b) Returns c) Capital appreciation d) Tax benefits
e) Risk covering f) Others

Q3- Are you a trader or an investor?

___________________________________________

Q4- If you are an investor then what is your portfolio size?

a) 0-5 Lac b) 5-10 Lac c) 10-20 Lac d) More than 20 Lac

Q5- What is the time horizon of your investment?

a) 1-30 days b) 1-6 months c) More than 6 months d) Depends upon profit

Q6- How did you find out about our products and services?

(a) Media (television, newspaper, radio) (b) Internet (c) Word of mouth (d) Other

73
Q7- Rate the following elements of Anagram Capital Limited? (Tick box for each point)

Excellent Very Good Fair Poor


good
Range of products and services offered to
meet your investment needs
Quality of service

Knowledge of advisors
Customer relationship
Ability to resolve problems
Fees and brokerage charged
Overall satisfaction

Q8- Rate the online services offered by Anagram Capital Limited on the following
points: (Tick box for each point)

Excellent Very Good Fair Poor


good
Ease in trading
User menus layout on screen
Easy navigation
Switching between equity and commodity
accounts

Q9- How likely are you to recommend Anagram Capital Ltd. to someone you know?

(a) Yes (b) No

FEEDBACK (if any)

74
NON - USER QUESTIONNAIRE

Personal information

Name……………………………………Address…………………………………………

Contact No.………………………… E-Mail address…………………………………….

Sex – (a) Male (b) Female Marital status – (a) Married (b) Unmarried

Age – (a) 20-30 (b) 30-40 (c) 40-50 (d) 50-60 (e) Above 60 years

Income - (a) 100,000 or less (b) 100001 to 200000 (c) 200001 to 300000
(d) Above Rs.300000

Education - (a) Under graduate (b) Graduate (c) Post graduate (d) Others

Q1- Do you have a pan card?


(a) Yes (b) No

Q2- Are you a trader or an investor? __________________________________________

Q3- If you are an investor then what is your portfolio size?

a) 0-5 Lac b) 5-10 Lac c) 10-20 Lac d) More than 20 Lac

Q4- What is the time horizon of your investment?

a) 1-30 days b) 1-6 months c) more than 6 months d) Depends upon the
profit

Q5- Your preferred medium of receiving research report and tips from your dealer?

a) SMS facility b) Instant messaging c) e-mail d) Others

Q6- Who is your current broker?


a) Karvy b) Geojit BNP Paribas c) Kotak securities Limited
d) Sharekhan e) ICICI direct f) Angel stock broking limited
g) India Infoline Security Private Limited h) Indiabulls Securities Limited
i) HDFC securities j) Others

75
Q7-Are you satisfied with your current broking firm?
(a) Yes (b) No

Q8- What is the reason for your satisfaction?


(a) Services (b) Brokerage (c) Operating expenses (d) Others

Q9- Write the name of the brand which comes immediately with respect to following
logos?

---------------- -------------- ---------------- -----------------

---------------------- ----------------------- ---------------------

-------------------- ------------------------ ------------------------

Q10 – Reasons why you chose other company and not Anagram Capital Limited?
(a) Ignorance (b) Negative publicity (c) Satisfied with current broker (d) Others

76
ABBREVIATIONS

BSE Bombay Stock Exchange


CSDL Central Securities Depository Limited
CARE Credit Analysis & Research Limited
CRISIL Credit Rating Information Services of India Limited
F&O Futures and Options
FPO Follow up Public Offering
IISL India Index Services & Products Ltd.
ICRA Investment Information and Credit Rating Agency of India
NCDEX National Commodity and Derivatives Exchange Ltd.
NSCCL National Securities Clearing Corporation Limited
CDSL Central Depositories Services Ltd.
DRF Demat Request Form
DCA Department of Company Affairs
DEA Department of Company Affairs
DP Depository Participant
EPS Earnings Per Share
FI Financial Institution
FII Foreign Institutional Investors
FMC Forward Markets Commission
IPO Initial Public Offer
ISIN International Securities Identification Number
NEAT National Exchange for Automated Trading
NSDL National Securities Depository Limited
NSE National Stock Exchange
NAV Net Asset Value
NYSE New York Stock Exchange
NCFM NSE’ Certification in Financial Markets
OTC Over The Counter
RRF Remat Request Form
RBI Reserve Bank of India
SBTS Screen Based Trading System
T+2 Second day from the trading day
SEBI Securities and Exchange Board of India
SAT Securities Appellate Tribunal
SCRA Securities Contract (Regulation) Act
SCRR Securities Contract (Regulation) Rules
S&P Standard & Poor
ICSE Inter-Connected Stock Exchange
CTCL Computer to Computer Link
VSAT’s Very Small Aperture Terminus

NIFTY AND SENSEX PAST READINGS VARIATIONS


77
BIBLIOGRAPHY

78
 G C. Beri – Marketing Research
 TATA Mc Graw-Hill Publishing Company Ltd.

 C.R.Kothari – Research Methodology


 New Age International Ltd.

 M.D. Rashikh Irfan -- Stock exchanges in India

WEBLIOGRAPHY

 http://www.anagram.co.in
 http://www.moneycontrol.com
 http://www.capitaline.com
 http://www.icicidirect.com
 http://www.hdfcsecurity.com
 http://www.karvy.com
 http://www.bseindia.com
 http://www.nseindia.com
 http://www.nseindia.com/content/indices/ind_niftylist.csv
 http://www.tradersedgeindia.com/bse_sensex.htm
 http://www.indiahowto.com/what-is-sensex-nifty.html
 http://shabbir.in/nifty-listed-companies/
 http://www.moneycontrol.com/sensex/bse/sensex-live

79