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HVIT_2102_2202_2YR_BTECH_DMPO_0120
SESSION – 1
My life, my decision
Warm Up Activity
mind
money
mistakes
Your responsibilities
As well as having rights you also have responsibilities. Responsibilities are about how you should treat other people.
Responsibilities are also about things you need to do for yourself, your family and your community. Sometimes, your
decisions will affect other people. You should tell other people about decisions that will affect them. You must also
follow the law. If you are not sure what the law says, you can ask someone to help you find out.
Think and Tell or Write
Can you think of a time when someone did not understand you or your decision? What did you do?
Remember
● Some people need extra help to talk, like using pictures or talking machines.
● You can ask for extra help to make sure people understand you.
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DECISION MAKING PLANNING ORGANIZING
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When you choose someone to help you make decisions, think about some someone who is good at listening and will
let you decide. Sometimes, you might want more than one supporter. Or you might choose different supporters for
different decisions. Some people have a group of supporters who work together, called a circle of support.
When you are happy with all the information you have found out, it is time for you to make your decision! This bit is
up to you – it’s your decision and your supporter cannot tell you what to do. Your supporter can talk about your
decision with you, to make sure you are happy with what you have decided.
After you have made your decision, you could ask your supporter to help you tell everyone who needs to know what
you have decided. You might want your supporter to write a letter or talk to other people about your decision. If you
have decided to buy something, your supporter could go with you to the shop to buy it.
Later on, you can think about how your decision worked out. You and your supporter could:
● Talk about how the decision worked and whether it turned out the way you wanted
● Think about what to do if you are not happy with the way the decision worked out
● Ask people in your life what they think about your decision
● Will your decision mean someone has to change the way they do things? If your decision is going to affect
someone else, you could talk to them about it and ask what they think.
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Sometimes your supporter should not support you because your decision could affect them too much. For example, if
you are thinking about giving them money. Someone else should support you to decide whether this is the best thing
to do. The person you talk to if you have any problems with your supporter might be a family member, carer or a
colleague from a service you use.
Choice 1:
Choice 2:
Choice 3:
What are the good things about each choice? What are the bad things about each choice?
Choice 1: Choice 1:
Choice 2: Choice 2:
Choice 3: Choice 3:
How did this decision turn out for me? (Write down your thoughts later)
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DECISION MAKING PLANNING ORGANIZING
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Decision making is becoming the basis of competitive advantage and value creation for organisations. Improving
decision making could be the key to superior business performance if global markets give all organisations access to
similar resources and competition causes many business processes to converge on world-class standards. The quality
of decision making could become the key differentiator and link in the value chain as illustrated below.
The decision making process can be illustrated as a proposal considered by decision makers in the context of the
organisation and its strategic position. Alternatives, risks and potential outcomes are considered and then a decision
is reached. There may also be a post audit and a feedback loop. The decision making process is subject to human error
as the decision makers have personalities, prejudices and a self-interest bias. Importantly, they have different
attitudes to and appetites for risk.
There is an opportunity here for management to improve decision making through their role. An effective decision
making process:
● share insights
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DECISION MAKING PLANNING ORGANIZING
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Governance
The board provides the overall enterprise governance of the organisation. This means that it exercises effective
oversight of both the conformance and performance aspects of the organisation. The formal planning process
provides the strategic context, brand values and budgetary constraints in which decisions are made.
Mindset
Decisions are taken in the general context of the organisation’s overall strategic direction, ethics and culture by
individuals with their own prejudices and attitudes in the context of the issue being considered. The potential impact
of prejudice in the organisational culture and people’s attitudes and behaviour cannot be underestimated.
Management can help to ensure that alternatives are considered properly and decision making is evidence based.
Issue Framed
This is a key step. Issues must be properly framed to balance a broad view with efficient focus. Appropriate parties
must be engaged. Stakeholders’ interests are taken into account in determining the objectives at this stage.
Information Assembling
This involves the provision of insightful information to describe the business’s current financial and competitive
position. Information is also assembled for a business proposal(s), the value for customers and the impact on the
organisation’s value chain. The risks involved require close co-operation or partnering with the business.
Alternatives Selection
Alternatives should be selected on the basis of evidence and analysis rather than personal opinions. Risks must be
identified as either ‘deal-breakers’ or issues to be managed. Management can facilitate unbiased, evidence based
decision making. They can provide consistent quantitative and qualitative analysis of the situation and proposals.
Decisions
The decision maker(s) should have the authority to take the decision. Role clarity and understanding is important
here so that decisions are reached efficiently and not delayed or swayed by other interested parties.
Feedback
Trial and error may be allowed as tactical experiments within acceptable risk parameters, but repeating past mistakes
should be inexcusable. The decision and matters considered should be properly documented for post audit or learning
purposes. The outcome of past decisions should be captured as part of the corporate memory to ensure that lessons
are learnt.
Decision making is, therefore, the selection of one best alternative for doing a work. It is a choice made by the decision
maker about what should and should not be done in a given situation.
According to George Terry, “Decision making is the selection based on some criteria from two or more possible
alternatives”.
Though there are many alternatives available to a manager, he has to choose the best out of them on the basis of the
above definitions.
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DECISION MAKING PLANNING ORGANIZING
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SESSION – 2
Types of Decision
There are many ways of classifying decision in an organisation but the following types of decisions are
important ones:
Strategic decisions on the other hand are relatively more difficult. They influence the future of the business and
involve the entire organization. Decisions pertaining to objective of the business, capital expenditure, plant layout,
production etc., are examples of strategic decisions.
The non-programmed decisions are complex and deserve a specific treatment. A crisis situation also constitutes a
nonprogrammed decision for companies. For example, the leadership of Nutrorim was facing a tough decision. They
had recently introduced a new product, ChargeUp with Lipitrene, an improved version of their popular sports drink
powder, ChargeUp. But a phone call came from a state health department to inform them that several cases of
gastrointestinal distress had been reported after people consumed the new product. Nutrorim decided to recall
ChargeUp with Lipitrene immediately. Two weeks later, it became clear that the gastrointestinal problems were
unrelated to ChargeUp with Lipitrene. However, the damage to the brand and to the balance sheets was already done.
This unfortunate decision caused Nutrorim to rethink the way decisions were made under pressure so that they now
gather information to make informed choices even when time is of the essence.
Routine decisions are of repetitive nature and hence, require relatively little consideration. It may be seen that basic
decisions generally relate to strategic aspects, while routine decisions are related to tactical aspects of an
organization.
On the other hand, personal decisions are those which an executive takes in his individual capacity but not as a
member of organization.
On the other hand, planned decisions are linked to the objectives of organization. They are based on facts and involve
the scientific process in problem solving.
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Operating decisions are those which are taken by lower management for the purpose of executing policy decisions.
Operating decisions relate mostly to the decision marker’s own work and behaviour while policy decisions influence
work or behaviour pattern of subordinates.
The size of the advertising budget is a policy decision but selection of media would be an example of administrative
decision.
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DECISION MAKING PLANNING ORGANIZING
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SESSION – 3
Further, in the interest of the company it has been suggested that the policy matter decision must be left with the top
management and leave the ordinary day to day routine matter decisions to the various departmental heads. External,
Social, Political and Economic environment also influence decision-making. But instable political conditions in the
country are not conducive to important decision-making.
3. Psychological Elements
In psychological elements personal traits like preferences, intellectual maturity experience, educational standard,
social and religious designation and status etc., of the person responsible for the decision-making also exert great
influence on decision-making.
Further in company the manager’s habits, temperament, social environment, upbringing domestic life and political
learning’s all have to trace his choice of alternative, consequently on his decisions.
4. Timing of Decisions
Decisions must be taken at the appropriate time keeping in view the prevailing conditions. Marketing aim should also
be taken into consideration and time required for achieving the aim. Any decision taken in time leaves a lasting
impression on the mind of those who are affected by the decision.
5. Communication of Decisions
When a particular decision has been taken it must be communicated properly in time to the persons concerned.
Decision should be communicated to the subordinate executives in a courteous, simple and understandable language.
There should not be any ambiguity in the language written. It should be in a vary simple language.
6. Participation of Employees
Participation of the employees in decision-making makes its implementation easier. Employees participation has
certain advantages and it ensures loyalty of the employees towards the organisation. It arouses the feeling of oneness
with the company and the decision taken are considered as superior. It helps in enhancing the efficiency of the
organisation which helps in attaining the goals of the organisation.
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Decision-making conditions
Case Study1
Our restaurants face customer complaints as a routine part of doing business. Because this is a recurring problem for
restaurants (it may be regarded as a programmed decision).
Solution???
In general there are three different types of condition under which managers take decisions.
The first condition is certainty, which means that the available alternatives and their costs or benefits are certain. In
other words, managers know with certainty that particular alternatives will lead to definite outcomes and there is no
element of doubt.
The second condition is risk. Under the risk condition, all available choices and their potential costs and benefits are
known, but the outcomes are sometimes in doubt. So, while the alternatives are known, the outcomes are unknown.
An example of a risk condition is the throw of a die: the alternatives (one to six) are known, but the outcome is not
known – there is a one-in-six chance of each number coming up.
The final condition is uncertainty, under which the available alternatives, the likelihood of their occurrence and the
outcomes are all unknown. Decisions made under uncertainty are the most difficult to take because of this lack of
concrete knowledge. Such decisions tend to be ambiguous, intangible and highly unusual.
For example, if an employee received a Rs1,000 bonus when everyone else received a Rs.2,000 bonus, should this be
viewed as a gain or as a loss? The answer depends on the individual and whether the reference point is the employee’s
original salary (gain) or a comparison with others (loss).
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DECISION MAKING PLANNING ORGANIZING
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The decision was the product of a negative decision frame. Coca-Cola’s share of the market had been steadily declining
and the company’s options were to make no changes and continue to decline, or to take the risky option to change the
formula. In essence, the choice was between certain loss or risk, and the company chose the latter. As it turned out,
though, the decision the company made resulted in more short-term losses than anticipated.
SESSION - 4
While decision making without planning is fairly common, it is often not appealing. Planning allows decisions to be
made in a much more comfortable and intelligent way. Planning even makes decisions easier by providing guidelines
and goals for the decision. We might even say that planning is a type of decision simplification technique.
A simple example would be planning to buy a house or a car. Rather than having to decide between buying the item
right now with all cash or never having it, you can plan to buy it over several years by making payments. Or, you might
combine this plan with the plan to buy a smaller house and add rooms later as they could be afforded. By planning you
can thus accomplish things that might otherwise look impossible.
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DECISION MAKING PLANNING ORGANIZING
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Nature of Planning
● Planning is goal oriented – Plans arise from objectives. Objectives provide guidelines for planning.
● It is a primary function – Planning provides the basis foundation from which all future management
functions arise.
● Planning is All Pervasive: Planning is a function of all managers. It is needed and practiced at all managerial
levels. Planning is inherent in everything a manager does.
● Planning is a Mental Exercise: Planning is a mental process involving imagination, foresight and sound
judgment. Planning compels managers to abandon guesswork and wishful thinking. It makes them think in a
logical and systematic manner.
● Planning Involves Choice: Planning essentially involves choice among various alternative courses of action. If
there is one way of doing something, there is no need for planning. The need for planning arises only when
alternatives are available.
● Planning is Forward Looking: Planning means looking ahead and preparing for the future. It means peeping
into the future, analyzing it and preparing for it. Managers plan today with a view to flourish tomorrow.
Without planning, business becomes random in nature and decisions would become meaningless, adhoc
choices.
● Planning is Flexible: Planning is based on a forecast of future events. Since future is uncertain, plans should be
reasonably flexible. When market conditions change, planners have to make necessary changes in the existing
plans.
● Planning is an Integrated Process: Plans are structured in a logical way wherein every lower-level plan
serves as a means to accomplish higher level plans. They are highly interdependent and mutually supportive.
● Planning Includes Efficiency and Effectiveness: Plans aim at deploying resources economically and
efficiently. They also try to accomplish what has been actually targeted. The effectiveness of plans is usually
dependent on how much it can contribute to the predetermined objectives.
Once a manager set goals and develops plans, his next function is organizing that are identified as necessary by the
plan to reach the goal.
Organizing involves determining how activities and resources are to be assembled and coordinated. The purpose of an
organization structure is to create an environment for the best human performance.
The structure must define the task to be done. The rules so established must also be designed in light of the abilities
and motivations of the people available. Organizing is deciding where decisions will be made, who will do what jobs
and tasks, who will work for whom, and how resources will assemble.
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DECISION MAKING PLANNING ORGANIZING
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Managements need to seriously consider how they wish to structure the organization. Some of the critical factors that
need to be considered are −
The functional structure is the most common model found in most organizations. Organizations with such a structure
are divided into smaller groups based on specialized functional areas, such as operations, finance, marketing, Human
Resources, IT, etc.
Organizations that cover a span of geographic regions structure the company according to the geographic regions they
operate in. This is typically found in organizations that go beyond a city or state limit and may have customers all
across the country or across the world.
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A matrix structure is organized to manage multiple dimensions. It provides for reporting levels both horizontally as
well as vertically and uses cross-functional teams to contribute to functional expertise. As such employees may belong
to a particular functional group but may contribute to a team that supports another program.
Divisional
Larger companies that operate across several horizontal objectives sometimes use a divisional organizational
structure.
This structure allows for much more autonomy among groups within the organization. One example of this is a
company like General Electric. GE has many different divisions including aviation, transportation, currents, digital and
renewable energy, among others.
The working relationships — vertical and horizontal associations between individuals and groups — that exist within
an organization affect how its activities are accomplished and coordinated.
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