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Hispanic

Payphone

Kiosk Advertising

Media Kit

AdsOnTarget is a proud member of the OAAA and TAB.

Mason Harris 301-770-1122, mharris@adsontarget.com | Mark Miller 561-641-3501, mark@oohmediausa.com


¡Acercándose más!

Everywhere
Everywhere there are high concentrations of Latinos there are AdsOnTarget StreetBoard®
payphone advertising sites. Thousands of them. With tons of potential buyers walking past them,
standing near them, looking at them and using them, all exposed to your ads. Everyday, all day
and all night, too. In Top Hispanic markets throughout the US.

In All the Right Places


At high traffic locations near grocery stores, bodegas, shopping centers, c-stores, drug stores,
restaurants, fast food places, near bus stops and on the streets. At eye-level and street level and
at entrances to lots of places. Right where your ads will get seen the most. Buy an entire market or
just a small piece. Target by % Hispanic, distance from your stores, or using quintile analysis. We’ll
select the best locations to get your ads seen by your target customers.

Working Hard
For Branding. Awareness. Increasing Reach and Building Frequency. Sharpening your media mix.
Supporting Promotions. Celebrating Cinco de Mayo, or Colle Ocho. Getting the message closer to
retail when buying decisions are being made.

At Just the Right Price


For clients with budgets big and small. Let AdsOnTarget build a plan for you. You’ll be surprised
just how reasonable prices can be. Just contact us and we’ll get you the quotes you need, pronto.

AdsOnTarget is a proud member of the OAAA and TAB.

Mason Harris 301-770-1122, mharris@adsontarget.com | Mark Miller 561-641-3501, mark@oohmediausa.com


Segmentando

Back up your campaign with dead-on targeting.


Think.
• Every supermarket has a payphone right outside.
• Every gas station has one too.
• Every fast food location has one nearby.
• Every bus station.
• Truck Stops have lots.
• They’re all around college campuses.
• They’re downtown in the business areas.
• They’re in shopping centers. All kinds of places to deliver your message to
your customers.

Target anybody. Or everybody.


Geographic: Pick a zip code. A big city. A small one. Even a neighborhood.
Demographics: Age. Income. Sex and more.
Psychographic: Working women. Sports fans. Music lovers.
Specific locales: Shopping centers, convenience stores, business districts and
more.

Need some proof?


Borders Books and MusicStores wanted to reach all kinds of adults near its 440
stores in over 100 DMAs, from Maine to Hawaii. Western Union’s goal was to
reach Hispanics near points of purchase in Florida, Pennsylvania, Texas and
California. Comcast Cable Latino wanted to cost-efficiently target Hispanics in
Baltimore. AdsOnTarget got the job done for them all! Telemundo bought in one
market, then another and is adding more.

AdsOnTarget is a proud member of the OAAA and TAB.

Mason Harris 301-770-1122, mharris@adsontarget.com | Mark Miller 561-641-3501, mark@oohmediausa.com


El Producto

The StreetBoard® - StreetBoards®


are vinyl posters placed on the outsides of
StreetBoards® payphone enclosures at high traffic locations.
“Outdoor Pedestrian Billboards”. One StreetBoard® goes on each side of the
payphone kiosk at locations where both side
will be visible to those going by.

Especificaciones del Producto


Product Specifications: 26”H x 8”W live copy area. 36”H x 9”W cut size. 8” background only
top. 2” background only bottom. .5” background only each side. UV inks with a minimum two-year life.

Production: Production ready artwork files delivery required twenty (20) working days prior to the
posting date to AdsOnTarget’s specified printer. Advertiser may produce the ads. Posters are must be
delivered to AdsOnTarget’s installers in each market a minimum of five (5) working days prior to the
scheduled posting date.

Creative Options: Advertisers may choose to have utilize more than one creative execution for
the same product or service with no added posting charge. English and Spanish versions of ads may
be posted at the same location at no extra cost.

Verification: In addition to whatever verification pictures are required, advertisers will receive
picture verification from a minimum of 50% of all locations.

AdsOnTarget is a proud member of the OAAA and TAB.

Mason Harris 301-770-1122, mharris@adsontarget.com | Mark Miller 561-641-3501, mark@oohmediausa.com


Mercados

Available in the following Markets:

ALBUQUERQUE-SANTA FE ODESSA-MIDLAND
AMARILLO ORLANDO
ATLANTA PALM SPRINGS
AUSTIN PHILADELPHIA
BAKERSFIELD PHOENIX
BOSTON PORTLAND, OR
CHICAGO RALEIGH-DURHAM
COLORADO SPRINGS-PUEBLO SACRAMENTO-STOCKTON-
CORPUS CHRISTI SALT LAKE CITY
DENVER SAN ANTONIO
DETROIT SAN DIEGO
EL PASO SAN FRANCISCO-OAKLAND
FRESNO-VISALIA SANTA BARBARA
HARTFORD & NEW HAVEN SARASOTA
HOUSTON TAMP-ST. PETERSBURG
LAREDO TUCSON-NOGALES
LAS VEGAS WACO-TEMPLE-BRYAN
LOS ANGELES WASHINGTON DC
LUBBOCK WEST PALM BEACH-FT. PIER
MIAMI-FT. LAUDERDALE YAKIMA
MONTEREY-SALINAS YUMA-EL CENTRO
NEW YORK ex NYC
PLEASE ASK ABOUT OTHER MARKETS

AdsOnTarget is a proud member of the OAAA and TAB.

Mason Harris 301-770-1122, mharris@adsontarget.com | Mark Miller 561-641-3501, mark@oohmediausa.com

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