Documentos de Académico
Documentos de Profesional
Documentos de Cultura
Airport Airline
DCA
Airlines and airports focus on the same targets with quality of
service being a defining variable
2
Major strategic benefits are normally reaped by cooperating in primary
activities that are distinctive for the industry under consideration
3
It seems that in the air
transportation market airlines
should drive airports!
4
Airline Value Chain
DCA
Airport Value Chain
DCA
Airport Activity Matrix
DCA
Airline Activity Matrix
DCA
Improving Capacity by Reciprocal Tuning
9
It appears that the primary benefit for the formation of airline-airport
alliances is the reduction of uncertainty for both partners.
10
Co-operation
capacity,
marketing and
security.
11
• AIM:
¾ Minimize total of individual operational costs
¾ Maximize total of the accrued values by creation of synergies
12
Characteristics of synergy:
13
Objective and Elaboration of
Research Questions
14
Type of theory
15
Type of integration
• Joint venture
• Network
• Consortia
• Alliance
• (Trade Union)
• Interlocking Directorate
Outsourcing!
16
Type of process
• Dependency Integration
• Redundancy Elimination
• Hampering Mitigation
• Helping but separate Coordination
17
Analysis
18
Analysis (2)
19
Analysis outcome will be different when
addressing relationships between:
20
Identify Recommendations for Additional
Inter Organizational Relationships
21
Practical deliverables
22
Theoretical deliverables
23
Strategic Vertical Alliance?
Airport Airline
24
DCA