Name: Sonia Majeed

Program: MBA (Evening)

Registration No. 1432-410110
Subject: Organizational
Communication
Chapter: Introduction to
Communication
Assignment No. 1
Question No.1: Define communication and explain its main points?

Definition of Communication

“Communication is the process of sharing by which messages produce

responses.”

Process

In communication, messages are transmitted from one person to another

verbally or non-verbally. It’s a two way process in which there should a
sender and a receiver of a message.

Sharing

The word Sharing states that there is a message which has to be

communicated. Effective communication involves messages being sent and
received. If a message has been transmitted but the recipient did not receive
the message, this message will be considered as unsuccessful
communication.

Message

Message is not only what is written or told. It starts from the sender’s mind that
what he wants to convey to the receiver. The right choice of words, expression,
attitude, ideas by the sender will make the recipient interpret the message.

Response

Response is what a communicator receives from the audience. The response of a

receiver can be in any form. The recipient can respond back in a written form of a
letter or express his feelings regarding any news. All people act or react on
whatever is communicated to them.
Question No. 2 10 definitions on Communication with References

Definitions of Communication

1)
“Communication is an interactive process involving the transferring and
understanding of information from one person to another.”
Book: Business Communication & Technologies in a
Changing World
Author: Hilary Beck/Jill Harvey/Aliisa Mylonas/Rhonda
Rasmussen

2)
“Communication is the transmission of information and meaning from one individual
or group to another.”
Book: Business Communication, Process & Product/3rd
Edition
Author: Mary Ellen Guffey

3)
“Communication is the process of crating shared understanding.”
Book: Improve Your Communication Skills
Author: Alan Barker

4)
“Communication is displaying the shape of a person’s thinking.”
Book: Improve Your Communication Skills
Author: Alan Barker

5)
“Communication is a process in which two or more element of a system interact in
order to achieve a desired outcome or goal.”
Book: Communication/7th Edition
Author: Larry L. Barker/Deborah A. Gaut

6)
“Communication may be defined as giving, receiving or exchanging information,
opinion or ideas by writing, speech or visual means, so that the material
communicated is completely understood by everyone concerned.”
Book: Communication for Business, A Practical Approach/
3rd Edition
Author: Shirley Taylor
7)
“Communication is a two-way process in which there is an exchange and
progression of ideas towards a mutually accepted direction or goal.”
Book: Effective Business Communication
Author: Asha Kaul

8)
George Vardman defined Communication in his book “Effective Communication of
Ideas” as “Purposive interchange, resulting in workable understanding and
agreement between the sender and receiver of a message.”
Book: Business Communication: Concepts, Cases and
Applications
Author: P D Chaturvedi and Mukesh Chaturvedi
Web Link: http://books.google.com.pk/books?
id=GAiRYHP_ahcC&printsec=frontcover&dq=Books+on+
+Business+communication&hl=en&ei=L2-
STOr5OcfJcYiIieUG&sa=X&oi=book_result&ct=result&resn
um=4&ved=0CDkQ6AEwAw#v=onepage&q&f=false

9)
According to Allen Louis, “Communication is the sum of all the things one person
does when he wants to create understanding in the mind of another; it involves a
systematic and continuous process of telling, listening, and understanding.”
Book: Business Communication: Concepts, Cases and
Applications
Author: P D Chaturvedi and Mukesh Chaturvedi
Web Link: http://books.google.com.pk/books?
id=GAiRYHP_ahcC&printsec=frontcover&dq=Books+on+
+Business+communication&hl=en&ei=L2-
STOr5OcfJcYiIieUG&sa=X&oi=book_result&ct=result&resn
um=4&ved=0CDkQ6AEwAw#v=onepage&q&f=false

10)
In “Human Behavior at Work”, Keith Davis defines communication as, “The transfer
of information and understanding from one person to another person. It is a way of
reaching others with facts, ideas, thoughts and values. It is a bridge of meanings
among people so that they can share what they feel and know. By using this bridge,
a person can cross safely the river of misunderstanding that sometimes separates
people.”
Book: Business Communication: Concepts, Cases and
Applications
Author: P D Chaturvedi and Mukesh Chaturvedi
Web Link: http://books.google.com.pk/books?
id=GAiRYHP_ahcC&printsec=frontcover&dq=Books+on+
+Business+communication&hl=en&ei=L2-
STOr5OcfJcYiIieUG&sa=X&oi=book_result&ct=result&resn
um=4&ved=0CDkQ6AEwAw#v=onepage&q&f=false