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• Single Seller
• No Close Substitutes
• Price Maker
• Blocked Entry
• Nonprice Competition
Types of monopolies
• Pure Monopoly
• Regulated Monopoly
• Near Monopoly
Monopoly Demand
• Market demand is the firm’s demand
• Hence, demand curve for a monopoly is downward sloping
• Marginal revenue curve lies below demand curve i.e marginal revenue is less than
price(Why?)
1
Misconceptions concerning monopoly pricing
• Not highest price: The monopolist will simply choose the price that corresponds
to the profit maximizing level of output on the demand curve
• Total, not unit profit: At the profit maximizing level of output, total profit is
maximized, no necessarily unit profit at that output level
Income transfer:
From consumers to monopoly
Cost complications
• We said that assuming monopoly costs were the same as those for perfect
competition, monopoly results in lower output and higher price than perfect
competition
• However sometimes monopoly costs are not the same as those of a perfectly
competitive market structure. Why
• 1) Economies of scale
• 2) X-inefficiency: Monopolies might not produce a given output at its lowest
possible cost. See fig 24.7
• 3)Rent –seeking expenditures: Monopolies might incur extra costs trying to
establish themselves as a monopoly
• 4) Technological advance: Monopolies have less incentive than perfectly
competitive firms to spend money on R&D, in order to improve technology and
thus lower costs
Price Discrimination
When a monopoly charges a different price to different people
Conditions:
Monopoly power
Market segregation
No resale
Examples:
2
Air tickets: economy class, business class, first class etc
Quantity discounts
• Fig 24.8 shows graphical portrayal of discriminating monopolist
• Demand curve=marginal revenue curve. Why?
• Note that the discriminating monopolist produces more output and earns a higher
profit, than a single price monopolist
• Some consumers pay more than the single price, others pay less
Regulated Monopoly
• Natural monopolies have been subject to rate regulation( price regulation) by
government (antimonopoly or competition policy)
• Government will force monopolies to charge the socially optimal price i.e p=mc
• Refer to fig 24.9. Profit maximizing level of output is Qm
• While the monopoly will want to charge Pm, government can force the monopoly
to charge Pr which is equal to mc
• If the monopoly has to charge Pr no matter what, in effect the monopoly demand
curve will become a horizontal line through Pr. The monopoly will then maximize
profits by producing output Qr
• Regulation makes monopoly more efficient by forcing it to produce more and
charge a lower price
• However, at Pr , the monopoly is not covering costs
• In a case like this, government will allow the monopoly to charge pf ( called the
fair-return price), since this is the point where costs will be covered and normal
profits earned