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Understanding

Salesforce B2B Commerce


Cloud [Part-1]

WHAT IS B2B COMMERCE


CLOUD?

the CloudCraze managed package is now named


B2B Commerce.Technically CloudCraze is a
native Salesforce application and leverages key
Salesforce objects.

WHAT DOES B2B COMMERCE


USED FOR?

creating self-service ecommerce storefronts that


enable business buyers (such as retailers,
wholesalers, or distributors) to purchase goods or
services from a brand..

B2B COMMERCE PROVIDES:

Fully branded, customer-facing website


Enterprise ecommerce capabilities
Robust pricing engine
Content management
Rich mobile user experience
Scalable, secure, integrated infrastructure with
Salesforce Platform
Single platform, single database for CRM and
ecommerce for a 360º view of customer
Multi-site, multi-language, multi-currency capabilities

PARTS OF B2B COMMERCE CLOUD:

1)Installation of package

2)Managed package installaton creates the DefaultStore


storefront is the first B2B Commerce storefront
installed in the org.

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Understanding
Salesforce B2B Commerce
Cloud [Part-1]

PARTS OF B2B COMMERCE


CLOUD CONTD...

3)Profiles are those deployed with the managed


package. These instructions do not include instructions
to update profiles that already exist in the org.

4)CC Admin: tool for managing the settings for your


entire CloudCraze instance (Global Settings) and for
each of your storefronts (Storefront Settings).

STRUCTURE OF B2B COMMERCE


CLOUD
CloudCraze is built on a number of custom and standard
Salesforce objects. These objects are roughly broken
out into a number of key sections:
User and Account data
Product data
Pricing and Entitlements
Carts
Orders

STRUCTURE OF B2B COMMERCE


CLOUD CONTD...
User Presentation
Invoices
Payments
Subscriptions
Attributes

TERMS TO KNOW IN STOREFRONT?


Account group: An account group is a collection of
accounts and price lists. Account groups determine the
products and prices your customers see.

The primary link between Salesforce and CloudCraze is


the Account object via the CC Account Group object.

Each Salesforce Account with which authenticated Users


have been associated must link to a CC Account Group.

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Understanding
Salesforce B2B Commerce
Cloud [Part-1]

The Salesforce User object represents a login, i.e.


a user authentication.

The Contact object is required by Salesforce for


community User objects. The Salesforce Account
is required for the Salesforce Contact object.

ADDRESS BOOK:

CC Account Address Book records are created


when a user adds an address in the Manage
Address Book section of My Account.

If the user denotes their address entry as billing


and shipping, two CC Account Address Book
records are created (one for billing, one for
shipping) even though it appears on the
storefront to be a single entry.

STRUCTURE OF B2B COMMERCE


CLOUD CONTD...
If the user has created an address book entry and
marked it as both billing and shipping, and then edits
the entry and marks it only for use as only one of these,
the corresponding record on the back-end is deleted.

When user creates a CC Account Address Book record, a


corresponding CC Contact Address record is created and
tied to the CC Account Address Book record via a lookup
field on CC Account Address Book record.

ANONYMOUS CHECKOUT:

Configure CloudCraze to allow anonymous users to


checkout without having to register. Anonymous users will
not be able to view My Account.

ANONYMOUS CART:

You can allow anonymous users to resume their shopping


carts across browser sessions by enabling CloudCraze to
store anonymous users' cart IDs in a browser cookie.

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Understanding
Salesforce B2B Commerce
Cloud [Part-1]

Attribute Driven Commerce, or ADC:

Allows you to define attributes for products


that have many aspects or variations.

An attribute is any type of quality or feature


relating to a product or group of products,
such as size, color, weight, entitlement,
localization, price range, or material.

ADC CONTD:

Using ADC, you can enhance the shopping experience by


empowering your customers to choose the attributes
for a given product that best suit their needs and
preferences.

PRODUCT DETAILS PAGE:


Product attributes are displayed on the Product
Details Page. A product can have up to three
different attributes, each of which is displayed as a
drop-down.

Attributes are arranged by selection priority from


left to right. Attributes must be selected in order of
designated priority.

Note: An attribute combination is only valid if it has


been assigned a price by the storefront administrator. If
no price is assigned to the specific attribute
combination, then a message displays to the customer
informing them the item is not available.

Product Detail Page

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Understanding
Salesforce B2B Commerce
Cloud [Part-1]

Batches:
Batches are used to to store and display
each selected child attribute combination of
the product. This allows you to easily view
and manage the different child attribute
combinations in a single order.

You can delete individual attribute combinations by


selecting Remove, or delete all child attribute
combinations by selecting Remove All.

Once all child attribute combinations of an item are


added to a batch, clicking Add Batch to Cart moves
the product and it's selected child attribute
combinations to the cart.
BATCH

CART PAGE:

The Cart Page displays all the parent products in an


order.
The quantity and price displayed includes any child
attribute combinations associated with the parent
product.
Products with attributes associated to them are
displayed the same way in the Mini-Cart as they are
on the Cart Page.
Customers do not have to be logged in to view the
cart. However, they must log in to check out.

CC Product Media:
Use product media to provide your customers
with the photographs, illustrations, and
documentation they need to make informed
decisions when purchasing your products.

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