Table of Contents

1 Artificial Intelligence based Electrical Power Supply ...............................................................2

1.1 Introduction of the Idea .....................................................................................................2

1.1.1 Product Selection from Industry ..................................................................................2

1.1.2 Features of Selected PSU ............................................................................................2

1.1.3 Innovation ..................................................................................................................3

1.1.4 Modification in PSU ...................................................................................................5

1.2 Success of the Product in Target Market ............................................................................7

1.3 Approach to Bring the Product to Market ..........................................................................8

References ................................................................................................................................ 10

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1 Artificial Intelligence based Electrical Power Supply
1.1 Introduction of the Idea
1.1.1 Product Selection from Industry
Thermaltake Technology Co. Ltd is an electronic equipment manufacturing company producing
products like chassis, mice, keyboards, power supplies and gaming controllers etc. The company
produce power supply units (PSU) of different categories like software control and monitoring
PSU and premium performance and RGB effect PSU etc. A software control and monitoring
PSU named “Toughpower iRGB PLUS 1000W Gold - TT Premium Edition” was selected for
modification to be made in product [1].

1.1.2 Features of Selected PSU

“Toughpower iRGB PLUS 1000W Gold - TT Premium Edition” power supply is produced with
power specification of 750W, 850W and 1000W and packs the 16.8 million colour ring Duo 14
RGB fan and 18 addressable LEDs preinstalled in it. The LEDs are installed to provide the
different illuminous options. The PSU features the premium components to deliver an
uninterrupted and stable power with up to 50C ambient temperature. The PSU also supports the
power management system which means the unit allows the consumer to control the lighting
digitally and manage the PSU while staying green. The PSU also supports TT RGB PLUS
software and Razer Chroma for countless customizable lighting possibilities. The PSU provides
the option to be managed through mobile phone, computer and cloud. The major PSU features
which distinguish the PSU from simple PSUs are explained below [2].

1.1.2.1 Warning Alerts

The smart power management platform of the PSU provides the real time warning alert feature
which will appear on the consumer’s mobile phone through DPS G mobile app, DPS G smart
power management cloud and the even on the email address. The warning alerts will appear
when PSU fan fails, temperature of PSU rises above a certain limit (60C/140F) or on voltage
level going abnormal (above/below than 5% of the normal value). On receiving the warning
alerts, the consumer can shut the computers in order to avoid the further damage [2].

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1.1.2.2 Schedule Shutdown
The PSU also provides an option to save the energy and electricity cost by providing the
schedule shut down option through mobile app or smart management cloud [2].

1.1.2.3 Other Features

The PSU also possess the qualities like very low ripple noise of 30mV, extremely strict voltage
regulations (<2%) and high quality Japanese capacitors, which are very much better than intel
specifications [2].

Figure 1. Toughpower iRGB PLUS 1000W Gold - TT Premium Edition [3]

1.1.3 Innovation
The PSU which is being produced by Thermaltake technologies provides to consumer the facility
of managing the PSU through mobile app, computer or cloud. The selected PSU provides the
warning alerts through mobile app or computer etc. with respect to defined upper and lower
threshold of temp, voltage and current. When any one of the above parameters cross its upper or
lower limit, the consumer receives the warning alerts through internet and the decision is made
by consumer.

1. The PSU is not artificially intelligent to take the self-decision in case of any anomaly.
The PSU is supposed to provide all the information through internet link between PSU

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 and consumer. In case of internet link breakage, the consumer will be unable to receive
the warning alert which means that the PSU and major electronic equipment will be
damaged, expectedly. Also in case of any other possible reasons like consumer is busy or
asleep, mobile is damaged etc. the chances of PSU and electronic equipment damage are
high.
2. The PSU does not provide the trends of parameters like temperature, voltage and current
drawn. The PSU works only with respect to upper and lower limits. Which means that the
consumer will not receive any warning alerts until the threshold is crossed. In case of
critical anomaly which requires the action to be taken prior to threshold crossing, the
consumer will not receive any alert.

The innovative idea, in present work, is to make the PSU artificially intelligent. Artificial
intelligence is the systems which combine the sophisticated software and hardware with complex
database and models performing knowledge based processing to express the active human mind
characteristics [4]. Artificial intelligence is, in actual, the study of ideas to bring them into being
machines given the human capacity for judgment, contemplation and intention which provides
response to the stimulation in consistence to the traditional human responses. These machines
which are built by human labor and skills must behave in agreement with spirit, life and
sensitivity. In reality, these machines are imitations of human mind [5]. Artificial intelligence
decreases or even eliminates the risk to human being dramatically in wide application areas. The
field of artificial intelligence is comparatively young. The artificial intelligence has wide
application areas [6]. The use of artificial intelligence in field of electrical and electronic
engineering can be breakthrough and it can be putted into practice in power systems, power
generation and power transmission etc. [7]. The aim of development in the field of AI is to
reduce the human effort and to eliminate the risk to human [5]. There is, however, a big
discussion over the advantages and drawbacks of AI in the whole [8]. Presently, all around the
world, many industries have increased their profitability by introducing and successfully
implementing the AI based solutions. In future, additionally, the innovative human centered
approaches will be aimed by AI [5]. Machine learning (ML) algorithms due to the different
considerations like power consumption, latency, cost, reliability, security and privacy are moving
to the edge of Internet of Things (IOT) [9].

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The artificially intelligence (AI) based PSU will be able to manage itself without any internet
connection and consumer’s command. In case of any anomaly, the PSU will be able to respond
just like the consumer’s response on particular issue. The innovative features of the AI based
PSU are mentioned below.

1) In case of any abnormal behavior, the temperature increment, voltage fluctuation, very
high current drawn etc, the PSU will shut down itself in order to avoid any major
damage. The PSU will take the decision intelligently by depicting the consumer decisive
characteristics. The AI model implemented in PSU will train itself first according the
normal usage behavior.
2) The AI based PSU will be able to provide the parameters trends and take decision with
respect to trends. Suppose, in case of fan failure, the temperature will start to increase
gradually, the PSU will be able to shut down itself monitoring the trend of temperature.
When the normal trends of parameters like temp, voltage and current are known by PSU
and consumer’s computer is hacked for bitcoin mining or any other processing use, the
parameters trends will be changed. The PSU will be able to provide the abnormal trend to
consumer and also it will action against it.
3) The AI based PSU will also provide the information to the consumer through mobile app,
computer or cloud but it will be just for the information purpose. The decision against the
abnormality will not be dependent on internet connection or consumer’s response.

1.1.4 Modification in PSU

The major medication involved to make the simple PSU, AI based PSU is replacement of
microcontroller unit (MCU). The temperature, voltage and current drawn sensors are already
installed in PSU so there will be no need to install new sensors. The mobile app and computer
software already being used, can be used in AI based PSU with little modification. The basic
structure of the PSU will remain the same except replacement of the MCU. The MCU being used
in PSU by Thermaltake technologies is “32-bit microcontroller (MCU)” manufactures by
microchip technologies. The present MCU which provides the limited managing options will be
replaced by machine learning (ML) based MCU. The MCU selected for AI based PSU can be the
member of series “ARM Cortex-M Microcontroller”. The increasing demand of smart devices

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have forced the MCU manufacturing companies operating worldwide for providing artificial
neural network supported MCU. One of such examples is ARM Cortex-M series. The basic
structure MCU used in AI based PSU is given below.

Figure 2. Basic Structure

The evolution of the ARM cortex series is provided in the Figure 3.

Figure 3. Arm Cortex-M based MCU Platforms

The ARM cortex-M compact models supported to fit are:

1. DNN: Google Research (2014): G. Chen et. al. “Small-footprint keyword spotting using
deep neural networks”.

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 2. CNN: Google Research (2015): T. N. Sainath, et. al. “Convolutional neural networks for
small-footprint keyword spotting”.
3. LSTM: Amazon (2017): M. Sun, et. al. “Max-pooling loss training of long short-term
memory networks for small-footprint keyword spotting”.
4. CNN-GRU: Baidu Research (2017): S. O. Arik, et. al. “Convolutional recurrent neural
networks for small-footprint keyword spotting”.

In the described PSU problem LSTM is the required model. The model would be trained on the
input real time data provided by the above-mentioned sensors and commands, and then would be
used to predict the operational trend of the personal computer mounted components such as
microprocessor. Whenever, there would be a change in the trend alerts would be provided via
internet or locally.

1.2 Success of the Product in Target Market

Presently, the electronic equipment particularly the computers are being used excessively in
every filed of life which make the market demand of PSU very high. The PSU are being used by
the consumers since past many decades but the AI based PSU is the highly demanded unit in the
market. One of the major concerns for today’s consumer and power industry is the power
quality. To achieve a good economy, the quality and the continuity of the power need to be
maintained. The consumer at both levels, individually and in corporate sector, are facing the
electronic equipment damage due to the issues like voltage flicker, voltage sag, voltage swell and
harmonic contents which are the major disturbance associated with electrical power systems.
Nonlinear loads and increasing demands of the electronic equipment have increased the power
quality issues. The major difference between a device delivering inconsistent results and a device
working at optimal levels can be the selection of right proper supply. The AI based PSU will be
able to solve the following problems being faced by consumer.

1) Equipment Damage: AI based PSU will possess the ability to shut down itself in case of
any anomaly like high temperature, voltage fluctuation and high current drawn in order to
avoid the equipment damage.
2) Regular Internet Demand: The AI based PSU will resolve the issue of regular demand of
internet to shut down the PSU by consumer as it will take the decision portraying the
consumer’s response.

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 3) Cyber Security Issue: When the consumer connects his/her computer to internet, the
computer is always vulnerable to cyber-attack. The consumer’s computer can be used for
any processing power without his/her knowledge like hacking of computer for bitcoin
mining. The AI based PSU will provide the facility to record the normal trends with
normal consumer’s usage and will communicate to consumer in case of trend variation.
The consumer will, then, be able to diagnose the issue which will lead him/her to the root
cause.
4) Warning Alerts: The AI based PSU will also be able to provide alarming noise in case of
any abnormality.

The above mentioned problems are being faced by the target market which will be solved by AI
based PSU. The AI based PSU will not increase the demand of the product that high in
comparison the advantage provided by PSU. The only part of the PSU which needs to be
replaced in MCU. Majority of the parts will the same which means that the cost of the PSU will
not see a major increment. The demand of the AI based PSU is high and will be communicated
to the Thermaltake company though huge network of feedback and consumer-company contact.
The product with the elaborated innovation will be an icebreaker in the electronic market.

1.3 Approach to Bring the Product to Market

The Thermaltake technologies Ltd. is a well renowned company which is currently
merchandising the high quality products throughout the world. The company has footholds in six
major markets including China, Oceania, Japan, America and Europe. The company is marketing
and retailing the product through 95 major regional distributers and above 4000 premium
retailors. The company keenly understands the consumer demand and observe the global PC
peripheral market to plan all the products. In addition to creating the direct contact opportunities
with the consumers and resellers in trade shows and ICT exhibitions every year, the company
also develops the innovative marketing strategies to promote the new product. The Thermaltake
has also made regional distributors and branch offices at both the distribution network and
service center to incorporate a composite marketing system. The motivation to create the
composite marketing system is to provide the instant support to consumers. The Thermaltake has
also strengthened its corporate competitiveness and created a momentum for the major
accomplishments’ generating growth by contacting the end user of the product.

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The Thermaltake technologies are successfully marketing the innovative ideas to market in the
form of products. The AI based PSU has a wide electronics market in every sector of life. The
approaches used by Thermaltake technologies will be able to bring the idea of AI based PSU to
the market all around the world through sophisticated network in no time. As the simple PSU are
going to be obsolete in near future with the development in the field of AI, ML and IOT, the AI
based PSU will increase the company’s profitability.

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References
1. Thermaltake. 2019 [cited 2019 18 Aug]; Thermaltake Products]. Available from:
https://www.thermaltake.com/.
2. Thermaltake, t. Toughpower iRGB PLUS 1000W Gold - TT Premium Edition. Software
Control and Monitoring PSU [cited 2019 18 Aug]; Available from:
https://www.thermaltake.com/toughpower-irgb-plus-1000w-gold-tt-premium-
edition.html.
3. technologies, T., Toughpower iRGB PLUS 1000W Gold - TT Premium Edition. 2019.
4. Vijay, S.S.a.J.F., Applicability of Artificial Intelligence in Different Fields of Life.
International Journal of Scientific Engineering and Research (IJSER), 2013. 01(01): p. 7.
5. Shabbir, J. and T. Anwer, Artificial Intelligence and its Role in Near Future. 2018.
6. Mughal, S. and H. Malik, Application and Implementation of Artificial Intelligence in
Electrical System. 2011.
7. Sivadasan, B., Application of Artificial Intelligence in Electrical Engineering. GRD
Journals | Global Research and Development Journal for Engineering | National
Conference on Emerging Research Trend in Electrical and Electronics Engineering
(ERTEE-2018), 2018.
8. Müller, V. and N. Bostrom, Future Progress in Artificial Intelligence: A Survey of Expert
Opinion. 2016. p. 553-571.
9. Loh, N.S.a.D., Machine Learning on Arm Cortex-M Microcontrollers. 2019.

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