3/20/2019

P P
Product Price
P
Packaging

P P
Place Promotion

Memasarkan di Dunia Maya 4 (+1) P

1
 3/20/2019

indonesia internet and socmed users statistic

Do we need Social Media?

MarkPlus Insight Netizen Survey 2013 MarkPlus Insight Netizen Survey 2013

74,6 Visiting Social Media 95.90%

JUTA Browsing 79.40%

Visiting Online News Portal 69.40%

Email 62.50%

Download/Upload Video 56.10%

Chatting 42%

Indonesia Internet User Online Activities

2
 3/20/2019

FACEBOOK

29.4M

3
 3/20/2019

Social
Media
Revolution
(video)

So… HOW???

4
 3/20/2019

Awareness:
Majalah, Socmed, Curiosity: Share: Consumption:
Offline roadshow, Search blog, Socmed, Buy the
radio, TV google, youtube Offline product

Loyalty:
Beli lagi, Share & Engage:
bangun Socmed, offline
komunitas

User Journey

LISTEN!

video-marketing-online.net

How to Use Social Media to Engage With Customers

5
 3/20/2019

Ask Question, Answer Question Be Interesting!

Be Friend! Be Honest!

6
 3/20/2019

promote other

Online – Offline Balance

coolconversationslive.com

Social Media Tips for Better Engagement

Online Promotion can be useless if you do nothing offline