A STUDY ON

“WOMEN’S ONLINE PURCHASING

BEHAVIOUR”
in
E-COMMERCE
A Mini project report submitted to

JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY, KAKINADA

In partial fulfillment of the requirements for the award of the degree of
MASTER OF BUSINESS ADMINISTRATION
Submitted by
RAYEE SUNIL KUMAR
Regd. No. 17B31E0014

Under the guidance of

Mrs. Dr M.ROJA RANI
MBA, MCA, M.COM, M.Phl, Phd
Professor & Principal Dept. of MBA

DEPARTMENT OF MANAGEMENT STUDIES

KC REDDY PG COLLEGE
(Affiliated to JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY, KAKINADA)
JANGAMGUNTLAPALEM, MEDIKONDURU, GUNTUR– 522348.(2015-
2017)
 KC REDDY PG COLLEGE
(Affiliated to JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY, KAKINADA)
JANGAMGUNTLAPALEM, MEDIKONDURU, GUNTUR– 522348.
DEPARTMENT OF MANAGEMENT STUDIES
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CERTIFICATE
This is to certify that this is a bonafide record of the mini project work

entitled A STUDY ON “women’s online purchasing

behaviour” in “E-commerce” carried out by RAYEE SUNIL
KUMAR(17B31E0014) during the academic year 2017-2019 in partial
fulfillment of the requirements for the award of the degree of “ MASTER
OF BUSINESS ADMINISTRATION” by JAWAHARLAL NEHRU
TECHNOLOGICAL UNIVERSITY, KAKINADA.

PROJECT GUIDE H.O.D PRINCIPAL

 DECLARATION

I am student of MBA in KC REDDY PG COLLEGE declare that the project entitled

“women’s online purchasing behaviour” in “E-commerce.” has been prepared by me
under the guidance of Mrs.Dr.M. Roja Rani Garu for the partial fulfillment of the
requirements for the award of degree in MASTER OF BUSINESS
ADMINISTRATION by JAWAHARLAL NEHRU TECHNOLOGICAL
UNIVERSITY, KAKINADA.

Further, I declare that this project report is the result of my own effort and it has

not been submitted to any university or organization for the award of any degree or

diploma.

Place: Guntur RAYEE SUNIL KUMAR

Date: 05-05-2018 Reg. No: 17B31E0014