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As the world’s leader in whole body vibration technology, people of all ages and physical abilities trust
Power Plate to bring their bodies into harmony—the place where optimal physical performance, health
and wellness are all in balance and working together. In fact, Power Plate has been linked to a wide range
of health and wellness benefits, from strength, balance, flexibility and weight loss to improved circulation,
pain reduction, detoxification, stress alleviation, and even reduction in the appearance of cellulite.
Power Plate has been strengthening and challenging the health and fitness industry for years. We’ve just
recently introduced the small group dimension to widen the accessibility and social appeal of vibration
training to new users, continue to challenge current consumers and provide operators a new and highly
differentiated ancillary revenue opportunity. The innovation of Power Plate vibration training coupled with
small group programming is the perfect solution for studio operators looking to drive client engagement
and revenue productivity.
Power Plate has brought together professionals from across the globe to create and supervise the
development of the four small group formats; Zen- a recovery and yoga-based workout, Strong – a full
body, strength program, Burn – a cardio HIIT program, and “X” – a boot-camp style program. These
30-minute, 12-week, group training formats incorporate suspension systems, free weights and kettlebells
as well as Power Plate only options.
Power Plate Small Group training consists of 30-minute workouts designed to provide a balanced
workout that is safe and effective for all exercisers. Workouts are designed and tested to provide a mix
of upper and lower body movements as well as dynamic and controlled movements in each workout.
The benefits of Power Plate training can be experienced by everyone! With the four formats; X, BURN,
STRONG, and ZEN available, everyone can participate regardless of their fitness goal. The adaptability of
the program also allows for most everyone to participate with modifications.
The four Power Plate small group formats augment a full suite of Personal Training and Self-Guided
workout programs designed to be trained live on the Plate by a coach/trainer OR experienced virtually
via the ONDEMAND coached curriculum. Anchored on Power Plate’s core pillars of PREPARE FASTER,
PERFORM BETTER, RECOVER QUICKER, the small group programming is your turnkey solution for
growing a healthier business.
This Small Group Operators Guide will outline how to engage your audience, how to talk about vibration
training and small group fitness experiences to attract and keep new clients, and how to operationalize
and monetize on your new value proposition.
Our partners are a valuable part of our Power Plate community. We appreciate your partnership and look
forward to working with you as you grow and engage your clientele.
Thank you!
CONTENTS
Power Plate History & Science 1
The 4 Formats 10
Format Structures 10
Format Overviews 11
Client Engagement 19
Business Performance 24
ROI Scenarios 26
Marketing Guidelines 32
Marketing Assets 33
Launch 34
Launch Promotion 37
Launch Event 38
39
Timeline
40
Checklist
Contact Information 42
Appendix 44
B. Research/White Papers 52
C. Marketing Materials 82
E. Spec Sheets 89
1
Power Plate Training Benefits
Power Plate workouts can improve participant’s 5. Power Plate can improve your strength
health and fitness in many ways. It is important that and muscular endurance. Strength gains
we as workout leaders know the benefits of the are defined as the body’s ability to sustain
workout and can educate our participants. This will heavier loads over time while muscular
help you to Coach to Teach and Coach to Drive endurance is the ability to do so over
your participants in class. prolonged periods of time. High repetition
exercise programs have been shown
to improve muscular endurance most
1. Power Plate can improve your cardio effectively in addition to increasing overall
fitness. A regular fitness program muscle strength. Power Plate uses varying
strengthens your cardiovascular system. weight in higher repetition sets to help
Exercising between 55-90% of your improve participants’ muscular endurance.
estimated heart rate maximum is shown
to improve and train the cardiovascular 6. Power Plate can improve your core
system according to the National Academy stability, posture, and flexibility. Power
of Sports Medicine. Plate programming includes cues and
reminders to improve participants’ core
2. Power Plate burns calories. Your body stability and posture. Participants maintain
uses energy (calories) to perform physical and work on this throughout the entire
activities. Power Plate is a physical activity workout and across all four formats; X,
that will require your body to recruit energy BURN, STRONG, and ZEN.
and thus burn calories.
2
POWER PLATE ACCELERATES YOUR
TRAINING UP TO 5.8X
Many traditional exercises can be done on Power Plate, and the results are
magnified. It’s thanks to our proprietary Precision Wave™ Technology, which
is engineered precisely to activate the body’s natural reflexive response to
vibration. The surface vibrates 25 to 50 times per second (25Hz to 50Hz),
resulting in a natural response that works your muscles harder while doing
the same exercises.
3
Small Group Training. BIG RESULTS.
Discover the future of fitness with Power Plate® small group training
workouts that deliver big results.
These classes bridge the gap between large group exercise classes and one-on-one
training, creating a new market and revenue stream for your business
powerplate.com
The Physiological Response to Power
Plate Small Group Training:
Prepare Faster
Perform Better
Recover Quicker
12 week Pre-Programmed, 30 minute
workouts = Improved cardio fitness,
Improved fat burning, Improved
coordination and balance, Improved
bone density, Improved strength and
muscular endurance, Improved core
stability, posture, and flexibility.
Functional, systematic training
formats structured into 12 week
programs to engage, coach and
retain participants and members.
Power Plate Small Group Training is accessible, allowing your incremental sales
to explode.
Power Plate provides you with a turnkey solution for your fitness facility and
trainers; with four genre-specific formats, to reach multiple demographics.
● Power Plate is the gold standard in vibration training and provides quality assurance.
● Power Plate Small Group Training is new, improving the visibility, effectiveness and
efficiency of your marketing plan.
● Power Plate Small Group Training differentiates your group training program to help close
more sales.
● Power Plate Small Group Training stimulates guest traffic and increases referral business.
● Power Plate Small Group Training helps members get improved results and will elevate
your club’s brand perception and loyalty and will elevate your fitness studio or health
club’s brand perception.
7
Power Plate Small Group
programming consists of 30
minute workouts designed to
provide a balanced workout
that is effective for everyone.
Workouts are designed and
tested to provide a mix of upper
and lower body movements as
well as dynamic and controlled
movements in each workout.
8
Power Plate Programming
Power Plate programming is designed to provide You will receive 12 weeks of workouts to take to
a balanced workout that is safe and effective for all your club and to your members. To be able to
exercisers. Workouts are designed and tested to coach and lead your group workouts effectively
provide a mix of upper and lower body movements you need to familiarize yourself with the workouts.
as well as dynamic and controlled movements in Practice, practice, practice! Think about how many
each workout. This includes programming that times athletes such as Larry Bird shot free throws
follows general training principles for each of the or performers like Michael Jackson rehearsed each
workouts; a warm-up, training, and cool-down. song before the big game or concert, even though
they had done it hundreds and even thousands of
One of the most beneficial parts of Power Plate times before.
training is the ability for each individual to modify
and regulate the workout. Participants can modify Each of the four formats follows general training
moves by decreasing and increasing weight loads, principles and a standard structure with each
impact, and range of movement. You will need to workout. This ensures that participants will get
coach these modifications and offer your participants a safe and effective workout no matter who
regressions so they can stay safe and reach success. is leading and allows you to inject your own
personality when coaching.
It is recommended that you do Power Plate 2 to 3
times a week incorporating multiple formats with a To ensure that we are providing a safe and effective
rest day in between. As you improve your fitness workout for our participants we must respect the
levels you can increase this to 5-6 times per week format and structure of the four formats. That
allowing recovery time between STRONG and X means there is NO deviation from the structure and
classes in particular. The short 30-minute workouts workout design.
maximize participants’ time yet give them the most
bang for their buck due to the nature of Power Plate
training. Whole body vibration - performed on Power
Plate - increases strength at least as effectively Vol. 35, No. 6, pp. 10331041, © 2003, the Official Journal of the
4
9
The Four Small Group Training Formats
Each of the four formats are structured to start the workout with a warm-up “Prepare,” the workout “Perform,”
and cool-down “Recover.” Each format has 12 weeks of programming with a new workout each week. Every
12 weeks a new set of programming will be available for trainers to download. Here are the specific structures
for each program:
BURN Format
A 30-minute cardio HIIT class to Prepare – warm-up and movement preparation
incinerate fat and train the heart Perform – three sections of work – resistance
with an integrated option utilizing training, core, metabolic conditioning
free weights and kettlebells. Recover – stretch
STRONG Format
A strength training workout to improve Prepare – warm-up and movement preparation
strength gains in a full body 30-minute Perform – two sections of work - HIIT training,
workout. Dumbbells or kettlebells and then HIIT/Resistance training
provide the resistance in this functional Recover – core, stretch
and strength training workout.
X Format
A boot-camp style, 30-minute class, Prepare – warm-up and movement preparation
utilizing a suspension system, and Perform – two sections of work – Yoga, and
dumbbells or kettlebells. It is an then Pilates/Core work
intense blend of strength, cardio and Recover – stretch, massage
functional training for the fitness junkies
that want a challenging workout.
ZEN Format
A recovery based 30-minute Prepare – warm-up and movement preparation
Power Plate class that Perform – four blocks of resistance training
incorporates yoga, massage, Recover – core, stretch
Pilates, and traditional stretching.
10
Format Overviews
Understanding each of the four formats with respect to content, methodology, design and delivery will
allow you to match coach and client profiles to the workout/s which best fit their personality, workout
preferences and exercise goals.
A cardio HIIT class to incinerate fat and train Client Profile – Clients looking to feel
the heart, utilizing dumbbells or kettlebells on that intense cardio burn or threshold
the plate. This 12 week program has a three training. Cardio junkies. High intensity,
month approach to programming focusing on high energy, upbeat, and fast paced.
muscular endurance in the first month to improve
participants’ work capacity, a focus on strength Coach Profile – Coaches who are high
in month two will result in increased intensity, energy, peak cardio fitness, fun with
and in month three, power endurance will result positive high energy and ready to coach
in increased speed. Each week’s workout will quick transitions to motivate clients to
include a prepare (warm-up and movement work hard to the end.
preparation), a perform (HIIT training superset
with body weight and then a HIIT training
superset with resistance), and a recover (core
work and stretching on the plate) section within
the 30 minute workout.
11
STRONG FORMAT Genre: Strength & Resistance
A strength training workout to improve strength Client Profile – Clients looking to build
gains in a full-body 30-minute workout, using lean muscle and burn fat. Gain strength
dumbbells or kettlebells. This 12 week program and muscle tone through simple weighted
has a three month approach to programming exercises. Willing to sweat by pushing
focusing on muscular endurance in the first month themselves with weights to change their
to improve participants’ work capacity, a focus body shape.
on strength in month two will result in increased
intensity, and in month three, power endurance will Coach Profile – Coaches that are strong,
result in increased speed. Each week’s workout calm, with intense energy to drive and
will include a prepare (warm-up and movement coach participants to move with great
preparation), a perform (4 blocks of supersets technique and challenging weight.
with resistance), and a recover (core work and
stretching on the plate) section within the workout.
12
ZEN FORMAT Genre: Flexibility & Core
13
X FORMAT Genre: Cardio, Strength, Functional Training
A boot camp style workout that is an intense Client Profile – Workout junkies,
blend of strength, cardio and functional training, fanatics, those looking to challenge
utilizing suspension systems and dumbbells themselves with equal parts strength
or kettlebells. This 12 week program has a and cardio work. Take their fitness to
three month approach to programming with an the next level. Cross Fit ‘on a plate’.
additional weekly training objective due to the
additional workouts in the programming. In “X” Coach Profile – Coaches who
there are three individual workouts each week are looking to drive and motivate
with training objectives that are specific to that participants in a boot camp style
day. Each day’s workout will include a prepare format. Personal trainers and
(warm-up and movement preparation), a perform strength coaches to push in a strong
supportive manner.
(blocks of work with both body weight and
resistance training or suspension systems on
the plate), and a recover (stretch and massage)
section within the workout.
14
Recruiting and Developing Your SGT Coaches
Key to your studio success is the coaching staff that deliver the workout experience and motivation for your
clientele. Finding and keeping great small group training coaches is made easier when you provide the workouts,
the business methodology and a growing book of business. Coaches can train more people per time block and
earn and engage with a larger client base.
● An extrovert, connector, someone who can hold conversation with anyone and is naturally confident in a
room of people
● Good communicator
Recruiting Tips
● Search your local gyms, health clubs, and workout centers for instructors and trainers that could cross over
● Check out your local schools, colleges, and universities for coaches and teachers or even students
studying in a field related to fitness/wellness/health
● Look to the members and clients you have in your sessions already for a passionate recruit
15
Power Plate Technique Remember
Your technique is the key factor for your participants’ Our participants are all at different fitness levels.
success. Most members are visual learners, so we This means we will need to remind them of the
must role model perfect technique. To do so we modifications/regressions available:
must practice. Use mirrors, team practice, and video
self-assessment so that when you demo an exercise ● Adjust the frequency and amplitude to client
you are inspiring your members. comfort
1. Posture – Proper posture is set at the beginning ● Rest and get a drink at any time
of the workout and must be maintained throughout
the workout during all exercises. This ensures the ● Smaller range of movement
body is aligned properly and helps to set up a safe
platform for executing each movement. On Power
● Execute just upper body or just lower body to
Plate it is advised that participants keep a slight knee
lessen the load or lessen the complexity
bend and their weight slightly forward on the toes.
16
Coaching and Instruction
Coaching is an integral part of leading your participants Coaching in Power Plate happens in three phases.
through a successful class. You must provide clear, direct Our three phases are; Coach to Direct, Coach to
coaching that is both verbal and sometimes non-verbal Teach, and Coach to Drive. We lead our participants
to help your participants get the most from the workout. through the workout using this layered approach,
Each session is an opportunity to inspire, motivate, and making sure that we deliver a variety of different
take your members to a new fitness level. Each time you types of cues that appeal to all learning styles.
step in front of your members you must remember to You will have visual learners, aural learners, and
coach everyone from the beginner to those with years of kinesthetic learners in your workouts and you
experience. This means being organized and prepared will need to keep them all engaged. This means
each time you train Power Plate. delivering the types of cues that engage all three
types of learners.
We do this by preparing and practicing our coaching just
as teachers do in the classroom, preparing lesson plans
and then practicing the presentation before delivering to
the class. We also need to keep our message positive
and encourage our ‘students’ to do their best as a
teacher would. This motivation will bring out the best
in our own participants as well. When developing our
coaching script we need to remember several things:
17
Discover the future of fitness with Power Plate small
group programming that delivers big results. Bridge the gap
between large exercise classes and one-on-one training to
capture a new market and profitable revenue stream.
18
Understanding & Delivering
To Your Target Market
As the world’s leader in whole Hitting on all the top 2018 fitness studio and workout
trends, Power Plate SGT is your ‘all in one’ solution
vibration technology, people of all
for business, coaches and clients.
ages and physical abilities trust
Power Plate to help them prepare Clients will ultimately choose a fitness studio based
to satisfy different emotional
faster, perform better and recover (social/motivational/accountability) and functional
quicker and bring their bodies into (physical) needs, as well as to achieve
harmony—the place where optimal individual health and fitness goals.
physical performance, health and There are six main emotional archetypes that drive
wellness are all in balance and consumer choice towards brands. Understanding
working together. these will help you offer the right mix of equipment,
programming and services on your menu. These
human archetypes do overlap and the 4 format
In fact, Power Plate has been Power Plate SGT programming is designed to meet
broad consumer needs.
linked to a wide range of health
and wellness benefits, from
strength, balance, flexibility
The Human Archetype & Small
and weight loss to improved
Group Training Personality Fit
circulation, pain reduction,
detoxification, stress alleviation, On top of this, people are driven by a variety of
and even reduction in the functional reasons when choosing their preferred
fitness studio. These include exercise type,
appearance of cellulite. goal, access, convenience, social factors, and
accountability/motivational drivers which are either
intrinsic or extrinsic in nature.
19
When Choosing a Fitness Studio
What Do People Look For?
How many of these do you offer/cater for?
2. Exercise Goal
● Training for a sports activity or event
● Body toning and shaping
● Cardiovascular fitness
● Mindfulness and self-improvement
● Reducing stress and frustration
● Low impact group activities
● Low impact, high-intensity cardio
● Enjoying a totally unique workout experience
● Getting in some exercise without breaking an
ugly sweat
● Stretching, relaxation
● Trying fun and fresh new workout experiences
● Moving to great music
3. Access/Convenience
● Access and activities at the times I want to
work out
● Staying within my budget
● Shorter workouts with great results
● Working out at home
20
SGT Industry Insights Applying These Insights
There is huge leverage in the studio market to really It’s important to take these things into consideration
engage with SGT clientele, especially millennials when setting your business strategy around SGT
and females. Programming plays a key role in scheduling and programming. For example:
determining how well you appeal and attract that
market. ● For a studio with 100 members – launching
with 4 -5 classes a day provides space for 75
1. Frequent utilization of a fitness club/studio members to work out on average twice a
is positively correlated with membership week, OR, approximately 25 persons able to
tenure – members visiting less than 2x week work out daily.
are more likely to cancel (IHRSA 2013
retention statistic) ● For a larger studio, ramping up to 8, 12,
and 16 SGT sessions per day is advisable
2. Approx. 25% of your total client base will visit within the first Quarter or two after SGT
on any one day (AFS 2017 Fitness Studios launch, keeping ahead of your growing client
Operating Benchmark report) base. Your ability to do this is made easier
by the variety of programming you can deliver
your clients – strength (Burn), cardio
3. Millennials (18-34 year olds) account for the
(X), flexibility/core (Zen). Our experience
most SGT volume of all age groups (IHRSA)
and recommendation is to offer X twice a
day, Burn and Strong each 4-5 sessions per
4. Overall, females engage slightly more in
day, and Zen 2 sessions per day. This
SGT than males, and average more sessions will maximize your client appeal and results,
(males favoring more towards PT) (IHRSA) your trainers’ business and your bottom line
revenue and retention.
5. Percentage of studio users engaged in SGT
is 31.7% versus 26% in fitness-only clubs A strong launch schedule will optimize your client
and 19% in full-service health clubs (IHRSA). acquisition and retention right out of the gate by
21
Morning / AM Late Afternoon/Early Evening / PM
(urban/ suburban determined schedule)
X Format x1 X Format x1
22
Generating Healthy Returns on your Investment and Effort.
● Power Plate Small Group Training is accessible small group training that allows your incremental
sales to explode.
● Power Plate Small Group Training stimulates guest traffic and increases referral business.
● Power Plate Small Group Training differentiates your group training program to help close
more sales.
● Power Plate Small Group Training is new news improving the visibility, effectiveness and efficiency of
your marketing plan.
● Power Plate Small Group Training helps members get improved results and will elevate your club’s
brand perception and loyalty.
● It is a turnkey solution for your fitness facility and trainers and offers four small group formats to
reach multiple demographics. Power Plate Small Group Training is suitable for any fitness space
with four or more clients.
● Power Plate is the gold standard in vibration training and provides quality assurance.
23
Business Performance
Useful Industry Resources for
Manage Your SGT By The Numbers the SGT Business Operator
The small real estate footprint of SGT studios places
a premium on all aspects of revenue generation - Fitness Industry (Club/Gym/Studio)
from pricing to occupancy levels. Critical to success Education and Networking Organizations:
is your driving as many people through a high quality
experience per unit time and square foot each day.
Association of Fitness Studios
Think airline industry or hotel operator – throughput is
the measure of your efficiency to grow the business,
while delivering a premium quality experience to each http://member.afsfitness.com
and every client every visit.
Club Industry
The top key performance indicators (KPIs)
recommended for monitoring and managing the http://clubindustry.com
performance of your SGT business are:
IHRSA
● Revenue per client/member
● Retention (monthly % cancels of client base) http://ihrsa.org
● Average session attendance rates (%
of capacity)
● Average daily studio attendance (as %
Studio Management Software:
client base)
Mind Body - POS and Business software – studio
● Average client visit frequency (weekly) marketing and management tools (online booking,
● Revenue per session customer experience, automation)
● Revenue per square foot
http://mindbodyonline.com
● EBITDA
24
SGT Financial Benefits
● For the studio operator: more bottom Plate. Charging per session (small group workout)
line revenue or bundling into a per week package or monthly
● For the coach/trainer: more money earned unlimited (for a membership fee) are all options
from more clients in less time available for growing your business with Power
An increased book of business/prospects Plate Small Group Training.
25
ROI Model
The following scenarios model return on your
investment by adjusting session fee (pricing) and
session frequency (schedule).
1.
SGT session are charged for either on a
‘pay as you go’ (ancillary revenue) model,
or ‘inclusive with membership’ (monthly dues)
model.
26
SGT Membership Model Scenario
Assumptions: # studio size of 2000 - 5000 ft2 (with average of 19.7 ft2 per regular client) (insight: 38% in this range, 42% in <2000 range)
# average client/membership size, 181
# <5000 ft2 studio averages 45 people visits per day (AFS)
# max of 30% clients will visit in any one day
# Power Plate SGT group size of 4 for a multi PT SGT Studio why? (insight: 60% of studios offer less than 6 per group SGT + 42% offer functional cross
training in classes or small group sessions). For a dedicated Vibration Training studio, recommend 8 Plates and 8-client sessions
# all 4 SGT programs are offered
# average health club annual consumer visits, 102 = 1.9x/week (IHRSA)
Insight: ACSM 120-150 mins light to mod exercise prescription 3-5x per week (mixture of cardio, strength/resistance and mind body (core, flexibility)
Frequency of attendance >2/week drives retention higher than 75% (fitness studio average retention 72.3%)
27
SGT Ancillary Revenue Model (‘Pay as you Go’ session/course fees)
SGT ROI - SESSION FEE SCENARIOS Small Group Training using Power
Plate can SIGNIFICANTLY increase
your average REVENUE and
A. $25 SGT Session Fee Charged EBITDA per ft2.
* Revenue is based on SGT either $25, $20 or $15 per session, 8 x day,
7 days week According to AFS 2017 Studio Operating and Financial
* Expenses are based on $20 Trainer wage per half hour coached Benchmarks Report, AVERAGE Rev/Ft2 for fitness studios
session & Power Plate Pro5 equipment financed on 36 month terms is $68 Ft2, with TOP performing studio quartile up around
*Additional incremental revenue opportunity exists via PT coached 1:1 $178 Ft2
Plate sessions outside of SGT timeslots
Session Pricing Insight from the industry: most day rate passes are
between $20-$30 to have time in a gym and class prices range from
$16 - $35 depending on what the market will bear, with most settling
somewhere in the middle (AFS 2017 Fitness Studio Operating and
Financial Benchmarking Report)
28
SGT ROI - SCHEDULING SCENARIOS
$ 455
$ 1,820
* Revenue is based on SGT $25 per class, either 4, 8 or 16x day, 7 days week
* Expenses are based on $20 Trainer wage per half hour coached session & Power Plate Pro5 equipment financed on 36 month terms
* Additional incremental revenue opportunity exists via PT coached 1:1 Plate sessions outside of SGT timeslots
Session Pricing Insight from the industry: most day rate passes are between $20-$30 to have time in a gym and class prices range from $16
- $35 depending on what the market will bear, with most settling somewhere in the middle (AFS 2017 Fitness Studio Operating and Financial
Benchmarking Report)
29
SGT ROI - SCHEDULING SCENARIOS
* Revenue is based on SGT $25 per class, either 4, 8 or 16x day, 7 days week
* Expenses are based on $20 Trainer wage per half hour coached session & Power Plate Pro5 equipment financed on 36 month terms
* Additional incremental revenue opportunity exists via PT coached 1:1 Plate sessions outside of SGT timeslots
Session Pricing Insight from the industry: most day rate passes are between $20-$30 to have time in a gym and class prices range from $16
- $35 depending on what the market will bear, with most settling somewhere in the middle (AFS 2017 Fitness Studio Operating and Financial
Benchmarking Report)
30
Options for PT and SGT usage Studio Layout
Row layout can be either along a wall or in center of floor
● Allow 20-30ft working area around the Approx 260ft2 Approx 320ft2
31
Marketing Guidelines
Power Plate is the global leading vibration platform Because Power Plate has a reputation and is
and enhances any movement, simple or complex, an established brand already, do not make any
typically performed on the ground. changes to the logo or copy. While we certainly
encourage all studios to make information and
Create a new market and potential revenue stream posts personal to your audience, the Power Plate
by bridging the gap between large group exercise brand cannot be altered
classes and one-on-one training with Power Plate
small group classes. Branding includes color scheme, messaging,
pictures, instructional exercises, and logos.
Each programming will include training and
instruction, setting you up for success. With
additional innovative time-efficient and results-driven Follow Us on Social
programming delivered on a consistent basis, your
members will continue to be engaged. Get started and join our Power Plate
Community today.
More studios and gyms will also be introduced to
whole body vibration training. This training is used Facebook/powerplateusa
by premier and elite athletes. However, regardless Instagram/powerplateusa
of one’s fitness level, anyone looking for a total body Twitter/powerplateusa
workout can train like an athlete.
Branding
32
Marketing Assets
As an esteemed Power Plate Small Group customer, you have access to a variety
of marketing tools to help you promote Power Plate to your members. Below are
a few examples of the marketing support available to you:
● In-club branding and messaging to introduce and All marketing is available for download in editable
explain Power Plate, your location(s) will format so that you can fully customize
be tagged in Power Plate advertising in for your facility.
applicable markets
● Direct access to the Power Plate marketing team ● Pop Up banner - Generic and specific to each
who will assist in creating customized co- format
branded materials ● Tri-Fold Brochure - 1 per format and 1
with all 4 formats
● Option to develop co-branded social media ● Social Media blurbs - Facebook, Instagram,
campaigns Snapchat overlay, email template
● Logos to place in social media, clubs’ internal
● Designation on the Power Plate website locater
marketing, etc.
page
● Poster - Generic and specific to each format
● Updated list of professional and collegiate teams ● Class Passes - Generic and specific to
who use Power Plate each format
● Photo Library - all four 12 week formats
● A promotional video which can be played as part Trainer Manual
of a display ● Master Trainer Manual
● 12 Week Programming for all 4 formats
● Ongoing support via the Power Plate app
(download from iTunes / Google Play Store) Small Group Classes. Big Results.
POWER UP
● Access to Power Plate Fileshare system, where
you can download marketing materials, logos
and images
A cardio HIIT class designed to incinerate Power Plate Small Group Training A strength training workout to improve strength
fat and train the heart in just 30 minutes, with 30-minute classes designed for all fitness levels. gains in a full-body 30-minute workout, with an
an integrated option utilizing dumbbells Sign up for a class today! integrated option utilizing dumbbells
or kettlebells. or kettlebells.
33
Launch
A successful launch is imperative to the success ● Aim to get your entire club staff involved
of Power Plate at your club. As they say, you in the launch and educated about
only have one chance to make a first impression Power Plate. This will help them to sell the
so make it a good one! Prepare and practice programming and drive membership sales
teaching the class to ensure you can really wow as well.
your members. Use the event as a sales tool for
the club. Power Plate small group programming
● Market the launch – internally and externally
can be the drive for people to purchase a
membership.
● Practice and rehearse for the launch as a
team
34
Staff Education and Training
We believe that it is vital to provide education and training to all your team to ensure they can
engage with your clients. Whether it be front of house staff, the sales team or your trainer group,
we have appropriate training available to help ensure the success of Power Plate at your club.
Below is further information on the education and training support we offer and is included in
this guide:
35
From theory to practice, the 3 key aspects of Scientific Validation Booklet
the day are:
This booklet summarizes key research articles
Why Power Plate can enhance your along with their findings.
existing personal training, small group or
therapy sessions by: Research Papers
Rapidly increasing mobility and stability We have selected key research articles and
for more efficient, pain free movement created research cards that can be used as
Activating the neuromuscular system education for your clients when discussing how
Power Plate can help. These papers can be
Reducing pain and delayed onset found in Appendix B or online at powerplate.
muscle soreness (DOMS), optimizing com/education-training/research
recovery
4. Research
The benefits of whole body vibration training
have been proven through a significant number
of research pieces. In the Appendices of this
guide you will find:
36
Staff Training Framework
1. Share your purpose behind the initiative route versus sinking big dollars into
mail drops and costly printed fliers for
2. Engage the team in goal setting and counter tops) and is naturally confident
defining success (weigh in buy in) in a room of people
3. Demo a medley of 2-3 workouts of staff, 3. Identify and leverage ‘in kind’
by new coaches sponsorships from local business
network. Use trade outs to strategically
4. Training on product knowledge (https:// increase consumer / brand value to
powerplate.com/Education-and-Training/ both parties. Get creative. Partnerships
Videos/Power-Plate-Orientation-Training) with other studios or local businesses
will support (not compete) with your
5. Commitment to self-development and value proposition for clients.
willingness to continue learning
4. Consider opportunities for local radio/
tv/blog coverage to highlight the
Launch Promotion
social or community facing appeal
1. Download, customize and produce (useful to explore a non profit cause
your Studio’s tailored marketing and or movement to support – people like
promotion assets provided by Power belonging to a socially responsible
Plate to support the launch of your new higher purpose)
Plate-based small group programming.
This includes: (Banners, posters, fliers, 5. Design your guest and referral system
and guest passes). Actively begin and promote during pre-sale and at
erecting, distributing and engaging the launch day
marketing outreach 2-3 weeks ahead
of launch – massive external efforts for 6. Join AFS and access their compete
a new opening, and combined internal library of business resources for studio
AND external push for introduction of owners/operators
programming to an existing studio)
37
Launch Event
38
Launching your Small Group Programming
Set Goals / Develop Business Plan / Develop Strategic Plan
Staff Training
Coach Training
Sales
Marketing
Business
39
Launching your Small Group Programing
8-10 weeks _________ Business Set business goals, strategy, financial and
operational plan
3 weeks _________ Coach Training Host your Coach Training - Power Plate SG
Certification Course
Launch Day _________ LAUNCH EVENT Launch class(es) / Sales Acquisition Event
40
Warranty and Repair Process
You can register your Power Plate at https:// When e-mailing the service team with a fault,
powerplate.com/registration. Details of this please ensure you include:
address will also be found in-box when you
receive your product. ● Contact Name
Warranty ● Address
41
Contact Information
For any inquires or questions please feel free to contact us:
42
“In the social business marketplace, brands that hope
to build loyal and growing communities do so most
effectively when they demonstrate their core values
and allow a community to build and engage around it.”
- Simon Mainwaring
Appendix
44
A.
Sales Training Information Power Plate Applications
Power Plate has long been recognized as the Fitness and Wellness
world leader in whole body vibration platforms.
All Power Plate models are engineered to Exercise and Weight Loss
activate the body’s natural reflexive response to
Anti-Aging/Hormonal Benefits
vibration. The vibrating platform moves in three
directions (up and down, side to side and front Increased Energy and Vitality
to back) to accelerate scientifically - established
health and fitness benefits for faster and longer Pain Relief and Reduction of
lasting results. Inflammation
45
Power Plate® pro5™
The pro5 is recommended for health
and fitness facilities offering coached
PT / SGT vibration training workouts.
Color Silver
Maximum Load 400 lb / 182 kg
Frequency 25-50 Hz with 5Hz increments
Time Selections 30, 45 or 60 seconds / up to 9 minutes
Vibration Settings Low or High
Dimensions (W x D x H) 34in x 43in x 87in / 87cm x 109cm x 155cm
Weight 328 lb / 149 kg
Power Supply 90-240VAC, 50/60 Hertz, Universal Voltage
Warranty 3 years hardware, 1 year electronics, 1 year labor
Key Features Secondary timer and controls
46
Power Plate® pro7™
The pro7 is recommended for health and
fitness facilities offering (unassisted) open
equipment access in addition to coached PT /
SGT vibration training workouts.
Achieve functional training results like never before
with the Power Plate pro7™. Scientifically proven to
get results in half the time of traditional programs,
your clients will feel the difference in just one
session. The pro7 is the first commercial vibration
training machine to feature an integrated LCD touch
screen with Functional Interactive Training (F.I.T.)
software, taking clients through every stage of their
Power Plate program. Equipped with embedded
proMOTION™ multi-directional cables with variable
resistance and the largest Power Plate platform
available, training clients on the pro7 is limited only
to your imagination.
Functional training made simple.
Color Graphite
Maximum Load 500 lb / 227 kg
Frequency 25-50Hz
Time Selections 0-9 minutes (15 second increments)
Vibration Settings Low or High
Dimensions (W x D x H) 38in x 46in x 61in / 96cm x 116cm x 155cm
Weight 328 lb / 149 kg
Power Supply 100-240VAC, 50/60 Hz, Nominal Power: 160-265W,
Universal Voltage
Warranty 3 years hardware, 1 year electronics, 1 year labor
47
5 Minute Demonstration
48
TRAINING & EDUCATION
Support Offerings
ONLINE: POWERPLATE.IDEAFIT.COM
POWER PLATE ® ORIENTATION WORKSHOP (PPOW)
Introductory course for all new users
$24. 95
2 hours of online content; embedded exams
.3 CEC’s (NASM, ACE, AFFA)
LIVE: HTTPS://POWERPLATE.COM/EDUCATION-TRAINING
49
LIVE: ON-SITE SMALL GROUP TRAINING CERTIFICATION
LIVE: ON-SITE SMALL GROUP TRAINING
5 Hour Live Training Course
Small Group Trainer Training for your Trainers/
Coaches (all 4 formats)
FREE
CEC’s (ACE, NASM)
50
Power Plate Education Pathway
This pathway anchors Power Plate’s delivery of initial and continuing education; with
progressive training and education content for Trainers/Coaches.
LEVELS
• FOUNDATION COACH - includes everything that is accessible to ALL consumers as a first experience. This
typically is not charged for with the exception of an onsite (private) Discover workshop for a club or studio.
• PROFESSIONAL COACH - is for those who are serious about learning more and are willing to commit more
time and money into progressing their coaching skills. This is our accredited CEC education for professionals.
SGT is in this ‘Professional’ tier as it is paid for via product purchase / business solutions.
• SPECIALIST COACH - is the top tier selection with content developed by either Power Plate OR by one of
our partners. These are all fee-based menu options and are offered on a very select basis at conferences,
special events, etc.
51
B.
52
Regular Massage on a Power Plate®
Machine Can Help Improve Circulation
Research from Loma Linda University (USA) Shows that Massage
Exercises on a Power Plate Machine Can Help Improve Skin Blood Flow
This is a summary of TWO studies conducted at Loma Linda University (USA) published in the Medical Science Monitor, Vol. 13(2), pp:
CR71-76, 20071 and Vol. 14(3), pp: CR112-116, 20082.
Study 1 “The effect of Whole Body Vibration on lower extremity skin blood flow in normal subjects” by Everett B. Lohman, Jerrold Scott
Petrofsky, Colleen Maloney-Hinds, Holly Betts-Schwab and Donna Thorpe Study 2 “The effect of 30 Hz vs. 50 Hz passive vibration and duration
of vibration on skin blood flow in the arm” by Colleen Maloney-Hinds, Jerrold Scott Petrofsky and Grenith Zimmerman
Study Conclusions: measured every minute from baseline (pre vibration) up until
15 minutes after massage.
The studies found that massage on Power Plate can
significantly increase the circulation in arms and legs.
As illustrated in Figure 3, there is a marked increase in skin
blood flow after massage at both 30 Hz and 50 Hz high,
Method: with the greatest peak after five minutes of massage in both
The study of Lohman et al. (2007) involved 45 subjects who groups.
were randomly divided into 3 groups.
Although there is no significant difference between both
Group 1 performed static exercises, namely squat and two groups, the blood flow increased more rapidly and reached
kinds of calf raises at 30 Hz high on the “classic” Power a higher level amongst participants in the 50 Hz high group.
Plate (see fig. 1). Group 2 performed the same exercises Another difference between both groups is the blood flow
with Power Plate turned off. Group 3 received three lots of during the recovery period, which remained higher amongst
60 second calf massages at 30 Hz high on Power Plate the 50 Hz high group as illustrated in Figure 3.
(see fig. 4).
powerplate.com
53
Regular Massage on a Power Plate®
Machine Can Help Improve Circulation
Figure 2 Figure 3
Changes in skin blood flow between groups over time. This figure illustrates the mean changes in skin blood flow as a percent
of baseline skin blood flow, with standard deviations during baseline, 10
minutes of vibration and 15 minutes of recovery for both 30 Hz and 50 Hz
Group 1 - Power Plate Exercises
vibration (baseline level).
Group 2 - Ground Exercises 30 Hz 50 Hz Baseline Level
600
150
BLOOD FLOW
400
100
200
50
Baseline
0 1 2 3 4 5 6 7 8 9 10 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15
Results:
This study concludes that five minutes of massage on How long does the massage need to be?
Power Plate at either 30 Hz or 50 Hz significantly increases
the skin blood flow and thus circulation in the arms. Only a short massage is needed to get results. After three
Performing massage on the 50 Hz setting on Power Plate minutes of massage on Power Plate, there’s an increase in
has additional benefits by increasing the blood flow more skin blood flow which lasts until at least 10 minutes after
rapidly and retaining the level during the recovery period, treatment. The greatest increase in blood flow actually
making the effects longer lasting. happens during the first five minutes of massage.
Many people lead inactive lifestyles these days, travelling regularly by car and spending their working days seated at a computer
workstation. This can result in decreased circulation and related complaints or even disorders. By providing short massage
intervention with Power Plate, local circulation can be improved, reducing the risk of dysfunction and pain, and improving skin
quality and tone.
54
powerplate.com
Whole Body Vibration Helps Reduce Cellulite
Research Shows Exercising on a Whole Body Vibration Platform
Helps Eliminate Cellulite
This research was conducted at the SANADERM Professional Clinic for Skin Disease and Allergology, Bad
Mergentheim, Germany (May-November, 2004)
By Dr. Horst Frank and Dr. Birgit Moos
Study Conclusions:
In six months, the whole body vibration group–which Figure 1
exercised on the “classic” Power Plate achieved a 25.7% Change in cellulite levels (after six months) for two Whole Body
reduction of cellulite on thighs and buttocks, exercising Vibration groups. Cellulite was measured by evaluating the
two to three times per week, in sessions of 8-13 minutes. deposits of subcutaneous dimpled fat.
The whole body vibration + cardio group achieved a 32.3%
reduction of cellulite on thighs and buttocks, exercising two
5
to three times per week in sessions of 8-13 minutes with
whole body vibration, plus 24-48 minutes of cardio training.
0
powerplate.com
55
Whole Body Vibration Helps Reduce Cellulite
Figure 2A Figure 2B
Change in circumference of the buttocks of the whole body Training time of whole body vibration group and whole body
vibration group and the whole body vibration + cardio group. vibration + cardio group
-0.5 45
40 hour
0.0 40 890%
-0.5 35
PERCENTAGE CHANGE
- 0.7% 30
-1.0
PERCENTAGE CHANGE
25
-1.5
20
-2.0
15
-2.5 11 hour
10
-3.0 Training
5 time
- 3.1% Circumference
-3.5
- 3.4% 0
Figure 3
The Power Plate group performed the following exercises plus
Method: the deep squat. For progression, subjects were eventually
Fifty-five subjects were divided into two groups. The first asked to perform the exercises on one leg.
group only trained on Power Plate, two to three times per
week, for sessions of 8-13 minutes. The second group also
used whole body vibration, but supplemented their 8-13
minute whole body vibration workouts with 24-48 minutes of
cardio training.
Baseline measurements and tests were completed at the
beginning of the study, and repeated six months later. The
data collected consisted of:
1. Skin condition (the measure of cellulite or evaluation of
the deposits of dimpled fat under the skin)
2. Circumference of calf muscles, buttocks, and
upper thigh
Squat Lunge
3. Body composition: body fat percentage, and lean
mass percentage
Conclusions:
This study proves that easy, simple and efficient Power
Plate training can defeat cellulite; it can accelerate and
enhance collagen remodeling, improve circulation, increase Thigh Massage Calf Massage
lean tissue, help people to lose fat, and reduce the size of
buttocks, thighs and calves.
This proves that Power Plate training is extremely effective and time efficient; the cardio group took four times longer to improve
32.3%, while the whole body vibration group improved 25.7% in an average of 10-minute sessions, two or three times a week,
over six months.
56
powerplate.com
Power Plate® Training Useful After
Anterior Cruciate Ligament Reconstruction
Power Plate training Improves Proprioception and Balance More
Than Conventional Training in Athletes Who Have Undergone ACL
Reconstruction.
This is a summary of a study published in the British Journal of Sports and Medicine, online Jan. 2008. By Azar Moezy,
Gholamreza Olyaei, Mohammadreza Hadian, Mohammad Razi and Soghrat FaghihzadehTehran University of Medical Sciences,
Iran.
Study Conclusions:
Figure 1
The improvement of postural stability in the Power Plate
training group, performed on Power Plate next generation Improvement of anterior-posterior stability index in Power
(2004), was significantly greater than that of the conventional Plate and Conventional Therapy group with eyes open or
training group. There was a significant improvement in all closed.
knee reposition tests of the Power Plate training group in
both knees, except in one condition. The issue most patients
have trouble with after ACL reconstruction is the decreased
50%
anterior-posterior stability. The Power Plate group showed 45.9%
a great improvement in anterior-posterior stability, causing 45 %
PERCENTAGE CHANGE IN 12 TRAINING SESSIONS
Method: 5% 2.9%
2.1%
A total of 20 male athletes who underwent ACL
0%
reconstruction surgery participated in this study. The
participants were randomly allocated to a Power Plate group Eyes Closed
Eyes Open
(10 subjects) or a conventional therapy group (10 subjects).
Both groups participated in 12 training sessions within one
Conventional Therapy Group
month (3 times a week). The Power Plate group performed
prescribed Power Plate exercises (see fig. 2+3), and the
Power Plate Group
conventional therapy group performed conventional strength
exercises (hip abductors, adductors, flexors, extensors,
leg press, leg curl and squat). Both groups performed a
progressive schedule.
powerplate.com
57
Power Plate® Training Useful After
Anterior Cruciate Ligament Reconstruction
Figure 2
Overview of the Power Plate Program
Session Duration Frequency Amplitude Rest (sec.) Modalities Duration (min. Number
set (sec.) (Hz) without rest) of Sets
1 30 30 Low 60 Static 4 8
2 30 30 Low 60 Static 5.5 11
3 30 30 Low 60 Static & Dynamic 6.5 13
4 30 35 Low 50 Static & Dynamic 8 16
5 45 35 Low 50 Static & Dynamic 12 16
6 45 35 Low 50 Static & Dynamic 12 16
7 45 40 High 40 Static & Dynamic 13.5 18
8 45 40 High 40 Static & Dynamic 15 20
9 45 40 High 40 Static & Dynamic 15 20
10 60 40 High 30 Static & Dynamic 16 16
11 60 50 High 30 Static & Dynamic 16 16
12 60 50 High 30 Static & Dynamic 16 16
Figure 3
Results: The Power Plate group performed the following exercises plus
the deep squat. For progression, subjects were eventually
Both groups were tested pre- and post-intervention. asked to perform the exercises on one leg.
The subjects performed postural stability tests (with
eyes open and closed) and a knee joint reposition test.
These are standard tests, used to measure postural
control and balance. The improvements found were
significantly greater in the Power Plate group than in the
conventional therapy group.
Social Relevance:
With Power Plate training, better results are obtained in
a much shorter time (24 min. vs ±60 min.), which greatly
enhances compliance and ensures subjects enjoy the
sessions more.
Calves Lunge
This study shows that Power Plate training resulted in a greater improvement of joint stability and balance than conventional
strength training. Power Plate training also has the advantage of shorter training time. It should therefore be considered a useful
addition to rehabilitation interventions after ACL reconstruction.
58
powerplate.com
The Effects of Power Plate®Training
on Fall Prevention in the Elderly
Power Plate Training Results in Reduced Fall Frequency and
Improvement of the Response to Surface Rotations.
This is a summary of a study published in Gait & Posture no. 26, pp. 309–316, 2007.
By An Bogaerts, Sabine Verschueren, Christophe Delecluse, Albrecht L. Claessens, Steven Boonen
Katholieke Universiteit Leuven, Belgium.
Method:
A total of 220 healthy older individuals between 60 and 80 Deep Squat
years of age participated in this study. The Power Plate
group performed static and dynamic exercises (see fig 1)
on Power Plate for a period of 47 weeks, three times a
week. Training load increased gradually according to the
overload principle. The duration of one Power Plate training
sessions was maximum 40 minutes, including warming up
and cooling down. The fitness group program consisted of
cardiovascular, resistance, balance and flexibility exercises
and lasted for approximately 1.5 hours.
powerplate.com
59
The Effects of Power Plate®Training
on Fall Prevention in the Elderly
Figure 2 Figure 3
Percentage of subjects without a fall in the most challenging Sway Energy Scores (SES) in the toes down condition for the
condition of the sensory test. In this condition, the support surface Power Plate, Fitness and Control Group at pre-, 6-months and
and visual surround moved in phase with the subject’s sway 12 -months test.
resulting in inaccurate information delivered to eyes, feet and joints.
% Non Fallers in the Most Difficult Condition Sway Energy Score Table
90 70
** Pre Pre
6 Months 65
6 Months
85
* **
12 Months 12 Months
80 * 60
75 55
70 50
65 45
60 40
55 35
As the present study shows that Power Plate training in elderly women resulted in an improved (anticipatory) postural control,
and previous studies have shown a strength and power increase, Power Plate training seems to be a useful tool in fall
prevention training for the elderly population.
60
powerplate.com
The Effect of Power Plate® Training on
Cardiorespiratory Fitness and Muscle
Strength in the Elderly
This is a summary of a study published in the international scientific journal Age and Ageing (May 2009).
By An Bogaerts, Christophe Delecluse, Albrecht Claessens, Thierry Troosters, Steven Boonen, and Sabine Verschueren
Katholieke Universiteit, Leuven, Belgium
Study Conclusions: The second group (FIT group) performed a fitness program
consisting of cardiovascular, resistance, balance and
1. Power Plate training can significantly increase heart
flexibility exercises. The maximum duration of one session
rate in men and women between 60 and 80 years
was 90 minutes.
of age.
2. One year of Power Plate training in older individuals Figure 1
leads to significant enhancements in cardiorespiratory
fitness and muscle strength.
3. The results observed in the Power Plate training group
were comparable with the increases noted in those
who followed an equal number of traditional fitness
training sessions. However Power Plate training was
much more time efficient (average 25 min vs. 75 min).
Introduction:
Increased age is associated with a decline in
cardiorespiratory fitness and muscular performance.
However, for elderly people to continue to function
independently and perform daily activities, it is essential they
maintain sufficient muscle strength and cardiorespiratory
fitness. To do so, they should perform progressive resistance
and aerobic training. However, a significant proportion of Squat Wide Stance
elderly people are unable or unwilling to undertake two
training regimens. Exercise on Power Plate could offer a
viable alternative, as it may be an efficient combination of
both training methods.
Method:
In this study 220 participants (180 of whom completed the
study) were randomly divided into three groups. The first
group (PP group) performed basic Power Plate exercises
only (see figure 1). The training intensity and time were
gradually progressed, to a maximum duration of 40 minutes
for one session (including warming up, cooling down and
rest between exercises).
Calves Lunge
powerplate.com
61
The Effect of Power Plate® Training on Cardiorespiratory
Fitness and Muscle Strength in the Elderly
Figure 2A
Both groups performed three sessions of exercise each Peak Oxygen Uptake
week over the course of one year.
25 Power Plate Group
Results: 15
Control Group
training, while the PP group’s training regime did not include * † ‡ Power Plate Group
this element. Also, the FIT group performed better in the 14
cycle ergometer test because their training program included 12
Fitness Group
8
Practical Applications:
6
Maintaining sufficient muscle strength and cardiorespiratory
4
fitness can help elderly people continue to function
independently and perform daily activities. These results 2
indicate training on Power Plate is a good intervention to 0
improve cardiorespiratory fitness (VO2 peak and time-to- * significant change from pre- to post-test
peak exercise), which in turn can help to improve quality of † significant difference compared with the CON group
life for the elderly. Significantly, the participants in the Power ‡ significant difference between the PP group and FIT group
12
Fitness Group
10 * †
Control Group
8
6
4
2
Exercising on Power Plate can be used as a safe, efficient 0
and non-exhausting alternative to a traditional fitness training
program to enhance muscle strength and cardiorespiratory * significant change from pre- to post-test
† significant difference compared with the CON group
fitness in older individuals.
powerplate.com 62
Strength Gains and Higher
Jumps with Power Plate® Training
Research Shows Power Plate Training Results in Strength Gains and
Improved Vertical Jump Height in 12 Weeks.
This is a summary of a study published in Medicine & Science in Sports & Exercise, Vol. 35, No. 6, pp. 1033-
1041, © 2003, the Official Journal of the American College of Sports Medicine.
By Christophe Delecluse, Machteld Roelants and Sabine Verschueren
Katholieke Universiteit Leuven, Belgium
Study Conclusions:
1. The whole body vibration group used Power Plate
1. Whole body vibration - performed on the “classic”
They performed standing knee extensor exercises at a
Power Plate - increases strength at least as effectively as
frequency of 35-40 Hz, such as lunges and squats (see
conventional resistance training.
fig. 3).
2. The whole body vibration’s strength increases are not
2. The placebo group also used Power Plate, which was
due to the placebo effect.
adapted so that it did not generate vertical sinusoidal
3. Whole body vibration enhances the body’s sensory vibration. They felt a vibration, but it was too subtle to
awareness and function, force production and vertical elicit a training effect. They performed the same exercises
jump height. as the whole body vibration group
4. Previous studies with untrained subjects proved
that whole body vibration workouts had no adverse Figure 1
side effects. In general, workouts were considered Change in strength of upper leg muscles (M. rectus femoris)
enjoyable and not exhausting. after 12 weeks in both groups.
5. The positive results suggest the indication of Power
Plate training for therapeutic uses in populations who 20
are not attracted to or physically able to perform Change in strength of upper leg
muscles after 12 weeks
conventional strength training. This may provide safe, +16.6%
proactive, effective interventions to enhance wellness
in many environments.
15
+14.4%
These research findings reveal exceptionally positive
outcomes for many populations who wish to enhance their
strength for all activities in daily life. Benefits of Power Plate
training are not exclusive to healthy, untrained subjects, like
PERCENTAGE CHANGE
powerplate.com
63
Strength Gains and Higher
Jumps with Power Plate® Training
3. The resistance training group performed a cardio warm-up Conclusions:
and knee extensor exercises on two conventional strength
training machines. Training on a whole body vibration platform is an efficient
4. The control group did not participate in any training. training stimulus to increase muscle strength.
Tests: The contractile properties of the knee extensors were In addition, it is likely that while Power Plate training requires
evaluated at the start (pre-test) and after 12 weeks (post-test). little exertion and is considerd enjoyable, it does elicit a
A dynamometer was used both times to measure isometric, biological adaptation that is similar to that produced by
dynamic and ballistic knee extensor strength on all subjects. conventional resistance training.
Squat
Lunge
Figure 2
Change in vertical jump force after 12 weeks training for the four experimental groups.
Whole Body Vibration Group Conventional Group Placebo Group Control Group
This research suggests that whole body vibration has great potential in therapeutic environments. It can enhance muscle
performance in rehabilitation patients and the elderly, as well as in populations who may not be attracted to, or physically able to,
perform strength training. Whole body vibration can also enhance the performance of athletes, as suggested by improved strength
and vertical jump height as achieved by the subjects in this study.
64
powerplate.com
Power Plate® Training Useful After
Anterior Cruciate Ligament Reconstruction
Power Plate training Improves Proprioception and Balance More
Than Conventional Training in Athletes Who Have Undergone ACL
Reconstruction.
This is a summary of a study published in the British Journal of Sports and Medicine, online Jan. 2008. By Azar Moezy,
Gholamreza Olyaei, Mohammadreza Hadian, Mohammad Razi and Soghrat FaghihzadehTehran University of Medical Sciences,
Iran.
Study Conclusions:
Figure 1
The improvement of postural stability in the Power Plate
training group, performed on Power Plate next generation Improvement of anterior-posterior stability index in Power
(2004), was significantly greater than that of the conventional Plate and Conventional Therapy group with eyes open or
training group. There was a significant improvement in all closed.
knee reposition tests of the Power Plate training group in
both knees, except in one condition. The issue most patients
have trouble with after ACL reconstruction is the decreased
50%
anterior-posterior stability. The Power Plate group showed 45.9%
a great improvement in anterior-posterior stability, causing 45 %
PERCENTAGE CHANGE IN 12 TRAINING SESSIONS
Method: 5% 2.9%
2.1%
A total of 20 male athletes who underwent ACL
0%
reconstruction surgery participated in this study. The
participants were randomly allocated to a Power Plate group Eyes Closed
Eyes Open
(10 subjects) or a conventional therapy group (10 subjects).
Both groups participated in 12 training sessions within one
Conventional Therapy Group
month (3 times a week). The Power Plate group performed
prescribed Power Plate exercises (see fig. 2+3), and the
Power Plate Group
conventional therapy group performed conventional strength
exercises (hip abductors, adductors, flexors, extensors,
leg press, leg curl and squat). Both groups performed a
progressive schedule.
powerplate.com
65
Power Plate® Training Useful After
Anterior Cruciate Ligament Reconstruction
Figure 2
Overview of the Power Plate Program
Session Duration Frequency Amplitude Rest (sec.) Modalities Duration (min. Number
set (sec.) (Hz) without rest) of Sets
1 30 30 Low 60 Static 4 8
2 30 30 Low 60 Static 5.5 11
3 30 30 Low 60 Static & Dynamic 6.5 13
4 30 35 Low 50 Static & Dynamic 8 16
5 45 35 Low 50 Static & Dynamic 12 16
6 45 35 Low 50 Static & Dynamic 12 16
7 45 40 High 40 Static & Dynamic 13.5 18
8 45 40 High 40 Static & Dynamic 15 20
9 45 40 High 40 Static & Dynamic 15 20
10 60 40 High 30 Static & Dynamic 16 16
11 60 50 High 30 Static & Dynamic 16 16
12 60 50 High 30 Static & Dynamic 16 16
Figure 3
Results: The Power Plate group performed the following exercises plus
the deep squat. For progression, subjects were eventually
Both groups were tested pre- and post-intervention. asked to perform the exercises on one leg.
The subjects performed postural stability tests (with
eyes open and closed) and a knee joint reposition test.
These are standard tests, used to measure postural
control and balance. The improvements found were
significantly greater in the Power Plate group than in the
conventional therapy group.
Social Relevance:
With Power Plate training, better results are obtained in
a much shorter time (24 min. vs ±60 min.), which greatly
enhances compliance and ensures subjects enjoy the
sessions more.
Calves Lunge
This study shows that Power Plate training resulted in a greater improvement of joint stability and balance than conventional
strength training. Power Plate training also has the advantage of shorter training time. It should therefore be considered a useful
addition to rehabilitation interventions after ACL reconstruction.
66
powerplate.com
Whole Body Vibration
Proves Effective for the Elderly
Power Plate® Training Increases Knee-Extension Strength and Speed
of Movement in Older Women
This is a summary of a study published in the international scientific Journal of the American Geriatrics Society
(June 2004) By Machteld Roelants, Sabine Verschueren and Christophe Delecluse Katholieke Universiteit Leuven,
Belgium
Isometric
Isometric
overload.
powerplate.com
67
Whole Body Vibration Proves Effective for the Elderly
Figure 2 Figure 3
Change in performing the counter movement jump. The speed of movement increased only for the group that
trained using Whole Body Vibration.
+19.4%
20 15
15 +12.9% 10
+7.4%
10 5
+0.0%
5 0
0 -5
Whole Body Vibration Conventional Whole Body Vibration Conventional
Method: Results:
The research included 89 postmenopausal women The results prove that both whole body vibration and
between the ages of 58 and 74. Participants were conventional training increases muscle strength of the
randomly assigned to three groups: the whole body legs (fig. 1). Both groups also showed an improvement in
vibration group trained three times per week on Power performing the counter movement jump (fig. 2). The speed
Plate; they performed a progressive program of static and of movement increased only for the group that trained on
dynamic knee extensor exercises such as squats and Power Plate (fig. 3). The counter movement jump is an
lunges. The conventional training group also trained three accurate method for measuring the stretch shortening
times per week; they performed dynamic leg press and of the muscles, a system used in daily life in activities
leg extension exercises on conventional fitness equipment, such as rising from a chair, climbing a stair or maintaining
increasing intensity from low to high resistance. The control balance. Speed of movement is a very important measure
group did not participate in any training for the entire of reaction and balance, and plays a part in reducing the
duration of the study, which was 24 weeks. risk of falling.
Exercise Variables
Training volume and training intensity of the Power Plate®
Training program:
Power Plate training minimizes the need for conscious exertion and stress on the musculoskeletal, respiratory, and cardiovascular
systems. Most subjects enjoyed the whole body vibration sessions, did not consider the workouts to be difficult and reported only
a moderate degree of muscle fatigue at the end of the session.
68
Power Plate® Training Increases
Strength and Muscle Mass in Older Men
Study Conclusions:
Power Plate training is at least as effective as a conventional Figure 1
fitness program in order to enhance isometric and explosive
knee extension strength, as well as to increase muscle mass
of the upper leg in community-dwelling older man. These
findings suggest that Power Plate training has the potential
to prevent or even reverse the age-related loss of skeletal
muscle mass, referred to as sarcopenia.
Method:
In this study, 97 participants were divided into three groups:
a Power Plate group, a fitness group and a control group.
Both the Power Plate and fitness group trained three times
a week for one year. The Power Plate group exercised
for a maximum of 40 minutes (see fig. 1), whereas the
fitness group trained for about 90 minutes, performing
Calves Lunge
cardiovascular, resistance, balance and flexibility exercises.
The control group was advised not to change their lifestyle
or physical activity during the project.
powerplate.com
69
Power Plate® Training Increases
Strength and Muscle Mass in Older Men
Figure 2
Overview of the Power Plate Program
Figure 3
Total Training Time
Results:
Total Training Time (min.)
Participants of both training groups showed an increase
in isometric and explosive strength. Muscle mass 90 Power Plate Group
increased as well.
Fitness Group
The conclusion the researchers reached was that Power
Plate training is at least equivalent to regular fitness
training. The participants achieved the same results
with both kinds of training, however, training time of
the Power Plate group was less than half that of the
conventional fitness group.
2.5% 1.8%*
This study once again shows that Power Plate training
0%
is a very effective training method. It enables elderly
-0.6%* -0.7%*
subjects to gain muscle mass and strength in less than -2.5%
70
Power Plate® Training Improves Walking
Function in Spinal Cord Injury Patients
Study Conclusions: of three sessions per week for four weeks. Each session
included four 45 second periods of vibration, with one
• Consistent use of Power Plate can result in an increase
minute of seated rest in between. Power Plate was set at
in walking function as defined by walking speed.
50Hz low.
• After 12 sessions of Power Plate intervention, an
increase in cadence, step length and intralimb Results:
coordination was noted.
To evaluate the effectiveness of Power Plate exercises,
Introduction: measurements were taken at the start of the study, and after
Spinal cord injury (SCI) is defined as damage to the white or four weeks of training. The researchers measured:
grey matter contained within the spinal cord, which carries
signals to and from the brain. A common consequence of • Walking speed, measured in kilometers per hour (km/h)
SCI is loss of walking function, but where the tissue has not • Cadence (number of steps taken in a given time)
been totally damaged (an incomplete lesion), there is the
• Strong and weak leg step length
possibility that patients may be able to walk again. In these
cases, it is muscle weakness and sensory impairment which • Strong and weak intralimb (within one limb alone)
can limit a person’s ability to walk. Rehabilitation of SCI coordination. This is the ability to produce a consistent
patients focuses on regaining walking function. relationship of the hip angle to knee angle coupling over
multiple steps.
The purpose of this pilot study (a small-scale study to test
feasibility, methods and procedures) is to determine whether As illustrated in Figure 1, Power Plate training resulted in
repeated use of Power Plate could effect improvements in a significant increase in both walking speed and intralimb
walking function, as defined by changes in walking speed, in coordination (as shown by the increased coefficients of
individuals with chronic, incomplete SCI. correspondence).
powerplate.com
71
Power Plate® Training Improves Walking Function in
Spinal Cord Injury Patients
Figure 1
The coefficients of correspondence are used to express the intralimb coordination
1.4 *
1.2
1
* *
Pre-Power Plate
0.8
0.6 Post-Power Plate
0.4
0.2
0
Walking Speed (km/h) Coefficients of Coefficients of
Correspondence Weak Leg Correspondence Weak Leg
Figure 2
Group mean changes in cadence and step length in the strong and weak leg.
40 *
35
30
25 * *
Pre-Power Plate
20
15 Post-Power Plate
10
5
0
Cadence (steps/min) Step Length Strong Leg Step Length Weak Leg
(cm) (cm)
Discussion and Conclusions: Although the change in walking speed (0.23 km/h) may not
appear high, other scientific research (Perera et al. 2006)
The results of this study show that consistent use of Power indicates that a change of 0.18 km/h is considered to be
Plate by people with chronic, incomplete SCI, can help to clinically meaningful. Therefore, the improvement noted in
increase walking speed, cadence and step length, all of this particular study is clinically meaningfully.
which will help to improve walking function. An improvement
in the consistency of intralimb coordination over multiple
steps was also noted after use of Power Plate.
The improvement in walking speed observed after consistent use of Power Plate is comparable to that reported in literature
about other forms of training that may help increase mobility. The level of change observed in this study is considered clinically
meaningful, even in non-clinical populations. Therefore exercise on a Power Plate may be a useful way to improve walking
function in those with SCI.
72
Power Plate® Training Improves Sprint
Performance
Effects of Power Plate® Training on Sprint Running Kinematics and
Explosive Strength Performance
;OPZPZHZ\TTHY`VMHZ[\K`W\ISPZOLKPU[OLPU[LYUH[PVUHSZJPLU[PÄJQV\YUHS1V\YUHSVM:WVY[Z:JPLUJLHUK
Medicine (2007) 6, 44–49. By Giorgos Paradisis and Elias Zacharogiannis Track and Field Unit, Department of
:WVY[HUK,_LYJPZL:JPLUJL<UP]LYZP[`VM([OLUZ.YLLJL
Introduction: Figure 1
Sprint performance is determined by the ability to attain
maximum running speed as fast as possible, achieving the
highest running speed and by maintaining this speed for the
required time or distance. By improving specific kinematics
such as step length, step rate and running speed, as well
as increasing explosive strength, sprint performance can be
improved. These kinematics can be trained by improving
optimal motor neuron excitability and fast twitch fiber
recruitment.
powerplate.com
73
Power Plate® Training Improves
Sprint Performance
The training group performed a warming up followed by a should lose the gain from a greater step length. The
session on Power Plate for 16 to 36 minutes, three times results of the present study indicate that the gain of step
per week. They performed four static exercises (squat, length was greater than the decrease of step rate (5.6%
wide squat, one-legged squat for both legs, see fig. 1). For vs. - 3.9%), so the net effect was an improvement of
the first weeks, all of the exercises were performed at 30 running velocity (see fig. 2).
Hz low and an acceleration of 2.28 g. During the course of
their training, the program was intensified according to the Power Plate training period of six weeks produced
overload principle: significant positive changes in kinematical characteristics
of sprint running and explosive strength characteristics
Week ,_LYJPZLZ Time Repe- Rest :L[s Rest in non experienced sprinters, most likely due to the
(sec) titions between between
L_LYJPZLZ sets
improved muscle contractions it provokes. The Whole
(min) (min) Body Vibration group showed improvement in all of
1-3 4 40 2 1 3 2 the parameters that were tested: running time, running
speed, step length, step rate and counter movement
4-6 4 60 3 1 3 2
jump. The explosive strength endurance improved by
7.8% (see fig. 2).
Results and Conclusions:
Sprint performance was enhanced, with a net effect of
It can be argued that increasing step length could improvement of running velocity and decreased time
produce more velocity. However, if step length increases interval over 60 meters. Jump height and explosive
and muscle force remains the same, step rate should strength endurance also improved in the group that
decrease. Accordingly, producing a slower step rate used Power Plate.
Overall, the conclusion of the researchers is that whole body vibration stimulates the sensory receptors and the afferent
pathways, leading to a more efficient use of the stretch reflex. It allows for specific training of the fast-twitch fibers,
contributing significantly to high-speed movements. In everyday life, improving these qualities will allow people to
increase efficiency of movement and to prevent injuries.
Figure 2
A Power Plate® Training period of six weeks produced significant positive changes in kinematical characteristics of sprint running.
The results of the present study indicate that the gain of the step length was greater than the decrease of step rate
(5.6% vs. - 3.9%), so the net effect was an improvement of running speed, resulting in enhanced sprint performance.
12%
10%
Percentage Change in Six Weeks
7.8%
8%
6% 5.6%
4%
3.3% 3.6%
2.7%
2%
0%
- 2%
This is a summary of a study published in Obesity Facts. The European Journal of Obesity. Vol. 3(2). 2010.
By Vissers, D., A. Verrijken, I. Mertens, C. van Gils, A. van de Sompel, S. Truijen, and L. van Gaal University of Antwerp, Belgium
Study Conclusions: 10% means that they lost 9.5 kg of their body weight, which
is a considerable amount and is regarded to be significant
One of the biggest health issues for obese people is visceral
enough to improve health.
(or abdominal) fat. Visceral fat is the fat tissue between the
organs in the abdomen. It is a major health concern because
The main difference between the Power Plate group and
there is a strong correlation between high levels of visceral
other groups is in the decrease of visceral fat that occurred.
fat and the incidence of cardiovascular diseases, such as
As illustrated in figure 2, the Power Plate group lost twice as
heart disease, hypertension and diabetes.
much visceral fat after six months, when compared to the
FITNESS and DIET groups. The decrease in visceral fat also
Method: remained at the same level in the Power Plate group after
The study of Vissers et al. (2009) involved 79 obese adults 12 months, while the DIET and FITNESS groups returned to
(61 of whom completed the study), who were randomly their baseline values after 12 months.
divided into 4 groups:
5
Each group followed the intervention for six months and had -10
a six month ‘no intervention’ follow up. The anthropometric
data, body composition and metabolic features were
measured at three, six and 12 months. One measurement
performed was the determination of visceral fat tissue. -15
0 months 3 months 6 months 12 months
powerplate.com
75
Power Plate® Training Can Reduce Abdominal
Fat in Overweight and Obese Adults
50
Why did the CONTROL group lose visceral
fat tissue during the first six months and
40 then gain visceral fat tissue over the next
six months?
30
This is most likely due to the fact that the CONTROL
group knew they were involved in a study which would
20
involve their weight and fat tissue being measured after
CHANGE IN VISCERAL ADIPOSE TISSUE (%)
10
the first six months. This may cause them to change their
Control lifestyle, such as eating more healthily or eating smaller
0
Diet
meals, which would result in a minor decrease in visceral
Fitness
fat tissue, although not of any great significance. In the
Power Plate
-10 second six month phase of the study, the group could be
aware that the others being tested were not doing any
-20
interventions, so they would feel comfortable in adopting
-30
their previous lifestyle, or perhaps adopting even more
unhealthy habits, resulting in an increase in visceral fat
-40 tissue.
0 months 3 months 6 months 12 months
76
Whole Body Vibration
Training Builds Bone
Power Plate® Training Increases Bone Mineral Density, Improves
Muscles Strength and Power, and Encourages Fat Loss in
Postmenopausal Women.
This is a summary of a study published in the Journal of Bone and Mineral Research (Vol. 19 (3), 2004)
By Sabine Verschueren, Machteld Roelants, Christophe Delecluse, Stephan Swinnen, Dirk Vanderschueren and
Steven Boonen Katholieke Universiteit Leuven, Belgium
Study Conclusions: for the upper leg and hip area, such as squats (one of
the movements that allows you to sit down in a chair)
Power Plate® training leads to a significant increase in hip
and lunges.
area bone density (1.5%), as well as an increase in muscle
strength and postural control in postmenopausal women. 2. The conventional weight training group trained three
times per week, for about one hour per session,
These research findings present an exciting solution including a separate warm-up and cool-down.
for an ever-worsening problem in our aging population: 3. The control group did no training at all.
osteoporosis, loss of postural control and balance, bone
fractures from falls often resulting in difficult and incomplete
recovery. As the average age of the Western world’s Figure 1
population increases, we are faced with an increasing
epidemic of osteoporosis. Each year, millions of people Change in bone mineral density in the hip after 24 weeks
suffer from fractures due to early bone loss. One in three of Power Plate® training compared to conventional strength
training and an untrained control group.
women and one in eight men will suffer from osteoporosis
this year. In the U.S., 2.8 million people (80% of whom
are women) suffer from bone loss; one million have been 1.0 + 0.93%
diagnosed, while 1.8 million aren’t even aware that they are Bone mineral
suffering from reduced bone mineral density (BMD). 0.8 density
0.0
Method:
The 90 participants–postmenopausal women ranging in age -0.2
from 58 to 70–were divided into three research groups.
1. The whole body vibration group trained three times per -0.4
week on Power Plate, for no more than 30 minutes per - 0.51%
session. They performed static and dynamic exercises -0.6
- 0.62%
-0.8
Whole Body vibration Conventional Control
powerplate.com
77
Power Plate® Builds Bone
Figure 2
Change in dynamic (fig. 2A) and isometric (fig. 2B) strength in upper leg muscles for the Whole Body Vibration group, the conventional
training group and the control group.
Figure 2A Figure 2B
20 20
+ 16% Dynamic muscles + 16% Isometric muscles
strength in the + 15% strength in the
knee extensors knee extensors
15 15
+ 10%
PERCENTAGE CHANGE
10
PERCENTAGE CHANGE
10
5 + 2% 5
0 0
-5 -5 - 2%
Whole Body Vibration Conventional Control Whole body vibration C onventional Control
Results:
The whole body vibration group got positive results:
strength increased as much as 16% in upper leg muscles,
while bone density at the hip increased by 1.5%. In
addition, the whole body vibration group showed an
improvement in postural control and balance, increased
muscle strength and lean mass, while losing body fat and
fat mass. The conventionally trained subjects were able
to slow the rate of bone loss, which is consistent with
previous published studies on weight training and bone
loss. The control group subjects continued to lose bone
mineral density at the average rate.
Power Plate® training minimizes the need for conscious exertion and stress on the musculoskeletal, respiratory, and
cardiovascular systems. Most subjects enjoyed the whole body vibration sessions, did not consider the workouts to be
difficult and reported only a moderate degree of muscle fatigue at the end of the session.
78
Topic 1
heal cosmonauts from the deconditioning from being in a weightless DiLoreto, C. Ranchelli, A. Lucidi, P. Murdolo, G. Parlanti, N. DeCicco, A. Tsarpela, O. Annino,
G. Bosco, C. Santeusanio, F. Bolli, G. and DeFeo, P.
environment (Rittweger, 2010). They noticed that even when an
individual is too weakened to voluntarily contract a muscle, their (2004). Effects of whole-body vibration exercise on the endocrine system of healthy men.
Journal of Endocrinological Investigation. 27 (4):323-7.
© Performance Health Systems, LLC. All Rights Reserved. Power Plate is a trademark of Performance Health Systems, LLC. This product or the use of
this product is covered by US patent Nos. 7563235; D602540; and corresponding counterparts.
79
Topic 2
Precision: Why Medical and Sports-Performance
Professionals Prefer Power Plate®
Coordination and Skill Development A graphic example provided by an Oros® vibration analyzer of the
When a child learns to throw a ball, motor neurons fire in a synchronous Power Plate® sine wave shows the precision of repetition in each
manner to perform the physical action. The process of motor learning is vibration:
dependent upon repetition and interpretation by the movement control
center of the brain (the motor cortex). Over time, the synchronization
of motor neurons firing becomes more efficient and effective (Hebb,
1949). For synchronization of motor neuron firing to occur, repetition
of the action must be precise (Kottke, 1980). From an athlete training
for speed and accuracy to a deconditioned elderly individual improving
balance, this process is the same.
Other WBV platforms exhibit a wide range of sine wave inconsistencies,
Destabilization - Accelerating some varying so much as to reduce the value to motor neuron learning
Coordination and Skill Development to be virtually useless. The following is an example sine wave provided
Whole Body Vibration (WBV) platforms provide a means to accelerate by an Oros® vibration analyzer of another WBV platform:
coordination and skill development by destabilizing the body, forcing
reflexive subconscious neuromuscular action in muscular and
connective tissue to rebalance the body. The vibrations are enough to
cause reflexes to engage, however not enough to cause a user to fall.
Individuals on a vibration platform are put through a repetitive pattern of
destabilization, and the repetition and precision of this movement is the
essence of motor skill development. Power Plate® provides the most precise repetition in the WBV platform
category regardless of loading, thereby providing a superior stimulation
Clinical Research to the nervous system developing balance, and motor skills, in a
Clinical research with elderly and aging populations has shown shorter time frame than with other interventions, as well as increasing
improved balance, circulation, and locomotion with use of WBV. circulation, flexibility, muscular recruitment, and anti-aging hormone
Researchers found that after a 2-month program with elderly subjects, release.
mean age of 72, using strength exercise and once per week WBV,
the walking speed, step length, and the maximum standing time on
one leg were significantly improved over the control group that just Annino, G. Padua, E. Castagna, C. Di Salvo, V. Minichella, S. Tsarpela, O. Manzi, V. &
D’Ottavio, S. (2007). Effect of Whole Body Vibration Training on Lower Limb Performance in
performed strength exercise (Kawanabe, et al. 2007). Similarly, another Selected High-Level Ballet Students. Journal of Strength and Conditioning Research. 21(4),
1072-1076.
study found in women age 60 and above who engaged in WBV three
times per week, statistically significant increases were seen in stability Cheung, W. Mok, H. Qin, L. Sze, P. Lee, K. Leung, K. (2007). High-frequency whole-body
vibration improves balancing ability in elderly women. Archives of Physical and Medical
(Cheung, et al. 2007). These findings were also replicated with high- Rehabilitation. 88:852-7.
level ballet students showing how all populations can respond to the
Hebb, D. (1949). The Organization of Behavior. A Neuropsychological Theory. New York, NY:
motor learning process with WBV (Annino, et al. 2007). Wiley.
© Performance Health Systems, LLC. All Rights Reserved. Power Plate is a trademark of Performance Health Systems, LLC. This product or the use of
this product is covered by US patent Nos. 7563235; D602540; and corresponding counterparts.
80
Topic 3
pumps blood but the walls of the arteries do not move as they should, postmenopausal hypertensive and pre-hypertensive women (2014),
causing an increase in blood pressure. As the heart pulses, and the in addition to the previous populations studied.
pressure is higher, the heart has to work harder to contract. The higher
the pressure gets, the greater likelihood an individual will have a cardiac Unlike most WBV platforms, Power Plate moves in a triplanar man
incident (heart attack or stroke). Atherosclerosis is primarily caused by ner
chronic dietary habits, but also has environmental and genetic factors. engagement with increased safety. Power Plate has long been
Conventional exercise reduces blood pressure by increasing the recognized as the world leader in WBV platforms. Dr. Arturo Figueroa
and the Florida State University researchers chose Power Plate as the
degree (Casey, et al. 2007).
Performance Health Systems LLC, or any subsidiary.
A Potential Solution via Reflexes Casey DP, Beck DT, Braith RW. (2007).Progressive resistance training without volume
Medical researchers have been studying methods to decrease the
(Maywood) ;232:1228-1235.
2005,
Figueroa, A., Kalfon, R., Madzima, T. A., & Wong, A. (2014). Whole-body vibration exercise
training reduces arterial stiffness in postmenopausal women with prehypertension and
hypertension. Menopause, 21(2), 131-136.
Figueroa, A., Kalfon, R., Madzima, T. A., & Wong, A. (2014). Effects of whole-body vibration
Figueroa, A., Gil, R., Wong, A., Hooshmand, S., Park, S. Y., Vicil, F., & Sanchez-Gonzalez,
M. A. (2012). Whole-body vibration training reduces arterial stiffness, blood pressure and
sympathovagal balance in young overweight/obese women. Hyperten
667-672.
sion Research, 35(6),
Dr. Arturo Figueroa, an associate professor at Florida State University,
Figueroa, A., Vicil, F., & Sanchez-Gonzalez, M. A. (2011). Acute exercise with whole-
cardiovascular disease, 1(1), 60.
Koutnik, A. P., Wong, A., Kalfon, R., Madzima, T. A., & Figueroa, A. (2014). Acute passive
weekly over 6 weeks. (2011, 2012) Dr. Figueroa has continued to study Yamada, E., Kusaka, T., Miyamoto, K., Tanaka, S., Morita, S., Tanaka, S., ... & Itoh,
populations who are at greater risk of heart attack and stroke, with S. (2005). Vastus lateralis oxygenation and blood volume measured by near-infrared
spectroscopy during whole body vibration. Clinical physiology a
greater levels of de-conditioning. In 2013, he and other researchers 203-208.
nd functional imaging, 25(4),
began studying similar protocols with post menopausal hypertension
and pre-hypertension patients. (Figueroa, et al. 2014) Results were also
seen passively with stroke survivors in a parallel study at Florida State
University. Stroke survivors in this study could not engage paralyzed
(Koutnik, et al. 2014) Finally, Dr. Figueroa and his research group
© Performance Health Systems, LLC. All Rights Reserved. Power Plate is a trademark of Performance Health Systems, LLC. This product or the use of
this product is covered by US patent Nos. 7563235; D602540; and corresponding counterparts.
81
C.
Tri-fold Brochure
Pull Up Banners
A strength training workout to improve strength A boot camp style class that is an intense A cardio HIIT class designed to incinerate A recovery based 30 minute class incorporating
gains in a full-body 30-minute workout, with an blend of strength, cardio and functional fat and train the heart in just 30 minutes, with yoga, massage, and traditional stretching on
integrated option utilizing dumbbells training, utilizing suspension systems and an integrated option utilizing dumbbells the plate.
or kettlebells. dumbbells or kettlebells. or kettlebells.
Exercise Poster
MAXIMIZE RESULTS
Power Plate® is the global leading vibrating platform to
help you prepare faster, perform better, and recover
quicker.
It makes you feel better by stimulating natural reflexes,
increasing muscle activation, and increasing circulation.
Power Plate enhances any movement, simple or complex,
typically performed on the ground.
Inner Thigh Stretch Single Leg Hamstring Stretch Kneeling Hip & Quad Stretch 90/90 Stretch Kneeling Lat Stretch Kneeling Chest Stretch
Muscles Targeted Muscles Targeted Muscles Targeted Muscles Targeted Muscles Targeted Muscles Targeted
Inner Thigh, Hip and Groin Hamstrings, Glutes Hips, Quads Hips, Glutes Lats, Shoulders Chest, Shoulders
Single Leg Balance Single Leg Balance with Reach Step Up to Balance Single Leg Balance with Excursion 4-Point Stance - Diagonal Push Up to Balance
Muscles Targeted Muscles Targeted Muscles Targeted Muscles Targeted Muscles Targeted Muscles Targeted
Legs Legs Legs Legs Abdominals, Legs Chest, Shoulders
Front Plank V-Sit Glute Bridge Kneeling Back Extension Kneeling Wood Chop Side Plank
Muscles Targeted Muscles Targeted Muscles Targeted Muscles Targeted Muscles Targeted Muscles Targeted
Abdominals, Hips and Shoulders Abdominals Legs, Glutes, and Back Lower Back, Abdominals Abdominals, Arms and Shoulders Side Abdominals, Hips and Shoulders
Deep Squat Lunge Push Ups Wide Stance Squat Lateral Lunge Bent Over Row
Muscles Targeted Muscles Targeted Muscles Targeted Muscles Targeted Muscles Targeted Muscles Targeted
Legs Legs Chest, Shoulders Legs Legs Upper Back and Shoulders
Deadlift Kneeling Shoulder Press Tricep Dips Bicep Curl Side Raise Front Raise
Muscles Targeted Muscles Targeted Muscles Targeted Muscles Targeted Muscles Targeted Muscles Targeted
Legs, Back, Abdominals and Upper Body Shoulders, Arms Upper Arms, Shoulders Arms Shoulders, Arms Shoulders. Arms
Hamstring Massage Quad Massage Outer Thigh Massage Calves Massage Lower Back Massge Back Relaxer
No muscle tension No muscle tension No muscle tension No muscle tension No muscle tension No muscle tension
82
platform · Maintain relaxed shoulders We recommend setting the amplitude to low
83
Athletic Team Users
NBA Atlanta Hawks | Brooklyn Nets | Chicago Bulls | Cleveland Cavaliers | Dallas Mavericks
Denver Nuggets | Detroit Pistons | Golden State Warriors | Houston Rockets | Los Angeles
Lakers | Memphis Grizzlies | Milwaukee Bucks | New York Knicks | Orlando Magic
Philadelphia 76ers | Phoenix Suns | Sacremento Kings | San Antonio Spurs | Toronto Raptors
Wadhington Wizards | NFL Atlanta FalconsBaltimore Ravens | Buffalo Bills | Carolina
Panthers | Chicago Bears | Cincinnati Bengals | Cleveland Browns | Dallas Cowboys | Denver
Broncos | Detroit Lions | Green Bay Packers | Houston Texans | Jacksonville Jaguars | Kansas
City Chiefs | Miami Dolphins | Minnesota Vikings | New England Patriots | New Orleans
Saints | New York Giants | New York Jets | Oakland Raiders | Pittsburgh Steelers | San Diego
Chargers | San Francisco 49ers | Seattle Seahawks | St Louis Rams | Tampa Bay Buccaneers
Tennessee Titans | MLB Arizona Diamondbacks | Baltimore Orioles | Boston Red Sox
Chicago Cubs | Chicago White Sox | Cleveland Indians | Colorado Rockies | Detroit Tigers
Kansas City Royals | Los Angeles Angels | Los Angeles Dodgers | Miami Marlins | Milwaukee
Brewers | Minnesota Twins | New York Mets | New York Yankees | Oakland Athletics
Philadelphia Phillies | Pittsburgh Pirates | San Diego Padres | San Francisco Giants | St Louis
Cardinals | Tampa Bay Rays | Texas Rangers | Toronto Blue Jays | Washington Nationals
MLS Atlanta FC | Chicago Fire | DC United | Houston Dynamo | Los Angeles Galaxy
Minnesota United | NY Redbulls | Orlando City SC | Portland Timbers | NHL Anaheim Ducks
Chicago Blackhawks | Dallas Stars | Detroit Red Wings | Los Angeles Kings | Montreal
Canadiens | Nashville Predators | Ottawa Senators | Pittsburgh Penguins | Toronto Maple
Leafs | NCAA Arizona State University | Auburn University | Baylor University | Clemson
University | Colorado State University | DePaul University | Duke | Georgia Tech | Indiana
University | Iowa State University | LSU | Marshall University | Michigan State University
NC State | North Dakota State University | Northwestern University | Notre Dame | Ohio
State | Oklahoma State University | Penn State University | Purdue | Rutgers | Texas A&M
UC Irvine | University of Akron | University of Alabama | University of Arizona | University of
Arkansas | University of Connecticut | University of Delaware | University of Florida
University of Georgia | University of Kansas | University of Maryland | University of Miami
University of Michigan | University of Minnesota | University of Mississippi (Ole Miss)
University of Missouri | University of Nebraska | University of Nevada - Las Vegas | University
of New Hampshire | University of New Mexico | University of North Texas | University of
Oklahoma | University of Pittsburgh | University of Southern California | University of
Tennessee | University of Texas - Austin | University of Texas - El Paso | University of Virginia
University of Washington | Villanova University | Washington State University
AND MANY MORE!
84
Celebrity Testimonials Celebrity Testimonials
“The Power Plate has dramatically changed my work out. I know that every
muscle in my body is being ignited in ways that you can’t do with regular
training. It’s uses are limitless. I love this machine!”
- Courteney Cox, Actress
“The Power Plate machine is fast and effective strength workout and I like it
before a round of golf because it helps me to be loose and flexible”
- Clint Eastwood, Actor and Director
“I love the new Power Plate machine. Even after only two weeks on the
Power Plate machine I can already see a difference in my legs and
stomach. It is really working, everything seems so much firmer. I love the fact
that I can see results in such short time with such little effort!”
- Elle Macpherson, Model and Actress
Grant Roberts, my trainer for Million Dollar Baby, suggested I get the Power
Plate machine because my schedule doesn’t allow the time I would like for
exercise. I love that with the Power Plate machine, I can get a full work out at
home in next to no time. I really am impressed with the machine’s ability to
target and recruit specific muscles and improve my flexibility at the same time.
It just feels good”.
- Hilary Swank, Actress and Producer
“In my job, it is important I always look my best. With a busy schedule, it’s not
always easy to find the time to exercise. With the Power Plate, I can now do a
quick full body workout at home to suit me. It is so quick and easy and I can
see and feel the results”.
- Rachel Weisz, Actress
“Exercising on the Power Plate machine really does work. Having seen the
results for myself, I’m now a believer.”
- Morgan Freeman, Actor, Director and Narrator
85
Celebrity Testimonials
Celebrity Testimonials
“I love using Power Plate as part of my fitness regime as I can do a really intensive
work out in such a short space of time. As a working mother with a hectic work
schedule, using the Power Plate machine helps me stay in shape without having to
spend hours in the gym.”
- Claudia Schiffer, Model
“The band must be in peak physical form to withstand the demands of daily travel and
nightly performances. The Power Plate machine is that key component in helping us
feel and look our best. Taking it on the road made a big difference”
- Sting, Musician and Singer-Songwriter
“The Power Plate has been instrumental in keeping me energized and healthy when I’m
on tour. With a grand piano on stage and a Power Plate in my suite, I am ready to travel
and perform anywhere in the world. I absolutely love it.”
- Roberta Flack, Singer and Musician
“ I love the new Power Plate machine. Even after only two weeks on the Power Plate
machine I can already see a difference in my legs and stomach. It is really working,
everything seems so much firmer. I love the fact that I can see results in such short
time with such little effort!”
- Cher, Singer and Actress
“It is truly amazing that with Power Plate, I can get an entire body workout in no time
flat! While shooting our television show ‘Keeping up with the Kardashians,’ raising kids,
and managing the careers of my three daughters and Bruce, spending hours in the gym
is NOT an option...The Power Plate is FABULOUS!!! My whole family is into it!!!”
- Kris Jenner, Reality TV Paraticipant and Producer
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Health Club and Fitness Testimonials
Health Club and Fitness Testimonials
“We LOVE the Power Plate for many reasons, as it offers a vast array of training modalities to meet the
needs of the client and member. From flexibility, strength, balance, core, power, and massage the
Power Plate is an all-in-one tool that maximizes client outcomes, while utilizing little space. Our members
and clients use it before and after they play tennis or workout, to enhance their overall
readiness to move and play. Within their training sessions they use it to increase strength, power, and
improve neural activation. And everyone’s favorite way to use the Power Plate is to promote quick and
effective recovery through massage.”
- Hayley Hollander, Fitness Director
“We’ve incorporated the Power Plate Personal Training Programme as one of our offerings to
continuously upgrade the fitness experience for our members. From research, we noticed a demand for
shorter personal training duration and naturally members would like to see their results faster. This is
especially true for time constrained urban executives. By applying our Fitness First’s Dynamic Movement
Training philosophy and Power Plates, this combination ultimately results in our members’ feeling and
seeing results faster, as physiologically more systems within the body are engaged during the sessions.”
- Kurt Stocks, Managing Director
“Power Plate has been an integral feature to our Anytime Fitness club in our Functional Training
Room, where they continue to get consistent and extended daily use. As long as our members are
educated on the seemingly endless training options and modes Power Plates has to offer, a high
proportion of them will incorporate them into their regular workout routines. I’ve personally witnessed
a large number of members using Power Plate as their ‘go to’ pre-workout warmup in the form of
regular stretching routines. Our Personal Trainers also benefit from Power Plate, allowing them to
provide a more complete routine for their clients, by regularly incorporating many tried and tested
stability exercises into their training, but having their clients perform these exercises on Power Plate!”
- Ben Bozzoni, General Manager
“At VA Moore Park we experienced a revitalised attendance record for Power Plate classes thanks to the
new Gladiator series. We’ve gone from an underperforming class attendance to full capacity in these
classes, in particular Train like a Gladiator and 360 Degree Abs are consistently full. Our members are
loving the “legs-arms-abs” rotation system in Gladiator 1 followed by the cardio burner at the end of
each circuit. It gives them a chance to challenge their strength in the first 3 exercises and finish off with
a high intensity round at the end. The strength movements are tough and can be regressed to beginner
level whilst being difficult enough to leave an advanced trainee struggling to finish! Can’t wait to roll out
the next round of the Gladiator series”.
- Sarah Newman, Fit Pro Leader
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Health Club and Fitness Testimonials
Health Club and Fitness Testimonials
“We’ve had Power Plate here for 8 years. Our members love them. They stretch on them before their
workout and massage post-workout. We also have 6 Power Plate classes per week and offer private
and semi-private lessons.”
- Maureen Wagner, Fitness and Wellness Programs Manager
“There are two programmes designed in our new Power Plate Personal Training Packages, they are
“Weight Loss” and “Performance”. The “Weight Loss” programme caters to almost everyone on
weight management, whilst the “Performance” programme is designed to challenge fitter individuals
looking to challenge themselves - whether improving in their current sports or looking for new
challenges in their workout. The Power Plate Personal Training programmes aim to prepare our body
to move better, loosening up tight joints and muscles. This activates the core of the body before the
main workout. Performing mobility exercises complemented by vibration helps alleviate and enhance
the body to move much more efficiently during the workout.”
- Jacq Ng, Programme Development and Training Coordinator
“Our members enjoy training on Power Plate as it can offer a fast, effective strength and conditioning
workout. Many of our members are now utilising Power Plate for their pre-workout and post work-
out which is becoming a routine within their general workout and helping them realise the benefits.
The most important thing we have found is the encouragement and education on using Power Plate.
Being thorough when showing people routines and ensuring that their understanding of how it works
and how the exercises they are doing will benefit them, keeps them coming back to use Power Plate.
They are definitely a great tool and can be combined with accessories including medicine balls,
ViPR’s™, Trigger Point rollers. The list is endless and so is your creativity for fun packed sessions!
- Jamie Sweeney, Regional Fitness Manager
“Over the last eight years, Power Plate has been a consistent product for our company. It’s a valuable
tool for our staff to incorporate into their programming as well as create meaningful interactions with our
members. Our members enjoy the versatility of the product and it fits in well with Equinox’s focus on
movement and regeneration, key areas of a balance program. We’re also thrilled to be the only health
club chain to have our customized programs offered in the product software.”
- Matthew N. Berenc, Director of Education
“Introduction of the Power Plate vibration equipment into our Personal Training exercise regimen has
given us a competitive edge. It has greatly helped not only in improving the quality and effectiveness
of our training sessions but also had tremendous effect towards the recovery of the members after
intense training. Moreover, it has given us a chance to approach new clients with new training
programs that would have been impossible with traditional exercise equipment”.
- John Chen, General Manager
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E.
Spec Sheets
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Power Plate® pro5™ Accelerates and maximizes results
PrecisionWave Technology™
The pro5 is recommended for health and fitness
facilities offering coached PT / SGT vibration
Patented multidirectional vibration
training workouts.
Helps boost recovery time
powerplate.com
Start
Repeat
Frequency
Time
Certifications CE and EMC; RoHS / WEEE compliant CB, NRTL, C-NRTL, PSE MDD certified FDA
listed as Class 1 device, 501k exempt
Warranty 3 years hardware / 1 year electronics / 1 year labor
Key Features Secondary timer and controls
PrecisionWave Technology™
The pro7 is recommended for health and
fitness facilities offering (unassisted) open
Patented multidirectional vibration
equipment access in addition to coached PT
/ SGT vibration training workouts.
Helps boost recovery time
powerplate.com
Complete programs Express Workouts
Single Exercises
Manual Mode
Power
Certifications CE and EMC; RoHS / WEEE compliant CB, NRTL, C-NRTL, PSE MDD certified FDA
listed as Class 1 device, 501k exempt
Warranty 3 years hardware / 1 year electronics / 1 year labor
Power Plate TV
URL: https://powerplate.tv
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