Position Specification

TWS Global Engineering VP

Private and Confidential
Position Specification
Ref: Global Engineering Director - TWS

The Company
TWS is a leading Lithium Battery solutions company headquartered in Hong Kong and Guangzhou with
multiple manufacturing facilities in China and South East Asia. TWS offers ODM and OEM solutions
manufactures battery packs for 3Cs, power bank, e-bikes, home appliance, medical devices and electric
vehicle segments. The company has sales and engineering offices located in North America, Europe and
Asia. TWS won market positioning as a technology leader in the hardware and software applications in
their field with customers’ recognition as the reliable strategic partner for Lithium Battery solutions.

The Role
Global Engineering VP / Director
Leads the functions of global engineering management, focus on the achievement of strategic business
growth via technology and people development that supports exponential revenue growth in next 3
years. Coordinates and optimize the global design engineering, application experts and FAE resources
together with the R&D center at Guangzhou. Team-working with the sales, product management, supply
chain management and operation functions to enhance the alignment in project management, pipeline
development, quality control as well as automated operations for product manufacturing.

This assignment owner also delivers the customer value proposition globally. Responsible for business
success and leadership positions in the market segment participated. Engineering VP is responsible for
the support of strategic account development with various platform roadmap determinations
addressing the market segments that TWS targets to be Number 1. Candidate with less experiences but
processing the strong potential can be consider as the Global Engineering Director.

Position Accountability
Develop Technology strategies for TWS by segment on growing the specific application globally
Lead the global engineering and FAE teams with professional managing system to delivery outputs
Predict the latest technology trend and build the resources for mid and long term application needs
Provide competitive 6 quarterly platform roadmap development in each segment served
Support strategic marketing function working with sales and PLDs to gather customer roadmaps
Implement customer specific strategic direction provided by PLDs to achieve commercial targets
Owner of project management function within the engineering concept and design stages
Owner of design cost saving and quality functions driving actions to meet customers’ samples
Perform competitive engineering analysis that cross examine the external and internal environment
Perform competitors benchmarking with PLDs that determines the value proposition of TWS
Inspire the sales and operation teams and achieve product line targets on cost, quality and delivery
Co-working with sales team deciding FAEs’ priority applications for strategic account customers
Support by analyze and improve the conversion rate from pipeline (NBOs) to design win
Lead and conduct business reviews in accordance with the company’s operating rhythm
Adequate contact with key stake holders of strategic accounts to lobby strategic supplier status
Develop the competences inside engineering teams achieve the target bench strength index
Put together the engineering system and tools for maximum engineering efficiency
Coach and mentoring the team members for leadership and technical competences

The role reports to the CEO directly and the team members under this role are: R&D Director,
Engineering Director and engineering managers in China, Korea, Europe and US as well as FAEs around
the regions.

Key Interactions
External
Engineering Functions of Strategic Account Customers from regions and targeted segments
Top suppliers’ management staff e.g. Head of Engineering and sales Engineers
Technology research agencies and technical/academic institutions
Local test standard agencies and external technology organizations
Local Universities and government bodies on promoting technologies
Other stakeholders

Internal
CEO and Senior Management Team
VP sales and regional sales directors
Site GM, operations, quality and SCM Director
PLDs of 3C, Multi-Cell and EV
Manufacturing operation function owners

Expectations
Strong business leader accountable for the engineering competences/management at global level
Balanced performances on the short execution vs. long term business growth in platform creations
Demonstrate as a trusted and successful partner from the top management team
Enhance the technological competences and add values to the strategic customers
Provide the transparency of business growth paths combining technological advancement direction
Global consolidation of technology platform roadmap maximizing unique selling features
Drive organizations to reach strategic supplier status from strategic account customers
Talent development upgrading technical bench strength with own and key staff succession planning
Visionary on technology development driving future growth organically with technology roadmap

Candidate Profile
Key Competencies & Skills
Strong industry knowledge in vertical segments and proven record in leading technology businesses
Analytical Thinking Create aligned strategy and work closely with product marketing to allocate the
appropriate resources to develop new offerings for the technology applications
Critical Thinking and innovate new solutions from technologies integration, products and new forms
Business Acumen A keen understanding of the financial returns of R&D investments (ROI)
Fluency in English and Chinese languages is essential; able to express accurately on technical terms
Native English speaker with fair Chinese literate level is also considered
Excellent communication & interpersonal skills; people development skills; cross-cultural sensitivity
Strong leadership competences that inspires team commitment and always look for better ways
Personal Credibility and resilience in stress; able to travel to customer destination with no hesitation
High level of credibility with proven ability to establish and develop Senior client relationship
Strong professional reputation through client network with the key decision makers within the
potential customer organizations
Customer service orientation with operations and Project Management experience
 Action Oriented, highly result driven, creative, prepared to think outside the box (not only to win a
deal but to build the business)
Pays attention to detail, & superior numerical skills with high standards in quality and process
Experienced in acquiring the latest engineering tools and equipment to maximize efficiency.