Windows Café & Market Screening Questions

W IN D OWS C USTO M E R S :
1. For what reason[s] do you shop at Windows Café & c. How much time do you spend in the café?
Market?
 Conveniently located d. How would you describe the:
 Local business - Speed of service:
 Good for quick bite
 Good for quick grab on essentials [milk, bread, etc] - Prices:
 Fair prices
 Other: - Quality of your order:

2. Have you bought anything from the convenience store? e. Does anything surprise or disappoint you about the café?
a. What do you usually buy there?

f. Did you know they offer Wi-Fi?

 YES  NO
b. How often do you buy?
 1-2x per week 4. How would you describe the layout of Windows Café
 3-4x per week & Market?
 5+ x per week

c. Do they always offer what you are looking for?

 Yes 5. Is there anything you wish the café or store provided that
 No it doesn’t currently offer?
 Other:

d. How would you describe the:

- Service: 6. Where else do you go for:

- Prices: a. Cafes:

- Quality of products: b. Coffee:

c. Groceries:
e. Does anything surprise or disappoint you about
the convenience store? d. Wine/beer:

7. If you could change anything about Windows Café &

3. Have you bought anything from the café? Market, what would it be?
 YES  NO
a. What do you usually buy?
8. What do you want most out of an experience at a café,
convenience store, or bodega?
b. How often do you go?
 1-2x per week
 3-4x per week
 5+ x per week

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Windows Café & Market Screening Questions
N O N -C USTO MERS :
1. Why do you opt not to buy from Windows Café & Market? 5. Where do you go for wine and beer purchases?

2. Is there anything that turns you away from Windows Café a. How often do you go?
& Market?
 1-2x per week
 3-4x per week
 5+ x per week
3. Do you go to any cafes in the area? b. Why do you choose to go there?
 Atmosphere
a. How often do you go?  Location
 1-2x per week  Selection
 3-4x per week  Variety
 5+ x per week  Service
 Quality
b. Why do you go?
 Other:
 Atmosphere
 Food
6. Is there anything that would entice you to go into
 Coffee
Windows Café & Market?
 Service
 Quality
 Other:

4. Where do you go for convenience items/groceries?

a. How often do you go?

 1-2x per week
 3-4x per week
 5+ x per week
b. Why do you choose to go there?

c. What do you buy the most from [xyz place]?

d. How do you find the quality of products to be?

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