Documentos de Académico
Documentos de Profesional
Documentos de Cultura
QUESTIONNAIRE
Yes No
_______________ ________________
_______________ ________________
_______________ ________________
Advertisements
Sales promotion by the companies
Tele marketing
Word of mouth
(From whom: _________________)
Other: ______________________
Attributes Rank
Price
Nutritional values
Gifts
Packaging
Brand image
Advertisement
Brand ambassador/ Stars
Children Media
Family members Friends
Health adviser Teachers
Other: _______________
Once in a week
Once in a fortnight
Once in a month
Once in two months
12. Which different flavours the following brands would you like
to buy?
Bournvita ________________________________
Horlicks ________________________________
Boost ________________________________
Complan ________________________________
14. How much would you like to spend monthly for health drinks?
Rs.50-100 Rs.150-200
Rs.100-150 Rs.200-250
Yes No
Yes No
If ‘No’, why?
PERSONAL DETAILS:
Name: _______________________________________________________
Area: ________________________________
Post-Graduate Professional