DISCOVERING YOUR BRAND WORKSHEET

The purpose of this Brand Worksheet is to assess your potential to make a difference and create value
by taking inventory of your personal skills strengths, values, passions and goals.

A) Skills: (something you learn- top 3)

1) Math
2) S p o r t s
3) S c i e n c e

B) Strengths: (something the comes naturally- top 3)

1) DESI RE
2) W o r k e t h i c
3) Co mp et i t i ve

C) Values: (principles that are important -top 3)

1) Family
2) H e al t h
3) Happiness
D) Passions: (strong feeling of excitement- top 3)
1) Accountable
2) determined
3) Intrigued

E) Goals::(doing what in 5 yrs. to create value)

1) Going to university

F) Action Word: (best describes how you create value)

1) Determined

G) Brand Statement::(10-15 words starting with an action word describing how you create value)

GEODUDET
CORNEAl
LAUNCHING YOUR BRAND WORKSHEET
The purpose of this Launching Your Brand Worksheet is to validate your brand statement with a
personal experience example and how you created value or made a difference

A) Brand Statement::( 10 words starting with an action word describing how you create value)
Always improving through hard work

B) Example Statement: (a volunteer, work or leisure experience as it relates to your Brand

Through hard work and desire I become a better hockey player

Statement)
Through my hard work and desire I set examples and pushed others to be better

C) Value Statement: (Describe how you created value or made a difference with respect to
your example and Brand Statement)

BRAND BUSINESS CARDS

The 'Brand Business Card" is a unique and can be handout to Network
• Makes your story stand out and "be remarkable"
• Highlights your "value indicators" (passion, work ethic, persistence
and improvement) and skills
• Validates the quality of your skills

HOW TO CREATE YOUR BRAND BUSINESS CARD

Front of Card:
• Picture of you in Action representing your Brand
• State your Brand
• Your Professional Email Address
• Your Phone Number

Back of Card
• List of your Skills - Use Employability Skills 2000+ List