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world development report

DIGITAL
DIVIDENDS
A World Bank Group Flagship Report

world development report

DIGITAL
DIVIDENDS
2016 International Bank for Reconstruction and Development / The World Bank
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Contents

xiii Foreword

xv Acknowledgments

xix Abbreviations

1 Overview: Strengthening the analog foundation of


the digital revolution
5 Digital transformationsdigital divides
8 How the internet promotes development
11 The dividends: Growth, jobs, and service delivery
18 The risks: Concentration, inequality, and control
25 Making the internet universal, affordable, open, and safe
29 Analog complements for a digital economy
36 Global cooperation to solve global problems
38 Reaping digital dividends for everyone
38 Notes
39 References
42 Spotlight 1: How the internet promotes development

49 Part 1: Facts and analysis


50 Chapter 1: Accelerating growth
51 Connected businesses
55 More trade, higher productivity, and greater competition
70 Digital technologies can lead rms and countries to diverge
73 The nexus of technology and regulation
80 The future of markets
82 Notes
85 References
90 Sector focus 1: Agriculture
94 Spotlight 2: Digital nance

100 Chapter 2: Expanding opportunities


101 Connected people
104 Creating jobs, boosting labor productivity, and beneting consumers
118 Labor market polarization can lead to greater inequality
120 The race between skills and technology
v
vi CONTENTS

130 The future of jobs


135 Notes
138 References
146 Sector focus 2: Education
148 Spotlight 3: Social media

152 Chapter 3: Delivering services


153 Connected governments
155 Greater state capability and citizen participation
171 Digital technologies too often fail to empower citizens
177 The gap between technology and institutions
181 The future of public services
181 Notes
183 References
190 Sector focus 3: e-health
194 Spotlight 4: Digital identity

199 Part 2: Policies


200 Chapter 4: Sectoral policies
200 Making the internet universal, affordable, open, and safe
203 Shaping the digital economy
204 Supply-side policies: Availability, accessibility, and affordability
221 Demand-side policies: Open and safe internet use
228 Promoting the digital economy
232 Notes
235 References
240 Sector focus 4: Smart cities
244 Spotlight 5: The data revolution

248 Chapter 5: National priorities


248 Analog foundations for a digital economy
249 The interdependence between technology and complements
253 Regulations: Helping businesses connect and compete
258 Skills: Making the internet work for everyone
272 Institutions: Connecting for a capable and accountable government
279 Digital safeguards
281 Notes
282 References
288 Sector focus 5: Energy

292 Chapter 6: Global cooperation


292 Internet governance
297 Toward a global digital market
303 Leveraging information for sustainable development
317 Notes
318 References
322 Sector focus 6: Environmental management
326 Spotlight 6: Six digital technologies to watch
CONTENTS vii

Boxes
O.1 5 Frequently asked questions: The Report 2.2 110 The economics of online outsourcing
at a glance 2.3 112 Expanding opportunities through
O.2 10 e-commerce with Chinese online music
characteristics: Inclusion, efciency, 2.4 114 Bridging the disability divide through
and innovation in Taobao villages digital technologies
O.3 15 Bridging the disability divide through 2.5 115 Using digital technologies to match
digital technologies workers with jobs: Souktel in West
O.4 16 Digital dividends and the bottom billion Bank and Gaza
O.5 20 What Facebook Likes revealthe 2.6 116 The impact of digital technologies on
convenience-privacy trade-off remittances
O.6 26 Nailing Jell-O to the wallrestrictions 2.7 123 Skills wanted: Key concepts
on the ow of information 2.8 129 Concerns about technological
O.7 27 Is the internet a public good? unemployment are not new
O.8 27 The four digital enablers 2.9 133 The challenge of keeping up with new
technologies in Mexico
O.9 29 Technology and complements: Lessons
from academic research 2.10 134 Digital technologies and economic
opportunities: A gender lens
O.10 32 Opening the M-Pesa mobile money
platform to competition 3.1 158 Digital technology and crisis
management
O.11 33 Mobilizing technology in teaching in
Rios Educopedia 3.2 159 Empowering women through digitally
enabled social programs
O.12 35 Can continuous monitoring and
small sanctions improve provider 3.3 160 Targeted public transit benets in
performance? Bogot
O.13 37 European Union: A fragmented market 3.4 161 Streamlining services through one-stop
for digital trade service centers
S1.1 45 Three ways in which the internet 3.5 165 The high failure rate of e-government
promotes development projects
1.1 56 Tracing back growth to a single, 3.6 169 Digitally enabled teacher management
new technology suffers from severe in private schools
measurement problems 3.7 173 Improving the integrity of elections
1.2 57 Is this time different? Predicting through crowdsourcing and
labor productivity growth at the collaboration
technological frontier based on lessons 3.8 178 Digital technologies can strengthen
from past industrial revolutions control
1.3 59 Is the internet reshaping economic 4.1 201 Policy challenges for digital
geography? Not yet. development
1.4 61 Successful online platforms account for 4.2 204 Is the internet a public good?
local context and institutions 4.3 207 Fragile states, resilient digital
1.5 63 The growth impact is largest when economies
rms in traditional sectors use digital 4.4 209 How public-private partnership helped
technologies to modernize their build the internet backbone in the
business Republic of Korea
1.6 65 Do digital technologies embed 4.5 212 The last (1,000) mile(s)
productivity externalities?
4.6 215 Guatemala: An early pioneer of
1.7 69 Much of the benet from the internet is spectrum auctions
unmeasured
4.7 219 How better ICT data can lead to cheaper
S2.1 95 Innovations in digital payments services
S2.2 98 Technology can help unveil illicit 4.8 223 The costs of cybercrime
money ows
4.9 229 Tech hubs in Africa
2.1 109 Business process outsourcing and jobs
in the Philippines: Opportunities and 4.10 231 Israel as a startup nation
challenges from technological change S5.1 245 Big data and open data in action
viii CONTENTS

5.1 250 Three ideas about the interaction O.4 6 Digital transformation in action
between technology and its O.5 8 The internet remains unavailable,
complements inaccessible, and unaffordable to a
5.2 257 Mobile money: A success story and yet majority of the worlds population
a regulatory mineeld
O.6 9 The digital divide in access is high in
5.3 261 The impact of digital technologies on Africa, and the divide in capability is
cognitive capacities and socialization high in the European Union
5.4 261 One Laptop per Child: Strengthening O.7 9 The internet promotes development
analog foundations and careful through three main mechanisms
evaluation
O.8 11 Many digital transactions involve all
5.5 263 Khan Academy: A supplemental three mechanisms and a two-sided
educational resource in and outside the market
classroom
O.9 12 How the three mechanisms apply to
5.6 264 Using digital technologies to foster businesses, people, and governments
collaboration and learning: Rio de
Janeiros Educopedia O.10 13 The size of the ICT sector and its
contribution to GDP growth is still
5.7 265 Emerging lessons from digital literacy relatively modest
programs
O.11 13 Vietnamese rms using e-commerce
5.8 267 Building new economy skills: Escuela have higher TFP growth, 200712
Nueva in Colombia and Vietnam
O.12 18 More complaints were resolved more
5.9 269 Building modern skills: Game-based quickly in the Nairobi water utility after
learning and gamifying education
the introduction of digital customer
5.10 271 Massive open online courses (MOOCs): feedback
A promising tool for lifelong learning
O.13 18 Without strong analog complements,
5.11 276 Increasing the impact of e-government opportunities may turn into risks
systems
O.14 19 Factors explaining the lower adoption
5.12 277 Regular, small-stakes monitoring of digital technologies by businesses
5.13 279 Estonias X-Road O.15 21 Labor shares of national income are
6.1 294 Categories of stakeholders in internet falling in many countries, including
governance some developing countries
6.2 297 European Union: A fragmented market O.16 21 Falling labor shares in national income
for digital products are associated with rising inequality
6.3 307 The Social Observatory and P-tracking O.17 22 The labor market is becoming more
polarized in many developing countries
6.4 309 ICTs and the Sustainable Development
Goals O.18 23 From a technological standpoint,
6.5 310 Digital Green: How-to videos for two-thirds of all jobs are susceptible to
agriculture and health automation in the developing world,
but the effects are moderated by lower
6.6 312 Disaster risk management wages and slower technology adoption
6.7 314 Can big data provide real-time, O.19 25 Internet voting can increase voter
geographically detailed information on participation but can be biased toward
poverty? more privileged groups
6.8 316 Disruptive approaches to development BO.6.1 26 Autocratic governments have promoted
S6.1 329 Using cellphones for medical diagnosis, e-government while censoring the
thanks to 3D printing internet
O.20 28 A policy framework for improving
Figures connectivity
O.1 3 Digital technologies have spread rapidly O.21 30 The quality of complements and
in much of the world technology rises with incomes
O.2 3 The pessimism concerning the global O.22 31 Policy priorities for countries that
outlook is not because of digital are emerging, transitioning, or
technologies, but in spite of them transforming
O.3 4 Why digital dividends are not spreading O.23 33 The types of skills needed in a modern
rapidlyand what can be done economy
CONTENTS ix

O.24 35 Digital safeguards in the WDRs platforms varies substantially among


framework sectors and countries in Europe, 2014
S1.1 44 Internet users trade personal data for 1.17 73 Mobile money markets are often
useful services controlled by one or two operators, 2014
SB1.1.1 45 A graphic representation of how the 1.18 75 Firms ICT investments as a
internet promotes development share of GDP in several countries
are comparable to those of U.S.
1.1 51 A framework for the internet and
rms, but they invest much less
economic growth
in complementary skills and
1.2 52 More rms are using broadband reorganization, 2006
internet 1.19 76 Many countries still have poor postal
1.3 53 Many advanced digital technologies delivery systems
have not yet diffused across rms in 1.20 78 Young rms use the internet more
high-income countries, 2014 intensively in high-income countries
1.4 54 Higher-productivity rms are more old rms, in low-income countries,
likely to use the internet, 201014 201014
1.5 54 African rms using the internet are 1.21 78 Domestic rms use the internet more
more productive, 2014 intensively when they face foreign
competition, 201014
1.6 55 Larger rms use the internet more
intensively across all income groups, 1.22 79 Firms in Mexico facing higher import
200614 competition from China use more ICTs
more productively
1.7 57 ICT capital accounted for nearly one-
fth of global growth, 19952014 1.23 80 Restrictive product market regulations
in services and higher nontariff
B1.2.1 58 U.S. labor productivity during the technical barriers to trade in
electrication era (18901940) shares manufacturing are associated with
remarkably common patterns with the lower ICT use, 201014
ICT era (19702012)
1.24 81 The dominance of a few politically
1.8 60 The internet enables more rms to connected rms sties competition and
reach new markets, 200112 innovation in Morocco, 2004 and 2007
B1.5.1 63 The ICT sector accounts for 47 percent F1.1 91 Introducing mobile phone service
of GDP in most OECD countries, 2011 reduces price dispersion in local
1.9 65 Vietnamese rms using e-commerce markets
have higher TFP growth, 200712 S2.1 95 Kenyas M-Pesa payment system
1.10 67 Firm entry rates rose after countries reached 80 percent of households
introduced online registration systems, within four years
200612 2.1 101 A framework for the internet and
1.11 67 Two out of three rms report economic opportunities
competitive pressure from digital 2.2 103 All regions are converging in mobile
innovations, 2014 phone access, but South Asia and
Sub-Saharan Africa are falling behind in
1.12 68 Prices of taxi medallions have started
internet access
to decline following the entry of
on-demand services and reduced 2.3 103 How people use mobile phones and the
demand for traditional taxis internet in Africa
1.13 71 Firms use of online banking varies 2.4 104 The digital divide within countries
substantially across countries at remains wide, especially in internet use
comparable incomes, 200306 and 2.5 107 Employment in the ICT sector and in
200813 ICT occupations remains small
1.14 71 Firms use of the internet varies among 2.6 108 In Brazil, internet and software use
six African countries, 2014 by rms throughout the economy is
1.15 72 The share of rms in the retail sector associated with higher earnings
that sell their products online varies B2.2.1 110 Online labor markets provide work
substantially among Latin American and fairly good pay for workers in
countries, 2010 developing countries
1.16 72 The share of rms using integrated 2.7 111 Online work expands womens access to
customer relationship management work
x CONTENTS

2.8 111 Flexibility in hours worked and the 2.27 133 The less educated and the bottom 40
ability to work from home are the percent of the welfare distribution
main advantages of online work, but are most vulnerable to technological
relatively poor pay and lack of career changes in the labor market
prospects are concerns 3.1 153 A framework for digital technologies
2.9 113 Returns to education remain high and government service delivery
despite signicant expansion in the
3.2 153 Low-income countries have invested
supply of educated workers, especially
heavily in e-government
for tertiary education
3.3 154 The priority in low-income countries
2.10 113 Returns to education are particularly
has been core e-government systems,
high in ICT-intensive occupations
2014
B2.5.1 115 Online platforms improve female labor
3.4 155 Governments use digital technologies
force participation and access to higher-
paying jobs more intensively than private sector
rms, 2014
2.11 117 Mobile phones improve sense of
security and save time 3.5 156 Citizen use of e-government in Europe
depends highly on income, 2014
2.12 119 United States: Labor share in national
income is falling, driven by routine 3.6 156 Mobile phones are the main channel for
labor citizens to interact with governments in
Africa, 2014
2.13 119 Labor shares in national income are
falling in many countries, including 3.7 159 e-government systems increase the
some developing countries transparency of government budgets,
2014
2.14 120 Falling labor shares in national income
are associated with rising inequality 3.8 162 The likelihood of being visited and the
number of visits by tax ofcials after
2.15 121 The labor market is becoming polarized e-ling was introduced vary in select
in both developed and developing European and Central Asian countries
countries
3.9 163 e-ling and e-payment on average
2.16 124 Employment is becoming more reduced the time required to prepare
intensive in the use of digital and pay taxes
technologies
3.10 163 e-procurement has no effect on rms
2.17 124 Nonroutine skills are becoming more likelihood of bidding for a government
important over time contract or of being solicited for a bribe
2.18 125 In developing countries, one-third of in select European and Central Asian
urban workers use digital technology countries
at work
B3.5.1 165 Success rate of large public sector ICT
2.19 125 Employment becomes more intensive projects
in ICT use as economies grow
B3.5.2 165 Performance of World Bankfunded
2.20 126 Lack of ICT skills is often a constraint to ICT projects
employment
3.11 166 More complaints were resolved more
2.21 127 Nonroutine analytical and quickly in the Nairobi water utility after
socioemotional skills are becoming the introduction of digital customer
more important, especially in jobs feedback
performed by younger cohorts
3.12 167 Citizens using Indonesias national
2.22 128 New economy skills, beyond levels of feedback portal (LAPOR) have few
education, pay off actionable complaints, and these are
2.23 128 Digital technologies go hand in hand mostly for private goods, 2015
with nonroutine new economy skills 3.13 170 Government ofcials in Indonesia
2.24 129 From a technological standpoint, and the Philippines have generally
two-thirds of all jobs are susceptible to low opinions of human resource
automation in the developing world, management practices
but the effects are moderated by lower 3.14 172 Democracy has spread, but so have
wages and slower technology adoption election irregularitiesdigital
2.25 131 The interaction between technology technologies can help make elections
and jobs varies by occupation freer and fairer
2.26 132 The key policy challenge: Adapting the 3.15 175 Internet voting can increase voter
skills agenda to expected labor market participation but can be biased toward
disruptions more privileged groups
CONTENTS xi

B3.8.1 178 Autocratic governments have promoted 5.8 260 Education that upgrades skills also
e-government while censoring the facilitates higher adoption of digital
internet technologies
3.16 179 Digital technology projects funded by 5.9 266 Even in advanced countries, youth are
the World Bank are more successful often unable to think critically and
in countries with higher-quality solve problems
institutions
5.10 273 Countries with more accountable
3.17 180 Classifying public services and governments also adopt more digital
activities as to their amenability technologies
to improvement through digital
technology 5.11 280 Digital safeguards in the WDRs
framework
F3.1 191 Sequencing of e-health development in
Montenegro B6.1.1 294 Stakeholders in internet governance

S4.1 195 Different types of digital ID schemes 6.1 294 Concerns that have fueled the debate on
across countries how the internet is governed
B4.1.1 201 Global ICT access 6.2 297 The multistakeholder model of internet
governance enjoys greater support than
B4.1.2 202 Network buildout (subscriptions per other options
100 population) in OECD and low- and
middle-income countries, 19902014 B6.2.1 298 Perceived barriers to buying over the
internet in 2009
B4.3.1 207 Somalias rising mobile economy
B6.2.2 298 Obstacles for enterprises not selling
B4.4.1 209 Broadband in the Republic of Korea and online in 2013
other selected economies
6.3 299 Perception of U.S. rms on barriers to
B4.5.1 213 The effect of history on internet prices, data ows as obstacles to trade, 2012
Pacic
6.4 300 A majority of respondents agree
B4.6.1 216 How greater spectrum availability led to
that their online data and personal
lower prices in Latin America, 200309
information should be physically stored
4.1 217 Prices are falling for computer on a secure server in their own country
processing, storage, bandwidth, and
6.5 301 Changes in GDP, investment, and
smartphones
exports due to regulatory restrictions
4.2 218 If you want to make a mobile phone on data ows
call, go to Sri Lanka
6.6 305 The evolution of development aid by
B4.10.1 231 How Israel stays ahead in high-tech information needs, 19732010
entrepreneurship
6.7 306 Proportion of international nancial
F4.1 241 Smart cities: From data to intelligence institution projects with successful
S5.1 245 Worlds capacity to store information outcomes
S5.2 245 Growth in telecommunications 6.8 306 High-quality M&E improves project
capacity outcomes
S5.3 246 Readiness, implementation, and impact S6.1 327 Gartner hype cycle applied to selected
of open data digital technologies
5.1 249 Risks from digital technologies in the
absence of complements Maps
5.2 251 Some services and sectors are more O.1 7 The internet is more evenly spread than
amenable to digital technology than income
others
1.1 53 Many more rms are using the internet
5.3 253 The quality of complements and in Vietnam
technology rises with incomes
1.2 61 Chinas export destinations differ for
5.4 254 Regulations that encourage competition rms using online platforms, 2006 and
also facilitate higher adoption of digital 2014
technologies
1.3 76 International online payment systems
5.5 255 Digital products are taxed as luxury for businesses are unavailable in many
goods in some countries parts of Africa and Central Asia, 201214
5.6 256 Infrastructure complements 2.1 102 Mobile phones are the main source of
5.7 259 The types of skills needed in a modern connectivity in the developing world,
economy but large gaps in internet access remain
xii CONTENTS

B4.1.1 202 Price of mobile and xed broadband 2.5 132 Expected impacts of technological
services change on employment and earnings
B4.5.1 212 The effect of geography on internet S3.1 149 Relationships in different types of
prices, Africa social media
B4.6.1 215 Spectrum assignment in Latin America, 3.1 157 The impact of digital technology
in MHz blocks on government capability to deliver
4.1 222 Evidence of internet content ltering services: A scorecard
4.2 226 National data protection and privacy 3.2 171 The impact of digital technology on
laws and bills citizen empowerment: A scorecard
4.3 230 African tech hubs 3.3 176 Classifying the digital citizen
engagement cases
6.1 296 A divided world: Country positions on
the International Telecommunication 4.1 206 A policy framework for the supply of
Regulations internet service
6.2 315 Availability of reports from weather B4.4.1 210 Broadband investment program,
stations Republic of Korea
F6.1 323 Satellite estimates of average PM2.5 4.2 224 A basic framework for assessing the
concentrations provide global coverage, costs of cybersecurity incidents
2010 5.1 252 Policy priorities for emerging,
transitioning, or transforming
countries
Tables
5.2 262 Emerging countries: A skill
O.1 14 Benets of digital technologies for development agenda for a modern labor
workers and consumers: A scorecard market
O.2 24 Classifying the digital citizen 5.3 266 Transitioning countries: A skill
engagement cases development agenda for a modern labor
O.3 34 Priority policies for better service market
delivery 5.4 270 Transforming countries: A skill
1.1 74 The internet impact is highest for development agenda for a modern labor
data-intensive activities that involve market
easy-to-enforce contracts 5.5 273 A framework for policies: How to
1.2 74 Many rms use the internet without improve services in different contexts
changing their organizational 5.6 274 Emerging countries: An agenda for
structures, limiting its impact, 201014 laying institutional foundations and
1.3 82 Economic activities with high potential improving services
for rms to use digital technologies 5.7 277 Transitioning countries: An agenda
more intensively are often protected for building capable and accountable
from foreign or domestic competition institutions and improving services
in developing countries, reducing
productivity growth 5.8 279 Transforming countries: An agenda for
deepening collaborative institutions
2.1 105 Digital technologies affect employment and improving services
and earnings, the evidence shows
6.1 295 Multistakeholderism or multilateralism
2.2 106 Benets of digital technologies for
workers and consumers: A scorecard 6.2 301 Many countries have proposed
comprehensive legislation on data
2.3 122 Interactions between technology and ows
skills at work
6.3 304 Information as feedback and as input,
2.4 122 Recent evidence on skill-biased by expenditure type
technological change
Foreword

We nd ourselves in the midst of the greatest information and communications revolution


in human history. More than 40 percent of the worlds population has access to the inter-
net, with new users coming online every day. Among the poorest 20 percent of households,
nearly 7 out of 10 have a mobile phone. The poorest households are more likely to have access
to mobile phones than to toilets or clean water.
We must take advantage of this rapid technological change to make the world more
prosperous and inclusive. This Report nds that traditional development challenges are
preventing the digital revolution from fullling its transformative potential.
For many people, todays increase in access to digital technologies brings more choice
and greater convenience. Through inclusion, efciency, and innovation, access provides
opportunities that were previously out of reach to the poor and disadvantaged.
In Kenya, for example, the cost of sending remittances dropped by up to 90 percent after
the introduction of M-Pesa, a digital payment system. New technologies allow women to
participate more easily in the labor marketas e-commerce entrepreneurs, in online work,
or in business-process outsourcing. The worlds 1 billion persons with disabilities80 per-
cent of whom live in developing countriescan lead more productive lives with the help of
text, voice, and video communication. And digital ID systems can provide better access to
public and private services for the 2.4 billion people who lack formal identication records,
such as a birth certicate.
While this is great progress, many are still left out because they do not have access to
digital technologies. Those in extreme poverty have the most to gain from better commu-
nication and access to information. Nearly 6 billion people do not have high-speed internet,
making them unable to fully participate in the digital economy. To deliver universal digital
access, we must invest in infrastructure and pursue reforms that bring greater competition
to telecommunications markets, promote public-private partnerships, and yield effective
regulation.
The Report concludes that the full benets of the information and communications
transformation will not be realized unless countries continue to improve their business
climate, invest in peoples education and health, and promote good governance.
In countries where these fundamentals are weak, digital technologies have not boosted
productivity or reduced inequality. Countries that complement technology investments
with broader economic reforms reap digital dividends in the form of faster growth, more
jobs, and better services.
The World Bank Group stands ready to help countries pursue these priorities. We are
already working with clients to promote competitive business environments, increase
accountability, and upgrade education and skills-development systems to prepare people for
the jobs of the future.

xiii
xiv FOREWORD

While people around the world make more than 4 billion Google searches every day,
4 billion people still lack access to the internet. The ndings of this Report should be used by
all who are working to end extreme poverty and boost shared prosperity. The greatest rise of
information and communications in history will not be truly revolutionary until it benets
everyone in every part of the world.

Jim Yong Kim


President
The World Bank Group
Acknowledgments

This Report was prepared by a team led by Deepak Mishra and Uwe Deichmann and com-
prising Kenneth Chomitz, Zahid Hasnain, Emily Kayser, Tim Kelly, Mrt Kivine, Bradley
Larson, Sebastian Monroy-Taborda, Hania Sahnoun, Indhira Santos, David Satola, Marc
Schiffbauer, Boo Kang Seol, Shawn Tan, and Desiree van Welsum. The work was carried out
under the general direction of Kaushik Basu, Indermit Gill, and Pierre Guislain. World Bank
President Jim Yong Kim was an invaluable source of encouragement to the team.
The team received guidance from an Advisory Panel cochaired by Kaushik Basu and
Toomas Hendrik Ilves and consisting of Salim Sultan Al-Ruzaiqi, Carl Bildt, Yessica Car-
tajena, Dorothy Gordon, Richard Heeks, Monica Kerretts-Makau, Feng Lu, N.R. Narayana
Murthy, Paul Romer, and Hal Varian.
The team would like to acknowledge the generous support of Canadas Department of
Foreign Affairs, Trade, and Development and the International Development Research Cen-
tre; Estonias Ministry of Foreign Affairs and Ofce of the President; the French Develop-
ment Agency; Germanys Federal Ministry for Economic Cooperation and Development and
the Deutsche Gesellschaft fr Internationale Zusammenarbeit; Israels Ministry of Econ-
omy; Norways Ministry of Foreign Affairs and the Norwegian Agency for Development
Cooperation; Swedens Ministry of Foreign Affairs; the multidonor Knowledge for Change
Program; and the World Bank Research Support Budget.
Consultation events were held in Armenia, Belgium, China, the Dominican Republic,
the Arab Republic of Egypt, Estonia, Finland, France, Germany, India, Indonesia, Ireland,
Jamaica, Kenya, Morocco, the Netherlands, Oman, Pakistan, the Philippines, Somalia, Swe-
den, Switzerland, Turkey, the United Arab Emirates, the United Kingdom, the United States,
and Vietnam, with participants drawn from many more countries. Detailed information
about these events can be found at http://www.worldbank.org/wdr2016/about. Interagency
consultations were held with the European Commission, International Telecommunication
Union, Organisation for Economic Co-operation and Development, United Nations Broad-
band Commission, United Nations Conference on Trade and Development (UNCTAD), and
United Nations Development Programme (UNDP). The initial ndings of the Report were
also discussed at several conferences and workshops, including at the Brookings-Blum
Roundtable; Columbia University; Nairobis iHub; International Conference of Agricultural
Economists in Milan; Oxford Internet Institute; the People-Centered Internet Conference at
Stanford University; the Science, Technology and Innovation for Development conference
in Seoul; the Swedish Program for Information and Communication Technology in Devel-
oping Regions; the UbuntuNet Alliance Connect Conference in Mozambique; the University
of West Indies at Mona, Jamaica; the U.S. State Department; the World Economic Forum;
and the World Summit on the Information Society. The team thanks the participants in all
of these events for helpful comments and suggestions.
Bruce Ross-Larson was the principal editor of the Report. The production and logistics
team for the Report comprised Brnagh Murphy, Mihaela Stangu, and Jason Victor, with
xv
xvi ACKNOWLEDGMENTS

contributions from Laverne Cook, Gracia Sorenson, Roza Vasileva, and Bintao Wang. Reboot
was the principal graphic designer. Phillip Hay, Vamsee Krishna Kanchi, Mikael Ello Reven-
tar, and Roula Yazigi provided guidance on communication strategy. The World Banks
Publishing and Knowledge Division coordinated the copyediting, typesetting, designing,
printing, and dissemination of the Report. Nancy Morrison and Dana Lane copyedited the
Report. Diane Stamm and Laura Wallace edited the background papers and framing notes,
respectively. Special thanks to Denise Bergeron, Jose de Buerba, Mary Fisk, Yulia Ivanova,
Patricia Katayama, Stephen McGroarty, Andres Meneses, Chiamaka Osuagwu, Stephen
Pazdan, and Paschal Ssemaganda, as well as the Translation and Interpretation Units
Bouchra Belfqih and her team, and the Map Design Unit. The team would like to thank
Vivian Hon, Jimmy Olazo, and Claudia Seplveda for their coordinating roles. Elena Chi-
Lin Lee, Surekha Mohan, and Joseph Welch coordinated resource mobilization. Jean-Pierre
Djomalieu, Gytis Kanchas, Nacer Megherbi, Manas Ranjan Parida, and Pratheep Ponraj
provided IT support.
The team would like to acknowledge several people for insightful discussions, including
Jenny Aker, George Akerlof, Robert Atkinson, David Autor, Arup Banerji, Eric Bartelsman,
Vint Cerf, Carol Corrado, Claudia Maria Costin, Augusto de la Torre, Asli Demirg-Kunt,
Shantayanan Devarajan, Laurent Elder, Marianne Fay, Francisco Ferreira, Torbjorn
Fredriksson, Carl Frey, Haishan Fu, Mark Graham, Caren Grown, Ravi Kanbur, Jesse Kaplan,
Loukas Karabarbounis, Phil Keefer, Michael Kende, Homi Kharas, Taavi Kotka, Aart Kraay,
Arianna Legovini, Norman Loayza, Epp Maaten, Michael Mandel, James Manyika, Magdy
Martinez-Soliman, Njuguna Ndungu, Nandan Nilekani, Ory Okolloh, Tapan Parikh, Rich
Pearson, Lant Pritchett, Martin Rama, Vijayendra Rao, Ana Revenga, John Rose, Sudhir
Shetty, Joseph Stiglitz, Randeep Sudan, Larry Summers, Jan Svejnar, Chad Syverson,
Prasanna Tambe, Michael Thatcher, Hans Timmer, Kentaro Toyama, Nigel Twose, Bart van
Ark, Tara Vishwanath, Stephanie von Friedeburg, Melanie Walker, and Darrell West.
The contributors to the spotlight and sector focus pieces are Robert Ackland, Wajeeha
Ahmad, Hallie Applebaum, Joseph Atick, Amparo Ballivian, Adis Balota, Biagio Bossone,
Karan Capoor, Mariana Dahan, Alan Gelb, Aparajita Goyal, Dominic S. Haazen, Naomi Hale-
wood, Mia Harbitz, Todd Johnson, Anna Lerner, Dennis Linders, Arturo Muente-Kunigami,
Urvashi Narain, Thomas Roca, Zlatan Sabic, Marcela Sabino, Chris Sall, Randeep Sudan,
Kyosuke Tanaka, Tatiana Tropina, Michael Trucano, and Darshan Yadunath.
The Report draws on background papers and notes prepared by Karina Acevedo, Laura
Alfaro, Maja Andjelkovic, Izak Atiyas, Ozan Bakis, Shweta Banerjee, Sheheryar Banuri,
Johannes Bauer, Jessica Bayern, Zubair Bhatti, Miro Frances Capili, Xavier Cirera, Nicholas
Crafts, Cem Dener, Joao Maria de Oliveira, Bill Dutton, Mark Dutz, Maya Eden, Ana Fer-
nandes, Lucas Ferreira-Mation, Rachel Firestone, Jonathan Fox, Paul Gaggl, Jose Marino
Garcia, Elena Gasol Ramos, Tina George, Daphne Getz, Itzhak Goldberg, Martin Hilbert,
Sahar Sajiad Hussain, Leonardo Iacovone, Saori Imaizumi, Ali Inam, Melissa Johns, Todd
Johnson, Patrick Kabanda, Chris Kemei, Doruk Yarin Kiroglu, Barbara Kits, Anna Kocha-
nova, Gunjan Krishna, Arvo Kuddo, Filipe Lage de Sousa, Michael Lamla, Victoria Lemieux,
Emmanuel Letouz, Zahra Mansoor, Francisco Marmolejo, Aaditya Mattoo, Samia Melhem,
Michael Minges, Martin Moreno, Huy Nygen, Stephen OConnell, Brian ODonnell, Alberto
Osnago, Tiago Peixoto, Mariana Pereira-Lopez, Gabriel Pestre, Sonia Plaza, Rita Ramalho,
Dilip Ratha, Seyed Reza Youse, Said Mohamed Saadi, Leo Sabetti, Simone Sala, Deepti
Samant Raja, David Sangokoya, Bessie Schwarz, Sophiko Skhirtladze, Elisabeth Tellman,
Kristjan Vassil, Patrick Vinck, Joanna Watkins, Robert Willig, Min Wu, Maggie Xu, Emilio
Zagheni, and Irene Zhang. All background papers for the Report are available at http://www
.worldbank.org/wdr2016 or through the WDR ofce at the World Bank.
The team received expert advice during several rounds of reviews from Christian Aedo,
Ahmad Ahsan, Mohamed Ihsan Ajwad, Omar Arias, Cesar Baldeon, Morgan Bazilian, Kath-
leen Beegle, Luis Beneviste, Christian Bodewig, Stefanie Brodmann, Shubham Chaudhuri,
ACKNOWLEDGMENTS xvii

Karl Chua, Massimo Cirasino, Amit Dar, Ximena del Carpio, Deon Filmer, Adrian Fozzard,
Samuel Freije, Roberta Gatti, Caren Grown, Mary HallwardDriemeier, Robert Hawkins,
Joel Hellman, Mohamed Ibrahim, Leora Klapper, Luis Felipe Lopez Calva, Charlotte V.
McClain-Nhlapo, Atul Mehta, Samia Melham, Claudio Montenegro, Reema Nayar, David
Newhouse, Anna Oler, Pierella Paci, Cecilia Paradi-Guilford, Josena Posadas, Siddhartha
Raja, Dena Ringold, David Robalino, Jan Rutkowski, Carolina Sanchez-Paramo, Joana Silva,
Jin Song, Renos Vakis, Alexandria Valerio, Joao Pedro Wagner de Azevedo, Aleem Walji,
Michael Weber, and William Wiseman, as well as from the World Bank Group regions, global
practices, cross-cutting solutions areas, Legal Department, Independent Evaluation Group,
and other units.
Many people inside and outside the World Bank Group provided helpful comments,
made other contributions, and participated in consultative meetings. The team would like
to thank the following: Jamal Al-Kibbi, Mavis Ampah, Dayu Nirma Amurwanti, James
Anderson, Elena Arias, Andrew Bartley, Cyrille Bellier, Rachid Benmessaoud, Natasha
Beschorner, Zubair Bhatti, Phillippa Biggs, Brian Blankespoor, Joshua Blumenstock, David
Caughlin, Jean-Pierre Chauffour, Michael Chodos, Diego Comin, Pedro Conceicao, Paulo
Correa, Eric Crabtree, Prasanna Lal Das, Ron Davies, Valerie DCosta, James Deane, Donato
de Rosa, Niamh Devitt, Ndiame Diop, Dini Sari Djalal, Khalid El Massnaoui, Oliver Falck,
Erik Feiring, Xin Feng, Nicolas Friederici, Doyle Galegos, Rikin Gandhi, John Garrity, Diari-
etou Gaye, Daphne Getz, Ejaz Syed Ghani, Soren Gigler, Chorching Goh, Itzhak Goldberg,
Simon Gray, Boutheina Guermazi, Suresh Gummalam, Stefanie Haller, Nagy Hanna, Jeremy
Andrew Hillman, Stefan Hochhuth, Anke Hoefer, Bert Hofman, Mai Thi Hong Bo,
Tim Hwang, William Jack, Sheila Jagannathan, Satu Kahkonen, Kai Kaiser, Jesse Kaplan,
Rajat Kathuria, Anupam Khanna, Stuti Khemani, Zaki Khoury, Oliver Knight, Srivatsa
Krishna, Kathie Krumm, Victoria Kwakwa, Somik Lall, Jason Lamb, Jessica Lang, Andrea
Liverani, Steven Livingston, Augusto Lopez-Claros, Muboka Lubisia, Sean Lyons, Sandeep
Mahajan, Shiva Makki, Will Martin, Selina McCoy, Stefano Mocci, Mahmoud Mohieldin,
Partha Mukhopadhyay, Pauline Mwangi, Gb Surya Ningnagara, Tenzin Norbhu, Tobias
Ochieng, Varad Pande, Douglas Pearce, Oleg Petrov, Jan Pierskalla, Maria Pinto, Martin
Raiser, Achraf Rissa, Nagla Rizk, Michel Rogy, Gabriel Roque, Karen Rose, Carlo Maria
Rossotto, Frances Ruane, Onno Ruhl, Umar Saif, Daniel Salcedo, Apurva Sanghi, Arleen Seed,
Shekhar Shah, Fred Shaia, Shehzad Sharjeel, Gurucharan Singh, Rajendra Singh, Alexander
Slater, Karlis Smits, Vicenzo Spezia, Christoph Stork, Younas Suddique, Abdoulaye Sy,
Maria Consuelo Sy, Noriko Toyoda, Rogier van den Brink, Adam Wagstaff, Ken Warman,
Cynthia Wong, Bill Woodcock, Pat Wu, Elif Yonca Yukseker, and Breanna Zwart.
The team also met with representatives from civil society and the private sector, includ-
ing Airbnb; Alibaba (China); Babajob (India); Baidu (China); Diplo (Switzerland); Economic
and Social Research Institute (ESRI; Ireland); Elance-oDesk (now Upwork); eLimu (Kenya);
Enterprise Ireland; the Estonian e-Governance Academy; Facebook; Google; Groupe Speciale
Mobile Association (GSMA); Human Rights Watch; Nairobis iHub; Internet Corporation
for Assigned Names and Numbers (ICANN); Internet Society; Khan Academy; Lets Do It!
(Estonia); Lyft; MajiVoice (Kenya); McKinsey Global Institute; Microsoft; National Asso-
ciation of Software and Services Companies (India); Nortal (Estonia); Olacabs (India);
Postmates; Rovio Entertainment (Finland); Souktel (West Bank and Gaza); the Start-Up
Jamaica Accelerator; TransferWise (Estonia/United Kingdom); Twitter; and Uber.
The team apologizes to any individuals or organizations inadvertently omitted from
this list.
Abbreviations

2G second-generation
3D three-dimensional
3G third-generation
4G fourth-generation
5G fth-generation
ADB Asian Development Bank
AfDB African Development Bank
AI articial intelligence
APEC Asia-Pacic Economic Cooperation
ATM automated teller machine
AV autonomous vehicles
B2B business-to-business
BIA Bridge International Academies
BISP Benazir Income Support Programme (Pakistan)
BPO business process outsourcing
C2C consumer-to-consumer
CAL computer-assisted learning
CDRs call data records
CERT computer emergency response team
CRM customer relationship management
CSIRT Computer Security Incident Response Team
CSO civil society organization
DAI Digital Adoption Index
DFID Department for International Development (United Kingdom)
DRM disaster risk management
DSL digital subscriber line
EBRD European Bank for Reconstruction and Development
EC European Commission
ERP economic resource planning; Electronic Road Pricing
EU European Union
FCC Federal Communications Commission (United States)
FDI foreign direct investment
G-8 Group of Eight (Canada, France, Germany, Italy, Japan, the Russian
Federation, the United Kingdom, and the United States)
G2B government-to-business
G2C government-to-citizen
G2G government-to-government xix
xx ABBREVIATIONS

GDP gross domestic product


GIS geographic information system
GNI gross national income
GPS global positioning system
GSMA Groupe Speciale Mobile Association (aka Global System for Mobile
communications Association)
GTAP Global Trade Analysis Project
HEWs Health Extension Workers
HMIS Health Management Information System
HS harmonized classication system
I2D2 International Income Distribution Database (World Bank)
IANA Internet Assigned Numbers Authority
IATA International Air Transport Association
ICANN Internet Corporation for Assigned Names and Numbers
ICT information and communication technology
ID identication
IDRC International Development Research Centre (Canada)
IETF Internet Engineering Task Force
IFAD International Fund for Agricultural Development
IFC International Finance Corporation (of the World Bank Group)
IoT internet of things
IP intellectual property; internet protocol
IPRs intellectual property rights
ISP internet service provider
IT information technology
ITRs International Telecommunication Regulations
ITU International Telecommunication Union
IXP internet exchange point
KILM Key Indicators of the Labour Market
LDCs least developed countries
LLU local loop unbundling
LPI Logistics Performance Index
LTE Long Term Evolution
M&E monitoring and evaluation
MDGs Millennium Development Goals (United Nations)
MFN most favored nation
MLM multilateral model
MOOC massive open online course
MSM multistakeholder model
NGO nongovernmental organization
NTM nontariff measure
OECD Organisation for Economic Co-operation and Development
OLPC One Laptop per Child
OSI online service index
OTT over-the-top
PC personal computer
PFR Program for Results (World Bank)
PIAAC Programme for the International Assessment of Adult Competencies
PISA Programme for International Student Assessment
PM2.5 particulates with a diameter of less than 2.5 micrometers
ABBREVIATIONS xxi

PMR Product Market Regulation


POP point of presence
PPP public-private partnership; purchasing power parity
PTT public telephone and telegraph
R&D research and development
RFID radio frequency identication
RSS Rich Site Summary
SCM supply chain management
SDGs Sustainable Development Goals (United Nations)
SIM subscriber identication module
SMEs small and medium enterprises
SMS short message service
STEM science, technology, engineering, and mathematics
STEP Skills Towards Employability and Productivity (World Bank)
SYNOP surface synoptic observations
TFP total factor productivity
TRCs Truth and Reconciliation Commissions
UN United Nations
UNCTAD United Nations Conference on Trade and Development
USAID U.S. Agency for International Development
USF Universal Service Fund
VAT value added tax
W3C World Wide Web Consortium
WDI World Development Indicators (World Bank database)
WDR 2016 team team for the 2016 World Development Report
WEF World Economic Forum
WIPO World Intellectual Property Organization
WITS World Integrated Trade Solution (World Bank database)
WTO World Trade Organization

Currencies
$A Australian dollar Indian rupee
euro US$ U.S. dollar
K Sh Kenyan shilling Y Chinese yuan

Units of measurement
GB gigabyte kWh kilowatt-hour
Gbit/s gigabits per second Mbit/s megabits per second
GHz gigahertz MHz megahertz
kbps kilobits per second Tbit/s terabits per second

Country and economy codes


AFG Afghanistan AUS Australia
AGO Angola AUT Austria
ALB Albania AZE Azerbaijan
ARE United Arab Emirates BDI Burundi
ARG Argentina BEL Belgium
ARM Armenia BEN Benin
xxii ABBREVIATIONS

BFA Burkina Faso HND Honduras


BGD Bangladesh HRV Croatia
BGR Bulgaria HTI Haiti
BHR Bahrain HUN Hungary
BIH Bosnia and Herzegovina IDN Indonesia
BLR Belarus IND India
BLZ Belize IRL Ireland
BOL Bolivia IRN Iran, Islamic Rep.
BRA Brazil IRQ Iraq
BRB Barbados ISL Iceland
BRN Brunei Darussalam ISR Israel
BTN Bhutan ITA Italy
BWA Botswana JAM Jamaica
CAN Canada JOR Jordan
CHE Switzerland JPN Japan
CHL Chile KAZ Kazakhstan
CHN China KEN Kenya
CIV Cte dIvoire KGZ Kyrgyz Republic
CMR Cameroon KHM Cambodia
COD Congo, Dem. Rep. KOR Korea, Rep.
COL Colombia KWT Kuwait
CPV Cabo Verde LAO Lao PDR
CRI Costa Rica LBN Lebanon
CYP Cyprus LBR Liberia
CZE Czech Republic LBY Libya
DEU Germany LKA Sri Lanka
DJI Djibouti LSO Lesotho
DNK Denmark LTU Lithuania
DOM Dominican Republic LUX Luxembourg
DZA Algeria LVA Latvia
ECU Ecuador MAR Morocco
EGY Egypt, Arab Rep. MDA Moldova
ESP Spain MDG Madagascar
EST Estonia MDV Maldives
ETH Ethiopia MEX Mexico
FIN Finland MKD Macedonia, FYR
FJI Fiji MLI Mali
FRA France MLT Malta
GAB Gabon MMR Myanmar
GBR United Kingdom MNE Montenegro
GEO Georgia MNG Mongolia
GHA Ghana MOZ Mozambique
GIN Guinea MRT Mauritania
GMB Gambia, The MUS Mauritius
GRC Greece MWI Malawi
GRD Grenada MYS Malaysia
GTM Guatemala NAM Namibia
GUY Guyana NER Niger
ABBREVIATIONS xxiii

NGA Nigeria STP So Tom and Prncipe


NIC Nicaragua SVK Slovak Republic
NLD Netherlands SVN Slovenia
NOR Norway SWE Sweden
NPL Nepal SWZ Swaziland
NZL New Zealand SYC Seychelles
OMN Oman TCD Chad
PAK Pakistan TGO Togo
PAN Panama THA Thailand
PER Peru TJK Tajikistan
PHL Philippines TKM Turkmenistan
PNG Papua New Guinea TLS Timor-Leste
POL Poland TON Tonga
PRT Portugal TTO Trinidad and Tobago
PRY Paraguay TUN Tunisia
PSE West Bank and Gaza TUR Turkey
QAT Qatar TZA Tanzania
ROU Romania UGA Uganda
RUS Russian Federation UKR Ukraine
RWA Rwanda URY Uruguay
SAU Saudi Arabia USA United States
SEN Senegal UZB Uzbekistan
SGP Singapore VEN Venezuela, RB
SLB Solomon Islands VNM Vietnam
SLE Sierra Leone YEM Yemen, Rep.
SLV El Salvador ZAF South Africa
SOM Somalia ZMB Zambia
SRB Serbia ZWE Zimbabwe
Inclusion

Efficiency

Innovation
OVERVIEW

Strengthening the
analog foundation of the
digital revolution

Digital technologies have spread rapidly in much of the world. Digital dividendsthe broader development benets from
using these technologieshave lagged behind. In many instances digital technologies have boosted growth, expanded oppor-
tunities, and improved service delivery. Yet their aggregate impact has fallen short and is unevenly distributed. For digital
technologies to benet everyone everywhere requires closing the remaining digital divide, especially in internet access. But
greater digital adoption will not be enough. To get the most out of the digital revolution, countries also need to work on the
analog complementsby strengthening regulations that ensure competition among businesses, by adapting workers skills
to the demands of the new economy, and by ensuring that institutions are accountable.

Digital technologiesthe internet, mobile phones, e-commerce site, by signicantly reducing coordi-
and all the other tools to collect, store, analyze, and nation costs, boosts efficiency in Chinas economy
share information digitallyhave spread quickly. and arguably the worlds. The M-Pesa digital pay-
More households in developing countries own a ment platform, by exploiting scale economies from
mobile phone than have access to electricity or clean automation, generates signicant nancial sector
water, and nearly 70 percent of the bottom fth of innovation, with great benets to Kenyans and others.
the population in developing countries own a mobile Inclusion, efciency, innovationthese are the main
phone. The number of internet users has more than mechanisms for digital technologies to promote
tripled in a decadefrom 1 billion in 2005 to an development.
estimated 3.2 billion at the end of 2015.1 This means Although there are many individual success sto-
that businesses, people, and governments are more ries, the effect of technology on global productivity,
connected than ever before (gure O.1). The digital expansion of opportunity for the poor and the middle
revolution has brought immediate private bene- class, and the spread of accountable governance has
tseasier communication and information, greater so far been less than expected (gure O.2).2 Firms are
convenience, free digital products, and new forms of more connected than ever before, but global produc-
leisure. It has also created a profound sense of social tivity growth has slowed. Digital technologies are
connectedness and global community. But have mas- changing the world of work, but labor markets have
sive investments in information and communication become more polarized and inequality is risingpar-
technologies (ICTs) generated faster growth, more ticularly in the wealthier countries, but increasingly
jobs, and better services? Indeed, are countries reap- in developing countries. And while the number of
ing sizable digital dividends? democracies is growing, the share of free and fair
Technology can be transformational. A digital elections is falling. These trends persist, not because
identication system such as Indias Aadhaar, by of digital technologies, but in spite of them.
overcoming complex information problems, helps So, while digital technologies have been spreading,
willing governments to promote the inclusion of dis- digital dividends have not. Why? For two reasons. First,
advantaged groups. Alibabas business-to-business nearly 60 percent of the worlds people are still ofine
OVERVIEW 3

Figure O.1Digital technologies have spread rapidly in much of the world


a. Digital adoption b. Digital adoption c. Digital adoption
by businesses by people by governments
1.0 1.0 1.0

Global
0.8 0.8 0.8 average
Global
Global average
0.6 average 0.6 0.6

0.4 0.4 0.4

0.2 0.2 0.2

0 0 0
100 1,000 10,000 100,000 100 1,000 10,000 100,000 100 1,000 10,000 100,000
GDP per capita (constant 2005 US$) GDP per capita (constant 2005 US$) GDP per capita (constant 2005 US$)

Source: WDR 2016 team. Data at http://bit.do/WDR2016-FigO_1.


Note: The gures show the diffusion of digital technologies across countries as measured by the Digital Adoption Index compiled for this Report and described in detail in chapter 5 of the
full Report. GDP = gross domestic product.

and cant participate in the digital economy in any institutions, amplify the voice of elites, which can
meaningful way. Second, some of the perceived bene- result in policy capture and greater state control. And
ts of digital technologies are offset by emerging risks because the economics of the internet favor natural
(gure O.3). Many advanced economies face increas- monopolies, the absence of a competitive business
ingly polarized labor markets and rising inequalityin environment can result in more concentrated markets,
part because technology augments higher skills while beneting incumbent rms. Not surprisingly, the bet-
replacing routine jobs, forcing many workers to com- ter educated, well connected, and more capable have
pete for low-paying jobs. Public sector investments received most of the benetscircumscribing the
in digital technologies, in the absence of accountable gains from the digital revolution.

Figure O.2The pessimism concerning the global outlook is not because of digital technologies,
but in spite of them

a. Global productivity b. Global inequality c. Global governance


Five-year moving average of median growth Percentage change in real income between Share of elections that are free and fair (%)
of labor productivity per hour worked, 1998 and 2008 at different levels of world
in percent, in 87 countries income distribution in 2003 prices
6 90 100

70
75
4
50
50
30
2
25
10

0 10 0
5 15 25 35 45 55 65 75 85 95
85

19 9
19 2
19 5
19 8
19 1
19 4
20 7
20 0
20 3
20 6
20 9
20 2
15
73

79

91

97

03

15

7
8
8
8
9
9
9
0
0
0
0
1
0
19

19
19

19

19

19

20

20

20

Percentile of world income distribution

Sources: Panel a: Conference Board (various years); WDR 2016 team. Panel b: Lakner and Milanovic 2013. Panel c: Bishop and Hoeffler 2014. Data at http://bit.do/WDR2016-FigO_2.
4 WORLD DEVELOPMENT REPORT 2016

Figure O.3Why digital dividends are not spreading rapidlyand what can be done

Making the internet


Divide Connectivity
Accessible Affordable Open and safe

Digital
Digital Spreading benefits development
technologies
strategy
INCLUSION EFFICIENCY INNOVATION

Dividends Reducing risks Complements

CONTROL INEQUALITY CONCENTRATION

Source: WDR 2016 team.

To maximize the digital dividends requires better foundation, consisting of regulations that create a
understanding of how technology interacts with other vibrant business climate and let rms leverage dig-
factors that are important for developmentwhat the ital technologies to compete and innovate; skills that
Report calls analog complements. Digital technol- allow workers, entrepreneurs, and public servants to
ogies can make routine, transaction-intensive tasks seize opportunities in the digital world; and account-
dramatically cheaper, faster, and more convenient. But able institutions that use the internet to empower
most tasks also have an aspect that cannot be auto- citizens. The long-term development impact is by
mated and that requires human judgment, intuition, no means denitive, being continuously shaped by
and discretion. When technology is applied to auto- the evolution of technology (connectivity) and the
mate tasks without matching improvements in the countrys choice of economic, social, and governance
complements, it can fail to bring broad-based gains. arrangements (complements).4 Countries that are
The digital revolution can give rise to new business able to swiftly adjust to this evolving digital economy
models that would benet consumers, but not when will reap the greatest digital dividends, while the rest
incumbents control market entry. Technology can are likely to fall behind (gure O.3 and box O.1).
make workers more productive, but not when they The triple complementsa favorable business cli-
lack the know-how to use it. Digital technologies can mate, strong human capital, and good governance
help monitor teacher attendance and improve learn- will sound familiarand they should because they
ing outcomes, but not when the education system are the foundation of economic development. But
lacks accountability.3 digital technologies add two important dimensions.
What should countries do? Making the internet First, they raise the opportunity cost of not undertak-
universally accessible and affordable should be a ing the necessary reforms. They amplify the impact
global priority. The internet, in a broad sense, has of good (and bad) policies, so any failure to reform
grown quickly, but it is by no means universal. For means falling farther behind those who do reform.
every person connected to high-speed broadband, With digital technologies, the stakes have risen for
ve are not. Worldwide, some 4 billion people do not developing countries, which have more to gain than
have any internet access, nearly 2 billion do not use a high-income countries, but also more to lose. Second,
mobile phone, and almost half a billion live outside while digital technologies are no shortcut to develop-
areas with a mobile signal. The unnished task of con- ment, they can be an enabler and perhaps an accel-
necting everyone to the internetone of the targets in erator by raising the quality of the complements.
the recently approved Sustainable Development Goals Online business registries ease market entry for new
(SDGs)can be achieved through a judicious mix of and innovative rms. Well-designed internet-based
market competition, public-private partnerships, and training helps workers upgrade their skills. New
effective regulation of the internet and telecom sector. media platforms can increase citizen participa-
Access to the internet is critical, but not sufcient. tion. And digital enablersdigital nance, digital
The digital economy also requires a strong analog identication, social media, and open dataspread
OVERVIEW 5

Box O.1Frequently asked questions: The Report at a glance

What is the Report about? of mid-level office jobs, could contribute to a hollowing
It explores the impact of the internet, mobile phones, and out of labor markets and to rising inequality. And the poor
related technologies on economic development. Part 1 record of many e-government initiatives points to high fail-
shows that potential gains from digital technologies are ure of ICT projects and the risk that states and corporations
high, but often remain unrealized. Part 2 proposes policies could use digital technologies to control citizens, not to
to expand connectivity, accelerate complementary reforms empower them.
in sectors beyond information and communication technol-
ogy (ICT), and address global coordination problems. What should countries do to mitigate these risks?
Connectivity is vital, but not enough to realize the full devel-
What are the digital dividends? opment benets. Digital investments need the support
Growth, jobs, and services are the most important returns of analog complements: regulations, so that rms can
to digital investments. The rst three chapters show how leverage the internet to compete and innovate; improved
digital technologies help businesses become more pro- skills, so that people can take full advantage of digital
ductive; people nd jobs and greater opportunities; and opportunities; and accountable institutions, so that gov-
governments deliver better public services to all. ernments respond to citizens needs and demands. Digital
technologies can, in turn, augment and strengthen these
How do digital technologies promote development and complementsaccelerating the pace of development.
generate digital dividends?
By reducing information costs, digital technologies greatly What needs to be done to connect the unconnected?
lower the cost of economic and social transactions for Market competition, public-private partnerships, and effec-
rms, individuals, and the public sector. They promote tive regulation of internet and mobile operators encourage
innovation when transaction costs fall to essentially zero. private investment that can make access universal and
They boost efficiency as existing activities and services affordable. Public investment will sometimes be necessary
become cheaper, quicker, or more convenient. And they and justied by large social returns. A harder task will be
increase inclusion as people get access to services that to ensure that the internet remains open and safe as users
previously were out of reach. face cybercrime, privacy violations, and online censorship.

Why does the Report argue that digital dividends are not What is the main conclusion?
spreading rapidly enough? Digital development strategies need to be broader than ICT
For two reasons. First, nearly 60 percent of the worlds peo- strategies. Connectivity for all remains an important goal
ple are still offline and cant fully participate in the digital and a tremendous challenge. But countries also need to
economy. There also are persistent digital divides across create favorable conditions for technology to be effective.
gender, geography, age, and income dimensions within When the analog complements are absent, the develop-
each country. Second, some of the perceived benets of the ment impact will be disappointing. But when countries
internet are being neutralized by new risks. Vested business build a strong analog foundation, they will reap ample
interests, regulatory uncertainty, and limited contestation digital dividendsin faster growth, more jobs, and better
across digital platforms could lead to harmful concentra- services.
tion in many sectors. Quickly expanding automation, even

benets throughout the economy and society, fur- technological innovations. For Indonesia to reap the
ther strengthening the interaction between technol- benets of steamships took 160 years after their inven-
ogy and its complements. tion and for Kenya to have electricity, 60 years; but for
Vietnam to introduce computers, only 15 years. Mobile
Digital transformations phones and the internet took only a few years. More
households in developing countries own a mobile
digital divides phone than have access to electricity or improved san-
The internet and related technologies have reached itation (gure O.4, panel a). Greater internet access has
developing countries much faster than previous led to an explosion in the production and consumption
6 WORLD DEVELOPMENT REPORT 2016

Figure O.4Digital transformation in action nearly 70 percent own a mobile phone. The lowest
mobile penetration is in Sub-Saharan Africa (73 per-
a. Digital technologies are spreading rapidly in developing countries
cent), against 98 percent in high-income countries.
100 But internet adoption lags behind considerably: only
31 percent of the population in developing countries
80 had access in 2014, against 80 percent in high-income
countries. China has the largest number of internet
% of the population

users, followed by the United States, with India, Japan,


60
and Brazil lling out the top ve. The world viewed
from the perspective of the number of internet users
40 looks more equal than when scaled by income (map
O.1)reecting the internets rapid globalization.
20
Connected businesses
Internet adoption has increased across businesses in
0
1990 1995 2000 2005 2010 2015
all country income groups. Nearly 9 of 10 businesses
in high-income OECD (Organisation for Economic
Improved water Mobile phone
Electricity Internet Co-operation and Development) countries had a
Secondary school Mobile broadband broadband internet connection in 201014, compared
Improved sanitation with 7 for middle-income countries and 4 for low-in-
come countries. But adoption rates for more sophisti-
b. A typical day in the life of the internet
cated technologies such as secure servers, enterprise
network, inventory management, and e-commerce
are much lower in most developing countries.
186 million
152 million
INSTAGRAM
photos SKYPE 36 million Connected governments
calls AMAZON
purchases
Governments are increasingly going digital, and a
greater share of government jobs in developing coun-
2.3 billion tries is ICT-intensive than in the private sector. By 2014,
GB of WEB 803 million
8.8 billion TRAFFIC TWEETS all 193 member states of the United Nations (UN) had
4.2 billion
YOUTUBE GOOGLE national websites: 101 enabled citizens to create per-
videos watched searches sonal online accounts, 73 to le income taxes, and 60
207 billion to register a business. For the most common core gov-
E-MAILS ernment administrative systems, 190 member states
sent
had automated nancial management, 179 used such
systems for customs processing, and 159 for tax man-
Sources: World Development Indicators (World Bank, various years); WDR 2016 team; http://www
.internetlivestats.com/one-second/ (as compiled on April 4, 2015). Data at http://bit.do/WDR2016-FigO_4. agement. And 148 of them had some form of digital
Note: In panel a, for some years data for electricity are interpolated from available data. GB = gigabytes. identication, and 20 had multipurpose digital iden-
tication platforms. So far, developing countries have
invested more in automating back-ofce functions
of information around the world (gure O.4, panel b). than in services directed at citizens and businesses.
But while the internet has reached almost all coun-
tries quickly, the intensity of its use has been lower The divide in digital access and use
in poorer countriesin large part because it has not persists
spread as widely within those countries. And despite The lives of the majority of the worlds people remain
many great examples of the uses of new technologies largely untouched by the digital revolution. Only
in developing countries, advanced economies have around 15 percent can afford access to broadband
been using them even more effectively.5 internet. Mobile phones, reaching almost four-fths
of the worlds people, provide the main form of inter-
Connected people net access in developing countries. But even then,
On average, 8 in 10 individuals in the developing world nearly 2 billion people do not own a mobile phone,
own a mobile phone, and the number is steadily ris- and nearly 60 percent of the worlds population has no
ing. Even among the bottom fth of the population, access to the internet. The worlds ofine population is
OVERVIEW 7

Map O.1The internet is more evenly spread than income

a. Based on national income, 2014

b. Based on internet population, 2014

IBRD 42010
Source: World Bank. Data at http://bit.do/WDR2016-MapO_1.
Note: Countries sizes are rescaled in proportion to national income and internet population. The darker the shade, the higher the national income (panel a; GDP at
market exchange rates) and the higher the internet population (panel b).

mainly in India and China, but more than 120 million percent and the top 60 percent and between rural
people are still ofine in North America (gure O.5). and urban populations are falling for mobile phones
The digital divide within countries can be as high but increasing for the internet. In Africa, the digital
as that between countries. Worldwide, nearly 21 per- divide across demographic groups remains consider-
cent of households in the bottom 40 percent of their able (gure O.6, panel a). Women are less likely than
countries income distribution dont have access to men to use or own digital technologies. Gaps are even
a mobile phone, and 71 percent dont have access to larger between youth (20 percent) and those more
the internet. Adoption gaps between the bottom 40 than 45 years old (8 percent).
8 WORLD DEVELOPMENT REPORT 2016

Figure O.5The internet remains unavailable, inaccessible, and unaffordable to a


majority of the worlds population

a. ICT access by population b. A closer look at the worlds offline population


Total
global population
Congo, Dem. Rep.
~7.4 billion Mexico 68 million
Philippines
63 million
Ethiopia 70 million Russian Federation
95 million 55 million
Brazil Iran, Islamic Rep.
Within 98 million 54 million
mobile coverage Nigeria Myanmar
111 million 53 million
7 billion Bangladesh
148 million
Vietnam
52 million
Pakistan United States
165 million 51 million
Mobile phones Indonesia Tanzania
49 million
213 million Thailand
5.2 billion China
755 million
48 million
Egypt, Arab Rep.
42 million
Turkey
41 million

Total India Total Countries


internet users 1.063 billion internet users outside of
3.2 billion 3.2 billion the top 20

High-speed High-speed
internet internet

1.1 billion 1.1 billion

Sources: World Bank 2015; Meeker 2015; ITU 2015; GSMA, https://gsmaintelligence.com/; UN Population Division 2014. Data at http://bit.do/WDR2016-FigO_5.

Note: High-speed internet (broadband) includes the total number of xed-line broadband subscriptions (such as DSL, cable modems, ber optics), and the total number of 4G/LTE mobile
subscriptions, minus a correcting factor to allow for those who have both types of access. 4G = fourth generation; DSL = digital subscriber line; ICT = information and communication
technology; LTE = Long Term Evolution.

The increased connectivity has had limited effect government. And their use of e-government is highly
in reducing information inequality. For example, unevencitizens in the top 20 percent of income in
there are more contributions to Wikipedia from the most connected EU country are 45 times more
Hong Kong SAR, China, than from all of Africa com- likely to use e-services than those in the bottom 20
bined, despite the fact that Africa has 50 times more percent of income in the least connected EU coun-
internet users.6 The amount of information published try (gure O.6, panel b). Within countries, greater
on the web, and its origin, often corresponds to what e-government use by individuals is associated with
one sees in the ofine world as well. For instance, education, employment, urban residence, being male,
85 percent of the user-generated content indexed and broadband access.
by Google comes from the United States, Canada,
and Europe, similar to the share of global scientic
journals originating in these countries. In fact, the How the internet promotes
information produced and consumed in the digital
economy has little bearing on the number of users of
development
digital technologies. Given that nearly one-fth of the Digital technologies have dramatically expanded
worlds population is illiterate, the spread of digital the information base, lowered information costs,
technologies alone is unlikely to spell the end of the and created information goods. This has facilitated
global knowledge divide. searching, matching, and sharing of information and
Countries that have bridged the digital-access contributed to greater organization and collaboration
divide often face a new divide in digital capabilities. among economic agentsinuencing how rms
In the European Union (EU), businesses are more operate, people seek opportunities, and citizens inter-
likely than citizens to use the internet to interact with act with their governments. The changes are not lim-
the government. Citizens use e-government mostly ited to economic transactionsthey also inuence
for getting information and not for transacting with the participation of women in the labor force, the
OVERVIEW 9

Figure O.6The digital divide in access is high in Africa, and the divide in capability is high in the
European Union

a. Africa b. European Union


Within-country digital divide can be signicant Poor households use e-government less than the rich
25
100
Individuals with internet access (%)

% of individuals (ages 1674)


20
80

15 60

10 40 45:1

5 20

0
0
Bottom Upper Mature Young Rural Urban Women Men 0 20,000 40,000 60,000 80,000
40% 60% (45+) (1524)
GDP per capita (US$)
Income Age Location Gender
distribution Top income quartile Second quartile
(household) Third quartile Bottom quartile

Sources: WDR 2016 team, based on data from Research ICT Africa (various years), ITU, and Eurostat (EC, various years). Data at http://bit.do/WDR2016-FigO_6.
Note: For more details see gure 2.4 in the full Report.

ease of communication for people with disabilities, Figure O.7The internet promotes development
and the way people spend their leisure. By overcom- through three main mechanisms
ing information barriers, augmenting factors, and
transforming products, digital technologies can make DIGITAL
development more inclusive, efcient, and innovative TECHNOLOGIES
(gure O.7 and box O.2). Spotlight 1 in the full Report
explores the links between these three mechanisms
in the broader economic literature.

The internet promotes inclusion


Search and Automation and Scale economies
Before the internet arrived, some transactions were
information coordination and platforms
so expensive that a market for them did not exist.
Two types of transactions fall into this category.
First is when two parties to a potentially benecial
transaction simply didnt know about each other and INCLUSION EFFICIENCY INNOVATION
faced exorbitantly high search and information costs.
Second is when one party had a lot more information
Source: WDR 2016 team.
than the other. In the economics literature, such situa-
tions are known as information asymmetries between creditworthiness. Or a small rm that cannot connect
buyers and sellers, and in the absence of trust and with a potential buyer in another country and does not
transparency, many transactions do not take place. know whether to trust a new business partner. Or a
By reducing the cost of acquiring information freelancer willing to perform small tasks for a fee. Or
and making more information available transpar- a homeowner looking to rent her spare room to local
ently, digital technologies can make new transac- visitors. Or remote or marginalized population groups
tions possible.7 Consider a poor farmer who cannot who fall outside the reach of the services that gov-
access credit because the lender has no way to assess ernments provide. In all these cases, a fundamental
10 WORLD DEVELOPMENT REPORT 2016

Box O.2e-commerce with Chinese characteristics: Inclusion, efficiency,


and innovation in Taobao villages

The dynamic growth and rapid spread of e-commerce Efficiency. Besides the Taobao e-commerce site for
in China is best illustrated by the Shaji phenomenon. consumers, Alibaba and other Chinese rms operate
The economy of Dongfeng village in Shaji town (Jiangsu business-to-business platforms. They facilitate intra- and
Province) shifted from pig farming in the 1980s to plastic inter-industry trade in Chinas already efficient production
waste recycling in the 1990s. In 2006, a migrant from sector, as well as exports. They also make it easier for for-
the village returned to open an online shop to sell simple eign rms to sell in China. Consumers benet from greater
furniture. His success encouraged other villagers to do selection and convenience on online retail sites. Online
likewise, and by the end of 2010, the village had 6 board trade has not only helped raise rural incomes but also
processing factories, 2 metal parts factories, 15 logistics made shopping more efficient. Purchasing power in rural
and shipping companies, and 7 computer stores serving areas is only about one-third that in cities, but the aggre-
400 households engaged in online sales throughout China gate consumption of Chinas 650 million rural residents
and even in neighboring countries. Shaji was one of the is vast, contributing to the national goal of moving from
rst Taobao villagesnamed after an online shopping an export- and investment-driven economy to one that is
platform run by the Alibaba Groupwhere at least 10 per- more consumption based. And the boom in online trade
cent of households are engaged in online commerce.a The has spawned numerous logistics companies that provide
Taobao villages, and the rise of e-commerce in China more quick deliverysometimes by bicycle in towns and villages.
generally, illustrate how the internet promotes inclusion,
efficiency, and innovation. Innovation. Taobao and other e-commerce platforms are
examples of innovation generated by the economies of
Inclusion. While the economies of Chinas coastal urban scale that emerge when transaction costs drop drastically.
areas have grown rapidly over the last three decades, rural Since these platforms are highly automated, fees can be
and western parts of the country have lagged behind. kept low, and operations are often nanced by advertising
But Chinas large investments in rural connectivity are alone. Some problems cannot easily be solved solely by
beginning to pay off. More than 90 percent of villages will automation, such as creating trust in the market and pre-
have xed broadband access by the end of 2015. Online venting fraud. Online ratings, escrow services, and conict
commerce has allowed producers in towns and villages to resolution mechanisms address them. One of the most
participate in the national and even global economy. At the valuable assets Alibaba and other e-commerce operators
end of 2014, there were more than 70,000 merchants in accumulate is data. Each transaction contributes to better
200 Taobao villages, and many more in other rural areas. knowledge about the economy and consumer behavior.
Most of the stores are small, with an average of 2.5 employ- This information supports new business lines, such as
ees. About one-third of owners are female, and one-fth extending credit to small rms based on automated eval-
were previously unemployed. About 1 percent are persons uations of creditworthiness. This can also advance nancial
with disabilities. One of Alibabas top netpreneurs, con- inclusion. In early 2015, for instance, Alibabas Ant Financial
ned to a wheelchair after an accident, built a thriving teamed up with the International Finance Corporation to
online livestock business. expand credit to female entrepreneurs in China.

Sources: WDR 2016 team, based on information from the China State Information Center, China Association for Employment Promotion, and Alibaba
company reports.
a. http://www.alizila.com/report-taobao-villages-rural-china-grow-tenfold-2014.

information problem makes it difcult to make a expanding trade, creating jobs, and increasing access
deal or a match. Mobile phone records, business-to- to public servicesand thus promoting inclusion.8
business e-commerce, the sharing economy, online
reputation mechanisms, and digital identication sys- The internet promotes efficiency
tems all help to overcome these information barriers. Perhaps the largest impact has been on transactions
While they make the market more efcient, the big- that existed before the arrival of the internet but are
gest benet seems to be their market creation effects: now quicker, cheaper, or more convenient to carry out.
OVERVIEW 11

This mechanism operates in two ways. First, the dra- Figure O.8Many digital transactions involve all three
matic decline in the price of digital technologies has mechanisms and a two-sided market
led businesses and governments to replace existing
factorslabor and non-ICT capitalwith ICT capital
INNOVATION
and to automate some of their activities. Airlines use
online booking systems to ll planes. Supermarkets
substitute cashiers with automated checkout count- Platforms
ers. Manufacturers use real-time inventory and sup-
ply chain management systems. And governments
invest in information management systems and offer INCLUSION EFFICIENCY
online services for a wide range of tasksfrom issu-
ing drivers licenses to ling taxes.
Sellers Buyers
Second, digital technologies augment the factors
not substituted and make them more productive. They
help managers to better supervise their workers, poli- Drivers, hosts, On-demand/ Riders, guests, and
and freelancers sharing economy small businesses
ticians to monitor the service providers, and workers
to use technology to become more productive, thus Employers, airlines
Job seekers, travelers, Matching
raising the returns to their human capital. By stream- entrepreneurs, and artists platforms
and hotels, investors,
lining tasks and raising the productivity of existing and consumers
factors, the internet can greatly increase economic Traders and senders e-commerce and Customers and
efciency across rms, workers, and governments. (money) digital payments recipients (money)

The internet promotes innovation Source: WDR 2016 team.

The extreme case of efciency is when transactions


are executed automatically, without human input,
Many internet businesses or services use a platform
and transaction costs fall to essentially zero. This is
or two-sided market model. The platforms match
the realm of the new economy, such as search or
buyers with sellers or a service user with a provider.
e-commerce platforms, digital payment systems,
In a ride sharing service, the platform automatically
e-books, streaming music, and social media. The xed
matches drivers and passengers (innovation), the
cost of building the platform may be large, but the
driver takes advantage of a exible income-earning
marginal cost of carrying out another transaction or
activity not otherwise accessible (inclusion), and the
adding another user is tiny. This gives rise to increas-
passenger benets from greater convenience and
ing returns to scale, which stimulate new business
often lower prices (efciency). Online crowdfunding,
models and provide a major advantage to online
job matching, room sharing, and music sites operate
rms competing with their ofine counterparts. The
similarly (gure O.8).
zero marginal cost attracts new sellers and buyers to
the rms platform, creating virtuous network effects,
where the benet to a buyer increases as more sellers The dividends: Growth, jobs,
join in, and vice versa. An auction site attracts more
bidders the more the sellers use it, and a search engine
and service delivery
learns and becomes more useful the more searches The benets of digital technologies lter throughout
are performed. Scale and zero marginal costs also the economy (gure O.9). For businesses, the internet
explain why many of the social network sites have promotes inclusion of rms in the world economy by
become the preferred vehicles for social mobilization expanding trade, raises the productivity of capital,
and political protests. By enabling almost frictionless and intensies competition in the marketplace, which
communication and collaboration, the internet can in turn induces innovation. It brings opportunities to
support new delivery models, encourage collective households by creating jobs, leverages human capital,
action, and accelerate innovation. and produces consumer surplus. It enables citizens to
The 2016 WDR presents many examples of how access public services, strengthens government capa-
the internet promotes inclusion, efciency, and bility, and serves as a platform for citizens to tackle
innovation. In the internet economy the three mecha- collective action problems. These benets are neither
nisms often operate together. So the one-to-one map- automatic nor assured, but in numerous instances
ping in gure O.7 simplies a more complex reality. digital technologies can bring signicant gains.
12 WORLD DEVELOPMENT REPORT 2016

Figure O.9How the three mechanisms apply to has become an essential part of a countrys infra-
businesses, people, and governments structureand a factor of production in almost any
activity in a modern economy. Isolating the impact of
DIGITAL digital technologies is therefore difcult at an aggre-
TECHNOLOGIES
gate level. Firm-level analysis provides a more reli-
able picture.9 The internet enables many small rms
to participate in global trade, thus leading to more
inclusion; it makes existing capital more productive,
INCLUSION EFFICIENCY INNOVATION raising efciency; and by stimulating competition, it
encourages innovation.

BUSINESSES Trade Capital utilization Competition Expanding trade


The internet enables more products to be exported to
PEOPLE Job opportunities Labor productivity Consumer welfare more markets, often by newer and younger rms. A
10-percent increase in internet use in the exporting
Public country is found to increase the number of prod-
GOVERNMENTS Participation Voice
sector capability
ucts traded between two countries by 0.4 percent.
A similar increase in internet use of a country pair
Source: WDR 2016 team.
increases the average bilateral trade value per prod-
The internet can lead to more trade, better uct by 0.6 percent.10 Firms selling on eBay in Chile,
capital use, and greater competition Jordan, Peru, and South Africa are younger than rms
The ICT sector is a fairly modest part of the overall in the ofine markets.11 In Morocco, rural artisans,
economy. Its share in GDP is around 6 percent in some of them illiterate, sell globally through the Anou
OECD member countries and considerably less in crafts platform. At the other end of the spectrum,
developing countries (gure O.10, panel a). In the businesses trade on global e-commerce sites such as
United States, home to 8 of the worlds 14 largest tech- Alibabas in an online market that could reach more
nology companies by revenue, the contribution of than US$6 trillion over the next ve years. Online
the ICT sector to GDP is around 7 percent. The corre- platforms overcome trust and information problems
sponding number for Ireland is 12 percenta country through feedback and rating systems and by offering
that does not boast its own Silicon Valley, but attracts escrow and dispute resolution mechanisms. Easier
many foreign rms through its competitive business trade of intermediate products encourages further
environment and favorable tax rates. In Kenya, which unbundling of production processes, not just in
hosts one of the largest ICT sectors in Africa, the value the markets for goods but also for services.12 Firms
added share of ICT services in GDP was 3.8 percent in India, Jamaica, and the Philippines have captured
in 2013. a share of these global markets for services that range
The contribution of ICT capital to GDP growth from traditional back-ofce services to long-distance
has been fairly constant over the past two decades. online tutoring.
In high-income countries, it has fallen from 0.7 per-
centage points in 199599 to 0.4 percentage points in Improving capital utilization
201014 (gure O.10, panel b). In developing countries, Perhaps the greatest contribution to growth comes
the contribution of ICT capital to GDP growth has from the internets lowering of costs and thus from
been fairly modestaround 15 percent of growth raising efciency and labor productivity in practi-
reecting lower digital adoption. With rapid diffusion cally all economic sectors. Better information helps
of digital technologies into developing countries, this companies make better use of existing capacity, opti-
number could rise in the future. In addition, the indi- mizes inventory and supply chain management, cuts
rect contributions of ICT capital to economic growth, downtime of capital equipment, and reduces risk. In
through improvements in total factor productivity the airline industry, sophisticated reservation and
(TFP), could be large as well, although rigorous evi- pricing algorithms increased load factors by about
dence linking the two is still missing. one-third for U.S. domestic ights between 1993 and
The rapid adoption of digital technologies in 2007. The parcel delivery company UPS famously
the economy has meant that its benets are widely uses intelligent routing algorithms to avoid left turns,
dispersed and its indirect growth impacts difcult saving time and about 4.5 million liters of petrol per
to estimate. Like energy or transport, the internet year. Many retailers now integrate their suppliers in
OVERVIEW 13

Figure O.10The size of the ICT sector and its contribution to GDP growth is still relatively
modest
a. Share in GDP, OECD countries, 2011 b. Contribution to GDP growth, 19952014
14 7

12 6

10 5

8 4

Percent
Percent

6 3

4 2

2 1

0 0
U S J ep.
d er n
ng nd
U Hu dom

bo s
Es urg
Sw onia

C ak inl n
ch p d

D pub c
m c
an k
Fr da
N er nce

re s
e

S ia
lg n
Ice ium
Po and
rtu d
or l

ia
Lu d S ry

Au ay
a, d

rla y

ov ly

N ga
m te

G nd
he an
i
en li
C ar

ec
te tz a

Be pai
ze Re an

Po lan
re lan

Sl Ita
Re ubl
te ga

4
str
en

w
ov F ed
ni wi ap

a
Ki la

xe ta
R

1
G a
et m

l
t
ni n
Ko Ire

95

00

05

10

95

00

05

10
19

20

20

20

19

20

20

20
Sl

OECD average (6%) Developed countries Developing countries


ICT capital All other factors
Sources: OECD 2014; Conference Board Total Economy Database, January 2014; WDR 2016 team. Data at http://bit.do/WDR2016-FigO_10.
Note: GDP = gross domestic product; ICT = information and communication technology; OECD = Organisation for Economic Co-operation and Development.

real-time supply chain management to keep inventory Figure O.11Vietnamese rms using
costs low. Vietnamese rms using e-commerce had on e-commerce have higher TFP growth,
average 3.6 percentage point higher TFP growth than 200712
rms that did not use it (gure O.11). Chinese car com-
4
panies that are more sophisticated users of the inter-
net turn over their inventory stocks ve times faster
Percentage points

3
than their less savvy competitors. And Botswana and
Uruguay maintain unique ID and trace-back systems
2
for livestock that fulll requirements for beef exports
to the EU, while making the production process more
1
efcient.
0
Advancing competition Labor TFP growth
When fully automated internet-based services drive productivity effect
growth effect
marginal transaction costs to zero, the consequences e-commerce
for market structure are somewhat ambiguous. Low Internet use
marginal costs imply large economies of scale, which Source: Nguyen and Schiffbauer 2015 for the 2016 WDR. Data at http://bit
favor natural monopolies. In the ofine world, such .do/WDR2016-FigO_11.
sectorsfor example, electricity productionoften Note: For more details see gure 1.9 in the full Report. TFP = total factor
productivity.
require some form of regulation to protect consumer
interests. But the characteristics of internet-based
services could also encourage competition. Price- consumers based on search history, geographic loca-
comparison websites, for example, should reduce tion, or other information collected about buyers.
prices for consumers, even though the evidence The internet can also facilitate market entry. Inter-
shows that price dispersion on the internet persists, net rms can start and scale up quickly with relatively
in part because companies are getting better at price little stafng or capital investment. Cloud comput-
discriminationoffering different prices to different ingthe leasing of computing and data storage
14 WORLD DEVELOPMENT REPORT 2016

servicesreduces startup costs and allows rms to technology will have an advantage. But even the poor
add capacity as the need arises, which also reduces benet to some extent through indirect job creation
risk to investors. Although many internet rms seem and better access to work and markets. As governments
to operate in separate markets, most if not all com- and the private sector get better at tailoring digital ser-
pete with ofine rms. Instant messaging apps com- vices to the poor, those gains will likely increase.
pete with telecoms, search engines and social media
sites compete with traditional media for advertising Creating jobs
revenue, e-commerce rms compete with brick-and- The number of direct jobs created by digital technol-
mortar rms, and mobile money competes with tra- ogies is fairly modest, but the number enabled by it
ditional banks. Innovations triggered by this online- can be large. In developing countries, the ICT sector
ofine competition generally benet consumers, accounts for only about 1 percent of the workforce on
especially when ofine markets are distorted. Trans- average: less than 0.5 percent in Bolivia and Ghana,
port service companies such as Uber, Lyft, Olacabs, and just under 2 percent in Colombia and Sri Lanka.
and Didi-Kuaidi Dache have disrupted taxi markets In OECD countries, about 35 percent of the employ-
that tend to be overregulated with restricted entry and ment is in this sector. Instagram, a photo sharing app,
high prices. Similarly, TransferWise and Xoom have had just 13 employees in 2012 when it was bought by
reduced regulatory rents in the nancial sector and Facebook for US$1 billion. Facebook had 5,000 employ-
cut the prices of international currency transfers by up ees at the timecompared with 145,000 at Kodak at its
to 90 percent. In Uganda, eKeebo allows independent peak in photographic lm in the 1990s. Yet Facebooks
or amateur chefs to provide and share home-cooked market value is several times what Kodaks was back
meals, circumventing restaurant licenses. then.13 ICT jobs, however, tend to pay well, and each
high-tech job generates 4.9 additional jobs in other
The internet supports job creation and sectors in the United States.14 In Kenya, the M-Pesa
makes workers more productive digital payment system creates additional income
People have an enormous desire to communicate for more than 80,000 agents. And Chinas State Infor-
and connect. The personal welfare gain from having mation Center estimates that the recent boom in the
access to digital technology is clearly great. Does it countrys e-commerce sector has created 10 million
also increase peoples economic opportunities? People jobs in online stores and related services, about 1.3
certainly use mobile phones and the internet more percent of the countrys employment. New opportu-
for social purposes than for professional ones. But an nities for entrepreneurship and self-employment are
emerging literature also indicates that people realize also growing rapidly in the digital economy.
tangible economic benets. Quantifying these benets The internets ability to reduce transaction costs
is difcult, but qualitative evaluation of the evidence increases opportunities for people who face barriers
shows that benets accrue most to those already better in nding jobs or productive inputs. This promotes
off (table O.1). Those who have the skills to leverage inclusion for women, for persons with disabilities,

Table O.1Benets of digital technologies for workers and consumers: A scorecard


Impact so far Potential impact
Channel Poor Nonpoor Poor Nonpoor
Creating jobs
In the ICT sector and occupations Negligible L Negligible L

In sectors that use ICT L M L M

Increasing worker productivity


Increasing returns to human capital L M L H

Connecting people to work and markets M H H H

Benefiting consumers
Increasing consumer surplus M H H H

Source: WDR 2016 team.


Note: Poor refers to the bottom 20 percent of the welfare distribution. The differential impact summarizes the discussion in chapter 2 in the full Report and is a
qualitative assessment of the evidence. ICT = information and communication technologies; L = low; M = medium; H = high.
OVERVIEW 15

Box O.3Bridging the disability divide through digital technologies

Over 1 billion people around the world have disabilities, and message service (SMS), instant messaging, telephone relay,
80 percent of them live in developing countries. Persons and video captions reduce communication barriers for
with disabilities face barriers to communicate, interact, persons with hearing and speech disabilities. Hands-free
access information, and participate in civic activities. navigation and gesture-controlled interfaces assist persons
Digital technologies are helping overcome some of these with severe mobility impairments in using digital devices.
barriers. Technology enables multiple means of commu- But the mere existence of technology is an insufficient
nicationvoice, text, and gesturesto access information condition to bridge the gaps in the socioeconomic inclu-
and engage with others. Voice recognition, magnication, sion of persons with disabilities. A supportive ecosystem
and text-to-speech functionality benet persons with is needed to drive the implementation of accessible digital
visual, cognitive, learning, and mobility disabilities. Short technologies.

Source: Raja 2015, for the WDR 2016.

and for people in remote areas (box O.3). Impact out- remain highalmost 15 percent for an additional year
sourcing brings internet-based jobs to the poor and of tertiary education in developing countries.
vulnerable. The government of the Indian state of The biggest gains from digital technologies for the
Kerala set up the Kudumbashree project to outsource poor are likely to come from lower information and
information technology services to cooperatives of search costs. Technology can inform workers about
women from poor families; 90 percent of the women prices, inputs, or new technologies more quickly and
had not previously worked outside the home. Sama- cheaply, reducing friction and uncertainty.15 That can
source and Rural Shores link clients in the United eliminate costly journeys, allowing more time for
States and the United Kingdom with workers in work and reducing risks of crime or trafc accidents
Ghana, Haiti, India, Kenya, and Uganda. Of global (box O.4).16
online workers on the Elance freelancing platform, Using technology for information on prices, soil
part of Upwork, 44 percent are women, and many quality, weather, new technologies, and coordination
wish to balance work and family life. Among respon- with traders has been extensively documented in
dents to a survey of online workers for this Report, agriculture (see sector focus 1 in the full Report). In
the ability to work exible hours from home is con- Honduras, farmers who got market price information
sidered the greatest advantage of online work. via short message service (SMS) reported an increase
of 12.5 percent in prices received.17 In Pakistan, mobile
Increasing labor productivity phones allow farmers to shift to more perishable but
For the economy as a whole, the most profound higher return cash crops, reducing postharvest losses
impact of the internet on individuals is that it makes from the most perishable crops by 2135 percent.18
workers more productive. By handing off routine and The impacts of reduced information asymmetries
repetitive tasks to technology, workers can focus on tend to be larger when learning about information
activities with higher value. Judicious use of massive in distant markets or among disadvantaged farmers
open online courses (MOOCs) or online teaching who face more information constraints.19
tools like Khan Academy lets teachers spend more
time fostering discussion and working with students Increasing the consumer surplus
who fall behind. Researchers can dedicate more Where the internet has led to a full automation of
time thinking and innovating rather than searching services, many jobs have been lostfew travel agents,
for information or duplicating other peoples work. booksellers, or music store employees are left. But
Managers can work more easily with teams across these same dynamics have been a boon to consum-
borders. These benets are largest for the higher ers. There are new digital goods and servicessuch
skilled. In fact, there has never been a better time to as e-books, digital music, and search engines. And the
be a high-skilled worker, as the returns to education internet has transformed existing onessuch as taxi
16 WORLD DEVELOPMENT REPORT 2016

Box O.4Digital dividends and the bottom billion

The poor benet from digital technologies, but only connected to the internet. In the Central African Republic,
modestly in relation to the true potential. Nearly 7 of 10 one month of internet access costs more than 1.5 times the
people in the bottom fth of the population in developing annual per capita income. Even mobile phones are expen-
countries own a mobile phone, improving their access to sive: the median mobile phone owner in Africa spends over
markets and services. In rural Niger, agricultural price infor- 13 percent of her monthly income on phone calls and text-
mation obtained through mobile phones reduces search ing. And many poor lack the basic literacy and numeracy
costs by 50 percent.a In rural Peru, access to mobile phones skills needed to use the internet. In Mali and Uganda, about
boosted household real consumption by 11 percent between three-quarters of third-grade children cannot read. In
2004 and 2009, reducing poverty by 8 percentage points Afghanistan and Niger, 7 of 10 adults are illiterate.
and extreme poverty by 5.4 percentage points.b In advanced economies the poor face the prospects
The poor can benet from digital technologies even when of stagnant wages and fewer opportunities, as they are
they dont own a mobile phone or a computer. For exam- increasingly forced to compete with those displaced by
ple, a digital ID, by giving millions of poor people an official automation. Digital technologies can also exacerbate
identity, increases their access to a host of public and private socioeconomic disparities. For example, the internet voting
services. In Narma Diha village in Bihar, India, with no on municipal budget proposals in the state of Rio Grande
electricity or all-weather roadspoor farmers benet from do Sul in Brazil and citizen engagement initiatives such as
digitally enabled agricultural extension services from Digital Ugandas U-report show that the new users are more likely
Green, an NGO (nongovernmental organization) that trains to be male, young, university educated, and wealthythose
farmers using locally produced how-to videos.c already better off before the internets advent.d
Yet the poor are capturing only a modest share of Rapid technological progress will increasingly enable
the digital dividends. While a majority of the poor have the poor to afford and use many digital services. But their
a mobile phone, they cant access or afford the internet. ability to reap dividends from these investments will be
In Latin America, fewer than 1 in 10 poor households is largely determined by providing the analog complements.

Source: WDR 2016 team.


a. Aker and Mbiti 2010.
b. Beuermann, McKelvey, and Vakis 2012.
c. Chomitz 2015.
d. Spada and others 2015; Berdou and Lopes 2015.

and hospitality services, health, education, and retail. an average of US$50 a month for services it now gets
This has increased the variety of goods and services for free on the internet. Time-use data in the United
available, including those for leisure. The internet States suggest that the median individual gains more
thus enhances consumer welfare, but in ways that are than US$3,000 annually from the internet. In Estonia,
hard to measure. digital signatures saved 20 minutes per transaction.
Peoples perceptions are that digital technologies And a study of the time costs of searching for infor-
have certainly made them better off. In 12 countries mation shows that the average online search tends
surveyed in Africa, 65 percent of people believe that to be 15 minutes faster, the results are more accurate
their family is better off because they have mobile and relevant, and the experience more enjoyable than
phones, whereas only 20 percent disagree (14.5 per- ofine search in a library. On average, people might
cent not sure).20 And 73 percent say mobile phones realize a consumer surplus as high as US$500 a year
help save on travel time and costs, with only 10 per- from such services, adding up to vast benets when
cent saying otherwise. Two-thirds believe that having aggregated over all users.
a mobile phone makes them feel more safe and secure.
Some studies have attempted to quantify the The internet can make governments more
economic value of these gains. A McKinsey survey capable and responsive
of consumers in France, Germany, the Russian Fed- Governments provide services that are typically
eration, Spain, the United Kingdom, and the United nontradable, often lack scale, and are not subject to
States in 2010 found that a household is willing to pay market competition. Raising efciency in the public
OVERVIEW 17

sector is thus challenging, and one might expect improved service efciency. E-procurement helped
the internet to bring large benets in public service India and Indonesia inject more competition into the
provision. There are indeed many examples where process by increasing the probability that the win-
the internet has raised the capabilities of the public ning bidder comes from outside the projects region.
sector. Better tools for communicating with citizens This also improved the quality of infrastructure. But
and providing information also allow greater partici- a majority of public sector digital technology projects
pationthrough inclusion in government assistance fail to achieve the project objectives, resulting in con-
programs, or feedback to and monitoring of public siderable scal waste.22
ofcials. And the internet helps citizens to connect Digital technologies can also improve management
online and organize for collective action in order to by monitoring the performance of workers. A small but
put pressure when government performance falls growing impact evaluation literature reports generally
short of peoples expectations. positive effects of technology-based monitoring on
worker absenteeism when combined with other insti-
Expanding participation tutional reforms.23 In Uganda, where teacher absen-
Lack of identity is an impediment for poor people to teeism is estimated at 27 percent, head teachers use
exercise their basic democratic and human rights. mobile phones to record attendance and transmit data
Where civil registration systems are weak or non- to a central database that generates weekly reports.
existent, many of the poor are simply not counted. Combined with incentive pay for teachers tied to atten-
Digital identication can help overcome barriers dance, the program reduced absenteeism by 11 percent-
to participation. Many countries have introduced age points. The internet also provides real-time data for
general-purpose digital identity (ID) schemes or better planning and management of service facilities.
specic systems for elections or to manage postcon- In Ghana, Kenya, Tanzania, and Zambia, health work-
ict transferswith numerous benets, including ers use mobile phones to report counterfeit drugs and
making the public sector more efcient. Nearly 900 stock-outs. Aggregated in a central database and geo-
million Indians have been issued digital IDs in the graphically mapped, this information helps adminis-
past ve years, which they are using to open bank trators address drug and equipment shortages.
accounts, monitor attendance of civil servants, and Providing citizens the opportunity to give specic
identify recipients of government subsidies. Nigerias feedback quickly has helped improve performance in
e-ID revealed 62,000 public sector ghost workers, many instances. Mobile-phone apps like SeeClickFix
saving US$1 billion annually. But the most important and FixMyStreet in the United States and the United
benet may be in better integrating marginalized or Kingdom let users report potholes, grafti, and illegal
disadvantaged groups into society. dumping. Governments can report back on xes, clos-
Digital technologies also enable the poor to vote ing the feedback loop. Internet call centers enabling
by providing them with robust identication and citizens to report problems and track the status of
by curtailing fraud and intimidation through better their requests are now standard in Barcelona, Buenos
monitoring. Mobile phones enable citizens to report Aires, Muscat, Rio de Janeiro, Seoul, and Ulaanbaatar,
instances of violence and voter intimidation, improv- to name a few cities. The Nairobi water company uses
ing electoral participation. In Mozambique, SMS MajiVoice, and one of the electricity supply com-
messages allowed citizens to report electoral irregu- panies in the Dominican Republic, EDE Este, uses a
larities and increased voter turnout by 5 percentage similar system to receive complaints, track their reso-
points.21 Ushahidi and Uchaguzi are crowdsourced lution through an automated workow, and regularly
applications that report and map election violence update citizens on progress. When implemented well,
in Kenya. By multiplying the sources of information, citizens eagerly take up the opportunity to give feed-
the internet can reduce the risk of media capture and back, and resolution time declines (see gure O.12).
make censorship difcult.
Advancing voice
Improving public sector capability Governments, particularly those in digitally advanced
The internet raises efciency and productivity countries like Estonia, the Republic of Korea, and
through automation and data-driven management. Singapore, are beginning to take advantage of data
Almost all countries have tried to automate tax and analytics and digital platforms for faster, more
customs administration, as well as budget preparation, informed, and integrated policy making. The internet
execution, and accounting. Results have been mixed. also opens new avenues for participatory democracy.
E-ling reduces tax compliance costs, and one-stop Iceland has experimented with crowdsourcing its
computerized service centers and online portals have constitution, and Brazil and Estonia have explored
18 WORLD DEVELOPMENT REPORT 2016

Figure O.12More complaints were resolved


more quickly in the Nairobi water utility after the The risks: Concentration,
introduction of digital customer feedback inequality, and control
120 60,000 So, the internet can be an effective force for develop-
ment. But as the Report documents, the benets too

Number of cumulative complaints


100 50,000 often are not realized, and the internet sometimes
makes persistent problems worse. Why? The key
80 40,000 insight is that for complex occupations, business
Days to resolve

activities, or public services, the internet usually can


60 30,000 make only a portion of tasks cheaper, more efcient,
or more convenient through automation. Another
40
MajiVoice
20,000 portion still requires capabilities that humans possess
introduced in abundance but computers do not. Many traditional
20 10,000 tasks of an accountant or bank teller are now auto-
mated, such as making calculations or processing
0 0 withdrawals. Others require complex reasoning or
June December June December
2013 2013 2014 2014
socioemotional skills, such as designing tax strategies
or advising clients. Likewise, many public services
Resolution time
Complaints submitted involving provision of information or routine permis-
Complaints resolved sions can be automated. But others, such as teaching
or policing, need a high degree of human discretion,
Source: World Bank 2015. Data athttp://bit.do/WDR2016-FigO_12.
tacit knowledge, and judgment.
Note: For more details see gure 3.11 in the full Report.
Many problems and failures of the internet sur-
face when digital technology is introduced but the
important analog complements remain inadequate.
participatory lawmaking. By dramatically lowering
What are these complements? The main ones are
the cost of communication and coordination, social
regulations that ensure a high degree of competition,
media can overcome the traditional barriers to citizen
skills that leverage technology, and institutions that
collective action. A growing empirical literature has
are accountable (gure O.13).
also shown that cellphones and the use of Twitter and
Facebook aided protests during the Arab Spring in the
When the internet delivers scale economies for
Arab Republic of Egypt,24 antiwar demonstrations in
rms but the business environment inhibits com-
the United States,25 and citizen mobilization across
petition, the outcome could be excessive concen-
Africa.26
tration of market power and rise of monopolies,
inhibiting future innovation.
Figure O.13Without strong analog complements, When the internet automates many tasks but
opportunities may turn into risks workers do not possess the skills that technology
augments, the outcome will be greater inequality,
rather than greater efciency.
DIGITAL
TECHNOLOGIES When the internet helps overcome information
barriers that impede service delivery but govern-
ments remain unaccountable, the outcome will be
greater control, rather than greater empowerment
and inclusion.

Information Automation Scale The interplay between internet investments and


without accountability without skills without competition reforms in complementary areas is at the core of pol-
icy debates about technology impacts. A 2008 study
by Claudia Goldin and Lawrence Katz,27 drawing on
CONTROL INEQUALITY CONCENTRATION earlier work by Jan Tinbergen, framed these dynam-
ics in the labor market as a race between education
and technology. As technology progresses, some
Source: WDR 2016 team. skills become obsolete. Workers must acquire new
OVERVIEW 19

skills that help them become more productive with Figure O.14Factors explaining the lower adoption of
the help of that technology. Adjustment takes time digital technologies by businesses
and will be painful for many, but this is how econo-
mies progress. The sections that follow discuss risks Vested
and complements in the private sector, in labor mar- interests
kets, and in the public sector.
Regulatory
uncertainty
Growing concentration: The nexus Analog
economy Digital
between regulations and technology economy
One of the main mechanisms for the internet to pro- (45% of GDP; 12% of jobs)
mote economic growth is competition. Information
ows increase and speed up so that customers have Digital
monopoly
more choice and can compare prices more easily.
Firms that use technology more effectively will do
Source: WDR 2016 team.
well and force others to follow suit. There is consid-
erable evidence that this is happening throughout the
economy, but three potential problems could emerge.
First, while the internet has spread quickly in the or oligopolies. The risk of allowing underregulated
private sector of some countries, adoption among entrants into a market must therefore be weighed
non-ICT rms has been slow in other countries. against the benets to consumers from lower prices
Larger, fast-growing, skill-intensive, export-oriented, and greater convenience.
and urban rms tend to use digital technologies The third potential risk comes from the dominant
more. The causes of these differences are not well position of many online platforms and internet inter-
understood. Differences in adoption rates may simply mediaries. Economic history shows that rms are
reect differences in income, sector characteristics, tempted to exploit a dominant position. Large inter-
and management capabilities, but they could also be net rms may be no exception. The economics of the
due to barriers to adoption (gure O.14). One possibil- internet favor natural monopolies,28 and some plat-
ity is high import duties for digital goods and services forms now dominate their markets. They enjoy such
in some countries. Another is market distortions high prots that they can quickly capture new mar-
and protections that allow rms to maintain prots kets by buying out competitors or developing a rival
without threats from more innovative entrants. For service; local startups, including those in developing
example, rms in Mexico that faced competition countries, are left with tiny niche markets. Some of
from China increased the number of computers per the biggest internet rms now face scrutiny from
employee and became twice as likely to use the inter- regulators. Google, which captures almost one-third
net for purchasing as those that didnt face signicant of global digital advertising revenue,29 has been inves-
competition. tigated for preferential placement of its own prod-
Second, when online businesses enter the turf of ucts, exploiting third-party content, and exclusionary
their ofine counterparts, disruption can be great, practices in its placement of advertising.30 Amazon,
and regulators are often unsure whether or how to the largest sales platform for book publishers, has
react. Recently, on-demand economy rms Uber used its market power to enforce its pricing policies.
and Airbnb have challenged established taxi and Safaricom, operating the M-Pesa payment system,
hotel industries. Their platform business model is resisted the entry of competing service providers.
scalable and global and has spawned numerous local The vast amount of identiable personal information
imitators. In cities from Paris to Delhi to Beijing, that many of these companies collect raises further
the reaction has been a scramble by ofine incum- challenges (box O.5).
bents to keep these new competitors out, usually by It is too early to tell whether these problems will
appealing to regulators to enforce established sector diminish the overall economic benets from the
regulations such as the knowledge of the city (in the internet or be mitigated by the sectors low entry costs
case of London cabbies) or insurance requirements. and rapid technological change. Consumers have
This can be a valid appeal when regulations protect generally beneted from the internet-based busi-
public safety and ensure minimum service levels. But ness models of existing and new rms. Markets are
these new models often succeed because they enter extremely dynamic, so many advantages from scale
heavily distorted markets with virtual monopolies or moving rst may be temporary. And greater size
20 WORLD DEVELOPMENT REPORT 2016

Box O.5What Facebook Likes revealthe convenience-privacy


trade-off

When economists such as George Stigler and Richard Data collectors often sell the data to others. One data
Posner wrote about privacy and economics in the early broker assembled an average of 1,500 pieces of informa-
1980s, they raised many issues debated today, but at that tion about more than half a billion consumers worldwide
time the storage and retrieval of information, and its accu- from information people provided voluntarily on various
rate dissemination, [were] often extremely expensive.a websites. But even easily accessible data such as Facebook
Today, an enormous collection of identiable information is Likes can predict sensitive characteristics including
making service delivery more efficient and more relevant. sexual orientation, ethnicity, religious and political views,
Service providers can better target or price their products personality traits, intelligence, happiness, use of addictive
based on known characteristics and preferences. Search substances, parental separation, age, and gender.b And
engines provide more relevant search results. Health and smartphone sensors can infer a users mood, stress levels,
auto insurers can better price premiums with veriable personality type, bipolar disorder, demographics (e.g., gen-
information about exercise or driving behavior. And gov- der, marital status, job status, age), smoking habits, overall
ernments can use data systems to reduce the bureaucratic wellbeing, progression of Parkinsons disease, sleep pat-
burden for citizens. In Estonias e-government system, terns, happiness, levels of exercise, and types of physical
citizens never have to provide the same information twice. activity or movement.c
The problem is that few people know how these large The risks? Cybercrime such as identity theft when data
amounts of data are collected and usedand who controls stored insecurely fall into the wrong hands. Discrimination
them. Users are not always aware of and providers often when customers are charged a higher premium or inter-
dont tell what information is collected. The secret snoop- est rate, or denied a job based on erroneous information
ing by governments can be for legitimate law enforcement they cant easily correct. Persistence of dated information
reasons, but sometimes violates laws and rights, as the that denies protection from embarrassing but irrelevant
Edward Snowden revelations about spying by the security information or a second chance, which prompted Europes
agencies of the United States, the United Kingdom, and right to be forgotten ruling. And perhaps most impor-
others have shown. A consequence has been a new data tant, reduced trust and thus suboptimal use of the internet.
nationalism, where countries are demanding that data These concerns vary across societies. Fifty-eight percent of
about their residents be stored within their territory or Nigerians and 57 percent of Indians believe private infor-
favoring domestic technology that may be inferior or more mation on the internet is very secure, but only 18 percent of
expensive, but is trusted more. French and 16 percent of German respondents do.d

Sources: WDR 2016 team, based on Peppet 2014; Castro 2013; Economist 2014; Kosinski, Stillwell, and Graepel 2013.
a. Posner 1981.
b. Kosinski, Stillwell, and Graepel 2013.
c. See Peppet (2014) for individual references.
d. CIGI and Ipsos 2014.

allows large rms to provide services and products at Rising inequality: The race between skills
low cost or free of charge, and their high prots fuel and technology
investments in research and development (R&D). At If the internet and related technologies promote
the same time, it is clear that competition and market growth, how are the gains shared in the labor market?
structure on the internet are in many ways not so dif- While digital technologies raise productivity and
ferent from the ofine world. Policies need to ensure enhance overall welfare, labor market disruptions
that all innovative companies can enter markets and can be painful and can result in higher inequality.
compete on equal terms. Otherwise, the economic Global trends provide some indication. One is that
performance between rms of different size and in the share of national income that has gone to labor,
different countries could diverge further and contrib- especially routine labor, has fallen quite sharply
ute to similarly divergent performance of national in many developing countriesthough Brazil and
economies. Ukraine are exceptions (gure O.15).31 Inequality has
OVERVIEW 21

Figure O.15Labor shares of national Figure O.16Falling labor shares in national income
income are falling in many countries, are associated with rising inequality
including some developing countries Change in Gini coefficient vs. growth in labor share in national income, 19952010
Trends in labor shares in output since 1975
30
percentage points every 10 years
25
CHN

Change in the Gini coefficient in


Poland 20

consumption or income (%)


Mexico FIN
15 DNK
Hungary LVA
Estonia 10
Bahrain BGR
EST
Slovenia 5 CRI
Lithuania GBR
South Africa 0 ITA
Norway NOR ESP HND BLR
5
Luxembourg GRC
Micronesia, Fed. Sts. 10 ARG
PAN PRY
Namibia TUN IRL
Latvia 15
New Zealand 20
China
30 25 20 15 10 5 0 5 10 15 20 25
Finland
Tunisia Change in the share of national output going to labor (%)
Argentina
Slovak Republic Source: Eden and Gaggl 2015, for the WDR 2016. Data at http://bit.do/WDR2016-FigO_16.
Germany
Austria
Sweden increased more where this shift in incomes toward
France
Italy capital and away from labor has been higher (gure
Australia O.16). A number of recent studies have linked techno-
Taiwan, China logical change to this rising inequality (see chapter 2
Canada in the full Report).
Japan
Denmark A related trend is the polarizationor hollow-
Switzerland ing outof the labor market, not only in advanced
United States economies, but increasingly also in many developing
Netherlands
Belgium
countries. The share of employment in high-skilled
Czech Republic occupations is up, as is the share of low-skilled jobs.
Spain The share of middle-skilled employment, in contrast,
Singapore is down in most developing countries for which
United Kingdom
Portugal detailed data are available (gure O.17). And these
Bolivia types of jobs are often near the top of the income
Turkey distribution in low-income countries, as in Africa.
Armenia
A notable exception to these global trends is China,
Colombia
Kenya where growing mechanization in agriculture has led
Thailand to a (perhaps temporary) increase in routine, mid-
Costa Rica level labor. Exceptions also include some countries
Iceland
Belarus rich in natural resources and commodity exporters,
Moldova which include several countries in Central Asia and
Korea, Rep. Latin America.
Ukraine
What explains all this? Machines can increasingly
Brazil
perform routine tasks more quickly and cheaply than
15 10 5 0 5 10
humans, and much of what is considered nonroutine
Change in labor shares
todaysuch as translation, insurance underwriting,
in national income
or even medical diagnosticscomputers might do
Source: Karabarbounis and Neiman 2013. Data at http://bit.do
just as well tomorrow. Unlike previous technolog-
/WDR2016-FigO_15. ical transformations such as the mechanization of
22 WORLD DEVELOPMENT REPORT 2016

Figure O.17The labor market is becoming more polarized in many developing countries
Annual average change in employment share, circa 1995circa 2012

2.0

1.5

1.0
Percentage points

0.5

0.5

1.0

1.5

2.0

2.5
te a

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pu s
au c

nz s
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ai r
nd
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yp Sri ica

ab a

Bh p.
os an
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N stan

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G lia
Pa ana

n
rb u

r s
tsw a
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na
So lipp y
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ut ine

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a

rb

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om
D

High-skilled occupations (intensive in nonroutine cognitive and interpersonal skills)


Middle-skilled occupations (intensive in routine cognitive and manual skills)
Low-skilled occupations (intensive in nonroutine manual skills)

Sources: WDR 2016 team, based on ILO KILM (ILO, various years); the International Income Distribution database (I2D2; World Bank, various years); National Bureau of Statistics of China
(various years). Data at http://bit.do/WDR2016-FigO_17.

Note: The gure displays changes in employment shares between circa 1995 and circa 2012 for countries with at least seven years of data. The classication follows Autor 2014. High-skilled
occupations include legislators, senior officials and managers, professionals, and technicians and associate professionals. Middle-skilled occupations comprise clerks, craft and related
trades workers, plant and machine operators and assemblers. Low-skilled occupations refer to service and sales workers and elementary occupations. For more details see gure 2.15 in
the full Report.

agriculture or the automation of manufacturing, the than in more advanced ones, where many of these
internet affects well-paying white-collar jobs even jobs have already disappeared (gure O.18). But it will
more than blue-collar jobs. likely take longer in lower-income countries. Most
Some mid-level workers will have additional skills of them are still fairly low-tech, with only about one-
that allow them to switch to better-paid nonroutine third of urban jobs in a sample of developing coun-
occupations in which technology tends to augment tries using any ICTs at work. And wage rates are still
human capital and make skilled workers more pro- low, with a larger share of manual nonroutine labor,
ductive. These workers will gain from technological so investments in technology will be less protable
disruption. In developing countries, returns to educa- for rms. This does not mean, however, that lower-
tion are highest among those with tertiary education, income countries need not pay attention to these
and they are higher and rising faster in ICT-intensive trends. Most important, even without signicant
occupations.32 Those who do not have such skills will employment shifts, the nature of jobs is changing
need to seek work in lower-skilled, nonroutine occu- toward skills that remain hard for technology to emu-
pations, such as janitorial services, hospitality, or per- late: that is, advanced cognitive and socioemotional
sonal care. Demand for such services could increase, skills. The policy response, besides rethinking social
but perhaps not enough to prevent downward wage protection systems, is better and more responsive
pressure as the available workforce in these sectors education and trainingareas where reforms take
grows. These dynamics are consistent with the rising many years to pay off.
returns to education and income inequality we see in It is important to keep in mind the historical per-
many countries. spective that job displacement and job losses from
The implications for developing countries depend technological change are an integral part of economic
on the pace of technological disruption. The share of progress. It is precisely rising productivityas tech-
occupations that could experience signicant auto- nology replaces some human labor but augments the
mation is actually higher in developing countries skills of remaining and new workersthat generates
OVERVIEW 23

Figure O.18From a technological standpoint, two-thirds of all jobs are susceptible to automation
in the developing world, but the effects are moderated by lower wages and slower technology
adoption
Estimated share of employment that is susceptible to automation, latest year

100
Share of employment that can

80
be computerized (%)

60

40

20

0
ria
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C rag a

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Ba Pan ala

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ai ia
Al and
An nia

Lit Ch a
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jik ic

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Bo dia
N via
M In l
k e tan
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U aza

hi a

El rag lic

la a
So S esh
A a
au ca
ed al us

M ia
O ta
La D
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h s
ru s

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a

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os Y
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ica ri
am u

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h bi
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al
ua ad

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ac M riti
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on ay
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an G is

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l
yz ki

kr

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r
rg be

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Ky Uz

n
ica
in

M
tB

om
es

D
W

Adjusted (technological feasibility + adoption time lags) Unadjusted (technological feasibility)


Source: WDR 2016 team. See gure 2.24 in the full Report for more details. Data athttp://bit.do/WDR2016-FigO_18.
Note: For more details see gure 2.24 in the full Report. OECD = Organisation for Economic Co-operation and Development.

growth and frees human and nancial resources technology and education, and the winners will be
for deployment in sectors with higher returns. It those who encourage skill upgrading so that all can
also reduces the need for humans to do physically benet from digital opportunities.
hard, repetitive, or dangerous work. Such trends will
be welcome in countries that are rapidly aging or Engendering control: The gap between
where the population is declining, or in professions institutions and technology
where skills are in short supply. Telemedicine and The internet was expected to usher in a new era of
automated diagnostics, for instance, allow medical accountability and political empowerment, with
experts to serve many more people, even remotely in citizens participating in policy making and forming
areas with a shortage of doctors. self-organized virtual communities to hold gov-
And fears of technological unemployment go ernment to account. These hopes have been largely
back to the industrial revolution. Even such think- unmet. While the internet has made many govern-
ers as the economist John Maynard Keynes and the ment functions more efcient and convenient, it has
writer Isaac Asimov submitted to this fallacy. Keynes, generally had limited impact on the most protracted
in the 1930s, predicted 15-hour workweeks by the problemshow to improve service provider account-
end of the 20th century, and Asimov, in a 1964 essay, ability (principal-agent problems) and how to broaden
expected that one of the most pressing problems for public involvement and give greater voice to the poor
humanity by 2014 would be boredom in a society of and disadvantaged (collective action problems).
enforced leisure. Yet over the centuries, economies Whether citizens can successfully use the internet
have adapted to massive changes in labor markets to raise the accountability of service providers depends
the largest by far, being the shift out of agriculture. In on the context. Most important is the strength of
1910, there were 12 million farmworkers in the United existing accountability relationships between policy
States. One hundred years later, there were only makers and providers, as discussed in the 2004 World
700,000 in a population more than three times larger. Development Report, Making Services Work for Poor People.
Still, nobody can predict the full impact of techno- An examination of seventeen digital engagement ini-
logical change in coming decades, which may be tiatives for this Report nds that of nine cases in which
faster and broader than previous ones. What is clear, citizen engagement involved a partnership between
however, is that policy makers face a race between civil society organizations (CSOs) and government,
24 WORLD DEVELOPMENT REPORT 2016

Table O.2Classifying the digital citizen engagement cases


CSO partners Impact
Additional offline with Collective Government
Case Location mobilization government feedback Citizen uptake response
Por Mi Barrio Uruguay L H

I Change My City India M H

Lungisa South Africa L H

Pressure Pan Brazil H M

Rappler Philippines H M

Change.org World H M

U-report Uganda H L

Huduma Kenya L L

Daraja Maji Matone Tanzania L L

FixMyStreet Georgia L L

Check My School Philippines L L

Barrios Digital Bolivia L L

e-Chautari Nepal L L

I Paid a Bribe India M L

Mejora Tu Escuela Mexico L L

Karnataka BVS India L L

Sauti Za Wananchi Tanzania L L

Source: WDR 2016 team, based on Peixoto and Fox 2015, for the WDR 2016.
Note: Examples are arranged by degree of government response. CSO = civil society organization. L = low; M = medium; H = high.

three were successful (table O.2). Of eight cases that Grande do Sul, online voting increased voter turnout
did not involve a partnership, most failed. This sug- by 8 percentage points, but online voters were dis-
gests that, although collaboration with government proportionately wealthier and more educated (gure
is not a sufcient condition for success, it may well O.19). Even in developed countries, engaging citizens
be a necessary one. Another ingredient for success is continues to be a challenge. Only a small, unrepresen-
effective ofine mobilization, particularly because tative subset of the population participates, and it is
citizen uptake of the digital channels was low in most often difcult to sustain citizen engagement. There
of the cases. For example, Maji Matone, which facil- is no agreement among social scientists on whether
itates SMS-based feedback about rural water supply the internet disproportionately empowers citizens or
problems in Tanzania, received only 53 SMS messages political elites, whether it increases polarization, or
during its rst six months of operation, far less than whether it deepens or weakens social capital, in some
the initial target of 3,000, and was then abandoned. cases even facilitating organized violence.
Political participation and engagement of the poor The use of technology in governments tends to be
has remained rare, while in many countries the inter- successful when it addresses fairly straightforward
net has disproportionately beneted political elites information and monitoring problems. For more
and increased the governments capacity to inuence demanding challenges, such as better management of
social and political discourse. Digital technologies providers or giving citizens greater voice, technology
have sometimes increased voting overall, but this has helps only when governments are already responsive.
not necessarily resulted in more informed or more The internet will thus often reinforce rather than
representative voting. In the Brazilian state of Rio replace existing accountability relationships between
OVERVIEW 25

governments and citizens, including giving govern- Figure O.19Internet voting can increase voter
ments more capacity for surveillance and control (box participation but can be biased toward more
O.6). Closing the gap between changing technology privileged groups
and unchanging institutions will require initiatives
Prole of online and offline voters in a participatory budgeting vote in Rio Grande
that strengthen the transparency and accountability do Sul, Brazil, 201112
of governments. 60

Making the internet 50

universal, affordable, 40
open, and safe

Percent
First-generation ICT policies involving market 30

competition, private participation, and light-touch


regulation have led to near-universal access and 20
affordability of mobile telephony, but have so far been
less successful in spreading internet services. Much 10
of the explanation lies in continued policy failures
such as regulatory capture, troubled privatizations, 0

0
0

0
0
inefcient spectrum management, excessive taxation

ry
e

00
75

00
50
he
ar
al

ta

6,
<
m

nd

6,
1,
ig
en
of the sector, and monopoly control of international

>
0
0
Fe

H
co
em

50
75
Se
El

1,
gateways. At the same time the absence of global con-
sensus in dealing with the next-generation issues
Gender Education level Income level (BRL/month)
such as privacy, cybersecurity, censorship, and inter-
net governanceis resulting in more circumspect Offline voters Online voters
and diverse approaches to regulating the internet Source: WDR team, based on Spada and others 2015. Data at http://bit.do/WDR2016-FigO_19.
(box O.7 and gure O.20). Note: BRL = Brazilian real.

Supply-side policies: Availability, line), and mandating the incumbent to make local
accessibility, and affordability access lines available to competitors at wholesale
A useful framework for analyzing supply-side ICT prices (local loop unbundling).
policies is to consider the value chain that stretches The most critical portion of the invisible mile
from the point where the internet enters a country involves spectrum management, which requires
(the rst mile), passes through that country (the mid- increasing the amount of spectrum available,
dle mile) to reach the end user (the last mile), and cer- ensuring competitive access, encouraging sharing
tain hidden elements in between (the invisible mile). of essential facilities, such as radio masts, and liber-
alizing the market for spectrum resale.
The rst mile can be improved by liberalizing the
market for satellite dishes and eliminating monop- In addition to pure ICT policies, almost everything
oly status over the international gateway and cable that the private sector, citizens, or governments do on
landing stations. the internet requires some essential building blocks
Strengthening the middle mile involves liberalizing (box O.8).
the market for building and operating backbone
networks, encouraging open access to the incum- Demand-side policies: Open and safe
bents network, requiring all major infrastructure internet use
programs (such as roads, railways, pipelines, and The challenges facing internet stakeholders today are
energy distribution) to include provision for an as much about how networks are used (demand) as
optical ber link, setting up internet exchange how they are built (supply). Global interconnected-
points, and creating local caches for frequently ness introduces new vulnerabilities in areas where
used content. coordination mechanisms are weak, still evolving, or
Government policies can encourage the provision based on nongovernment models. Threats to cyber-
of last mile connectivity by permitting competing security, and censorship are undermining condence
facilities, especially for intermodal competition and trust in the internet and increasing costs to busi-
(between cable, wireless, and digital subscriber nesses and governments, resulting in economic losses
26 WORLD DEVELOPMENT REPORT 2016

Box O.6 Nailing Jell-O to the wallrestrictions on the ow of


information

Governments also interfere directly with digital networks result reects broad societal preferences. In autocratic
to control access to information. An early internet pioneer, countries, where use of the internet in government is often
John Gilmore, claimed, the Net interprets censorship as as high as in democratic countries (gure BO.6.1), leaders
damage and routes around it.a And Bill Clinton in 2000 face a dilemma. If they permit open discourse on the inter-
said, trying to control the internet is like trying to nail net, they risk challenges to their authority. If they do not,
Jell-O to a wall.b Yet private software vendors and state they risk isolating themselves from the global information
institutions have gured out ways to censor access to inter- economy. This is a balancing act, and countries are becom-
net content, whether by shutting down the entire national ing more sophisticated in calibrating their controlfor
web domain, as the Arab Republic of Egypt did in 2011 for example, censoring content that might encourage collec-
ve days; by preventing access to specic domestic or tive action, but not individual criticism.
foreign websites; or by targeting individuals blog posts Internet ltering and censorship impose welfare and
or other social media postings. Google received 6,951 economic costs. First, the cost of censoring or ltering inter-
requests from governments in 2013 to remove content from net content diverts public funds from other uses. Monitoring
search results, with the largest numbers from Turkey, the domestic internet traffic and selectively blocking foreign
United States, and Brazil. Other countries, including China websites requires large nancial resources, technical know-
and the Islamic Republic of Iran, block Google and some how, and dedicated staffall of which could be deployed
other internet sites completely, although such restrictions for more productive tasks. Second, ltering and methods to
may change in the future. circumvent it can slow the speed of internet access, which
Governments of all types restrict access to content such hurts business users. Third, ltering can restrict access to
as child pornography, hate speech, insults, or criticisms of economically or scientically useful information, such as
authority gures, challenges to cultural or religious morals, the Google Scholar search engine for academic papers
or reporting of uprisings or accidents. When accountable indispensable in universities and labs. Fourth, in the view
governments determine what should be censored, the of the European Union, for instance, blocking foreign

Figure BO.6.1Autocratic governments have promoted e-government


while censoring the internet

a. e-government provision, b. Internet filtering level,


by government type by government type
1.0 Substantial

0.8
Online service index

Selective
0.6

0.4
Suspected
0.2

0 None
10 5 0 5 10
Autocracy Democracy
Autocracy Democracy Type of content filtered
Political Social
Conflict and security

Sources: WDR team, based on Polity IV 2015; UN 2014; Open Net Initiative 2013. Data at http://bit.do/WDR2016-FigBO_6_1.
Note: The Polity IV project denes government types based on characteristics such as competitiveness and openness of executive recruitment, constraints
on the chief executive, and regulation and competitiveness of participation in the political process. The combined score varies from 10 for a pure
autocracy to +10 for a pure democracy. See the Polity IV users manual for details.

(Box continues next page)


OVERVIEW 27

Box O.6 Nailing Jell-O to the wallrestrictions on the ow of


information (continued)

websites may be considered a nontariff trade barrier. Local and domestic champions will not face as much innovation-
companies will ll the gap. This could be considered an inducing competition. Fifth, widespread censorship means
economic benet or transfer rather than a cost. But it pre- that people avoid discussing and exchanging ideas openly,
vents domestic users access to possibly better products, a prerequisite for an innovative and productive society.

Sources: WDR 2016 team, based on Saleh 2012; King, Pan, and Roberts 2013; Bao 2013; HRW 2015.
a.Elmer-Dewitt 1993.
b.Clinton 2000.

Box O.7Is the internet a public good?

The internet does not have all of the characteristics of a benet when everyone else is better informed and when
pure public good. Access to the internet often requires a public services are provided electronically at lower cost.
fee, so individuals can be effectively excluded from its use. The private sector should take the lead in providing
But once on the internet, the consumption of information internet infrastructure and services because the business
by one user does not reduce its availability to others, so in case is usually compelling. But public investment or inter-
that sense it is nonrivalrous (although capacity constraints vention is sometimes justied where the private sector is
can slow down access). One way to describe the internet is unable to provide affordable access. Historical precedents
as a club good that is excludable but nonrivalrous, similar include the United States Communications Act of 1934,
to cable television; or if bandwidth is scarce, as a private which called for universal wire and radio communication
good with strong positive externalitieseveryone benets service, even in remote rural areas. Some countries have
as more people come online. As more essential services gone further. Finland, for example, has dened access to
and information migrate to the web, anyone without access the internet at broadband speeds as a legal right and pur-
almost becomes a second-class citizen. And all citizens sues a universal access policy.
Source: WDR 2016 team.

Box O.8The four digital enablers

The WDR 2016 looks at how the internet increases produc- e-commerce. Electronic transfers reduce the cost of sending
tivity of businesses, opportunities for people, and the effec- remittances. Peer-to-peer lending can vastly improve the
tiveness of governments. Across these domains, four major nancial access of startups. Governments can make pay-
enablers of digital development are critical. Four spotlights ments and social transfers at lower cost and with less fraud
in the Report discuss their benets and potential risks. and leakage. However, if nancial regulations dont keep
pace with the rapid technological progress, these innova-
Digital nance. Banks have been early and eager adopters tions could risk affecting the stability of the overall system.
of digital technologies, but many of the major innovations,
such as online payments, mobile money, and digital cur- Social media. Social networks are fundamental to human
rencies, have come from nonbank institutions, including society, and digital technologies have accelerated their
telecom and internet companies. Some of these innovations formation. More than one-fth of the worlds population is
took root rst in developing countries, where they over- now believed to be a member of one or more social media
came shortcomings in traditional nancial systems. Their platforms. These platforms have been credited with facilitat-
benets are distributed widely. Secure online payments fuel ing economically benecial interactions, channeling users

(Box continues next page)


28 WORLD DEVELOPMENT REPORT 2016

Box O.8The four digital enablers (continued)

behavior in ways that are consistent with development, pro- system, including legally binding contracts and voting in
viding a platform for information and dissemination during national elections.
natural disasters and emergencies, and encouraging political
mobilization and social change. Some analysts think that Data revolution. In harnessing data for development, atten-
social media played a critical role in recent events such as tion focuses on two overlapping innovations: big data and
the Arab Spring and Occupy Wall Street, and thereby were open data. Big data are voluminous or fast, and they come
instrumental in spreading democratic ideas, although many from myriad sourcesfrom satellites to sensors and from
remain skeptical of their actual impact. There is still much to clouds to crowds. Big data analytics is being deployed to
learn about the role social media can play in development. improve traffic planning, estimate macro aggregates (also
While a source for innovative ideas, social media also remain referred to as nowcasting), track the spread of epidemics,
conduits for gossip, slander, misinformation, harassment, and improve credit scoring and job matching. Open data are
bullying, and crime. One important lesson is that the impact those that are freely and easily accessible, machine-read-
of social media on development seems to be highly specic able, and explicitly unrestricted in use. Governments are,
to context. Variation in access to technology, education, and or could be, the most important source of open data.
broader sociopolitical context matters. For instance, there is Exuberant estimates of the current and potential economic
evidence that people in more autocratic countries are less value of big data and open data range from hundreds of bil-
likely to forward information (for example, by re-tweeting it). lions to trillions of dollars per year. Yet sustained, impactful,
scaled-up examples of big data and open data in developing
Digital identity. Being able to prove who you are may seem countries are still relatively rare. Most big data are in private
trivial, but it can be transformational for those excluded handslarge telecom and internet companieswhich are
from jobs and services. Simple electronic identication sys- reluctant to share it for fear of jeopardizing customer pri-
tems, often using biometric characteristics, have become vacy or corporate competitiveness. Public agencies, too, are
an effective platform for secure bank transactions, voting, reluctant to share data, even when they have large public
accessing social services, paying utility bills, and much benets. For example, of countries surveyed by the Open
more. Many countries, from Moldova to Nigeria and Oman, Data Barometer, one-third of the high-income countries
have introduced digital IDs. India is on track to register its and 85 percent of developing countries had made little or
entire population using its Aadhaar digital ID. In Estonia and no progress in opening map data. Reasons include lack of
other countries, thousands of different types of public and technical skills, inadequate resources, and unwillingness to
private transactions are veried with a unique electronic ID expose data to scrutiny.

Figure O.20A policy framework for improving connectivity


First mile
New technologies Competition policies
Supply side Middle mile

Last mile Public-private


partnership Effective regulation

Universalizing Invisible mile


connectivity
Censorship and content filtering
Awareness and investment
Cybersecurity
Global cooperation
Demand side Online privacy
Multistakeholder approach
Internet governance

Open-access ecosystem for innovation,


tech hubs, and maker spaces

Source: WDR 2016 team.


OVERVIEW 29

as well as higher security spending. For privacy and Workers, entrepreneurs, and public servants who
data protection, different countries are taking quite have the right skills to take advantage of opportu-
different approaches. That makes it harder to develop nities in the digital world
global services. Ensuring safe and secure access will An accountable government that effectively uses
require enhanced international collaboration, based the internet to empower its citizens and deliver
on a multistakeholder model. services.

Analog complements for a What these priorities highlight is that core ele-
ments of the development agendabusiness regula-
digital economy tions that ease market entry, education and training
The internet has great potential to promote economic systems that deliver the skills that rms seek, and
development, but only some of that potential has capable and accountable institutionsare becoming
so far been realized. It disrupts established markets more important with the spread of the internet. Not
for products, services, and labor, and it disrupts the making the necessary reforms means falling farther
public sectormajor reasons for the frequent reluc- behind those who do, while investing in both tech-
tance to adopt and deploy the internet more broadly. nology and its complements is the key to the digital
But the benets will come to those who embrace the transformation.
changes the internet brings, not to those who resist Internet use still varies greatly between countries,
them. And the way to get internet-enabled inclusive as does the quality of complements, and both tend to
growth without long-term disruption is to strengthen move up with income (gure O.21). Policy priorities
the analog complements of digital investments (box change as countries move along the digital transfor-
O.9). Three policy objectives emerge from the analysis mation (gure O.22). Countries where internet use is
in the Report: still low should lay the foundationsuch as removing
barriers to internet access and adoption, promoting
A business environment where rms can leverage basic and digital literacy, and using the internet for
the internet to compete and innovate for the benet elementary government functions like provision of
of consumers information. As countries transition to higher levels

Box O.9Technology and complements: Lessons from academic research

Recent research on growth, labor markets, and governance abilities will leverage technology to become more produc-
has taken a fresh look at the interplay between technology tive. Consider a modern office assistant who uses digital
and other factors. These insights inform the discussion of technologies to perform routine tasks quickly, and now
policy priorities in this Report. spends far more time on personal interaction, complex
scheduling, and other tasks that computers cannot easily
Rules. Technology interacts with rules (such as regulations perform.
and standards) to create new ideas, such as new ways of
producing goods and services. Technology is traded across Institutions. Technology interacts with discretion. Many
markets and borders, while most rules are established tasks in government can also be automated, but others
locally. When it encounters rules that do not match, tech- involve a high degree of judgment. That means that even as
nology fails to deliver the expected benets. New busi- the internet can make many public service functions more
nesses can acquire internet technology to reduce prices efficient, the benets will be limited when government
and increase convenience for consumers, but they will not officials and workers do not have the incentives to use the
be able to enter the market and compete if local regulations technology for the public good. Teacher attendance can
protect incumbents. be fairly easily monitored using digital technologies, but
the quality of teaching depends on the teachers training,
Skills. Technology interacts with workers skills. It allows resources, ability, and motivation.
routine tasks to be automated. Workers with the right

Sources: Romer 2010; Autor 2014; Pritchett, Woolcock, and Samji, forthcoming.
30 WORLD DEVELOPMENT REPORT 2016

Figure O.21The quality of complements and technology rises with incomes

1.0

TR A NSF ORM ING FIN CHE


SGP
CAN
NOR
R
0.9
NZL AUS DNK
SWE NLD
IRL
BEL
USA
GBR EST
SVN ISL LUX
0.8 DEU
CYP FRA
LTU LVA JPN
PRT KOR
MYS MLT AUT
BRB ARE
CZE
ZE CHL
HL
0.7 HUN QAT ISR
MUS ESP
POL SSVK
GEO HRV
ROU ITA
TTTO CRI
BGR
SYC G
GRC C MKD Y
URY
0.6 BWA
PANN JJOR
SRB ARM
GUY ALBB RUS
LKA UKR
Complements

MEX KAZ
ZMB SLV TUN M MNG TUR
KGZ THA COL
GHA RWA ZAF SAU BHR
0.5 LSO BLZ PHL
PER
MAR BRN
BEN UZB CH
CHN
EN
SEN VNM ARG
IDN DOM
LBR TJK KWT
SWZ
SW GAB NIC IRN
NAM KEN GTM
TZA ECU BRA
BGD
GD
0.4 LAO
CMR
N
NPL IND
BDI SLE
GMB
G HN
HND EGY
MO
MOZ PRY
PAK BOL
WI
MWI DZA
MRT NGA
G
0.3 ETH Y
YEM
MLI
ZWE
LBY T G
TRANSITIONING
N I
AG
AGO
VEN
KH
KHM
0.2
HTI

0.1

0
EMERGING
0 0.1 0.2 0.3 0.4 0.5 0.6 0.7 0.8 0.9 1.0
Technology

High-income Lower-middle-income
Upper-middle-income Low-income

Source: WDR 2016 team. For more details see gure 5.3 in the full Report. Data at http://bit.do/WDR2016-FigO_21.
Note: Technology is measured by the Digital Adoption Index (DAI). DAI is based on three sectoral subindexes covering businesses, people, and governments,
with each subindex assigned an equal weight: DAI (Economy) = DAI (Businesses) + DAI (People) + DAI (Governments). Each subindex is the simple average
of several normalized indicators measuring the adoption rate for the relevant groups. Similarly, complements is the average of three subindicators: starting a
business; years of education adjusted for skills; and quality of institutions.

of internet use, they require effective competition the internet for most functions of government and
regulation and enforcementincluding easy rm for more participatory policy making.
entry and exit; a greater focus on advanced cognitive
and socioemotional skills that are augmented by tech- Regulations that promote competition and
nology; and effective e-government delivery systems entry
for provider management and citizen engagement. Digital adoption by rms varies among countries,
Countries in advanced stages of the digital transfor- and there are reasons for it to be slow. Most funda-
mation need to tackle some of the most challenging mentally, adoption requires knowledge about the
tasks. They need to nd ways to facilitate new econ- technology, access to it, and knowledge of how to
omy competition, to ensure lifelong learning and best apply it. But the most important driver is com-
respond to the changing nature of work, and to use petitive pressure, as rms adopting new technology
OVERVIEW 31

Figure O.22Policy priorities for countries that are emerging, transitioning, or


transforming
EMERGING TRANSITIONING TRANSFORMING

REGULATIONS Competition
Remove barriers Platform
that promote regulation and
to adoption competition
competition and entry enforcement

SKILLS Foundational skills Prepare for Facilitate


to leverage and basic ICT careers lifelong
digital opportunities literacy instead of jobs learning

Mobile phone e-government Participatory


INSTITUTIONS
based services delivery and policy making
that are capable and monitoring citizen and digital
and accountable engagement collaboration

Note: ICT = information and communication technology.

raise productivity and those who dont fall behind. benchmarking exercises and information programs
This highlights the critical role of a countrys business can be effective. And to allow more innovative com-
climate. It includes laws and regulations that ensure panies to enter markets easily, countries need to
easy entry and exit of rms, and an open trade regime improve rm registration and create greater market
that exposes companies to foreign competition and transparency to reduce price collusion, market shar-
investment. There is a political economy dimension ing, and rigged public procurement. E-government
to this as wellspecial interests inuence regulators systems such as online business registration and
to keep markets closed to competition. This lessens e-procurement systems can simplify these processes
the need for rms to reach for the technological fron- and produce more openness.
tier. Where banks are heavily regulated and protected
from new market entrants, they have less incentive Increase competition through effective
to invest in efciency-boosting technology that might regulation and enforcement
also help them serve customers better or reach new State control in economic sectors, barriers to entre-
ones. But competition policy and enforcement are preneurship, and restrictions on trade and investment
complex, and many low-income countries lack capac- reduce the incentives for rms in protected sectors to
ity to design and implement them effectively. use digital technologies. Most countries have a com-
petition authority, although many were set up fairly
Lower the barriers to digital adoption recently and enforcement varies, especially when
In countries where the digital economy is still emerg- the state or politically connected rms benet from
ing, the priority is to facilitate connectivity and market restrictions. Moreover, the internet makes
develop the foundation for effective competition reg- it easy to deliver services online from anywhere
ulation. Although 74 mostly middle- and high-income in the world, so how trade in services is regulated
countries have unilaterally removed tariffs on ICT becomes increasingly important. Ethiopia, India,
capital goods, computers and smartphones are still and Zimbabwe have the greatest restrictions on ser-
treated as luxury goods in some countries, including vice trade, but many other countries restrict specic
Turkey, where taxation adds almost half to the price of services such as legal or accounting tasks. Countries
mobile handsets.33 Djiboutis tariff on computers is 26 can increase the competitiveness of their economies
percent. Many countries treat their telecom rms as and encourage greater use of digital technologies by
cash cows. Where rms may have limited knowledge gradually reducing market distortions while building
about how the internet can improve their business, up effective competition enforcement. This applies as
32 WORLD DEVELOPMENT REPORT 2016

Box O.10Opening the M-Pesa mobile money platform to competition

Safaricoms mobile money system is a well-known success because Safaricom incurred high costs developing the sys-
story. It was able to grow quickly because Kenyas banking tem. But in 2014, Kenyas Competition Authority changed
regulators initially decided to take a hands-off approach. the rules and opened the system to alternative mobile
For seven years, Safaricom maintained a dominant position operators. The transaction cost of transfers of up to K Sh
through exclusivity agreements locking agents into the 500 (US$4.91) fell from K Sh 66 to K Sh 44 (US$ 0.43).
system. Initially such arrangements were perhaps justied

Source: Plaza, Youse, and Ratha 2015, for the WDR 2016.

much to traditional businesses that use the internet have the benet of being able to learn from the expe-
as to internet platforms (box O.10). rience in the transforming countries before devising
their own solutions.
Tailor new economy regulations to ensure
competition Skills for the digital economy
Internet rms create new business models and Technological change means that many routine tasks
change market structure, posing new challenges for will soon be done by machines. In contrast to previ-
regulatory authorities. On-demand economy rms ous episodes, the internet will also make many tasks
like Uber and Airbnb scaled up traditional ride shar- carried out in white-collar jobs redundant. This puts
ing and subletting to a global scale. But regulators a premium on different types of skills that automa-
struggle to determine whether these companies are tion complements rather than replaces (gure O.23).
taxi or hotel companies or simply software providers. Education systems have been slow to respond to this
Ofine competitors complain that they do not follow challenge. Furthermore, the pace of change is fast,
the same regulations. Where these industries tend and the types of skills in demand change quickly. So
to be overregulated and their markets distorted, as is workers will have to upgrade their skills frequently
often the case in the taxi business, this new competi- throughout their careers. These dynamics already
tion can encourage a general overhaul of the industry. play out in many transforming and some transition-
In the United States, cities like New York and states ing countries, but even for emerging countries it is
like Massachusetts have begun to develop appropri- not too early to prepare.
ate regulations for these platforms, imposing safety
and tax obligations but also reducing their competi- Start early with foundational skills
tors regulatory burdens. Skills development starts at birth and lasts a lifetime.
Similar regulatory puzzles are posed by rms Good parenting and early stimulation prepare chil-
such as Amazon, Facebook, and Google. For example, dren for school, where cognitive and socioemotional
Google is known as a search engine company but is foundations are laid. Technology can play a role.
better described as an advertising rm. These rms Even though the record on simply providing laptops
confound conventional competition law because they or tablets to students is mixed, videoconferencing
do not act as traditional monopolies. Their services with English speakers from the Philippines has
are often free to consumers. But given their domi- improved learning among rst graders in Uruguay.
nance in the markets for online ads and books, they Khan Academy provides resources for independent
have considerable leverage over marketers and book- learning, and using a gaming approach to math
sellers. This is similar to credit card companies posi- teaching beneted grade four children in Mumbai.
tion with respect to retailers. Research by economists But in these and many other cases, one factor was
such as Jean Tirole has shown that regulations in more important: the quality of teaching. It is no
such industries must be carefully tailored to guaran- coincidence that Finland, one of the most connected
tee competition and avoid harm to consumers. These and best-performing countries in educational test-
are very challenging problems, and most pressing in ing, uses very little technology in the classroom.
the transforming countries. Developing countries It takes time to improve the quality of teachers,
OVERVIEW 33

Figure O.23The types of skills needed in a modern economy

Cognitive Social and behavioral Technical

Literacy, numeracy, and Manual dexterity and the use


Socioemotional skills and
higher-order cognitive skills of methods, materials, tools,
personality traits
(for example, reasoning and instruments
and creative thinking)
Openness to experience,
Technical skills developed through
Raw problem-solving ability conscientiousness, postsecondary schooling or
versus knowledge to extraversion, agreeability, training or acquired on the job
solve problems and emotional stability

Verbal ability, numeracy, Self-regulation, grit, mind-set, Skills related to specific


problem solving, memory, decision making, and occupations (for example,
and mental speed interpersonal skills engineer, economist, IT specialist)

Source: WDR 2016 team, adapted from Pierre, Sanchez Puerta, and Valerio 2014.
Note: IT = information technology.

however. But technology can help here as well, as that traditional education systems do not teach
Rio de Janeiros Educopedia platform shows (box and that are hardest to measure. Many countries
O.11). Using technology to closely guide teaching are rethinking their approach. Singapore is moving
is a second-best option that can improve learning from a fairly rigid efciency driven model that
outcomes at modest cost where teacher training is tried to get the best results from inputs (teachers
unlikely to improve quickly. This is the model used and nance) to an ability driven model that empha-
by the for-prot Bridge Academy in Kenya and else- sizes project work and fewer assessments in place of
where, where scripted instruction and automated frequent testing. Colombias Escuela Nueva model,
administrative tasks help provide education at low now serving 5 million students in 16 countries, also
cost. Although yet to be evaluated rigorously, such focuses on group learning and problem solving. These
approaches hold promise to improve education. approaches change the relationship between teacher
and student. No longer simply sources of information,
Rethink curricula and teaching methods teachers now must instruct students in how to nd
Todays education systems need to prepare students information and apply it in a new and unexpected
for a career and not only a job. Modern labor markets context. This requires changes in teacher training.
require creativity, teamwork, problem solving, and crit- There are many examples of how digital technologies
ical thinking in ever-changing environmentsskills can assist teachers and studentsby allowing group

Box O.11Mobilizing technology in teaching in Rios Educopedia

Rio de Janeiros education department developed the serves almost 700,000 students. It has yet to be formally
Educopedia online platform of lessons and other resources evaluated, but together with other reforms it likely con-
in 2010 to improve public school teaching. The system tributed to a more than 20-percent increase in the Basic
focuses as much on providing materials for the teacher to Education Development Index in middle schools between
improve lessons as on giving students access to learning 2009 and 2012. And 80 percent of Rios students agreed
resources. The system uses multimedia resources including that Educopedia helps their learning efforts.
videos, interactive quizzes, and digital libraries. It now

Source: Bruns and Luque 2014.


34 WORLD DEVELOPMENT REPORT 2016

work among classrooms connected online, apps that Improve informational services and
stimulate creativity and problem solving, and games monitoring
designed for education (gamication). Although internet access is still low in many emerg-
ing economies, mobile phones are widespread and
Develop advanced technological skills and have great potential for improving services. In the
encourage lifelong learning health sector, simple mobile phonebased remind-
As more and more parts of the economy rely heav- ers for taking medications have been effective for
ily on the internet, demand for advanced ICT skills HIV patients in Malawi and for providing maternal
will also grow. Only a small share of the workforce health information in the Democratic Republic of
will be involved in developing software or systems Congo. Phones can support the monitoring of teach-
design, but exposing children to coding and basic ers or other government workers where absenteeism
ICT concepts can inuence career choices for some is a problem, even if monitoring alone is insufcient
and impart a basic understanding to many. NairoBits, to improve service quality or outcomes (box O.12).
a youth organization in Kenya, exposes underpriv- Monitoring also becomes important in provision
ileged young people from informal settlements to by nonstate entities in weak institutional contexts,
web design and other ICT skills, while AkiraChix where for-prot or non-prot organizations deliver
reaches out to geek girls. Women tend to be under- services often funded by the government. And digital
represented in ICT elds, and encouraging girls to technologies can improve electoral accountability. In
enter such professions and ICT companies to create Afghanistan, Kenya, and Mozambique, election mon-
welcoming environments for women will increase itoring using cellphones helped uncover fraud and
the available workforce in elds with rising demand reduced election violence. This can complement
for labor. With technology likely continuing to get or, even in low-capacity settings, replacemore
more advanced and affecting ever more occupa- demanding approaches such as biometric identica-
tions, workers need to continuously reevaluate and tion (see spotlight 4 in the full Report).
upgrade their skills. Much of that will happen outside
the formal education system, but governments can Strengthen e-government delivery and
provide the incentives for rms and workers to create citizen engagement
the mechanisms for lifelong learning. Where investments to automate government service
delivery have advanced, complementary improvements
Institutions that are accountable to in regulations, interdepartmental cooperation, and
citizens streamlining become more important. Rather than just
Although the internet has enabled many governments replicating cumbersome processes such as business
to provide some basic services more efciently, tech- regulations online, automation provides an opportu-
nology so far has not strengthened accountability. For nity for simplifying steps, increasing the impact as well
policies, this implies a dual strategy: tailoring the appli- as the transparency. E-procurement systems reduce the
cation of digital technologies to environments with risk of corruption, but countries have invested less in
limited accountability in the short term, and strength- them than in more complex budget or treasury systems.
ening institutions in the longer term (table O.3). With greater internet use in a country, the scope for

Table O.3Priority policies for better service delivery


Emerging countries: Laying the Transitioning countries: Building Transforming countries:
foundation for more effective capable and accountable institutions Deepening collaborative
institutions institutions
Improve information services to citizens Strengthen government delivery systems Improve collaboration across
and beyond government
Strengthen monitoring of and payment Strengthen provider management
to providers Enhance participatory policy
Get regular user feedback on service making
Establish population registers quality
Scale up nonstate provision of services Increase transparency in priority areas
Increase electoral accountability
OVERVIEW 35

Box O.12Can continuous monitoring and small sanctions improve


provider performance?

Traditional monitoring systems are expensive and complex. lower, violations become rarer. The idea could be extended
New technologies lower these costs, allowing rewards or to public service monitoring. In Niger, a well-designed
punishment to be more immediate and frequent. The idea monitoring system enabled by mobile phones motivated
comes from criminal justice innovations. Usually lawbreak- teachers because they felt their far-away superiors cared
ers face a low probability of being caught, but a large pun- about their work and looked out for them.
ishment. When people face a high probability, but nes are

Sources: Romer 2013; Aker and Ksoll 2015.

digital engagement with citizens also increases. As long collection of identiable information creates privacy
as access is not universal, there is a risk of leaving those and security concerns. Automation changes work in
unconnected behind. But citizen feedback systems ways that challenge existing social protections and
have reduced problems such as petty corruption or poor reveal the inadequacy of existing labor laws. And scale
services in the Dominican Republic, Nigeria, and Paki- economies create antitrust concerns. Digital safe-
stan. As one Kenyan water utility manager said, By guards that mitigate these risks become increasingly
introducing an automated complaint management important as the digital transformation proceeds.
system we took a noose and put it around our own
necks. We are now accountable! Developing privacy policies
The ood of data collected on the internet brings many
Deepen collaboration and participatory benets to consumers and citizens but also raises the
policy making risk of abuse through cybercrime, discrimination,
Even in countries with advanced e-government or manipulation. As of 2014, some 107 countries had
systems, their use remains surprisingly low. Many privacy laws, but only 51 of them were developing
citizens prefer traditional ways of interacting with countries. The basic principles of privacy law are well
the government such as phones or mail, so parallel established. They should give users more control
systems remain in place and savings go unrealized. (and perhaps co-ownership) over their data and make
Providing incentives such as faster tax refunds for
e-ling or greater convenience through simplied Figure O.24Digital safeguards in the WDRs
and closely integrated services across agencies framework
increases their use. Estonias X-Road framework inte-
grates services from all parts of government as well as
DIGITAL
private or civil society groups according to protocols TECHNOLOGIES
that govern data exchange and security standards.34
Practically any transactionfrom paying the parking
meter to voting in national electionscan be done
from a smartphone. Tangible benets for citizens
will lead to universal use of e-government services,
making such platforms also suitable for broad-based Information Informalization and Winner-take-all
participatory policy making. deluge job displacement economy

Digital safeguards
Strengthening analog complements will ensure a PRIVACY SOCIAL ANTITRUST
POLICIES PROTECTION POLICIES
high social and economic return from digital invest-
ments. But a downside risk remains. Returning to
the Reports framework (gure O.24), large-scale Source: WDR 2016 team.
36 WORLD DEVELOPMENT REPORT 2016

opting out at the point of collection easier. Even when Governing the internet
such laws exist, preventing abuse is difcult, espe- The internet emerged from U.S. government research
cially where legal and enforcement capacity is weak. in the 1970s, but as it grew into a global network
of networks, its governance structure has evolved.
Adapting social protection systems to Today, the internet is managed by an international
changing labor markets coalition of governments, industry, technical experts,
Better skills will help many workers cope with the and civil societyin what is referred to as the multi-
effects of internet-enabled automation. But changes stakeholder model. U.S. users are now a small minor-
in the labor market also require rethinking social ity of total internet users, given the dramatic growth
protection and tax systems. The on-demand economy in the number of users in developing countries, espe-
leads to more informal employment, transferring cially in Asia. Many countries are demanding more
insurance and occupational obligations to freelance meaningful representation in the discussions of how
workers. Strict labor regulations, common in devel- the internet should be governed. In addition, the lack
oping countries, and overreliance on labor taxation of trust among nations following the Edward Snow-
encourage faster automation by making hiring more den episode, the surveillance by state agencies, and
expensive. It would be better to strengthen work- the increasing conicts between national policy and
ers protection independently from work contracts regulations and global norms have raised questions
by delinking social insurance from employment, about internet governance.
offering independent social assistance, and helping Several countries have advocated for a mul-
workers retrain and nd new employment quickly. tilateral model of governance, which would give
In many countries this requires major reforms. And national governments greater power in overseeing
countries just starting to develop social protection the internet, much the same way the United Nations,
systems and deepening labor laws should design the International Telecommunication Union, or the
them for the 21st-century workplace, rather than copy World Bank are currently governed. The promoters
what industrialized countries created for a very dif- of multistakeholderism argue that state control of
ferent world of work. the internet would not leave space for the range of
players currently involved in internet governance
Building antitrust enforcement capacity and could pave the path for greater suppression of
Regulatory reform that improves the business envi- privacy and restrictions on access to information
ronment is the rst priority. But even in countries and on rights of free expression. The inability of the
with comprehensive competition policies, including stakeholders of the internet to reach a consensus on
easy market entry and exit, there will be cases in future governance mechanisms can be costly; some
which mergers, collusion, or discriminatory pricing have even suggested that the internet is at risk of
harm consumers by creating overly dominant enter- splitting up into several local or regional internets.
prises or by keeping innovative competitors out. The broad-based, participatory approach involving
Because the internet is still quite new and its impact all stakeholders is seen by many to be best suited to
on markets constantly evolving, developing the ensure an efcient and unrestricted global ow of
capacity to investigate and prosecute complex vio- information essential for economic development.
lations to competition law will take time. Cases pur-
sued in high-income countries can provide guidance. Creating a global digital market
The internet is encouraging more cross-border
exchanges of goods and services, allowing consum-
Global cooperation to solve ers and rms to bypass national borders. But cross-
border issuessuch as barriers to data ows and unco-
global problems ordinated intellectual property rights regimesare
The internet is truly an international network. It can impairing the growth of internet rms and robbing
be better managed with coordination across nations consumers of gains from increased digital trade. This
and serve as a powerful platform to facilitate global has also meant that many startups from smaller coun-
cooperation. Three priority areas are governing tries with relatively modest domestic markets, partic-
the internet, creating a global digital market, and ularly in Europe (box O.13), are moving their business
providing global public goodsincluding those to the United States as soon as they achieve a certain
that promote poverty reduction and environmental scale. The small scale imposed by cross-border barriers
sustainability. may also partly explain why e-commerce rms are
OVERVIEW 37

Box O.13European Union: A fragmented market for digital trade

Despite being a single market with free ows of goods, In May 2015, the European Commission (EC) announced
services, and people for many decades, the European Union plans to create a Digital Single Market, in three main policy
(EU) still functions like a fragmented market for digital trade. areas. First, the EC wants to increase the access for con-
Consumers in the EU prefer to shop from online stores within sumers and rms to these digital goods and services by
their national borders. While 44 percent of consumers made facilitating e-commerce, improving parcel delivery, and
an online purchase from a domestic business in 2014, only 15 dealing with geoblocking, where access to online services
percent did so from a business in another EU country. Firms or content is restricted to specic countries. Second, it will
also face many difficulties selling their goods and services examine the regulatory environment for telecoms, media,
online into other EU markets. For example, Copenhagen, online platforms, and data protection. Third, it will encour-
Denmark, and Malmo, Sweden, are separated only by an age more ICT investment and innovation through better
8-kilometer bridge, but a package sent from Copenhagen standards and interoperability, and more use of big data
to Malmo costs 27, whereas the same package sent from and cloud computing. If EU reforms to create a common
Malmo to Copenhagen costs 42. Firms facing large costs digital market are successful, they could become a model
to adapt to various national laws believe that the costs out- for other world regions.
weigh the benets of selling online.

Source: European Commission (EC 2015).

often losing money in Africa while being protable in problemsclimate change, ozone depletion, air pol-
China and India. lution, epidemicsare features of globally intercon-
Some countries are considering regulations that nected environmental, economic, and social systems
make it legally binding for data of or about their and require global cooperation. Whats the role of
citizens to reside within their national borders, also development agencies, nongovernmental organiza-
referred to as data localization or data nationalism. tions (NGOs), and international organizations in a
While such barriers may stem from legitimate world where their nancial heft is small? The data
concerns about privacy and security for their citi- and technology revolutions arrive in time to bridge
zens information, they can be costly. A study of six the gap between their resources and ambition by
developing countries and the EU-28 found that such amplifying the impacts of action and including more
regulations can reduce GDP by up to 1.7 percent, people in the formulation and execution of plans. But
investments up to 4.2 percent, and exports by 1.7 for this to work, development actors must tackle pol-
percent.35 Restrictions on data ows face the risk of icy constraints, internal and external.
becoming a new tool for protectionismdisguised to Start with the how of development operations.
impede trade and economic activity or to encourage With new technologies, development agencies can
domestic data-driven sectors. At the same time, coun- be more inclusive by tapping on beneciary wisdom
tries should make it easier for rms to protect their in designing interventions. They can raise efciency
intellectual property (IP) rightsbut within limits by using rapid feedback to rene and improve their
that do not give excessive protections to large, well- actions through trial and error. But these approaches
connected rms at the cost of stiing innovation and wont come easily in organizations that emphasize
creativity. The process to apply for IP licenses should spending and outputs over results, have burdensome
be harmonized, streamlined, and globalizedso structures for accountability, and see any failures as
rms need only to register their patent or trademark damning rather than informative. If traditional agen-
in any signatory country to protect it across member cies cant adapt, some of their business may be taken
countries. up by disruptive newcomers.
Next, the what. Development agencies can support
Providing global public goods information services that help individuals and sys-
Sustainable development and poverty reduction are tems managers make better decisions in ways that
a focus of global partnerships. Many environmental promote poverty reduction. These services have xed
38 WORLD DEVELOPMENT REPORT 2016

set-up costs in software and data assembly, but can some of this. Difculties in measuring technolo-
have near zero costs for distributing information. So gys role are another partial explanation for the gap
the private sector will tend either to shy away from between individual cases of substantial benets
providing these services, or will price them at a level and modest macro effects. Technology impact is
that shuts out poor people who could benet. One diffused throughout the economy, the world of
work, and many aspects of personal life. And many
area where the need for international cooperation
benets come in the form of higher quality or
and support is particularly acute is the collection and
conveniencenonmonetary benets not reected
distribution of data on weather, climate, and trans- in GDP numbers.
boundary water ows, which are critically important 3. Even if rapid progress in articial intelligence could
to tackle climate change, improve natural resource solve some of these problems, it could take decades
management, and support agriculture. (see spotlight 6 in the full Report). In the meantime,
External agents and international organizations it would be unwise for policy makers to simply wait
can help with targeted fundingfor instance, lling and watch.
the gap in African weather stations. They can support 4. Acemoglu and Robinson 2014.
the complementary investments for information plat- 5. See Comin 2014.
forms. And they can nd ways to encourage public and 6. See Graham and Foster 2014.
private sectors, in both the developed and developing 7. While the internet reduces the cost of information,
it does not necessarily reduce the effort it takes
world, to open and share data for public goods.
humans to process that information. In fact, infor-
mation overload, in combination with behavioral
biases, can promote herd behavior, amplify facts, or
Reaping digital dividends even be abused for marketing or manipulation.
for everyone 8. Overcoming information problems also improves
market efciency and could even lead to greater
Digital technologies are transforming the worlds of innovation. For expositional simplicity, the Reports
business, work, and service delivery. These advances framework is simplied and focuses on the most
are making the leading parts of the economy and important development outcome associated with
society more productiveeven as many still wait for each mechanism that is enabled by the internet.
the most basic benets of the digital revolution. This 9. Moreover, cross-country regressions measuring the
Report argues that to ensure that everyone will reap impact of digital technologies on growth could suf-
fer from several other problems involving measure-
the dividends of the internet, focusing on access to
ment issues, endogeneity of variables, and small
technology is essential but far from sufcient. Why?
sample size bias.
Because technology needs to be complemented by 10. These results are based on Tan 2015; Osnago and Tan
improvements in areas that determine whether rms, 2015.
people, and governments can make effective use of 11. eBay 2013.
new digital tools. The analog foundation cannot be 12. Baldwin 2011.
strengthened overnight. It requires overcoming some 13. Brynjolfsson and McAfee 2014.
of the most protracted development challenges: how 14. Moretti and Thulin 2013.
to create an environment for rms to thrive, how 15. Goyal 2010; Aker and Mbiti 2010.
to build effective education and training systems, 16. See Handel 2015; Best and others 2010; Jagun, Heeks,
and how to make service providers more responsive and Whalley 2008; Aker 2011; Martin 2010.
to citizens. The stakes are high, because the digital 17. Pineda, Aguero, and Espinoza 2011.
18. Asad 2014.
revolution leaves behind countries that do not make
19. Aker and Mbiti 2010; Pineda, Aguero, and Espinoza
the necessary reforms. For those that do, technology
2011.
investments will produce ample digital dividends, 20. The survey was conducted by Research ICT for
and these dividends will be widely shared among all Africa.
stakeholders. 21. Aker, Collier, and Vicente 2013.
22. See box 3.5 in chapter 3 of the full Report.
23. Duo, Hanna, and Ryan 2012.
Notes 24. Acemoglu, Hasan, and Tahoun 2014.
1. References to this and other data and citations in the 25. Bennet, Breunig, and Givens 2008.
overview may be found in the full Report. 26. Hollenbach and Pierskalla 2014.
2. The lag between technology creation, adoption, 27. Goldin and Katz 2008.
and learning to use it most effectively explains 28. Varian 2003.
OVERVIEW 39

29. Data for 2014 of net digital worldwide ad revenue Bao, Beibei. 2013. How Internet Censorship Is Curb-
shares from eMarketer, an online market research ing Innovation in China. Atlantic, April 22. http://
company. www.theatlantic.com/china/archive/2013/04
30. Wood 2011. /how-internet-censorship-is-curbing-innovation
31. Eden and Gaggl 2014. -in-china/275188/.
32. WDR 2016 team estimates, based on household sur- Bauer, Matthias, Hosuk Lee-Makiyama, Erik Van der
veys. See chapter 2 in the full Report for details. Marcel, and Bert Verschelde. 2014. The Costs of Data
33. A landmark agreement that will further boost dig- Localization: Friendly Fire on Economic Recovery.
ital adoption around the world is the Information ECIPE Occasional Paper 3/2014, European Centre for
Technology Agreement, concluded by World Trade International Political Economy, Brussels.
Organization (WTO) members on July 24, 2015. It Bennet, W. L., C. Breunig, and T. Givens. 2008. Commu-
will eliminate tariffs on more than 200 ICT prod- nication and Political Mobilization: Digital Media
ucts, valued at $1.3 trillion in global trade. and the Organization of Anti-Iraq War Demonstra-
34. Vassil 2015. tions. Political Communication 25 (3): 26989.
35. Bauer and others 2014. Berdou, E., and C. A. Lopes. 2015. The Case of UNICEFs
U-Report (Uganda). World Bank, Washington, DC.
Best, Michael L., Thomas N. Smyth, John Etherton, and
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between Education and Technology. Cambridge, MA: Paper 6719, World Bank, Washington, DC. http://
Harvard University Press. elibrary.worldbank.org/doi/pdf/10.1596/1813-9450-6719.
Goyal, Aparajita. 2010. Information, Direct Access to Martin, Brandie. 2010. Mobile Phones and Rural Livelihoods:
Farmers, and Rural Market Performance in Central An Exploration of Mobile Phone Diffusion, Uses, and Per-
India. American Economic Journal: Applied Economics ceived Impacts of Uses among Small- to Medium-Size Farm
2 (3): 2245. Holders in Kamuli District, Uganda. Ames: Iowa State
Graham, Mark, and Christopher Foster. 2014. Geog- University.
raphies of Information Inequality in Sub-Saharan Meeker, Mary. 2015. Internet Trends 2015: Code Confer-
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OVERVIEW 41

OECD (Organisation for Economic Co-operation and Saleh, Nivien. 2012. Egypts Digital Activism and the Dic-
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Osnago, Alberto, and Shawn W. Tan. 2015. The Effects drik Sjoberg. 2015. Effects of the Internet on Par-
of the Internet on Trade Flows and Patterns. Back- ticipation: Study of a Policy Referendum in Brazil.
ground paper for the World Development Report 2016, Policy Research Working Paper 7204, World Bank,
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Enabled Citizen Voice Lead to Government Respon- Export Behavior. Background paper for the World
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42 WORLD DEVELOPMENT REPORT 2016

ENABLING DIGITAL DEVELOPMENT

How the internet


promotes development

To understand how the internet and related digital central importance of connectivity. Faster computers
SPOTLIGHT 1

technologies affect development, it is important to and cheaper storage are useful in their own right. But
understand what they actually do. It turns out that the reason that all of these technologies have had such
old economics explains the new economy quite well. a massive impact on almost all aspects of life is that
In 1937, Ronald Coasewho would receive the Nobel these devices are linked so that information can be
Prize in Economics in 1991published The Nature of distributed and accessed effortlessly from anywhere.
the Firm, which asked why rms exist.1 Even though
economics considers the market the most efcient
way to organize economic activity, large companies
The internet promotes
tend to operate in a self-contained command-and- inclusion, efficiency, and
control environment. What Coase realized was that innovation
using the price mechanism incurred a number of
additional costs, such as the effort of nding buyers Technology development has vastly reduced the cost
or suppliers, and negotiating contracts and enforcing and increased the speed of all the digital technologies
them. As long as the cost of making an exchange of an that drive the internetin some cases by more than
intermediate good or service in the market is larger 30 percent per year. This continues a long-term and
than the prot from that exchange, it is rational for a accelerating decline in the cost of computing. William
rm to produce it in-house. Nordhaus, in 2007, estimated that since the era of
Most of these Coasian transaction costs stem from manual computing in the mid-19th century, the cost
the costs of acquiring and sharing information. Many of a computation has dropped by a factor of between
years later, the internet and other digital technologies 1.7 trillion and 73 trillion.2 The result has been a far
have vastly reduced many of these costs, with major lower cost of acquiring and using information, which
implications for market and nonmarket exchanges in turn has lowered transaction costsand often as a
among businesses, people, and governments. This consequence, production costs.
spotlight describes how the decline of these transac- By lowering the cost of these transactions, the
tion costs affects economic development. But rst, a internet affects economic development in three
working denition of the technologies covered in this major, interrelated ways. One is that the internet
Report. can help overcome information problems. In some
While the World Development Report 2016 is not instances, a mutually benecial transaction might
about specic technologies, it generally covers the not take place because the two parties simply had no
impacts of digital technologies and services that way to nd each other or acquire enough information
greatly facilitate the creation, storage, analysis, and to condently proceed with the transaction; in such
sharing of data and information. The Report uses the cases, the transaction costs are essentially innitely
terms digital technologies, internet, and sometimes high. The emergence of e-commerce platforms has
information and communication technologies (ICTs) made it much easier for small producers to nd
somewhat interchangeably. Internet emphasizes the customers, and even for individuals who cannot use
HOW THE INTERNET PROMOTES DEVELOPMENT 43

traditional marketing tools like advertising or trade add up to enormous aggregate benets. Better com-
shows. Rural artisans in Morocco, some of whom munication and information processing improves
are illiterate, have set up Anou, a web shop for their supply chain management and enterprise resource
products that has attracted customers from all over planning. Retailers now share point-of-sale data with
the world.3 The internet, by vastly lowering search vendors globally in real time, essentially shifting
and information costs, creates these markets. This inventory management to their suppliers. Tracking,
has many benets, but the most important, arguably, navigation, and scheduling software improve capac-
is that it fosters inclusionin new and existing mar- ity utilization for logistics and transport companies.
kets, in social interaction, or in government service The delivery company UPS famously saves about
delivery systems. Inclusion for the individual usually 1 million gallons of gas each year by using routing
means expansion of a market by those on the other technology that minimizes left turns, where vehi-
side of the transaction, such as a rm or a govern- cles are often held up by oncoming trafc. Estonias
ment that now serves more citizens. X-Road is an e-government system that offers nearly
Even when search costs are low, transactions often 3,000 services from 900 government and private
do not take place when one party to a transaction sector agencies to the citizens online. The number of
has much more information than the other. Take the queries made through X-Road increased from half a
example of extending credit to poor farmers. The high million in 2003 to 340 million by 2014. As a result, each
cost of gathering information about poor borrowers citizen saves about ve working days per year, adding
is a major deterrent to lending by banks.4 The poor up to 7 million workdays overall.

SPOTLIGHT 1
therefore need to rely on informal moneylenders who For many internet-based businesses or services,
charge exorbitant interest rates. But many of the poor xed up-front costs can be high, but once the online
possess mobile phones. Companies such as Cigni platform is in place, each additional customer, user, or
have developed methods to judge the creditworthi- transaction incurs very little extra cost. The marginal
ness of a potential borrower based on their mobile transaction cost essentially drops to zero because
phone records. In Ghana, Cigni worked with the what previously involved routine human labor can
World Savings and Retail Banking Institute to cor- now be fully automated. This has led to enormous
relate savings behavior with mobile phone records.5 innovationthe third mechanismthat is typically
The goal is to promote nancial inclusion among associated with the new economy. These dynamics
the unbanked, by assessing the savings potential have important implications related to the nature
and creditworthiness of low-income households that of the scale economies that make this innovation
own mobile phones but have no access to nancial possible, the new business models (and competition
products. problems) this has spawned, and the unprecedented
There is a large literature on information problems scope for customization of services.
and asymmetries by economists such as George Aker- The cost structure of many internet businesses
lof, Michael Spence, and Joseph Stiglitz, who jointly gives rise to various types of scale economies.7
received the Nobel Prize in 2001. Akerlof was moti- Supply-side scale economies, where costs drop with
vated to write his most famous paper, The Market an increasing number of transactions, favor the
for Lemons, published in 1970, by the fact that when emergence of natural monopolies. Water or electric
buying a used car, the seller usually has much more utilities operate in similar environments. Because
information about the cars quality than the buyer.6 entry costs are also high, such sectors tend to be
Today, internet sites such as Carfax in the United regulated. Many internet-based marketssuch as
States let buyers research the history of a car online, web searches, mobile payments, or online book-
including whether it has been in an accident, how storesare also dominated by a few rms. At least
many owners it has had, and whether it has complete initially, entry costs are low and such websites can
service records. scale up extremely quickly, even with relatively
The second mechanism is closest to the original few resources. Facebook reached half a billion users
Coasian concepts of transaction and coordination with just 500 engineers.8 Walmart had to build 276
costs. Most transactions were already taking place stores before reaching US$1 billion in sales; Amazon
before the digital revolution, but the internet has made needed just six warehouses to reach US$3 billion in
them faster, cheaper, or more convenient. In other 2003.9 For many of these rms, the product they sell
words, lower transaction costs raise the productivity is also purely digital, such as digital music (Spotify in
of existing factors of production. The internet has Sweden), e-books (Amazon in the United States), or
brought numerous efficiency improvements to busi- online news and data.10 Others sell highly automated
nesses that, while individually often not spectacular, brokerage or matchmaking services for travel, jobs,
44 WORLD DEVELOPMENT REPORT 2016

merchandise, or ride sharing. Many of these business Figure S1.1Internet users trade
models have been replicated by rms in developing personal data for useful services
countries. But even there, in many of these markets, a
high degree of concentration has occurred in the last Platforms
10 years. While in the early 2000s internet trafc was Google, Facebook, and so on
distributed across thousands of companies, today just

d)

Us
30 companies account for over half of peak internet

lou

er
,c
trafc in the United Statesmuch of this is due to the

an tisi
Ad
ail

es)

d c ng
-m

ver
nc
explosion of video content.11

ust sp
,e

ere

om ace
rch
Scale economies also exist on the demand side. For

ref

Mo

er
ea

lp

ne
many services, the more people use it, the more valu-

s (s

pro
na

y
rso
ice

file
able it becomes to its users and the more new users it

erv

(pe
attracts. Social media sites or digital payment systems

es

ta
Da
Fre
like M-Pesa in Kenya are examples. With supply-side
scale economies, average cost drops with scale. With
Goods and services
demand-side scale economies, average revenue or
Users Vendors
utility rises with scale. These network externalities
Money
benet users, but can also create lock-in effects; to
switch to a different social media platform imposes Source: Based on Kurbalija 2015.
SPOTLIGHT 1

very little actual cost on the user, but would require


collective action by a large number of interconnected
users to maintain the same level of utility.12 mediated transactions.14 The main benet to the user
Ultralow marginal transaction costs have powered is that services can be tailored to individual needs and
new business models. Many of these are web services preferencesalthough at the cost of giving up privacy.
operating platform markets or two-sided markets. For the seller, it allows more targeted advertising and
The platform owner has two different customers, even price discrimination, when automated systems
typically the user of the service and an advertiser can analyze user behavior to determine willingness to
who wants to reach the user. Rather than charging pay and offer different prices to different users.
both, it makes sense to provide the service for free There is ample evidence that e-commerce sites
and increase the user base (at very little cost), which vary prices based on users estimated location, brows-
makes the other side of the market more lucrative. A ing history, and even the type of device they use for
classic 2003 paper by Jean-Charles Rochet and Jean access.15 Information can ow both ways, since many
Tirole shows that two-sided markets exist in many commercial websites provide feedback mechanisms
industries. 13 But the economics of the internet have that help the provider improve the product, but also
led to a particularly effective grand bargain between allow the customer to assess the quality of a product
platform owners, users, and advertisers (gure S1.1). or service. Businesses use such tools extensively,
This model raises difcult questions about competi- but the public sector has been slow to adapt them for
tion policy. Because platforms often do not charge for better service delivery.
a service, they do not actually exert monopoly power Finally, in many, if not most, transactions, more
over users. But they could do so over vendors buying than one of the three mechanisms may be at work.
advertising space. Just four companiesGoogle, For example, transactions on internet platforms typ-
Facebook, Baidu, and Alibabanow account for half ically involve all three. While the platform running a
of all digital advertising revenue. And, dominant plat- fully automated service is the main innovation, one
forms could exert monopsony power (because there side of the transaction often involves a provider of a
is a single or are just a few buyers). For instance, book service, such as an informal driver working through
publishers depend on Amazon for a crucial share of a ride sharing platform or a freelance worker in a
their total sales. remote location. For them, it will often be a case of
Because most processes can be automated, there inclusion in an otherwise inaccessible market trans-
is tremendous scope for customization of services. action. The customer at the other end of the transac-
Most online behavior is automatically monitored tion experiences increased efciency. A service that
sometimes anonymously, sometimes not. The mas- was typically available through another channel is
sive data volumes collected by internet platforms now more convenient, faster, or cheaper. Figure S1.1.1
have created a whole new branch of economics in box S1.1 presents a graphic representation of the
nano-economicswhich studies individual, computer- three mechanisms.
HOW THE INTERNET PROMOTES DEVELOPMENT 45

Box S1.1Three ways in which the internet promotes development

Figure S1.1.1 provides a simple graphic representation of Figure SB1.1.1A graphic


the effect of falling transaction costs. Imagine all transac- representation of how the internet
tions in an economy arranged by the transaction costs they promotes development
impose, from most costly on the left to least costly on the
right. The upper curve shows these costs before the intro-
duction of the internet. With the internet, many such costs
drop, and three things can happen. On the left, there were Pre-internet
some transactions for which the cost was so high in the Post-
internet

Transaction costs
pre-internet era, that there was essentially no marketthe
transactions did not take place. Making these transactions
possible promotes inclusion as well as market expansion.
For example, women with small children or persons
with disabilities have sometimes been unable to engage
in work outside the home, but can now engage in tele-
work.a Many poor or disadvantaged populations will now

SPOTLIGHT 1
receive public services because governments can use
digital IDs to verify their eligibility.b And skilled workers
and small rms in poor countries can trade their services
Inclusion Efficiency Innovation
in global markets, where they can earn higher returns.
These are all examples where the internet, by overcoming Transactions, arranged from high to low cost
information problems, contributes to greater inclusion. Source: WDR 2016 team.
In the middle of the gure, the internet lowers the
cost of existing transactionsthat is, those occurring The most dramatic impact of the internet is on the
even before the advent of the internet. This raises the right-hand side of the gure. For many internet-based
efficiency of a vast range of activities. Purchasing goods, businesses or services, xed up-front costs can be high,
executing bank transactions, searching for a home or but once the online platform is in place, each additional
a job, paying taxes, or renewing a drivers license gen- customer, user, or transaction incurs very little extra cost.
erally used to require a trip to a shop or office, but can In many cases, the marginal transaction cost is essentially
now be done with a click or a tap. Similarly, the internet zero because what previously involved routine human
has reduced costs for businesses when connecting and labor can now be fully automated. For purely digital
negotiating with buyers or suppliers, nding workers products, such as e-books, the marginal production
through job-matching services, and monitoring contract cost is also close to zero. This cost structure gives rise
fulllment or employee performance. Many of the same to various types of scale economies, often reinforced
benets extend to governments, as well. These individu- by network effects, where the more users a system has,
ally unspectacular efficiency gains may, in the aggregate, the more useful it becomes.c Most of the so-called new
represent the lions share of benets from the internet. economy rms are in this space.

Source: WDR 2016 team.


a. Melhem, Morrell, and Tandon 2009.
b. Gelb and Clark 2013.
c. Varian and Farrell 2004.

Notes
1. Coase 1937. 8. Levin 2011.
2. Nordhaus 2007. 9. Ellison and Ellison 2005.
3. http://www.theanou.com. 10. Shapiro and Varian 1999.
4. Banerjee and Duo 2011. 11. Congressional testimony of Craig Labowitz, chief
5. Cigni and WSBI 2014. scientist of the software company, Arbor, quoted
6. Akerlof 1970. in http://www.wired.com/2014/06/net_neutrality
7. Shapiro and Varian 1999; Varian and Farrell 2004. _missing/.
46 WORLD DEVELOPMENT REPORT 2016

12. Switching costs are far higher when replacing a Kurbalija, Jovan. 2015. An Introduction to Internet Gover-
widely used software package, since it will require a nance. 6th ed. DiploFoundation.
lot of retraining and associated investments, such as Levin, Jonathan D. 2011. The Economics of Internet Mar-
enterprise resource planning or operating systems. kets. NBER Working Paper 16852, National Bureau
13. Rochet and Tirole 2003. of Economic Research, Cambridge, MA.
14. Varian 2014; Varian and Farrell 2004. Melhem, Samia, Claudia Morrell, and Nidhi Tandon.
15. Pasquale 2015. 2009. Information and Communication Technolo-
gies for Womens Socioeconomic Empowerment.
Working Paper 176, World Bank, Washington, DC.
References Nordhaus, William D. 2007. Two Centuries of Produc-
Akerlof, George A. 1970. The Market for Lemons: Qual- tivity Growth in Computing. Journal of Economic His-
ity Uncertainty and the Market Mechanism. Quar- tory 67 (01): 12859.
terly Journal of Economics 84 (3): 488500. Pasquale, Frank. 2015. The Black Box Society. Cambridge,
Banerjee, Abhijit, and Esther Duo. 2011. Poor Economics: MA: Harvard University Press.
A Radical Rethinking of the Way to Fight Global Poverty. Rochet, Jean-Charles, and Jean Tirole. 2003. Platform
New York: PublicAffairs. Competition in Two-Sided Markets. Journal of the
Cigni and WSBI (World Savings and Retail Banking European Economic Association 1 (4): 9901029.
Institute). 2014. Mobile Phone Data as the Key to Promot- Shapiro, Carl, and Hal R. Varian. 1999. Information Rules: A
ing Financial Inclusion. Cambridge, MA: Cigni and Strategic Guide to the Network Economy. Cambridge, MA:
WSBI. Harvard Business School Press.
Coase, Ronald H. 1937. The Nature of the Firm. Econom- Varian, Hal. 2014. Big Data: New Tricks for Economet-
SPOTLIGHT 1

ica 4 (16): 386405. rics. Journal of Economic Perspectives 28 (2): 328.


Ellison, Glenn, and Sara Fisher Ellison. 2005. Lessons Varian, Hal, and Joseph Farrell. 2004. The Economics of
about Markets from the Internet. Journal of Economic Information Technology: An Introduction. Cambridge,
Perspectives 19 (2): 13958. MA: Cambridge University Press.
Gelb, Alan, and Julia Clark. 2013. Identication for Devel-
opment: The Biometrics Revolution. Working Paper
315, Center for Global Development, Washington, DC.
HOW THE INTERNET PROMOTES DEVELOPMENT 47
1. Accelerating growth

2. Expanding opportunities

3. Delivering services
D
CHAPTER 1

Accelerating growth

Digital technology creates opportunities to accelerate inclusion, efciency, and innovation. It promotes
growth, but these are often missed because rms the inclusion of rms in the world economy by
in sectors where technologys impact is greatest are enabling more rms to trade new products to new
frequently protected from innovative competitors. destinations. For instance, rms selling their goods
Firms that face more competition use digital technol- online through Alibaba, Chinas leading e-commerce
ogy more intensively and effectivelyit enables them company, are smaller and younger and export more
to reduce their costs to outperform their competitors. products to different destinations than rms selling
But rms in developing countries do not necessar- ofine. It raises efciency by allowing rms to make
ily have the incentive to adopt new technologies to better use of their capital and labor. For instance, real-
increase their cost effectiveness because they are time data help equipment manufacturers in China
often protected from domestic or foreign compe- turn over their inventory stocks ve times faster than
tition. And it is precisely in protected sectors such suppliers not connected to the internet. It enhances
as retail and wholesale trade, nance, transport, or innovation by enabling rms to exploit scale effects
public utilities where digital technology can increase through online platforms and services that compete
productivity the most. Harnessing those opportuni- with conventional business models in retail, trans-
ties thus requires policies that lower the barriers to port, lodging, and banking, to name a few. These three
competition and market entry, in addition to invest- mechanisms thus boost growth by expanding trade,
ments in infrastructure and skills. Only then will increasing capital and labor utilization, and intensify-
rms use new digital technologies more intensively ing competition (gure 1.1).1
and effectivelyand only then will countries avoid But the benets are neither automatic nor assured.
falling behind. Despite great opportunities, rms use of digital
Firms across the world are becoming more con- technologies differs substantially across countries
nected. For instance, the share of rms with at least due to variations in skills and infrastructure and in
ve employees using broadband internet in lower- barriers to competition and market entry. Competi-
middle-income countries rose from 39 percent to 68 tion from China induced rms in member-countries
percent from 200609 to 201014. And the growth of the Organisation for Economic Co-operation and
rates and valuations of internet rms across the Development (OECD) to adopt new technologies to
world are surging. Less visibly, but more importantly, escape the competition from low-cost producers,
digital technologies have transformed traditional pro- accounting for 15 percent of their investment from
duction structures, facilitating new, more cost-effec- 200007. Manufacturing rms in Mexico responded
tive processes. Indeed, the vast majority of efciency to higher competition from low-cost Chinese pro-
gains emerge outside the information and communi- ducers in the domestic and the U.S. (export) market
cation technology (ICT) sector, where rms use the by using digital technologies more intensively and
internet to sell and market their products online or productively. Manufacturing rms in Brazil facing
share real-time information with suppliers to mini- an increase in competition are more likely to invest
mize their inventory and with customers to optimize in e-commerce systems. Firms in Africa facing an
their services. increase in competition are more likely to use the
The impact of digital technology on economic internet to market their products or to manage their
growth is mediated through three mechanisms inventories. Firms use of digital technology also
ACCELERATING GROWTH 51

varies with barriers to competition across sectors in Figure 1.1A framework for the internet and economic
the same country. Business process outsourcing in growth
the Philippines has few entry barriers, and rms use
digital technology intensivelythe retail sector on DIGITAL
the other hand faces substantial restrictions to entry TECHNOLOGIES
and is dominated by incumbent rms, with few of
them offering e-commerce.
Harnessing the full growth potential of digital
technology is thus predicated not just on investments
in skills (chapter 2) and infrastructure (chapter 4) but
Overcome Augment Generate
also on reforming regulatory barriers by overcoming
information barriers existing factors economies of scale
vested interests to encourage all rms to compete by
investing in these new technologies (chapter 5). This
also involves overhauling regulatory regimes in the
digital economy, especially in sectors where online INCLUSION EFFICIENCY INNOVATION
and ofine rms increasingly compete, such as retail,
transportation, printing and publishing, lodging,
and nance. The initial entry of internet rms into International trade Capital utilization Competition
these sectors promotes competition and can disrupt
traditional monopolies. But internet rms can be
prone to anticompetitive behaviors by exploiting R I S K : D I V E R G E N C E A N D M O N O P O LY P O W E R
scale and network effects. So the regulators need to
level the regulatory regime to guarantee free market
entry and prevent market shares from becoming too Source: WDR 2016 team.
concentrated. The greater digital adoption therefore
needs to be accompanied by unied standards, full
interoperability, and competition across platforms More than 90 percent of rms in high-income
and contracts. countries, and 46 percent in low-income countries,
The goal is to have rms use of the internet pro- used electronic mail (e-mail) to communicate with
mote competition, which encourages more rms to clients between 2010 and 2014 (gure 1.2, panel b). The
use the internet. But that will not happen if vested differences are greater when the internet is used for
interest groups are strong enough to capture regu- more demanding business activities. For instance, 42
lators and create new barriers to competition and percent of rms in upper-middle-income countries
technology adoption. A level playing eld for busi- had a website, and 30 percent purchased goods or ser-
ness was always importantdigital technologies vices online. Only 14 percent of rms in low-income
have made it an imperative. countries purchased goods or services online, and
only 11 percent delivered them online.
Developing countries such as Vietnam have
Connected businesses invested heavily in the rollout of (broadband) internet
The adoption of broadband internet has increased for infrastructure in recent years. As a result, the share
rms in all country income groups. Almost all rms of manufacturing and service rms in Vietnam using
in high-income OECD countries (with at least ve the internet for business activities rose to 71 percent
employees) used a broadband internet connection in 2007 and 86 percent in 2011. Internet access was up
between 2010 and 2014, with usage rising from 79 per- almost uniformly across all provinces (map 1.1).2
cent in 200609 to 92 percent in 201014 (gure 1.2, But many advanced digital technologies have not
panel a). The increase between the two periods was yet diffused widely, even in high-income countries.
even stronger for lower-income countries. The share Almost all European rms with at least 10 employees
of rms in lower-middle-income countries using use a personal computer (PC) and broadband internet.
broadband internet rose from 39 percent in 200609 About 80 percent have a website, and 60 percent use
to 68 percent in 201014. The share in low-income supply chain management software that is integrated
countries in 201014 is still fairly low (38 percent), but with the ICT systems of customers or suppliers out-
with some notable exceptions. side of the rm (gure 1.3). But less than 20 percent
52 WORLD DEVELOPMENT REPORT 2016

Figure 1.2More rms are using broadband internet


a. Share of firms using broadband internet, 200614 b. Type of internet use, 201014
100 100
90 90
80 80
70 70
60 60
Percent

Percent
50 50
40 40
30 30
20 20
10 10
0 0
Low- Lower- Upper- High- High- Low- Lower- Upper- High- High-
income middle- middle- income income income middle- middle- income income
countries income income non-OECD OECD countries income income non-OECD OECD
countries countries countries countries countries countries countries countries

200609 201014 Internet Internet Website e-mail


deliveries purchases

Source: Hussain (2015) based on World Bank Enterprise Surveys, various years. Data at http://bit.do/WDR2016-Fig1_2.
Note: The data cover rms with at least ve employees. Panel a is based on 10,161 rms in 100 countries (200609) and 33,467 rms in 88 countries (201014). The survey question is,
Does this establishment have a high-speed, broadband internet connection on its premises? Panel b is based on 100 countries in 201014 with 45,892 rms (e-mail), 45,872 rms
(website), 20,480 rms (internet purchases), and 17,099 rms (internet deliveries). OECD = Organisation for Economic Co-operation and Development.

of European rms purchase or sell goods or services More productive rms are early adopters
online and use any cloud computing services. Only 8 of the internet
percent use cloud computing services to acquire man- More productive rms are more likely to adopt the
agement software and computing power. And only 3 internet and use it more intensively. The percentage
percent use radio frequency identication devices, of rms having a website and selling or buying goods
which are wireless microchips used to connect or services online tends to increase with rm pro-
machines with one another (the internet of things). ductivity in all country income groups (gure 1.4).4
The use of digital technologies is still basic in most Firms in the most productive quintile are most likely
developing countries. In Vietnam, only 2.2 percent of to have a website or use broadband internet.5 The cor-
all rms sold their goods or services online in 2011 relation between rm productivity and e-commerce
(up from 0.6 percent in 2007). In Turkey, 92 percent is stronger in upper-middle-income countries. In
of all rms with at least 10 employees had internet lower-middle-income countries, less than 13 percent
access in 2012, but only 71 percent used it for banking; of the most productive rms sold or bought goods
55 percent had a website; and 10 percent made orders or services online. The results suggest that only the
or reservations online. In Mexico, 84 percent of rms more productive rms in developing countries over-
with at least 10 employees used the internet in 2012, come (unobservable) barriers to using the internet
but only 26 percent of employees had internet access; more effectively.
and only 13 percent of rms used e-commerce for pur- African rms using the internet have on average
chases, and 9 percent for sales. In Brazil, 63 percent 3.7 times higher labor productivity than nonusers
of all manufacturing rms with at least 10 employees and 35 percent higher total factor productivity (TFP)
bought or sold products online, but only 28 percent (gure 1.5). But the most productive rms that do
provide an online catalogue or feature online orders not use the internet have TFPs comparable to high-
on their website; and only 6 percent allow online pay- productivity internet users. The differences are also
ments. And less than half the manufacturing rms found to be larger for labor productivity than for
in Brazil have an information technology (IT) depart- TFP, implying that African rms using the internet
ment or use software supporting management, either are not only more productive but also more capital
for resource planning or customer relations.3 intensive.6
ACCELERATING GROWTH 53

Map 1.1Many more rms are using the internet in Vietnam

a. Usage in 2007 b. Usage in 2011

Firms using the internet (%)


3059
6079
80100

IBRD 42011
Source: Nguyen and Schiffbauer 2015. Data at http://bit.do/WDR2016-Map1_1.
Note: The census of Vietnamese rms includes more than 300,000 observations each year.

Figure 1.3Many advanced digital technologies have not yet diffused across rms in high-income
countries, 2014
100
Maximum
75th percentile
80
Median
these technologies
% of firms using

Mean
60
25th percentile
Minimum
40

20

0
PC

et

nd

RM

ER g

ID
se

le
ER
sit

tin

tin
rn

SC
a

RF
sa

P
ha
eb

pu

pu
te

db

e-
In

rc

m
oa

pu

co

co
Br

e-

ud

ud
lo

lo
C

Digital technologies
Source: Eurostat, circa 2014 (EC, various years). Data at http://bit.do/WDR2016-Fig1_3.
Note: For each technology, the chart shows the distribution across 32 high-income countries of the share of rms (with at least 10 employees) that use that technology. Data are for 2014
or the last available year. CRM = customer relationship management software; ERP = economic resource planning software; PC = personal computer; RFID = radio frequency identication
technologies; SCM = supply chain management software.
54 WORLD DEVELOPMENT REPORT 2016

Figure 1.4Higher-productivity rms are more likely to use the internet, 201014

a. Website b. e-commerce
55
28

24
45
Percent of firms

Percent of firms
20

35
16

12
25
8

15 4
1. Qtl 2. Qtl 3. Qtl 4. Qtl 5. Qtl 1. Qtl 2. Qtl 3. Qtl 4. Qtl 5. Qtl

Distribution of firm productivity Distribution of firm productivity


Low-income countries Lower-middle-income countries Upper-middle-income countries

Source: Hussain (2015) based on World Bank Enterprise Surveys, various years. Data at http://bit.do/WDR2016-Fig1_4.
Note: The gures show the share of rms that have a website or use e-commerce among the different labor productivity quintiles across country income
groups. Qtl refers to log labor productivity quintiles. The data, pooled for all years between 2006 and 2014, cover rms with at least ve employees.

Figure 1.5African rms using the Firms that use digital technologies intensively
internet are more productive, 2014 also share other characteristics of high-productivity
Distribution of sales per worker rms. They tend to be larger, fast-growing, skill-
intensive, export-intensive, and located in the cap-
1 ital city.7 Larger rms use the internet more inten-
sively across all country income groups (gure 1.6),
Firms not using the internet

.8 and 65 percent of large rms but only 21 percent


of small rms use broadband internet in low-
.6 income countries. The differences are comparable
for rms that use the internet for more demanding
.4
business activities: 17 percent of small rms deliver
goods or services using the internet in lower-
middle-income countries, compared with 43 percent
.2
of large rms.
Census and detailed survey data from Mexico,
0
Turkey, and Vietnam conrm the positive correla-
0 .2 .4 .6 .8 1
tion between internet use and the characteristics of
Internet users
high-productivity rms. Firms in Turkey using the
Source: Cirera, Lage, and Sabetti 2015. Data at http://bit.do/WDR2016-Fig1_5. web for online orders or reservations are 11 percent
Note: The gure shows the relative distribution of productivity for rms that more productive, 25 percent larger, and twice as
use the internet and rms that do not. Productivity is measured by sales per
worker, estimated at the sector level. Results are similar using value added likely to export.8 Those having a website are twice
instead of sales. Observations on the 45-degree line indicate that rms in as productive, twice as large, and more than twice as
both groups have the same productivity. Firms not using the internet are less
productive (above the 45-degree line) throughout the distribution of labor likely to export as rms that do not have a website.
productivity. For instance, the median productivity rm among nonusers has In Mexico and Vietnam, rms are more productive
about the same productivity as the 20th percentile rm of the productivity
distribution among internet users. The surveys are representative of all rms if they have more computers per worker, conduct
with at least ve employees in six African countries: the Democratic Republic e-commerce, or have a higher share of workers using
of Congo, Ghana, Kenya, Tanzania, Uganda, and Zambia.
the internet.9
ACCELERATING GROWTH 55

Figure 1.6Larger rms use the internet more intensively across all income groups,
200614
100
90
80
70
60
Percent

50
40
30
20
10
0
Small Medium Large Small Medium Large Small Medium Large

Low-income countries Lower-middle-income countries Upper-middle-income countries


Firm size and country income group
Sell online Website Broadband

Source: Hussain (2015) based on World Bank Enterprise Surveys, various years. Data at http://bit.do/WDR2016-Fig1_6.
Note: The gure shows the percentage of manufacturing and service rms that deliver orders over the internet, have a website, and use broadband internet by rm
size across low-income, lower-middle-income, and upper-middle-income country groups. The data, pooled for all years between 2006 and 2014, cover only rms
with at least ve employees. Small rms have between 5 and 19, medium rms between 20 and 99, and large rms more than 100 employees. The statistics are
based on about 100 countries (some countries being surveyed twice) and 27,035 rms selling online, 94,083 with a website, and 43,628 using broadband.

(5.4 percent) in developing countries, consistent with


More trade, higher
their less intensive use of ICTs. Firms in developing
productivity, and greater countries have considerable room to adopt digital
competition solutions that have led to growth in high-income
countries, such as using the internet for e-commerce
Digital technologies raise growth, or inventory management.
but quantifying their aggregate impact The true contribution to growth can be larger
is difficult if ICT complements other production factors, but
The accumulation of ICT capital accounted for almost also smaller if it substitutes for them. Productivity
20 percent of global growth between 1995 and 2014, externalities beyond measured production factors
growth accounting approaches suggest. However, the are ascribed to the residual TFP growth. A necessary
results need to be regarded with some caution, as the (but not sufcient) condition to accurately measure
approach involves some severe measurement prob- productivity externalities is analysis at the rm level.
lems (box 1.1). The impact was largest between 2005 Assessing the growth opportunities of the internet
and 2009, when it raised aggregate annual growth by warrants more detailed analysis of the mechanisms
1.3 percentage points a year in developing countries, for it to affect growth. Against this background, it is
out of a total of 6.6 percent among these countries, instructive to draw insights from the economics of
or 19 percent (gure 1.7). And among high-income the internet as well as from the past industrial revo-
countries, it contributed 0.4 percentage points out of lutions (see box 1.2). The internet reduces transaction
1.2 percent, or 38 percent.10 costs, allowing rms to enter new markets, enhance
Digital technologies accounted for a higher share their efciency, and exploit economies of scale, lead-
of aggregate growth in high-income countries, point- ing to innovation. It does this by reducing information
ing to greater digital use. The accumulation of ICT frictions, search costs, and the costs to communicate.
capital accounted on average for 27 percent of aggre- The decline can be dramatic if rms adapt their busi-
gate growth (2.1 percent) from 1995 to 2014 in high- ness models to automate data-intensive transactions,
income countries and 14 percent of aggregate growth generating economies of scale.
56 WORLD DEVELOPMENT REPORT 2016

Box 1.1Tracing back growth to a single, new technology suffers from


severe measurement problems
My view is that pinpointing precisely which (explanatory) variables matter for growth is impossible.
Robert Barro, 2015

The limited number of observations relative to the seem- cross-country growth regressions are fairly small due to the
ingly open-ended list of other potential growth correlates nite number of countries and the typically limited low-
at the country level makes it almost impossible to reject frequency time-series variation in the data.b
alternative interpretations of the same macroeconomic Growth accounting provides a less ambitious approach; it
correlation. Faster-growing countries, for instance, have decomposes aggregate growth into the contribution of each
more resources and economic opportunities available to production factor without getting to the issue of causality.
invest in information and communication technology (ICT) But its precision also hinges on the ability to compute ICT
infrastructure; thus, the direction of causality may run from capital stocks, which requires measuring depreciation rates
growth to ICT rather than the other way around. Moreover, and price indexes for digital technologies that appropriately
there are severe endogeneity issues, since differences in reect quality changes.c The approach also assumes that
the provision of ICT infrastructure across countries are likely the contribution of each factor of production to output is
to be positively correlated with (time-varying) unobserv- proportional to the corresponding share in total input costs.
able, country-specic GDP correlates such as government So, the true contribution to growth can be larger or smaller.
accountability and other institutional factors, leading to an Firm-level studies comprise large sample sizes and
upward bias in ICT-growth elasticity estimates. allow comparisons of the performance among rms oper-
Cross-country growth regressions are not an appropri- ating in similar institutional environments. ICT investment
ate tool to draw inference on the impact of ICT on growth. is a rms decisionstill it is not plausible to assume that
Numerous studies nd a positive correlation between GDP it is independent of performance. A positive productivity
growth and (lagged) values of different forms of ICT capital correlation in the data might simply capture that more
stocks based on cross-country growth regressions.a It is productive rms use digital technology more effectively,
tempting to take the estimated ICT-growth elasticities at indicating that other potentially unobservable rm-specic
face value to quantify the impact of digital technologies factors explain the positive correlation between digital
on growth. But this approach has serious shortcomings. technologies and rm productivity. In fact, many rm-level
Most important, compared to the seemingly open-ended studies claiming to nd productivity externalities still suffer
list of potential growth correlates, the sample sizes in from measurement and reversed causality problems.d,e

a. See Czernich and others (2009), Koutroumpis (2009), or Niebel (2014) for more recent contributions using cross-country regressions to assess the
impact of broadband infrastructure on GDP growth. Qiang, Rossotto, and Kimura (2009); Cardona, Kretschmer, and Strobel (2013); and Minges (2015)
provide surveys of the literature using cross-country regressions to assess the correlation between ICT capital and broadband internet on GDP growth,
respectively.
b. Several researchers use methodologies, such as generalized method of moments (GMM) panel estimators, to address the endogeneity issue in cross-
country growth regressions, but the results are typically not robust to small variations in the included countries, time periods, or control variables due
to the large number of necessary country-level control variables, given the open-endedness of potential factors correlated with growth and ICT capital
investments (Hauk and Wiczarg 2009).
c. But the acceleration in computing power (Moores observation) involves a severe measurement problem, as conventional price indexes do not capture
changes in quality of hardware or software. Jorgenson (2001) addresses this problem for hardware by constructing a constant quality index of
computer prices using hedonic techniques. The Conference Board (2015) uses the World KLEMS data following this methodology, harmonizing the most
recent techniques across countries.
d. See, for example, Gordon (2010, 2014) or Acemoglu and others (2014).
e. For instance, Draca, Sadun, and Van Reenen (2007) argue that causality has not yet been convincingly demonstrated.

The reduction in transaction costs thus increases Inclusionfacilitating international trade


inclusion (market access), efciency, and scale, which Online marketplaces can reduce differences in the
translate into economic growth primarily through information available to buyers and sellers (for exam-
the three channels of trade, capital utilization, and ple, information asymmetries), enabling more rms
competition. in developing countries to engage in international
ACCELERATING GROWTH 57

Figure 1.7ICT capital accounted for nearly one-fth of global growth, 19952014

a. High-income countries b. Developing countries


7
3
6

5
2
4
Percent

Percent
3

1
2

0 0
199599 200004 200509 201014 199599 200004 200509 201014

Labor Labor quality Non-ICT capital ICT capital TFP

Source: Conference Board 2015. Data at http://bit.do/WDR2016-Fig1_7.


Note: The gure shows the average contribution of factor inputs and TFP to aggregate growth for 39 high-income countries and 91 emerging economies.
ICT = information and communication technology; TFP = total factor productivity.

Box 1.2Is this time different? Predicting labor productivity growth at the
technological frontier based on lessons from past industrial revolutions
History shows that productivity growth driven by general purpose technologies can arrive in multiple waves;
it need not simply arrive, give what it has, and fade away forever thereafter.
Chad Syverson, 2014

It is easy to nd echoes of todays debates about the How do information and communication technologies
internet in the history of the industrial revolution. Each (ICTs) stack up with past major general-purpose technol-
technological breakthrough comes with its own idiosyn- ogies? For instance, electricity led to the invention of air
cratic variations, but much can be learned by studying the conditioning, elevators, and home appliances half a century
deliberations and experiences of the past. later. Arguably, the internet can be regarded as a major
Technological revolutions often take a long time to have follow-up invention from the computer (or microchip),
signicant impacts. The maximum impact of steam power just as the internal combustion engine led to the interstate
on British productivity growth was not felt until the third highway system in the United States 60 years later. The
quarter of the 19th century, nearly 100 years after James internet boosts the productivity of computers and mobile
Watts patent.a The benets of railroads were fairly small phones in the same way that highways boosted the produc-
initially, but grew as railroad productivity improved and tivity of cars and trucks.
rail output rose as a share of economic activity.b Similarly, U.S. data show that labor productivity increased on
investments in electrical capital equipment did not have average by 2.4 percent annually after the inventions of the
important spillovers until the 1920s.c Initially, factory owners internal combustion engine, electricity, and running water
simply replaced large steam engines with large electric ones. between 1891 and 1972. Then it slowed, averaging only 1.4
It took nearly 40 years after electricity was widely available percent annually between 1973 and 1996. Between 1996
in the United States for organizational methods to catch up and 2004, it surged again, growing 2.5 percent annually,
and develop more efficient decentralized production lines. which scholars ascribe to the fast spread of the internet.d

(Box continues next page)


58 WORLD DEVELOPMENT REPORT 2016

Box 1.2Is this time different? Predicting labor productivity growth


at the technological frontier based on lessons from past industrial
revolutions (continued)

Since 2004 aggregate productivity growth has returned to Figure B1.2.1U.S. labor productivity
its pre-1996 level, averaging 1.3 percent annually. during the electrication era
Does the 200413 productivity slowdown in the United (18901940) shares remarkably
States reect a petering out of the ICT revolution? Gordon common patterns with the ICT era
interprets this as a sign that the IT (or internet) revolution (19702012)
does not have the same lasting impact as previous industrial
revolutions triggered by the internal combustion engine or ICT era
electricity.e But the difficulty of tracing a countrys growth

70
75
80
85
90
95
00
05
10
15
20
19
19
19
19
19
19
20
20
20
20
20
performance to a single new technology, given severe mea-
180
surement and endogeneity problems, allows alternative

Labor productivity (index)


interpretations of the same recent historical trend. 160

Syverson overlays U.S. labor productivity in the electri- 140

cation era and the ICT era to show that productivity growth 120
in both eras has exhibited remarkably common patterns so 100
far (gure B1.2.1).f During the electrication era, labor pro- 80
ductivity growth over the rst 25 years was relatively slow,
60
just as it was in the ICT era from 1970 to 1995. Then both
40
eras saw decade-long accelerations in productivity growth,
90
95
00
05
10
15
20
25
30
35
40
spanning 191524 for electrication and 19952004 for IT.
18
18
19
19
19
19
19
19
19
19
19
Analogous to the 200412 slowdown, labor productivity Electrification era
growth slowed again in the electrication era in 192432. Electrification ICT
Then labor productivity growth in the electrication era
sped up again, averaging 2.7 percent annually in 193240. Sources: Syverson 2013; Crafts 2015.
This does not necessarily suggest that labor productivity in Note: ICT series years are labeled on the upper horizontal axis; the
series is indexed to a value of 100 in 1995. Electrication series years
the United States will pick up again in coming years. are labeled on the lower horizontal axis; the series is indexed to 100 in
1915. ICT = information and communication technology.

a. Von Tunzelmann 1978.


b. Fogel 1965.
c. David 1990.
d. Gordon 2014; Syverson 2013.
e. Gordon 2010, 2014. Byrne, Oliner, and Sichel (2013) use a growth decomposition of long-term time-series data and come to a similar conclusion.
f. Syverson 2013.

trade (box 1.3). To purchase any product, the buyer places that operate internationally, like eBay, Ama-
must nd a seller, make a payment before receiving zon, and Alibaba, operate websites in local languages.
the goods, and trust that the seller will deliver the Online marketplaces also include rating systems,
correct amount and quality on time. As a result of allowing the buyer and seller to assess each others
these information asymmetries, only the most pro- performance. The ratings and individual comments,
ductive rms exporttypically the larger and older visible to anyone, build trust for future transactions
rms.11 Online marketplaces help solve all three and encourage more responsible behavior. Many
problems. They provide an organized marketplace online marketplaces also provide payment and
for rms to advertise their products and nd buyers delivery services to reduce the cost of e-commerce.
in overseas markets.12 They thus reduce the costs of Digital technologies also lower communication costs
trade by enabling rms to avoid intermediaries to facilitating the unbundling of tasks, allowing rms
establish trade connections or participate in costly to offshore production processes and services to
trade fairs to market their products. Online market- developing countries at lower costs.
ACCELERATING GROWTH 59

Box 1.3Is the internet reshaping economic geography? Not yet.

Fifteen years ago, a widely read study pronounced the delivered over the internet. But distance might be captur-
death of distance and concluded that, with better and ing taste preferences that can inuence online activities.
cheaper communication technology, geography will no The effects of distance are not uniform across all website
longer inuence individuals and rms. It argued that the visits. Instead, websites selling digital goods that are dif-
internet is making it easier and cheaper to communicate ferentiated and dependent on taste (music and games)
over long distances. Goods and services, increasingly virtual are affected by distance, but more standard digital goods
and weightless, can be delivered over the internet. That (software and nancial information) are not.f The effect of
makes location irrelevant to what an individual consumes, to distance on online transactions also differs across product
where an individual works, or to where the rm establishes categories, where goods that appeal to a local market (tick-
its business.a ets and sports memorabilia) are most affected by distance.g
Even though the internet has reduced the economic dis- The impact of the internet on the location decisions of
tance between countries, geography still determines ows rms and the geography of jobs is less clear. The internet
of goods and services. Bilateral trade between countries is facilitates the dispersion of rms by allowing better com-
still negatively related to the distance between them after munication between workers performing complex tasks
controlling for the effects of the internet.b And online trans- and greater disintermediation of production processes.
actions are still negatively related to distance: transaction And it enables the dispersion of jobs, as individuals nd
values on online market platforms like eBay in the United work regardless of their location through online labor
States and MercadoLibre in Latin America decline when exchanges (chapter 2). But it also opens locations previ-
the distance between buyers and sellers increases.c Internet ously considered economically unfeasible and allows rms
websites hosted in countries closer to the United States to cluster in locations to take advantage of comparative
receive more visits by U.S. consumers.d More generally, the advantage, further enabled by better communication tech-
number of online transactions globally declines when the nology.h Jobs are clustered in these locations because the
bilateral distance between buyers and sellers increases.e rms want to access the dense labor market and special-
Even so, the relationship between trade ows and geography ized inputs suppliers. The equilibrium effect of the internet
is weaker for online transactions than for offline transactions. on the location of rms and jobs is difficult to determine,
The impact of distance on digital goods may at rst but the nal global pattern of rm location could be many
seem counterintuitive, given that they are weightless and clusters connected by the internet.i
a. Cairncross 2001.
b. Freund and Weinhold 2004.
c. Hortasu, Martnez-Jerez, and Douglas 2009; Lendle and others 2012.
d. Blum and Goldfarb 2006.
e. Cowgill and Dorobantu 2014.
f. Blum and Goldfarb 2006.
g. Hortasu, Martnez-Jerez, and Douglas 2009.
h. Leamer and Storper 2001.
i. Venables 2001.

More internet use in a country is positively related internet use and the importer has low internet use,
to the growth of bilateral exports of goods and ser- relative to two countries with low internet use.15
vices.13, 14 The relationship tends to depend on country
income. Higher internet use in a developing country is Enabling more rms to reach new markets
related to higher exports to high-income countries, but The internet makes it easier to reach new markets
not necessarily to other developing countries. Higher and thereby increases the extensive margin of trade
internet use in developed countries, in turn, has no more rms start to export and more products get
effect on their exports. The similarities in internet use exported. A 10-percent increase in internet use in an
between trading partners can also affect how the inter- exporting country increases the number of products
net affects trade. The trade between two countries is traded between two countries by 1.5 percent; this
25 percent higher if both countries have high internet increase in the extensive margin can account for as
use and 31 percent higher if the exporter has high much as 78 percent of the total effect of the internet
60 WORLD DEVELOPMENT REPORT 2016

Figure 1.8The internet enables more Looking forward, the rise of online marketplaces
rms to reach new markets, 200112 can accelerate the integration of developing countries
into world markets, opening substantial opportuni-
2.0 ties for trade and future growth. In China, Alibaba
already enables smaller and younger rms to sell
1.5 more products and reach more new consumers or
businesses in foreign countries. Online marketplaces
Trade increase (%)

also emerged in other developing regions, but so far


1.0
only on a (much) smaller scale or for market niches.
The Moroccan online platform Anou enables artisans
0.5 in rural areas to directly export their products online,
cutting out traditional middlemen.22 The Kenyan
0 online platform iProcure prescreens its vendors to
provide reliable local procurement services connect-
0.5 ing agricultural businesses and institutional buyers.23
Internet use Internet use So, e-commerce platforms should have substantial
in exporter in importer
country country growth effects if they achieve sufcient scale in devel-
Intensive margin of trade oping regions (see box 1.4).
Extensive margin of trade
Source: Osnago and Tan 2015. Data at http://bit.do/WDR2016-Fig1_8. Increasing the volumes of exported
Note: Extensive margin of trade: more rms start to export and more products
products get exported; intensive margin of trade: exporters increase the The intensive margin of tradedened as the average
amount of their exports for the same products.
trade per rm or productincreases with the internet
penetration of countries. A 10-percent increase in the
on trade (gure 1.8). The impact of the internet is larg- internet use of a country pair increases the average
est if both countries have high internet use.16 bilateral trade value per product by 0.6 percent.
Online platforms allow smaller rms to become More specically, the average export value per rm
exporters. The rms selling on eBay in Chile, Jordan, increases by 1 percent if internet use increases by 10
Peru, and South Africa are younger and have smaller percent in the exporting country; it increases by 0.5
market shares than rms in the ofine markets.17 The percent if internet use increases by 10 percent in the
Alibaba platform has a larger fraction of small rms importing country.24
than the ofine market.18 Firms exporting through The rollout of broadband infrastructure boosted
Alibaba also sell more products per rm.19 exports and labor productivity in China even in the
Online platforms enable rms to reach new era before Alibaba, from 1999 to 2007. The number of
export destinations, changing trade patterns. Mar- internet users increased across all provinces between
keting goods globally on the internet is cheaper, 1997 and 2007, though it was stronger in coastal areas
and customizing the marketing information to suit in the earlier years and in several inland provinces in
the local context and language is easier. So, rms later years.25 The value of real exports seems to have
trading through online platforms can reach more followed a similar pattern.26 The increase in internet
destinations than their ofine peers. Chinese com- domains and users per capita had a positive impact
panies selling on Alibaba reach an average of 3 and on rms manufacturing exports in ICT-intensive
a maximum of 98 export destinations,20 up from an sectors.27 It raised the number of rms that export,
average of one and a maximum of 50 export des- the rms share of export in total sales, and the real
tinations for the ofine rms.21 The set of export value of rms exports. The higher share of internet
destinations also differs for rms exporting online domains and users also increased rms real output
or ofine in China. And a larger share of the online and labor productivity.
exports reach emerging markets such as Brazil, Col-
ombia, India, Nigeria, the Russian Federation, and Facilitating the unbundling of tasks
Ukraine, compared with exporting ofine, which Better communication technologies have facilitated
is more intensive in low-income countries or tradi- the unbundling of tasks, the second unbundling
tional high-income markets such as Germany, Japan, of international trade.28 Businesses can locate dif-
and the United States (map 1.2). ferent stages of their production in different host
ACCELERATING GROWTH 61

Map 1.2Chinas export destinations differ for rms using online platforms, 2006 and 2014

Trade type
Substantially more offline trade
More offline trade
More online trade
Substantially more online trade
Not applicable or no data

Source: Chen and Xu 2015. Data at http://bit.do/WDR2016-Map1_2. IBRD 41767

Note: Countries are grouped according to their share of total revenue in online trade relative to offline trade. Online trade is measured by Alibaba platform transaction data, and offline
trade by customs data. Substantially more offline trade is a ratio below 0.5 for the share of a countrys online exports in world online exports divided by the share of its offl ine exports in
world offline exports. More offline trade is a ratio between 0.5 and 1. More online trade is a ratio between 1 and 4.75 (75th percentile). Substantially more online trade is a ratio above 4.75.

Box 1.4Successful online platforms account for local context and


institutions

Successful online platforms cannot necessarily be trans- Alibabas success can be explained (at least in part) by
planted to a foreign country without adapting to the its ability to adapt to local market conditions and culture to
local market and local institutions. The entry of eBay into remove the information asymmetries unique to the Chinese
China illustrates this. Both eBay and Taobao, Alibabas C2C market. The Taobao website, for instance, indicates
consumer-to-consumer (C2C) platform, entered the Chinese whether sellers are online and allows buyers to communi-
market in 2003. eBay immediately established its dominant cate instantly with the sellers through an online messaging
market share of 85 percent by acquiring the Chinese market system.b Alibaba further guarantees foreign buyers in-time
leader, EachNet.a Taobao, however, quickly assumed a dom- delivery of their money and implemented a system to verify
inant position. By 2014, it accounted for over 80 percent of sellers on its website for business-to-business (B2B) trans-
the Chinese C2C market (eBay exited the Chinese market actions. Firms can buy a gold supplier status to have a third-
in 2006). party verication company conduct on-site quality control.

a. Wulf 2010.
b. Ou and Davidson (2009) note that Chinese consumers want to be able to communicate with their sellers and solve any problems relating to the
transaction immediately.
62 WORLD DEVELOPMENT REPORT 2016

countries to achieve greater efciency in each stage. cal services can be supplied internationally over the
This unbundling of tasks allows rms to outsource internet. Online platforms like Upwork (formerly
production processes and services to developing Elance-oDesk) create marketplaces for freelancers to
countries at lower cost, which in turn increases trade provide these services (see chapter 2).
in intermediate goods and places more importance
on global supply chains. This trend has, for example, Efficiencyraising rms utilization of
enabled the strong growth in business process out- capital and labor
sourcing in Eastern Europe, India, and the Philippines. Digital technologies help rms save costs by auto-
The foreign value added content of exports increased mating data-intensive production processes and
substantially along all major trade routes over the past reorganizing their business models, increasing their
20 years, particularly among Asian economies. productive use of capital and labor.34 Computers
Digital technologies reduce the costs of offshor- and software allow rms to routinize processes,
ing, especially when the host country has signicant increasing management efciency and replacing
human capital. So, production structures become personnel with, for instance, human resource or
more globalized, and more rms choose to offshore supply chain management software. The internet
different stages of their production. Higher use further increases the opportunities for cost saving by
of ICTs by rms allows headquarters to manage connecting machines, suppliers, and clients, so that
increasingly complex functions, enabling them to rms can manage their supply chains and inventory
condently send these functions overseas.29 As com- more effectively in real time. The extent to which dig-
munication costs decline, exports of headquarter ital technologies raise labor productivity depends on
services to foreign afliates, such as professional and rms activities, but examples abound across coun-
technical services, increase.30 These functions are, tries and economic sectors.
however, complex, implying that rms select host The vast majority of efciency gains emerge
countries based on their human capital.31 outside the ICT sector, where rms use the internet
Better use of digital technology in a country to sell and market their products online or share
encourages multinational rms to locate their sub- real-time information with suppliers to minimize
sidiaries there. Many foreign subsidiaries are in their inventory and with customers to optimize their
countries with high business use of the internet, and services. The digital economy accounts for about
the entry of a multinational into a foreign market is 6 percent of GDP in OECD countries (box 1.5). Less
positively correlated with business use.32 And the pro- visible but more important for growth, incumbent
vision of digital technology in the host country has rms in traditional sectors invest in digital technolo-
a stronger effect on the entry of multinational rms gies to save costs by optimizing their production and
when the rm is in an industry that uses communi- management processes. Retail companies such as
cation technology more intensively and has fewer Walmart, for instance, have integrated (global) sup-
routine tasks. ply chains to minimize their inventory holdings by
The unbundling of tasks has driven the tripling linking electronic cash registers at retail outlets and
of service trade over the past 15 years, particularly for business-to-business ordering systems with order
business, professional, and technical services such dispatch and transportation scheduling at remote
as legal, advertising, consulting, and accounting. The factories. So far, the largest efciency gains from
internet makes it easier for headquarters to transmit rms using digital technologies have been found
information, supervise their factories, and coordinate in wholesale and retail trade, business services,
the supply chain across borders, encouraging rms insurance, nance, and selected manufacturing
to outsource not only manufacturing but also service sectors. The following section highlights selected
tasks. Trade in education and professional services illustrations of how digital applications boost rms
has also increased.33 Trade in education services prior efciency.
to the internet was conducted through correspon-
dence courses, with textbooks and course materials Increasing management efficiency
mailed between instructors and students. Now web- Crowdsourcing information through mobile phone
sites provide massive open online courses, known applications is helping farmers in Tanzania to pre-
as MOOCs, with video and other materials over the vent the outbreak of diseases. In Tanzanias Lake
internet. They also connect health service providers Zone, 60 groups of farmers from 10 districts belong-
enabling the spatial unbundling of health services, ing to the Digital Early Warning Network prevent
such as radiology. Similarly, professional and techni- the outbreak of the cassava disease by crowdsourcing
ACCELERATING GROWTH 63

Box 1.5The growth impact is largest when rms in traditional sectors use
digital technologies to modernize their business

The digital economy accounts for about 6 percent of gross relatively small. Consider Amazon. In the United States, its
domestic product (GDP) in OECD (Organisation for Economic home market, Amazon accounted for only 1.7 percent of the
Co-operation and Development) countries (gure B1.5.1).a retail market in 2014; e-commerce accounted for about 7
In the United States, which hosts some of the biggest tech percent of the U.S. retail market in 2015. By contrast, offline
companies, the value added of information and communica- sales accounted for more than 99 percent of all sales of food
tion technology sectors in GDP is 7 percent, compared with and beverages; 84 percent of clothing and furniture; and 59
13 percent in real estate, renting, and leasing; 12 percent in percent of books, magazines, and music.d
wholesale and retail trade; and 8 percent in nance and insur- Less visible but more important for growth, incumbent
ance or health and social services.b The value added of infor- rms in traditional sectors invest in digital technologies to
mation and communication technology (ICT) sectors in GDP save costs by optimizing their production and management
is the highest in Ireland (12 percent), thanks to large inows processes. The McKinsey Global Institute estimates that 75
of foreign direct investment. In Kenya, which hosts one of the percent of the economic impact of the internet in 12 large
largest ICT sectors among African countries, the value added developing and developed countries originates in rms
share of ICT services in GDP was 3.4 percent in 2013; that in traditional sectorsrms that would exist without the
includes telecommunications (and thus mobile money).c internet but that use it to increase their cost-effectiveness.e
Despite the strong growth and high market valuations The ndings are consistent with studies showing that the
of internet rms offering conventional services, their mar- bulk of U.S. productivity growth over the past 15 years orig-
ket shares in these traditional sectors to date have been inated in ICT-using, not-producing sectors.f

Figure B1.5.1The ICT sector accounts for 47 percent of GDP in most OECD
countries, 2011

14
12
10
Percent

8
6
4
2
0
N tria
Po ay
Po nd

Ic gal
Be nd
m
Sl ain
G nia
e
an y
Fr da
N erm e
r y
ze en ds
ov Rep rk
Re lic

Fi lic
Sw nd

Lu Est en
U emb nia
d rg
un s
ni itz ary
Ki and

m
a, n

Ire p.
nd
H tate
l

he an
ec

re pa
Ita
iu

do

Re
te ou
ak ub

b
an

C D lan
w

ed
la

la
a

g
Sp

x o
rtu

ch m
s

re

pu
lg
el
or

nl

Ko Ja
Au

ov

te er
ng
S
C

w
et

ni

d
S
Sl

Source: OECD 2015. Data at http://bit.do/WDR2016-FigB1_5_1.


Note: ICT value added is the difference between the ICT sectors gross output and intermediate consumption. The data are from 2011. The aggregate of
information industries here includes ISIC rev. 4 division 26 (manufacture of computer, electronic and optical products) and section J (information and
communication), which in turn comprises divisions 5860 (publishing and broadcasting industries), 61 (telecommunications), and 6263 (computer
programming, and information service activities). ICT industries are broadly dened, as they include publishing and broadcasting, trade and repair
activities, and media and content industries (Division 63.9).
a. The McKinsey Global Institute (Manyika and others 2011) used a different approach to compute the contribution of the internet to GDP. It computes the
total value of three main activities based on the internet: activities using the internet as support (e-commerce, online content, or advertising); internet
service providers; and software and internet service activities such as IT consulting, hardware manufacturers (computers, smartphones, or hardware
equipment). They nd that these activities account on average for 3.4 percent of GDP among the G-8 countries, Brazil, China, India, the Republic of
Korea, and Sweden in 2009. The impact is largest among the developed countries. The shares include publishing and broadcasting activities and
media and content industries.
b. The classication includes internet rms such as search engines, but not online retailers. The market share of online retailers is, however, still relatively
small: Amazon accounted for only 1.7 percent of the retail market in the United States in 2014; see http://www.bea.gov/.
c. World Bank 2015.
d. Economist 2014, 2015b.
e. McKinsey Global Institute (Manyika and others 2011). The results are based on a survey of 4,800 small and medium enterprises in the following 12
countries: Canada, China, France, Germany, India, Italy, Japan, the Republic of Korea, the Russian Federation, Sweden, the United Kingdom, and the
United States.
f. See, for example, Jorgenson 2001, 2011.
64 WORLD DEVELOPMENT REPORT 2016

information.35 Each farmer has a topped-up phone efcient real-time communication and coordination
card and has been trained to recognize early symp- with clients and gives RW access to a large pool of
toms of cassava mosaic disease and brown streak independent carrier trucks. Each truck has a global
disease. The farmers use the mobile phones to send positioning system (GPS), so RW can track shipments
monthly text messages to researchers about disease in real time and be notied once the shipment is
incidence. In return, they receive advice on disease delivered. The technology shortens the supply chain
control, and disease experts visit the area when more gap between shipment and delivery in the domestic
than 10 percent of the members of a group report the market, allowing RW to provide superior transport
disease. The network, part of the Great Lakes Cassava services at more competitive rates.
Initiative, supports more than 1 million farmers in Connected water metering systems help munici-
six countries. palities identify leaks or changes in water use, reduc-
Digital technologies help farmers in Botswana ing water losses by up to 10 percent. At its research
meet quality and traceability requirements for beef center in France, U.S. manufacturer Itron developed
exports to the European Union. The farmers use the water metering systems with wireless devices
Livestock Identication Trace-Back System, based on allowing remote reading over large distances, so
transponders inserted into each animal, transmitting that municipalities can reorganize maintenance and
information automatically to databases in 46 district respond immediately to water waste or losses in the
ofces. The centrally stored data allow exporters to distribution network. The data also improve water
trace beef to the individual cattle and their owners, consumption analysis to optimize client service and
necessary to meet traceability requirements for tariff structures. Itrons production of communica-
imports into the European Union. The technology tion devices has increased fteenfold since 2000,
also helps improve veterinary services and save costs and its production of water meters threefold. Such
by optimizing feeding schedules. connected metering systems have great potential to
Digital interventions in agriculture seem to work save drinking watermore than 30 percent of the
best when the information provided to farmers is drinking water produced worldwide never reaches
simple, such as real-time prices or weather forecasts. the customer (often due to leaks).37
Based on simple mobile phone applications or inter- Looking forward, the internet of things should
net kiosks, real-time data improve farmers access further increase the labor productivity of rms,
to prices, local weather forecasts, and more detailed implying substantial opportunities for more ef-
advice on agricultural practices and input use (see cient business models and thus future growth (see
sector focus 1). spotlight 6). For instance, the German truck body and
Real-time data help equipment manufacturers trailer manufacturer Schmitz Cargobull uses telemat-
in China turn over their inventory stocks ve times ics (the integrated application of telecommunications
faster than suppliers not connected to the internet. and data) in its trailers for real-time sharing of data
Supply chains and logistics operations account for with drivers, freight agents, and customers on main-
1020 percent of Chinese equipment manufacturers tenance, loaded weights, cargo temperatures, and
costs, so companies using real-time data to optimize truck locations. The company adjusted its organiza-
inventories and transportation routes can achieve tional structure and management practices to max-
substantial efciency gains. Anji Logistics, a wholly imize efciency gains and escape competition from
owned subsidiary of Shanghai Automotive Industry low-wage countries. As a result, the rms production
Corporation, connects its IT systems with dozens pace necessary to meet customer demand fell by 90
of Chinese equipment manufacturers to manage percent, internal failures decreased by 92 percent, and
logistics. General Motors China has cut costs and yearly accidents declined by 95 percent between 2000
improved customer satisfaction by building internet and 2013, as its market share for refrigerated trailers
connectivity into cars, so that dealers can check faults in Europe rose to 50 percent.38
remotely and send maintenance alerts to owners.
With only 2025 percent of small manufacturing Enabling online marketing and distribution
rms in China estimated to have used the internet in Firms are nding new and more efcient ways to
2013, there clearly is more scope to improve manufac- market and distribute their products online. Carmak-
turing efciency.36 ers represented on the internet in China can attend to
The Egyptian logistics rm RW uses the online about 10 million searches each day on Baidu, reduc-
platform En2ly to optimize supply chains, shortening ing their marketing and sales costs relative to non-
the time to deliver goods. The platform ensures more connected manufacturers. Volkswagen, for instance,
ACCELERATING GROWTH 65

is selling cars online to Chinese customers through Figure 1.9Vietnamese rms using
its own website and on the e-commerce site Tmall.39 e-commerce have higher TFP growth,
Other manufacturers in China have been working 200712
with search engines to gain deeper insights into
customer preferences to incorporate them in product 4
development.

Percentage points
Vietnamese rms using the internet for 3
e-commerce had 3.6 percentage point higher pro-
ductivity growth in subsequent years. The rollout of 2
broadband internet infrastructure in Vietnam (see
map 1.1) is positively correlated with rm productiv- 1
ity growth. Using the internet increased TFP growth
by 1.9 percentage point; rms also doing e-commerce 0
Labor TFP growth
increased TFP growth by an additional 1.7 percentage productivity effect
point (gure 1.9). The effect of e-commerce is larger in growth effect
sectors that use ICT more intensively, consistent with e-commerce
Internet use
a causal impact on productivity growth (see box 1.6).40
Source: Nguyen and Schiffbauer 2015 for the 2016 WDR. Data at http://bit
.do/WDR2016-Fig1_9.
Innovationintensifying competition and
Note: Results are based on a regression of TFP or labor productivity growth
creating new business models on the one-year lag of a dummy if the rm used the internet and the one-
Online services and platforms eliminate search and year lag of a dummy if the rm also conducts e-commerce. The regressions
control for year xed effects, province xed effects, industry xed effects,
communication costs, increasing price transparency rm age, rm size, foreign ownership, exports status, state ownership, and
and lowering the xed costs to start a business. the share of workforce with a secondary schooling degree. The internet
or e-commerce effects are signicantly larger in ICT-intensive industries,
Lower xed and marginal costs enable new startups measured by World KLEMS two-digit sector-level data for Japan or the
to exploit scale economies from the beginning, sup- United States; two-digit sector-level data on telecommunication expenses
in China; or four-digit sector-level data from a Vietnamese rm census,
porting their rapid growth. The transaction costs for 200712, with more than 300,000 observations each year. ICT = information
each new customer is almost zero for some services, and communication technology; TFP = total factor productivity.

Box 1.6Do digital technologies embed productivity externalities?

Firms total factor productivity (TFP) growth in high- infrastructure rollout must be independent from productiv-
income countries is often positively associated with ity growth in the different locations. Such a case is arguably
information and communication technology (ICT) capi- provided by the limited funding of a public program rolling
tal accumulation.a The relation has been stronger in the out broadband internet access points in Norway in the early
United States relative to the European Union, particularly in 2000s; the expansion of broadband increased rms pro-
ICT-using sectors, such as retail and wholesale trade, ductivity.f Another study shows that establishments owned
nance, and other business services.b The few studies for by U.S. multinational companies in the United Kingdom use
developing countries show that the correlations between their ICT capital stock more productively (after takeovers)
rms ICT capital stock and TFP growth in Brazil and India relative to domestic rms and establishments owned by
are comparable to those estimated for high-income coun- multinationals from other countries. This productivity dif-
tries.c A few recent studies focus on the impact of rolling ferential is highest in exactly the same sectors that were
out broadband infrastructure on rm productivity growth, responsible for the U.S. productivity surge from ICT invest-
but the results are ambiguous.d ments in the 2000s, pointing to a causal impact of ICT on
rm productivity among U.S. rms in these sectors.g
Knowledge spillovers?
Some recent studies suggest a causal impact of rms use Foreign direct investment spillovers?
of digital technologies on their TFP growth.e Identifying a Foreign direct investment (FDI) in Jordans ICT sector
causal impact requires that the spatial sequencing of ICT did not lead to growth spillovers among domestic rms

(Box continues next page)


66 WORLD DEVELOPMENT REPORT 2016

Box 1.6Do digital technologies embed productivity externalities?


(continued)

interacting with the foreign tech companies. Neither is, some knowledge can be more readily adapted for use
domestic rms supplying goods or services to foreign in related production processes while other knowledge
tech companies (backward linkages) nor domestic rms is limited in its application. So, products or industries
consuming their services (forward linkages) grew as results embodying more applicable technologies also have more
of such linkages. The lack of measurable growth spillovers scope for technology externalities. A recent study uses pat-
could be due to the relatively small number of foreign ent citation data from the U.S. Patent and Trademark Office
multinationals in the ICT sector (8 in ICT-producing sectors, to trace the bilateral direction and intensity of knowledge
and 160 in ICT-using sectors). And there are still relatively ows between technologies. It nds that digital technol-
few domestic ICT companies in Jordan, such as software ogies typically are more widely applicable in driving the
programmers, which are expected to benet most from discovery of new technologies.k
linkages with foreign tech companies. Furthermore, foreign
rms like Microsoft or Oracle might use Jordan primarily as Increasing international technology diffusion?
a hub to support regional activities involving few linkages The internet reduces geographic distances, which are
to the domestic economy. The lack of spillovers to ICT-using the main predictor of international technology diffusion.
sectors in Jordan suggests that Jordanian rms import ICT Technology spillovers provide an indirect channel for digital
services rather than depend on the presence of foreign tech technologies to boost efficiency and thus rm productivity
companies in the country.h growth beyond rms measured ICT capital stocks. For
instance, the internet might facilitate the (international)
Producing new products and processes? diffusion of technologies by providing access to relevant
Broadband internet increases innovation. A study of information or inducing knowledge spillovers between
German rms shows that broadband (DSL) infrastructure users. The literature suggests that geographic distances
rollout between 2001 and 2003 increased rms process are barriers to international technology diffusion.l Likewise,
and product innovation once broadband internet was avail- several studies nd that bilateral trade ows embed learn-
able within their districts (measured by the postal code).i ing externalities, spurring the diffusion of technologies.
A study of six African countries nds that more intensive This Report provides evidence that the internet enhances
use of computers or the internet enabled more product and trade and reduces distance, suggesting that the internet
process innovation in 2014.j facilitates the international diffusion of technologies, even
Production technologies differ in whether they are more though the growth contribution of this channel is difficult
or less widely applicable across products or industries. That to verify empirically.

a. Cardona, Kretschmer, and Strobel 2013.


b. See, for example, Inklaar, Timmer, and van Ark 2008; Schiffbauer, Serani, and Strauch 2011; Bloom, Sadun, and Van Reenen 2012.
c. Commander, Harrison, and Menezes-Filho 2011.
d. Haller and Lyons (2015); Colombo, Croce, and Grilli (2013); and Bertschek, Cerquerab, and Kleinc (2013) do not nd a signicant impact of the rollout of
broadband infrastructure on rm productivity in Ireland, Italy, and Germany, respectively. By contrast, Grimes, Ren, and Stevens (2012) and Akerman,
Gaarder, and Mogstad (2015) nd a positive impact in New Zealand and Norway, respectively. The results might suggest that moving from basic inter-
net access to broadband leads to only marginal productivity improvements. However, it might also be too early to measure the eff ect of high-speed
internet in rm-level data, since rms use of the internet is often still relatively basic.
e. Most studies attempt to address the endogeneity problem by using lagged ICT or human capital variables as instruments. However, unobserved tran-
sitory shocks (or unobservable rm-specic factors) lead to serial correlation in ICT and productivity measures that make these types of instrumental
variables invalid.
f. Akerman, Gaarder, and Mogstad 2015.
g. Bloom, Sadun, and Van Reenen 2012.
h. See Lamla and Schiffbauer 2015.
i. See Bertschek, Cerquerab, and Kleinc (2013). The authors analyze the impact of DSL infrastructure rollout in Germany in an early phase, when about 60
percent of German rms already used broadband internet.
j. Cirera, Lage, and Sabetti 2015.
k. Cai and Li 2015.
l. See Keller 2002; Keller and Yeaple 2013.

enabling scale effects and increasing the prots from and nance. Innovations include mobile money, dig-
innovation. Such scale effects inspire new business ital marketplaces, price comparator websites, online
models based on the internet in services ranging media, and the sharing economy. The substantial
from retail trade, transport, and logistics to tourism scale effects for some activities have also led to digital
ACCELERATING GROWTH 67

goods trading exclusively online, as for e-books, Figure 1.10Firm entry rates rose after
online search, and streaming music and videos countries introduced online registration
making transport, storage, and distribution obsolete. systems, 200612
8
Intensifying competition
At 90th percentile,
Price comparator websites enhance transparency in difference = ~2
prices and result in lower and less dispersed prices for

Average firm density


6
consumers. Consider term-life insurance, where aver-
age prices have fallen up to 15 percent in the United
4 At 75th percentile,
States after the introduction of comparator sites.41
difference = ~1
These websites emerged in 1996 and eliminated the
previously high markups. The potential customer 2
At median,
lls out a medical questionnaire online, and the sites difference = ~0.1
report quotes from companies that offer a suitable
policy. In almost all cases, the individual does not buy 0
Before After
the product directly online but gets connected instead reform reform
to the ofine seller. Comparator sites essentially pro-
Sources: World Bank Doing Business database, 200712; World Bank Entre-
vide an information platform between the consumer preneurship Database, 200612. Data at http://bit.do/WDR2016-Fig1_10.
and the life insurance company that formerly was Note: The entry densities are based on regression coefficients using the
available only to brokers. In contrast, the prices of reform years in the Doing Business database. The reform year is either
the year when the online business registration was introduced or when
whole-life insurance, which were not covered by signicant digital measures were undertaken to make the online registry
these sites, were not affectedwhole-life insurance more effective.
is a more complex product including built-in saving
components, leaving more room for asymmetric
boundaries between the online and ofine econo-
information across buyers and sellers; a decline in
mies and can help break existing regulatory barriers
search costs is thus less relevant.
to entry in sectors that are often protected from
Online registration systems can lower the cost of
competition.
entry for new players, increasing competitive pres-
Mobile money spurs competition in nance. Safari-
sure for incumbents. The number of newly registered
com, the leading telecom rm in Kenya, launched the
limited liability rms has increased, on average, 56
mobile money service M-Pesa in 2007, allowing users
percent after the introduction of online registration
to transfer money through a simple text-based menu
systems (from 2.7 per 1,000 working-age population
in years before the reform to 4.2 in the years after).42
But this positive average impact masks heterogeneity
Figure 1.11Two out of three rms report competitive
across countries (gure 1.10). Thirty-three countries
pressure from digital innovations, 2014
introduced online registration systems for rms
between 2006 and 2012. The entry density declined
Established companies
somewhat in 8 of the 33 countries. that are using digital
Two out of three rms experience moderate or technology to enter the
market(s) for the first time
severe competition from digital innovations. The
share of rms reporting competitive pressure from
Digital offerings from
traditional competitors is somewhat higher than the traditional competitors
share of rms reporting competitive pressure from
digital technology startups (gure 1.11). Firms in tradi-
tional sectors using digital technologies to modernize Startups driven by
digital technology
their business are thus an important source of com-
petition (see also box 1.5).43
0 10 20 30 40 50 60 70 80 90 100

Bringing competition to incumbent rms Percent


The internet has created new types of startups that Moderate-to-severe competitive pressure
base their business model entirely on the web but Limited-to-no competitive pressure
offer traditional services such as retail trade, nance, Not available
transport, logistics, tourism, media, publishing, and Source: Economist 2015a. Data at http://bit.do/WDR2016-Fig1_11.
advertising. These new business models dissolve the The data are based on a global survey with 561 respondents.
68 WORLD DEVELOPMENT REPORT 2016

available on the most basic mobile phone. By the end cial sector have been restrictive, with deposit interest
of 2013, 17 million Kenyans, or more than two-thirds rates partially liberalized only recently. In contrast,
of the adult population, were using the service to pay internet platforms for businesses are often loosely
for taxi rides, electricity bills, or daily supermarket regulated, allowing them to offer nancial services
purchases. M-Pesa also created new opportunities for that bypass regulations in the nancial sector.45 YuE
innovation. Kopo Kopo partnered with Safaricom to Bao, Tencents online bank, and WeBank, for instance,
offer mobile money services to businesses. One of the offer online banking services in China. They collect
key factors underpinning M-Pesas success in Kenya deposits from households and lend money using big
was the regulators decision to permit the scheme to data analytics to assess the creditworthiness of poten-
proceed as an experiment without formal approval: tial borrowers. YuE Bao had 150 million subscribers
similar schemes in other countries have typically been by the end of 2014. These internet rms threaten the
held up by opposition from banks and regulators. protability of traditional banks, increasing com-
Firm-level data show that M-Pesa reduces the prices petitive pressure. Similar startups have emerged in
of competing services in the nancial sector.44 other countries. ZestFinance, LendUp, and Wonga
Internet startups offering nancing based on big currently target unbanked subprime customers in
data analysis to target unbanked customers increase Canada, Europe, South Africa, and the United States.
the competitive pressure for traditional banking ser- German startup Kreditech and Hong Kong SAR,
vices. For example, in China, regulations in the nan- China, startup Lenddo use information from social
media proles and networks to determine the cred-
Figure 1.12Prices of taxi medallions have started to itworthiness of potential customers. Lenddo targets
decline following the entry of on-demand services the thriving middle class in developing countries,
and reduced demand for traditional taxis which often lacks access to local nancial services.
Ghanaian startup Cigni uses borrowers mobile
a. Sales price of New York City taxi medallion, 200215 phone records to judge their creditworthiness.
1,200,000
Online marketplaces exert competitive pressure
1,100,000
Uber started on brick-and-mortar retailers to innovate. The most
1,000,000
operation in the U.S. prominent are online retailers and wholesalers such
900,000
as Amazon and eBay in the United States, Alibaba in
U.S. dollars

800,000
700,000
China, Flipkart and Snapdeal in India, Ozon in Rus-
600,000 sia, Jumia and Konga in Nigeria, and Takealot and
500,000 Kalahari in South Africa. In the United States, online
400,000 sales accounted for 25 percent of all retail sales for
300,000 computers, electronics, and appliances in 2013. The
200,000 competition from online retailers has led many large
traditional retailers in the United States to combine
15
02

03

04

05

06

07

08

09

10

11

12

13

14
20
20

20

20

20

20

20

20

20

20

20

20

20

20

digital and physical consumer experiences by offer-


ing online orders and in-store pickup services to
b. Average monthly number of trips per traditional taxi improve their efciency. And some online retailers
in San Francisco, January 2012August 2014 such as Amazon started to open brick-and-mortar
1,600
stores to enjoy potential (marketing) advantages of
1,400
traditional retailers.
1,200 Ride sharing services enhance competition and
Number of trips

1,000 the efciency of transport services. Many cities


800 around the world require drivers to hold a license
600 to operate a taxi; entering the market is often asso-
400 ciated with high xed costs since licenses are issued
rarely and must be bought from current owners.
200
The licensing system, together with growing urban
0
populations, has led prices for taxi medallions to sky-
ar 12

ay 2
Ju 012

ov 12

n. 2

ay 3
Ju 013

.2 3
n. 3

ay 4
Ju 014

rocket in large cities worldwide; in New York City, the


M 01

Se 01

Ja 01

M 01

M 01

Se 01

01

Ja 01

M 01

M 01

Se 01

01
20

0
.2

.2

.2

2
.2

.2

2
.2

2
.2
n.

ly

ly

ly
ar

ar
ov
pt

cost of a single-taxi medallion increased from about


pt

pt
Ja

Sources: Wei and Mozur 2014; Metropolitan Transportation Agency (New York), http://www.mta.info/;
US$400,000 in 2004 to more than US$1,100,000 in the
Golovin 2014. Data at http://bit.do/WDR2016-Fig1_12a. beginning of 2013 (gure 1.12, panel a). But the new
ACCELERATING GROWTH 69

competition from ride sharing services reversed the business models. Airbnb operated in more than 40
trend. In San Francisco, the home city of these com- countries in 2014, enabling owners to let their homes
panies, taxi use fell 65 percent (gure 1.12, panel b). for short-term rents. This puts competitive pressure on
After decades of steady increases, single-taxi medal- the hotel and tourism industry, which has frequently
lion prices in New York City started to slump, falling enjoyed high rents due to local market segmentation
to about US$800,000 by the end of 2014 (the trend is or exclusive contracts in developing countries. The
similar in other cities).46 The new competition also Estonian startup TransferWise and the U.S. startup
forces taxi companies around the world to reduce Xoom match requests for international currency
their prices or improve their services. Taxi companies transfers online, saving direct and indirect trans-
in various cities have begun to develop joint smart- action fees by clearing reciprocal currency transfer
phone applications enabling online payment, rating, requests. The startups reduce regulatory rents by
and vehicle tracking in real time to compete with the reducing the prices of international currency transfers
ride sharing services. The trend is not conned to by up to 90 percent. Postmates and Parcel provide
high-income countries. While Uber operates in more local logistics services in U.S. urban centers and are
than 57 countries and 300 cities, regional competitors starting to compete with traditional service provid-
have emerged, such as Lyft and Sidecar in the United ers such as Federal Express, but also with existing
States, Hailo and BlaBlaCar in Europe, Kuaidi-Didi e-commerce platforms by matching customers
Taxi in China, Olacabs in India, and Easy Taxi in demanding any type of locally available goods with
Nigeria. a pool of couriers. And Kenyan startup Sendy pro-
Digital innovations increase welfare in many ways vides a platform accessible by simple mobile phones
that are not necessarily captured by GDP statistics. connecting customers with motorcycle couriers to
These welfare gains are even more difcult to quan- offer delivery services payable with mobile money.47
tify, but a growing literature is shedding more light to Upwork (formerly Elance-oDesk) matches rms in
these unmeasured benets of the internet (box 1.7). high-income countries with freelancers offering
Internet platforms also reduce the entry costs professional service tasks in developing countries.
in other service sectors contesting conventional The Ugandan internet platform eKeebo connects

Box 1.7Much of the benet from the internet is unmeasured

The internet offers many benets to individuals that are not the prices in brick-and-mortar bookstores. It infers that the
captured in the gross domestic product (GDP) statistics. buyers and sellers are better matched online.a This stylized
Countries compute GDP based on activities measured in fact is an example of the Long Tail argument, which notes
monetary terms and exclude activities that do not generate that online stores provide a larger variety of products and
monetary transactions. But many online activities generate can sell niche products to more consumers.b The same study
substantial benets for the individual, such as time saved, also estimates that the consumer surplus is higher when con-
consumer convenience, expanded choice, better quality sumers shift to purchasing used books online.c A study of the
leisure time, and access to more knowledge. These benets music industry nds that variety and diversity have improved
can be understood as the consumer surplus: the difference since 2000, mostly because independent labels and musi-
between the price individuals are willing to pay and the cians can operate online and release their music digitally.d
actual price for the product or service, which is often free Another way to calculate the consumer surplus from the
on the internet. internet is to directly measure individuals willingness to pay
Economists are developing new techniques and col- for the internet (online products and services are often free
lecting new data to present a more accurate estimate of and funded through advertisements). A McKinsey survey
the consumer surplus from the internet. One method is to of consumers in France, Germany, the Russian Federation,
analyze the price and quality outcomes of using the internet Spain, the United Kingdom, and the United States in 2010
in a sector. A recent study compares the online and offline found that an average household would be willing to pay
prices of used books, nding that online prices are lower than approximately 38 a month for internet services that it

(Box continues next page)


70 WORLD DEVELOPMENT REPORT 2016

Box 1.7Much of the benet from the internet is unmeasured


(continued)

currently receives for free.e Similarly, an examination of procrastinate and distract oneself with social networking
time-use data estimates that the median individual gains sites and cute animal videos. The aggregate effects of the
more than US$3,000 annually from the internet.f internet use of individuals are difficult to determinean
A study comparing the outcomes of online searches to interesting avenue for further research.
offline searches in a library nds that the average online But all this is not new. The initial gains from past techno-
search tends to be faster by 15 minutes, the results are more logical change were also undercounted in GDP. For exam-
accurate and relevant, and the experience is more enjoy- ple, the cost savings from railroads made up about three-
able than the offline search.g Also attempting to measure fourths of the total gains in GDP in the mid-19th century; by
consumer surplus, another study nds that users of Google the early 20th century, this had fallen to about one-fourth.
obtain a surplus of US$500 a year, on average, or a total of Time saving became by far the more important benet as
US$150 billion for a 300-million user base.h commute times shortened and the leisure time of working-
The increase in time saved and in qualityand thus class customers increased. Similarly, U.S. national accounts
the productivity of work from using the internetcan did not reect the output from automobiles for nearly 15
indirectly increase GDP statistics. Conversely, the internet years after the Ford Model T, the rst mass-produced car,
has also reduced productivity by providing an easy way to was available.

Source: Crafts 2015.


a. Ellison and Fisher Ellison 2014.
b. See Anderson 2006.
c. Ellison and Fisher Ellison 2014.
d. Waldfogel 2013.
e. McKinsey Global Institute (Manyika and others 2011).
f. Goolsbee and Klenow 2006.
g. Chen, Jeon, and Kim 2014.
h. Varian 2011.

individuals who want an authentic home-cooked meal


Digital technologies can
with independent or amateur chefs, circumventing
restaurant licensing, which can be a source of rent- lead rms and countries to
seeking in developing countries. diverge
Cloud computing can reduce the costs of entry in
developing countries, implying substantial oppor- Divergencewith benets short of
tunities for innovation and competition and thus expectations
future growth.48 It provides computing infrastructure Despite the opportunities, rms use of digital tech-
(processing, memory, and storage of data), platform nologies differs substantially across sectors and coun-
applications, and software services for rms with tries; the differences prevail when comparing the ICT
access to the internet. Firms can use these services, intensities of the same sectors across countries with
for a fee, without investing in the underlying hard- a similar GDP per capita. The share of rms that used
ware or software infrastructure. Cloud computing the internet for banking in 2012, for example, was
has signicantly reduced the xed costs of starting a below 20 percent in several middle-income countries,
business in the last decade. Startups can use the latest but more than 80 percent in others (gure 1.13).
computing infrastructure, video conferencing ser- This divergence in the intensity of internet use
vices, or online payment systems at much lower cost. for rms in the same sector is conrmed by more
The reduction in entry costs has so far materialized detailed survey data from six African countries in
mainly in high-income countries. Although local pro- 2014. The share of manufacturing and service rms
viders have emerged in developing regions, such as with at least ve employees using the internet ranged
Angani in Kenya and Data Park in Oman, these have from 22 percent in Tanzania to 73 percent in Kenya.
not yet achieved sufcient scale. Of manufacturing rms in Kenya, 41 percent used
ACCELERATING GROWTH 71

it to manage their inventories, compared with 27 Figure 1.13Firms use of online banking varies
percent in Zambia and only 6 percent in Uganda substantially across countries at comparable incomes,
(gure 1.14). Of service rms in Kenya, 41 percent used 200306 and 200813
the internet to manage their inventories, compared
with 15 percent in Zambia, 12 percent in Uganda, and 100
ISL
only 8 percent in the Democratic Republic of Congo

% of firms doing internet banking


BLR EST SVN FIN ISL
HRV DNK
and Tanzania. The divergence in the shares of man- 80 BRA
ESP BEL
AUT
SWE CHE

CZE AUS
ufacturing or service rms that sell goods online or UKR BRALTU
URY ITA DEU IRL
NOR
use the internet for marketing was comparably large ARG
TUR MLT GRC NLD
LUX
60 SVK GBR
POL
across these six countries.49 LBN
PRT
ARE SGP
The share of retail rms that sell their products HUN CYP
40
online varies substantially across Latin American LVA SGP
KAZ
countries with a similar GDP per capita. In Bolivia, BGR
URY
AZE
52 percent of all rms with at least ve employees 20 MKD KOR
PSE
in the retail sector sold their products online in 2010 EGY ROU
RUS OMN
AZE THA
(gure 1.15). Peru had a slightly higher GDP per 0 THA
capita in 2010, but only 14 percent of retail rms with 0 20,000 40,000 60,000 80,000
at least ve employees sold online. Only 18 percent
GDP per capita (constant 2005 US$)
of retail rms in Brazil sold online in 2010, and only
27 percent in Panama. In Mexico and Uruguay, about Circa 2004 Circa 2012
half of all retail rms sold online; in Argentina 62 Source: UNCTAD, http://unctad.org/en/Pages/Statistics.aspx. Data at http://bit.do/WDR2016-Fig1_13.
percent. Variations in the share of retail rms that do Note: The gure shows all countries with available data for the latest year with available data from
e-commerce are comparably large in the other devel- 200306 and 200813.
oping regions.
The share of rms that use connected customer
relationship management (CRM) platforms to facili- 1.16). In Austria, 60 percent of retail and wholesale
tate sales, customer support, and related interactions rms use integrated CRM systems, but only 28
with customers or other businesses varies substan- percent do in the United Kingdom. Half of all man-
tially across sectors and countries in Europe (gure ufacturing rms in Germany use these systems,

Figure 1.14Firms use of the internet varies among six African countries, 2014
a. Manufacturing b. Services
45 50

40 45

35 40

35
30
30
Percent

Percent

25
25
20
20
15
15
10 10
5 5

0 0
Managing Selling online Marketing Managing Selling online Marketing
inventory inventory

Tanzania Uganda Congo, Dem. Rep. Zambia Ghana Kenya


Source: Cirera, Lage, and Sabetti 2015. Data at http://bit.do/WDR2016-Fig1_14.
Note: The gures show the shares of rms in the manufacturing and services sectors that use the internet to manage their inventory, sell their goods or services,
and do marketing. The results are based on 2,843 rms (1,458 manufacturing and 1,385 service rms) in these six African countries in 2014.
72 WORLD DEVELOPMENT REPORT 2016

Figure 1.15The share of rms in the retail sector that in developing countries contributes to cross-country
sell their products online varies substantially among divergence in incomes.
Latin American countries, 2010 Why are the differences so large? In most coun-
tries, the physical infrastructure barriers to internet
80 CHL
use are fairly small for most rms in urban areas.
Differences in the affordability of the internet across
% of retailers selling online

COL

60
ECU ARG countries have been an important factor (see chapter
SLV
BOL GTM MEX
4). But equally important are other structural barri-
JAM URY
ers that limit rms ability or incentives to use the
40 CRI internet more intensively. That three-fourths of all
NIC
DOM retail rms in Panama do not conduct e-commerce,
PAN
VEN for instance, might be related to a regulatory barrier
20 HND BRA
PER PRY protecting domestic retailers: foreign-owned rms
are not allowed to operate in Panamas retail sector,
0 reducing competitive pressure among domestic
5,000 10,000 15,000 20,000 rms to increase their efciency (see gure 1.15). By
contrast, there are no restrictions to foreign entry
GDP per capita (PPP)
into the retail sectors in Argentina, Mexico, and
Sell online Fitted values
Uruguaywhere retailers use e-commerce more
Source: World Bank Enterprise Surveys data 2010. Data at http://bit.do/WDR2016-Fig1_15. extensively.
Note: GDP = gross domestic product; PPP = purchasing power parity.
Market powerscale and network effects
compared to only 32 percent in Norway, 20 percent can lead to anticompetitive behavior
in Poland, 18 percent in Estonia, and 12 percent in The digital economy can be highly concentrated.
Croatia. In Finland, 25 percent of professional service Facebook is the leading social network. Amazon sold
rms sourced CRM software from the cloud in 2014, 40 percent of all e-books in 2014. Google is the dom-
but only 5 percent did in France or Lithuania. inant search engine in most countries: it accounted
These ndings are consistent with previous stud- for about 25 percent of the display-ad market, while
ies showing that digital technologies diffuse much Yahoo and Facebook accounted for about 10 percent
more slowly within developing countries than pre- each.51 And while the sharing economy is increasing
vious major technologies (for example, electricity or the number of market players in various services, Air-
the steam engine).50 This lack of internet penetration bnb and Uber are its major platforms so far.

Figure 1.16The share of rms using integrated customer relationship management platforms
varies substantially among sectors and countries in Europe, 2014
70
60
50
Percent

40
30
20
10
0
lg c

Sl om
m c

Au ds
N urg
Lu Sp k

he y
M a
ov Ic nia
G ry

Fr ia
Es ia

Lit gal

Sw ay

Fi en
Re ia
e

Re nd

d
ite Po a

D rus

ia
C d
ng d

Po nce
un a

ta

m in
Ire y
Bu bli
Ro bli

ar

et an
ec

G lan
ni

l
n
d lan
tvi

an
ga

en
ar

Ita
at

xe a

n
str
al

ed
w
d
ak ela

la

m
yp
pu

bo
pu

rtu
to

rla
re

N rm
La

ze Cro

or
ov

hu

n
en

e
Ki
H

ch

Un
Sl
C

Manufacturing Wholesale and retail trade Professional services

Source: Eurostat (EC, various years). Data at http://bit.do/WDR2016-Fig1_16.


Note: The gure shows the shares of European rms in manufacturing, wholesale and retail, and professional services that used integrated customer relationship management software in
2014. Customer relationship management systems allow rms to track, record, and store data to facilitate sales, customer support, and related interactions with customers or with other
businesses.
ACCELERATING GROWTH 73

Domestic mobile money markets are often con- Figure 1.17Mobile money markets are often
trolled by one or two operators. Safaricom, creator of controlled by one or two operators, 2014
the mobile money service M-Pesa, controls more than
100
two-thirds of the mobile money market in Kenya (g-
90
ure 1.17). The mobile money market in the Philippines
80
is a duopoly, with the largest operator controlling 77
70
percent of the market.
60

Percent
What matters for antitrust regulators, however,
50
is not the concentration of a sector per se, but the 40
entry costs for new entrants or switching costs for 30
consumers.52 The concentration of various markets 20
in the digital economyoften two-sided markets in 10
which platforms match service providers or sellers 0
with users or buyers53is not surprising. When the

.
ka

sia

es

re

na

ia

ep
bw

sta
ny

nd
er
oi
in
an

ha
ne

.R
Ke
Iv

ig

ga
pp
ba

ki
transaction costs to serve additional customers are

iL

G
do

em
d

Pa

U
ili
m
Sr

In

e
Ph

,D
Zi

t
close to zero, the most innovative rmsay, the one

go
on
with the best search algorithm or online platform

C
will be frequented by the most customers. As long as Market share of second largest provider
the xed entry costs are low, the industry remains Market share of largest provider
dynamic, in the sense that entrepreneurs program- Source: Evans 2015. Data at http://bit.do/WDR2016-Fig1_17.
ming more efcient search engines or applying
superior business models will be able to enter and
New digital solutions can also raise xed costs and
disrupt the existing incumbent (through creative
thus lower competition in sectors such as manufac-
destruction). AltaVista, for instance, was once the
turing due to high up-front costs of software, data
most popular search engine, but it lost ground in 2001
storage, analytics, and security.
to new market entrant Google, which provided more
Safeguarding a level playing eld for business can
efcient services.
thus also involve overhauling the regulatory regimes
Network effects or anticompetitive behavior can,
in the digital economy, including sectors in which
however, create barriers for startups. For instance, the
technology is dissolving the boundaries between
more people who use Facebook, the higher the value
online and ofine rms. The initial entry of internet
for users to create content on its website. Similar net-
rms into these sectors can disrupt monopolies, but
work effects (or switching costs) might exist for other
regulators need to level the regulatory regime and
online services. Google has been accused of using its
prevent market shares from becoming excessively
dominant position in the market for online display
concentrated.
advertising to curb competition and push companies
toward its other services. Several Google competitors,
including Microsoft and Yelp, had argued that Google The nexus of technology and
unfairly demoted rivals in its search engine results to
direct users toward its services. Similarly, Amazon has
regulation
been accused of abusing its market power by delaying The potential impact of the internet on rm pro-
the shipping times of products from publishers that ductivity is highest for activities where the internet
did not agree with its pricing mechanism. can achieve large-scale effects and where contracts
The room for anticompetitive behavior varies are easier to enforceand thus can be automated.
among digital products and services. Network effects Economic activities can be classied by the degree of
and switching costs appear to be large for search their amenability to the internet, based on:
engines, allowing them to create barriers to scale for
new rms offering this service. By contrast, program- Contract complexity. Some goods and services
ming ride sharing platforms can be imitated fairly are contract-intensive, because they embody a
easily, and drivers can use more than one platform at higher share of intermediate inputs that require
the same time in the absence of exclusivity contracts. relationship-specic investments that are more
Indeed, multiple ride sharing platforms competing difcult to enforce by written contracts.54 The less
with each other have emerged. And traditional taxi complex that goods or services are, the easier it is
companies have also started to use the technology. to enforce contracts and use internet platforms to
74 WORLD DEVELOPMENT REPORT 2016

Table 1.1The internet impact is highest for data-intensive activities that involve
easy-to-enforce contracts
Data-intensive activities More scalable Less scalable
Less complex products (contracts easier Retail and wholesale trade, transport, Legal services
to enforce) insurance, banking

More complex products (contracts more Agriculture, education, health care, Construction
difficult to enforce) hotels and restaurants, manufacturing,
real estate, utilities
Source: WDR 2016 team.
Note: The approximate grouping of sectors is based on the literature; among others, on Bloom, Sadun, and Van Reenen (2012).

market these products and match buyers and sellers more effectively. Two such barriers for rms are the
(table 1.1).55 skills of the workforce and the ability to reorganize
Scale effects. The impact of the internet is larger if the management processes to make better use of the
internet can help achieve scale effects. For instance, efciency gains that digital technologies can provide.
longer value chains require more intensive real- There is even evidence that investing in ICTs without
time communication or sharing of large amounts business process reorganization can reduce rms
of data between different stages of production or productivity growth.57
with suppliers and clients. The internet reduces The correlation between rm productivity and
these transaction costs, enabling scale effects and ICT capital stocks among rms in India and Brazil
increasing management efciency.56 increases signicantly after rms have reorganized
their production structures or hired more skilled
Firms using digital technologies need to labor. Firms in Vietnam with a more educated work-
invest in skills and reorganization force or a higher share of managers relative to total
As for any new technology, integrating digital solu- staff had a stronger correlation between rms use of
tions into rms business models can be risky and lead the internet (such as selling products online) and TFP
to costly failures. Digital technologies have often been growth in subsequent years.58
called on to help meet supply chain needs, but not all The majority of rms in Eastern Europe and Cen-
have brought the expected widespread benets. Five tral Asia that use broadband internet have not reor-
or ten years ago, radio frequency identication tags ganized their businesses, pointing to potential inef-
for tracking individual goods were considered the ciencies in the way it is deployed. Only one-fourth of
major source for efciency gains. U.S. retailer Walmart rms using ICTs have adjusted their organizational
required its biggest suppliers to use the tags, but their structures or management practices (table 1.2).
use has not taken off in the extended supply chain. The differences in these complementary invest-
The successful use of digital technologies depends ments help explain the heterogeneity in the use and
on rms complementary investments in skills and impact of digital technologies. For instance, rms
organizational restructuring. That more productive investments in computerized information (digital
rms use digital technologies (more intensively) technologies) are comparable among rms in the
suggests that there are barriers to rms using them United States and Brazil (gure 1.18). But U.S. rms

Table 1.2Many rms use the internet without changing their organizational
structures, limiting its impact, 201014
percentage of rms

Firms that use Firms that use Firms that have


Did your firm introduce new or
broadband e-mail a website
improved organizational structures
or management practices? Yes No Yes No Yes No
Yes 23 10 22 7 26 12
No 77 90 78 93 74 88
Source: Hussain (2015) based on World Bank Enterprise Surveys, various years.
ACCELERATING GROWTH 75

invest substantially more in training and develop- Figure 1.18Firms ICT investments as a share of GDP
ment (skills) and in business process improvements in several countries are comparable to those of U.S.
(reorganization), explaining why the impact of dig- rms, but they invest much less in complementary
ital technologies on rm productivity is higher for skills and reorganization, 2006
U.S. rms. Similarly, rms in Japan and China had
the highest investments in digital technologies, but 6
they invested less in skills than France, Germany, the
5
United Kingdom, and the United States.
Complementary skills and reorganizations are 4

% of GDP
more important for more advanced digital technol-
ogies, potentially explaining the slow diffusion of 3

some of these technologies across rms (see gure


2
1.4). Implementing customer relationship or supply
chain management software and integrating it with 1
ICT systems of customers and suppliers requires a
0
well-trained workforce and the adoption of new orga-

ly

a
il

n
n

na

y
es

az

di
ai
nc
pa

Ita
an
nizational processes incorporating real-time informa-

hi

at

In
Sp
do

Br
a
Ja

m
C

Fr

St
ng

er
tion ows.

G
Ki

te
ni
d

U
te
ni
Countries need to invest in skills and U
Process improvements
logistics to enable rms to use ICT more Training and development
effectively Computerized information
Since a shortage of skills can lower aggregate pro- Sources: Corrado and others 2013; Hulten and Hao 2011; Hao, Hulten, and Jaeger 2013; Dutz and others
ductivity growth despite investments in broadband 2012. Data at http://bit.do/WDR2016-Fig1_18.
infrastructure, countries need to invest in education Note: The countries are ordered by their investments in computerized information (digital technology)
as a share of GDP.
to complement investments in new digital technolo-
gies (chapter 2). They also need to invest in infrastruc-
ture such as electricity, trade logistics, and payment
systems. Asian countries (map 1.3). Consumers and rms need
Online marketplaces for nondigital goods enable a way to pay for online transactions. e-commerce
scale effects if trade infrastructure is adequate. After relies on the ability of rms and consumers to pay
an online transaction has been completed, the timely for their products online. Credit cards are accepted
delivery of (physical) goods requires ofine trade on most online platforms, but many individuals do
infrastructure.59 Countries thus need ports with not have credit cards: less than 10 percent of the pop-
enough capacity to connect domestic rms to inter- ulation in developing countries had a credit card in
national markets and efcient domestic logistics 2012.60 Online payment systems providing business
infrastructure to complete the last mile delivery. accounts, such as PayPal, MercadoPago, and PayU,
Online retailers in some countries still struggle are alternatives. For instance, MercadoPago provides
to deliver their parcels to domestic customers. In 38 online payment services to small businesses that do
countries in 201227 of them in Africaless than 50 not have bank accounts.
percent of the population had access to home postal The low share of rms using e-commerce in
delivery (gure 1.19). some developing countries can also originate from
Faced with such difculties, many e-commerce network effects in internet use. Network effects are
companies have come up with their own solutions. present because the value of the internet to a rm
Alibaba has partnered with logistics rms in China to depends on the number of internet users (creating
create a network for delivering parcels to Chinese cit- online content). Thus low rates of domestic internet
ies within a day. Flipkart has partnered with the Dab- use by individuals, rms, and government reduce
bawalas, the deliverymen famous for their reliable the benets of e-commerce. But the argument is only
delivery of hot lunches, to deliver parcels in India. relevant for rms that target the domestic market in
Russian online retailer Ozon created its own logistics developing countries with few internet users; export-
service company to increase the speed of deliveries. ing rms targeting world markets face over 3.5 billion
Online payment services are available to rms in potential online customers. The rapid increase in the
many countries but not in most African and Central number of internet users worldwide in recent years,
76 WORLD DEVELOPMENT REPORT 2016

Figure 1.19Many countries still have poor postal delivery systems


Percentage of population receiving home postal delivery in 2012
50
45
40
35
30
Percent

25
20
15
10
5
0
on n a a
, D ep so
. R ic
ab .
Ke on
Sw wan a
a da
nz nd
ia
ga o
M da

ru i
C sot i
om ho
G ros
Lib ea
N ia
O er
ne n
Be al
Jo nin
An dan
Su la
B an
on via
G olia
n a
oz et a
bi m
N que
o ia
N H R
Zi ra iti
ba a
m e
ca
Bu aw
Le nd
G ep

Ja bw
PD
Se ma
C frica kin an

R ny

U Tog

Pa n
M Vi am

m gu
em ubl

ica a
an

er

go

La er
am na
ig
go R Fa

ai
n

ha
Ta zila

M oli
o
al

g
ui

ig
r w

r
l A Bu ots
tra B
en
C

Sources: Universal Postal Union (http://www.upu.int/en.html); UNCTAD 2015. Data at http://bit.do/WDR2016-Fig1_19.


Note: The gure shows the 36 of 130 countries where less than 50 percent of the population receives mail delivery at home. Qatar and the United Arab Emirates have been excluded
because they have a comprehensive public postal delivery system even though they usually do not deliver mail to homes but instead to local post offices.

Map 1.3International online payment systems for businesses are unavailable in many parts of
Africa and Central Asia, 201214

Major online payment systems


None available
PayPal
PayU
MercadoPago
Two or more available
No data available

Sources: World Bank staff calculations; UNCTAD 2015. Data at http://bit.do/WDR2016-Map1_3. IBRD 41768
ACCELERATING GROWTH 77

together with the lower transaction costs in online Consistent with the Schumpeterian mechanism,
marketplaces should, in turn, encourage more rms rms in more contested industries use digital tech-
(in developing countries) to use the internet to export nologies (more effectively). The allocation and selec-
to foreign markets in coming years. tion mechanism in more contested markets drives
rms to invest in new digital technologies.65 Compe-
Countries need policies to encourage tition from China has induced the adoption of new
competition technologies and ICTs in OECD countries, accounting
Domestic or foreign barriers to entry and competition for 15 percent of their technology investment between
reduce rms incentives to invest in digital technol- 2000 and 2007 and contributing to their productivity
ogies or complementary skills and reorganization. growth.66 Arguably, the entry and innovations of Tao-
Without competitive pressure, private rms lack bao, Alibabas consumer-to-consumer (C2C) platform,
incentives to invest in costly or risky new technol- were at least in part encouraged by foreign compe-
ogies. The complementary factors at the rm level tition from eBay. Similarly, rms in more contested
correspond to competition policies at the country sectors in Vietnam, which have higher entry and exit
level. Firms are more likely to invest in skills or orga- rates, are more likely to invest in broadband internet.
nizational restructuring if they are subject to product And younger rms in Mexico use e-commerce more
market competition.61 intensively: the share of online sales in total sales is
European manufacturers are investing in machines almost twice as high in young rms (less than ve
that communicate with one another (internet of years old) than in older rms.67 In France, automo-
things) to escape the increasing competition from bile dealers enhanced their investments in ICT, such
low-cost Asian producers. For instance, BuS Elektronik as human resource software and other innovations,
invested in information technology to specialize in when facing more intense product market competi-
custom-designed electronics components produced tion after the liberalization of the automobile distri-
in lot sizes that are too small to spur the entry of Asian bution system in the European Union in 2002.68
electronics rms. The Daimler Groups Smart auto- In high-income countries, the youngest rms use
mobile plant uses modern information technology the internet more intensively, while in low-income
to integrate assembly and production lines among countries, the oldest rms do (gure 1.20). In low-
a network of seven large suppliers. The interlinked income countries, however, startups seem to face
production system allows Daimler to optimize its barriers to more intensive internet use, which the old-
value chain and to customize its products, with 10,000 est rms (typically also larger) tend to overcome. In
variations of its vehicle cockpits. Low-cost factories in middle-income countries, the results are mixed.
emerging countries cannot easily copy this strategy, Domestic rms in developing countries use the
which requires proprietary data.62 internet more intensively when they face pressure
The mechanism is illustrated in Schumpeterian from foreign competition. The probability that
growth models predicting that each rm will invest domestic rms (with at least ve employees) facing
in technologies new to the rm to reduce its costs foreign competition use broadband internet increases
and escape competitionalbeit only temporarily. by 41 percent; that they sell their products online, by
But these incentives are attenuated when leading 29 percent; and that they purchase inputs online, by
rms in the sector have cost advantages that trailing 36 percent (gure 1.21). The increase in internet use
rms cannot overcome. The market leaders have little due to foreign competition is independent of rms
incentive to invest in technologies new to the rm initial productivity.
since they do not face competitive pressures to reduce Among six African countries in 2014, for instance,
their costs; the laggard rms are too far away from the increased competition incentivized rms to use the
frontier to bridge the cost gap and instead use vintage internet more intensively, leading to more product
production technologies, focusing on local market and process innovation. Firms that had experienced
niches to survive.63 Thus fast-growing sectors with a more competitive pressure, leading to a decline in
high share of rms using new technologies exhibit their market shares over the past three years, invested
specic rm dynamics, echoing high rm churning in more intensive uses of the internet. For example,
and neck-and-neck competition market structures, a 10-percent reduction in the market share increased
forcing rms to enhance their efciency by investing the probability that these rms used the internet to
in more productive technologies. The positive links market their products, on average, by 11 percent, and
among competition, technology adoption, and pro- the probability that they used the internet to manage
ductivity growth are well documented.64 their inventory by 8 percent.69 Domestic rms in
78 WORLD DEVELOPMENT REPORT 2016

Figure 1.20Young rms use the internet more intensively in high-income


countriesold rms, in low-income countries, 201014
a. High-income OECD countries b. Low-income countries
50 18
Youngest
Oldest Oldest
45 16
40
14 Youngest
35
12
30
Percent

Percent
10
25
8
20
6
15

10 4

5 2

0 0
Online Online Online Online Online Online
buying selling research buying selling research
Years in operation
<5 59 1019 20+
Source: Hussain (2015) based on World Bank Enterprise Surveys, various years. Data at http://bit.do/WDR2016-Fig1_20.
Note: OECD = Organisation for Economic Co-operation and Development.

Figure 1.21Domestic rms use the Kenya and Uganda used the internet more intensively
internet more intensively when they in sectors with increasing competition from foreign
face foreign competition, 201014 direct investment (FDI). The (more intensive) internet
use due to higher competition had led to more prod-
45
uct and process innovation among rms in these six
40 African countries.
35 Manufacturing rms in Mexico are more likely
to invest in digital technologies and use them more
30
productively when they sell products that are directly
Percent

25 competing with imports from China. Firms that


20 faced this external shock of higher foreign competi-
15 tion between 2000 and 2008, either in the domestic
or the U.S. (export) market, increased their number of
10
computers per employee, their share of labor using
5 the internet, and their share of online purchases
0 in total purchases in the subsequent four years,
200812 (see gure 1.22). As a result, the share of
d

e
tio ent
ai

lin

lin
an

ns
ica Cli

on

on
db

e-

labor using the internet in 2012 was 11 percent higher


oa

ll

y
Bu
Se
Br

for rms that faced more Chinese competitionand


un
m

the share of online purchases was 114 percent higher.


m
co

The more intensive use of digital technologies due


Source: Hussain (2015) based on World Bank Enterprise Surveys data,
201014. Data at http://bit.do/WDR2016-Fig1_21.
to Chinese competition translated into productivity
Note: The bar chart shows the coefficients of six rm-level cross-section
growth among rms in Mexico. By contrast, ICT use
regressions of dummy variables for internet use on a dummy if the rm had no impact on labor productivity growth among
reports pressure from foreign competition. All coefficients are signicant
at the 5 percent level. Each regression controls for rm age, rm size,
Mexican rms that did not face import competition
foreign ownership, and sector- and country-specic effects. The data from China.70
include all rms with at least ve employees in more than 80 developing
countries. The number of rms in the different regressions varies from
Manufacturing rms confronted with an increase
3,400 to 8,200. in competition in Brazil are more likely to implement
ACCELERATING GROWTH 79

Figure 1.22Firms in Mexico facing higher import competition from China use more ICTs more
productively
percentage-point change, 200812

a. Firms use of ICTs b. Percentage change in productivity associated


with 1 standard deviation change in ICT measure
with 1 standard deviation change in ICT measure
7
6

5 Computers 9.6 27.2


4 per worker
3
Percent

2
Share of labor 6.0 18.0
1
using the internet
0
1
e-commerce
9.9 10.2
2 purchases/
total purchases
3
Share of labor Change in number Share of e-commerce
using the internet of computers purchases to Low High
per worker total purchases competition competition

Low Chinese competition High Chinese competition Not statistically significant

Source: Iacovone, Pereira-Lopez, and Schiffbauer 2015. Data at http://bit.do/WDR2016-Fig1_22.


Note: Chinese competition is measured as the change in the share of China in Mexicos imports in the period 200008. The two groups depicted in these gures are dened as below the
median (low competition) and above the median (high competition). The Mexico ICT survey, ENTIC, represents over 52,000 manufacturing and services rms with at least
10 employees. ICT = information and communication technology.

e-commerce systems. They are also more likely to for manufacturing rms: higher nontariff barriers to
move to more complete e-commerce systemspro- trade are associated with lower ICT use in manufac-
viding an online order and integrating payment turing (gure 1.23, panel b).72
system on their websitewhen they face more com- Firms internet use varies with barriers to competi-
petitive pressure.71 tion across sectors in the same country. The Philippine
Consistent with these ndings, aggregate sector retail sector has substantial restrictions to domestic
and country data suggest a negative correlation and foreign entry and is dominated by a few incum-
between regulatory barriers to product market com- bent rms, while few rms use ICTs. Foreign retailers
petition and rms investments in digital technolo- that aim to establish a commercial presence need to
gies. More restrictive product market regulations on pass prequalication procedures, meet minimum cap-
rm entry in service sectors are associated with lower ital requirements, meet limitations to foreign equity
ICT use (gure 1.23, panel a). The negative relation participation, and have the majority of the board of
prevails when comparing restrictions to domestic or directors be Filipinos. Only about 20 percent of retail
foreign entry in individual service sectors with rms rms (with at least ve employees) sell online in the
internet use in these sectors across countries. Pro- Philippines.73 By contrast, the Philippine business pro-
fessional service rms in Europefor architecture, cess outsourcing sector is characterized by high entry
design, consulting, legal, and accountingare less rates and few regulatory barriers to competition. It
likely to sell their services online in countries that is intensive in ICT-related services such as software
have higher barriers to entry in these sectors. Trans- development, animation, contact centers, and tran-
port service rms are less likely to purchase cloud scription. These ICT-specic services experienced
computing services, such as CRM software, over high productivity growth in recent years and provided
the internet in European countries that have higher about 1.2 million jobs in 2015. Similarly, Nigerias retail
regulatory barriers for foreign rms to enter. Domes- sector, Indonesias banking sector, and Indias and
tic retail rms are less likely to use the internet for Bulgarias ICT sectors are more internet intensive and
online sales if they operate in countries with higher have fewer regulatory barriers to competition in oth-
entry barriers for foreign retailers. The same is true erwise difcult business environments.
80 WORLD DEVELOPMENT REPORT 2016

Figure 1.23Restrictive product market regulations in services and higher nontariff technical
barriers to trade in manufacturing are associated with lower ICT use, 201014

a. Product market regulations in services b. Frequency of nontariff barriers in manufacturing


IND NAM
HND 11
3.5
GIN
CHN
NER

Log of NTM frequency


MLI
CPV
Barriers to entry, 2013

3.0 BRA LAO


NIC TUR LKA NPL GHA
SLVDOM CRI 10
BEN
ISR
2.5 PAK
MEX ZAF MLT TGO BFA
CYP ESP MWI
PER ROU LVA CHL RUS
ISL 9 COL
2.0 GRC HRV COL IRL
KOR
SVN CZE BELSWE CIV MDG RWA TUR
BGR HUN POL AUS FRADEU JPNNOR NGA GTM
LTU LUX TZA MUS VEN ARG
RUS GBR FIN EST SEN
CHE PRY PER CRI BOL CHL
1.5 CAN PRT
DNK AUT GMB ECU CHN
SVK NZL NLD 8 URY MEX
ITA
BRA
1.0

0.4 0.5 0.6 0.7 0.8 0.9 0 20 40 60 80

Digital Adoption Index % of manufacturing firms having a website

Sources: Panel a: Product Market Regulation Index (OECD, various years); Digital Access Index (DAI) (Internet Coaching Library, various years). Panel b: World Integrated Trade Solution
(WITS) database (World Bank, various years); World Bank Enterprise Surveys (World Bank, various years). Data at http://bit.do/WDR2016-Fig1_23.
Note: Panel a: The y-axis shows the barriers to entry subindex of the Product Market Regulation (PMR) Index (OECD, various years) for service sectors. The x-axis shows the Digital
Adoption Index, as computed for this Report. The PMR index is available for 47 OECD and large developing countries, as well as for eight smaller Latin American countries. Panel b: The
y-axis shows the (log) frequency of nontariff barriers (excluding class A, B, and D restrictions) across developing countries. The x-axis shows the share of manufacturing rms that have
a website in the corresponding developing countries. ICT = information and communication technology; NTM = nontariff measure; OECD = Organisation for Economic Co-operation and
Development.

Regulation to foster competition in the digital higher fees, despite having competitive rates for
economy needs to consider network effects and customers. So greater digital use needs to be accom-
switching costs, which can lead to new entry barri- panied by unied standards, full interoperability, and
ers in parts of the digital economy. To address these competition across platforms and contracts.
changes in market structures, regulations must Overall, countries that pursue procompetitive reg-
prevent anticompetitive behavior and ensure that ulations in most sectors grow faster, as rms in these
potential entrepreneurs have fair market access. Reg- countries invest in digital technologies and use them
ulatory authorities in many countries play a similar more effectively. Given the substantial variations in
role for other network industries, such as electricity barriers to domestic or foreign competition and entry
or telecommunications. Regulators in several coun- across countries, the divergence in rms use of the
tries have made phone numbers portable across car- digital technologies across sectors and countries is
riersso that users can keep the same phone number not surprising.
while switching to a new providerminimizing
switching costs and ensuring a level playing eld for
new entrants. Similar regulatory innovations might
The future of markets
be required for social media, digital marketplaces, Uber, the worlds largest taxi company, owns
digital payment systems, and the sharing economy, no vehicles. Facebook, the worlds most popular
where users need to be able to change internet plat- media owner, creates no content. Alibaba, the most
forms with ease and at zero cost. valuable retailer, has no inventory. And Airbnb, the
But regulating the digital economy is far from worlds largest accommodation provider, owns no
straightforward. It requires deep understanding of real estate. Something interesting is happening.
technical characteristics of the corresponding tech- Tom Goodwin, Havas Media
nology. Most internet rms, operating in two-sided
markets, can blur price signals in either of the two The internet promotes competition, which encour-
markets. For instance, sharing economy platforms ages more rms to use the interneta potential
typically set the rates they charge customers as well virtuous cycle. So, competition is not only a comple-
as suppliers (drivers or homeowners). Once the plat- mentary factor but also a mechanism for the internet
form has a large set of users, it can charge suppliers to increase growth. Internet rms can circumvent
ACCELERATING GROWTH 81

regulatory barriers to competition and entry in tra- Figure 1.24The dominance of a few politically
ditional sectors such as retail, transport, or nance. connected rms sties competition and innovation
But this will not happen if vested interests are strong in Morocco, 2004 and 2007
enough to capture regulators and create new barriers
70
to competition and technology adoption.
For instance, some taxi companies try to protect
their lucrative businesses by pushing for new reg- 60

Share of firms (%)


ulations that block ride sharing companies. Prices
of the ride sharing companies, estimated before the 50
ride takes place, can easily be compared, introducing
greater transparencysomething that taxi regulators 40
attempted for years by requiring taxis to publish their
price lists. Cities with tighter market controls like Bar-
30
celona, Berlin, and Paris recently saw widespread pro-
tests by the taxi industry, as opposed to Dublin, which
deregulated its taxi market and lifted restrictions on 20
Have a website Innovate processes Report more than
the number of taxis practically overnight in 2000
five competitors
(fares remain regulated).74 In India, taxi associations
wrote to the Reserve Bank of India complaining that Connected firms
Unconnected firms in connected industries
Ubers credit card transactions violate the countrys
All firms in connected industries
foreign exchange regulations. Uber collects the fare All firms in unconnected industries
from a passengers credit card, transmits it abroad in
Source: Saadi 2015. Data at http://bit.do/WDR2016-Fig1_24.
a foreign currency, and then sends 80 percent of the
Note: The analysis is based on 48 politically connected and 620 unconnected manufacturing rms with
transaction value back to the driver. The taxi associa- at least ve employees in 2004 and 2007. See Saadi (2015) for more details.
tion argues that this violates Indian laws that permit
Uber to collect the commission but not the fare in a
foreign currency.
In Morocco, the market power of rms owned by politically connected rms.76 Only 28 percent of all
inuential politically connected businessmen sties rms innovate in politically connected industries,
competition, ICT adoption, and innovation among compared with 37 percent in industries without polit-
manufacturing rms. Firms that are directly or indi- ically connected rms (gure 1.24).
rectly owned by the political rulers are larger, have Economic activities with a high potential growth
higher market shares, and have higher prots.75 The impact from digital technologies are often protected
larger scale seems to help these rms adopt digital from foreign or domestic competition in developing
technologies and innovate (gure 1.24). While polit- countries. The potential impact of the internet on
ically connected rms individually invest more in rm productivity is often highest for economic activ-
ICT, their presence seems to discourage other rms ities that typically have higher barriers to competi-
from doing so. Politically connected rms appear tion (table 1.3). These sectors include utilities that are
to dominate their markets: only 30 percent of them often natural monopolies, which are more difcult to
report more than ve competitors, compared with 65 regulate. But they also include banking, insurance,
percent of all other rms; only 11 percent of politically transport, retail trade, and some professional ser-
connected rms report price competition in domestic vices, which are often protected by regulations from
markets, compared with 37 percent of all other rms. more foreign or domestic competition in developing
There is no difference between politically connected countries (see gure 1.23).
and unconnected rms for price competition in for- In sum, developing countries with an institutional
eign (export) markets. The dominance of politically environment that safeguards competition and easy
connected rms and the resulting lack of competition market entry will more likely harness the full growth
seem to discourage all other rms in their industry opportunities of digital technologies and catch up
from adopting digital technologies or innovating, faster with high-income countries. But countries
leading to inferior aggregate technology adoption: will more likely remain poor if the institutional envi-
only 32 percent of all rms in industries with at ronment allows rms to obtain prots by lobbying
least one politically connected rm have a website, for protection rather than investing in new digital
compared with 40 percent in industries without technologies.77
82 WORLD DEVELOPMENT REPORT 2016

Table 1.3Economic activities with high potential for rms to use digital technologies
more intensively are often protected from foreign or domestic competition in
developing countries, reducing productivity growth
Sectors or activities with barriers to competition
Potential impact Lowest Medium Highest
High Banking, insurance, retail and wholesale Transport
trade

Medium Manufacturing Agriculture, hotels and restaurants, Education, health care,


mining, technical services real estate, utilities

Low Legal services Construction

Source: WDR 2016 team.


Note: The approximate grouping of sectors for the potential impact of digital technology is determined by scalability and contract complexity of most products
in the sector, as dened in table 1.1. Digital technologies have a high potential in sectors that are more scalable and less complex (upper left cell in table 1.1),
a medium impact for sectors that are more scalable but more complex or less scalable but less complex, and a low impact for sectors that are less scalable
and more complex (lower right cell in table 1.1). The approximate grouping of sectors for the degree of competition is based on sectors tradability, their
average barriers to foreign or domestic entry across countries (for example, the Product Market Regulation Index [OECD, various years] and the Services Trade
Restrictions Index), and their xed costs (natural monopolies or land intensiveness). = not available.

10. The results here are somewhat higher than the ones
Notes in Jorgenson (2011), who nds that the accumulation
1. These channels can affect growth through more than of ICT capital raised aggregate growth by 13 percent
one mechanism. For instance, the internet increases a year on average for more than 100 countries from
trade not only by allowing more and smaller rms 1995 to 2008. Moreover, Manyika and others (2011)
to export (inclusion) but also by allowing existing estimate that the average contribution of the inter-
exporters to trade more intensively, exploiting econ- net (alone) to economic growth was 0.3 percentage
omies of scale (efciency). points among seven high-income countries between
2. Nguyen and Schiffbauer 2015. 2004 and 2009, and 0.4 percentage points for ve
3. The results are based on ICT surveys linked to census large developing countries (Brazil, China, India,
data of rms in manufacturing and service sectors. the Republic of Korea, and the Russian Federation).
The data cover more than 300,000 rms in Vietnam These results should be regarded with caution, how-
in 2011 (Nguyen and Schiffbauer 2015); 8,000 rms ever, since the growth contribution of the internet is
with at least 10 employees in Turkey in 2011 (Atiyas effectively equated with the contribution of TFP.
and Bakis 2015); more than 52,000 rms in Mexico 11. Melitz 2003.
in 2009 (Iacovone, Pereira-Lopez, and Schiffbauer 12. The internet reduces information frictions by provid-
2015); and more than 3,000 manufacturing rms in ing a tool for rms to easily nd information about
Brazil (Cirera, Lage, and de Oliveria 2015). new markets and advertise their products to multiple
4. See, for example, Cardona, Kretschmer, and Strobel buyers. In addition, the internet can reinforce busi-
2013; Bartelsman, Hagsten, and Polder 2013. ness and social networks and reduce communication
5. There are two exceptions: rms in the second- costs with potential customers (Rauch 1999; Rauch
lowest productivity quintile have the largest share of and Trindade 2002; Fink, Mattoo, and Neagu 2005).
broadband users in low-income countries, and rms 13. Freund and Weinhold (2004) examine the growth
in the third-lowest quintile have the largest share of of bilateral merchandise exports of 56 countries
broadband users in upper-middle-income countries. and (2002) consider the growth of U.S. imports and
6. Cirera, Lage, and Sabetti 2015. Note that rm labor exports of services. Both studies use data from 1995
productivity is higher due either to higher TFP or to to 1999.
higher capital intensities. 14. There are two common measurements of internet
7. See, for example, Haller and Siedschlag 2011. usage in these studies. Freund and Weinhold (2002,
8. Atiyas and Bakis 2015. 2004) and Clarke and Wallsten (2006) measure inter-
9. The statistics are based on census data including net usage by the number of web hosts, while Osnago
all manufacturing and service rms in Vietnam and Tan (2015) use the percentage of individuals
between 2007 and 2012 (no size restrictions). In Mex- using the internet in a country.
ico and Turkey, the statistics are based on a repre- 15. Osnago and Tan (2015) estimate a panel gravity equa-
sentative sample for all manufacturing and service tion using aggregate bilateral trade ows from 2001
rms with at least 10 employees. to 2012 for all countries with country-pair and year
ACCELERATING GROWTH 83

xed effects. They determine whether a country has xed effects controlling for time-invariant differ-
high internet usage when it has an internet usage ences across rms and changes in any other export
above the median for all countries, which changes determinants across provinces over time.
yearly. 28. Baldwin (2011) describes the reduction of transpor-
16. The results are based on Osnago and Tan (2015). tation costs from the late 1800s as the rst unbun-
17. eBay 2013. dling, where consumption and production can be
18. Chen and Xu (2015) compare transaction-level data geographically separated.
from AliExpress (a branch of Alibaba) and Chinese 29. This relationship has been conrmed in Canada
customs data across seven months. The online trade (Baldwin and Gu 2008), Germany (Rasel 2012), Ire-
data are transaction-level data based on AliExpress land (Murphy and Siedschlag 2013), Italy (Benfra-
from January to July 2014, and the ofine trade data tello, Razzolini, and Sembenelli 2009), the United
are Chinese customs data from January to July 2006. Kingdom (Abramovsky and Grifth 2006), and glob-
19. Chen and Xu 2015. ally based on a large dataset of multinational rms
20. The average number of export destinations is rel- and their subsidiaries (Alfaro and Chen 2015).
atively low since the study focuses on only nine 30. Cristea (2014) also nds that the negative relation-
products that are narrowly dened at the 10-digit ship between the headquarter services exports and
level (harmonized classication system). Thus, the communication costs weakens with the education
average rm is only exporting about two different of the foreign workers.
specialized products, for instance, silk and pure cot- 31. Fort 2014.
ton T-shirts. 32. Alfaro and Chen (2015) examine the patterns of entry
21. As a comparison, large rms selling on eBay reach an of multinational rms into 70 countries from 2005
average of 30 export destinations (eBay 2013); large to 2007. The data are from the Harvard Business
rms are dened as having an annual export of more Schools Orbis Database (http://www.library.hbs.edu
than US$10,000 in 2012. /go/orbis.html) and cover 1.2 million manufacturing
22. See http://www.theanou.com/. companies.
23. Andjelkovic 2015. 33. Computer and information services exports include
24. Tan 2015; Osnago and Tan 2015. Tan (2015) uses the computer services such as hardware- and software-
World Bank Exporter Dynamics Database (World related services, news agency services, and database
Bank, various years) and estimates a panel regres- services.
sion to examine the effect of the internet usage of 34. Cardona, Kretschmer, and Strobel (2013) provide a
4.5 million rms in 47 developing countries between survey of the recent microeconomic studies esti-
2002 and 2012. A product is dened as a harmonized mating the relationship between the use of digital
system (HS) six-digit category. technologies and rm productivity growth.
25. This measure of physical infrastructure predicts 35. See UNCTAD 2013 and Ogodo 2009.
rms internet use; it is strongly positively correlated 36. McKinsey Global Institute 2014; Economist 2014.
with the number of internet users by province over 37. Chick, Huchzermeier, and Netessine 2014.
time (correlation coefcient of 0.55). Therefore, the 38. Chick, Huchzermeier, and Netessine 2014.
length of the ber-optic cables per population is also 39. McKinsey Global Institute 2014.
a good proxy for the number of last mile connec- 40. The analysis is based on an annual panel of rm cen-
tions to rms or households in a province. sus data from 2007 to 2012 with more than 300,000
26. The number of exporting rms and rms export observations each year. TFP is estimated following
share follow a similar pattern across provinces over the methodology of Olley and Pakes (1996). Each
time. regression controls for two-digit sector dummies,
27. Fernandes and others (2015) use changes in the year dummies, and rm characteristics (rm size,
number of internet users per capita, Chinese inter- age, and ownership as well as export status). See
net domains per capita, and the length of ber-optic Nguyen and Schiffbauer (2015) for details.
cables per population to measure the rollout of 41. Brown and Goolsbee 2002. Their availability raised
broadband infrastructure across Chinese provinces price dispersion initially and then reduced it as inter-
between 1999 and 2007. The analysis is based on cen- net use became more widespread, which is consis-
sus data for manufacturing rms. The ICT intensity tent with the theory of search costs by Stigler (1961)
per industry is measured by the ICT capital services and Stahl (1989).
share in total capital services based on World KLEMS 42. The results are based on a regression of the average
two-digit sector-level data for the United States, entry density on a dummy that is one in the years
two-digit sector-level data on telecommunication of or after the reform, controlling for year-specic
expenses in China, and four-digit sector-level data effects.
from a Vietnamese rm census. All empirical speci- 43. The positive link between the use of new technology
cations include rm xed effects and year x province and competition is well documented. For instance,
84 WORLD DEVELOPMENT REPORT 2016

Collard-Wexler and De Loecker (2015) show that and the probability is higher for countries with bet-
two-thirds of the higher productivity in the U.S. ter logistics.
steel sector after the introduction of a major new 60. UNCTAD 2015.
technology, the minimill, originated primarily from 61. Bloom, Sadun, and Van Reenen 2012; Inklaar, Tim-
an increased competition effect and only one-third mer, and van Ark 2008.
from a technology replacement effect. In particular, 62. Chick, Huchzermeier, and Netessine 2014.
the minimill expansion drove a productivity resur- 63. See Aghion and others 2001. The theoretical frame-
gence at the surviving vertically integrated produc- work is also closely related to Parente and Prescott
ers and thus for industry as a whole. (1999). Aghion and others (2001) also discuss whether
44. Mbiti and Weil (2011) nd this effect based on rm- perfect competition can reduce the incentives for
level data comparing competing money transfer any innovation by reducing the discounted present
services.
value of associated rents, leading to an inverted
45. Wei and Mozur 2014.
U-shaped relation between competition and growth.
46. Golovin 2014.
They provide evidence, however, that the negative
47. Andjelkovic 2015.
part in the competition-growth nexus is less empiri-
48. Van Welsum 2015.
cally relevant (see also Aghion and others 2006, 2008,
49. Cirera, Lage, and Sabetti 2015.
2009).
50. Comin and Mestieri 2013.
51. According to data from the market-research rm 64. For instance, Aghion and others (2006, 2008, 2009)
IDC. nd that more product market competition and
52. Rochet and Tirole 2003. entry deregulation lead to higher productivity
53. A two-sided market is one in which (1) two sets of growth. Buccirossi and others (2013) show that
agents interact through an intermediary platform improvements in competition policy, measuring
and (2) the decisions of each set of agents affect the restrictions to domestic and foreign entry and
outcomes of the other set of agents, typically through restrictions to antitrust, led to higher TFP growth
an externality (Rysman 2009). For instance, in an among 22 industries in 12 OECD countries. The
e-commerce platform like Amazon, the two agents effect was strongest for antitrust activities.
are the consumers and the online sellers whereby 65. Bartelsman, Hagsten, and Polder 2013.
consumers benet from more online sellers using 66. Bloom, Draca, and Van Reenen 2011.
the platform and vice versa. 67. The ndings are consistent for the other available
54. Nunn (2007) constructed a measure of contract measures of ICT, such as the share of rms that have
intensity for tradable goods. Contract-intensive a website or use e-commerce in Vietnam (Nguyen
goods include packaging machinery, musical instru- and Schiffbauer 2015), and the average share of a
ments, and alcoholic beverages. Goods with low con- rms workforce using the internet or the share of
tract intensity include wearing apparel, frozen food, rms e-commerce purchasing over total purchases
plastics and rubber, base metals, or fertilizers. in Mexico (Iacovone, Pereira-Lopez, and Schiffbauer
55. The correlation coefcient between the contract- 2015).
intensity four-digit sectors in Vietnam from 2007 to 68. Kretschmer, Miravete, and Pernas 2002.
2011 and the share of rms that use the internet (have 69. Cirera, Lage, and Sabetti 2015. The results are based
a website) in these sectors is 0.44 (0.28); see Nguyen
on more than 2,300 rms in these six African coun-
and Schiffbauer 2015.
tries in 2014.
56. Bloom, Sadun, and Van Reenen (2012) argue that
70. The effect is based on a regression of (log) labor
digital technologies enhance managers information
productivity from 2008 to 2012 on the ICT variables,
set, improving their ability to monitor staff and
the product-level degree of import competition from
allowing them to delegate decisions to subordinate
China from 2000 to 2008 (in the Mexican or U.S.
management layers. They show that the impact of
good management practices on rm productivity is markets), and the interaction term between these
larger in ICT-intensive sectors. two variables. Each regression controls for rm xed
57. Bresnahan, Brynjolfsson, and Hitt 2002; Brynjolfs- effects and changes from 2008 to 2012 in other rm
son and Hitt 2003; Crespi, Criscuolo, and Haskel characteristics (rm size, age, location, exports, for-
2007; Bartel and others 2009; Bloom, Sadun, and Van eign or state ownership, and share of skilled labor).
Reenen 2012. See Iacovone, Pereira-Lopez, and Schiffbauer 2015.
58. See Commander, Harrison, and Menezes-Filho (2011) The results are robust when using the interaction
for Brazil and India, and Nguyen and Schiffbauer term between household internet use at the province
(2015) for Vietnam. level and sectors ICT intensity based on U.S. data as
59. Riker (2015) shows that internet access increases the an instrumental variable controlling for the endoge-
probability of product entry into the United States, neity of the ICT variables.
ACCELERATING GROWTH 85

71. Cirera, Lage, and de Oliveria 2015. An increase in Innovation and Productivity. Review of Economics and
competition is measured by a change in rms mar- Statistics 91 (1): 2032.
ket share in previous years. The results are based on Aghion, Phillipe, Robin Burgess, Stephen J. Redding, and
a multinomial logit regression from 2009 to 2012 Fabrizio Zilibotti. 2006. Entry Liberalization and
where the dependent variable indicates different Inequality in Industrial Performance. Journal of the
stages of the e-commerce system; the most advanced European Economic Association 3 (2/3): 291302.
e-commerce system also allows for online payments. . 2008. The Unequal Effects of Liberalization:
The regressions control for rm characteristics such Evidence from Dismantling the License Raj in India.
as rm size, age, export status, and ownership and American Economic Review 98 (4): 13971412.
sector-specic effects. Aghion, Phillipe, Christopher Harris, Peter Howitt, and
72. Countries with available data that are not members John Vickers. 2001. Competition, Imitation and
of the World Trade Organization (Afghanistan, Growth with Step-by-Step Innovation. Review of Eco-
Kazakhstan, Lebanon, and Liberia) are excluded nomic Studies 68 (3): 46792.
because they do not face restrictions on using tar- Akerman, Anders, Ingvil Gaarder, and Magne Mogstad.
iff rates as an alternative mode to restrict import 2015. The Skill Complementarity of Broadband Inter-
competition. net. NBER Working Paper 20826, National Bureau of
73. See World Bank Enterprise Surveys (http://www Economic Research, Cambridge, MA.
.enterprisesurveys.org/); the World Banks Services Alfaro, Laura, and Maggie Chen. 2015. ICT and Multina-
Trade Restrictions Index (Borchert, Gootiiz, and tional Activity. Background paper for the World Devel-
Mattoo 2013). opment Report 2016, World Bank, Washington, DC.
74. See Golovin 2014. To deal with the problem at the Anderson, Chris. 2006. The Long Tail: Why the Future of Busi-
time, Ireland set up a hardship fund with payments
ness Is Selling Less of More. New York: Hyperion.
of up to 15,000 to alleviate the nancial hardships
Andjelkovic, Maja. 2015. What Is the Digital Economy
suffered by license holders due to the devaluation
and Why Does It Matter? Background paper for the
of their assets, although the general consensus was
World Development Report 2016, World Bank, Washing-
that the government was under no obligation to
ton, DC.
compensate the taxi industry.
Atiyas, Izak, and Ozan Bakis. 2015. ICT, Internet Use and
75. The analysis is based on 48 politically connected and
Organizational Characteristics of Turkish Firms.
620 nonconnected manufacturing rms with at least
Background paper for the World Development Report
ve employees in the World Bank Enterprise Surveys
2016, World Bank, Washington, DC.
data in 2004 and 2007. The 48 politically connected
Baldwin, John Russel, and Wulong Gu. 2008. Outsourc-
rms operate in almost all of the 22 two-digit man-
ing and Offshoring in Canada. Statistics Canada.
ufacturing industries. But within these, they operate
http://www.statcan.gc.ca/start-debut-eng.html.
in fewer than half of the more than 100 four-digit
Baldwin, Richard. 2011. Trade and Industrialization after
subsectors in total. See Saadi (2015) for more details.
76. Almost all rms in connected and nonconnected Globalizations Second Unbundling: How Building
industries use e-mail. and Joining a Supply Chain Are Different and Why
77. See, among others, Parente and Prescott (1999) or It Matters. NBER Working Paper 17716, National
Bureau of Economic Research, Cambridge, MA.
Acemoglu, Johnson, and Robinson (2005).
Bartel, Ann P., Casey Ichniowski, Kathryn L. Shaw, and
Ricardo Correa. 2009. International Differences in
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Rochet, Jean-Charles, and Jean Tirole. 2003. Platform lished manuscript, University of Minnesota.
Competition in Two-Sided Markets. Journal of the Wei, Lingling, and Paul Mozur. 2014. Chinas Central
European Economic Association 1 (4): 9901029. Bank Leads Effort to Regulate Internet Finance.
Rysman, Marc. 2009. The Economics of Two-Sided Mar- Wall Street Journal, February 11. http://www.wsj.com
kets. Journal of Economic Perspectives 23 (3): 12543. /articles/SB100014240527023038745045793761110285
Saadi, Mohammed Said. 2015. Innovation, Political Con- 23376.
nectedness, and Competition. Background paper for World Bank. Various years. Doing Business (database).
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ington, DC. business.org/.
Schiffbauer, Marc, Roberta Serani, and Rolf Strauch. . Various years. Enterprise Surveys database.
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Frankfurt, Germany. Bank, Washington, DC, http://econ.worldbank.org
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Syverson, Chad. 2013. Will History Repeat Itself? Com- World Bank, Washington, DC, http://econ.worldbank
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3740. MDK:23192718~pagePK:64168182~piPK:64168060~the
Tan, Shawn W. 2015. The Effects of the Internet on Firm SitePK:544849,00.html.
Export Behavior. Background paper for the World . Various years. WITS (World Integrated Trade
Development Report 2016, World Bank, Washington, Solution) (database). World Bank, Washington, DC,
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UNCTAD (United Nations Conference on Trade and . 2015. Measuring the Urban Tech Sector. Unpublished
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Geneva: United Nations. http://unctad.org/en School Case Study 710436, Harvard Business School,
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Geneva: United Nations. http://unctad.org/en
/PublicationsLibrary/ier2015_en.pdf.
90 WORLD DEVELOPMENT REPORT 2016

SECTOR FOCUS 1

Agriculture

Across the developing world, agriculture sustains the this disparity, suboptimal agricultural practices and
majority of rural livelihoods. Ever since people have poor management are also to blame. New produc-
grown crops, raised livestock, and caught sh, they tion technologies such as improved seed varieties,
have sought information from one another. What is nutrient management, and pest control methods are
the most effective planting strategy on steep slopes? not necessarily reaching farmers. Public extension
Where can we buy improved seeds? Who is paying agents can overcome information barriers related to
the highest price at the market? Over time, weather new agricultural practices and technologies, but such
patterns and soil conditions change. Epidemics of extension programs have been burdened by limited
pests and diseases come and go. Updated information scale, sustainability, and impact.
allows farmers to cope with and benet from these Digital technologies help overcome these con-
changes. straints. They are reviving agricultural extension and
Providing such knowledge can be challenging. advisory services around the world. In cooperation
Agriculture is location-specic, and farmers need with agricultural research and extension services,
accurate local weather forecasts, advice on agricul- organizations such as Digital Green, the Grameen
tural practices and input use, and real-time informa- Foundation, and TechnoServe deliver timely, rele-
tion about prices and market logistics. Harnessing vant, and actionable information and advice to farm-
the rapid growth of the internet and associated digital ers in South Asia, Latin America, and Sub-Saharan
technologies such as mobile phones is critical to help- Africa, respectively, at a dramatically lower cost than
ing farmers obtain the information they need and to traditional services can. Rather than always visiting a
promoting transformative agricultural development. farmer, extension agents use a combination of phone
Interest is especially keen in increasing access to calls, text, videos, and internet to reduce transac-
extension services, improving marketing of outputs, tion costs and increase the frequency of interaction
and arranging logistics. The body of rigorous, quan- with farmers. Governments, in partnership with
titative evidence on the ways in which digital inno- mobile operators, use phones to coordinate distri-
vations can help improve the lives of rural people is bution of seeds and subsidized fertilizers in remote
growing steadily. areas through e-vouchers, as in Nigerias large-scale
e-wallet initiative (spotlight 2, Digital nance).
Technology rms such as Climate Corp, based
Enhancing on-farm in Silicon Valley, are pioneering the provision of
productivity agrometeorological services for early warning of
Agricultural productivity varies dramatically around weather and climate risks. A number of innovations
the world. While credit constraints, missing insurance aim for real-time and accurate weather monitoring
markets, and poor infrastructure account for some of using remote sensing and technologies enabled with
geographic information systems (GIS) for climate-
This sector focus was contributed by Aparajita Goyal. resilient agriculture.
AGRICULTURE 91

Figure F1.1Introducing mobile phone service reduces price dispersion in


local markets
Sardine prices in three coastal markets in Kerala, India
a. Region I
14
Phones added
12
Price (/kg)

10
8
6
4
2
0

0 10 20 30 40 50 60 70 80 90 100 110 120 130 140 150 160 170 180 190 200 210 220 230 240 250
Survey week

b. Region II
14 Phones added
12
Price (/kg)

10
8
6
4
2
0

0 10 20 30 40 50 60 70 80 90 100 110 120 130 140 150 160 170 180 190 200 210 220 230 240 250
Survey week

c. Region III
14 Phones added
12
Price (/kg)

10
8
6
4
2
0

0 10 20 30 40 50 60 70 80 90 100 110 120 130 140 150 160 170 180 190 200 210 220 230 240 250
Survey week

Source: Jensen 2007, Oxford University Press. Reproduced with permission from Oxford University Press; further permission required for reuse.
Note: kg = kilogram; = Indian rupee.

by farmers and traders, and hence overcome an


Facilitating market
important constraint in the context of limited infra-
transparency structure. As Robert Jensens classic 2007 study of
Agricultural product markets in many developing sardine shermen and wholesalers in Kerala, India,
countries are poorly integrated. High search costs found, the introduction of mobile phone service dra-
have tended to lower competition and create an matically reduced price dispersion and waste in the
inefcient allocation of goods across markets. When sardine catch, increasing welfare for producers and
the internet took off in the mid-1990s, it was often consumers (gure F1.1). Similar effects have been
claimed that it would improve price transparency, shown for communication platforms such as Esoko
cut out middlemen, and make markets more ef- in Ghana, e-Choupal in India, and telecenters in Peru,
cient. Indeed, rapid adoption of digital technologies as well as studies on grain traders in Niger and farm-
has dramatically reduced the search costs incurred ers in the Philippines.1
92 WORLD DEVELOPMENT REPORT 2016

have cast doubt on the overall novelty of information


Enabling efficient logistics
provided to the farmer and the degree of competition
and improving quality in many markets. One explanation of weak effects is
control low take-up of fee-based price information services.
But even when farmers are seemingly better informed,
Digital technologies also improve the management
they may not necessarily be able to act on that infor-
of agricultural supply chains. With globalized food
mation because of the inaccessibility of alternative
systems, ensuring food safety has become more com-
markets and the complex interlinked relationships
plex. These trends have catalyzed innovations to trace
between buyers and sellers in low-income developing
the food supply from producer to consumerwhich
economies. Rather than assuming that an information
is important for developing countries that want to
and communication technology (ICT) approach will
reach new export markets. Smallholder farms can
always be cost-effective and yield a better outcome,
turn to cooperatives and aggregators, who use digital
a more nuanced understanding of the underlying institu-
tools to improve collection, transportation, and qual-
tional environment and constraints is warranted.
ity control. By opening up new specialized market
Third, technology-enabled interventions are no
opportunities, the internet has improved consumer
panacea in themselves, and need to be backed by
protection and farmers livelihoods.
complementary investments in physical infrastructure,
including electricity and literacy. The versatility and
Lessons for adapting digital near-constant innovation that characterize digital
technologies can sometimes be a distraction that can
technologies for agriculture
cause interventions to focus more on the technology
Why do many of these innovations fail to scale up than on the demands and priorities of the intended
and achieve wider acceptance? One reason is market beneciaries and the trade-offs imposed by resource-
fragmentationeven though market consolidation constrained environments.
will, over time, enhance growth prospects. Another Finally, information technology (IT) policy and the
reason is the lack of nancially sustainable business broader regulatory environment in a country should be
models that will attract private sector investments discussed jointly. Whereas the expansion of mobile
in innovative solutions for small-scale agriculture. phone access has been rapid and commercially self-
There is great potential for the internet and related sustaining even among many of the poor, the same is
technologies to improve rural economies, but several not true of the internet. In the long run, the internet
lessons need to be kept in mind. can have an even greater impact on rural growth;
First, agriculture is becoming increasingly much depends on nding sustainable business mod-
knowledge-intensive and high-tech. Some of the els to encourage its spread in the poorest parts of the
worlds newest industries have started to put money world.
and tech talent into farmingthe worlds oldest
industry. Digital soil maps, remote sensing, and global
positioning system (GPS) guidance are critical tools Note
for modern farmers. Big data for precision agricul-
1. Nakasone, Torero, and Minten 2014.
ture increases yields and efciency. These high-tech
tools mostly benet big farms that can make large
investments in technology. But there are also many References
innovative ways in which illiterate and otherwise dis-
Jensen, Robert. 2007. The Digital Provide: Information
advantaged people use digital technologies, such as
(Technology), Market Performance, and Welfare in
basic mobile phones. Greater efforts to close the digital
the South Indian Fisheries Sector. Quarterly Journal of
divide in rural areas can have great payoffs. Economics 122 (3): 879924.
Second, basic price and market information sys- Nakasone, E., M. Torero, and B. Minten. 2014. The Power
tems can improve efciency and welfare. The evi- of Information: The ICT Revolution in Agricultural
dence, although strong, is still limited to certain coun- Development. Annual Review of Resource Economics.
tries and certain contexts. A number of recent studies doi: 10.1146/annurev-resource-100913-012714.
94 WORLD DEVELOPMENT REPORT 2016

ENABLING DIGITAL DEVELOPMENT

Digital finance

Until a few years ago, agricultural productivity in in the nancial sector, many of which have emerged
SPOTLIGHT 2

Nigeria was declining, even though government in developing countries (box S2.1). The benets per-
spending had increased.1 Since then, agriculture has vade almost all areas discussed in this Report. Digital
become a driver of economic growth. One reason has nance makes businesses more productive, allows
been an innovative mobile wallet system initiated individuals to take advantage of opportunities in the
jointly by the public and private sectors and run digital world, and helps streamline public sector ser-
by Cellulant, a mobile services company. Nigerias vice delivery.
smallholder farmers depend on subsidized fertilizer, Like all great opportunities, digital nance also
but this crucial resource too often did not reach ben- comes with risks. What makes online nancial
eciaries. The 2012 Growth Enhancement Support systems easy to use for customers also makes them
Scheme introduced mobile technology to transfer susceptible to cybercrime. The entry of nontraditional
fertilizer subsidies directly to farmers, taking the players poses new challenges for policy, regulation,
government out of the business of procuring and dis- and supervision. And the ease of transferring funds
tributing fertilizer. The support scheme now helps up across the globeoften anonymously, using means
to twice as many farmers, at one-sixth the cost. The such as cryptocurrenciesmight increase illicit nan-
transfer system relies on a database of more than 10.5 cial ows.
million farmers, who, as registered recipients of the
subsidies, now have a better chance of gaining access
to formal or regulated nancial services. Based on
Benets of digital nance
this initial success, the system is expanding, aided by Digital nance promotes nancial inclusion
a digital identication system and biometric signa- More than 2 billion people have no access to any
tures, taking nancial services far into Nigerias rural nancial services. Overall, only about 59 percent of
hinterland. men and 50 percent of women in developing coun-
This example and many similar experiences cov- tries have an account at a regulated nancial insti-
ered throughout this Report illustrate the large impact tution. Women, the poor, and small businesses often
of the internet and related digital technologies on the rely on informal nancial services, even when they
nancial sector.2 Digital nance has promoted nan- receive public transfers or remittances.
cial inclusion, providing access to nancial services Digital payment systems help overcome barriers to
to many of the 80 percent of poor adults estimated accessing nancial services. Mobile money schemes,
to be excluded from the regulated nancial sector.3 in particular, allow people who own a phone but do
It has boosted efciency, as the cost of nancial not have a bank account to make and receive pay-
transactions has dropped and speed and convenience ments. In the right environment, these systems can
have increased. And it has led to major innovations take off and reach massive size rapidly (gure S2.1).
Digital payments can reduce costs to recipients.4 For
WDR 2016 team based on Bossone (2015) and Tropina (2015). instance, farmers in Niger realized time savings for
DIGITAL FINANCE 95

Box S2.1Innovations in digital payments

There are four major innovations in digital payments. spending in a local economy or as a means of exchange
in computer games.
Wrappers create a digital interface with traditional
payment systems such as credit cards or bank accounts. Digital currencies are both a new decentralized payment
Many are offered by nontraditional providers, including scheme and a new currency. Such schemes record trans-
internet intermediaries such as Google Wallet and Apple actions in a publicly visible ledger. Most digital curren-
Pay. cies, including Bitcoin, are cryptocurrencies because they
use cryptographic techniques to ensure secure validation
Mobile money systems store money in the national of transactions.
currency as credit on smart cards or a system providers
books, and enable payments online or through mobile To get a sense of the magnitude of digital payment
phones. A well-known example is M-Pesa, run by ows, consider this: In 2014, the volume of Bitcoin
Safaricom. These systems can offer lower fees and easier transactions worldwide was about US$23 billion; for
use than traditional payment systems, even for those mobile payments on M-Pesa in Kenya, it was about

SPOTLIGHT 2
without a bank account. US$24 billion; for the online payment platform PayPal,
it was US$228 billion; and for the credit card issuer Visa,
Credits and local digital currencies are alternative units of it was US$4.7 trillion.
account (not in national currency) designed to promote
Sources: Bank of England 2014; https://blockchain.info; company reports.

Figure S2.1Kenyas M-Pesa payment system reached


80 percent of households within four years
100

90
Percent of U.S. households adopting
technology, unless stated otherwise

80

70

60

50

40

30

20

10

0
0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20

Years since initial public availability


M-Pesa (Kenyan households, estimated) Cellphone
Cellphone (Kenyan households, estimated) Computer
Radio Telephone
Internet Automobile
Color television
Source: Suri, Jack, and Stoker 2012. Adapted with permission from the National Academy of Sciences; further permission
required for reuse.
Note: Shares of households in the United States, except for Kenyan M-Pesa and cellphone users.
96 WORLD DEVELOPMENT REPORT 2016

each payment equivalent to an amount that would short-term loans with approval often in a matter of
feed a family of ve for a week. Digital payments seconds based on M-Pesa usage history. Between
increase control, since senders of remittances can November 2012 and early 2015, the system issued 21
have a greater inuence on how recipients use the million loans to 2.8 million unique borrowers, with
money, including for savings. Digital nance can an average loan amount of US$15.
increase the incentive to save, through automatic
deposits, text reminders, or default options. Texted Digital nance can increase efficiency
reminders increased savings in Bolivia, Peru, and the The internet reduces the cost of many nancial
Philippines by up to 16 percent.5 Digital payments transactions by allowing their unbundling into sep-
improve risk management by making it easier to arate components that can be automated or provided
receive support from social networks that can act as by specialized entities. A retail payment consists of
safety nets. M-Pesa users were better able to absorb pre-transaction, authorization, clearing, settlement,
income shocks compared to nonusers.6 Digital pay- and post-transaction, each one again involving several
ments speed up delivery, which is especially impor- steps. Specialized providers can execute individual
tant in case of emergencies such as natural disasters. steps, yielding economies of scale that translate into
And they increase security compared to traveling with savings. Such service providers are becoming more
large amounts of cash, as is commonly necessary in widespread in developing and emerging markets.
low- and middle-income countries. Governments can also lower the cost of nancial
Digital nance can increase womens economic transactions. Electronic payment cards reduced costs
SPOTLIGHT 2

participation. In part, this is because digital payments of social transfers in Brazils conditional cash trans-
can more easily be concealed by the recipient than fer program, Bolsa Familia, from almost 15 percent to
cash, at least temporarily, which helps shift economic under 3 percent of total payments.8 McKinsey esti-
decision making in favor of women. Access to savings mated in 2010 that digital payments could save the
instruments also increases female empowerment government of India US$22 billion per year.9 A large
and the consumption and productive investment of part of these savings comes from lower leakages and
female entrepreneurs. There is a signicantly positive reduced fraud. Electronic payments create a clear
relationship between female labor force participation digital record and can be traced, so the likelihood of
and female bank account ownership.7 funds not reaching the beneciary or of duplicate
Information asymmetrieswhen one party to a payments or payments to ghost recipients who
transaction knows much more than the otherare do not exist will be lower. Evidence from India also
pervasive in the nancial sector. In credit markets, shows that using smart cards rather than cash for
especially those for informal enterprises and low- social security payments halved the incidence of
income borrowers, the lender usually has limited demands for bribes.
information about a potential borrowers ability to
repay a loan, thus impeding lending. Digital tech- Digital nance spurs nancial innovation
nologies help estimate credit scores from digital The nancial sector is transaction-intensive and has
footprints. Alinance, a subsidiary of the Chinese always been at the forefront of adopting new tech-
e-commerce rm Alibaba that is now part of nology. Automation has led to a signicant reduction
Ant Financial, provides loans to vendors on its in nancial transaction costs. This has spawned
e-commerce platform. Many vendors have small innovations, such as automated credit scoring using
operations and face difculties obtaining loans in the advanced analytics and massive amounts of data.
traditional nancial system. Alinances credit scor- Automating processes allows new, so-called n-tech
ing model is based on at least three months of a ven- rms to offer services often at lower costs than tra-
dors online activity and makes loan decisions auto- ditional providers, including money transfer across
matically and almost instantly. Loans are Y 20,000 borders (Xoom, TransferWise) or short-term loans
to Y 30,000 (US$3,500 to US$5,000), on average, with (Wonga, ZestFinance). Part of the Alibaba Group in
exible repayment terms. Microlending elsewhere China, YuE Baoor leftover treasure in Mandarin
that serves small farmers or small businesses func- is a xed-income investment fund into which cus-
tions similarly, often using mobile phone payment tomers can easily transfer balances from their Alipay
records to assess credit risk. M-Shwari, operated by digital payment accounts. Established in 2013, by the
the Commercial Bank of Africa and Safaricom, is a end of 2014, the fund had 185 million users and about
bank account linked to Kenyas M-Pesa payment US$93 billion in assets. Peer-to-peer lending platforms
system. It pays interest on deposits and provides operate without traditional nancial intermediaries,
DIGITAL FINANCE 97

instead matching potential lenders and borrowers Second, digital nance is bringing large num-
directly. bers of people into the nancial system for the rst
The emergence of digital currencies has been time. This requires strong consumer education and
another innovation made possible by the internet. consumer protection, including promoting nancial
Bitcoin, the most well-known, was created in 2009. literacy and fraud prevention, dispute resolution
Its value in terms of national currencies has uctu- mechanisms, and data privacy.
ated widely, its acceptance as a means of exchange A third concern is that nancial innovations could
has been limited, and there have been widely publi- pose a systemic risk to a countrys banking sector,
cized instances of fraud. But a recent analysis by the including credit, liquidity, operational, and consumer
Bank of England suggests that the key innovation risk. Prudential regulation of digital nance reduces
of such currencies is the distributed ledger that this risk, but may involve high compliance costs
removes the need for accounting and settlement by that raise barriers to entry, and thus to competition.
intermediaries such as banks.10 This model could also Concerns about risks to the banking system were
work for other nancial assets such as loans, stocks, raised about Bitcoin, but analysis by the Bank of
or bonds, although it is unlikely to spread widely England, for instance, suggests that digital currencies
anytime soon. play too small a role to threaten nancial stability. A
greater concern may be that nancial innovations
create distortions in nancial markets that could have
Managing risks larger implications. For example, if automation and

SPOTLIGHT 2
The rapid development of whole new segments of big data approaches make it much easier to issue
nance has raised policy questions. How should these consumer credit but not commercial credit, nancial
new areas of nance be regulated and supervised, for institutions might overallocate to the former, poten-
instance to ensure consumer protection? Do they tially creating a credit bubble and reducing credit
pose signicant risks to nancial stability? And do availability for investments that increase productivity.
they make it easier to commit nancial fraud or illicit Finally, there are concerns about increased fraud
ows of funds? in the nancial system.11 With the rise of electronic
One characteristic of digital nance has been the banking, cyberattacks on nancial institutions and
rise of nontraditional providers of nancial services on other sectors processing electronic nancial trans-
such as money transfers, savings, and lending. Some actions have also increased. Massive theft of credit
of these are new companies such as peer-to-peer lend- card information from retailers has highlighted the
ing rms like Kickstarter or LendingTree. Others are stakes involved. Larger nancial institutions have the
nonnancial institutions setting up a nance arm resources and know-how to continuously upgrade
(or nonbank), such as e-commerce sites like eBay online and mobile security through tools such as
(owner of PayPal) and Alibaba; internet intermediar- encryption or strong authentication. In fact, banks
ies like Google; electronics and software developers have been at the forefront of developing secure trans-
like Apple; and telecom operators like Safaricom. This action processes. But smaller and nonnancial institu-
raises several concerns. tions may be more at risk. Apart from monetary losses,
One concern is that traditional nancial regula- a large risk is also a loss of trust in digital nancial sys-
tion does not always cover these companies or they tems that may hinder further innovation in the sector.
are held to a different standard, such as reduced Besides fraud and theft, digital nance could facili-
oversight, even though they can scale up quickly. tate nancial ows for illegal or illicit purposes.12 Such
These problems are somewhat similar to the shadow transfers could be money laundering (cyberlaunder-
banking problem that preceded the global nancial ing), when illegally obtained funds are turned into
crisis, and regulators are exploring ways to shift seemingly legal assets through a process of deposit,
from regulating entities to regulating activities. Tra- layering, and integration with legitimate funds. They
ditional nancial institutions, in contrast, use regu- could represent payments for illegal goods or services
latory arguments to keep out innovative providers such as drugs. Or they could be illicit nancial ows
of digital nancial services that could greatly benet often from developing countries to capital markets in
consumers and rms. This has obstructed the growth industrialized countriesthat represent the proceeds
of online payment systems in Central America, for from tax evasion, corruption, or bypassing of capital
example. Light regulation fosters innovation. M-Pesa controls. Some ows may be to circumvent arbitrary
could not have grown as quickly had Kenyas central regulations by unaccountable governments, but often
bank erected strict regulatory hurdles. they are the result of illegal activity that deprives a
98 WORLD DEVELOPMENT REPORT 2016

Box S2.2Technology can help unveil illicit money ows

Global communication networks have made it easier to The largest number of addresses tied to these offshore
move illicit money around the world and to shelter assets accounts were from a number of large emerging econ-
from domestic tax authorities. But recent high-prole omies. Besides Offshore Leaks, Swiss Leaks yielded data
cases also show how a combination of human interven- about secret bank accounts in Switzerland, and Lux Leaks
tion and technology increases the chances of detection. documented strategies that international corporations
In each case, large datasets were leaked by insiders to use to avoid taxes in countries where they make prots,
tax officials or watchdog groups such as the International notably by channeling them through Luxembourg. While
Consortium of Investigative Journalists (ICIJ). One case in many clients are from developing countries, they get help
2014, Offshore Leaks, yielded 260 gigabytes of accounts from western accountants, and much of the money ends
data in offshore tax havens, including the British Virgin up in industrialized countries or their offshore territories.
Islands and Cook Islands. Collaborating with media Increased transparency, thanks to technologys ability
outlets, experts from Costa Rica, Germany, Malta, and to sift through large leaked datasets, is encouraging
the United Kingdom developed automated software reforms that will make it harder to hide assets in foreign
tools for organizing and searching this massive dataset. jurisdictions.
SPOTLIGHT 2

Sources: http://www.icij.org; press reports.

country of nancial resources that, in aggregate, are As with international reporting obligations aimed at
thought to exceed the value of development aid.13 preventing nancing of illegal activities or terrorism,
The anonymity, speed, ease of transaction, and a greater regulatory burden and reporting require-
global reach of digital nance make illegal and illicit ments can tax the resources of smaller countries,
transfers easier, including through the ability to split which may require assistance to comply.
large transactions into small tranches. Internet sites Digital nance is developing rapidly, and constant
such as online casinos and digital currencies that offer changes will challenge the ability of regulators to
a high degree of anonymity aid such activity. One catch up. Both too much and too little intervention by
study found that online casinos offered customers a policy makers entails risks. Even in light of new types
choice of 235 payment options.14 And Bitcoin has been of nancial crime online, however, the opportunities
used to circumvent capital controls. Because these of digital nance for inclusion, efciency, and inno-
ows as well as cybercrime generally cross borders, vation will likely outweigh the risks.
it is not always clear which jurisdiction is responsible.
Although the internet might make illegal money
transfers easier, it can also help address the problem. Notes
In contrast to cash, electronic transfers leave a trail that 1. Case study from Grossman and Tarazi 2014.
can aid law enforcement. Digital technologies could 2. See Bossone 2015.
also help establish registries of benecial ownership 3. World Bank 2014.
of nancial and commercial holdings and transaction 4. World Bank 2014.
monitoring systems, a current priority of the G-20. 5. World Bank 2014.
This could reduce tax evasion and cyberlaundering 6. World Bank 2014.
although the barriers to developing such directories 7. Data from the World Bank Findex database, which
covers 148 countries.
tend to be due more to resistance by tax havens than
8. World Bank 2014.
to technical reasons, and reforms have mostly been
9. McKinsey, as cited in World Bank 2014.
prompted by high-prole disclosures (box S2.2). 10. Bank of England 2014.
More generally, technology as a tool for tackling the 11. Chatain and others 2011.
problem of illicit nancial ows can complement, but 12. Council of Europe 2012; Tropina 2015.
not substitute for, proper legal frameworks, interna- 13. Tropina 2015.
tional cooperation, and public-private collaboration. 14. Tropina 2015.
DIGITAL FINANCE 99

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/dghl/monitoring/moneyval/. Research Group for the G20 Australian presidency.
Grossman, Jeremiah, and Michael Tarazi. 2014. Serving Washington, DC: World Bank.
Smallholder Farmers: Recent Developments in Digital
Finance. Washington, DC: CGAP (Consultative Group
to Assist the Poor).

SPOTLIGHT 2
CHAPTER 2

Expanding opportunities

Digital technologies can improve overall welfare costs when rms innovate and automate processes,
and reduce poverty, but without complementary or from fully digital goods and services that allow
investments, they can also worsen inequality. In rms to exploit economies of scale (gure 2.1 and
Africa alone, 11 million youth are expected to enter the spotlight 1).
labor market every year for the next decade.1 Born in But not everyone stands to benet automatically.
the internet era, they live in a world full of new and Only by improving internet access and basic literacy
exciting opportunities.2 Farmers use mobile phones and updating skill and training systems will the ben-
to get price information and technical advice. Women ets be realized and broadly shared. For the worlds
facing barriers to work outside their homes can work poor, the key is to leverage digital technologies to
online and better balance work and family. And many improve the productivity of household enterprises,
have found earning opportunities through online subsistence family farmers, and the informal sector.
work and the on-demand economy. But these new Yet for every person connected to the internet in
opportunities come hand in hand with fundamental developing countries, almost three are not; among
and rapid changes in the world of work, as digital the poor, more than six are not; and many also lack
technologies increase the demand for advanced access to such complementary infrastructure as
skills, and many skills quickly become obsolete. electricity or roads. Even if connected, many cannot
From a technological standpoint, fewer than half of read or use the information the internet provides. For
todays schoolchildren in China, Croatia, or Thailand workers in more organized labor markets, conditions
can expect to nd a job in an occupation that exists are changing rapidly. New jobs require different skills
today.3 But more than jobs disappearing, they will be from old jobs, and many new jobs are informal or
transformed. The challenge for policy makers is to nonwage, without benets or worker protections.
ensure that all current and future workers can seize Greater computer power and internet connectivity
the growing economic opportunities that accompany make some skills obsolete by substituting for work
the spread of digital technologies. The risk is that that is codiable and routine, and thus can be auto-
rapid technological change will end up increasing mated. The remaining tasks require complex skills
inequality and leaving many behindblunting the that complement technology, such as creativity, criti-
digital dividends. cal thinking, and problem solving. These skills remain
The potential gains from technological progress hard for technology to emulate, but also for education
for workers and consumers in developing countries and training systems to provide, leaving many work-
are indeed large. Digital technologies can create jobs ers unprepared for the modern world of work.
and increase earnings in the small information and Thus while digital technologies can raise produc-
communication technology (ICT) sectorand much tivity and enhance overall welfare, associated labor
more in the sectors that use ICT. They also increase market disruptions can be painful and can result in
worker productivity by augmenting human capital higher inequality. High-skilled workers are the biggest
andespecially critical for the poorconnecting peo- winners when paired with digital technologies. Glob-
ple to work and markets. And they can benet con- ally, returns to education remain high, at 10 percent per
sumers by lowering prices and expanding the variety year, and are even higher for those using technology
of goods and services available, thus producing con- at work. The poor, with no access to technology and
sumer surplus. Most of these consumer gains come lacking skills, see few of the direct downsides from
from lower marginal production and distribution technological adoption but also only partial benets.
EXPANDING OPPORTUNITIES 101

But it is the middle class that can be hollowed out as Figure 2.1A framework for the internet and economic
jobs held by this segmentoften medium skilledare opportunities
transformed, partly driven by technological change.
Machine operators and clerical support workers, for DIGITAL
example, perform many routine tasks that are easily TECHNOLOGIES
automated. Since 1995, the share of routine employ-
ment in total employment has fallen by 8 and 12 per-
centage points in developing and developed countries,
respectively.4 Such medium-skilled jobs, critical to the
growth of the middle class and held disproportion-
ately by the bottom 40 percent of the welfare distri- Overcome Augment Generate
bution, give way either to high-skilled jobs that only information barriers existing factors economies of scale
a small share of workers qualify for, or to low-skilled
jobs that face increasing competition and most likely
declining wages. INCLUSION EFFICIENC Y INNOVATION
So the race is on between skills and technology,
and the outcome will determine whether the divi-
dends from digital technologies are realized and the Job creation Labor productivity Consumer surplus
benets widely shared. It is important to bridge the
digital divides both in access and in capabilities. This
second divide separates the digitally savvy, who can
R I S K : I N EQ U A L I T Y
make productive use of digital technologies and have
skills that complement themand the digitally poor,
who remain unconnected and unskilled. Providing Source: WDR 2016 team.
current and future workers with the cognitive, tech-
nical, and socioemotional skills that are augmented (gure 2.2). A technology diffuses rapidly when it is
by technologyand not replaced by itis a priority. low in cost, easy to use, has high potential benets,
Given the fast pace of technological changewith and ts well with the local context. Low-cost mobile
more intense job creation, destruction, and realloca- phoneswhich can be shared, prepaid, billed in
tion to be expectedlabor regulations, taxation, and prices per second, and do not require much literacy
social protection systems will have to support labor or numeracy for basic uset this description, and
mobility and adapt to the changing nature of work. are the technology of choice among the poor.8 In
This is the analog foundation for workers to succeed Cameroon, Ethiopia, Rwanda, Tanzania, and Uganda,
in a digital world. more than four in ve mobile phone owners have
simple phones, not capable of browsing the internet.9
Personal computers and the internet, by contrast,
Connected people require literacy and often foreign language (especially
The world is more connected than ever. On aver- English) skills. Computers with internet capabilities
age, 8 in 10 people in the developing world own a in the Warana subdistrict in Maharashtra, India, for
mobile phone (map 2.1). Digital technologies, often instance, went largely unused except for transmitting
low-end phones, connect the more than 60 percent market information to farmersa function later sub-
of the worlds people who did not have a landline stituted by mobile phones, which were cheaper and
phone as late as 2000. More people have access to easier to use.10
a mobile phone than to secondary schooling, clean Communications, entertainment, and searching
water, or sanitation.5 Internet adoption lags behind for information are the most common uses for mobile
mobile phone access, but has tripled since 2005. In phones and the internet. In African countries, social
developing countries today, 28 percent of the popu- networking, sending and receiving e-mails, instant
lation reports access to the internet at home, and in messaging, and checking facts and denitions are the
advanced economies, 80 percent.6, 7 most common uses of the internet (gure 2.3). This is
Mobile phones are driving this interconnect- similar in Argentina, Brazil, Colombia, Mexico, Uru-
edness, especially among the poor. All regions are guay, and the European Union countries, especially
converging in mobile phone use, but South Asia and with social networking (between 50 and 80 percent
Sub-Saharan Africa lag far behind in internet access of all internet users).11 The use of digital technologies
102 WORLD DEVELOPMENT REPORT 2016

Map 2.1Mobile phones are the main source of connectivity in the developing world, but large
gaps in internet access remain
a. Mobile phone adoption rates, circa 2014

High-income

91% 95% 98%


Bottom 40% National Upper 60%

Middle East and


North Africa

87% 89% 93%


Bottom 40% National Upper 60%

Latin America
and the Caribbean

79% 86% 91%


Bottom 40% National Upper 60%

Sub-Saharan Africa

56% 63% 73%


Bottom 40% National Upper 60%

South Asia Mobile phone


adoption rates (%)
80% 87% 94% 019
Bottom 40% National Upper 60%
2039
4059
East Asia and Pacic
6079
79% 85% 91%
80100
Bottom 40% National Upper 60%
No data

b. Internet adoption rates, circa 2014

High-income

66% 81% 90%


Bottom 40% National Upper 60%

Middle East and


North Africa

21% 32% 43%


Bottom 40% National Upper 60%

Latin America
and the Caribbean

17% 32% 41%


Bottom 40% National Upper 60%

Sub-Saharan Africa

5% 10% 15%
Bottom 40% National Upper 60%

South Asia

4% 11% 17% Internet adoption rates (%)


Bottom 40% National Upper 60%
019
2039
East Asia and Pacic 4059
14% 28% 37% 6079
Bottom 40% National Upper 60% 80100
No data
IBRD 41770
Source: WDR 2016 team, based on Gallup World Poll, various years. Data at http://bit.do/WDR2016-Map2_1.
Note: Adoption rates refer to the percentage of individuals who report owning a mobile phone (panel a) and having internet access at home (panel b).
EXPANDING OPPORTUNITIES 103

Figure 2.2All regions are converging in mobile phone access, but South Asia and Sub-Saharan
Africa are falling behind in internet access

a. Individuals with mobile phone access b. Individuals with internet access


100 100

80 80

60 60

Percent
Percent

40 40

20 20

0 0
2007 2008 2009 2010 2011 2012 2013 2014 2006 2007 2008 2009 2010 2011 2012 2013 2014

High-income Latin America and the Caribbean


Europe and Central Asia South Asia
Middle East and North Africa Sub-Saharan Africa
East Asia and Pacific
Source: WDR 2016 team, based on Gallup World Poll, various years. Data at http://bit.do/WDR2016-Fig2_2.

Figure 2.3How people use mobile phones and the internet in Africa
Percentage of individuals who use mobile phones or internet reporting each type of use, 201112

a. Mobile phones b. Internet

e-mail Social networking


Sending or receiving e-mail
Social networks Posting information or instant messaging
Web browsing Checking facts or word definitions
Reading online newspapers and books
Sending and
receiving money Playing games
Downloading and watching videos or radio
International calls
Formal education
Photos and videos Getting information about schools
Getting information about health services
Transfer airtime
Getting information about goods and services
Music Looking for free educational content
Getting information from government
Games
Calling over the internet
Missed calls Distance learning or job training
Purchasing goods and services
Text messages
Internet banking
Phone calls Interacting with government

0 10 20 30 40 50 60 70 80 90 100 0 20 40 60 80 100

Percent Percent
Daily Weekly Occasionally
Source: WDR 2016 team, based on Research ICT Africa surveys (various years). Data at http://bit.do/WDR2016-Fig2_3.
Note: Data are simple averages across 12 African countries.
104 WORLD DEVELOPMENT REPORT 2016

for work, education, and health is more limited but gender (gure 2.4). In African countries, the bottom
increasing. Across the European Union, around 60 per- 40 percent is only one-third as likely to have access
cent of internet users search for health information, to the internet as the upper 60 percent;17 18 percent
and 13 percent make appointments with health practi- of men report using the internet versus 12 percent of
tioners online.12 In Brazil, 60 percent of internet users women, and 20 percent of youth versus 8 percent of
use it for educational purposes, and in Mexico, 35 those more than 45 years old. Such demographic gaps
percent.13 One in four individuals who use the internet persist also in Latin America, and even in high- and
in African countries reports doing so to get health and middle-income European countries.18
education information.14 Uses vary across population The digital divide reects inequalities in access
groups. In Brazil and Mexico, women, rural, and poorer and barriers to productive use. Many areas simply
populations are less likely to use the internet for nan- remain unconnected (chapter 4). Even when a region
cial transactions or dealing with public authorities, is connected to the internet, access is not easy. In
but in both countries these same groups are equally Cameroon, Ghana, Kenya, and Uganda, more than
or more likely to use it for educational purposes than three in four users still access the internet in com-
men, urban, and richer populations.15 Across countries, mercial internet cafes, where high costs and slow
children and youth are most likely to use the internet connections limit use.19 A survey of 25 developing
for education. countries found that although commercial cafes
were more expensive than telecenters, they had more
The digital divide persists skilled staff and more reliable infrastructure and
Despite the rapid spread of digital technologies, more service.20 But this is not the whole story. Illiteracy and
than 800 million people lack mobile access worldwide lack of skills are important barriers. In a subsidized
(63 percent of them in the bottom 40 percent of the internet and mobile telephony program in rural Peru,
income distribution), and 4.3 billion lack internet mobile phone ownership increased, on average, by 12
access (49 percent in the bottom 40).16 For every percentage points, but internet use increased by only
person connected to the internet in developing coun- 2 percentage points.21 Explaining this gap is the lower
tries, almost three are not, and in some countries, 20 internet use among adults than among youth, and
are not. Big gaps remain by income, age, location, and the lack of use among the uneducated. Even among
the literate, internet use may be limited by a lack of
content in local languages.22
Figure 2.4The digital divide within countries remains
wide, especially in internet use
Internet use in Africa, by demographic and socioeconomic characteristics, 201112 Creating jobs, boosting
25 labor productivity, and
beneting consumers
Individuals who use the internet (%)

20 The overall impacts of digital technologies on


employment and earnings are positive, if highly
heterogeneous (table 2.1). As discussed throughout
15 this chapter, rigorous evidence remains limited, but it
suggests that most gains accrue disproportionally to
the better educated, with technology complementing
10 the skills and assets of users. But there are exceptions.
In Peru, between 2007 and 2009, new internet users
had higher income growth than those who remained
5 nonusers, with larger gains in rural areas.23 And in the
United States the diffusion of broadband increased
employment rates more in rural areas than in urban.24
0 What explains the aggregate differences? The
Bottom Upper Mature Young Rural Urban Women Men
40% 60% (45+) (1524) rst factor is the type of technology. Mobile phones
can be particularly benecial to people in more dis-
Income distribution Age Location Gender
(household) advantaged groupswho often lack skills for using
Source: WDR 2016 team, based on Research ICT Africa surveys (various years). Data at http://bit.do
the internet, or work in agriculture, where mobile
/WDR2016-Fig2_4. phones alone can pay off. Thus the benets from
Note: The chart shows a simple average for 12 countries. mobile phones tend to be widespread. In Peru, for
EXPANDING OPPORTUNITIES 105

Table 2.1Digital technologies affect employment and earnings, the evidence shows
Authors Country Technology Key findings
De los Rios (2010) Peru Internet Internet adoption was associated with labor income gains of between 13 and
19 percent. There was no effect on the probability of finding employment.
Klonner and Nolen South Africa Mobile Mobile phone coverage increased (wage) employment by 15 percentage
(2010) (rural) phones points, mostly due to increased employment among women, especially those
without significant child care responsibilities. Among men, it induced a shift
from agricultural employment to other sectors.
Kolko (2012) United States Internet Broadband expansion was associated with local population and employment
growth, but average wages and overall employment rates were unaffected.
Localities with broadband became more attractive, and the supply of workers
responded to job opportunities.
Marandino and Uruguay Laptops and In two years, the One Laptop per Child program had no impact on average
Wunnava (2014) internet households labor earnings but led to a 33-percent increase in hourly labor
income among households below the median income. Richer households al-
ready had access to technology before the program.
Ritter and Guerrero Peru Internet Access to internet and mobile phones increased wage employment, the pro-
(2014) (rural) and mobile duction of processed goods, and the prices farmers received for their products.
phones Mobile phones were the main driver for agricultural activity, while internet
access was the main driver for employment outside agriculture.
Source: WDR 2016 team.

both mobile and internet use, the better educated their productivity and earnings. Digital technolo-
beneted most, but while very few of the less edu- gies can also connect people to work and markets
cated adopted the internet, they beneted greatly and facilitate the accumulation of productive
from their new mobile phones.25 Second is the labor assets. This increases efciency in the labor market
market context. Technology makes a difference when and the overall economy by allowing workers and
it helps overcome obstacles to employment or higher rms to better leverage existing assets.
productivity. In Peru, mobile phones were more ben- Beneting consumers. When digital technologies
ecial in agriculture, where lack of access to relevant automate processes and generate economies of
and timely information kept people from accessing scale, they can lower prices and create new goods
better opportunities, whereas internet access made and services, thus increasing consumer surplus.
more of a difference outside agriculture, where
employers seemed to demand ICT skills and internet While quantifying these benets is difcult,
use. If the constraints are elsewhere, technology will the evidence discussed in the rest of the chapter
not make a difference. In rural South Africa, the roll- suggests that they accrue most to those already
out of mobile phone networks increased employment better off (table 2.2). Employment in the ICT sector
among women, but only for those who did not have and in ICT occupations is limited and mostly for
signicant family responsibilities.26 high-skilled workers. In industries that use ICT, the
These aggregate effects of digital technologies on potential is greater, especially for those who have
opportunities are mediated through three mecha- skills that better complement the technology. But the
nisms (see gure 2.1): largest payoff from digital technologies is increased
labor productivity. Better and cheaper information
Creating jobs. Digital technologies promote inclu- that helps connect people to inputs, outputs, and
sion by boosting employment and earnings in work is particularly promising for the poor, since
the ICT sector or in ICT occupations across the it addresses a key barrier to raising incomes for
economy. But most important, they support jobs people previously disconnected from markets. The
and earnings in sectors that use ICT when rms lower communication costs associated with mobile
and the self-employed adopt new technologies and phones, the most common technology for the poor
grow, as well as through ICT-enabled outsourcing today, can increase the efciency of agriculture and
and entrepreneurship. labor markets, raising household incomes and reduc-
Increasing worker productivity. By taking on some ing poverty. As governments and the private sector
tasks previously performed by workers, digital get better at tailoring digital services to the poor,
technologies augment workers skills, increasing those gains should increase.
106 WORLD DEVELOPMENT REPORT 2016

Table 2.2Benets of digital technologies for workers and consumers: A scorecard


Impact so far Potential impact
Channel Poor Nonpoor Poor Nonpoor
Creating jobs
In the ICT sector and
Negligible L Negligible L
occupations
In sectors that use ICT
L M L M

Increasing worker productivity


Increasing returns to
L M L H
human capital
Connecting people to
M H H H
work and markets
Benefiting consumers
Increasing consumer M H H H
surplus
Source: WDR 2016 team.
Note: Poor refers to the bottom 20 percent of the welfare distribution. The differential impact summarizes the discussion in the chapter and is a qualitative
assessment of the evidence. ICT = information and communication technology; L = low; M = medium; H = high.

Creating jobs production spillovers. The median hourly earnings in


the ICT sector and in ICT occupations are 1.5 times
In ICT sectors and occupations
higher than in urban non-ICT sectors or non-ICT
In terms of employment, the ICT sector is small, has
occupations in developing countries.31 The high pay
high entry barriers, and remains male dominated.
reects a workforce that is better educated than aver-
The ICT sector employs, on average, 1 percent of
age. It likely also reects the relative scarcity of ICT
the workers in developing countries (gure 2.5).
workers in some countries, driving up the skill pre-
ICT occupationssuch as network administrator
mium. These high-paying jobs create more demand
and electrical and electronic engineerare also
and new jobs outside ICT. In the United States and
1 percent of employment in developing countries, Turkey, one job in the high-tech industry generates
and 25 percent in member-countries of the Organi- an average of 3 to 5 additional jobs elsewhere in the
sation for Economic Co-operation and Development local economy.32 Many of these additional jobs are
(OECD).27 Even in the United States, since 2000, new low-skilled or medium-skilled in such local services
technology-related industriessuch as e-commerce as retail, cleaning, and food preparation. Kenyas
and social networkinghave accounted for only mobile money service M-Pesa uses more than 80,000
0.5 percent of employment.28 Nor is the sector labor agents or service locations that make an average
intensive. Instagram, a photo sharing app, had just prot of US$70 a month.33 Hormuud Telecomthe
13 employees in 2012, when it was bought by Face- largest operator in Somaliaemploys 5,000 staff but
book for US$1 billion. Facebook, in turn, had 5,000 supports 25,000 agents. Given the high skill require-
employees at the timecompared with 145,000 at ments of the ICT industry, these employment spill-
Kodak at its peak in photographic lm in the 1990s. overs are more likely to benet the poor.
Yet Facebooks market value is several times what
Kodaks was back then.29 And most of these jobs are Expanding businesses that use ICT
high-skilled. In developing countries, on average, The greatest employment potential of digital tech-
half of all workers in the ICT sector have a tertiary nologies lies outside the ICT sector. By improving
education, compared with one-quarter elsewhere. productivity and boosting rms growth throughout
The gender gap is also large, with men 2.7 times more the economy (chapter 1), digital technologies can
likely than women to work in the sector and 7.6 times increase aggregate employment and earnings. In
more likely to be in ICT occupations.30 China, between 1997 and 2007, the increase in internet
While not numerous, ICT jobs pay well and can domains and users per capita had a positive impact
generate additional jobs through consumption and on rms employment in ICT-intensive industries.34
EXPANDING OPPORTUNITIES 107

Figure 2.5Employment in the ICT sector and in ICT occupations remains small
3.0

2.5
Percent of employment

2.0

1.5

1.0

0.5

0
na jik ia
n

la e
N sh
iL l
G ka

Ke a
Vi nya

An m
rg Ge ola
Re gia

N lic
ia
nz a
B ia
ra a
m a
ra a

il
ol ru

ek ia
ed C an
ia ile

Re ica
on lic
lia
Br y

ica ta y
b R

ru R
Sr epa

in os ua
az
ng nc
am D

U FY
n ista

Ta Indi

ica vi
Ar gu
Pa eni
un Ta od

er

an

U mb
na

C Pe
b

M b
de

on h
gu

go
an
ha

ist
N oli

R
C oP

g
yz or
pu

pu
Ba ovi

g
ig

,
et

o
La

Pr

zb

C
n
ac
Ky

om
,Y
na

D
hi
C

ICT sector ICT occupations


Source: WDR 2016 team, based on the Skills Towards Employability and Productivity (STEP) household surveys (World Bank, various years); Central Asia World
Bank Skills surveys (World Bank, various years); Survey-based Harmonized Indicators Program (SHIP) (World Bank, various years); Socio-Economic Database
for Latin America and the Caribbean (SEDLAC) (CEDLAS and World Bank); and South Asia Region MicroDatabase (SARMD) (World Bank, various years). Data
at http://bit.do/WDR2016-Fig2_5. The STEP surveys used in this Report cover 11 countries: Armenia, Bolivia, Colombia, Georgia, Ghana, Kenya, Lao PDR, FYR
Macedonia, Sri Lanka, Ukraine, and Vietnam, as well as China, Yunnan Province.
Note: The ICT (information and communication technology) sector includes ICT manufacturing industries, ICT trade industries, and ICT services (OECD 2011).
ICT occupations refer to ICT specialists (OECD 2004, 2014).

In Brazil, between 2009 and 2013, rms in industries future.38 These jobs are often in business processing,
intensive in the use of ICTs had higher wage increases including call centers and bookkeeping. Such jobs
across skill levels than the rest of the economy (gure include those that can be broken down into routine
2.6), although they did not experience faster employ- tasks but also those requiring high skills and judg-
ment growth. Wage growth was especially high for ment if they can be reliably performed and monitored
workers moving across rms.35 remotely. Almost half of business process outsourc-
Recent studies, despite measurement difculties, ing (BPO) is in banking and nancial services, and
nd a positive causal effect of rms technology another 20 percent is in high-tech and telecommuni-
adoption on employment and earnings, especially cations. Some tasks of radiologists and other medical
in rms with skilled workers who can make the best services are increasingly also offshored. India, China,
use of digital technologies. Thanks to a tax allowance the Philippines, and South Africa are the leading BPO
program for ICT investments in small rms in the hosts.39 The BPO industry in India employs more than
United Kingdom, digital technologies raised labor 3.1 million workers, 30 percent of them women.40 In
productivity within rms and increased the demand the Philippines, it employs 2.3 percent of all workers
for workers performing high-skilled tasks.36 In Nor- (box 2.1). In rural India, a three-year awareness pro-
way, a 10-percentage-point increase in broadband gram on opportunities in the BPO industry increased
availability in a municipality raised wages of skilled womens enrollment in relevant training programs, as
workers by about 0.2 percent, while lowering wages well as school enrollment among young girls, by 35
for low-skilled workers.37 percentage points.41
New technologies are now also challenging the
Internet-enabled offshoring and status quo of the outsourcing industry. Many of
outsourcing, including online work the characteristics that make jobs offshorable also
Internet-enabled offshoring is an important source make them more vulnerable to automation. So, as
of jobs in developing countries and for women. An technology improves and wages rise, some of the jobs
estimated one in four jobs in the United States has typically offshored, such as call center jobs, could be
already been offshored or could be offshored in the automated. Indeed, a local health care company in
108 WORLD DEVELOPMENT REPORT 2016

Figure 2.6In Brazil, internet and software use by rms throughout the economy is
associated with higher earnings
Average annual wage growth, by rms ICT intensity and workers wage levels, 200913

a. All workers b. New hires from last job


0.7 0.7

0.6 0.6

0.5 0.5
Percent

Percent
0.4 0.4

0.3 0.3

0.2 0.2

0.1 0.1

0 0
Low wages Medium wages High wages Low wages Medium wages High wages

Low-intensity ICT Medium-intensity ICT High-intensity ICT

Source: Dutz and others 2015, for the WDR 2016. Data at http://bit.do/WDR2016-Fig2_6.
Note: The categories of wage levels are terciles. ICT = information and communication technology.

South Africa is already using Watson, IBMs articial cent of women earning at least US$1 a day. Nine in ten
intelligence system, to assist in customer service.42 of the women had previously not worked outside the
Outsourcing opportunities are increasing in other home.45 Samasource, RuralShores, and Digital Divide
areas through online work, providing workers and Data are three private service providers. Samasource
rms with access to larger, even global, employment splits jobs into microwork for almost 6,400 workers,
marketplaces (box 2.2). People can work for any mostly in Ghana, Haiti, India, Kenya, and Uganda, on
employer anywhere, with parties buying and selling average more than doubling their previous income.46
services that can be delivered online. Upwork (for- Online work can prove particularly benecial for
merly ElanceoDesk), the largest online outsourcing women, youth, older workers, and the disabled, who
service, had 2.8 million job postings worldwide in may prefer the exibility of working from home
2014.43 Online jobs range from the very simple that or working exible hours. On freelancer.coman
can be completed in a few minutessuch as sign- online outsourcing platform with more than 10,000
ups, forum participation, review writing, and website microworkers globally57 percent of workers are
testingto the more complex, such as software devel- between 16 and 25 years of age.47 In Elance (part of
opment, translation services, data entry, and admin- Upwork), 44 percent of workers are women, com-
istrative support. The online work market, though pared with just 25 percent in the nonagricultural
still a tiny fraction of overall employment, is worth economy (gure 2.7). In a survey on microworkers
around US$1 billion annually, up from US$700 million .com carried out for this Report, 27 percent of workers
in 2009.44 see being able to work at home and exible hours as
Impact-outsourcing brings online work to vul- the main advantages of working online. These are
nerable communities. Still in its infancyemploying the reasons most cited, even more often than earning
around 150,000 workers, or 3 percent of the total BPO extra income, especially among women (gure 2.8).
industryit is taking hold in India, Kenya, and South
Africa. The government of Kerala, India, outsources Internet-enabled entrepreneurship and
information technology services to cooperatives self-employment
of women from poor families through the Kudum- By lowering information barriers and costs, the
bashree (Prosperity of the Family) project. Average internet increases experimentation and gives rise to
earnings were US$45 a month, with close to 80 per- new opportunities for entrepreneurship and self-
EXPANDING OPPORTUNITIES 109

Box 2.1Business process outsourcing and jobs in the Philippines:


Opportunities and challenges from technological change

The information technology (IT) and business process out- transcription), IT outsourcing (such as software and applica-
sourcing (BPO) industry in the Philippines has been a driver tion maintenance), engineering services (such as engineer-
of economic growth and job creation in the last decade. It ing design and digital mapping), and creative processes
has grown at an average of 24 percent annually, and its share (such as art production and game testing and support)are
of the global offshore services market went from 5 percent intensive in nonroutine cognitive and interpersonal tasks.
in 2006 to 11 percent in 2013. Direct employment reached Middle-skilled occupations are intensive in routine cognitive
1 million full-time employees in August 2014 from virtu- tasks, mostly in nonvoice BPO (such as back-office nance
ally zero in 1999, accounting for around 2.3 percent of the and accounting or human resources), but can also include
countrys total employment. The industry has a robust voice many of the jobs in voice business processing (such as cus-
sector (primarily call centers), accounting for 64 percent of tomer service and technical support).
the industrys revenue. Health care information management Progress in digital technologies and international com-
employment grew by 47 percent from 2012 to 2013. IT out- petition increases the need to move to more high-value-
sourcing revenues also grew by 52 percent from 2012 to 2013, added, nonroutine jobs. In the Philippine IT-BPO industry,
while knowledge process outsourcing grew by 18 percent. 85 percent of the revenues are generated in jobs inten-
Earnings and skill requirements vary across these sec- sive in routine cognitive tasks, with workers increasingly
tors. Industry-specic jobs tend to be higher skilled than susceptible to automation. Low wages will delay this
those that cut across industries (such as human resources process but are unlikely to halt it. As the global market
business processing), as they require more technical knowl- for complex services grows, providing a larger volume of
edge. In 2012, average annual compensation per employee high-value nonvoice services can promote the industrys
in the industry was around US$8,849, with the highest aver- sustainability. This transition requires a concerted effort
age compensation in software development (US$17,383). among business, academia, and government to make sys-
It was US$8,301 for contact centers and US$7,687 for other temic improvements across the IT-BPO ecosystem, such as
BPOs. High-skilled, high-paid occupationsas are most enhancing telecommunications infrastructure and directing
research and developmentrelated jobs in knowledge industry-government partnerships toward more nonvoice
process outsourcing (such as market research and medical training and skills development.
Source: WDR 2016 team, based on Capili 2015, for the WDR 2016.

employment (box 2.3). Many are in the ICT sector, sellers worldwide, with 31 percent of its sales outside
but others are ICT-enabled (see also chapters 1 and the United States.50
4). Alibaba in China, the worlds largest e-commerce As online commerce, the on-demand or sharing
platform by sales volume, supports an estimated economyin which people rent assets or command
10 million jobs, or 1.3 percent of Chinas workforce. services directly from one another, coordinated
Online shop owners using Alibaba in China, on through the internetis growing rapidly, if still small
average, employ 2.6 additional workers. Four in ten overall and just emerging in developing countries.
shop owners are women, 19 percent were previously More than two-thirds of internet users globally are
unemployed, 7 percent were farmers, and about 1 willing to be part of the sharing economy.51 In Uganda,
percent are persons with disabilities. Alibaba is esti- food delivery services online are used by the diaspora
mated to support an additional 2 million jobs, most in to send in-kind remittances to family members. In
logistics.48 In Morocco, home-based female weavers Kenya, Sendy connects customers with motorcycle
sell rugs and other textiles over the internet to keep couriers for delivery services, which can then be
a larger share of their prots.49 Etsy, a peer-to-peer paid with mobile money. As of March 2015, Airbnb
e-commerce platform focused on handmade or vin- the largest site for peer-to-peer accommodation
tage items, and similar services, can take this to scale. reported operating in more than 34,000 cities and 190
Etsy has 20 million active buyers and 1.5 million active countries, with more than 25 million guests.52 Peer-to-
110 WORLD DEVELOPMENT REPORT 2016

Box 2.2The economics of online outsourcing

Online outsourcing or freelancing platforms match rms demand in the local economy. An individual in Mongolia
and workers to perform work online. They can reduce with expertise in web development and a programming
contracting costs and the time it takes to match employ- language such as Python can make close to US$40 an hour
ers and employees. Through Upwork, the largest of these online. On Upwork, 90 percent of the work is offshored. On
platforms, the time it takes to hire a worker can fall from 43 the largest platforms, most employers are located in devel-
to 3 days.a On the workers side, around 45 percent of free- oped countries and most workers in developing countries.
lancers on Upwork earn most or all of their income through Australia, Canada, and the United States are the largest
online work. In oDeskwith Elance, one of the two original employers. On oDesk, Bangladesh, India, Pakistan, the
platforms behind Upworkhourly earnings are on average Philippines, and the United States have the largest number
14 times higher than minimum wages in developing coun- of contractors in relation to their populations (gure B2.2.1,
tries (gure B2.2.1, panel a). This is partly explained by the panel b).
fact that online workers are better educated than those in Yet the internet only partly overcomes labor market
the general economy. High-paying work is concentrated segmentation, and some barriers to inclusion and to fur-
in information and communication technology (ICT) areas ther expansion of online labor markets remain. On Upwork,
such as software development, which can pay twice as a given worker is 1.3 times more likely to nd work in
much as online work in writing and translation, and even her domestic market, and domestic contractors get paid
three to four times more than that in customer support and more than international contractors for the same type of
sales.b work.c Online outsourcing is most likely to function like
Thanks to the internet and innovations in monitoring a truly global market when tasks are less complex and
and feedback systems, online labor markets are becoming involve fewer local institutions and less communications.
global. Online job platforms increase the pool of talent for Additional constraints that could be addressed by policy
rms, especially for smaller enterprises, and provide an are related to language (mainly English), regulations, pay-
opportunity to monetize skills that may not be in sufficient ment platforms, and trust.d

Figure B2.2.1Online labor markets provide work and fairly good pay for
workers in developing countries
a. Mean hourly wage in oDesk b. Number of oDesk contractors
32.00 100,000
AUS
for that country (U.S. dollars)

CHN BLR POL USA GBR PHL IND


Mean oDesk hourly wage

16.00 RUS
USA
VNM UKR CAN
IND IDN ROU BGD
8.00
LKA PAK PAK
KEN
Number

4.00 BGD
PHL
10,000
2.00 UKR
GBR
1.00 CAN CHN
ROU KEN
LKA
0.50 AUS
IDN

1,000 BLR TUN POL FRA


BGR ESP VNM
SRB ITA DEU BRA
ARM MAR ARG
NPL MEX
0.10 HRV ARE ZAF
0
0 10 100 900
10

50
00

00

00

00

0
.0

.0
0.
1.

2.

4.

8.
0.

16

32

Population of country (millions)


Country minimum wage
(U.S. dollars per hour)
Source: Agrawal and others 2013.
Note: oDesk is now part of Upwork, together with Elance. In panel a, the line inside the gure is the 45-degree line along which hourly wages in oDesk are
the same as the countrys minimum wage; in panel b, it is a regression line. In panel b, the number of contractors refers to those who have ever worked on
oDesk.

a. http://elance-odesk.com/online-work-report-global, accessed March 26, 2015.


b. Agrawal and others 2013.
c. Lehdonvirta and others 2014.
d. Kuek and others, forthcoming.
EXPANDING OPPORTUNITIES 111

peer car services such as Uber, which operates inter- Figure 2.7Online work expands womens access to
nationally, or Didi Kuaidi in China, are growing fast. work
Expanding the principles of the on-demand economy
Global nonagricultural employment composition by gender, offline and online
to the urban self-employed in developing countries
percent of total employment
could be particularly promising. These workers often
lack references and documented work histories when a. Total nonagricultural b. Online work through Elance
seeking jobs and depend on word of mouth to expand employment (part of Upwork)
their customer base. In this setting, the sharing econ-
omys decentralized, crowd-based rating systems can
Women,
help control quality, build trust, and maintain a live
25%
resume. Plumbers and handymen can expand their
client pool by building strong reputations online. Women,
44%
These new jobs in the sharing economy have Men,
advantages for workers, but they also come with trade- 56%

offs. The main advantages for workers are supple- Men,


75%
mental income and exibility. In the United States, 61
percent of sharing economy participants say earning
extra money is their main motive.53 Workers appear
Sources: WDR 2016 team, based on World Development Indicators (World Bank, various years) and
to sort into a working arrangement that suits their Elance Annual Impact Report Work Differently, June 2013. Data at http://bit.do/WDR2016-Fig2_7.
preferences and family circumstances. Two-thirds Note: Results are population-weighted. China is not included. For panel a, latest available data between
of Uber drivers in the United States vary their hours 2008 and 2013.

Figure 2.8Flexibility in hours worked and the ability to work from home are the main
advantages of online work, but relatively poor pay and lack of career prospects are concerns
Microworkers.com: Most important advantage (panel a) and disadvantage (panel b) of using an online work platform over a traditional job offline

a. Most important advantage b. Most important disadvantage


Payment is not
Able to earn good enough
Income and
Income and

extra money
welfare

Friends and family


welfare

do not understand
what I am doing
Higher chances of
getting higher earnings Do not have
than in jobs offline any social benefits

Tasks posted expire and


Able to work from home a vacancy is already
work requirements

and work flexible hours closed


Efficiency and

work requirements

Require access to an
online payment system
Efficiency and

Reduce time and cost


for job search
Require access
to internet
Reduce time and cost for
registering the profile to Require internet
find a job and computer skills

Provide access to the Take a long time to


Career development

job market which register and the process


was limited before is cumbersome
Do not necessarily
Higher chances of getting get to work on the tasks
Career development

a job that matches my that you applied for


skills and interests The job is temporary,
and it is not for a
long-term career
Many jobs in my area
of expertise Tasks are posted only
for limited industries

Chance to receive Tasks are posted only


on-the-job training for limited types of
occupations and tasks
0 10 20 30 40 50 0 10 20 30 40 50

Percent of respondents Percent of respondents


Men
Women
Source: Survey of online workers at microworkers.com, where the majority of workers are from developing countries, especially South Asia. Based on Imaizumi and Santos, forthcoming, for
the WDR 2016. Data at http://bit.do/WDR2016-Fig2_8.
112 WORLD DEVELOPMENT REPORT 2016

Box 2.3Expanding opportunities through online music

Usman Riaz began piano lessons at age six in his native US$25 billion for live performances, whose revenues are
Pakistan. He later wanted to explore new instruments and rising.a Pirating, YouTube, and music streaming have led to
musical styles, but he could not nd the right teachers in an overall decline of music sales in developed and devel-
his own country. Instead, watching videos online, he taught oping markets. Most of the revenue goes to the biggest
himself percussive guitar, a style that uses the strings and stars: the top 1 percent of artists earn about 80 percent of
the instruments body for percussive effects. Riaz also used recorded music revenue.b At the same time, le sharing has
the internet to showcase his music. His song Fire Fly went raised the demand for concerts,c which has always been
viral in 2011. A year later, he shared a stage in Edinburgh the biggest source of income for most musicians.d As the
with Preston Reed, one of his online idols. cost of recording and distributing music has gone down,
The internet has exposed people around the world to online music sharing could become an effective advertising
new cultural inuencesnot just global pop culture hits, vehicle for musicians in developing countriesalthough
but also in the tiniest niches. Whether it has also helped limited internet access and slow speeds make this harder.
many more artists in developing countries gain access to Even if only a small minority break into national or even
arts and entertainment markets is difficult to say, given the international entertainment markets, the welfare benets
lack of suitable data. Globally in 2014, revenues for recorded of being able to learn from others and share talents on the
music were about US$15 billion and falling, compared with internet can still be signicant.

Source: Kabanda 2015, for the WDR 2016.


a. PricewaterhouseCoopers 2015.
b. Thompson 2015.
c. Holland, Nosko, and Sorensen 2012.
d. Connolly and Krueger 2006.

worked by more than 25 percent from week to week. Workers who are able to work with digital technol-
This exibility is likely to be valuable for women and ogies and complement them are well positioned to
youth and for people between jobs. But these benets access more (and more rewarding) employment and
come at a possible cost since these jobs do not provide higher wages. Returns to education have fallen only
much work security or protection to workers.54 in Latin America. Everywhere, average private returns
remain highat 10 percent per yeardespite large
increases in the supply of educated workers in the
Increasing worker productivity
last few decades. Returns to tertiary education are the
Increasing returns to human capital highest, at 14.6 percent; tertiary education is the only
Digital technologies can complement human capital, educational level for which returns have not fallen
allowing workers to focus their efforts on activities since the early to mid-1990s.55 That reects strong
with higher value and making them more productive. demand for advanced skills, especially among women
Farmers can use precision agriculture or track live- (gure 2.9). Returns to education are higher and have
stock. Teachers can use massive open online courses been rising more rapidly in ICT-intensive occupations
(known as MOOCs) or online teaching tools like Khan compared to the rest of the economy (gure 2.10).
Academy, better using study time inside and outside
the classroom to increase practice and discussion, Connecting people to work and markets
and dedicating more time to children who fall behind. Digital technologies help overcome barriers to pro-
Researchers can dedicate more time to thinking and ductive employment and connect workers and entre-
innovating rather than spending time searching for preneurs to (global) markets, clients, and suppliers.
information or duplicating other peoples work. Man- This is particularly important for the disadvantaged
agers can work more easily with teams across borders. or often-excluded groups such as the poor, women,
In fact, there has never been a better time to be a minorities, the disabled, and people in remote regions
well-educated worker. Chapter 1 shows how digital (box 2.4). For all of them, high search costs, long dis-
technologies increase labor productivity within rms. tances, and a lack of information are key obstacles.
EXPANDING OPPORTUNITIES 113

The internet makes labor markets more efcient Figure 2.9Returns to education remain high despite
by connecting a larger pool of individuals and rms at signicant expansion in the supply of educated
lower cost.56 Indeed.com, Monster.com, and elempleo workers, especially for tertiary education
.com are international platforms that aggregate job
Average return to one additional year of education in tertiary education
vacancies from different sources and allow rms to
post job openings, and workers to apply for jobs and
25
post rsums. Similar services exist for local markets,
such as aldaba.com in the Dominican Republic and
kariyer.net in Turkey. Social and professional net- 20
working sites also provide information on potential
workers, often on behavioral aspects and social ties
15
not reected in traditional resumes. LinkedIn, the

Percent
largest online professional network, has more than
310 million registered members, 67 percent outside 10
the United States. In Brazil, LinkedIns penetration
rate is already at 8 percent.57 In most countries, online
job search remains concentrated among youth and 5
the best educated and grows with income: online job
search among the employed and unemployed is above
0
20 percent in urban Armenia and Georgia, but below 2004 2005 2006 2007 2008 2009 2010 2011 2012
5 percent in urban Bolivia, Ghana, the Lao Peoples
Women, low- and middle-income countries
Democratic Republic, Sri Lanka, and Vietnam.58 Men, low- and middle-income countries
Online job boards, social media, and matching Women, high-income countries
platforms can improve labor market efciency, espe- Men, high-income countries
cially in developing countries and in the informal Source: WDR 2016 team, based on Montenegro and Patrinos 2014. Data at http://bit.do
/WDR2016-Fig2_9.
sector, where information failures are large. Online
Note: Includes 97 countries and only wage employees. The regressions control for potential experience
job matching is cheaper and faster than traditional and potential experience squared using individuals age.
methods.59 In Peru, integrating mobile phones into
traditional public intermediation services increased
employment among job seekers by 8 percentage
points in the short term.60 In Germany, online job Figure 2.10Returns to education
seekers are better matched to jobs, are happier with are particularly high in ICT-intensive
work, and have higher chances of promotion and job occupations
security.61 But other studies nd no effect of online Wage premium, beyond returns to education, for working in
tools on the speed of matching or on the length of an ICT-intensive occupation

unemployment.62 The large number of applications 6


per vacancy and stale resumes and job posts makes it
costly for employers to select workers and for work- 5
ers to nd available jobs. As online tools become more
4
advanced, however, matching is becoming more
Percent

effective. In the United States, the average unemploy- 3


ment duration for internet searchers was 25 percent
shorter than for noninternet searchers, reversing 2
earlier results.63
1
Online tools can address many labor market fric-
tions, but much of this potential remains unrealized. 0
A rst challenge is reaching lower-skilled workers. Low- and middle-income High-income countries
countries
Some services, such as Souktel, are solving this via
mobile phone (box 2.5). Babajob in India and Duma Women Men
in Kenya have also implemented innovations to Source: WDR 2016 team, based on Monroy-Taborda, Moreno, and Santos,
forthcoming, for the WDR 2016. Data at http://bit.do/WDR2016-Fig2_10.
reach the bottom of the pyramid. They use text mes-
Note: An ICT-intensive occupation scores 4 or higher in an index between 0
saging and missed calls to connect low-skilled and (no use of technology at work) and 6 (most use of technology at work).
informal workers to vacancies. A second challenge is ICT = information and communication technology.
114 WORLD DEVELOPMENT REPORT 2016

Box 2.4Bridging the disability divide through digital technologies

For most people, technology makes things easier. For people with disabilities, it makes things possible.
Mary Pat Radabaugh, formerly with the IBM National Support Center for Persons with Disabilities

Prakash lost his sight at birth. Today he is a successful But if not designed to be accessible, digital technolo-
entrepreneur and programmer running his own information gies can widen the disparities between persons with and
technology (IT) company in a mid-size city in India. Screen- without disabilities. Free and low-cost mobile apps offer
reading and voice-recognition software enable him to use a increased functionality for persons across the disabil-
computer and write computing programs, and the internet ity spectrum. Assistive software is available for feature
helps him nd and connect with clients. Technology aug- phones. Accessibility enhancements for web browsers
ments his business and his life. promote greater internet use by persons with disabilities.
Around the world, more than 1 billion people have dis- Governments should focus on building the capacity of pub-
abilities, 80 percent of them in developing countries. They lic bureaucracies, teachers, vocational trainers, employers,
face infrastructure and environmental barriers to social, and information and communication technology (ICT)
nancial, and civic participation, which digital technologies professionals to design accessible content and support ICTs
can help overcome. Technology enables multiple means for persons with disabilities; developing the legal, policy,
of communicationvoice, text, and gesturesto access and regulatory foundation for accessible ICT; supporting,
information and engage with others. Magnication, voice through public-private partnerships, the development of
recognition, and text-to-speech benet persons with accessible ICT, such as local language text-to-speech and
visual, cognitive, learning, and mobility disabilities. Short voice-recognition software; and mainstreaming accessibil-
message service (SMS), instant messaging, telephone ity in all public services offered through ICT, such as disaster
relay, and video captions reduce communication barriers warnings and communications, public services, and nan-
for those with hearing and speech disabilities. Hands-free cial services.
navigation and gesture-controlled interfaces help those
with severe mobility impairments.
Source: Raja 2015, for the WDR 2016.

providing supporting services. There is high demand make it easier to work away from an ofce. In the
for supporting services in online work, especially European Union, telework doubled to reach 9 percent
from women. In Souktel, 40 percent of women and in the rst half of the 2000s, and around 23 percent
30 percent of men report a need for career coaching.64 of enterprises in the EU-15 employed teleworkers in
A third challenge is receiving up-to-date vacancy 2006, up from 16 percent in 2003 and 18 percent in
information, since many postings are stale. Employ- 2004. In the United States, in 2009, one-quarter of
ers also report a fairly high rate of no-shows for workers used telework regularly.66
interviews. A two-side rating systemquality control The rise in telework has been particularly rapid
on vacancies expiration dates, and short message among female workers in Europe.67 Budget airlines,
service (SMS) reminders to candidates selected for such as JetBlue, manage their customer support
interviewscan address some of these shortcomings. centers largely with home workers, mostly women.68
Telework can also make it easier for youth to combine
Making work more exible school and work and for older workers to work longer.
Digital technologies can bring women and new These new work arrangements can address skill gaps
entrants into the labor market, especially in white- and increase productivity. Facilitated by the internet,
collar occupations, by allowing people to work on home-based work in a 16,000-employee travel agency
different schedules or from different locations. In in China improved worker productivity by 13 per-
Georgia, Romania, and Ukraine, more than 10 percent cent.69 And where there is a shortage of doctors, tele-
of employment is part-time, up from less than 5 per- medicine and examinations of digital X-rays can be
cent a decade earlier.65 Video conferences and e-mail very helpful. In Uruguay, through teleconferencing,
EXPANDING OPPORTUNITIES 115

Box 2.5Using digital technologies to match workers with jobs:


Souktel in West Bank and Gaza

Souktel is an online job-matching service started in 2009 panel a). There are 200 registered employers, 80 percent of
and operating primarily in West Bank and Gaza, but also which are medium in size.
active in the Arab Republic of Egypt, Jordan, Morocco, The main benet that job seekers see in Souktels ser-
Rwanda, and Somalia. There are more than 15,000 regis- vice is saving time and money. Most workers look for jobs
tered job seekers. The service registers job seekers through that match their skills and experiences, but more than one-
short message service (SMS) and online, provides informa- third look for jobs in new occupations or industries. Souktel
tion on vacancies, advises on resume preparation, and does connects users to better-paying jobs. The share of workers
active job matching by screening potential candidates for earning less than the overall average monthly earnings
vacancies. Notications on relevant job vacancies are sent (around US$500 per month) drops both for men and
through voice calls and SMS once or twice a week. Job seek- women after nding a job through Souktel (gure B2.5.1,
ers in the platform are young (80 percent are age 1525) panel b). About 70 percent of users have been invited for
and well educated (all have completed secondary and half a job interview at least once. Employers report that using
have completed tertiary education). Among Souktels core online job platforms allows them to hire from a prescreened
users, 4 of 10 do not have jobs. Women are 30 percent of pool of high-quality candidates and reduces the time and
all online job seekers in Souktel, a share that is 15 percent- cost for hiring. Firms report a reduction in recruiting costs
age points higher than at the national level (gure B2.5.1, of about 20 percent.

Figure B2.5.1Online platforms improve female labor force participation and


access to higher-paying jobs
a. Share of the labor force nationally b. Souktel job seekers earning less than
and in Souktel US$500 a month in the job before
100 and after using Souktel
80

80
60
60
Percent

Percent

40
40

20
20

0 0
National Souktel Men Women
Men Women Before Souktel After Souktel

Source: Imaizumi and Santos, forthcoming, for the WDR 2016. Data at http://bit.do/WDR2016-FigB2_5_1.

English is being taught to rst graders by teachers wider mobile phone coverage induced market par-
from the Philippines, raising the childrens English ticipation of farmers in remote areas, especially
scores and the English prociency of Uruguayan among those producing perishable crops.71 In India,
teachers.70 e-Choupal has provided computers and internet
access in rural areas. Farmers can place orders for
Improving access to markets and inputs, and directly negotiate the sale of their produce
productive inputs with buyers. With 6,500 kiosks, it now reaches 4 mil-
Digital technologies, especially the internet, make lion farmers in more than 40,000 villages.72
it easier for people to sell products in new markets. Digital technologies can increase access to more
E-commerce platforms are one example. In Uganda, productive assets and better quality services, raising
116 WORLD DEVELOPMENT REPORT 2016

Box 2.6The impact of digital technologies on remittances

Online and mobile money transfer systems offer new but international digital remittance services have yet to
cost-effective means of sending money. In Kenya, among the take off in a substantial way. As of early 2012, only 20
53 percent of adults who reported having sent remittances percent of 130 mobile banking operators worldwide offered
in the past year, 90 percent did so using a mobile phone.a such services. The value of international remittances
Today, the average cost of sending money is 8 percent of through mobile phones accounted for less than 2 percent
the remitted value. Mobile technology can lower this cost of global remittances in 2013.
by removing the need for the physical presence of staff and Policy action is called for on several fronts. First is
customers, while ensuring timely and secure transactions. fostering innovative cross-border mobile money transfer
Digital technologies make domestic and international technologies. That requires harmonizing banking and tele-
remittances cheaper. In Kenya, in 2008 shortly after M-Pesa communications regulations to enable banks to participate
entered the market, the cost of sending US$100 domesti- in mobile money transfers, mobile companies to offer
cally was US$12 by MoneyGram, US$20 by bank wire, US$6 mobile money services without exclusivity agreements,
by postal money order, and US$3 by bus, compared to and telecommunications rms to offer micro-deposit and
US$2.50 by M-Pesa. In Cameroon, costs have declined by savings accounts. It also requires simplifying regulations
20 percent since mobile money entered the market. Prices aimed at stopping money laundering and the nancing of
have also fallen for international remittances. In the United terrorism for small-value transfers. And it requires ensuring
Kingdom-Bangladesh corridor, the cost of sending US$200 that mobile distribution networks are open to multiple
through Western Union fell from 12 percent in 2008 to 7 per- international remittance service providers.
cent in 2014 after the entry of digital competition. Between Second is increasing competition by eliminating telecom
the United States and Mexico, Xoom charges 4.4 percent for monopolies and exclusivity contracts. The experience in the
online money transfers, down from Western Unions 6.2 per- United States-Mexico corridor shows how eliminating an
cent. But the costs are still high for the poor, since they make exclusivity agreement between Western Union and Elektra
many small transactions, which tend to be more expensive can reduce prices. The interoperability of money transfer
more than 5 percent for amounts less than US$5. operators in remittance markets, as in Indonesia, Pakistan,
Across the board, traditional remittance service provid- Sri Lanka, and Tanzania, can reduce prices further.
ers are building their own mobile and online capabilities,
Source: Plaza, Youse, and Ratha 2015, for the WDR 2016.
a. Demirg-Kunt and others 2015.

an individuals long-term productive capacity. They of identifying borrowers can improve access to nan-
can help build human capital throughout the life cial and other services at the bottom of the pyramid.75
cycle, managing risks and increasing access to nan- Through social and professional networking sites
cial capital and remittances (sector focus 2; spotlight and better connections with friends and family,
2; box 2.6). Since the poor are often most constrained the internet also enlarges, deepens, and leverages
by these factors, they stand to benet the most. social capital to nd jobs and access resources (spot-
Mobile money accounts can drive nancial inclu- light 3).76 In the United States, internet users have a
sion. In Sub-Saharan Africa, 12 percent of adults have larger extended network activated when looking for a
mobile money accounts, compared with just 2 percent job.77 Digital technologies can also increase agency
worldwide, and 45 percent of them have only a mobile and modify aspirations, affecting social norms that
money account.73 In Kenya, access to mobile money can be barriers to participation, employment, and
has helped in managing risk. Statistically comparable productivity, especially for women,78 much the same
households that were not connected to M-Pesa, the as with soap operas in Brazil and cable television in
mobile money service, experienced on average a 610 India.79 In Africa, the internet appears to broaden
percent reduction in consumption in response to sim- social interactions with groups with different politi-
ilar shocks.74 And biometric tools that reduce the costs cal views or religious beliefs.80 The internet and
EXPANDING OPPORTUNITIES 117

mobile phones also increase ties between migrants Beneting consumers


and those remaining in the home country.81
My life became easy after I started using the internet.
We can learn about any subject. It also helped me earn
Improving access to information
some income online by using freelancer sites. It helps me
For the poorwho rely on mobile phones and often
to nd health and beauty tips, to know current events and
did not have access to a xed linethe biggest gains
news. Through internet, I am able to stay connected with
from digital technologies are likely to come from
my friends and relatives.
lower information and search costs. When making
agriculture and labor market decisions, individuals Young woman, microworker in Amazon
often rely on informal sources, such as family and Mechanical Turk, September 201495
neighbors, or are left with no information: six in ten
farmers in Boyaca, Colombia, do not know the prices Beyond earning opportunities, the internet offers
in the capital city.82 Information technologies can many benets to individuals as consumers, such as
inform workers about prices, inputs, or new technol- consumer convenience, expanded choice, better qual-
ogies more quickly and cheaply, reducing friction and ity leisure time, and access to more knowledge. These
uncertainty, eliminating costly journeys, and reduc- benets are consumer surplus, often not captured in
ing the risks of accidents and crime.83 In rural Niger, GDP statistics (chapter 1).
mobile phones reduced search costs by 50 percent.84 In Digital technologies have thus enhanced welfare.
turn, these benets can reduce poverty. In rural Peru, Across 12 countries in Africa, 62 percent of people
mobile phones increased household real consumption believe that their family is better off because of mobile
by 11 percent between 2004 and 2009 and reduced pov- phones, whereas only 21 percent disagree (17 percent
erty by 8 percentage points.85 Mobile phones have also are not sure). And 76 percent of people say mobile
been found to reduce poverty in East Africa.86 phones help save on travel time and costs. A majority
Using technology for getting information on (62 percent) also believe that mobile phones make
prices, weather, soil quality, and new technologies, them more secure (gure 2.11). The annual consumer
and for coordinating with traders is becoming more surplus from Google search has been estimated at
common in agriculture (sector focus 1). Among sh-
ermen in the Indian state of Kerala, price information
on mobile phones increased their prots 8 percent.87 Figure 2.11Mobile phones improve sense of security
In Honduras, farmers who got market price informa- and save time
tion via SMS reported an increase of 12.5 percent in Africa: Respondents that agree with each statement on benets and use of mobile
prices received.88 In Argentina, the TRAZ.AR program phones, 201112

to track animals increased prots per kilo of meat


I use it to check on safety of loved ones
by 8 percent.89 In Pakistan, thanks to mobile phones,
farmers shifted to more perishable but higher return Saves on travel time and cost
cash crops, reducing postharvest losses from the
most perishable crops by 2135 percent.90 My family is better off because
I have a mobile phone
Digital technologies make the largest difference
when learning about information in distant markets or It makes me feel more secure or safe

among disadvantaged farmers who face more informa-


It lets me get more done during the day
tion constraints.91 An adult education program on using
simple mobile phones in Niger increased internal labor It helps me to find work
migration and communication with migrants on labor
I use it to mobilize the community
market conditions in faraway regions.92 Gains and uses or for political events
are more common when the information transmit-
I use it to access free educational content
ted is simple (as with prices or weather) rather than
nuanced or difcult to convey (as in agricultural exten- 0 10 20 30 40 50 60 70 80 90
sion).93 Similarly, when information provided through Percent
technology is not relevant to local needs or when there Women
are other constraints to economic activitysuch as Men
physical infrastructure or market structurethere are Source: WDR 2016 team, based on Research ICT Africa surveys (various years). Data at http://bit.do
fewer or no gains, as in cases in Ethiopia and Nigeria.94 /WDR2016-Fig2_11.
118 WORLD DEVELOPMENT REPORT 2016

US$500 per user, or US$150 billion for the 300 million especially the case when the skill needs of new jobs
users.96 In Estonia, digital signatures saved 20 min- are different from those of the old jobs. Beyond
utes per signature.97 In Europe and the United States, skill-upgrading, the challenge is to ensure that labor
consumers are willing to pay an average of US$50 a regulations facilitate and do not impede these tran-
month for services that they now get for free on the sitions, and that social protection systems support
internet.98 Large consumer surpluses have also been workers when they are between jobs or not working
estimated for Brazil, China, and Mexico.99 regularly.
The rapid adoption of digital technologies, despite A second risk relates to the changing nature of
the costs, speaks for itself. In developing countries, 5 work and the quality of internet-enabled jobs, such
percent of consumption goes into ICT, ranging from as microwork or jobs in the on-demand economy.
2.8 percent in the poorest households to 6.6 percent in These new forms of work provide workers and rms
the richest. In Africa, in addition to covering the cost with exibility and improve efciency in the use of
of the hardware, the median phone owner spends resources, but also come with a possible erosion of
more than 6 percent of his or her monthly income workers bargaining power and a lack of benets,
on mobile phones for calls and SMSs. The share is such as unemployment and health insurance or
over 13 percent when accounting for people who own severance pay. In most cases, workers are considered
a mobile phone but do not work (mostly youth and independent contractors rather than employees. In a
spouses).100 world where a job in a rm has been a pathway out
Benets to consumers, while signicant, also of poverty because rms help share risks and provide
come with risks. There are concerns about loss of pri- capital, training, and technology,104 higher nonwage
vacy (chapter 4); information overload, as more and employment and this new informality may not be
more informationsome relevant and some notis desirable.
at our ngertips; and overconnectivity, since people In developing countries, most work does not have
are constantly online and reachable. The line between these benets, but especially in advanced countries, a
leisure and work is blurring. Digital technologies balance is needed between efciency and protection
make leisure time more enjoyable and less costly, but to avoid a race to the bottom in terms of workers
also make workers more productive and allow them protections. Already, some microwork platforms and
to work away from the ofce. More than one-third companies in the sharing economy provide insurance
of internet users in the United States report working to workers and collect taxes, but these new develop-
longer hours because of technology, despite also feel- ments in the labor market raise questions about
ing more productive.101 traditional approaches for protecting workers. As dis-
cussed in chapter 5, this will probably require reforms
Labor market polarization not only in the new industries but also in the tradi-
tional ones to ensure that all workersirrespective of
can lead to greater inequality their type of work contracthave basic protections.
For workers, digital technologies generate new Perhaps the biggest risk from technological
opportunities for employment and earnings, but change, however, is that of widening income inequal-
also risks. One major risk is related to the speed of ity. Although technologies are becoming widespread,
labor market changes and the destruction of jobs. the economic payoffs are not. The poor almost exclu-
Nonstandard forms of work and shorter job ten- sively use only mobile phones not connected to the
ures are likely to become more common, especially internet. And even if they had access to the internet,
among youth. Internet access has been associated they lack the skills to use it productively, with many
with more job-to-job ows, within the same rm and still unable to read in the rst place. Positive impacts
across employers.102 Large-scale automation can also from using digital technologiesas with other tech-
accelerate job destruction, especially in developed nologies in the past centuryare most likely to be
countries. In addition to factory automation, there is captured by those already better off. In the United
automation of logistics and processing, digitization States, the adoption of advanced internet applications
(data entry, publishing/printing), and self-service by rms led to substantial wage growth in the 6 per-
(document creation and management versus clerical cent of counties that were the wealthiest, the most
support, or retail self-checkout).103 educated, and had an IT-intensive industry, with no
These changes are good for aggregate productiv- effect elsewhere. Technology explains more than half
ity, as discussed in chapter 1, but can create challenges the difference in wage growth between already well-
for individuals in the transition to new jobs. This is off counties and others.105
EXPANDING OPPORTUNITIES 119

The risk of rising inequality is evident in the Figure 2.13Labor shares in national
declining shares of (routine) labor in national income, income are falling in many countries,
and the polarization of the labor marketthat is, the including some developing countries
declining employment in middle-skilled occupations Trends in labor shares in output since 1975
relative to those in low- and high-skilled ones, and
percentage points every 10 years
the heightened competition for low-skilled jobs. The
concern is that the ladder to the middle class is pulled Poland
Mexico
away as middle-skilled jobs disappear or are funda-
Hungary
mentally transformed by digital technologies. Estonia
Bahrain
Declining shares of labor in national income Slovenia
Various factors, including technology, are shifting Lithuania
the distribution of income within countries away South Africa
Norway
from routine labor and toward nonroutine labor and Luxembourg
capital.106 In the past few decades, and especially after Micronesia, Fed. Sts.
2000, the share of national income going to workers Namibia
has fallen steadily in developed and many developing Latvia
countries, driven by a falling share of income going New Zealand
China
to workers performing mostly routine tasks that fol-
Finland
low exact, well-dened procedures that can be easily Tunisia
automated (gures 2.12 and 2.13). In the United States, Argentina
at the technological frontier, the share of income Slovak Republic
going to routine labor has fallen from 38 to 23 percent Germany
Austria
since the late 1960s, with a simultaneous rise in the
Sweden
nonroutine labor share from 24 to 34 percent. In Hon- France
duras and Romania, in the 2000s, the income share of Italy
nonroutine labor increased from 28 to 32 and from 21 Australia
to 25 percent, respectively, with declines in the share Taiwan, China
Canada
of routine labor.107 Where the labor share has fallen
Japan
most, inequality has risen most (gure 2.14). A grow- Denmark
ing literature also links recent technological change Switzerland
to widening inequality.108 United States
Netherlands
Belgium
Figure 2.12United States: Labor share
Czech Republic
in national income is falling, driven by Spain
routine labor Singapore
Share of routine and nonroutine labor in total income United Kingdom
Portugal
45 Bolivia
40 Turkey
35
Armenia
Colombia
Income share (%)

30 Kenya
25 Thailand
20
Costa Rica
Iceland
15 Belarus
10 Moldova
5
Korea, Rep.
Ukraine
0 Brazil
68

73

78

83

88

93

98

03

08

13

15 10 5 0 5 10
19

19

19

19

19

19

19

20

20

20

Routine labor Nonroutine labor Change in labor shares


Source: Eden and Gaggl 2014, for the WDR 2016. Data at http://bit.do Source: Karabarbounis and Neiman 2013. Data at http://bit.do
/WDR2016-Fig2_12. /WDR2016-Fig2_13.
120 WORLD DEVELOPMENT REPORT 2016

Figure 2.14Falling labor shares in national income are Yet declining labor shares in income and job polar-
associated with rising inequality ization are only symptoms. At their heart is the fact
that digital technologies complement and augment
Growth in Gini coefficient vs. growth in labor share in national income, 19952010
some skills (and thus some workers) while replacing
30
others. Since not everybody has the skills that go well
25 with digital technologies, many can end up falling
CHN
Change in the Gini coefficient in

20 behind. Education and skills thus determine whether


consumption or income (%)

FIN
15 DNK the promise of digital dividends is achieved, or
LVA
whether technological advances translate into more
10 BGR inequality in a race between skills and technology.113
EST
5 CRI Understanding this dynamic is critical: inequality
GBR
0 will increase if more workers do not acquire the mod-
ITA
NOR ESP HND BLR ern skills most in demand. But if education and train-
5
GRC ing systems increase the supply of workers who meet
10 ARG
PAN PRY the changes in skill demands, more workers would
TUN IRL
15 benet from technological change and inequality
20
could decrease.
30 25 20 15 10 5 0 5 10 15 20 25

Change in the share of national output going to labor (%) The race between skills and
Source: Eden and Gaggl 2015, for the WDR 2016. Data at http://bit.do/WDR2016-Fig2_14. technology
With rising computing power, combined with the
connectivity and informational value of the internet,
Employment polarization digital technologies are taking on more tasks. They
Declining labor shares coincide with the polariza- are particularly good at performing tasks that follow
tion of labor markets, most notably in high-income explicit, codiable proceduresthat is, routine tasks.
countries.109 Employment is growing in high-skilled, Some of these tasks are cognitive, such as processing
high-paying occupations (managers, professionals, payrolls, keeping books, or doing arithmetic. Others
technicians) and low-skilled, low-paying occupations are manual or physical, requiring simple motions and
(elementary, service, and sales workers). Middle- muscle power, such as driving a train or assembling
skilled, middle-paying occupations (clerks, plant goods. These tasks can be easily automated. Nonrou-
and machine operators) are being squeezed (gure tine tasks, by contrast, are less amenable to automa-
2.15). In high-income countries, on average, the share tion. Doing research, maintaining personal relation-
of routine labor in employment has fallen by about ships, and designing new products have proven hard
0.59 percentage points a year since 1995, or almost 12 to automate; so have manual tasks that involve signi-
percentage points for the period. In the United States, cant dexterity, such as cleaning and providing security
local labor markets susceptible to automation due to services or personal care. Technology is even moving
specialization in routine task-intensive occupations into areas once thought to be the exclusive domain of
have no net decline in employment, but they expe- humans, such as driving or writing news articles.
rience polarization in manufacturing and services.110 So, the impact of digital technologies on jobs
There are signs that employment is also polarizing depends on the type of tasks and how technology
in a number of low- and middle-income countries. The either complements or substitutes workers in those
average decline in the share of routine employment tasks. A job comprises many tasks, each character-
has been 0.39 percentage points a year, or 7.8 per- ized by the skills most used to perform it (cognitive,
centage points for the period. China is an exception, socioemotional, or manual) and by how amenable it
since the mechanization of agriculture increased the is to automation or codication (table 2.3). In some
share of routine employment.111 Labor markets in low- cases, technology augments labor by complementing
income countries such as Ethiopia, with a large share workers. Both the researcher and the hairdresser do
of employment in manual occupations, are also not tasks that are nonroutine and not easily programmed
polarizing; neither is employment in Mongolia or Latin into a computer, but technology makes the researcher
American countries where other factorssuch as a (who uses more advanced skills at work) much more
commodity-driven boom beneting low-skilled work- productive, while barely affecting the hairdresser.
erscould play a larger role in shaping labor markets.112 This means that technology is skill-biased.
EXPANDING OPPORTUNITIES 121

Figure 2.15The labor market is becoming polarized in both developed and developing
countries
Annual average change in employment share, circa 1995circa 2012

a. High-income countries
1.5

1.0
Percentage points

0.5

0.5

1.0

1.5
l a
ga
G g
ov e
Fr ia

Sp e
Ic in
hu d
Au ia
te Po ria
ng d
Sw om

Ko Is n
Sw a, R l
er .
Es nd
Ire ia
N and

en d
er rk

Ze tia
C and

he alia

un s

ze e le
Re tion
ov Ur blic

rb lic
os
Fi ay

N C ny

N str y

ry

p y
in
e
itz ep

nd

H ate
l

Re ua
Sl ec

nt
e
ur

ad
Lit lan

Ki lan

D lan

Au Ita

C Fed Chi
re ra

ga
a
en

an

tu

G ma

Ba ub
an

ad
a
w

a
ed

la
st

to
d

r
bo

re

pu
rla

ak g
m
e

ch ra
ew ro
l

al
or

an

St
e

n
Po

u
rg
m

d
A

te
xe

et

ni
d
Lu

n
U

ia
ni

Sl
ss
U

Ru
b. Low- and middle-income countries
2.0

1.5

1.0
Percentage points

0.5

0.5

1.0

1.5

2.0

2.5
te a

T la

A s
al a
ica n a

pu s
au c

nz s
U nia
U ine

Se a
ia
Sa via

ai r
nd
Ja ia
yp Sri ica

ab a

B p.
os an
za ica
N stan

on a

G lia
Pa na

n
rb u

r s
tsw a
Et na

C ia
na
So lipp y
Pa YR

Th do
ut ine

Re a

Ta itiu

ica o
e

M bli

Ba er
sta
ua m

M fric
in Ho ysi

nd

Ar nk

M ibi

Bo agu
a

rb

op
Re
Ph urk

n dur

N ad
go
,F

C hut

ha

hi
la
El Boli

Ka ta R
a

P
a
m

In
G na

lva

t, La

am
a

ga

kh

ki
m
kr

hi
ia

h
on

i
ed
ac

Eg
M

om
D

High-skilled occupations (intensive in nonroutine cognitive and interpersonal skills)


Middle-skilled occupations (intensive in routine cognitive and manual skills)
Low-skilled occupations (intensive in nonroutine manual skills)

Sources: WDR 2016 team, based on ILO Laborsta (various years); I2D2 (World Bank, various years); National Bureau of Statistics of China (various years). Data at http://bit.do
/WDR2016-Fig2_15.
Note: The gures display changes in employment shares between circa 1995 and circa 2012 for countries with at least seven years of data. The classication follows Autor 2014. High-skilled
occupations include legislators, senior officials and managers, professionals, and technicians and associate professionals. Middle-skilled occupations comprise clerks, craft and related trades
workers, plant and machine operators and assemblers. Low-skilled occupations refer to service and sales workers and elementary occupations. For the United States, comparable data could
be accessed only for a short period (200308); consistent with Autor (2014), the observed polarization is limited in this period, with most of it having taken place in earlier years.

In other cases, workers are in jobs that are routine, cases, technology is labor-saving. The fundamental
whether mostly manual or mostly cognitive, and questions then become: To what extent are different
are susceptible to automation and to seeing their occupations and countries labor markets affected
jobs profoundly transformed or vanishing. In these by skill-biased and labor-saving digital technologies?
122 WORLD DEVELOPMENT REPORT 2016

Table 2.3Interactions between technology and skills at work

Ease of complementarity
(technology is labor-augmenting)

(technology is labor-saving)
Ease of automation High
(tasks intensive in cognitive analytical Low
and socioemotional skills) (tasks intensive in manual skills)

High
1 Bookkeepers Machine operators 2
Proofreaders Cashiers
(routine tasks)
Clerks Typists
Researchers Cleaners
Low Teachers Hairdressers
(nonroutine tasks) Managers Street vendors
4 3

Source: WDR2016 team, adapted from Acemoglu and Autor 2011.


Note: Workers in occupations in quadrant 4 can benet greatly because the majority of their tasks are difficult to automate, and the core of their work is in
tasks in which digital technologies make them more productive. Occupations in quadrants 1 and 2 are composed of many tasks that can be easily automated.
Productivity in occupations in quadrant 3 is by and large not directly affected by digital technologies.

And what are the typical characteristics of workers in to be a worker with only ordinary skills and abilities
occupations that, in the absence of effective policies, to offer, because computers, robots, and other digital
stand to gain or lose from technological change? technologies are acquiring these skills and abilities at
an extraordinary rate.114 So, recent skill-biased tech-
Skill-biased technological change and the nological change favors workers with advanced skills
new digital divide (table 2.4). Not only is overall employment moving
As Brynjolfsson and McAfee write in The Second toward occupations intensive in these more advanced
Machine Age, Theres never been a better time to be skills, but even within a given job, skill demands are
a worker with special skills or the right education, similarly shifting.
because these people can use technology to create Because of this, two sets of skills are increasingly
and capture value. But theres never been a worse time important in todays labor markets: ICT skills and

Table 2.4Recent evidence on skill-biased technological change


Authors Country Findings
Akerman, Gaarder, Norway Broadband adoption in firms complements skilled workers performing nonroutine tasks and
and Mogstad (2015) substitutes for workers performing routine tasks.
Autor, Katz, and United States Patterns of wage inequality are best explained by a modified version of the skill-biased
Kearney (2008) technical change hypothesis, which emphasizes information technology in complementing
abstract (high-education) tasks and substituting for routine (middle-education) tasks.
Autor, Katz, and United States Digital technologies widen wage differentials. Skill upgrading within industries accounts for
Krueger (1998) most of the growth in the relative demand for college workers, especially in more computer-
intensive industries.
Berman, India Trade openness and reform promote technology adoption and diffusion and increase the
Somanathan, and nonproduction worker shares of employment and total wages in manufacturing, even within
Tan (2005) industries.
Gaggl and Wright United Kingdom A tax allowance on ICT investments among small firms leads, in the short run, to an increase
(2014) in demand for nonroutine cognitive-intensive work, some substitution of routine cognitive
work, and no effect on manual work.
Marouani and Malaysia Without skill-biased technological change, skilled wage earners should expect lower wages
Nilsson (2014) and higher unemployment, and unskilled labor should expect higher wages and lower
unemployment.
Srour, Taymaz, and Turkey Domestic and imported technologies increase the demand for skilled labor five to six times
Vivarelli (2013) more than the corresponding demand for unskilled labor.
Source: WDR 2016 team.
Note: ICT = information and communication technology.
EXPANDING OPPORTUNITIES 123

Box 2.7Skills wanted: Key concepts

Beyond foundational cognitive skills, such as basic literacy work with a software for a person at a bank.b They also
and math, a well-educated worker in a modern economy include ICT skills. ICT skills refer to the effective application
needs to develop the following skills: of ICT systems and devices, and range from ICT specialists
who have the ability to develop, operate, and maintain ICT
Nonroutine, higher-order cognitive skills. These refer to systems, to basic ICT users, who are competent users of
the ability to understand complex ideas, deal with complex the mainstream tools needed in their working life (e-mail,
information processing, adapt effectively to the work envi- Excel, Outlook, PowerPoint, Word).c
ronment, learn from experience, engage in various forms of
reasoning, to overcome obstacles by critical thought.a More Nonroutine interpersonal, socioemotional skills. Socio-
specically, these include skills such as unstructured prob- emotional skills (also called soft or noncognitive skills)
lem solving, and critical thinking, learning, and reasoning. encompass a broad range of malleable skills, behaviors,
attitudes, and personality traits that enable individuals to
Technical skills, including information and communication navigate interpersonal and social situations effectively.d
technology (ICT) skills. Technical skills are those abilities These include grit or the perseverance to nish a job or
needed to carry out ones job, such as the ability to repair achieve a long-term goal, working in teams, punctuality,
a water leakage for a plumber, the knowledge to operate organization, commitment, creativity, and honesty.
a machine for a worker at a factory, or the knowledge to

a. Neisser and others 1996.


b. Cunningham and Villasenor 2014.
c. European Commission (EC 2004); OECD 2004.
d. Cunningham and Villasenor 2014.

higher-order cognitive and socioemotional skills (box what will enable them to participate productively
2.7). Since 2000, the ICT intensity of employment has in life, as in Albania, Indonesia, Jordan, Malaysia, or
increased by almost 10 percent in low- and middle- Peru.117 About three-quarters of third-graders in Mali
income countries, almost twice as fast, on average, as and Uganda cannot read.118 Beyond basic literacy, ICT
in high-income economies (gure 2.16). The share of skills are decient. In Africa, 7 in 10 people who do not
employment in occupations intensive in nonroutine use the internet say they just dont know how to use
cognitive and socioemotional skills has also increased it, and almost 4 in 10 say they do not know what the
in low- and middle-income countries, from 19 to 23 internet is.119 In high-income Poland and the Slovak
percent. However, the decline in occupations inten- Republic, one-fth of adults cannot use a computer.120
sive in routine skills was even larger, from 50 to 44 The use of ICT skills at work is unequal, but their
percent (gure 2.17).115 This is the driving force behind importance is growing. On average, one-third of urban
the polarization of labor markets. The new economy workers (and 20 percent of the bottom 40 in urban
offers, therefore, a premium for ICT skills, strong areas) in developing countries use a computer at work,
foundational cognitive and socioemotional skills, for example (gure 2.18). This number is likely to raise
and for more advanced nonroutine 21st-century skills quickly, with ICT use increasing as countries become
such as critical thinking, complex problem-solving, richer and as work becomes more complex (gures 2.16
creativity, and expert communication. In fact, work- and 2.19).
ers using these new economy skills and technology Employers are looking for ICT skills, but cannot
are better remuneratedby 2540 percentthan nd them. In the former Yugoslav Republic of Mac-
their peers with the same level of education but per- edonia, 43 percent of rms say ICT skills are very
forming traditional tasks and jobs.116 important for workers, but more than 20 percent say
that workers lack them.121 Although the same workers
Poor digital literacy limits the productive lacking ICT skills often also lack other skills or face
use of digital technologies other barriers to employment, digital literacy limits
It is hard to use the internet when, even among youth, their employment opportunities (gure 2.20). The
more than half have a level of functional literacy below use of digital technologies at work is associated with
124 WORLD DEVELOPMENT REPORT 2016

Figure 2.16Employment is becoming more intensive in the use of digital


technologies
Change in the ICT intensity of employment, 200012

35

30

25

20
Percent

15

10

10

Ja tion
a

M ica
d oa

am a
Tu ia
de lta

ac Ma dos

Bu ma

m tia

Uk he
M dia
Pa ico
va

ia

ha roa r
ili dia
m a

lva u
a
hu a

nd
Th ine
os ca

rb y

ia s
am YR
La s
ia

az

Ba C do
N si

Sa Per
Ro Ric

on itiu
tvi
e
Lit ani

ib
Ba rke

ar
k Sam

Fe Ma

,T
do

ay
a
an

in

ex
na
ra

la
C fri

bo
C ,F
Ph In
G

ra
m

lg
ed ur
pp

as

ai
al
ol

ta
A
M

an
h
ut

El
So

n
an

ia
ss
tB

M
Ru
es
W

Average, low- and middle-income countries Average, high-income countries

Source: WDR 2016 team, based on Monroy-Taborda, Moreno, and Santos, forthcoming, for the WDR 2016, using ILO Laborsta (various years). Data at http://bit
.do/WDR2016-Fig2_16.
Note: ICT (information and communication technology) intensity of employment is based on an index between 0 (no use of technology at work) and 19 (most
use of technology at work), averaged by occupation (at the three-digit level) and weighted by employment.

Figure 2.17Nonroutine skills are becoming more important over time


Employment composition by type of occupation according to skills requirements, 200012

a. High-income countries b. Low- and middle-income countries


60
45
Percent of total employment
Percent of total employment

40 50
35
30 40

25 30
20
15 20
10
10
5
0 0
00

01

02

03

04

05

06

07

08

09

10

11

05

06

07

08

09

10

11
00

01

02

03

04
12
20

20

20

20

20

20

20

20

20

20

20

20

20

20

20
20

20

20

20

20

20

20

20

20
20

Nonroutine cognitive or interpersonal Routine cognitive or manual Nonroutine manual


Source: WDR 2016 team, based on ILO Laborsta (various years). Data at http://bit.do/WDR2016-Fig2_17.
Note: Data are simple cross-country averages. Classication of occupations according to skills requirements follows Autor 2014 and reects the types of skills most intensely used in each
occupation.

higher earnings, even after accounting for educa- High-order cognitive and socioemotional
tional attainment. Across a sample of eight develop- skills are more important in the new
ing countries, the return associated with using ICT at economy
work is around 40 percent.122 In Brazil, and focusing Technological progress is redening the nature and
on workers most similar to one another, returns to content of jobs. Some of todays jobs are new and
internet use are about 10 percent.123 require new skillssoftware publishers, data scientists,
EXPANDING OPPORTUNITIES 125

enterprise mobile developers. Others have long existed Figure 2.18In developing countries, one-third of urban
but have been transformed. Consider, for example, the workers use digital technology at work
job description of an accountant in the 1970s and today.
Urban workers who use a computer at work, conditional on working
Specialized softwares have automated many of the
accountants original tasks, shifting her job toward 50
more advisory services and critical thinking. Employers
now demand more new economy skills: that is, high-
40
order cognitive and socioemotional skills, as evidenced
in countries as diverse as Brazil, Malaysia, and FYR
Macedonia (gure 2.21). 30

Percent
At the aggregate level and within rms, new
technologies substitute for workers performing
routine tasks, while making skilled workers who 20
execute nonroutine abstract tasks more productive.124
Across 28 studies, more than half of the top ve skills
10
demanded by employers are socioemotional, another
30 percent are higher-order cognitive, and 16 percent
are technical.125 High-order cognitive skills include 0
reasoning, problem solving, and critical thinking, Men Women 1529 3049 50+ Upper Bottom
while socioemotional skills refer to behavior, person- 60% 40%
Gender Age group
ality traits, and attitudes, such as grit, teamwork, self- Income
distribution
discipline, dependability, and leadership. These are Average
things that are still hard for technology to replicate. Source: WDR 2016 team, based on STEP household surveys (World Bank, various years). Data at http://
These new economy skills pay off. Workers with bit.do/WDR2016-Fig2_18.
strong cognitive and socioemotional skills in Arme- Note: Average refers to the average use of technology among all urban workers in 11 countries where the
STEP survey was conducted. Upper 60% and Bottom 40% refer to asset distribution of individuals
nia, Georgia, the Kyrgyz Republic, Tajikistan, and households.
Vietnam are more likely to be employed and have
better-quality jobs.126 In Vietnam, within a given
industry, performing nonroutine analytical tasks car- Figure 2.19Employment becomes more intensive in
ries a 23-percent earnings premium, and interactive ICT use as economies grow
(that is, interpersonal) tasks a 13-percent premium, Share of employment in highICT-intensity occupations, circa 2013
whether combined with routine or nonroutine tasks 60
(gure 2.22). In Armenia and Georgia, the premium NLD
GBR
BEL DNK NOR
for problem solving and learning new things is close 50
CAN SWE
CZE
to 20 percent.127 More generally, in 12 of 16 mostly EST
FIN
MKD SVK DEU AUT USA
developing countries, wages in nonroutine occu- 40 ESP FRA IRL
KOR ITA JPN
Percent

pations increased signicantly more than wages in GEO


POL
30
routine occupations between 2005 and 2011.128 ARM
UKR
VNM RUS
In addition to technological change, other factors BOL COL
20 KEN
help explain these global labor market trends. Trade, LKA
urbanization, structural transformation, and global- 10 GHA
ization fundamentally shape labor markets and in a LAO

number of cases are likely to be even more important 0


0 10,000 20,000 30,000 40,000 50,000 60,000 70,000
than technology. In some Latin American countries,
for example, commodity-driven economic booms GDP per capita (constant U.S. dollars)
have boosted low-wage earnings and show no polar- Source: Monroy-Taborda, Moreno, and Santos, forthcoming, for the WDR 2016, based on STEP (World
Bank, various years), PIAAC household surveys, and World Development Indicators (World Bank, various
ization at the aggregate level. Moreover, distinguish- years). Data at http://bit.do/WDR2016-Fig2_19.
ing among factors is more difcult because they are Note: GDP = gross domestic product; ICT = information and communication technology; PIAAC =
related to one another.129 Programme for the International Assessment of Adult Competencies.
Yet technological change seems to be an important
part of the explanation. First, occupations most inten- the weight of China in manufacturing supply chains,
sive in the use of digital technologies are also most the decline in routine labor in the rest of the world
intensive in nonroutine cognitive and interpersonal could simply be the result of a shift of routine labor
skills (gure 2.23). Second, globalization and trade do to Chinas manufacturing sector. Between 2000 and
not fully explain the observed polarization.130 Given 2010, the share of employment in routine occupations
126 WORLD DEVELOPMENT REPORT 2016

Figure 2.20Lack of ICT skills is often a constraint to sector too, digital technologies are substituting for
employment workers performing routine tasks. In the Indonesian
Treasury, electronic budget planning and execution
Share of working-age individuals in urban areas who report that lack of ICT skills is
a barrier to employment and higher earnings, circa 2013 is linked to job redenitions and reassignments for
around 5,000 workers (of 8,000) who previously pro-
50
cessed payments, disbursements, and cash manage-
ment.137 In Pakistan, the automation of systems in the
40
central bank made 3,000 of 12,000 employees redun-
dant (mostly low-skilled staff). The savings boosted
30
the salaries of remaining employees.138
Percent

Two-thirds of all jobs could be susceptible to auto-


20 mation in developing countries in coming decades,
from a pure technological standpoint (gure 2.24).
10 Estimates for the United States and Europe range
between 50 and 60 percent of jobs.139 Given expected
0 advances in articial intelligence, falling ICT prices,
and increased coverage of the internet, the potential
m

La ia

ia

na

Sr ine

ac Ge a
La onia ia

ka al)

l)
R

Sr DR YR
c

ra
PD

bi

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liv

en

ed org
na

in

an

an rur
P ,F
ha

a
om

(ru
na Ke
Bo

ov

kr
et

for automation is clear. Rapid automation of a large


iL
G

(
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Ar
Vi

Pr
ol
C

number of jobs would be problematic: It may take


o
iL
un

M
,Y

time for new jobs to be created, and even if they are,


na

retraining takes time and may be difcult.


hi
C

Yet, even if technologically feasible, large-scale net


Source: WDR 2016 team, based on STEP household surveys (World Bank, various years). Data at http://
bit.do/WDR2016-Fig2_20. job destruction due to automation should not be a con-
Note: ICT = information and communication technology. cern for most developing countries in the short term.
Even in the United States, on average, there were no net
employment declines in local labor markets most sus-
in China rose from 19 to 27 percent (see gure 2.15, ceptible to automation (that is, those specialized in rou-
panel b). Yet manufacturing employment in China tine, task-intensive occupations).140 New jobs and new
is also polarizing, for the increase in routine labor tasks in existing occupations are created. Machines
is explained by the mechanization of agriculture. and digital technology are not perfect or even good
Moreover, across most countries with relevant data, substitutes for many tasks (at least not yet), especially
employment is polarizing even within services, sug- those requiring adaptability, common sense, and cre-
gesting an additional effect in skill demand over and ativity.141 The expansion of automated teller machines
above what can be explained by trade or the structural (ATMs) in banks went hand-in-hand with an expan-
transformation of developing economies.131 This evi- sion of bank transactions, branches, and employment.
dence is also consistent with the evidence for OECD Cashiers continue to do some of the things that ATMs
countries linking changes in skills requirements to do, but they also do other things, such as client support,
technological changes, even within occupations.132 where human interaction remains important.142
Full automation of jobs takes time, even in the
Labor-saving technologies: Automation developed world. In the United Kingdom, an exoge-
and job displacement nous increase in ICT investment between 2000 and
There is concern, especially in advanced countries, 2004 led to a short-term increase in the demand for
that technology is killing jobs and depressing nonroutine skills, but only to the limited substitution
wages.133 Manufacturers are using machines that of routine workers during that period.143 Why? Because
substitute for workers in warehouses or auto plants. it takes time to make the necessary organizational
More than 200,000 industrial robots come into use changes (chapter 1), and because labor reorganizations
each year, and that number is rising.134 Increasingly, tend to happen in periods of recession rather than in
automation is taking place in services.135 In call cen- booms.144 Not all disruptive technologies are adopted
ters, technology can answer routine customer service quickly, implemented fully, or yield immediate bene-
requests. In retail, technology and big data suggest ts.145 Barriers to technology adoption, lower wages,
what to buy. Software is handling accounting, trans- and a higher prevalence of jobs based on manual dex-
lations, and paralegal services. Travel agents have all terity in developing countries mean that automation
but disappeared, with three-quarters of all travel in is likely to be slower and less widespread there (see
the United States now booked online.136 In the public gure 2.24). But as wages rise, and in countries with
EXPANDING OPPORTUNITIES 127

Figure 2.21Nonroutine analytical and socioemotional skills are becoming more important,
especially in jobs performed by younger cohorts
Evolution of the skills intensity of jobs, measured as mean skills percentile of base year, Brazil, Malaysia, and Macedonia, FYR, various years, 200111

a. Brazil (cohort born before 1955) b. Brazil (cohort born after 1974)
70 70
Change in skills intensity of jobs

Change in skills intensity of jobs


60 60

50 50

40 40

30 30
2002 2003 2004 2005 2006 2007 2008 2009 2002 2003 2004 2005 2006 2007 2008 2009

c. Malaysia (cohort born before 1955) d. Malaysia (cohort born after 1974)
70 Change in skills intensity of jobs 70
Change in skills intensity of jobs

60 60

50 50

40 40

30 30
2001 2002 2003 2004 2005 2006 2007 2009 2010 2001 2002 2003 2004 2005 2006 2007 2009 2010

e. Macedonia, FYR (cohort born before 1955) f. Macedonia, FYR (cohort born after 1974)
70 70
Change in skills intensity of jobs

Change in skills intensity of jobs

60 60

50 50

40 40

30 30
2007 2008 2009 2010 2011 2007 2008 2009 2010 2011

Nonroutine cognitive and interpersonal skills Manual skills Routine cognitive skills

Sources: WDR 2016 team, based on Socio-Economic Database for Latin America and the Caribbean (SEDLAC) (CEDLAS and the World Bank); East Asia and Pacic Poverty (EAPPOV)
Database (World Bank, various years); and Europe and Central Asia Poverty (ECAPOV) Database (World Bank, various years); and following Autor, Levy, and Murnane 2003; Acemoglu and
Autor 2011; Aedo and others 2013; Arias and others 2014. Data at http://bit.do/WDR2016-Fig2_21.
Note: The y-axis represents the percentile of the skill distribution for jobs held by each cohort in any given year, with respect to the corresponding median skills intensity of jobs held by that
cohort in the initial year. An increase means that jobs increased in intensity in that particular skill. For Malaysia (panels c and d), data for 2008 were unavailable.

large manufacturing or offshored activities, there is the Industrial Revolution to Keynes during the Great
more (and faster) scope for automation. Depressionhave gone unrealized (box 2.8).146 The
Concerns about automation are not new. Past assembly line, after all, replaced the artisans mak-
fears of technology leading to mass unemployment ing carriages. Back in the 1960s, with the creation in
(and boredom)from the Luddites in the midst of the United States of the National Commission on
128 WORLD DEVELOPMENT REPORT 2016

Figure 2.22New economy skills, beyond levels of fostering entrepreneurship and improving produc-
education, pay off tivity and the allocation of resources, have led in due
time to more jobs elsewhere.
Urban Vietnam: Average return to different task combinations, controlling for
education and demographics, 2012 Will this time be different? Large factories and
electrication did lead, as now, to a polarization of
25
employment by hollowing out the middle of the skill
distribution. The share of employment of blue-collar
20 workers in manufacturing fell from 39 percent in 1850
to 23 percent in 1910, as new capital goods allowed
15 factory owners to unbundle and simplify tasks that
could now be performed by unskilled workers. Elec-
10 trication increased the relative demand for workers
Percent

intensive in clerical and managerial skills compared


5
with manual and dexterity skills among white-collar
workers. Among blue-collar workers, it increased the
demand for manual workers relative to the demand
0
for workers performing tasks intensive in dexterity
needed to operate machines before electrication.147
5 Despite these similarities, the biggest difference
from past waves of technological progress is that
10 the polarization of the labor market today is affect-
Analytical*** Interactive* Manual Analytical Interactive*** Manual
ing both blue-collar and white-collar workers.148 It is
Nonroutine Routine probably easier for white-collar workers to transition
Source: Bodewig and others 2014. Data at http://bit.do/WDR2016-Fig2_22.
to other white-collar jobs, but in the aggregate, there
Note: Returns are estimated using a wage regression that controls for education, sex, experience, and
may be fewer well-paying jobs for a large and diverse
economic sector. pool of potentially dislocated workers. Even if all
Signicance level: * = 10 percent, *** = 1 percent. those jobs do not fully disappearunlikely in a short
periodthey will be signicantly transformed.
Technology, Automation, and Economic Progress, And here is where a second lesson from history
there were also concerns about automation in this is relevant. Individuals and governments adapted to
wave of technological change. Unemployment fears technological change, but this process took time and
have gone unrealized because new technologies, by required deep institutional changes in education,

Figure 2.23Digital technologies go hand in hand with nonroutine new economy skills
ICT intensity and skills intensity, by occupation

a. ICT intensity and nonroutine analytical skills b. ICT intensity and routine manual skills
5
Nonroutine analytical (scale 1 to 5)

5
Routine manual (scale 1 to 5)

4 4

3 3

2 2

1
1
0 1 2 3 4 5 6 7 8 9 10 11 12 13 0 1 2 3 4 5 6 7 8 9 10 11 12 13
Intensity of ICT use at work Intensity of ICT use at work

Source: Monroy-Taborda, Moreno, and Santos, forthcoming, for the WDR 2016, based on STEP household surveys (World Bank, various years). Data at http://bit.do/WDR2016-Fig2_23.
Note: Ninety-ve percent condence intervals. The y-axis is a standardized score (from 1 to 5) that reects the intensity of the use of the particular type of skills as estimated by Autor,
Levy, and Murnane (2003) and expanded by Acemoglu and Autor 2011. The intensity of ICT use is an index between 0 (no use of technology at work) and 19 (most use of technology at
work). ICT intensity is averaged by occupation. ICT = information and communication technology.
EXPANDING OPPORTUNITIES 129

Figure 2.24From a technological standpoint, two-thirds of all jobs are susceptible to


automation in the developing world, but the effects are moderated by lower wages and slower
technology adoption
Estimated share of employment that is susceptible to automation, latest year
100
Share of employment that can

80
be computerized (%)

60

40

20

0
ria
Bo dia
N via
M In l
go a

ia

te or
Ba Pan ala

ed al us

C ia, F ia

u a
m or
ai ia
Al and
An nia

Lit Ch a
hu ina

a
p n
an G ikis c

U aza

N ige e
C rag a
bo a
k e tan
d gia

hi a

El rag lic

la a
So S esh
A a
au ca

M ia
O ta
La D
Se Cyp ia
h s
ru s

ge ia
G alv ay

C uay
ta R
a

yc ru
U elle
j i

N in

os Y
Re sta

ica ri

Ec Ric
am u

on di

in
Et li

ng am

h bi
ga
Ta ubl

EC
ep

op

Th an

go

an

tv

Ar oat
al
ua ad

Ro ad
Pa b

ac M riti
S u

M fri

on ay
li
a

ba

nt
m
an or

ut er
l

d
pu

g
G

l
yz ki

kr

Bu

r
rg be

Re
Ky Uz

n
ica
in

M
tB

om
es

D
W

Adjusted (technological feasibility + adoption time lags) Unadjusted (technological feasibility)

Sources: WDR 2016 team, based on STEP surveys (World Bank, various years); Central Asia World Bank Skills surveys (World Bank, various years); Survey-based Harmonized Indicators
Program (SHIP) (World Bank, various years); Socio-Economic Database for Latin America and the Caribbean (SEDLAC) (CEDLAS and the World Bank); South Asia Region MicroDatabase
(SARMD) (World Bank, various years); Europe and Central Asia Poverty (ECAPOV) Database (World Bank, various years); East Asia and Pacic Region Poverty (EAPPOV) Database (World
Bank, various years); the I2D2 dataset (International Income Distribution Database; World Bank, various years); ILO Laborsta database (various years); the National Bureau of Statistics of
China (various years); Frey and Osborne 2013; Comin and Hobjin 2010. Data at http://bit.do/WDR2016-Fig2_24.
Note: The unadjusted probabilities of automation for occupation are from Frey and Osborne (2013), weighted by employment. The adjusted probabilities account for the slower pace of tech-
nology adoption in poorer countries, using the adoption lag of earlier technologies (Comin and Mestieri 2013). See Monroy-Taborda, Moreno, and Santos, forthcoming, for the WDR 2016.
OECD = Organisation for Economic Co-operation and Development.

Box 2.8Concerns about technological unemployment are not new

We are being afflicted with a new disease of which some readers may not yet have heard the name,
but of which they will hear a great deal in the years to comenamely, technological unemployment.
This means unemployment due to our discovery of means of economising the use of labour outrunning the pace at
which we can nd new uses for labour.
John Maynard Keynes
Economic Possibilities for Our Grandchildren, 1931

The situation will have been made the more serious by the advances of automation. The world of A.D. 2014 will have
few routine jobs that cannot be done better by some machine than by any human being. Mankind will therefore
have become largely a race of machine tenders. Schools will have to be oriented in this direction . . . It is not only the
techniques of teaching that will advance, however, but also the subject matter that will change. Even so, mankind will
suffer badly from the disease of boredom . . . The lucky few who can be involved in creative work of any sort will be
the true elite of mankind, for they alone will do more than serve a machine.
Isaac Asimov
Visit to the Worlds Fair of 2014, 1964

social protection, and labor regulations.149 The answer in the economy (chapter 1). It depends on how individ-
to whether things may turn out differently this time, uals, rms, and policy makers respond to the change
while unsatisfactory, is: It depends. It depends on in skills requirements. And it depends on how well the
the ability and speed of creating new jobs elsewhere social protection system supports dislocated workers.
130 WORLD DEVELOPMENT REPORT 2016

19th century in the United States led to an upskilling


The future of jobs
of employment as increases in middle-skilled sales
Be an expensive complement (stats knowhow) to and clerical employment compensated for the decline
something thats getting cheaper (data). in blue-collar jobs. With electrication, displaced
Hal Varian, Chief Economist, Google, 2014 workers typically moved to lower-skilled jobs at
lower wages, such as truck drivers, but large increases
Technological progress makes the jobs challenge in new middle-skill employment outweighed the
decline in blue-collar employment.154 While the steam
more complex. Digital and mechanical technologies,
engine in the 18th century led to the disappearance
and deindustrialization, mean that the manufactur-
of coachmen for horse-drawn carriages155 and to the
ing sector is likely to generate fewer jobs than in the
substitution of workers in mining, in due time it also
past, especially for unskilled workers.150 ICT manufac-
was at the center of steam-powered boats, locomo-
turing can be expected to create jobs, although mostly
tives, and automobiles. Mechanics, road building and
high-skilled and likely concentrated in specic coun-
maintenance, and dealerships have created many jobs
tries, as now. Since manufacturing jobs have been an
of diverse skill proles ever since.
important source of better-paying jobs as workers
Yet as a result of this process of job creation and
move out of agriculture, this is an important devel-
destruction, technological change disrupts labor mar-
opment. The service sector is also increasingly being
kets and can hurt individuals whose skills are substi-
automated. Of particular concern are jobs that have
tuted by technology, because they often do not have
so far actually grown thanks to digital technologies,
the skills required in many of the new jobs. Even for
such as low- and middle-skilled call center jobs.
those who stay within the same occupations, jobs will
Employment in the ICT service industry, even more
be transformed, requiring modern skills. The speed of
than its manufacturing counterpart, is expected to
these changes appears to be accelerating, intensify-
grow, but also among higher-skilled workers in lead-
ing creative destruction and the pace of labor market
ing countries.
changes.
Future employment growth is likely to come from
Since digital technologies have different applica-
jobs that cannot be fully or partially automated, largely bility to different kinds of work, the extent of disrup-
outside the ICT industry. New jobs are also likely to tion across countries will reect differences in eco-
emerge in the digital economyin the analysis of data nomic and occupational structures. Numerical clerks
such as data scientists, in the development and main- or secretaries, often users of digital technologies, also
tenance of apps and other software, and in support ser- perform many tasks that can be easily automated.
vices. New opportunities will also arise in ICT-enabled Managers or software developers, by contrast, while
services, such as the on-demand economy. But the intensively using digital technologies, also comple-
signicance for employment generation, especially in ment them well, so they are not easily substituted by
most developing countries, is likely to be small. machines. And for occupations that use little technol-
The potential for employment creation lies in the ogy, some are hard to automate, such as hairdressers,
rest of the economy, as digital technologies allow while others could be automated, such as assemblers
businesses to expand. Among the low-skilled, some (gure 2.25).
services that must be delivered face-to-face or require More advanced economies can expect larger dis-
awareness and situational adaptability (housekeep- ruptions in the near future since they use more tech-
ers, hairdressers) are likely to grow. Among the nology at work and are experiencing faster changes in
high-skilled, occupations will rely on modern skills skill requirements (gure 2.26).156 And while they have
involving creativity and social interactions. Some smaller shares of employment in routine occupations
observers call this the polarization in the high-tech, susceptible to automation, their higher wages make it
high-touch economy.151 easier for automation to be economically viable. Low-
Although impossible to predict in advance, jobs are and middle-income countries can also expect substan-
likely to arise in new industries and occupations. New tial disruptions, albeit with a time lag, given their rapid
industries arising from digital technologies since technological adoption and large number of workers
2000 account for only 0.5 percent of employment in in routine occupations. Their low skill base suggests
the United States,152 and there is evidence of (young) important challenges ahead, however. In poorer coun-
skilled workers having to take on less-skilled jobs.153 tries, where wages are lower and technological adop-
But historically, economies have been able to create tion is slower (chapter 1), the disruptions are likely to
enough jobs through technological change. The initial arrive more slowly, giving more time for policies and
labor market polarization caused by factories in the institutions to adapt. All this has implications for
EXPANDING OPPORTUNITIES 131

Figure 2.25The interaction between technology and jobs varies by occupation


Probability of being computerized and intensity in use of ICT at work, by occupation
Average intensity in
use of ICT at work
1.0 Agriculture workers
Waiters and bartenders Clerks
Subsistence farmers Numerical clerks
0.9 Secretaries (general)
Cooks Metal-processing operators
Tellers
(technology substituting for workers)

Food processors
0.8
Probability of being computerized

Assemblers Finance professionals

Drivers Shop salespersons Mining and


0.7 construction laborers
Transport and storage laborers
Sales and purchasing
Cleaners
0.6 agents and brokers
Protective services
Garment workers Business services agents
workers
0.5 Average probability of
being computerized
Sales, marketing, and public
0.4 Handicraft relations professionals
workers
Administration managers
0.3
Retail and wholesale Administration
Hairdressers, Managing directors Software and applications
0.2 beauticians
trade managers professionals and chief executives developers and analysts
Mining, manufacturing, and
Legislators
0.1 construction supervisors
Street and related Hotel and restaurant Information and communication
Secondary Medical doctors Legal professionals
service workers managers technology service managers
education teachers Sales managers
0
0 2 4 6 8 10 12 14 16
Intensity in use of ICT at work
(technology complementing workers)

Sources: WDR 2016 team, based on STEP household surveys (World Bank, various years) and Frey and Osborne 2013. Data at http://bit.do/WDR2016-Fig2_25.
Note: The probability of being computerized is obtained from Frey and Osborne (2013). ICT intensity is an index between 0 (no use of technology) and 19 (most use of
technology). ICT = information and communication technology. The red lines represent the average values of ICT intensity (x-axis) and of computerization (y-axis) across the
pooled sample of 10 developing countries with STEP household surveys.

whether countries need not just to develop modern changes in labor demand have in turn implications
skills among children and youth, but also to come up for earnings. But employment polarization does not
with a strategy for the retraining and lifelong learning necessarily mean wage polarization.
of the current stock of (older) workers. Three interrelated factors mediate the impact of
The challenge is to start reforms today to max- digital technologies on earnings:
imize the digital dividends and to prepare for any
disruptions. Even if expected labor market changes Complementarity with technology. Workers in jobs
are similar in Malaysia and South Africa, Poland and that use and complement technology are likely
Turkey, or Finland and Italy, skill systems vary widely to see both an increase in employment and an
and not all are prepared to equip workers with skills increase in earnings because of higher productivity.
that complement technology. This process needs to This is the case for workers who use nonroutine
start very early in life, and education and training cognitive skills and ICT skills. Workers in routine
systems are notoriously difcult to change. So, any occupations, however, will see less demand for
reform takes many years to have effects, which is why their skills, bringing down both their employment
there is a race between skills and technology. Some and their wages.
skill systems are well-positioned, but for many others, Product demand. If workers produce goods or ser-
skillsand hence, peopleare losing the race. vices that consumers keep buying as they get richer
or as the price declines, increases in productivity
Making the internet work for everyone can translate into increases in wages. This is often
To design policy responses to technological change, it the case for workers with nonroutine skills pro-
is important to understand who the changes are likely ducing, say, knowledge, management expertise, or
to affect the most, and how the process plays out both medical services. If not, increases in productivity
in terms of employment and earnings. As discussed, can lead to lower employment and earnings in that
employment is likely to polarize, with routine occupa- sector because fewer workers can satisfy demand,
tions losing ground to nonroutine occupations. These as for many agricultural goods.
132 WORLD DEVELOPMENT REPORT 2016

Figure 2.26The key policy challenge: Adapting the Table 2.5Expected impacts of
skills agenda to expected labor market disruptions technological change on employment
and earnings
Expected labor market disruption and quality-adjusted years of education
Average expected Type of occupation Expected impact on
labor market disruption
13 (by skills intensity) Employment Earnings
CHE
Nonroutine Positive Positive
cognitive
(quality-adjusted years of education)

FIN
NLD
Routine cognitive Negative Negative
IRLBEL
GBR
NOR
and manual
EST DEU ISL
CYP AUS SWE
MYS SVN DNK
MLT Nonroutine manual Positive Negative
LUX
Adaptability

FRA
LTU CZE ISR Source: WDR 2016 team, based on Autor 2014.
LVA
HUN AUT
ESP
HRV
ROUSVK
5.6 CHL PRT
POL UKR
BGR Average
MUSCRI SYC ITA
GEO quality-adjusted
ALB
SRB
MKDTJK
GRC PAN years of education
The young, the better educated, and those already
CHN UZBURYARG
THA
SLVMNG ECU
IND TUR
better off are most likely to benet from digital tech-
MEX
KGZ nologieswith older workers, those with less educa-
ETH ZAF BOL
BGD
NPL KHM GTM
DOMNIC
NGA tion, and the poor falling behind. The former group is
PRY
more likely to have more advanced skillsespecially
0 AGO
cognitive and ICT skillsregardless of their occu-
Low (0) Expected labor market disruption High (1)
pation or work status.158 In addition, these groups
GDP income group are disproportionally likely to be in, or to move into,
High Upper-middle Lower-middle Low
occupations that pay well and are likely to grow in the
Sources: WDR 2016 team, based on STEP surveys (World Bank, various years); Central Asia World Bank futurethose intensive in nonroutine skills (gure
Skills surveys (World Bank, various years); SHIP (World Bank, various years); SEDLAC (Cedlas and
the World Bank); SARMD (World Bank, various years); ECAPOV (World Bank, various years); EAPPOV
2.27).159 Recent evidence from the United States shows
(World Bank, various years); the National Bureau of Statistics of China (various years); ILO Laborsta that there has been a marked decline in the rate at
database (various years); World Development Indicators (World Bank, various years); World Economic
Forums Competitiveness Index (WEF, various years). Data at http://bit.do/WDR2016-Fig2_26. which workers transition into routine employment
Note: Labor market disruption is an index that goes from 0 (no disruption) to 1 (highest disruption). It is
(particularly among the young) but that women and
the standardized summation of two components, equally weighted: the probability of an average job those with higher education levels have found it
being computerized (Frey and Osborne 2013, and adjusting for adoption lags), and the intensity of ICT use
at work. For each country, the ICT intensity of employment corresponds to the average for countries at
easier to adjust to these changes by moving into the
the next level of development, to be more forward-looking. The quality-adjusted years of education are high-paying, nonroutine cognitive jobs.160
constructed by adjusting average years of education for each country with the World Economic Forums
quality-of-education indicator. For example, if a country has, on average, 10 years of education and
A big challenge for policy makers, especially in rap-
scores 3.5 on the indicator (which ranges from 0 to 7), its quality-adjusted years of education are 5. See idly aging societies, is managing skill obsolescence.
Monroy-Taborda, Moreno, and Santos, forthcoming, for the WDR 2016. GDP = gross domestic product.
Recall that the surge in the demand for new economy
skills has been concentrated among young workers
Labor supply. The higher the skill requirements for a (see gure 2.21). Digital technologies accelerate the
job, the more difcult it is for new workers to enter depreciation of skills and work experience, affecting
that market. So, higher demand for workers would especially older workers (box 2.9). But obsolescence is
translate into higher wages. If, however, it is easy to not destiny or the same for all types of skills. Most liter-
retrain for a new job or skill requirements are low, ature argues that younger workers have a comparative
there can be downward pressure on wages because advantage in tasks where problem solving, learning,
of increased competition. Workers in nonroutine and speed are important (uid abilities), and older
cognitive occupations are likely to see their higher workers have an advantage when experience and ver-
productivity rewarded as higher earnings because bal abilities matter more (crystallized abilities).161 But
entry barriers are high. But low-skilled workers evidence from Germany shows that workers in their
in nonroutine manual occupations are likely to 50s experienced a more rapid growth in tasks intense
see their earnings fall over time as middle-skilled in uid cognitive skills than those in their 30s.162 Box
workers in routine occupations are displaced and 2.10 examines the gender impacts in more depth.
start competing for the available jobs in low-paying
occupations (table 2.5).157 A policy agenda
Digital technologies improve overall welfare and can
Therefore, the main winners from technological reduce poverty, but without complementary policies,
change will have and use new economy skills and gain many benets can go unrealized and inequality can
employment in nonroutine cognitive occupations. increase. To capitalize on the benetsand to do
EXPANDING OPPORTUNITIES 133

Figure 2.27The less educated and the bottom 40 percent of the welfare distribution
are most vulnerable to technological changes in the labor market
Ratio of employment by occupation type to total employment

a. By educational attainment b. By socioeconomic status


3.0 1.4

2.5 1.2

1.0
2.0
0.8
Ratio

Ratio
1.5
0.6
1.0
0.4

0.5 0.2

0 0
Nonroutine Routine cognitive Nonroutine Nonroutine Routine cognitive Nonroutine
cognitive or manual manual cognitive or manual manual
Secondary education or less Tertiary education Bottom 40% Upper 60%

Source: WDR 2016 team, based on the I2D2 dataset (International Income Distribution Database; World Bank, various years). Data cover 117 countries. Bottom 40%
and Upper 60% refer to the welfare distribution (either of income or consumption) of individuals households. Classication of occupations follows Autor 2014.
Data at http://bit.do/WDR2016-Fig2_27.
Note: A ratio higher than 1 means that workers with the given level of education are disproportionately likely to be in the given occupation type. A ratio lower than 1
means that workers are relatively unlikely to be in a given occupation type.

so without leaving people behindinternet access in seizing the opportunities that the internet gener-
(chapter 4) needs to be complemented with an ana- ates (chapter 5).
log policy agenda. In addition to supporting entre- The most crucial element is skills development.
preneurship and innovation to expand businesses A modern economy requires workers with mod-
and job opportunities, this agenda should ensure that ern skills. For people to become online workers
education and training systems, labor regulations, and traders, farmers to use technology to become
and social protection institutions support all workers more productive, or for workers to access modern,

Box 2.9The challenge of keeping up with new technologies in Mexico

Technology is making many skills obsolete and reducing explanations for the decline in relative wages of skilled
the returns to experience, especially among older workers. workers: low-quality tertiary educated graduates, a skills
In Mexico, as in other Latin American countries, wage mismatch among young workers, or skills obsolescence
inequality has declined since 2000. A declining skill pre- among older workers.
mium has been one of the drivers of this trend because the New research nds that the fall in the skills premium is
wages of the low-skilled rose and those of the high-skilled driven at least partly by skills obsolescence among older
fell. The average hourly wage for college-educated workers workers. First, the earnings of the oldest cohort, above age
fell 2 percent a year between 2001 and 2014. 50, declined fastest (40 percent during the period). But for
Why have high-skilled wages declined in Mexico, when the youngest cohortaged between 23 and 30earnings
in most countries, especially outside of Latin America, increased. Second, earnings start to decline at a younger
returns to tertiary education continue to rise (despite age over time. If age is a proxy for work experience, this
increasing educational attainment everywhere)? It could means that, among older workers, the return to education
simply be that the supply of educated workers has out- and the return to experience are falling. This could be evi-
paced demand for them. But there are three alternative dence of an accelerated skills obsolescence.

Source: WDR 2016 team, based on Campos-Vazquez, Lopez-Calva, and Lustig, forthcoming.
134 WORLD DEVELOPMENT REPORT 2016

Box 2.10Digital technologies and economic opportunities: A gender lens

Digital technologies can empower women economically agency and control over economic resources, and their
and socially. Because social norms and time and mobility safety. For example, in Niger, greater privacy and control
constraints are often more severe for women than for men, of mobile transfers, compared to manual cash transfers,
women could benet greatly from technology.a shifted intrahousehold decision making in favor of women,
Digital technologies can reduce gender gaps in labor the recipients of the transfer.k
force participation by making work arrangements more But in many countries, gender gaps in technology use,
exible, connecting women to work, and generating new and in working in the ICT sector, remain vast. Over 1.7 billion
opportunities in online work, e-commerce, and the sharing women in low- and middle-income countries do not own
economy. In Elance, a platform for online work now part of mobile phones. Women in those countries are 14 percent
Upwork, 44 percent of workers are women, compared to less likely to own a mobile phone than men, on average.
an average of 25 percent in the nonagricultural economy Women in South Asia are 38 percent less likely to own a
globally. Business process outsourcing in India employs phone than men.l Barriers to access can be particularly
more than 3.1 million workers, 30 percent of them women. salient in the case of the internet, especially in poor and
Four in ten online shop owners on Alibaba are women. remote localities where access is predominantly outside
Moreover, technology can help improve womens access the home, and where social norms for socializing or safety
and accumulation of productive assets. The digitization of concerns can become a barrier.m In Africa, for example,
land registries, for example, can be particularly benecial women are 50 percent less likely to use the internet than
for women.b These improved opportunities, in turn, can men.n In addition to ownership and access, lack of control
increase investments in young girls human capital.c over the use of the technology can be an additional barrier
Technology-driven shifts in skills demand can reduce for women. In the Arab Republic of Egypt and in India, for
wage gaps, especially among the better educated. Women example, 12 percent of women stated that they did not
are well positioned to gain from a shift in employment access the internet more often because they did not think it
toward nonroutine occupations, and away from physical was appropriate, and more than 8 percent did not access it
work.d In Germany and the United States, the use of digital more often because family or friends would disapprove.o In
technologies at work explains a signicant share of the the labor market, women are also much less likely to work
increase in female labor force participation and employ- in the information and communication technology (ICT)
ment in the past few decades.e Similar changes have taken sector or in ICT occupations, which are well paid. These lat-
place in Brazil, Mexico, and Thailand, and also explain ter gaps partly reect womens low participation in science,
a large part of the reduction in gender wage gaps.f New technology, engineering, and math (STEM) education, itself
technologies level the playing eld, particularly among the a product of early gender-based biases in formal and infor-
better educated, who take on jobs that use their compara- mal education (chapter 5).
tive advantage in nonphysical work.g Recent evidence from Even with gender parity in ownership, access, and
the United States shows that it is the better educated and control over digital technologies, gains are not automatic.
women who are able to get the high-paying jobs intensive They need to be complemented with analog changes that
in nonroutine skills as middle-skilled jobs shrink.h address the underlying barriers to womens employment,
Digital technologies also impact womens voice and voice, and agency. In rural South Africa, for example, mobile
agency. Increased access to information can affect gender phones increased employment mostly among women, as
norms and affect aspirations, often faster than expected.i long as they did not have large child care responsibilities.p
Social media is an additional outlet for women to participate In addition, technologies can have gender-differentiated
in public discussions and voice their opinions (spotlight effects, as shown throughout this chapter. This suggests
3). My Dress, My Choice in Kenya, a social media move- that interventions around digital technologies would
ment against female violence that mobilized thousands of become more effective if they were more gender-informed,
Kenyans, including through street protests, eventually led including by having women participate early on in the
to changes in relevant laws.j Some of the new innovations design of interventions and of the technologies themselves.
of the digital economy, such as digital payments, mobile Moreover, by circumventing, rather than eliminating,
money, and taxi sharing rides, can also increase womens some of the barriers to employability faced by women,

(Box continues next page)


EXPANDING OPPORTUNITIES 135

Box 2.10 Digital technologies and economic opportunities: A gender


lens (continued)

the internet could actually delay necessary reforms. For seen as unacceptable for women or if there is no availability
example, home-based work could help connect women of affordable child care, technology could end up delaying
to work in environments where social norms or child care fundamental reforms. Addressing these underlying con-
responsibilities are a barrier to women working outside straints remains key to the gender and overall economic
the home. But if working outside the home continues to be agenda.

a. World Bank 2011.


b. World Bank 2014b. In Rwanda, the Land Tenure Regularization Programme demarcated and digitized 10 million plots. Households that registered their
land were more likely to invest in it, and this effect was twice as strong for female-headed households (Ali, Deininger, and Goldstein 2014).
c. Oster and Millett 2013.
d. Rendall 2010; Weiberg 2000.
e. Black and Spitz-Oener 2007; Rendall 2010; Weiberg 2000.
f. Rendall 2010; Autor and Price 2013; Black and Spitz-Oener 2007.
g. WDR 2016 team, based on STEP household surveys (World Bank, various years).
h. Cortes and others 2014.
i. La Ferrara, Chong, and Duryea 2012; Jensen and Oster 2009.
j. Seol and Santos 2015.
k. Aker and others 2014.
l. GSMA 2015.
m. Gomez (2014) shows, for developing countries, that womenunlike menprefer using the internet in public libraries rather than in private cybercafs
because they are safer and despite poorer service.
n. WDR 2016 team calculations, based on Research ICT Africa surveys (various years).
o. Intel and Dalberg Global Development Advisors 2012.
p. Klonner and Nolen 2010.

better-paying jobs, skills need to be upgraded. Current taking a wide perspective, it is also used to include
and future workers need to develop the lifelong cog- gains to consumers.
nitive, technical, and socioemotional skills required 3. WDR 2016 team, based on STEP surveys (World
of a well-educated worker in the 21st century. Work- Bank, various years); Central Asia World Bank Skills
surveys (World Bank, various years); Survey-based
ers also need to be capable of processing the ever-
Harmonized Indicators Program (SHIP) (World
increasing information available on the internet.
Bank, various years); Socio-Economic Database
Building these skills requires actions affecting all for Latin America and the Caribbean (SEDLAC)
relevant environments for learning: families, schools, (CEDLAS and the World Bank); South Asia Region
universities, training systems, and rms. Given the MicroDatabase (SARMD) (World Bank, various
speed of technological changes, these skills will also years); Europe and Central Asia Poverty (ECAPOV)
require constant updating throughout the life cycle as Database (various years); East Asia Pacic Poverty
workers prepare for careers that last more than one (EAPPOV) Database (World Bank, various years);
job. Digital technologies themselves can help (sector the I2D2 dataset (International Income Distribu-
focus 2 and chapter 5). Complementary reforms are tion Database) (World Bank, various years); ILO
also needed in tax policy, social protection, and labor Laborsta database (ILO, various years); and the
National Bureau of Statistics of China (various
market institutions to facilitate the transition of
years). Automation probabilities adapted from Frey
workers from old economy jobs to new economy jobs,
and Osborne (2013).
and address the distributional consequences of the 4. WDR 2016 team calculations, based on ILO Key
digital revolution. Indicators of the Labour Market (KILM; various
years), ILO Laborsta database (various years), World
Banks International Income Distribution Database
Notes (I2D2; various years), and the National Bureau of
1. World Bank 2014c. Statistics of China (various years). For more details,
2. Throughout this chapter, opportunities refer to see gure 2.15.
peoples short- and long-term capacity to generate 5. WDR 2016 team calculations, based on World Devel-
income (Bussolo and Calva 2014). In addition, and opment Indicators (World Bank, various years).
136 WORLD DEVELOPMENT REPORT 2016

6. ITUs (International Telecommunication Union) 33. CGAP 2014.


World Telecommunication/ICT Indicators (ITU, 34. Fernandes and others 2015.
various years), Gallup World Poll, and Eurostat 35. Dutz and others 2015, for the WDR 2016.
Information Society Statistics (EC 2015). 36. Gaggl and Wright 2014.
7. This, like the rest of the chapter, is based on house- 37. Akerman, Gaarder, and Mogstad 2015.
hold survey data. Subscription data, often based on 38. Blinder and Krueger 2013.
estimates, are widely available but have upward and 39. Kennedy and others 2013.
downward biases. Although less readily available, 40. NASSCOM 2014.
household surveys can better account for sharing of 41. Jensen 2012.
mobile phones, or for one individual having more 42. IBM 2014.
than one subscription or phone. 43. See http://elance-odesk.com/online-work-report
8. Handel 2015, for WDR 2016; Aker 2010b. -global, accessed October 2, 2014.
9. WDR 2016 team, based on Research ICT Africa sur- 44. Agrawal and others 2013.
veys (various years). 45. Heeks and Arun 2010; Kennedy and others 2013;
10. Veeraraghavan, Yasodhar, and Toyama 2009. Monitor Inclusive Markets 2011.
11. WDR 2016 team, based on the Argentina National 46. Samasource 2015. Digital Divide Data has more
Institute of Statistics and Census, Brazilian Inter- than 1,300 employees, with 10 percent of its data
net Steering Committee, Colombia Directorate of management operators having physical disabilities
Statistical Methodology and Production, European (Digital Divide Data 2014). Ruralshores is active in
Commission Eurostat database (various years), remote rural areas in India and has 2,500 employees
Mexico National Institute of Statistics and Geogra- (http://ruralshores.com/about.html).
phy, and Uruguay National Institute of Statistics. 47. Imaizumi and Santos, forthcoming.
12. Eurostat (EC, various years), for the WDR 2016. 48. China Association for Employment Research 2014.
13. WDR 2016 team, based on Brazilian Internet Steer- 49. Schaefer-Davis 2005.
ing Committee and Mexico National Institute of 50. See https://www.etsy.com/about/?ref=ftr, accessed
Statistics and Geography. May 15, 2015.
14. WDR 2016 team, based on Research ICT Africa sur- 51. Based on an online survey of 60 countries world-
veys (various years). wide done by Nielsen in 2013 (Van Welsum 2015).
15. WDR 2016 team, based on Brazilian Internet Steer- 52. See https://www.airbnb.com/about/about-us,
ing Committee and Mexico National Institute of accessed March 11, 2015.
Statistics and Geography. 53. See http://www.gravitytank.com/pdfs/info_graphics
16. WDR 2016 team, based on Gallup World Poll, vari- /SharingEconomy_web.pdf, as cited in Van Welsum
ous years. 2015.
17. WDR 2016 team calculations, based on Research 54. In a study of Uber in the United States, Hall and
ICT Africa surveys (various years). Krueger (2015) show that drivers aged 1829 years
18. ICT surveys for Argentina, Brazil, Colombia, Mex- are 19 percent of all Uber drivers, compared to 8.5
ico, and Uruguay; and Eurostat (EC, various years). percent among regular taxi drivers and chauffeurs.
19. WDR 2016 team calculations, based on Research Female drivers are 13.8 percent of Uber drivers,
ICT Africa surveys (various years). compared to 8 percent elsewhere. At the same time,
20. Gomez 2014. however, Uber drivers are less likely than tradi-
21. Ritter and Guerrero 2014. tional employees to have health insurance, and half
22. Galperin and Viecens 2014; Pimienta, Prado, and leave Uber within 50 weeks.
Blanco 2009. 55. Montenegro and Patrinos 2014.
23. De los Rios 2010. 56. Bagues and Sylos 2009; Nakamura and others 2009;
24. Atasoy 2013. Stevenson 2009.
25. Ritter and Guerrero 2014. 57. See http://press.linkedin.com/.
26. Klonner and Nolen 2010. 58. WDR 2016 team, based on STEP household surveys
27. OECD Key Economic Indicators Database, latest (World Bank, various years).
year available (circa 2011). 59. Kuhn 2014; Raja and others 2013.
28. Berger and Frey 2014. 60. Dammert, Galdo, and Galdo 2014.
29. Brynjolfsson and McAfee 2014. 61. Mang 2012.
30. WDR 2016 team, based on STEP household surveys 62. Kuhn 2014; Kroft and Pope 2014.
(World Bank, various years). 63. Kuhn and Mansour 2014.
31. WDR 2016 team, based on STEP household surveys 64. Imaizumi and Santos, forthcoming, for the WDR
(World Bank, various years). 2016.
32. Moretti and Thulin 2013 for the United States; 65. Arias and others 2014.
Maloney and Valencia 2015 for Turkey. 66. OECD 2011.
EXPANDING OPPORTUNITIES 137

67. World Bank 2011. show more turnover among young workers in
68. See http://blog.jetblue.com/index.php/2013/09/05 industries intensive in ICT in Brazil. See also
/unpacked-working-from-home/, accessed June 19, Stevenson 2009.
2015. 103. Handel 2015, for the WDR 2016.
69. Bloom and others 2014. 104. World Bank 2012, 2013.
70. See http://www.philstar.com/education-and-home 105. Forman, Goldfarb, and Greenstein 2012.
/2013/06/13/953332/lipino-teachers-uruguay. 106. Eden and Gaggl 2014; Karabarbounis and Neiman
71. Muto and Yamano 2009. 2013. Eden and Gaggl (2015, for the WDR 2016) sug-
72. e-Choupal, The Status of Execution. http://www gest that while the fall in the routine share of labor
.itcportal.com/businesses/agri-business/e-choupal is linked to technological change, the shift in the
.aspx. labor share compared with that of capital may be a
73. World Bank 2014a; Demirg-Kunt and others 2015. more complex story. In the United States, housing
74. Jack and Suri 2014. prices have been identied as a key driver in the
75. Fingerprint scanning among paprika farmers in rise of capital shares (Bonnet and others 2014). This
Malawi increased repayment rates (IFPRI and chapter focuses on the fall of routine labor within
World Bank 2010). the labor share, as this is more clearly linked to
76. For a discussion on personal networks and technological change.
labor markets, see Granovetter (1973) and Calvo- 107. From 16 to 14 percent in the case of Honduras, and
Armengol (2004). from 18 to 16 percent in the case of Romania (Eden
77. Boase and others 2006. and Gaggl 2015, for the WDR 2016).
78. World Bank 2011. 108. Acemoglu 2002; Aghion and others 2015; Dabla-
79. La Ferrara, Chong, and Duryea 2012; Jensen and Norris and others 2015; Garicano and Rossi-
Oster 2009. Hansberg 2006; Jaumotte, Lall, and Papageorgiou
80. WDR 2016 team, based on Research ICT Africa 2008; Autor, Katz, and Krueger 1998.
surveys (various years). 109. Acemoglu and Autor 2011; Akcomak, Kok, and
81. De, Mohapatra, and Plaza, forthcoming, for the Rojas-Romagosa 2013; Autor and Dorn 2013; Goos,
WDR 2016. Manning, and Salomons, forthcoming.
82. Camacho and Conover 2011; Jensen 2010. 110. Autor, Dorn, and Hanson, forthcoming; Autor, Dorn,
83. Goyal 2010; Aker 2010a; Best and others 2010; Aker and Hanson 2013.
2011; Martin 2010. 111. The number of workers in agriculture declined in
84. Aker and Mbiti 2010. China between 2000 and 2010, but the number of
85. Beuermann, McKelvey, and Vakis 2012. workers within the sector that were machine or
86. May, Dutton, and Munyakazi 2011. equipment operators almost doubled (WDR 2016
87. Jensen 2007. team, based on the National Bureau of Statistics of
88. Pineda, Aguero, and Espinoza 2011. China, various years).
89. Galiani and Jaitman 2010. 112. Dutz and others 2015; Messina, Oviedo, and Pica
90. Asad 2014. 2015 for Mexico and Peru.
91. Aker 2010a; Pineda, Aguero, and Espinoza 2011. 113. Goldin and Katz (2008) refer to a race between edu-
92. Aker 2010a. cation and technology when discussing the case of
93. Aker 2011. the United States, but the phrase was rst used by
94. Tadesse and Bahiigwa 2015; Jagun, Heeks, and Tinbergen (1975).
Whalley 2008. 114. Brynjolfsson and McAfee (2014, 11).
95. Amazon Mechanical Turk is an online work plat- 115. Oviedo and others (forthcoming) use STEP house-
form. The quote was obtained through an online hold surveys (World Bank, various years) from 10
questionnaire of online workers done in September developing countries to characterize the typical
2014 for this Report. tasks done across occupations, and show that,
96. Varian 2011. indeed, occupations that are considered intensive
97. Government of Estonia 2015. in nonroutine cognitive and socioemotional skills
98. Interactive Advertising Bureau 2010. require workers to do more complex reading, write
99. Greenstein and McDevitt 2011. longer texts, use more advanced math, contact more
100. WDR 2016 team, based on Research ICT Africa sur- clients, collaborate more with others, as well as do
veys (various years). more thinking, learning, supervising, and present-
101. Pew Research Center 2014. ing. By contrast, these occupations do fewer routine
102. In the United States, the median tenure for male and manual activities, such as operating machines
wage and salary workers was lower in 2014 at 5.5 and doing physical activities.
years, compared with 5.9 years in 1983 (Copeland 116. WDR calculations based on STEP household sur-
2015). Dutz and others (2015, for the WDR 2016) veys (World Bank, various years).
138 WORLD DEVELOPMENT REPORT 2016

117. This is referred to as functional literacy. Functional 139. Bowles 2014; Frey and Osborne 2013.
illiteracy is dened as the proportion of exam tak- 140. Autor, Dorn, and Hanson, forthcoming. Their analy-
ers (15-year-olds) who score below a level 2 on the sis examines the period between 1980 and 2007.
Programme for International Student Assessment 141. Autor 2014.
(PISA) reading test (WDR 2016 team, based on 142. Handel 2000.
OECD PISA 2012 scores). 143. Gaggl and Wright 2014.
118. World Bank 2014c. 144. Jaimovich and Siu 2012.
119. WDR 2016 team, based on Research ICT Africa (var- 145. Handel 2015, for the WDR 2016.
ious years). Among those who do not cite a lack of 146. Luddites were English textile workers who pro-
connection as a reason for not using the internet, tested rapid automation in the early 19th century by
3 out of 10 say they do not use the internet because destroying the machinery used to replace them.
they do not know how to. 147. Crafts 2015, for the WDR 2016; Katz and Margo
120. PIAAC survey. 2013; Gray 2013.
121. World Bank 2010. 148. MacCrory and others 2014.
122. Valerio and others, forthcoming. Most of this liter- 149. Crafts 2015, for the WDR 2016.
ature remains focused on the returns to computer 150. For a discussion on premature deindustrializa-
use (Spitz-Oener 2008; Sakellariou and Patrinos tion, see Rodrik 2015.
2003). Most studies are not based on random 151. Turner 2014.
assignment of the technology, and estimates likely 152. Berger and Frey 2014.
reect that these workers have other characteristics 153. Beaudry, Green, and Sand 2014.
or skills that command an earnings premium. In a 154. Crafts 2015, for the WDR 2016.
randomized experiment using ctitious resumes 155. Brynjolfsson and McAfee 2014.
for white-collar occupations in Buenos Aires and 156. Countries in Europe and Central Asia are a case
Bogota, ICT skills increased the probability of in point. Starting from a comparable institutional
receiving a job callback by one percentage point and economic level in the early 1990s, countries
(Lopez-Boo and Blanco 2010). that carried out the most economic reforms (for
123. Correa and de Sousa 2015, for the WDR 2016. example, the Czech Republic, Estonia, and Poland)
124. Akerman, Gaarder, and Mogstad 2015. have seen a more rapid shift toward new economy
125. Cunningham and Villasenor 2014. occupations (Arias and others 2014). Historically,
126. Valerio and others 2015a, 2015b; Ajwad and others GDP per capita has also been a strong determinant
2014a; Ajwad and others 2014b; Bodewig and others of technology adoption (Crafts 2015).
2014. 157. Autor 2014.
127. Valerio and others 2015a; Valerio and others 2015b. 158. WDR 2016 team, based on STEP household surveys
128. Eden and Gaggl 2015, for the WDR 2016. (World Bank, various years).
129. For example, it is often difcult to distinguish 159. Acemoglu and Autor 2011; Aedo and others 2013;
between trade and technology (chapter 1). Arias and others 2014; Autor and Price 2013; Autor,
130. Akcomak, Kok, and Rojas-Romagosa 2013; Autor, Levy, and Murnane 2003; Bruns, Evans, and Luque
Dorn, and Hanson, forthcoming; Eden and Gaggl 2012.
2014; Karabarbounis and Neiman 2013; Michaels, 160. Cortes and others 2014.
Natraj, and Van Reenen 2014. 161. Skirbekk 2013.
131. WDR 2016 team, based on I2D2 data (World Bank, 162. Skirbekk 2013.
various years).
132. Autor 2014; Autor and Dorn 2013; Autor, Levy, and
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-employment-opportunities. the Economic Challenge of the Future: Jobs. Wall
Rendall, Michelle. 2010. Brain versus Brawn: The Real- Street Journal, July 7. http://online.wsj.com/articles
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ing Paper 306, University of Zurich, Department -the-future-jobs-1404762501.
of Economics, Center for Institutions, Policy and Tadesse, Getaw, and Godfrey Bahiigwa. 2015. Mobile
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Research ICT Africa. Various years. Household survey. pia. World Development 68: 296307.
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EXPANDING OPPORTUNITIES 145

Turner, Adair. 2014. The High-Tech, High-Touch Econ- . Various years. Europe and Central Asia Poverty
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Tognatta, and Sebastian Monroy-Taborda. Forthcom- cators Program (SHIP) (database), World Bank,
ing. The Skills Payoff in Low and Middle Income Washington, DC, http://web.worldbank.org/WBSITE
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. Various years. East Asia Pacic Region Micro- Washington, DC: World Bank.
Database, World Bank, Washington, DC.
146 WORLD DEVELOPMENT REPORT 2016

SECTOR FOCUS 2

Education

Educational policy makers and planners face a per- island nation of Papua New Guinea. These areas are
sistent challenge related to the potential use of infor- characterized by poverty, low levels of literacy, geo-
mation and communication technologies (ICTs) in graphic remoteness, linguistic diversity (over 800
remote, low-income communities around the world: languages are spoken across the island nation), low
most products, services, usage models, expertise, and teacher quality, and a lack of teaching and learning
research related to ICT use in education come from materials. Many rural classrooms have few books
high-income contexts and environments. One conse- and some none at all. Few students read at grade level,
quence is that solutions enabled by technology are and teachers often do not know what materials they
imported and made to t in environments that are are meant to cover in a given weekor how to teach
often much more challenging. Sometimes this works; them effectively. Most of them do, however, have
sometimes it doesnt. The One Laptop per Child proj- mobile phones.
ect in Peru provided hundreds of thousands of pieces The SMS Story project demonstrates that it is pos-
of low-cost computing equipment to students in sible to orient and motivate teachers in useful ways
rural schools. But early research found no evidence using technologies already at hand. It sent daily text
of increased learning in math or language.1 This is message stories and teaching tips to teachers as an aid
one high-prole example of the difculties faced in to help improve student reading. The result? Teachers
introducing hardware-centric educational technology were reminded and motivated to teach reading every
projects conceived in highly developed environments single day. While reading comprehension did not
into less developed places without sufcient atten- noticeably improve, the intervention halved the num-
tion to local contexts. ber of children who could not read anything. While
An alternate approach would consider how to inno- this was hardly a silver bullet solution, SMS Story
vate using existing technology that is already avail- offers one model for using connected technologies
able in a local environment. In addition to exploring in simple ways to help address some long-standing,
the uses of new technologies, it might also be useful seemingly intractable challenges facing educators
to ask, How can we innovate using what is already avail- in rural schools in Papua New Guinea. While no one
able? In many low-resource communities, the best would suggest that these results imply that these
technology is the one that people already have, know schools do not need books, such simple interventions
how to use, and can afford. In most circumstances, can be modestly transformative in ways that are
this is the mobile phone. The SMS Story project in inclusive, efcient, and scalable.2
rural Papua New Guinea is one example of an inno- The evidence base for investments in educational
vative approach to using a new technology in ways technologies in middle- and low-income countries
that meet local needs and that the original designers is weakbut growing. Until recently, there were
of the technologies may not have dreamed of. few rigorous randomized studies on the impact of
Few educational environments are more challeng- investments in educational technologies that could
ing than those found in remote locales in the Pacic inform related policy decisions; now there are almost
two dozen. In addition, a signicant body of practical
This sector focus was contributed by Michael Trucano. evidence has also been collected based on experiences
EDUCATION 147

in middle- and low-income countries. Characteristics educational planners to keep up. When it comes to
of many successful technology-enabled educational the use of technology in education, educational sys-
projects in such places include: tems may therefore be fated to exist effectively in a
state of permanent experimentation. That said, exper-
A focus on the guided use of technology, and not iments should, by denition, teach something. A sad
just providing tools for general use; fact of too many experiments in educational tech-
Providing relevant curricular materials; nology use around the world remains that they have
The shared use of devices in school settings; implemented technological solutions to problems
Attention to pedagogy, teacher support, and that have not been well understood. If you are pointed
development; in the wrong direction, technology may help you get
Using technologies in ways that are supplemental there more quickly. At a fundamental level, many of
and practical; and these efforts are not really failures of technology, but
Using evaluation mechanisms that go beyond rather a result of poor planning and an inability to
outputs.3 learn from failure and adapt. As such, they are not a
result of technology failures, but rather human ones.
A number of key challenges remain that inhibit
the potential positive impact of new technologies
on teaching and learning. Foremost among these are
Notes
a pernicious focus on providing technology alone, 1. Cristia and others 2012.
and a related belief that educational challenges can 2. Kaleebu and others 2013.
be overcome simply by providing more and better 3. Drawn from Arias Ortiz and Cristia (2014).
devices and connectivity. The so-called Matthew 4. McEwan 2014; Trucano 2015.
Effect of educational technology holds that those
most likely to benet from the use of new technol- References
ogies in educational settings are those who already
enjoy many privileges related to wealth, existing lev- Arias Ortiz, Elena, and Julin Cristia. 2014. The IDB and
els of education, and prior exposure to technology in Technology in Education: How to Promote Effective Pro-
other contexts. Policies that neglect to consider this grams? Washington, DC: Inter-American Develop-
phenomenon may result in projects that exacerbate ment Bank.
existing divides within an education system, and Cristia, J., P. Ibarraran, S. Cueto, A. Santiago, and E.
indeed within larger society. Severin. 2012. Technology and Child Development:
Education challenges cannot be overcome simply Evidence from the One Laptop per Child Program. IDB
by providing more and better ICT devices and con- Working Paper IDB-WP-304, Inter-American Devel-
nectivity. There is sometimes talk that technology will opment Bank, Washington, DC.
replace teachers. In reality, experience from around the Kaleebu, N., A. Gee, R. Jones, and A. H. A. Watson. 2013.
world demonstrates that, over time, the role of teachers SMS Story Impact Assessment Report, VSO, Papua New
becomes more centraland not peripheralas a result Guinea. Papua New Guinea Department of Education,
of the introduction of new technologies.4 That said, VSO (Voluntary Services Overseas), and Australian
while technology will not replace teachers, teachers who use Aid. http://www.vsointernational.org/sites/vso
technology will replace those who do not. These teachers, in _international/files/sms-story-impact-assessment
addition to having a suite of basic technology-related -report_tcm76-41038_0.pdf.
skills, will be asked to take on new, often more sophis- McEwan, P. 2014. Improving Learning in Primary
ticated duties and responsibilities in ways that will Schools of Developing Countries: A Meta-Analysis
challenge the existing capacity of many educational of Randomized Experiments. Review of Educational
systems to prepare and support teachers over time. Research Month (October 7), Wellesley College, Welles-
Understanding the local education challenge ley, MA.
and context before proposing a technology-driven Trucano, M. 2015. Mobile Phones & National Educa-
solution is a critical rst step. A number of recent tional Technology Agencies, Sachet Publishing & the
articles in the popular press have proclaimed many Khan Academy: Whats Happening with Educational
high-prole efforts to use new technologies within Technology Use in Developing Countries? Excerpts
educational systems, including variations of the One from the World Banks EduTech blog (Volume VI).
Laptop per Child initiative in countries around the World Bank, Washington, DC. http://siteresources
world, as failed experiments. The speed of techno- .worldbank.org/EDUCATION/Resources/EduTech
logical change almost always outpaces the ability of Blog2014_all_the_posts.pdf.
148 WORLD DEVELOPMENT REPORT 2016

ENABLING DIGITAL DEVELOPMENT

Social media

When considering another person in the world, harassment, bullying, and infectious disease, as well
a friend of your friend knows a friend of as job opportunities and innovative ideas.
SPOTLIGHT 3

their friend, on average. One of the clearest channels by which networks


affect economic development is the diffusion of
Lars Backstrom and colleagues,
innovations. Networks provide the medium through
Four Degrees of Separation (2012)
which people learn of an innovation. Adoption by
a trusted person then initiates a chain reaction of
That remarkable statement cannot yet be applied to
adoptions through the network, accelerating as peer
everyone in the world, but a 2011 study showed that
pressure bears on laggards. The impacts can be large.
it pertained to the active users of Facebooksome 721
An experimental study on the adoption of weather
million people at the time, and their 69 billion friend-
insurance (an unfamiliar innovation) by Chinese
ships.1 The average of 3.7 intermediary links between
farmers found that, while attending an intensive
randomly selected people in the global Facebook pop-
information session on the product boosted take-up
ulation contrasts with the 5.7 links between Nebraska
rates by 43 percent, merely having a friend who
residents and Bostonians documented in Milgrams
attended such a session had almost half that effect,
famous six degrees of separation study from 1967.2
and was equivalent in impact to a 15-percent subsidy.4
From 2011 to early 2015, the networks user base had
Impacts were larger when those initially informed
doubled, with each user having an average of 338
were more central to the network. Social networks are
friends. This is more than twice Dunbars number,
also important channels for transmission of health
which asserts that 150 is the maximum number of
stable relationships that humans can retain.3 These behavior, and there is a tendency for people with poor
statistics show some of the ways in which social net- health behavior to clump in networks isolated from
works are expanding and changing with the advent of those with healthier behaviors.5
social media on the internet. Enter the internet, in the form of Facebook,
Social networks are fundamental to human soci- LinkedIn, and Twitter based in the United States;
ety. They constitute the fabric of relationships that Sina Weibo and WeChat in China; VK in the Russian
support trust, reputation, and social cohesion. For Federation; and many other social media platforms
instance, a debtor may be less likely to default on a designed to encourage the formation of social links.
loan if both she and her lender share a dense network There are many types of social media, but social net-
of mutual friends. Social networks exert peer pressure working sites and microblogs are most relevant in
on behavior and shape aspirations for work, marriage, the context of social and economic development. A
and consumption. By dening social boundaries, simple typology is based on whether communication
they can be instruments both of social inclusion and is directed at specic recipients, and whether ties are
exclusion. They also are a conduit of gossip, slander, explicit (prompted by invitation, acceptance, or refer-
ence within a social network) or not (table S3.1).
WDR 2016 team, incorporating contributions from Robert Social scientists distinguish between weak ties and
Ackland and Kyosuke Tanaka. strong ties in social networks. Weak ties exist between
SOCIAL MEDIA 149

Table S3.1Relationships in different types of social media


Direction of ties and examples
Type of ties Directed Undirected
Explicit Friendship networks (Facebook, Google+) Microblog networks (Sina Weibo, Twitter)
Implicit Semantic networks (recommendation systems, News groups, blogs
social tagging systems)
Source: Ackland and Tanaka 2015.

people who could be considered acquaintances rather that social media supported micronance by facilitat-
than friends. Such ties can be useful to transmit novel ing information ow to the poor and small business
information about technologies or other useful and owners.
new knowledge, since information comes from peo- A study of a group of women in Jakarta showed
ple with whom interaction is more sporadic. Strong that their use of social media encouraged their entre-
ties, between people who have more in common preneurial activities and helped them nd customers
(family, friends, or close colleagues), are a source of for their products, although the specic context of this
emotional support but may be less important as a studythey were middle-class urban residentsmay

SPOTLIGHT 3
source of novel information, since members of a close not be transferable to every other place. Social media
group are likely to have the same information. Strong sites can also be a source for economically useful data,
ties within closed groups with relatively weak ties including about consumer preferences and complaints.
to outsiders can be important, as this may increase
trust and facilitate coordination, in part because of the
high reputational cost of bad or unproductive behav-
Social media and
ior within the group. Social capital is likely higher in behavioral change
groups linked by strong ties. Social networking sites Commercial ventures take advantage of the features
are considered more important for developing strong of social mediaoften for marketing purposesas
ties, while microblogs foster weak ties. One observer they exploit the huge amounts of information about
compared Facebook to a cocktail party where you are personal preferences, buying habits, and relation-
surrounded by people you know and like, while Twit- ships. But online behavior can also be channeled
ter is like someone standing at a street corner with a in ways that are consistent with development. For
megaphone shouting Check this out! instance, individuals can be encouraged to share their
Social media platforms change the dynamics of progress in meeting exercise or learning goals with
social networks in at least three ways. First, they their social network, thus using peer pressure and
encourage expansion of the scope and density of net- competition to maintain motivation. Experiments
works, since links are very easy to form, regardless of show that, in principle, networks can be manipulated
physical distance. Second, they speed the diffusion of to encourage desired outcomes. For instance, an
information between links. Third, they increase the online experiment showed that when participants
visibility of opinions and some behaviors across the were networked in tight clusters, a promoted health
network. Research on the development impacts of practice diffused more quickly than in a loosely struc-
social media is still at an early stage, but there is some tured network.7
evidence on how they affect economic development,
how they prompt changes in behavior, how they help
in emergency situations, and how they can increase
Social media and
peoples voice.6 emergencies
Before, during, and after natural disasters or other
Social media and economic urgent crises, social media platforms are useful for
disseminating information and as a management
development tool, such as to channel requests for assistance. The
Social media act as a channel for communication key contribution is that information does not just
and information exchange, thus reducing transaction ow one way from ofcials to citizens as through
costs for economically benecial, as well as potentially radio or television, but in all directions between of-
harmful, interactions. Research in Nigeria showed cials, citizens, and the private sector.
150 WORLD DEVELOPMENT REPORT 2016

Social media and Notes


community voice 1. By March 2015, Facebook had 1.4 billion active
monthly users worldwide.
Recent events such as the Occupy Wall Street move-
2. Milgram 1967.
ment or the Arab Spring have raised questions about 3. Dunbar 1992.
the role of social media in facilitating social change. 4. Cai, de Janvry, and Sadoulet 2015.
Some analysts think social media played a central 5. Centola 2011.
role, including by spreading democratic ideals across 6. See Ackland and Tanaka 2015 for individual
borders. They also make movements less dependent references.
on charismatic leaders or ideologues. Others are more 7. Centola 2010.
skeptical, arguing that revolutions occurred long
before social media, and the apparent inability to
form strong leadership through such tools can reduce
References
the chances for lasting change. An additional issue is Ackland, Robert, and Kyosuke Tanaka. 2015. Develop-
the role of social media in spreading false information ment Impact of Social Media. Background paper
or to correct misinformation. The intensity of a crisis for the World Development Report 2016. World Bank,
changes the quality of information shared on Twitter. Washington, DC.
And, interestingly, fact-checking conversations on Backstrom, Lars, Paolo Boldi, Marc Rosa, Johan Ugan-
Twitter are more likely to occur between strangers der, and Sebastiano Vigna. 2012. Four Degrees of
SPOTLIGHT 3

than between friends. Whether social media can Separation. Presented at ACM Web Science Con-
encourage collective fact-checking will inuence its ference 2012, Evanston, IL, June 2224.
role in social learning in the context of social and eco- Cai, Jing, Alain de Janvry, and Elisabeth Sadoulet.
nomic development. 2015. Social Networks and the Decision to Insure.
There is still much to learn about the role that American Economic Journal: Applied Economics 7 (2):
social media can play in development. One important 81108.
lesson is that their impact is country-specic and Centola, Damon. 2010. The Spread of Behavior in an
context-specic. Variations in access to technology Online Social Network Experiment. Science 329
and education obviously matter. But there are also (5996): 119497.
large variations in how people use social media and . 2011. An Experimental Study of Homophily
how they share information. People will more likely in the Adoption of Health Behavior. Science 334
share information broadly if they think they can (6060): 126972.
inuence events or policy. There is evidence that peo- Dunbar, Robin. 1992. Neocortex Size as a Constraint
ple in more authoritarian countries are less likely to on Group Size in Primates. Journal of Human Evolu-
forward (re-tweet) information. tion 22 (6): 46993.
Finally, general-purpose social media platforms Milgram, Stanley. 1967. The Small World Problem.
may have less of an impact in poor communities Psychology Today 2 (1): 6067.
compared with more targeted social media interven-
tions. Examples in other parts of the Report show that
purpose-built platforms set up by public institutions
or development agencies as part of program deliv-
ery may be more effective. They could, for instance,
deliver extension services to farmers or connect par-
ticipants with leaders to foster aspirational change.
SOCIAL MEDIA

SPOTLIGHT 3
ENABLING DIGITAL DEVELOPMENT
151
CHAPTER 3

Delivering services

Have digital technologies made governments more ing communication costs through digital platforms,
willing and able to deliver services to their citizens? they enable citizens to connect with one another at
Not yet. Governments have invested heavily in dig- unprecedented scale, fostering citizen voice and col-
ital technology over the past two decades, and these lective action.
efforts have made it easier in many countries for busi- But the impact of these mechanisms on capability
nesses to le taxes, and for the poor to get an ofcial and empowerment depends on the strength of gov-
identity allowing them to receive welfare payments ernment institutions. Institutions are the formal and
and vote in elections. Digital technologies have also informal rules that shape the incentives and behav-
enabled governments to receive regular feedback iors of politicians, government ofcials, and citizens.
from service users, improving service quality. But Strong institutions create incentives for politicians
all too often the successes are isolatedlimited to a to work toward the public good and for bureaucrats
few activities, sectors, or locales. Many investments to be accountable to those politicians. Digital tech-
in e-government fail to have any impact other than nologies, aligned with the incentives of politicians,
wasting scarce scal resources. Digital channels government ofcials, and service providers, can thus
for mobilizing citizens to pressure policy makers to be highly effective in improving outcomes. By con-
become more responsive have had little effect. And trast, politicians in clientelist political institutions
the new technologies have enhanced the capacity are largely accountable to a small set of elites and
of unaccountable governments for surveillance and reject digitally enabled reforms that hurt vested inter-
control. In sum, digital technologies have helped will- ests; instead, they use these technologies for greater
ing and able governments better serve their citizens, control. And patronage-based bureaucracies resist
but they have not yet empowered citizens to make e-government advances that would reduce discretion
unwilling governments more accountable. and rent-seeking. This misalignment between digital
Efcient service delivery requires a capable gov- technologies and weak or unaccountable institutions
ernment that can implement policies and spend pub- creates the twin risks of increasing elite control
lic resources effectively. It also requires an empow- and wasting scarce public resources on ineffective
ered citizenry able to hold politicians and policy e-government projects.
makers to account so that governments serve citizens Why do these institutional constraints persist?
and not themselves or a narrow set of elites.1 Digital Digital technologies, particularly social media, have
technologies can strengthen government capability uncovered egregious abuses of public authority and
and empower citizens through three mechanisms triggered both virtual and physical citizen protests
(gure 3.1). They overcome information barriers and around scandals. But they havent sustained collective
promote participation by citizens in services and in action around failures of service delivery. Service
elections. They enable governments to replace some delivery problems are more difcult to monitor and
factors used for producing services through the auto- attribute to specic government ofcials, and only
mation of routine activities, particularly discretion- rarely become salient in ashpoint events that trig-
ary tasks vulnerable to rent-seeking, and to augment ger protestslike the excessive use of force by police.
other factors through better monitoring, both by And they cannot be improved by one-off actions that
citizens through regular feedback on service quality change a bad policy or pass a new law. Addressing ser-
and within government through better management vice delivery failures requires sustained citizen voice
of government workers. And by dramatically lower- through effective ofine mobilization by civil society
DELIVERING SERVICES 153

organizations. But in the absence of willing and able Figure 3.1A framework for digital technologies and
governments to partner with, civil society initiatives government service delivery
often remain small, with limited citizen interest or
impact. DIGITAL
The dependence of digital technology on initial TECHNOLOGIES
institutional conditions, though, varies by service
and activity. For services and activities based on
more routine tasks that are easy to monitor, digital
technologies can improve outcomes rapidly and
Overcome Augment Generate
signicantlyeven when institutions are relatively information barriers existing factors economies of scale
weak. In effect, the technology substitutes for the
institutions, as with cash transfers, licensing and
registration services, and monitoring elections, all INCLUSION EFFICIENCY INNOVATION
much improved by digital technologies in many
low-income countries. But for services and activities
that require more discretion from workers and are Participation State capability Voice
hard to monitor, the quality of institutions is much
more important, and digital technologies have an
R I S K : E L I T E C O N T R O L A N D F I S C A L WA S T E
incremental effect. The technology only comple-
ments or augments the initial institutions, as with
Source: WDR 2016 team.
teaching, health care, and organizational manage-
ment, where digital technologies have an impact
than in transactional government-to-citizen and
only if institutions are strong.
government-to-business services like e-ling of taxes
Given the importance of institutions for service
and portals that enable citizens to access a variety of
delivery, the policy agenda is to use digital technol-
services from one website (gure 3.2). Policy priorities
ogies to strengthen institutions. The variation in
are also evident in cross-national patterns of the
interaction of institutions and digital technologies
detailed indexes of different e-government systems
by service and activity, and the considerable hetero-
constructed for this report.3 The level of e-government
geneity of institutions even within countries, can
unsurprisingly increases with per capita income,
guide policy and open many possibilities for service
but the gap between high-income and low-income
improvements in even the most challenging con-
textsin short, for digital dividends.
Figure 3.2Low-income countries have invested
heavily in e-government
Connected governments
Main e-government systems, 2014
The advent of the internet in the mid-1990s triggered
the rapid diffusion of e-government systems to auto- e-customs
mate core administrative tasks, improve the delivery
Financial management
of public services, and promote transparency and
e-procurement
accountability. By 2014, all 193 member-states of the
United Nations had national websites: 101 enabled Tax management
citizens to create personal online accounts, 73 to le
Human resources
income taxes online, and 60 to register a business.2 In
all, 190 countries had automated government nan- e-ID
cial management, 179 had automated customs, and e-filing
159 had automated tax systems. And 148 countries
e-services portal
had digital identication schemes, although only 20
had multipurpose digital identication for such ser- 0 20 40 60 80 100
vices as voting, nance, health care, transportation,
Percent
and social security. High-income Middle-income Low-income
Developing countries have invested more in
Sources: WDR 2016 team, based on World Bank Global e-Government Systems database 2015b; World
core government administration systems like nan- Bank Global Digital Identication for Development (ID4D) database 2015c; UN 2014. Data at http://bit.do
cial management, customs, and tax management /WDR2016-Fig3_2.
154 WORLD DEVELOPMENT REPORT 2016

Figure 3.3The priority in low-income countries has been core e-government systems, 2014
Indexes of e-government systems, by income and region

a. Core systems b. Online services c. Digital ID


All countries All countries All countries

High-income: OECD High-income: OECD High-income: OECD

Upper-middle-income High-income: Non-OECD High-income: Non-OECD

Lower-middle-income Upper-middle-income Upper-middle-income

High-income: Non-OECD Lower-middle-income Lower-middle-income

Low-income Low-income Low-income

North America North America South Asia

Europe and Central Asia Europe and Central Asia Middle East and North Africa

Latin America and the Caribbean Middle East and North Africa Europe and Central Asia

South Asia Latin America and the Caribbean Latin America and the Caribbean

Middle East and North Africa East Asia and Pacific Sub-Saharan Africa

East Asia and Pacific South Asia East Asia and Pacific

Sub-Saharan Africa Sub-Saharan Africa North America

0 0.2 0.4 0.6 0.8 1.0 0 0.2 0.4 0.6 0.8 1.0 0 0.2 0.4 0.6 0.8 1.0
Index Index Index
Sources: WDR 2016 team, based on World Bank (2015b) Global e-Government Systems database; World Bank Global Digital Identication for Development
(ID4D) database; UN 2014. Data at http://bit.do/WDR2016-Fig3_3.
Note: The left and right of each box plot represent the rst and third quartiles, and the line in the middle of each box plot is the median. The two ends of
the whiskers represent the 10th and the 90th percentile observations. The core e-government index in panel a measures the automation and integration of
countries nancial management information systems (including budget formulation and execution functions, source of public nance data, and treasury
account structure); human resources management information systems (including personnel management and payroll); e-tax systems (including e-ling and
tax administration systems); e-customs; and e-procurement. The online services, panel b, index is prepared by the United Nations Department of Economic
and Social Affairs as part of its overall e-government index. The Digital ID index, panel c, measures the extent to which electronic identi cation can be used to
access services, whether it features magnetic-strip or smart-chip technology, and whether it has embedded digital signature capabilities. OECD = Organisation
for Economic Co-operation and Development.

countries is lowest for administrative systems and For example, more than 60 percent of public sector
highest for online services for citizens and businesses, workers are in jobs that require intensive use of tech-
with digital identication systems in the middle (g- nologies in Bolivia, Colombia, and Kenya, compared
ure 3.3). Fifteen middle-income countries score in the with only approximately 20 percent of private sector
top quartile of administrative e-government systems, workers. But the gap persists in 22 of the countries
with Brazil, Colombia, Mexico, and Peru in the top 10 when the public sector is compared only with large
worldwide, and Nepal, Rwanda, and Uganda scoring private sector rms (those with more than 50 employ-
highly among low-income countries. India and Paki- ees). Governments are also more intensive users of
stan have more advanced digital identication sys- technology in high-income countries like Germany,
tems than high-income North American countries, Japan, and the United States.
pointing to the potential for leapfrogging that these Whether this substantial investment in
technologies offer. e-government has strengthened state capability and
Governments are more intensive users of infor- improved outcomes will be explored at length in the
mation technology than rms. Survey data on the use next section. One indication of the limited return
of digital technologies (computers, mobile phones, on these investments is citizen use of e-government
and the internet) in nonagricultural jobs from 30 services, which has lagged behind supply (gure 3.5,
countries show that in all but one country, a higher panel a). Even in countries where internet access is not
share of public sector workers are in jobs that require a constraint, as in Europe, citizens use e-government
frequent use of the technology in their daily work as mostly to get information (on average 44 percent of
compared to private sector workers (gure 3.4). This individuals in the European countries for which data
gap is not surprising for developing countries, where are available visited a government website at least once
most rms are small and in the informal sector. in the past year to get information) and not for trans-
DELIVERING SERVICES 155

Figure 3.4Governments use digital many citizens use online services in the richest coun-
technologies more intensively than tries than in the poorest, with a similar gap between
private sector rms, 2014 the highest and lowest income quartiles within
countries (gure 3.5, panel b). Within countries, use
Share of workers in jobs that require intensive use of digital
technologies (private or public sector) is unsurprisingly associated with age, education,
and urban residence. Businesses are more likely
Kenya than individuals to use the internet to transact with
Bolivia the government (gure 3.5, panel c), and the use of
Colombia
e-services by business is also less sensitive to income
Vietnam
United States
across countries.
Japan In low-income countries, limited internet access
Estonia means that mobile phones, not the internet, drive
Spain interconnectedness, as chapter 2 discussed. Surveys
Canada
of the use of digital technologies in 12 African coun-
Netherlands
Ghana tries reveal that only 5 percent of individuals had used
Germany the internet to obtain information from, or interact
Poland with, the government, compared to 63 percent of
Macedonia, FYR
respondents who had used their mobile phones to
Lao PDR
Italy contact health workers (gure 3.6). Internet-based
Sri Lanka e-services will therefore be biased against the poor in
United Kingdom developing countries. Mobile e-government portals
Czech Republic have become more common, nearly doubling from
Slovak Republic
France
25 countries in 2012 to 48 in 2014, but still are not on
Belgium par with internet services.5 More than three-quarters
Armenia of countries archive information on their websites
Ireland for education, health, and nance services, but fewer
Austria
than half send e-mail or Rich Site Summary (RSS)
Finland
Georgia updates, and only a handful send short message ser-
Denmark vice (SMS) updates.
Norway
Sweden
0 20 40 60 80
Greater state capability and
Percent citizen participation
Private sector firms What impact have these signicant investments in
Large firms (50+ employees)
Public institutions e-government had on strengthening government
capability to deliver services and expanding citizen
Sources: WDR 2016 team, based on STEP 2014 and PIAAC 2014 household
surveys. Data at http://bit.do/WDR2016-Fig3_4. participation? If politicians and policy makers want
Note: Excludes the agricultural sector. Public institutions include government to improve services, they need a capable government
administration, public utilities, and state-owned corporations. The countries to convert policies and spending into better outcomes.
are sorted in descending order of the gap between the public and the private
sectors. Resources must be collected and spent without leak-
age. Teachers and health workers must be present in
classrooms and clinics, and then must be motivated
acting with government (only 29 percent returned a to work. Beneciaries of government programs must
form online in the past year). These patterns are also be properly identied and reached. And governments
reected in surveys of citizens in Australia, Canada, often must help citizens make better decisions,
and New Zealandcountries that rank 8, 10, and 15, overcoming bad habits or a lack of information. But
respectively, in the provision of online services. The as underlined in the 2004 World Development Report,
majority of respondents use government websites for Making Services Work for Poor People, and subsequent
information and prefer to use traditional channels like research, weaknesses in each of these links in the
voice calls to undertake transactions such as register- service delivery chain make services fail in develop-
ing their children for day care.4 ing countries. Improving government capability or
Both between and within European countries, the implementation capacity is key for effective service
use of e-services depends on income. Three times as delivery.
156 WORLD DEVELOPMENT REPORT 2016

Figure 3.5Citizen use of e-government in Europe depends highly on income, 2014


a. e-government use, by type of activity c. e-government use across Europe, by type of user

Any business use 100 LTU


e-procurement SVK SVN FIN SWE
POL PRT
EST GRC FRAAUTNLD
DNK
Obtain information LVA MLT IRL LUX
CZE BEL NOR
Return forms HRV
HUN DNK
CYPESP FIN SWE NOR

Percent of businesses and individuals


Obtain forms 80 BGR
ITA DEU
Any individual use NLD
Return forms MKD LUX
Obtain forms FRA
Obtain information 60 AUT
ROU SVK BEL
LVA SVN
EST DEU IRL
0 20 40 60 80 100 HUN ESP
GRC
Percent of businesses and individuals PRT
40 LTU MLT CYP
CZE
b. e-government use, by characteristic of individual user HRV
POL
Total population ITA
20 BGR
Education: none and low MKD
5574 years of age ROU
Income: 1st quartile
Rural 0
Female
0 20,000 40,000 60,000 80,000
Income: 4th quartile
Education: high
Income, per capita (PPP), US$

Businesses Individuals
0 20 40 60 80 100
Percent of businesses and individuals
Source: WDR 2016 team, based on Eurostat (EC 2014). Data at http://bit.do/WDR2016-Fig3_5.
Note: Panels a and b show how businesses (in blue) and individuals (in green) use e-services for 29 European countries by type of activity and individual characteristics. Panel c shows the
variation in use across the European countries. Individuals refer to those aged 16 to 74; businesses refer to those with 10 or more employees. PPP = purchasing power parity.

Figure 3.6Mobile phones are the main channel for Digital technologies can help improve govern-
citizens to interact with governments in Africa, 2014 ment capability and citizen participation by:

Informing citizens and giving them an official identity


Used internet to get so that individuals can make better decisions for
information from government
their health, their safety, and education for their
Used internet to read or download children, and can access a variety of publicly and
news, magazines, or books privately provided services;
Streamlining processes to reduce discretion and
Used internet to opportunities for rent-seeking, ensuring that public
interact with government
resources are collected and spent efciently, with-
Used mobile phone to out leakage;
contact health care workers Receiving feedback from service users to regularly
Used mobile phone to
track satisfaction, identify problems, and improve
mobilize community service quality;
Improving service provider management through better
0 20 40 60 80
monitoring so that government workers both show
Percent of individuals
up at work and are productive.
Sources: WDR 2016 team, based on Research ICT Africa surveys 2014 of 11 countries. Data at http://bit
.do/WDR2016-Fig3_6.
Digital technologies have had varying impacts
Note: The left and right of each box plot represent the rst and third quartiles, and the line in the middle
of each box plot is the median. The two ends of the whiskers represent the 10th and the 90th percentile
across these channels (table 3.1). The clearest impact
observations. involves addressing a lack of information and weak
DELIVERING SERVICES 157

Table 3.1The impact of digital technology on government capability to deliver


services: A scorecard

Impact of Main problem


Channel technology to address Do digital technologies solve the problem?

Informing citizens Poor information Yes, when poor information is the main barrier to
and giving them H and communication improving service outcomes
an identity

Streamlining High transaction Sometimes, given the considerable heterogeneity


processes costs; rent-seeking of impacts across countries and the high risks and
M rewards of reforms

Receiving user High transaction Yes, when citizens have an incentive to complain
feedback costs; rent-seeking and services can be easily monitored
M
No, otherwise

Improving Information Yes, for reducing ghost workers and absenteeism


service provider L asymmetries
management No, for improving provider accountability for
services that cannot be easily monitored

Source: WDR 2016 team.


Note: Channels are arranged by degree of technology impact. L = low; M = medium; H = high.

communicationcitizens lack of knowledge about Informing citizens and giving them an


issues that affect their welfare, their inability to com- identity
municate with one another and with government, Digital technologies are enabling governments to
and governments inability to be informed about overcome barriers of geography, low physical con-
citizens. For example, the provision of information nectivity, and limited administrative capacity to pro-
to citizens, particularly to poor citizens in remote vide information and deliver services to previously
locations through mobile phones, has helped people unreached citizens, improving citizen participation
make better decisions on a variety of issues. And dig- and choice. The most popular and promising inno-
ital identication, by giving poor citizens a veriable vations in poor countries entail the use of mobile
identity, has enabled them to participate in public and phones to implement a variety of health interven-
private services previously denied to them. tionsso-called m-health (mobile health) initiatives.
Digital technologies have been less effective in These can focus on either health providers, such as
solving government failures associated with rent- point-of-service data collection, disease surveillance,
seeking and in strengthening the incentives of gov- health-promotion campaigns, and telemedicine; or
ernment bureaucrats and service providers to per- on citizens, such as SMS reminders to parents to get
form due to principal-agent problems associated with children vaccinated or to patients to undertake ther-
information asymmetries. Automating government apy (sector focus 3). While hundreds of pilot m-health
functions and services has been at best partially suc- initiatives are underway, robust evidence in devel-
cessful; these are often complex and costly systems to oping country contexts is limited largely to the pos-
implement. The failure rate is high, and so is the risk itive effects of reminding patients to adhere to their
of wasting public funds. Citizen feedback has been antiretroviral therapy schedules.6 Initial results from
effective when citizens have an incentive to provide pilots in Bangladesh, India, South Africa, and Tan-
feedback and the services are fairly easy to monitor, zania suggest that regular SMS communication can
and when governments have the capacity to respond induce similar behavior changes in expectant moth-
to this feedback. It is not effective when these condi- ers by providing information on neonatal health.7
tions are absent. Aside from a few isolated examples The initial results are also promising from m-health
of reducing absenteeism, digital technologies have initiatives that assist health providers in recording
not signicantly improved service provider manage- patient information, monitoring pregnancies, and
ment in government bureaucracies. reporting drug stock-outs.8
158 WORLD DEVELOPMENT REPORT 2016

Box 3.1Digital technology and crisis management

Digital technologies have helped monitor and manage and many thousands homeless. Although donations came
human and natural disasters, such as wars, oods, earth- in from all over the world, ensuring that aid reached the
quakes, and epidemics. The internet can help in coordi- areas most affected proved a challenge. One response,
nating data ows and improving the timeliness of decision coordinated by Kathmandu Living Labs,b was to develop
making, while mobile phones can disseminate vital infor- a dynamic map (quakemap.org) as a centralized platform
mation. Social media can also help survivors communicate for displaying incident reports and offers of assistance.
their status and mobilize volunteer resources and donations The map is built around the OpenStreetMap and uses
outside the disaster zone. A few examples of responses to the Ushahidi platform for incident reportsboth based
recent crises show the range of possibilities: on open-source software and crowdsourced information.c
Recovering from conict and civil war requires long-
The Ebola epidemic in Guinea, Liberia, and Sierra Leone term nation building, and more than 40 countries have
created logistical challenges for the organizations that adopted Truth and Reconciliation Commissions (TRCs)
responded, not least how to pay eldworkers in remote to assist in this process.d The Liberia TRC received some
and rural locations, many of them not local. The United 20,000 statements from Liberians, at home and in
Nations Development Programme set up a scheme to the diaspora. Many depositions were audio and video
use mobile phones to make direct payments to the Ebola recordings, now stored as a permanent memorial at the
response workers in Sierra Leone and Liberia, who num- TRC website (http://trcoiberia.org/). Interestingly, the
bered some 60,000 at the height of the crisis.a videos have been viewed four times more often than
The earthquakes that struck Nepal in April and May 2015 the TRCs nal report, indicating the reach of multimedia
left at least 8,500 people dead, more than 17,000 injured, for storytelling at the human scale.e
a. See http://www.sl.undp.org/content/sierraleone/en/home/presscenter/articles/2015/05/12/mobile-pay-for-thousands-of-ebola-workers.html.
b. See http://www.kathmandulivinglabs.org/.
c. See http://www.bbc.com/news/world-asia-32603870.
d. Kelly and Souter 2014.
e. Best 2013.

This use of digital technologies to overcome geo- Weaknesses in civil registration in developing
graphic, infrastructure, and administrative bottle- countries mean that approximately 2.4 billion people
necks to information and communication is particu- in the world do not have birth certicates and other
larly powerful in emergencies like disease outbreaks, ofcial documents to prove who they are, preventing
natural disasters, and conict (box 3.1). many from opening bank accounts, registering prop-
Digital technologies can also strengthen social erty, or receiving public transfers.13 Digital identi-
norms and promote civic behavior like voluntary tax cation (ID) programs that use biometrics to register
compliance or energy conservation through peer and authenticate individuals, although complex and
comparisonsmaking an individuals actions more thus risky to implement, provide a robust solution to
observable to others and making others actions this problem. They enable poor countries to leapfrog
more observable to the individual.9 For instance, tax the decades-long processes that developed countries
evasion is pervasive in developing countries. Some went through to build their traditional, paper-based
governments collect less than half the taxes due to civil registration systems (see spotlight 4). These
them.10 Simple behavioral nudges, such as naming schemes are expanding; 148 of 197 countries have
and shaming tax delinquents by publishing their some form of electronic ID. But only 20 countries
names on websites, can be a cost-effective inter- have a multipurpose ID with digital signature capa-
vention even in low government capacity contexts. bility that can be used for multiple online and ofine
Such peer comparisons have improved tax com- services; 100 have digital identication systems lim-
pliance in Norway and the United States, although ited to a few functions (services like voting or public
the developing country evidence is more mixed.11 sector payroll that cover only subsets of the general
Comparisons of a households power consumption population); and 49 have no digital ID of any kind.14
with that of neighbors, as done by companies like Evidence on the impact of these schemes, while
Opower, can also help conserve energy through peer largely anecdotal, points to signicant potential ben-
pressure.12 ets of reducing leakages in government welfare
DELIVERING SERVICES 159

Box 3.2Empowering women through digitally enabled social programs

Safety net programs are becoming more effective through have to wait in line for cash or worry about keeping their
digital systems for registering, authenticating, and pay- payments safe. The Niger pilot led to improved nutrition for
ing beneciaries, promoting inclusion and empowering children, in part because of the time savings for mothers.
women. Female empowerment is one major benet of the BISP
Consider the Absa Sekulula (Its easier) welfare pay- and the Niger programs. Women in BISP mostly receive the
ment card in South Africa, the Benazir Income Support payments on behalf of their households, increasing their
Programme (BISP) in Pakistan, and a pilot mobile money authority to make decisions on how the cash is spent, their
cash transfer experiment in rural Niger. The programs in mobility, and their engagement with formal institutions.
Pakistan and South Africa rely on a debit card payment The Niger mobile transfer, by reducing the observability of
mechanism linked to an efficient management information the amount and timing of the cash transfer, increased wom-
system and biometric identity database. When bene- ens bargaining power in the household, changing house-
ciaries register, their personal data and biometrics are hold agricultural activities and expenditures in ways that
captured and authenticated in minutes, a biometric debit benet women. To quote Amina Bibi, a BISP beneciary,
card is issued in a few days, and the system automatically Women are being encouraged and empowered. Because
credits cardholder accounts monthly with the appropriate of this program people who did not let their women leave
grant amount. In Pakistan, 4.5 million BISP beneciary the house earlier are allowing them to do so. Women now
households receive their payments through debit cards have condence that they, too, can do something for the
within 72 hours of disbursement from the government. So, betterment of their family.
the elderly, parents, and people with disabilities no longer

Sources: WDR 2016 team, based on http://worldbank.org/safetynets/howto; http://www.bisp.gov.pk; Oxford Policy Management 2015; Aker and
others 2014.

programs and empowering women through nancial Figure 3.7e-government systems increase the
inclusion and access to government cash transfers (box transparency of government budgets, 2014
3.2). Biometric registration, authentication, and pay-
ments in Indias National Rural Employment Guarantee 0.6 NZL
Scheme, the worlds largest workfare program, reduced
ZAF
the time for paying beneciaries by 29 percent and leak- SWE NOR
ages by 35 percent (see spotlight 4).15 But these schemes 0.4 USA
SVN
CZE
are complex and have all the risks of wastage associ-
Budget transparency (index)

SVK
GBR UGA BGR
ated with large government information technology HRV CHL
AFG PRT
FRA JOR KOR
projects. They also raise concerns about government 0.2 NAM PNG GEO
BGD MWI HND PER
MNG COL
surveillance, violation of privacy, and data integrity. GHABWA
BIH PAKGTM
UKR CRI
POL
MOZKENESP
TZA ALB
A more recent initiative around digital informa- LKA BRAKAZ
MLILBR
RUS
NPLROU SLV
NIC
PHL
AZE MEX
SLE
tional services is the open data movement, publishing 0 ITA
IDNDEU TTO SRB
TLS MAR
MKD
TUR
government data in machine-readable format as a plat- LBN MYS
VEN
STP DOM ECU
AGO
form for the private sector to develop applications to BFA
THA

deliver new e-services to citizens. Countries continue to IND ZWE KGZ


0.2 COD TJK
KHM VNM
join the Open Government Partnership, but initiatives BOL
YEMCMR SEN TUN
RWA
are in their infancy. According to the Global Open Data NGA
DZA FJI
ZMB
NER TCD EGY
Index, only 13 percent of the datasets in 110 countries 0.4 BEN CHN
QAT
were openpublic, machine-readable, and nonpropri-
etary.16 Many governments have no desire to open their 0.4 0.2 0 0.2 0.4
data or lack the capability to do so. Making meaningful, Core e-government systems
good-quality data publicly available depends on sound
Sources: WDR 2016 team, based on Open Budget Index 2014 data (International Budget
core administrative systemscountries with more Partnership 2014) and the World Bank (2015b) Global e-Government Systems database. Data at http://
advanced core systems have greater budget transpar- bit.do/WDR2016-Fig3_7.
ency (gure 3.7)and on effective interministerial Note: Controlled for income. Budget transparency is measured by the Open Budget Index.
160 WORLD DEVELOPMENT REPORT 2016

cooperation and coordination. The necessary support- routine manual processes prone to error and manip-
ive ecosystem of a vibrant private sector and civil soci- ulation, reduces the number of government interme-
ety to use open data is also often missing. diaries in a transaction, and establishes audit trails to
The impact after governments open up is also curtail rent-seeking. Digital registration and payment
unclear. In the United States and the United Kingdom, systems have, for example, signicantly reduced leak-
the take-up of open data has been limited to a few sec- ages in transport subsidies for the poor in Colombia
tors where there is consumer demand, like real estate, (box 3.3). Given the importance of mobilizing and man-
transport, energy, and health care, so the private aging resources, almost all countries have tried to auto-
sector has an incentive to develop applications on mate budget preparation, execution, and accounting
the open data platform.17 In Kenya, Moldova, and the and some aspects of tax and customs administration.
Philippines, which have opened hundreds of govern- Management information systems are also exten-
ment datasets, the motive has been more to increase sively used in education, health, land management,
transparency than to spur business opportunities for and social protection services. In the past decade,
the private sector. In locales in Kenya and the Philip- one-stop shops or service centers that provide citizen
pines, fewer than 15 percent of survey respondents and business servicessuch as registration, licensing,
with internet access had heard of the Open Data Ini- records, bill paymentsin a single physical space or
tiative.18 Some media and civil society organizations web portal have become popular, with initiatives in
use open data in their advocacy campaigns, but such many countries, including Azerbaijan, Bangladesh,
initiatives generally are few and fragmented. Brazil, Cambodia, India, Kenya, Moldova, Mozam-
bique, Oman, Peru, and Uganda (box 3.4).
Streamlining processes Given the methodological difculties in measuring
government productivity, the impact of e-government
Automation applied to an efficient operation will mag- must be assessed indirectly through, for instance,
nify the efficiency . . . automation applied to an inefficient changes in rms perceptions of tax compliance costs,
operation will magnify the inefficiency. the competitiveness of government procurement, and
Bill Gates corruption in taxation and government contracting
after the introduction of e-government systems in a
The efciency of some government tasks and services country. These indirect measures, from regular sur-
can be improved through automation that eliminates veys of rms in select European and Central Asian

Box 3.3Targeted public transit benets in Bogot

Public transit is essential for 64 percent of the 8 million peo- makes it easier and more exible to provide targeted
ple living in Bogot, Colombia. As in many major cities, hous- demand-side subsidies with lower scope for leakage
ing is often distant from work, especially for low-income resi- and abuse. Most public transit systems, in contrast, rely
dents. But using public transit can be costly for the poor, who on undifferentiated supply-side subsidies. Linking the
spend about 25 percent of their income on transportation, transit user and SISBEN databases makes targeting effi-
compared to 3.5 percent for high-income residents. To help cient. Introduction of the smart card system has not been
overcome this spatial mismatch, the city built an integrated without startup problems. The smart cards do not work
public transport system (SITP) anchored by the Transmilenio on the entire system yet. Someone traveling on different
bus rapid transit and collective bus transport. To increase portions (Phases) of Transmilenio and on the collective
affordability for low-income users, the city introduced a system will need two smart cards and possibly cash as well.
subsidyin 2014; it gave a 50-percent discount for 40 trips These parallel systems need to be integrated into the SITP.
per month. Eligibility is tied to a database of beneciaries of Technically, this is straightforward (for example, by using
social programs (SISBEN), and by February 2015 it reached turnstiles that receive the smart cards in all the buses and
about 26 percent of the target population. stations). The challenge is to achieve consensus between
The subsidy is transferred on smart fare cards activated the bus operators, the collection rm in charge of the smart
and replenished at charging stations. This technology cards, and the citys government.

Source: Rodriguez and Monroy-Taborda, forthcoming, for the WDR 2016.


DELIVERING SERVICES 161

Box 3.4Streamlining services through one-stop service centers

With committed political leadership, one-stop computer- and ID services are most popular, with the majority of users
ized service centers can provide citizens with access to a from lower-income groups.
broad range of public services from multiple government The UAI were designed to overcome institutional con-
departments at one location quickly and easilyexpand- straints that plagued the states prior attempt at service
ing options, saving time, speeding delivery, and reducing integration. The earlier generation of service centers was
opportunities for corruption. staffed by low-performing civil servants seconded by par-
In rural Karnataka, India, for instance, the more than 800 ticipating agencies and lacked standard operating proce-
Nemmadi Centers operating since 2006 provide birth and dures. Long wait times could be abused by citizens willing
death certicates, caste certicates, income certicates, to pay to advance in the queue.
ration cards, land records, and pensions, among other ser- The new system strengthened oversight from the
vices. Compared with typical government offices, citizens Secretariat for Planning and Management, which reports
get these services in the centers with 3.4 fewer visits, 58 directly to the governor. It introduced a rst-come, rst-
fewer minutes spent in the visits, 23 days faster processing, served ticketing system. And citizen complaints submitted
and 50 percent less chance of being asked for a bribe.a online must be resolved within two days. Coordinators at
But this experience of Karnataka is not replicated in many the UAI situation room monitor the average wait time,
other states of India. One study found that the scope and the number of citizens served, and the number of atten-
impact of service centers vary considerably across states. dants on duty at each service center to reallocate resources
The greater the prevalence of petty corruption, the fewer to manage demand in real time. A private contractor staffs
services offered, particularly services for which bribes can the service centers, thus bypassing restrictions for civil
be extracted. servants and allowing the centers to offer extended hours
The integrated citizen assistance units (unidades de to citizens. Each participating agency provides an on-site
atendimento integrado, or UAI) in Minas Gerais, Brazil, supervisor to oversee its programs. Conicts occasionally
provide another model. With 30 shops and 1,800 employ- arise between UAI coordinators and the agency-employed
ees, the UAI offer access to services from 15 government supervisors. As one government official noted, When you
agencies. In 2012, they handled more than 6.2 million citi- tell a police officer he is no longer the authority in that
zen transactions, up sevenfold in three years. Employment place, it doesnt go down very well.b

Sources: Bussell 2012; Majeed 2014.


a. Bussell 2012.
b. Majeed 2014.

countries, show that the impact of e-government is with Belarus, Kazakhstan, and Kosovo having the
mixed and varies considerably across countries.19 biggest declines in inspections, and Bosnia and Her-
Filing of taxes electronically (e-ling) is meant to zegovina, Montenegro, and Tajikistan reporting an
reduce the administrative burden to businesses and increase in inspections after the introduction of the
citizens by minimizing interactions with tax ofcials e-government system. E-ling also lowered rms
and reducing opportunities for rent-seekingand perceptions of paying bribes to tax ofcials only mar-
by lowering the time it takes businesses to le tax ginally, with medium-size rms and rms that export
returns, make payments, and receive refunds. Indeed, less likely to pay bribes to tax ofcials after the intro-
advanced e-ling systems in a country (e-ling of tax duction of e-ling.
forms and e-payment of taxes) lowered the likelihood E-ling and e-payment help on average to reduce
of being inspected by tax ofcials by an average 13 per- the time it takes businesses to prepare and pay taxes,
cent in select countries in Europe and Central Asia.20 as measured by the assessments of experts in the
But shifting only to the simpler e-ling system that Doing Business data for 75 countries that introduced
did not enable online payment of taxes had no effect these systems between 2005 and 2014 (gure 3.9).
(gure 3.8, panel a). Nor did e-ling on average reduce Overall the time taken declined by roughly 25 percent
the number of visits by tax ofcials (gure 3.8, panel in the ve years after the system was introduced
b). These effects vary considerably across countries, across the sample, with the time dropping by more
162 WORLD DEVELOPMENT REPORT 2016

Figure 3.8The likelihood of being visited and the of taxpayers and tax ofcials to use these systems.
number of visits by tax officials after e-ling was The importance of complementary reforms is illus-
introduced vary in select European and Central trated by the contrasts of South Africa and Belarus
Asian countries with Tajikistan and Uganda. South Africas tax mod-
ernization reforms, which began in 2007, coupled the
a. Likelihood of being visited by tax officials
e-filing
technology initiatives with simplifying the tax code
Armenia and reforming business processes in the tax authority.
Uzbekistan For example, revenue targets became a compulsory
Kyrgyz Republic feature of the performance scorecards of managers.
Kosovo
Average (8 countries) Online tax ling increased from 40,000 individual tax
Serbia returns in 2006 to more than 2 million in 2009, with
Montenegro signicant reductions in tax compliance costs.22 In
Bosnia and Herzegovina Belarus, e-ling was similarly part of a broader reform
Tajikistan
e-filing and e-payment
to lower compliance costs for citizens, including sim-
Kazakhstan plifying the tax code, setting up taxpayer facilitation
Georgia services, and reaching out to the business community.
Average (3 countries)
But in Tajikistan, e-ling was not mandatory, use was
Belarus
low, and most businesses continued to submit paper
20 10 0 10 20 30 returns, in part because they did not trust that online
Percent change submissions would be secure but also because tax
Statistically significant inspectors continued to pester rms.23 And in Uganda,
Statistically not significant
the electronic forms were more complicated than the
manual ones, and taxpayers had to le paper returns
b. Change in the number of visits by tax officials in addition to the e-ling.24 As a result, the time to
e-filing prepare and pay taxes increased in Uganda, and tax
Kosovo inspections increased in Tajikistan.
Serbia Effective service delivery requires efcient and
Uzbekistan
transparent government procurement of goods and
Armenia
Average (8 countries) services. Procurement is particularly vulnerable to
Kyrgyz Republic collusion and corruption; e-procurement, through
Montenegro greater transparency and less discretion, can result
Bosnia and Herzegovina
in signicant budgetary savings and better-quality
Tajikistan
e-filing and e-payment infrastructure. In India and Indonesia, e-procurement
Belarus increased competition by making information on gov-
Kazakhstan
ernment contracts widely available and by encourag-
Average (3 countries)
Georgia
ing more rms, particularly those outside the region
where the project was located, to bid. It also improved
80 60 40 20 0 20 40
the quality of the infrastructure projects through
Percent change shorter delays and better construction.25
Statistically significant Firms perceptions of the impact of e-procurement
Statistically not significant
in Europe and Central Asia, however, are quite mixed.
Source: Kochanova, Hasnain, and Larson, forthcoming, for the WDR 2016. Data at http://bit.do Systems that provide only information on govern-
/WDR2016-Fig3_8. ment contracts online or that also enable rms to bid
Note: The panels show the impact of introducing electronic tax ling after controlling for rm-specic for these contracts online had no effect on average
characteristics and xed effects. The bars stand for the average effects in each country. Based on a
sample of 25,969 rms (panel a) and 14,232 rms (panel b) from the World Bank Enterprise Survey. on rm perceptions of the competitiveness of public
procurement (gure 3.10, panel a). In Belarus, Georgia,
and the Slovak Republic, rms were more likely to
than half in Belarus (from 987 hours to 183 hours), bid for government contracts after an e-procurement
Costa Rica (from 402 hours to 163 hours), and Kenya system was introduced, but in Armenia, Bosnia and
(from 432 hours to 202 hours).21 Herzegovina, and Tajikistan they were less likely.
To have impact, e-government systems need to Transactional e-procurement systems increased the
be accompanied by regulatory and administrative competitiveness of procurement only in the higher-
reformschanging laws and management practices, income countries in the sample, suggesting that
simplifying tax procedures, and increasing the ability nontechnological factors correlated with a countrys
DELIVERING SERVICES 163

level of development determine their impact. Sur- Figure 3.9e-ling and e-payment on average
prisingly, e-procurement was not associated with reduced the time required to prepare and pay taxes
any reduction on average in rm perceptions of cor-
ruption in government contracting, but again with 125

Time required to prepare and pay taxes


(year of e-filing introduction = 100)
considerable variation (gure 3.10, panel b). Nor were
there signicant average differences across types
of rms or in the functionality of the systems. This
negative nding is striking because one of the main 100
reasons for investing in these systems is reducing
corruption in contracting and increasing the value-
for-money of government capital spending.
75
E-procurement is also conditional on regulatory,
institutional, and human resource factors for impact.
In one of Indias leading reformers in e-procurement,
Karnataka state, reform was underpinned by an
50
amended procurement law that made it mandatory
10 5 0 5 10
to use the government e-procurement portal for all
state departments and agencies. Run from the chief Years before and after introduction of e-filing
ministers ofce to give it authority, the system was
Sources: WDR 2016 team, based on World Bank (2015b) e-Government Core Systems database and the
implemented under a public-private partnership to Doing Business database for 2014 data. Data at http://bit.do/WDR2016-Fig3_9.
bring in skills from the market.26 Note: Shaded area shows the 95 percent condence interval for 75 countries.

Figure 3.10e-procurement has no effect on rms likelihood of bidding for a government


contract or of being solicited for a bribe in select European and Central Asian countries

a. Change in the number of firms b. Change in the number of firms


bidding for government contracts being solicited for bribes
Informational Informational

Bosnia and Herzegovina Uzbekistan


Croatia Bosnia and Herzegovina
Average (7 countries) Moldova
Moldova Azerbaijan
Turkey Average (6 countries)
Azerbaijan Croatia
Kyrgyz Republic Kyrgyz Republic
Uzbekistan
Transactional Transactional
Tajikistan Russian Federation
Armenia Slovenia
Slovenia
Tajikistan
Russian Federation
Belarus
Estonia
Macedonia, FYR
Ukraine
Average (11 countries)
Average (12 countries)
Ukraine
Macedonia, FYR
Mongolia Estonia
Kazakhstan Georgia
Georgia Armenia
Belarus Mongolia
Slovak Republic Kazakhstan

20 10 0 10 20 100 50 0 50
Percent change Percent change
Statistically significant Statistically significant
Statistically not significant Statistically not significant

Source: Kochanova, Hasnain, and Larson, forthcoming, for the WDR 2016. Data at http://bit.do/WDR2016-Fig3_10.
Note: The gures show the impact of introducing informational and transactional e-procurement systems, after controlling for rm-specic characteristics and xed effects. Informational
systems provide only information on government contracts online; transactional systems also enable rms to submit bids online. The bars stand for the average effects in each country.
Based on a sample of 25,961 rms (panel a) and 4,343 rms (panel b), from the World Bank Enterprise Survey.
164 WORLD DEVELOPMENT REPORT 2016

The varied impact of e-ling, e-procurement, and provide feedback, and the service provider must have
one-stop centers reveals a broader, sobering trend: the incentive and capacity to respond and resolve the
Many government digital technology projects are complaint. Citizens are more likely to complain if they
unsuccessful. They are either abandoned before use the service frequently, if it is a private good (so
completion or underused, wasting substantial public there are no problems of free-riding), and if it is easy
funds (box 3.5). A widely accepted explanation for to identify the service failure. Governments are more
this poor record is the big gap between the techno- likely to respond if the information provided by citi-
logical capability and the institutional capacity of the zens on the service failure is specic and actionable,
government, as measured by processes, objectives, if it is clear who in government needs to resolve the
values, stafng numbers, skills, and management complaint, and if the complaint also integrates with
systems and structures.27 document management systems within the agency
so that both the complaint and the response can be
Receiving user feedback prioritized and tracked. Government responsiveness
One potential catalyst for service improvements is can further incentivize citizens to complain, creating
user feedback on service quality. More than a decade a virtuous circle of feedback and responsiveness. For
ago, the private sector discovered customer relation- example, users of FixMyStreetthe platform in the
ship managementthe use of digital technologies United Kingdom that citizens use to report local road
to integrate all aspects of a rms interaction with a problems, which are then routed to the relevant local
customer to improve personalized communication authoritiesare 54 percent more likely to submit a
and provide real-time information so that customers second report if their rst complaint was resolved.28
can track the status of their service requests. Gov- Household water supply and electricity are exam-
ernments have only recently discovered this man- ples of private goods that citizens use daily and have
agement approach, with most innovation in cities an incentive to monitor. The responsibility for deliver-
in the developed countries. Mobile phone apps like ing these services lies clearly with a particular utility,
SeeClickFix and FixMyStreet, active in many munici- and it is easy for citizens to know when the service is
palities in the United States and the United Kingdom, failing. MajiVoice is a complaint mechanism in the
and internet call centers allow users to report service water and sewerage company in Nairobi, and there is
issues and enable governments to report back to a similar one in use in EDE Este, the electricity supply
citizens on x requests through integrated back-end company for the eastern Dominican Republic. Given
systems. They are now standard in Barcelona, Boston, the limited internet use in the country, consumers
Chicago, London, New York, Seoul, and Singapore. initiate complaints mostly in person at the service
Developing countries are following suit. Given the desk in the utility or through phone calls, generating a
considerable inefciencies in public sector delivery ticket number as a tracking tool for both the customer
systems, the gains from embedding digitally enabled and the utility. The customer receives an SMS message
citizen feedback in management are potentially from the utility when the complaint is entered and
greater than in developed countries. These feedback another when the complaint is resolved. This tracking
channels come in many varieties. They can be for a is possible because each complaint is registered on a
limited set of services tied to particular agencies or dashboard that enables management to categorize
for multiple services and issues, usually housed in a the complaint, delegate the issue to a specic staff
center-of-government entity, either local or national. member on duty, and track resolution. The dashboard
They can be complaint portals that invite citizens enables the utility regulator to track performance, and
to report service issues, or government-initiated customers of EDE Este are also randomly contacted
(proactive) feedback mechanisms through which after the complaint is resolved to gauge their satisfac-
government ofcials contact citizens to inquire about tion with the service.
their service experience. Complaint portals and call Initial results are impressive. Before MajiVoice
centers for citizen feedback are spreading rapidly was initiated, the Nairobi water company received on
across developing countries, particularly in cities average 400 complaints a month. Since 2013, when
Buenos Aires, Muscat, Rio de Janeiro, and Ulaanbaa- MajiVoice was launched, the utility has been getting
tar, to name a few. Proactive feedback mechanisms about 3,000 complaints a month, resolution rates
are more recent and thus limited in numberthose in climbed from 46 percent to 94 percent, and time to
Albania and Pakistan are examples. resolution dropped by 90 percent (gure 3.11).29 Since
Two conditions are required for user feedback its implementation in 2011, the feedback channel in
to have impact: Citizens must have an incentive to EDE Este has also recorded rising resolution rates for
DELIVERING SERVICES 165

Box 3.5The high failure rate of e-government projects

Despite spending more than $600 billion on IT over the past decade, the federal government has achieved
little of the productivity improvements that private industry has realized from IT. Too often, federal IT projects
run over budget, run behind schedule, or fail to deliver promised functionality.

U.S. Office of Management and Budget 2010

Many public sector digital technology projects fail. Figure B3.5.2Performance of World
Although the evidence is limited, various estimates from Bankfunded ICT projects
surveys of government officials, audit reports, and coun-
try cases suggest that about 30 percent of these projects 100
are total failures, with the project abandoned before
completion. Another 50 to 60 percent are partial failures, 80
with signicant budget and time overruns and only a
limited number of the project objectives achieved. Fewer than Percent 60
20 percent are successes.a In some cases, even if e-govern-
ment projects are successfully implemented they may actually
40
worsen outcomes as, without proper regulatory safeguards in
place, automation makes it easier to perpetrate fraud and cor-
rupt practices, and to erase records or avoid capturing them 20

altogether, thereby eroding transparency mechanisms.b


Risky for the private sector, these projects do worse in 0
ICT projects All projects
governments. One survey of U.S. information technology
projects found success rates of 59 percent in retail, 27 Highly satisfactory
Satisfactory
percent in manufacturing, and 18 percent in government.c
Moderately satisfactory
Larger projects are more likely to fail than smaller ones, Moderately unsatisfactory
with success rates of only 13 percent on average (gure Unsatisfactory
B3.5.1) and a skewed distribution, with a small proportion Highly unsatisfactory
of projects accounting for a major chunk of budget and
Sources: WDR 2016 team, based on Standish Group 2014 and World Bank
(2015a) Digital Governance Projects Database. Data at http://bit.do
Figure B3.5.1Success rate of large /WDR2016-FigB3_5_2.
public sector ICT projects Note: Data are for 1995 to 2015. ICT = information and communication
technology.

time overruns. One comprehensive review of more than


13% 1,400 public sector information and communication tech-
29% nology (ICT) projects found that a sixth went over budget
by 200 percent, posing systemic scal risks.d
World Bankfunded projects have not fared much bet-
ter: 27 percent of the roughly 530 information technology
58%
projects from 1995 to 2015 were self-evaluated by the
World Bank as moderately unsatisfactory or worse, in line
with all projects (gure B3.5.2). But far fewer were rated
satisfactory or above, with 35 percent for ICT projects and
Failed Partially failed Succeeded
56 percent for all projects.
Sources: WDR 2016 team, based on Standish Group 2014 and World Bank e-government scholars provide numerous explanations
(2015a) Digital Governance Projects Database. Data at http://bit.do
/WDR2016-FigB3_5_1.
for these stark numbers. A widely quoted study blames a
Note: Large is above US$6 million. Data are for 2010 to 2014.
large gap between the regulatory, political, management,
ICT = information and communication technology. process, and skill realities in government and the ambitions

(Box continues next page)


166 WORLD DEVELOPMENT REPORT 2016

Box 3.5The high failure rate of e-government projects


(continued)

of e-government projects.e Another points to the danger- vague to allow exibility during implementation. Ministers
ous enthusiasms of technological infatuation and faddism and senior officials, by contrast, are explicitly forbidden by
in large IT projects.f Many studies also point to the rigidi- government rules to exercise this level of discretion and
ties in government procurement rules, IT vendors lack of instead must purchase on the basis of detailed specica-
understanding of government processes, and a failure to tions. Surveys of technology professionals and executives
understand the country context.g In the private sector, exec- in both the public and private sectors underline user
utives can choose vendors based on personal experience involvement, leadership support, and a clear statement of
and jointly determined guidelines that are deliberately kept project requirements as critical factors for success.h

a. These estimates are based on the various reports issued by the Standish Group and Heeks 2008.
b. Lemieux 2015.
c. Standish Group 2014.
d. Budzier and Flyvbjerg 2012.
e. Heeks 2008.
f. Gauld and Goldnch 2006.
g. Dunleavy and Carrera 2013; Fountain 2001; Heeks 2006; Bhatnagar 2009.
h. Standish Group 2014.

Figure 3.11More complaints were resolved more salary increases) based on worker performance. In
quickly in the Nairobi water utility after the the Nairobi utility, data from monthly management
introduction of digital customer feedback reports are also used as a basis for performance incen-
tives for staff.
120 60,000
Property registrations, welfare payments, and
Number of cumulative complaints

licensing services are also private goods that are easy


100 50,000
to monitor, and citizens have an incentive to give
feedback on them. With multiple agencies usually
80 40,000
Days to resolve

delivering these services, citizen-initiated feedback is


more likely to have impact if the services are consol-
60 30,000
idated in one-stop service centers that make it easier
for citizens to provide feedback and for governments
40 20,000
MajiVoice to integrate the feedback in administrative systems
introduced
and to monitor the responsiveness of agencies. One-
20 10,000
stop centers in Azerbaijan, in Brazils Minas Gerais
state, and in Moldova show how automating the
0 0
June December June December service delivery chain with citizen feedback can drive
2013 2013 2014 2014 service improvements.31
Resolution time By contrast, it is much more difcult for citizens
Complaints submitted to determine the quality of education or curative
Complaints resolved health care and to attribute poor outcomes to the pre-
Source: World Bank 2015d. Data at http://bit.do/WDR2016-Fig3_11. cise causewhether, for example, their childs poor
Note: Days to resolve represents the three-month trailing average; numbers of complaints are cumulative. learning (to the extent that it is assessed through
standardized tests) or their poor health is due to poor
reported problems, improvements in customer satis- service providers, their own negligence, or environ-
faction, and a reduction in reported corruption.30 This mental factors. Beyond issues like provider absentee-
improved tracking is also triggering improvements in ism, complaints are less likely to be actionable. And
human resource management. In EDE Este, the feed- citizens have fewer incentives to complain about the
back is systematically used to inform sanctions (such weak provision of public goods like roads and munic-
as administrative procedures) and rewards (such as ipal services because of free-riding.
DELIVERING SERVICES 167

Figure 3.12Citizens using Indonesias national feedback portal (LAPOR) have few
actionable complaints, and these are mostly for private goods, 2015

a. Percentage of actionable complaints b. Distribution of actionable complaints by service

Other
Actionable

Social welfare
10%
Fuel subsidies

Education

Transportation
Not actionable
90%
Public works

Roads

0 5 10 15 20 25 30 35
Percent

Source: WDR 2016 team, based on 2015 LAPOR data. Data at http://bit.do/WDR2016-Fig3_12.

These problems are evident in general citizen on acquiring actionable information. In Pakistan,
feedback portals recently introduced in Botswana, under the Punjab Citizen Feedback Model, service
Indonesia, and the Philippines. The government of providers record citizens mobile numbers. A gov-
Indonesias complaint-handling system (LAPOR) ernment call center sends SMS messages and voice
allows citizens to submit reports on many issues, calls to public service users to make targeted inqui-
ranging from delays in welfare payments to damaged ries about satisfaction with 16 services, ranging from
roads. It has received about 800 complaints a day property registration to primary health care and
on average from all over Indonesia since the portals potential incidents of corruption. The data are logged
launch in 2012. Of these complaints, only 10 percent and tracked on dashboards.35 This system has been
are specic and actionable (gure 3.12, panel a) and deployed at a very large scale, with more than 7 mil-
are forwarded to the relevant agency for resolution. lion citizens contacted since 2012250,000 a month
Of these actionable complaints, 28 percent and 18 per- on averageand about 1 million having provided
cent, respectively, are for private benets like welfare feedback from across the province.36 But the impact of
payments or fuel subsidies; less than 5 percent are for the feedback on service delivery is unclear. Many of-
public goods like roads and public works (gure 3.12, cials have tried to subvert the initiative, as reected
panel b).32 The complaint portals of the governments in the high and steady proportion of invalid phone
of Botswana and the Philippines have similarly pro- numbers recorded by service providers40 percent
vided limited actionable information to the govern- for citizens registering property, a service particularly
ment, particularly on public goods.33 prone to petty corruption. The government has taken
Citizen feedback portals are also likely to be dispro- more than 6,000 administrative actions against of-
portionately used by better-off, more educated, and cials based on the feedback. But given the protections
more digitally savvy individuals, potentially biasing afforded staff under civil service rules, the actions
government responses. For example, most users of have been mostly warnings and formal apologies
FixMyStreet in the United Kingdom are male, older, from the concerned ofcial to the citizen, and only a
more educated, and less likely to be from an ethnic handful have been suspensions or dismissals.
minority than the general population.34 Similarly, the Governments in high-income countries are
users of LAPOR are disproportionately from Jakarta, moving beyond user feedback to engage citizens in
the largest city and the capital, than from the poorer collaborative policy making. The northern European
and more remote regions in eastern Indonesia. countries are on the vanguard in these moves to more
Government-initiated feedback can overcome direct democracy, as exemplied by Icelands crowd-
these biases in citizen reporting and be more focused sourced constitution, Estonias e-legislation portal,
168 WORLD DEVELOPMENT REPORT 2016

and Reykjaviks digital participatory budgeting.37 absenteeism among government providers, who are
But even in these digitally and socioeconomically difcult to dismiss and discipline.40 Technology must
advanced countries, e-participatory policy making be accompanied by good management. In India, the
has engaged only a small, nonrepresentative subset monitoring of health workers did improve attendance,
of the population, has elicited limited government but many local governments did not use the data to
responsiveness, and is difcult to sustain. In Estonia, sanction absent workers because of cumbersome
a global leader in e-services and e-voting, with high civil service rules or for political reasons. In Uganda,
citizen use across all socioeconomic groups, only absenteeism was reduced only by combining teacher
8 percent of people polled had heard of http://www incentive pay with monitoring technology. In Paki-
.osale.ee, the governments e-legislation and policy stan, smartphone-based monitoring of district health
making portal. supervisors in rural clinics doubled inspections of
health facilities and reduced medical worker absen-
teeism, but the results were highly contingent on the
Improving service provider management
severity of patronage politics in a locality. In Haiti, the
experiment failed because government teachers had
Technology can improve systems that
not been paid for months and resented the additional
are already working . . . but it doesnt x
unfairness imposed on them by digital monitoring.
systems that are broken. There is no knowledge
In Niger, by contrast, the experiment was conducted
management without management.
with contract teachers hired by a nongovernmental
Kentaro Toyama, University of Michigan organization, and mobile phonebased monitoring
School of Information by itself was sufcient to improve teacher effort and
motivation as well as student learning outcomes.
User feedback is effective when providers and man- Reducing absenteeism, while necessary, is not suf-
agers have the incentive and the ability to respond to cient to ensure that doctors, teachers, and managers,
citizens, which depends on strong relationships of once they show up to work, actually are motivated to
accountability between policy makers and providers. perform well and to serve the public. Recent innova-
By better monitoring of workers and facilities and tions in the private sector have extended these teacher
through better organization and performance man- monitoring technologies to the actual practice of
agement in bureaucracies, digital technologies can teaching, through standard lesson plans and system-
strengthen accountability within the government by atic monitoring of teacher activities by management.
reducing information asymmetries between policy The initial results are promising, again conditional
makers and service providers. on the strong relationships of accountability that can
The absenteeism of teachers, doctors, nurses, and exist in private schools (box 3.6). But applying these
agricultural extension workers is pervasive in Africa lessons to a government bureaucracy will be chal-
and South Asia.38 Estimates suggest that in India lenging. The typical developing country government
roughly one-quarter of government teachers and over bureaucracy is unable to recruit the best and brightest
one-third of government doctors in primary health workers because of low pay and excessive inuence
centers are absent without a legitimate reason on any by politicians. It promotes staff on the basis of senior-
given day, with similarly alarming numbers in several ity and not performancein part because measuring
African countries.39 Physical monitoring of providers performance is difcult and seniority is the only cred-
is costly, particularly in rural areas, and the monitors ible standardand is unable to motivate workers to
are just as likely to shirk as the providers or to collude work hard and serve the public. For many providers,
with providers. Using mobile phones to record atten- the reason for joining the public sector is job security,
danceeither with the photographs or thumbprints not promoting student learning or public health.
of the providers as evidenceand transmit data to a These weaknesses are evident from perception
central database to generate monitoring reports can surveys of government workers in Indonesia and the
be a cost-effective solution to this seemingly intrac- Philippines. Many staff believe that the best univer-
table problem. sity graduates prefer working in the private sector,
Evidence from impact evaluations in Haiti, India, that their coworkers are often not productive, that
Niger, Pakistan, and Uganda shows that digital mon- promotions are based on politics rather than merit,
itoring can reduce absenteeism in general, but that and that their coworkers in other government agen-
technology on its own is not sufcient for curbing cies cannot be trusted (gure 3.13). Anecdotal evidence
DELIVERING SERVICES 169

Box 3.6Digitally enabled teacher management in private schools

Private schools targeted to the worlds poorest have system, expense-processing system, standardized assess-
become a new model for education in developing countries ments, and evaluation tools. Even paying school fees is
with low-quality public education. Bridge International standardized and technology-enabled; tuition payments
Academies (BIA) is an innovative for-prot private model are made electronically with M-Pesa or through Equity
operating in underserved communities in Kenya and Bank Kenya. The standardized instruction, school man-
Uganda that leverages standardization and technology to agement, and assessment ensure that each student in a
educate more than 118,000 children. Bridge Academy receives the same education, regardless
The BIA business and educational model is driven by of location or instructor.
a standardized set of curricular and managerial materials Initial evaluations show that this educational style
to keep classes consistent, students on task, and schools may be effective. In 2013, a self-evaluation found that
running smoothly. The core of these materials is an BIA students scored 0.32 standard deviations higher than
internet-enabled tablet computer, which downloads more peer students in public schools in reading uency and
than 3,400 lesson plans and teacher scripts at the beginning comprehension, translating into an additional 16 words per
of each term. These plans include step-by-step instructions minute and 252 additional learning days. In math skills, BIA
on how to prepare and present each lesson, homework students scored 0.51 standard deviations higher, equivalent
assignments, and tests. BIA management tracks class- to an additional 288 learning days. These ndings need to
room progresssuch as the speed of lessons and teacher be viewed cautiously, however, as the differences in out-
attendancewith the tablet through automatic syncing. If comes may be entirely explained by differences in students
a teacher falls behind in lessons, BIA managers in Nairobi between BIA and public schools.
and BIAs U.S. headquarters know immediately and can This type of private education is not unequivocally
follow up with the teacher hundreds or thousands of miles embraced. The scripted lesson plans are particularly con-
away. In addition to teacher monitoring, student progress troversial, with questions about the effectiveness of a script
is tracked by teacher-inputted student test scores and to create a dynamic learning environment for children to
progress measures. This automation gives BIA headquarters develop higher-order thinking skills. In addition, Bridge
instant access to school data and helps BIA manage their Academies rely on large class sizes and teachers with only
academies. a secondary education to keep costs low. Low-cost private
In addition to classroom management, standardization education is also criticized because of the potential to
and technology are leveraged to improve school adminis- undermine public education systems. Countries that rely
tration. Each academy managerakin to a head teacher on private education may not invest as heavily in their
or principalreceives a smartphone to use for communi- public systems, and private schools often attract the best
cation and monitoring, and as a modem for the tablets. students, further diminishing the public education system.
Academy managers follow standardized instructions on Even so, in contexts where public schools are failing, a stan-
managing nances, personnel, and student and parent dardized private sector model may be a viable option for
relationships, as well as on how to use a central payroll improving learning outcomes.

Sources: WDR 2016 team, based on Bridge Academies 2013; Heyneman and Stern 2014; Rangan and Lee 2010; Ross 2014.

suggests that these problems are even more severe in ers reported that they had never had a meeting with
low-income countries. Studies of teacher and health the head teacher to discuss their performance, and
worker management in South Asia and Africa reveal two-thirds of the head teachers had themselves been
a fundamentally broken system, with pervasive prob- absent from school at least once in the last ve days.42
lems of politicization, weak school management, low The low productivity of some government bureau-
provider motivation, and shirking.41 A recent survey of cracies reects fundamental structural constraints
public schools in Tanzania revealed that 67 percent of that cannot easily be substituted for by technology.
the teachers who were present in the school did not Where digital technologies can help is in monitoring
show up in classrooms to teach. Nor did school princi- goals and performance targets for organizational units
pals hold them accountable: Three-quarters of teach- and workers. For the private sector, rms that adopt
170 WORLD DEVELOPMENT REPORT 2016

Figure 3.13Government officials in Indonesia and the Philippines have generally


low opinions of human resource management practices
a. Indonesia b. Philippines

Your ministry easily recruits The best and brightest join


high-quality staff the private sector

You recommend jobs in your


Your coworkers are not department to friends and family
productive at work

Your coworkers are


not productive at work
Promotions are based
on merit
Promotions are based on
politics rather than merit
Underperformers are
routinely disciplined Underperformers are
routinely disciplined

Most people in other Most people in other


departments can be trusted departments can be trusted

0 25 50 75 100 0 25 50 75 100
Percent of respondents Percent of respondents
Disagree or strongly disagree Neither Agree or strongly agree

Sources: World Bank surveys of government officials, 2011 and 2013. Data at http://bit.do/WDR2016-Fig3_13.
Note: The survey in Indonesia was conducted in 2011 and covered about 3,000 government officials; the survey in the Philippines was done in 2013 and covered
2,500 officials.

more structured performance management practices ment and level of trust in an organizationwhich can
are more protable, and digital technologies com- take years to build. There is little evidence, even in the
plement performance monitoring and performance OECD (Organisation for Economic Co-operation and
incentives.43 Goal-setting and performance incentives Development) countries, that digital technologies
are difcultbut not impossiblein government have made any fundamental differences in the way
bureaucracies. The multiple demands on a public orga- government bureaucracies are managed, particularly
nization, and the multiple interests it needs to serve, for the better integration of policy making and service
make it difcult to dene goals, and performance delivery across government. Even in New Zealand,
incentives can trigger a host of perverse incentives. known for its highly competent and innovative public
The key variable is the extent to which the tasks and administration, two-thirds of public ofcials surveyed
outputs of agencies can be routinized and monitored.44 were skeptical that digital technologies would induce
As MajiVoice and the EDE Este feedback systems greater collaboration and integration across govern-
show, eliciting citizen feedback on service quality, ment departments because the notion of a joined-up
tracking complaint resolution, producing audit trails government conicted with the annual agency-based
of worker effort, and offering performance incentives budget appropriation process.45
for staff can be a powerful combination for trans- In sum, these digitally enabled management
forming government bureaucracies. This combina- improvements are isolated examples. Either they are
tion is also being used in one-stop service centers in pilots and experiments limited to a subset of activities,
many countries. such as addressing absenteeism, that form the basic
Digitally enabled performance monitoring is much minimum required to improve teaching or health care,
more difcult for services that are highly discretion- or they are limited to a few locales, sectors, or agencies
ary and hard to monitor, such as teaching and curative and not taken to scale in the government as a whole.
health care, and for policy and regulatory functions. Developing country government bureaucracies now
Assessing performance is necessarily more subjective have a digital veneer over a largely unchanged struc-
and therefore conditional on the quality of manage- ture, culture, and performance orientation.
DELIVERING SERVICES 171

Emerging evidence suggests that digital technolo-


Digital technologies too gies have made elections freer and fairer by improv-
often fail to empower ing voter registration and reducing errors in voting,
citizens and by better monitoring them to curb electoral fraud
and violence. These technologies have also helped cit-
As discussed, digital technologies can be effective even izens vote out corrupt politicians, if the information
in weak government bureaucracies in some areas comes from a credible source. But signicant barriers
notably through digital identication, streamlining to more informed voting remain, and digital tech-
routine tasks, and citizen feedback for certain services nologies, by giving elites new ways of manipulating
that citizens have the incentive and capacity to moni- information to their advantage in election campaigns,
tor. But in general, to have an impact, e-government can also disempower the poor. These disparities can
requires effective leadership by politicians and policy be countered if traditional media bridge the digital
makersto make the necessary changes to govern- divide, but such a role may be limited to providing
ment rules and management practices, to overcome information that is more salient and newsworthy,
resistance from vested interests, and to respond to cit- such as corruption scandals, rather than service deliv-
izen feedback on service quality. Strengthening gov- ery failures. Digital technologies, particularly social
ernment capability requires a willing government. The media, have galvanized citizen protests, but except
question, then, is whether digital technologies can where governments are willing and able, they have
encourage good leadership by empowering citizens to not sustained collective action and citizen voice to
hold policy makers and providers accountable. improve service delivery (table 3.2).
Mechanisms for empowering citizens include
Freer and fairer elections
Free and fair elections in government systems in Is the growth of digital technologies spreading demo-
which leaders are chosen in electionsensuring cratic ideals around the world, as many believe?46
that all legitimate votes can be cast and counted so Democracy has indeed spread across the world, but
that the poor in particular are not excluded from so have election irregularities.47 As the number of
participating developing country democracies more than doubled
More informed votinginforming voters to increase from 1990 to 2012, the proportion of elections that
electoral participation and reducing information were free and fair halved from almost 80 percent
asymmetries so that votes can be more accurately to under 40 percent over the same period (gure 3.14,
based on the performance of politicians panel a). In a free election, the electoral rules and their
Citizen voice and collective actionempowering citizens implementation leading up to an election enable all
to individually and collectively mobilize to pressure adult citizens to be registered, to exercise their right
policy makers and providers to improve services. to vote, and to join political parties and to campaign

Table 3.2The impact of digital technology on citizen empowerment: A scorecard


Impact of Main problem
Channel technology to address Do digital technologies solve the problem?

Free and fair Lack of information; Yes, monitoring reduces errors and fraud
elections H high transaction in voting
costs

More informed Information Yes, for blatant abuses of office; no, for less
voting asymmetries newsworthy public service failures
M
Increase ability of elites to manipulate information

Greater citizen Collective action Effective only when governments are already
voice failures willing to listen to citizens
L
Must be complemented by offline mobilization by
civil society groups
Source: WDR 2016 team.
Note: Channels are arranged by degree of technology impact. L = low; M = medium; H = high.
172 WORLD DEVELOPMENT REPORT 2016

Figure 3.14Democracy has spread, but so have election irregularitiesdigital technologies can
help make elections freer and fairer
a. Democracies and elections, 19852012 b. Internet use and perceptions of electoral integrity, 2015
80 10
CRI

TON
70 GRD BRA
R
MUS
8 STP SLV
TUN
LV GEO
G EO

Perceptions of electoral
60 BWA ZAF MNG
Number and percent

IND COL
C O
BTN NPIIDN
D B UK R SRB ROU
AMRW AP PRRBOL
YOLECU PAN
P A

integrity score
SLB NAM TUR
50 PAK PHL M
ALB
A DBIH
BLB A
MIRDNV GR
6 CMR J OR
IM
GINNLI FJI HUN
40 MWI IRQ TH MAK
EGY
E G Y
D
SWZ HND
H N
MRT
R KEN MNE
MDG ARM
4 MOZ
30 ZWE KZ
D HAM
DZA VEN MYS
TGO
BGD
B G
TJK AZE
20
DJI KA
AFG
TKM
2
10
1985 1990 1995 2000 2005 2010 2015 0 0.2 0.4 0.6 0.8

Percentage of elections that are free and fair Digital Adoption Index
Number of electoral democracies

Sources: WDR 2016 team, based on Polity IV 2015; Bishop and Hoeffler 2014; Perceptions of Electoral Integrity 2015. Data at http://bit.do/WDR2016-Fig3_14.
Note: The gures are limited to low-income, lower-middle-income, and upper-middle-income countries, for which election data are available. Election percentages are the ve-year
trailing average.

freely. In a fair election, all voters and all votes are More informed voting
treated equally on the day of the election.48 Electoral Improving the mechanical aspects of voting is a min-
irregularities can affect poor voters disproportion- imum requirement for electoral accountability. The
ately. They may not be able to cast their votes because more fundamental problem is that citizens are often
they lack proper identifying documents, or their votes uninterested and unengaged in politics, face signi-
may not be counted because of error or manipulation. cant informational barriers in assessing politician
Digital technologies are helping make elections performance, or base their votes on tribal, ethnic, or
freer and fairer. Across nations, perceptions of the clientelist factors and not the ability and performance
integrity of elections in developing countries are posi- of politicians.53 This lack of engagement is under-
tively correlated with internet use (gure 3.14, panel b). standable. Acquiring political information is costly,
Rigorous studies reinforce this cross-national correla- the sources of the information, like political parties,
tion and demonstrate the powerful impact of digital are often not credible, and the impact of an individual
technology in increasing electoral participation, par- citizens more informed vote is negligible to the out-
ticularly for the poor. In Brazil, pre-internet electronic come of an election. The question, then, is whether
voting machines signicantly reduced voting errors digital technologies change this calculus to result in
in the 1990s, leading to the de facto enfranchisement a more engaged and informed citizenryand more
of poor and less educated citizens, which in turn led to effective elections.
more pro-poor spending.49 In Afghanistan, the moni- There is no shortage of popular opinion that the
toring of votes cast through cellphone photographs of internetby exponentially increasing transparency
vote totals in polling stations reduced electoral fraud and forging connections among voters, particularly
in the vote aggregation process.50 In Mozambique, through social mediawill strengthen accountability
SMS messages allowing citizens to report electoral through greater voter engagement and participation.54
irregularities increased voter turnout by 5 percentage These sentiments echo those of earlier generations
points.51 And although not evaluated, the use of crowd- about television, which was also viewed as nothing
sourcing by Ushahidi and its successor Uchaguzi, short of revolutionary for enhancing accountability.
combined with civil society monitoring, advocacy, But televisions impact has turned out to be much
and partnerships with government, has helped curtail more mixed. In Sweden, the rollout of commercial
election violence in Kenya (box 3.7).52 television indeed improved citizen knowledge of
DELIVERING SERVICES 173

Box 3.7Improving the integrity of elections through crowdsourcing and


collaboration

Improving electoral integrity requires effective media, citizen crowdsourcing with analysis by specialized civil
nongovernmental organizations, and partnerships between society organizations with experience monitoring elections
technologists, advocacy groups, and government watch- to provide actionable information to local and national
dogs to gather, analyze, disseminate, and act upon rele- government officials, in particular the Interim Independent
vant information. Consider the contrasting experiences of Electoral Commission. This partnership was a success, with
Ushahidi and Uchaguzi, two digital election-monitoring the government responding to a majority of the reports.
initiatives in Kenya. Ushahidi, one of the best-known digital Ushahidis implicit belief was that the platform would
platforms in the world, was launched in the aftermath of by itself be the agent of change. Uchaguzior Ushahidi
Kenyas tumultuous 2007 election and used citizen report- 2.0recognizes that the platform can work only if it
ers to crowdsource and map incidents of violence after amplies existing institutions. The main lesson is that
the election. While the platform galvanized considerable governments may be dysfunctional, but can only rarely
interest initiallywith more 45,000 users in its rst few be bypassed. As one of the founders of the initiative
monthsmany of the reports were not actionable, and there commented after the local policeinfamous in Kenya for
was limited response from the authorities. their venality and brutalitysuccessfully responded to an
Learning from this experience, Ushahidi and a group online citizen report of a machete-armed mob gathering
of journalists and civil society organizations launched outside a local polling station, We cant compel organi-
its successor, Uchaguzi, to monitor Kenyas 2010 consti- zations to act. We can support institutions, but we cant
tutional referendum. But this time, the effort combined replace them.

Sources: WDR 2016 team, based on interviews with Ushahidi management; Fung, Russon Gilman, and Shkabatur 2013; Wrong 2013.

politics and government policy and increased voter news media landscape, as internet political opinion is
turnout.55 In the United States, however, it reduced dominated by a small group of bloggers and outlets
voter turnout and knowledge of policy issues by that receive the bulk of search engine hits.60 Finally,
crowding out local radio and newspapers, previously the internet can give voice to extreme opinions by
the main source of political information.56 enabling highly partisan media outlets to get suf-
Digital technologies can certainly provide a vari- cient readership and encouraging clustering of
ety of tools to improve the informational content of extreme views, particularly among the more polit-
voting. For example, Voting Advice Applications are ically organized and aware, potentially increasing
websites that enable citizens in several European polarization in politics.61
countries to compare the platforms of competing Given that the internet is the main source of news
political parties with their own preferences on salient for less than 2 percent of the population in South Asia
issues; these increased voter turnout among youth and Sub-Saharan Africa,62 the informational effects of
in the Netherlands.57 But the internet also offers a digital technologies are likely to be mediated through
variety of other entertainment options that compete traditional media in those regions, as well as else-
for peoples time and can disengage them from poli- where in the developing world. A growing number
tics. In Germany and Italy, the internet reduced voter of advocacy organizations in developing countries
turnout by crowding out television, a greater source partner with media to provide voters with easy-to-
of political information.58 understand information about politicians. For exam-
The internet also provides political parties, blog- ple, Mumbai Votes tracks legislators from Mumbai at
gers, and opinion leaders with resources to shape all levels of government in India, reporting on their
public opinion. For example, a simple I Voted legislative activity and any court cases led against
message on individuals Facebook pages increased them. The Fair Play Alliance of the Slovak Republic
voter turnout by more than 300,000 in the 2010 U.S. tracks campaign nance and procurement contracts
midterm elections.59 The winner take all feature of to uncover corrupt relationships between businesses
the internet economy is also replicated in the online and politicians.63
174 WORLD DEVELOPMENT REPORT 2016

For this digitally enabled political information to countries by lowering the cost of voting, since votes
have impact, it must be easy to understand, be clearly can be cast from the convenience of ones home. In
attributable to a particular politician, and be credi- Estonia, where about one-third of voting is online,
ble. A good example is the uncovering of corruption the share of internet voters has increased by more
by public ofcials if the information comes from a than 4 percentage points in almost every election
trusted source, such as an independent anticorrup- since 2005, contributing to an overall increase in
tion commission or reliable media outlet. In 2003, voter turnout (gure 3.15, panel a). Studies show no
the federal government of Brazil launched a national differences in the demographic characteristics of
anticorruption program based on random audits of internet versus ofine voters.71 In Brazil, by contrast,
municipal governments by the national audit author- internet voting on municipal budget proposals in the
ity (the municipalities to be audited in a given month state of Rio Grande do Sul increased voter turnout
were chosen by lottery), with results publicly dissem- by 8 percent (and these were new voters), but the
inated over radio, television, and print media. Voters online voters were more likely to be male, university
punished incumbents who were found to be corrupt educated, and higher-income (gure 3.15, panel b).72
by not reelecting them. The effects were stronger in These changes in the demographic prole of voters
municipalities with local radio stations, pointing to have not yet changed policy preferences, perhaps
the role of local media in informing voters.64 These because the ofine participatory mechanisms to
ndings have been replicated in studies of municipal determine the budget proposals that are then voted
audits in Mexico, again pointing to the importance on limit the range of options subject to the vote. But
of a credible source for information on corruption they show how the internet can be biased against
(a national audit by an independent and competent certain groups.
institution) and local television and radio to dissem- Overall, then, the evidence suggests that digital
inate that information for electoral accountability.65 technologies have helped curtail blatant abuses of
By contrast, provision of information about fail- political ofce, conditional on supportive institutions
ures in service delivery such as poor education or of accountability (such as independent audit or anti-
health care, or weak performance of legislatures corruption bodies) and free media (to generate and
which is more complex and difcult to attribute help disseminate the relevant information to voters).
to particular politicianshas been less effective.66 Service delivery failures have not been salient enough
Information campaigns over local radio on public to command the attention of even digitally enabled
health and primary education in rural Benin had no media to inuence voting decisions by the poor.
effect on the incentives of politicians to provide better
health and education services or on provider respon- Citizen voice and collective action
siveness.67 Informing Indian voters about the perfor-
mance of their legislators in legislative activity had Home run cases in which a technological
no effect on voting behavior; but informing them on intervention almost by itself produces dramatic
spending by parliamentarians on physical infrastruc- increases in accountability . . . are exceedingly
ture from funds allotted to them to spend on their rare . . . The greatest opportunities [for technology
constituencies did affect voting behavior, since this are in] amplifying NGO and governmental
information was more salient to voters.68 Similarly, strategies of accountability.
providing information on legislator performance to
voters in Uganda had no effect on parliamentarians Archon Fung, Kennedy School of Government,
reelection rates.69 The experience of Open Data Ini- and colleagues
tiatives is also quite sobering. The mainstream media
in Kenya, the Philippines, and Uganda have not been One of the more widely held beliefs about the trans-
deeply engaged with the Open Data Initiatives, either formative power of digital technologies, particularly
in using data as a source of evidence in their report- social media, is its ability to catalyze citizen voice and
ing or in reporting on efforts surrounding open data. collective action to hold governments accountable.
Journalists interviewed said there was no scoop in The internet promotes transparency by increasing
the open data story.70 the richness and customizability of the information
Digital technologies can also reinforce socioeco- for citizens. Less obviousand unique to these tech-
nomic disparities in voter participation and knowl- nologiesis that they also enable citizens to generate
edge, particularly in developing countries. Internet their own information (user-generated content),
voting has increased participation in some European which can be aggregated at low cost to provide col-
DELIVERING SERVICES 175

Figure 3.15Internet voting can increase voter participation but can be biased toward more
privileged groups

a. Increase in internet voting in various b. Profile of online and offline voters in a participatory
elections in Estonia, 200515 budgeting vote in Rio Grande do Sul, Brazil, 201112
60
European Parliament
National
30
50
e-voters as a percentage of

National 40
participating voters

Percent
Municipal 30
20
European
Parliament 20
Municipal
10
10
0

0
0

0
0
ry
e

00
75

00
50
he
ar
al

ta

6,
National

<
m

nd

6,
1,
ig
en

>
0
0
Fe

H
co
em

50
75
Se
El

1,
Municipal
0

2005 2010 2015 Gender Education level Income level (BRL/month)


Source: WDR team, based on Vassil 2015, for the WDR 2016. Data at http://bit.do Offline voters Online voters
/WDR2016-Fig3_15a.
Source: WDR team, based on Spada and others 2015. Data at http://bit.do
/WDR2016-Fig3_15b.
Note: BRL = Brazilian real.

lective voice through crowdsourcing or community technology-enabled effects hold for collective action
mapping. Social media can facilitate collective action around the more mundane service delivery failures.
by generating peer pressure as individuals observe Identifying the precise government failure is much
the behavior and actions of others, improving within- more difcult for servicesthese after all are hidden
group monitoring, reducing free-riding, and enabling from the public eye in classrooms, rural health cen-
groups to better coordinate their actions around ters, and in the substandard materials used to con-
specic events such as protests.73 These technologies struct roadsjust as is clearly attributing the failure
also provide new platforms for citizens to engage itself to the actions of a particular individual or group
with the government, lowering the costs to citizens of individuals. These failures only rarely become
of providing information, and enabling policy makers salient in ashpoint events like scandals or egregious
and service providers to seek information and track abuses of public authority, such as the excessive use
the feedback loop. of force by the police or a patient dying because of
As a growing empirical literature shows, cell- poor care. And they cannot be addressed by the sim-
phones and the use of Twitter and Facebook aided ple stroke of the pen actions that protests tend to
protests during the Arab Spring in the Arab Republic mobilize around, such as jailing a corrupt politician.
of Egypt,74 widespread demonstrations on social Instead, they require sustained reforms to improve
issues in Chile in 2011,75 antiwar demonstrations in government capability, which in turn requires sus-
the United States,76 and citizen mobilization across tained citizen voice and collective action.
Africa, with the effect more pronounced in nondemo- Given these difculties in monitoring service
cratic political systems where traditional channels for failures, it is not surprising that the large academic
articulating interest were limited.77 The same mecha- empirical literature on nondigital instruments of col-
nisms also imply that digital technologies can trigger lective actioncitizen and community report cards,
harmful collective action, like ethnic conict.78 complaint mechanisms, community monitoring of
Social media have the unique ability to make service providerspresents frustratingly mixed evi-
scandals and highly emotive government abuses dence of impact.79 The main lesson is that the success
of authority go viral and trigger parallel physical of citizen collective action around service delivery
citizen mobilization. But it is less clear that similar failures depends on contextual factors, and each of
176 WORLD DEVELOPMENT REPORT 2016

the links in the causal chain between transparency, what is likely to work and under what conditions.82
citizen action, and state action can break down if these The focus here is on digital channels that are initiated
factors are not aligned. How credible, salient, and by civil society organizations (CSOs) and donors to
comprehensible is the information to citizens?80 How pressure governments, and that publicize the inputs
willing and able are citizens to act on the information provided by citizens so as to expose the behavior of
individually or collectively? How effective are inter- service providers to public scrutiny. This analysis
mediary organizationscivil society, media, interest excludes government-initiated portals, which are
groupsto organize citizens or to lobby governments more accurately characterized as user feedback
on their behalf? And most important, do state actors mechanisms to improve service quality, and not as
have the incentive and capacity for action, thereby citizen empowerment or accountability initiatives,
closing the loop? Action and impact are more likely and which were discussed earlier.
if the social accountability initiative is embedded in The analysis distinguishes 17 cases in 12 countries
a citizen-state interface and synchronized with top- by whether the mechanism for expressing citizen
down government accountability initiatives.81 preferences and views is individual or collective;
Digital citizen voice initiatives for improving ser- whether the CSO or donor that led the initiative also
vice delivery have multiplied rapidly, but no rigorous had explicit partnerships with the concerned gov-
studies have evaluated their impact. An organizing ernment; and whether there was also parallel ofine
framework is needed to classify these examples and mobilization accompanying the digital voice channel
draw the necessarily tentative conclusions about (table 3.3). Impact is measured in two ways: citizen

Table 3.3Classifying the digital citizen engagement cases


CSO partners Impact
Additional offline with Collective Government
Case Location mobilization government feedback Citizen uptake response
Por Mi Barrio Uruguay L H

I Change My City India M H

Lungisa South Africa L H

Pressure Pan Brazil H M

Rappler Philippines H M

Change.org World H M

U-report Uganda H L

Huduma Kenya L L

Daraja Maji Matone Tanzania L L

FixMyStreet Georgia L L

Check My School Philippines L L

Barrios Digital Bolivia L L

e-Chautari Nepal L L

I Paid a Bribe India M L

Mejora Tu Escuela Mexico L L

Karnataka BVS India L L

Sauti Za Wananchi Tanzania L L


Source: WDR 2016 team, based on Peixoto and Fox 2015, for the WDR 2016.
Note: Examples are arranged by degree of government response. CSO = civil society organization; L = low; M = medium; H = high.
DELIVERING SERVICES 177

uptake, given that uptake can be considered a neces- result: The Supreme Court declared these funds
sary condition for government responsiveness; and unconstitutional.85
government action to resolve the service issue, which What stands out, though, is the high proportion of
is the ultimate objective of the citizen voice initiative. cases that have both low citizen uptake and low gov-
The criterion for selecting the cases is simple avail- ernment response. Most of the cases that lacked part-
ability of information. The examples have received nerships between CSOs and governments were unsuc-
media and donor attention, and some data are avail- cessful. Maji Matone (Tanzania), for example, received
able on citizen use of the channel and on government only 53 SMS messages during its rst six months of
response. operation, against an initial target of 3,000, and the
Of the 17 cases, 3 had high impact in terms of mobile platform was abandoned. Other disappoint-
government responsiveness, 3 had medium impact, ments are Huduma (Kenya),86 I Paid a Bribe (India), and
and 11 had low impact. All the high-impact examples Check My School (the Philippines). Despite high expec-
involve partnerships between CSOs and government, tations, they have not generated much citizen uptake
suggesting that platforms that both channel citizen or government resolution of the reported problemin
voice and link them to the governments internal work some cases, despite government collaboration.
order systems to efciently address the complaints Ugandas U-report, perhaps the highest prole
are more likely to succeed. For example, Por Mi Barrio initiative, is an SMS-based platform that runs weekly
in Uruguay and I Change My City in India, two suc- polls with registered users (U-reporters) on issues
cessful CSO platforms, are connected to existing gov- ranging from child marriage to access to education,
ernment complaint systems. That enables urban resi- which are then both broadly disseminated and tar-
dents to report problems using both the CSO and the geted to members of parliament for action. The plat-
government channel, with the complaints and gov- form has had considerable citizen uptake, but mostly
ernment responses displayed on a map, thus inform- by the more privileged groups. Of close to 300,000
ing and validating the citizen action and naming and U-reporters, nearly half have some university edu-
shaming the nonperforming government units. But cation, and one-quarter are government employees,
not all initiatives involving government-CSO partner- raising questions about whose voices are being pro-
ships led to high responsiveness. For instance, I Paid a jected.87 This high uptake has not led to any noticeable
Bribe (India) and Check My School (Philippines) both government action. Surveys of online political partic-
had low impact. Seen together, these ndings seem to ipation in the United States also nd that better-off
suggest that while collaboration with government is and more-educated citizens are more likely to partic-
not a sufcient condition for success, it may well be ipate in both online and ofine political activities.88
a necessary one. In sum, the success of digital citizen voice is con-
Another ingredient for success is effective ofine ditional on willing and able policy makers, a collab-
mobilization, particularly because citizen uptake of orative approach with government, and signicant
the digital channels was low in most of the cases.83 ofine activism by strong civil society organizations
Online petitions on Change.org are more likely to be so that the collective voice of citizens can pressure
successful when sponsored by an organization, and governments. However, digital platforms can also
citizen campaigns through Pressure Pan (Brazil) are enhance unaccountable governments capacity for
three times more likely to succeed when supported surveillance and control (box 3.8).
by Pressure Pan staff.84 Lungisa, a platform for Cape
Town residents to report service delivery problems,
involves signicant follow-up by the CSO staff to The gap between
ensure that the responsible government agency acts
on the complaints. Rappler, a media and advocacy
technology and institutions
organization in the Philippines, combines media, The internet largely, but not entirely, reinforces
technology, and the power of crowdsourcing to iden- rather than replaces preexisting relationships of
tify and amplify governance issues, with traditional accountability between governments and citizens,
citizen mobilization strategies using investigative and it complements rather than substitutes for exist-
journalists and social mobilizers. Rappler orga- ing government capabilities. The main explanation
nizes community protests, the most dramatic one for the varying impact of digital technologies lies
being the Philippiness rst protests organized with in the mismatchor gapbetween rapidly chang-
social media against a corruption scandal involving ing technology and slowly changing political and
congressional discretionary funds. The eventual administrative institutions. Political institutions can
178 WORLD DEVELOPMENT REPORT 2016

Box 3.8Digital technologies can strengthen control

The internet presents a dictators dilemma for autocra- United Nations online service index compared to the ones
cies. Restricting the internet can hurt economic develop- in the middle (gure B3.8.1). This pattern suggests that
ment, but leaving it unfettered can threaten the govern- improvements in basicservice delivery can be independent
ment by increasing citizens access to political information of a countrys political system.a Autocracies are, however,
and facilitating collective action. Autocratic governments becoming more adept at monitoring the internet to censor
have responded to this dilemma in sophisticated ways, criticism entirely or circumvent protests, to spread pro-
taking advantage of the tools that the internet itself offers paganda, or to learn about public grievances to improve
to improve services while strengthening control. government responsiveness while also intervening to pre-
Autocracies have invested in e-government, particularly vent specic instances of collective action that challenge
in e-services. The relationship between online services and the governments power.b Digital technologies therefore
government type is U-shaped, with both more democratic provide opportunities for autocracies to improve service
and more autocratic governments scoring high on the delivery while maintaining control.

Figure B3.8.1Autocratic governments have promoted e-government while


censoring the internet

a. e-government provision, by government type b. Internet filtering, by government type


1.0 Substantial

0.8
Online service index

Selective
Filtering level

0.6

0.4
Suspected

0.2

0 None
10 5 0 5 10 Autocracy Democracy
Autocracy Democracy
Type of content filtered
Political Social Conflict and security

Sources: WDR 2016 team, based on Polity IV 2015; UN 2014; Open Net Initiative 2013 data. Data at http://bit.do/WDR2016-FigB3_8_1.
Note: The Polity IV project denes government type based on characteristics such as competitiveness and openness of executive recruitment, constraints
on the chief executive, and regulation and competitiveness of participation in the political process. The combined score varies from 10 for a pure
autocracy to +10 for a pure democracy.

a. Corrales and Westhoff 2006; Rd and Weidmann 2015.


b. King, Pan, and Roberts 2013; Morozov 2012; Pierskalla and Hollenbach 2013; Shapiro and Weidmann 2013; Rd and Weidmann 2015. See also HRW 2015.

be distinguished by whether they are clientelist or pro- and policy makers need to have the incentives to
poor, and bureaucracies can be classied by whether make these investments.
they are patronage-based or performance-oriented.89 Bureaucracies can have a disincentive to reor-
These institutions, and their characteristics, matter ganize their work to take full advantage of digital
because effective adoption of technology in organi- technologies. In the private sector, market competi-
zations requires signicant investments in skills and tion forces rms to change and rewards them with
changes in working arrangements, and politicians higher prots for their investments. In contrast, in
DELIVERING SERVICES 179

government, efciency improvements can reduce an Figure 3.16Digital technology projects


agencys budget and staff.90 Adopting new technolo- funded by the World Bank are more
gies also requires learning new skills and changing successful in countries with
processes, which can add to the workload, at least ini- higher-quality institutions
tially, with unclear career rewards in patronage-based
civil service systems, particularly given the difculties 2
in measuring the productivity of government agen-
cies. Ministries and departments compete against one
1
another for scarce budgetary resources, leading to a
silo mentality and resistance to horizontal collabora-

Project outcome
tion. Most important, the automation of business pro- 0
cesses and improved monitoring reduce bureaucratic
discretion and opportunities for petty corruption in
patronage-based systems. 1

In the absence of market competition, overcom-


ing bureaucratic resistance to digital technologies 2
requires strong political leadership. But political
incentives may also not be aligned with digital tech-
nologies. Many e-government projects take a long 3
time to implement and thus elicit little interest from 2 1 0 1 2
political leaders whose preferences are governed by Quality of institutions
short election cycles. In clientelist political institu-
tions, politicians are accountable largely to a narrow Sources: WDR 2016 team, based on World Bank (2015a) Digital Governance
Projects Database; Worldwide Governance Index 2014; Denizer, Kaufmann, and
group of elites. Digital technologies, by promoting Kraay 2013. Data at http://bit.do/WDR2016-Fig3_16.
transparency and enhanced tracking and monitoring Note: Each observation represents an e-government project, for a total of
of resources, can curtail avenues for rent-seeking 530 projects. Quality of institutions is measured by the combined Worldwide
Governance Index. Project outcomes are measured on a six-point scale based on
grand corruption, in contrast to the petty corruption assessments by the World Banks internal evaluation unit. The graph controls for
of service providersthat underpin these informal economic growth, project duration, and project size.

political institutions. And citizens continue to face


signicant barriers to voice and collective action importance of these complementarities of skills, orga-
that digital technologies have not signicantly ame- nizational changes, and issues specic to the public
liorated. Lifting these barriers depends more on the sector, such as procurement rules, as conditioning the
strength of an independent media, supreme audit and impact of e-government.
anticorruption agencies, and civil CSOs as sources of The extent of the institutional dependence of dig-
credible information and as intermediaries between ital technologies in achieving impacts varies by the
the citizen and the state. type of service and activity, based on three factors: the
E-government projects funded by the World Bank degree to which citizens have an incentive to monitor
are more successful in countries with stronger insti- the service and provide feedback; the extent to which
tutions (gure 3.16). While project performance var- the processes for the production and delivery of the
ies considerably within countries, project outcomes service or activity are based on tasks that can be made
across countries, as self-evaluated by the World Bank, routine and standardized; and the measurability and
are strongly positively linked to the quality of gov- extent to which the outputs and outcomes from the
ernment institutions, as measured by the Worldwide task can be attributed to particular public actors
Governance Indicators. or actions (gure 3.17). Services and activities that
There is considerable evidence of the comple- citizens have an incentive to monitor, and that are
mentarity between technology and the organization measurable and attributable to the efforts of specic
of work in attaining productivity improvements in government ofcials, are compatible with political
the private sector.91 The few empirical studies that incentives. Improving them yields immediate politi-
investigate these complementarities for government cal benets, as citizens care about these services, can
have similar ndings. For example, investments in assess the service improvement, and can attribute
information technology by police departments in this improvement to actions by policy makers and
the United States lowered crime rates only when providers. If their delivery is based on repeatable, rou-
accompanied by signicant organizational changes.92 tine tasks, these are more amenable to automation or
The mixed record of automation also underlines the digitally enabled monitoring. These services are less
180 WORLD DEVELOPMENT REPORT 2016

Figure 3.17Classifying public services and activities as to their amenability to improvement


through digital technology
1 2 3

Do citizens have Is the delivery Can outcomes be


the incentive to based on easily measured
Examples
monitor? routine tasks? and attributed?
MORE
amenable to improvement
YES Cash transfers, registration, filing taxes through digital technology

YES
NO Family-oriented health services and self-care

YES
YES Utility services (electricity, water)

NO
NO Curative health care

YES Constructing roads

YES
NO Preventive health care, financial management

NO
YES Procurement of complex goods
NO LESS
amenable to improvement
NO Teaching, policing, management through digital technology

Sources: WDR 2016 team, based on Batley and Mcloughlin 2015; Pritchett and Woolcock 2002; Wilson 1989; World Bank 2003.

conditional on the strength of the initial institutions utility services like household water and electricity.
and relatively amenable to improvements through The tasks to deliver some of these services, like cash
digital technology. transfers or ling taxes, are largely rule-based and
By contrast, services that citizens do not have an clerical, or follow a standardized set of procedures,
incentive to monitor and that are less measurable and ensuring the timely processing of work orders
and attributable do not yield political benets to is enough to deliver the service. These features help
politicians. If the delivery of these services is based explain the successful uses of digital technologies for
on tasks that are highly discretionary, policy makers welfare payments, water provision, property and busi-
have less inuence over the providers responsible ness registration discussed earlier, including through
for these services. These services and activities are citizen feedback on service quality. It also explains the
much more dependent on the quality of existing success of various m-health initiatives. Automating
institutions; improvements through the application these tasks does require breaking down departmental
of digital technologies are only incremental. This silos and changing administrative processes, but the
variation helps explain the differential impact of dig- quick, easily visible, and easily attributable service
ital technologies across the elements of government improvements to citizens can yield political benets
capability and citizen empowerment summarized that even clientelist politicians might have an interest
in the table 3.1 and 3.2 scorecards, and why digital in supporting, though the political economy consid-
technologies can substitute for poor institutions for erations vary by activity. The mixed impact of e-ling
certain activities and can only complement existing systems for example, reects how these reforms can
institutions for others. often conict with elite interests and are likely more
Citizens and businesses have an incentive to dependent on institutional complements.
monitor private goods or services that they use very By contrast, teaching, policing, and management
frequently. These include the variety of registration are tasks for which no user manual can be written,
and licensing services offered in one-stop centers; since providers are confronted daily with unique
ling taxes; welfare payments; family-oriented circumstances and must exercise signicant judg-
health services and self-care such as neonatal health ment on how to respond.93 As a result, these tasks are
and patients adherence to treatment schedules; and particularly susceptible to problems of asymmetric
DELIVERING SERVICES 181

information. As discussed, it is difcult for digital institutions, technology can substitute for weak ini-
technologies to make a difference beyond addressing tial institutions for certain services, and in the process
basic problems of provider absenteeism. Citizens also also help improve those institutions. That has been
often lack the incentive or capacity to monitor these evident in the example of MajiVoice in Kenya, where
services, either because they are public goods (for automation quickly transformed a patronage-based
example, security), or are less visible (classroom teach- water utility to a performance-oriented one, and in
ing or government administration). These difculties the examples of institutional transformation trig-
in measurability, and therefore attributability, also gered by digital identication. Moreover, the consid-
make it hard for citizens to hold providers and pol- erable heterogeneity of institutions within countries,
iticians accountable for performance through elec- varying by sector and locale, creates many openings
tionsbeyond deterring electoral fraud and voting for innovations that are specic to a given context.94
out corrupt politicians. They also make it difcult for How should this institutional heterogeneity be
citizen collective action to be effective in the absence classied to help guide policies? Under clientelism,
of a strong civil society or willing governments to policies are more likely to be adopted if they generate
partner with. These are services and activities where immediate and highly visible service improvements
institutions matter much more for outcomes. Digital to citizens without reducing the rents of vested inter-
technologies cannot replace weak institutions. ests. In patronage-based bureaucracies, reforms are
Between these two extremes are the mixed cases more likely to succeed if they do not require signi-
where digital technologies can improve some aspects cant changes in administrative processes or much
of the service or activity. Roads and other public infra- collaboration across agencies, or threaten the bureau-
structure, nancial management, and government cracy with stafng and budgetary reductions. Under
procurement are activities with low incentives for cit- pro-poor political institutions, there can be greater
izens to monitor because the service is a public good, political ownership in reforming bureaucracies to
or not visible to citizens; however, the measurability strengthen government capability, and in transpar-
and attributability of outcomes may be high, and the ency and accountability initiatives. Performance-
delivery process may have some elements that can oriented bureaucracies have the incentive to engage
be automated (such as construction). E-procurement with ambitious initiatives, including the long-
of complex goods, such as e-government systems, duration and less visible administrative automation
cannot entirely remove discretion in the evaluation that often elicits little enthusiasm from politicians.
of different bids, but it does establish audit trails and More generally, the variation in institutional
performance indicators. Curative and preventive dependency by the nature of the service and activ-
health care are private and public goods, respectively, ity opens reform possibilities and can be a guide for
and so differ in the citizens incentive to monitor policies in different country contexts, as discussed in
(although vaccinating children is a preventive mea- chapter 5.
sure that parents are likely to have an incentive to
monitor). But the highly discretionary nature of Notes
clinical services and the difculties in measuring the
outcomes of treatment render curative health care 1. The 2004 World Development Report, Making Ser-
vices Work for Poor People, underlined that service
more difcult to improve through the application of
delivery failures are largely about failures of account-
technology than preventive health campaigns that
ability and weak government implementation
follow more relatively standardized procedures (such capacity, not about poor policies or lack of resources.
as control of communicable diseases). It showed how relationships of accountability
between citizens and policy makers, between policy
makers and service providers, and between citizens
The future of public services and providersdetermine outcomes. Unaccount-
This varying interaction between institutions and able politicians target policies and public spending
digital technology provides entry points for reform to a narrow set of elites rather than providing public
goods to benet the general population. Managers
in different country contexts to improve public ser-
and providers are unresponsive to policy makers
vice delivery. This institutional perspective does not
and to citizens, often using their positions to extract
imply that digitally enabled reforms must wait for rents. And poor citizens are unable to organize col-
a countrys institutions to improve to have impact. lectively to pressure policy makers and providers to
Digital technologies can also strengthen institutions. address service delivery failures. See also Pritchett,
In countries with clientelist and patronage-based Woolcock, and Andrews 2010.
182 WORLD DEVELOPMENT REPORT 2016

2. Based on the Online Service Index (OSI), published 12. Ayres, Raseman, and Shih 2009.
by the United Nations Department of Economic 13. World Bank 2015c.
and Social Affairs. The OSI assesses the range and 14. World Bank 2015c.
functionality of government-to-citizen (G2C) and 15. Muralidharan, Niehaus, and Sukhtankar 2014.
government-to-business (G2B) services offered 16. See http://global.census.okfn.org/.
on the national website of each of the UNs 193 17. Chopra 2014; Sunstein 2013; Goldstein and Dyson
member states, from simple one-way provision of 2013.
information, to two-way interaction, to integrated 18. Bayern 2015.
one-stop portals. This functionality is based on the 19. These perceptions are based on the World Bank
standard three-stage classication of e-services in Enterprise Survey panel dataset (2008/09 and
the literature. Informational services are basic web- 2012/13) from the European and Central Asian
sites where citizens can obtain information on gov- countries.
ernment ministries and agencies, access archives, 20. Kochanova, Hasnain, and Larson, forthcoming.
and download forms to apply for public services. 21. World Bank 2015b; WDI.
Transactional services are chiey two-way online 22. Deloitte 2012; Yilmaz and Coolidge 2013.
communications for governments to share informa- 23. World Bank 2014a.
tion and solicit feedback, and often on government 24. Doing Business (World Bank).
websites that process nancial transactions, such as 25. Lewis-Faupel and others 2014.
electronic tax ling. Connected services are citizen- 26. Krishna 2015.
centric, whole-of-government services. Institutional 27. Heeks 2003.
reform and advanced technologies enable citizens to 28. Sjoberg, Mellon, and Peixoto 2014.
automatically receive benets based on life-cycle or 29. World Bank 2015d.
economic characteristics. They also allow agencies 30. Peixoto and Fox 2015.
to easily share data to facilitate service delivery. And 31. Presentation given at the World Bank on ASAN
they encourage accountability through monitor- Xidmet centers by the government of Azerbaijan;
ing and feedback mechanisms. Depending on the Majeed 2014.
intended beneciary, these services can be classied 32. Based on data received from LAPOR.
as government-to-government (G2G), G2C, or G2B 33. Based on discussions with government ofcials.
(UN 2014). 34. Cantijoch, Galandini, and Gobson 2014.
3. For this Report, the World Bank has developed 35. Bhatti, Kusek, and Verheijen 2015.
two indexes to measure e-government. The Core 36. WDR 2016 team based on data received from the
Systems index measures the automation and inte- government of Punjab.
gration of core G2G nancial and human resource 37. Astrom and others 2013.
management systems, as well as revenue-related 38. Chaudhury and others 2006.
G2B and G2C systems, in 198 countries, drawing 39. Dhaliwal and Hanna 2014; Muralidharan and others
on a global dataset of e-government systems devel- 2014.
oped by the World Bank. The Digital Identication 40. Duo, Hanna, and Ryan 2012; Cilliers and others
Systems index measures the presence and scope of 2013; Callen and others 2014; Aker and Ksoll 2015;
digital identication systems in government that Dhaliwal and Hanna 2014; Adelman and others 2015.
can serve as a foundational platform technology for 41. WDR 2016 team based on data from the government
myriad G2G, G2C, and G2B services, also drawing of Punjab.
on a global dataset of these systems developed by 42. Oxford Policy Management 2015.
the World Bank. These datasets were prepared by a 43. Bloom and others 2013; Aral, Brynjolfsson, and Wu
World Bank team comprising Cem Dener, Sophiko 2012.
Skhirtladze, Irene H. Zhang, and Doruk Yarin 44. World Bank 2014b.
Kiroglu. 45. Kraemer and King 2006; Baldwin, Gauld, and Gold-
4. Reddick and Turner 2012; Gauld, Goldnch, and nch 2012.
Horsburgh 2010. 46. For example, Bill Clinton, former president of the
5. UN 2014. United States, reportedly said that in the new
6. Tomlinson and others 2013. century, liberty will spread by cell phone and cable
7. Agarwal and Labrique 2014. modem (see http://www.techlawjournal.com
8. World Bank 2012. /trade/20000309.htm).
9. Kradt-Todd and others 2015. 47. Effective service delivery requires sound mecha-
10. Corbacho, Cibils, and Lora 2013. nisms for holding policy makers and bureaucracies
11. Perez-Truglia and Troiano 2015; B, Slemrod, and accountable. Democracy is one, but not the only,
Thoresen 2014. For a review of the literature, see political system for establishing strong relation-
Luttmer and Singhal 2014. ships of accountability.
DELIVERING SERVICES 183

48. Based on data from Bishop and Hoefer 2014. Six 86. This is the Huduma citizen complaints portal based
indicators relate to the freeness of the electoral on the Ushahidi platform, not to be confused with
process before election day: the legal framework, the Huduma service centers recently established by
electoral management bodies, electoral rights, voter the government of Kenya.
register, ballot access, and campaign process. Four 87. Berdou and Lopes 2015.
indicators relate to the fairness of voting and events 88. Schlozman, Verba, and Brady 2010.
on or immediately after election day: media access, 89. World Bank 2003.
voting process, role of ofcials, and counting of 90. Fountain 2001.
votes. Each indicator has several criteria that must 91. Bresnahan, Brynjolfsson, and Hitt 2002; Brynjolfs-
be met for it to be coded as 1 for the given election. son and Hitt 2000.
If there is a sufcient body of data to conclude that 92. Garicano and Heaton 2010.
the conditions are not met, the indicator is coded 93. Lipsky 1980.
as 0. An election is considered free when at least 94. Banerjee and Duo 2014.
four of the six relevant indicators are coded as 1. An
election is considered fair when at least two of the
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188 WORLD DEVELOPMENT REPORT 2016

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190 WORLD DEVELOPMENT REPORT 2016

SECTOR FOCUS 3

e-health

Providing rural health care is a major challenge in full range of uses of information and communication
countries with large rural populations. For example, technologies (ICTs)from traditional administrative
in Ethiopia, more than 80 percent of the population reporting systems to broader Health Management
lives outside of urban areas and more than 30 per- Information Systems (HMIS) to telemedicine, elec-
cent of the rural population is poor. Since 2003, the tronic medical records, clinical decision support, and
Ethiopian government has trained and deployed over patient portalsand a full range of technologies,
40,000 Health Extension Workers (HEWs) to serve including internet and mobile applications.3
rural and other hard-to-reach populations. However, Public health and clinical care cannot be delivered
HEWs are often isolated and lack the capacity to pri- safely, with high quality and in a cost-effective man-
oritize urgent but unpredictable antenatal and post- ner, without seamless, sustainable, and secure data
natal care. and information exchange at all levels of the health
To improve information ows, the World Bank, the system. By 2011, 93 of 112 health systems in countries
African Development Bank, and Addis Ababa Univer- surveyed by the World Health Organization (WHO)
sity developed the FrontlineSMS platform.1 HEWs can had already adopted some form of an e-health or
register pregnant women and newborns and receive m-health (mobile phonebased) approach, mostly for
automated short message service (SMS) reminders information programs, emergencies, and telemedi-
to notify them of key appointments and to track the cine. Yet overall, deployment has been slow. Too often
stock of essential medicines. An evaluation showed data are captured in a way that cannot be shared as
that by using existing mobile networks and low-cost needed because of interoperability issues or a lack of
feature phones, the system improved the ability standards regarding the exchange of health informa-
of health workers to deliver services and improve tion. Sometimes data are captured multiple times in
health outcomes. More women had skilled assistance multiple ways, leading to duplication, inaccuracies,
with their delivery, more women delivered in health and delays. Often they are not captured at all.
centers, and more women received antenatal care. Low- and middle-income countries can do better.
The system improved HEWs capacity to respond in First, they can build on the emerging experience of
a timely manner and shows that in a context where developed countries and adapt systems to local con-
internet coverage is low, mobile phones can be an ditions to benet from e-health without repeating
effective way to improve health system performance.2 others mistakes. For example, Montenegro chose
The internet and associated technologies have strategic interoperability as a leading principle
the potential to expand health services in developing in developing its e-health system (gure F3.1). This
countries, increase health system efciency, and lead includes integrative and long-term investment
to better patient outcomes. E-health encompasses the planning and phased implementation; central devel-
opment for common resources such as shared code-
This sector focus was contributed by Dominic S. Haazen, Zlatan books and key registries of insured persons, drugs,
Sabic, and Adis Balota. health professionals, and health institutions; shared
e-HEALTH 191

Figure F3.1Sequencing of e-health development in Montenegro

4
After that, Screening programs
integration
becomes
almost trivial Transfusiology Institute IS

Public Health Institute IS


3
Drug agency IS
Use savings as an
incentive and source of Hospitals ISphase II
further investments
in complex systems Hospitals ISphase I
2
Push for Emergency care IS
efficiency
Private dentists IS

Primary Health Care ISfull implementation


1
Start where Primary Health Care IS support to PHC reformpilot in 3 locations
the money is
Health Insurance Fund Information Systemmigration to online mode

Control of drug distribution and useMontefarm IS

Health Insurance Fundinfrastructure investments, introduction of new ID cards and forms

Health Insurance Fund Information System


00

01

02

03

04

05

06

07

08

09

10

11

12

13

14

15
20

20

20

20

20

20

20

20

20

20

20

20

20

20

20

20
Note: IS = information system; PHC = primary health care.

information system infrastructure; and central devel- expands the reach and impact of the often very small
opment of key applications, including electronic number of highly trained physicians, assists clinical
health records, e-prescriptions, and e-referrals. Imple- staff in rural and remote areas in making better diag-
mentation sequencing starts where the money is noses and treatment decisions, and helps make the
(the Health Insurance Fund Information System) and best use of limited health care funding.
progresses along the elements of e-health develop- There is early evidence to suggest that e-health solu-
ment, taking efciency and monetary incentives into tions, while costly to implement, can bring signicant
account. Most business processes are now computer- cost savings. This is because the implementation of
ized, serving 340 locations and 4,600 users, including human resources information systems, logistics man-
general practitioners and nurses in primary and agement information systems, clinical decision sup-
emergency care, hospitals, pharmacies, and private port tools, digital payments, nancial management
dentists. Systems are integrated and optimized by use information systems, and SMS reminder systems can
of shared resources. Routine reporting systems pro- address a variety of health system problems, including
vide complete and reliable data. Information is used system inefciencies, overuse of procedures, inappro-
to make policy-making and management decisions, priate hospital admissions, corruption and fraud, and
and efciency has improved throughout the system.4 missed appointments.
Second, the absence of legacy systems can be Effective country ownership, good governance,
an advantage. Countries can now make use of cloud and strong institutional and human capacity are
computing to lower system costs and mobile tech- core to e-health planning and implementation. This
nology to expand services to even the poorest and includes a strong legal basis for managing health-
most remote locations. The potential value of e-health related data with appropriate safeguards.5 In addition
can arguably be greater in poorer countries, since it to ensuring that health workers are able to effectively
192 WORLD DEVELOPMENT REPORT 2016

use such systems, this also implies the need for strong
Notes
health informatics training programs in order to
develop a qualied e-health workforce. National plan- 1. Otto and others 2014.
2. Bilal and others 2011.
ning, enterprise architecture, standardization, and
3. WHO and ITU 2012.
interoperability are essential for successful e-health
4. Case study of the Montenegro Health System
implementation.
Improvement Programme (MHIP) by Adis Balota;
User-centered health care systems should leverage Montenegro Republican Health Insurance Fund;
the unique capacity of citizens to contribute infor- University of Montenegro, Podgorica; and Zlatan
mation and feedback. This enables health systems Sabic.
to connect with clients when and where needed, but 5. EU 2012.
clients can also access information and care, at their 6. See, for example, http://openmrs.org, http://www
convenience. .village reach.org/impact/openlmis, https://open
Replacing paper-based patient registers with source.com/health.
electronic registers should help improve local health
care quality and inform management decision mak-
References
ing. Similarly, increasing the use of e-health and
m-health approaches and tools can support improved Bilal, N. K., C. H. Herbst, F. Zhao, A. Soucat, and C.
Lemiere. 2011. Health Extension Workers in Ethiopia:
decision making by frontline providers, including
Improved Access and Coverage for the Rural Poor. In
GPS-enabled tools and harnessing the revolution that
Yes Africa Can: Success Stories from a Dynamic Continent,
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edited by P. Chuhan-Pole and M. Angwafo, 43343.
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emphasis is needed to expand and improve the use EU (European Union). 2012. eHealth Task Force Report: Rede-
and functionality of open-source software platforms signing Health in Europe for 2020. Brussels: European
(for example, OpenMRS, OpenLMIS, and iHRIS); Union.
develop new open-source platforms (for example, for Otto K., M. Shekar, H. C. Herbst, and R. Mohammed.
health insurance and training); and support open- 2014. Information and Communication Technologies for
source frameworks (for example, OpenHIE).6 Health Systems Strengthening OpportunitiesCriteria for
Information and communication technology Success, and Innovation for Africa and Beyond. Washing-
ton, DC: International Bank for Reconstruction and
platforms (web, social media, SMS campaigns, direct
Development/World Bank.
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WHO (World Health Organization) and ITU (Interna-
can be leveraged to enhance accountability, trans-
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contributors to governance in health and central to ITU.
health care delivery.
194 WORLD DEVELOPMENT REPORT 2016

ENABLING DIGITAL DEVELOPMENT

Digital identity

Individuals need mechanisms to identify one another an electronic legal representation of an individual.
and to identify themselves to their communities and Through the use of personal identication numbers
SPOTLIGHT 4

governments. While this point may be obvious, it (PINs) to authenticate the holder against a digital card
is profoundly important for peoples welfare. Sim- credential, people can access public services remotely
ple mechanismsfamiliarity, appearance, perhaps and even sign legal documents and contracts with the
vouching by an elderare sufcient in small, intimate same legal validity as if they were signed in person.
communities. Wider societies and economies require
more formal systemstraditionally physical tokens,
such as a paper-based identication (ID) card that
Country-specic use of
includes the signatures or representations of their digital identity
holders, and is veried against documents stored in Most developing countries have some form of digital
a central registry. But these formal systems are fail- ID scheme tied to specic functions and serving a
ing in the developing world. Nearly 2.4 billion people subset of the population, but only a few have a multi-
are not registered. They are usually the poorest and purpose scheme that covers the entire population.
most marginalized members of society; about one- Eighteen percent of developing countries have a
quarter are children.1 They are excluded from a range scheme that is used for identication purposes only;
of rights and services, such as health care, enrollment 55 percent have digital IDs that are used for specic
in school, social welfare, and nancial services. functions and services like voting, cash transfers,
Identity should be a public good. Its importance is or health; and only 3 percent have foundational ID
now recognized in the post-2015 development agenda, schemes that can be used to access an array of online
specically as a Sustainable Development Goal (SDG) and ofine services (gure S4.1). Twenty-four percent
target to promote peaceful and inclusive societies for of developing countries have no digital ID system.
sustainable development, provide access to justice Although the concept of digital ID is universal,
for all, and build effective, accountable, and inclusive it plays somewhat different roles depending on the
institutions at all levels.2 One of the indicators is to country context. In high-income countries, digital ID
provide legal identity for all, including birth regis- represents an upgrade from well-established, robust
tration, by 2030. The best way to achieve this goal legacy physical ID systems that have worked reason-
is through digital identity (digital ID) systems, central ably well in the past. Belgium, Estonia, Finland, France,
registries storing personal data in digital form and the Republic of Korea, and Singapore are some of the
credentials that rely on digital, rather than physical, countries leveraging existing physical identity infra-
mechanisms to authenticate the identity of their structure to create digital ID ecosystems, enabling
holder. Indias massive Aadhaar program, which has them to deliver public services more efciently.
enrolled over 950 million people, has dispensed with Low-income countries, by contrast, often lack
the physical ID card altogether. Estonia has created robust civil registration systems and physical IDs
Contributed by Joseph Atick, Mariana Dahan, Alan Gelb, and and are building their ID systems on a digital basis,
Mia Harbitz. leapfrogging the more traditional physically based
DIGITAL IDENTITY 195

Figure S4.1Different types of digital ID This is just one of many subsidy programs in India
schemes across countries that are being converted to direct transfers using digi-
tal ID, potentially saving over US$11 billion per year in
government expenditures through reduced leakage
None
and efciency gains.4 Other examples of the benets
of digital ID in reducing leakages for social protection
Identification or security programs, health insurance, and pension
purposes only schemes due to duplicates, ghost beneciaries, and
corruption are occurring in Chile, the Arab Republic
Identification and
access to limited
of Egypt, Ghana, Indonesia, Pakistan, South Africa,
services and Turkey.
Multipurpose
digital ID, with access Removing ghost employees from the
to a large number
government payroll
of online services
The budgets of many developing countries suffer
0 20 40 60
from bloated civil service wages that leave little room
Percentage of countries for capital investments. For example, the public
High-income countries payroll occupies the bulk of the national budgets of
Developing countries Ghana, Uganda, and Zimbabwe, but weak systems

SPOTLIGHT 4
Source: World Bank ID4D database (various years). Data at http://bit.do imply that many individuals paid from the payroll do
/WDR2016-FigS4_1. not actually work for the government, and may not
even be alive.5 Nigeria recently implemented a digital
system. Identication, rather than e-services, is the ID system for civil servants that enabled it to remove
main immediate goal. Such systems are being devel- about 62,000 such ghost workers, saving US$1 billion
oped in Bangladesh, Guinea, and Kenya. One potential annually, and providing a return on investment of
risk associated with leapfrogging to civil identica- nearly 20,000 percent in one year.6 The impact of
tion systems without a solid civil registration system ghost workers is even worse in many other countries,
is that in many cases the 018 population is excluded, ranging from 10 percent to as high as an estimated
and continues to be unregistered. 40 percent in Zimbabwe, pointing to the substantial
In middle-income countries, digital ID is strength- scal savings and efciency gains from digital ID.7
ening and progressively replacing physical identity
services while supporting the emergence of some Improving electoral integrity
e-services. Successful examples are found in Albania, Nigeria used digital IDs to prevent vote rigging in its
India, Moldova, and Pakistan. 2015 elections.8 The system enrolled about 68 million
voters using biometrics (issuing voter cards that
encoded the ngerprints of the rightful holder on a
Evidence of impact chip) and used card readers to authenticate voters,
Evidence of the impact of digital ID is still largely thus preventing 4 million duplicate votes. Although
anecdotal, but there is a growing body of research there were some operational challenges at the polls,
in at least three key areasefcient management of the election was conducted successfully: all votes
social welfare programs, removing ghost workers were cast, and it was difcult to rig or contest the
from the government payroll, and improving the results in the face of the transparency brought about
sanctity of elections. by digital identity. However, other countries, such as
Kenya and Somalia, have not reaped the same benets
Efficient management of social programs from the biometric voter IDs.9 Therefore, this remains
and welfare distribution an area of further research.
Digital IDs enable targeted cash transfers to bank
accounts linked to a unique identier. This ensures Developing effective digital
that those who are entitled to receive subsidies or
benets are actually getting them. For example, in
ID schemes
Indias fuel subsidy program, implementing cash Digital ID schemes rely on a backbone of connected
transfers to Aadhaar-linked bank accounts to buy liq- systems, databases, and civil or population registries.
ueed petroleum gas cylinders saved about US$1 bil- These in turn have been established through a thor-
lion per year when applied throughout the country.3 ough enrollment process of the targeted population.
196 WORLD DEVELOPMENT REPORT 2016

Many programs now include the use of both biomet- titude of existing functional systems, so that in their
ric data and traditional biographical data, as well as totality they achieve full coverage.
programs to eliminate duplicate enrollments to help
ensure that each individual has only one registered
identity and one unique identifying number.
Risks and mitigation
The digital record is the basis for issuance of Digital ID schemes tend to be complex, are often
credentials, which may be cards equipped with bar politicized, and are subject to failure to deliver on
codes or more advanced chip-based smart cards; they high expectations. Risks associated with unsuccess-
can also be single-function (and provide evidence ful implementation can be mitigated by adopting
only of identity) or multifunctional, with the card guidelines that have emerged from the collective
able to act as a bank card, driving license, and so on. experience of digital ID schemes rollouts around the
Indias Aadhaar program dispenses with the card world.12 In this respect, several areas of focus emerge
altogether, providing remote authentication based as critical:
on the holders ngerprints or iris scan.10 Online and
mobile environments require enhanced authentica- Legal and regulatory concerns about how to best deter-
tion featuressuch as electronic trust services, which mine the types, extent, and use of information col-
include e-signatures, e-seals, and time stampsto add lected under digital ID schemes; how to safeguard
condence in electronic transactions. the privacy of personal data; and how to craft new
Mobile devices offer a compelling proposition for primary legislation or rules to avoid unintended
SPOTLIGHT 4

governments seeking to provide identity credentials consequences such as inadvertent exclusions,


and widespread access to digital services. In Sub- onerous mandates that could deter individuals
Saharan Africa, for example, more than half of the from accessing services, or increased rent-seeking
population in some countries is without ofcial involving registration or certicates.
ID, but more than two-thirds of the residents in the Institutional and administrative concerns about the
region have a mobile phone subscription. The devel- institutional location of the civil and identication
oping world is home to more than 6 billion of the registries, and their interaction with functional
worlds 7 billion mobile subscriptions, making this a registries or line ministries that need to verify or
technology with considerable potential for registra- authenticate identities of beneciaries or clients.
tion, storage, and management of digital identity. The legal or foundational registries are traditionally
For a digital ID system to be effective, it must be located in the ministry of interior, justice, or home
rooted in an upgraded legal framework that consid- affairs; and more recently in special-purpose agen-
ers the accessibility and protective measures of the cies independent of any line ministry (or loosely
system; clear denitions for the interconnectivity afliated with one), and reporting to the center of
and interoperability with other (administrative or government. Without effective coordination, there
functional) registries; and coordinated investments is a risk of a patchwork of competing schemes that
throughout the country in information and commu- would lack interoperability and consistency. The
nication technology (ICT) to develop a reliable and risk of exclusion would also be higher, as partic-
secure platform. ipation in functional IDs is a matter of program
Digital identication systems may be developed in eligibility and not a birthright, as in foundational
response to a specic application (elections, tax, social schemes.13
protection or security, pensions, health insurance, Technological concerns about working with the pri-
and the like), referred to as functional schemes.11 Or they vate sector to develop a sustainable digital infra-
may be developed as universal multipurpose systems structure that can reach remote areas and prevent
capable of supporting the entire range of needs for exclusion; ensure interoperability and trusted
legal identity across all applications, known as founda- authentication protocols for data exchange among
tional identity schemes. This distinction between func- different services and solution providers; and
tional and foundational systems is not immutable ensure data security, particularly in the use of bio-
over time; often functional ones evolve to become metrics, as well as the long-term accessibility and
foundational (in Bangladesh, Haiti, and Mexico, voter security of identity records.
ID has become de facto national ID). No matter what Business models and procurement concerns engendered
the country context is, the priority should be to confer by technology solutions that are tied to specic ven-
identity for all, either through a universal founda- dors; lack of open architecture anchored on modu-
tional scheme or through harmonization of the mul- larity and open standards; lack of costing guidance
DIGITAL IDENTITY 197

of various IT components; and absence of viable 8. Based on various reports in the Nigerian media.
business models and digital IDenabled services 9.Gelb and Clark 2013.
uptake. 10. Dunning, Gelb, and Raghavan 2014.
Country-specic and cross-border concerns about what 11.This terminology was rst adopted by Gelb and
Clark (2013).
constitutes acceptable unique identifying creden-
12. Gelb and Clark 2013.
tials. This can differ across countries and applica-
13. For example, children are not eligible to register in
tions, even as the world has taken steps to dene
voter rosters, while middle-income families are not
standards for the mutual recognition of foreign included in poverty programs.
citizens credentials. Uses of digital ID schemes
for tracking of ethnic groups and other nefarious
purposes may be enabled by the recent advances References
in big data analytics that allow information to be Banerjee, Shweta S. 2015. From Cash to Digital Transfers
collected and analyzed on an unprecedented scale. in India: The Story So Far. CGAP Brief, Consultative
Group to Assist the Poor (CGAP), Washington, DC.
Overcoming these challenges and barriers requires http://www.cgap.org/sites/default/files/Brief-From
strong leadership, a supportive legal framework, -Cash-to-Digital-Transfers-in-India-Feb-2015_0.pdf.
interagency cooperation, mobilization of nancial Barnwal, Prabhat. 2015. Curbing Leakage in Public
and human resources, and, critically, the trust of Programs with Biometric Identication Systems:
Evidence from Indias Fuel Subsidies. Columbia
users. Incentives, technology, foreign assistance,
University School of International and Public Affairs,

SPOTLIGHT 4
and reforms will all be critical in achieving tangible
New York. http://www.columbia.edu/~pb2442
results. Equally important is donor coordination at
/subsidyLeakageUID.pdf.
the global, regional, and national levels to ensure Dahan, Mariana, and Alan Gelb. 2015. Role of Identica-
inclusive oversight and concerted global action. tion in the Post-2015 Development Agenda. Essays,
World Bank and Center for Global Development,
Washington, DC. http://www.cgdev.org/publication
Notes /role-identication-post-2015-development-agenda.
1. World Bank ID4D global data set (April 2015). This Dunning, Casey, Alan Gelb, and Sneha Raghavan. 2014.
number includes approximately 600 million unreg- Birth Registration, Legal Identity, and the Post-2015
istered children. Agenda. Policy Paper 46, Center for Global Develop-
2. Dahan and Gelb 2015. ment, Washington, DC.
3. Barnwal 2015. Gelb, Alan, and Julia Clark. 2013. Identication for Devel-
4. Banerjee 2015. opment: The Biometrics Revolution. Working Paper
5. Public disclosures in media by nance ministers of 315, Center for Global Development, Washington, DC.
several countries, monitored by Identity Counsel World Bank. Various years. ID4D (Identication for
International and ID4Africa. Development database). World Bank, Washington,
6. Gelb and Clark 2013. DC. http://data.worldbank.org/data-catalog/id4d
7. Proceedings of Parliament of Zimbabwe, February -dataset.
28, 2012.
4. Sectoral policies

5. National priorities

6. Global cooperation
CHAPTER 4

Sectoral policies

followed by private participation, and added mobile


Making the internet
and internet networks later. But developing countries
universal, affordable, open, are jumping straight to mobile networks, built by the
and safe private sector. This may leave gaps in the backbone
infrastructure, especially in rural areas, possibly
Access to mobile phones is close to universal, and
requiring investment through public-private part-
prices are falling in most countries, thanks to policies
nerships (PPPs) for the full benets of high-speed
based on market competition, private participation,
networks to be enjoyed by all.
and light-touch regulation. But todays digital econ-
While availability, accessibility, and affordability
omy also requires universal access to the internetat
remain concerns, the challenges facing internet stake-
broadband speeds. First-generation policies for the
holders today are as much about how networks are
information and communication technology (ICT)
used (demand) as how they are built (supply). Global
sector, aimed at universal access and affordability,
interconnectedness introduces new vulnerabilities
have proved successful for phone service, and sup- in areas where coordination mechanisms are weak,
ply-side policies should also work well for the internet. still evolving, or based on nongovernment models.
But with more than half the world still ofine, the ben- Threats to cybersecurity are undermining condence
ets of the internet are unevenly distributed. Next- in the internet and increasing the costs to businesses
generation policies must also focus on demand-side and governments, resulting in economic losses as
issues of digital literacy, as well as privacy, cybersecu- well as higher security spending. For privacy and
rity, and internet governance, where a global consen- data protection, different countries are taking quite
sus has yet to emerge. different approaches, making it harder to develop
In the last decade, all countries have beneted global services. Ensuring safe and secure access will
from the rapid spread of mobile communication require greater international collaboration based on a
networks. But only 15 percent of the worlds citizens multistakeholder model.
have access to affordable high-speed internet,1 and Converting connectivity into digital dividends
the prices for service vary enormously. This reects will work best where an open access internet ecosys-
policy failures in some countries, such as regulatory tem allows content creation and applications devel-
capture, troubled privatizations, inefcient spec- opment to thrive. ICT clusters tend to form naturally,
trum management, excessive taxation of the sector, and governments do not need to intervene to create
or monopoly control of international gateways. To them. But they can help clusters along and avoid sti-
achieve better development outcomes, governments ing growth unintentionally through high tariffs or
need to address these failures through open consulta- restrictions on openness. Most countries have found
tive policy-making processes involving the industry it useful to develop national ICT sector strategies for
and users. broadband, for e-government, and for local content.
Developing countries are following a different The process of developing these strategies, through
route from developed ones. Most member-countries multistakeholder consultations, can be just as useful
of the Organisation for Economic Co-operation and as the strategies themselvesand ensures that tar-
Development (OECD) beneted from initial state-led gets are realistic and actionable. Policy challenges are
investment in their xed telephone infrastructure, summarized in box 4.1.
SECTORAL POLICIES 201

Box 4.1Policy challenges for digital development

Offline, and missing out


Only around 15 percent of the worlds population currently 2 billion people remain largely untouched by information and
has affordable high-speed access to the internet (gure communication technologies (ICTs), and half a billion live
B4.1.1). Use of mobile phones, reaching almost three- outside areas with a mobile signal. The worlds offline popu-
quarters of the worlds population, provides the main form lation is mainly in India and China, but more than 100 million
of internet access in developing countries. But the lives of people are also offline in North America, mainly in Mexico.

Figure B4.1.1Global ICT access

a. ICT access by population b. A closer look at the worlds offline population


Total
global population
Congo, Dem. Rep.
~7.4 billion Mexico 68 million
Philippines
63 million
Ethiopia 70 million Russian Federation
95 million 55 million
Brazil Iran, Islamic Rep.
Within 98 million 54 million
mobile coverage Nigeria Myanmar
111 million 53 million
7 billion Bangladesh
148 million
Vietnam
52 million
Pakistan United States
165 million 51 million
Mobile phones Indonesia Tanzania
49 million
213 million Thailand
5.2 billion China
755 million
48 million
Egypt, Arab Rep.
42 million
Turkey
41 million

Total India Total Countries


internet users 1.063 billion internet users outside of
3.2 billion 3.2 billion the top 20

High-speed High-speed
internet internet

1.1 billion 1.1 billion

Sources: World Bank 2015; Meeker 2015; ITU 2015; http://GSMAintelligence.com; UN Population Division 2014. Data at http://bit.do
/WDR2016-FigB4_1_1.
Note: High-speed internet (broadband) includes the total number of xed-line broadband subscriptions (such as DSL, cable modems, ber optics), and
the total number of 4G/LTE mobile subscriptions, minus a correcting factor to allow for those who have both types of access. 4G = fourth-generation;
DSL = digital subscriber line; ICT = information and communication technology; LTE = Long Term Evolution.

Connected, but in the slow lane Megabucks for megabytes


Developed and developing countries are following dif- ICT prices are falling globally, but large differences remain
ferent routes to the information society (gure B4.1.2). In (map B4.1.1). Although Europe has some of the highest
the OECD (Organisation for Economic Co-operation and prices in the world for mobile calls and texts, prices are
Development) countries, xed-line networks came rst, generally cheaper for data. North, South, and Central
and now form the backbone for internet access. But most America have high prices for mobile data, in part due to
developing countries jumped straight to mobile networks bundling, but cheaper prices for xed data. Northern Asia
without investing rst in connectivity. The consequence for is generally cheaper than southern Asia. In Africa, prices are
many users in developing countries is a second-class inter- generally cheaper for mobile than for xed-line data. Price
net: slow, expensive, and rarely always on. differences reect policy failures as much as market failures.
Governments need to go further in liberalizing market entry,
making available more spectrum, and encouraging invest-
ment to achieve more affordable prices.

(Box continues next page)


202 WORLD DEVELOPMENT REPORT 2016

Box 4.1Policy challenges for digital development (continued)

Figure B4.1.2Network buildout (subscriptions per 100 population)


in OECD and low- and middle-income countries, 19902014

140
Fixed Fixed
Subscriptions per 100 population

24.8% 9.5%
120
Mobile Mobile Mobile
100 75.2% 90.5%

OECD countries, Low- and middle-


80
2014 income countries
2014
60

40
Fixed
20

0
1990 1992 1994 1996 1998 2000 2002 2004 2006 2008 2010 2012 2014

OECD, fixed Low- and middle-income, fixed


OECD, mobile Low- and middle-income, mobile

Source: Adapted from ITU World Telecommunication/ICT Indicators database. Data at http://bit.do/WDR2016-FigB4_1_2.
Note: OECD = Organisation for Economic Co-operation and Development.

Map B4.1.1Price of mobile and xed broadband services


US$, purchasing power parity, 2015

a. Mobile broadband services, price per gigabyte a month

Price of 1 GB of data per month, in US$ PPP


(based on nearest offer to 1 GB data usage per month, Europe inset
commercially available from the largest operator in the
local market, in US$ PPP, implied 2014 rates) Caribbean inset
2.0010.99
11.0016.49
16.5022.99
23.0031.99
Above 32.00
No data/no service available

IBRD 41652

(Box continues next page)


SECTORAL POLICIES 203

Box 4.1Policy challenges for digital development (continued)

Map B4.1.1Price of mobile and xed broadband services (continued)


US$, purchasing power parity, 2015

b. Fixed broadband services, residential, price per 1 Mbit/s

Prices for xed, residential monthly


broadband service, in US$ PPP
(based on lowest price of nearest offer to 1 Mbit/s Europe inset
usage per month, 10 GB data usage cap, residential DSL,
in US$ PPP, implied 2014 rates) Caribbean inset
05.99
6.0022.99
23.0049.99
50.00109.99
110.00 and above
No data/no service available

IBRD 41653
Sources: WDR 2016 team, with additional data from Oxford Internet Institute, Google, http://blogs.oii.ox.ac.uk/roughconsensus/2014/02/could
-you-afford-facebook-messenger-in-cameroon-a-global-map-of-mobile-broadband-prices/ and Plot and Scatter. Data and an interactive map
of mobile broadband prices, as well as aff ordability measures, at http://bit.do/WDR2016-MapB4_1_1a and xed broadband prices at http://bit.do
/WDR2016-MapB4_1_1b.
Note: DSL = digital subscriber line; GB = gigabyte; Mbit/s = megabits per second; PPP = purchasing power parity.

owner and operator. That role is now pared back to


Shaping the digital economy
policy maker and regulator, establishing an enabling
Government policies and regulation of the internet environment for the private sector to do most of the
help shape the digital economy. Particularly through work. For mobile networks and the internet, govern-
their policies for the ICT sector, governments and ments have been less directly involved, but many of
regulatory agencies create an enabling environment them are seeking a more active role in shaping the
for the private sector to build networks, develop ser- digital economy. Broadband internet, in particular, is
vices, and provide content and applications for users. seen as a general-purpose technology,2 essential for
Increasingly, governments seek to cooperate across the competitiveness of nations,3 and governments
borders on issues such as cybersecurity, privacy, and have invested more than US$50 billion in broadband
cross-border data ows. networks since 2009 as part of stimulus packages.4
Internet-enabling policies have evolved over Most also have national broadband plans.5
time, especially those for the ICT sector (chapter 5 The internet has transformed telecommunication
looks at complementary policies such as those for networks. In the same way that containerization rev-
skills, regulations, and institutions). In the past, the olutionized physical trade,6 so the packetization of
governments main role was in building the xed- data has commoditized digital trade.7 Networks have
line telecommunication network and acting as both shifted from primarily carrying voice telephony to
204 WORLD DEVELOPMENT REPORT 2016

Box 4.2Is the internet a public good?

In considering what policies to apply to the internet, a key externalities (a club good). While the private sector can
question is whether it is a public good. If it is, government and should take the lead in providing internet networks
intervention would be easier to justify. The internet does not and services, achieving universal and accessible internet is
have all the characteristics that economists conventionally a legitimate public policy goal. The bulk of the investment
associate with a public goodsuch as being nonexcludable required to achieve such a goal can come from the private
(people can be prevented from using it) or nonrivalrous sector, though many countries have invested public money
(a user who hogs bandwidth may impair the quality of ser- to improve internet access by poor households and those
vice for other users). Even so, the internet provides public living in remote areas. In a recent global survey, some
access to a vast library of useful information, it uses shared 83 percent of users said they believe that affordable inter-
resources such as the spectrum, and it relies on network net access should be a basic human right.a Several govern-
security; all of which may be considered public goods. ments have followed Finlands lead in dening access to the
Moreover, government intervention in promoting the inter- internet at broadband speeds as a legal right and a goal of
net may be justied because it has the characteristics of a universal access policy.b High-speed, affordable broadband
general-purpose technology, like electricity. has been described as a foundation stone of modern soci-
A more accurate way of expressing the characteristics ety.c But it is something that more than ve-sixths of the
of the internet is that it is a private good with positive global population still lacks.d

a. The Global Survey on Internet Security and Trust (2014), conducted by the Centre for International Governance Innovation and Ipsos, a market research
company, polled over 23,000 internet users in 24 countries; see https://www.cigionline.org/internet-survey.
b. World Bank/ITU, ICT Regulation Toolkit at http://www.ictregulationtoolkit.org/en/toolkit/notes/PracticeNote/3270.
c. UN Broadband Commission 2014, 8.
d. ITU 2014.

now providing a wide array of multimedia applica- and the latter on content. Internet regulation has
tions, with internet protocol (IP) as the shared lan- some characteristics of both, but with generally a
guage.8 Fixed-line networks continue to be important much lighter touch than either telecom or TV regula-
in the developed countries, but in the developing tion. Indeed, some would argue that internet regula-
world, especially in Africa, mobile networks are now tion by government is neither helpful nor necessary,
the main means of delivering services. As the uptake particularly if older models of regulation are applied.11
of ICTs grows around the world, the policy focus is But the trend is toward greater government control,
shifting from solving supply-side challenges (basic not lesseven in the United States, where the regu-
access and affordability) to addressing demand-side latory body recently proposed to regulate the internet
dilemmas (how to ensure that networks are open as a common carrier telecommunication serviceto
and safe).9 Policy decisions intended to facilitate the preserve the concept of net neutrality, or treating all
take-up and safe use of ICT products and services will bits of information alike, irrespective of their con-
shape the digital economy and wider developmental tent or value.12 As this chapter shows, all governments
outcomes. have been obliged to consider which policies are most
In broad terms, services in sectors regulated by appropriate for the internet, and their answers vary
governments account for just under half of the US$4.2 widely (box 4.2).
trillion in revenues generated by the global ICT sector
(telecom services, TV services, and internet), with
the rest (hardware, software, and computer services) Supply-side policies:
largely unregulated. Services delivered directly over Availability, accessibility,
the internet account only for just over 7.5 percent,
but they are the fastest growing segment, having
and affordability
more than doubled since 2010 to reach an estimated The supply side of the internet is conditioned by
US$309 billion in 2014.10 Separate regulations have rules on market competition, shaped by the respec-
been traditionally applied to telecom and TV services, tive roles of the public and private sector, and medi-
with the former focused on carriage (transmission) ated by the degree to which regulation of the sector
SECTORAL POLICIES 205

is independent of government and the operators. A From these different market opening moves, a
useful framework for analyzing supply-side policies policy consensus emerged around three basic ingre-
is to consider the value chain that stretches from the dientsmarket competition, private participation,
point where the internet enters a country (the rst and independent regulation of the ICT sector.21 In
mile), and passes through that country (middle mile), developing countries, the main push toward market
to reach the end user (last mile). As a general rule, growth came in the 1990s with the arrival of digital
the market works best closest to the end user (last (second-generation, or 2G) mobile communication
mile). Public-private partnership is more likely to be services, which allowed for competition, often for the
needed in the rst and middle miles, or where cus- rst time. Worldwide, only a handful of countries,
tomers live in areas that are difcult to serve. In addi- including Djibouti, Eritrea, and Ethiopia in the Horn
tion to the visible elements of the network, certain of Africa region, still maintain state-run monopolies in
hidden elements are vital to ensuring the integrity of the provision of mobile services and the internet, and
the value chaincall them the invisible mile (table they have generally not fared as well as their neighbors.
4.1). (This framework is used a bit later in this chap- Mobile penetration is only half the level in the coun-
ter.) The goals of supply-side policies differ between tries that have retained monopolies than in Kenya,
countries, but the general objective is to ensure that which has had mobile competition since 2000, or in
the internet is universally available, accessible, and Sudan, since 2005. The cover photo of this report shows
affordable. migrants in Djibouti straining to receive cellphone sig-
nals from Somalia, where competition in the telecom
Market competition sector is erce and prices are much lower (box 4.3).22 A
Todays internet runs on yesterdays legacy networks. study of Sub-Saharan Africa showed that telecom rev-
In the OECD countries, and some others, the same enue averaged 5.6 percent of GDP in liberalized econo-
copper networks built in the 1960s and 1970s to carry mies, but only 3.5 percent in nonliberalized ones, and
voice telephone calls and cable TV (the last mile) was growing twice as fast in liberalized economies.23
have now been upgraded and repurposed to stream The recipe of competition, private participation,
movies and social media, carried over IP-based net- and independent regulation worked so well for
works. Farther away from the user (the middle mile), mobile telephony that, as of June 2015, there were
the networks are more likely to be newer, and based more than 7.5 billion subscriptions worldwidemore
on ber, but the wired access networks that connect than the human population.24 The same recipe should
users were largely built in an era of government-run also largely work well for internet services, to extend
monopolies. All but a handful of countries had state- access to the 4 billion or so people now without
owned public telephone and telegraph companies affordable service. But there is a wrinkle. For network
(known as PTTs) when they were building out their operators, extending internet access may cannibalize
networks.13 revenues from existing voice and text services, at
Outside the United States, which followed a least in the short term. This is one outcome of mar-
different path of private investment, market com- ket entry by third-party content and service provid-
petition in telecommunications began in the 1980s, ers that ride over-the-top (OTT) of the operators
with new market entrants arriving in the United IP-based networks:
Kingdom (1981),14 the Republic of Korea (1982),15 and
Japan (1985).16 In the European Union (EU), a coordi- For telephony, voice over internet protocol services,
nated process was set in motion by a Green Paper on such as Skype and Viber, substitute paid voice calls
telecommunications liberalization in 1987 and a Full with calls made free of charge over the internet.25
Competition Directive in 1996, setting a timetable for For text (short message service, or SMS), which
full liberalization of the telecommunications sector had been highly protable for mobile operators,26
by January 1, 1998.17 The EU is now committed to instant messaging OTT services such as WhatsApp
achieving a single digital market by 2020.18 Globally, and WeChat provide a more attractive substitute
some 69 countries19 made commitments to liberalize for a fraction of the price.
telecommunication markets and allow foreign invest- For video (such as cable or satellite TV), streaming
ment in their telecommunication sectors as part of services like Netix and YouTubewhich together
the World Trade Organization (WTO) Basic Telecom- account for almost half the trafc delivered to users
munications Agreement in February 1997, when these in the United States27offer low-priced content and
countries accounted for some 93 percent of global give more freedom to consumers to watch content
telecommunications revenue.20 when and where they like, on multiple devices.
206 WORLD DEVELOPMENT REPORT 2016

Table 4.1A policy framework for the supply of internet service


The last mile The invisible mile
The first mile The middle mile (the connection between (other, less visible
(the point at which the (the national, intercity users and their network components
internet enters internet backbone nearest internet point and potential
a country) of a country) of presence) bottlenecks)
Network International internet National backbone Local access network, Nonvisible network
components access, including and intercity network, including local loop, components, including
submarine cable landing including fiber backbone, central office exchanges, spectrum, border
stations, satellite dishes, microwave, IXPs, local wireless masts crossings, databases,
domain name registration hosting of content SIM cards, cybersecurity

Market Authorization of satellite Licensing/authorization Licensing/authorization Market mechanisms


competition dishes of nationwide facilities- of local facilities-based (such as auctions and
Designation of domain based operators and operators and service resale) for spectrum
name registry and service providers providers assignments, especially
registrars Interconnection Authorization of for 3G and 4G bands
Licensing of competing arrangements mobile virtual network Arrangements for access
international service Infrastructure sharing operators to essential network
providers and orbital arrangements Authorization of value- facilities, including
slots Cross-sectoral added network service national numbers,
Authorizations for participation (such as providers, including for address database
landing stations, and cable TV and alternative mobile money
access (co-location) to infrastructures) Unbundling the local
international gateway Licensing mobile virtual loop
facilities network operators

Public-private Privatization/ Privatization of the Dominantly private Negotiation of transit


partnership liberalization of incumbent operator operation and and access to virtual
international gateway Industry consultation on ownership, with PPP landing stations (for
Development of a network master plan approach where market landlocked countries)
government data centers Establishment of fails (as in rural areas) CSIRTs at national and
Participation in national and local IXPs Stakeholder consultation institutional levels
international cable and Local hosting of content, on a national Open access to short
satellite consortia including government broadband plan code numbers, as for
Regulation of legal data center Universal service SMS
intercept obligations (as for
emergency services
and accessibility for
disabled)

Effective Open access to Coordinating Open access rules for Spectrum management,
regulation international facilities rights-of-way for local loop and central including arrangements
Open to foreign linear infrastructures office exchanges for allocation of bands
ownership and Safeguards on Coordination of and refarming
investment significant market power planning permission for SIM card registration
Avoiding excessive Open access rules for public works among arrangements
import and excise taxes national backbone operators and utilities, Data protection and
National representation Promotion of local and authorizations for privacy guidelines
at relevant national and content and hosting construction of wireless
regional bodies, such as masts
ITU, ICANN, and WTO e-waste recycling
guidelines

Source: WDR 2016 team.


Note: Policy examples are indicative, not exhaustive. Policy actions shaded in red are particularly suitable for emerging economies, in green for transitioning economies, and in blue for
transforming economies, but all are good options to pursue at any stage (see chapter 5 for classication of economies). 3G = third-generation; 4G = fourth-generation; CSIRTs = Computer
Security Incident Response Teams; ICANN = Internet Corporation for Assigned Names and Numbers; IP = internet protocol; ITU = International Telecommunication Union; IXP = internet
exchange point; PPP = public-private partnership; SIM = subscriber identication module; SMS = short message service; WTO = World Trade Organization.
SECTORAL POLICIES 207

Box 4.3Fragile states, resilient digital economies

Somalia is emerging from 20 years of civil war, during which Somalis were paid via a mobile phone, compared with just
time its xed telecom infrastructure was destroyed. Yet infor- 25 percent of Kenyans (gure B4.3.1, panel b), despite the
mation and communication technologies (ICTs) are one of popularity of M-Pesa, Safaricoms mobile money service,
the bright spots in its economy. With seven mobile operators there.b Some 55 percent of Somalis used mobile phones to
and multiple internet service providers (ISPs), Somalia has a receive remittances; this has become indispensable recently
higher rate of penetration than its monopolistic neighbors, as other nancial channels, such as Hawalas, have been
despite the fact that it has the lowest gross domestic product blacklisted as part of a crackdown on their suspected links
per capita in the East Africa region (gure B4.3.1, panel a). with terror. Furthermore, telecom operators contribute to
Telecommunications can play an important role in post- the national treasury, unlike the banking sector, which con-
conict reconstruction.a Not only does the sector generate tributed nothing in 2014. Somalia has beneted since early
jobs, entrepreneurship opportunities, and foreign currency 2014 from a fast connection to the global internet, following
from incoming phone calls, but using mobile phones to the completion of the EASSy undersea cable to Mogadishu,
make payments or trade airtime also provides an attractive in which the International Finance Corporation is a stake-
alternative to the local currency. In Somalia, few citizens holder. The Shabaab terrorist organization has succeeded
have faith in the Somali shilling, and prefer U.S. dollars, but in blocking the use of mobile broadband in much of the
dollars are frequently in short supply. The World Banks 2014 country, because of traceability, but it still uses social media
Findex survey showed that some 38 percent of wage-earning for recruitment and spreading its message.

Figure B4.3.1Somalias rising mobile economy

a. Mobile cellular subscriptions in the b. Mobile payments use, 2014


Horn of Africa, per 100 population, 200314
80 60

70
50
60
Subscriptions

50 40
Percent

40
30
30
20 20
10
0 10
n.a.
03
04
05
06
07
08
09
10
11
12
13
14

0
20
20
20
20
20
20
20
20
20
20
20
20

Paid school Paid utility Received wages


Kenya (4) Somalia (7) Ethiopia (1) fees using a bills using a through a
Sudan (3) Djibouti (1) Eritrea (1) mobile phone mobile phone mobile phone
Somalia Kenya Ethiopia Sudan

Sources: Adapted from ITU World Telecommunication/ICT Indicators and World Bank World Development Indicators, and World Bank Findex survey. Data
at http://bit.do/WDR2016-FigB4_3_1.
Note: Figures in parentheses in panel a indicate the number of facilities-based mobile operators. n.a. = not available.

a. Kelly and Souter 2014.


b. http://go.worldbank.org/1F2V9ZK8C0.

Although network operators may be losing revenue demands of users, especially on mobile networks,
from traditional voice, text, and video services, they where spectrum may be scarce. Cisco estimates that
benet from the demand for data trafc generated mobile data trafc grew 69 percent in 2014 and will
by OTT services. But they face a heightened invest- continue to grow at 61 percent a year between 2014
ment challenge to keep up with the service-quality and 2019.28 Mobile operators in Africa, for instance,
208 WORLD DEVELOPMENT REPORT 2016

are having to spend on average one-quarter of their countries, such as the Democratic Republic of Congo
annual revenue on capital expenditure as they build or South Sudan, may never get a xed-line access net-
out their networks, while in North America, where work, even in urban areas. An optimistic assessment
network buildout took place much earlier, the capital is that developing countries are leapfrogging a whole
expenditure burden is just 15 percent of revenue.29 But stage of network development, but more realistically
network operators in developing countries may nd they may be missing an essential stage. Available evi-
it a challenge to persuade users with low incomes to dence suggests that access to the internet from big-
pay for higher data use, which has a lower perceived screen devices (PCs), with always-on at-rate access,
value than voice calls. Their users may employ OTT provides a bigger boost to economic activities than
services primarily for reducing, rather than increas- access from small-screen devices (mobile phones),
ing, their monthly phone credit use. According to which generally have use-based pricing.31 As long as
reports from the Global System for Mobile commu- mobile operators dominate the provision of voice and
nications Association (GSMA), while average revenue internet services in developing countries, compa-
per user in North America has remained steady at nies whose business models are based on long-term
above US$65 per month since 2010, it has fallen in investment in xed assets, without revenues from
Africa from US$14 to below US$10.30 So, African net- mobile services, will nd it difcult to survive. That
work operators are caught in a triple bind of rising is why some degree of government intervention,
user expectations (due to higher data usage) requir- through public-private investment, may be necessary
ing higher capital expenditures, but declining user in smaller developing countries to build up resilient
spending (due to OTT services). international connectivity, and an open access back-
For developing countries, the threat of diluting bone network, in order to retrot the missing stages
traditional revenue streams is particularly worrying of network development.
because they are following a trajectory in their net-
work buildout different from the one most developed Public-private partnership
countries follow. Figure B4.1.2 shows network build- After market competition, the next essential ingre-
out in developed (OECD) and developing countries dient in the ICT policy recipe is private investment.
(low- and middle-income). Both sets of countries Private companies have driven network investment
show a similar pattern of mobile networks growing to throughout the world, especially in mobile networks.
overtake xed-line networks in subscriber numbers, The biggest network operator of them all, China
since 2001 and 2003, respectively, and xed-line sub- Mobile, which had over 800million subscriptions at
scriptions declining thereafter. But the big difference the end of 2014, is still majority state-owned.32 But it
is that OECD countries had already achieved univer- is the partial exception, and its public shareholding
sal xed-line access (roughly, more than 90 percent is listed on the stock exchanges of Hong Kong SAR,
household penetration) before 2001. China and New York. Network operators dominate the
In developing countries, the decline in xed-line ICT sector in revenues and customer connections. But
access occurred before it had reached even one- stock markets appear to prize internet companies that
quarter of the universal service level, and is now well sell content and OTT services more highly than tele-
below that. This is signicant because wireless net- com operators that build networks. Alibaba, a Chinese
works (using spectrum) are not fully substitutable e-commerce company that went public in September
for xed networks (using copper or ber), either in 2014, is valued at more than US$200 billiona level
usage (which rarely offers at-rate pricing, without similar to China Mobile, although it has only one-
data limits) or in performance (where speeds are tenth the network operators revenue.33 Low market
generally lower). So, despite procompetitive policies valuations for network operators, and the cannibaliza-
that have encouraged infrastructure competition and tion of their voice and text revenues, make it harder
allowed for the development of OTT services, many for them to invest in network capacity, particularly in
developing countries are stuck with a second-class ber backbone networks or fourth-generation (4G)
internet that may fail to deliver the expected benets, mobile networks. Private investment in telecommuni-
especially for business users. cation networks in 2013 had fallen by almost one-third
Indeed, most developing countries are unlikely since its peak in 2008, suggesting that operators are
ever to attract, or generate, sufcient investment to nding it harder to justify capital expenditure at a
extend a nationwide backbone (the middle mile) or time when future revenues are uncertain.34
create xed-line networks in rural areas without some One response is to revive public investment in the
kind of public-private partnership. Some developing internet backbone. In the United States, the internet
SECTORAL POLICIES 209

beneted from public funding from the 1960s until role for the Internet Corporation for Assigned Names
1993, when the government began privatizing the and Numbers (ICANN) to the global multistakeholder
internet by transitioning the role of the National community.36 In other countries, too, the government
Science Foundation to the private sector, including took an early role in building out the national back-
responsibility for registering domain names and bone infrastructure for the internet, as in the Republic
managing network access points.35 This process is due of Korea (box 4.4). This role continues, for instance, in
to be completed in September 2016, when the Depart- National Research and Education Networks (NRENs),
ment of Commerce is expected to transfer its oversight where many governments subsidize the higher edu-

Box 4.4How public-private partnership helped build the internet


backbone in the Republic of Korea

Until other developed countries caught up around mid- Convergence Network that followed it from 2005 to 2014
2006, the Republic of Koreas xed broadband penetration saw government investment of just under US$1 billion in each
was well ahead of its competitors (gure B4.4.1 and table phase. Private investment dominated in the initial phase, as
B4.4.1). In ber-based ultrafast broadband, it is still ahead the backbone network was established and larger cities were
of the game. It has the highest percentage of ber among served. During this phase, government money was used
xed broadband connections (66 percent) of any country mainly to purchase bandwidth for governments own needs.
except Japan. Korea also leads in the internet of things Since 2005, government spending has been proportionately
and sensor technology (see spotlight 6). greater, as network investment reached out to rural areas,
One secret to Koreas success was a public-private where there was less incentive for the private sector to take
partnership (PPP) that combined government funding the lead. The government of Korea has followed up with a
and policy direction with private infrastructure investment program to upgrade network performance, through the Ultra
and management. The Korea Information Infrastructure Broadband Convergence Network, with around one-third of
program, which ran from 1995 to 2005, and the Broadband total investment coming from the government.

Figure B4.4.1Broadband in the Republic of Korea and other selected economies


Broadband per 100 inhabitants, 2002 Q4 through 2014 Q2

45
40
35
30
Percent

25
Republic of
20 Koreas early
lead in
15 broadband
10
5
0
03 4
03 2
04 4
04 2
05 4
05 2
06 4
06 2
07 4
07 2
08 4
08 2
0 4

10 4
10 2
11 4
11 2
12 4
12 2
13 4
13 2
14 4
09 2

2
Q
Q
20 Q
20 Q
20 Q
20 Q
20 Q
20 Q
20 Q
20 Q
20 Q
20 Q
20 Q

20 Q
20 Q
20 Q
20 Q
20 Q
20 Q
20 Q
20 Q
20 Q
20 9 Q

Q
02
20
20
20

Year and quarter


Korea, Rep. Japan
Netherlands OECD average
Norway
Source: OECD Broadband Portal, http://www.oecd.org/sti/broadband/oecdbroadbandportal.htm. Data at http://bit.do/WDR2016-FigB4_4_1.
Note: The gap between the Republic of Korea and the two nearest countries of the Netherlands and Japan in 200204 indicates Koreas early lead in
broadband. OECD = Organisation for Economic Co-operation and Development.

(Box continues next page)


210 WORLD DEVELOPMENT REPORT 2016

Box 4.4How public-private partnership helped build the internet


backbone in the Republic of Korea (continued)

Table B4.4.1Broadband investment program, Republic of Korea


US$ million and percent of total

Information infrastructure, Broadband convergence Total,


Investment 19952005 network, 200514 19952014
Government 806 (2.4%) 981 (38.0%) 1,787 (5.1%)
Private 31,721 (97.5%) 1,599 (62.0%) 33,320 (94.9%)
Total (US$ million) 32,527 2,580 35,107

Sources: Kim, Kelly, and Raja 2010; World Bank and Korean Development Institute 2015.

cation community, such as Internet2 in the United governments. But even in the best of circumstances,
States, SURFNet in the Netherlands, and KENET in regulatory agencies may lack sufcient high-caliber
Kenya.37 Governments can also aggregate demand to staff, or they may be captured by commercial or gov-
negotiate lower bandwidth rates for universities and ernmental interests. In the many countries where
government departments, for example. governments still hold a stake in the incumbent oper-
ator, true regulatory independence is rare. The worst
Effective regulation case is where commercial and governmental interests
After market competition and private participation, coincide, in what is sometimes called crony capi-
the third key policy ingredient is independent regu- talism. In Tunisia during the Ben Ali regime, three
lation: establishing ICT regulatory agencies that are telecom companies with ownership related directly to
independent of leading operators and of government the Ben Ali family generated revenues of US$86.8 mil-
departments. The International Telecommunica- lion, or 8.8 percent of total turnover from the sector in
tion Union (ITU) records that some 159 of its 194 2010, but they accounted for some 42.7 percent of total
member-states (82 percent) had separate ICT regu- gross prot generated by the sector.41 High demand
latory agencies by the end of 2013, a doubling since for scarce spectrum also creates incentives for cor-
1998.38 Effective regulation creates a level playing ruption. In India, the sale of 2G cellular licenses in
eld for operators and helps promote market entry. 200708 was rigged to create an articial scarcity
Governance structures and mandates for regulators that favored some companies over others, ending up
differ, but most have responsibility for spectrum in a scandal and a jailed minister.42 Regulators bear
management and for issuing and overseeing licenses a responsibility to protect consumers against such
for network operators. Most regulators are run on a vested interests. They must also work closely with
cost-recovery basis, and some generate a signicant competition authorities to ensure that consolidation
surplus from license fees and spectrum auctions.39 in the number of operators does not reduce true com-
Telecom sector regulation should work primarily petition in the sector.
in favor of the consumeraddressing market failure,
fostering effective competition, protecting consumer Where markets fail
interests, and increasing access to technology and By almost every measure, the policy recipe for pro-
services.40 In particular, the regulator should seek to moting the supply side of the ICT industry, based
ensure that the benets from technological change, on market competition, private investment, and
greater efciency and reduced costs, are passed on independent regulation, has been tremendously
to consumers rather than appropriated in higher effective in extending coverage, at least for mobile
prots for private rms or extortionate taxes to communications. The estimated 7.5 billion mobile
SECTORAL POLICIES 211

subscriptions in use worldwide generate revenues phones. Public telecom operators use geographical
of US$1.13 trillion a year, as of May 2015.43 And some averaging of tariffs to offer the same price to users
95 percent of the worlds inhabitants live within range in both urban and rural areas. Historically, they have
of a mobile signal,44 with two-thirds of them served also used prots from lucrative international and
by a 3G signal with theoretical access to the internet if long-distance services to cross-subsidize loss-making
they have a suitably equipped device.45 Even in Africa, local services. But with privatization and the shift to
the region where mobile coverage is lowest, at just more competitive markets and IP-based networks,
88 percent in 2012, more-efcient markets could this became unsustainable.50
close all but 4.4 percent of the remaining gap, without An alternative, followed by more than 70 countries,
needing a cross-subsidy.46 is a Universal Service Fund (USF) to channel payments
But that is not the whole story. Markets fail where by operators to fund infrastructure in rural areas or
the private sector underinvestsfor instance, because to provide access to libraries, schools, and hospitals.
the private return may be less than the social return. Some USFs have performed well, notably those that
This appears to be happening in the ICT sector in at use competitive mechanisms to distribute funds,
least three areas. such as least-cost subsidies in Pakistan or reverse
auctions in rural Chile.51 But USFs generate funds that
Remote areas. Although only less than 5 percent of often remain unspent or go for unintended purposes.
the global population remains unserved with cellu- Unspent USFs amounted to more than US$11 billion in
lar mobile coverage, that still represents almost half 2012, and in Cte dIvoire and Paraguay more than 0.6
a billion people worldwide. Even where it is techni- percent of GDP. In several countries, USFs continue to
cally viable to serve these people, there may be little fund basic xed-line telephony long after user demand
commercial incentive to do so. The costs of reaching had shifted to mobile and broadband internet.52
them are high in relation to the commercial return, By far the most successful measure to extend
as they live mainly in rural locations with low pop- access is to license competing mobile service provid-
ulation density, or in geographically remote areas ers and internet service providers. Governments often
(box 4.5). But the social costs of remaining unserved include specic network rollout obligations in the
are high and growing, so universal service policies license conditions of mobile operators, and these are
may be required. frequently exceeded thanks to strong demand, at least
Unattractive markets. Competitive market entry may for basic mobile telephony. But for advanced mobile
not take place even in markets that are nominally networks, suitable for carrying data services such as
open to competition, especially in fragile or con- high-speed internet, rollout into areas of sparse popu-
ict-aficted states, or in small island developing lation density has been slower. For voice services, pro-
states.47 A lack of scale and the failure to use com- vision of coverage to rural areas by private investors
petitive tendering for infrastructure investment, could sometimes be justied by the volume of incom-
for instance, may also result in prices that are unaf- ing calls. But for data services, although the direction
fordable for users. of trafc might be similarly asymmetric, only the
Uneconomic services. More worrying, even if basic ability of the local population to pay for service justi-
services can be delivered, delivering more advanced es investment in network upgrading, as there is no
networks suitable for carrying data services, such payment for incoming trafc.
as high-speed internet, may not be economic. On Given the increasing importance of broadband
mobile broadband networks, this requires third- for modern life, better provision in rural areas could
(3G) or preferably fourth-generation (Long Term help revitalize the local economy in secondary towns
Evolution, LTE) networks, which need higher levels and rural areas.53 Here are some possible solutions for
of investment and generally a denser network of rural broadband: 54
base stations and masts.48 Some developing coun-
tries have yet to launch mobile broadband. Even USFs can be repurposed to focus on broadband. In the
where services are launched, coverage can be low, United States, since a 2011 decision by the regula-
reaching just 1 percent of the rural population in tory body, the Federal Communications Commis-
Zambia or 11 percent in Namibia, for example.49 sion (FCC), universal service subsidies have been
channeled to the Connect America Fund, to the
To extend affordable access, governments have tune of around US$4.5 billion a year.55 A similar
tried price controls, regulated prices, public facili- initiative in Europe, using regional development
ties (such as telecenters), and mandated public pay funds, is the Connecting Europe Facility.56 Already,
212 WORLD DEVELOPMENT REPORT 2016

Box 4.5The last (1,000) mile(s)

The last mile problem is a term commonly used in com- miles, plagues remote rural communities. Specically,
munications and transport economics to describe the rela- what is the best way to bring the internet to areas land-
tively high cost of building the infrastructure to link to end locked, far from the cable landing stations on the coast,
users: the access network. Technological change, particu- or sealocked, small islands with small populations that
larly the development of cellular mobile communications cannot justify an investment in undersea cable?
and data compression techniques, has greatly reduced Where undersea ber-optic cable is available, it will
infrastructure investment costs and is helping to solve the generally trump all other solutions in speed, performance,
last mile problem, at least in urban areas. But a different and cost. But for low-density, dispersed populations or
problem, perhaps better described as the last 1,000 remote islands, satellite offers a quick and easy alternative.

Map B4.5.1The effect of geography on internet prices, Africa

Ghana
Malawia
Mauritius
Gabon
South Africa
So Tom and Prncipe
Zimbabwe a MAURITANIA
Sudan MAL
MALI
G
NIGER
Mozambique SSENEGAL
AL CHAD SUDA
SUDAN
3,000
Seychelles GUINEA-BISS
GUINEA
GUINEA-BISSAU
URKINA FASO
BURKINA FAS JIBOUT
DJIBOUTI
BENIN
Kenya CTE
GERIA
NIGERIA
ETHIOPIA
2,000

Mauritania D IVOIRE GHANA


DIVOIRE G A
CAMERO
CAMEROON S MAALIA
AL A
SOMALIA 1,000
Somalia TOG
TOGO
QUATORIAL GUINEA
EQUATORIAL
Cte dIvoire SO TOM AND PRNCIPE YA
KENYA 600
Senegal GAB
GABON

Zambiaa
500
Botswanaa TANZANIA
SEYCHELLES
Nigeria
COMOROS 400
Ethiopiaa ANGOLA
MAALA
MALAWI
Djibouti ZAMBIA

Angola MOZAM
Z Q E
MOZAMBIQUE
300
ZIMBABWE MADAGASCA
MADAGASCAR
A AGA
ADAGA
GASCA MAURITIUS
Namibia
AMIBIA
NAMIBIA
Madagascar OTSWANA
BOTSWANA 200

Coastal average 206.61


Tanzania SOUT
SOUTH 100
LESOT
LESOTHO
Togo AFRICA

Comoros 0

Benin Not available

Burkina Fasoa
Landlocked average 438.82
Guinea-Bissau
Lesothoa
Nigera
Equatorial Guinea
Malia
Cameroon
Chada

0 100 200 300 400 500 600 1,000 2,000 3,000

Price (per Mbit/s in US$ PPP)

IBRD 42012
Source: WDR 2016 team. Data at http://bit.do/WDR2016-MapB4_5_1.
Note: Price per Mbit/s in US$ PPP a month in 2014 Q4/2015 Q1 for xed, residential broadband service. Mbit/s = megabits per second;
PPP = purchasing power parity.
a. Indicates landlocked country; the gradient indicates greater cost.

(Box continues next page)


SECTORAL POLICIES 213

Box 4.5The last (1,000) mile(s) (continued)

Usage costs have come down, with the entry of new (VSATs) serving its population of just over 10 million, who
players, such as Avanti Communicationsa and O3B.b The pay expensive retail rather than wholesale rates for the
Cook Islands, with fewer than 14,000 people spread over limited capacity provided. Geography matters. Landlocked
15 inhabited islands across 2.2 million square kilometers countries generally pay higher prices for bandwidth than
of ocean, recently opted for a satellite network from O3B.c coastal countries. In Africa, for instance, being landlocked
But satellite has the disadvantage of being more expensive adds an average of US$232 to the monthly price for xed
than ber-optic cable per unit of data, and, with older broadband access (map B4.5.1). But history matters, too.
generations of satellite, suffers from higher latency (delay), In the Pacic, countries rst reached by cable, such as
which makes them unsuitable for real-time uses like video Fiji, tend to have lower internet prices than those reached
gaming. Even the Cook Islands are now considering an more recently (gure B4.5.1). Once served with ber, small
undersea cable. island states may nd that they use only a tiny amount
Although satellite offers distributional advantages, it of the capacity available; Tonga, for instance, barely uses
makes it hard to aggregate demand and therefore to nego- 10 percent. Moving to at-rate pricing (all you can eat)
tiate lower bandwidth costs. South Sudan, for instance, for bandwidth may be the best way to recoup the initial
has an estimated 3,000 very small aperture terminals investment.d

Figure B4.5.1The effect of history on internet prices, Pacic


Price per 1 GB of mobile data (US$)
Vanuatu Digicel 79 0.9
a
Solomon Islands Our Telekom 69 0
Vanuatu Telekom 64 0.9
a
Solomon Islands beMobile 58 0
Samoa Blue Sky 22 5
Samoa Digicel 17 5
Tonga Digicel 13 1.5
Tonga TTC 13 1.5
Fiji Digicel 6 14.8
Fiji Vodafone 4 14.8

Years since arrival of undersea cable

Source: See http://www.theprif.org/index.php/news/53-media-releases/169-prif-ict-study. Data at http://bit.do


/WDR2016-FigB4_5_1.
Note: Price, per gigabyte (GB) of data in US$ a month in 2014, for prepaid mobile broadband.
a.Cable to Solomon Islands under consideration.

a. http://www.avantiplc.com/.
b. http://www.o3bnetworks.com/.
c. http://www.islandsbusiness.com/2014/4/business-intelligence/cooks-opt-for-satellite-telecom-network/.
d. PRIF 2015.

from 2007 to 2014, some 14.7 billion (US$16.5 bil- also share infrastructure from other sectors, such
lion) had been committed to broadband networks as electricity or transport. Mutualization is slightly
under PPP funding, using EU structural funds, in different, with a wholesale operator created to sell
more than 100 different projects in the European only to other operators and not directly to users.
Union.57 But few developing countries have this Increasingly, specialist wireless mast companies,
level of resources to commit. like Indus or Reliance Infratel, two Indian com-
Infrastructure sharing and mutualization58 can also panies, are emerging for wireless infrastructure,
reduce costs for operators. Infrastructure sharing while cable backbone companies include Botswanas
refers to the operators sharing one anothers net- BoFiNet and the Burundi Backbone System. Sharing
work infrastructure, or at least some elements of assets can improve management efciency, though
it, such as wireless masts or cable ducts. They may it may also lead to disputes.
214 WORLD DEVELOPMENT REPORT 2016

Technological solutions are emerging that promise a fresh is a complex matter, involving contract rights with
approach to rural broadband. From drones to balloons private parties and not administrative at. But the
to nanosats, there is no shortage of inventive solu- natural shortage of attractive, or easy to remember,
tions to providing wide area coverage. But these domain names creates opportunities for proteering.
new technologies will need to leverage the physical
and market infrastructure that the cellular mobile ICT prices are falling . . .
industry has built in order to become commercially The trend toward declining prices in the ICT sec-
viable and achieve scale. And efforts to bring new tor has been a long-term and predictable driver of
technology will have to be complemented by more growth. For hardware, it is encapsulated in the pre-
efcient use of spectrum, such as spread spectrum diction made by Gordon Moore, the cofounder of
and digital dividend spectrum, which releases for Intel, in a 1965 paper that the number of transistors
cellular commercial use the highly valuable spec- in an integrated circuit would double about every two
trum (for instance, in the 700 MHz band previously years, with consequent improvement in price and
used for terrestrial TV broadcasts), and in the white performance.61 For memory storage, this means that,
spaces between digital channels. These spectrum in 2014, a typical price to store a gigabyte of data was
bands have wider coverage and are therefore ideal just 3 U.S. cents, whereas 20 years earlier it was more
for rural areas. than US$500.62 Similar rates of progress are observ-
able in the unit price of computer processing power
Managing spectrum and other scarce and in the availability and price of bandwidth63 (gure
resources 4.1). Manufacturers have, to some extent, compen-
Managing scarce resourcessuch as numbers, rights- sated for this by building greater functionality into
of-way, and especially spectrumpresents regulatory devices for the same price. But as they have started to
challenges. Policy makers are turning to market chase mass markets, device prices have also started to
mechanisms, such as auctions, to deliver the best out- fallsince 2011 for smartphones, and earlier for older
comes, and this can result in lower prices and higher technologies such as laptops and televisions. Smart-
growth, as in Guatemala (see box 4.6). More exible phones, with more computing power than NASA had
approaches to spectrum sharing between services, use at the time of the moonshots, can now be purchased
of spectrum-hopping technologies, and refarming of for less than US$40 (although the typical cost is much
spectrum will also help. But demand for bandwidth, higher), and it is forecast that, by 2020, 80 percent of
and thus also for spectrum, continues to grow rapidly, adults around the world will own one.64
especially as video entertainment shifts from tele- Predictable, rapid price declines create an interest-
vision sets to mobile devices. By 2020, around 2 GHz ing dynamic: it is possible to foresee, with reasonable
of total spectrum will be needed in major markets accuracy, at what point services and devices will ip
for cellular services.59 Today, most developing coun- from narrow to mass markets, as the price of owner-
tries have only around 500 MHz allocated, and some ship and use falls. But there is a tendency to overesti-
have less than 300 MHz.60 Spectrum availability and mate the effect of a technology in the short term and
allocation is one of the factors determining the future to underestimate its effects in the long.65 This may
wealth of nations, and governments will have a vital in part explain why the initial impact of the internet
role in maximizing the benets from this resource. caused a catastrophic swing in the markets, starting
The internet brings new challenges for allocating around 1997 and peaking in March 2000, since known
scarce resources, including domain names and the as the dot-com bubble. The aspirations of many of the
transition to longer (IPv6) addresses. While spectrum startups of the timelike Broadcast.com, an internet
and numbers are regulated primarily by the public radio company, or Pets.com, an e-commerce supplier
sectorinternationally by the ITU and nationally by simply could not be met by the slow-speed dial-up
government ministries or regulatorsdomain names internet access available, and their business models
and IP addresses are controlled almost entirely by the were often unrealistic. The value of stock markets
Internet Corporation for Assigned Names and Num- worldwide fell by some US$5 trillion in the 18 months
bers (ICANN), a California not-for-prot corporation, that followed.66 But that period of creative destruction
and the entities to which it subcontracts. The man- also saw the birth of many of the giants that dominate
agement of top-level domain names, such as .org and the internet today, including Google and Tencent
.com, IP addresses, and even country code domains, (both founded in 1998) and Alibaba (in 1999).
such as .za (South Africa), generally is not the prov- Perhaps the most sustained example of how
enance of government regulation. Their regulation falling prices drive market expansion comes with
SECTORAL POLICIES 215

Box 4.6Guatemala: An early pioneer of spectrum auctions

In most countries, the management of the civil radio fre- newly created regulatory agencies. But growing demand
quency spectrum was carried out on a rst come, rst for using the airwaves for providing mobile communication
served basis, with incumbent operators taking the lead. As services meant that supply soon exceeded demand.
countries separated the functions of operator and regulator, Guatemala was one of the rst countries to respond to
starting in the 1980s, spectrum management moved toward the changing dynamics of the marketplace, and in its 1996

Map B4.6.1Spectrum assignment in Latin America, in MHz blocks

BAHAMAS, THE

CUBA DOMINICAN REPUBLIC


MEXICO HAITI
ANTIGUA AND BARBUDA
BELIZE JAMAICA ST. KITTS AND NEVIS
HONDURAS DOMINICA
ST. LUCIA
GUATEMALA NICARAGUA GRENADA
BARBADOS
ST. VINCENT AND THE GRENADINES
EL SALVADOR PANAMA TRINIDAD AND TOBAGO
COSTA RICA VENEZUELA, RB GUYANA
SURINAME
COLOMBIA

ECUADOR

PERU
BRAZIL

BOLIVIA

PARAGUAY
Spectrum assignment, in block MHz
200214
226255
URUGUAY
CHILE
260288
ARGENTINA
295320
Above 330
No data

IBRD 41705
Source: Adapted from GSMA (unpublished spectrum database). Data at http://bit.do/WDR2016-MapB4_6_1.

(Box continues next page)


216 WORLD DEVELOPMENT REPORT 2016

entry costs, and extensive use of discounts. Six of the


Box 4.6Guatemala: An early ten cheapest countries to use a mobile phone are in
South Asia, where the cost of ownership is typically
pioneer of spectrum auctions
below US$5 a month (gure 4.2). Seven of the top ten
(continued)
most expensive countries are in Western Europe. On
affordability, measured by the monthly price of a bas-
Figure B4.6.1How greater spectrum ket of services as a percentage of income, developed
availability led to lower prices in countries still do better, as might be expected, though
Latin America, 200309 the gap is narrowing.
Costa Rica
2003
0.80 . . . but ICT prices still vary widely
Average price per minute (US$)

Why do prices for ICT services vary so widely, by a


factor of more than 40 for mobile cellular prices?
0.60
Economies of scale seem to matter, with both India
and China having prices below US$5 a month, while
0.40 small island states, such as Vanuatu or the Marshall
Panama
Nicaragua Islands, are generally more expensive than the global
0.20
average, although there are many exceptions. But
El Salvador
geography and population density appear to matter
2009
Guatemala less than might be expected, with mountainous
0
Bhutan and Nepal among the cheapest countries for
50 100 150 200
mobile service, and the at and densely populated
Available spectrum (MHz)
Netherlands one of the more expensive. The practice
Source: Adapted from Marino Garca 2015b. Data at http://bit.do of geographical averaging of pricing, applying the
/WDR2016-FigB4_6_1.
same price throughout a country, is still the norm
Note: The start of each arrow is a 2003 data point, and the end of each
arrow is a 2009 data point. suggesting that, once basic coverage is established,
rural areas are not necessarily more expensive to
General Telecommunications Law, recognized the serve than urban ones. Mobile prices appear to be
economic value of the spectrum.a The law gave opera- demand-driven rather than cost-based, with some of
tors the right to request that any unallocated portions the cheapest prices in countries where the ability to
of spectrum be offered for sale, through auctions, and pay is lowest.
once awarded, it gave operators the right to use, lease, Instead, to understand differences in ICT prices, it
and resell the spectrum, creating a tradable market. is necessary to look at policy and regulatory explana-
Guatemala beneted from a faster reduction in prices tions. For mobile cellular services in Western Europe,
for mobile services than the rest of the region (see g- larger operators found it protable to set high rates
ure B4.6.1). Other countries adopted similar policies, for terminating each others calls, and especially those
following Guatemalas early lead,b and indeed have from xed-line operators. Higher prices for off-net
now overtaken Guatemala in the spectrum allocated calls locked in users, while high roaming charges
to mobile communications (see map B4.6.1). drove prots. Regulatory interventions, to oblige
operators to reduce termination and roaming rates,
a.Ibarguen 2003.
b.IDRC 2010.
were only partially effective because operators simply
absorbed lower interconnection payments by raising
prices for outgoing calls in a waterbed effect.68 In
mobile phone services. When the dot-com bubble Canada and the United States, the unusual system
burst in March 2000, there were fewer than 700mil- of both parties pay pricing, where users pay both
lion mobile phone subscriptions (SIM cards)but to receive and make calls with their mobile phones,
now, there are more than 7 billion, with over three- should in theory obviate the problem of high mobile
quarters in developing countries. That success story termination rates, in that sender keeps all is used
has come about, in part, because of the falling price of (there are no payments between operators), which
ownership and usage of mobile phones, particularly means there are no interconnection payments.69
in South Asia, where it has been labelled the budget But in practice, both appear among the most
telecom model,67 based on prepaid billing, very low expensive countries for mobile calls, based on the
SECTORAL POLICIES 217

Figure 4.1Prices are falling for computer processing, storage, bandwidth, and smartphones

a. Global storage cost trend, 19922012 b. Global bandwidth cost trend, 19992013
1,000 10,000
US$569

100 US$1,245
Storage cost, 38% per year
1,000
US$ per gigabyte

US$ per gigabyte


Bandwidth cost, 27% per year
10
100
1
US$16.32
10
0.10

US$0.02 1
0.01
1999 2001 2003 2005 2007 2009 2011 2013
92

94

96

98

00

02

04

06

08

10

12
19

19

19

19

20

20

20

20

20

20

20

c. Global computing cost trend, 19922012 d. Global smartphone cost trend, 20082013
1,000 450
US$222 Smartphone cost, 5% per year
US$ per 1 million transistors

US$ per typical smartphone US$430


100
Computing cost, 33% per year
400
10

1
350
0.10
US$335
US$0.05
0.01 300
2008 2009 2010 2011 2012 2013
92

94

96

98

00

02

04

06

08

10

12
19

19

19

19

20

20

20

20

20

20

20

Source: Deloitte Shift Index 2013; see http://www2.deloitte.com/us/en/pages/center-for-the-edge/topics/deloitte-shift-index-series.html. Data at http://bit.do/WDR2016-Fig4_1.

OECD low-user basket. Excessive bundling of dif- a minimum speed of 256 kbit/s and monthly use of
ferent services, notably in North, South, and Central 1 gigabyte, GB) and the Central African Republic
America, keeps prices for individual services high, (US$584.97). For mobile broadband too, the range is
and locked SIM (subscriber identication module) more than 100-fold between Pakistan (US$1.48 for a
cards limit consumers ability to choose among oper- GB of data a month, downloaded to a mobile handset)
ators. Again, it is hard to escape the conclusion that and So Tom and Prncipe (US$169.38).71 In contrast
operators are using demand-based, rather than cost- to mobile voice services, European countries, particu-
based, pricing, as operators in these countries have larly in Scandinavia and Eastern Europe, are generally
largely saturated markets. One more positive devel- among the cheapest in the world, thanks to vibrant
opment is the dropping of mobile roaming charges in competition (see map B4.1.1). Mobile broadband in
East Africa in October 2014, which led, for instance, Europe does not suffer from the termination rates
to a 950-percent increase in trafc from Rwanda to that keep prices high for voice calls and SMS.
Kenya compared with the previous month.70
Price differences between countries are even more What policy and regulatory options are
evident for the internet. The range between countries available?
for xed-line broadband is almost 200-fold between What can regulators do to address the shortfalls in
Vietnam ($2.93 a month, for an entry-level price with availability and the wide price differences for internet
218 WORLD DEVELOPMENT REPORT 2016

Figure 4.2If you want to make a mobile phone call, go to Sri Lanka
a. Monthly price for a mobile b. Monthly price for a mobile cellular basket,
cellular basket, US$, 2013 as a % of GNI per capita, 200813
Brazil 14
Ireland
United Kingdom
12
Netherlands
Greece

% of GNI per capita


France 10
Spain
United States
8
Israel
Italy
6
Average

Pakistan 4
Vietnam
Ethiopia 2
India
Uzbekistan
Bhutan 0
Nepal 2008 2009 2010 2011 2012 2013
Iran, Islamic Rep.
Bangladesh Developing countries
Sri Lanka World
Developed countries
0 10 20 30 40 50

U.S. dollars

Source: ITU 2014. Data at http://bit.do/WDR2016-Fig4_2.


Note: The basket of services used is based on the OECD low-user basket, which includes 30 outgoing calls a month (on and off-net, peak and off-peak), plus
100 SMS messages. Prices were sampled in the fourth quarter of 2013. Panel a is based on 167 economies, and panel b on a simple unweighted average for 140
countries with a complete data set. GNI = gross national income; OECD = Organisation for Economic Co-operation and Development; SMS = short message
service.

prices worldwide? Table 4.1 offers some suggestions, is very widebetween 6.4 Mbit/s in Luxembourg
based on applying the principles of market compe- to just 146 bit/s in the Central African Republic.74
tition, public-private partnership, and independent Governments can encourage a higher availability
regulation to the different phases of the internet of international bandwidth, for instance, by liberal-
supply value chain. The rst step is benchmarking, izing the market for satellite dishes, including very
to gather up-to-date price data to allow for compari- small aperture terminals, and allowing open access
sons, both within the country (between operators and to submarine cables, satellite consortia, and landing
over time) and between countries, using appropriate stations. Government procurement can also lead
comparators. Price comparisons are tricky and gen- in bringing down prices by aggregating demand
erally require using a predened basket of services among different servicesall the universities in a
and methodology, such as those used by the OECD72 region, for exampleto negotiate better prices for
or ITU.73 Operators often resist price comparisons, bandwidth with international providers.
so it is essential to give the ICT regulatory agency a The international gateway is the point at which a
legal mandate for collecting, and publishing, relevant country connects to the global internet, and this
pricing and quality of service data (box 4.7). can often become a bottleneck. Although the Arab
Armed with data, the next step is to work out in Republic of Egypt liberalized its market for internet
which part of the value chain for the supply of inter- service providers in 1996, the incumbent, Telecom
net the market may be failing. Table 4.1 suggests sev- Egypt through its subsidiary TE Data, still has a legal
eral distinct submarkets: monopoly over the international gateway and cable
The rst mile. This refers to the point at which the landing station, in Alexandria, at least until June
internet enters a country. 2016. Competitors pay as much for interconnection
in Alexandria and backhaul to Cairo as they pay for
International connectivity. The connection between a international connectivity, resulting in some of the
country and the global internet can be measured in highest prices for internet in the region.75 In such
bits per second per internet user. The global range cases, regulating wholesale prices for connectivity,
SECTORAL POLICIES 219

Box 4.7How better ICT data can lead to cheaper services

Better data on how information and communication tech- on ICT use, but in developing countries they often lack the
nologies (ICTs) are used in developing countries can spur resources to carry out household surveys or do not have
policy changes that benet the poor and increase their dig- the know-how to collect policy-relevant data. A few donor
ital access. In some parts of the world, one of the best ways agencies provide support, such as the funding of Research
to spur policy reform is to shame governments into action ICT Africas household surveys by Canadas International
by comparing them to countries with better records. When Development Research Centre (IDRC)b or the funding of
a report from Research ICT Africa revealed that prepaid LIRNEasias research on mobile phone usage at the base
mobile prices were higher in South Africa than in 34 other of the pyramid by the United Kingdoms Department for
African countries, pressure from the Parliament obliged the International Development (DFID).c The latter helped to
regulator to cut mobile termination rates, resulting in a wave persuade the government of Sri Lanka to forgo new mobile
of price cuts by mobile operators.a But such examples are taxation policy.d But more should be done. Key areas for
rare, and there is an alarming lack of accurate and timely future action include:
data on ICT use in the developing world. This makes it hard
to understand the mechanisms by which greater informa- At the national level, ensuring that service licenses require
tion access among the poor drives economic opportunity. It operators to report data to regulators, and encouraging
also leaves important policy questions unanswered, such as National Statistical Offices to include questions in their
whether new free internet services (or zero-rated ser- household surveys regarding ICT access and use
vices like Facebook zero) drive the take-up of broadband At the global level, reigniting global coordination
or whether they deny access to the free and open internet. bodies, such as the Partnership for Measuring ICT for
In general, supply-side indicators (such as subscriptions, Development,e to compile, coordinate, and improve ICT
or domain name registrations) are better reported than data gathering
demand-side use and applications data. The International Exploring the use of new data sources such as big data,
Telecommunication Union has collected such data from its crowdsourced data, and social media to complement ICT
membership since the 19th century. But gaps in its database access and usage statistics
are increasing, as operators in more competitive environ- Creating mechanisms for telecommunications compa-
ments have become more wary of releasing commercially nies to share data, such as anonymized call records, for
sensitive data. National Statistical Offices could collect data public research, policy, and planning purposes.
a. http://www.researchictafrica.net/docs/Fair_Mobile_Prices%20Q2-v04.pdf and http://www.researchictafrica.net/home_archive_reader
.php?aid=118.
b. http://www.researchictafrica.net/home_archive_reader.php?aid=128.
c. http://lirneasia.net/projects/2010-12-research-program/teleusebop4/.
d. http://lirneasia.net/2007/10/lirneasias-policy-inuence-on-mobile-tax -issue-in-sri-lanka/.
e. http://lirneasia.net/2007/10/lirneasias-policy-inuence-on-mobile-tax -issue-in-sri-lanka/.

Contributed by Laurent Elder.

or structurally separating the supply of wholesale to liberalize the market for building and operating
from retail services, could help. backbone networks, and to encourage open access to
the incumbents network at the wholesale level. The
The middle mile. This refers to the national, intercity risk is that the most popular routessay, between
internet backbone of a country. the two main citiesare superserved, while
the rest of the country is underserved. So, many
The national backbone network. The internet back- governments favor public-private partnerships to
bone network in a country provides backhaul from direct private investment, as in the Republic of
cable stations or satellite stations to major cities and Korea (see box 4.4). Governments can also help by
towns. Ideally, it should include ber-optic cables, making rights-of-way available to investorsand
but microwave and even copper links can also be by requiring that all major infrastructure programs
used. The simplest step a government can take is (such as roads, railways, pipelines, and energy
220 WORLD DEVELOPMENT REPORT 2016

distribution) include provision for an optical ber while cable modems offered the same facility for
link,76 and follow the principle of dig once, dig cable TV networks. In developing countries, where
smart, by obliging contractors to anticipate future copper-based local access networks serve only a
demand for ber when digging trenches.77 few areas, wireless-based access networks offer the
The internet exchange point (IXP). The IXP is where most popular alternatives. Just over half the worlds
IP-based trafc is exchanged within a country. As inhabitants live within coverage of advanced, third-
of May 2015, there were some 446 IXPs around the (3G) or fourth-generation (4G) networks, but even
world, but 87 countries still lacked a single one.78 second-generation (2G) networks can be adapted
Average trafc handled by each exchange ranges for slow-speed internet use.
from some 4.47 terabits a second on the Amsterdam Government policies to encourage the spread of xed-line
Internet Exchange, founded in 1997, to just 21 kbit/s broadband networks include permitting competing
on the BurundiX IXP, founded in 2014. Setting up facilities, especially for intermodal competition
an IXP is one of the most cost-effective steps a (between cable, DSL, and wireless), and local loop
country can take to enhance local connectivity. unbundling (LLU), or mandating the incumbent
Research by the Internet Society shows that the to make local access lines available to competitors
Kenya IXP (KIXP), operating since November 2001 at wholesale prices. The widespread enforcement
despite being initially declared illegal by the regu- of LLU in Europe since 2000, following EU direc-
lator, saves local internet service providers (ISPs) tives,81 is one reason its average broadband prices
some US$1.5 million a year in reduced costs for are among the lowest in the world. LLU is most
international connectivity. And it reduces latency effective once a minimum level of penetration has
from 200600 milliseconds to 210 milliseconds, been achieved; below that, it can act as a deterrent
on average, by exchanging trafc locally.79 for investment.82 LLU also offers a foothold for new
Local hosting of content. Promoting local hosting of entrants that can quickly offer nationwide service
content and creating a local cache for frequently and then later develop their own infrastructure,
used content from elsewhere can also enhance as has been the case for free.fr, a new entrant in
the efciency of the network and reduce latency, France.
increasing usage as users experienced shorter wait-
ing times for websites to load. In Rwanda, 14 of the The invisible mile. This refers to the other, less vis-
top 20 sites with Rwandese content were commer- ible network components and potential bottlenecks.
cial sites, and all were hosted outside the country
so that a typical website could save around US$100 Efficient spectrum management. Critical at all stages
a year and enjoyed a more reliable service. But this of the internet supply chain but especially in the
imposed additional costs of US$13,500 a year for local access network, efcient management of the
local ISPs that had to bring the content back in civil radio frequency spectrum includes increasing
over expensive international linkscosts which are the amount of spectrum available, ensuring com-
then passed on to users. Promoting local hosting, petitive access, encouraging sharing of essential
already required for government sites in Rwanda, facilities such as radio masts, and liberalizing the
could avoid this, and help improve service quality.80 market for spectrum resale and leasing to allow the
creation of mobile virtual network operators. In
The last mile. This refers to the connection between this sense, spectrum resale in the wireless world is
the user and their nearest internet point of presence the equivalent of LLU in the xed-line world. Policy
(POP). makers can also help by making more unlicensed
spectrum available, especially for innovative uses
The local access network. The most costly part of the such as cognitive radio (which hops between
network, and the hardest to duplicate, is the local frequency bands to avoid interference), and by
access network, which connects the user to the opening up underused government spectrum for
nearest internet POP. In the early days, this was commercial applications.
typically achieved through dial-up, using a modem, Over-the-top services. Policies to encourage a wide
over ordinary copper telephone lines. Starting in range and diversity of OTT services can provide
the late 1990s, a technology called digital subscriber a wider choice to consumers at lower cost. Poli-
line (DSL) allowed that same telephone network cies to encourage OTT growth include removing
to be used for always-on broadband connections, regulatory barriers to providing voice over IP and
SECTORAL POLICIES 221

mandating that operators provide access to essen- Innovation also depends on the ability to protect
tial facilities such as billing and app stores. Of and monetize intellectual property. Avoiding piracy
course, OTT services introduce many regulatory will rely on striking the right balance between provid-
issues of their own, not least the concept of net ing access to information and protecting intellectual
neutrality. A recent consultation on net neutrality83 property rights. Generally, the illegal distribution of
by the Federal Communications Commission, the copyright material tends to lessen when legitimate
U.S. regulatory agency, attracted a record number ways exist to access that material, for a fair price.
of comments, around 4 million.84 Ultimately, with Thus, contrary to expectations, peer-to-peer le shar-
support for net neutrality from the U.S. president, ing systems that blossomed in the early 2000s for free
the FCC ruled in February 2015 in favor of regulat- sharing of music, such as Napster and Kazaa, started
ing broadband internet as a public utility, although to decline once legal alternatives, such as iTunes or
legal challenges could continue for years.85 Google Play, became available, without any noticeable
Mobile money. For developing countries, one of the impact on the quantity or quality of artistic output.90
most signicant OTT services is mobile money, The action has now shifted to lm and TV le shar-
which is also fraught with regulatory challenges ing, but again the availability of legitimate commer-
(see spotlight 2, Digital nance). cial services, such as Netix or Hulu, is progressively
displacing illegal services as they are extended to
more territories and have greater content coverage.
Demand-side policies: But there remain large parts of the world where
Open and safe internet use content is not available for download legally, because
content licensing and copyright are so complex and
The internet is at once unique, complex, and one of fragmented that small markets are too often ignored
the most used global communications media. It has (chapter 6).91
different layers of infrastructure and applications, An issue that is more difcult to resolve surrounds
and different stakeholders are involved in its opera- the restriction, or ltering, of certain types of online
tion, use, and governance. What features affect the content. Every country has different redlines on con-
stability and security of the global internet to engen- tent it regards as dangerous or offensive. Germany has
der trust and therefore encourage use of the internet? restrictions on hate speech, while Thailand monitors
What is the best way to balance stakeholder interests comments about its king. There are also certain abso-
in these areas? This section addresses the creation of lute values, such as restrictions on child pornography.
an enabling environment of trust for the internet to Such restrictions are understandable and justied
achieve its full potential. where they represent a societal consensus adopted
by an accountable government. The Supreme Court
Censorship and content ltering threaten of India, for example, recently reconsidered its posi-
the internets utility as an engine of growth tion on free speech issues, potentially lifting existing
The internet thrives on open information exchange restrictions on online speech.92 But few governments
and freedom of expression.86 One global view shows have the capability to enforce such content moni-
the range of internet ltering of political speech, from toring on their own. Instead, they must cooperate
none to pervasive ltering (map 4.1).87 Another shows, with the major websites and search engines, which
perhaps paradoxically, that concerns over freedom of then have to apply their own judgment. Google, for
expression are actually greater among users in coun- instance, publishes a transparency report that pro-
tries that have more recently come online than among vides statistics on government requests to remove
users from countries with a longer history of internet content, which have grown signicantly since 2011.93
access.88 One account of ltering blames ltering In the six months ending December 31, 2013, Turkey
policies and software for poor internet performance submitted the most removal requests (895), followed
(slow access speeds).89 This is an example of a direct by the United States (481).
cost associated with ltering, but such ltering also Some governments try to block access to content
leads to indirect costs from the drag on innovation directly, for instance by imposing national rewalls
that comes from self-censorship, and the resulting or restricting the use of certain internet applications,
loss of freedom. In this discussion, ltering (or cen- such as virtual private networks or voice over IP ser-
sorship of public content) does not include surveil- vices. Google reports that, in the rst nine months
lance (or monitoring of private content). of 2015, six countries had experienced disruptions of
222 WORLD DEVELOPMENT REPORT 2016

Map 4.1Evidence of internet content ltering

Europe Inset
Caribbean Inset
Level of political content ltering
No evidence
Selective
Substantial
Pervasive
No data available

Source: Open Network Initiative, http://map.opennet.net/ltering-pol.html. Data at http://bit.do/WDR2016-Map4_1. IBRD 41702

trafc to its productsChina, the Democratic Repub- includes cybercrime. The more common threats
lic of Congo, the Islamic Republic of Iran, Pakistan, to cybersecurity are malware, denial of service, and
Tajikistan, and Turkey.94 Excessive restrictions on use phishing attacks (attempts to acquire sensitive infor-
can increase the costs of doing business, particularly mation online by someone who is masquerading as
for international businesses, which may be dissuaded a trusted entity), but cyberincidents are increasingly
from investing.95 In addition, inconsistent and com- perpetrated by disaffected insiders. So, cybersecurity
plex content ltering requirements can make it dif- usually refers to securing data and infrastructure in a
cult to offer internet services and applications that civilian context; but acts that might previously have
are global in nature. Policy makers in governments been considered civilian attacks are now being uncov-
that impose such restrictions have to choose between ered as acts of states against states via nonstate actor
the relative perceived advantages of controlling cer- proxies, blurring the lines between acts of cybercrime
tain kinds of information and the economic costs, and cyberwar or cyberterrorism. Threats to personal
including lost opportunities, of maintaining such security online, such as online identity theft, are
systems. also growing. This may erode public condence in
e-commerce and e-government applications, and
Cybersecurity: Trust in the internet make internet use less attractive, thus suppressing its
will come from balancing the security use for certain applications. Likewise, cybersecurity
of networks and information with the can include securing critical information infrastruc-
protection of individual rights ture from acts of nature, such as developing backup
The term cybersecurity is a convenient shorthand facilities in alternative locations.
for a very complex set of issues. It commonly refers However dened, weak cybersecurity is a sig-
to systems and actions aimed at securing data and nicant problem worldwide, with both the scale of
communications over the internet and even the infra- nancial losses, and the costs of preventing them,
structure of the internet itself.96 It also sometimes growing (box 4.8). New breaches of security over
SECTORAL POLICIES 223

the internet are reported almost weekly. Reliable


estimates of the size of the problem are hard to come Box 4.8The costs of cybercrime
by because of the denitional problem that com-
pounds a lack of common indicatorsand because
Estimates of the costs of cybercrime abound, but
rms and governments suffering cyberincidents are
many reports are based on weak evidence or overly
unwilling to disclose losses and thus to reveal vul-
simplied assumptions. Often the methodology is
nerabilities. Some of the published sources are based
not disclosed, complicating an assessment of its
on awed assumptions, and all reports raise as many
validity. Damage, typically assessed at a highly aggre-
questions as they answer. The growing centrality of
gated level, is difficult to link to specic incidents.
the internet in daily lives around the world, and the
Furthermore, most estimates are developed by com-
increasing use of mobile devices, combined with the
panies directly involved in the sector, which may have
internet of things (see spotlight 6), appear to have
an interest to overestimate the risks. Nevertheless, the
increased exposure to cyberrisks.
cost estimates are both high and growing:
Equally important, the incentives to deal with
cyberrisks need realignment. For example, individ-
A 2014 study put the global costs of cybercrime
uals sometimes do not take proper precautions to
at between US$375 billion and $US575 billion, or
secure their devices or data, passing on the cost of
about 0.6 percent of global GDP.a
security to society at large. Vendors of hardware and
A 2014 study showed the average per person cost of
software are in a highly competitive environment
data breaches ranged from US$51 in India to US$201
and may push products to market at the expense of
in the United States, and had risen 15 percent in a
ensuring proper security features. Cybersecurity is
year.b
expensive and complex (whether through incurring
A 2013 study estimated that the global costs to
up-front costs of prevention or dealing with costs
consumers (excluding businesses) were around
of restoring security in recovery and resilience
US$113 billion, and had risen by half in one year.c
regimes). It may be economically rational to accept
A 2008 study estimated that the global effects of
some degree of insecurity for the convenience to
malware were around 0.5 percent of global GDP.d
transact online.97
That said, there are also various ways of identify- Source: Adapted from Bauer and Dutton 2015, for the WDR 2016.
ing the costs involved, including direct and indirect a. CSIS and McAfee 2014.
b. Ponemon Institute 2014.
costs, and two types of costs to be considered. First are c. Symantec 2013.
the costs of the breach (actual loss) and of the remedi- d. Bauer and others 2008.
ation efforts to x it. Second are costs associated with
prevention and providing an environment of trust,
as well as understanding the incentives of actors to
provide security. The methodology encapsulated in both developed and developing economies are taking
table 4.2 provides a systematic framework for more action at the national level to address cybersecurity
precisely evaluating cybercosts and identifying concerns. But because of the global nature of the
which stakeholders are most likely affected by partic- internet and the cross-border nature of cyberinci-
ular costs. Aggregating the cumulative costs across all dents, governments should be encouraged to do more
players and cost categories yields an estimate of the to protect themselves and their citizens through
total direct, the total indirect, and the total implicit cooperation at the international level, for instance by
costs. This kind of assessment will be key for policy exchanging information on threats. Because of the
planning. role of nonstate actors in the provision of infrastruc-
Public safety and security in the analog world is a ture and services, governmental efforts will have to
public good, ensured by governments. In the cyber- involve public-private partnerships (working with a
world, governments also have an obligation, through variety of nonstate actors beyond the private sector)
their policies, laws, and institutions, to ensure the and nd ways of addressing and even overcoming
protection of data, communications, and critical jurisdictional boundaries and barriers. Technical
infrastructure. One particularly vexing problem in solutions will help, as in combating spam, but these
government attempts to address cybersecurity is that need to be backed by legal measures and enforce-
much of the infrastructure, and most of the commu- ment. Collaboration and openness are key.
nications, are controlled by the private sector or other In the areas of cybersecurity, there are few obvi-
nonstate actors. Around the world, governments of ous policy recommendations, and in these areas
224 WORLD DEVELOPMENT REPORT 2016

Table 4.2A basic framework for assessing the costs of cybersecurity incidents
Direct costs Indirect costs

act
imp
el
lev

ral
nt

nal

l l ate
me

loss
atio
loy

s co
dep

ni z

ue

e
ven

r
rga

asu
and

ach

tion
d re

n
eo

re

rme
ent

ptio
bre
ent

o va
ctu
s

t th
ort

l ate
ure

em

ent

vity

e
ado
pm

stru

lity

inn
pp

na

oun
ag

em
eas

e
s
i
elo

fra

ntia
r su

r
s
ts

c
n

-
e lo

ICT

ICT
orc

tion

yc
cos

o du
ym

ma

i
dev

f in
t
oss

iga
me

fide
enf

urit
en u

uta

wer

wer
uri t

t pr
air

st o
use
ta l

ud

sto

est
ch

Con

Sec
Law

Rep
Rep

Sec

Rev
Fra

Slo

Slo
Los
Market players
Pat

Co
Ab
Da

Cu

Inv
End users

Home

Business

e-commerce companies

Infrastructure

Software vendors

Internet service providers

Hosting providers

Registrars
Computer emergency
response teams
Law enforcement

Society at large

Source: Bauer and Dutton 2015, for the WDR 2016, citing Bauer and others 2008.
Note: ICT = information and communication technology.

perhaps more than othersgovernments can play a Protecting personal privacy and data
role in developing effective policies. The perimeter online is essential in building trust in the
security paradigm that pervades today, born in an internet
era of a few centralized mainframe computers, needs The other side of the balance is protecting privacy
revisiting, putting usersnot devicesat the center and data online.99 One of the key drivers in the digital
of the discussion, and thus implying a great role for economy is the ow of personal data, of which an
capacity building.98 Public policy could be used to estimated 90 percent has been added in the last two
change misaligned incentives to achieve security. years. Collecting and analyzing data about individu-
Given the pace of technological change, these policies als is integral to how some of the largest companies
should be guidelines or principles, not prescriptive, in the world do business. For example, Facebook is a
and be technology neutral. They should encourage company with a US$230 billion capitalization largely
interoperability among regimes and legal systems through its sales of ads that reach Facebook users.100
to investigate and prosecute cybercriminals across But data also allow small and medium companies to
jurisdictions and to avoid the creation of safe havens monetize their services.
for cybercriminals. Finally, work could be done to The World Economic Forum (WEF) has identi-
develop a common set of indicators to measure the ed data-driven enterprises as part of a strategy for
economic impact of cybercrime and other cyberrisks. economic development in developing countries.101
SECTORAL POLICIES 225

Protecting personal data online is key for the data- Like big data, the internet of things also poses
driven economy, since it will increase trust in the new privacy challenges, notably in the ability it
internet, and greater trust will foster more use. And offers to develop detailed user proles.111 The number
privacy is not just a developed-country issue. Some of connected devices in use worldwide is set to rise
studies show how concerns over maintaining privacy signicantly as consumer goods companies, auto
online have more to do with awareness of threats to manufacturers, health care providers, and other busi-
privacy posed by the internet, rather than with relative nesses continue to invest in connected devices.112 Data
economic development, debunking the notion that collected are generally anonymized, but users may be
privacy is mainly a western preoccupation.102 But the unwittingly relinquishing control of their personal
issue is not as simple as having and enforcing national data. Open data initiatives by governments raise sim-
laws that protect personal data. Data ows nowadays ilar concerns about anonymization, data breaches,
are global, and privacy regimes need to be interopera- and unauthorized or unintended re-use.
ble with one another to really enable the internet to be Privacy concerns need to be balanced against
an engine of innovation and economic growth. other important issues such as transparency, freedom
Privacy concerns range from the personally sensi- of expression, proportionality, and security.113 There is
tive (personal health information or precise locational tension between protecting the privacy of individuals
information) to the seemingly trivial (search or brows- and keeping them safe from terrorism or criminals.
ing history). But even the most innocuous data can Law enforcement and national security agencies
become harmful when used by third parties in unau- need access to CDRs, and legal call interception, to
thorized or unexpected ways.103 Most internet users track criminals, but they should do this by having
are willing to surrender personal dataor control appropriate safeguards in place to seek authorization,
over itfor more convenience (gift suggestions based and not by using blanket surveillance measures. The
on their past purchases), for possible gain (the chance exposure of indiscriminate snooping by governments
to win a holiday), and to avoid payment (notably, has, ironically, encouraged large internet content
when downloading and using free mobile apps). But providers to make far wider use of encryption, and
few users have the means to challenge data use poli- operating system manufacturers are following suit.114
cies or even make the effort to read the small print.104 Outside the domain of law enforcement, legislation
Privacy online is also a balance. It may be economi- should give users more control of their data at the
cally rational to relinquish some degree of privacy for point of use (if not at the point of collection). Con-
the convenience of transacting online. But beyond sider the Electronic Health Record System in Estonia,
respecting users choice in how they transact online, which is based on the principle that citizens own their
public policy choices involve determining what other own health records and can easily access them and
measures are necessary to afford appropriate privacy transfer them between doctors.115
protections. The key is to ensure that users are made Privacy policy concerns also need to be balanced
aware of the risks of diminished privacy. against countervailing public policy issues such as
One of these privacy challenges105 is the growing freedom of expression and government transpar-
use of big data.106 Data mining has been routinely ency in the internet context. A recent decision from
used, especially by social media and e-commerce the European Court of Justice,116 popularly known
companies, to create value. The business model of as the right to be forgotten, highlights this debate.
Twitter or Facebook, for instance, is to grant users Users in Europe now have greater control of the
free storage, communication, and functionality in data about them on the internet.117 This right can be
return for privileged access to the content they cre- exercised against search engines, such as Google or
ate. Such companies then aggregate and analyze Bing, and would include seeking to remove search
user-generated content to sell value to advertisers results pointing to documents held elsewhere in the
wishing to reach targeted audiences. This classic two- cloud. But the decision does not offer clear guidelines
sided market approach can make for a more intelli- for applying the right. Beyond that, once something
gent and convenient user interface, but at the risk of is online, it is virtually impossible to ensure that all
alienating users if they nd the use of their data too copies are deleted. Complying with user demands to
intrusive.107 Mobile call data records (CDRs), which delete personal data will impose additional costs on
record basic data like the time, duration, location, and businesses and governments.
direction of calls, can also be mined to extract trend One sign of the growing awareness of public policy
information.108And many applications are potentially concerns is the surge in new privacy laws, even while
valuable, as in trafc analysis109 or epidemiology.110 there has been divergence among countries (such as
226 WORLD DEVELOPMENT REPORT 2016

in the European Union and the United States) in their a long-standing concern in the United States about
approach.118 According to the United Nations Confer- which Europe had been more hesitant. The U.S.
ence on Trade and Development (UNCTAD), 107 coun- administration unveiled a blueprint for a consumer
tries had privacy laws or bills in place as of 2014, but privacy bill of rights that would address consumer
only 51 of them were developing countries (map 4.2).119 privacy more comprehensively. At the same time,
At the international level the United Nations Gen- in reaction to the Edward Snowden revelations (dis-
eral Assembly has adopted a Resolution, introduced cussed below), the European Court of Justice issued
by Brazil and Germany, on the Right to Privacy in the its opinion in the Schrems case effectively invalidating
Digital Age.120 The Africa Union Convention on Cyber- the Safe Harbor agreement reached between the
security includes data protection.121 The OECD, in 2013, European Union and the United States permitting the
published its updated Privacy Guidelines, revising work handling of European data in the United States.126
originally carried out in the 1980s.122 The Asia-Pacic Different approaches, however, are making it
Economic Cooperation followed up on its Privacy difcult to develop truly global internet services and
Framework with a cross-border privacy arrangement applications because local adaptations are required to
in 2010.123 The European Union is conducting an over- comply with differing national privacy laws, impos-
haul of its data protection framework.124 while the ing additional compliance burdens and costs on busi-
United States is also considering options.125 nesses (see chapter 6).127 Diverging rules also stie
The data protection story is becoming more trade and innovation. In addition, the threat of data
complex. There is some evidence of convergence: nationalism128the idea that a countrys data should
the newly proposed EU data protection framework be stored within its borders, recently embodied in a
includes a directive looking closely at the protection new Russian law, for example, that requires the local
of data as they relate to security and defense issues, storage of the personal data of Russian citizenshas

Map 4.2National data protection and privacy laws and bills

Europe inset
Caribbean inset

Data protection laws


Comprehensive data protection law enacted
Pending effort or obligation to enact law
No law or information
No data available

Source: UNCTAD 2015. Data at http://bit.do/WDR2016-Map4_2. IBRD 41703


SECTORAL POLICIES 227

grown since the revelations by Edward Snowden So, depending on where one sits, the issue can be
about the U.S. governments surveillance of foreign taken up as an issue of scarce bandwidth or of free
internet trafc, which was subsequently declared to speech. As with other resources where capacity is
have been illegal.129 That puts an additional burden scarce, as on mobile networks, carriers attempt to use
on companies seeking to build services that rely on price discrimination to manage trafc. Network pro-
cloud-based networks.130 viders argue that regulators should grant them more
What is clear, however, is that getting the data exibility to manage their trafc ows. But others
protection and privacy piece of the puzzle right is, argue that trafc management should not become
together with cybersecurity, a key element in engen- an excuse to block certain trafc streams, content, or
dering trust in and condence in use of the internet. expression, to give preference to others, or to impede
Even before Snowden, users in countries of all competition. The recent trend to develop services in
regions were concerned that they should be careful which some basic content can be accessed free of data
about what they say online, as more and more per- charges (such as Facebooks Free Basics or Internet.
ceived that their actions would be monitored.131 While org), while other content is subject to data charges,
data protection and privacy are essentially matters would appear to be the antithesis of net neutrality
of local law, a preponderance of privacy laws around and a distortion of markets.133 Nevertheless, some
the world are based on a common set of international, defend the practice as a means of extending internet
durable, and recognized principles. Moreover, inter- use in low-income countries.134 In India, following
operability of data protection regimes will encourage protests, some participating organizations withdrew
cross-border data ows and decrease the propensity support to Airtel Zero and Internet.org, as the regu-
for data nationalism. As discussed, data protection is lator indicated that these platforms do not provide
not solely a preoccupation of advanced economies. equal treatment to all online services.135
Unlike investments in infrastructure, ensuring that An open and free internet is also a key contrib-
good practice in data protection is part of the overall uting factor to innovation in the digital economy,
internet enabling environment makes sense for a making it critical to protect this openness. Care
country interested in the internet as a means of eco- should be taken to ensure that users have the
nomic development. greatest possible access to internet-based content,
applications, and services of their choice. But trafc
Does net neutrality matter? management measures, while legitimate, should not
One of the more confounding issues around the reduce the enjoyment of fundamental rights and
internet today is net neutrality. The term, euphemis- freedoms, particularly freedom of expression. The
tically derived out of debates in the United States, has balance here should be carefully calibrated so that
become a shorthand for a debate about the manage- network operators continue to have incentives to
ment and prioritization of scarce resourcesnotably build out and continuously improve networks and
bandwidthover the internet. Thus the debate has pit- network capacity. Recognizing the balance to be
ted users and content providers against network pro- sought in this debate, the Council of Europe in 2010
viders.132 In oversimplied terms, content providers announced its policy on net neutrality (without
want an open and free internet where every data calling it such), emphasizing the rights-based aspect
bit, or IP packet, is treated equally, while network pro- of the issue.136
viders seek to charge higher rates for services chewing Much of the early debate on net neutrality in
up more bandwidth. In the United States, the debate the United States was focused on the classication
over net neutrality was mainly about the bandwidth of the internet under the 1996 Telecommunications
consumed by video downloads. After announcing Act; in the rest of the world, the issues argued under
new rules in February 2015, opponents of the rules the same moniker look at the impact of trafc man-
in the United States (mainly network providers) have agement techniques, such as deliberately slowing
claimed that compelling the openness of the internet (or throttling) data streams, on human rights, and
imposes on their rights as a corporation to determine the continuing impact of the internet as a driver of
which content to make available. In other parts of the innovation. Access to information is not solely a
world, the debate over net neutrality is recognized as a developed or developing country preoccupation.
matter of freedom of expression or access to informa- Not only is it a fundamental human right, inherent
tion for individualsa human rights issue. in Article 19 of the International Covenant on Civil
228 WORLD DEVELOPMENT REPORT 2016

and Political Rights,137 it is also an essential element and golf courses.142 Specically, the serendipitous
in the online innovation ecosystem, and therefore collisions between like-minded individuals that
an economic development issue. In whatever form a create innovative ideas are more likely to occur in
country would wish to use the internet for develop- high-density urban environments than in lower-
ment purposes, its public policies should ensure that density locales where high-technology industry has
technical management of internet trafc is not used traditionally ourished.143
to suppress a tool of innovation. Governments are generally not very good at pick-
ing technology winners. Nor can they easily create
technology clusters, which tend to grow organically,
Promoting the digital where the right conditions are in place, as rms draw
economy upon the same talent pool and startups spin off from
established enterprises. From the recent development
The internet as an open access ecosystem of tech hubs and FabLabsfor instance, there are now
Once the internet is widely available and affordable in more than 555 FabLabs across 77 countries144it is
a country, and public trust that the internet is a safe unclear if all of them would have come up organically,
and open platform for doing business or storing per- though government involvement in most of them has
sonal information has been established, it can become been minimal (box 4.9 and map 4.3). But government
an unrivaled platform for promoting entrepreneurial policy can help to sustain an emerging technology
opportunity. Indeed, 9 of the top 20 people in the cluster, for instance by instituting favorable tax
Forbes 2015 billionaires list made their money from regimes or liberal policies on awarding employment
the sector.138 Initially, internet entrepreneurship was permits to skilled workers (tech visas). Israel shows
associated with the dot-com bubble of the late 1990s, how government can stimulate the growth of an ICT
but the networks of the day lagged behind the aspi- cluster once it becomes established (box 4.10). Govern-
rations of entrepreneurs. As one subsequently said, ment procurement can also help create opportunities
A lot of the business plans were deeply awed, but for local companies to ourish without infringing
a lot of the ideas would have worked had there been commitments to free trade, for instance by unbun-
broadband.139 Since 2008, when broadband crossed dling large ICT projects into smaller components. But
the threshold of 10-percent penetration worldwide, a governments also can unwittingly undermine a local
new and more sustained period of internet entrepre- ICT sector, with lax rules on intellectual property
neurship has developed. protection or burdensome taxes on the import of ICT
The U.S. economy has so far been the main bene- goods and components.
ciary of the internet as a source of innovation and
entrepreneurship.140 This success is exemplied by National ICT strategies
the Silicon Valley technology cluster. Many coun- In recent years, it seems to have become ever more
tries have tried to imitate it.141 Few have succeeded. complicated to develop a coherent set of policies to
The ingredients of success for ICT clusters have regulate and promote a nations ICT sector. Rapid
traditionally included close collaboration between technological change, coupled with disruptive
academia and industry, easy access to venture capital, changes in the supply side of the industry and grow-
high levels of government research spending, and ing challenges on the demand side, requires exi-
a physical environment and climate that is attrac- bility. But industry players demand predictability in
tive to footloose, highly paid workers. However, in policy setting and a level playing eld. ICT users are
recent years, certain cities with doubtful climates becoming ever more vocal, and expertise that may
have also developed a vibrant tech entrepreneur- once have been centralized is now dispersed through-
ship scene, notably Bangalore, Berlin, Hangzhou, out government. So, coordination becomes all the
London, Nairobi, and New York. This suggests that more important.
the internet is creating a new set of geographical When countries take a conscious decision to
preconditions for innovation districts that are more develop a national strategy for broadband, or their
about density and bandwidth than about sunshine ICT sector more generally, they are rewarded with
SECTORAL POLICIES 229

Box 4.9Tech hubs in Africa

The recent development of tech hubs across Africa (see and the longer-established Ushahidi), and then to nearby
map 4.3) exemplies how technology clusters create a Strathmore University (where iBiz and iLab are located)
snowball effect whereby initial preconditions for success and along Ngong Road to the GreenHouse and 88 mph/
generate additional, mutually reinforcing innovation Startup Garage.a
drivers. Though nowhere similar in scale to Silicon Valley, As with the creative destruction of the original dot-com
technology clusters in Africa nevertheless demonstrate bubble, many new startups, including some of the hubs
that close collaboration between academia, government, themselves, have overestimated market demand for their
and the private sector can help develop a vibrant eco- products and services and ended up with short lifespans.
system that facilitates ongoing innovation and market Thus the turnover of hubs and incubators in Africa has been
entry. Tech hub clusters, such as in Cape Town, Lagos, relatively rapid over the last ve years,b but the growth
and Nairobi, show that once a certain threshold is passed, path is still upward, with a net increase of around 15 percent
new hubs and ongoing entrepreneurial activity can be since the start of 2014. Tech hub performance also depends
stimulated through enhanced access to nance, services to on context-specic dynamics, and the situation of the local
entrepreneurs, and the demonstration effects of successful business community. However, the comparative success of
rst mover startups. The development of Nairobis tech certain clusters, while others remain stagnant, suggests
cluster dates to the founding of iHub in March 2010. Growth that organic, multistakeholder ecosystems work better
has spread, rst to the rest of the Bishop Magua Centre than initiatives led by government, the private sector, or
where it is located (including Nailab, m:lab East Africa, academia alone.

a.Firestone and Kelly 2015.


b.http://www.gsmaentrepreneurshipkenya.com/GSMA_KENYA-AR2014-060214-WEB-SINGLE-PGS.pdf.

higher rates of service take-up.145 As of mid-2013, oping them and whether they can be easily imple-
some 134 countries had already developed national mented. In the same way that international internet
broadband plans, and a further 12 planned to do so. governance has evolved toward a multistakeholder
Once developed, plans need to be regularly refreshed model, so too national strategies can benet from
and updated, ideally on a cycle of three to ve years, ensuring that there is an opportunity for all stake-
according to the United Nations Broadband Commis- holders to express their views and that those views
sion, which has set a target that all countries should are reected in policy making and regulation. In
have a national broadband plan by 2015, with at least an era in which mobile subscriptions exceed the
40 percent of households in developing countries worlds population, and with each internet user hav-
served with broadband.146 National broadband plans ing within easy reach a vast library of global knowl-
are also more effective when they include specic edge, ICT policy is too important to be left to the
benchmarks, or targets, that are relevant, measurable, bureaucrats. Broad multistakeholder collaboration
realistic, and actionable. For example, Estonia has set is the key. Equally important is the fact that digital
a target that at least 100 Mbit/s broadband service development strategies need to be broader than they
should be available to each citizen by 2015. are today, strengthening the countrys ICT infra-
What seems to be important is not so much the structure, but also the foundation underpinning
plans themselves, which vary enormously in quality its digital economyan issue explored in the next
and scope, but the consultation process for devel- chapter.
230 WORLD DEVELOPMENT REPORT 2016

Map 4.3African tech hubs

Egypt, Arab Rep.


1. Cairo Hackspace Civ
2. The District Civ
Tunisia 3. Flat6Labs Hy
1. Wiki Start Up Civ 4. IceCairo Civ
5. Fab Lab Egypt Civ
Morocco 6. The Greek Campus Hy
1. Jokkolabs Casablanca Civ 7. Technology Innovation Gvt
2. New Work Lab Civ
Entrepreneurship Center
8. Alexandria Hackerspace Civ
3. Girls in Tech (GIT) Morocco Civ
Chapter
4. OCP Entrepreneurship Network Hy

Senegal
1. Jokkolabs Dakar Civ
Civ
2. CTIC Dakar
Aca
Mali
M alili CCameroon
Came
a roon
3. Africa Living Lab
1.
1 Jokko
Jokkolabs Bamako
labs Bamak
ko Civ
4. Mobile Senegal Hy 1.
1. ActivSpaces
ActivSSpaces iv
CCiv
5. Jjiguene Tech Hub Civ Ethiopia
Ethi
hiopia
hi
1. IceAd
IceAddis
Addis
Add Aca
Burkina Faso 2 xHubb
2. Civ
1. Yam Pukri Civ
2. Jokkolabs Ouagadougou Civ Kenya
The Gambia Uganda 1. iHub Civ
1. HIVE Colab Civ 2. m:lab East Africa Hy
1. Jokkolabs Banjul Civ
2. @TheHub Civ 3. GrowthHub Civ
2. Woe Lab Civ
3. Outbox Hub Civ 4. Nailab Civ
4. Grameen Foundation AppLab Civ 5. C4D Lab Aca
5. Women in Technology Uganda Civ 6. AkiraChix Civ
Liberia (WITU) 7. Lake Hub Civ
1. iLab Liberia Civ 8. iBiz Africa Aca
9. iLab Africa Aca
Cte ddIvoire
Ivoire 10. FabLab Nairobi Aca
Civ 11. 88 mph /Startup Garage Hy
1. Jokkolabs Abidjan
2. Thee W Hub Civ
3. Akendewa Civ Rwanda
4. AMN Co-working Space Civ 1. kLab Hy
5 Mwasi Tech Hub
5. Civ 2. The Office Civ
3. THINK Technology Incubator Civ

Ghana
1. mFriday Civ Tanzania
2. Meltwater Entrepreneurial Aca 1. Kinu Innovation and Co-Creation Civ
School of Technology (MEST) Space
[Incubator] 2. TANZICT Hy
3. gSpace Civ 3. Dar Tekinohama Business Civ
4. iSpace Civ Incubator (DTBI)
5. Ghana Multimedia Incubator Gvt Congo, Rep.
Congo 4. Buni Hub Civ
Centre 1. BantuH
BantuHub Civ
6. Mobile Web Ghana Civ
7. Kumasi Business Incubator Hy Madagascar
8. Oguaa Business Incubator Civ Congo,, Dem. Rep. 1. I-Hub Malagasy Civ
9. Hub Accra Hy 1. Imani Hub
H Civ 2. Habaka Civ

Togo Angolaa
1. Mara Launchpad Civ
Angolann Institute of Support for Gvt
11. Angola

Benin
Micro, SSmall and Medium Mauritius
Mauritius
Enterprrises [INAPEM]
Enterprises 1. Ebne Accelerator
Acccelerator Gvt
1. e-TRILABS Civ (ICT Inc
cubator)
Incubator)
22. JJokkolabs
kk l b CCotonou
t Civ
Ci

Zambiaa
Zambi
Nigeria 11. Bongoh
Bongohive
hive Zambia Civ
Zimbabwe France (La (La Runion)
Ru
1. L5 Lab Civ 1. Sky Hub Initiative Civ 1. Cyclotronn Runion
Runio Indian Aca
2. Co-creation Hub Civ 2. Hypercube Hub Civ Ocean (CYROI
(CYYROI GIP)
GIP
3. Wennovation Hub Civ Namibia
Namibbia 3. Muzinda Umuzi Hub Civ 2. Technople
Technople de La Runion Hy
tre
4. Technology Incubation Centre Gvt 1. Namibi
Namibiaia Business Innovation Aca
tre
5. Minna Tech Incubation Centre Gvt C t (NBIC)
Centre
6. Information Developers Hy 2. Fablab Namibia Hy
tor
Entrepreneurship Accelerator Mozambique
(IDEA)
7. Focus Hub Civ Botswana 1. MICTI Technology and Business Gvt
Centre
Hy 1. Botswana Innovation Hub Gvt
8. Enspire Incubator
Gvt 2. First Steps Venture Center Hy
tion
9. Calabar Technology Incubation
Center South Africa
10. 88 MPH (400 NG) Hy 1. Jozihub Civ 12. Smart Xchange Hy
2. Capetown Garage Civ 13. CodedinBraam Civ
3. Black Girls Code Civ 14. SoftStart Technology Civ
4. ThoughtWorks Civ 15. The House 4 Hack Civ
Hy Civ
Tech hubs in Africa 5. TechinBraam
6. Silicon Cape Initiative Civ
16. mLabb SSouthern
h Africa
f
17. Start-up Garage/98MPH Hy
7. Impact Amplifier Civ 18. IMPACT HUB Civ
Gvt Government led 10 8. Codebridge Civ 19. Rlabs Civ
9. Angel Hub Civ 20. Invo Tech Incubator Hy
Civ Civil society led 78 10. Eastern Cape Information Civ 21. The Innovation Hub (TIH) Gvt
Technology Initiative 22. Startup 90 Civ
11. Cape Innovation and Technology Civ 23. Grindstone Civ
Aca Academic institution led 9 Initiative (CITI)

Hy Hybrid 20
Total tech hubs by Sept. 2015 = 117

Source: WDR 2016 team. Interactive map and source data available at http://bit.do/WDR2016-Map4_3. IBRD 41639
SECTORAL POLICIES 231

Box 4.10Israel as a startup nation

The term startup nation was used to describe Israel in 2000), supporting entrepreneurs in the very rst stages of
a 2011 best-selling book.a It takes as its starting point the development; Magneton (since 2001), supporting industrial/
6,000 startups created between 2000 and 2010, more than academic cooperation; the Public Technology Incubator
twice the rate of the previous decade. In 2013, the informa- Program set up in the early 1990s to help assimilate a wave
tion and communication technology (ICT) sector in Israel of immigrants from the former Soviet Union; and the Yozma
made up 16 percent of GDP and 26 percent of exports and Fund, a venture capital fund set up in 1993 for technology
employed 8.5 percent of its workforce.b It was also the fth companies. As a result, Israel consistently scores the highest
largest exporter of computer software and services in 2012, level of gross domestic expenditures on research and devel-
according to the World Trade Organization,c as ICT exports opment among OECD economies, although the Republic of
have increased almost tenfold since 1990 to over US$20 Korea is catching up (gure B4.10.1, panel b).
billion (gure B4.10.1, panel a).d A key ingredient in the But government support for rms in the ICT sector is not
success of the startup nation has been the role of the Israeli the whole story. Israels government has promoted a high
government, which designed its interventions so as not to level of investment in education, and the sector has bene-
hamper the emergence of the private sector. ted from the innovativeness of the rms themselves, which
Many Organisation for Economic Co-operation and have been particularly successful in elds such as cyberse-
Development (OECD) governments play an active role in curity, mobile phone apps, and voice over internet protocol.
funding innovation but Israels program, from the very Recent tech startups include Taboola (a content distribution
start in the late 1960s, has been particularly geared toward and discovery platform), Silverbyte Systems (providing hotel
sector-neutralitymeaning that the government did not management software), and Ceragon Networks (a wireless
try to pick winners. The programs design avoided crowd- backhaul provider), while longer-established ones include
ing out private investment and stimulated additionality.e Waze, which provides a location-based navigation app, and
Recent programs have included the Tnufa program (since Wix, offering a cloud-based web development platform.

Figure B4.10.1How Israel stays ahead in high-tech entrepreneurship

a. Israels ICT exports, 19902014 b. Gross domestic expenditures on R&D as a


percentage of GDP, selected economies, 200413
25 5.0
Billions of U.S. dollars

4.5
20 4.21
4.0
15 4.15
3.49
3.5
Percent

10 3.32
3.0
5
2.81
2.5
0 2.40
2.0
2.02
90

95

00

05

10

14
19

19

20

20

20

20

1.5

1.0
2004 2005 2006 2007 2008 2009 2010 2011 2012 2013
Israel Japan United States China
Korea, Rep. Finland OECD average

Source: OECD STI Indicators, available from http://www.oecd.org/sti/msti.htm. Data at http://bit.do/WDR2016-FigB4_10_1.


Note: In panel b, the percentages shown on the gure are for 2013, except for the U.S. percentage, which is for 2012. GDP = gross domestic product;
ICT = information and communication technology; OECD = Organisation for Economic Co-operation and Development; R&D = research and
development.
a. Senior and Singer 2011.
b. Getz and Goldberg 2015.
c. See https://www.wto.org/english/res_e/statis_e/its2014_e/its14_trade_category_e.htm.
d. Israel, Central Bureau of Statistics 2014.
e. Lach, Parizat, and Wasserteil 2008.
232 WORLD DEVELOPMENT REPORT 2016

Notes
1. High-speed internet in this chapter is equated Thus Somali migrants cannot roam in neighboring
with xed-line broadband service (such as digital countries without changing their SIM cards.
subscriber line, cable modem, and ber optics) and 23. Ampah and others 2009.
fourth-generation (4G) mobile services. Internet 24. See https://gsmaintelligence.com/, although other
usage is much higher, at around 40 percent, but this sources such as Gallup World Poll show lower
is generally at slower speeds and is not necessarily coverage.
affordable or always on. 25. ITU 2001.
2. See chapter 1 and Kim, Kelly, and Raja (2010). 26. See WhatsApp Shows How Phone Carriers Lost
3. Markovitch 2013. Out on US$33 Billion, Business Standard, February 28,
4. Qiang 2010. 2014, at http://www.business-standard.com/article
5. UN Broadband Commission 2013. /international/whatsapp-shows-how-phone
6. Levinson 2007. -carriers-lost-out-on-33-bn-114022200022_1.html.
7. Internet protocol (IP)based networks used packet- 27. In the rst half of 2014, Netix accounted for 35
switching, a technology developed in the 1960s, that percent and YouTube 13 percent of internet data
packages information into uniform chunks of dig- trafc to users in the United States, during peak
ital data, or packets, that can be used to transmit periods on xed networks, according to Sandvine
voice, text, video, or data. IP-based networks thus (2014).
combine into a single network those functions that 28. Cisco 2015.
were previously handled by separate and distinct 29. Cisco 2015.
networks (Mathison, Roberts, and Walker 2012). 30. Regional average data from GSMA at www.gsma
8. Wu 2010. intelligence.com.
9. See Heeks (2014), notably gure 8 on the changing 31. Minges 2015.
focus of ICT4D priorities over time. 32. Evans, Groves, and Croft 2014.
10. IDATE 2014. 33. Stock market valuations change constantly, but on
11. Cleland 2014. May 18, 2015, China Mobile had a market valuation
12. Wheeler 2015. of US$276.45 billion on revenue of US$103.21 bil-
13. The United States followed a different model of lion, while Alibaba had a market valuation of
private ownership, but even there the monopoly US$217.26 billion on revenue of just US$12.26
of AT&T initially prevailed, as this was considered billion, according to Yahoo Finance.
essential to achieving universal service, a tele- 34. Investment in constant U.S. dollars fell to US$248
phone in each home. An antitrust suit launched in billion in 2013, down from US$357 billion in 2008,
1974 eventually broke up AT&T into seven separate before the nancial crisis, according to data on
regional operators and a national long-distance and private sector investment in telecoms, sourced by
international carrier a decade later, opening the the Public-Private Infrastructure Advisory Facility
door for competition (Crandall 1991). (PPIAF) and available at http://data.worldbank.org
14. Harper 1997. /indicator/IE.PPI.TELE.CDcountries/1W?display=
15. Cho 2002. default.
16. OECD 1999. 35. Ofce of Legislative and Public Affairs 2003.
17. Ungerer 2000. 36. The announcement of the transition was on March
18. See http://ec.europa.eu/priorities/digital-single 14, 2014, by the National Telecommunications and
-market/. Information Administration of the U.S. Department
19. The 69 World Trade Organization member coun- of Commerce, but the completion date was later
tries that made commitments in telecommuni- delayed by one year to September 2016. For more
cations in 1997 have now risen to 108; see https:// information, see https://www.icann.org/resources
www.wto.org/english/tratop_e/serv_e/telecom_e /pages/process-next-steps-2014-10-10-en and http://
/telecom_e.htm. www.ntia.doc.gov/blog/2015/update-iana-transition.
20. ITU 1997. 37. For more information on different national
21. Wellenius and Stern 1995. research and education network models, see the
22. The cover photo illustrates a failing in all three South-South Exchange of Research and Education
ingredients for a successful digital policy: Djibouti Experience, at https://openknowledge.worldbank
Telecom is fully state-owned and enjoys monopoly .org/handle/10986/12367.
status, contributing in part to its high prices for 38. See the regulatory information section of ITUs ICT
mobile service. But neighboring Somalia currently Eye database, at http://www.itu.int/icteye.
lacks a national communications act and sector 39. As an example, the Communications Authority of
regulator, which means that local operators func- Kenya, for the nancial year ending June 30, 2012,
tion without internationally recognized licenses. records a surplus of around K Sh 7.0 billion (around
SECTORAL POLICIES 233

US$74 million) on income of K Sh 8.8 billion (US$98 /sectors/telecommunications/broadband_decisions


million), a surplus of around 80 percent. This is .pdf).
over and above other taxes and other nancial con- 58. Marino Garca 2015a.
tributions from the sector. See the Communications 59. Coleago Consulting 2013.
Authority of Kenya Annual Report, 201213, http://www 60. Plum Consulting 2013.
.ca.go.ke/images//downloads/PUBLICATIONS 61. Moore 1965.
/ANNUALREPORTS/Annual%20Report%20for%20 62. See http://www.mkomo.com/cost-per-gigabyte
the%20Financial%20Year%202012-2013.pdf. -update.
40. Blackman and Srivastava 2011. 63. Biggs and Kelly 2006.
41. Rijkers, Freund, and Nucifora 2014. 64. Economist 2015.
42. Economist 2012. 65. This is sometimes referred to as Amaras Law.
43. See GSMA at https://gsmaintelligence.com/. 66. See http://articles.latimes.com/2006/jul/16/business
44. ITU estimates that some 95 percent of the worlds /-overheat16.
population lived within range of a mobile signal in 67. Samarajiva 2010.
2015 (ITU 2015). 68. Genakos and Valletti 2014.
45. This aggregate statistic (68 percent) is derived from 69. Littlechild 2006.
GSMA (http://www.gsmaintelligence.com), which 70. Kemei and Kelly 2015.
estimates that, as of Q4 2014, some 98 percent of the 71. ITU 2014.
citizens of developed economies and 62 percent of 72. http://www.oecd.org/sti/broadband/price-baskets
developing ones lived within range of a 3G signal. .htm and http://www.oecd-ilibrary.org/docserver
The equivalent gures for 4G/LTE were 88 percent /d o w n l o a d /5 k 9 2 w d 5 k w 0 nw. p d f ? e x p i r e s =
and 15 percent, giving an aggregate of 26 percent. 1419284221&id=id&accname=guest&checksum=
46. Mayer and others 2008. 70B5A3123B6297371A59AC6F4C97AC55.
47. As an example, the Comoros opened its mobile 73. ITU 2014.
market to competition in 2007, but the incumbent 74. ITU 2014.
operator, Comoros Telecoms, was successfully able 75. Boston Consulting Group 2012.
to resist interconnection due to weak regulation, 76. World Bank, forthcoming.
and the market entrant, Twama Telecom, never 77. See https://www.washingtonpost.com/news
started service (World Bank 2014). The Comoros /the-switch/wp/2015/09/22/dig-once-the-no
announced a license award for a new second opera- -brainer-internet-policy-the-white-house-just
tor, won by Telma, in October 2015. -endorsed/.
48. Third-generation (3G) and fourth-generation (LTE) 78. Packet Clearing House 2015.
operate in multiple spectrum bands, but mainly at 79. Kende and Hurpy 2012.
1,800, 2,300, and 2,600 MHz. In countries where the 80. Kende and Rose 2015.
transition to digital broadcasting is complete, the 81. Regulation (EC) No. 2887/2000 of the European Par-
more valuable spectrum of 700 MHz can be released liament and of the Council of December 18, 2000, on
for mobile communications. This is more attractive unbundled access to the local loop, at http://europa
to investors as fewer cells are needed to cover the .eu/legislation_summaries/information_society
same territory (Dahlman and others 2007). /internet/l24108j_en.htm.
49. See Partnership for Measuring ICT for Develop- 82. Klein and Wendel 2014.
ment 2014. 83. See https://apps.fcc.gov/edocs_public/attachmatch
50. Ros and Banerjee 2000. /DOC-327104A1.pdf.
51. Wellenius 2002. 84. See http://www.washingtonpost.com/blogs/the
52. GSMA (Global System for Mobile communications -switch/wp/2014/12/23/fcc-confirms-that-680000
Association) 2013. -net-neutrality-comments-weremissing-from-the
53. Minges and others 2014. -public-record/.
54. UN Broadband Commission 2015, 6469. 85. S e e h t t p : // w w w. ny t i m e s . c o m / 2 0 1 5 /0 2 / 2 7
55. See http://www.fcc.gov/encyclopedia/connecting /technology/net-neutrality-fcc-vote-internet-utility
-america. .html?_r=0.
56. See http://ec.europa.eu/digital-agenda/ and https:// 86. UNESCO. See, specically, Article 19 of the Inter-
ec.europa.eu/digital-agenda/en/connecting-europe national Covenant on Civil and Political Rights
-facility#the-connecting-europe-facility-to-support (ICCPR); Article 13 of the African Charter of Human
-eu-infra. Rights (ACHR); Article 9 of the African Charter;
57. This calculation is based on projects that have and Article 10 of the European Court of Human
received a waiver from the European Commission Rights.
for the use of state aid in the deployment of broad- 87. See Open Network Initiative at http://map.opennet
band networks (see http://ec.europa.eu/competition .net/ltering-pol.html.
234 WORLD DEVELOPMENT REPORT 2016

88. Dutton and others 2013. DNA samples interfered with an individuals right
89. Clover 2015. to privacy.
90. Waldfogel 2011. 114. S ee http://www.bbc .com/news/technology
91. Internet Society 2014. -29276955.
92. See http://www.ndtv.com/india-news/supreme 115. Doupi and others 2010.
-court-reserves-orders-on-validity-of-section-66a 116. Google Spain and Google vs. Agencia Espaola de Protec-
-of-it-act-742758. cin de Datos (AEPD) and Mario Costeja Gonzlez [Case
93. See http://www.google.com/transparencyreport/. No. 131/12, 2014] European Court of Justice.
94. See http://www.google.com/transparencyreport 117. Ausloos 2012.
/trafc/. 118. See Schwartz and Solove (2014). The EU generally
95. See http://blogs.wsj.com/chinarealtime/2015/02/12 prefers legal instruments that position privacy as a
/china-internet-restrictions-hurting-business human right, whereas the United States relies more
-western-companies-say/. on self-regulation, seeing privacy as a consumer
96. This chapter similarly adopts an expansive view of protection issue.
cybersecurity and delves more deeply into some 119. UNCTAD 2015
aspects of cybersecuritysuch as privacy and 120. UN General Assembly 2013.
cybercrimeseparately. 121. See the African Union Convention on Cyber-
97. See Bauer and Dutton (2015), citing other sources. security and Personal Data Protection (July 27,
98. Bauer and Dutton 2015. 2014).
99. Article 17 ICCPR; Article 11 ACHR; Article 8 ECHR; 122. OECD 2013. The OECD Privacy Guidelines incorporate
and UNGA resolution 68/167 (2013) on the right to a Recommendation Concerning Guidelines Gov-
privacy in the digital age. erning the Protection of Privacy and Transborder
100. YCharts, Facebook Market Cap (June 10, 2015); see Flows of Personal Data.
http://ycharts.com/companies/FB/market_cap. 123. See http://www.apec.org/Groups/Committee
101. WEF 2014. -on-Trade-and-Investment/Electronic-Commerce
102. Dutton and others 2013. -Steering-Group/Cross-border-Privacy-Enforcement
103. FTC 2013. -Arrangement.aspx.
104. See http://www.washingtonpost.com/blogs/the 124. European Commission (EC 2010).
-switch/wp/2014/11/13/facebook-rewrites-its 125. White House 2012.
-privacy-policy-so-that-humans-can-understand-it/. 126. Maximilian Schrems vs. Data Protection Commissioner
105. Polonetsky, Tene, and Jerome 2014. [Case No. C-362/14, 6 October 2015] European Court
106. World Bank and Second Muse 2014. of Justice.
107. See http://georgemdallas.wordpress.com/2014/06/05 127. The recent decision by the European Court of
/making-sense-of-internet-platforms-network Justice about the right to be forgotten (Google Spain
-effects-and-two-sided-markets/. and Google vs. Agencia Espaola de Proteccin de Datos
108. Haddad and others 2014. [AEPD] and Mario Costeja Gonzlez [Case No. 131/12,
109. Berlingerio and others 2013. 2014]), which requires search engines to remove
110. See http://www.economist.com/news/leaders links to data upon request if they are inadequate
/21627623-mobile-phone-records-are-invaluable or irrelevant, throws into question not only the bal-
-tool-combat-ebola-they-should-be-made-available. ance of data protection and freedom of expression
111. See Article 29 Data Protection Working Party 2014. rights, but also extraterritorial application of law
112. See https://www.ftc.gov/system/files/documents and perhaps irreconcilable compliance obligations
/reports/federal-trade-commission-staff-report of multinational companies processing data across
-november-2013-workshop-entitled-internet-things borders.
-privacy/150127iotrpt.pdf. 128. See https://www.huntonprivacyblog.com/2015/01
113. Recent jurisprudence from both the European /articles/deadline-for-compliance-with-russian
Court of Justice (ECJ) and the European Court of -localization-law-set-for-september-1-2015/.
Human Rights (ECHR) support striking this bal- 129. See http://www.theguardian.com/us-news/2015
ance. In Digital Rights Ireland Ltd v. Ireland (Joined /may/07/nsa-phone-records-program-illegal-court.
Cases C-293/12 and C-594/12 Seitlinger and Others, 130. Castro 2013.
April 8, 2014), the ECJ ruled the Data Retention 131. Dutton 2015.
Directive to be in violation of the EU Charter of 132. The origins of the debate around net neutrality are
Fundamental Rights. In S and Marper v. UK 30562/04 the U.S. Communications Act of 1996, as amended.
[2008] ECHR 1581 (December 4, 2008), the ECHR, Under the act, telecommunications services are
using a proportionality analysis, found the United regulated under common carrier rules, and other
Kingdom to be in breach of Article 8, holding that communications services, such as data, are regu-
the long-term retention of both ngerprints and lated differently. In the United States, the internet
SECTORAL POLICIES 235

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238 WORLD DEVELOPMENT REPORT 2016

Sandvine. 2014. Global Internet Phenomena Report. Waldfogel, Joel. 2011. Bye, Bye Miss American Pie? The
https://www.sandvine.com/downloads/general Supply of New Recorded Music since Napster. NBER
/global-internet-phenomena/2014/1h-2014-global Working Paper 116882, National Bureau of Economic
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Schwartz, Paul, and Daniel Solove. 2014. Reconciling WEF (World Economic Forum). 2014. Delivering Digital
Personal Information in the United States and the Infrastructure: Advancing the Internet Economy 7
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Knopf.
240 WORLD DEVELOPMENT REPORT 2016

SECTOR FOCUS 4

Smart cities

Cities are where problems and solutions meet. They fancy technology over less exciting but more impor-
are our centers of commerce and innovationand tant foundational investments.
the gateways to the global economy. With the world While evidence of sustained impact remains elu-
rapidly urbanizing, cities will only grow in impor- sive, governments allocate signicant sums on smart
tance; the urban population of the developing world city projects, including in the developing world.
is expected to double between 2000 and 2030, adding China has launched a reported US$70 billion smart
2 billion city dwellers. This creates urgency to get our city credit line and a US$8 billion investment fund.2
cities right because the global response to our most India is seeking to leverage its homegrown informa-
pressing challengesfrom climate change to rising tion technology (IT) industry to construct 100 smart
inequalitywill likely succeed or fail in cities. cities, with a rst-year budget of US$1.2 billion. 3 Rio
Innovative urban leaders have begun to tap into de Janeiro implemented a rst-of-a-kind Intelligent
new streams of data on the state and performance Operations Center, bringing together data from
of their cities, often in real time, to realize a forward- over 30 agencies and services in a command center
looking vision of a smart citya city that leverages like that of the U.S. National Aeronautics and Space
the latest in technology and connectivity to make Administration (NASA). Even resource-constrained
better decisions and achieve the urban aspirations cities in Africa are embarking on the smart city jour-
of its residents.1 Specically, smart cities collect lots ney, such as in Konza Techno City near Nairobi.
of data through instrumentation, bring these data Pragmatically, old and new cities alike have begun
together through integration, and then analyze the to incorporate smart technologies into the everyday
integrated data for intelligence on how to improve the fabric and complexities of their existing urban cen-
citys services and quality of life (gure F4.1). Smart ters to drive greater efciencies in city operations;
cities use this three-step approach to tackle everything provide a platform for innovation at a citywide scale;
from reducing trafc congestion to ghting crime to and promote social inclusion through heightened
improving air quality. accountability, citizen empowerment, and smarter
Despite widespread enthusiasm, however, dis- decision making.
cussions held under the World Banks Urbanization
Knowledge Partnership indicate that most city
leaders struggle to understand how to best invest in
Efficiencyto do more
intelligent infrastructure and connectivity to deliver with less
long-term value. In addition, the concept of a smart By collecting large amounts of data and then trans-
city has grown somewhat controversial. Proponents lating these data into insights, cities are able to boost
argue that smart city innovations offer a genuine rev- the efciency and responsiveness of their operations.
olution in city management. Skeptics see empty hype Data help cities better match the supply of public
that risks wastefully distorting the investments of services with real-time needs and uncover emerging
resource-constrained governments as they prioritize problems before they turn into crises. Smart city tech-
This sector focus was contributed by Dennis Linders. nologies make this possible in several ways. Automated
SMART CITIES 241

Figure F4.1Smart cities: From data to intelligence

INCLUSION
Instrumentation Integration Intelligence
Collect (a lot of) data. Connect and bring these data Analyze integrated data
together from across the city. for insights and trends to EFFICIENCY
make smarter decisions.
INNOVATION

Sensors (examples: traffic, water, energy)


Systems (example: building automation) Internet of things Big data analytics
Ubiquitous connectivity Predictive analytics
Satellites (example: weather patterns)
Smart grid Data-driven optimization
Society (example: social media)

Source: Adapted from Palmisano 2008.

optimization translates data from cameras, sensors, Governments can facilitate collaboration through
and anonymized cellphone records into intelligence three platforms. Through local open data, cities share
to, for example, help optimize trafc ows in real local data with the public, promoting transparency,
time. Predictive analytics uses such data to track and accountability, and collaborative problem solving.
predict everything from rainfall to crime hot spots to Through living labs, governments designate parts
possible landslide areas. Evidence-based decision making of the city as test beds to collaboratively pilot new
and planning can continuously monitor milestones ideas. Through urban analytics centers, cities partner
and targets to ensure cities can quickly take corrective with local universities and industry to seed cross-
actions as needed to achieve their goals. disciplinary research centers with systematic access
to local urban data.

Innovationthrough
collaboration at city scale Inclusionto ensure
Most smart city innovations have their origins in the
everyone benets
private sector. Engineers argue that a city is essen- City leaders should focus smart city efforts on the
tially a complex system of systems, and each of these needs of all residents. Three valuable urban practices
systems generates data that can be analyzed to make in the developing world are worth noting. First, use data
cities smarter. But for individual smart systems to to target the most vulnerable, as So Paulo did by devel-
add up to a smart city, innovations must be on a oping a comprehensive geographic database of socio-
citywide scale. That requires contributions and ideas economic and physical indicators to prioritize housing
not just from commercial rms but also from gov- and slum upgrading investments. Second, open up data
ernments and citizens through public-private-people to promote accountability, including grassroots initia-
partnerships. tives such as the mapping of facilities, pollution, and
Open data, social media, and cellphones enable community needs in Kibera, Nairobis largest informal
governments, rms, and citizens to exchange vast settlement. Third, tap mobile connectivity to expand civic
amounts of information at virtually no costmaking participation, as cities in the Philippines have done for
it far easier to share knowledge and ideas that are dis- participatory budgeting and for crowdsourcing the
tributed throughout society. These tools also enable identication of smoke-belching vehicles.
real-time collaboration, enabling governments to view
their citizens and rms not just as passive customers The road aheadthe city as
of public services, but as key partners in innovative
problem solving. Amsterdam and Singapore have a laboratory
begun to use this collaborative approach to bring The explosion of urban data will slowly give rise to
together citizens, businesses, and government to a science of cities. City leaders can speed up this
experiment with innovations to lower their citys envi- process by turning their cities into laboratories for
ronmental footprint, one neighborhood at a time. smart innovations that translate local experiments
242 WORLD DEVELOPMENT REPORT 2016

into global knowledge, and global knowledge into halls everywhere should bring together governments,
local solutions. rms, and the public to jointly design a vision for the
This exchange of ideas will no longer ow only future of their city with long-term goals and short-
from the West to the rest, since rapid urbanization term priorities to guide the development of smart city
enables cities in the developing world to leapfrog projects that deliver value for all the citys residents.
their global peers by incorporating smart from the
start in ways that are cheaper and easier than retrot-
ting legacy infrastructure. Cities in the global south, Notes
from Rio to Shanghai, often push the boundaries of 1. Townsend 2013.
innovation as aggressively as their peers in the global 2. Peoples Daily, China Prepares for Smart City Con-
north. In fact, smart cities may be the rst instance struction Boom, October 16, 2013, http://en.people
of a large-scale urban transformation that is truly .cn/90882/8426660.html.
global in origin, with innovations and ideas owing 3. Times of India, Government to Set Up 100 Smart
in all directions simultaneouslyand with pockets of Cities, July 23, 2014, http://timesondia.indiatimes
.com/india/Government-to-set-up-100-smart-cities
innovation appearing in unexpected places.
/articleshow/38919516.cms.
Accelerating this progress will require actions at
all levels. Global institutions like the World Bank can
facilitate the sharing of experiences. Cities can work References
together to establish open standards to avoid vendor
Palmisano, Samuel J. 2008. A Smarter Planet: The Next
lock-in and to make it easier to share solutionsa
Leadership Agenda. Speech delivered at the Coun-
community-developed app in, say, Chicago, can then
cil on Foreign Relations, New York, November 6.
be rapidly deployed in Chengdu and Caracas. Local http://www.cfr.org/technology-and-foreign-policy
governments can address the often fragmented struc- /smarter-planet-next-leadership-agenda/p17696.
ture of their bureaucracies and outdated procurement Townsend, Anthony M. 2013. Smart Cities: Big Data, Civic
systems that are incompatible with the design and Hackers, and the Quest for a New Utopia. New York:
implementation of integrated IT systems. And city W. W. Norton.
244 WORLD DEVELOPMENT REPORT 2016

ENABLING DIGITAL DEVELOPMENT

The data revolution

A report commissioned by the United Nations, A Open data are those that are freely and easily acces-
SPOTLIGHT 5

World That Counts, proclaims, Data are the lifeblood sible, machine-readable, and explicitly unrestricted
of decision-making and the raw material for account- in use. Open data arent necessarily big, and big data
ability. Without high-quality data providing the right arent necessarily open. Governments are, or could
information on the right things at the right time, be, important sources of data on population, public
designing, monitoring and evaluating effective poli- budgets, education and health facility usage and sta-
cies becomes almost impossible.1 tus, weather, and trade. When opened, these data can
Recognizing the potential for harnessing the ongo- be combined and recombined in ways that directly
ing explosion of data, but mindful of gaps between benet the public (for instance, by increasing the
the developing and developed world, the report calls transparency and accountability of government) and
for a data revolution that would aid in the achieve- provide the basis for commercial, value-added services
ment of the Sustainable Development Goals. (such as apps for navigating public transit). Box S5.1
The world is witnessing an unprecedented explo- presents some examples of both big and open data.
sion of data. Digital data overtook analog around 1998, Exuberant estimates of the current and potential
and in 2013 amounted to 46 billion trillion bytes. Thats economic value of big data and open data range from
equivalent to about 400 trillion printed copies of this the hundreds of billions to the trillions of dollars per
Report, which when stacked would reach from Earth year. The clearest benets so far have been for map
to well beyond Pluto. Figure S5.1 shows the ongoing and weather data. Openly available global positioning
upsurge of data, as measured by total storage capacity. system (GPS) data supported markets for geospatial
Figure S5.2 shows the evolution of telecommunica- data and services worth US$56 billion in 2013 in the
tions capacity. Although the absolute gap between United States alone.3 At least four companies valued
higher- and lower-income countries is increasing, at over US$1 billionZillow, Zoopla, Waze, and the
growth in the latter has been faster since 2008. Climate Corporationprocess and resell open data
In harnessing this data explosion for development,
about real estate, trafc conditions, and weather.
attention focuses on two overlapping innovations:
Yet sustained, impactful, scaled-up examples of
big data and open data. Big data are voluminous
big and open data in the developing world are still rel-
or fast. They come, for instance, from satellite and
atively rare. Open data has far to go. Figure S5.3 shows
ground sensors and as by-products (data exhaust)
that readiness, implementation, and impact of open
from electronic transactions and from mobile phone
data are all highly correlated with GDP per capita, but
calls. The promise of big data is to provide informa-
that there are shortcomings in high-income coun-
tion of unprecedented scope, detail, or rapidity. For
tries, as well.
instance, Global Forest Watch crunches massive
Data impact requires willing suppliers and eager
amounts of open satellite data in order to generate
demanders. On the supply side, private holders of
near real-time, global maps of tropical deforestation.2
data may be reluctant to share it for fear of jeopardiz-
WDR 2016 team, incorporating contributions by Amparo Balli- ing customers privacy or corporate competitiveness.
vian and Thomas Roca (2015). Yet some of these data, if pooled and shared, could
THE DATA REVOLUTION 245

Figure S5.1Worlds capacity to store Figure S5.2Growth in


information telecommunications capacity
in optimally compressed bytes in optimally compressed kbps
2013
1022 14,000
4.6 zettabytes 12,400 KBPS
8
1,500 KBPS
1021 12,000
10,900

Telecommunications capacity
zettabyte 309 exabytes KBPS
Technological capacity

54 exabytes 10,000
2007
1020
16 exabytes 940 KBPS
8,000 18
51 KBPS
1019
890 KBPS
6,000
10 18 2.6 exabytes
2003
exabyte 4,000
100 KBPS
11
1017 9 KBPS
2,000
91 KBPS
10 16
0
6
2
0

98
86

94

10

14

03
04
05

06

07
08
09

10

11

12
13
0

0
9

20

20

20

20
19

19

19

19

20
20
20

20

20
20
20

20

20

20
20
Total Analog Digital High-income Rest

SPOTLIGHT 5
Source: Hilbert 2015. Data at http://bit.do/WDR2016-FigS5_1. Source: Hilbert 2015. Data at http://bit.do/WDR2016-FigS5_2.
Note: kbps = kilobits per second.

generate public benets. There are emerging models For instance, taxi companies may justiably be
that seek to create a symbiotic relationship among unwilling to share detailed data on vehicle move-
public, private, and academic actors that incorporates ments. Data on average vehicle speed by road seg-
benets for all. ment is valuable for the companiesit helps them

Box S5.1Big data and open data in action

Informing relief efforts in the wake of the Nepal Accountability for subsidies in Mexico. Fundar Center for
earthquake. A critical need in disaster relief is to track Analysis and Research, a Mexican NGO, persuaded the
displaced populations for efficient logistics planning. Mexican Ministry of Agriculture to open its data on the
Cellphone location data can provide comprehensive, large PROCAMPO subsidy program. The data showed
real-time information on population, but cellphone that 57 percent of the benets were going to the wealth-
operators are often reluctant to share this data for techni- iest 10 percent of recipients. A website now tracks these
cal, condentiality, or competitive reasons. Flowminder, and other nancial ows, and allows data to be visual-
a Swedish nongovernmental organization (NGO), has ized. http://subsidiosalcampo.org.mx/.
worked out procedures for accessing this data and has
used it to estimate population movements following Promoting efficient procurement of pharmaceuticals
the 2015 earthquake to aid in relief efforts. http://www in Southern Africa. The Southern African Regional
.worldpop.org.uk/nepal/. Programme on Access to Medicines and Diagnostics
(SARPAM) InfoHub assembles information about pharma-
Real-time independent measures of ination. PriceStats ceutical procurement volume and prices in the Southern
computes daily ination data for 22 economies by scrap- African Development Community. It publishes price data
ing price data from the web. These ination statistics on the web, and estimates the potential savings, for each
are more timely than official numbers, and provide an member country, if medicines were purchased at the low-
independent cross-check. http://www.pricestats.com. est available price. http://med-db.medicines.sadc.int/.

Source: WDR 2016 team.


246 WORLD DEVELOPMENT REPORT 2016

Figure S5.3Readiness, percent of the remainder had made little or no prog-


implementation, and impact of ress in opening map data. One reason is that cash-
open data strapped agencies support themselves by selling data.
This shuts out many potential users, even though the
100
GBR additional cost of providing the data to them would
NZL
90 be negligible. A dramatic example of reversing this
USA
80 NLD
trade-off is the decision of the U.S. government to
reduce the cost of a digital Landsat satellite image
Implementation-scaled

SWE
70 CHL AUS

BRA
from US$600 to zero in 2008. The annual number of
DEU
60 CZE ESP downloads increased from fewer than 25,000 to 3 mil-
ITA
50 PER DNK lion. The direct benets are estimated at US$1.8 billion
POL PRT EST
ECU
RUS
HUN IRL AUT a year for U.S. users and US$400 million for interna-
40 MYS CHE
RWA SGP tional users;4 there are substantial indirect benets as
30 KAZ
well. The loss of government revenue from selling the
VNM COL BEL
CHN
20 UGA THA KEN ARE TUN
25,000 images was miniscule by comparison. So if the
BEN MAR
TZA EGY
PAK
xed costs of data maintenance can be nanced, the
10
YEM
CMR
QAT benets from free distribution can be large.
NGA
MMR MLI
0 There are other reasons for public agencies to be
0 10 20 30 40 50 60 70 80 90 100 reluctant to share. Agencies may lack technical skills
SPOTLIGHT 5

Readiness-scaled to share data. They may be unwilling to expose the


data to scrutiny because of quality concerns. They
Impact-scaled Income
0 Low-income may value the political leverage afforded by monop-
20 Lower-middle-income olizing data. Nonetheless, both the G-8 countries and
40 Upper-middle-income the African Unions High-Level Conference on the
60
High-income Data Revolution have endorsed the concept of mak-
80
ing ofcial data open by default.
100
Effective demand for data may also be weak, even
Source: WDR team based on 2014 data from World Wide Web Foundation
if there is underlying interest. Of course, accessibility
2015. http://barometer.opendataresearch.org/report/about/data.html. to the internet is a prerequisite. Outdated or poor-
Data at http://bit.do/WDR2016-FigS5_3.
quality data will discourage demand. Because data lit-
eracy is critical, intermediaries can play a key role in
with dispatchingand for city managers it provides interpreting, analyzing, and disseminating open data.
a useful gauge of congestion. The World Bank is But capacity or incentive to do this is often lacking.
exploring ways to provide companies with software There has not been as much uptake by journalists as
that distills their data down to average vehicle speed. some have hoped. And while a benet of open data
This summarized data could then be shared between is enhanced sharing among government agencies,
companies and with the public, yielding more accu- relatively few governments are making optimal use
rate and comprehensive estimates of travel speeds. of existing statistics for planning purposes, according
In Australia, a tech startup called The Yield is work- to PARIS21. However, Bangladesh, Cambodia, and
ing with public sector regulators to test ways to help Niger scored high on statistical capacity (according to
farmers share data for the common good. The $A 100 PARIS21s IDR Metadatabase), showing that it is pos-
million Australian oyster industry loses nearly $A 34 sible for low-income countries to excel at generating
million a year due to harvesting closures by regulators and using statistics.5
to protect human health when runoff is contaminated. The pioneering Kenyan Open Data Initiative
The idea is to equip the oyster farms with real-time shows both the promise and challenges of open data.
sensors on water quality. The data will help individual A champion, Permanent Secretary Bitange Ndemo,
farmers with farm management, while allowing regu- persuaded ministries to open their data, and the
lators to optimize decisions, avoiding costly, unneces- program was inaugurated in 2011. The World Bank,
sary closures and still maintaining safety. Google, and Ushahidi provided technical and nan-
Public agencies are also reluctant to share data, cial support. Drawing on Nairobis vibrant tech scene,
even when it has large public benets. For example, the ancillary Code4Kenya initiative spurred the
of the 86 countries surveyed by the Open Data Barom- development of apps that presented health, safety,
eter, one-third of the high-income countries and 85 and other information in engaging and useful ways.
THE DATA REVOLUTION 247

A journalist, Irene Choge, attended a Data Journalism


Notes
Boot Camp. She then used the Open Data Platform to
trace a chain of links: funding for school toilets had 1. Independent Expert Advisory Group Secretariat
2014.
gone missing, so the student-to-toilet ratio for many
2. http://www.globalforestwatch.org/.
schools was intolerably high, leading to open defe-
3. http://gpsworld.com/the-economic-benets-of-gps/.
cation; consequently students were suffering from
4. Miller and others 2013.
illnesses associated with poor sanitation, and female 5. http://datarevolution.paris21.org/metabase.
students, especially, were discouraged from attend- 6. https://www.youtube.com/watch?v=A58R2yNQtio.
ing school; the end result was poor performance on
tests. The ndings prompted government action.6
Despite this promising beginning, the Open Data References
Initiative lost steam. Data were not updated, the apps Ballivian, A., and Thomas Roca. 2015. New Data for
struggled to nd users, and a legal framework for Development. Background paper for the World Devel-
open data was not in place by mid-2015. Kenyas score opment Report 2016. World Bank, Washington, DC.
on the Open Data Barometer dropped from 43 to 26 Hilbert, Martin. 2015. Quantifying the Data Deluge and
between 2013 and 2014. the Data Drought. Background note for the World
This example underscores the global need for sus- Development Report 2016. World Bank, Washington,
DC.
tained commitment to openness and for investment
Independent Expert Advisory Group Secretariat. 2014.
in high-quality data if the dream of a data revolution
A World That Counts: Mobilizing the Data Revolution for

SPOTLIGHT 5
is to be realized. Countries can seek ways to discour-
Sustainable Development. New York: United Nations.
age data hoarding, by adequately funding data hold- Miller, Holly M., Leslie Richardson, Stephen R. Koontz,
ers and showing them that they can attain a higher John Loomis, and Lynne Koontz. 2013. Users, Uses,
prole by opening their data. Donors and the interna- and Value of Landsat Satellite ImageryResults
tional community can support these actions through from the 2012 Survey of Users. Open-File Report
funding, capacity building, and ensuring that their 20131269. U.S. Geological Survey. http://pubs.usgs
own data are open. .gov/of/2013/1269/.
CHAPTER 5

National priorities

parts: one that can be automated, and one that cannot.


Analog foundations for a
The automatable part of the task consists of repeat-
digital economy able, routine activities that produce measurable
Estonia is one of a handful of countries closest to outputs and outcomes, and therefore are amenable
becoming a digital society. After regaining its indepen- to automation. Tasks performed by, say, bank tellers,
dence in 1991, it decided to promote the use of digital bookkeepers, or clerksand services such as regis-
technologies in all areas of society and the economy. tration and licensingcan to a large extent be done
The nation was not rich by European standards, so one with digital technologies. In contrast, many tasks per-
objective was to take advantage of efciency gains. formed by teachers, researchers, or managersand
While investing in information and communication services such as policing or those performed in health
technologies (ICTs), Estonia also greatly improved its careinvolve activities where the providers must
business climate, human capital, and governance. The exercise considerable judgment in deciding what to
greater ease of doing businesses spawned a host of do or how to respond. ICT projects often fail when
technology-intensive startups, including Skype and they focus solely on technology without also address-
TranferWise, a company disrupting the money trans- ing shortcomings in the complements that cannot be
fer industry. The country today ranks high in the PISA automated. The line that divides automatable activi-
(Programme for International Student Assessment) ties from those that are not is, of course, continuously
educational rankings and invests in digital literacy for shifting. But solving the most difcult development
its older citizens. The greater accountability in gov- problems will almost always require more than just
ernment boosted it from 78th to 40th between 1996 technology.
and 2010 on a ranking of 144 countries on their control Chapters 13 of this Report presented evidence of
of corruption. Today, Estonians have access to 3,000 the problems that can arise from greater use of tech-
e-government, e-banking, and other services, saving nology and identied the main risks that countries
each of them an average of 5.4 work days a year.1 face as a consequence. To mitigate these risks, invest-
Estonia demonstrates that even small and devel- ments in digital technologies must be accompanied
oping or transitioning countries can seize the oppor- by improvements of their analog complements
tunities the internet offers by implementing a smart (gure 5.1):
and comprehensive digital development strategy.
Many other countries have also eagerly invested Lower-than-expected internet adoption means that
in digital technologies but have failed to create the many rms in low- and middle-income countries
environment for it to support development. So, while forgo considerable productivity benets. The rea-
the internet has spread rapidly, development has sons include a poor business climate and vested
advanced much more slowly. Chapter 4 discussed interests that hinder market entry and reduce the
policies that ensure universal, affordable, safe, and pressure to innovate. Without improved regula-
open access to the internet. These supply-side policies tions, especially those governing competition, econo-
are critically important, but are not enough. mies of scale brought by the internet could well lead
Why is technology by itself unlikely to solve to harmful concentration and monopoliesand thus
persistent development problems? The key insight to greater divergence between and within countries,
is that a typical task in development has two broad rather than convergence and catching-up.
NATIONAL PRIORITIES 249

Rising shifts of income from labor to capital and Figure 5.1Risks from digital technologies in the
the drop in mid-level jobs in many countries sug- absence of complements
gest that the gains from greater use of technology
may not be equitably shared. Without complemen- DIGITAL
tary investments in the skills that workers need to TECHNOLOGIES
leverage the internet, automation could exacerbate
inequality rather than promote greater opportunity
and shared prosperity.
E-government projects have a poor record in
many countries; governments have too often been
unable, and sometimes unwilling, to use the inter- Scale Automation Information
net to improve service delivery and increase public without competition without skills without accountability
participation. Without more capable and more
accountable public sector institutions, technology
investments could lead to more control and not to CONCENTRATION INEQUALITY CONTROL
greater empowerment of citizens.

Business regulations that ensure a high degree Source: WDR 2016 team.
of competition, skills that prepare workers for the
21st-century workplace, and accountable public insti-
tutions that use the internet to improve services more inclusive. The internet thus tends to amplify
together these constitute the analog foundation that existing strengths and weaknesses, and progress
supports an inclusive, efcient, and innovative digi- in these areas therefore becomes even more urgent.
tal transformation. Otherwise, there is a risk of falling further behind
The idea that technology alone is not enough to for those who do not make the necessary reforms. As
have a widespread impact on development is sup- the following sections will show, technology does not
ported by a growing academic literature. Research- just increase the value of complements. It can also
ers focus on different angles, but come to similar often raise their qualityfor instance, through online
conclusions (box 5.1). In a growth context, the level business registration programs, online education, or
of analysis is a country or sector, and what matters better monitoring.
is how technology interacts with rulesthat is, with So how can businesses, people, and governments
regulations and similar endowments. In a labor mar- reap the greatest digital dividends? The Report
ket context, the level of analysis is occupations or suggests many detailed steps to strengthen analog
specic tasks, and what matters is the interaction of complements, but policy makers should also keep in
automation and worker skills. And in a government mind a set of overarching principles concerning the
context, the level of analysis is a public service, and interaction of technology and complements.
what matters for delivery is the accountability of
institutions. Guiding premises

The inability to scale up is one of the most


The interdependence commonly cited reasons for failed digital
between technology and interventions
The popular media is lled with inspiring stories
complements involving technology: digital marketplaces are
Technology and its complements feed on one another. helping artisans in remote hillsides to access global
Improvements in the business climate, human capi- markets; the on-demand economy is creating new
tal, and public sector governance are already high on startups and digital entrepreneurs; and social media
the reform agenda in most countries. With greater tools are helping citizens organize and rally around
use of technology, the complements also become issues of common concern. But after a promising
more valuable because they interact. Thanks to tech- start, many initiatives seem to ounder. For every
nology, rms operating in a well-regulated business successful online commerce platform, nearly four
environment are more innovative. Skilled workers fail to achieve scale. Despite the growing popularity
are more efcient. And accountable institutions are of the on-demand economy, the rm startup rate in
250 WORLD DEVELOPMENT REPORT 2016

Box 5.1Three ideas about the interaction between technology and its
complements

The relationship between technology and complements can be done by computers faster, better, and more cheaply.
that is at the core of this Report is also the topic of recent With increasing computing power and better software,
work by a number of prominent researchers. the rule of thumb is that if you can fairly easily explain a
job to someone, it can probably be automated. Tasks that
Technology and rules (competition). Paul Romer develops require problem solving, adaptability, and creativity, in
a simple growth model in which technology interacts with contrast, are very hard to automate. Again, the difficulty in
rulesincluding, importantly, regulations shaping the automating a job tends to match the difficulty in describing
business climate. Technology is tradable and can spread it. Autor stresses the interaction of technology with non-
to new places quickly. Rules are established locally. Even if routine tasks. Nonroutine jobs cannot easily be automated,
they are negotiated internationally, they will not be simply but they can benet from automation because technology
imported like, say, capital goods. So there will always be tends to complement skills. Workers in nonroutine jobs get
a complex, context-specic political process that leads to more productive as the automation of other tasks increases.
their adoption and determines how effectively technology
is deployed. Together, technology and rules enable the cre- Technology and discretion (accountability). Lant Pritchett,
ation or adoption of new ideasnew or improved ways of Michael Woolcock, and Salimah Samji focus on public ser-
producing, working, or serving citizens. The quality of rules vices and develop a typology of organizational capabilities
varies across countries. Romer cites the municipal water for specic public sector tasks. They do not specically look
sector privatization to a French company in Argentina to at the role of technology, but their framework provides
illustrate his argument. The program was initially success- insights about when technology could improve services.
ful, butlike in many other countrieseventually ran into Informed by the accountability framework in the 2004
popular opposition, which prompted renationalization. World Development Report, Making Services Work for Poor
The technology required and the rules and preferences People, their main criterion is whether a task involves local
about regulating utility monopolies were present in France discretion and therefore some judgment by a civil servant.
but not in Argentina. Technologies and rules were thus Others are whether a task is transaction-intensive, and thus
poorly matched. In contrast, ideas about setting up and involves many people; whether it is a service (education) or
operating mobile phone systems spread quickly to many an obligation (policing); and whether it can draw on existing
countrieseven to fragile states like Somalia. Mobile phone knowledge or requires innovation. Categorizing public ser-
technology, in contrast to landlines or municipal water, vice tasks in this framework helps explain why e-government
easily allows competition among providers even in places efforts often failwhen organizational capabilities are poorly
with low regulatory capacity. For mobile, local conditions matched to technology and the requirements of the task.
(or rules) have accommodated the new technology.
These studies make very similar arguments. First, tech-
Technology and skills. David Autor is most concerned nology alone will not be enough. Second, increasing the
with effects of technology on labor markets. Looking at use of technology needs to be matched by complementary
occupations and even individual tasks, he considers how reforms. And third, knowing the best combination of tech-
much of a persons job is routine and could be done by a nology and complements for different tasks, occupations,
machineand how much is nonroutine and not easily auto- and services is the key to translating technological progress
mated. Those tasks that follow easily codiable procedures into development.

Sources: Romer 2010; Autor 2014; Pritchett, Woolcock, and Samji, forthcoming; World Bank 2004.

the United States continues to decline, with the larg- The internet is no shortcut to development,
est decline in the retail and service sectors.2 And as but it can be an accelerator
the Arab Spring showed, citizen mobilizations based For policy makers, using technology to solve a prob-
on social media are as easily crushed by governments lem is often more tempting than xing an ailing
as they were stitched together by citizen activists. All institution. A manifestation of this is the popularity
this because it is easy to scale up the technology, but of distributing laptops to schoolchildren as an elec-
difcult to improve its complements. tion pledge. There is also growing demand to wire
NATIONAL PRIORITIES 251

schools, hospitals, and all government buildings. A digital strategy is more about the
Connectivity is important, but it is not enough. adoption of ICTs than their production
Technology can rarely bypass or substitute for other Many policy makers wish to have a Silicon Valley in
shortcomings. When technology is deployed in an their country, dotted with large ICT rms like Apple,
environment of weak complements, the gains will be Facebook, Google, Huawei, and Samsung. But the
limited. But when technology and its complements widespread adoption of ICTs, not their production,
work together, the impacts can be profound and is responsible for most of the growth and job cre-
lasting. While the internet is no shortcut, it can be an ation.3 The ICT sector in developing countries is fairly
accelerator because many digital tools improve the small, accounting for only 34 percent of GDP and
complements. 1 percent of the total labor force. But when ICT rms
enter traditional sectors such as retail, banking, man-
Understanding the interaction between ufacturing, and transport, they spur competition,
technology and human complements raise productivity, and expand opportunities. For
should guide how much to invest in each
example, Alibaba has 30,000 employees, but provides
Some sectors, occupations, and services are more
a platform for more than 10 million ancillary jobs.
amenable to technology than others (gure 5.2). Gains
Uber has a few hundred coders, but it supports the
from technology will be larger in public services such
livelihoods of around 1 million on-demand drivers.
as cash transfer programs and utility serviceswhere
The online outsourcing industry creates millions of
outcomes can be easily monitored by citizensthan
freelancing opportunities in professional services.
in services that require a lot of discretion, such as
And in Mexico, manufacturing rms subject to com-
policing and management. Similarly, occupations
petition from Chinese imports invest more in digital
involving routine tasks will be more affected by tech-
technologies, thus boosting productivity and creating
nology than those requiring a high degree of judg-
more employment opportunities.
ment and intuition. With technological advances,
more tasks could become easier to automate, so the
A digital strategy needs to be broader than
relative roles of technology and complements could
an ICT strategy
change over time. Since outcomes are easier to mon-
itor for private businesses, as a rule of thumb, rms The digital economy transcends the ICT sector,
are likely to be more successful than governments in encompassing most sectors of the economy and
using technology to solve problems. Thus in a weak society.4 Yet many governments continue to treat the
institutional environment, the priority should be digital economy as a sector, with exclusive emphasis
to encourage greater adoption of technology by the on developing ICT infrastructure and creating an
private sector, while continuing to strengthen the information technology (IT) workforce. Our analysis
complements in the public sector. shows that a successful digital strategy needs to stand

Figure 5.2Some services and sectors are more amenable to digital technology
than others
Ease of automation Extent of Business sectors Public services
complements Cash transfers,
Retail and wholesale
te licensing, filing
era trade, transport,
More amenable to improvements

d taxes, monitoring
Mo insurance and banking
through digital technology

elections
Agriculture, Utility services,
h Sign
Hig ifican hotel and restaurant, public works
Sectors t manufacturing, (roads),
and real estate procurement
services
Inspection,
Lo Legal services
w ate financial
Moder
management

Sign Curative health,


ifican
t Construction policing, teaching,
policy formulation

Source: WDR 2016 team.


252 WORLD DEVELOPMENT REPORT 2016

on two pillarsone digital and the other analog. The skills. Use the internet to provide information and
digital pillar deals with the supply-side issues, focus- monitor service providers.
ing on policies to make the internet universally acces- Transitioning countries. Countries transitioning
sible, affordable, open, and safe (chapter 4). The ana- toward universal internet use need to address
log pillar aims to strengthen the demand-side policies harder problems: Build effective competition regula-
by creating regulations that encourage competition, tion and enforcement capacity. Teach advanced cog-
basic modern skills for all, and public institutions nitive and socioemotional skills that complement
that are accountable. Countries such as Rwanda, technology. Move toward effective e-government
whose vision is to become an information-rich, systems.
knowledge-based society, have gradually tried to Transforming countries. Countries transforming
broaden their digital strategy to include both the digi- into digital societies need to tackle complex prob-
tal and the analog foundations.5,6 lems: Regulate platform competition and privacy.
Advance ICT and science, technology, engineer-
A country typology for digital ing, and mathematics (STEM) skills and lifelong
development learning. Move toward ubiquitous e-government
As digital development proceeds from emerging services and participatory policy making.
to transitioning and then to transforming, policy
reforms become more complex. There are no hard- Classifying countries into various groups is neces-
and-fast rules, but it is useful to consider a sequence sarily somewhat ad hoc (gure 5.3). The labels applied
of policy priorities in line with technologys increas- in the following sections should therefore be treated
ing penetration (table 5.1): with considerable discretion. Technology adoption
and the quality of complements vary not only across
Emerging countries. In countries where the digital countries but also across sectors and across rms in
economy is still emerging and internet use is low, the same sector. So a country classied as emerging
the priority is to lay the foundations: Remove bar- for its government institutions could be categorized
riers to internet adoption such as high duties on as transitioning for its skills and as transforming for
ICT capital imports. Improve the business climate, its regulations. Some sectors in a country could be
including physical infrastructure critical for online transforming while the rest of the economy is emerg-
businesses with an ofine footprint. Promote digi- ing. So the boundary lines across country groups and
tal literacy and basic cognitive and socioemotional complementary factors are more indicative than xed.

Table 5.1Policy priorities for emerging, transitioning, or transforming countries


Stage in the digital transformation
Policy goals Emerging Transitioning Transforming
Regulations (competition): Low barriers to internet Effective competition Critical new economy
A business environment in adoption (including access, regulation and enforcement regulation (including platform
which firms can leverage affordability, and basic (including ease of market competition and the legal
the internet to compete and open and safe issues; trade entry) basis for private sector data
innovate for the benefit of and basic competition collection)
consumers issues)
Skills: Workers, entrepreneurs, Digital literacy and Higher-order cognitive and Advanced ICT skills and
and public servants who foundational basic socioemotional skills STEM education
can take advantage of cognitive skills, and Lifelong learning
opportunities in the digital socioemotional skills
world
Institutions (accountability): Adoption of informational Effective e-government Widespread citizen use of
An accountable government services and monitoring by delivery systems, provider e-government services and
that effectively uses the public sector and nonstate management, and citizen participatory policy making
internet to empower its providers engagement Social protection systems for
citizens and deliver services Increased electoral Trust and safeguards against a changing labor market
accountability privacy and security
Source: WDR 2016 team.
Note: ICT = information and communication technology; STEM = science, technology, engineering, and mathematics.
NATIONAL PRIORITIES 253

Figure 5.3The quality of complements and technology rises with incomes

1.0

TR A NS FORM ING FIN CHE


SGP
CAN
NOR
R
0.9
NZL AUS DNK
SWE NLD
IRL
BEL
USA
GBR EST
SVN ISL LUX
0.8 DEU
CYP FRA
LTU LVA JPN
PRT KOR
MYS MLT AUT
BRB ARE
CZE
ZE CHL
HL
0.7 HUN QAT ISR
MUS ESP
POL S
SVK
GEO HRV
ROU ITA
TTTO CRI
BGR
SYC G
GRC C MKD Y
URY
0.6 BWA
PANN JJOR
SRB ARM
GUY ALBB RUS
LKA UKR
Complements

MEX KAZ
ZMB SLV TUN M MNG TUR
KGZ THA COL
GHA RWA ZAF SAU BHR
0.5 LSO BLZ PHL
PER
MAR BRN
BEN UZB CH
CHN
EN
SEN VNM ARG
IDN DOM
LBR TJK KWT
SWZ
SW GAB NIC IRN
NAM KEN GTM
TZA ECU BRA
BGD
GD
0.4 LAO
CMR
N
NPL IND
BDI SLE
GMB
G HN
HND EGY
MO
MOZ PRY
PAK BOL
WI
MWI DZA
MRT NGA
G
0.3 ETH Y
YEM
MLI
ZWE
LBY T G
TRANSITIONING
N I
AG
AGO
VEN
KH
KHM
0.2
HTI

0.1

0
EMERGING
0 0.1 0.2 0.3 0.4 0.5 0.6 0.7 0.8 0.9 1.0
Technology

High-income Lower-middle-income
Upper-middle-income Low-income

Sources: World Bank World Development Indicators (various years); World Bank Enterprise Surveys (various years); Gallup World Poll (various years); World Bank
Global e-Government Systems database; World Bank ID4D database; United Nations 2014; WDR 2016 team. Data at http://bit.do/WDR2016-Fig5_3.
Note: Technology is measured by the Digital Adoption Index (DAI). DAI is based on three sectoral subindexes covering businesses, people, and governments, with
each subindex assigned an equal weight: DAI (Economy) = DAI (Businesses) + DAI (People) + DAI (Governments). Each subindex is the simple average of several
normalized indicators measuring the adoption rate for the relevant groups. Similarly, complements is the average of three subindicators: starting a business;
years of education adjusted for skills; and quality of institutions. See gures 5.4, 5.8, and 5.10 for more details on the construction of sectoral subindexes.

to adopt digital technologies (chapter 1). So those


Regulations: Helping
countries that are creating a level playing eld for
businesses connect and their businesses by embracing competitionby mak-
compete ing it easier for new rms to enter and for existing
rms to reorganize and exit, while preventing incum-
A competitive market encourages rms to use the bent rms from acquiring monopoly powerare
internet to access new markets, increase productiv- expected to perform well in a digital world.
ity, and achieve scale. Firms in more contested indus- The lack of competitive pressure and absence of
triesfacing more domestic or foreign competitors basic infrastructure are holding back many rms
and higher rm entry and exit ratesare more likely in developing countries from taking full advantage
254 WORLD DEVELOPMENT REPORT 2016

of the internet. It is not uncommon for incumbent Figure 5.4Regulations that encourage
rms to secure prots by seeking protection through competition also facilitate higher
regulatory means rather than by competing in the adoption of digital technologies
open market. The problem arises when policy mak-
100
ers oblige. There are also instances when regulations
are genuinely outdated or reect risk aversion to

Number of days to start a business


technological change and the consequent disruption.
For example, regulators around the world seem to be 80
conicted on whether ride sharing services should be
regulated as transport service companies or as soft-
ware companies. Is mobile money a banking or a tele- 60
com product? And in highly connected markets, could
the absence of competition across various digital plat-
forms inhibit future innovation? In some low-income
countries, the lack of supporting infrastructuresuch 40

as electricity, roads, ports, warehouses, distribution,


and a well-functioning postal systemcould hinder
rms from investing in digital technologies. 20
0 0.2 0.4 0.6 0.8 1.0
Appropriate regulation at various levels of
Technology:
digital adoption Digital Adoption Index (Business)
Policy reform priorities are likely to vary across coun-
Sources: Doing Business database (World Bank, various years); WDR 2016
tries depending on their level of digital adoption. team. Data at http://bit.do/WDR2016-Fig5_4.
Matching the country typology with appropriate Note: The Digital Adoption Index (Business) is the simple average of four
regulatory reforms leads to the following taxonomy normalized indicators: the percentage of businesses with websites, the
number of secure servers, the speed of download, and 3G (third-generation)
(gure 5.4): coverage in the country.

Emerging countries are characterized by low dig-


ital adoption and protected markets. They are able and capable governments that provide good
also likely to suffer from poor infrastructure and physical infrastructure and enforce business reg-
weakly accountable institutions. Investing in basic ulations that promote competition. But they face
physical and digital infrastructure (chapter 4); two distinct sets of problems. First, because they
lowering tariffs on digital products; encouraging are early adopters of digital technologies, many
adoption of low-tech, disruptive applications such of their rms have well-functioning but perhaps
as mobile money and social media; and reducing less productive and nonscalable legacy systems.
product market regulations are some of the policy These countries would benet from relaxing their
priorities these countries should consider. regulatory constraints to level the playing eld
Transitioning countries have mixed regulations, with between incumbent rms and (internet) startups in
some sectors open to competition. Many of their all sectors, but especially in the legacy sectors. Sec-
business regulations are codied, easily available, ond, given the universality of digital technologies,
and increasingly carried out online. These countries these countries have witnessed rapid growth of
also have fairly good physical infrastructure. Tran- digital platforms in selected sectors, some of which
sitioning countries thus need to remove regulatory have achieved a dominant position in their mar-
barriers across major sectors to incentivize rms to kets. They need to nd ways to encourage greater
invest in more efcient digital solutions and encour- competition across platforms: say, by eliminating
age the entry of startups that can put competitive exclusivity conditions and introducing portability
pressure on incumbent rms. When required, they and seamless transfers of data and information
should establish regulatory clarity between online across platforms.
and ofine businesses within the same sector. A
majority of developing countries and some devel- Emerging countries: Invest in infrastructure
oped countries fall into this category. and enforce product market competition
Transforming countries are open to competition in For many lower-income countries, creating basic
most economic sectors and generally have account- business-sustaining infrastructure is a priority,
NATIONAL PRIORITIES 255

requiring nance, local expertise, and innovative Another infrastructure constraint to a digital
solutions. Digital technologies can help overcome economy in emerging countries is the absence of
some of these problems. Revenues from telecoms domestic delivery systems. There were 38 countries
customs duties on hardware, auctioning and man- in 2012 where less than 50 percent of the population
aging spectrums, and value added tax (VAT) or had access to home postal delivery (see chapter 1). And
sales taxes on serviceshave been one of the fastest several countries had no last mile domestic delivery
growing sources of revenue in many developing system in place at all: Botswana, Burkina Faso, the
countries. But regulatory capture by powerful tele- Central African Republic, the Democratic Republic of
com rms could undermine this effort, as in Somalia. Congo, Gabon, Kenya, Rwanda, Swaziland, Togo, and
Many other countries in Africa, however, have the
opposite problemthey have used the telecom sector
as a cash cow, taxing it so heavily as to impede its
Figure 5.5Digital products are taxed as luxury goods
growth prospects. Even so, there are private sector
in some countries
solutions to nancing and managing infrastructure
services using digital technologies that hold the most a. Computers and laptops
promise. For example, Mobisol, a German company, 20
is supplying off-grid energy to villagers in Rwanda Import tariffs (%)
by combining solar energy technology with mobile 15
phonebased loan payments.7
Countries need to look at the digital economy as a 10
source of growth and jobs and not just as a source of
revenue. Some countries impose signicant import 5
tariffs on computers, laptops, and mobile phones to
meet short-term revenue objectives (gure 5.5). For 0
am ba

Ar dia

Re n

ic

em ad

G .

Lib n

B a

ag s

r
am a

le
example, the most favored nation (MFN) tariff rate
l A Ca azi

ep

ca
ru

qu
o

o
in

o
bl

hi
er
ca ero

ab
u

am
, D Ch

M ela
nt

as
bo

.R
Br

pu

C
bi
C

ge

on computers in Djibouti is as high as 26 percent. Fiji

S
m

ad

oz
C

M
charges MFN tariff rates of more than 30 percent for
go
fri

on

mobile phones. The tariffs on using digital technolo-


C
tra
en

gies raise the costs of using digital technologies for


C

Computers Laptops
rms and households, thus delaying the emergence
of the digital economy and its attendant positive
b. Mobile phones
effect on growth and jobs. In general, the higher
35
revenue buoyancy in the medium term can more
than make up for short-term revenue shortfall from 30
reduced tariffs.
Import tariffs (%)

25
In addition to electricity, countries need to invest
in trade infrastructure and customs administration 20

to improve physical connectivity and facilitate the 15


growth of the digital economy. Several countries
10
still have inefcient ports and other trade infra-
structure. Among the weak performers on trade 5
logistics in 2007, only a few signicantly improved 0
their trade logistics infrastructure between 2007 and
ng de
Pa Fiji

Re a

G c
na

ua Zim esh

Ba w e
Ba uda

os

om ze
G ca

G a

Ja na
ca
i
sta

d
bl

i
ad

ai
Ba Ver
ha

a
ica am

na
l
b

2014, including Afghanistan, Nepal, Nigeria, Rwanda,


in
Be
d
pu

rb

uy
an b a
ki

m
la

rb

re
S

o
ab

Serbia, and Tanzania (gure 5.6). Countries can also


n

d
C
in

improve their overall logistics performance by low-


om

tig
D

An

ering their nontariff barriers and tackling behind-


the-border issues. Firms with improved logistics are
Source: WITS 2014. Data at http://bit.do/WDR2016-Fig5_5.
better positioned to export their products and ser-
Note: Panel a shows most favored nation (MFN) tariff rates for computers and laptops. The Harmonized
vices using online marketplaces once these platforms Commodity Description and Coding System (HS) code for computers is HS 8471.49, and the HS code for
gain in importance in their region. But several coun- laptops is HS 8471.30. The MFN tariff for computers in Djibouti (not shown) is 26 percent. Panel b shows
MFN tariff rates for mobile phones. For some countries, the MFN tariff rates may exaggerate the level
tries continue to lag behind, including Cameroon, the of taxation, especially if they source a large part of their digital imports from Free Trade Agreement
Comoros, Eritrea, Somalia, and Sri Lanka. partners, as is the case with Chile.
256 WORLD DEVELOPMENT REPORT 2016

Figure 5.6Infrastructure complements common anticompetitive practices, even though


most countries have competition laws in place.9
Trade logistics in many countries havent improved in the past seven years
Emerging countries should thus focus rst on
reducing the implementation gap in enforcing exist-
ing laws. Required changes for implementation could
3 SRB be handled through secondary legislation or guide-
RWA NGA lines. Such changes include transparently dening
NPL appropriate nes for anticompetitive behavior, grant-
LPI in 2014

TZA ing sufcient authority and investigating power


AFG to implementing agencies to ght anticompetitive
2
regulations in all economic sectors, reducing anti-
SOM
competitive practices by government agencies that
facilitate cartel behavior, and measuring and commu-
nicating the harmful effects of cartel agreements to
1 encourage support for competition policy.

1 2 3
Transitioning countries: Enhance
LPI in 2007 competition by removing regulatory
Source: World Bank Logistics Performance Index (various years). Data at http://bit.do/ barriers and encouraging entry of internet
WDR2016-Fig5_6. startups in traditional sectors
Note: The LPI (Logistics Performance Index) covers six areas of logistics: customs, infrastructure,
international shipments, logistics quality and competence, tracking and tracing, and timeliness. The
index varies from 1 to 7. The gure shows only those countries with relatively weak trade logistics in Competition law and competition
2007 (index below 2.5). Observations above the yellow line indicate that countries improved their authorities
logistics performance between 2007 and 2014.
Anticompetitive regulations, while designed with
good intentions, can be misused. Vested interests
Tanzania. Online retailers in these countries thus and privileged rms can use them to limit entry into
struggle to deliver parcels to their customers and are domestic markets; to access government subsidies,
forced to invest in their own logistics solution. contracts, or land; and to insulate them from foreign
Reliable online payment systems are also not competition. Such anticompetitive regulations seem
available in many African and Central Asian coun- to discourage rms in some developing countries
tries, limiting the potential for e-commerce. While including Brazil, the Democratic Republic of Congo,
most individuals in developing countries do not Ghana, Kenya, Mexico, Morocco, Tanzania, Uganda,
have access to a credit card, online payment systems Vietnam, and Zambiafrom using digital technolo-
for businesses, such as the PayPal business account, gies more intensively (chapter 1).
provide reliable alternative solutions. In several Latin Most countries have a competition authority,
American countries, small businesses that do not have though many were set up fairly recently, and enforce-
a bank account can use PagosOnline for payments. ment varies, especially when the state or privileged
Without reliable and legal online payment systems, rms benet from market restrictions. Limited capac-
rms have been resorting to riskier solutions, such ity and the difculty of proving harm to consumers
as Bitcoin, as in Ghana. Not only are such activities are further barriers. A priority for transitioning coun-
illegal in some countries, but when undertaken on tries is to institute strong competition laws and boost
a large scale and in a weak regulatory environment, the capacity of implementing institutions to enforce
they could have a destabilizing effect on the nancial the law transparently and effectively. Policy measures
sector. include leniency programs allowing participants
Emerging countries should focus on enforcing of cartels to cooperate with government bodies in
existing business regulations and competition and exchange for lower sanctionsand ex post investiga-
antitrust laws. Most countries have laws that dene tion of potential collusive practices in procurement.
some degree of competition or antitrust regulation
but that are seldom enforced.8 Moreover, business Disruption as a strategy to create
regulations are sometimes implemented in a way competition
that discriminates between rms, increasing regu- Transitioning countries should encourage the entry
latory uncertainty. Agreements among competitors of internet rms offering traditional services in order
on setting prices, sharing markets, and bidding for to disrupt protected sectors. The internet has created
public procurement, for instance, are one of the most a new wave of entrepreneurship and innovation
NATIONAL PRIORITIES 257

around the world. Internet rms now compete with highlights the tight-rope walk for regulators in the
ofine incumbents in banking, insurance, retail trade, digital economy (box 5.2).
transport, logistics, international currency transfers, The internet rms operating in the nancial
accommodation, tourism, media, publishing, adver- sector are often not subject to the same level of reg-
tising, programming, design, and other professional ulations, enabling YuE Bao, an online trust fund in
service tasks. China, to enroll 150 million depositors and collect
Governments may consider abstaining from Y 700 billion in deposits in less than two years. It
imposing regulatory barriers on new internet rms offered higher yields on the deposits by making use
before they achieve a certain scale. Eliminating of underregulation of the nancial sector outside the
protection, often against the interests of inuential formal banking system. The ongoing reforms in the
elites beneting from the status quo, is difcult and nancial sector in China have narrowed this regula-
takes time. But internet rms can do the work of tory arbitrage.
the regulators and introduce competition in a sec-
tor overnight. The mobile money service M-Pesa in Transforming countries: Encourage
Kenya was able to achieve scale because of the regu- digital innovation but also regulate the
lators initial decision to regulate it as a telecom and digital economy to level the playing eld
not as a banking sector product. The mobile-money between incumbent and internet rms
schemes in other countries have often been held up
by opposition from traditional banks. At the same Critical new economy regulations
time, lack of adequate regulation on the telecom side While most of the internets impact will be in tradi-
meant that M-Pesa enjoyed dominant market power tional sectors that use technology to boost efciency,
in Kenya for a fairly long time, which ultimately pure internet rms raise new challenges that
had to be curbed by the competition authorities. This regulatory authorities even in advanced economies

Box 5.2Mobile money: A success story and yet a regulatory mineeld

Mobile money started informally, with users making pay- exclusivity contracts with the agents posed an entry barrier
ments of airtime credit to each other (see also spotlight for other telecom operators. One reason Safaricom justied
2). This system is still operating in many countries, such as keeping its network closed was that it had incurred high
Somalia, where users exhibit more faith in storable and trans- costs to develop the existing infrastructure.
ferable credit than in the local currency, the Somali shilling. Recently, the Competition Authority of Kenya ruled:
But elsewhere, notably in Kenya, a more formal system of (a) that all restrictive clauses in the agreements between
mobile money developed, using a separate store of credit Safaricom Limited and its Mobile Money Transfer Agents be
on the users SIM (subscriber identication module) card. expunged immediately, but in any event not later than July
Safaricom introduced its M-Pesa mobile payment service in 18, 2014; (b) that the Mobile Money Agents be at liberty to
2007, and other operators developed rival services. By 2013, transact the Mobile Money Transfer Businesses of any other
transactions of US$21.9 billionequivalent to just under half mobile money transfer service providers; (c) that oversight
of Kenyas GDPwere transacted on mobile devices. M-Pesa by Safaricom Limited be thereafter limited to its business
was introduced two years later in Tanzania. Although initially with the Agents; and (d) that each Mobile Money Service
slow to take off, it now equates to a higher percentage of Provider be responsible for ensuring compliance with
GDP (53.2 percent) and will soon overtake Kenya in volume. Central Bank of Kenya Regulations.a
Safaricom had a monopoly in the Kenyan market This ruling came weeks after M-Pesa permitted its
for almost seven years. It had established exclusivity agents to work with other mobile operators. Eliminating its
arrangements with M-Pesa agents, meaning the agents exclusivity agreements reduced the cost of sending money
could only offer products and services within the M-Pesa from M-Pesa users to other unregistered users. For exam-
network. Agents were thus locked in to a single operator, ple, the cost of transfers of between K Sh 101 and K Sh 500
and so were most users. Since Safaricom controlled more fell from K Sh 66 to K Sh 44 within six months after the end
than two-fths of the mobile money transfer business, the of the exclusivity agreement.

Sources: Plaza, Youse, and Ratha 2015, for the WDR 2016; Di Castri and Gidvani 2014.
a.http://africanantitrust.com/2014/10/09/antitrust-enforcer-subjects-mobile-payment-operator-to-central-bank-oversight/.
258 WORLD DEVELOPMENT REPORT 2016

struggle with. Sharing economy rms like Uber could consider orienting their regulations to those
and Airbnb scaled up traditional ride sharing and under development in the European Union (EU) or
subletting to a global scale. But regulators struggle North America.
to determine whether these companies are taxi and
hotel companies or simply software providers. Off-
line competitors complain that they do not follow
Skills: Making the internet
the same regulations. Where these industries tend work for everyone
to be overregulatedoften the case in the traditional
If you compared our world today with the world one
taxi business, for examplethis new competition
hundred years ago, you would encounter amazing
can encourage a general regulatory overhaul of the
advances in science, commerce, health care, transportation,
industry. and other areas. But if you were to compare the classroom
Once internet rms offering traditional services of a hundred years ago with an average classroom today,
achieve a certain scale, regulators need to modernize you would recognize it immediately: students lined up in
and impose sector-specic regulations to level the rows, paper and pencil in hand; a teacher at the blackboard
playing eld between online rms and their ofine jotting down facts; students furiously copying all that
competitors. New York City regulators started to is written and said, expecting to memorize the facts
require Uber drivers to be licensed, to drive vehicles and spit them out on an exam.
with livery plates, and to have commercial insurance
to create fairer competition between the sharing Robert Hawkins (2002)
economy and taxi drivers. In other cases, require-
ments that taxi drivers have full knowledge of local Technological changes are disrupting the employ-
streets have become obsolete with global positioning ment landscape. Occupations are becoming more
systems (GPS) and should be scrapped. Airbnb is technology intensive, and old economy jobs are
required to pay local sales tax in several cities where giving way to new economy careers. In many coun-
its services compete with those of the hotel industry. tries, this transformation is just starting and will
take time. But even in these countries, the time for
Creating competition across platforms action is now. Changes in education and training take
Concentration in the digital economy paired with a generation to have an effect, and reforms need to
network effects or switching costs can lead to anti- start early so that skills do not become a bottleneck
competitive behavior. But internet rms confound as countries advance in their digital transformation.
traditional competition law because they do not act
as traditional monopolies. Their services are often A changed world with unchanged
free or more convenient for consumers. It is also classrooms
less than straightforward to establish their real line The skills mix needed to succeed in the labor market
of business. Google, known as a search engine com- is changing, and todays education and training sys-
pany, is better described as an advertising rm. It tems are often failing to keep up. The use of digital
accounts for nearly 90 percent of the online search technologies requires basic cognitive skills, such as
market in some countries, and around 25 percent of literacy and numeracy. But a well-educated worker
the display-ad market, while Yahoo and Facebook in the 21st century also needs skills that are easily
account for about 10 percent each.10 But given their transferable across jobs and occupations and that
dominance in the markets for online ads or books, help respond to changing labor market demands:
some internet companies have considerable leverage higher-order cognitive, socioemotional, and technical
over marketers and booksellers. This is similar to skills (gure 5.7). This multiplicity of skills has always
credit card companies position with respect to retail- been important, but it is now essential. From Lebanon
ers. Since many internet rms operate in two-sided to Peru to Vietnam, employers are looking for work-
markets, where an online platform brings together ers who work well in teams and can solve problems,
buyers and sellers, these internet intermediaries think critically, and present their work well to oth-
could blur price signals in either of the two markets. ers.12 Yet in many countries, education systems fail
Research by economists such as Jean Tirole shows to provide even basic literacy and numeracy. More
that regulations in such industries must be carefully than half of 15-year-olds are functionally illiterate in
tailored to ensure competition and not harm consum- middle-income countries such as Albania, Indonesia,
ers.11 These are very challenging problems. Countries Jordan, Kazakhstan, Malaysia, and Peru.13
NATIONAL PRIORITIES 259

Figure 5.7The types of skills needed in a modern economy

Cognitive Social and behavioral Technical

Literacy, numeracy, and Manual dexterity and the use


Socioemotional skills and
higher-order cognitive skills of methods, materials, tools,
personality traits
(for example, reasoning and instruments
and creative thinking)
Openness to experience,
Technical skills developed through
Raw problem-solving ability conscientiousness, postsecondary schooling or
versus knowledge to extraversion, agreeability, training or acquired on the job
solve problems and emotional stability

Verbal ability, numeracy, Self-regulation, grit, mind-set, Skills related to specific


problem solving, memory, decision making, and occupations (for example,
and mental speed interpersonal skills engineer, economist, IT specialist)

Source: WDR 2016 team, adapted from Pierre, Sanchez Puerta, and Valerio 2014.
Note: IT = information technology.

Digital technologies accelerate the pace of labor manage some of the labor market disruptions that
market changes, opening new opportunities but also technology creates, and to ensure that the benets
making skills obsolete more quickly. This calls for of digital technologies are widely shared. In emerg-
more adaptability from individuals and institutions, ing digital countries, such as Nepal or Senegal, the
a stronger link between educational and training skill base remains weak, with gaps in foundational
institutions and the private sector, and policies that cognitive and socioemotional skills, as well as in
promote lifelong learning. Since skill development basic digital literacy. Transitioning countries, includ-
starts at birth and is lifelong, a life-cycle approach to ing Armenia, Sri Lanka, and Ukraine, have done
learning is necessary.14 fairly well on foundational skills, but they face the
These two labor market transformationschang- challenge of keeping up with some of the new skill
ing skill mix and rapid skill obsolescencehave pro- demands arising from digital technologies, especially
found implications for the skill development agenda. higher-order skills. Transforming countries, such as
While digital technologies affect the whole skill for- the Czech Republic and the Republic of Korea, are
mation process by changing the role of teachers, how best positioned to think about more advanced techni-
students learn, and the mechanisms to strengthen cal skills (both in ICT and in STEM), and, since many
accountability in education and training (see sector of their citizens are also rapidly aging, also need to
focus 2), priorities for skill development in the 21st prioritize lifelong learning (gure 5.8).
century hinge on three questions: Every country has multiple skill development
systems. As international tests make clear, individ-
What are the policies and interventions needed to uals who perform best in less advanced economies
provide current and future workers with skills for are often at par with peers in more advanced coun-
a digital economy? tries, and there is a lot of inequality in outcomes
How do these priorities vary by each countrys within countries.15 So a simple sequencing of policy
labor market challenges and skill base? reforms oversimplies what is needed in any coun-
How can digital technologies complement this try. Even transforming countries need to strengthen
analog policy agenda? foundational skills, and emerging countries need to
strengthen their provision of more advanced skills.
But skill development is a cumulative process: it is
Priorities for a skill development agenda in hard to develop technical and high-order cognitive
the 21st century skills without basic literacy or a strong foundation
Countries with strong skill development systems of socioemotional skills. Similarly, foundational and
are best prepared to leverage digital technologies, to more complex cognitive and socioemotional skills
260 WORLD DEVELOPMENT REPORT 2016

Figure 5.8Education that upgrades and socialization, especially among young children,
skills also facilitates higher adoption of these technologies are here to stay (box 5.3). Before
digital technologies a child even starts primary school, she will be able to
use her parents smartphone to learn her numbers
15
and letters, giving her a big head start, the Gates
Foundation notes.18 Online educational games for
Quality-adjusted years of education

young children, with appropriate adult supervision,


are increasingly used to develop foundational skills.
10 ScratchJr, for example, is an application aimed at
teaching algorithm thinking and coding principles to
kids aged 57 years through a simple drag and drop
interface.
Access to the internet, laptops, tablets, mobile
5 phones, digital whiteboards, and video-based instruc-
tion are increasingly common in primary and second-
ary education. Programs like One Laptop per Child
(OLPC) are operating around the world (box 5.4). In
most cases, however, there is no solid evidence base
0 of their effects on learning outcomes, and much more
0 0.2 0.4 0.6 0.8 1.0 careful evaluation of ICT initiatives in education
Technology: is needed. But ve uses of technology in building
Digital Adoption Index (People) foundational skills are promising: connecting teach-
ers to content; making learning more personalized;
Sources: WDR 2016 team, based on World Development Indicators (World
Bank, various years) and the World Economic Forum Competitiveness Index reinforcing content learned in school; fostering col-
(WEF, various dates). Data at http://bit.do/WDR2016-Fig5_8. laboration and increasing students engagement; and
Note: The quality-adjusted years of education are constructed by multiplying promoting adult literacy (table 5.2).
the average years of education for each country by the normalized WEFs
quality of education indicator; for more details, see Monroy-Taborda, Digital technologies can complement teachers and
Moreno, and Santos, forthcoming. The Digital Adoption Index (People) is connect them to content. The BridgeIT model, started
the simple average of two normalized indicators from the Gallup World Poll:
mobile access at home and internet access at home. in 2004 and now used in around 10 countries, allows
teachers using mobile phones to download video
content, which is then connected to televisions in
built early in life and throughout general education their classrooms. The videos are paired with learner-
are the base for the building and updating of techni- centered lesson plans, accompanied by teacher train-
cal skills in postsecondary education and training. ing in how to use the technology and incorporate it
in the class.19 A separate initiative, the Bridge Interna-
Priorities for emerging countries: Build tional Academies, goes even further. The largest chain
foundational cognitive and socioemotional of preprimary and primary schools in the world, with
skills and ensure basic ICT literacy more than 110,000 students in Kenya and Uganda, it
The analog agenda for building foundational skills uses technology and data analysis to standardize and
starts early, as early as 03 years of age, and goes scale education delivery. While the standardization
beyond investment in education to that in health.16 of teaching remains controversial and is being rigor-
These are the years when children become school- ously evaluated, it is an alternative way to make basic
ready, their brains are the most sensitive to learning, education more affordable. The average family of a
and the basis for future learning is laid. Families, indi- student in the Bridge Academy lives on US$1.60 a day
viduals, school and training systems, and employers per person.20
will all play a role in building these skills throughout Digital technologies can offer access to high-
the life cycle. It is also important to build these skills quality material where there are no teachers with
before specializing too narrowly. Countries like the needed skills. In Uruguay, through video, English
Poland have delayed tracking of students into voca- is taught to rst graders by teachers from the Philip-
tional education, with positive results.17 pines. A pilot study found that videoconferencing and
Digital technologies can help build these foun- laptops raised the childrens scores in English signi-
dational skills. While there are concerns about the cantly, as well as the English-language prociency of
impact of digital technologies on cognitive capacities the Uruguayan teachers.21
NATIONAL PRIORITIES 261

Box 5.3The impact of digital technologies on cognitive capacities and


socialization

There are concerns about the impact of digital technolo- Yet the fear that new technologies lessen our ability to
gies on cognitive capacities and socialization, especially function is nothing new; in Platos dialogue, The Phaedrus,
among young children and adolescents, and some evi- Socrates worried that writing would diminish the ability
dence backs these concerns. For example, studies show to engage in conversation. Parents and schools can do
that using search engines decreases our memory. When things to lessen these risks. Strengthening self-regulation
faced with difficult questions, people are primed to turn to in young children can mediate potentially negative effects
their computers, and, when people expect to have future of internet use.c While it is true that using technology to
access to information, they have lower rates of recall of do things for us that we no longer are doing for ourselves
the information and enhanced recall of where to access it.a means that certain abilities can degenerate, it also means
There are also concerns about internet addiction. A survey that we are freeing up cognitive energy for other things.
of nearly 12,000 adolescents in 11 European countries found More research on the impact of digital technologies on
a 4.4 percent prevalence of pathological internet use. An cognitive abilities, and how they can be managed, is an
additional 14 percent had a milder addiction. People who important agenda for the future.
exhibited problematic use were more likely to suffer from
psychological problems, such as depression or anxiety.b

a. Sparrow, Liu, and Wegner 2011.


b. Durkee and others 2012.
c. Spada 2014.

Box 5.4One Laptop per Child: Strengthening analog foundations and


careful evaluation

Of all the educational initiatives that involve digital tech- distribution of laptops with some level of guidance, from
nologies, the One Laptop per Child (OLPC) program (or providing training courses to using adaptive software for
more generally, 1 to 1 computing initiatives) is arguably the weekly sessions, improved learning. These guided-use pro-
most ambitious. Its main objectiveempowering children grams had a positive, albeit small, impact of 0.17 standard
by providing them with digital devices at an affordable deviations on average scores, against an insignicant effect
pricehas captured the attention of world leaders, media, for programs where use was not guided.d
and academia.a Since the rst laptop distribution started in The success of digital devices in the classroom in
Uruguay in 2007, OLPC programs have distributed more than improving academic performance hinges on complement-
2.4 million laptops around the globe.b In Uruguay, the program ing access to digital technologies with investments in
was widely supported by children, parents, and school direc- teachers, and on embedding the technology with relevant
tors, providing internet access to many low-income children.c content that can be integrated with traditional classroom
Although all OLPC programs increased access to digital activities. More careful evaluations of pilot programs before
technologies, their implementation and impacts on learning they go to scale are also important to better understand
outcomes vary greatly. In a meta-analysis of 15 studies of whether the programs can produce positive results and are
OLPC programs in ve countries (China, Colombia, Ecuador, cost-effective, as well as the specic changes needed to
India, and Peru), only the programs that accompanied the improve their effectiveness.

a. Trucano 2012.
b. http://one.laptop.org/map.
c. Martinez, Alonso, and Diaz 2009.
d. Arias Ortiz and Cristia 2014.
262 WORLD DEVELOPMENT REPORT 2016

Table 5.2Emerging countries: A skill development agenda for a modern labor


market
Pillars of an analog
Priority policy agenda How digital technologies can complement
Foundational cognitive Early childhood Complementing teachers and expanding access to
and socioemotional development and school quality material (BridgeIT in the Philippines and
skills readiness Tanzania; Khan Academy)

Making learning more personalized through


adaptive curricula and assessments
Digital literacy Mainstream of Reinforcing content learned in school, to consult with
socioemotional skills teachers or learn new material (Eneza, Kenya)
and basic digital
Facilitating learning and collaboration and
literacy in teaching
increasing students engagement (Educopedia in
methods and
Brazil, game-based learning or online games)
assessments
Promoting adult literacy (using SMS in Niger
Adult literacy
and Los Angeles), in combination with
e-entrepreneurship
Source: WDR 2016 team.
Note: SMS = short message service.

Digital tools also make it easier to tailor learning rooms in seven Latin American countries, between
to each student and rapidly assess student progress. one-fth and one-quarter of total class time, a large
Impact evaluations suggest that the successful appli- group of students (six or more in classrooms with
cations of technology help introduce an appropriate average size of 25) is visibly not engaged in the class-
curriculum or enable students to move through room. This is partly because most classes are boring:
material at their own pace.22 Khan Academy is a good for about one-third of all time spent on teaching
example (box 5.5). These types of tools can be particu- activities, teachers use the blackboard and nothing
larly helpful in developing countries, where students else.25 Using digital technologies for collaboration
often need to develop skills that their teachers lack or (box 5.6) or for game-based learning could improve
do not teach.23 engagement and learning. At its simplest, textbook
Digital technologies can reinforce learning. In material could be made more engaging: eLimu,
Mumbai and Vadodara in India, a math reinforce- which has embedded the primary education curricula
ment program, delivered through computer games, of Kenya in tablets, enriched the content with videos
had large positive effects on childrens academic and other animations.
achievement.24 Children were offered two hours of Yet introducing technology alone, without
shared computer time per week, during which they improved teacher training and links to changes in
played games that involved solving math problems. pedagogy, will not improve the learning process.
The program increased math scores by 0.35 standard Digital technologies are most likely to have an impact
deviations the rst year, and 0.47 the second year. when the focus is not on hardware and software but
Similar uses of technology to reinforce learning are on how they contribute to learning.26 In Colombia,
being applied around the world, often using sim- Computers for Education had little effect on student
ple mobile phones. Eneza Education, in Kenya, is a test scores and other outcomes. Although students in
virtual tutor that provides practice questions and the program schools were 30 percentage points more
answers open questions via SMS (short message likely to report using a computer at school, they used
service) from students on low-cost mobile phones. It it only for computer science.27 Similarly, in Ireland,
has 39,000 active users, and more than 380,000 peo- teachers were positive about the usefulness of ICT
ple have used it at least once. in secondary schools, yet most uses were outside the
A fourth promising technology is facilitating col- classroom for preparing lessons, rather than exploit-
laboration among teachers and students and making ing the potential of ICT to introduce innovative teach-
learning more fun and effective through games and ing and learning practices.28 As with One Laptop per
game-based learning. More often than not, students Child (see box 5.4), annual evaluations of Text2teach,
are not engaged in school. In more than 15,000 class- the local version of BridgeIT, in the Philippines have
NATIONAL PRIORITIES 263

Box 5.5Khan Academy: A supplemental educational resource in and


outside the classroom

Khan Academy is an online learning platform that provides Khan Academy in nine schools in the United States from
free tutorial videos on disciplines ranging from elementary 2011 to 2013.b Khan Academy mainly supplemented teach-
mathematics to computer programming. It attracts more ers own core instruction rather than replacing it. Forms of
than 10 million unique users a month (35 percent from use varied: additional practice or remediation for students
outside the United States), who have viewed 365 million who fell behind, enrichment activities for advanced stu-
videos and solved more than 1.8 billion math problems.a It dents, and monitoring student progress. Khan Academy
is an example of tools for the ipped classroom, in which increased engagement of students and the capacity of
videos substitute for classroom instruction, and class hours teachers to support their students, but teachers found it
are used for practice and discussion. difficult to fully integrate it with the core curriculum.
Khan Academy is built on free lecture videos, adaptive A pilot in ve schools in Chile had similar results.c Khan
learning practice problems, and personalized data. Lectures Academy improved student math skills, but was not ip-
are divided by subject, but users can select what to focus ping the classroom. Moreover, the teachers believe that
on, advance at their own pace, and receive instant feed- while Khan Academy improved the procedural skills, it was
back. Following the video lectures, students can practice, not best for promoting deeper mathematics learning.
and the system adjusts the difficulty of practice problems Integrating tools like Khan Academy into education
based on a students performance on the rst few prob- systems shares some of the challenges that other technol-
lems. Students online performance is recorded, and stu- ogies in education face. Translation and adaptation to local
dents, teachers, and parents can follow progress through contexts is costly. Khan Academy is partnering with other
the personalized learning dashboards. organizations in several countries to do this. And stream-
While Khan Academy is still used predominantly by ing videos requires high-speed connectivity, which is still
individuals for informal study outside schools, its use in limited in many developing countries. Since the success of
schools and other institutional settings is growing. There is the program is a function of teacher skills and engagement,
not enough evidence to claim that it has been an unqual- school and government administrations should support
ied success, but the evidence points to its considerable teachers throughout the period of implementation.d
potential. SRI International studied the implementation of

a. Murphy and others 2014.


b. Murphy and others 2014.
c. Light and Pierson 2014.
d. Trucano 2015.

identied the need to invest even more in teacher and training teachers in the use of the technology and
training for further improvement.29 in how to incorporate it in the classroom. Training
Even when used, technology does not substitute programs in developing countries often focus only
for teachers. High-quality education continues to on basic computer literacy. In Singapore, by contrast,
hinge on high-quality and motivated teachers. In both pre-service and in-service teacher training curric-
India, the computer-assisted learning (CAL) program ula integrate pedagogy and ICT.31 With these invest-
for math had very different impacts depending on ments, technologies can amplify teacher productivity
how it was used. When the program supplemented and improve the quality of teaching. In systematic
regular classes with one additional hour of CAL reviews of education interventions, technology-as-
instruction every day after school, it raised math sisted learning, together with teacher training pro-
scores by 0.28 standard deviation. But when it was a grams, have among the largest positive effects on
substitute for regular instruction, scores fell by 0.57 learning outcomes.32
standard deviation.30 Outside formal education, digital technologies can
Governments can play an important role in build- also boost adult literacy. In Afghanistan, Chad, and
ing complementary investments to leverage educa- Mali, more than 60 percent of adults remain illiterate;
tional technology. This is primarily about preparing in Niger, close to 85 percent.33 Digital technologies,
264 WORLD DEVELOPMENT REPORT 2016

Box 5.6Using digital technologies to foster collaboration and learning:


Rio de Janeiros Educopedia

In 2010, the Rio de Janeiro municipality launched Educo- of teachers that produces and assesses the adequacy
pedia, a collaborative online platform of lessons open to and quality of online materials to reach out to colleague
students and teachers from public schools. By offering stim- teachers and provide hands-on support in using the
ulating multimedia resources in the classroom, Educopedias new resources. In 2010, Rio municipality teachers used
goals are to support teachers in creating and sharing teach- information and communication technology (ICT) only
ing materials online and to increase students motivation to 1 percent of the time in the classroom; a year later, use had
learn. The lessons online cover math, Portuguese, science, quadrupled.
history, geography, English, music, and physical education, Today, Educopedia operates in all 700 Rio de Janeiro
organized by grade and week of the curriculum. municipal schools and serves 680,000 students; 50 per-
The modules generally blend videos and interactive cent of teachers report that they use the tool more than
exercises for students with a clear structure and repeated once a week. The impact of Educopedia on student learning
reinforcement questions. Each Educopedia module con- has not been evaluated yet, but the secretariat believes its
sists of a lesson plan to help teachers structure the class; effects on the motivation of both teachers and students are
supporting content such as PowerPoint presentations on positive. Educopedia was one of the pillars of education
new material and texts, videos, and games; and interactive reforms in Rio de Janeiro, which between 2009 and 2012
resources such as a chat system, a digital library, quizzes, saw a 22 percent increase in its score in the Basic Education
summaries, and sets of test questions. The materials are Development Index for middle schools. In a recent survey,
projected on digital whiteboards. 80 percent of Rio de Janeiro municipal students agreed
When the program was piloted, teacher take-up was that Educopedia contributes to their learning, particularly
low. The secretariat responded by asking the network through the interactive exercises and educational games.

Sources: Bruns and Luque 2014; WDR 2016 team.

especially mobile phones, can promote basic numer- skills, including the ability of students to search for
acy and literacy for these adults. In Niger, including information and separate high-quality sources from
instruction on using simple mobile phones with voice low-quality ones. International experience offers
and SMS capacity in a basic adult education curric- some important lessons (box 5.7).
ulum substantially improved learning outcomes.34 In many developing countries, the greater chal-
Similar programs in advanced settings, like Los Ange- lenge is to reach adults, often in low-literacy environ-
les, have had similar effects, with technology actually ments. Lack of awareness of the potential usefulness
improving literacy without the need for teachers.35 In of digital technologies remains an obstacle to adop-
only four months, basic reading scores went up about tion.37 In some cases, digital technologies, especially
ve years, and more advanced reading scores, about mobile phones, are adapted for the illiterate or those
two and a half years. with little education through the use of graphics,
symbols, and audio or video tutorials. In addition to
Digital literacy is a new foundational skill technical training, which can be costly and which
In a world where digital technologies are at the center many adults would not use, countries can raise
of peoples personal and professional lives, digital lit- awareness and demonstrate some of the potential
eracyjust like reading and writingis a new foun- benets of digital technologiesas in Turkey, where
dational skill. Among children and youth, just giving a mobile unit goes to lagging regions and shows how
access to these technologies can be enough for them to use government services online.
to learn the basic use of devices. The evidence from Among youth and adults, digital literacy training
One Laptop per Child (see box 5.4) and from Hole-in- can be combined with e-entrepreneurship training and
the-Wall in India indicates as much.36 The main chal- seed funding to conduct business over the internet.
lenge is to broaden the digital literacy agenda beyond Two areas of focus could be e-commerce and online
the basic use of devices to focus more on information work. For e-commerce, the focus could be on how to
NATIONAL PRIORITIES 265

Box 5.7Emerging lessons from digital literacy programs

Digital literacy programs considered most successful have a lack of digital literacy or fear of using new methods
some principles in common: is a constraint for teachers. As a result, programs are
increasingly being combined with intense teacher train-
They are mainstreamed into the non-ICT (information and ing. eLimuwhich has embedded the Kenya primary
communication technology) curriculum. They emphasize education curricula in tablets and enriched the content
ICT as a tool rather than a subject. Students learn how to with animations to make learning more engaginghad
use digital technologies not in specialized and isolated to extend teacher training from 15 minutes to a full day.
labs but as part of their learning other subjects. Finland They go beyond ICT, into the beginnings of computa-
has gone for mainstreaming, which makes the digital tional thinking. Such thinking refers to the problem-
skills learned more useful in real life, but requires train- solving skills and techniques software engineers use to
ing for all teachers. Training also aims at using internet write programs, especially those related to breaking a
search effectively and safely, and understanding privacy problem into parts, pattern recognition, abstraction, and
rules. algorithm design.a
They focus on teachers digital literacy. Evaluations They are embedded in local content (chapter 4). This can
of Khan Academy, the rollout in schools of broadband motivate learners by connecting them to information on
in Ireland, eLimu and Eneza in Kenya, and the One issues relevant to them but also by reducing language
Laptop per Child programs in Latin America show that barriers.

a. ISTE and CSTA 2011.

market yourself and be able to sell online. Countries apply it to the world around them in meaningful
could explore partnerships with e-commerce plat- ways?
forms. Alibaba, for example, offers training on how to A rst step is to modernize general education
sell on its platform, and has signed agreements with curricula and teaching methods, shifting toward
governments (such as the Republic of Korea) to do so. student-centered curricula that emphasize new
For online work, the training could focus on intro- economy skills. Which qualities school systems
ducing participants to online work, setting up their need in order to develop these skills is debated, but
proles, and establishing payment accounts. Nigeria there is agreement that it needs to start early. One
is starting to provide this type of training.38 model is Montessori schools. Teachers trained in a
Montessori perspective emphasize, from early child-
Priorities for transitioning countries: hood onward, attention to the individual interests of
Build new economy skills for careers, students. Classrooms are less hierarchical. Students
not just for the rst job have substantial unstructured time to collaborate
around shared interests and freedom to research a
Improving advanced cognitive and topic of interest and present it to the class.39 While
socioemotional skills requires rethinking rigorous evidence on this is limited, students in ve
curricula and teaching methods Montessori middle schools in the United States were
In addition to foundational skills, workers are being more intrinsically motivated and interested in their
required to use more critical thinking and problem academic activities at school.40 Similarly, the Perry
solving, communication, teamwork, and creativity. Preschool Program in the United States teaches kids
These are general skills, which many traditional reading and math, but also to plan tasks, execute their
education systems fail to impart, and can be applied plans, and review their work in groups. Although
across occupations and jobs (gure 5.9 and table 5.3). based on a small sample, the program has been found
How can teachers, administrators, and policy makers to boost socioemotional skills and to determine life
create an environment that goes beyond rote learning outcomes of former students well into their 40s.41
and memorization, and where students really learn Modern curricula should balance competency-
where they think critically about informationand based and content-based learning, and be combined
266 WORLD DEVELOPMENT REPORT 2016

Figure 5.9Even in advanced countries, youth are often unable to think critically
and solve problems
Share of youth (aged 1624) scoring below 2 in the Programme for the International Assessment of Adult Competencies in
problem solving in technology-rich environments

70

60

50
Percent

40

30

20

10

0
es

nd

ic

ia

ia

ic

en

nd

.
y

ep
nd
an

wa
ar
pa
an

ni

ad
bl

bl
al

str
do
at

ed
la

la
to

,R
m
pu

pu

rla
m
str
l

Ja

an

or
St

Au
Po

Ire

n
ng

Sw
Es
en

er

Fi

ea
Re

Re

N
Au

he
d

C
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G
D
te

r
et

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ak

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ze
ov

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C
Sl

Source: Davalos and Santos, forthcoming, based on the OECD Programme for the International Assessment of Adult Competencies (PIAAC) website, http://
www.oecd.org/site/piaac. Data at http://bit.do/WDR2016-Fig5_9.

with teaching methods that stimulate and build in performer in international student assessments, Fin-
critical thinking, problem solving, communication, land recently concluded a large reform of its preprimary
teamwork, and creativity. The New School model in and basic education curricula. The aims are to develop
Colombia (Escuela Nueva, in Spanish) has taken this schools as learning communities and to emphasize
approach, putting stronger emphasis on group learn- the joy of learning and a collaborative atmosphere, as
ing and problem solving than on memorization and well as promoting student autonomy in studying and
copying. This model has informed the modernization in school life. In particular, there will be much focus
of the curriculum in many countries: so far, it has on general transversal competencies and work across
been piloted or has been already extended to around school subjects. The competencies will also be assessed
17 countries (box 5.8).42 as a part of subject assessment.The emphasis set on
Countries like Brazil, Finland, the Republic of Korea, collaborative classroom practices will be brought about
the former Yugoslav Republic of Macedonia, Mex- in multidisciplinary, phenomenon- and project-based
ico, Peru, Singapore, and Vietnam are taking actions studies where several teachers may work with any
to foster new economy skills.43 Despite being a top given number of students simultaneously.44

Table 5.3Transitioning countries: A skill development agenda for a modern


labor market
How digital technologies
Priority Pillars of an analog policy agenda can complement
Higher-order Modern curriculum, teaching methods, Directly promoting critical thinking, team-
cognitive and and assessments with increased emphasis work, problem solving, and creativity
socioemotional on critical thinking, problem solving, and (through online games, wikis, hackathons)
skills socioemotional skills (Escuela Nueva
model; Republic of Korea; Singapore) Delivery of training in socioemotional skills
(grit and mind-set interventions)
Modernize teacher training in-service and
pre-service accordingly Promoting collaboration (virtual exchanges)
Source: WDR 2016 team.
NATIONAL PRIORITIES 267

Box 5.8Building new economy skills: Escuela Nueva in Colombia and


Vietnam

The Escuela Nueva model started in Colombia in 1976 as children in these groups. The school calendar and evalua-
an innovation in multigrade teaching, promoting active, tions are exible, so that children can meet learning goals
participatory, and cooperative learning among primary at their own pace.
school students. Today it serves 5 million students in 16 Evaluations of the model in Colombia and elsewhere
countries, including Brazil, the Dominican Republic, Mexico, indicate that the program is fostering both cognitive and
the Philippines, Uganda, and Vietnam. socioemotional skills. The model improves levels of Spanish
The model is based on several innovations for improving and math in the third and fth grades, as well as self-
teamwork and developing critical thinking. The curriculum esteem and the abilities to lead others in group tasks and
is focused on a self-paced and self-directed learning guide. to work peacefully with others in a team. A recent impact
Group learning is facilitated through the use of learning evaluation of Escuela Nuevas rst two years in Vietnam
guides that contain interactive exercises. Teachers are shows that the model helps children learn to work with
trained in group management. Group learning is also fos- each other and develop communication and interpersonal
tered by class arrangements and a modied role of teach- skills. Improved cooperative learning skills also enable a
ers as facilitators. Students are seated in clusters of four or student to obtain better results in math.
ve, with teachers guiding, supervising, and evaluating the

Sources: WDR 2016 team based on Bodewig and others 2014; Colombia Aprende 2015; Forero-Pineda, Escobar-Rodriguez, and Molina 2006; Fundacin
Escuela Nueva 2015.

Singapore has also made large changes to its is an open debate. Even if taught separately, it is
education system to adapt to the knowledge-based important to reinforce learning these modern skills
economy. The main change was in 1997, with a move across subjects. A teacher could give a lecture on
from an efciency-driven model to an ability-driven history with little class interaction, or could break
model.45 The efciency-driven model, an engineers the class into small groups that would reect on the
vision to education, had a top-down approach in reading material, prepare takeaways, and present
designing, disseminating, and enforcing the national to the whole class, thus teaching history as well as
curriculum; streaming students by competency lev- teamwork, empathy, communication skills, problem
els to ensure that teachers were dealing with students solving, self-regulation, and self-esteem.47 Changes
of similar levels; and creating clear but rigid paths to can also include introducing more open-ended ques-
vocational and tertiary education. While this model tions in home assignments and in tests, more exible
produced students who scored high on international classroom seating arrangements that allow work in
math and science tests, it produced students who groups, having discussions involving the full class-
were not critical thinkers and teachers who were not room, and creating spaces in classrooms and schools
motivated.46 Under the new ability-driven model, for collaborative projects. The increased demands on
schools have more autonomy over their curriculum teachers need to be accompanied by modernizing
and develop programs to suit their students. More teacher training, both in- and pre-service. Teacher
emphasis is placed on project work, introduced from training needs to focus on how to teach curriculum
primary education onward, with a move from high- content and on how to impart socioemotional skills.
stakes examinations to smaller assessments. The Countries are making progress in improving stu-
government has also emphasized the use of ICT in dent assessments, critical for identifying strengths
the curriculum. and weaknesses in the education system, designing
Whether to streamline teaching new economy policy, and strengthening accountability. Yet current
skills into the traditional curricula, as in Finland or assessments typically focus on testing information,
Peru, or whether to teach them in targeted classes facts, or the ability to read or perform math opera-
or interventions, as with grit (that is, perseverance tions. While important foundational skills, these skills
in pursuing long-term goals) in FYR Macedonia, are often fairly routine and easily programmable, so
268 WORLD DEVELOPMENT REPORT 2016

student assessments can be further strengthened by tance barrier. The World Links for Development
broadening their scope to better incorporate higher- Program has worked with ministries of education
order skills. in more than 20 middle- and low-income countries
Open-ended questions in tests can put greater to link classrooms to the internet but also to one
emphasis on critical thinking and problem solving. another. European Schoolnet has fostered long-
New economy skills can be monitored, as is tradi- term online connections among classrooms across
tional academic learning, through mechanisms such borders.52 Social media can also be used to connect
as the KIPP Report card, where socioemotional skills classrooms.
are identied, measured, and discussed with parents
and students at evaluation time.48 At the international Priorities for transforming countries:
level, the Organisation for Economic Co-operation Focus on advanced technical skills and
and Development (OECD) and the World Bank have lifelong learning
recently implemented new skill measurement assess-
ments that aim at measuring, among adults, problem ICT skills and training in computational
solving in technological environments, and socio- thinking
emotional skills, respectively.49 LOral, the French As in other countries, the skills agenda for transform-
cosmetics company, asks job candidates in China ing countries needs to also strengthen foundational
to answer three open-ended questions on mobile skills, and develop new economy skills, such as
phones, and then uses big data and an algorithm to higher-order cognitive and socioemotional skills.
mine the responses for cues on critical thinking and Because the skill base in transforming countries is
socioemotional skills.50 stronger than in the emerging and transitioning
Digital technologies can also foster higher-order countries, they also have to focus on more advanced
cognitive and socioemotional skillsin at least three technical skills (table 5.4).
ways: To address shortages in advanced ICT skills and
improve competitiveness in a growing industry,
Directly promoting critical thinking, teamwork, problem countries are paying more attention to providing
solving, and creativity. This could be done through advanced ICT skills training in their education sys-
digital activities, such as programming. Scratch, a tem. Many rms report difculties in nding work-
simple programming language for kids, can help ers with advanced ICT skills (chapter 2). Partly in
develop abstract and critical thinking from an early response, coding, as a subject, has been introduced in
age. Digital tools, such as wikisonline content- the general education curriculum in Estonia and the
management systems that allow for collaborative United Kingdom.
modication, extension, or deletion of its content Incorporating advanced ICT skills in the general
and structurecan promote discussion and com- curriculum can teach computational thinking in
munication inside and outside the classroom. Many transforming countries. But not everyone needs to
schools are now using hackathons, events where become a professional coder. Incorporating coding in
teams collaboratively work on software projects, general education can strengthen not only ICT skills
and which can provide a creative space that also but also critical thinking, especially if it is a vehicle to
fosters problem solving. Incorporating learning teach logic and learning strategies for solving prob-
games into classrooms (game-based learning) and lems, designing projects, and communicating ideas.
applying the principles of gaming to education Done well, it can be not only about learning to code
(gamication) could also foster higher-order cogni- but about coding to learn.53
tive and socioemotional skills, such as abstraction, Training in advanced ICT skills can also be pro-
reasoning, and teamwork, while bringing the power vided less systematically, and outside of the formal
of play to education and engaging, inspiring, and education system. This could be the route for coun-
immersing students in learning (box 5.9). tries with less mature education systems. For exam-
Developing and delivering training in socioemotional ple, advanced ICT skills could be offered in middle or
skills. Grit (that is, perseverance in pursuing long- high schools through accredited massive open online
term goals) and growth mind-set lessons,51 for exam- courses (MOOCs). Individuals can also learn coding
ple, can be delivered via videos and over the internet. through specialized online platforms. Codecademy,
Additional online modules that target other socioe- an online interactive platform that offers free coding
motional skills could be part of teachers toolkits. classes in seven programming languages, has more
Supporting teamwork and communication skills by than 24 million users who have completed over 100
bringing together diverse teams and breaking the dis- million exercises.54
NATIONAL PRIORITIES 269

Box 5.9Building modern skills: Game-based learning and gamifying


education

Learning can be fun. Play can be a great conduit for learn- But most of todays teachers are not equipped with
ing and creativity because it taps into peoples intrinsic the skills to make games effective learning tools, such as
motivation, satisfying needs of autonomy, competence, designing materials and environments for game-based
and relatedness. When playing, many people achieve a learning, partly because they are not familiar with many
state of owa state of concentration that activates the tools of the digital age.g Teachers need to be trained so
brain and is considered optimal for new learning.a Applying that they understand both the potential and the limits of
the principles of gamingrules, goal achievement, pro- games for learning and fully understand the game, how
gressive difficulty, interaction and student control, uncer- to play, and how to use it as a teaching tool. Teachers can
tain outcomes, and immediate feedbackto classroom work with parents in nding appropriate games and den-
activities can teach both cognitive and socioemotional ing parameters for usage. Updated curricula, reformed
skills. Some games apply these principles to teach basic assessments, and resources for learning games can all
skills, such as math and vocabulary in games like King of help to shift classrooms to be focused on learning. Policy
Math and FunEnglish, while others integrate learning into makers could also encourage more research and develop-
the game. Dragonbox, Freddi Fish, and Guild Wars require ment to create successful learning games that are engag-
creative thinking, problem solving, and building on existing ing, thoughtful, and immersing, and facilitate efficient
knowledge to succeed.b Requiring inference and problem learning.
solving, rather than direct questioning for learning, they are The future of games and game-based learning extends
more engaging and can lead to sustained learning.c beyond the classroom. Evoke, developed by the World
Games can not only increase engagement but also Bank, uses social media tools and narrative approaches
improve learning outcomes. A unique English program in commonly found in video games to empower young
India can be implemented with different technologies (a people to start solving urgent social, real-world problems.
specially designed machine or games and activities based Food Force, created by the United Nations, teaches strategy
on special ash cards). New methods yielded gains of about and networking by simulating aid agencies working in food
0.3 standard deviation in test scores.d A 2006 study of fth insecurity. The Facebook game Half the Sky highlights gen-
graders found that playing math games was more effective der equality and raises money for female empowerment.
than basic math drills at building math skills, as measured Games can also be tools for job training, especially when
by performance on a standardized math exam.e And two real on-the-job training is dangerous; the U.S. military has
science games, RiverCity, which emphasizes ecology and used video games to teach strategy, skills such as rst aid,
biology, and Supercharged!, a program on electrostatics, and military rules and ethics.h
improved learning outcomes over a traditional lecture by 15
to 18 percent and 8 percent, respectively.f

a. Jarvilehto 2014.
b. Becker 2007; Prensky 2006; Jarvilehto 2014.
c. McFarlane, Sparrowhawk, and Heald 2002.
d. He and others 2007.
e. Grabowski and Fengfeng 2007.
f. Mayo 2009.
g. Prensky 2006; Becker 2007; Jarvilehto 2014.
h. Prensky 2007.

Countries with a local technology industry job placement rate of 90 percent.55 Similarly, iHub, one
or where online work is common, already teach of the innovation and hacker spaces in Kenya, holds
advanced ICT skills outside the education system. hacker labs for children and youth aged 10 to 16.
In Kenya, NairoBits equips youth with knowledge Many developing countries are partnering with
in web design, IT skills, creative multimedia, and the private sector to develop technical training in
entrepreneurship. This technical training is combined advanced ICT skills after general education. Mexico
with training in socioemotional skills to build self-con- First, a partnership with Cisco and Microsoft, targets
dence. NairoBits-trained youth have secured employ- professionals and university students to facilitate
ment in both formal and informal sectors and report a training and certication in ICT.
270 WORLD DEVELOPMENT REPORT 2016

Table 5.4Transforming countries: A skill development agenda for a modern


labor market
How digital technologies
Priority Pillars of an analog policy agenda can complement
Advanced ICT Strengthen collaboration between the Coding for kids (Scratch)
skills and STEM in private sector, governments, and
Coding among adults and outside the
general education educational institutions (Mexico First)
educational systems (NairoBits, Kenya;
and beyond
Promote STEM education Codecademy)

Enhancing practical training (virtual labs


and online work)

Lifelong learning Promote practical training in education Increasing flexibility and reach for adult
learning (MOOCs)
Provide incentives for firms to provide
on-the-job training
Source: WDR 2016 team.
Note: ICT = information and communication technology; MOOCs = massive open online courses; STEM = science, technology, engineering, and mathematics.

Strengthening education in science, with 18 percent of boys.57 Addressing gender stereo-


technology, engineering, and mathematics types in school and at home can encourage girls to
(STEM) believe that they have the required ability for STEM
Improving STEM education has become a major goal and that signicant opportunities will emerge for
not only in transforming countries but also in most them. Other actions include providing girls with rele-
other countries. But good intentions are not always vant role models; targeting girls for recruitment into
paired with concrete and effective actions. Address- the STEM elds early in their education, as Finland
ing shortages and deciencies in the teaching of does; clearly establishing targets and incentives for
STEM requires preparing and equipping teachers recruitment, retention, and graduation of women in
properly and including STEM across the educational STEM elds; and working with employers to make
systemnot just in tertiary education. It also requires work settings gender-friendly.
creatively involving the employers, more effectively
connecting the teaching and research activities, and Promoting lifelong learning in rapidly
establishing nancial incentives or compensatory aging societies
mechanisms to make STEM education viable and In rapidly changing labor markets, the skills learned
affordable to underrepresented groups. And it in formal education risk becoming obsolete. Contin-
requires enabling institutions and governments to ued (re)training and upskilling can help workers stay
share experiences and lessons in addressing the current, and ensure that their skills are complemen-
STEM education decits. The World Bankfunded tary to new technological developments.
Partnership for Skills in Applied Sciences, Engineer- A rst part of a lifelong learning agenda is
ing and Technology brings together the expertise in ensuring that the skills students learn are useful for
several Sub-Saharan countries with that in Brazil, entering the labor market and provide a strong base
China, India, and the Republic of Korea. for continuing to learn on the job. Given the pace
Women are much less likely than men to choose at which digital technologies are changing and how
a STEM eld in tertiary education, in both advanced they are changing the labor market, students and
and developing countries, and this is partly reected adults must learn how to learn.
in occupational choices. In the United States, although Governments can:
women ll close to half of all jobs nationwide, they
hold fewer than 25 percent of STEM jobs, and for Provide students with practical training and exposure to
every dollar a man earns in STEM, a woman earns 86 the world of work prior to their graduation. In addition
cents.56 Women with a STEM degree are more likely to traditional apprenticeships, technology can be
to work in education or health care. useful. Virtual labs and simulation games for sci-
The gender gap in STEM elds starts early, both ence education and machine operations are spread-
in the education system and at home. In OECD econ- ing and moving ever closer to the brick-and-mortar
omies, at age 15, fewer than 5 percent of girls consider experience.58 Online work can also expose young
careers in engineering and technology, compared students and trainees to the world of work.
NATIONAL PRIORITIES 271

Explore modular approaches to learning so that stu- least parts of their courses. The Dominican Repub-
dents can move between education and work, as lic training institute offers a wide range of online
in Denmark or in College to Careers in the United courses, including teacher training and inventory
States in postsecondary education. In the latter, management, and reports particular interest from
students complete modules with clear accredita- youth and individuals who are already working or
tion and competencies acquired (often equivalent who have family responsibilities.62 MOOCs can also
to expertise levels), which allow them to mone- be a tool for lifelong learning (box 5.10).
tize the newly acquired skills in the labor market, Promote on-the-job training. Traditional market fail-
even before completing the full degree. Students ures limit on-the-job training63 so one common
can then return to the community college and con- mechanism for promoting on-the-job training is to
tinue to the next level of expertise. Nanodegrees or have institutional arrangements between employ-
microdegrees, offered by MOOC platforms Uda- ers and employees. Payback clauses commit the
city and Coursera in partnership with the private worker to stay at the rm for a specic amount of
sector, take the modular approach to online-based time if training is provided. In apprenticeships, the
education. worker shares the costs of training through lower
Strengthen links between the private sector and higher wages. The German apprenticeship system is a
education and vocational systems. Ensuring that well-dened program that relies on a dual system
graduates from the education system acquire job- of classroom training in vocational institutions and
relevant cognitive, socioemotional, and technical training at the workplace.
skills requires that rms, universities, and voca- A second common mechanism for on-the-job
tional schools, and current and future students, training relies on nancial arrangements that
become better connected. The German dual system internalize some of the externalities related to
is a very formal and institutionalized way of fos- employer-provided training. In developing coun-
tering these links, but there are other approaches. tries, this typically takes the form of training
Chicagos reforms of the citys community colleges funds, usually through payroll taxes, as in Brazil,
targeted curricula more explicitly to sectors with a Chile, Malaysia, and Mexico. Other schemes
large presence in the region, including manufactur- compensate rms for the cost of training through
ing and insurance. Specic components of these cur- levy exemptions, tax rebates, and cost reimburse-
ricula were discussed with major employers in these ments. But as with other subsidies, these can be
sectors to ensure relevance for the job market.59 inefcient and crowd out private expenditures on
Focus publicly nanced training on new economy skills training. It is, therefore, important to target the
and ICT skills. New economy skills are likely to be subsidies carefully, trying to go beyond rm size,
underprovided by rms because the benets do not as in Malaysias Human Resources Development
accrue solely to the rm.60 Several youth employ- Fund.64 In OECD countries, different conancing
ment programs, such as Jovenes in Latin America, savings and loan schemes match individual con-
combine technical training with socioemotional tributions to contributions from employers and
skills for disadvantaged groups, and many have governments. Individual learning accounts, learn-
had an impact on employment and earnings.61 ing vouchers, and income-contingent repayment
Vocational training institutes in developing loans are just some of the possible instruments
countries are starting to use the internet to deliver at that could be used.65

Box 5.10Massive open online courses (MOOCs): A promising tool for


lifelong learning

MOOCs are a recent development in distance learning, are mostly free, with fees for getting certications. Some
characterized by three key aspects: open enrollment, popular courses enrollment reach over 100,000 students.
online assessment, and an interactive forum. They sepa- Platforms such as Coursera.org, Udacity.com, and edX.org
rate themselves from traditional distance learning tools host these online courses, facilitate online discussions, and
by providing postsecondary education in large scale. They assess participants performances. In the rst two years

(Box continues next page)


272 WORLD DEVELOPMENT REPORT 2016

Box 5.10Massive open online courses (MOOCs): A promising tool


for lifelong learning (continued)

following its introduction in summer 2012, open courses to self-study are necessary characteristics to access and
offered by HarvardX and MITx, and hosted by edX, attracted complete MOOCs, but so are more basic elements such as
an average of 1,300 new participants per course per day.a high-speed internet and digital skills.
MOOCs are promising. People from anywhere around Yet, while their potential is large, there are questions
the world can access postsecondary education from pres- about nancial sustainability, the value of online educa-
tigious institutions with only a gadget and access to the tion, and the evaluation methods. Another study argues
internet. Among adults who work and who have a certain that MOOCs are an improvement on noninteractive, online
level of skills, online education can be a powerful force for courses, but that the current model is unsustainable.
lifelong learning. These are individuals who would appre- Eventually, content will no longer be free, and star instruc-
ciate the exibility (since they can combine it with work, tors will have to be paid like stars. And although they can
which is one of the usual barriers for retraining). These are be an efficient way for transferring content and reinforcing
also workers who are likely to be best prepared for self- learning, especially in basic courses, the lack of face-to-
guided learning. In addition, the courses provide access face interactions, the absence of individualized feedback
to specialized topics that may not be available in the local from faculty, and the lack of access to complex infrastruc-
economy. At the very least, MOOCs can complement offline ture such as labs, make MOOCs an unlikely competitor to
learning. existing postsecondary education institutions, especially
Coursera and edX have started to evaluate their pro- in the developed world.b Finally, in terms of evaluation,
grams. One study nds that a slight majority of MOOC MOOCs are complementing multiple-choice and short-
students are seeking certication, and those opting for answer questions with peer-grading and peer-commenting
fee-based, ID-veried certicates have higher rates of com- systems, in which students help each other with assign-
pletion. The study also nds that literacy and motivation ments and comment on each others work.

a. Ho and others 2015.


b. Hoxby 2014.

Institutions: Connecting for Technology mixes appropriate to


institutions
a capable and accountable The policy agenda needs to be guided by the country
government context, classied here as emerging, transitioning, or
Digital technologies have had limited impact on transforming depending on the extent to which gov-
strengthening government capability and account- ernment uses digital technology and the quality of
ability because of the misaligned incentives of policy political and administrative institutions (gure 5.10).
makers and service providersa gap between institu- Emerging countries are characterized by weak
tions and technology. They have helped willing and institutions and, in fragile contexts, the institutions
able governments serve their citizens better, but they may be failing. Politicians are often kept in power by a
have not yet empowered citizens to make unwilling narrow set of elites who are largely unaccountable to
governments more accountable. The policy agenda is the poor. The bureaucracy is largely patronage-based,
thus to use digital technologies to strengthen insti- with little incentive to deliver services. These reform
tutions by tailoring policies that are compatible with contexts are the most difcult, as the state is failing
the incentives of politicians and providers. The policy not only to deliver services but also to perform the
choices for different country contexts are informed most basic functions of maintaining security. The
by the ndings in chapter 3 that for some services, priority in these countries is to lay the institutional
digital technologies can substitute for weak institu- foundations so that governments can start perform-
tions and be transformativewhile for other services, ing basic functions. They should ensure that teachers
digital technologies are only complementary and and doctors show up to work and are paid on time.
require strong institutions to have an impact. They should curtail the outright theft of public funds
NATIONAL PRIORITIES 273

Figure 5.10Countries with more among them such fragile and conict-affected states
accountable governments also adopt as Afghanistan, the Democratic Republic of Congo,
more digital technologies Haiti, Somalia, the Republic of Yemen, and Zimbabwe.
Transitioning countries have mixed institutions
2
characterized by pockets of pro-poor politicians and
performance-oriented agencies. The priority for these
countries should be to take advantage of this institu-
1
Quality of government institutions

tional heterogeneity and to use digital technologies


to strengthen government capability in the islands
of excellence that exist, and through demonstration,
0 scale them up. The emphasis should also be on tar-
geted transparency initiatives, those likely to be rele-
vant to the daily lives of citizens and able to mobilize
1 a broad coalition of supporters among businesses
and other elites to align their incentives with those
of willing politicians. Most developing countries fall
into this category.
2
In transforming contexts, governments are gener-
ally accountable and capable, internet access is close
to universal, many services are online, and many
3
back-ofce systems are automated. One big challenge
0 0.2 0.4 0.6 0.8 1.0
in taking e-government to the next level is the rela-
Technology: tively low use of online services by citizens, especially
Digital Adoption Index (Governments) poor households. Within-government collaboration
Sources: World Governance Indicators (World Bank, various years) and WDR across ministerial lines is weak, pushing up the trans-
2016 team. Data at http://bit.do/WDR2016-Fig5_10. action costs for citizens to interact with government.
Note: The Digital Adoption Index (Governments) is the simple average of Another challenge is that government-citizen collabo-
three normalized subindexes: core administrative systems, online public ser-
vices, and digital identication. Data for online public services are provided ration in policy making and service delivery is limited.
by the UNs Online Service Index. Data for core administrative systems and Policies should focus on deepening collaborative insti-
digital identication were compiled by the World Bank for this Report.
tutions, both within government, through whole-of-
government service deliveryand between govern-
through transparency and accountability measures. ment and citizens, through participatory approaches,
And they should strengthen alternative channels while instituting digital safeguards to protect privacy.
of service delivery through nonstate providers. The Digital technologies can help in implementing
focus, from the perspective of this Report, should be policies more effectively. The key is to align the
in areas where digital technologies can be effective choice of digital technologies with their availability,
substitutes for these weak initial institutional condi- skill requirements, and political incentives (table
tions. Around 15 to 20 countries fall into this category, 5.5). While the focus here is on what to do, aligning

Table 5.5A framework for policies: How to improve services in different contexts
Emerging countries: Laying the Transitioning countries: Building Transforming countries: Deepening
foundations for institutions capable and accountable institutions collaborative institutions
Improve informational services to Strengthen government delivery Improve collaboration across
citizens systems government

Strengthen provider monitoring Strengthen provider management Enhance participatory policy


and payment making
Get regular user feedback on
Establish population registers service quality

Scale up nonstate provision of Increase transparency in priority


services areas

Increase electoral accountability


Source: WDR 2016 team.
274 WORLD DEVELOPMENT REPORT 2016

policies to institutions should also guide what not lack is an ofcial identity, which excludes them from
to do. For example, the misalignment of policies and accessing many services, both public and private. So,
political and administrative incentives is one of the a priority should be to build digital civil-identity sys-
most common reasons for failed ICT interventions in tems to establish citizenship and become a platform
government. As chapter 3 showed, many low-income for nonstate provision of services.
countries have overinvested in low-impact adminis- The underlying policies can be grouped in ve cat-
trative systems, resulting in scal waste. So, to use egories: improving informational services; strength-
the popular metaphor, investing in toilets, not the ening the monitoring and management of service
internet may indeed be advisable. Similarly, political providers and facilities; developing robust digital
elites will have little interest in collaborative service population registers for citizen identity; strengthen-
delivery or citizen engagement in clientelist systems, ing nonstate provision of services through for-prot
suggesting that an across-the-board push for open and not-for-prot providers; and improving electoral
data in emerging contexts is unlikely to be successful. accountability through better monitoring.

Emerging countries: Laying the Improve informational services to citizens


foundations for institutions Mobile phones are delivering information to poor
Given the persistent failure of many governments citizens in a variety of low-income countries with
to deliver adequate services, the priority in emerging positive outcomes, and health applications are among
contexts is to use digital technologies to begin build- the most promising uses of digital technology (see
ing the foundations of government institutions and, sector focus 3). In Malawi, governments and non-
where possible, to support alternative institutional governmental organizations send daily reminders
channels for delivering services. The digital solutions to HIV-positive patients on their treatment schedule.
should be relatively simple and low cost and should In the Democratic Republic of Congo, health call
not require signicant business process reengineer- centers enable mothers to get answers to questions
ing in government bureaucracies or interagency col- about their childrens health. And in Benin, Uganda,
laboration. Where possible, they should substitute for and Zambia, mobile apps raise health awareness and
inefcient government institutions. And to be incen- monitor disease outbreaks.66 Mobile phones have also
tive compatible, they should deliver immediate and improved communication between governments and
visible benets for politicians without threatening the citizens for natural disasters and relief effortsand
elites who keep them in power. Examples of appropri- promoted literacy through daily text message stories
ate technologies and complements appear in table 5.6. and teaching tips for teachers, with promising initial
Although institutions are failing, mobile phones results (see sector focus 2).
are ubiquitous, and many poor people in even the
poorest countries have a cellphone. This almost Strengthen the monitoring and
universal access opens many possibilities for mobile- management of service providers and
phone applications to improve services and outcomes, facilities
substituting for ineffective institutions in some Ghana, Niger, Pakistan, and Uganda have demon-
services and functions. However, what poor people strated the efcacy of mobile phones as a cost-
effective monitoring technology to address absentee-
Table 5.6Emerging countries: ism among teachers and health workers. In principle,
An agenda for laying institutional similar monitoring approaches can be applied to
foundations and improving services address missing textbooks, drug stock-outs, and petty
corruption. Scaling up from pilots to national pro-
Technology Complements
grams will, however, face bureaucratic resistanceto
Mobile phonebased Civil society and be mitigated by focusing on rewards instead of sanc-
informational services community involvement
tions, such as nancial incentives and recognition
Mobile phonebased Traditional media in the local community. A basic rewardor rightis
monitoring and getting regularly paid for work, a problem in many
Rewards and not
management
sanctions low-income countries due to inefcient budget exe-
Digital population cution. In Haiti, three-quarters of school teachers sur-
registers veyed had gone unpaid for months at a time.67 Mobile
Digital election payment platforms provide a low-cost solution, as
monitoring in the Bridge International Academies in Kenya. If
Source: WDR 2016 team. linked to digital population registers, they can also
NATIONAL PRIORITIES 275

identify ghost workers, as in Nigeria, where a digi- monitoring capacity in government, and the collec-
tal identication scheme for civil servants removed tion and verication of data to hold nonstate provid-
about 60,000 ctitious workers from the government ers accountable.
payroll, saving US$1 billion annually.68 Digital technologies can improve the impact of
these schemes through better data collection, moni-
Establish population registers toring, and dissemination of information on provider
Digital population registers can establish citizen quality. Parents can make more informed decisions,
identity and be leveraged later for a variety of applica- xing the market failures in private provision. Non-
tions through appropriate credential verication (see digital school report cards in Pakistans rural Punjab
spotlight 4). The focus should be on developing the for example, improved parental information, lowered
identity database and on the systems to ensure com- private school prices, and boosted school quality.71
pleteness and high quality. Only after the country has Digital technologies can make these choices easier
developed harmonized identity registers can it legiti- through simpler versions of the school and health
mately begin to tie e-services and issue the right cre- care provider rating systems that are now common-
dentials to support them. In many cases, countries, place in the high-income countries. And govern-
under vendor pressure, have prematurely procured ments, in the absence of parental choice, can better
costly smart cards, which then remained unused as hold the private providers to account.
the identity registers had not been developed rst.
India focused on enrollment and unique identity and Improve electoral accountability
launched the program without any smart cards or Digital technologies are improving both the sanctity
credentials, just an Aadhaar number communicated of elections and providing citizens with meaningful
to individuals. Now, more than ve years later, differ- and actionable information on government perfor-
ent programs are issuing application-specic creden- mance. Although the number of electoral democ-
tials linked to the Aadhaar framework and database. racies in poor countries has increased over the past
two decades, the integrity of elections in these new
Scale up nonstate provision of services democracies is low. Over half of the elections over
Citizens in many low-income countries send their the past decade had irregularities either in the run-up
children to nonstate schools (for-prot or not-for- to the election or on election day.72 Elections are
prot) and seek care from private health providers. well-suited for digitally enabled monitoring. As high-
Nonstate provision raises questions of equity and prole events that attract signicant international
quality. These risks can be mitigated through regu- attention and scrutiny, improving electoral integrity
lations, disclosures, and public-private partnerships, may be possible even in politically difcult emerging
such as voucher programs and contracting out. country contexts.
These programs, if implemented well, can be highly Digital technologies can reduce election violence,
effective. In an educational scheme for marginal as in Kenya and Mozambique, and uncover fraud in
communities in rural Pakistan, the government paid vote-counting, as in Afghanistan. Digital identica-
the private provider a per-child subsidy, increasing tion is being increasingly used to register voters. In
primary school enrollments and boosting test scores Pakistan for example, ahead of the 2013 parliamen-
by 30 percentage points.69 These programs can also be tary elections, the digital identity database was used
compatible with the interests of even clientelist pol- to clean the electoral rolls, leading to the removal of
iticians, as they are likely to be supported by impor- 37 million voters with either no, invalid, or duplicate
tant stakeholders like the business community and identities, and the addition of 36 million new voters,
private service providers. mostly young and poor, who had valid identication.73
Nonstate provision theoretically relies on the Similarly, in the 2015 presidential election in Nigeria,
power of the market to solve accountability failures biometric identication was used for the rst time
in ways that public provision cannot. But in practice, to enroll 68 million voters and to eliminate 4 million
parents may lack the choice of alternative providers duplicate identities (see spotlight 4). Despite these suc-
or the information on provider quality to vote with cesses though, biometric identication is not without
their feet and hold nonstate providers accountable. its risks in emerging countries. Simpler, lower-cost
The impact of low-cost private schools on student monitoring technologies like cellphones that require
learning is generally positive, but in some cases they fewer institutional complements may be preferable.74
can be even worse than their public counterparts.70 Digital technologies can also improve electoral
Performance agreements between governments and accountability by exposing corruption and abuse
nonstate providers require some contracting and of ofce, thereby better enabling voters to sanction
276 WORLD DEVELOPMENT REPORT 2016

lawbreaking politicians. Municipal audits in Brazil investments through complementary policies and
and Mexico show that targeted digital transparency strengthen performance orientation in bureaucracies.
initiatives can provide salient and credible informa-
tion on corruption and on the quality of candidates Strengthen government delivery systems
that is easy to understand and attribute to individual These countries should continue to expand e-gov-
politicians. Widely disseminated before an election, ernment, particularly digital identication systems
such information can inuence voters decisions. But and the business and citizen-facing services like
such initiatives are contingent on a supportive legal online registration of businesses, e-ling of taxes,
frameworksuch as right to information laws or e-procurement, and citizen service centers. But these
disclosures of conicts of interest and assetsor on investments should be conditional on enacting the
independent supreme audit institutions that may be complementary reforms of regulatory changes,
absent in these country settings. Civil society advo- improving interdepartmental and interagency coop-
cacy, in partnership with traditional media, is neces- eration, and streamlining procedures. Digital technol-
sary to uncover abuse and to make this information ogies can strengthen project management through
available and understandable to voters. better monitoring of the different stages of the proj-
ect cycle. By making procurement and contract mon-
Transitioning countries: Building capable itoring more transparent, they can also give agencies
and accountable institutions exibility in negotiating contracts with vendors,
relaxing the procurement rigidities that cause many
By introducing an automated complaint
ICT projects to fail (box 5.11). Examples of appropriate
management system we took a noose and put it
technologies and complements appear in table 5.7.
around our own necks. We are now accountable!
A manager of the Nairobi water utility Institutionalize user feedback on service
quality
Countries transitioning digitally have invested in Incorporating citizen feedback into policy maker-
the automation of core government administration, to-provider management routines can be a powerful
such as digital identication, nancial and sector- mechanism for tackling petty corruption and improv-
specic management information systems, and on ing services, as in the Dominican Republic, Kenya,
government-to-citizen and government-to-business Nigeria, and Pakistan (chapter 3). It works especially
services. They can increase the impact of these well for private goods and services that are easy to

Box 5.11Increasing the impact of e-government systems

Better project management: The U.S. Office of Management is not abused. The European Union allows agencies to negoti-
and Budget in 2009 introduced the IT [Information ate with multiple bidders and award the contract to the ven-
Technology] Dashboard, a public website that provides dor with the best revised bid. The greater discretion would
detailed performance information on major IT investments not be possible without the greater monitoring, accountabil-
by the federal government. That information is then used ity, and trust afforded through the e-procurement system.
to review problem projects at monthly TechStat meetings
between the federal Chief Information Officer and the Public-private partnerships: A number of middle-income
respective agencies. The Government Accountability Office countries have implemented e-government projects
found that these reforms improved the transparency and through public-private partnerships, minimizing the
oversight of government IT spending. risks of failure associated with misaligned incentives and
limited government capacity. Such partnerships are fea-
Flexible and transparent IT procurement: E-government sible for revenue-raising services, for managing citizen
projects often fail because of rigid procurement rules. But service centers, as in Brazil and India, and for government
making procurement transparent can ensure that discretion e-procurement systems, as in the Indian state of Karnataka.

Sources: U.S. GAO 2014; Kenny 2014; Krishna 2015, for the WDR 2016.
NATIONAL PRIORITIES 277

Table 5.7Transitioning countries: monitoring technologies can assure citizens that their
An agenda for building capable contributions are going to their chosen causes. Give-
and accountable institutions and Directly, a Silicon Valleybased philanthropy, enables
improving services well-off individuals all over the world to contribute
funds directly to poor beneciaries in developing
Technology Complements
countries. The private sector has also been much more
Digital ID, G2G, G2C, Streamlining of
successful in getting citizens to create internet con-
and G2B e-government procedures
and e-procurement tent for public causes. Wikipedia, Yelp, Trip Advisor,
Improved and Amazon product reviews provide lessons for solv-
systems
interdepartmental
ing collective action problems and engaging citizens
Digital performance cooperation
management in public service delivery improvements.
Regulatory reforms
Targeted digital
Public-private Strengthen provider management through
transparency initiatives
partnerships for regular small-stakes monitoring
Digital platforms for fee-based services Most services and functions in governmentteach-
citizen feedback and
ing, curative health, policy making, and manage-
participation
mentrequire considerable discretion from workers
Source: WDR 2016 team.
and produce outputs and outcomes that are difcult
Note: G2B = government-to-business; G2C = government-to-citizen;
G2G = government-to-government. to monitor. Improving these services requires strong
institutions. Digital technologies can only augment
and not substitute for institutions. Even though mea-
monitor, like drivers licenses, property transfer and suring performance is difcult for these services and
registration, and water and electricity connections, functions, the processes of setting goals, of regularly
since users have both the incentive and the ability communicating and discussing them with staff, and
to provide feedback. Politicians are likely to support of associating small rewards, such as public recogni-
it because it yields immediate and visible service tion, for teams and individuals in the achievement
improvements without threatening elites and vested of even imprecisely measured goals can motivate
interests. Similar approaches can monitor service workers to perform better (box 5.12). A survey of gov-
providers, facilities, assets, and public spending. ernment workers in the Philippines found that a per-
Digital platforms can also raise resources from citi- formance incentive scheme triggered improvements
zens to fund infrastructure, hire contract teachers, and in management practices through goal setting and
purchase drugs and educational materials, and digital improved teamwork.75 And a mobile phoneenabled

Box 5.12Regular, small-stakes monitoring

Regular monitoring with small rewards or sanctions can be example, in Hawaii, revoking probation when probationers
more effective than irregular monitoring with large rewards failed a drug test was for years an ineffective strategy,
or sanctions. The logic of this proposition is motivated by given the large numbers of violators and the impracticality
the economic theory of crime that postulates that the incen- of sending them to prison for several years. But raising P
tives for criminals to commit a crime are a function of the and lowering Cregular, randomized drug tests and jail
probability (P) of getting caught multiplied by the severity sentences of two daysdeterred parole violations because
of the punishment (C). While standard economic analysis the punishment strategy became more credible.
presumes that what matters is only the product P x C, the These ndings are generally applicable to other ser-
evidence suggests that raising the severity of punishment vices. Digital technologies reduce the cost of monitoring
in response to low probabilities of catching criminals is not and thus make it more feasible to give regular rewards and
credible because many law enforcement officials are loathe sanctions. If the rewards and sanctions are small, they can
to impose draconian punishments for smaller offenses. For be feasibly imposed, improving performance.

Source: Romer 2013.


278 WORLD DEVELOPMENT REPORT 2016

monitoring scheme increased the motivation of rural or on the quality of services that are easy to monitor,
teachers in part by showing that ofcials in the far- like electricity and water.
away ministry of education cared about their work
and were looking out for them.76 Transforming countries: Deepening
Digital technologies can improve goal setting and collaborative institutions
within-government communication between policy Many transforming countries have improved service
makers, managers, and providers. Many private orga- delivery, but only in some areas. Their services are
nizations are introducing short pulse staff surveys not yet sufciently integrated, holding them back
to get rapid responses from employees on particular from more ambitious interventions such as greater
issues, to gauge employee motivation, and to moti- government-citizen collaboration in policy making
vate workers through employee of the month public and service delivery.
recognition schemes, and gamication techniques
like assigning points, leaderboards, badges, and other Increase citizen use of government services
small rewards for the achievement of particular activ- through integrated whole-of-government
ities.77 The ubiquity of mobile phones makes such digital solutions
within-government feedback channels quite feasible The gap between the provision of e-services and
even in low-income countries, and can certainly be their use is wideeven in digitally advanced coun-
applied in the pockets of excellence in transitioning triesand it is not closing. In Australia, Canada,
contexts. While the measurement of performance and New Zealand, a majority of survey respondents
and the feedback is subjective and imprecise, it is prefer traditional channels like phones for routine
the regular communication and monitoring tied transactions such as paying taxes or registering chil-
to the small-stakes rewards that improve worker dren for day care.79 This low use reveals the waste in
motivation. e-government investments. Part of the explanation
lies in less friendly experiences. Federal government
Reinforce targeted transparency initiatives websites in the United States provide a poorer user
Digital technologies can provide a new lease on life experience than comparable private ones.80 Of more
for transparency initiatives such as the Open Govern- than 400 applications that the Korean government
ment Partnership, an international platform for com- offers over smartphones, none meet the criteria of a
mitted domestic reformers. But the initiatives should seamless, cross-agency, or cross-functional one-stop
be targeted and of value to citizens and of interest to service.81
the private sector and other important stakeholders. Increasing use will require better integration of
Consider the transparency of government contract- e-government across government, which requires
ing. Governments annually spend over US$9 trillion breaking down agency silos and improving data shar-
on procurement, at high risk of corruption, both in bid- ing across government. In the private sector, digitally
ding and during contract execution.78 E-procurement enabled improvements in customer service, a core
is technically easy to implement, yet, as described in differentiator in the service industry, are conditional
chapter 3, developing countries have invested less in on high levels of shared knowledge in the rm.82 Esto-
such systems than in the more complex budget and nias X-Road data-sharing protocol shows how data
treasury systemsor have done so without the com- integration can work within the constraints of the
plementary reforms to deliver results. E-procurement ministry and agency structure of government (box
also has the potential to galvanize substantial support 5.13). Data integration is also essential for effective
from the business community by reducing barriers to open data platforms that the private sector can use to
entrysince it expands the market to new entrants, develop applications that citizens want. Examples of
including international rmsand by opening politi- appropriate technologies and complements appear in
cal space for reform. table 5.8.
Digital technologies can also expand the range
of actors that generate information, breaking the Expand participatory policy making and
states monopoly in information provision. Because service delivery
such information can be skewed toward the digitally Increasing use of digital technologies is also condi-
savvy, it should be used where representativeness is tional on a better understanding of citizens needs and
not a requirement and the risks of manipulation are thus on simplication and customization. Behavioral
small, as with real-time information on emergencies research has shown that individuals are cognitive
NATIONAL PRIORITIES 279

Box 5.13Estonias X-Road

Estonias X-Road is an internet-based e-government queries were automated system-to-system exchanges.


system that enables participating institutions, including The remaining one-third, about 113 million human queries,
private business, to communicate and exchange data.a reects enormous demand for e-services from a population
It serves as a platform for application development by of only 1.3 million.
providing numerous common services to users, including The systems main strength is that it is decentralized.
query design, query tracking, and data visualization. Its Participating institutions retain ownership of their data,
open design is protected by digital authentication, multi- but can share it or access other institutions data as neces-
level authorization, log monitoring, and encrypted data sary. Estonias Public Information Act prohibits institutions
transfers. This collective process improves the user expe- from requesting user information already stored in a data
rience and motivates state institutions to develop digital repository connected to the X-Road.b Thus the systems
services and people to tap into digital government services. architecturecoupled with complementary policieshas
The common goal is to shift activities from the physical reduced the need for repetitive data entry, increased gov-
world to the much more efficient digital realm. ernment efficiency, and reduced costs to users. If e-services
X-Roads utility is evident in its exponential growth. The are assumed to yield 30 minutes in time saved per inter-
system launched in 2003 with 10 participating institutions. action (for the service provider and the citizen) relative to
By 2013, almost 900 had joined70 percent are national predigital physical interaction, the number of applications
or local government agencies, and the remainder private in 2014 implies a savings of more than 7 million work days
rms. The annual number of queries through X-Road rose a year5.4 work days for each citizen.
from half a million to 340 million. In 2014, two-thirds of

Source: Vassil 2015, for the WDR 2016.


a. See the Information System Authoritys website at https://www.ria.ee/x-road/.
b. https://www.riigiteataja.ee/en/eli/522122014002/consolide.

Table 5.8Transforming countries: simplication and customization in their e-services to


An agenda for deepening collaborative foster greater collaboration with citizens.
institutions and improving services
Technology Complements
Digital safeguards
Integrated whole-of- Breaking down
government digital solutions of silos Reforms to strengthen the analog complements can
Participatory policy making Learning from the
ensure a high social and economic return from digital
and service delivery private sector investments. But downside risks remain. Large-scale
Source: WDR 2016 team. collection of identiable information creates privacy
and security concerns. Automation changes work in
misers who engage in motivated reasoning. Their ways that challenge existing social protections and
decision making is often automatic, and they are reveal the inadequacy of existing labor laws. And
more likely to search for and absorb information that scale economies create antitrust concerns. Digital
conrms their priors rather than process new infor- safeguards that mitigate these risks become more
mation that does not.83 The private sector understands important as the digital transformation proceeds (g-
this and simplies and customizes the user experi- ure 5.11). Competition and cybersafety are discussed
ence to engage customers. Amazons search tool not elsewhere in this Report. This section focuses on
only displays results the customer is looking for but another important safeguard for the digital economy,
also recommends other products based on the cus- namely changes to social protection, taxation policy,
tomers browsing history and the purchasing trends and labor market institutions.
of other customers. Transforming countries can learn Digital technologies are accelerating job cre-
from the private sector and embed these principles of ation and job destruction, requiring a more exible
280 WORLD DEVELOPMENT REPORT 2016

Figure 5.11Digital safeguards in the WDRs framework stringent hiring and ring practices.87 There are
also implications for minimum wages, especially
DIGITAL their growth path, if workers who earn close to the
TECHNOLOGIES minimum wage are also in routine occupations sus-
ceptible to automation. Tax systems that rely heavily
on taxing labor also make labor more expensive in
relation to capital and could become unsustainable
if wage employment falls. In-work benets, such as
income tax credits in the United States and the United
Information Informalization and Winner-take-all Kingdom, are one mechanism for policy makers to
deluge job displacement economy make labor taxes more progressive while improving
incentives to work and hire.88
Digital technologies themselves can reduce non-
PRIVACY SOCIAL ANTITRUST
wage labor costs related to enforcement. In Brazil,
POLICIES PROTECTION POLICIES
the Annual Social Information report (digital records
from social security with information about all work-
Source: WDR 2016 team.
ers, their wages, their occupations, and the types of
rms they work for) monitors compliance with the
Apprentice Law and, increasingly, other labor laws.89
workforce that responds to changing labor market Oman has a Worker Protection Scheme that allows for
demands. They are also facilitating new forms of non- monitoring wage payments. Digital technologies can
wage employment and work arrangements which, further reduce enforcement costs by shifting from
while adding exibility to rms and workers, can also top-down to bottom-up accountability, empowering
erode traditional employer-employee relationships workers and unions to convey complaints and vio-
(chapter 2). This transformation of the world of work lations and to resolve conicts. In the United States,
requires a rethink of social protection, tax systems, workers can anonymously le online complaints and
and labor market institutions. In incipient and tran- requests for inspections of their workplace if they
sitioning countries, this agenda is less urgent, but believe there is a serious hazard or labor law violation;
it will be important to build systems appropriate they can get information about their rights.90 They
for the 21st century and not to blindly adopt models can also check online whether their employers have
designed by advanced countries for an industrial paid their social security contributions. These tools
era. increasing worker agency have the potential to bal-
ance the loss of bargaining power for workers in non-
Support technology adoption and level traditional work arrangements, such as independent
the playing eld between workers and contractors in the gig economy, where many workers
technology are freelancers or work online.
Labor regulations, labor taxation and institutions
need to support, rather than impede, technology Balance the relaxation of job protections
adoption by rms. They should also avoid making with stronger workers protections
labor unduly expensive, especially for workers who independent of work contracts
compete more directly with digital technologies. Independent contracting, casual work, freelancing,
Technology, by accelerating the pace of change in the and other new forms of work in online labor markets
labor market, can make existing labor regulations and the sharing economy challenge the foundations
obsolete and delay rms adjustments.84 And tight of most social protection and tax systems. In most
labor regulations often apply to low-skilled workers,85 countries, social insurance schemesfor pensions,
increasing the incentives for rms to substitute low- unemployment, and healthare tied to a (formal) job,
skilled workers with labor-saving technology, accen- nanced through payroll taxes levied in the formal
tuating the skill-bias of technological change. This sector.
appears to be the case globally.86 The evolving nature of work increases the need
Countries with unduly protective labor markets to delink social insurance from the labor contract.
could be slowing their digital transformation, and Bolivia, Chile, and Costa Rica have been grappling
distorting rms decisions to automate work. This with providing social insurance to noncontributing,
is likely to affect countries that have particularly nonwage, informal workers for a long time. Their
NATIONAL PRIORITIES 281

experiences suggest that all individuals should be the two pillars of their digital strategy. For details, see
registered in the same social insurance system, Rwandas ICT strategy at http://www.rdb.rw/uploads
regardless of where they work, with subsidies for the /tx_sbdownloader/NICI_III.pdf.
poor or low-wage earners, and with nancing coming 6. See Hanna 2015.
7. See http://www.plugintheworld.com/mobisol/.
from general revenues.91
8. Many developing countries adopt the competition
The labor market disruptions that accompany
frameworks of more advanced economies, but fail
technological change increase the demands on active to implement them adequately.
labor market policies and social assistance systems. 9. Fines imposed by competition authorities remain
The disruptions are likely to be greatest for workers symbolic in several countries. In Armenia, Kenya,
in routine occupations. Some of them are going to and Central American countries, the current struc-
need intermediation and retraining services to nd ture of nes and sanctions is not conducive to deter-
new jobs. Others, if they have difculties transition- ring anticompetitive conduct. In Armenia, maxi-
ing, may need social assistance. Recent technological mum nes for price-xing cartels are 1.5 percent of
changes are bringing to the fore discussions of a guar- the average turnover of the 100 largest taxpayers,
compared with a best practice of about 10 percent of
anteed basic income, especially in more advanced
a rms turnover in other countries.
countries. And giving workers a stake in digital cap-
10. According to data from the market-research rm
ital could diversify workers assets and reduce their IDC.
costs of displacementsthrough pension funds, 11. Rochet and Tirole 2006.
mutual funds, or even more directly in rms active in 12. World Bank 2012a; Bodewig and others 2014; World
the digital economy.92 Bank 2011; Cunningham and Villasenor 2014.
A solution is to protect workers rather than jobs, 13. Functional illiteracy is dened as the proportion of
and to level the playing eld for regulations and tax- exam takers who score below a level 2 in the PISA
ation across work contracts. If workers are protected reading test. WDR 2016 team, based on OECD PISA
2012 scores.
outside their labor contract, regulations and taxes can
14. Guerra, Modecki, and Cunningham 2014; Shonkoff
be more lax across the board. A rst step is to do away
and Phillips 2000; Almlund and others 2011; Cunha,
with regulations that almost prohibit exible work Heckman, and Schennach 2010; Cunha and Heck-
arrangements. In Montenegro contracts for part- man 2007.
time employment cannot be less than 10 hours per 15. STEP household surveys and OECDs Programme
week.93 Another step is to reform tax systems that tax for International Student Assessment (PISA).
part-time work at higher per hour rates than full-time 16. Guerra, Modecki, and Cunningham 2014; Bodewig
work. In Serbia, the reference wage (determining and others 2014.
a minimum social contribution) is not adjusted for 17. Arias and others 2014; Sondergaard and others 2012.
hours worked, so that social contributions are dispro- 18. Gates Foundation 2015.
19. http://www.text2teach.org.ph/?page_id=2.
portionately high for part-time workers.94 Reforms
20. http://www.bridgeinternationalacademies.com
are also necessary in working time arrangements.95
/company/about/.
21. http://www.britishcouncil.co/en/about/english
-education-solutions/success-stories/remote-in
Notes -service-teacher-training-english.
1. See, for example, https://e-estonia.com. 22. Kremer and Holla 2009; and Kremer, Brannen, and
2. Decker and others 2014. Glennerster 2013.
3. See Atkinson and Miller 2015. 23. Bruns and Luque 2014.
4. See OECD 2015. 24. Banerjee and others 2007.
5. The rst stage (200005) of Rwandas National 25. Bruns and Luque 2014.
Information and Communication Infrastructure 26. Bruns and Luque 2014.
policy prepared the groundwork for the ICT sec- 27. Barrera-Osorio and Linden 2009.
tor. The second phase (200610) concentrated on 28. Devitt, Lyons, and McCoy 2014.
enhancing ICT infrastructure. The third phase 29. http://www.text2teach.org.ph/wp-content/uploads
(201115) focused on improving service delivery. /2012/06/Phase3-by-third-party.pdf.
The nal phase (201620) is expected to concentrate 30. Linden 2008.
on the enhancement of skills and development of 31. Bruns and Luque 2014.
the private sector and community. Instead of rst 32. McEwan 2013; Kremer, Brannen, and Glennerster
dealing with the supply-side issues and then the 2013.
demand-side issues, developing countries would be 33. World Development Indicators (World Bank, vari-
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282 WORLD DEVELOPMENT REPORT 2016

34. Aker, Ksoll, and Lybbert 2012. ber 22, 2014. http://www.news24.com/Africa/News
35. Ksoll and others 2014. /Tanzania-orders-probe-into-ghost-government
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37. Research ICT Africa surveys (various years), dis- 73. Malik 2014.
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38. Kuek and others, forthcoming. 75. World Bank 2015.
39. King and Rogers 2014. 76. Aker and Ksoll 2015.
40. Rathunde and Csikszentmihalyi 2005. 77. Banuri 2015.
41. Heckman and others 2010. 78. Kenny 2014.
42. For more information on the New School model, 79. Reddick and Turner 2012.
see http://www.escuelanueva.org/portal/en/escuela 80. Morgeson and Mithas 2009.
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43. In FYR Macedonia, for example, the government is 82. Ray, Muhanna, and Barney 2005.
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others (2014) for a discussion on ongoing reforms in 85. World Bank 2012b; Hamermesh 2014; Kuddo 2015.
Vietnam. 86. Alesina, Battisti, and Zeira 2015; OMahoney and Van
44. Halinen 2015. Ark 2003.
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47. Guerra, Modecki, and Cunningham 2014.
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48. Guerra, Modecki, and Cunningham 2014.
89. Silva, Almeida, and Strokova 2014.
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50. http://www.bbc.com/news/world-asia-china
91. Ribe, Robalino, and Walker 2010.
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92. Freeman 2015.
51. See Duckworth and others 2007, for grit; and Dweck
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94. Arias and others 2014.
52. Trucano 2015.
95. Kuddo 2015.
53. Resnik 2013.
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288 WORLD DEVELOPMENT REPORT 2016

SECTOR FOCUS 5

Energy

Reliable and affordable access to electricity services rural areas the surrounding communities lack access
is fundamental to achieving the World Bank Groups to electricity. Energy service companies in many parts
twin goals: shared prosperity and elimination of of Africa have been oversizing the energy generation
extreme poverty by 2030. Efforts to meet the Agenda unit of the tower and providing local consumers with
2030 Sustainable Development Goal to ensure access access to electricity. The Mobile for Development
to affordable, reliable, sustainable, and modern energy program of the Groupe Speciale Mobile Association
for all will also require increased investment, new (GSMA) explores such opportunities.4
and rened technologies and systems, and institu- To address some of the nancing challenges of
tional reform. To help the world achieve this energy rural energy services, companies in Africa and South
transformation, the effective use of information and Asia are leveraging ICT and sensors utilizing cellular
communication technology (ICT), including data and networks through various nancing models.5 For
advanced analytics, is already playing an essential role. example, in the same value chain all the way from
electricity distribution to maintenance, ICT is being
deployed through short message service (SMS) or
Changing energy business voice interaction with clients to collect and analyze
models with ICT mobile data, facilitate mobile payment systems, and
Providing electricity to the approximately 1 billion utilize applications that are increasingly enabled by
people without access to affordable and sustainable the internet. These innovative products and services
electricity services presents an enormous challenge are facilitating a signicant increase in energy access
and opportunity.1 In Sub-Saharan Africa, only 14 per- globally. In East Africa alone, they have reached 14 mil-
cent of people have access to grid electricity; however, lion people in six years. The average annual market
nearly 70 percent now have access to mobile phones.2 growth is 140 percent, according to market research
By the end of the decade, it is estimated that nearly by the World Bank Groups Lighting Africa Initiative.6
930 million people in Africa will own a mobile phone,3 In East Africa, falling costs of ICT and efcient
creating not only a huge demand for phone charging, appliances have enabled off-grid photovoltaic (PV)
but facilitating a variety of energy and other services systems to provide more energy services at a lower
through the use of mobile phones. price. Instead of relying on traditional means of col-
A potential symbiotic relationship therefore exists lecting payments (with high transaction costs and
between the development of information and commu- losses), electricity bills can now be paid by cellphone
nication technologies and increasing energy access through mobile money services such as M-Pesa. This
in Africa and other low-access areas. As an example, approach also generates large amounts of data on
cell towers require a local power supply, but in many mobile money transfers, and has helped to establish
credit histories for a previously underserved segment
This sector focus was contributed by Todd Johnson, Anna Lerner, of the population. Energy supply companies combine
and Karan Capoor. nancial information with geographic and census
ENERGY 289

data to identify new markets and to differentiate 20 percent of peak demand.8 So far, such systems
customers based on varying levels of service, thus have been introduced largely in advanced economies
allowing them to tailor the service to the customers of the Organisation for Economic Co-operation and
ability to pay. Development (OECD) and emerging economies. But
ICTs have also been deployed to reduce risks for the development of low-cost sensors that will increas-
suppliers and to facilitate after-sales service by tag- ingly be factory-installed in all electrical appliances
ging energy systems (such as solar PV panels and bat- (televisions, refrigerators, fans, air conditioners) will
teries) with sensors so that they can be tracked as they allow both the monitoring and control of electricity
pass through distributors and are sold and installed. use by consumers and electricity suppliers.9
The sensors capture remote real-time data about the One of the biggest challenges for the power sector
equipment, enabling the provider to monitor perfor- of the future is the need to balance electricity gen-
mance and offer maintenance support. Companies eration and load on a particular grid. The growth of
like M-Kopa and Off Grid Electric in East Africa variable renewable energy is creating new challenges
have call center agents that resolve most payment or for planners and power system operators, who must
service-related queries, while remaining service rely on other sources of supply when the sun goes
issues are addressed by a eet of technicians on down or the wind stops blowing. Predicting such
motorcycles who are radio-dispatched. variations in energy production is challenging. In
combination with (more predictable) demand vari-
ations, it can lead to deviations in power frequency
ICT, the smart grid, and and power system reliability issues, and increase the
demand management need for grid balancing assets, such as fast-ramping
gas power plants or electric storage.10 Research by
Improved real-time information and automated con-
the IEA shows that renewable energy costs can be
trols are increasing the efciency of the electricity grid
reduced signicantly through new forecasting and
all over the world. The smart gridwhich has come
digital technologies that can help balance generation
to dene a broad range of sensors, meters, and con-
and load by monitoring and predicting the supply of
trols enabled by information technology (IT), as well as
variable energy resources.11 In countries and regions
large-scale and real-time data collectioncan enhance
with growing shares of renewable energy such as Cal-
the operational efciency of the electricity system by
ifornia, Denmark, and Germany, electricity markets
optimizing energy transactions.7 The integration of
are now designed to match supply and demand on a
ICT into the grid can improve system security through
minute-by-minute basis through sophisticated auc-
more rapid analysis of service interruptions and pre-
tions, regulatory mechanisms, and control systems
diction of outages. Connected devices and software
that rely on the internet.12
offer customers access to real-time data to help them
manage their energy usage more effectively, while
advanced meters and automatic controls provide Energy, open data, and the
opportunities for energy efciency, such as automatic
dimming of street lights, or turning off lights or air
internet
conditioning in unoccupied rooms and buildings. Having high-quality, easily accessible information
Potentially one of the most revolutionary internet- on energy resources, demand, and usage is crucial to
based innovations in the electricity sector is the ability supporting the formulation of government policies,
to adjust consumer demand by providing new signals and can be a catalyst for commercial investment.
and transparency. Demand response allows electric- Just as the existence of high-quality geological data
ity consumption to be reduced during peak periods is an imperative for fossil fuel licensing and explo-
based on agreed-upon reductions in power supply. ration, publicly available data on renewable energy
For example, consumers agree to minor reductions resources is one of the rst steps a country can take
in air-conditioning demand during summer peaks in to encourage investment. ICT facilitates this resource
exchange for a rate cut. This helps increase system assessment and mapping through the use of super-
reliability, reduce energy supply costs, and lower gen- computers to analyze years of historical meteorologi-
eration investments due to the reduced need for oper- cal and satellite data, by facilitating the transmission
ational reserves. The International Energy Agency of measurement data from eld-based instruments,
(IEA) estimates the savings potential for demand and by supporting the wide dissemination of outputs
response programs in competitive markets at 15 to through open data platforms.
290 WORLD DEVELOPMENT REPORT 2016

A recent trend in the United States is the provision synergies are maximized will be critical to meeting
of anonymous energy use and performance data that the sustainable energy goals of the World Banks cli-
can support energy efciency markets and services.13 ent countries.
The industry-led Green Button Initiative in the United
States is another voluntary industry data standard for
utilities and companies; it allows consumers to make
Notes
their energy consumption data available to service 1. World Bank 2015.
providers, which can help consumers lower their 2. Ericsson 2014.
energy bills or green their energy supply through 3. Ericsson 2014.
home energy efciency solutions or the design and 4. GSMA 2015.
5. Vogt 2015.
nancing of renewable energy equipment. Since
6. http://www.lightingafrica.org.
2012, more than 50 utilities and electricity suppliers
7. MITei 2014.
have signed on to the initiative, providing over 60 mil- 8. IEA 2014.
lion homes access to their detailed energy use data.14 9. Spijker 2014.
In India, a pilot project launched by Prayas Energy 10. Martinez-Romero and Hughes 2015. Power frequency
Group, a nongovernment organization, has installed refers to the frequency of oscillations of alternating
around 100 devices in volunteers homes to measure current in a power grid.
the availability and quality of electricity on a continu- 11. IEA 2014.
ous basis.15 The results provide a potentially powerful, 12. Martinot 2015.
crowdsourced ow of information that can help con- 13. U.S. Department of Energy, Open Energy Data.
sumers understand the causes and impacts of power 14. U.S. Department of Energy, Green Button.
15. Prayas Energy Group.
shortages, and can help policy makers and utility
16. TREND Consortium Partners 2014.
companies prioritize power system investments.
17. Koomey 2013.
Given the rapid growth of the ICT industry, there
has been an increased focus on how much energy the
sector uses. Recent estimates of energy use by ICT References
split almost equally into energy use by communica- Ericsson. 2014. Sub-Saharan Africa: Ericsson Mobility
tion networks, computers, and data centersshow Report Appendix. Ericsson, Stockholm, Sweden.
that the sector accounts for between 3 and 4 percent GSMA (Groupe Speciale Mobile Association). 2015.
of total global electricity consumption, and that From Fringe to Mainstream: The Role of Mobile in
energy consumption increased around 7 percent per Energy Access. http://www.gsma.com/mobilefor
year between 2007 and 2012.16 While a breakdown of development/from-fringe-to-mainstream-the-role
how much of this increased demand came from devel- -of-mobile-in-energy-access.
oping countries is not readily available, this share is IEA (International Energy Agency). 2014. Task 24: Clos-
likely signicant, as more than 750 million new users ing the LoopBehaviour Change in DSM: From The-
ory to Policies and Practice. IEA, Paris.
have been added in China and India alone since 2000.
Koomey, Jonathan. 2013. Does Your iPhone Use as Much
There are many ways to reduce the energy use from
Electricity as a New Refrigerator? Not Even Close.
the ICT industry, including moving to faster systems. http://thinkprogress.org/climate/2013/08/25/2518361
For example, 2G networks (which are common in /iphone-electricity-refrigerator/.
developing countries) require over 400 kilowatt-hours Martinez-Romero, S., and W. Hughes. 2015. Bringing
(kWh) of electricity per year to deliver 12 gigabytes Variable Energy Up to Scale. World Bank, Washing-
(GB) of data (1 GB per month), while a 3G network con- ton, DC.
sumes less than one-tenth that amount (35 kWh), and Martinot, Eric. 2015. How Is California Integrating and
a 4G network uses one-sixtieth (7 kWh).17 In addition, Balancing Renewable Energy Today? http://www
the industry is exploring new technologies, includ- .martinot.info/renewables2050/how-is-california
ing microtracinga new, leaner technology for ber -integrating-and-balancing-renewable-energy-today.
MITei (Massachusetts Institute of Technology: Energy
access that uses less energy. However, many of these
Initiative). 2014. Utility of the Future Study. MITei.
gains are offset by ever rising volumes of data.
https://mitei.mit.edu/research/utility-future-study.
While it is too early to judge the overall impact of Prayas Energy Group. Electricity Supply Monitoring
digital technologies on the energy sector, especially Initiative: Watch Your Power Quality. http://www
in developing countries, it is clear that many of the .watchyourpower.org.
trends described above will continue to affect energy Spijker, Arent vant. 2014. The New Oil: Using Innovative Busi-
consumers and suppliers. Ensuring that benets and ness Models to Turn Data into Prot. Technics Publications.
ENERGY 291

TREND Consortium Partners. 2014. Assessment of Vogt, Heidi. 2015. Making Change: Mobile Pay in
Power Consumption in ICT. http://cordis.europa Africa. Wall Street Journal, January 2. http://www
.eu/docs/projects/cnect/0/257740/080/deliverables .wsj.com/articles/making-change-mobile-pay-in
/001-trendd16nalwp1report.pdf. -africa-1420156199.
U.S. Department of Energy. Green Button. http:// World Bank. 2015. Progress toward Sustainable Energy:
energy.gov/data/green-button. Global Tracking Framework 2015. World Bank,
. Open Energy Data. http://energy.gov/data/open Washington, DC.
-energy-data.
CHAPTER 6

Global cooperation

Data, spam, disease, poverty, commerce, rivers, shipping physical objects. Can trade and IPR rules
and polluted airall cross borders and touch many and procedures be modernized?
people. And all can be better managed if people and Third is providing global public goodsincluding
nations cooperate. The internet is both a subject of poverty reduction and environmental sustainability.
cooperation and a new tool to facilitate cooperation These are complex and difcult challenges requiring
in other realms. This chapter explores its potential for both cooperation and massive amounts of informa-
boosting three forms of cooperation. tion. Can the advent of the internet make these quests
First is governing the internet. The internet requires more inclusive, more informed, and more efcient?
technical coordination and harmonized standards
to ensure its smooth operation worldwide. Wher-
ever you are, when you click or tap on http://www Internet governance
.worldbank.org/wdr2016, a message goes out from We reject: kings, presidents, and voting. We believe in:
your device, initiating processes to discover which of rough consensus and running code.
the millions of servers on earth corresponds to that
David Clark, computer scientist and internet pioneer1
address. Information is handed off from network to
network and perhaps from satellite to cable to Wi-Fi,
ending up on your screen. That nanomiracle depends From its beginnings, the internet has always been
on the consensual and universal use of protocols for different from the networks that preceded ittele-
data transmission and on a legal system that deter- phone, radio, television, and cable. It was founded
mines who has the right to use the worldbank.org as a research network, explicitly noncommercial for
address. Less consensus exists about how to deal the rst few decades of its existence, and designed as
with cross-border issues such as suppressing viruses a radically decentralized network. As a result, it has
and spam, or dening and enforcing rights to pri- been governed more like a federation of networks,
vacy, while ensuring cybersecurity and combating in some respects like a Republic of Users.2 But the
cybercrime (see chapter 4). As technology and its uses pragmatic libertarian ideology of the internets
evolve rapidly together, who decides how the internet founders is under assault by the commercial and
is structured and run? political interests of its other stakeholders, mainly
Second is facilitating cross-border exchanges of goods large corporations and nation-states. The growing
and services. During the last two decades or more, commercialization of user data by private businesses
countries have worked out trade agreements to and mass surveillance by states, including many sov-
collect duties and taxes and to enforce intellectual ereigns accustomed to greater state control over their
property rights (IPRs): patents, copyrights, and trade- citizens, have gradually eroded the trust the internet
marks. Many of these agreements are poorly adapted once enjoyed. This has given rise to widely disparate
for the world of the internet because intellectual views on how to govern the internet.
property can be duplicated and disseminated with The internets growing popularity has increased
little or no cost, and purely digital goods and services the need to manage its worldwide operation.
can now cross borders without customs inspections. Whereas less than 2 percent of phone calls cross
The increasingly frictionless ease of transacting busi- borders, between 60 and 75 percent of internet trafc
ness can be stymied by 19th-century procedures for is international (depending on the country). Despite
GLOBAL COOPERATION 293

its virtual qualities, it has an elaborate physical infra- two phases in 2003 (Geneva) and 2005 (Tunis). The
structure that spans the globe. As a global resource, it summit conrmed that management of the internet
requires some degree of international coordination to encompasses both technical and public policy issues
function. Information owing through the internet and should involve all stakeholders.7 As described
has transboundary repercussions, raising other issues in its agenda, the groups of stakeholders with an
for international debate and discussion. To address interest in internet governance include governments,
these issues, the United Nationsauthorized Work- private rms, civil society, intergovernmental and
ing Group on Internet Governance dened internet international organizations, academia, and the tech-
governance as the development and application by nical community (box 6.1).
governments, the private sector, and civil society, in The MSM label reects the diverse actors that
their respective roles, of shared principles, norms, form the loose de facto framework for internet gover-
rules, decision-making procedures, and programs nance. For example, one of these stakeholders is the
that shape the evolution and use of the Internet.3 Internet Engineering Task Force, a loose afliation of
engineers that is in charge of the protocols that run the
How is the internet governed? internet. Another is ICANN, the Internet Corporation
The main attributes of the global internet are that it is for Assigned Names and Numbers, a California not-
distributed, decentralized, exible, multilayered, and for-prot corporation that performs certain technical
end-to-end.4 Not a monolith, it is instead a mosaic of functions on the internetsuch as running root serv-
separate but interrelated infrastructure, applications, ers (the computers that control trafc on the internet)
actors, and decisions. Consequently, its governance and administering the system of domain names (.com,
is likewise not unitary but consists of an ecology of .org, .gov). But not all stakeholders feel equally repre-
decisions and decision makers. Internet governance sented within the current governance framework.
features are different from those in telecommunica-
tions, characterized by a multilateral system. The internet unites people; its governance
The governance framework for the internet is divides nations
considerably more diverse than that of the telecom Politicians and regulators are increasingly concerned
sector. The policy, legal, and regulatory framework for about their inputs into the future governance of the
information and communication technologies (ICTs) internet.8 Their concerns may be justied (gure 6.1):
has shifted since the start of the millennium. Then
it was primarily about the technical and economic The rapid and unprecedented growth of the inter-
regulation of more liberalized and competitive tele- net has meant that it has evolved from an American
communications infrastructure and services envi- technology to a critical global infrastructure in a
ronmentalong an arc with the state at the center very short period. This has given rise to an unstated
of the policy and regulatory piece and state-licensed power struggle between its traditional stakeholders
operators orbiting around it. Now it is a much more and many new ones, especially some developing
complex, multifarious, and loose amalgam of policies, country governments, which feel left out of the
laws, and actors having their origins in constitutional discussion.
rights, criminal justice, and technical and economic The bulk of internet nonusers are in developing
regulation. This new framework also involves non- countries4.2 billion people, more than half the
state actors, national, regional, and even multilateral world, have no internet access, and 5.1 billion are
agentseach with an interest in the wide-ranging not on social media. Their interests, some argue,
and diverse aspects of what has come to be known as are best promoted by their national governments.
the internet governance framework. Mass collection of user data by private businesses
The prevailing model of internet governance con- and unwarranted surveillance by governments
tinues to evolve to include its key stakeholders. The have eroded trust and fed growing skepticism
multistakeholder model (MSM) reects the notion about the current governance arrangement.
that better policies and outcomes can be achieved if Increasing use of social media and unhindered
those affected are part of a policy consultation pro- access to all content, which is generally thought to
cess;5 it also refers to the range of actors running, be a positive development, can clash with local cul-
administering, and governing the internet.6 The tural norms and social practices, prompting some
term came into popular use as a result of the UNs governments to advocate a more activist approach
World Summit on the Information Society, held in to govern the internet.
294 WORLD DEVELOPMENT REPORT 2016

Box 6.1Categories of stakeholders in internet governance

Individuals, organizations, and institutions with an interest Figure B6.1.1 maps these stakeholders according to their
or stake in particular internet governance issues include: degree of localization or internationalization.

Figure B6.1.1Stakeholders in internet


States, which have policy authority for sovereign nations
governance
and are responsible for internet-related public policy
issues at the global level
Private businesses, with expertise in technical and eco- International
IETF ICANN ITU
nomic elds W3C WIPO
Regional COE
Civil society, especially at the community level Registrars
CERTs Ministries
Intergovernmental organizations, particularly in facilitat- National Civil society Regulators
ISPs Operators Parliaments
ing the coordination of internet-related policy issues Company/local
International organizations, with important roles in
Individual Users
developing internet-related technical standards and
relevant policies
No government All government
Technical communities, such as the members of technical
Degree of government involvement
standard-setting bodies and other experts in computer
science and engineering Source: Center for Democracy and Technology, Internet Governance
Forum, Athens.
Academics, with a focus on and involvement in internet
Note: CERTs = computer emergency response teams; COE = Council of
governance. Europe; ICANN = Internet Corporation for Assigned Names and Numbers;
IETF = Internet Engineering Task Force; ISPs = internet service providers;
ITU = International Telecommunication Union; W3C = World Wide Web
Consortium; WIPO = World Intellectual Property Organization.

Sources: World Summit on the Information Society 2005, Tunis Agenda for the Information Society, Document WSIS-05/TUNIS/DOC/6(Rev. 1)-E,
18 November: Paragraphs 31, 33, 35; Kummer 2013; Gasser, Budish, and West 2015.

Figure 6.1Concerns that have fueled the debate on how the internet is governed

3. Privacy and
surveillance
concerns

2. Digital divide, with 4. Clash with


most nonusers in local cultures
developing countries and social practices

5. Nonalignment
1. Power struggle: Internet with national
traditional vs. new
stakeholders
governance policies and
regulations

Source: Dutton 2015, for the WDR 2016.


GLOBAL COOPERATION 295

Table 6.1Multistakeholderism or multilateralism


Dimension Multistakeholder Multilateral/intergovernmental
Leading principle Collaborative leadership among stake- Sovereign right of governments to
holders, with a commitment to resolving determine internet policy and regulation
particular problems
Representation of Direct engagement of private business National government agency represents
stakeholders and industry, governments, bilateral and interests of all in bilateral and multilateral
multilateral international institutions, civil treaties and agreements, anchored in advice
society and academia, NGOs and consultation with all stakeholders
Role of governments Governments are a key stakeholder, with National governments represent other
legitimacy to make decisions interests in an intergovernmental entity
Process Bottom-up participatory Top-down consultative
Horizontal across stakeholders Hierarchical within states and through
Generally open and transparent international agreements and treaties
Intergovernmental negotiations, with open
consultation
Examples of ICANN, Internet Society, World Summit on ITU, UN, WIPO, WTO
relevant bodies the Information Society, Internet Governance
and processes Forum
Source: Adapted from Bauer and Dutton 2015, for the WDR 2016.
Note: ICANN = Internet Corporation for Assigned Names and Numbers; ITU = International Telecommunication Union; NGO = nongovernmental organization;
UN = United Nations; WIPO = World Intellectual Property Organization; WTO = World Trade Organization.

More countries are asserting national policy and More recently, a new approach to revive the multi-
regulation over areas (mainly around content) that lateral model arose in an attempt by the membership
they feel the existing governance structure is not of the International Telecommunication Union
addressing.9 (ITU) to update the International Telecommunica-
tion Regulations (ITRs) at the World Conference on
As a result, support for the MSM is not unani- International Telecommunications (WCIT) in Dubai
mous. Tension between the MSM and a multilateral in 2012. Measures aimed at regulating privacy and
model (MLM) that puts governance responsibility free speech were introduced in a special codicil in
predominantly in the hands of nation-states has the regulations. This resulted in a clear split between
arisen many times since the World Summit embraced 89 countries that approved the new draft and 80 that
MSM. Some governments worry about surrendering maintained reservations (map 6.1).12 Although it was
sovereignty or asserting national jurisdiction over expected that these issues might have been taken
internet activities within their borders. In September up at the ITU Plenipotentiary in Busan, Republic of
2011, China, the Russian Federation, Tajikistan, and Korea, in 2014, they were not and remain unresolved.
Uzbekistan jointly submitted a draft resolution to A key point of contention for countries favoring a
the UN General Assembly on an International Code multilateral approach is the U.S. governments over-
of Conduct for Information Security outlining their sight of IANA (Internet Assigned Numbers Author-
vision of governing the internet.10 ity).13 The MLM would like to see an IANA transition
The promoters of MSM argue that state control to an intergovernmental body, like the ITU. The
of the internet would not leave space for the range MSM, especially the United States, insists on further
of players currently involved in internet governance autonomy of ICANN and IANA. In March 2014, the
and could pave the way to suppression of privacy U.S. Department of Commerce announced a process
and rights of free expressionsay, in the name of to relinquish its oversight over certain technical
national security (table 6.1). Without the checks and functions performed by IANA to the multistakeholder
balances available through the MSM, abuses might communityin shorthand, the IANA transition, orig-
increase. The UN has asserted that rights already inally scheduled to be completed by September 2015.14
protected in the real worldthe right to privacy A key condition of the IANA transition is that over-
and the right to communicate (to receive and impart sight of the technical functions would not be ceded
information)are to be protected in the virtual to a government or group of governments, but to the
world.11 multistakeholder community.
296 WORLD DEVELOPMENT REPORT 2016

Map 6.1A divided world: Country positions on the International Telecommunication Regulations

Countries that approved the draft


Countries that maintained
reservations against the draft
Not applicable

IBRD 41790
Source: International Telecommunication Union. Data at http://bit.do/WDR2016-Map6_1.

Protecting the interests of users is evolution.15 The MSM model is evolving, and that
paramount is one of its great strengths. However, care should
This inability of internet stakeholders to reach a be taken to ensure respect for principles of good
consensus on future governance mechanisms could governance (including transparency, accountability,
be costly. The lingering uncertainty is likely to affect inclusiveness, and representativeness); safeguard
the private sectors long-term investment planning. meaningful dialogue among stakeholders; empower
Delay in agreeing on new protocols and standards stakeholders to participate effectively across groups;
could slow the pace of innovation. Some have even and prevent capture by special interests.16 According to
suggested that the internet is at risk of being split, so one recent survey in 24 countries, the MSM is also the
that the world ends up with several local internets preferred governance model of end users (gure 6.2).
Google CEO Eric Schmidt calls it the splitnetdestroy- It is therefore likely that a multistakeholder format
ing the essential global character of the internet. one that addresses the concerns over the digital divide
The new governance structure of the internet and trust and use of the internet; provides meaningful
needs to accurately reect the plurality and the mul- forums for left out stakeholders; and balances uni-
tifarious nature of internet actors and be exible versal community acceptance with appropriate local
enough to accommodate its rapid and continuous exibilitycould be the accepted way forward.
GLOBAL COOPERATION 297

Figure 6.2The multistakeholder model their peers in the rest of the world. Digital transac-
of internet governance enjoys greater tions will continue to increase as the number of goods
support than other options and services offered online increases. For example,
with the introduction of online music stores in many
Percentage of respondents who said they would trust the
governance options below completely or somewhat developed countries in 2004, digital music started to
gain a share of global music salesfrom 2 percent in
60 2004 to 46 percent in 2014.17 Access to a global market
50 can be particularly advantageous to rms in small,
island, and landlocked countries, as well as for coun-
40
tries with small populations, where the size of the
Percent

30 local market is often constraining growth.


20 Digital trade is potentially global in scope, but bar-
riers to digital integration prevent rms from reach-
10
ing appropriate scale (box 6.2). Issues such as trade
0 logistics and infrastructure, online payment systems,
ns

es

es
ni n bod er

un nd

and trade barriers can be handled by national govern-


en
ld

ni

at
io
l c ne y

ity
m sa

m
ho

pa

St
at

rn
om er

ments (chapter 5). But cross-border issues affecting


N
ke

d
m

ve

te
d

co
ta

go

ni
te
i
ca g
tis

digital trade need international coordination. Indeed,


ni

gy

y
ul

M
lo
m

no

the internets ability to seamlessly deliver digital


A

ch
ch

Te
te

goods and services around the world is considerably


Source: CIGI and Ipsos 2014. Data at http://bit.do/WDR2016-Fig6_2. impeded by various regulations that could be stream-
lined through greater international cooperation. The
two main cross-border issues are barriers to data ows
Toward a global digital and uncoordinated intellectual property rights regime.
market Removing barriers to cross-border
One of the advantages of the internet is its ability data ow
to deliver digital goods to a global market, uncon- The internet has revolutionized the way data are col-
strained by national infrastructureenabling devel- lected and shared. This in turn has increased economic
oping country citizens to enjoy the same products as efciency and productivity, improving welfare and

Box 6.2European Union: A fragmented market for digital products

Despite being a single market with a free ow of goods, to a geographic location. Consumers are directed to their
services, and people for many decades, the European Union local websites, where they face different prices from online
(EU) still functions like a fragmented market for digital retailers based on their location. Content like video is also
goods and services. Consumers and rms face difficulties restricted within a single geographic location.
in engaging in the digital economy. Firms within the EU also face many difficulties in selling
Consumers in the EU prefer to shop from online stores their goods and services online in other EU markets. Firms
that are within their national borders. While 44 percent engaging in e-commerce face high and uneven cross-
of consumers made an online purchase from a domestic border delivery charges, which are passed on to consumers.
business in 2014, only 15 percent did so from a business in For example, Copenhagen, Denmark, and Malmo, Sweden,
another EU country.a The consumers may have concerns are separated only by an 8-kilometer bridge, but a package
about payment security, product quality, or the reliability sent from Copenhagen to Malmo costs 27 whereas a pack-
of the sellers located in another country (gure B6.2.1). age sent from Malmo to Copenhagen costs 42.b Moreover,
Moreover, consumers in the EU face different prices for the rms face large costs to adapt to various national laws, and
same online goods and services because of the practice believe that the costs outweigh the benets of setting up a
of geoblocking, in which services and prices are limited website (gure B6.2.2).

(Box continues next page)


298 WORLD DEVELOPMENT REPORT 2016

Box 6.2European Union: A fragmented market for digital products


(continued)
Figure B6.2.1Perceived barriers to buying over the internet in 2009
percent of individuals responding

30

25

20
Percent

15

10

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Be d s
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m

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Concerns about payment security


Concerns about receiving or returning goods, complaints and redress

Source: Eurostat. Data at http://bit.do/WDR2016-FigB6_2_1.

Figure B6.2.2Obstacles for enterprises not selling online in 2013


percent of enterprises responding

35

30

25
Percent

20

15

10

0
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ia
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Legal framework Cost greater than benefits

Source: Eurostat. Data at http://bit.do/WDR2016-FigB6_2_2.

a. European Commission (EC) (2015).


b. Figures given by Andrus Ansip, the European Commission vice president for the digital single market. See http://www.politico.eu /article
/cross-border-delivery-costs-pose-problems-for-small-businesses/.
GLOBAL COOPERATION 299

raising standards of living. Barriers to data ows pre- tions, maintain an efcient supply chain, and manage
vent countries from beneting fully from the inter- human resources, production, and sales. The data can
net, increasing costs and inefciencies for rms and range from personal information about employees
individuals. Firms require free ows of data across and customers to production and technical data. The
national borders to operate internationally. This is emerging use of cloud computing and the internet
increasingly important with production being frag- of things (see spotlight 6, Six digital technologies to
mented into global value chains and the digitization of watch) will increase the need for freer data ows. In
goods and services. Firms move data internationally a survey of U.S. rms in 2012, a large share of rms
to control and coordinate their international opera- felt that data localization requirements and privacy

Figure 6.3Perception of U.S. rms on barriers to data ows as obstacles


to trade, 2012
percent of rms responding
a. Requirements to locate data servers in-country
90

80

70

60
Percent

50

40

30

20

10

0
Large SME Large SME Large SME Large SME Large SME Large SME Large SME

Content Digital Finance Manufacturing Retail Other services Wholesale


communications

b. Barriers to sharing information across borders


90

80

70

60
Percent

50

40

30

20

10

0
Large SME Large SME Large SME Large SME Large SME Large SME Large SME

Content Digital Finance Manufacturing Retail Other services Wholesale


communications

Minor obstacle Substantial obstacle

Source: USITC 2014. Data at http://bit.do/WDR2016-Fig6_3.


Note: Large rms are classied as rms with more than 500 employees. SMEs (small and medium enterprises) are rms with more than 20 employees and less
than 500 employees.
300 WORLD DEVELOPMENT REPORT 2016

requirements have emerged as substantial obstacles to on data owing back and forth as users retrieve and
trade (gure 6.3). Many of these rms operate globally update information directly on the servers. Barriers
and have business models that depend on free access to data ows will force rms to relocate tasks and
to data about their users. operations, change their information technology (IT)
In contrast to industry preferences for open data architecture, engage a different supplier, or discon-
ows, many countries are beginning to insist that data tinue services to customers. These barriers disrupt
should reside within their national bordersoften two of the most important business trends facilitated
referred to as data nationalismand are imposing by the internet: the fragmentation of production into
barriers on cross-border ows of data. So-called data global value chains, and the creation of offshore ser-
localization requirements require rms to locate data vice hubs like the business-processing operations in
servers and data centers within the country to store India or the Philippines.
and process the information. Other countries have The estimated effects of barriers to cross-border
strict regulations about data leaving their borders to data ows are signicant. An economic simulation
protect privacy, reecting the preference of their citi- conducted by the European Centre for International
zens, as users become more cautious and risk averse Political Economy (ECIPE) considers the proposed
to how their data are being used for commercial gains or enacted legislation on data ows in six develop-
(gure 6.4). Barriers to data ows can affect trade more ing countries and the EU and calculates the costs of
than an increase in tariffs: they can prevent rms from regulations on businesses.19 The countries examined
entering or operating in a sector, while tariff rates are proposing a mix of regulations in their legislative
merely impose an additional cost to operations that packages that will impose stricter privacy regula-
can be absorbed by the rm or passed on to customers. tions, such as the right to be forgotten and the con-
Cross-border data ows, which are essential to sent to transfer data to a third party (table 6.2). The
international trade, are a substantial portion of data study nds that these laws can reduce gross domestic
trafc, comprising about 1625 percent of U.S. data product (GDP) by up to 1.7 percent, investments up to
trafc and 1316 percent of European data trafc.18 4.2 percent, and exports by 1.7 percent (gure 6.5).20
Cross-border data ows are likely to increase with The argument to remove all barriers to data ows,
the increasing use of cloud computing, which relies however, is not as clear-cut as the arguments to
remove barriers to cross-border trade and investment.
Figure 6.4A majority of respondents Government regulations to place data servers in the
agree that their online data and country or to prevent information from being shared
personal information should be across borders can stem from legitimate concerns
physically stored on a secure server in about privacy and security for their citizens infor-
their own country mation. Countries may believe that imposing data
localization and privacy requirements will allow them
to better protect the data in their country. But it is not
Total agreeing
always clear whether the data are more secure in a
BRIC local data server or in a dedicated secure server over-
Latin America seas. Moreover, data localization requirements might
threaten the progress of new technologies that depend
North America
on unhindered cross-border data ows such as the
APEC internet of things, big data, and cloud computing.
Middle East and Africa While countries may have legitimate reasons to
impose barriers to data ows, these barriers should
Europe
not be a disguised method to impede trade and eco-
G-8 countries nomic activities. By imposing barriers on data ows,
countries may mistakenly believe that they can
0 20 40 60 80 100
encourage domestic data-driven sectors, like cloud
Percent
Strongly agree
service providers. Such policies are akin to import
Somewhat agree substitution strategies, which have had a mixed
record. Moreover, the barriers should not treat rms
Source: CIGI and Ipsos 2014. Data at http://bit.do/WDR2016-Fig6_4.
differently according to their ownership, as that
Note: APEC = Asia-Pacic Economic Cooperation; BRIC = Brazil, Russia, India,
China; G-8 = Canada, France, Germany, Italy, Japan, the Russian Federation,
would reduce competition and slow down digital
the United Kingdom, and the United States. adoption in the rest of the economy (chapter 1).
GLOBAL COOPERATION 301

Table 6.2Many countries have proposed comprehensive legislation on data ows


Korea,
Proposed requirement Brazil China EU-28 India Indonesia Rep. Vietnam
Data localization requirement No Yes No Partial Yes Partial Yes
Consent required for data collection Yes Yes Yes Yes Yes Yes No
Consent required for transfer to third parties Yes Yes No Yes No Yes No
Right to review No No Yes Yes Yes Yes No
Right to be forgotten Yes Yes Yes No No Yes Yes
Breach notification No Yes Yes No Yes Yes No
Impact assessment No Yes Yes No No No No
Data privacy officers No No Yes No No Yes No
Sanctions for noncompliance Yes Yes Yes Yes Yes Yes No
Government access required Yes No No Yes No No Yes
Data retention requirement Yes No No Yes No No Yes
Source: Bauer and others 2014.
Note: EU-28 = current member countries in the European Union.

While these barriers remain, developing coun- Figure 6.5Changes in GDP, investment, and exports
tries participating in global markets should ensure due to regulatory restrictions on data ows
that they are not excluded because of weak or absent
Korea,
regulations. At a minimum, countries should enact Brazil China EU-28 India Indonesia Rep. Vietnam
data protection regulations following internationally 0

recognized principles so that multinational compa- 0.5


nies do not avoid the country because of uncertainty
1.0
about compliance and trust in the handling of data.21
Percent change

For example, the EU allows personal data to leave its 1.5


borders if countries have adequate protection for
2.0
personal data. Australia allows data to leave its bor-
ders only to those jurisdictions with substantially 2.5
similar levels of privacy protection. However, these 3.0
regulations continue to evolve, and countries must
3.5
constantly adapt to such changes to reduce the uncer-
tainty and compliance costs on companies.22 4.0
Recognizing the importance of cross-border data
4.5
ows, many countries have agreed on basic princi-
GDP Investment Exports
ples to coordinate their data regulations, as with the
Source: Bauer and others 2014. Data at http://bit.do/WDR2016-Fig6_5.
recently revised Privacy Guidelines and Declaration
Note: The gure shows percentage changes according to simulations using a GTAP model. EU-28 =
on Cross-Border Data Flows by the Organisation of current member countries in the European Union; GTAP = Global Trade Analysis Project.
Economic Co-operation and Development (OECD), or
the Privacy Framework of the Asia-Pacic Economic
Cooperation (APEC). Other efforts focus on ensuring Setting global standards on data exchange
that companies that move data across borders have Standard setting can be another tool to reap digital
rigorous internal policies to maintain the privacy and dividends. Data exchange standards, for instance, can
protection of the data. In the absence of international greatly facilitate cross-border services and enable a
coordination on privacy rules, other solutions are seamless ow of information (see spotlight 5, The
being sought that rely on companies internal policies data revolution). Various ongoing initiatives look at
to protect privacy, such as the EUs Binding Corporate setting data exchange standards in certain sectors at
Rules and APECs Cross-Border Privacy Rules. While the international level. The standard should also be
these programs help facilitate cross-border data ows, open, and use publicly available platforms and soft-
the rules may be too cumbersome for most rms and ware, so that it does not exclude rms. One example
implicitly benet larger rms.23 is the GS1 system of standards used in transport and
302 WORLD DEVELOPMENT REPORT 2016

logistics. The GS1 assigns a global unique number markets. Firms must seek recognition and enforce-
so that any rm can identify and share product data ment in each jurisdiction. Similarly, if a rm wants to
with its trading partners. The number allows anyone use an IPR it does not own to produce a digital good
to trace the origins of the product up the supply chain or service, it must apply for licenses in each country
and track its movement downstream. in which it wants to sell. While there are international
Data exchange standards are being promoted in treaties governing recognition and protection across
the context of Open Data by international organiza- member countries, each jurisdiction has different
tions. Examples include the Comprehensive Knowl- rules and requirements, depending on the type of IPR.
edge Archive Networks (CKAN) standardsalready Navigating these IPR regimes is confusing and creates
adopted by more than 40 governments and organiza- large administrative costs for rms. These costs can
tions, such as the governments of the United Kingdom even prevent rms from entering new markets.
and Uruguay and the EUand the Open Data portals Firms operating in the global market face huge
for Africa and Bermuda. Progress has also been made costs to apply and use IPRs across borders. For exam-
in developing data exchange standards for geospatial ple, in order to protect an IPR, a separate patent appli-
information (such as the EU INSPIRE directive) in the cation is needed in each country where protection is
electricity sector, particularly for smart grids, and in sought. A patent application that is valid in the EU
the health sector. costs at least ve times more than an application in
Countries should consider joining ongoing the United States.26 The scattered nature of the IPR
international efforts for standard setting for data regime can add complications for rms when they
exchange, and expanding them to other areas, at least need to identify the rights holders and construct a
for critical sectors. Data exchange standards, however, new business model. In particular, the rm offering
are not a silver bullet; they need to be accompanied by a digital good or service over the internet needs to
appropriate policies and actions to have some effect apply for a copyright license, patent, or trademark
on the digital market. For e-freight, the International in each market it serves, and then must be ready to
Air Transport Association (IATA) has been working on enforce it under each national regime. The complex-
setting data exchange standards and has identied ity and costs of doing so can discourage new market
actions that need to be in place for these initiatives to entrants. Only larger rms will be able to bear those
succeed.24 One is the requirement that public institu- costs and reap the benets from the internet.
tions (such as customs for e-freight) accept electronic Countries should make it easier for rms to
documentation as an alternative to paper-based docu- protect their intellectual property rights, thus stim-
mentation. Another is that all relevant actors need to ulating more innovation and creative sectors. The
be involved and act in a coordinated fashion (such as regulation process to apply for intellectual property
customs, security, and transportation). And third is an licenses should also be harmonized and streamlined.
end-to-end supply chain vision and e-document, as The Patent Cooperation Treaty allows rms to le an
well as common business processes that are aligned international patent application, but this just creates
with international standard-setting bodies such as a standardized application for the rm that must still
the World Customs Organization, the United Nations be submitted to national authorities. Going one step
Centre for Trade Facilitation and Electronic Business, further would be preferable. For instance, under the
and the International Civil Aviation Organization. World Intellectual Property Organizations Madrid
Protocol, rms need only register their trademark in
Better coordination of intellectual any signatory country and it will be protected across
property rights regime member countries. Similarly, it should be easier for
The internet allows people to purchase products and rms to obtain licenses to certain IPRs that will allow
access vast amounts of content and information, them to operate globally. The availability of an online
whether protected by intellectual property rights (IPRs) licensing system for intellectual property rights can
or not, leading to allegations of IPR infringements. IPR reduce the administrative burden to rms.
infringement presents a risk to consumers who might National IPR regimes should extend beyond the
purchase counterfeit goods, and a disincentive for laws dening and protecting the intellectual property
rms and artists to create new products and content.25 (IP). Countries need a broader public sector IP strategy,
National IPR regimes allow rms to protect and use which considers how policies and regulations in tax,
their intellectual property. But having different IPR education, science, technology, and industrial policies
regimes and multiple IPR registrations, in different can not only make it easier for rms to protect their
countries creates problems for rms selling in global IPRs but also help to stimulate innovation and creative
GLOBAL COOPERATION 303

sectors and benet the public interest. The availability succeed over the resistance of those who benet
of an online licensing system for IPRs can reduce the when information is tightly held?
administrative burden to rms. Such an online licens- Mustering global information for global goods. Global
ing system requires international coordination and an weather and water data are costly to gather but
agreement among many countries. Countries can also now almost costless to distribute. They take on the
allow the concept of fair use in intellectual property character of a global public good. Information on
regulations that permits an individual or business to weather affecting mountain headwaters helps peo-
use the IPR for purposes such as research and educa- ple prepare for oods or harvests half a continent
tion, journalism, and library activities. away. New technologies make it easier to assemble
and analyze this information. But who will pay for
it? And can countries agree to share it with their
Leveraging information for downstream and downwind neighbors?
sustainable development
Table 6.3 and gure 6.6 map these information
Eliminating global poverty and heading off planetary
needs onto the landscape of development spending.
environmental threats are two of the worlds great- Some projects are characterized by geographic dis-
est challenges. The costs of action are in the trillions persion, sensitivity to local environmental and social
of dollars, making global cooperation essential. But context, and an inherent need for adaptive implemen-
development assistance represents only 0.6 percent of tation. These activities could benet greatly from rich
developing country income. How can donors, devel- and rapid feedback. Another class of funding involves
opment agencies, nongovernmental organizations investments in big infrastructure systems or sup-
(NGOs), and international organizations hope to make port for government policies. Here, ne-grained and
a difference? They can use digital technologies to timely informationon everything from poverty to
deploy funds and knowledge more efciently and to water consumption to service deliverycould sup-
include more people in the process. They can do so in port better decisions on system design and operation.
three ways: This section explores the potential scope of these ben-
ets and the largely institutional challenges in attain-
Getting wired for feedback. Development projects are ing them. The discussion is unavoidably speculative.
often very sensitive to context and have no standard
blueprints. They could be more relevant if their Getting wired for feedbackmore
design and implementation drew on local knowl- inclusive, better, faster data to guide
edge. Projects could be more successful if wired for development projects
rapid feedback, allowing continuous improvement Feedback on what is working and what is not enables
by implementers and more effective supervision by more nimble and effective implementation. In the
funders. National-level policies could be ne-tuned past, feedback has been thin, slow, and unreliable.
with early information on whether poor people Now the technical barriers to better feedback have
were beneting. Digital technologies can make been overcome. But often organizational inertia pre-
these feedback processes much cheaper and easier. vents the benets of innovative technologies from
But can stodgy organizations and their partners being achieved. Revamped structures and incentives
become nimble users of feedback? point to possible ways forward.
Taking information to scale: information as an input.
Decision makers from villages to capitals lack the Lack of feedback hampers development
information they need to optimize their actions. efforts
Farmers could better manage their elds with Development agencies committed US$6.8 trillion in
timely information about weather, pests, and mar- project assistance from 1947 to 2012. One would not
kets. Ministries could better ght poverty with expect these projects to be universally successful.
up-to-date information about where poor people Development is inherently complex, and develop-
live and their constraints. Land markets and envi- ment agencies venture into areas that others would
ronmental protection could be more efcient with not; a high success rate would indicate unambitious
accessible information about the condition and objectives. But there is room for improvement in the
ownership of land. New technologies make it pos- performance of international foundations, donors, and
sible to widely and cheaply distribute all this infor- lenders, whether bilateral or multilateral. About one-
mation, supporting better outcomes. But can this third of the recent projects of international nancial
304 WORLD DEVELOPMENT REPORT 2016

Table 6.3Information as feedback and as input, by expenditure type


Expenditure type Example Information as feedback Information as input
Dispersed and intensive Rural primary health, Rapid feedback on service provision, n.a.
services community-driven uptake, and impacts
development
Dispersed land and water Watershed management n.a. Rapid feedback on crop, water, soil,
management infrastructure, and environmental
conditions; information on weather,
hydrological and market conditions
Small-scale and dispersed Rural roads and sanitation Feedback on infrastructure n.a.
infrastructure construction, use, condition, and
maintenance
Large-scale Hydropower n.a. Optimizing design and operation of
infrastructure power and water systems

Policy design Educational policy design n.a. Fine-grained, timely information on


economic and social conditions for
policy design
Institutional Legal and judicial Feedback on institutional capacity n.a.
development development and performance
Budget support Development policy loans Timely and fine-grained feedback on Strategic planning for the Sustainable
impacts of policy implementation on Development Goals
income distribution, service delivery,
environmental conditions
Source: WDR 2016 team.
Note: n.a. = not applicable.

institutions are deemed unsuccessful by the institu- outcome and the quality of its M&E is stunning. Fig-
tions themselves (gure 6.7). What goes wrong? ure 6.8 (based on data from the World Bank, the only
Critics paint development practice as inexible, ofcial donor agency that publishes this informa-
ineffective, and out of touch.27 Too much emphasis tion in this detail) shows that the few projects with
on spending rather than on results, they say. Project high-quality M&E are almost all rated satisfactory
designs are cooked up by development experts and or highly satisfactory in outcome; the larger number
government ofcials, in this view, and often do not with negligible M&E are mostly rated moderately
reect local preferences, insights, or political realities. unsatisfactory or worse. Evaluations suggest a strong
They can be further hampered by lack of rigorous, causal link: a good M&E system supports clear for-
systematic learning about the success or failure of mulation of objectives, and M&E detects and solves
prior projects. Without reliable information on proj- problems in implementation.29 Despite this, an OECD
ect effectiveness, ashy bad ideas go viral while subtle survey30 of 28 donors nds pervasive shortcomings in
good ones languish. With such poor design, projects their M&E systems. A majority of the donors report
can go off the rails. And if they do, there is often no incomplete results frameworks, difculty in tracking
fast channel for feedback and course correction. outcomes, and a view by partners that a results frame-
A combination of rigid design and poor feed- work is a formal requirement rather than a useful
back might be particularly lethal for complex and tool. Feedback loops are reportedly lacking. NGOs
context-sensitive projects, where workable solutions echo these views. Many donor staff and recipients see
require experimentation.28 Consider health services, M&E as a burdensome extractive industry, generat-
where success depends on changing the culturally ing information that satises some distant funders
rooted behavior of clients and staffor watershed accountability requirements but does not serve the
management, where social and environmental condi- needs of project managers or beneciaries.
tions vary from one valley to the next. Worse: learning is slow. The multilateral develop-
Yet there is a paradox: monitoring and evalua- ment banks have independent evaluation units for
tion (M&E) improves performance, but agencies both accountability and for learningan important
underinvest in it. The correlation between a projects source of objective feedback. But these units do not
GLOBAL COOPERATION 305

Figure 6.6The evolution of development aid by information needs, 19732010


300

250
Commitment amount used (constant US$billion)

200

150

100

50

0
1974 1976 1978 1980 1982 1984 1986 1988 1990 1992 1994 1996 1998 2000 2002 2004 2006 2008 2010

Expenditure type
Not determined Institutional and organizational development
Trade finance Small-scale and dispersed infrastructure and industry
Budget support Dispersed land and water management
Large-scale infrastructure and industry Dispersed and intensive services
Policy design

Source: WDR tabulation from AidData (http://AidData.org). Data at http://bit.do/WDR2016-Fig6_6.

have resources to review every project in depth. They in average incomes, together with environmental
also focus on after-the-fact evaluations to avoid con- improvements, and helped shape the revised national
icts of interest. This slows feedback: at the World watershed guidelines.
Bank, the average lag between project approval and Computer-assisted surveyingby mobile phone
evaluation is 7.5 years. or by tablet-wielding eld agentsnow enables much
faster and more reliable assembly and use of informa-
Technology enables feedback for agile tion on the progress of projects. A nascent example is
implementation and learning the Social Observatory, a pilot that embeds a variety of
New technology should make M&E even faster, feedback systems into a multibillion dollar program
cheaper, and more effective. A poster-child example on rural livelihoodsprecisely the kind of complex
is the World Bankbacked Sujala project in Karna- program noted earlier. The Observatory elds rigor-
taka, India, which employed a technology-intensive ous but slow randomized controlled trials to deter-
M&E system operated by the Indian Space Research mine whether particular phases or elements of the
Organisation.31 This combined remote-sensing imag- program had the desired impact. It supports internet-
ery with household surveys and sophisticated data connected management information systems, wired
systems for management and geographic informa- from the village up, that allow program managers at
tion. Detecting that benets were not being focused the district or state level to detect and correct anom-
on the poorest groups, the project xed the problem. alies in performance. Perhaps most interesting, it
It rigorously demonstrated a 24-percent increase supports a beneciary-designed survey, administered
306 WORLD DEVELOPMENT REPORT 2016

Figure 6.7Proportion of international International Academy in Kenya monitors teacher


nancial institution projects with and student performance, allowing management
successful outcomes to intervene when teachers, students, or schools are
underperforming (see chapter 3). Bus rapid transport
World Bank systems can automatically monitor vehicle speed and
ridership, tracking maintenance, capacity use, and
ADB: Sovereign responses to weather. Health systems can track use
and outcomes if patients and providers use digital
ADB: Nonsovereign ID cards to log services. Remote sensing can track
program impacts on agriculture, water use, deforesta-
IFAD
tion reduction, or air pollution. Ground sensors can
track the sustainability of infrastructure in remote
IFC
and conict-affected areas, as in Afghanistan and
AfDB Pakistan. These systems offer rich, representative,
actionable real-time information.
EBRD
Organizational inertia impedes agile,
0 10 20 30 40 50 60 70 80 feedback-intensive approaches
Percent These techniques are technically feasible, but are they
Sources: Based on most recent available reviews of independent evaluations
organizationally feasible? One obstacle is a skills gap,
or independent validations of self-assessments. Data at http://bit.do but this can be remedied through training. Obstacles
/WDR2016-Fig6_7.
posed by incentives are more formidable. First, donor
Note: ADB = Asian Development Bank; AfDB = African Development Bank;
EBRD = European Bank for Reconstruction and Development; IFAD =
agencies, their staff, and their recipients are often
International Fund for Agricultural Development; IFC = International Finance focused more on maximizing disbursements than on
Corporation. Outcome is an index combining efficacy, relevance, and
efficiency. Success is a rating of 4 or better on a 6-point scale (IFAD, IFC,
optimizing results. Disbursements are more imme-
World Bank); 3 or better on a 4-point scale (ADB, EBRD); or 2.5 or better on diately linked to organizational power and survival,
a 4-point scale (AfDB).
and have traditionally been much easier to track and
manage.
by locally recruited women using a tablet computer. Second, organizations cling to procedures that
The annual survey, planned for 1 million respondents, assume that projects can be thoroughly planned in
aims to provide actionable feedback at all levels from advance and in detail. According to an OECD survey,
village to state (box 6.3). Development practitioners report being constrained
Feedback is facilitated for programs that are by rigid results frameworks that are not exible
built around data platforms. For instance, the Bridge enough to include new sets of information to adapt to

Figure 6.8High-quality M&E improves project outcomes

Modest M&E
Substantial M&E
Negligible M&E
High-quality M&E

Outcome (independently rated)


Highly satisfactory Moderately unsatisfactory
Satisfactory Unsatisfactory
Moderately satisfactory Highly unsatisfactory

Source: WDR 2016 team based on World Bank data. Data at http://bit.do/WDR2016-Fig6_8.
Note: Colors code the proportion of projects by outcome. The size of the circle is proportional to the number of projects in the M&E category. M&E = monitoring
and evaluation.
GLOBAL COOPERATION 307

Box 6.3The Social Observatory and P-tracking

Do you decide on what types of clothes to wear based statewide use.) Second, it is administered by local staff, not
on your own preferences? Thats a question on a survey by some external contractor. Third, it informs higher-level
instrument to assess whether Tamil Nadus Empowerment project management but also provides actionable informa-
and Poverty Reduction Project (part of the Pudhu Vaazhvu tion at the village level.
Project, or PVP) is actually having an impact on womens Digital technologies help. The surveys are administered
empowerment. For project beneciaries, it was a touch- using tablet-based software, and the data are pooled
stone indicator of empowerment. through village-based internet connections. (These, by the
That may be because it was crafted by a group of the way, also allow villagers to buy train tickets, pay electric
women the project is designed for. bills, and check school exam scores without hours-long
The Social Observatory seeks to build diagnostics and queueing or travel.) Automating the survey makes it easier
feedback loops into the implementation of PVP and similar to train the local interviewers. It is difficult to imagine how
livelihood projects in India. These are complex projects, the Social Observatory could realize its goal of scaling up
operating in hundreds or thousands of locations. They have to 1 million respondents, and providing timely annual infor-
multiple objectives and lots of moving parts: job training, mation, using traditional paper-based surveys.
loans for small-scale income-generating activities ranging Most interesting, the Observatory tackled ways to make
from dairy production to sanitary napkin manufacture, this massive information set digestible, a problem facing
even self-defense classes. So it is hard to get a x on what all producers of data, big or smalland a particularly
is going on without a lot of information. To provide use- challenging problem when many users are illiterate. The
ful feedback, the Observatory deploys a variety of tools, Observatory commissioned an interactive graphical dis-
including randomized controlled trials, internet-connected play that allows a village to compare its performance with
management information systems, and P-tracking, the neighbors, catalyzing healthy competition.
participatory approach to monitoring. Like so many promising ideas covered in this report,
P-tracking builds on a few innovations. First, as the P-tracking is still in a demonstration phase. About 40,000
name suggests, the survey instrument was designed in interviews have been completed in a pilot district, and it
a participatory fashion with a group of beneciaries to will be a big leap to cover the projected million. Another
ensure that the information is seen as relevant. Indeed, the challenge will be to mainstream annual P-tracking data into
women report that the acts of administering and respond- project implementation at all levels. Information supply is
ing to the survey helped change perceptions. (The survey just half the battle.
is not village-specic; after testing, it was standardized for
Source: WDR 2016 team; http://www.worldbank.org/en/programs/social-observatory.

changing contexts and emerging challenges.32 Third, learning. Many private companies, and some devel-
when funderssuch as taxpayerscannot directly opment agencies such as the Bangladeshi-based
observe results, there can be a conict between account- development organization BRAC, already have cul-
ability and learning. The OECD survey notes that tures that do this. For others, culture change will be
results data for accountability purposes tend to a challenge. Traditional and nontraditional agencies
emphasize the positive, getting in the way of learning. are experimenting with ways to make their business
Ninety percent of the agencies surveyed reported dif- more agileways that are untried and carry risks as
culties in using results for accountability. In sum, as well as promise.
seen also in chapter 3, rapid feedback may be technically One approach concentrates on inclusionbring-
feasible, but it will have limited impact unless there ing in feedback and ideas at the design stage so as
is willingness to accept it and exibility to act on it. to combine global technical expertise with profound
local insights and knowledge. Amplify, an innovation
A focus on results and learning can shift of the U.K. Department for International Develop-
incentives toward demand for information ment (DFID), tries to build collaborative networks of
Thus the key to technology effectiveness is, once development practitioners to develop more inclusive
again, in the analog worldin institutional struc- proposals for grant funding. It uses online crowd-
tures and incentives that elevate feedback and sourcing to suggest and rene ideas, and facilitates
308 WORLD DEVELOPMENT REPORT 2016

collaborations among distant groupssuch as a New phase. Those with demonstrated impact can get large
York design study and a Nepalese NGO. grants for scaling up. Although Development Innova-
Another approach to changing institutional incen- tion Ventures is not restricted to digital technologies,
tives is by pursuing outcome-based aid. This shifts many of the supported concepts are based on ICTs or
funder and client attention from disbursements to use ICTs for monitoring in the demonstration phase.
results. Disbursements are made only after achiev- ICTs could thus speed the more reliable demonstra-
ing pre-agreed outcomes. This should motivate both tion and dissemination of investment ideas.
funders and recipients to rapidly track processes, To sum up, an alternative vision of development
outputs, and results, introducing the possibility of practice starts with incentives. Project or program
exibility in getting those results; a downside is staff get incentives and exibility to pursue results.
shifting implementation risk to the recipients. The So do beneciaries. Digital technologies facilitate
World Banks new Program for Results (P4R) uses rapid, real-time monitoring of outputs and outcome
independent verication of outputs and outcomes to results that matter, and provide this information
motivate countries to beef up their own monitoring in a comprehensible form to those who can act on
systems. In Vietnam, for instance, a P4R sanitation itcomplemented by systems that assess impacts.
project links disbursements to installations of house- Consistent with privacy considerations, these data
hold toilets. The state audit agency sends out survey- streams would be made public, as open data. Any-
ors equipped with smartphones to independently oneprogram managers, civil society, academics, or
verify, with GPS-stamped photos, a sample of health auditorscan have access to this information. With
ministryreported installations. Beyond simply many eyes on the information and a profusion of
incentivizing particular outcomes, this approach may analyses, accountability and learning are enhanced.
catalyze a wholesale shift in P4R clients toward a cul- In this system of open-source evaluation, it is important
ture of results, motivating them to invest in real-time to have an independent group assure integrity of the
monitoring. data system.
More disruptively, development impact bonds
have been proposed as a way to use an outcome-based Taking information to scale
approach to solve agencies constraints of inexi- How can emerging opportunities to build internet-
bility, risk aversion, and short time horizons. In this based services make development and environmen-
relatively untried approach, agencies contract with tal management more efcient and inclusive? These
a private party or NGO for the achievement of spec- services reduce the cost of information as an input,
ied and veried results, potentially over a period thereby reducing risks or improving decisionsfor
longer than most projects. The contractor has the individuals, for managers of infrastructure net-
exibility to decide how to achieve those results works, and for public authorities. The rationale for
and could prot or lose depending on performance. involvement by development or international agen-
But the approachs effectiveness will depend on how cies is fourfold. First is a characteristic feature of
well specied and reliably measured the indicators information services: many of these interventions
are for making disbursements. Poorly specied are expensive to set up and run, but can distribute
proxies could produce perverse impacts, as could information at very low marginal cost. So nancing
measurement systems subject to tampering. Digital becomes problematic. If the service is nearly costless
technologies could make a difference by allowing to distribute, then it is efcient to provide it to every-
better measurement and independent verication one who might benet. But the xed costs must be
of the desired outcomes. They could also monitor nanced somehow. High fees might exclude poor
unexpected social or environmental impacts. And people; low fees imperil sustainability; price discrim-
they can be used to collect rich qualitative data as a ination might be difcult. And if the information can
check against the potential bias of narrowly specied be copied, it may be difcult to get anyone to pay for
quantitative targets. it. So there is often an argument for public or donor
Another way to motivate attention to results nance. Second, the information often underpins
is by an evidence-based approach to nancing, as a public good, such as environmental protection or
illustrated by the Development Innovation Ventures poverty reduction, reinforcing the rationale for pub-
initiative of the U.S. Agency for International Devel- lic nance. Third, development agenciesincluding
opment (USAID). Small grants support proof-of- NGOs and foundationscan play a distinctive role
concept pilots. Ideas that have passed the rst stage not only through nance, but also via capacity build-
are rigorously evaluated in a second-stage testing ing, and support for complementary investments
GLOBAL COOPERATION 309

and policy reforms. Finally, there is a need for inter- For tropical maize in Africa, yields are typically
national coordination to face planetary issues such only one- fth of the potential, and for other crops and
as climate change. places in the developing world, yields rarely exceed
What follows are some concrete examples of how 80 percent of the potential.33 Many factors account
information and analytics might be able to boost ef- for this poor performance, but a lack of information
ciency at the individual and system level, with impli- about techniques, weather forecasts, and marketsis
cations for the role of development agencies (box 6.4). a part of the gap. Traditional agricultural extension
agencies have tried to ll the information gap, but
Information as an input to individuals have depended on in-person farm visits and printed
Poor people are often poor in critical information: material. Extension agents are typically assigned to
about the benets of hand-washing, or tomorrows serve an impossibly large number of farmers spread
weather forecast, or the price their produce will over a logistically daunting stretch of countryside,
fetch. When information becomes dramatically so information ows are low, and do not include
cheaper, there is a prospect for welfare gains. Some customized information based on seasonal and daily
of the clearest and most relevant examples to poverty weather forecasts.
reduction are in agriculture, which will here serve Pilot programs are beginning to tap the poten-
as an illustration of the wider potential across many tial of ICTs to reduce costs and increase the reach
aspects of life and the economy. of extension efforts. Some initiatives in India show

Box 6.4ICTs and the Sustainable Development Goals

In the year 2000, when the international development of 2015bachieving universal coverage would imply
community came together at the United Nations (UN) to a required growth rate of 51 percent a year, much faster
approve the Millennium Development Goals (MDGs),a the than the LDCs have achieved since 2000. Affordability
digital revolution was just beginning. At that time, there is also likely to be a challenge as only 1 of the 48 LDCs,
were fewer than 1 billion mobile phones in use worldwide Bhutan, actually met the UN target in 2013.c Neverthe-
and just 400 million internet users. In the intervening years less, LDC mobile coverage currently stands at close to
to 2015, when the MDGs were reviewed, both indicators 70 subscriptions per 100 inhabitants. As those mobile
have grown by more than sevenfold. Thus target 18to phones are upgraded to smartphones, and as coverage
make available the benets of new technologies, including of 3G (third-generation) and 4G (fourth-generation)
ICTs (information and communication technologies)was signal expands, this target will become more attainable
one where progress was easy to show. although perhaps not by 2020.
But with the new generation of Sustainable Develop- The real signicance of the internet for the SDGs is
ment Goals (SDGs), adopted by the UN in 2015, the bar has likely to lie in helping to achieve other targets, such as
been raised. As part of a broader goal 9, on infrastructure, target 3.9 on achieving universal health coverage, target
industrialization, and innovation, the SDGs commit to sig- 5b on promoting womens empowerment, or target 10c on
nicantly increase access to ICTs and strive to provide uni- reducing the transmission costs of migrant remittances to
versal and affordable access to the internet in LDCs [least below 3 percent.d As noted, timely, ne-grained informa-
developed countries] by 2020. Given that many developed tion on households, the economy, and the environment can
countries are already close to saturation in terms of mobile accelerate achievement of the SDGs. This information can
penetration, it is logical to focus on internet access, and provide actionable feedback on where and why progress
specically on the needs of the LDCs. The two key words in is or is not being made. This is the essence of the data
the new target are universal and affordable. revolution, called for by the High-Level Panel of Eminent
Given the current low level of internet penetration Persons in their 2013 report, which kick-started discussion
in the LDCsjust over 10 per 100 inhabitants by the end of the post-2015 development agenda.e

a. See http://www.un.org/millenniumgoals/.
b. See ITU 2015.
c. The target for affordability, as dened by the UN Broadband Commission, is a monthly price for entry-level broadband below 5 percent of gross national
income (GNI) per capita: see http://www.internetsociety.org/map/global-internet-report/?gclid=CLv0tI35yMYCFQ2QHwodcWYGaw#affordability
-mobile-broadband.
d. See UN 2014.
e. See UN 2013.
310 WORLD DEVELOPMENT REPORT 2016

Box 6.5Digital Green: How-to videos for agriculture and health

Digital Green uses video cameras, battery-operated projec- The system automatically keeps track of which videos
tors, and the internet to get information into the hands of are most likely to prompt adoption, so monitoring is an
villagers in India and Africa. It works like this: Local peo- integral element of operations, not a burdensome add-on.
ple lm local farmers demonstrating a useful agricultural An early self-evaluation reported a 90-percent reduction
technique or health practice. These include preparation in the cost per adoption. A randomized controlled trial
of seeds, enhancements of milk yield in cattle, and oral found that 16 percent of farmers exposed to Digital Green
rehydration therapy for children suffering from diarrhea. adopted a yield-increasing, water-conserving rice culti-
The videos are pooled on the internet. Then local resource vation system, versus 10 percent in a control group. The
people download, show, and explain seasonally appropri- program, in operation since 2008, reached 660,000 people
ate videos to community assemblies. The premise is that in 7,645 villages by April 2015.
the home-grown videos convey the technical details of
the technique, and do it with the credibility of a neighbor
speaking in a familiar dialect.

Sources: http://www.digitalgreen.org; Gandhi and others 2009; Vasilaky and others 2015.

mixed results.34 A program that sent voice advice to developed by the national rice association with sup-
farmers was little used and had no impact. Another, port from the International Center for Tropical
targeted at cotton farmers, shifted them to less harm- Research. Colombian rice yields have been falling as
ful pesticides and more valuable crops. A program increased climate variability invalidates traditional
that put smartphone-equipped extension agents in calendar-based rules of thumb on when to plant. The
contact with experts improved farmer awareness of decision-support system merged historical data on
extension services, but the impact on incomes was climate and harvests with current weather forecasts
not measured. In Peru, however, a careful experiment to advise farmers on optimal planting decisions. In an
showed that provision of market information via early application, the model correctly foresaw that
cellphones boosted farmers selling prices by 13 per- crops would fail due to drought and advised farmers
cent and increased the participation of subsistence not to waste time and money on planting.
farmers in the markets.35 The effects were particularly Donor funds (including NGO funds) and technical
marked for perishable goods and for risk-averse farm- inputs have been important in most of these initia-
ers. A particularly interesting programbecause its tives. Many fail to scale up. All face the challenge of
how-to video approach could be applied in domains nding a sustainable business model. This may entail
outside agricultureis Digital Green (box 6.5). a combination of subscription sales and recurrent
More ambitiously, a movement toward precision public nancing. Assessment of the benets of this
agriculture crunches big data to provide farming information could help in pricing decisions and in
advice. At its most capital-intensive, an instrumented determining the role of public nance.
tractor gathers georeferenced data on eld condi-
tions and plant health. These data are combined with Information as an input to managing
weather data and fed into a computer model of plant complex systems
growth. The model then works through the tractor, Much of development involves managing complex
ne-tuning the application of fertilizer and pesti- systems, such as power networks and urban transpor-
cide as it traverses the eld. By curbing overuse of tation. With better information and analysis, these
fertilizer, water, and pesticides, precision agriculture systems can be designed and managed for greater
can improve the environment while boosting farm efciency.
prots. Power utilities can be helped by information in a
More affordable approaches are needed for the variety of ways (see sector focus 5, Energy). Devel-
developing world. An emergent example is a system of oping countries, though short on power, nonetheless
decision support for rice agriculture in Colombia see much of their electricity production lost to poor
GLOBAL COOPERATION 311

maintenance and to theft. Data analytics can opti- digital registration of land titles reduces the cost of
mize schedules for transformer maintenance and verifying ownership and inhibits fraud and corrup-
replacement, and can pinpoint locations for attention tion. Thus land registration is a platform for building
to reduce theft. Big data can also be used to enable a variety of valuable services.
grids to assimilate the ebb and ow of power from As an example of the potential, a pilot land
wind turbines and solar panels, and to adjust prices in regularization project in Rwanda used aerial pho-
real time to shave off peaks in demand. Put together, tography and digital registration, and was found to
these tweaks in system operation can reduce power double the rate of investment and maintenance of
outages, reduce the need to invest in expensive peak soil conservation structures.37 The effect was partic-
supply, improve the bankability of power, and reduce ularly marked for female-headed households. But
environmental damages. Many of the same principles the gender impacts were complicated because of
can be applied to water utilities. the way tenure regularization interacted with laws
Urban transport is another complex system where and traditions. Married women improved their land
newly cheap information unlocks possibilities for access, but those in informal unions were worse off.
greater efciency. A good starting point is with the Girls and boys planned land inheritance was equally
most basic foundation of planning: of the 25 largest boostedexcept in female-headed households, where
low- and lower-middle-income cities, 92 percent do sons gained an edge. Contrary to expectations, there
not have complete maps of their transit networks.36 was no effect on access to credit. Overall, the pilot
Compiling these maps used to be time-consuming and was sufciently successful that it is being expanded
expensive. Recently, though, Manila developed and nationwide, to 10 million land parcels, at a cost of
applied a mobile phonebased application to survey US$5 a parcel.
and map routes, using an open-source data standard. Environmental management also depends on land
The map powers a consumer trip-planning app and data. Since the 1970s, Brazil has used satellites to
is being used by city planners to reduce redundant monitor deforestation in the Amazon. In 2003 the
routes and plan a new mass transit corridor. In Seoul, government made a landmark decision to release the
the transit agency used locational data from 3 billion raw data. This enabled NGOs such as IMAZON to
nighttime phone messages to map travel patterns develop their own analyses, improving the informa-
and design an optimal route for the immense citys tion base and raising public awareness and pressure
rst late-night bus service. Traditional household for environmental action. Starting in 2004, the Brazil-
surveys would have been slower, more expensive, and ian government began using monthly data to guide
less informative. Moving on from static mapping, an enforcement of forest and agricultural policy, with
initiative in Cebu, the Philippines, was able to ingest demonstrable impacts on reducing deforestation.38
real-time taxi data to generate speed and congestion More recently, Brazil embarked on an ambitious
maps for the entire city. This reduced the time to program to precisely map every rural property and
analyze travel time for a bus corridor from two weeks use satellite observations to monitor compliance
to two seconds. Ultimately cities may be able to use with forest conservation regulations. By September
real-time data to design and implement policies that 2015, it had registered 2.1 million properties cover-
increase transit accessibility, decrease travel time, ing 2.6 million square kilometers.39 Registry in this
substitute for expensive road construction, and abate environmental cadastre is a condition for credit and
congestion and pollution. other services, motivating compliance. It also sets up
Rural land management, to be efcient, depends a framework for trading forest conservation obliga-
on accurate and accessible information about land tions, which reduces the cost and increases the ben-
plots. Land sales and rural credit markets function ets of conservation.
better when there is a comprehensive system of land Disaster risk management inherently demands a
registration. Secure, registered land tenure also gives great deal of timely and location-specic information.
farmers incentives to invest in their land and protects Over just the past few years, internet-enabled infor-
them from illegal expropriation. ICTs have revolu- mation has begun to change the way in which donors
tionized the logistic burden of mapping, recording, respond to emergencies, and is helping to increase
and verifying landholdingskey elements of docu- disaster preparedness and resilience (box 6.6).
menting land tenure. They do so in two ways. First, For all these systems management challenges,
mapping boundaries with GPS is much faster, less big data offers plausible efciency gains. In many
expensive, and less demanding of scarce skills than cases, realizing those gains involves overcoming
traditional surveying. Second, open and transparent not just technical obstacles, but also political ones.
312 WORLD DEVELOPMENT REPORT 2016

Box 6.6Disaster risk management

As climate becomes more volatile and populations swell in operations. Here again, crowdsourcing has revolutionized
coastal, oodplain, and earthquake-prone areas, disaster risk response. After the devastating 2010 Haiti earthquake, a
management (DRM) becomes ever more important. Annual spontaneous volunteer effort used the Ushahidi platform to
disaster losses now average US$200 billion globally, and large aggregate and map status reports and requests for help from
disasters can derail a countrys growth. Information and com- social media and text messages. Over 1,000 Haitian volun-
munication technology (ICT) applicationsespecially those teers living abroad translated and geolocated the messages.
involving crowdsourced, open data and open-source soft- And more than 700 volunteers used OpenStreetMaps to
wareare rapidly being incorporated in each aspect of DRM: create new maps. These were subsequently updated, by
Risk identication and mitigation. The best way to deal more volunteers, with satellite and aerial imagery, to form the
with disasters is to build resilience in advance, so that when basis for the postdisaster needs assessment. Technological
the storm or ood or earthquake hits, lives are not lost and progress continues: after Vanuatus 2015 cyclone, drones
damage to property is minimized. This requires extensive, were used to survey damage, providing much more detailed
geographically precise information and planning. What damage information than is possible with aerial photography.
locations are subject to natural disasters, with what proba- The move of these methods to open-source software
bility? How sturdy are the buildings in those locations, and and open data is noteworthy, and has implications beyond
who occupies them? Which ones need to be shored up and DRM. For capacity- and cash-constrained agencies in devel-
how much will that cost? Detailed answers have typically oping countries, open-source software is much cheaper to
not been available. Map data have been inadequate, often acquire than proprietary software, and avoids dependency
inaccessible, and difficult to handle. But with revolutions on a single supplier. It allows high levels of customization
in geographic information systems, remote sensing, and and, because it often adheres to open standards, easier
crowdsourcing, that is changing. integration with other software. It encourages cross-
In ood-prone Jakarta, Indonesia, for instance, the fertilization, community building, and code sharing with
Disaster Management Agency asked the heads of the citys others around the world; for an example, see geonode.org.
267 wards to map the location of critical infrastructure These advantages need to be weighed against the poten-
using OpenStreetMaps, a tool that allows volunteers to cre- tially (but not necessarily) higher level of support offered
ate detailed digital maps that can be used without restric- by proprietary software.
tion. More than 1 million buildings have been mapped. Similar considerations apply to open data. By opening
InaSAFE, an open-source software program, was then used data, it is easier to nd and assemble the multiple layers
to analyze potential impacts of oods, and helped in the of informationland cover, topography, population, infra-
response to the 2013 and 2014 oods. More recently, peta- structure, hydrologynecessary for DRM. And, of course,
jakarta.org exploited the citys high rate of Twitter usage to open data can be distributed to users free of charge.
crowd-map ood locations in real time during the 201415 Crowdsourced data are not without difficulties. Accuracy
monsoon season, helping citizens navigate the ooded city and completeness are issues. Both Haiti and Jakarta
and augmenting the DRM agencys information base. developed systems for conrming the accuracy of reports.
Early warning. Many lives have been lost for lack of Sustainability of volunteer engagement is a challenge,
adequate warning of impending disaster. Now, widespread since DRM data need constant updating. Feeding back the
access to mobile phones, combined with weather monitor- information to communities is one way to encourage this.
ing systems, allows for timely and near-universal warnings. Of course, crowds are just one data source. A key to DRM
For instance, the Philippiness Project NOAH (Nationwide is the integration of many different kinds of information.
Operational Assessment of Hazards) uses real-time data Rio de Janeiros Center of Operations prepares the city to
from rain gauges, water sensors, and radar to provide evac- deal with its many risks, including oods and landslides, by
uation alarms. combining real-time information on rain, tides, transport,
Damage assessment and response. In the chaos following and city services with 560 video cameras. It also serves to
a disaster, it has been difficult to match relief supplies with coordinate the diverse government departments, and to
need, and then to inventory damage and prioritize recovery feed information to the public and the media.

Sources: WDR 2016 team based on inputs from the Global Facility for Disaster Reduction and Recovery; Haklay and others 2014; Heinzelman and Waters
2010; Holderness and Turpin 2014; Matheus and Ribeiro 2014.
GLOBAL COOPERATION 313

Powerful interest groups may stand to lose from sys- alone at the ne-grained level relevant to provinces
tems efciency. These include consumers and utility or communities.
employees who benet from electricity theft, oper- However, many countries lack the money to fund
ators of unregulated minibuses, land-grabbers, and basic information systems, the organizational incen-
outers of environmental regulations. Disaster risk tives to share information, and the human skills to
management and climate adaptation require exten- supply and use data. International actors can help on
sive coordination among ministries used to working all counts. Donors have supported keystone house-
independently. Donors may be able to play a role in hold surveys, including the Living Standards Mea-
supporting the complementary reforms necessary to surement Surveys and the Demographic and Health
overcome these obstacles. Surveys. These have provided crucial information for
decision making, with the added benet of facilitat-
Information as an input to poverty ing international comparisons, thanks to standard-
reduction efforts ized denitions. Donors have also supported capacity
In ghting poverty, as in any strategic endeavor, it building at national statistical organizations. But
is useful to diagnose challenges and track progress. as noted, coverage is far from complete and timely.
Timely, disaggregated poverty indicators could pro- A comprehensive program of statistical gap-lling
mote accountability, boost motivation, and provide for the 77 low-income countries that belong to the
the kind of relevant feedback described earlier in World Banks International Development Association
this chapter, at the policy level. For instance, many (IDA) is estimated to cost about US$1 billion a year.43
proposed policy reforms have potentially large and Current ofcial development assistance runs around
poorly understood distributional impacts, sometimes US$350 million, according to the report, while domes-
leading to contentious gridlock. The ability to predict tic spending is not known.
those impacts and then to verify them in practice Costs may be reduced, or effectiveness improved,
could help to accelerate reforms. Up-to-date informa- through new technologies. For instance, computer-
tion on the location, health status, and consumption aided surveying can reduce the cost of traditional
patterns of poor people could help design and target household surveys by 60 percent.44 New opportuni-
programs more efciently. For these reasons, a panel ties are arising to complement traditional censuses
commissioned by the United Nations40 sees better data and surveys with big data that can provide up-to-date
as an indispensable tool for achieving the Sustainable information at a ne geographical level. For instance,
Development Goals (SDGs) (see spotlight 5, The data cellphone call detail records are being used to impute
revolution). real-time measures of povertyand internet data, to
To date, however, development decisions and construct real-time ination or even GDP measures.
priorities have often been made while ying blind. These techniques are not likely to replace traditional
For instance, energy subsidy reforma trillion- statistical sources. Quite the contrary: high-quality
dollar-a-year issue with huge poverty and environ- censuses and surveys become even more valuable
mental implicationsis contentious in many coun- because they can adjust for biases in big data (see
tries. Yet an authoritative global analysis of the pov- box 6.7).
erty impacts of reform was forced to use household
data that were, on average, more than eight years old.41 Mustering information for global public
Consider this sobering picture of the state of knowl- goods
edge about African growth and poverty.42 Just half of Many problemsclimate change, ozone depletion,
African countries compute GDP using current stan- air pollution, epidemics, nancial crisesare features
dards; when Ghana adopted those standards, national of globally interconnected environmental, economic,
income was found to be nearly two-thirds higher and social systems. Addressing them requires coordi-
than previously thought. Only one-third of countries nated global actions. Setting priorities and targeting
have two comparable measures of poverty over time, actions require global information. That information
and even then the latest estimate is often years out is itself a global public good. As such, it is subject to
of date. To make things worse, basic civil registra- the scale effects described earlier in this Report.
tion systems cover only 45 percent of births in Sub- Perhaps the quintessential example is the
Saharan Africa, making it difcult to track child mor- immensely valuable data on weather, water ows,
tality (one of the starkest measures of poverty) or to and climate. One estimate of the benets of upgrad-
get an accurate measure of population. Thus it is dif- ing developing country weather systems to devel-
cult to track progress even at the national level, let oped country standards is between US$4 billion
314 WORLD DEVELOPMENT REPORT 2016

Box 6.7Can big data provide real-time, geographically detailed


information on poverty?

Traditional surveys and newfangled big data sources have buys airtime, in what denominations, and the frequency of
complementary strengths and weaknesses. Surveys work international calls. Hurdles include nding ways to ensure
very hard at being accuratefor instance, precisely tallying data anonymity and convincing phone companies to share
the value of everything a household buys or produces data. But the big disadvantage, from a monitoring per-
and making sure that everyone in the target population, spective, is that the data do not accurately represent the
especially poor people, are covered. This makes it possible population. Many poor people do not have phones. And the
to accurately measure changes over time. But even with relationship between income and airtime purchases will
tablet-assisted surveying, traditional household survey data change over time as prices of service and phones change.
will be months old before they are published. And sample One possible solution is to use repeated small gold
sizes of a few thousand do not allow much insight into what standard surveys to calibrate the cellphone data. A hint
is happening with subgroups or at particular locations. of the possibilities is given by a study that successfully rep-
So researchers are trying to estimate income with licated the results of a populationwide opinion poll based
cellphone use data, which cover a large proportion of the on a survey of Xbox gamersa predominantly young, male
population, are literally up to the minute, and can provide a group. The key was a sophisticated method of correcting
snapshot of activity at the level of a village or urban ward. for the skewed nature of the sample using information on
The estimates use information such as how often the user the age and sex distribution of the general population.a

a.Wang and others, forthcoming.

and US$36 billion a year.45 Data on river ows are publishes monthly deforestation maps that can spot
essential for disaster risk planning and for planning clearings of as little as 25 hectares.48 On the horizon
and operating hydropower and irrigation systems. are satellite data that might enable daily monitoring
And detailed long-term data are essential for tracking at a level well below a hectare. Similar advances are
and understanding climate change patterns. These being made in transboundary air pollution (see sector
data are sorely underprovided. Because weather is focus 6, Environmental management) and surveil-
a global system, every observation of temperature lance of emergent zoonotic diseases.
and precipitation improves weather forecasts (and So there is a role for global nance in the supply
climate models) at the transnational and even global of this kind of information, but that is only the begin-
levels. But poor countries do not have a dense enough ning. There is a need also to build the willingness to
network of observation stations even for their own share information, and the capacity to use it.
purposes, let alone to contribute to the global good
(see map 6.2). Another 4,000 to 5,000 stations are The future of global development
needed in Africa alone.46 Part of the problem is a lack cooperation
of funds and capacity to build and maintain stations. Whats the role of development agents and interna-
Another is that many state-run hydrometeorological tional organizations in a world where their nancial
agencies refrain from the free distribution of globally heft is miniscule? The answer set forth here is three-
valuable data to garner modest revenues from selling fold: in concentrated efforts in the poorest countries;
data points, not just in poor African countries but also in catalytic injections of ideas, backed with cash,
in the majority of European countries.47 everywhere; and in spearheading global collective
Once again, technology is making it easier to action. The data and technology revolutions are arriv-
gather and analyze data of global signicance. For ing in time to bridge the gap between resources and
instance, tropical deforestation is a global concern, ambition by amplifying the impacts of action and
a major source of carbon emissions and biodiversity including more people in the formulation and execu-
loss and an issue related in complex ways to rural tion of plans. But for this to work, development agents
poverty. Yet until recently, data on tropical deforesta- must tackle policy constraints, internal and external.
tion were spotty, inconsistent among countries, Start with the how of development operations.
and woefully outdated. Now, Global Forest Watch With new technologies, development agencies can
GLOBAL COOPERATION 315

Map 6.2Availability of reports from weather stations


Proportion of time that weather stations report SYNOP (surface synoptic observations) data to the World Meteorological Organization

Report 90100 percent of the time 3,678


Report 4589 percent of the time 573
Report < 45 percent of the time 193
Silent station 444

Source: World Meteorological Organization SYNOP data for October 2013, https://www.wmo.int/pages/prog/www/ois/monitor/index_en.html. IBRD 42013

be more inclusive by tapping the wisdom of bene- tion. These services have xed setup costs in software
ciaries in designing interventions. They can crank and data assembly, but can have near zero costs for
up their efciency by using rapid feedback to rene distributing information. So the private sector will
and improve their actions through trial and error, tend either to shy away from providing these services,
and use open-source evaluation to align performance or to price them at a level that shuts out poor people
management with learning. But these approaches who could benet.
will not come easily in organizations that emphasize Donors can provide the funds and expertise to
spending and outputs over results, have burdensome help get these services going. They can, for instance,
structures for accountability, and see any failures support the assembly of critical data and the creation
as damning rather than informative. If traditional of broadly applicable open-source software. There
agencies cannot adapt, some of their business may is a real need, however, for coordination. A DFID
be taken up by disruptive newcomers, such as Global- study found 70 unrelated mobile-for-health pilots in
Giving, GiveDirectly, or development impact bonds Uganda, and over 1,800 mobile apps worldwide.49
(box 6.8). Theres another reason for development agents
Next, the what. Previous chapters have pointed to to get involved: to help address the policy issues that
many areas where external agencies could catalyze impede innovation, or to support complementary
developmentfor instance, in supporting policy investments or capacity building. Thus, for instance,
reforms that would open up internet access or new making progress on urban transit could require a
approaches to service delivery in health. In this chap- combination of information systems, investments
ter, the emphasis is on creating information services in infrastructure, and investments that address
that help individuals and systems managers make opposition to regulation of minibuses or reduction in
better decisions in ways that promote poverty reduc- on-street parking.
316 WORLD DEVELOPMENT REPORT 2016

Box 6.8Disruptive approaches to development

Some radical reimaginings of development assistance regularly report audits), feeding this information back to
involve digital technologies to eliminate some of the over- donors. GlobalGiving uses its platform to provide online
head costs and procedures of traditional approaches. Give- capacity building to the grantees, and allows them to build a
Directly uses satellite imagery, crowdsourced assistance, reputation based on performance and investments in learn-
and machine learning to identify poor villages in Kenya.a ing. It plans to assist the grantees in tracking their results,
The trick: using thatched roofs as an indicator of poverty. ultimately fostering benchmarking and mutual learning.
Staff are dispatched to the villages to enroll the residents GiveDirectly and GlobalGiving thus sidestep much
of the thatched houses. GiveDirectly then sends US$300, of the traditional costly apparatus for project selection,
by mobile phone, to the enrollees. Overhead costs are just appraisal, and supervision. GiveDirectly achieves these
8 percent (for staff and the cost of foreign exchange and efficiencies by focusing on a logistically simple interven-
money transfers). A randomized controlled trial found a tion. This cannot substitute for interventions that involve
42-percent reduction in the number of days children go externalities or require collective action or large invest-
without food, a 58-percent increase in assets, and a 38- ments. But it implicitly challenges interventions that have
percent increase in revenue from self-employment.b more moving partscan they achieve equal impact at
GlobalGivings internet platform allows nongovern- equal cost? Global-Giving achieves efficiencies by pushing
mental organizations (NGOs) to post development project project appraisal, quality assurance, nancial controls, and
proposals for funding by donors, large and small. Thus safeguards to the funders and to the wisdom of crowds,
it taps a more grassroots eld of ideas and implementers informed by a growing stream of data. Time will tell
than traditional agencies. Its website keeps track of project whether these are inherently niche operations, or the pio-
performance and NGO credibility (such as whether NGOs neers of a new way of doing development business.

a.Abelson, Varshney, and Sun 2014.


b.Haushofer and Shapiro 2013.

Finally, external agents and international organi- could work with partners to expand the availability of
zations can encourage the unlocking of existing data. open data. The principle would be that all supported
Open data can be a powerful tool (see the discussion activities should generate open data by default, with
of open data in the context of disaster risk manage- exceptions on the grounds of privacy and other
ment in box 6.6). But too often, socially benecial data dened concerns. So, support for health and educa-
are kept under wraps. Both the public and private sec- tion systems should ensure that these systems track
tor are culprits. As noted, this is true of government- and disclose performance data to the extent possi-
collected data on weather and river ows. In some ble, while preserving condentiality of individual
transboundary river basins, upstream countries do records. This also holds for public-private partner-
not share river ow data with downstream neighbors, ships (PPP), many of which currently do not furnish
crimping ood preparedness and irrigation man- any data about their performance, and which may use
agement. Basic data on poverty also suffer. Among client-generated data for commercial gain. Agencies
the Sub-Saharan household surveys that underpin that advise on or nance concessions in power, water,
poverty estimates and give insight into causes and transit, telecom, and other services could demon-
correlates of income, education, and health out- strate to public authorities the advantages of making
comes, fewer than half are available online and free of performance data open. Data could include public
charge.50 For East Asia and the Pacic, the proportion scrutiny of the concessionaire, informative new
is less than 20 percent. Private telecom companies data mash-ups, and the capacity for open-source
closely hold, and use for commercial purposes, data evaluation of options for improved equity and ef-
on cellphone calling patterns useful for transport ciency. Agencies could then help governments craft
planning and poverty analysis. PPP contracts that recognize the rights of clients to
Donors and development agencies can catalyze their own information and of the public to ano-
the potential for open data in several ways. They nymized performance data. Donors, both traditional
GLOBAL COOPERATION 317

and nontraditional, can set a good example by ensur- .org/english/bodies/hrcouncil/docs/17session/A.HRC


ing that their own data are openparticularly, mete- .17.27_en.pdf.
orological and hydrological data with transboundary The UN Human Rights Council issued a second
benets. They can support policy reforms in devel- report in April 2013 suggesting that nations laws on
surveillance were overbearing and recommending
oping countries that fund data-producing agencies,
that states revise and align their surveillance laws to
allowing them to reduce fees.
comply with international human rights. See http://
Agencies or international organizations could also www.ohchr.org/Documents/HRBodies/HRCouncil
explore the potential to create sectoral data standards. /RegularSession/Session23/A.HRC.23.40_EN.pdf.
Open data are more useful when they can be consis- In June 2012, the UN Human Rights Council
tently compared and aggregated across units. Data adopted a resolution preserving human rights on the
standards also make it easier to develop apps and internet, afrming that people have the same rights
programs for use and analysis. The Group on Earth online that they have ofinein particular, freedom
Observations, an international consortium, is doing of expression (A/HRC/20/L.13) (June 29, 2012).
this for remote sensing data. Development agencies 12. The WCIT Final Acts are available at http://www.itu
could work together to create standards for data on .int/en/wcit-12/Pages/default.aspx. For an analysis
of the outcome, see http://www.cullen-international
development impact or results. A beginning would be
.com/asset/?location=/content/assets/regulatory
to more thoroughly report results under the Interna-
-intelligence/regulatory-news/wcit-12_post-mortem
tional Aid Transparency Initiative standards. Some _culleninternational.pdf/wcit-12_post-mortem
agencies report nancial transactions, but only 5 out _culleninternational.pdf.
of 68 agencies publish machine-readable information 13. IANA, a subsidiary of ICANN, has traditionally per-
on project targets and resultswhich would allow formed certain technical functions essential for the
benchmarking and comparison across providers.51 smooth and secure running of the internet, includ-
Finally, as noted, there are signicant nancing ing control of the internet protocol (IP) addressing
needs for building the data that could guide the system (numbering resources, including IPv4 and
pursuit of the SDGs, and the capacity to use those IPv6), managing IP protocols, and managing the
root zone database for domain names (domain
data. There could be opportunities to build reusable,
name management). The U.S. government, through
customizable open-source software and systems for
the National Telecommunications and Informa-
monitoring the SDGs, reducing duplication of efforts, tion Administration (NTIA), a branch of the U.S.
saving costsand improving lives. Department of Commerce, has had oversight over
these functions through a series of agreements
with ICANN, rst formalized in 1998 under what
Notes was called a memorandum of understanding. The
1. David Clarks often-quoted statement refers to the memorandum went through several iterations and
work of the Internet Engineering Task Force (IETF). morphed into what was then called the Joint Project
See https://www.ietf.org/tao.html. Agreement, which itself underwent one amend-
2. Wu 2010. ment. In 2009, it was replaced by a document called
3. World Summit on the Information Society 2005. the Afrmation of Commitments. In each iteration
4. Much of the discussion in this section is derived of the agreement between NTIA and ICANN, and
from Dutton (2015) for this Report. over time, NTIA has loosened its oversight of the
5. Sadowsky 2014, 82; UNESCO 2015. performance of these IANA functions by ICANN.
6. Portions of this section are adapted from Satola and This latest move by NTIA can be seen as part of a
Kelly (2014). continuing evolution away from NTIAs control and
7. See http://www.itu.int/wsis/index.html. oversight of IANA functions.
8. Dutton 2015 for this Report. 14. In August 2015, NTIA announced it would defer the
9. Dutton 2015 for this Report. deadline for considering a transition proposal for at
10. See, for example, Judy and Satola (2014). least a year.
11. In May 2011, UN Human Rights Council Special Rap- 15. In addition to endorsement of the MSM by the UNs
porteur Frank La Rue issued his report on the right World Summit on the Information Society, both the
to freedom of expression on the internet, saying Organisation for Economic Co-operation and Devel-
that states are increasingly censoring information opment and the European Commission have recon-
online through arbitrary blocking or ltering of con- rmed their support. See European Commission (EC
tent, criminalizing legitimate expression, imposing 2014) and OECD (2014b).
intermediary liability, disconnecting users from 16. See European Commission (EC 2014).
the internet, and not providing adequate protec- 17. It is important to note that the sale of music les
tions to privacy and data. See http://www2.ohchr does not necessarily take place across borders. In
318 WORLD DEVELOPMENT REPORT 2016

many cases, the sale of digital goods across borders 30. OECD 2014a.
is blocked by geographically limited IP regimes. This 31. IEG 2011.
applies to other digital goods like e-books and videos. 32. OECD 2014a, 22.
Instead, one should think about these cross-border 33. Lobell, Cassman, and Field 2009.
transactions as transactions between rms in differ- 34. Nakasone, Torero, and Minten 2014.
ent countries for the license to sell the content. See 35. Nakasone 2013.
Nicholson and Noonan (2014) for a discussion. 36. World Bank 2015.
18. Mandel 2013. 37. Ali, Deininger, and Goldstein 2014.
19. Bauer and others 2014. 38. Assuno, Gandour, and Rocha 2013; Assuno and
20. Bauer and others (2014) calculate the percentage others 2013.
changes to GDP, investment, and total exports as a 39. Government of Brazil 2015.
result of the proposed legislation in a Global Trade 40. See UN 2013.
Analysis Project (GTAP) model. The effects of the 41. del Granado, Coady, and Gillingham 2012.
data regulations are included in the model as an 42. Devarajan 2013.
increase in business costs, an increase in costs for 43. Espey 2015.
data-driven services trade, a decrease in invest- 44. Espey 2015.
ments, and a decrease in the effectiveness of data-re- 45. Hallegatte 2012.
lated research and development. 46. Rogers and Tsirkunov 2013.
21. National Board of Trade 2015. 47. Rogers and Tsirkunov 2013.
22. For example, in October 2015, the European Court 48. See http://www.globalforestwatch.org.
of Justice declared invalid the EU-U.S. safe har- 49. Ranger, Chandler, and Arscott 2015.
bor rules regulating internet rms retention of
50. Demombynes and Sandefur 2014.
Europeans data in the United States. An ongoing
51. Aid Transparency Index 2014. http://ati.publish
case between Microsoft and the U.S. Department
whatyoufund.org/ndingapproaches-to-publishing
of Justice seeks to clarify whether U.S. government
-results-information/.
agencies can access e-mail messages stored in
Microsoft servers in Europe.
23. For example, the EUs Binding Corporate Rules References
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SECTOR FOCUS 6

Environmental management

The internet is transforming how policy makers and


The benets of the internet
citizens meet the challenge of environmental man-
agement. New technologies have greatly improved in managing air quality
monitoring of environmental quality and helped free
Enabling comprehensive monitoring
data from the obscurity of closed government ofces,
Countries now have new tools to monitor the con-
instead making them instantly accessible. This is hav-
centration of ambient pollutants, the rst critical
ing profound effects. Not only are these technologies
step in devising an air quality management plan.
improving the ability of public authorities to monitor
Ground-level monitoring is common in high-income
pollution, but they are also pushing the boundaries for
countries and some middle-income countries such
civic engagement. This is happening in many areas of
as China, but there are large parts of the globe where
environmental policy making, including forest mon-
monitoring of PM2.5 is rare. Barriers include the high
itoring, water quality assessments, identication of
cost of installing and maintaining monitoring net-
natural hazard risk, and air quality managementthe
works and a shortage of technicians and experts with
emphasis of this sector focus.
specialized skills.
Air pollution is a growing threat to health the world
New satellite-based sensors measure pollution
over. Exposure to particulates with a diameter of less
concentrations from space.2 In combination with
than 2.5 micrometers (PM2.5)which are capable of
models of particulate movement through the atmo-
penetrating deep into the lungsincreased in all
sphere, satellite data supplement information pro-
regions between 1998 and 2012, with the exception of
vided by sparse ground-level monitors to produce
North America and Europe. Health risks include heart
estimates of pollution concentrations over larger
disease, stroke, lung cancer, and respiratory infec-
areas (map F6.1). In the United States, public agencies
tions. Exposure to outdoor PM2.5 pollution was the
are investigating using satellite-based measurements
ninth leading cause of death and disability worldwide
to enhance air quality forecasts for areas where gaps
in 2010, accounting for 3.2 million deaths (6 percent
exist in the monitoring network. Remotely sensed
of global mortality). There is also growing evidence
data will prove especially helpful for regions where
that PM2.5 pollution could harm cognitive functions
there is currently very little on-the-ground monitor-
and contribute to diseases such as Alzheimers and
ing, such as in Africa.
Parkinsons. The economic costs of deaths and debili-
Personal mobile technologies could also improve
tating illnesses related to PM pollution, measured by pollution monitoring. One California startup has
reduced labor productivity, amount to 4 percent of created a wearable monitor primarily intended
GDP for some developing countries.1 for developing countries such as China, India, and
Mexico. The keychain-size device, called Clarity and
This sector focus was contributed by Chris Sall and Urvashi costing between US$50 and US$75, uses an optical
Narain. sensor to measure concentrations of PM2.5, nitrogen
ENVIRONMENTAL MANAGEMENT 323

Map F6.1Satellite estimates of average PM2.5 concentrations provide global coverage, 2010

Oslo Helsinki
l i ki
Moscow
LLondon
Lond
Lo d Berlin
i
Paris Budapest
Buda
daapest
st
Chicago Rome
ome Istanbul
stanbu
New
ew York Madrid
Mad
d idd Beiji
Be
Beijing Seou
Seoul
Washington,
Washington, D.C. AAthens
the Tokyo
Los Angeles Casablanca
Cai
Cairo ew
w
New Osaka
Osaka
Delhii Shanghai
h
Miami
Mi i DDubai
bi
Riyadhh
Mexicoo CCity
ity M bi
Mumbai
Bangkok Manila
M il
Caracas
Carac

Bogot Lagos
Lago Kuala Lumpur
mpu
pur
Singapore
Sing
gapore
Nairobi
irobi

Jakarta
Mean annual PM2.5
micrograms/cubic meter
010 So
Paulo Rio
io de
1115 Janeiro Johannesburg
Joha e bur
1625 Buenos
ueno Syd
Sydney
Santiago Aire
Aires Cape
2635 Town
Melbourne
3650
Above 50

IBRD 42014
Source: Data from Brauer and others 2012 for the Global Burden of Disease study (Lim and others 2012).
Note: Includes only anthropogenic emissions; concentrations of dust and sea salt are not shown. PM2.5 = particulates with a diameter of less than 2.5 micrometers.

oxides, ammonia, and volatile organic compounds. of occasionally sampling gases in smokestacks. Such
Data will be gathered and analyzed in the cloud so data support emissions trading schemes and other
that users can view real-time, crowdsourced maps of market-based policies to reduce pollution. An example
pollution in their neighborhood or city. is the successful sulfur dioxide (SO2) permit trading
system in the United States, which nearly halved SO2
Improving policy design emissions within a year and saved industries at least
Singapore is one of the rst cities to pioneer the use US$255 million in annual compliance costs. In India,
of big data to help ght congestion and thus reduce regulators in the states of Gujarat, Maharashtra, and
pollution from idling vehicles. The city is testing Tamil Nadu are installing low-cost sensor technol-
new satellite positioning technologies to improve ogies at industrial facilities for a new pilot trading
its existing Electronic Road Pricing (ERP) scheme. scheme for PM pollution.
The system tracks the exact locations of vehicles and
measures their distance traveled on congested road- Empowering citizens
ways. By pinpointing trafc congestion, ERP tariffs Publicly accessible data on pollution concentration
can be automatically adjusted to individual driving levels enable citizens to take preventive measures to
behavior, providing drivers with incentives to nd reduce their personal risk of exposure and pressure
less congested routes. governments to enforce existing emission standards.
The AIRNow program of the U.S. Environmental
Empowering regulators Protection Agency (U.S. EPA) provides hourly, real-
New, lower-cost sensors and information technolo- time maps and forecasts of air quality. The program
gies are reducing the cost to regulators of enforcing illustrates recent changes in data policies. In the early
limits on emissions from sources such as factories, 1990s, local, state, and federal agencies collected air
farms, and energy producers. Sensors can be placed quality data from monitoring stations and sent the
within facilities, at fence lines, or in downwind data to the U.S. EPA for processing. Concerns over data
communities to continuously monitor emissions quality, potential misuse of data, and limited technical
and transmit data via the internet to regulators. This capabilities meant that data were released with long
makes it possible to gauge actual pollution loads delays. Today, AIRNow gathers real-time data from
(such as kilograms of PM emitted) over time, instead 1,300 ozone and 300 PM monitoring sites, performs
324 WORLD DEVELOPMENT REPORT 2016

automated data quality checks, and provides hourly environmental standards are being violated. There are
maps and forecasts of local, regional, and national already some signs of success. On several occasions
air quality. Cloud-based computing and mapping, in 2014, authorities in the city of Yantai, Shandong
combined with new mobile platforms, make local air Province, publicly responded to social media posts that
quality reports and forecasts accessible to everyone, enterprises in the area were violating emissions limits
everywhere. And open data standards allow devel- and resolved the complaints within a few days.
opers and public interest groups to pull information Smart public policy can help make the most of
from AIRNow into their own web services. new technologies for monitoring and reducing
Public information disclosure programs that mon- pollution. Apart from stronger requirements for
itor and publicize the environmental performance of public disclosure of monitoring data, governments
rms empower communities to pressure otherwise play an important role in setting standards for data
weak regulatory institutions to enforce environ- collection, reporting, and sharing; offering guidance
mental standards. These programs now rely on the on best practices for use of technologies; and rating
internet to improve the free ow of information and the performance of devices used by consumers. To
reduce the cost of data collection and dissemination. keep up with the pace of technological change, it is
Online registries that compile information on pollut- vital for governments to regularly review policies and
ant releases by industrial facilities and other sources standards in recognition of new data services. Such
have been set up in at least 20 nations, including in policies for encouraging the innovative use of infor-
Japan, the Republic of Korea, Mexico, the United mation technology may form an important part of a
States, and the countries of the European Union. Dis- broader air quality management strategy.
closure programs that rate the environmental perfor-
mance of rms have also been implemented in about
60 countries. Ratings programs in countries such Notes
as India and Indonesia have had a signicant, mea- 1. Global Commission on the Economy and Climate
surable impact in reducing pollution by the worst- 2014.
performing plants. 2. van Donkelaar and others 2015.
China offers an example of how information tech- 3. Li 2011.
nologies can leverage mandatory public disclosure
programs and expand citizen engagement.3 Public
disclosure of environmental monitoring data in China
References
has expanded rapidly in the last few years in what Brauer, M., M. Amman, R. T. Burnett, A. Cohen, F. Den-
could be characterized as a virtuous cycle made pos- tener, M. Ezzati, S. B. Henderson, M. Krzyzanowski,
sible by information technologies. The attention gen- R. V. Martin, R. Van Dingenen, A. van Donkelaar,
erated by Tweets of air quality data from unofcial and G. D. Thurston. 2012. Exposure Assessment for
monitoring sites in Beijing and other cities prompted Estimation of the Global Burden of Disease Attribut-
able to Outdoor Air Pollution. Environmental Science &
programs by public agencies to build ofcial moni-
Technology 46. doi: 10.1021/es2025752.
toring systems and make the data publicly available
Global Commission on the Economy and Climate. 2014.
in real time. In 2013, the Ministry of Environmental Better Growth, Better Climate. New Climate Economy.
Protection issued rules mandating the disclosure of http://2014.newclimateeconomy.report.
real-time pollution data by key enterprises and local Li, Wanxin X. 2011. Self-Motivated versus Forced Dis-
authorities. closure of Environmental Information in China:
The next year, the Institute of Public and Environ- A Comparative Case Study of the Pilot Disclosure
mental Affairs (IPE) in Beijing, a public advocacy group, Programmes. China Quarterly 206. doi: 10.1017
released a free mobile app to put these data directly in /S0305741011000294.
the hands of the public. Users of the Pollution Map Lim, S. S., and others. 2012. A Comparative Risk Assess-
(wuran ditu) app can see current emission levels of ment of Burden of Disease and Injury Attributable to
67 Risk Factors and Risk Factor Clusters in 21 Regions,
local factories and other entities and ascertain whether
19902010: A Systematic Analysis for the Global Bur-
the readings exceed legal limits. They can share this
den of Disease Study 2010. Lancet 380: 222460.
information on popular social media apps and submit van Donkelaar, A., R. V. Martin, M. Brauer, and B. L. Boys.
reports and photos of companies that are violating 2015. Use of Satellite Observations for Long-Term
emission limits. According to IPEs founder, Ma Jun, Exposure Assessment of Global Concentrations of
the app gives citizens the hard data they need to put Fine Particulate Matter. Environmental Health Perspec-
pressure on enterprises and local authorities when tives 123 (2): 13543. doi: 10.1289/ehp.1408646.
326 WORLD DEVELOPMENT REPORT 2016

ENABLING DIGITAL DEVELOPMENT

Six digital technologies to watch

This Report looks at what countries can do to get perform current 4G networks by providing data at a
more out of the internet and other digital technolo- speed several hundred gigabits per second (Gbit/s).
SPOTLIGHT 6

gies. Although it looks ahead to a world in which the In 2015, researchers at the University of Surreys 5G
internet is universally available and affordable, the Innovation Centre (5GIC) managed one terabit per
analysis largely takes the technology for granted. But second (Tbit/s) during their speed testsmany thou-
technological change is continuous and frequently sands of times faster than current data connections.4
disruptive. This spotlight examines a range of tech- Accommodating 5G will require using parts of the
nologies, identied in the technology forecasting lit- spectrum that have not previously been considered
erature that promise to be far-reaching in their impact commercially useful, in particular above 3 gigahertz
on development. 1 They are at different stages of the (GHz), and in the millimeter band that stretches from
hype cycle (gure S6.1). Like the internet, they are 30300 GHz. It will also require new kinds of anten-
likely to be encountered rst in the developed world, nae.5 Developments in smartphones have increased
but will spread quickly to the developing world, where capabilities about 25 percent per year in the past
their impact may be even greater.2 ve years. Even though mobile itself is hardly a new
technology, it is its combination with the internet
that makes it a disruptive force and one of the tech-
Fifth-generation (5G) nologies with potentially the greatest impact for the
mobile phones developing world. Developing countries will need to
closely follow developments taking place in 5G and
The development of cellular mobile phones from the start preparing for its eventual rollout.
earliest incarnation of commercial service in the late
1970s has proceeded in generations. First-generation
(1G) analog cellphones were replaced with 2G digital Articial intelligence
phones, starting in Finland in 1991, while 3G phones,
Denitions of articial intelligence (AI) differ
which provide faster internet access, were launched at
widely, but generally refer to computer systems that
the opening match of the 2002 FIFA World Cup in the
can perform tasks that normally require human intel-
Republic of Korea. By the end of June 2015, there were
ligenceincluding visual and speech recognition,
2.33 billion 3G mobile subscriptions worldwide, and a decision making, and language translation. Faster
further 757million subscribers to data-optimized 4G, computing, big data, and better algorithms have
or Long Term Evolution (LTE), technology.3 helped propel recent breakthroughs in AI.6 Algo-
5G wireless networks are the next generation of rithms are now better able to recognize language and
mobile networks. 5G networks are expected to out- images, for example, thanks to the availability of huge
Contributed by Wajeeha Ahmad, Hallie Applebaum, Naomi torrents of data from interconnected phones, tablets,
Halewood, Arturo Muente-Kunigami, Marcela Sabino, Randeep and computers. Firms like Narrative Science have
Sudan, and Darshan Yadunath. automated the writing of nancial reports using AI.
SIX DIGITAL TECHNOLOGIES TO WATCH 327

Figure S6.1Gartner hype cycle applied to selected digital technologies

Internet
of things

Autonomous Consumer
vehicles 3D printing
Rising expectations

Robotics

Business
3D printing
Artificial
intelligence

5G mobile

Innovation Peak of inflated Trough of Slope of Plateau of


trigger expectations disillusionment enlightenment productivity

SPOTLIGHT 6
Time
Source: WDR 2016 team, adapted from Gartner 2015.

IBMs Watson computer uses AI to provide diagnostic reporters, online marketers, anesthesiologists, diag-
assistance to doctors, providing customized medical nosticians, and nancial analysts.9 Similarly, a large
advice. Virtual assistants with voice recognition capa- number of call centers previously offshored to devel-
bilities like Apples Siri and Microsofts Cortana are oping countries could be affected by increasingly
increasingly used in personal and business contexts. A sophisticated natural language processing systems
venture capital fund based in Hong Kong SAR, China, that can substitute for human workers. The Span-
Deep Knowledge Ventures, has even appointed an ish Bank BBVA, for example, has introduced Lola, a
algorithm to its board of directors!7 virtual assistant capable of handling many routine
Rapid advances in AI have also resulted in con- customer requests previously handled by call center
cerns about machine intelligence overtaking human agents.10
intelligence, and becoming a threat to the future of
humanity itself. An example is Nick Bostroms 2014
book on superintelligence, which considers AI to be
Robotics
potentially an existential risk for mankind.8 Lumi- Robotics, which refers to machines or mechanical
naries like Elon Musk, Stephen Hawking, and Bill systems that can automatically handle tasks, can be
Gates have weighed in on the dangers of AI. While rec- generally divided into industrial robots (automo-
ognizing the potential risks of AI, such technologies tive, chemical, rubber, plastics, and food industries)
can provide important insights and generate value in and service robots (logistics, medicine, assisting the
virtually every sector relevant to development. The elderly, agriculture, oor-cleaning, civil construc-
benets of AI are beginning to be seen in education, tion, and exoskeletons). Robots can provide benets
with personalized learning; in health, with deep diag- through their computing power, precision, strength,
nostics; in agriculture, with crop planning, precision and sensing capabilities. The worldwide stock of
farming, and optimized resource application; and in operational industrial robots at the end of 2014 was up
banking and insurance, in areas like customer service, to 1.5 million, with around 4.7 million service robots
risk management, and compliance. sold for personal and domestic use.11
Advances in AI will prove to be disruptive, result- While robots have been primarily used in physi-
ing in new opportunities for collaboration between cally difcult or dangerous jobs, they are now becom-
humans and machines, as well as a loss of traditional ing more advanced and gaining senses, dexterity, and
jobs such as legal analysts, nancial and sports intelligence. They are more compact, adaptable, and
328 WORLD DEVELOPMENT REPORT 2016

intelligent, have manipulation capabilities, and are and even providing internet service in remote areas.
increasingly able to work alongside humans. Eventu- Rwanda plans to be home to the worlds rst drone
ally they may displace or augment humans, primarily airport, or droneport, to facilitate the delivery of
in low-skilled areas like manufacturing, cleaning, and medical and emergency supplies, quickly and cost-
maintenance, but also in high-tech elds, like surgery effectively, across geographical barriers.16
and prosthetics.12 A number of leading information The introduction of AVs is likely to be gradual,
technology (IT) companies have made investments in with many cars and planes already incorporating ele-
robotics and are driving development of smart robots. ments of assistive technology. The impact on jobs will
Amazon acquired Kiva Systems and is using Kiva ultimately be a function of price (self-driving cars are
robots for order fulllment. Google acquired Boston currently prohibitively expensive), legislation (will
Dynamics and several other robotics companies. they always require a human with manual override?),
Demand for industrial robotics is driven by the and time.
desire to reduce labor costs and by the need for accu-
racy in undertaking repetitive processes. Robots are
not paid, they do not get sick, and they can work as
Internet of things
long as there is power. They can also take on danger- The internet of things (IoT) refers to the intercon-
ous or risky tasks, such as detecting landmines. The nection of objects to internet infrastructure through
take-up of robots is expected to rise as a function of embedded computing devices, such as radio fre-
their falling costs and growing intelligence, including quency identication (RFID) chips and sensors. IoT
SPOTLIGHT 6

in developing countries. China is the worlds biggest products can be classied into ve broad categories:
importer of industrial robots. Guangdong province wearable devices, smart homes, smart cities, envi-
recently announced a program to automate 80 per- ronmental sensors, and business applications.17 Cisco
cent of its factories by 2020, by substituting human estimates that by 2020, 50 billion devices and objects
labor with robots.13 Robots have been deployed in the will be connected to the internet.
Democratic Republic of Congo, in Kinshasa, to man- IoT is quickly redening service delivery and
age trafc.14 unlocking opportunities in multiple areas. Smart
tness sensors and trackers are transforming health
care and improving personal tness and health.
Autonomous vehicles Embedded sensors accurately relay moisture, air and
Autonomous vehicles (AV), or self-driving cars, attract water pollution levels, and resource levels, allowing
major research spending from car companies as well for closer monitoring of environmental problems.
as internet rms. Their proponents argue that they Factories and supply chains use smart sensors to
will reduce road accidents (for instance, through improve the efciency of manufacturing and dis-
lane-keeping systems, auto-parking, and cruise tribution of goods. Globally, there has been a rise in
control), ease congestion, reduce fuel consumption, spaces where people can gather to build and learn
improve the mobility of the elderly and disabled, and with electronics, software, and digital fabrication.
free up commuting time for other tasks.15 But they Known as makerspaces, these spaces have democra-
also threaten the jobs of millions of people currently tized access to tools and empowered participants to
employed as drivers. They also raise complex legal build and learn on their own.
issues, including for liability insurance, and onboard One of the key applications of IoT is in combating
networked computers would be at risk of hacking. climate change and its effects. Farms in developing
The European project SARTRE is piloting the concept countries can use intelligent sensors to monitor soil
of autonomous car platoons, which allows multiple conditions and guide autonomous irrigation systems.
vehicles to drive autonomously within meters of one Smart trafc synchronization systems in cities save
another at highway speeds, guided by a professional on travel time and fuel consumption. Countries such
pilot vehicle. This approach is expected to reduce as Singapore are deploying smart networks that use
fuel consumption and emissions by up to 20 percent, global positioning systems (GPS), sensor informa-
improve road safety, and reduce trafc congestion. tion from monitoring cameras, and other sources to
Drones (unmanned aerial vehicles, and a special- sense population movement, ease trafc congestion,
ized type of AV) are growing in popularity as prices and re-route trafc in the case of special events and
fall. They have many potential applications, including emergencies.
police work, assisting the disabled, home delivery, Some experts believe that the IoT will mark a new
farming, entertainment, safety, wildlife conservation, stage of the internets development, since it has the
SIX DIGITAL TECHNOLOGIES TO WATCH 329

Box S6.1Using cellphones for medical diagnosis, thanks to 3D printing

Doctors in developing countries often lack the necessary and diagnose cancer, nervous system disorders such as
equipment to diagnose diseases, but they do have smart- Alzheimers disease, and drug resistance to infectious
phones. Dr. Aydogan Ozcan, an engineering professor diseases.a Similarly, a 15-year-old girl from Cupertino,
at the University of California Los Angeles (UCLA), has California, has designed a spirometer, a device that can
created software and hardware that can convert smart- diagnose respiratory illnesses such as chronic obstructive
phones into microscopes and diagnostic machines. He pulmonary disease and asthma. She designed this tool
uses 3D printing to create a uorescent microscope device using open hardware and 3D printing, at a fraction of the
that can be attached to the phone. The device includes an cost of a commercial spirometer.b
app that connects the smartphone to a server at UCLA
and transmits raw images of DNA molecules to detect
a. http://newsroom.ucla.edu/releases/ucla-engineers-rst-to-detect-and-measure-individual-dna-molecules-using-smartphone-microscope.
b. https://cogito.cty.jhu.edu/43295/maya-varma-nal-device-and-app-design/.

SPOTLIGHT 6
potential to revolutionize the way people live, work, The revolutionary aspect of 3D printing lies in its
interact, and learn. However, there are still signicant digital nature: physical objects become digital infor-
barriers to full commercialization of IoT, such as the mation that can be remixed, reformulated, improved,
fragmented landscape of standardization, which is and shared. However, desktop 3D printers are still rel-
preventing interoperability; and the relatively high atively expensive, and use between 50 and 100 times
cost of embedded devices. The maker movement more energy per unit of weight than conventional
offers a possible solution for the standardization chal- injection molding. Other concerns include potentially
lenge, empowering individuals to adjust devices to t negative uses such as gun and drug printing, and
the local context. There are also signicant privacy infringement of intellectual property.19 However, as
and security concerns. As more devices are connected the performance improves and the cost of the printers
to networks, hacking unsecure devices could have and their inputs decline, 3D printers could be adopted
repercussions that far exceed the damage posed by more widely (box S6.1). The most relevant immediate
conventional security threats. progress may be in industrial printers for highly cus-
tomizable objects that are relatively expensive and
require replicable results. This is most suited to the
3D printing construction industry, where 3D printed buildings
can provide lower-cost housing solutions.
3D printing, a process whereby machines can print
3D printing is expanding in developing countries.
objects from digital les or scans, consists of adding
In Uganda, for example, the technology is used to
successive layers of material to make a three-
create 3D-printed prosthetic limbs. The startup Proto-
dimensional (3D) object. This technology has transfor-
print, a social enterprise in Pune, India, helps waste
mational potential for manufacturing, since it enables
pickers turn the waste plastics they collect into 3D
users to create smaller batches of highly customizable
printer lament. iLab Haiti has used 3D printing to
products at declining prices. In recent years, 3D print-
design basic medical supplies for local clinics (such as
ing has advanced to printing of body parts (titanium
umbilical clamps, nger splints, and casts) and pro-
jaws, spines), exoskeletons, rocket parts, and even
duce them using on-demand manufacturing.20
food.18 As prices have fallen, consumer-oriented devices
have appeared on the market in recent years, allowing
individuals to make three-dimensional solid objects Notes
locally, often using a computer-assisted design (CAD)
1. Sources used in the analysis of technology trends
le that can be downloaded from the internet. The include Gens and IDC Predictions 2015 Team;
ink used in the printer is usually plastic, but other Deloitte Consulting 2015; McKinsey Global Institute
materialsincluding epoxy resins, silver, titanium, 2013; and Meeker 2015.
steel, and waxare also available. 2. Muente-Kunigami and others 2015.
330 WORLD DEVELOPMENT REPORT 2016

3. GSMA databases, https://gsmaintelligence.com/. Bugmann, Guido, Mel Siegel, and Rachel Burcin. 2011. A
4. http://www.bbc.com/news/technology-31622297. Role for Robotics in Sustainable Development? IEEE
5. One gigahertz represents 1 billion cycles per second; (Institute of Electrical and Electronics Engineers)
see http://spectrum.ieee.org/telecom/wireless/smart Africon 2011, September 1315, Livingstone, Zambia.
-antennas-could-open-up-new-spectrum-for-5g. http://www.tech.plym.ac.uk/soc/staff/GuidBugm
6. http://www.wired.com/2014/10/future-of-articial /pub/SustainableRobotics_Africon_2011.pdf.
-intelligence/. Deloitte Consulting. 2015. Tech Trends 2015: The Fusion
7. http://www.bbc.com/news/technology-27426942. of Business and IT. http://www2.deloitte.com/global
8. Bostrom 2014. /en/pages/technology/articles/tech-trends.html.
9. http://fortune.com/2015/02/25/5-jobs-that-robots Dotz, Dara A. 2015. A Pilot of Printing 3D Medical
-already-are-taking/. Devices in Haiti. In Technologies for Development:
10. http://cloudlendinginc.com/lending-blog/will-banks What Is Essential? edited by Silvia Hostetller, Eileen
-survive-the-era-of-digital-disruption/. Hazboun, and Jean-Claude Bolay, chapter 4. Springer
11. International Federation of Robotics 2015. International Publishing.
12. Bugmann, Siegel, and Burcin 2011. Gartner. 2015. Hype Cycle for Emerging Technologies.
13. http://www.china-briefing.com/news/2015/04/22 https://www.gartner.com/doc/3100227.
/automation-chinas-labor-force.html. Gens, Frank, and IDC Predictions 2015 Team. 2015.
14. http://www.theguardian.com/travel/2015/mar/05 IDC Predictions 2015: Accelerating Innovation and
/robocops-being-used-as-traffic-police-in Growth on the Third Platform. http://www.idc.com
-democratic-republic-of-congo. /getdoc.jsp?containerId=252700.
15. http://www.economist.com/blogs/economist International Federation of Robotics. 2015. World Robot-
SPOTLIGHT 6

-explains/2013/04/economist-explains-how-self ics: Industrial Robotics 2015 and Service Robotics


-driving-car-works-driverless. 2015. http://www.ifr.org/service-robots/statistics/.
16. http://www.theguardian.com/technology/2015/sep McKinsey Global Institute. 2013. Disruptive Technolo-
/30/rwanda-chosen-for-worlds-first-drone-port-to gies: Advances That Will Transform Life, Business,
-deliver-medical-supplies. and the Global Economy. McKinsey & Company.
17. Perera, Liu, and Jayawardena 2015. http://www.mckinsey.com/insights/business
18. http://www.digitaltrends.com/cool-tech/3d-food _technology/disruptive_technologies.
-printers-how-they-could-change-what-you-eat/. Meeker, Mary. 2015. Internet Trends 2015. http://www
19. http://www.techrepublic.com/article/the-dark-side .kpcb.com/internet-trends.
-of-3d-printing-10-things-to-watch/, accessed Muente-Kunigami, Arturo, Naomi Halewood, Marcel
March 2014. Sabino, and Hallie Applebaum. 2015. The Future
20. Dotz 2015. of Digital Technologies. Background paper for the
World Development Report 2016. World Bank, Washing-
ton, DC.
References Perera, Charith, Chi Harold Liu, and Srimal Jayawardena.
Bostrom, Nick. 2014. Superintelligence: Paths, Dangers, Strat- 2015. The Emerging Internet of Things Marketplace
egies. Oxford, U.K.: Oxford University Press. from an Industrial Perspective: A Survey. IEEE Trans-
actions on Emerging Topics in Computing. doi: 10.1109
/TETC.2015.2390034.
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