Student Jacob Thomas

Assessor Owain Milford, Frazer McLeod

Date 18.10.17
Unit & Title 1 :- Introduction to creative media methods and skills
2 :- Introduction to production techniques in creative media
Project Title Exploring Animation, Graphic Design and Digital Art
Course/Level Level 2 Diploma in Creative Media Production & Technology

Indicates Indicates
Evidence not Pass Learner is Learner is Evidence and General Comments
Unit 1 provided Achieved working at a working at the i.e. Observation, video, essay etc
higher level highest level
R S G E If evidence is missing, note requirements.

1 Understand a range of methods and skills in the

development, delivery and communication of a
creative media activity.
1.1 Demonstrate the use of a range of methods and https://2110771.weebly.com/
skills in support of a creative media activity.
1.2 Communicate ideas to support the development and https://2110771.weebly.com/
delivery of a creative media activity.
1.3 Assess the effectiveness of communication methods https://2110771.weebly.com/
and skills to develop ideas in support of a creative
media activity.
Indicates Indicates
Evidence not Pass Learner is Learner is Evidence and General Comments
Unit 2 provided Achieved working at a working at the i.e. Observation, video, essay etc
higher level highest level
If evidence is missing, note requirements.

2 Understand a range of production processes

and skills in the development and delivery of a
creative media activity.
 1.1 Select and compare, through experimental https://2110771.weebly.com/
application, a range of production processes in
support of a creative media activity.
1.2 Demonstrate the use of production processes and https://2110771.weebly.com/
skills to affect outcomes in creative media activity.
1.3 Assess the effectiveness of selected processes and https://2110771.weebly.com/
skills in creative production.
Although this unit is only marked as Pass the evidence
demonstrates the student is capable of working at a
Final Grade Referral Fail Pass higher level

Indicates the standard of work submitted for assessment

R = Referral / S = Satisfactory / G = Good / E = Excellent

Assessment Feedback / Referral Action Plan:

(Only one further opportunity will be given for submission of work that has been deemed unsatisfactory at the time of assessment)
Well done Jacob. Youve had a successful first seven weeks, showing development in your skills, methods and the production process.

Your Weebly portfolio is well-presented and well-organised. The portfolio evidences the different creative media methods and production
skills youve developed whilst completing this section of the course. Creative, technical and personal developments are reflected on and it is
clear to see how contextual learning during research phases has enabled you to develop and produce projects.

Unit 1

In your animation work you have demonstrated how you have used creative ideation tools that feed off research to inspire your productions.
You have used mind maps and storyboards to develop ideas and reflected on how group discussions and meetings helped you adapt your
own ideas or helped you build upon the ideas of others. Your creative planning tools, whilst adequate are quite simple or bare and you
would benefit from greater engagement with these ideation methods.

In your graphics and digital art work you have shown an ability to develop ideas for products. You have also shown some ability at de-
coding information but need to work further on this area. This knowledge will enable you to plan and develop your own products that
communicate information to their audience.

Your weekly reflective tasks shows some consideration of success and issues encountered however there is much room for more detailed
breakdowns of your methods and processes and how you could work more successfully in the future. Your final evaluation does well to
identify effectiveness and usefulness of your planning and pre-production methods in allowing you to successfully complete projects. This
information also demonstrates that you have been able to develop your skills and abilities. You use good examples throughout to help
explain points. Furthermore you have identified useful and effective areas for improvement and put forward ideas on how you can improve
or develop in future projects.

Unit 2

You have shown competency in using both physical equipment and specialist software to successfully realise projects. Through
experimental application you have applied a range of production processes evidenced through documents and your work during pre-
production, production and post-production. In your evaluative write up you have compared these techniques and explained the successes
and difficulties you have had utilising them.

During production you have shown a good ability at using video production processes to help you achieve positive outcomes in your
projects. A wide range of skills is demonstrated through your portfolio of animations, graphics and digital art. Graphics work has shown
improvements as the weeks have progressed and your later typography work demonstrates a positive learning curve.
Your weekly reflective tasks shows some consideration of success and issues encountered however there is much room for more detailed
breakdowns of your methods and processes and how you could work more successfully in the future in regards to your production skills.
Furthermore, as you identified in your final summary, you would do well to add more annotations and detail to your write ups and
explanations of work evidence on Weebly. In your final write up you make clear statements on the way you have developed and how
processes and skills have helped you in individual projects as well in the subject overall.

Developmental Points (How can I improve?)

Spend more time on your ideation stages making detailed mood boards, mind maps and storyboards with necessary
annotations.
Add extra detail to review/reflective handouts explaining in detail what you did, how it went, your successes and your
areas for improvements.
Add more reflective writing to tasks discussing the processes you went through to plan and develop your ideas as well as
discussing in depth your design choices.

Agreed referral deadline: Date of referral Referral Grade

(Two weeks after original submission:
assessment date) (Referral work is not eligible for
higher grading if applicable to the
FAIL PASS
unit)
Assessor Signature: IV Signature: Date: 01/11/2017

Student Signature Jacob Thomas Date:13/11/17

Learner Name .. Date ...

 Unit Number Assignment title

What does the feedback say?

The feedback says that I am successful and my Weebly portfolio is well-presented and well-organised.
My final evaluation was good, I did very well for the first 7 weeks of work shown.

What are the areas in which you need to improve?

My creative planning tools are quite simple or bare and I would benefit from greater engagement with these ideation methods.
My weekly reflective tasks dont have much detail
Spend more time on your ideation stages making detailed mood boards, mind maps and storyboards with necessary annotations.
Add extra detail to review/reflective handouts explaining in detail what you did, how it went, your successes and your areas for
improvements.
Add more reflective writing to tasks discussing the processes you went through to plan and develop your ideas as well as discussing in
depth your design choices.

What can you do to improve in these areas?

Use other ideation methods
Add more detail to weekly tasks by spending more time on them
Spend more time and effort with mood boards
Add more to my reflective tasks.

Signed..