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August/ September 2010

Virginia Beach

A bimonthly educational resource for the women of Virginia Beach, Norfolk, Chesapeake and Portsmouth

Innovations in Save Money on Common Foot Nutrition: Fuel


Hair Replacement Ink and Toner Problems Your Body
Dr. Amanda Meyers
Linda DeLoatch Alexandra Lesmes Dr. Debra Lee Body Logic Massage
Images Unlimited Rapid Refill Ink Womick Podiatry & Chiropractic
Page 15 Page 16 Page 21 Page 4

Women in Profile Pages 22,23

VBW - A publication dedicated to education Complimentary, please take one


Publisher’s Note
The record heat wave can only mean one thing: turn up the air condi- hidden inside, please check out the Hampton Roads Writers 2nd An-
tioning and sit back and read the latest issue of Virginia Beach Woman! nual Conference. This is a wonderful way to meet other authors, attend
Our contributors have written some wonderful articles that I hope workshops and get inspired!
you’ll enjoy.
The Virginia Beach SPCA is partnering with Second
If you’ve found yourself spending tons of money for those ink and Chance Thrift on Shore Drive, and is the beneficiary
toner cartridges, Alexandra Lesmes at Rapid Refill Ink can save you of a percentage of EVERY purchase you make. What
precious dollars and do something for the environment too. There’s a great way to support the animals and go shopping at
even a coupon!! the same time!

The doctors are in! Dr. Amanda Meyers offers some nutritional advice, So it’s a packed issue! I hope you find time to visit
Dr. Keith Nichols is doing extreme makeovers without surgery and Dr. our contributors and tell them you saw their articles in
Debra Lee talks about common foot problems and treatments. Virginia Beach Woman. They work hard to bring you
information that will be beneficial in your life.
We also welcome Linda DeLoatch who has a passion for helping
women with thinning hair. In her unique salon, Images Unlimited, you Fall is just around the corner. Stay cool.
will find privacy and solutions tailored to your individual needs.
Enjoy!
Don’t miss the Buffet Brunch recipes with ideas to make ahead of time Barbara
so you can enjoy your guests. And if you are a writer, or have a writer

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2010
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Yoga s Solutions Scrapbo
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Southeastern Virginia Women’s Newspapers 2 August/ September 2010


Table of Contents
Medical Professionals Education
The Teacher Becomes the Student ............................................20
Common Foot and Nail Problems ............................................... 5
Extreme Makeovers Without Surgery ........................................ 7 Home
Construction & Repair Services .................................................21
Fuel Your Body Through Nutrition ...............................................4

Women in Profile
Health and Wellness Meet Eight Local Women.................................................... 22,23

Bio Life Slim for Weight Loss...................................................... 14 Community


Contempory Art Center of Virginia Exhibits ..............................33
Free RX Prescription Card ..........................................................10
Hot House Yoga... Feel the Difference ........................................6 De-Feet Domestic Violence 5K Walk/Run ................................. 29
Fall Classic Golf for Southside YWCA .........................................32
Isagenix Cleansing ..................................................................... 11
Move Through Your Life With Strength: Pilates........................... 6 Foodbank of Southeastern Virginia ......................................... 25
Habitat South Hampton Roads ..................................................24
Reiki Healing and Readings...........................................................8
Relationship and Parent Coaching .............................................. 8Hampton Roads Writers Conference .........................................35
Shaklee Helps You Stay Strong and Energetic ............................. 9 National Immunization Awareness Month ................................27
REACH Loves Reading Out Loud ................................................28
Real Benefits for Real Girls ........................................................31
Hair Replacement Support Disaster Relief with Red Cross .....................................34
Customized Hairpieces and Wigs ...............................................15 VBSPCA and Second Hand Thrift ............................................. 26
Women In Construction News ...................................................30
Healthy Eating Travel
Buffet Brunch Ideas ............................................................. 12,13 Boardwalk Plaza Hotel, Rehoboth Beach................................. .36
Martha’s House: Mount Vernon ............................................. 37
Business
Rapid Refill Ink Offers Alternatives to Rising Costs ....................16 The Power of the Paper
Women Entrepreneurs Wanted ...................................................2 Welcome to Southeastern Virginia Women’s Newspapers........38
What People are Saying .............................................................39
Finance
Best Bets for Remodeling Rewards .......................................... 17
On the Cover
Insurance Dog Days of Summer!
Choosing a Life Insurance Company ......................................... 18
Susan Martin and her three dogs Pebbles, Bamm-
bamm and Stormy keep cool as they float on the
Unique Gifts water at Lake Christopher in Virginia Beach.
Fair Trade Items Build Communities Abroad ........................... 19
We’re online too!
Direct links to your favorite authors’ websites Articles you may have missed

We’re Online too!


Direct links to your favorite authors’ websites
Articles you may have missed
www.VaBeachWoman.com
Southeastern Virginia Women’s Newspapers 3 August/ September 2010
Medical Professionals
Fueling your Body through Nutrition
Did you know… muscles need particular fessional such as a chiropractor, clinical nutritionist,
nutrients too? or registered dietician to discuss your personal health
history and needs is the best way to determine what
When we hear “muscle,” people often think about the supplements should be added to your diet.
biceps or quadriceps. In order for muscle contraction
to take place, more chemical processes take place. Why do you have such an interest in nu-
Two very important nutrients necessary for muscle trition and its effects on the body?
contraction and relaxation are calcium and magne-
Written By sium. You may ask, In 2003, I was diagnosed with multiple food aller-
Dr. Amanda Meyers but I thought calcium gies, including gluten, via antibody testing. Leading
is for our bones? It up to my discovery, I suffered from frequent upper

N
certainly is! How- respiratory infections, asthma symptoms and could not
utrition and, more commonly, “diet” have ever, in order for our compete as an athlete to my fullest potential. After
become highly discussed topics. Some people muscles to relax, completing an elimination diet, I was able to breathe,
are trying to lose weight, some trying to gain. calcium must be avoid unnecessary antibiotics and compete faster. The
Ponder this: what is the goal? Why do you need to available. In fact, experience spiked my interest in natural medicine and
lose or why do you need to gain? Is it because your the body will take lead to my completion of a Doctorate of Chiroprac-
doctor said so? Is it because you want to look better calcium from the tic and a Masters degree in Clinical Nutrition. My
in your clothes? Is it because you’re an athlete trying bones if there is not degrees and personal experiences allow for an appro-
to be faster and stronger? Whatever the reason may enough present to perform other tasks, such as muscle priate amount of empathy and the knowledge to help
be, I ask you to consider… what you consume doesn’t contraction. Let’s not forget about a very important others. I now offer, along with chiropractic care, clini-
just feed your stomach, it fuels your body. Just like muscle, the heart. Although a different type of muscle cal nutritional counseling as well as clinical testing to
your dream car, your body deserves the best possible compared to the biceps and others, calcium is essential help patients determine the best fuel for their bodies.
and most appropriate fuel for ideal performance. for proper functioning. Have you ever experienced
muscle cramps? Often, among other reasons, this is Dr. Meyers is pleased to announce the joining of Chi-
But I’m not an athlete… is this some- a result of not enough calcium. The muscle has the ropractic with Care and Body Logic Massage Therapy
thing I really need to worry about? inability to relax when appropriate. Center. Coming this fall, the new “Body Logic Mas-
sage and Chiropractic” will be offering clients and
Yes! Whether you’re an accomplished Iron Man or Can’t I get enough vitamins and minerals patients massage, chiropractic and nutritional services
the Average Joe sitting at a computer, your body has from my food? to the Virginia Beach area. Body Logic will remain in
specific nutritional needs. Every organ in the body the same location. Information for all services can be
requires energy to function. Solving a math problem, If we were living in the 1950’s, I might say “prob- found at www.bodylogicvb.com.
digesting food, driving a car, exercising, everything ably.” Unfortunately, that is not often the case any-
needs energy to be performed. In order for this energy more. As a result of over-utilizing crops, pesticides
to be produced, a complex series of chemical reactions and pollution, and the intense processing of foods
takes place. What is one of many requirements for today, fewer and fewer nutrients are actually present
the chemical reactions to be completed? B-vitamins! in what we eat.
Without a significant source of B-vitamins, the body Dr. Amanda Meyers is a chiropractor with a well-balanced back-
cannot perform any task to the best of its ability. Also, ground in Exercise Science and Clinical Nutrition. She works with
if the body endures stress during any activity, mental What supplements should I take? a wide-range of patients, including women struggling with the
or physical, we need our anti-oxidants! Free radicals anatomical and physiological changes experienced throughout the
Simply the best supplements to take are those of good aging process.
are formed when there is stress. Anti-oxidants have
the ability to repair stressed cells and rid the body of quality and appropriate for your
excess free-radicals. individual needs. A definite
hierarchy exists among supple-
ment companies. First, whole
food supplements are best uti-
lized by the body while synthetic
vitamins are not recognized as
well. The biggest consideration
to make is that every body is dif-
ferent. Are you an Iron Man or
a desk worker? Do you have
any specific nutrient deficien-
757.510.4977
cies? Do you have a disorder
www.ChiropracticwithCare.com
than inhibits absorption of par- Call to schedule today.
ticular nutrients? It is vital to
have answers to these questions 2004 Sandbridge Rd. Ste 103
before choosing supplements.
Virginia Beach
Meeting with an educated pro-

Southeastern Virginia Women’s Newspapers 4 August/ September 2010


Medical Professionals
Common Foot Skin and Nail Problems
Treatments for fungal toenails
There are a few treatment options for onychomy-
cosis. If a positive test comes back, the patient
may be a candidate for oral or topical medica-
tion. Oral medications work best because they
Written by penetrate the nail matix to rid the nail of fungus.
Debra Abrams Lee, D.P.M., Topical work more slowly and must be applied
daily. They also have a very slow rate of clearing
the toenail of fungus. Periodic debulking of the
This time of year, most women like to wear open- nail helps to eliminate the pressure from a thick
toed shoes or sandals after having a pedicure. painful toenail. The patient may also be given
However, some are embarrassed because they an option of having the toenail(s) permanently
may have thick, yellowed toenails that are some- removed. One of the newest technologies for
times quite painful when wearing shoes. Some eliminating fungal toenails is LASER treatment.
women are so uncomfortable even allowing a nail Studies are still being conducted to determine the
technician to perform professional pedicure is efficacy and long term effects of this treatment
out of the question. modality.

Fungal Toenails Athletes Foot


Fungal toenails are caused by a fungal microor- Another common skin problem is fungal infec-
ganism that lives underneath the toenail which tion on the skin or tinea pedis or more commonly
can cause the nail plate to become discolored called athletes foot. Clinical presentation may Treatment for heel
yellow, brown, black or gray. The nail debris may include dry, white patchy and scaly skin which
also cause the toenail to loosen from the toe and is sometimes accompanied by itching and burn- fissures
possibly fall off or the nail may become so thick ing. This may be on the bottom and sides of the
that pain may be experienced due to the pressure feet or in between the toes. Tinea pedis can also
on top of the shoe. present with small blister-like lesions or bumps Usually creams con-
on the skin. Predisposing factors that may cause taining urea can help
One may ask, how tinea pedis are genetics, environmental and soften and heal.
do you get fungus systemic diseases. Tinea thrives in a warm moist
in the toenails? environment. Excess skin moisture may lead
Toenails may to invasion of the dermatophytes onto the skin
change color due to surface.
a variety of reasons
such as trauma,
hereditary factors
Treatments for athletes foot Dr. Lee attended the Ohio College of Podiatric Medicine in Cleveland,
OH. She completed her residency at Wyckoff Heights Medical Center,
Brooklyn NY. Dr. Lee is a Diplomate with the American Board of Podiatric
and poor circula- Orthopedics and Primary Podiatric Medicine. She is also Board Certi-
Treatment choices for athletes foot infection in-
tion. More impor- fied as a Wound Care Specialist with the American Academy of Wound
clude creams, gels, powders in both prescription Management. Dr. Lee is a member of APMA, VPMA and the American
tantly, systemic Academy of Podiatric Practice Management.
strength and over the counter. One of the better
disease such as diabetes or psoriasis can cause the
methods of treatment include thoroughly drying
toenails to turn color as well.
in between the toes and allow periodic airing of
the feet.
The medical term for fungal toenails is onycho-
mycosis or tinea unguium. It is usually diag-
nosed by clinical observation and specific nail Heel Fissures
staining. A sample of the toenail is collected and
a special laboratory stain is applied to confirm if Thick callused skin specifically on the heels can
there is a presence of dermatophytes. These are be quite painful and problematic. Fissures are Debra A. Womick Lee, D.P.M., C.W.S
organisms that cause a fungal infection of the nail deep linear interruptions on the skin which can
plate and skin. become infected. Prolonged barefoot walking and 704 Thimble Shoals Blvd, Suite 300B
wearing heel-out shoes or sandals can contribute Newport News, VA 23606
to the dry, callused skin. 757-595-7634
www.womickpodiatryclinic.com
Southeastern Virginia Women’s Newspapers 5 August/ September 2010
Health and Wellness
HOT HOUSE YOGA … Feel The Difference
Hothouseyogi.com
Each class introduces the student to a section of the Hot
Yoga sequence. The course can be done as a whole or per
class depending on the individuals’ needs. Hot House Yoga
Centers offer this course every month starting on the second
week of the month.

What is Hot Yoga?


This style of yoga originates from Calcutta, India, known
for its hot climate. Hot Yoga follows a specific sequence
Written by of postures created to work with the benefits of the heat.
Jimmy, John & Chris Yax Heat protects the muscles as they move through their full
range of motion. When practicing in the heat, endorphins
are released helping reverse the negative effects of stress.
Why Hot House Yoga? Heat increases the heart rate, which, in turn strengthens the
Hot House Yoga teaches Hot Yoga and Hot Vinyasa. We cardiovascular system. Hot Yoga helps your body rejuve-
have over 25 years of combined experience teaching these nate itself through the process of sweating, helping release
two styles. Our commitment is to stay at the forefront of harmful toxins from your body.
what Hot Yoga and Hot Vinyasa has to offer. Consistency
is the cornerstone of Hot House Yoga’s classes. There is a Other Benefits of Hot Yoga?
therapeutic vision to the sequence of postures taught in ev- Hot Yoga provides many benefits to your health, not just
ery class. Modifications for injuries and differences in body increased flexibility. Other benefits include decrease in back
types are taught and encouraged. Hot House Yoga offers
a stepping stone approach, providing a place to begin and,
pain, arthritis relief, greater strength, increased focus, better
balance and posture, weight loss, and stress reduction. Hot Hilltop Studio Ghent Studio
with practice, a place to grow. Yoga makes you feel great! 1952 Laskin Rd., 738 W. 22nd St.
Suite 507 Suite 12
The Foundation Course is a Is Hot House Yoga Right for You? Virginia Beach 23454 Norfolk 23517
Perfect Place to Start! To find the answer to this question… Phone 757.428.0099 Phone 757.626.0099
This course is great for beginners or anyone wanting to in- Call us, someone will answer the phone, come by and see
(behind Capt. Georg- (next to the Market
crease their understanding of Hot Yoga. Broken down into us, or simply visit us on line at hothouseyogi.com. We are
available to answer all of your Hot Yoga questions. We look es) Place)
6 classes, the foundation course will provide the student
with essential knowledge for a successful yoga experience. forward to hearing from you.

Southeastern Virginia Women’s Newspapers 6 August/ September 2010


Medical Professionals
Extreme Makeovers—Without Surgery

Written by
Keith Nichols, MD

Who hasn’t wished for a face


that looks 10 years younger?
Recent advances in the use of fillers, Botox, and
lasers now make it possible to achieve that youth- Before treatment After non-surgical makeover
ful look—without using a scalpel.

What are Fillers? Clostridium Botulinum bacteria. Botox is a Pixel Laser


highly purified form of the toxin. It is used in This is the state of the art laser for fractional
Did you ever wonder how those Hollywood stars
very small amounts to relax the muscles it is skin resurfacing. Fractional resurfacing involves
smooth out those unsightly facial wrinkles and
injected into. With the correct amount and good making tiny holes in the skin with a laser, leaving
scars? The answer may be fillers.
technique, one can make facial wrinkles disap- most of the skin normal. The skin in the holes
pear for 2 to 6 months with each treatment. grows back very quickly using the surrounding
As our skin ages, we lose fat, hyaluronic acid,
normal skin as a scaffold. This process remodels
and collagen, resulting in wrinkles, sagging skin,
Botox is most often used to treat wrinkles of the the skin with much less pain and downtime than
jowls, and bags under the eyes. We can now re-
upper face, including forehead lines, crows’ feet, traditional CO2 laser resurfacing.
place this loss with a class of medications called
“fillers.” They physically fill in the wrinkles and and frown lines between the eyes. It can also be
used to treat upper lip wrinkles, neck wrinkles, It will treat scars, pigmentation, including deep
fine scars.
and smile lines around the mouth. Botox can also melasma, wrinkles (like crow's feet), and large
be a wonder drug for migraine sufferers, in that a pores. It works well for acne scarring.
What kinds of problems do the “fillers” fix? They
work well for facial wrinkles, including frown single treatment with Botox can make migraines
stop for 6 or 7 months. The Pixel laser can also be used to treat stretch
lines, crows’ feet, smile lines, marionette lines,
marks, dark spots on the hands, legs, back, and
and lines around the lips. They can also treat
surgical scars.
many scars and can be used to restore the youth- How long do the effects of Botox last?
ful architecture of your lips and face.
Depending on the person, they usually last 2 to 6
Juvederm is made of hyaluronic acid, and it typi- months. There have been occasional patients who Keith Nichols, M.D., is the medical director of Genesis Vein Specialists and Genesis Medspa in Vir-
ginia Beach and Suffolk. He is board-certified in Emergency Medicine. And he is the only physician
cally lasts 6 to 12 months. Hyaluronic acid is a are immune to its effects and get no response, and in the Tidewater area, board-certified in Phlebology, which refers to the diagnosis and treatment
of leg veins. He is a Fellow in the American College of Emergency Physicans and a member of the
natural substance found in the deeper layers of the there are a few who may have the effects last a American College of Phlebology and the American Society for Laser Medicine and Surgery. Trained
to operate multiple leading-edge lasers, Dr Nichols uses the most up-to-date equipment. He has
skin. Juvederm is mixed with a local anesthetic- year or longer. received special training in Laser and Facial Aesthetics, VNUS Closure, vein therapy, ultrasound
diagnosis and sclerotherapy.
-lidocaine--and often require no numbing of the
skin. It works very well for lips, fine lines, smile Cutting edge treatments and
lines, marionette lines, and under the eyes.
Medical Aesthetics
• Laser treatments • Facial treatments
Radiesse is a longer- acting filler. It typically
• Hair removal • Body treatments
lasts 1-2 years and can help smooth out smile
lines, marionette lines, bags under the eyes, and • Botox • Spider veins of
jowls. It also works well to rejuvenate aged • Juvederm legs and face
hands. • Radiesse • Varicose veins
• Acne packages • Leg ulcers
Many patients use Botox in conjunction with the
Two Convenient Locations
fillers for optimal improvement of facial wrinkles.
VIRGINIA BEACH SUFFOLK
401 North Great Neck Road, Suite 121 1500 Breezeport Way, Suite 100
What is Botox? 757-306-1080 757-686-9747
Botox is the trade name for Botulinum type A
toxin. This is the toxin that is derived from
www.genesisvein.com
Southeastern Virginia Women’s Newspapers 7 August/ September 2010
Health and Wellness
Relationship and Parent Coaching With an Experienced Mom and Dad
Dave, by nature, is abrupt and abrasive -- sees things very To get off the insanity cycle we had to start doing things
black or white. Organized and controlled in everything he differently. For so long, we just didn’t know what those
does and says. For relaxation, he enjoys movies and the things were. Now we do, of course, and have for some
Written by History Channel. I, on the other hand, am tender and genial. time. We want that for you, too.
Cheri Bollmann I see things more gray and don’t mind a little clutter. I
Certified Relationship and like to be spontaneous. For relaxation I like going outside, Together, Dave and I invite you for RELATIONSHIP and
Parent Instructor taking a walk at the beach and watching professional team PARENT COACHING. We are offering summer and fall
Mother of eleven children sports on TV. seminars along with private sessions. If any of this sounds
like familiar territory, Join Us!!
School is out which mean my three teenagers are home for Parenting toddlers and teens (who have their own per-
the summer. My retired Navy SEAL husband is in between sonality and temperament differences) just added another Cheri is trained in Crucial Conversations by Vital Smarts, a Certified Parent
Instructor, BCI and Certified Parent Instructor, Love and Logic. She is the recipient
contract jobs so he is also home. I would like to be gone! whole difficult dynamic. Dynamic meaning like dynamite of the Human Rights Award from VA Beach HRC and the Parents Day Award from
I am thinking maybe -- me, on a raft winding down a lazy -- sometimes explosive. Our individual differences affected the American Coalition of Virginia.
river in the warm sunshine, a fruity drink in my hand -- our relationship as a couple and our family as a whole. In- She has made appearances on Oprah, Good Morning America and ABC Family.

for a week! But the reality check is that’s not happening timacy was replaced with intensity called arguing. Fighting.
anytime soon. So, instead off I go to the next best thing --a Yelling. Withdrawing. Daily battles.
long bath with a bath pillow, glass of wine and a candle. I
let the water run as if it were the sound of waterfall. After a To defend ourselves in these daily battles our defense sys-
couple hours I emerge. Wrinkled. tems were triggered. For safety we remained at an emo-
tional arms length away from each other instead of going to
Reality hits and I again I hear familiar voices: “Mom, can each other and finding refreshment in each other’s arms. It
I . . . ‘”, or “Honey, did you know . . .” Because you see, was a maddening cycle.
the reality is this: I need to be fulfilled and happy with my
teenagers home and my husband home and that has come at Insanity is doing the same thing over and over again and
the price of learning to have loving, authentic relationships expecting different results.
that include effective communication and clear boundaries.
Parent Seminar www.aCupofCoaching.com
In fact, my husband and I are getting so good at this that
we are now RELATIONSHIP and PARENT COACHING August 21, 2010 5 - 8 pm cheri@aCupofCoaching.com
-together! We are so good at this – communication and
boundaries - because for so long we were so bad. Terrible! Contact Cheri (757) 615-8110

Reiki Healing and Readings


ing is always part of every reading.

Readings can help guide your year, relationship, life pur- ON THE RADIO
pose, career, wealth and loved ones that have passed over.
Tina Bliss is on
Written by Note: I am not a five minute reader. Every individual that
receives a reading with me gets a free five minute Tarot
www.Ask1radio.com
Cristina Bliss
Holistic Healer Reading or a free five minute Psychic Reading. All readings every Tuesday at 11pm ET.
Reiki Teacher come with one free follow up email.

Reiki healing is a 21-day cleansing. It rids the body of Ask Tina your biggest life questions and she’ll give you the Tina also co-hosts with
toxins, old habits and patterns for the better and healing for most accurate reading 7 days a week. For more information
please call 757-309-3090 or write me at CristinaBliss@
Robin Zodiac of CRN Digital Radio
the willing. Reiki is a beautiful gift to be shared from the
practitioner to the client. Sessions and classes are available hotmail.com. Also check out my website at www.Cristinab- America’s Psychic Challenge
by appointments and I am willing to travel to your location. liss.net.
every 2nd Sunday of the month
Also with her Arcing Radial light, which is a beautiful spiri-
tual energy healing takes 30-45 minutes and can be done in on the world famous
“ I am
person or long distance. “Accurate Psychic Experts”
Readings a teacher, a
call in radio show between 11-noon ET.
My readings are done by using my natural gifts of clair- carrier of beliefs,
voyance (see), clairsentience (feel), clairaudience (hear), rituals and values
and mediumship (see the deceased). I am a channel for my
guardian Angel named Grace who is in the Angelic Realm. that underlie per-
She sends me messages and I use automatic writing to send sonal identity.”
them directly to you. These messages are meant for you and
you only.

My readings can be done in person, via the phone or via Cristina Bliss as known as Tina Bliss is a multi-gifted intuitive third
generation healer. She is a Reiki Master who teaches Reiki from level 1 to
email. I can also use the following tools upon request dur-
Master/teacher level. She offers private Reiki sessions and does individual
ing your reading: Tarot cards, Angelic cards, Oracle cards, sessions in Arcing Radial light, Charka balancing, Meditation, and Medi-
pendulum, Runes, crystals, candles, but always with divine umship. She lives a spiritual and enlightened life with her two children in
guidance from the Angelic realm. However, automatic writ- Virginia Beach.

Southeastern Virginia Women’s Newspapers 8 August/ September 2010


Health and Wellness
Q : When it’s HOT, HOT, HOT ....
How can you stay Strong, Energetic and Healthy?

A : Shaklee has smart solutions for Work, Play, Sports, Exercise


and Travel ... Read on!
round out your diet, “Cinch”, a
delicious, energizing protein break-
fast to start your day right, and the
incomparable cellular anti-aging
dietary supplement, “Vivix®”, to
Written by repair and restore your cells.
Sandy Flaus
Independent Our “Performance” drink fights
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This issue, we’ll focus on some of the products that help Also, you’ll get increased clarity
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the immune system, “Vitalizer” vitamins and minerals to “Cinch Meal Bars and Snack Bars”: Hungry? For good
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try our Cinch “Meal Bars” and “Snack Bars”. They fill that
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Shaklee specializes in natural health and prevention, and food, junk food, or airline food. These bars can be eaten
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afternoon treat, or tossed in your travel bag. Cinch Bars are
easy to pack, offer several tasty flavors, and the protein and Sandy Flaus
to work! Shaklee offers over 300 unique, patented, and fiber helps keep you feeling full and energized. Shaklee Independent Distributor
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of the Year”. If you’re ready to get serious, call me and let’s get started!

Southeastern Virginia Women’s Newspapers 9 August/ September 2010


Health and Wellness

Request cards through Email at barb@vabeachwoman.com or fill out the form and mail to:

Name _____________________________________________ Virginia Beach Woman


PO Box 2171
Address ___________________________________________ Virginia Beach VA 23450

__________________________________________________

Phone __________________ Number of Cards _________

Southeastern Virginia Women’s Newspapers 10 August/ September 2010


Health and Wellness
Experience the freedom true health & wealth can bring!
ate an income safety-net and to take advantage
of tax breaks. Some are seeing that safety-net
turn into a huge residual income which is giv-
ing them choices they never knew were pos-
sible! Direct Selling in 2009 accounted for $
29.6 billion in sales in the US and $114 billion
Written by worldwide. Network marketing is a business
Helene Cirillo model endorsed by people like Donald Trump
Independent Isagenix® & Robert Kiyosaki. It truly is an industry that
Associate is perfectly suited to fill the needs of people
all across America that are struggling right
now.

What do you think about health Once you experience amazing results with
& wellness? Isagenix®, you’ll want to share it with the
world! That simple act of sharing with loved
ones and beyond has led thousands of people
Have you noticed that you can’t watch the news, pick up to discover financial freedom with their own
a magazine, or stroll through the mall today without being Isagenix® business. Isagenix® is experienc-
reminded that obesity is on the rise in this country? It’s ing explosive growth and has achieved more
causing a wide variety of health issues. While there are than a billion dollars in cumulative sales since
many factors contributing to this epidemic, one idea gaining opening their doors in 2002.
credibility is that toxic chemicals - identifiable environ- Diana released pounds and inches and kicked her addiction to diet soda.
mental pollutants that are now a part of our air, water, and What could be more rewarding than creating
food supply - are causing us to gain weight. There’s even a wealth for yourself and others by sharing great
new term for it: “obesogens”, which was recently coined by health? Isagenix® was founded by nutrition
Bruce Blumberg, a UC Irvine Biologist. and network marketing experts who came
out of early retirement with a passion to free
Unless you live in a bubble, you are being exposed to these people from physical and financial pain and
environmental toxins on a daily basis. Isagenix® offers in turn become the largest and best health and
a family of leading cleansing and replenishing products wellness company in the world. We’re on our
to protect from the dangers of impurities, pollutants and way! Would you like to join us?
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These statements have not been evaluated by the FDA. These products are not
nutrients for overall wellness. “The ancient tradition of intended to diagnose, treat, cure or prevent any disease.
purifying the body to allow health to improve has been
modernized by Isagenix® for the 21st century,” says Dennis
Harper D.O., Chair of Isagenix® scientific advisory board. Helene has been passionate about health and nutri-
“Nutritional cleansing has been the missing link to our di- tion for the past 20 years. She loves sharing the
ets. Those who use Isagenix® often find themselves feeling tools you can use to improve your health and your
life. Helene has released more than 30 pounds since
younger, more energized and slimmer.”
being introduced to Isagenix®.
Larry released 200 pounds and has kept it off for 6 1/2 years.
Isagenix® offers full body nutritional cleansing. This is
NOT a colon cleanse but rather a unique blend of nutrients
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You owe it to yourself to give Isagenix® a try if:


• you are not living life to the fullest because of
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• your activities are limited because
you’re carrying around too much extra weight
• you’re an athlete who wants to
have an edge over your competition
• you just want to take off a few pounds
to fit into your skinny jeans

No matter what your current level of health, Isagenix® can


help you take it to the next level!
Helene Cirillo
What do you think about
757-989-1777 home office helenecirillo@gmail.com
network marketing?
414-839-8696 cell phone www.helene19.isagenix.com
You also can’t watch the news today without hearing hor-
rible stories of people losing their jobs, or having their
benefits or pensions cut. In these uncertain economic times View success stories:
many people are looking to develop multiple streams of www.iLoveToCleanse.com www.iLoveToShareMyBiz.com
income. People are starting home based businesses to cre-

Southeastern Virginia Women’s Newspapers 11 August/ September 2010


Healthy Eating
Buffet Brunch – make most of it ahead, enjoy your guests
Written and photographed by for the tarts of the same name
Nancy Monaghan – made ahead – just needs a
Food Editor quick spoon into the tart shells
Brunch fare can be healthy,
and a few minutes in the oven
easy to prepare, pleasant to
right before your guests arrive.
behold and very tasty indeed.
The ideas on these pages
The white bean topping for the
combine a mix of hot and cold
crostini – made ahead – can
selections, sweet and savory,
be warmed and spread at the
some make-ahead menu selec-
last minute. Keep the Buffalo
tions and a nice combination
chicken tenders warm in the
of finger food and fork food.
saucepot, and they’ll only take
a minute to skewer and spread
Even if you opted to offer ev-
on a serving plate.
ery one of these foods at your
next brunch buffet, you’d re-
Key to a good brunch is offer-
ally only need to make two on
ing a nice variety of dishes and
deadline: The burritos and the
having enough make-ahead
oven omelet. At that, the bur-
items that you aren’t toiling
rito stuffing can be made ahead
in the kitchen while everyone
a few hours before your guests
else is gathered around the
arrive, and once assembled this
buffet table having fun. Mix
dish can be kept warm in the
oven until ready to serve.
and match any of these healthy Breakfast Burritos 1/2 tsp olive oil
Salt and pepper to taste
brunch ideas, and you can 6 tbsp salsa
enjoy the party, too! 6 small fat-free flour tortillas Place tortillas on a cookie sheet and spread cheese on
The mushroom onion filling ½ cup chopped baby Portobello mushrooms (about 7 top. Cover with foil and warm in preheated 350-degree
mushrooms) oven. Heat olive oil in a large non-stick skillet over
¼ cup chopped scallions (about 4, white and light green medium-high heat. Add scallions, mushrooms and jalap-
parts only) eno pepper, season with salt and pepper and sauté about
1 jalapeno pepper, diced three minutes. Add taco seasoning and stir to mix. Add
½ cup reduced-fat grated cheddar cheese egg substitute, stir and cook until eggs are set.
2 cups egg substitute Divide egg mixture among the six tacos, fold on top,
¼ tsp low-sodium taco seasoning press seams together and top with salsa.

Mushroom and
Onion Tarts scallions, saute
30 mini-phyllo shells (2 boxes) until every-
8 oz baby portobello mushrooms thing's soft
( about 12 mushrooms) and cooked
1 tbs butter through, stir-
1 tbs olive oil ring frequently,
1 medium shallot, minced about 10
(about 3 tbsp) minutes. Add
1 bunch scallions, finely chopped wine and cook
(white, light green, and a little down until
Cheese Stuffed Tomatoes dark green - reserve about 2-3
tbsp for garnish)
liquid is almost
evaporated.
3-4 tbsp Madeira wine or dry
¼ cup creamy blue cheese
sherry Take mixture
Scant ¼ cup fat-free cottage cheese
3 tbsp grated Parmesan cheese off heat. Add refrigerated overnight.
Pinch of salt
3 tbsp grated Swiss cheese (plus Madeira, cheese, bread crumbs,
1 pint of small cherry tomatoes
another tbsp or so for tops) herbs and spices and mix well. (This easily makes 2 dozen and
2 tsp fresh snipped chives
3-4 tbsp bread crumbs Season with salt and pepper. will go up to 30 if you stretch it,
1/2 tsp dried tarragon add a few extra mushrooms and
Cut tops off tomatoes and slice a small piece off the bottom so they stand up without
3 tbsp fresh parsley, chopped Spoon mixture into phyllo cups don't fill the cups over the top.)
rolling. Remove centers – a grapefruit knife works well for this. Mix together blue
Salt and pepper and place on a cookie sheet. Put a This recipe is based on a version
cheese, cottage cheese and salt.
tiny pinch of swiss cheese on top, of stuffed mushrooms found in
Wipe dirt off mushrooms and chop bake at 350 degrees for about 10 Julia Child’s “Mastering the Art of
Put cheese mixture in the corner of a small ziptop plastic bag and snip the end. Pipe
fine, stems and all. Melt butter and minutes until cheese is melted. French Cooking” cookbook, and
cheese into each tomato and sprinkle with chives. Cover lightly with plastic wrap and
olive oil in a large skillet, add shal- Sprinkle tops with remaining those mushrooms would also make
refrigerate until ready to serve.
lots and saute about three minutes. chopped scallions. Mushroom an ideal brunch dish.
Add mushrooms and chopped mixture can be made ahead and

Southeastern Virginia Women’s Newspapers 12 August/ September 2010


Healthy Eating
White Bean Crostini
3 tbsp olive oil
2 tsp minced fresh rosemary
2 cloves garlic, sliced
1 14-1/2 oz can of Cannellini beans, undrained
Loaf of baguette bread
1 tbsp roasted pine nuts
1 roasted red pepper
Splash of balsamic vinegar
Olive oil for drizzling
Put first three ingredients in a skillet and heat over medium heat until
sizzling. Add beans and mash with wooden spoon til chunky, and cook
until mixture is a loose spread. Season with a pinch of salt if desired.
Remove from heat, and mixture will thicken.

Slice bread and bake on a cookie sheet at 350 degrees until golden,
about ten minutes. Drizzle with olive oil and top with bean mixture. Note: This crostini is perfectly delightful by itself with no topping, but
Serve warm. Yield about 12 slices. if you wish to add color or an extra layer of flavor this is an easy addi-
tion. A French batard, a shortened version of the traditional baguette, is
For topping: If using jarred peppers, drain pepper and process it with the the perfect size for this recipe.
pine nuts and a splash of balsamic in a food processor. Spoon on top.

Buffalo Chicken Tenders


1 lb chicken tenders
2 tsp olive oil
3/4 cup Louisiana Hot Sauce*
1 tbsp butter
¼ tsp garlic powder
¼ tsp white vinegar

For the celery dip:

Celery sticks
1 cup nonfat mayonnaise
½ cup nonfat sour cream
1 tbsp finely minced onion
1 small garlic clove, finely minced
2 tbsp chopped fresh flat-leaf parsley
1 tbsp lemon juice

Waldorf
1 tbsp white vinegar
1 cup cumbled blue cheese

Salad
Heat oil in a large nonstick skillet over medium heat.
Saute tenders about 6 minutes on each side, turning
twice until cooked through and outsides are slightly
browned. Drain on paper towels and let cool slightly.
4 Granny Smith apples, cored and
Heat butter in small saucepan, stir in garlic powder chopped

Cranberry Orange Muffins


and add hot sauce and vinegar, stir and heat through. 1 cup red seedless grapes, halved
Cut chicken tenders into bite-sized pieces. In a bowl ¾ cup diced celery
pour hot sauce over tenders and stir to coat com- ½ cup reduced-fat mayonnaise
pletely. (One pound of tenders will make slightly 2 cups flour Stir well to combine all ingredients. Add chopped
1 cup sugar cranberries and orange zest, stir to mix. Spoon bat- ¼ to ½ cup chopped pecans or
more than two dozen pieces.) walnuts
1-1/2 tsp baking powder ter into muffin cups sprayed with nonstick cooking
Measure out mayonnaise in a medium bowl and ½ tsp baking soda spray and bake about 35 minutes until a toothpick
1 tsp salt inserted in the center comes out clean. Yield: 6 large Combine apples, grapes, celery and
whip until smooth. Add the remaining ingredients, mayonnaise and mix well. Fold in
sour cream through blue cheese, stir to combine, sea- ¾ cup orange juice muffins.
¼ cup egg substitute nuts.
son with salt and pepper and serve with celery sticks.
2 tbsp applesauce Note: We adapted this recipe from one for cranber-
Zest of one orange ry bread on Ocean Spray cranberries. We eliminated (For an extra taste, toast whole nuts
*Editor’s note: Don’t be tempted to use tabasco in a hot dry skillet for a few minutes
sauce (which will make the sauce grainy and too 1-1/2 cups chopped cranberries (about 1/3 bag of the nuts, substituted applesauce for the shortening
cranberries) and egg substitute for the eggs. It’s a very moist and before chopping.)
peppery) or any other hot sauce you have on hand.
Louisiana hot sauce has exactly the right heat and delicious bread and even a little easier to make and
texture for traditional Buffalo chicken wings. Preheat oven to 350 degrees and spray a muffin serve than the muffins. Just pour batter into a loaf
tin (1-cup size). Combine sifted flour with all dry pan sprayed with nonstick spray and bake about 55
ingredients. Add orange juice, egg, and applesauce. to 60 minutes until a toothpick comes out clean.

Oven Omelet ¼ tsp fresh ground pepper


¼ cup shredded Monterey Jack-Colby mix cheese
substitute, milk, and seasonings. Add shredded
Jack-Colby, stir and pour into prepared pie plate.
¼ cup reduced fat block extra sharp Cheddar cheese With a cheese knife, thinly slice the block cheddar
2 cups egg substitute, such as Egg Beaters such as Cracker Barrel and cut pieces in half. Arrange slices on top of egg
2 tbsp reduced-fat 2% milk mixture, and bake at 350 for 20-25 minutes until
1/8 tsp dry mustard Lightly spray a 9-1/2 inch glass pie plate with fat set. Let cool about five minutes before serving.
1/8 tsp ground red (cayenne) pepper free cooking spray. In a bowl whisk together egg
¼ tsp salt
Southeastern Virginia Women’s Newspapers 13 August/ September 2010
Health and Wellness
Introducing a phenomenal new weight-loss and
health generating product called Bios Life Slim!
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Economy pushingyou
Economy pushing you around?
around?
Become a Contributor
Become a contributor
to the
to theVirginia
Southeastern
Women’s Newspapers
Virginia Beach Woman.
Virginia Beach Woman &
The Peninsula Woman
Target your audience.
Target your audience.

Call 757-292-5904 to reserve your exclusive page.


Southeastern Virginia Women’s Newspapers 14 August/ September 2010
Hair Replacement
A New Look at Hair
“By the time she comes to see me, my typical client has vision to design a hairpiece that restores self-confidence.
lived with declining hair for seven long years. Her battle Linda masters this visual challenge with an eye on fit,
ends when she enters my private studio and tells me what density, color, cut, wave pattern and style. A successful
is going on with her hair. First I listen. Then I visualize outcome is an under-the-radar custom design that nobody
new possibilities based on her unique situation. When notices, one that inspires a new sense of freedom and light-
she’s ready, I communicate a vision for her transformation ness while exposing positive qualities of her hair.
through customized hair replacement”, says Linda De- Wigs
Presented by Loatch.
Linda DeLoatch Linda’s eye for style helps preserve a significant, lifetime
Owner, Images Unlimited investment in a full wig. By customizing color and cut op-
Linda works with people who experience:
Written by tions, clients maintain the flexibility to explore new looks
Lisa Richmon 1. Female Pattern Baldness: Moderate thinning and overall and feel normal for the first time in months or years. Revi-
unhappiness because the hair is not performing at her nor- talizing options include highlights, lowlights and custom

A
mal level of expectation. cuts.
consultation with Linda DeLoatch is a life-changing 2. Hair loss due to medical treatment, often, but not always, Linda DeLoatch has been a licensed hairdresser since 1979 and hair salon owner/
experience--a big “first” step for anyone struggling resulting in the need for a wig. operator since 1982 . After receiving formal training from Hair Replacement pioneer
daily with hair loss. Linda helps each client by 3. Alopecia—Ranging from one spot “focal” point to the Jan Haulk, Linda rose to specialist status and by 1984, Images Unlimited became
known as the area’s first hybrid hair styling salon and customized hair replacement
determining if her situation is temporary or if she’s ready entire head and body. studio. Advanced training in both yoga and hair replacement systems keeps her
to consider a lifetime investment in hair replacement. If a professionally and spiritually grounded, and fosters her unique expertise dealing with
client is confused by what she’s read on the Internet, Linda Linda’s Customized Hair Solutions: Freedom, people in transition.

distills that information and tailors it appropriately to her Flexibility—and Normalcy.


unique situation. Whatever decisions are made, Linda com-
passionately guides each woman through a sacred process Customized Hairpieces
in a private studio located in a quiet corner of Virginia Responding to different stages of hair loss, Linda designs
Beach. each piece to blend with the portion of the client’s hair she
identifies with as her “good” hair. It takes true artistry and
TESTIMONIAL
“Confidence in my appearance, and particularly my struggling with hair loss at any stage the frustration
hair, has soared since my return to Hampton Roads. and despair I endured trying to find a true expert with
Due diligence and luck led me to Linda after a 15 year integrity.”
search covering both coasts. Now, I want to spare anyone Kat K., Virginia Beach

Virginia Beach

Sales Professionals Wanted


Call on local businesses and area professionals Commission positions available.
to become contributors to the only educational
resource publication for women in Southeastern Training provided.
Virginia.
If you enjoy meeting people and need flexibility,
Territories open in Southside Hampton Roads and you will enjoy this job.
the Virginia Peninsula.

Email your resume to barb@vabeachwoman.com


Fax your resume to 757-412-1329
or Mail your resume to Virginia Beach Woman, P.O. Box 2171, Virginia Beach, VA 23450
Southeastern Virginia Women’s Newspapers 15 August/ September 2010
Business
ARE INK AND TONER BECOMING LUXURY ITEMS?
Rapid Refill Ink Offers Alternatives to Rising Costs
pickup and delivery to all commercial accounts.
We service all of Hampton Roads from the Southside to
the Peninsula. And all of our products are backed by
our 100% satisfaction guaranteed. Our expertise
and service help businesses eliminate downtime,
increase productivity and advance their green initia-
tives while reducing costs.
Written by
Alexandra Lesmes “Customers not only save time and money, but they
Owner do so in an environmentally friendly manner,” says
Alexandra Lesmes. As computer printers have
become standard equipment in homes and offices,
the avalanche of used inkjet and toner cartridges
Did you know that an ounce of ink from an Original have created a significant environmental problem.
Equipment Manufacturer (OEM) costs more than an Nearly two billion cartridges are thrown away each
ounce of *Channel No. 5 eau de Parfum or Don Peri- year. But now you can recycle that empty cartridge
gnon vintage champagne? Ink has risen in price so by bringing it into our store or when they are picked
much, that affordable supplies such as ink cartridges up from our business customer’s offices upon
often lose the battle for economic viability over the delivery. When you bring in your empty inkjet and
long term. laser toner cartridges, Rapid Refill Ink will give you
money off the purchase of a new cartridge. Store hours are Monday through Friday, 10 a.m. to
7 p.m. and Saturday 10 am to 4p.m. The company’s
That’s where Rapid Refill comes in to play. Located
Rapid Refill doesn’t merely provide an environmental- website is www.rapidrefill212.com and email is man-
at 754 First Colonial Road in Virginia Beach, Rapid
ly friendly service-it’s commitment to the environment ager.212@rapidrefillink.net.
Refill is a place where customers can go to get their
inkjet and laser toner cartridges refilled for a frac- is evident in all aspects of the business. The retail
store décor uses recycled materials wherever About Rapid Refill:
tion of the price of a new one. In fact, Rapid
Refill customers enjoy savings of up to possible-the store’s walls are made out of
recycled wheat stock, the countertop is Rapid Refill specializes in remanufacturing/refilling
50% when compared to name brand
made from 100% compressed sunflow- and retail sales of inkjet and laser toner cartridges
cartridges.
er seeds and their brochures are printed for printers, copiers, fax machines and all-in-one
on recycled paper. machines for both consumers and businesses. Rapid
Rapid Refill offers the largest selection
Refill is a leading US-based retailer with store front
of new and refilled cartridges in the
What our commercial accounts are operations that utilize state-of-the-art technology and
area, with over 1,000 inkjet and laser
saying about us: “Rapid Refill has great equipment to remanufacture cartridges. A typical
toner cartridges. “We stock cartridges for
quality and the savings really add to our Rapid Refill store carries over 1,000 different inkjet
desktop printers, copiers, fax machines and
bottom line. Customer satisfaction is their and laser toner cartridges including compatible, OEM
all-in-one printers,” states owner Alexandra
main focus.” Dr. Tanya Brown, The Center for Cos- and remanufactured products.
Lesmes. “Our pre-filled inventory makes getting a
cartridge fast and easy so you can be on your way in a metic & Restorative Dentistry; Chesapeake. Alexandra Lesmes has two young girls, Gabriela and Lauren attend-
matter of minutes.” ing Red Mill Elementary. Her husband Frank Galarraga and parents
For more information on how you can save money Eduardo and Mary Lesmes, are also actively supporting Alexandra with
this venture.
Rapid Refill meets the needs of not only consum- while helping the environment contact Alexandra
ers but also local business accounts by offering free Lesmes at 757-437-2743. *Source- Business Week magazine: www.businessweek.com

$3.00 off
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Offer is valid any time! Call 757-437-2743 for more information
www.rapidrefill212.com
Southeastern Virginia Women’s Newspapers 16 August/ September 2010
Finance
Best bets for remodeling rewards
your makeover on the conservative side so as “..deck ad
not to scare away the average buyer. ditions,
kitchen re
Before you start your remodeling project, models
seek professional advice. A home inspection and bathr
Presented by
Heather J. Miller Tokarz or consultation with a real estate professional oom re-
can help you determine which projects would models
top the lis
CRPC®, Associate Financial

t
Advisor, Amerprise Financial
most likely add to the attraction and selling
price of your home. A contractor can provide of projec
Services
ts from a
I value pers
f you’re like most homeowners, you want cost estimates to help you determine the
some reassurance that the cost and incon- scope of your project. In addition, a finan-
cial advisor can help you determine whether
pective.”
venience of a remodeling project will pay
off when you sell your home. If you hope to there’s room in your budget to remodel or if
get more than just personal enjoyment from it would be advantageous to apply for a home As an experienced experienced advisor, Heather knows that everyone’s
your home improvements, it’s wise to try to equity loan to fund the improvements. financial picture is different, and that priorities change depending on their
time horizon, how they accumulated their wealth, and their long- and
identify a project that will offer the greatest short-term goals. So Heather helps each of her clients develop a strategy
potential for a return on your investment. No matter how much research and planning tailored to their unique needs and goals.
She is licensed and registered to conduct business in VA. Based on
you do, there are no guarantees that your re- licenses and registrations she holds, she may also conduct certain

What projects are likely to be profitable? modeling investment will pay for itself down business in MD, NC. She has a BA in Russian Studies from Mercyhurst
College and is an active member of the Ocean Front Jaycees.
According to a 2009 Cost vs. Value Report the road in the form of a higher selling price.
published by REALTOR® Magazine, deck The housing market
additions (80.6%), kitchen remodels (72.1%) is sensitive to many
and bathroom remodels (71.0%) top the list factors out of your
of projects from a value perspective. Next in control, so focus on
line are new roofs (60.5%), family room addi- what you can control.
tions (65.3%) and master bedroom additions Pay attention to home
(65.2%). No matter what the research says, features that attract
ultimately you should choose a project within buyers in your area, be
your budget that you believe will make your conservative in your
home more livable and desirable overall. spending and manage
your expectations, and
Before you pour money into a big remodel, you probably won’t be
take care of essential maintenance. Repairs disappointed in your You nurture the dreams. I’ll nurture the plan.
and enhancements that bring your home results. At a minimum,
you will have a nicer A woman’s list of responsibilities never ends. Thankfully, I’m here to
up-to-par with the neighborhood should be help. It all begins with our unique Dream > Plan > Track >® approach
performed first. Leaky faucets, squeaky doors home in which to live. to financial planning. Working with you one-to-one, I’ll help you
and broken windows need to be fixed. While define your dream, develop your plan and track your progress over
time. From estate planning to college savings plans, I’ll design a plan
you may not recoup every penny you put into to meet the unique goals of your family. To start a conversation, call
####
these particular projects, you will have a bet- 757-227-5020.
ter chance of attracting a serious offer. Simple Brokerage, investment and Heather Miller Tokarz, CRPC®
and affordable cosmetic fixes such as fresh financial advisory services Associate Financial Advisor
paint or new fixtures can go a long way to add are made available through 500 Viking Drive, Ste. 101
Ameriprise Financial Services,
appeal and make a good impression on pro- Inc. Member FINRA and SIPC.
Virginia Beach, VA 23452
757-227-5020
spective buyers. Some products and services
may not be available in all heather.j.miller@ampf.com
jurisdictions or to all clients. www.ameripriseadvisors.com/heather.j.miller
Try to stay ahead of the curve and well within
your budget as you plan your improvements. © 2010 Ameriprise Financial,
Go to open houses and check out your com- Inc. All rights reserved.
File # 96443
petition. Be mindful of trends in remodeling
Ameriprise Financial cannot guarantee future financial results. Financial
magazines, but avoid being too trendy. When (3/10) planning services and investments available through Ameriprise Financial
your eventual plan is to sell, it’s best to keep Services, Inc., Member FINRA and SIPC.
© 2008-2009 Ameriprise Financial, Inc. All rights reserved.

Southeastern Virginia Women’s Newspapers 17 August/ September 2010


Insurance
Fulfilling Promises
4. Products that are a Good Fit for Your
Strategy
Guardian’s life insurance products can help you live well
Presented by now while feeling secure about tomorrow. Our policy and
Maria Lerman
Financial Specialist rider options are broad and innovative. As you build other
assets over time, your life insurance will provide a solid
foundation and allow you to use and enjoy those other as-
When it comes to choosing a life insurance sets more effectively.
company, what creates trust?
5. Policy Dividends and the Mutual Advan-
1. Fulfilling Promises tage
For 150 years, Guardian has helped protect millions of Guardian is a mutual life insurance company and as such,
individuals, families and businesses with insurance and it operates without stockholders and manages with the
participating policy holders’-our clients- long term benefit
other financial products due in part to the company’s solid
in mind. As evidence of this, Guardian has paid out every
performance and disciplined investment philosophy. This
year since 1868. Although future dividends can’t be pre-
philosophy delivers stable performance, even in turbulent
dicted and are not guaranteed, our past record of payment
times. demonstrates a tradition of stability and capable manage-
• AM Best, A++ (Superior) ment.
• Standard & Poor’s AA+ (Very Strong)
• Fitch Ratings, AA+ (Very Strong)
1
To learn more about how Guardian can help
• Moody’s Investors Service, Aa2(Excellent) create possibilities today, talk to your finan-
2. Knowledge and Access to Professionals in cial representative or visit us at www.Guard-
Life Insurance ianLife.com.
Our large network of experienced financial representa-
tives knows what being accountable means. They strive
to uphold our collective reputations as a premier financial
services provider while helping make a difference in your
life. They want to continually earn your trust. It’s what
drives everyone who works with Guardian every day.

3. Holistic Approach to Your Finances


At Guardian, we believe that life insurance is an asset at
the core of your financial strategy. However, it is important
that you take into account how the other pieces work too,
such as cash reserves and fixed and equity assets. Working
with Guardian and your trusted financial representatives
you can build a plan that incorporates all aspects of your
financial picture. Using tools, such as The Living Balance
Sheet®, can help make it easy for you to see what’s appro-
priate for your situation.2

Southeastern Virginia Women’s Newspapers 18 August/ September 2010


Unique Gifts
Planning ahead….OCTOBER IS FAIR TRADE MONTH
AIDS widows. Over
50% of the profits in this
company are reinvested into
initiatives such as school
building and developing
Written by sources of income for
Lyman Speckheuer
Zambian widows.
Owner
Via Creativa Gallery and
Fine Art Specialists Our FAIR TRADE groups
are helping to build more
sustainable communities
Sounds a ways off, but I still feel like it should be where poverty is the norm,
April. and our AMERICAN
MADE pieces help sustain
We are planning a month long celebration and want small businesses in this
to highlight the good work people here in Hampton country. Each piece has a
Roads are doing at home and abroad to create more story, a person who crafted
sustainable communities. If you know of folks who it, trying to make a living in
Tribal Textiles benefit Options for Children of Zanbia.
might be able to take part in such an exhibit by this difficult economy.
showing photos of how their projects help create
better communities both in the US and abroad, SUSTAINABLE….why wouldn’t we work
email us at viacreativagallery@yahoo.com. (as a species of humans) toward being
“sustainable”? When the alternative is
I’m also still looking for a better phrase UNSUSTAINABLE, why does it seem
to replace “socially responsible” while so hard?
we fine tune the store to be a socially
responsible shopping alternative. So Having ruptured an artery in Mother
let me know if you have any ideas on Earth bleeding into the Gulf of Mexico,
this topic as well. we still aren’t seeing much of a call to
move to Sustainable Energy. Why do we
Our FAIR TRADE items help build more build our houses to feed the termites? We are
sustainable communities abroad. Hopefully you’ve either feeding the termites or pouring poison to kill
seen the Tribal Textiles which benefit Options for them. We could build our houses out of more energy
Children of Zambia as well as the Kazuri beads, Paper efficient and biofriendly materials (like Hempcrete)
Beads and the Columbian palm ivory jewelry—all and displace at least a little of our energy use with The jewelry on the left is by Mayapple Design and the ear-
supporting the villages where they are made and solar panels in our homes? rings are by Sea of Glass.
beyond.
I never did understand why we couldn’t use the rinse Blog us at www.viacreativagallery.
OUR NEWEST PRODUCTS: ZAMBEEZI organic water from washing machines to water the garden. wordpress.com. or comment on
beeswax lip balm and Zambeezi Suncare lip balm Why did we always defer our ability of “using the FACEBOOK: Via Creativa Gallery.
(with zinc oxide – 15 SPF) Earth” for the profitability of “using up the Earth?”
which not only give the
buyer a great product, but How do we change a greedy, unsustainable world Lyman has been restoring artwork for the last seventeen or so years. She is the owner of Fine Art
Specialists which also offers custom framing with first rate conservation techniques for artwork,
helps support building of profit-mongers into a “socially responsible textiles and rare documents. She opened Via Creativa to get back in touch with her creative side
and enjoys promoting the handworks of both American Craftspeople and Third World Fair Trade
schools, and provides clean cooperative”? groups.
water and micro-finance in
Zambia.

Also NEW: ZAMBIAN


SOAP COMPANY makes
the finest organic cold
process soap from pure
organic ingredients. The
natural plant essesnces
include Lavender,
Cassia, Spearmint
and Lemongrass. The
production of the
wonderful soap helps
support rural African
farmers, villagers and

Southeastern Virginia Women’s Newspapers 19 August/ September 2010


Education
The Language Teacher Becomes the Student in Europe
“...the most frustrating part of not be-
ing able to communicate well in both
countries was choosing what to eat at
restaurants!”
Written by
Stacey Kammerman the varied programs on the shelves and decided on a couple
CEO audio programs with booklets from a popular language
KAMMS World Wide learning company.

F
On my way home from the store, I popped the French audio
or the first time in my life, I traveled to a country into my car CD player. The first thought I had was: Are you
where I didn’t speak the language. I have lived in and kidding me? There was no way in h-e-double hockey sticks,
visited many Spanish-speaking countries, but never I was going to learn the anything from these programs. The
a nation where they didn’t speak English or Spanish. Since lessons consisted of throwing long, complicated phrases
I’m fluent in both of these languages, it was always easy to at me that I was just supposed to remember. There was no
get around, order food and ask for things we needed on our “teaching” involved and no language learning methodolo-
trips. gies employed. The best I could get from it was a few
words like hello, thank you and goodbye ( listening to the
It was quite different in Europe this summer, but what an program three or four times).
incredible learning experience it was for me. By far, the most frustrating part of not being able to com-
After that disappointment, I moved on to the Italian lan- municate well in both countries was choosing what to eat at
When we decided we were going to take the family to guage program, hoping for a better experience. No such restaurants. I had no idea what I was reading on the menus.
France and Italy, I went duteously (as any language teacher luck. It was exactly the same type of program. Again, I My main concern was steering clear of many of their most
would) out to the store to buy Italian and French language was given long phrases with all sorts of verb tenses and popular foods like: rabbit, boar, tripe (cow’s intestine) and
learning programs. I only had a few weeks to learn, so I grammar structures and expected to memorize what I was other strange animal parts. I had to do my best to under-
went straight for the travel programs, thinking I would learn hearing. In addition, everything was spoken by a native stand the waiter and the menu and hope for the best. Who
enough to get by on our vacation. I looked through all of speaker with a strong accent, so I couldn’t even understand knows what I may have eaten.
what words they were saying.
Needless to say, it was a frustrat- Overall, I learned a lot from my trip to Europe.
ing experience and I gave up
quickly. First, the travel language programs on the market are not
effective at all. I was surprised to find out that the big name
When we arrived in Paris, I used brand companies offer such inadequate products. You defi-
the three French words I had nitely can’t expect to be able to communicate or even just
learned from the language pro- get by in a foreign country by listening to these programs.
gram, and that was it. I pointed
to things and asked strangers Secondly, I realized one important reason why it’s so easy
questions in English. I felt so for Europeans to learn foreign languages. They have the
inept when they answered me in luxury of being in close proximity to many different coun-
their perfect English. I wanted tries (where they speak many different languages) that are
to tell them: Hey, I may not be all within a quick, inexpensive bus ride, train ride or flight
able to speak French, but I speak from their hometown. That really is a huge advantage for
Spanish you know! I’m sure easily picking up multiple languages.
they could have cared less, since
many of them spoke three or four My family and I only spent a couple weeks in France and
other languages. Italy, but we learned a lot of words and phrases just out of
necessity and exposure to the new languages. We all agreed
Then off to Italy. I knew about that if we had a little more time, we would have easily
the same amount of vocabulary picked up the languages enough to communicate well. So
in Italian as I did in French, next time you’re surprised by or even envious of how many
about three or four words. The languages a European speaks, remember that they definitely
difference in Italy was that have language learning advantages over us more secluded
Italian and Spanish have many Americans.
similar words, so I definitely had
an easier time communicating.
Whenever I was having trouble
in English, I’d just throw out
Stacey Kammerman is the founder and CEO of KAMMS World Wide. KAMMS is an international
some Spanish and see if they publisher and distributor of job-specific language learning audio and video programs that help
understood. Many times, either Spanish and English speakers immediately improve communication at work.
Stacey brings over 10 years of language teaching experience and language acquisition research
the person spoke Spanish or the to KAMMS Worldwide.  She uses this extensive knowledge and experience to create the most

www.kammsworldwide.com
effective, comprehensive and easy to use language programs on the market.  Stacey is committed to
words were so similar to Italian ensuring excellence and accuracy in KAMMS job-specific language programs as well as providing
they knew what I was saying. exceptional customer service.

Stacey graduated from The Richard Stockton College of New Jersey earning a degree in Romance
Languages and Literatures and Latin American Studies. 

Southeastern Virginia Women’s Newspapers 20 August/ September 2010


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Southeastern Virginia Women’s Newspapers 21 August/ September 2010
Women in Profile
Kimberly Johnson Lauran Strait
Kimberly graduated from George Mason University with a BA in Commu-
nications with a concentration on Public Relations. She began her career at Whenever asked where she’s from, Lauran Strait answers cryptically—
Virginia Stage Company at the historic “everywhere and nowhere.” Born into a military family, Lauran moved eight
Wells Theatre in Downtown Norfolk. times before she married a naval officer.
While at VSC, Kimberly was the De- They moved seven times but have lived
velopment Associate/Special Events in this area so long that Virginia Beach
Coordinator raising funds for productions finally feels like home.
created by VSC artists and performed
live. In addition, Kimberly also raised Lauran teaches creative writing and fic-
funds for the education department which tion classes and facilitates long-standing
included in-school productions and the- writers’ workshops at Virginia Beach’s
atre education. Adult Learning Center. She edited for
a Canadian print magazine and is the
She is currently the Development & Mar- managing editor of the columns section
keting Coordinator for Samaritan House of Moondance, an international woman’s
in Virginia Beach. Kimberly works to magazine. She’s a freelance writer and
raise funds and awareness for the organi- editor of book-length fiction and nonfic-
zation’s mission “to foster personal safety, tion. Most importantly to her, Lauran is
self-sufficiency and personal growth in the founder and president of the Hampton
adults and their children through freedom from domestic abuse and home- Roads Writers.
lessness”.
Nurturing writers brings her joy. Over the years, many of Lauran’s students
Kimberly resides in Downtown Norfolk with her tabby cat Ollie, who is have experienced success getting their work published in print and electronic
her pride and joy. She loves movies, cooking, the beach and recently yoga. magazines. Several of them have placed work in paying anthologies or have
Another passion is her love for travel and culture which takes her on her first won cash prizes. Few things make Lauran happier than seeing her protégés
European adventure this summer to Italy. succeed.
To inquire more about Samaritan House, please visit www.samaritanhouseva.
org or e-mail kimberlyj@samaritanhouseva.org. For more information about Lauran or the Hampton Roads Writers, visit:
http://hamptonroadswriters.org/lauranstrait.php.

Debra Abrams Lee Helene Cirillo


Dr. Lee is a Hampton Roads native originally from Yorktown, VA.
Helene Cirillo was raised in Pittsburgh PA. Upon earning her
She is a graduate of York High School and VCU. degree in Mechanical Engineering she moved to Southern Cali-
fornia where she was introduced to
She has lived in Chicago and New a brand new world which included
York and decided to return home network marketing and living a
to Virginia to establish her medical healthy lifestyle.
practice which she opened in 1999.
Health & nutrition has become
Two factors which brought her back her passion over the last 20 years.
to Virginia were her parents (family) During her brief time as a personal
and her love of Hampton Roads, be
trainer she witnessed the frustra-
it the water at the Virginia Beach
oceanfront or the riversides of the
tion of people who were exercis-
York and James rivers. ing and eating right yet not experi-
encing their desired results.
Debra is active in the community as
a City of Newport Youth Mentor and She now knows that releasing tox-
as a volunteer tutor with The Rita ins from the body was what was
Welsh Adult Literacy Program. Students there are assisted in English missing. Helene has released more than 30 pounds since being
as a second language and GED preparation. introduced to Isagenix® and more importantly feels better than
ever!
In her free/spare time she enjoys running, weight training, Pilates,
Latin Ballroom dance and cooking.
Helene now lives in Newport News with her husband Anthony
She and her husband James reside in Williamsburg.
who is stationed in Yorktown with the USCoast Guard. She
runs her Isagenix® business from her home.

Southeastern Virginia Women’s Newspapers 22 August/ September 2010


Women in Profile
Linda DeLoatch Jill Church
After high school graduation in Franklin, Linda left home and become a Jill was born in Winter Park, Florida and spent her first 22 years in the
licensed hairdresser. Almost overnight she grew to love the business of hair Sunshine State. After graduating from the University of North Florida
and opened her own salon, a first in a in 1993, she traveled and lived in
male-dominated industry.
many places before settling in Norfolk.
Twenty-nine years later, Images Un-
limited is tagged the area’s only hybrid Jill began practicing at Hot House in
hair salon—a hair styling salon + hair September of 2008 after a traumatic
replacement studio, with a small cult neck injury. She had been an avid
following. runner for over 15 years and wanted
an activity where she could heal and
In 1984, intrigued by an ad she received sweat at the same time. She credits
in the mail, Linda was the only person Hot House Yoga with fulfilling both of
in Hampton Roads who attended a those needs.
professional seminar on hair loss. This
sparked a spontaneous meshing of the
Her yoga training consists of work-
need for a local expert in hair replace-
ment systems with Linda’s entrepre- shops with Rolf Gates, retreats in
neurial spirit. In order to maintain a Costa Rica and completion of 200 hr.
high level of expertise, Linda is a lifelong student who continues to attend teacher training with the Yax brothers.
national conferences and seminars around the country.
Jill is a blessed wife and mother. She enjoys walking, reading, practic-
Designing hairpieces and wigs. Guiding women in transition. Kayaking. ing yoga, and spending time with her family.
Camping. Meditating daily. Co-creating Wise-Women gatherings. Hosting
monthly Kundalini Yoga Community Day. “The purpose of life is to discover your gift the meaning of life is to
give your gift away”.
A dedicated yogic, lifestyle feeds Linda’s soul, inspiring her to guide stu-
David Viscott
dents and clients on their sacred journey.

Sheila Bogott Yllianne Ida Ortiz Diaz


Sheila Bogott is the Communications/Marketing Manager, of Habitat for Yllianne Ida Ortiz Diaz was born in Chicago, IL in the 80’s. Travels with a
Humanity of South Hampton Roads (Habitat SHR). military family brought Yllianne to Virginia.

She’s lived in the South Hampton She attended a school for Aesthetics in
Roads community over 20 years and is 2003 and has been utilizing those skills
engaged to be married in August 2010. ever since.

She’s a graduate of Old Dominion Uni- She did take a small step out of the field
versity. Sheila has been with Habitat in 2008 for a year when her daughter
SHR for seven years (volunteered for was diagnosed with epilepsy, and started
three and on staff for four). a new education path at Thomas Nelson
School to become a registered nurse.
Sheila has a passion for communication Now in her last year there, she I will
– finding the most influential method to transfer to Hampton University to get her
convey the message and disseminating Bachelors in Nursing.
the message to current and potential
donors. Yllianne is happily married and mother
of three children ranging in the ages of
Sheila takes pride in working for Habi- 11 years to 11 months.
tat SHR and takes every opportunity to be onsite. She is excited to be a
part of the community that can and will eliminate poverty housing in South She resides on The Peninsula near Yorktown and works in Virginia Beach,
Hampton Roads. where she is a Master Aesthetician at Genesis Medspa and Vein Specialist.

Sheila invites local businesses, individuals, churches to become an active She says Genesis is the best place to rejuvenate your skin and look 10 years
participant in eliminating poverty housing locally, feel free to reach her at younger, so call and make an appointment to see her!
640-0590 or e-mail at marketing@shrhabitat.org or visit the website for
more information, www.shrhabitat.org. In her spare time she enjoys traveling, reading and catching a good comedy
show.

Southeastern Virginia Women’s Newspapers 23 August/ September 2010


Community

Contact us if you
have ideas!

Other Area Habitat Stores


www.habitatstores.org

Southeastern Virginia Women’s Newspapers 24 August/ September 2010


Community

Southeastern Virginia Women’s Newspapers 25 August/ September 2010


Community
Great Shopping Experience; More Bang for Your Buck –
Benefiting Animals in Virginia Beach.
excitingly, “I go on a shopping spree every week
and my husband never complains, he knows I am
saving him money with the discounted prices.”

Be sure to stop in and see what kind of deals you


can find. After all, as Tammy said “one women’s
junk is another women’s treasure.”

Written by Second Chance Thrift is located at 5193 Shore


Renee Duval Fairchild Drive in Virginia Beach (Lakeshore Plaza,
Development Director next to Food Lion and across from Gate 5 of
Little Creek Amphibious Base). Owners Bob
Lee and Mitchell Fine, retired and experienced
Tammy Morgan, a Virginia Beach local has been retailers, are delighted about the opportunity to
a thrift store shopper for 20 years. A couple of give back to the community and have created an For more information about
months ago a friend told her about the Second environment where customers can enjoy shopping
Chance Thrift store. She went to stop in and she for quality goods at reasonable prices.
other ways you can help the
LOVED it! In these economic times, everyone Virginia Beach SPCA in your
is shopping for a bargain. That is just what she Tax deductible donations are regularly accepted.
found… Call 318-PETS (7387) for information or visit
neighborhood, please visit:
www.secondchancethrift4pets.com www.VBSPCA.com
“The store is spacious and everything is displayed
so nicely,” states Morgan. “The aisles are spaced The Virginia Beach SPCA is grate-
out so people can easily pass by one another. ful and excited for our partnership
They have a fitting room, and the prices are with Second Chance Thrift and
fair with color tag sales each day!” Tammy was what it brings in for the shelter.
excited about the great selection and the condition The Virginia Beach SPCA is the
of the inventory. beneficiary of a percentage of EV-
ERY purchase you make. We are
Second Chance Thrift has friendly, experienced grateful to all the patrons who shop
staff. They are willing to help unload your car there and we can promise you the
full of donations, or load it after a big shopping animals are too!
spree. The best part of Second Chance according
to Morgan: Thank you for helping animals in
our community find forever homes.
“I am an animal lover and it makes me feel good
to know I am benefiting the Virginia Beach
SPCA when I shop there.” Ms. Morgan shares

Southeastern Virginia Women’s Newspapers 26 August/ September 2010


Community
August is National Immunization Awareness Month!
Please be sure to vaccinate your daughters—AND sons—against HPV!
that boys will soon be required to receive the
vaccine as well.

Written By What is Gardasil?


Erin Zabel
Director of Marketing and Gardasil is the only vaccine currently available
Public Relations that protects against the two strains of human
papillomavirus (HPV) that cause 70% of cervical

A
cancer cases in women and 90% of genital warts
ugust is National Immunization
in both men and women. Currently, Gardasil is
Awareness Month, reminding us of only FDA-approved to protect against the two
Planned Parenthood has recently combined our Virginia Beach and Norfolk
office buildings into a brand-new building at 515 Newtown Road!
the importance of being vaccinated/ strains of HPV that cause 90% of warts in men. are infected with HPV at some point in their lives.
having your children vaccinated with Perhaps in the future studies will be conducted HPV is contracted through skin-to-skin contact
Gardasil, which protects against four to determine the effectiveness of Gardasil in as opposed to the exchange of fluids; therefore,
strains of human papillomavirus or HPV. protecting males from the two strains that cause it can be passed through many forms of sexual
HPV is the virus that causes both cervical 70% of cervical cancer cases in women, thus contact, not just intercourse.
cancer and genital warts. Gardasil has been keeping them from becoming carriers of these
available to girls since 2006, but the FDA potentially deadly strains. Planned Parenthood is now offering Gardasil to
just approved Gardasil for boys as well, ages both boys and girls of any age! Most insurance
9-26, to aid in the protection against genital What is HPV? carriers will cover at least a portion of the vaccine
warts! In March of 2007, Virginia became cost. For those who are uninsured and are 18
the second state in the nation to require HPV is a sexually transmitted infection that or younger, we participate in the vaccines for
all sixth-grade girls to receive the HPV causes 99% of cervical cancer cases. HPV is the children program, through the state of Virginia,
most common sexually transmitted infection allowing children to receive Gardasil for free.
vaccination by the year 2009. Our hope is
(STI) in the For people between the ages of 19 and 26 who
United States. are uninsured or underinsured, we will help you
Currently, enroll in the Merck assistance program. No one
more than 20 should turn down vaccination because of cost!
million people
are infected We’ve Moved!
with HPV.
Each year, Planned Parenthood has recently combined our
more than 6.2 Virginia Beach and Norfolk office buildings into
million new a brand-new building at 515 Newtown Road! Our
infections new building is environmentally-friendly, and can
occur in the accommodate a much larger number of patients.
U.S. It’s safe For more information or to book an appointment,
to say that if please call us at 499-PLAN!
you have had
sexual contact For those of you on the Peninsula, our Hampton
with more than office is conveniently located at 403 Yale Drive,
Planned Parenthood is here for you with high-quality, one person OR which is at the intersection of Mercury and Big
personal care at an affordable cost! For annual exams, birth your partner Bethel. The phone number is 826-2079. Or you
control, pregnancy testing, emergency contraception, STD has had sexual can call 499-PLAN and easily be transferred to
contact with Hampton too.
testing and more.
more than one
Call us at 499-PLAN! person, you Although we receive no state or federal funding, we are
have been able to provide low-cost services in part due to grants and
exposed to the generosity of our donors. To learn the different ways
you can support us, visit www.ppsev.org/support/index.
www.ppsev.org HPV. More html or call our development office at 962-9081.
than 50 percent
of sexually Erin Zabel is the director of marketing and public relations for PPSEV. She can be
Talk to us in confidence. With confidence. active people
reached at 321-6242 or marketing@ppsev.org.

Southeastern Virginia Women’s Newspapers 27 August/ September 2010


Community
REACH Loves Reading Out Loud: Join the Team!
and a bag of school supplies to keep at each session.
The goal is that the family will take away a library of REACH is in need of the
new books and the knowledge that reading is impor-
tant for their family to become strong.
following:
New books of any genre for children of all
Written by
Since 1998, Reading Enriches All Children has assist- ages 0-18.
Sarah Sterzing-Sullivan
ed over 8000 children by giving them access to books
and inspiration to become readers. REACH currently School supplies
Executive Director, operates twelve Read-Aloud story times at family
REACH, Inc (Reading shelters throughout Southside Hampton Roads. We Black and White Marble Composition Books]
Enriches All Children) also provide free “like new” books at the Children’s
Highlighters

T
Museum’s REACH Reading Room, The Five-Points
en children gleefully enter the children’s room Community Farm Market and to community partners
Rulers
after a full day in school and daycare, chat- who work with at-risk children and youth through our
tering with their friends and fellow residents book giveaway initiative, Growing Readers on both Protractors
at the shelter they call home for now—a shelter for Southside and the Peninsula. We want to see books in
mothers and children. Here they are receiving services as many hands as possible and share our program with Pocket Dictionaries
to help get them back into their own homes eventually. as many teachers and service providers as possible.
Black, Blue and Red Ink pens
“Kieren” and her family came to the shelter several Children who are homeless have special needs. They
months ago as her mother struggled with addiction typically change schools multiple times within the New Backpacks for all ages
and suffered for years with a chronic mental health year and suffer through a chronic state of family crisis.
issue that had gone undiagnosed until her entrance in They are unable to obtain library cards due to their Binders - all sizes and styles
to the shelter. They lived with several family members highly transient lifestyle. Parents are not always able
and friends and found themselves living in a local mo-
tel when their options and money had run out. When
to maintain a regular family routine and often unable
to read to their children. This creates huge gaps in the
Gift cards to purchase needed supplies
Kieren’s mother, “Eileen” could no longer pay for the children’s learning and REACH wants to bridge the for our program from Micheal’s, Barnes and
room, the motel put them out on the street - the shelter gap by teaching the joy and value of reading aloud Noble, Prince Books,Target, Office Depot,
was their last resort. Kieren has a younger sister and and sharing books. Office Max, Walgreens, K-Mart and Wal-Mart
brother and had taken on the role as caregiver at times
when her mother was unable to function due to the REACH relies on a dedicated team of volunteers who My kids are also reading to each other. That is amaz-
deep state of her depression. commit to one hour a month. Volunteers come from a ing to me!” Shelter staff regularly reports how they
variety of professional backgrounds; they are accoun- “catch” the children reading their new REACH books
Eileen’s three children entered the Reading Enriches tants, business leaders, college students and retirees. and want to show off their read- aloud skills to anyone
All Children (REACH) program upon entrance into We fully train and place them on a team with co- who will listen.
the shelter. Every week for one hour, REACH volun- workers, their faith community, a civic group or as a
teers provide a lively story time called a Read-Aloud members of an ensemble team. REACH and our dedi- REACH serves approximately 500-600 children a
to inspire the children to become lifelong readers. cated volunteer corps offer a source of stability when year through the shelter program and hundreds more
REACH now offers periodic parent workshops to families have been in survival mode. We use books as through Growing Readers. This year we have shared
teach the importance of a literacy rich home environ- our anchor and a dedicated hour of fun with books to over 2000 stories, trained 164 new volunteers and pro-
ment and how they can share stories and books with promote our passion of reading at each shelter that we vided our area’s most vulnerable citizens a hand-up to
their children even if they do not feel they are strong serve every week. a brighter future through reading, one story at a time.
readers themselves. Volunteers share their love of Eileen says the program has had a dramatic effect on
reading and provide the children with two new books her children’s outlook on reading and on books in To volunteer one hour a month, donate books, funding
general. “They ask me to or school supplies, call REACH at 757-627-4722, or
read-aloud to them and I visit www.reachreads.org and give a child a hand-up
didn’t realize how much through reading!
this means to help them
grow.

HOW YOU CAN HELP


 Please consider a financial contribution to support the
efforts of REACH . Individual contributions of $500 or
757-627-4722 more, or business contributions of $1000 or more are
eligible for Virginia State Tax Credits where the donor

www.reachreads.org receives 40% of their contribution in tax credit on their


2009 VA State Tax Return.  Must be a Virginia resident or
business owner to qualify.  To find out more, call 627-4722.
Southeastern Virginia Women’s Newspapers 28 August/ September 2010
Community
Get In Shape While Raising Funds!
Awards will be given for:
• Tournament Champions in gold, silver and
bronze (in each division)
• Best team uniforms
Written by
• Most clever team name
Kimberly Johnson
Development & Marketing • Tournament MVP (as decided by the referees)
Coordinator
Samaritan House is extremely grateful for the
Fiscal Year 2009-2010 was both a challenging opportunity to participate and be a beneficiary of
and rewarding year for Samaritan House. The the 3rd annual tournament. In addition to regis-
new fiscal year, which began on July 1, is one of tration and sponsorships, donations are also being
change and offers some exciting new opportuni- taken through www.wheelerdodgeball.com . All Things You'll Need:
ties including the introduction of a brand new donations are tax deductible. • Good Pair of running shoes
event for Samaritan House, the Wheeler Dodge- • Comfortable running shorts
ball Benefit Tournament in August and also the This October Samaritan House will carry on • Running socks (non cotton)
return of Samaritan House’s 5K walk/run during its longest standing fundraiser and host the 7th • Simple wrist stop watch
Domestic Violence Awareness month (October). Annual De-Feet Domestic Violence 5K Walk/
Run. Each fall supporters of Samaritan House Registration is $25 per person or $20 per per-
The Wheeler Dodgeball Benefit Tournament is and advocates for Domestic Violence gather at son for groups of 10 or more and may be done
Wheeler Interests’ (www.wheelerint.com) 3rd the Virginia Beach oceanfront to bring awareness through www.active.com. Sponsorship oppor-
annual charity dodgeball tournament. This year in the community and to raise much needed funds tunities are also available and can be personal-
the tournament will benefit Samaritan House, as for programs and services that support the organi- ized to fit each company’s needs. For questions
well as Horizons Hampton Roads. The tourna- zation’s clients. regarding registration or sponsorship, please call
ment will be held this year on Saturday, August Development (757) 631-0710.
14th (9 A.M.–3 P.M.) at Virginia Wesleyan Col- Last year a 5K race component was added to the
event and brought a new group of supporters to
lege (1584 Wesleyan Drive Norfolk, VA 23502).
Samaritan House. With the great success of this
addition, the event will again feature the race
Please visit the Samari-
Main Entry: dodge•ball
Pronunciation: \däj-bol\ portion as well as maintain the walk component.
Awards will be given to the 1st, 2nd and 3rd place
tan House website for
Function: noun
Date: 1903 times for both males and females. more information on
: a game in which players stand in a circle and
try to hit opponents within the circle with a large De-Feet Domestic Violence will take place this
year on Sunday, October 24 and will begin at the
both events www.samar-
inflated ball (Merriam Webster Dictionary)
24th St. Park at the Virginia Beach oceanfront. itanhouseva.org.
Teams for the tournament are currently forming -
registration may be completed through the event’s The event will feature live music, free food and
website (www.wheelerdodgeball.com). Eight beverages, children’s activities and a keynote
players are needed per team and the minimum speaker. Each registered participant will also
age requirement is 18 years. Each team is guar- receive a 7th Annual De-Feet Domestic Violence
anteed eight matches with best two out of three t-shirt. Children (ages 12 and under) and accom-
per match. panied by an adult may walk or run for free.

If you or someone you know is in need of help please call the


24 Hour Samaritan House Crisis Line 757-430-2120.
While you may not be ready to leave, we can help you take the first step to
safety and self-sufficiency.
Southeastern Virginia Women’s Newspapers 29 August/ September 2010
Community

Southeastern Virginia Women’s Newspapers 30 August/ September 2010


Community
Real Benefits for Real Girls
model, which was
introduced two years Get ready, get set and get onboard!
ago, sets a priority It’s P a s s p o rt t o Fu n w it h
on girls taking t h e G i r l S c o ut s
action. The objective FREE “Join Us” Events
Written by is that girls will
Marcella Germanotta September 25
learn to advocate
Communications Director at various locations
for themselves and
Girl Scout Council of Colonial throughout Hampton Roads
Coast others and work
to improve their Visit gsccc.org for details
world through

F
Grades
or generations, girls and women have community service. K - 12 Girl Scout Council of Colonial Coast
sought opportunities to be empowered, Ultimately, girls gsccc.org • (800) 77SCOUT
to be effective and to connect with others will become more
to make a difference. They, like the women environmentally and handmade crafts by domestic workers and
role models in our history, work to find ways socially responsible and be empowered. survivors of domestic violence.
to influence others through team efforts and Hearing from Sabrina and other speakers will
activism. Our gender has long-known that As part of creating the national leadership model, provide examples of how girls and women are
strong leadership is not necessarily the result of 700 diverse girls of different ages, in and out of taking action to change their communities and
orders issued from above. Instead, we tend to Girl Scouts and from 16 states, participated in the world today. Those who attend the free event
lead through connections with others, relying on focus groups designed to find out what leadership will also learn about national organizations
our preference to listen, to support and to give means to girls. Their conclusions: with which Girl Scouts are partnering, such as
encouragement to take difference-making actions. • Girls perceive providing emotional CARE, a leading humanitarian organization
support and building consensus as fighting global poverty. CARE places special
Researchers feel this leadership paradigm may important aspect of leadership focus on working alongside poor women because,
be related to our gender, on average the more • Leaders have good character traits equipped with the proper resources, women
social. It’s only natural that we use those social • Leaders are an example and an inspiration, have the power to help whole families and entire
skills in our leadership capacities. Not such a often in the face of adversity communities escape poverty.
bad thing in a global society that depends on • Leaders can be in the spotlight or behind
interconnectedness. the scenes If you are not able to make the August 7 event,
• Leaders not only know how to make a contact the Girl Scout Council of Colonial Coast
“Girls want to be in leadership roles, and they difference for themselves, they make a and ask about other fall educational or volunteer
recognize the value of making that happen in difference for the rest of the world opportunities. You can mentor, be a leader,
partnership with adults,” Tracy Keller, the CEO Leadership through advocacy will be spotlighted volunteer for a short-term event or activity or get
for the Girl Scout Council of Colonial Coast on August 7 at an all-day event sponsored by involved in numerous other ways.
said. “Research has now shown that the more Girl Scouts at the Oak Grove United Methodist
girls discover, the more they want to share what Church, 472 N. Battlefield Blvd. in Chesapeake. No matter whether you are a college student,
they have learned with others. Leadership skills, The event is free and open to adults who are young professional or recent retiree, you can hone
such as planning, goal-setting and working with interested in learning more about Girl Scouting, your leadership skills through Girl Scouts. Good
others, enable girls to take action and use their leadership and advocacy. The day will be kicked leadership has as much to do with attitude as with
discoveries to make the world a better place.” off with guest speaker Shamika Lawrence, a age. So, get a “take action” attitude and lead for
graduate of the Women Studies Program at Old change.
The new Girl Scout Leadership Experience Dominion University.
If you would like more information about how to get
Take Action
Make a Change in Your World
While a student, Sabrina took
part in a service education
involved in Girl Scouts – working with girls or on
committees, such as advocacy, contact Marcy Ger-
Saturday, August 7, 2010
Oak Grove United Methodist Church experience in South Africa. manotta at marcyg@gsccc.org.
472 Battlefield Boulevard North, Chesapeake, Virginia
She and other Women Studies
Adults of all ages are invited to attend a free day of workshops, exhibits and discussions Visit www.gsccc.org to view information on summer
to learn how to take action through leadership and advocacy. Find out what Girl Scouting students spent weeks helping
is doing today to make a difference and how you can be part of the Movement. camp sessions that will address some of these issues,
women who were living in
Guest speaker will be Shamika Lawrence, founder of the non-profit Sibahle, an such as The Clique Book Club. Girl Scouts serves
organization that promotes conscious consumerism. poverty conditions to gain life girls in grades K-12 grades through the Girl Scout
Babysitting service provided if arranged in advance. For details on the workshops, and job skills. She recently Leadership Experience that helps build girls of cour-
speakers and services, visit www.gsccc.org/Adults_FallKickOff.asp or call (757) 547-4405.
started the non-profit Sibahle age, confidence and character, to make the world a
Girl Scout Council of Colonial Coast that promotes conscious better place.
gsccc.org • (800) 77SCOUT consumerism and features

Southeastern Virginia Women’s Newspapers 31 August/ September 2010


Community

eliminating racism The ywca * south hampton roads has served as


empowering women a source of strength to over a quarter of a
million women and their dependent children in
south hampton roads since our charter in 1911.
Your participation in this year’s golf tournament
PRESENTED BY will assist us in providing:

Domestic Violence Shelter/Housing


Sexual Assault Crisis Help/Counseling
Women’s Leadership Development
Racial Justice Initiatives
October 19, 2010 YWCA KIDS Programs

Virginia Beach National Golf Club The impact of your participation and support
2500 Tournament Drive will enhance and transform the lives of
women and children throughout our
Virginia Beach, VA 23456
community.

We would be honored to include you as a


sponsor, friend and supporter of the

ywca
south hampton roads



Please visit us at www.ywca-shr.org or call 757-625-4248

Southeastern Virginia Women’s Newspapers 32 August/ September 2010


Community
CAC’S SUMMER/FALL EXHIBITION SCHEDULE
The Contemporary Art Center of
Virginia (CAC) is a nonprofit institu-
tion founded in 1952 to foster aware-
ness, exploration and understanding
of the significant art of our time. By
balancing its four primary activities--
gallery exhibitions, Studio School art
classes, educational outreach pro-
grams and outdoor art shows--CAC
seeks to involve a diverse regional
public in the rich and active language
of contemporary art.

Through August 22:


OUR MUSEUM EVOLUTION: SELECTIONS
FROM THE BOARDWALK ART SHOW
COLLECTION
In honor of the 55th Anniversary of
the Boardwalk Art Show, CAC is dis-
playing a selection of Best in Show
Winners from decades past. See this
unique sample of artwork that truly
captures the zeitgeist and explore
how Boardwalk Art Show has shaped
the museum over the past 55 years.
A visual history of CAC accompanies
the exhibition, adding historical mile-
stones to our evolution from Virginia John R.G. Roth, Cretaceous Mode, 2009. Styrofoam, epoxy resin, sheet metal, MDF board. 16” x 66” x 26”. Photo by Shane Butler.
Beach Artists Association into the
Contemporary Art Center of Virginia.
September 16- Upcoming Special Events
ELIZABETH HUEY: INVISIBLE AFFECT January 16, 2011 AUGUST 22: FREE FAMILY FEST.
Elizabeth Huey is influenced by the Join use for free admission, refreshments and hands-on art
study of psychology and extensive
JOHN R. G. ROTH:
research on the history of the mental CONVEYANCE AND MOVEMENT activities.
health system in the United States. A An assistant professor of Art at Old
New York-based artist and Virginia Dominion University in Norfolk, SEPTEMBER 24-26: NEPTUNE FESTIVAL ART & CRAFT SHOW.
Beach native, she creates large-scale Virginia, Roth's sculptures have roots Nearly 300 artists at the Virginia Beach boardwalk are selling
paintings that offer open-ended nar- in industrial design, socio-economics
and politics. His amorphous works in
work from 17th-32nd Street. Bring home a handmade work of
ratives. Her works juxtapose vibrant,
vivid landscapes with menacing and sheetmetal and mixed media are art!
complex scenarios. Huey holds a infused with a sense of motion and
Masters Degree in Fine Arts from Yale energy, right down to the wheels at
University. their bases.
STUDIO SCHOOL
HEIDI FOWLER>>Re:USE Don’t forget to sign up for Studio
CELEBRATING RENATA KEEP School this fall. We have a variety
CAC honors a Virginia Beach legend Reston, Virginia-based artist Heidi
of classes for kids and adults. Visit
that has had a profound influence on Fowler paints landscapes inspired by
cacv.org for more information.
the arts in our community, from pro- photographs taken from the car win-
viding instruction and support to dow. Combining eco-friendly art sup-
artists across Hampton Roads, plies and everyday materials such as
including Elizabeth Huey, to working junk mail, phone book pages and
to raise the funds that allowed CAC to bottle caps, her paintings illustrate a
construct the building that it occupies keen interest in the environment and
today. Keep's lively and colorful oil comment on land use and recycling.
paintings serve to remind us of the
talent and vision of this remarkable Heidi Fowler, No. 013.72.007, 2007. Acrylic,
woman. junk mail, work shirt, vinyl tape, ink jet transfer 2200 PARKS AVE | VIRGINIA BEACH, VA 23451
on panel, 36” x 36”. Courtesy of the artist. WWW.CACV.ORG | 757.425.0000

Southeastern Virginia Women’s Newspapers 33 August/ September 2010


Community

Southeastern Virginia Women’s Newspapers 34 August/ September 2010


Community
Hampton Roads Writers – Where Characters Connect
Hampton Roads Second Annual Writers’ Conference
September 24-25, 2010
HRW’s Second Annual CONFERENCE WORKSHOPS
Written by Writers’ Conference, on
Lauran G. Strait September 24 - 25 at the Getting Down to Basics—Presenter: Judi McCoy, author
President and Doubletree Hotel in Virginia of 17 novels
Founder Beach could be the jumpstart
you need to set you on the So You’d like to Write a Children’s Book—Presenter:
Hampton Roads Writers Kim Norman, author of several children’s books
path to writing better and
increasing your chances of
seeing your work in print. Author Panel Discussion—Participants: Judi McCoy,
While it’s true, as the bumper sticker proclaims, that WRITERS The conference features an Kim Norman, Nathan Richardson, Jill McCorkle
DO IT ALONE, many of us find it more satisfying and ultimately exciting line-up of
presenters headlined by Riveting Writing: How to Pitch, Publish, and Platform—
more rewarding to do it connected with and surrounded by other Presenter: Katharine Sands, agent with Sarah Jane Freymann
writers. award-winning author Jill
McCorkle, on Friday, Literary Agency
Though writing is a solitary craft, for many writers in groups like September 24th and
Virginia Beach author Benjamin Finding a Story—Presenter: Jill
the Hampton Roads Writers, a nonprofit writers’ organization McCorkle, novelist, writing professor and
Herson, on September 25th.
established in 2008, it doesn’t have to be a lonely one. Only other
  award-winning author of 8 books
writers can truly understand the driving force that compels us to Writers anxious to publish have five minutes to impress
create with words. Katharine Sands of Sarah Jane Freymann Literary Agency The Craft of Creating a Poem—
or June Clark of Fine Print Literary Agency during the Presenter: Nathan Richardson, award-
Are you one of the 81% of the American population who, accord- One-on-One Literary Agent Pitch Sessions. winning poet
ing to a New York Times survey “feels they have a book in them
and should write it”? Writers wishing an oral critique of their novel’s first Legal Issues Every Writer Should Jill McCorkle

pages may participate in First-Pages Critique Sessions, Know—Presenter: Jeff Kleinman, literary agent and
where panelists will toast or roast the work. Deadline for intellectual property attorney with Folio Literary Management.
For most writers, the creation of a book—one that is loved by
more than friends and family, one that a publisher also loves and submission of first pages is August 20.
Plotting the Mystery—Presenter: Jennifer Stanley,
wants to buy—is only a dream. The reality eventually discovered mystery writer of Hope Street Series, Supper Club Series,
by all too many writers is that writing well is extremely hard Register now at $110 for the two-
day conference. Price increases and Collectibles Series
work. If it were easy, we'd all write best-selling, prize-winning
after August 20.
books. Buy This Book! A role-playing
Lunch—$10 a day—must be workshop—Presenters: Jeff Kleinman
Writers who regularly attend workshops, classes, literary confer- ordered at time of registration; and Benjamin Herson
ences, and other networking events with writing professionals no outside food is allowed on
become better writers and attain more publication successes. the premises. Before You Send it Out—Presenter:
  Marcela Landres, independent professional
Hampton Roads Writers is the solution you’ve been looking for Visit hamptonroadswriters. book editor, former editor at Simon and
org or call 757-589-0796 for Schuster Benjamin Herson
and it might also be the wellspring from which the book inside
you is able to flow onto paper and then into a publisher’s hands. conference details and to
obtain a registration form. Author/Agent Panel Discussion—Participants: Jeff
Kleinman, Benjamin Herson, Jennifer (J.B.) Stanley,
For more information about Hampton Roads Writers and how you Katherine Sands
can become a member, visit: hamptonroadswriters.org.
Building Your Platform—Presenter: June Clark, literary
agent at Fine Print Literary Management

Hampton Roads Writers


Testimonial
“Hampton Roads Writers is a community; a writer’s world. Classes and workshops 2010-2011 TRAVELING PEN Series of Workshops
help strengthen the craft. Open mic nights address the fear writers so often feel and
networking with professional writers can provide an opportunity to sell your work. It Each 2-hour workshop is $13 for HRW members, $15 for non-members. Send your name,
takes a village to nurture a writer.” address, email, and phone number along with payment (check or money order) to:
Reesy Floyd-Thompson, Freelance Writer
Hampton Roads Writers
P.O. Box 7607
Norfolk, VA 23509-0607

Saturday, August 28, 10:30 AM to 12:30 PM, Mary D. Pretlow Library, 111 W. Ocean View
Ave, Norfolk. Check-in begins at 10:15. Creating Memorable Characters -- Instructor—
Judi McCoy, author of 17 published novels.

Saturday, November 6, 9:30 AM to 11:30 AM, Hampton Main Library, 4207 Victoria Blvd,
Hampton. Check-in begins at 9:15. Plotting the Mystery -- Instructor—Maria Hudgins,
author of the Dotsy Lamb Travel Mysteries.

Saturday, January 15, 2011, 9:30 AM to 11:30 AM, Greenbrier Library, 1214 Volvo
Parkway, Chesapeake. Check-in begins at 9:15. Our Voices, Our Time: An Introductory
Poetry Workshop -- Instructor--Synnika Lofton is a poet/recording artist who has
recorded more than thirty albums of poetry

THURSDAY, February 17, 2011, 6:30 to 8:30 PM, Mary D. Pretlow Library, 111 W. Ocean
View Ave, Norfolk. Check-in begins at 6:15 PM. Five Must-Do Steps to Self-Editing—

hamptonroadswriters.org Instructor—Judi McCoy, author of 17 published novels.

ADDITIONAL WORKSHOPS UNDER DEVELOPMENT


Southeastern Virginia Women’s Newspapers 35 August/ September 2010
Travel

Southeastern Virginia Women’s Newspapers 36 August/ September 2010


Travel
MARTHA’S HOUSE

tinental army years later, she


Written by was not content to remain at
David Errickson home in luxury and privi-
Travel Editor lege. Instead she followed
her man through the priva-
Mount Vernon. The name conjures an image of a tions of the battlefield and
stately mansion, red roofs, wide Potomac River views, military encampments,
and, of course, George Washington. When you visit including the infamous icy
the historic house, you imagine the general in his winter at Valley Forge, at
richly paneled and book lined study on the first floor. which she celebrated her
There he penned the affairs of a new nation and man- forty-seventh birthday.
aged his vast land holdings.
Again and again, as fall
In the large dining room you can picture him receiving drew to a close, she packed
the news of his election to the presidency, or perhaps up her carriage and headed
his body lying there in state ten years later. Through- north through the eight
out the lovely home are reminders and artifacts of this years of the war, hundreds
Photos courtesy/ National Park Service
remarkable man and his impact on the nation and the of miles from the hearth and The organization does not accept grants from federal,
world. It is an inspiring place, both exciting and se- home she loved so well. state or local governments, and no tax dollars are
rene, and a fitting monument to its builder and owner, expended for its support. Primary sources of income
to the nation he almost single-handedly created. As Her comfort for her husband no doubt carried him are revenue from the retail and dining facilities, ticket
you walk through room after room, you easily recall through the astonishing series of setbacks that marked sales, and donations.
an era of gentility and colonial style. the beginning of the war. Her “gentle hand” was al-
ways there to sooth his doubt, to reinforce his resolve. The estate, gardens
There is one sad room, however. A room of mel- She visited daily with the troops, bringing a bright and and farm of Mount
ancholy tucked under the eaves of the attic in the cheerful demeanor to the darkest days of the war, and Vernon totaled some
southwest corner. This was instrumental in helping maintain the morale of the 8,000 acres in the
is Martha Washington’s officers and enlisted men. 18th century. Today,
bedroom. The plain roughly 500 acres of
small and spare room A feisty five feet tall, she opposed her husband’s this historic estate
she retreated to live out election to the presidency and refused to attend the have been preserved
her final years after the inauguration. Nevertheless, she gracefully became on the banks of the
death of her beloved the hostess of the new chief executive and the nation, Potomac River. Visi-
husband of forty years. our first First Lady, and set a standard for all those tors can see 20 struc-
who followed. She was to die only two years after tures and 50 acres
Think about this amazing woman. I have always George, in 1802. I can only wonder what occupied of gardens as they
believed in the deep truth of the common saying that her thoughts on those lonely days in that tiny room in existed in 1799. The
“behind every great man is a woman” and here, in this the garret of the house they shared for so many years. estate also includes a
house, like nowhere else, stands testimony to that fact. I’m sure she was proud of her husband, and I hope she museum, the tombs of George and Martha Washing-
was proud of herself as well. ton, Washington's greenhouse, and a memorial to the
She was already a wealthy widow and mother of two accomplishments of 18th-century slaves.
when she married George in 1759 at the age of 27.
She owned vast land holdings near Williamsburg IF YOU GO Mount Vernon is located 16 miles south of Wash-
which she continued to manage after moving to Mount Mount Vernon, preserved and presented by the Mount
Vernon Ladies' Association, comprised solely of ington, D.C. and 8 miles south of Old Town Alexan-
Vernon from her ancestral estate called, interestingly, dria, Virginia at the southern terminus of the George
White House. women, is the most popular historic estate in America
and is open every day to welcome over 1,000,000 visi- Washington Memorial Parkway. Parking is free and
tors each year. convenient. Go to http://www.mountvernon.org/ to
After her husband was named commander of the Con- learn more.

Southeastern Virginia Women’s Newspapers 37 August/ September 2010


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medical facilities, grocery stores, The Peninsula Woman is a amongst your competition? bring that cannot be
YMCAs, health and fitness primary resource for the women Distinguish yourself as the communicated through a national
centers, restaurants, book stores of the Virginia Peninsula. Every authority in your field by taking display ad
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Barbara Errickson The syndication of Women’s of responsive readers in the Give you 8 weeks of coverage
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has been around more than 31 Southeastern Virginia Women’s Look inside each issue to see the most other publications
years and currently has more than Newspapers are a direct link to results and responses from other
Welcome to the 371 publications throughout the the women’s market. Explore professionals. Establish yourself
as the source for information in
Position your article by category
United States. The Southeastern the many promotional and
Southeastern Virginia Women’s Newspapers are advertising opportunities offered your specialty in Southeastern

Virginia Women’s publications that women will use to increase your prestige, position Virginia. Join the hundreds of Join the family:
as an educational resource, and and sales to women in Virginia contributors who have heard Become part of the growing
Newspapers! which will have a readership of Beach, Norfolk, Chesapeake “I read your article” as they family of professionals who
2.46 per copy with an average and Portsmouth and Hampton, walk through your door. The educate while promoting. This
lifespan of 6-8 weeks. These Newport News and the Virginia Southeastern Virginia Women’s proven successful combination
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Woman and The Press Association. The reasons for the from other geographical areas in tremendous growth potential.
Peninsula Woman This above-average readership success of Women’s your same field. What other paper Virginia Beach Woman and The
does that?
are informative and is because our readers refer the Publications are: Peninsula Woman can become

enlightening resources articles to their friends and family We offer you the opportunity What we can do for your direct link to the women’s
who could directly benefit from market.
for the community.
to educate the community in you:
the information. Virginia Beach your field of expertise, we target Connect your website to www.
They offer coverage of Woman and The Peninsula women (who make more than VaBeachWoman.com, and www. Businesses who would
Woman invite our contributors 85% of all buying decisions in this like to target the women
your business, at a low to demonstrate their expertise, country), we target the distribution
ThePeninsulaWoman.com where
readers can read the paper online who live, work and play
advertising rate and understanding and passion for points where we know our paper and access your website from
their businesses by writing in Southeastern Virginia
more importantly, target insightful, objective and thought-
is going to be picked up and read the link on your page. Internet
may reach us by email at
and passed on to friends in the marketing at no additional cost!
marketing to women. provoking articles. community. We are an exclusive Barb@VaBeachWoman.
paper, which offers you the Establish your credibility as an com or call us at 757-292-
What we are NOT. We do not According to statistics, women ability to distinguish yourself as author
make 85% of all consumer and 5904.
print anything political, religious THE source for information in
or controversial and we do not health care decisions. Did you your particular field of expertise, Establish trust with the reader
cover local news. know that women spend spend a setting you apart from the many because you are providing By 2010, women are
trillion dollars other competitors in our area.
December 2008
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Southeastern Virginia Women’s Newspapers 38 August/ September 2010


Power of the Paper
What People are Saying About Virginia Beach Woman
W Dear Barbara,
e are happy when articles by our contribu-
tors make a positive impact on our readers.
We are also pleased that our contributors gain
I just wanted to send you a quick note
new patients, clients or customers. Dr Keith Nichols
telling you we have seen a lot of new
It is because of our focus on education. It is the clients this month. When they were asked
foundation of our publication and it makes us where did they hear about us, the number
unique. Also, it’s the primary reason our publica- 1 answer for the month was The Virginia
tion produces such great response. Beach Woman’s Magazine. Surprising to
me we even had 2 gentlemen tell us that.
Throughout our national syndicate of County
Woman Publications, we have a phrase we use to I am so glad we are advertising with you.
sum up our many positive impacts and results. We
God Bless, Two Convenient Locations
call it THE POWER OF THE PAPER!
Lisa Coughlan VIRGINIA BEACH
401 North Great Neck Road, Suite 121
We are pleased to tell you that Dr Keith Nichols, Operations Director
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of Genesis Vein Specialists in Virginia Beach
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and Suffolk, has already had success with just
Congratulations to Dr Keith Nichols on his great 1500 Breezeport Way, Suite 100
one issue of Virginia Beach Woman.
success with his very first article in Virginia Beach 757-686-9747
Woman! www.genesisvein.com

Debra Hutchins
Owner
Body Works

“ ..... response to the article has


been wonderful. I make several
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Hey Barbara, saw the paper. Thanks!”

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To have the power of the “Virginia Beach Woman is a great tool for me to educate women in the area
about financial topics and establish my professional presence. Every issue
paper work for you on The I get compliments from those who have seen and read the paper. Barbara
Errickson, the editor, goes to great lengths to ensure her customers are well
Southside or on The Peninsula taken care of and to maintain the integrity of her publication.”
Heather Miller-Tokarz

please call 757-292-5904


Financial Planner
Ameriprise

Southeastern Virginia Women’s Newspapers 39 August/ September 2010


www.VaBeachWoman.
Southeastern Virginia Women’s Newspapers 40 August/ September 2010

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