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A2 Pre-production Tasks Feedback

Student Name: COLLIER Solomon

Task 1 Pre-production: Research & Planning Evidence on


blog
1. Similar Products music video analysis y
2. Genre Analysis (including genre & digipak research) y
3. Target Audience y
4. Annotated lyrics y
5. Drafts y
6. Storyboards y
7. Shotlist y
8. Layouts floor plan y
9. Locations y
10. Costumes y
11. Props y
12. Actors y
13. Equipment
14. Production schedule y
Teachers comments
1. Pearl Jam - analysis using narrative codes and theorists. Some nice detail on
codes used and relation to narrative.
Gojira/Korn analysis of video with imagery and some technical elements
discussed using aspects of Goodwins theory with some use of screen grabs
as evidence to the analysis. Clear understanding shown.
2. Good genre analysis of Hard Rock/Metal using Prezi, concise research. Genre
has been broken down to influential artists and eras. Influences on audience
and popular culture briefly discussed. Images and links needed to give research
some examples. Post has been added on digipaks and adverts, which again
shows some good clear understanding of task and conventions used but at
times too descriptive and not analytical. Post has been cut so not all could
be read.
3. Very brief detail into audience, info seems to be taken from stereotype but you
need to more actual research please add
4. Lyrics have been partially annotated showing initial ideas.
5. Evidence of ideas drafting. You could add your thoughts to the post it note
exercise, what did you think of other peoples suggestions?
6. Storyboard shows action with good technical detail, good variety of shots that
follow genre video conventions. Please repost and rotate.
7. Good shot list with good description and camera shot/movement added could
have been presented as table for easier reading.
8. Floor plans detailing the main actions well. Presentation is basic - Please
repost and rotate.
9. Good detail on location choices with good info on choices.
10. Costume choices explained well with images.
11. Good detail and images showing prop choices.
12. Good detail on choice of actors with images included.
13. Missing
14. Production schedule is complete with good detail for production and post but
no real detail for pre-production.

Overall this is a good body of work, well done. Good use of technologies throughout. At
this stage you are just missing an equipment list showing what you will use during the
production stage. You also need to add more detail to: target audience and ideas
drafting. Please rotate where requested.
You could add additional content such as a risk assessment.
Good clear blog that is easy to navigate.

Mark out of 20: 14/20


Teacher name: M Drummond Date: Jan 2017
Student action plan for improvement
I have edited my target audience - still no evidence of actual research added - and
ideas drafting. paragraph added with some reflection on peer comments
I have also created and uploaded an equipment list. post added with some good
detail as to suitability of equipment
Storyboard reposted as requested.

Final mark out of 20: 15 Date: Feb 2017

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