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  • Analysis of ADVERTS - Worksheet # 2

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    paulamaraujo
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    This advertisement is promoting tolerance and compassion for refugees. [1] It uses identical cartoon figures to represent refugees and the target audience, implying that refugees are just like everyone else. [2] The only difference is that refugees live in constant fear due to violence in their home countries that has forced them to flee as refugees. [3] The ad encourages people not to blame refugees, but rather to address the problems in places that cause people to become refugees in the first place.

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    Advertising

    Título original

    AdAnalysis_2

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    This advertisement is promoting tolerance and compassion for refugees. [1] It uses identical cartoon figures to represent refugees and the target audience, implying that refugees are just like everyone else. [2] The only difference is that refugees live in constant fear due to violence in their home countries that has forced them to flee as refugees. [3] The ad encourages people not to blame refugees, but rather to address the problems in places that cause people to become refugees in the first place.

    Copyright:

    © All Rights Reserved
    Descargue como DOC, PDF, TXT o lea en línea desde Scribd
    Marcar por contenido inapropiado
    5 vistas2 páginas

    Analysis of ADVERTS - Worksheet # 2

    Cargado por

    paulamaraujo
    This advertisement is promoting tolerance and compassion for refugees. [1] It uses identical cartoon figures to represent refugees and the target audience, implying that refugees are just like everyone else. [2] The only difference is that refugees live in constant fear due to violence in their home countries that has forced them to flee as refugees. [3] The ad encourages people not to blame refugees, but rather to address the problems in places that cause people to become refugees in the first place.

    Copyright:

    © All Rights Reserved
    Descargue como DOC, PDF, TXT o lea en línea desde Scribd
    Marcar por contenido inapropiado
    de 2

    ADVERTISING

    ANALYSIS OF ADVERTS Worksheet # 2


    Read the following ad and answer the questions below:

    Nasty names. Shocking even, in Thats why they are refugees. Of


    print. But all too common if youre course they wish they were back
    unlucky enough to be a refugee. home wouldnt you? But its still too
    Wait. Why are you and me dangerous, and for now we must
    among them? And why is every continue to offer them our
    figure identical? They are all the protection.
    same! So please, dont get mad at
    Exactly! refugees.
    You see, refugees are like you Instead, save your breath for the
    and me. So whats the difference? situation that has made them
    Really only one: fear. refugees.
    While our homes are safe and
    our rights protected, their homes
    have been destroyed, and any
    rights they once enjoyed have been
    swept away by violence and hatred
    and theyve been living in
    constant fear for their lives. United Nations High
    Commissioner for Refugees
    1. What is being advertised here?
    ________________________________________________________________
    2. Who is responsible for the ad? Who is the target?
    _________________________________________________
    3. Look at the little dolls. Underneath them there are words. What are they saying?
    ________________________________________________________________________________________
    4. What does the slogan mean? Explain and relate it to the picture.
    ________________________________________________________________________________________
    ________________________________________________________________________________________
    5. Explain the expression if youre unlucky enough to be a refugee.
    ________________________________________________________________________________________
    ADVERTISING

    ________________________________________________________________________________________
    6. According to the ad, what kind of problems do refugees face?
    ________________________________________________________________________________________
    ________________________________________________________________________________________

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