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DON KALB

Central European University and Utrecht University

Financialization and the capitalist


moment:
Marx versus Weber in the anthropology of global systems

A B S T R A C T nvited to comment on the Wall Street collapse while it was ongo-

I
Kajsa Ekholm Friedman and Jonathan Friedmans The ing, Keith Hart and Horacio Ortiz (2008) made several points worth
Anthropology of Global Systems (AGS) is a robust, recalling: First, anthropologys relevance would be much enhanced
ambitious, and timely undertaking in if some of us adopted a more self-conscious strategy of analyzing
macrotheoretical and macrohistorical anthropology. the crisis of society at all levels; second, if we want to do so effec-
I show that, more than 30 years ago, its tively, we need to rethink our methods in terms of the relationship between
political-economic underpinnings anticipated the ethnography, history, and philosophy; and, third, attention to the work of
key mechanisms of financialization, so important for Karl Polanyi and Marcel Mauss, with its stress on the embeddedness of
debates on the current financial crisis. By revisiting markets and money in social relations and institutions against dominant
the transition from feudalism to capitalism debate neoliberal economism, is one commendable way to start such a project
with new insights from diplomatic history, I work (see also Gudeman 2008). Embeddedness theory delivers a critique of the
out a Marxian critique of the Friedmans Weberian economic paradigms involved in the current capitalist crisis on the basis of
concept of capital, which is insufficiently relational their cognitive distortions or their moral and ethical failings. But Polanyi
and therefore not sufficiently alert to the politics of and Mauss do not point to an explanation for the recent and continuing
class. Attention to these relational politics adds an dominance of these paradigms beyond the straightforward functionalist
important measure of what I call structured notion that they have probably served the dominators well. Nor are they
contingency, and indeed agency, to temporal always eloquent about why markets appear to be disembedded.
process, which in the AGS tends to become overly Mauss and Polanyi derived their vision from the Christian socialism
teleological. Building on my critique, I also draw of small-scale producer associations in early modern European cities.
attention to the absence of the possibility of The Friedmans The Anthropology of Global Systems (AGS; Ekholm Fried-
collective rationality in the Friedmans grid of man and Friedman 2008a, 2008b) builds its political-economy compo-
modern subject positions. [globalization, nent on a later and very different version of European socialism, as rep-
financialization, Marx, Weber, capitalism, transition resented by Rosa Luxemburg. Their work adds important elements to
to capitalism, class, modernism and modernity] the embeddedness perspective by focusing on the cyclical globaliza-
tion of capital, capital flight as a response to the loss of market com-
petitiveness, and the recurrent geographic shifts in the centers of accu-
mulation throughout human history that underlay such globalizations.
What this results in is a more systematic view of geographic space,
structural obstacles to capital accumulation and flows, and in a con-
ception of time and periodicity that springs from an analysis of cap-
ital and empire rather than just markets and communitiesthough
not sufficiently, as I argue here. This framework actually helps us to
explain why, lately, neoliberalism has served the dominant so well.

AMERICAN ETHNOLOGIST, Vol. 40, No. 2, pp. 258266, ISSN 0094-0496, online
ISSN 1548-1425. 
C 2013 by the American Anthropological Association. All rights reserved.
DOI: 10.1111/amet.12018
Financialization and the capitalist moment  American Ethnologist

Obviously, by advancing theoretical work and by combin- The first is that some fifteen years before Giovanni
ing contemporary historical ethnography in several world Arrighi (1994) discovered the core mechanism of financial-
regions with archaeological research on antique world sys- ization, the Friedmans were already sketching its contours
tems, the Friedmans approach magnificently embodies the quite specifically. Financialization is what Fernand Braudel
reconceptualization of the anthropologists mix of methods called a moment of autumn in an accumulation cycle in
that Hart and Ortiz urge us to consider. the world system. After a period of advances in techniques,
Here is a quote that serves as an example of the sort of new products, and rising productivity associated with the
insights that this shift from markets to capital helps to emergence of a new hegemon in the system, innovations
make. It gives a representative flavor of some of the more di- are copied by others in the system, wages rise, overall com-
rectly political economyoriented claims that are advanced petition starts to increase, profitability declines, and capi-
in the AGSwhich are, of course, only a small part of what tal accumulated in the once-expanding core is disinvested,
that work is about, but a crucial part in any case. I am giving turned into liquidity, taken out, and used as credit for spec-
a long quote, focused on the West, to show how much some ulative purposes at home and abroad in a frantic effort by
anthropologists not mentioned by Hart and Ortiz have ac- the core to regain its profitability.
tually already been engaged in analyzing the structures be- The background for the financial collapse is the pro-
hind the financial collapse: cess of financialization as described by the Friedmans and,
later, by Arrighi. Recent commentators have emphasized
This (recent) cycle was one that ran from high national the insatiable and indiscriminate demand by investors for
accumulation and a high proportion of world pro- whatever financial innovation was on offer. In their presen-
duction and export of manufactures associated with tist perspective, such authors seem to take the enormous
relatively limited internal consumption to a low rate lake of liquidity that massively pushes for valorization as
of accumulation and a high rate of capital export. It self-evident. But it is not, and it is precisely what must be
was in the latter phase that internal consumption was
explained in the first place. Financialization, as a slowly
highest, but it was followed by a weakening national
creeping as well as institutionally and spatially revolution-
economy, a decline in real wealth, and a shift in the
center of accumulation, the degree of competition, in- ary process over time, is the underlying cause. With AGS
ternal high consumption, fictitious accumulation, and in hand, anthropology can claim some early and powerful
multinationalization . . . much of the present structural insights here. Clearly, the turn toward history and theory
crisis in the world economy is clearly related to this has been a key tool for making such discoveries. AGS also
developmentthat is, the tendency of the center to be- shows that there is nothing new to historization and theo-
come a consumer of the products of its own exported rization in the discipline, not even during the short post-
capital, while producing less itself, leading to a chronic modern interludewhich, significantly, fell right within the
balance of payments problem . . . The export of capi- financialist moment, in what Arrighi called the new belle
tal reflects a shift in the central stakes from industrial e poque, and which was in fact intellectually mimicking
to financial accumulation . . . As capital is exported, it
the speculation and infinite flow defining this conjuncture,
shifts increasingly into speculative and fictitious accu-
as the Friedmans have regularly pointed out. The AGS is
mulation at home, the latter is a normal cyclical phe-
nomenon that may in fact be offset by massive capital a rationalist and realist monument against the postmod-
export if the latter brings back enough money capital in ern seduction of endlessly circulating signifiers feverishly in
order to maintain credit levels in an increasingly un- search of meaning.
productive national economy. [Ekholm Friedman and The second insight starts from the surprising observa-
Friedman 2008a:54] tion that it obviously took 30 years for the Friedmans antic-
ipated financialization moment to come to full fruition at
In particular, the last two sentences closely capture home. The Friedmans were analyzing empirical processes
some of the crucial underlying financial processes that have in the 1970s, but in retrospect we know they were in fact
been happening lately. The Friedmans argue that similar se- giving a prediction for things to come after a whole genera-
quences and spatial dislocations with comparable capitalist tion. This speaks both to the strength and to the weakness of
mechanisms have been in evidence since the early empires, their analysis. The strength lies in their analysis of the basic
and AGS features some wonderful chapters elaborating cyclical tendencies of capital export and deconcentration,
this. the weakness in their lack of anticipation of the specificities
Now, here comes the surprise: You might think the and contingencies (in fact, the structured contingencies)
above passage is about the present crisis unfolding since that postponed the full consequences of these trends for a
2007. Wrong. The analysis was first published in 1978 (in whole generation.
Immanuel Wallersteins Review; see Friedman 1978), a full Both strength and weakness, I would argue, spring from
generation ago. The surprise is, as usual, a meaningful one: their notion of capital and capitalism. The Friedmans are
Minimally, two relevant things can be read from it. strong on understanding the transhistorical inclinations of

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American Ethnologist  Volume 40 Number 2 May 2013

money capital in general (commercial capitalism, they fix. World-systems theory too never bothered much about
call it) but focus less sharply on the more specific mech- the supposedly localized Marx. It took his insight in uneven
anisms and politics of capitalism, which, I argue, cannot exchange and spatialized it through the notion of world
be reduced to money capital or commerce. The reason for system. The point is, as Luxemburg (1996), world systems
their emphasis might relate back again to their specific theory, and Harvey (2006) show, that this relevant critique of
version of Hart and Ortizs new methodological mix. As the place fetishism of 19th-century Marxism does not nec-
all-round anthropologists, the Friedmans turned to field- essarily lead to embracing the entirely nonrelational Webe-
work in several global peripheries as well as to archaeol- rian notion of capital as abstract wealth. It can also encour-
ogy in the antique cores of the circum-Mediterranean. They age one to seek a more spatialized relational notion of cap-
spent less time studying modern European history, which ital. This is a path not taken by the Friedmans. Given their
is, of course, precisely what anthropology was classically reliance on Luxemburg in other respects, one wonders why.
not supposed to be about. Even exemplary omnivorous and Throughout AGS, the Friedmans talk about com-
iconoclastic researchers like the Friedmans cannot eat or mercial civilizations, time and again emphasizing that
slay everything. But provincializing Europe is one thing; not modern capitalism is no more than a subspecies of this very
sufficiently theorizing it is quite another. This must be an- broad historical category. If we want to understand why
other recommendation for Hart and Ortizs methodological capital could actively create, indeed impose, the conditions
wishlist: reject the savage slot. under which it would bring enough money capital back
First, in the above quote, the Friedmans hint at a mech- into the core between 1977 and 2007, we need to bring
anism that could have served to postpone the process of back capitalisms specificity again. I do that via a detour
deflation getting under way until the seventies. They argue through the historical core of the core and by revisiting
that if exported capital brings back enough money capi- the transition debate with new historical insights from
tal to reinflate the economies of the core with easy credit, diplomatic history.
the process could be extended over a longer time span, de-
spite declining local productivity. This has turned out to be
Anglo-Dutch moments in the transition(s) to
an excellent prediction. But unspecified in the 1978 Review
and within capitalism
article are the precise conditions under which those large
quantities of money capital return to the core over a pro- The term commercial civilization conjures up the image
tracted period. This is where capitalism comes in, which is, of the mercantile city and the city-state. The question of
I emphasize, not just wealth or commerce but, first of all, whether the classical empires, in particular Rome, belong
a social, institutional, and geographic power relation that to this category is open, since so much of their internal dy-
can produce, sustain, valorize, and secure wealth over time namics depended on war, plunder, bounty, and rents from
by deepening and extending capitalist (imperial) relation- vassalage rather than mere trade. While the Friedmans do
ships endlessly, as we know. In other words, capitalism is write about imperialism in several chapters, it seems that
not just about finance but is defined by the capitalist nature the city-state and its wider territorial hegemony through the
of formations of state and empire. It is about power. spatial division of labor is much more emblematic of their
The Friedmans (2008b:7) define capital in the Webe- theoretical vision. In Wallersteins terms, they talk about
rian sense of abstract wealth. At various places in AGS world systems and not so much about world empires. Nei-
(but, in particular, in Historical Transformations, chapter 1), ther do they talk about capitalist world systems or capitalist
they argue against the Marxist notion of capital as a social imperialisms.
relation of exploitation between capital and labor, which Arguably, the transition from Weberian capital as ab-
they see as necessarily place based rather than spatial and stract pecuniary urban wealth to full-fledged capitalism ac-
static rather than dynamic. Marx, they argue, was too im- cords with the shift from the last world-dominant city-state
pressed by the industrialization and urbanization processes formation in history, the United Provincesa protonational
and their localizing consequences happening around him alliance among trading cities at the muddy margins of Eura-
in 19th-century Europe. Later Marxists, in a different sia, with Amsterdam, by the late 16th century, as its over-
conjuncture, such as Luxemburg (2003), V. I. Lenin (1996), powering playerto the United Kingdom. This shift in the
and Rudolf Hilferding (1985), articulated a more expansive center of capital accumulation is also a qualitative shift
and spatial understanding of capital, focused on the global in the mechanisms of accumulation: I arguewith an eye
circuits involved in the crisis-ridden social reproduction of on the classic debate on capitalist transitionthat it is,
societies rather than place-based social production within in fact, the moment of the making of capitalism, the mo-
factories and localities. The Friedmans critique of Marx is ment at which mercantile capital fully merges with territo-
not unfounded, although David Harvey (2006), for example, rial state power and becomes, in fact, world making. From
building on Henri Lefebvre, found a way around it in his dy- that point on, capitalism subjects territories and their so-
namic notion of the production of space and the spatial cial structures, including, crucially, the prevailing forms of

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Financialization and the capitalist moment  American Ethnologist

the state, directly to its own accumulation imperatives. This Europe had ever seen, financed and ordered by the City
transition shows exactly what the difference is between ab- of Amsterdam. The burghers of Amsterdam did so with a
stract wealth and capitalism as a social, institutional, and strategic design in mind that was as audacious as it was
geographic power relation. I discuss it below as an illustra- desperate. Threatened by the rising clout of France and its
tion of what goes missing if you build a theory of capitalism world-empire designs, and looking a decisive land-based
or finance on Weber.1 military battle in the eye, the leading burghers intended to
The precise dynamics underpinning this momentous externalize their staggering protection costs with one sur-
historical shift have not always been well understood. For prise seaborne move and quickly turn around the balance
the classic authors in the debate about the transition from of forces in Europe by forcing a military alliance with an
feudalism to capitalism, the shift has always remained a England that would now be commanded by the Dutch mili-
bit of a black box: At some point around 1700, the United tary elite. With full control over the center of London (and
Kingdom, it is assumed, somehow surpassed the United the channel), James II running, and an important gentry
Provinces in commercial prowess, explained in general by segment in the provinces willing to collaborate on Dutch
its larger resources. Both Wallerstein (1980) and Arrighi terms, William made England responsible, militarily and
(1994) have little more specific to say about it. For Robert also financially, for defending the Low Countries, while his
Brenner (1987, 1993), it is not even very significant because, own battle-hardened mercenaries were to unify the English
for him, UK capitalism emerges as an internal phenomenon Isles against the counterrevolution led by James II with sup-
in its own countryside, driven by agrarian class formation, port of France. A perpetual Protestant alliance was forged
the enclosure movement, and the creation of a landless between the United Provinces and what was now Great
proletariat. For Brenner, capitalism in one country seems Britain.
a perfect possibility (another Marxist place fetishism). The final crown on the Dutch design was not the crown
Whig historians have also always been vague, noting the of James II but the creation of the Bank of England in 1693
emergence of a political union in 1688, when the Dutch and the consequent creation of the capitalist statefinance
stadholder William III became king of England, supposedly nexus supported through public debt. The bank, mod-
invited by the Whig party and the Protestant gentry eled on Dutch financial practices and heavily underwritten
(Ferguson 2004; Pincus 2009; see also Brenner 1993). This by (Anglo-)Dutch financiers, guaranteed Amsterdam-based
is, indeed, what Thomas Macaulays classical 19th-century capital higher fixed rents in English state bonds than even
text History of England narrates. But political union is the Dutch East India Company could deliver. It also made
a highly unanalytic term suggesting some kind of rosy the English state accountable for guaranteeing the value of
get-together. That sort of union does not exist in history, these investments, which were now backed by state revenue
certainly not when a concentrated container of capital based on the highest tax rates within Europe (except for
and maritime firepower such as the United Provinces, the United Provinces itself ). This move was explicitly linked
itself utterly disinterested in territory, is one of the desig- to the strengthening of a parliamentary regime that would
nated partners. This city-state alliance had very specific prevent the monarch from defaulting or inflating away the
interests for making a union, and these interests were debts of the Bank of England on his own account. Thus was
infinitely better served if the outcome were to be forever created the first credible alliance between territorial state
represented as a union on English request. What were these making, empire building, and capital accumulation since
interests? the Roman Republic. The bank and its wider constitutional,
Recent research suggests that the story about the in- legal, and institutional environment was, in fact, a histori-
vitation is, in fact, one of the myths of the modern world cally unique accumulation mechanism designed by Dutch
that has continued to anchor the grand narrative of the En- capital for global capital formation. It would work in tan-
glish state and its glorious revolution until the present day. dem with the English state, which would now have the fi-
The myth depicts the glorious revolution of 1688 as a na- nancing mechanisms in place for outcompeting France on
tional uprising of an independent Protestant people against the North Atlantic and imposing capitalist relationships all
a Catholic tyrant, James II, helped by the Dutch stadholder. over the globe. The bank facilitated the recycling of Dutch
Research in Dutch archives by Jonathan Israel (2003), how- capital into the making of the Atlantic space of flows, creat-
ever, has established that the glorious revolution was in ing a spatial division of labor among a commonwealth of
reality a full-fledged Dutch military occupation decided in juridically free communities connected through the cir-
Amsterdam. Admittedly, there was substantial internal En- cuits of capital with London as its center and entrepot. Af-
glish support for it, but it was largely driven by a delib- ter the glorious revolution, the enclosure movement in
erate Dutch-led propaganda campaign for the protection the English countryside, so essential for the Brenner thesis,
of English liberties. More than an internal rebellion, 1688 was accelerated and legally consolidated, and the internal
was what Israel called the Anglo-Dutch moment: an in- capitalist transition within England became now both hege-
vasion by one of the largest war fleets that early modern monic and nonreversible.2

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In other words, the making of the modern British state for the IMF and the World Bank as the toolbox for national
and the Bank of England, including its further internal and institutional reengineering and debt collection, the global
external ramifications of capitalism at home and capitalist property rights regime, the new humanist militarism, the
imperialism abroad, was, in fact, the outcome of an inter- depression of local social wages by developmentalist states
vention by Amsterdam-based finance capital to first save and competition states seeking to attract global capital
itself and then create a larger and secured space for its (Kalb 2005). These mechanisms also had consequences
own operation. Until late in the 18th century, the finan- analogous to those of the Anglo-Dutch moment: the de-
cial revolution (Brewer 1988) that drove English imperial- velopment of new spaces of capital, global imbalances,
ism forward was substantially financed from Amsterdam. oligopolization in the old core, growing inequality, and,
Over this period of a hundred years, the English state debt finally, crisis. Nothing new, the Friedmans would say. But
multiplied more than ten times, but its revenues boomed the specifics are new, and the important point is that they
even more. The Anglo-Dutch moment therefore signaled are not anticipated by Webers abstract wealth. Abstract
the world-historical transition from the precapitalist long wealth does not make new spaces of capital. Abstract
phase of city-state formation in the interstices of territo- wealth is not by itself world-making. Only capitalism is.
rial empiresthe period of capital as abstract wealth
Globallocal: Alliances or hierarchies?
to actual modern capitalism as a social, spatial, and insti-
tutionalized relationship, crystallized around formations of The function of this digression into history and concepts is
state and empire, that could now be imposed on territories not to argue the innate superiority of Marx over Weber or
and communities whose reproduction would subsequently anything else of a scholastic nature. The function is, first,
become not just dependent on it but structured by it. The to illustrate the sort of global capitalist processes that were
core of that relationship was composed of three elements: overlooked in Friedmans otherwise foresighted 1978 arti-
the creation of dependent labor forces (free, bonded, or cle and that are insufficiently developed in the AGS, with its
enslaved), secured free and endless capital circulation, idea of capital derived from Weber. Second, I need this il-
and supremely militarized imperial state power focused on lustration to discuss the vision of the global, the local, and
enforcing contracts, property rights, debt obligations, and their mutual articulations in AGS.
the management of unequal exchange (the rule of law). The global, the Friedmans argue repeatedly, is not
Capital had become a space-making, indeed world-making, something tangible out there, not something hovering
and biopolitical force far beyond mere wealth. above the local. It is not a supralocal organism (Ekholm
While capital leaked away from the United Provinces, Friedman and Friedman 2008b:9), not an independent
local credit in Amsterdam became more abundant than sphere of activities and interests forcing itself on local life
ever. Pockets of rentier wealth kept accumulating. But, over (2008b:111). In particular, it is not transnational (Ekholm
time, unemployment, urban poverty, and the stagnation Friedman and Friedman 2008b:9). For the Friedmans, it is
of provincial middle classes became political issues, as the sum of the properties of a global system of exchange
did protest. Inequality and oligopolization deepened all relationships and divisions of labor: The global is in em-
through the period up to 1800 (Israel 1995). I now move pirical terms the arena of interaction among localities
the focus back to the contemporary West, where similar, (Ekholm Friedman and Friedman 2008b:4).
though accelerated, processes began to occur in the 1970s. Their vision is certainly consistent with a Weberian no-
In response to overaccumulation and a declining rate of tion of capital and exchange. But it ignores the possibility of
profit, Western capital was disinvested and turned liquid. capitalism as an institutionalized large-scale system of un-
Abstract wealth flowed out, first to the Global South and equal exchange, guaranteed and imposed by statelike and
later, increasingly, to the Global East, where much larger, imperial institutions that push people over time in different
more disciplined, and better-educated proletariats were ways and via different social forms into the networks of cap-
to be found as well as to be made. Western capitalism ital or that even produce literally capitalist spaces. Their vi-
meanwhile created for itself the global social relationships, sion of the global is at most Holland before 1688 but not the
institutions, and mechanismsanalogous to the Bank of English empire or the U.S.-led neoliberal, militarized, and
England + English imperialism + enclosures formula of financialized globalization of the last three decades. Such
the 17th and 18th centuriesfor deepening the global capitalist global systems have an identifiable set of very tan-
divisions of labor, guaranteeing free trade, and securing gible transnational institutions and networks in place that
the value of its overseas investments, including the safe penetrate deeply into the structure and dynamics of local-
repatriation of enough money capital to create Arrighis ities and, indeed, tend to re-create localities in their own
belle e poque of postmodern consumption. Among the image. Ergo: It does hover above the local in at least some
analogous mechanisms were the Washington Consensus, significant ways.
neoliberalism and its abbreviated version of democracy Jonathan Friedman has regularly rejected the premises
and human rights, the WTO, the postBretton Woods roles of the cultural globalization school in anthropology for

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Financialization and the capitalist moment  American Ethnologist

assuming that globalization was something new and had of local coherence and cultural autonomy; where local
generally transformative consequences on local culture culture is actually explicitly used against the people who
everywhere. AGS magisterially demonstrates that local live there. They are deeply unlike my own Dutch and east
societies have always been dependent for their social European 20th-century urban industrial locations where
reproduction through time on exchange relationships local histories are both selectively appropriated on behalf of
with others within global systems. At the same time, it capital against local daughters and presented as barbarism
claims, against the cultural globalizers, that such local that must be unlearned by shock therapy and dispossession
cultures, through time, have remained distinct, have kept (Kalb 1997, 2009). I cite these particular cases because
forms of sociality and intentionality of their own, and they deal with the local ramifications and contradictions of
tend to assimilate circulating items according to their capital and have led to a reimagining within anthropology
own strategies in order to practice coherence (Ekholm of class in relational, spatialized, dynamic, and situated
Friedman and Friedman 2008b:1124). AGS strongly argues ways. One could make a case that the Friedmans culturalist
against a diffusionist anthropology focused on circulating localglobal reimagining sprang from their debate with
signifiers. U.S. anthropology, it reminds us, had always the cultural globalist school on the latters diffusionist
rejected diffusionism in favor of an interest in how cultural terms. But I would argue that the difference with the class
elements were structured into larger schemes of life approaches is not random. It is a difference that stems from
(Ekholm Friedman and Friedman 2008b:13). AGS defends the contrast between a Marxist and a Weberian conception
Franz Boas against the return of the Kulturkreislehre, and it of capital and class. There is a set of pressing theoretical
does so on Boass culturally holist grounds. debates involved here that go far beyond the descriptive
This view connects with a general property of local question of local cultural difference: They are about the
global articulations in global systems a` la the Friedmans. In mechanisms of insertion and subjection of locales and
AGS, while localities will always depend on wider spheres peoples in capitalist power projects as well as about their
of exchange for their social reproduction, they are explicitly cultural intentionalities. And they lead, for example, to
not shaped or determined by them. Their actual social log- rethinking Boasian ideas such as cultural coherence in
ics and forms of development are ultimately local. Global the light of lived contradictions. Class was always meant as
systems in this vision are always constraining (Ekholm a notion pinpointing the mechanisms of unequal exchange
Friedman and Friedman 2008b:2) for local possibilities as well as describing the unequal cultural negotiations by
and evidently also enablingbut never more than that. which they are surrounded. And I do not just mean class
They remain external to local strategies, socialities, from below but, in particular, also class from above, the
intentionalities, and practices. Global systems thus class-structured relational articulation over time, including
set limits but never really exert pressures of a radically the recurrent Anglo-Dutch moments.
qualitative kind. The work the Friedmans use to illustrate
this localglobal articulation is that of Claude Levi-Strauss
Hegemony and identity: Logic of capital or
on alliances. But why not turn to Eric Wolf, for example,
structured contingencies of class?
whose work (1982, in particular) could be said to be funda-
mentally about such relationships? Alliances have a taint of With their tools based on ethnography, archaeology, Lux-
horizontalism about them. They are not automatically as- emburg, Weber, Levi-Strauss, and Boas, the Friedmans
sociated with profound hierarchy, inequality, unevenness. have generated a sparkling oeuvre, peppered with debates
Friedmanian notions such as commerce, exchange, with eloquent adversaries such as Marvin Harris, Mar-
and alliances do not well describe capitalist imperialism, shall Sahlins, and, recently, the cultural globalists. The
exploitation, structural violence, and the dispossession that excitement of AGS lies in how the Friedmans bring to-
also tend to come, cyclically, with capitalism. gether three different specialist interests: in the expansion
It is tempting to say that this conception of localglobal and contraction of global systems throughout human his-
articulation fits the Friedmans ethnographic cases well. tory, the formation and demise of centers and peripheries
Their cases are not located in the spaces made directly through time, and within those processes the cyclical and
by capital. They are not, say, Gerald Siders (1986) New- dialectical relations between cultural identity and global
foundland fishing communities, which were historically hegemony (Ekholm Friedman and Friedman 2008b:11).
hidebound vis-`a-vis English merchant capital and therefore Their work thus stands out as probably the most ambi-
deeply contradictory rather than coherent, instances of tious effort at large-scale theory formation in anthropology
people forced inevitably to struggle within and against today.
their own histories. They are not Susanna Narotzky and In AGS, these three strands come synthetically to-
Gavin Smiths (2006) Vega Baja in Spain, where class rebel- gether in the theory of modernity as the cultural and iden-
lion and civil war, fascism, and the European Union have tity space of all commercial capitalisms in human his-
created continuous havoc and taken away any chances tory. This is succinctly represented in three complementary

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and cadres in the old core by the work of the proletariats


in the Global South and East, the knowledges of indigenous
peoples, and the devalued living standards of the reserve
army of labor, wherever it is found (see Smith 2011 for an
important discussion of surplus populations and selec-
tive hegemony). It is hard to maintain that modernism has
completely lost its sway among Western citizenries. We are
not back in the Middle Ages yet, even though our optimism
for the future is fading. This is not to say that the Friedmans
predictions are mistaken: Nationalist and Christian funda-
mentalisms are structurally on the rise. A neonationalism
of the dispossessed and disenfranchised lower-middle and
working classes in the OECD as well as in the new produc-
Figure 1. The ramifications of hegemonic decline in the Friedmans glob-
alization framework. Figure courtesy of Jonathan Friedman. tion spaces such as eastern Europe seems vibrant in many
places and might become hegemonic in an unfortunate set-
ting here or there (Kalb 2009; Kalb and Halmai 2011). Ret-
graphs in AGS (Ekholm Friedman and Friedman 2008a:255, rospective narcissism does abound. But it is not yet of the
2008b:204, 215), of which one is shown in Figure 1. thoroughly ritualistic kind; rather, it takes the form of a se-
The theory argues that hegemonic expansions within ries of serious pun-pricks in an otherwise slowly crumbling
global systems and cycles, as capital flows into core local- cake of modernism, sunk deeply in the institutions of the
ities and local manufacturing grows, tend to increase the capitalist (national and transnational) state. After 30 years
capitalization of social relationships, which, in turn, in- of that states declining hegemony, the future clearly is not
creases the likelihood that people will develop modernist, so hopeful anymore and the present is fearful, but neither is
individualist, and future-oriented outlooks within their own entirely swallowed by the imaginary attractions of the past.
specific cultural cosmologies. Conversely (see Figure 1), it What underlies the actual contingencies at this point
predicts that hegemonic declines, with capital flowing out is, again, the power balances between classes, the global
from the former cores and local manufacturing collapsing, and local configurations of class that allow capitalist glob-
lead to a decapitalization of social relations, generating a alization to happen but not without forms of complex ne-
new search for cultural roots in the form of primitivist, post- gotiation in which alliances as well as antagonisms of class
modern, or fundamentalist identities (see Nonini, this is- are articulated. These negotiations are about the dollar
sue, for further discussion of identity spaces as suggested by yen exchange rate as well as about GermanGreek relation-
the Friedmans). Expansion brings a combined sparkling of ships on the Euro. They are about employment and benefits
progress, consumption, and individualism within the eth- in China, India, and Poland as well as in Belgium and the
nonational framework, whereas decline helps to nurture a United States. They are about the Occupy Wall Street and
retrospective narcissism, a search for authenticity, and a Indignados movements and worker and peasant rebellions
drift toward communalism. Having started out as Marxist in China and India. And they are about the class charac-
critics of Marx, the Friedmans have thoroughly anthropol- ter of global governance, about international labor organiz-
ogized and universalized Max Weber on Protestantism and ing and social standards. And, of course, about global finan-
individualism. cial flows and their regulation. These and other institutional
The West these days is in such a phase of compre- fields are the terrain of wars of position and maneuver. The
hensive decline: The rerouting of capital away from the old outcome of those wars, globally and locally, determines the
core leads to a rerooting of our cultural sensibilities. The fate of modernism in an era of globalization and declining
strength of this jumbo vision resides once more in its hit- hegemony of an older core. These are the structured contin-
ting at tendencies springing from markets and the money gencies not worked out in the AGS.
form, and the weakness emerges again from its lack of par- Here we touch at the missing slot in the various possi-
ticularity on capitalism. Until recently, Western capitalism ble subject positions provided for in the Friedmans vision
had succeeded in bringing back enough money capital of modernity as the identity space of commercial civiliza-
to sustain high consumption and high credit levels among tions. The genuinely modern position in this vision is ex-
the upper-middle to middle classes in the countries of the clusively an individualist one driven by consumerism and
Organisation for Economic Co-operation and Development encapsulated in the modern nation-state, with its civic na-
(OECD), even though members of these classes are going tionalism. A mark of Weber again here. The Friedmans, sig-
to need to save more in the near future. It has also, until nificantly, do not provide for a collectivist modernist posi-
now, by and large succeeded in keeping control over tech- tion that is expressed in rational collective claims on states
nology and property rights, thus again feeding its owners and capital (see, again, Nonini, this issue). Collectivism only

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Financialization and the capitalist moment  American Ethnologist

appears in the regressive search for roots under conditions of production. See, for example, Marx 1977:883884, 919 and Pat-
of decline. Rational collective action based on rational col- terson 2009:124127.
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Reyna, Don Nonini, and, of course, Jonathan and Kajsa Ekholm Kalb, Don
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