REFERENCES

http://geniicon.blogspot.in/2013/05/strategic-analysis-flipkart-competitive_27.html
http://economictimes.indiatimes.com/topic/Porter-five-forces-analysis
http://en.wikipedia.org/wiki/Porter_five_forces_analysis
http://www.cgma.org/Resources/Tools/essential-tools/Pages/porters-five-forces.
aspx?TestCookiesEnabled=redirect
http://en.wikipedia.org/wiki/Michael_Porter

SMART OBJECTIVES
SPECIFIC- To create 20,000 of profit.
MEASURABLE- To double operating profit.
ACHIEVABLE- Based on research the set objectives are achievable and obtainable.
REALISTIC- According to the research done, OTS Fashion strongly believes that it
is realistic and can be accomplished.

TIME- OTS Fashion is going to make profit of 200,000 by the end of fiscal year two
31st December 2017.