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Market Demand Analysis: Service Apartment Survey

Gender
70%
60%

60%

50%
40%

40%

Gender

30%
20%
10%
0%

Male

Female

The responders consist in this survey are 60% is male and 40% female who are living in the Taman Semarak, Setapak and Wangsa
Maju.

Market Demand Analysis: Service Apartment Survey

Age Group
40%

38%

35%

32%

30%
25%

22%

Age Group

20%
15%
10%

8%

5%
0%

0%
Below
20

20 to 30

31 to 40

41 to 50

The age group of the respondent are majority in range from 41 to 50year old. (38%)

Above 50

Market Demand Analysis: Service Apartment Survey


Races
44%

45%

40%

40%
35%
30%

Races

25%
16%

20%
15%
10%
5%
0%

Malay

Chinese

Most of the respondents are Chinese. (44%)

India

0%

Others

Market Demand Analysis: Service Apartment Survey


Job
0%
Students

Professional

20%

Management Level

42%

Self-employed

Unemployed
0%

36%

2%

5%

10%

15%

20%

Most of the respondents are working at management level. (42%)

25%

30%

35%

40%

45%

Job

Market Demand Analysis: Service Apartment Survey


Monthly Household Income
40%

40%
35%
30%
25%

26%
22%

20%
15%

12%

Monthly Household Income

10%
5%
0%

The monthly household income range of the respondents are majority in range from RM10,001 to RM20,000. (40%)

Market Demand Analysis: Service Apartment Survey


Ownership Status
58%

60%
42%

50%

Ownership Status

40%
30%
20%
10%
0%
Owining

Re nting

Most the respondents ownership status are minimum owning a house. (58%)

Market Demand Analysis: Service Apartment Survey


Purpose of Property Purchase
Long term capital gain/investment

Own use (second house)

10

Purpose of Property Purchase


Rental income

14

Own use (to live)

31

10

15

20

25

30

35

The purpose of property purchase of respondents is majority for his own use. (31 respondents)

Market Demand Analysis: Service Apartment Survey


Two year time for new property

70%

64%

60%
50%
36%
40%
30%
20%
10%
0%
Yes

No

Most of the respondents are planning to buy new property within two years. (64%)

Two year time for new property

Market Demand Analysis: Service Apartment Survey

Location Preferred
42%

45%
40%

36%

35%
30%
Location Preferred

22%

25%
18%

20%
15%
10%

6%

4%

5%
0%
Semarak

Sentul

Kepong

Setapak

Selangor

Most of respondents are more prefer to purchase the property at Setapak area. (42%)

Other area

Market Demand Analysis: Service Apartment Survey


Acceptance of service aprtment
34%

35%

32%

30%
25%
20%
20%

Acceptance of servise aprtment

15%
10%
10%
4%

5%
0%
Highly satisfy

Satisfy

Normal

Unsatisfy Higly unsatisfied

Most the respondents are satisfying to buy the service apartment. (34%)

Market Demand Analysis: Service Apartment Survey


Size unit prefer
60%
60%
50%
40%

Size unit prefer


28%

30%
20%

12%

10%
0%
Below 1000 sq.ft

1000 to 1500 sq.ft

Above 1500 sq.ft

Most the respondents are prefer to buy 1000 to 1500 sq.ft house which is median size house. (60%)

Market Demand Analysis: Service Apartment Survey


50%
44%

50%

48%

46%

45%

40%

40%
35%
28%

30%

Highly necessary
Necessary
Unnecessary
Highly unnecessary

24%
25%
20%
15%

10%

10%

10%
5%
0%

0%
Restaruant/cafes

Pharmacies 0%

Groceries stores0%

Shops and amenities that preferred in service apartment

Market Demand Analysis: Service Apartment Survey


Majority of the respondents are thing that the restaurant or caf as main factors for make the decision for living which is reaching 90%
of the total respondents and there are 44% of the respondents are highly need in restaurant or caf.
Most of the respondents feel that the pharmacy also is the important factors that might they will focus which is 72% of total
respondents and amount of them there are 24 % feels highly need in pharmacy.
Most of the respondents thing that the groceries sores also are the major factors that might they will focus which is 90% of total
respondents is feel a need towards to groceries sores and amount of them there are 50% feels highly need in that.

Market Demand Analysis: Service Apartment Survey


68%

70%
60%
60%
46%

50%
40%

Highly necessary
Necessary
Unnecessary
Highly unnecessary

36%
32%

30%
22%
18%

20%

18%

10%
0%

0
High Speed internet access

Amenities

Sport facilities 0

0%
Security

Market Demand Analysis: Service Apartment Survey


Majority of the respondents are considering that the high speed internet access as important factors which is reaching 82% of the total
respondents and there are 36% of the respondents are highly need in capital appreciation.
Most of the respondents thing that the sport facilities also are the important factors that might they will focus which is 78% of total
respondents is feel a need towards to rental income and amount of them there are 22% feels highly need in that.
All of the respondents thing that the Security also are the crucial factors that might they will focus and amount of them there are 68%
feels highly need in that.

Market Demand Analysis: Service Apartment Survey

60%
52%

52%

50%

40%
32%

Highly necessary
Necessary
Unnecessary
Highly unnecessary

30%

30%

20%

18%

16%

10%

0%
Capital appreciation

ricing

0%

Rental income

0%

Market Demand Analysis: Service Apartment Survey

Market Demand Analysis: Service Apartment Survey


Majority of the respondents are considering that the capital appreciation of property as major factors which is reaching 84% of the
total respondents and there are 32% of the respondents are highly need in capital appreciation.
Most of the respondents thing that the rental income also is the important factors that might they will focus which is 82% of total
respondents is feel a need towards to rental income and amount of them there are 30 % feels highly need in that.

Market Demand Analysis: Service Apartment Survey


44%
45%

40%

40%

36%
32%

35%

32%

30%
Highly necessary
Necessary
Unnecessary
Highly unnecessary

25%
20%

16%

15%
10%
5%
0%
Close to work palce

Location

0%

0%
Close to Family/Relative

Market Demand Analysis: Service Apartment Survey


Majority of the respondents are thing that the location is close to work place is important factors which is achieving 84% of the total
respondents and there are 40% of the respondents are highly need in close to work place.
Most of the respondents feels that the location is close with family/relative also is one of the factors that might they will concern
which is 68% of them is feel a need towards to live near with their family and amount of them there are 36 % feels highly need in that.

Market Demand Analysis: Service Apartment Survey

Market Demand Analysis: Service Apartment Survey

60%

54%

50%
42%
40%

38%
Highly necessary
Necessary
Unnecessary
Highly unnecessary

30%
22%

20%
16%

20%

8%

10%

0%
Freehold/Leasehold

0%

Feng Shui

General Factors
Most of the respondents are thing that the freehold/leasehold is important factor of making decision for buying house which is 80% of
the total number of respondents and 38% of respondents is high need in freehold/leasehold of the property.

Market Demand Analysis: Service Apartment Survey


Majority of the respondents feels that the feng shui is one of the factors that might they will concern which can show in the bar chart
above 70% of them is feel a need towards the feng shui and amount of them there are 16 % feels highly need in feng shui.

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